<?xml version="1.0" encoding="utf-8"?>
<?xml-stylesheet type="text/xsl" href="/global/feed/rss.xslt" ?>
<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:media="http://search.yahoo.com/mrss/" xmlns:podaccess="https://access.acast.com/schema/1.0/" xmlns:acast="https://schema.acast.com/1.0/">
    <channel>
		<ttl>60</ttl>
		<generator>acast.com</generator>
		<title>Expert Perspective</title>
		<link>https://martingawlakcompany.com</link>
		<atom:link href="https://feeds.acast.com/public/shows/5a9b8c68757954725a80b128" rel="self" type="application/rss+xml"/>
		<language>en</language>
		<copyright>Martin Gawlak Company</copyright>
		<itunes:keywords> careers, management, start-ups,marketing,small business,expert,expert perspective</itunes:keywords>
		<itunes:author>Martin Gawlak Company</itunes:author>
		<itunes:subtitle>Swish.</itunes:subtitle>
		<itunes:summary><![CDATA[<p>Having one of the most unique professional experience sets in the country, Martin Gawlak has toured the country, built his own profitable internet businesses, help start multi-million-dollar healthcare centers, and even grow a small citrus company from $1.5 million to more than $2.2 million. He may or may not have been a mid-level dope dealer. Martin's slept on more couches than your favorite podcaster, and he's turned down more money than all of your colleagues combined. His favorite pastimes are coaching youth boxing and Little League Baseball. And in his content, he definitely pulls no punches.</p><br><p><a href="https://martingawlakcompany.com" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>Having one of the most unique professional experience sets in the country, Martin Gawlak has toured the country, built his own profitable internet businesses, help start multi-million-dollar healthcare centers, and even grow a small citrus company from $1.5 million to more than $2.2 million. He may or may not have been a mid-level dope dealer. Martin's slept on more couches than your favorite podcaster, and he's turned down more money than all of your colleagues combined. His favorite pastimes are coaching youth boxing and Little League Baseball. And in his content, he definitely pulls no punches.</p><br><p><a href="https://martingawlakcompany.com" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
		<itunes:explicit>false</itunes:explicit>
		<itunes:owner>
			<itunes:name>Martin Gawlak Company</itunes:name>
			<itunes:email>info+5a9b8c68757954725a80b128@mg-eu.acast.com</itunes:email>
		</itunes:owner>
		<acast:showId>5a9b8c68757954725a80b128</acast:showId>
		<acast:showUrl>how-to-start-a-business</acast:showUrl>
		<acast:signature key="EXAMPLE" algorithm="aes-256-cbc"><![CDATA[wbG1Z7+6h9QOi+CR1Dv0uQ==]]></acast:signature>
		<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmTHg2/BXqPr07kkpFZ5JfhvEZqggcpunI6E1w81XpUaBscFc3skEQ0jWG4GCmQYJ66w6pH6P/aGd3DnpJN6h/CD4icd8kZVl4HZn12KicA2k]]></acast:settings>
        <acast:network id="60075bcf795a1c638da14877" slug="martin-gawlak"><![CDATA[Martin Gawlak]]></acast:network>
		<itunes:type>episodic</itunes:type>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<image>
				<url>https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg</url>
				<link>https://martingawlakcompany.com</link>
				<title>Expert Perspective</title>
			</image>
		<item>
			<title>How To Rescue Old and Neglected Websites Quickly For Professional Businesses</title>
			<itunes:title>How To Rescue Old and Neglected Websites Quickly For Professional Businesses</itunes:title>
			<pubDate>Mon, 19 Sep 2022 20:43:42 GMT</pubDate>
			<itunes:duration>2:14</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/6328d47da8cfed0012245049/media.mp3" length="3382421" type="audio/mpeg"/>
			<guid isPermaLink="false">6328d47da8cfed0012245049</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>6328d47da8cfed0012245049</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-to-rescue-old-and-neglected-websites-quickly-for-profess</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUuhP1o7oq0TihRXSjUNZoiZ+9oCdf2jvwzeZegiXoeHCC1YjgwxriDvpGX09JuqqwV9ai+48yijRXE4uiKzZWnM]]></acast:settings>
			<itunes:subtitle>Kitboga</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>43</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>From security updates to general functionality, a website rescue can open a flood gate to getting more business.</p><p>#websitetips #websitedesign #smallbusiness </p><p>Expert Perspective - Season 1: Episode 43</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>From security updates to general functionality, a website rescue can open a flood gate to getting more business.</p><p>#websitetips #websitedesign #smallbusiness </p><p>Expert Perspective - Season 1: Episode 43</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How Businesses Use Platforms</title>
			<itunes:title>How Businesses Use Platforms</itunes:title>
			<pubDate>Mon, 12 Sep 2022 23:24:20 GMT</pubDate>
			<itunes:duration>2:30</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/631fbf876ba2470013329187/media.mp3" length="3783387" type="audio/mpeg"/>
			<guid isPermaLink="false">631fbf876ba2470013329187</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>631fbf876ba2470013329187</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-businesses-use-platforms</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUvDLpnwAYb0au9MyWLgz5dknZ2y7v00sdBgInz0rAB8VBQckz2/nPFIIHxRGhYEOfjos/9Pn4o4WUDWVay+BRXO]]></acast:settings>
			<itunes:subtitle>Subscribe Cherdleys</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>41</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Facebook is a platform, but so is the newspaper. This is how to think of platforms in a way that will be meaningful for your customer.</p><p>#platforms #smallbusiness </p><p>Expert Perspective - Season 1: Episode 41</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Facebook is a platform, but so is the newspaper. This is how to think of platforms in a way that will be meaningful for your customer.</p><p>#platforms #smallbusiness </p><p>Expert Perspective - Season 1: Episode 41</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Web Development Explained (In Under 2 Minutes)</title>
			<itunes:title>Web Development Explained (In Under 2 Minutes)</itunes:title>
			<pubDate>Sat, 10 Sep 2022 19:50:33 GMT</pubDate>
			<itunes:duration>2:17</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/631cea8801fae0001234d3dc/media.mp3" length="3474955" type="audio/mpeg"/>
			<guid isPermaLink="false">631cea8801fae0001234d3dc</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>631cea8801fae0001234d3dc</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>web-development-explained-in-under-2-minutes</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUuIMJXnXdKY7ktcMfp07on+XMuQu0+YCAOCYvL4Abn/BsyAcSc1FvQ+6B8sSgSdLlvb2PRRnUxxW8CWvslUhLIn]]></acast:settings>
			<itunes:subtitle>Yeeter Valentine</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>40</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Is web development more than having a fancy video at the top of your website? If you want to actually accomplish something, then the answer is yes.</p><p>#webdevelopment #smallbusiness </p><p>Expert Perspective - Season 1: Episode 40</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Is web development more than having a fancy video at the top of your website? If you want to actually accomplish something, then the answer is yes.</p><p>#webdevelopment #smallbusiness </p><p>Expert Perspective - Season 1: Episode 40</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How Search Engines Work And How To Use Them (Backwards)</title>
			<itunes:title>How Search Engines Work And How To Use Them (Backwards)</itunes:title>
			<pubDate>Wed, 07 Sep 2022 20:38:05 GMT</pubDate>
			<itunes:duration>2:30</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/6319012e9496a40012ca69ed/media.mp3" length="3789861" type="audio/mpeg"/>
			<guid isPermaLink="false">6319012e9496a40012ca69ed</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>6319012e9496a40012ca69ed</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-search-engines-work-and-how-to-use-them-backwards</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUviQx/31T+XOwW24DgdMlJidzkbnk80SWy0lv/KpdWI+soMgkgKRmm0+nqPqMW/IZ1SttsVAgLCH88VucWOmoW1]]></acast:settings>
			<itunes:subtitle>Hello</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>39</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Search engines are now unnoticeable, but steer your life every day. This is how they got so good at helping people.</p><p>#searchengine #seo #searchengineoptimization #google </p><p>Expert Perspective - Season 1: Episode 39</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Search engines are now unnoticeable, but steer your life every day. This is how they got so good at helping people.</p><p>#searchengine #seo #searchengineoptimization #google </p><p>Expert Perspective - Season 1: Episode 39</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Realest Customer Journey Of All Time</title>
			<itunes:title>Realest Customer Journey Of All Time</itunes:title>
			<pubDate>Tue, 06 Sep 2022 21:28:24 GMT</pubDate>
			<itunes:duration>2:21</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/6317bb76fc93be001210bf08/media.mp3" length="3580718" type="audio/mpeg"/>
			<guid isPermaLink="false">6317bb76fc93be001210bf08</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>6317bb76fc93be001210bf08</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>realest-customer-journey-of-all-time</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUvHeX5248KoCnd1kp+LBZi3d5q/EcEyrMeh4h2JuIJrLyVYIEY2vu7t7VzR3WxwFv/yMcUqQ4GS0cFW6O38hYQi]]></acast:settings>
			<itunes:subtitle>#Checks</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>38</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>The more interested in the customer journey you are, the better you are equipped help sell more. Here is the best route.</p><p>#customerjourney #smallbusiness </p><p>Expert Perspective - Season 1: Episode 38</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>The more interested in the customer journey you are, the better you are equipped help sell more. Here is the best route.</p><p>#customerjourney #smallbusiness </p><p>Expert Perspective - Season 1: Episode 38</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Branding for Small Business: How To Win</title>
			<itunes:title>Branding for Small Business: How To Win</itunes:title>
			<pubDate>Mon, 05 Sep 2022 21:38:05 GMT</pubDate>
			<itunes:duration>2:58</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/63166c3e4c543c001322e784/media.mp3" length="4542965" type="audio/mpeg"/>
			<guid isPermaLink="false">63166c3e4c543c001322e784</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>63166c3e4c543c001322e784</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>branding-for-small-business-how-to-win</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUvNzPcDsyyQwOB55lJIJiBQva57REZVnR1iaHO+BQZEfBAYhjc1VZtikHYkWL0UNr1V7nwqSFzSJtkfSu+zNMow]]></acast:settings>
			<itunes:subtitle>The Bends</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>If branding was just a $300 logo you bought from Fiverr or a local, underpaid graphic designer then everyone would have a successful business. This is what branding really is.</p><p>#branding #smallbusiness</p><p>Expert Perspective - Season 1: Episode 37</p><p>https://martingawlakcompany.com/expert-perspective</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>If branding was just a $300 logo you bought from Fiverr or a local, underpaid graphic designer then everyone would have a successful business. This is what branding really is.</p><p>#branding #smallbusiness</p><p>Expert Perspective - Season 1: Episode 37</p><p>https://martingawlakcompany.com/expert-perspective</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How Attention Works In Marketing And Business</title>
			<itunes:title>How Attention Works In Marketing And Business</itunes:title>
			<pubDate>Fri, 02 Sep 2022 16:20:22 GMT</pubDate>
			<itunes:duration>2:29</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/63122d46b182920012c0158a/media.mp3" length="3765237" type="audio/mpeg"/>
			<guid isPermaLink="false">63122d46b182920012c0158a</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>63122d46b182920012c0158a</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-attention-works-in-marketing-and-business</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUvrPVmeDdqumg3ihticrhCXiM0JAsoUn02sUO/Ia2A2dyk37ulM49jscVaWi1PeTIfX1Pk2FYGjlg5Fsm5/Tdd9]]></acast:settings>
			<itunes:subtitle>Nathan For You</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>35</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Quick overview on how attention is so important and the best means to acquire said attention.</p><p>#attention #smallbusiness </p><p>Expert Perspective - Season 1 Episode 35</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Quick overview on how attention is so important and the best means to acquire said attention.</p><p>#attention #smallbusiness </p><p>Expert Perspective - Season 1 Episode 35</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How To Optimize Without Getting Carried Away</title>
			<itunes:title>How To Optimize Without Getting Carried Away</itunes:title>
			<pubDate>Thu, 01 Sep 2022 00:05:57 GMT</pubDate>
			<itunes:duration>3:35</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/630ff76412e53200144236cb/media.mp3" length="5479055" type="audio/mpeg"/>
			<guid isPermaLink="false">630ff76412e53200144236cb</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>630ff76412e53200144236cb</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-to-optimize-without-getting-carried-away</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUsTXZdimeymGEo17uisdPOdpHXmHAjRQh0P6HnRcpU4VFgJttf/5LnwTIxYl4b5Hc+mS0KLx6Fm+qYeqpKhhe4S]]></acast:settings>
			<itunes:subtitle>Radiohead</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>34</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Discussing the role of optimization to help break up the enormous task of generating sales.</p><p>#optimization #smallbusiness </p><p>Expert Perspective - Season 1: Episode 34</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Discussing the role of optimization to help break up the enormous task of generating sales.</p><p>#optimization #smallbusiness </p><p>Expert Perspective - Season 1: Episode 34</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>What Marketers Misunderstand About Ad Spend and Budgets</title>
			<itunes:title>What Marketers Misunderstand About Ad Spend and Budgets</itunes:title>
			<pubDate>Tue, 30 Aug 2022 21:58:04 GMT</pubDate>
			<itunes:duration>3:19</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/630e87ecc9d2ec00145112a0/media.mp3" length="5018339" type="audio/mpeg"/>
			<guid isPermaLink="false">630e87ecc9d2ec00145112a0</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>630e87ecc9d2ec00145112a0</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>what-marketers-misunderstand-about-ad-spend-and-budgets</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUsreqHQsHmjviwW2RFaOV+en/36U2Xf82FrQ138dd1y+0dnWXbQpQLTS1L7uOfnhCv5cCDBIlRIp8kN/yK+0MEC]]></acast:settings>
			<itunes:subtitle>Doseone</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>33</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>The greedy want to scale, and ad spend is a quick way to do it. Here is how to look at your ad spend correctly.</p><p>#adspend #smallbusiness #ads #facebookads #googleads </p><p>Expert Perspective - Season 1: Episode 33</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>The greedy want to scale, and ad spend is a quick way to do it. Here is how to look at your ad spend correctly.</p><p>#adspend #smallbusiness #ads #facebookads #googleads </p><p>Expert Perspective - Season 1: Episode 33</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Identifying The Best Benchmarks For Your Business</title>
			<itunes:title>Identifying The Best Benchmarks For Your Business</itunes:title>
			<pubDate>Mon, 29 Aug 2022 00:28:57 GMT</pubDate>
			<itunes:duration>3:17</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/630c0848e562c7001257aea5/media.mp3" length="4978891" type="audio/mpeg"/>
			<guid isPermaLink="false">630c0848e562c7001257aea5</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>630c0848e562c7001257aea5</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>identifying-the-best-benchmarks-for-your-business</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUsrzEe5rMMBsvRmGy4I+Mdzs6JuKSAf/ua/EMEb+j+pjo3lpz/CbMwqjH+8VeOyEwekCJVKRUd7Jq0l4VjRJKk/]]></acast:settings>
			<itunes:subtitle>How Much Do You Bench</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>32</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>What are benchmarks and how can you use them like us to build your business.</p><p>#benchmarks #smallbusiness </p><p>Expert Perspective - Season 1: Episode 32</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>What are benchmarks and how can you use them like us to build your business.</p><p>#benchmarks #smallbusiness </p><p>Expert Perspective - Season 1: Episode 32</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Intro To Analytics For Small Business</title>
			<itunes:title>Intro To Analytics For Small Business</itunes:title>
			<pubDate>Sat, 27 Aug 2022 22:52:12 GMT</pubDate>
			<itunes:duration>2:23</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/630aa01b4c702f00124af189/media.mp3" length="3571477" type="audio/mpeg"/>
			<guid isPermaLink="false">630aa01b4c702f00124af189</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>630aa01b4c702f00124af189</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>intro-to-analytics-for-small-business</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUu2TWvhEvs9MX3F5YMXYJWDj3R/z99Qqy5ctRMV47LpnDnNa+zfEr/NVrPbvbi4lT95qB09KxhLjSeS0k0nVxko]]></acast:settings>
			<itunes:subtitle>Kids See Shosts</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>31</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Quick overview of how to use analytics on your digital marketing to build your business at a rate that won't let it get swallowed by competitors.</p><p>#analytics #smallbusiness </p><p>Expert Perspective - Season 1: Episode 31</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Quick overview of how to use analytics on your digital marketing to build your business at a rate that won't let it get swallowed by competitors.</p><p>#analytics #smallbusiness </p><p>Expert Perspective - Season 1: Episode 31</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Data: Small Business Uses</title>
			<itunes:title>Data: Small Business Uses</itunes:title>
			<pubDate>Fri, 26 Aug 2022 20:30:37 GMT</pubDate>
			<itunes:duration>3:25</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/63092d6da4ee6a0012fb994b/media.mp3" length="5149517" type="audio/mpeg"/>
			<guid isPermaLink="false">63092d6da4ee6a0012fb994b</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>63092d6da4ee6a0012fb994b</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>data-small-business-uses</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUs9M6W+ywlwO56HEzwEHtzz7OtQOcnHhvqIO65qQ0Ilk/ow+2x8Xr1XgJ919mhC3qg8FHqEDprGlMdSZI0gqjFq]]></acast:settings>
			<itunes:subtitle>Tom Segura</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>30</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Even though you're probably hooked on view counts, there's a lot of great ways to actually use data to drive business and not your ego or fear.</p><p>#data #smallbusiness </p><p>Expert Perspective - Season 1: Episode 30</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Even though you're probably hooked on view counts, there's a lot of great ways to actually use data to drive business and not your ego or fear.</p><p>#data #smallbusiness </p><p>Expert Perspective - Season 1: Episode 30</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>What Is Creative In Marketing? Creative Explained</title>
			<itunes:title>What Is Creative In Marketing? Creative Explained</itunes:title>
			<pubDate>Thu, 25 Aug 2022 23:00:38 GMT</pubDate>
			<itunes:duration>3:17</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/6307ff18d19b820012d787c8/media.mp3" length="4998982" type="audio/mpeg"/>
			<guid isPermaLink="false">6307ff18d19b820012d787c8</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>6307ff18d19b820012d787c8</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>what-is-creative-in-marketing-creative-explained</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUtxrMu3RASg7T4CRpULyxy0LmAMktYdmxOudMxhVTGUjQCHSFTC/KoTBr9OWHoqOAmUawze/O4Z3ldUWo8Fxj3d]]></acast:settings>
			<itunes:subtitle>Ayyyyyyeeeee</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>29</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>In marketing, "creative" is often referred to in the noun form. This is why it is important to understand what it is and how to find it.</p><p>#creative #marketing #smallbusiness </p><p>Expert Perspective - Season 1: Episode 29</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In marketing, "creative" is often referred to in the noun form. This is why it is important to understand what it is and how to find it.</p><p>#creative #marketing #smallbusiness </p><p>Expert Perspective - Season 1: Episode 29</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[LTV: Customer Lifetime Value Explained In Layman's Terms]]></title>
			<itunes:title><![CDATA[LTV: Customer Lifetime Value Explained In Layman's Terms]]></itunes:title>
			<pubDate>Wed, 24 Aug 2022 22:18:08 GMT</pubDate>
			<itunes:duration>3:50</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/6306a3a2742ebb00122923a3/media.mp3" length="5778629" type="audio/mpeg"/>
			<guid isPermaLink="false">6306a3a2742ebb00122923a3</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>6306a3a2742ebb00122923a3</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>ltv-customer-lifetime-value-explained-in-laymans-terms</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUvqYNaPn7QkZf2vB9ppUkP+RpfbszpdbUXaR6yI0odwKcUkd/d4ngahCBufcDvv45z6+fVaRLQwVlnJ+h0cELbs]]></acast:settings>
			<itunes:subtitle>Black Sheep</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>28</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Increasing customer lifetime value (LTV) is an economically efficient way to increase profits in most cases. Here is a way to look at it in a way that anyone can use.</p><p>#ltv #profit #smallbusiness </p><p>Expert Perspective - Season 1: Episode 28</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Increasing customer lifetime value (LTV) is an economically efficient way to increase profits in most cases. Here is a way to look at it in a way that anyone can use.</p><p>#ltv #profit #smallbusiness </p><p>Expert Perspective - Season 1: Episode 28</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Cost Per Acquisition Explained Simply With Examples (In Under 3 Minutes)</title>
			<itunes:title>Cost Per Acquisition Explained Simply With Examples (In Under 3 Minutes)</itunes:title>
			<pubDate>Tue, 23 Aug 2022 21:08:33 GMT</pubDate>
			<itunes:duration>2:43</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/630541d1742cea00124b3328/media.mp3" length="4061668" type="audio/mpeg"/>
			<guid isPermaLink="false">630541d1742cea00124b3328</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>630541d1742cea00124b3328</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>cost-per-acquisition-explained-simply-with-examples-in-under</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUus9Cd3u/g0LQ46IMhTD7+jjobiJVC5oQIT9ae2drmMXLqfq3Blvd/zT3L18YRqkIEi2509WimdZbhE3Ywk+i2V]]></acast:settings>
			<itunes:subtitle>Rat Terrier Dad</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>27</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Cost per acquisition helps tune marketing costs for small businesses and big ones. The acquisition can be email address or paying customer.</p><p>#cpa #costperacquisition</p><p>Expert Perspective - Season 1: Episode 27</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Cost per acquisition helps tune marketing costs for small businesses and big ones. The acquisition can be email address or paying customer.</p><p>#cpa #costperacquisition</p><p>Expert Perspective - Season 1: Episode 27</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>What Is CPM And Where Did It Come From?</title>
			<itunes:title>What Is CPM And Where Did It Come From?</itunes:title>
			<pubDate>Mon, 22 Aug 2022 20:35:56 GMT</pubDate>
			<itunes:duration>3:36</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/6303e8ac555be600143b9752/media.mp3" length="5390701" type="audio/mpeg"/>
			<guid isPermaLink="false">6303e8ac555be600143b9752</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>6303e8ac555be600143b9752</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>what-is-cpm-and-where-did-it-come-from</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUuqBVxMKueYXsmfIy+Vx/Ft7AfpBQwzuvtVukkXBVv7vGQENChiP/ATjBfUe7HtE5b0vUXHzZzBnEuEGTXyQXi2]]></acast:settings>
			<itunes:subtitle>Smell The Rain</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>26</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Cost per thousand (CPM) is a traditional way to charge advertisers for attention space. The "M" stands for "thousand."</p><p>#cpm #smallbusiness #ads </p><p>Expert Perspective - Season 1: Episode 26</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Cost per thousand (CPM) is a traditional way to charge advertisers for attention space. The "M" stands for "thousand."</p><p>#cpm #smallbusiness #ads </p><p>Expert Perspective - Season 1: Episode 26</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How Google Tries To Charge You For Ads (PPC)</title>
			<itunes:title>How Google Tries To Charge You For Ads (PPC)</itunes:title>
			<pubDate>Sun, 21 Aug 2022 17:53:34 GMT</pubDate>
			<itunes:duration>3:20</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/6302711e04524300122f23a9/media.mp3" length="5061407" type="audio/mpeg"/>
			<guid isPermaLink="false">6302711e04524300122f23a9</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>6302711e04524300122f23a9</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-google-tries-to-charge-you-for-ads-ppc</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUtTRZmi5NzBzj0qB182Mo/dH8skFX2jP5Fe2zEnnFxDqqD9tmeu9uaiN+krPk25WSBtGkR/zVPb9ORIVXMNPJiK]]></acast:settings>
			<itunes:subtitle>Leroy Jenkins</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>25</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Pay per click (PPC) helps you control your advertising costs, but you need to make sure you're overall cost to get new customers or clients is controlled.</p><p>#ppc #payperclick #googleads #smallbusiness </p><p>Expert Perspective - Season 1: Episode 25</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Pay per click (PPC) helps you control your advertising costs, but you need to make sure you're overall cost to get new customers or clients is controlled.</p><p>#ppc #payperclick #googleads #smallbusiness </p><p>Expert Perspective - Season 1: Episode 25</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>This Is Who Your Actual Competitors Are</title>
			<itunes:title>This Is Who Your Actual Competitors Are</itunes:title>
			<pubDate>Sat, 20 Aug 2022 16:55:58 GMT</pubDate>
			<itunes:duration>3:46</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/6301122026bad300117c4e95/media.mp3" length="5609403" type="audio/mpeg"/>
			<guid isPermaLink="false">6301122026bad300117c4e95</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>6301122026bad300117c4e95</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>this-is-who-your-actual-competitors-are</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUt7kv42Zbzks6vpE+KDFSmN/SzCSgHGe9mrGOB3Ivtdwm7uQoi8m79T5n5Fy8GMuy9zAgyJnxiQN2ms2cvlTB67]]></acast:settings>
			<itunes:subtitle>Yeezus</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>24</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Stop copying your competitors. You haven't even been looking at all of them.</p><p>#competitors #smallbusiness </p><p>Expert Perspective - Season 1: Episode 24</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Stop copying your competitors. You haven't even been looking at all of them.</p><p>#competitors #smallbusiness </p><p>Expert Perspective - Season 1: Episode 24</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Why Some Doctor And Lawyer Websites Are Dangerous (No SSL)</title>
			<itunes:title>Why Some Doctor And Lawyer Websites Are Dangerous (No SSL)</itunes:title>
			<pubDate>Thu, 18 Aug 2022 22:19:43 GMT</pubDate>
			<itunes:duration>3:34</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62febafe70324a00124dd2d9/media.mp3" length="5354497" type="audio/mpeg"/>
			<guid isPermaLink="false">62febafe70324a00124dd2d9</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62febafe70324a00124dd2d9</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>why-some-doctor-and-lawyer-websites-are-dangerous-no-ssl</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUsUbYqiaX3+0B0l+AGe74M1FAOXUpveD5P2SM5+eek1uvY2HvghmXIo4uPcBKkVodzDak7YkGA75ExZIpVQAYbG]]></acast:settings>
			<itunes:subtitle>Yeeted</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>23</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>You need an SSL certificate on your website or else Google and web browsers will label your site dangerous and not let people see it.</p><p>#webdesigntips #sslcertificate </p><p>Expert Perspective - Season 1: Episode 23</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>You need an SSL certificate on your website or else Google and web browsers will label your site dangerous and not let people see it.</p><p>#webdesigntips #sslcertificate </p><p>Expert Perspective - Season 1: Episode 23</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Where Podcasts Go To Die</title>
			<itunes:title>Where Podcasts Go To Die</itunes:title>
			<pubDate>Wed, 17 Aug 2022 19:48:32 GMT</pubDate>
			<itunes:duration>4:19</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62fd4610e0c13d001229e98c/media.mp3" length="6488212" type="audio/mpeg"/>
			<guid isPermaLink="false">62fd4610e0c13d001229e98c</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62fd4610e0c13d001229e98c</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>where-podcasts-go-to-die</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUvxeuMyXYiGw3xjBAwUAz/N0HJIyQ1R1oza2J1d0RNIGZT5A1o4IdmGn2Q6FUZDWy5P+G5EnxtMPxoMNpNSs1fR]]></acast:settings>
			<itunes:subtitle>Dead Podcasts Murdered</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>22</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Make sure you're podcast is consistent and is available everywhere it's possible. It's very easy.</p><p>#podcasts #podcasttips </p><p>Expert Perspective - Season 1: Episode 22</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Make sure you're podcast is consistent and is available everywhere it's possible. It's very easy.</p><p>#podcasts #podcasttips </p><p>Expert Perspective - Season 1: Episode 22</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>SEO SEO SEO</title>
			<itunes:title>SEO SEO SEO</itunes:title>
			<pubDate>Tue, 16 Aug 2022 22:31:14 GMT</pubDate>
			<itunes:duration>2:50</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62fc1ab2e6ea750012349dda/media.mp3" length="4304917" type="audio/mpeg"/>
			<guid isPermaLink="false">62fc1ab2e6ea750012349dda</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62fc1ab2e6ea750012349dda</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>seo-seo-seo</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUu8uglFnHbW13pZ0sVGE5936okUI2LbAYOPgNUuUxJSNc+WecSDih7L7U0Ad2fSpHsZtRnrTBHRcxuiZw0DhA9A]]></acast:settings>
			<itunes:subtitle>SEO</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>21</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>SEO is changing, but here is its origin story. All you really need to know is to do whatever you can to make the website visitor happy.</p><p>#seo #searchengineoptimization </p><p>Expert Perspective - Season 1: Episode 21</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>SEO is changing, but here is its origin story. All you really need to know is to do whatever you can to make the website visitor happy.</p><p>#seo #searchengineoptimization </p><p>Expert Perspective - Season 1: Episode 21</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Never Do Just One Marketing Channel</title>
			<itunes:title>Never Do Just One Marketing Channel</itunes:title>
			<pubDate>Mon, 15 Aug 2022 20:05:35 GMT</pubDate>
			<itunes:duration>2:38</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62faa70eaa24330012b09685/media.mp3" length="3933643" type="audio/mpeg"/>
			<guid isPermaLink="false">62faa70eaa24330012b09685</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62faa70eaa24330012b09685</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>never-do-just-one-marketing-channel</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUu3luRh+G0DoRZ3riwOQxcu3rZTyFSf+AqgXXkLITvLIi76+5V9hXwuupQGFshOHU9mcI6FxvuEqO164VpN7ROI]]></acast:settings>
			<itunes:subtitle>Forever Never?</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>20</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Here is what marketing channels really are and how to figure out how to make them all work together.</p><p>#marketingchannels #digitalmarketing #smallbusinesstips </p><br><p>Expert Perspective - Season 1: Episode 20</p><br><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Here is what marketing channels really are and how to figure out how to make them all work together.</p><p>#marketingchannels #digitalmarketing #smallbusinesstips </p><br><p>Expert Perspective - Season 1: Episode 20</p><br><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>This Is What We Consider A Business Project.</title>
			<itunes:title>This Is What We Consider A Business Project.</itunes:title>
			<pubDate>Sun, 14 Aug 2022 21:23:33 GMT</pubDate>
			<itunes:duration>3:43</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62f96783300e08001228cbcc/media.mp3" length="5550485" type="audio/mpeg"/>
			<guid isPermaLink="false">62f96783300e08001228cbcc</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62f96783300e08001228cbcc</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>this-is-what-we-consider-a-business-project</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUufGn3A9Mvz9R3jM7t3ZMxZokbaBzfxaB4fixiseb+87tpbyybbBOIg496Xh0LrLQa5a5njOUKE8kmcR00WUWkO]]></acast:settings>
			<itunes:subtitle>Flakkaaaaaaaaaaaaaa</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>19</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>If something has critical thinking and using feedback to improve, then we call it a project. It can be ads, development, or hiring for a new department.</p><p>#project #projectmanagement #projectmanagementtips </p><br><p>Expert Perspective - Season 1: Episode 19</p><br><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>If something has critical thinking and using feedback to improve, then we call it a project. It can be ads, development, or hiring for a new department.</p><p>#project #projectmanagement #projectmanagementtips </p><br><p>Expert Perspective - Season 1: Episode 19</p><br><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How Digital Marketing Is Supposed To Work</title>
			<itunes:title>How Digital Marketing Is Supposed To Work</itunes:title>
			<pubDate>Sun, 14 Aug 2022 01:13:21 GMT</pubDate>
			<itunes:duration>3:34</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62f84c30b8b65800139d212c/media.mp3" length="5334539" type="audio/mpeg"/>
			<guid isPermaLink="false">62f84c30b8b65800139d212c</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62f84c30b8b65800139d212c</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-digital-marketing-is-supposed-to-work</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUu3fvngdMgf/Q69/JAr4MuocP1MPyBYkooABJWZfQhPyvfPJKT0wfV17+8K4qDgVng4lrsn1ckJBTHW8ZRgH+8s]]></acast:settings>
			<itunes:subtitle>Da Last Don</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>18</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Just a good start to how to look at #DigitalMarketing from a management perspective. It's the data that makes it special.</p><p>#digitalmarketing #digitalmarketingtips #onlinemarketing </p><p>Expert Perspective - Season 1: Episode 18</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Just a good start to how to look at #DigitalMarketing from a management perspective. It's the data that makes it special.</p><p>#digitalmarketing #digitalmarketingtips #onlinemarketing </p><p>Expert Perspective - Season 1: Episode 18</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How To Properly Measure Customer Acquisition Cost (CAC) To Sell More</title>
			<itunes:title>How To Properly Measure Customer Acquisition Cost (CAC) To Sell More</itunes:title>
			<pubDate>Fri, 12 Aug 2022 21:12:08 GMT</pubDate>
			<itunes:duration>4:12</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62f6c2264751e90012ca070b/media.mp3" length="6287419" type="audio/mpeg"/>
			<guid isPermaLink="false">62f6c2264751e90012ca070b</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62f6c2264751e90012ca070b</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-to-properly-measure-customer-acquisition-cost-cac-to-sel</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUvH0MldA5f4lnfTrbqJvCDKSAO2gTLuYxL6Mg1BoPJmWW/Dyc1xXQqrpfXMFq0VKVLSu8G/2q4Oi3NEChGsv9G7]]></acast:settings>
			<itunes:subtitle>CAC and Bowls</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>17</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Don't let marketers try to impress you with easy customer acquisition cost (CAC) metrics. Use the bottom line to start.</p><p>#customeracquisitioncost #CAC #customeracquisition</p><p>Expert Perspective - Season 1: Episode 17</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Don't let marketers try to impress you with easy customer acquisition cost (CAC) metrics. Use the bottom line to start.</p><p>#customeracquisitioncost #CAC #customeracquisition</p><p>Expert Perspective - Season 1: Episode 17</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>This Is Why You Suck At Customer Acquisition</title>
			<itunes:title>This Is Why You Suck At Customer Acquisition</itunes:title>
			<pubDate>Thu, 11 Aug 2022 19:18:44 GMT</pubDate>
			<itunes:duration>3:27</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62f55614251c3300132f3628/media.mp3" length="5171763" type="audio/mpeg"/>
			<guid isPermaLink="false">62f55614251c3300132f3628</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62f55614251c3300132f3628</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>this-is-why-you-suck-at-customer-acquisition</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUsp+jR4Vmg8s9gh+SU+TTo5ZkmGJnVF8oikx/cJy5g5qc/RsjV5zxVLqiIZz4V2pdYjBOH4cULDRbdNm4tT+uPU]]></acast:settings>
			<itunes:subtitle>Get Better At Acquiring Customers Super Quickly</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>16</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Customer acquisition is another thing ruined by marketers. Use this definition to retool your business efforts, save money, and make more of it.</p><p>#customeracquisition #customers #customer #customerretention #acquisition </p><p>Expert Perspective - Season 1: Episode 16</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Customer acquisition is another thing ruined by marketers. Use this definition to retool your business efforts, save money, and make more of it.</p><p>#customeracquisition #customers #customer #customerretention #acquisition </p><p>Expert Perspective - Season 1: Episode 16</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How Nike Treats Customers</title>
			<itunes:title>How Nike Treats Customers</itunes:title>
			<pubDate>Wed, 10 Aug 2022 20:46:38 GMT</pubDate>
			<itunes:duration>2:17</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62f4192e267f6700128d0ab0/media.mp3" length="3428459" type="audio/mpeg"/>
			<guid isPermaLink="false">62f4192e267f6700128d0ab0</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62f4192e267f6700128d0ab0</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-nike-treats-customers</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUshdTawpazikUkmUW+I3bCvl/j2raeTtTdr/L0rwIiAYYuP78z/yO2Bt5BPQPfxXnsGoCZQ549E8LpEOr2eDoK2]]></acast:settings>
			<itunes:subtitle>This is 40</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>15</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>The way to look at customers at a high level to make more sales and drive word-of-mouth without spending more money.</p><p>#customers #customerretention </p><p>Expert Perspective - Season 1: Episode 15</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>The way to look at customers at a high level to make more sales and drive word-of-mouth without spending more money.</p><p>#customers #customerretention </p><p>Expert Perspective - Season 1: Episode 15</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2 Lead Gen Secrets To Increase Sales In Under 1 Month (For 2022)</title>
			<itunes:title>2 Lead Gen Secrets To Increase Sales In Under 1 Month (For 2022)</itunes:title>
			<pubDate>Mon, 08 Aug 2022 20:25:37 GMT</pubDate>
			<itunes:duration>2:43</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62f1714145ec4500127d616b/media.mp3" length="4076767" type="audio/mpeg"/>
			<guid isPermaLink="false">62f1714145ec4500127d616b</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62f1714145ec4500127d616b</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>2-lead-gen-secrets-to-increase-sales-in-under-1-month</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUs84pKp8pVf4ikCJadYIPUT1IPg9qtD1WTUzeRUH1a1xCeZQBte0jt2XQsUifoFTeqCOGaLyegAkaY6GgBCz+TK]]></acast:settings>
			<itunes:subtitle><![CDATA[It's Dark and Hell Is Hot]]></itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>14</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>How tracking the correct leads and metrics will save you time and money while producing more sales when you make the correct adjustments.</p><p>#leads #leadgeneration #leadgen </p><p>Expert Perspective - Season 1: Episode 14</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>How tracking the correct leads and metrics will save you time and money while producing more sales when you make the correct adjustments.</p><p>#leads #leadgeneration #leadgen </p><p>Expert Perspective - Season 1: Episode 14</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Does Content Include Social Media Posts?</title>
			<itunes:title>Does Content Include Social Media Posts?</itunes:title>
			<pubDate>Sat, 06 Aug 2022 21:25:53 GMT</pubDate>
			<itunes:duration>3:34</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62eedc622f61560012500ec8/media.mp3" length="5355212" type="audio/mpeg"/>
			<guid isPermaLink="false">62eedc622f61560012500ec8</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62eedc622f61560012500ec8</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>does-content-include-social-media-posts</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUvpnGwgklrE38myOofctLZMzCIvGk6N06csIxnf5ba/lLf79nd/19OOPWJ47Vw6GqlBL8hTUyDyuqcBgxqHFhzK]]></acast:settings>
			<itunes:subtitle>Ride or Die Vol. II</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>13</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>A look at how to look at your content if you want it to influence your audience on multiple platforms.</p><p>#content #contentmarketing </p><p>Expert Perspective - Season 1: Episode 13</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>A look at how to look at your content if you want it to influence your audience on multiple platforms.</p><p>#content #contentmarketing </p><p>Expert Perspective - Season 1: Episode 13</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ask Your Marketing Team How They Target Customers</title>
			<itunes:title>Ask Your Marketing Team How They Target Customers</itunes:title>
			<pubDate>Wed, 03 Aug 2022 20:03:53 GMT</pubDate>
			<itunes:duration>4:11</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62ead4a90fe5e60013582112/media.mp3" length="6334869" type="audio/mpeg"/>
			<guid isPermaLink="false">62ead4a90fe5e60013582112</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62ead4a90fe5e60013582112</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>ask-your-marketing-team-how-they-target-customers</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUsXCjpcqOkLZhC87epyO2H4ww0MPE/szB75wgRxSL1aXJap1Tam3NOPu47TasbWVSzZJgQjyF4pkFj22HQUU8TC]]></acast:settings>
			<itunes:subtitle>Red Dot</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>11</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Often overlooked, customer targeting is where marketing development starts. It saves money and converts more people into paying customers and clients.</p><p>#customertargeting #audiencetargeting</p><p><strong>Expert Perspective - Season 1: Episode 11</strong></p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Often overlooked, customer targeting is where marketing development starts. It saves money and converts more people into paying customers and clients.</p><p>#customertargeting #audiencetargeting</p><p><strong>Expert Perspective - Season 1: Episode 11</strong></p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>YouTube Remarketing Ads Are Crazy Cheap Right Now</title>
			<itunes:title>YouTube Remarketing Ads Are Crazy Cheap Right Now</itunes:title>
			<pubDate>Tue, 02 Aug 2022 21:47:30 GMT</pubDate>
			<itunes:duration>2:00</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62e99b71e3c02e001278aa03/media.mp3" length="2988051" type="audio/mpeg"/>
			<guid isPermaLink="false">62e99b71e3c02e001278aa03</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62e99b71e3c02e001278aa03</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>youtube-remarketing-ads-are-crazy-cheap-right-now</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUv4Q16yJJB3QmgEUwSqw140lyN4wnzNgx0R7oSYFvRsOfTMT99mHsp7cfqhr01NxPbolsgQg7uUms2BC7DMZfWT]]></acast:settings>
			<itunes:subtitle>Lean Back</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>10</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>How does YouTube Remarketing Ads work and save you so much money.</p><p>#youtubeads #youtuberemarketingads</p><p>Expert Perspective - Season 1: Episode 10</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>How does YouTube Remarketing Ads work and save you so much money.</p><p>#youtubeads #youtuberemarketingads</p><p>Expert Perspective - Season 1: Episode 10</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Google Remarketing Ads Are More Than Half Off Right Now</title>
			<itunes:title>Google Remarketing Ads Are More Than Half Off Right Now</itunes:title>
			<pubDate>Mon, 01 Aug 2022 22:51:09 GMT</pubDate>
			<itunes:duration>2:14</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62e858dd128adb0013248d51/media.mp3" length="3374773" type="audio/mpeg"/>
			<guid isPermaLink="false">62e858dd128adb0013248d51</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/how-to-start-a-business/episodes/google-remarketing-ads-are-more-than-half-off-right-now</link>
			<acast:episodeId>62e858dd128adb0013248d51</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>google-remarketing-ads-are-more-than-half-off-right-now</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUthEkB+kosqQMHTsy8uD49Ekc24+7rr+rjUQugV9p1cJQKhOXTqcj8wEKto5xyqnmglqymyNhT4EwQdRVz9csWZ]]></acast:settings>
			<itunes:subtitle>Dreamchasers</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Google remarketing ads are less expensive and more effective than regular Google Ads. Here's how it works.</p><p>#googleremarketing #googleremarketingads</p><p>Expert Perspective - Season 1: Episode 9</p><p>https://martingawlakcompany.com/expert-perspective</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Google remarketing ads are less expensive and more effective than regular Google Ads. Here's how it works.</p><p>#googleremarketing #googleremarketingads</p><p>Expert Perspective - Season 1: Episode 9</p><p>https://martingawlakcompany.com/expert-perspective</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How to Put Ads on Google Search and Scale Google Search Ads</title>
			<itunes:title>How to Put Ads on Google Search and Scale Google Search Ads</itunes:title>
			<pubDate>Sun, 31 Jul 2022 23:31:59 GMT</pubDate>
			<itunes:duration>2:47</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62e710ee603ffc001380a44f/media.mp3" length="4177757" type="audio/mpeg"/>
			<guid isPermaLink="false">62e710ee603ffc001380a44f</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62e710ee603ffc001380a44f</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-to-put-ads-on-google-search-and-scale-google-search-ads</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUupj9m1/Y+eE/dVWKWqltAlM7jw4JItwUhkugNMvhhCeDp3M//nd2CcgCAO1LYPsCTFzwsZfKYjuMneCx6MoMSG]]></acast:settings>
			<itunes:subtitle>Sorry 4 The Wait</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>8</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>How to put ads on Google Search and scale Google Search Ads for small to medium sized businesses.</p><p>#googleads #googlesearchads </p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>How to put ads on Google Search and scale Google Search Ads for small to medium sized businesses.</p><p>#googleads #googlesearchads </p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Googel Ads: Where Advertising Starts For Most Small Businesses</title>
			<itunes:title>Googel Ads: Where Advertising Starts For Most Small Businesses</itunes:title>
			<pubDate>Sat, 30 Jul 2022 20:47:17 GMT</pubDate>
			<itunes:duration>3:38</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62e598d68922bf0012524359/media.mp3" length="5472097" type="audio/mpeg"/>
			<guid isPermaLink="false">62e598d68922bf0012524359</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62e598d68922bf0012524359</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>googel-ads-where-advertising-starts-for-most-small-businesse</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUtWpP49POVqVuim6EpHFM4wmFAcy2/taeEyD0CnV6O7nQcpBCs9u/qA8za6I0xdeQ4hz6rreOWwvy/Y/QULWPTU]]></acast:settings>
			<itunes:subtitle>Google Ads Mukbang</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>The things you need to know when depending on Google Ads to drive most your business.</p><p>#googleads #searchads </p><p><a href="https://martingawlakcompany.com" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>The things you need to know when depending on Google Ads to drive most your business.</p><p>#googleads #searchads </p><p><a href="https://martingawlakcompany.com" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Are You Ready For YouTube Ads?</title>
			<itunes:title>Are You Ready For YouTube Ads?</itunes:title>
			<pubDate>Fri, 29 Jul 2022 22:07:18 GMT</pubDate>
			<itunes:duration>3:11</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62e45a17a143fb0012133708/media.mp3" length="4793617" type="audio/mpeg"/>
			<guid isPermaLink="false">62e45a17a143fb0012133708</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62e45a17a143fb0012133708</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>are-you-ready-for-youtube-ads</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUvapoZrA4jjI0cu4JrcU9jPrB5DXmxyRmw2bcUesE9u7tRHccNlkHzAh8sx/J6pVnSAd+61+nhGiNAXBnHmHb0n]]></acast:settings>
			<itunes:subtitle>YouTube Ads Cured My Ketchup Addiction</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Talking about YouTube Ads and how to use them effectively.</p><p>#YouTubeAds #youtube </p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Talking about YouTube Ads and how to use them effectively.</p><p>#YouTubeAds #youtube </p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Instagram Ads Need Faces With Genuine Reactions</title>
			<itunes:title>Instagram Ads Need Faces With Genuine Reactions</itunes:title>
			<pubDate>Thu, 28 Jul 2022 23:07:24 GMT</pubDate>
			<itunes:duration>2:50</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62e316ad603ffc00136f23b8/media.mp3" length="4297851" type="audio/mpeg"/>
			<guid isPermaLink="false">62e316ad603ffc00136f23b8</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62e316ad603ffc00136f23b8</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>instagram-ads-need-faces-with-genuine-reactions</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUsyllY+Mu50CIbH3mRU7VzLVfeDsuk1FEGRu4Q9z3/kjb9kneSTJ6zQzKMMaqrXphqmGxlb411fp2Jz/7VdJmvh]]></acast:settings>
			<itunes:subtitle>Free Game</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>When you should use more Instagram Ads and why you should use more human faces with genuine reactions on Instagram.</p><p>#instagramads #instagram </p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>When you should use more Instagram Ads and why you should use more human faces with genuine reactions on Instagram.</p><p>#instagramads #instagram </p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Facebook Ads Must Now Be Done Correctly</title>
			<itunes:title>Facebook Ads Must Now Be Done Correctly</itunes:title>
			<pubDate>Wed, 27 Jul 2022 23:04:53 GMT</pubDate>
			<itunes:duration>4:27</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62e1c49663763f00125e8d14/media.mp3" length="6658275" type="audio/mpeg"/>
			<guid isPermaLink="false">62e1c49663763f00125e8d14</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62e1c49663763f00125e8d14</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>facebook-ads-must-now-be-done-correctly</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUvJeZMBnK5MLO/UERKJ2GkymqzL49pzBQxDuc9V45XIvBFYfv+S3FtxQoROv2nFwZwIaUmY/fI2GvqFVnoYcQM3]]></acast:settings>
			<itunes:subtitle>For Noobs and Vets</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>This overview of Facebook Ads is meant to correct your course.</p><p>#facebookads  #remarketing</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>This overview of Facebook Ads is meant to correct your course.</p><p>#facebookads  #remarketing</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How To Make Sure You Get A Good Website For Your Business</title>
			<itunes:title>How To Make Sure You Get A Good Website For Your Business</itunes:title>
			<pubDate>Tue, 26 Jul 2022 22:22:42 GMT</pubDate>
			<itunes:duration>3:33</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62e069323ccf9d001361654f/media.mp3" length="5279679" type="audio/mpeg"/>
			<guid isPermaLink="false">62e069323ccf9d001361654f</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/expert-perspective</link>
			<acast:episodeId>62e069323ccf9d001361654f</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-to-make-sure-you-get-a-good-website-for-your-business</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUu2BJStKT58zEf7snog84gpXEdEOouGPeUlg/LchpAmgCfwPr9hN53M00R8/FCg7MWZZYMTFBdIOqmV2iBy54LH]]></acast:settings>
			<itunes:subtitle>Listen.</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>How to look at your future website from a business perspective.</p><p>Expert Perspective Season 1 Episode 2</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>How to look at your future website from a business perspective.</p><p>Expert Perspective Season 1 Episode 2</p><p><a href="https://martingawlakcompany.com/expert-perspective" rel="noopener noreferrer" target="_blank">https://martingawlakcompany.com/expert-perspective</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[Getting Your Business Emails Out of Spam Folders & More]]></title>
			<itunes:title><![CDATA[Getting Your Business Emails Out of Spam Folders & More]]></itunes:title>
			<pubDate>Mon, 25 Jul 2022 06:49:40 GMT</pubDate>
			<itunes:duration>2:44</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/62de3d0515704e00151571c1/media.mp3" length="4111035" type="audio/mpeg"/>
			<guid isPermaLink="false">62de3d0515704e00151571c1</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://martingawlakcompany.com/getting-your-business-emails-out-of-spam-folders-more-email-marketing-mindset-in-under-3-minutes/</link>
			<acast:episodeId>62de3d0515704e00151571c1</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>getting-your-business-emails-out-of-spam-folders-more</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsCIJI/d+UZKT+m2K5YDcZhOyS4P7r4fcMY7VWgDWZHUsElSt/f7pMEIqVJH6u3j7P23JPUE9+nvyh/4sIKdKew8DOdYSjlWrGUVmfXK56OPOa2u6OE12oBviJ0+/z44o8]]></acast:settings>
			<itunes:subtitle>Email Marketing Mindset in Under 3 Minutes</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[<p>Getting started on how to get your email marketing out of spam folders and straight into the Primary folder. Ask us how to set it up.</p><br><p><strong>Expert Perspective™ Season 1 Episode 1</strong></p><br><p><strong>Performance Marketing Hacks</strong></p><p>https://martingawlakcompany.com/performance-marketing-hacks</p><br><p><strong>Click here to reach one million people this year:</strong></p><p>https://martingawlakcompany.com/millionaires-society</p><br><p><strong>Pay us to do your email marketing:</strong></p><p>https://martingawlakcompany.com/email-marketing</p><br><p><strong>Reach 1,000,000 people in 1 month for $11,111:</strong></p><p>https://martingawlakcompany.com/milli-body-count</p><br><p><strong>Wtf is this?</strong></p><p>https://martingawlakcompany.com/spinnerino</p><br><p><strong>Use our $150 website builder setup and get $500 in Google Ads free:</strong></p><p>https://martingawlakcompany.com/turkey-bag</p><br><p>https://martingawlakcompany.com/</p><br><p><strong>© 2022 Martin Gawlak Company</strong></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Getting started on how to get your email marketing out of spam folders and straight into the Primary folder. Ask us how to set it up.</p><br><p><strong>Expert Perspective™ Season 1 Episode 1</strong></p><br><p><strong>Performance Marketing Hacks</strong></p><p>https://martingawlakcompany.com/performance-marketing-hacks</p><br><p><strong>Click here to reach one million people this year:</strong></p><p>https://martingawlakcompany.com/millionaires-society</p><br><p><strong>Pay us to do your email marketing:</strong></p><p>https://martingawlakcompany.com/email-marketing</p><br><p><strong>Reach 1,000,000 people in 1 month for $11,111:</strong></p><p>https://martingawlakcompany.com/milli-body-count</p><br><p><strong>Wtf is this?</strong></p><p>https://martingawlakcompany.com/spinnerino</p><br><p><strong>Use our $150 website builder setup and get $500 in Google Ads free:</strong></p><p>https://martingawlakcompany.com/turkey-bag</p><br><p>https://martingawlakcompany.com/</p><br><p><strong>© 2022 Martin Gawlak Company</strong></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Branding For New Businesses</title>
			<itunes:title>Branding For New Businesses</itunes:title>
			<pubDate>Mon, 12 Nov 2018 05:53:22 GMT</pubDate>
			<itunes:duration>8:32</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/5be9155dad88eff45184b89a/media.mp3" length="8199940" type="audio/mpeg"/>
			<guid isPermaLink="false">5be9155dad88eff45184b89a</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://smarketplays.com</link>
			<acast:episodeId>5be9155dad88eff45184b89a</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>branding-for-new-businesses</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZ/Ynvgc/bVSlxbfa1LTdZ/NS0G6+1uBWmuf3KXrHlJ0izxnDClosxN1ZvN1RuhNrmUX7yil3tY153vXK1xoe4otqi9pQEnxR+XwuD19A9ugoftCeE1o8FkNUbwmp5ba+rqloCpHKvXEwrLPV++IlaMTDkYgOWrUJPFqZOsQ1z5IeP8t1wHQdpszQbzsyBHcMs=]]></acast:settings>
			<itunes:subtitle><![CDATA[Let's talk about branding and how to make it good.]]></itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[Branding is based on your voice: How you talk to customers/clients, how you provide your service/product, and how you want customers to feel before and after buying. To get into more detail just email us for one-on-one games.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[Branding is based on your voice: How you talk to customers/clients, how you provide your service/product, and how you want customers to feel before and after buying. To get into more detail just email us for one-on-one games.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>How To Start A Business</title>
			<itunes:title>How To Start A Business</itunes:title>
			<pubDate>Sat, 27 Oct 2018 17:25:24 GMT</pubDate>
			<itunes:duration>1:04</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5a9b8c68757954725a80b128/e/5bd49f853010a7010e3cedeb/media.mp3" length="1030787" type="audio/mpeg"/>
			<guid isPermaLink="false">5bd49f853010a7010e3cedeb</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://smarketplays.com</link>
			<acast:episodeId>5bd49f853010a7010e3cedeb</acast:episodeId>
			<acast:showId>5a9b8c68757954725a80b128</acast:showId>
			<acast:episodeUrl>how-to-start-a-business</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZ/Ynvgc/bVSlxbfa1LTdZ/NS0G6+1uBWmuf3KXrHlJ0izxnDClosxN1ZvN1RuhNrmUX7yil3tY153vXK1xoe4otqi9pQEnxR+XwuD19A9ugnlapwS5B1EaSiBmBeN5b00/8UdFh0VOoIhAMYAM4RPlOzVC/kiDAQ4VJ30YRsWd0+4K8iu5nlDC8aBrsRi+i4w=]]></acast:settings>
			<itunes:subtitle>How To Start A Business - The Two Things</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/5a9b8c68757954725a80b128/1658078968167-e40a3443ad7f78ed2e130d6d208e31f9.jpeg"/>
			<description><![CDATA[What do you need to start a business? You need something to sell, and you need to get a sale. Not necessarily in that order. No need to even listen to this episode. That's how you start a business. Don't let anyone tell you any different.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[What do you need to start a business? You need something to sell, and you need to get a sale. Not necessarily in that order. No need to even listen to this episode. That's how you start a business. Don't let anyone tell you any different.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<itunes:category text="Business">
			<itunes:category text="Careers"/>
		</itunes:category>
		<itunes:category text="Business">
			<itunes:category text="Management"/>
		</itunes:category>
		<itunes:category text="Business">
			<itunes:category text="Marketing"/>
		</itunes:category>
    </channel>
</rss>
