Scale with Success®

#176 What If Your Evergreen Webinar Doesn't Work?

Mon, 06 Apr 2026 08:00:00 GMT

You’ve heard me talk a lot about quitting launches when it comes to your online course.

After all, you love the idea of running your online course business in a way that provides you with consistent sales, predictable revenue, and does NOT include riding the launch rollercoaster.

But this one thought creeps in and seems to stop you every time: “What if I switch to an evergreen method… and it flops?”

At least with launching, you know the drill. It’s stressful, chaotic, and high-risk. It may underperform, but it’s familiar.

Evergreen feels different. And different can be nerve-wracking.

✅ That’s why on this week’s podcast episode, I’m diving deeper into the question that haunts many course creators as they contemplate making the switch in their business: What If Your Evergreen Webinar Doesn’t Work?

But before we go further, I want to make it clear that an evergreen webinar not working does not mean it never will or that launching was the only way for your course to be successful.

The fear that your evergreen webinar “won’t work” is usually rooted in a misunderstanding of how evergreen truly works in the first place.

Unlike a launch where you pour months of energy into one high-pressure promotion, evergreen is not one big event. It’s a system.

And systems don’t “work” or “not work”. They give you feedback.

Ready to tackle what exactly happens if your evergreen webinar doesn’t work and what it really means for your business?

Once you understand this, you’ll never look at your business the same way again. 👀

Tune in for the full episode now!

Want to learn how you can generate launch-sized revenue from your online course without launching? Join me for my next free masterclass and I’ll show you exactly how I made $3m in one year from selling my course on auto-pilot.. Click the link below, sign up, and I’ll see you inside.

https://caitlinbacher.com/new-masterclass/

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#175 The Hidden Thought Pattern That’s Costing You Growth, Money, and Momentum

Mon, 23 Mar 2026 08:00:00 GMT

Have you ever noticed how one small setback in your business can spiral into something much bigger?

A slow sales week becomes ➡️ “Maybe this isn’t working.”

A team mistake turns into ➡️ “Why does this always happen to me?”

A rude comment in passing ➡️ creates days of second-guessing yourself.

The shift is subtle, happens fast, and if you’re not paying attention - it can quickly drain your confidence, leadership, AND your revenue.

That’s exactly why I’m exposing The Hidden Thought Pattern That’s Costing You Growth, Money, and Momentum in this week’s juicy podcast episode.

The truth is: The most expensive business mistakes usually aren’t strategic. They’re emotional.

There’s a psychological pattern that ambitious entrepreneurs fall into all the time. Especially the high-achievers out there who care deeply about their work.

It’s called The Drama Triangle.

And if you don’t learn how to recognize it, it can keep you stuck in cycles of blame, frustration, over-functioning, and burnout… all while your business stalls.

Even if you pride yourself on keeping your approach and business drama-free, I encourage you to give this episode a listen. You may not even realize some of these cycles are beginning.

✅ In this week’s episode, I’m breaking down exactly what The Drama Triangle is, how it shows up in your online course business, and how to quickly shift out of it so you can lead yourself and your company from a grounded, powerful place instead.

Tune in for the full episode now!

https://caitlinbacher.com/new-masterclass/

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#174 What Nobody Tells You About Building a $1M Course Business

Mon, 16 Mar 2026 08:00:00 GMT

I want to ask you something… 👀

When you hear someone say they made a million dollars selling one course through one automated funnel, what’s your first thought?

Was it something along the lines of:

📍 That must’ve taken a huge team.

📍 They probably spent a fortune on ads.

📍 Their course must be flawless.

Or maybe it was a deeper reaction:

📍 That’s not possible for me.

First of all, I want you to know that making $1M from one course isn’t reserved for internet celebrity coaches or those with tons of offers and a huge team.

Making $1M from one course with one automated funnel IS possible. We’ve done it. Our clients have done it.

But the part no one talks about, is the murky depths of misinformation standing between most course creators and seven figures.

✅ That’s why I'm dedicating this week’s podcast episode to sharing exactly What Nobody Tells You About Building a $1M Course Business.

There’s a ton of well-meaning advice floating around the online business world that may sound logical, responsible, and even smart at first.

But that bad advice actually keeps you stuck, putting a ceiling on your revenue or success. And in this week’s podcast episode I’m dismantling three of the biggest ones.

Some of what I’m about to say might challenge what you’ve been told or even be a bit uncomfortable to hear.

But if you’re ready and willing to question the assumptions that built your current ceiling in order to reach new heights, this one’s for you.

🔗 Tune in now to discover what it actually takes to build a $1M course business.

https://caitlinbacher.com/new-masterclass/

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#173 The 5 Beliefs Secretly Capping Your Course Revenue

Mon, 09 Mar 2026 08:00:00 GMT

Have you ever felt like you’re doing everything right within your online course business? Down to details big and small, such as…

Posting consistently, tweaking your funnel, launching again, and investing in program after program.

You’re crushing your to-do list and taking significant steps forward. So why on Earth does your revenue refuse to move?

💭 Well, it may just boil down to one of these top 5 Beliefs Secretly Capping Your Course Revenue.

It’s one of the most frustrating experiences in business when you KNOW you’re capable of more - but your results won’t budge. It starts to feel personal.

You question your strategy. Your work ethic. And sometimes, even yourself.

But I’ve learned a very valuable lesson after more than a decade of growing and scaling online courses:

Revenue ceilings in your business rarely boil down to strategy problems. They’re belief problems.

Every new level of income or success requires a new version of you to approach it: new thought processes, new decisions, and new standards.

Holding onto the exact same beliefs that got you here, might be the very thing preventing you from getting there.

In this week’s podcast episode, I’m sharing five personal beliefs that secretly cap course creators’ revenue.

And as you listen, I want you to notice which ones feel familiar.

🎧 Ready to examine, re-frame, and get growing in your online course business? You won’t want to miss this episode - tune in now.

https://caitlinbacher.com/new-masterclass/

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#172 When Is It Actually Time to Create a New Course?

Mon, 23 Feb 2026 08:00:00 GMT

When I first started selling courses, I followed a lot of people who seemed to be creating new offers constantly.

A new course here. A new program there. It seemed like they had a brand new offer every few weeks.

Meanwhile, I was focused on selling ONE course and while it was working… it certainly wasn’t exploding. And when I logged onto socials to see someone roll out another shiny new offer, I felt a knot in my stomach…

Should I be doing that too? Am I falling behind?

💭 Sound like a familiar train of thought? If so, you’re not going to want to miss this week’s podcast episode where I’m answering the burning question: When Is It Actually Time to Create a New Course?

At the time I was pondering this myself, I was barely holding everything together - running a business, raising my daughter, and trying to keep my head above water.

The idea of creating and delivering another course felt impossible.

I want to slow this conversation way down. Because the question most course creators should be asking isn’t ‘CAN you create another course?’ but rather, ‘Should you?’

In this week’s episode, I'm breaking down how to actually tell when it’s time to create a new course - and more specifically - when creating something new is more likely to hurt your growth than help it.

Tune in for the full episode now, but fair warning… my answer may surprise you. 👀

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#171 The Real Reason Your Evergreen Funnel Stalled

Mon, 16 Feb 2026 08:00:00 GMT

So… you finally did the thing. 👀

You stopped launching your course, built an evergreen funnel, and officially turned it on.

At first, it probably felt exciting. Maybe you even made a few course sales.

But now? That initial excitement has dwindled… and so has your revenue.

And to make it even more frustrating, you see other people successfully selling courses on autopilot about every topic under the sun.

So why is yours struggling? You know something isn’t working, but you can’t quite figure out what.

➡️ But don’t stress because in this week’s podcast episode, I’m revealing The Real Reason Your Evergreen Funnel Stalled.

Before we get any further I want to make one thing extra clear:

If your funnel isn’t converting, it does NOT mean evergreen won’t work for you. And it definitely doesn’t mean there’s something wrong with you or your course.

After helping 1000s of course creators transition from launching to selling on autopilot, I’ve noticed most funnels that stall were built on the wrong assumptions.

✅ So today, I’m walking you through three of the most common mistakes course creators make when selling on autopilot so you can stop spinning your wheels and start building real momentum again.

Tune in now to learn the REAL reason your evergreen funnel stalled, once and for all.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

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#170 What No One Tells You About “Good” Business Advice

Mon, 09 Feb 2026 08:00:00 GMT

Want to start hearing a lot of unsolicited opinions come out of the woodwork?

Here’s a tip: Announce that you’re starting a business.

Suddenly, it seems like everyone around you has some sage advice to pass on. That’s exactly why I’ve dedicated this week’s podcast episode to breaking down What No One Tells You About “Good” Business Advice.

The truth is, not all advice is inherently “good” OR “bad”...

✅ Some of it comes from people who’ve never built a business.

✅ Some of it comes from people who’ve built something successful - but in a completely different way with different resources and risks.

And that’s what makes business advice so tricky. It usually sounds confident and is often well-intentioned.

But you simply don’t realize how unhelpful it is to you and your goals until you try to live inside it.

Over the years I’ve invested in countless courses, worked with amazing coaches, and experimented with more strategies than I can count in my business.

Some advice helped me grow faster than I ever imagined. Some didn’t work at all.

And some took me close to building a business that looked good on paper, but felt completely wrong for me.

🎧 So tune in for this week’s episode because I want to save you some time, energy, and unnecessary frustration by sharing the top three pieces of business advice I would absolutely avoid and what to focus on instead.

After all, just because someone confidently shares a piece of advice that worked for them, doesn’t mean it should be followed blindly…

https://caitlinbacher.com/new-masterclass/

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#169 What Happened When I Quit Shrinking Myself in My Business

Mon, 26 Jan 2026 08:00:00 GMT

For a long time, I moved through life feeling like I needed to apologize for everything.

I constantly felt like a combination of ‘too much’ and ‘not enough’ at the same time. I was too loud, too quiet. Too ambitious, and not ambitious enough.

When I started my business, that unfortunate pattern followed me like a shadow. Every bold step I took forward came with an immediate step back… just in case someone thought I was ‘too much’.

Sound like a familiar feeling to you?

➡️ That’s why I want to get real and vulnerable on this week’s podcast episode where I’m sharing What Happened When I Quit Shrinking Myself in My Business and how I completely changed the way I was showing up.

Especially as women building online course businesses, we’re carrying decades of cultural messaging about the importance of staying small, agreeable, and likeable.

At the same time we’re trying to build a business we believe in. Something big, meaningful, and world-changing.

And those two things don’t mix.

Unsurprisingly, the moment I finally snapped and decided I was done apologizing for every decision I made was exactly when my business took off.

So if you're feeling that tug-of-war inside yourself - wanting to take big action and being afraid someone might judge you for it - this week’s podcast episode is for you.

💡 Join me on the journey of exactly what happened when I quit shrinking myself in my business plus the five major things I stopped apologizing for in order to get there.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

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TikTok: https://www.tiktok.com/@caitlinbacher

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#168 How to Stay Resilient When Your Business Feels Heavy

Mon, 19 Jan 2026 08:00:00 GMT

Let’s be honest…

…building a business isn’t for the faint of heart.

There are moments when you feel on top of the world – course sales are rolling in, clients are happy, and everything is finally ‘clicking’.

And then out of nowhere, something breaks. Your funnel flops, a team member quits, or your ads stop converting.

Suddenly that confident energy starts to fade and leaves you thinking…

➡️ That’s why I’m dedicating this week’s podcast episode to How to Stay Resilient When Your Business Feels Heavy.

The lessons I’m going to share with you have helped me get through some of the toughest seasons in my own business and come out stronger on the other side.

The truth is, every course creator who’s ever scaled to six or seven figures has been right where you are and felt what you’re feeling now.

But what separates the ones who keep growing their business from those who burn out is the resilience to keep moving forward even when things feel messy.

🔗 So tune in for this week’s podcast episode to learn my top four things to remember when business feels hard.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#167 3 Beliefs That Will Transform Your Relationship With Business Goals

Mon, 12 Jan 2026 08:00:00 GMT

I’ve always been the kind of person who loves having a good goal to strive for.

Give me a target, a timeline, or a number to hit and I’m on it.

But a while back, something shifted. I realized that somewhere along the way, hitting my goals had gone from being motivating… to feeling like a constant test.

I truly didn’t see it happening, but somehow it became about more than simply reaching a milestone or accomplishment.

I began to tie my own self-worth to reaching my business goals.

💡 That’s why in this week’s podcast episode, I’m breaking down the 3 Beliefs That Will Transform Your Relationship With Business Goals.

It’s all about balance. Having goals for your business is inspiring, motivating, and a positive tool for growth…

...but obsessing over goals and believing that missing one means something is wrong with you - not so positive.

Over the last year, I made the intentional choice to untangle my self-worth from whether or not I hit a revenue milestone, filled a program, or checked every box on my quarterly plan.

And the result? I became happier, calmer, more grounded, and ironically, I started hitting more of my goals.

Ready to unpack the three key beliefs that helped me transform my relationship with business goals?

🎧 Tune in now to learn how you can grow your course business with more ease, more profit, and a lot less emotional whiplash.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#166 How to Stop Getting in Your Own Way and Start Selling More Courses

Mon, 01 Dec 2025 08:00:00 GMT

If you’re like most course creators, you probably think success comes down to having a smart strategy: the right funnel, the right content, the right offer.

And of course, those things do matter greatly.

But there’s one piece of the puzzle that doesn’t get talked about enough…

Sometimes, the biggest thing standing between you and consistent sales - is you.

✅ That’s why in this week’s podcast episode, I’m taking you on a deep dive into How to Stop Getting in Your Own Way and Start Selling More Courses.

Now when I say YOU are standing in the way, I don’t mean who you are as a person.

I mean all the things that smart course creators like you do that get in the way of executing.

The overthinking. Hesitation. The moments where you know exactly what you should be doing, but you can’t get yourself to do those things.

I’ve been there too. More times than I’d like to admit. But the first step in getting past this stage is recognizing when you may be getting in your own way.

So, are you ready to discover the three ways I’ve learned to stop sabotaging my own success (and start managing the emotions that keep so many course creators stuck instead of scaling)?

Tune in to find out now! 🤫

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#165 Why You Should Stop Launching and Start Selling Your Course On Autopilot (And Quit Launching for Good)

Mon, 17 Nov 2025 08:00:00 GMT

Launching is exhausting. 🥴

The stress, pressure, and the emotional rollercoaster of it all… It's overwhelming.

And for what? A couple small spikes in revenue followed by months of radio silence. And then you have to begin the launch cycle all over again.

✅ In this week’s podcast episode, I’m revealing three very specific reasons Why You Should Stop Launching and Start Selling Your Course on Autopilot. Plus, I’m breaking down exactly why shifting to an evergreen sales model was the smartest move I ever made.

The year I ditched the launch model and started selling my course on autopilot was the year that everything “clicked”: steady revenue, consistent sales, and way less stress.

It was also the year I finally crossed the million dollar mark.

Frankly, I don’t think I ever would have gotten there if I kept launching.

Especially considering my learned belief at the time was that launching was the ONLY way to grow my online course business.

I can tell you right now - the most important lesson I’ve learned in my business journey is that there is always more than one right way to do something.

🔗 So if you’re ready to uncover the three reasons why (and how) I traded in high-risk launches for consistent, predictable revenue month after month, join me for this week’s discussion!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#164 5 Myths About Selling Your First Evergreen Course

Mon, 10 Nov 2025 13:41:35 GMT

There’s a lot of conflicting advice out there when it comes to selling your evergreen course.

When looking for answers, you may hear one person say you HAVE to launch first in order to be successful.

While the next person says you need a huge email list.

And the next swears you need to drop thousands on ad spend just to make a single sale.

It’s no wonder course creators end up spinning their wheels wondering what’s actually true.

💡 That’s why in this week’s podcast episode I’m clearing the air once and for all and busting the top 5 Myths About Selling Your First Evergreen Course.

And honestly, most of these myths don’t stem from people intentionally giving you bad advice.

They come from those who mean well, but are teaching strategies that only work in specific contexts… usually launches.

Evergreen is a completely different game with its own rules, timing, and rhythm.

Once you tap into the magic of evergreen, selling your course becomes so much simpler and more profitable.

✅ So let’s unpack five of the biggest myths about evergreen funnels that are keeping you from making consistent, predictable sales.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#163 3 Costly Mistakes to Avoid With Your Evergreen Funnel

Mon, 03 Nov 2025 07:00:00 GMT

I’m coming in hot today with some powerful takes on exactly why your evergreen funnel isn’t working. 👀

If you’re not in the mood for some hard truths - don’t listen to this episode.

➡️ This week, I’m revealing 3 Costly Mistakes to Avoid With Your Evergreen Funnel.

When your funnel isn’t converting - it does NOT mean you’re bad at this, your course won’t ever sell, or that evergreen doesn’t work for you.

The simple truth is, it’s usually just a few sneaky mistakes hiding in plain sight that are costing you sales.

The great news is once you can identify them, you can fix them fast.

Early on in my business journey, I was convinced I was doing “all the right things”. It would drive me nuts when “all the right things” led to zero course sales.

I wish someone had warned me about these mistakes when I first started using evergreen funnels to sell my course. Which is why I want to share exactly that on this week’s podcast episode.

🔗 Tune in now to learn the three big evergreen funnel mistakes every course creator must avoid IF they are serious about selling their online course on autopilot 24/7.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#162 How to Hit Your First $1M Faster by Doing Less (Not More)

Mon, 27 Oct 2025 11:35:33 GMT

If you’re working toward your first six or seven-figures in course sales, I want you to hear me loud and clear:

You do not need more offers.

You do not need a fancy 7-funnel system.

You do not need to run yourself into the ground trying to keep up with businesses 5x the size of yours.

So many course creators don’t realize this until much later: the fastest path to your first six or seven-figures in course sales isn’t about doing more at all. It’s the opposite.

This week’s podcast episode is dedicated to revealing exactly How to Hit Your First $1M Faster by Doing Less (Not More).

When I was trying to hit my first million in course sales, I thought the answer was always to do more.

More offers. More funnels. More content. More everything. After all, that would equate to more course sales too… right?!

The truth is, all of that “more” just slowed me down. I was working harder than ever, yet the results weren’t adding up the way I’d wanted.

I’m ready to show you exactly why keeping things simple is the key to building momentum, creating consistent revenue, and getting to that $1M mark faster than you think - PLUS, unlock the three steps you should be taking in order to do so.

Tune in for the full episode now!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#161 3 Quick Fixes to Turn Around a Dip in Your Course Revenue

Mon, 20 Oct 2025 13:44:04 GMT

Have your course sales dipped lately - and you just can’t figure out why? 😬

One week you make a couple sales, and the next week a few more…

But in the big picture your monthly numbers just aren’t climbing the way they should.

I feel your frustration, because I’ve been there myself. And I want to save you hours of trial and error and help get you back on track quickly.

✅ In this week’s podcast episode, I’m giving you 3 Quick Fixes to Turn Around a Dip in Your Course Revenue.

The good news is, a dip in your revenue certainly doesn’t mean your course is broken or that your audience is “over it”.

It also doesn’t mean that your business is doomed, you’ll never sell anything again, or that you’ve entered your flop era.

It simply means your strategy needs a little refresh and it’s time for you to take action.

In this week’s info-packed episode, I’m breaking down three simple but highly effective ways to boost your revenue again WITHOUT burning yourself out or scrapping everything you’ve already built.

🎧 Tune in now and turn things around.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#160 3 Reasons Your Evergreen Funnel Stopped Converting

Mon, 13 Oct 2025 07:00:00 GMT

Be honest with me here…

Have you ever poured your heart into building a sales funnel, but when you finally turn it on - all you hear are crickets?

Maybe your funnel worked in the beginning, but sales slowly fizzled out month by month.

Maybe it never converted the way you’d hoped in the first place.

Either way, now you’ve caught yourself thinking, “Maybe my audience just won’t buy unless I pull out a big, fancy launch.” And even though you hate launching, you now believe it’s your only option.

✅ That’s why in this week’s podcast episode, I’m revealing the top 3 Reasons Your Evergreen Funnel Stopped Converting.

Hint: They’re likely not what you think.

If this sounds familiar - know you’re not alone. Many clients come to us having tried evergreen funnels in the past, but they haven’t worked and they can’t figure out why.

But before we dive into the conversation, I want you to know something important: If your funnel isn’t converting, the problem is fixable.

🔗 So tune in now to join me for one juicy episode where I’m breaking down the three biggest reasons evergreen funnels stop working… AND how to fix them so you can finally see consistent sales again.

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#159 Selling Your Course Every Day Is Simpler Than You Think

Mon, 06 Oct 2025 07:00:00 GMT

Picture this… 💭

You wake up tomorrow, check your phone, and see that you just sold three more courses while you were sleeping.

No launch cycle stress and exhaustion. No open-cart panic. Just consistent sales rolling in day after day.

Well, this reality is closer than it seems…

💡 That’s why this week’s podcast episode is dedicated to breaking down exactly why Selling Your Course Every Day Is Simpler Than You Think.

I’m sharing three super simple (but highly effective) content ideas that you can start using right now.

These three types of content allow you to connect with new people who need your help and show them your unique perspective on solving their problems.

The best part? They’re designed to help you sell your course every single day WITHOUT having to launch ever again.

You won’t want to miss this one. Join me for this week’s episode!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#158 The Big Mindset Shift Behind My 8-Figure Course

Mon, 22 Sep 2025 07:00:00 GMT

When I switched from launching to selling my course on autopilot, I thought the hardest part would be building the funnel or figuring out my ads.

Turns out, the real challenge was something entirely different and without this one shift, I never would’ve hit consistent $250k+ months.

In this episode of Scale With Success® The Podcast, I’m sharing:

+ The risky pattern most course creators fall into when they ditch launches

+ Why making the leap to evergreen forces you to grow in a new way

+ The two “CEO jobs” you must master to sustain high-revenue months

+ How managing your emotions will make you more profitable (and less stressed)

If you’ve ever wondered why your evergreen funnel isn’t performing - or if you’re feeling stuck in an emotional rollercoaster while trying to scale - this episode will show you how to get back in control.

🎧 Press play to learn the mindset shift that will help you sell more, stress less, and create consistent high-revenue months on autopilot.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#157 3 Ways to Boost Evergreen Course Revenue Without Increasing Traffic

Mon, 15 Sep 2025 07:00:00 GMT

Evergreen course sales should be growing your business—not slowing it down. If your monthly revenue is dipping, it’s time to act.

In this episode of Scale With Success® The Podcast, Caitlin Bacher shares three proven strategies to rapidly increase your evergreen course sales—even if you have a tiny audience, zero ad budget, and no team.

You’ll discover:

How to make your marketing feel relevant right now (and attract buyers year-round)

Why your sales follow-up might be leaving money on the table—and how to fix it

How to replace “drama” with data so you can pinpoint exactly what to tweak in your funnel

If you’re ready to stop guessing, start optimizing, and sell more courses without the launch rollercoaster, this episode will show you exactly where to start.

🎧 Listen now to learn how to turn your evergreen system into a revenue machine.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#156 5 Signs It’s Time to Ditch Launching and Sell Your Course on Autopilot

Mon, 08 Sep 2025 07:00:00 GMT

If launching your course feels like a stressful, high-risk gamble… it might be time for a change.

In this episode of Scale With Success® The Podcast, I’m sharing the five biggest signs it’s time to ditch the launch model and start selling your course on autopilot. If you recognize even one of these signs, it’s your cue to rethink your strategy - because there’s a faster, more sustainable way to grow.

You’ll discover:

+ Why launching stops your momentum (and what to do instead)

+ How selling on autopilot works with a small team or no team at all

+ Why you don’t need a massive audience to hit big revenue goals

+ How to increase profit and reduce risk at the same time

+ Why hating launching is reason enough to quit

If you’re ready for consistent revenue, predictable growth, and a business that works without the launch rollercoaster, this episode will show you exactly where to start.

🎧 Press play and find out if it’s time for you to make the switch.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#155 Why Launching Is Holding You Back From Real Growth

Mon, 01 Sep 2025 07:00:00 GMT

Tired of the stress, chaos, and feast-or-famine income that comes with launching your course? In this episode of Scale With Success® The Podcast, I share why skipping the launch entirely and going straight to evergreen was the single best decision I ever made for my business.

You’ll discover:

+ Why repurposing your live launch content into an evergreen funnel almost never works

+ How evergreen gives you better data - faster - so you can improve your sales every week

+ Why consistent revenue should be your #1 focus before attempting high-risk launches

I’m also pulling back the curtain on the personal story of my first attempt at going evergreen - and why it flopped - and how starting fresh with a real evergreen webinar funnel helped me hit my first million-dollar year.

If you’re ready to escape the launch rollercoaster and build a business with stable, scalable revenue, this episode is your roadmap.

🎧 Listen now and learn how to make evergreen work for YOU.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#154 How to Support Clients Inside Your Evergreen Course Without Burning Out

Mon, 25 Aug 2025 07:00:00 GMT

Worried that evergreen = less support for your clients? Think again.

In this episode of Scale With Success® The Podcast, I’m walking you through the exact 3-part framework we use to support clients inside all of our evergreen programs—without daily hand-holding, nonstop live calls, or Slack notifications pinging 24/7.

You’ll learn:

How to onboard your students so they take action right away

What to include in weekly emails to keep momentum high

Simple ways to deepen connection and increase client results—on autopilot

How to expand your relationship (and revenue) after the course ends

If you’ve been wondering how to create a high-touch experience in a low-maintenance way, this episode will show you exactly how we do it.

🎧 Press play and start building your evergreen support system today.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#153 How to Build a 7-Figure Course Without Launching

Mon, 18 Aug 2025 07:00:00 GMT

Ever wonder how some course creators make millions—without launching, burning out, or being famous? In this episode of Scale With Success® The Podcast, I’m breaking down the exact 3 keys that helped me generate over $11M in course sales (and yes, I used to sell a Pinterest course 😅).

We’ll talk about:

🔑 Why loving your topic matters more than being an “expert”

🔑 The secret power of teaching what you already know

🔑 How to connect with your audience in a way that scales (without being glued to Instagram)

Whether you're just getting started or scaling to your first million, these insights will help you build a course business that runs on auto-pilot and gets better with time.

🎧 Press play and learn how to create a course that doesn’t just make money—but makes a real impact.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#152 How I Turned a Failed Course Into an 8-Figure Business

Mon, 11 Aug 2025 07:00:00 GMT

The first time I opened enrollment for the course that would later make over $1 million… it totally flopped.

No sales. No momentum. Just frustration.

But I didn’t scrap the course. Instead, I made it evergreen, got intentional about my messaging, and focused on building Genuine Connection with my audience—every single day.

In this episode, I’m walking you through the exact shifts that helped me transform a “failed” course into a profitable, sustainable business. You’ll learn:

Why your audience might not be buying—even if they love your content

How to fix your funnel without burning it all down

The simple way to strengthen connection and increase conversions (without launching)

If your course isn’t selling like you hoped—or if you’re stuck in the launch cycle and desperate for more stability—this episode will show you how to turn things around.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#151 What I Let Go Of to Scale My Course to 8-Figures

Mon, 04 Aug 2025 07:00:00 GMT

Most course creators think the secret to scaling is doing more. But after generating over $11 million in course sales, I can confidently say: it’s just as much about what you let go of.

In this episode, I’m sharing the 3 key things I had to quit in order to build a profitable, scalable online course business. These aren’t just productivity hacks—they’re mindset shifts that helped me stop self-sabotaging and start building with clarity and confidence.

If you’ve ever felt stuck at six figures or like you’re doing all the “right” things with nothing to show for it, this episode will be a game changer.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#150 Why Repurposing Your Live Launch Content into an Evergreen Funnel Doesn't Work

Mon, 28 Jul 2025 07:00:00 GMT

Why doesn’t repurposing your live launch content inside an evergreen funnel work?

💡 That’s exactly the question I’m answering in this week’s special Q+A podcast episode.

For the last 10 years I’ve heard coaches who teach launching tell course creators that they can create an evergreen funnel simply by repurposing their live launch content.

As someone who makes millions per year (100% of my revenue from evergreen courses) I can tell you that approach doesn’t work.

It never did.

Could you make a few sales in the beginning? Maybe. But then your sales start to dip - and you’re left wondering if evergreen will ever work for you.

The launching and evergreen methods are simply too different to repurpose content effectively.

The short version is that:

→ Launching is a high-risk method that requires months of list building and nurturing, leading up to an open cart. When your launch ends, so does ALL the momentum you’ve built. It’s radio silence for your business until the cycle

begins again.

→ An evergreen model allows you to enroll new students into your programs on an ongoing basis, not just a couple times per year. This puts you in a great position to grow consistently over time.

So the truth is, evergreen is not the problem - your evergreen strategy is.

✅ Tune in for the full episode to learn why repurposing your live launch content into an evergreen funnel doesn’t work + what to do instead.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

Hosted on Acast. See acast.com/privacy for more information.

#149 4 Evergreen Course Myths That Can Crash Your Profits

Mon, 21 Jul 2025 07:00:00 GMT

Have you ever wondered how an online course business can STOP launching and go from $30k to $650k in revenue in just 8 months?

Or jump from $70k to $500k in a year? $50k to $400k?

These are just a few real-life results that our clients have experienced once they jumped off the launch roller coaster and started selling their course with an automated system.

But the truth is, not all paths to “evergreen” success are created equally.

➡️ That’s why in this week’s extra juicy podcast episode I’m busting the top 4 Evergreen Course Myths That Can Crash Your Profits.

While I could sit here and tell you exactly how our clients reached those results - I won’t. (My free masterclass does that already.)

Instead, I’d like to shed some light on what they DIDN’T do, which is just as important but an often overlooked part of the process.

There are many myths floating around out there about how to properly “evergreen” an online course. And while they may sound believable they’re actually quite dangerous for your business.

Can you tell the difference between solid advice and misleading myth?

💭 Tune in now because I’m revealing 4 “evergreen” myths that can stunt your business growth…

…and sharing exactly what you need to do instead. 👀

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#148 How To Make $1m from Selling One Course in One Year

Mon, 14 Jul 2025 07:00:00 GMT

One course. One funnel. One year. $1M in revenue.

Is that REALLY possible?

➡️ That’s exactly what I’m going to break down in this week’s podcast episode, all about How To Make $1M by Selling Your Own Course in One Year.

Early on in my business journey I’d never even heard of anyone making over $1M in one year from selling their online course.

It seemed like a wild idea at the time, but it stuck with me and became something that I really wanted to go for.

I knew that if just ONE person had done it before me - then I could, too.

Since then, I’ve not only accomplished this myself, but I’ve helped so many incredible course creators do the same and more.

In reality crossing the million dollar mark isn’t easy. It takes hard work and a commitment to moving forward - even if you make mistakes, encounter unexpected challenges, or when you’re not moving as fast as you’d like to be.

💭 While I could spend countless hours delving into the details of what I did to make this happen and what I learned along the way, I’m taking today to share the top two things I did that helped me reach my first million in less than a year (and over $11M after that).

Oh, and all while selling my course on autopilot. 👀

Ready to learn these top tips for yourself? Join me for this week’s podcast episode.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#147 Why My First Evergreen Course Failed and What I Did to Fix It

Mon, 07 Jul 2025 07:00:00 GMT

My first evergreen course was a huge flop.

The course itself was great, but the problem was - nobody was buying it.

Now, I have the hindsight to look back and realize I was making the same mistake I see so many course creators make with their own evergreen courses today.

💡 In this week’s podcast episode, I’m cutting straight to the chase and revealing exactly Why My First Evergreen Course Failed and What I Did to Fix It.

I want to save you the struggle of this very costly mistake that you may not even realize you’re making…

Spoiler Alert: There was an unexpected change I had to make that ended up skyrocketing my course revenue.

✅ Tune in to the full episode now to learn why my first evergreen course failed and how I turned things around and blew past my revenue expectations.

(Plus, I’m sharing exactly why I created my evergreen course in the first place in an environment where all I heard was that launching was the ONLY way to grow a million dollar business.) 🤫

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#146 Q+A: How do I know if I'm ready to start selling my course with an evergreen funnel?

Mon, 23 Jun 2025 07:00:00 GMT

How do you really know if you’re ready to quit launching and start selling your course with a profitable evergreen funnel?

Well, I believe that being ready is a choice.

Putting things off in our business until we “feel” ready is a waste of time.

But I also understand being hesitant to make the leap to an evergreen funnel and wondering if you should stay the course with what you know even if it’s not providing you the results you want.

💭 That’s why this week’s podcast episode is dedicated to breaking down one of my most frequently asked questions from all kinds of course creators: How do I know if I’m ready to start selling my course with an evergreen funnel?

The truth is - feelings are fleeting.

One minute you may feel ready/confident/fearless. And the next you don’t.

Instead of worrying about whether or not you’re ready, define the outcome you are looking to create - then commit to take action that is aligned with that outcome - even if you don’t feel “ready” to do so.

Moving forward even when things feel uncertain takes courage and commitment, not complete fearlessness.

➡️ So join me for this week’s episode to flesh out the top three outcomes that most people are looking to create when selling an evergreen course, and conclude if you’re ready to leave launching behind once and for all.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#145 3 Hidden Reasons Why Your Evergreen Webinar Isn't Working Anymore

Mon, 16 Jun 2025 07:00:00 GMT

So, your evergreen course isn’t selling…

You KNOW it can help a ton of people but the problem is - nobody’s buying it.

Now what?

I know this can feel like a daunting place to be in but I’ve got you covered.

➡️ As someone who’s been there before, I’m spilling 3 Hidden Reasons Why Your Evergreen Webinar Isn’t Working Anymore.

Perhaps your funnel made a few sales to start, but momentum has fizzled and things are feeling stagnant.

You start thinking “maybe I should lower my price” despite knowing your course is worth more.

The truth is - price is rarely the problem.

But what exactly IS causing you to feel stuck?

✅ Today I’m sharing the top 3 reasons why nobody’s buying your evergreen course so you can stop worrying about the price and get your course in the hands of more people who really need it.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

Hosted on Acast. See acast.com/privacy for more information.

#144 3 Easily Avoidable Mistakes I Made Using Evergreen Webinars to Sell My Course

Mon, 09 Jun 2025 07:00:00 GMT

I wish I could tell you that when I FIRST made the switch to selling my course on autopilot - everything was sunshine, rainbows, and rising revenue.

The truth is, I made quite a few costly mistakes in the beginning.

💡 That’s why in this week’s podcast episode, I’m revealing the 3 Easily Avoidable Mistakes I Made Using Evergreen Webinars to Sell My Course.

For years, my dream of running a successful online course business felt out of reach.

I poured countless hours into planning and executing TONS of different strategies to sell my course, but I kept missing the mark.

Once I made the switch from launching to selling my course on autopilot everything changed.

My audience grew, my revenue increased, and most importantly I was building a business that was sustainable for my family and I.

Unlocking all those amazing benefits didn’t come without its own learning curve though.

And I want to share those lessons with you so that you can learn from my mistakes and spare yourself the time and energy it takes to learn them the hard way.

Ready to navigate your own path toward automated sales with more clarity and confidence?

✅ Tune in to the full episode now to learn the three easily avoidable mistakes I made during that initial transition from launching to evergreen.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#143 4 Things I Didn't Do To Make Over $11m Selling My Course with Evergreen Webinars

Mon, 02 Jun 2025 07:00:00 GMT

I share a lot about exactly what I did to reach my biggest goals, my highest revenue, and my most successful points within my online course business.

But honestly, the things I DIDN’T do have been just as important throughout my business journey to get me exactly where I am today.

➡️ That’s why I’m dedicating this week’s podcast episode to revealing the top 4 Things I Didn’t Do to Make Over $11M Selling My Course with Evergreen Webinars.

Understanding these four counter-intuitive insights are key to freeing up your time and energy so you can focus on what matters most - and leave the rest behind.

Now, proceed with courage…

After all, it takes courage to move forward no matter WHAT you’re feeling or currently experiencing in your business.

But if you’re looking to generate consistent, reliable profits from your course each month then you don’t want to miss today’s episode.

🎧 Tune in now to learn four things I did NOT do to make over $11M selling my evergreen courses.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

I share a lot about exactly what I did to reach my biggest goals, my highest revenue, and my most successful points within my online course business.

But honestly, the things I DIDN’T do have been just as important throughout my business journey to get me exactly where I am today.

➡️ That’s why I’m dedicating this week’s podcast episode to revealing the top 4 Things I Didn’t Do to Make Over $11M Selling My Course with Evergreen Webinars.

Understanding these four counter-intuitive insights are key to freeing up your time and energy so you can focus on what matters most - and leave the rest behind.

Now, proceed with courage…

After all, it takes courage to move forward no matter WHAT you’re feeling or currently experiencing in your business.

But if you’re looking to generate consistent, reliable profits from your course each month then you don’t want to miss today’s episode.

🎧 Tune in now to learn four things I did NOT do to make over $11M selling my evergreen courses.

Hosted on Acast. See acast.com/privacy for more information.

#142 Q+A: What happens if my evergreen webinar doesn't work?

Mon, 26 May 2025 07:00:00 GMT

I had three people who were all in the middle of a launch sign up for my program last week - and things were going terribly for them. 🫣

These were regular course creators who either had a tiny team or no team at all.

And since they only launched twice a year, everything HAD to be perfect.

One false move could lead to a scary revenue dip that could last for 6 months or more - until they would inevitably have to begin the launch cycle all over again.

The truth is… somebody lied when they told you that launching was the only way to run a successful online course business.

✅ That’s why in today’s podcast episode, I’m answering the fearful question that may be just the thing holding you back from making a switch: What happens if my evergreen webinar doesn’t work?

And what I’m going to tell you is going to forever change the way you think about your business.

So buckle up for this week’s special Q&A episode where I’m answering the question: What happens if my evergreen webinar doesn’t work?

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

Hosted on Acast. See acast.com/privacy for more information.

#141 How to Escape the Drama Triangle and Sell More Courses

Mon, 19 May 2025 07:00:00 GMT

Have you ever heard of The Drama Triangle? 👀

Even if you haven’t, I guarantee it’s something you’ve been IN many times in your life - and so have I.

The thing about The Drama Triangle is that getting stuck in it for too long can end up costing you millions of dollars in course sales…

Talk about an expensive mistake.

💡 But don’t worry, because I’m going to reveal exactly How to Escape the Drama Triangle and Sell More Courses in this week’s podcast episode.

I was first introduced to this concept five years ago when I was struggling with my own mental health.

I was frustrated with where I was at and kept telling myself that while success was possible for others, it wasn’t in the cards for me.

When I discovered The Drama Triangle and how it was affecting my own life and inner beliefs - everything clicked.

Don’t make the same mistake that I did by getting trapped in this cycle and get ready to learn once and for all:

✅ What The Drama Triangle is

✅ 3 different ways you can be stuck in it

✅ Why it’s a dangerous place for ambitious course creators like yourself to be

✅ How to quickly recognize when you are getting sucked into it

✅ Exactly what you need to do to escape it

Tune in now - you definitely don’t want to miss this one!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

Hosted on Acast. See acast.com/privacy for more information.

#140 3 Myths About Creating and Selling a Million Dollar Course Without Launching

Mon, 12 May 2025 07:00:00 GMT

The idea of making $1M from selling one course with one automated sales funnel in one year can sound totally impossible.

But the truth is - it's not.

Although, just because it's possible doesn't mean it's easy.

There is a LOT of false information floating around the internet about what it takes to sell and scale one course to $1M in revenue using an automated sales funnel.

💡 That’s why in this week’s podcast episode, I’m breaking down 3 Myths About Creating and Selling a Million Dollar Course Without Launching.

Aside from reaching this mark ourselves, my team and I have also helped course creators all over the world create and sell their courses on any and every topic imaginable.

I want the same success for you and your online course business this year. But I also know it can be tough to sort through the information overload and feel confident about what advice is helpful and what may not be true.

✅ Tune in now to join me as I expose 3 myths about what it takes to grow your online course business to the $1M mark and beyond (without launching).

Stick with me for this one because once I reveal the truth about why these myths are flat out wrong - you'll begin to see this whole “making millions from your course on autopilot” thing a whole lot differently.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#139 5 Personal Beliefs That Are Keeping Your Business Stuck

Mon, 05 May 2025 07:00:00 GMT

Do you ever feel like no matter WHAT you do, your revenue just won’t go up?

If so - myself and many other course creators out there feel your pain.

Increasing the amount of work you’re putting into your business without seeing results is one of the most frustrating things you will ever experience in business.

But the truth is, increasing your revenue isn’t just about the right strategy and tactics. A big part of your success depends on your ability to evaluate your personal beliefs and let go of ideas that no longer serve you.

💡 That’s why I’m dedicating this week’s podcast episode to revealing 5 Personal Beliefs That Are Keeping Your Business Stuck.

I’m an impatient person by nature, as many of us business owners are. We’re hungry for success and eager to see the fruits of our labor.

But over the last 10 years, I’ve had to learn a lot about managing my emotions and internal beliefs when things weren’t happening as quickly as I’d hoped.

This week, I’m diving headfirst into what is REALLY holding you back from breaking through that revenue ceiling so that you can finally experience the financial freedom you crave (and deserve).

✅ So join me as we dismantle the 5 Personal Beliefs That Are Keeping Your Business Stuck.

This is going to be a juicy one…

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#138 Q+A: How do I know when it's time to create a new course?

Mon, 28 Apr 2025 07:00:00 GMT

In today’s podcast episode, I’m finally answering one of my most frequently asked questions by all kinds of course creators out there…

➡️ How do you know when it's time to create a new course?

When I first started selling courses, I remember seeing some course creators who seemed to be creating new offers every few weeks.

How did they have so many skills or solutions to problems? How did they have so much knowledge to share on different topics? How were they creating brand new course content AND sales funnels so often?

At the time, I was only selling one course but I wanted to make a bit more money.

I started thinking, should I be doing the same?!

But honestly, I was barely holding my business and personal life together

The idea of creating, promoting, and delivering another offer - and another, and another - felt impossible.

💡 So if you’ve been wondering whether or not it’s time for YOU to create a new course, then you don’t want to miss out on this week’s podcast episode.

I think my answer will surprise you. 👀

https://caitlinbacher.com/new-masterclass/

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#137 3 Mistakes Every Course Creator Makes Selling Their Course on Autopilot

Mon, 21 Apr 2025 07:00:00 GMT

You did it! 🥳

You finally stopped launching your course and started selling on autopilot…

…but your excitement is starting to dwindle and your revenue is too.

💡 This is a feeling I know all too well and the exact reason I’m sharing the top 3 Mistakes Every Course Creator Makes Selling Their Course on Autopilot in this week’s podcast episode.

You know something needs to be fixed to kick your automated sales funnel into gear, but you’re not sure what.

After all, other course creators out there seem to have high-converting evergreen funnels on every topic imaginable: pilates, guitar playing, cake baking, finance, and anything else you could imagine.

So why isn’t YOUR course converting the way it should?

And what exactly are others doing to achieve their success?

Over the years of helping 1000s of other course creators who have found themselves in the same position as you - I’ve noticed a pattern.

Your course isn’t the problem. Using an evergreen funnel isn’t the problem.

It’s these three super common mistakes that nearly every course creator runs into. The same three mistakes that I made when I first started.

🔗 Tune in to today’s podcast episode to learn what NOT to do so that you can get things moving in the right direction.

https://caitlinbacher.com/new-masterclass/

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#136 3 Horrible Pieces of Business Advice I Learned to Ignore

Mon, 14 Apr 2025 07:00:00 GMT

Want to suddenly start hearing loads of unsolicited advice?

Just announce that you’re going to start a business… 🤣

But seriously - people will come out of the woodwork to give you advice. Many of whom have never built a business, and some who have.

🎧 That’s exactly why this week’s podcast episode is dedicated to breaking down Three Horrible Pieces of Business Advice I Learned to Ignore.

While it’s likely this advice comes from a good place, that doesn’t always mean it’s something you should follow.

You often don’t know that something you’ve been told is bad advice until you try it.

Over the years, I’ve taken my fair share of courses, worked with coaches, and received some of the best - and worst - advice you can imagine.

So, I thought I’d utilize this week’s podcast episode as a chance to help you learn from MY mistakes, so that YOU don’t have to find out the hard way.

✅ Tune in to the episode to learn three of the worst pieces of business advice that I totally disagree with and what I’d recommend instead.

https://caitlinbacher.com/new-masterclass/

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#135: 5 Things I Quit Apologizing for About My Course Business

Mon, 07 Apr 2025 07:00:00 GMT

As a young girl, I felt like I was always doing everything “wrong”.

I was too big, too small, too loud, too quiet, too aggressive, and not assertive enough - all at once.

And the constant need to apologize for being who I am carried over into my journey as a business owner.

Can you relate to this feeling?

➡️ If you’re nodding your head “yes”, then this week’s podcast episode is for you: I’m revealing the 5 Things I Quit Apologizing for About My Course Business.

Growing up, I learned that it was important to make sure everyone around me was comfortable and had positive opinions of me.

At the same time I was a fiercely independent young woman with big ideas and dreams.

This led to the constant opposing feelings of wanting to take big action AND being afraid of what others will have to say about it.

It was in my late 30s that I finally decided I’m DONE apologizing for being who I am and chasing after what I want.

Would you believe that THAT was when my business finally began to see tremendous growth?!

https://caitlinbacher.com/new-masterclass/

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💡 So join me for this week’s podcast episode to learn five things I quit apologizing for in my online course business - and I think every course creator should do the same.

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#134 Top 3 Reasons I Quit Launching My Course Forever

Mon, 04 Nov 2024 08:00:41 GMT

The year I quit launching and started selling my course on auto-pilot was the year I finally crossed the million dollar mark.

And that wasn’t a coincidence.

You deserve to know the truth about why myself and so many other course creators are ditching high-risk launches for a method that instead creates consistent, predictable revenue month after month.

✅ That’s why in today’s podcast episode, I’m digging into the Top 3 Reasons Why I Quit Launching My Course Forever.

Now before I spill the nitty-gritty details, I want to remind you that there is ALWAYS more than one right way to do something. So, if you love launching and it works for you - that’s great!

But on the flip side, if you’re like me and so many other course creators out there - the idea of pushing through one more exhausting and unpredictable launch makes your skin crawl.

And there’s no need to push through something that isn’t serving you when there’s a much better way (for you) to do things.

💡 Tune in to the full episode to learn the three reasons WHY I quit launching my course forever plus how I now generate consistent, scalable revenue on auto-pilot with my own unique method.

You won’t want to miss out on all the juicy info packed into this episode.

https://caitlinbacher.com/new-masterclass/

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#133 Why "Letting Go" Is the Key to Achieving Your Goals Faster

Mon, 21 Oct 2024 12:12:25 GMT

Honestly, I can’t remember a time when I didn’t set goals for myself.

Whether it was building a swimming pool for my Barbie in the backyard or challenging my little sister to a staring contest - I’ve always been a goal-oriented person. As are most of us entrepreneurs out there.

But a couple years ago, I found myself in a place where I was obsessed with achieving my goals when it came to growing my business.

➡️ The truth is, this unhealthy obsession was actually hindering my success. Which is exactly why today’s podcast episode is all about Why “Letting Go” Is the Key to Achieving Your Goals Faster.

Back then, I’d purposely seek out books, coaches, and social media accounts that reinforced my beliefs and anytime I read something that suggested otherwise… I was immediately tuning it out.

My thoughts consisted of: Work harder. Do more. Sleep less.

What I didn’t realize at the time was that OVER working was just as harmful to my business as taking no action at all.

Over the last two years in particular I’ve experienced an intentional shift in my relationship with goals and have begun to detangle my self-worth from whether or not I achieve them.

Funnily enough - this has led not only to increased happiness, but to reaching more of my goals.

So, how did I change the way I thought about and behaved around goals?

✅ Tune in to this week’s episode to learn the three key beliefs I implemented so that you can begin to grow your business with more ease, more profit, and WAY less overwhelm.

https://caitlinbacher.com/new-masterclass/

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#132 3 Ways to Quit Sabotaging Your Success, Sell More Courses, and Have Fun Doing It

Mon, 07 Oct 2024 07:00:05 GMT

True or False: Your success hinges on your ability to effectively market and sell your course.

If you’re like most course creators out there, you believe that’s 100% correct - and I’d agree there’s a lot of truth to that statement.

Growing an audience full of people experiencing problems your course can solve, and then leading them through an automated sales process that turns them into customers, is going to play a BIG part in your overall success.

But, what happens when your emotions get in the way of actually doing the sales and marketing things that need completing?

➡️ That’s why today’s podcast episode is all about 3 Ways to Quit Sabotaging Your Success, Sell More Courses, and Have Fun Doing It.

If you’ve ever felt stuck in fight, flight, or freeze mode when it comes to tackling your sales and marketing problems, then you know exactly why this is such an important conversation to have…

It’s not that emotions are bad or that you should be bottling them up. It’s that sometimes, those emotions can get the best of us and cause us to make decisions that simply aren’t serving us or our businesses.

So, today I’m sharing the top three ways I’ve been able to QUIT sabotaging my own success and START managing my emotions around doing the things that need doing.

💡 Let’s dive into it.

https://caitlinbacher.com/new-masterclass/

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#131 3 Hard Truths I Learned After Investing Over $1m Into Growing My Business

Mon, 09 Sep 2024 07:00:13 GMT

I have an honest question for you…

Do you struggle with shame or embarrassment around spending money in your business? 🫣

If so, you are definitely not alone.

I used to agonize over every little investment related to getting the support I needed to grow - even when it was something I KNEW I needed.

And nearly every day in my DMs, I hear from other course creators who are experiencing the same thing:

Knowing they need help, but desperately afraid of making the wrong decision or investment.

➡️ That’s why in today’s podcast episode, I’m cutting straight to the chase and sharing 3 Hard Truths I Learned After Investing Over $1m Into Growing My Business.

When I first began growing my business, I felt a lot of shame and guilt around investing because up until then, I’d always been an employee.

I had the mindset of NOT spending your paycheck on professional growth and development - that was something my employer did for me.

The whole concept of “spending money to make money” was completely foreign to me, and frankly, a little embarrassing to talk about.

But that’s the thing. It shouldn't be anywhere near an embarrassing or shameful topic.

Investing in your business is something all business owners will need to do sooner or later if they want to reach new levels of success.

And at this point in time, investing in my business is one thing I know A LOT about.

So tune in to this week’s podcast episode to learn the three hard truths I wish someone shared with me years ago - because if you’re serious about growing your online course past 6- or even 7-figures, you need to hear this too. 👀

https://caitlinbacher.com/new-masterclass/

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#130 5 Myths About Selling An Evergreen Course

Mon, 26 Aug 2024 07:00:16 GMT

Do you ever feel confused or overwhelmed with all the different advice out there about how to sell your evergreen course?

Once upon a time, I felt the exact same way.

➡️ That’s why in today’s podcast episode, I’m busting the top 5 Myths About Selling an Evergreen Course.

Right now, more course creators than ever before are saying so long to the launch model and embracing a new way of doing things…

One that is powerful, profitable, and evergreen - which enables you to grow your business sustainably, day after day, year after year.

But all this renewed excitement around evergreen will challenge what you think you know about marketing and selling your online course.

Today, I’m identifying five of the MOST POPULAR myths about evergreen that you’ve likely heard buzzing around the topic so that we can put them to rest once and for all.

And if you’re actively implementing these in your business, they may even be costing you major profits. 🫣

So if you sell an evergreen course or you’ve been thinking of selling one soon, then you’re not going to want to miss out on today’s podcast episode.

✅ Tune in now and unlock all of the juicy info.

https://caitlinbacher.com/new-masterclass/

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#129 3 Mistakes I Made With My First Evergreen Funnel

Mon, 12 Aug 2024 07:00:03 GMT

Some people assume that my evergreen funnels have always converted like clockwork.

Well, I’m here to tell you that couldn’t be further from the truth. 😅

In reality, I’ve made loads of mistakes with my evergreen funnels - things that I look back on and think to myself, “Why in the world did I do that?!”

But those mistakes weren’t in vain. And instead of dwelling on them, I learned from them.

➡️ That’s why I’m so excited to spill 3 Mistakes I Made With My First Evergreen Funnel in today’s brand new podcast episode.

Because these big mistakes stem from things I WISH someone would’ve told me years ago when I first started experimenting with using evergreen funnels to sell my course.

I was convinced I was doing “all the right things” to make evergreen work for me, but was seeing absolutely zero results.

Now, one of my favorite things in the world is helping other course creators skip the same struggles I faced back then, and learn from my mistakes.

So if you’re curious about how I finally reached evergreen success OR if you’re in a similar position right now, wondering why you haven’t been able to get results despite taking all the “right” steps…

Then this episode is for you.

✅ Join me for the full episode and learn all about the three biggest mistakes I made with my first evergreen funnel so that you don’t have to experience the same.

https://caitlinbacher.com/new-masterclass/

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#128 3 Ways To Quickly Boost Your Online Course Revenue

Mon, 29 Jul 2024 07:00:02 GMT

If you’ve been struggling to sell your online course recently and/or experiencing a dip in revenue, you’re not alone.

And I’m here to help.

➡️ In this week’s podcast episode, I’m cutting through all the noise out there and revealing 3 Ways To Quickly Boost Your Online Course Revenue.

First things first, know that it’s normal for a business to have variation in their sales day to day - even if you have an automated funnel.

Revenue dips do NOT mean that your business is doomed, you’ll never sell anything again, or that you’ve entered your flop era.

What they really are, is an indicator that your business is experiencing distress.

Overall, your sales should be increasing each month. But if they’re not, don’t panic…

The good news is, this distress in your business CAN be temporary if you take action now.

That’s why I’m sharing three things that you can do (that don’t require tons of work) to get your revenue moving back in the right direction in this week’s podcast episode.

Listen all the way through to get to the bottom of exactly what is causing your temporary revenue dip, so you can get back on track.

✅ Tune in now!

https://caitlinbacher.com/new-masterclass/

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#127 Why Your Evergreen Funnel Stopped Working

Mon, 15 Jul 2024 07:00:50 GMT

Does this sound like you?

You’ve created an evergreen funnel for your online course in the past, but no matter how hard you tried, you just couldn’t get it to convert the way you’d hoped.

Or maybe your evergreen funnel was going great in the beginning - until your results started getting worse and worse overtime.

Worst of all, maybe you’ve seen other course creators talk about their success with an evergreen funnel and you’re starting to believe that same kind of success just isn’t possible for you or that your audience won’t purchase without a big launch.

If you said “YES!” to any of the above, you’re certainly not alone.

There was even a point in my own business journey where as much as I hated launching, I was convinced it was the ONLY way to get people to buy my course.

➡️ That’s why I’m cutting through the noise and getting straight to the point of exactly Why Your Evergreen Funnel Stopped Working in today’s podcast episode.

After helping 1000’s of clients all over the world build out their own Profitable Sales Engines™ so they can sell (and grow) their course on auto-pilot, I’ve learned the three most common reasons why your old evergreen funnel stopped working…

Spoiler Alert: The truth is that it likely has nothing to do with your audience or your course itself, and everything to do with the funnel that you’re using.

So, whether you have an evergreen funnel that isn’t working how you’d hoped or you’ve been thinking of creating one soon, tune in to today’s podcast to learn three reasons why your evergreen funnel stopped working.

💡 Ready to get things moving in the right direction, once and for all? Join me for today’s episode!

https://caitlinbacher.com/new-masterclass/

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#126 3 Simple Content Ideas to Sell Your Course Every Day

Mon, 01 Jul 2024 07:00:06 GMT

Imagine what it would feel like to make multiple sales of your online course day after day, again and again - all without ever having to launch…

Sounds like a dream, right?

Well, I’m here to tell you that it’s 100% possible to achieve this kind of success.

And while it may feel like rocket science trying to figure out how to get there - especially if you’ve never done it before - it doesn’t have to be so complicated.

That’s exactly why I’m revealing 3 Simple Content Ideas to Sell Your Course Every Day in today’s brand new podcast episode.

Because the key to selling your online course consistently, every day, is to have a high-converting sales mechanism that runs on auto-pilot…

➡️ Which means that first, we need to take it one step back to the content you create. Sharing the right kind of content that speaks to your audience is ultimately going to drive traffic to your sales mechanism, which then turns those leads into customers.

And the best part about these three simple content ideas I’m about to share? You can use them to sell your course every day with absolutely no launching required.

So if creating consistent sales on repeat is something that’s been a goal of yours, then listen up because you won’t want to miss today’s episode - I think you’ll be surprised at just how SIMPLE it really can be.

✅ Tune in for the full episode now!

https://caitlinbacher.com/new-masterclass/

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#125 3 Ways To Rapidy Increase Evergreen Course Sales Even If You Have a Tiny Audience

Mon, 17 Jun 2024 08:00:06 GMT

Do you ever feel like you have to “settle” for fewer sales just because your course is evergreen?

Maybe you made the switch from launching to evergreen, but aren’t quite seeing the kind of success you’ve seen other course creators celebrate.

Maybe you’ve even started to think that evergreen simply won’t work for your audience…

I don’t blame you for thinking that. But while it’s normal for evergreen sales to fluctuate a little bit day to day, it’s not normal for your total monthly sales to be decreasing.

Selling your course with an evergreen model is meant to increase your revenue, not slow things down.

That’s why in today’s podcast episode, I’m revealing 3 Ways to Rapidly Increase Evergreen Course Sales Even If You Have a Tiny Audience.

Making the switch from launching to selling my course with an automated, evergreen system helped me rapidly build the momentum I needed to reach my revenue goals.

Since then, I’ve made over $11M selling my courses and it never would’ve happened if I kept launching.

Sometimes, a few tweaks in your approach is all you need to course-correct onto the path to success.

If that sounds like you, listen up because today’s episode is going to be exactly what you need to hear…

✅ Tune in for the full episode and learn three ways to rapidly increase your evergreen course sales even if you have a tiny audience, zero ads budget, and no team.

In the spirit of not settling for less, click below to join the conversation.

https://caitlinbacher.com/new-masterclass/

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#124 Top 5 Signs You Need To Quit Launching And Start Selling Your Course On Auto-Pilot

Mon, 13 May 2024 08:00:54 GMT

So… you already know you don’t like launching.

I totally get it. As someone who’s been there, done that - the intensive time commitment and unpredictable revenue that launching brought wasn’t sustainable for my family and I.

BUT you’re also not sure if you’re “ready” to sell your course on auto-pilot…

Maybe you’ve seen other course creators who seem to be highly successful with selling on auto-pilot, but you aren’t quite sure if that same success would be possible for you and your audience.

Maybe you’ve even tried to sell on auto-pilot in the past, but didn’t see the level of results you’d hoped for.

The thing is - I’m confident that with the right tools, guidance, and the right method for you, you can achieve major success selling your course on auto-pilot.

➡️ That’s why in today’s podcast episode, I’m sharing the Top 5 Signs You Need To Quit Launching And Start Selling Your Course On Auto-Pilot.

Recognizing even one of these signs is a clear indicator you’re ready to make the switch.

Although from experience, I know it’s likely that you’re going to resonate with more than one sign from the list I'm about to share.

Remember, there is ALWAYS more than one way to grow your business and meet your revenue goals - so if launching isn’t your cup of tea, I’ve got you covered.

✅ Tune in for this week’s podcast episode and learn the top five signs that you need to quit launching ASAP so you can start generating the consistent revenue that your business needs to flourish.

https://caitlinbacher.com/new-masterclass/

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#123 The #1 Mindset Shift I Made to Unlock Consistent $250k+ Months Selling My Course

Mon, 06 May 2024 08:00:21 GMT

Selling my online course on auto-pilot wasn’t always easy - but, not for the reasons you might think.

The truth is, there was a lot of emotional baggage I had to let go of in order to create and sustain a profitable course business.

One that was strong enough to generate millions in revenue per year. 🤯

That’s why in today’s brand new podcast episode, I’m revealing The #1 Mindset Shift I Made To Consistent $250k+ Months Selling My Course.

Course creators everywhere are beginning to see the light and are making the switch from launching to selling on auto-pilot…

And I can’t tell you how happy it makes me to know that so many course creators are finally experiencing the kind of consistent yet scalable revenue they were this close to believing was impossible to achieve.

But on the other hand, I see so many of them fall into the exact same mindset trap I did years ago when I first quit launching. And it’s preventing them from reaching their profit goals.

Today, I’m sharing the #1 mindset shift I had to make in order to generate over $250k months CONSISTENTLY from selling my course on auto-pilot.

And this is something that I haven’t really shared a ton about before. But if I knew about this back then, it would have saved me months of grief and helped me gain even more profits.

I love diving into the topic of our mindset as business owners just as much as I love discussing sales and marketing strategies - and I know you feel the same.

✅ So tune in and join me for today’s podcast episode to learn exactly WHY selling your course on auto-pilot should be your top priority plus the important mindset shift you’ll need to make in order to reach your goals.

You won’t want to miss this one.

https://caitlinbacher.com/new-masterclass/

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#122 3 Keys To Creating A Million Dollar Course That Sells On Auto-Pilot

Mon, 15 Apr 2024 08:00:48 GMT

I can’t be the only one who used to sit around and think about what kind of magic someone would need to sprinkle on their course to turn it into a million-dollar money maker.

I used to think that making $1M from selling a course was something only “famous” or “fancy” people were able to do.

So while I knew it was possible to create a course that would earn millions, I couldn’t figure out how.

That’s why I’m spilling 3 Keys To Creating A Million Dollar Course That Sells On Auto-Pilot in today’s podcast episode.

Because over $11M later, I’ve learned a thing or two about what it really takes to make millions per year - consistently.

And the truth is, there were (and still are) loads of successful course creators who were making millions per year from their courses, too.

But they’re not all “famous” or “fancy”. No - these were just normal, everyday people and you’d NEVER know they had multi-million dollar businesses.

What did they all have in common?

Determination to achieve their goals even when things got hard, they didn’t waste time complaining or comparing themselves to others, and they saw each unexpected challenge they encountered as an opportunity to get stronger.

So, are you ready to learn the 3 keys to creating and selling a million dollar course on auto-pilot?

It doesn’t require magic to make it happen, but the results do feel pretty magical.

Tune in now and join me for today’s full podcast episode!

https://caitlinbacher.com/new-masterclass/

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#121 How To Turn A Failed Course Into A Million Dollar Business

Thu, 04 Apr 2024 08:00:08 GMT

The biggest difference between a course that flops and a course that rakes in millions in revenue… is connection with your audience.

➡️ But the key is that that connection has to be genuine.

When you are able to start selling your course on autopilot AND form genuine connections with your audience, that momentum becomes like a snowball over time, continuing to build and strengthen.

Unfortunately, that’s the exact opposite of what happens when you’re trapped in the launch cycle…

Every time you start to build just a little bit of momentum and connection - your launch ends. And so does all the excitement and interest in your course that you worked so hard to generate.

That’s why today’s brand new podcast episode is all about How To Turn A Failed Course Into A Million Dollar Business.

After all, just imagine what your sales would be like if that momentum didn’t end and the genuine connection you created with your audience just kept getting stronger and stronger with each passing day?!

Today, I’m spilling three very specific ways that you can create genuine connection with your audience to ensure that your course not only reaches, but surpasses, your revenue goals.

So whether you have a flop on your hands - or you’re just not selling as many courses as you’d like currently - this episode will give you actionable strategies you can deploy to start getting results right now.

✅ Tune in now and join me for this week’s episode!

https://caitlinbacher.com/new-masterclass/

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#120 The #1 Way to Double Your Course Sales In 30 Days

Mon, 01 Apr 2024 08:00:21 GMT

Have you been searching for new ways to bring in more attention to your business and increase your online course sales?

And even better - how about a method that doesn’t require you to spend a dime on paid advertising? 👀

Well grab a pen and paper because in this week’s brand new podcast episode, I’m spilling The #1 Way to Double Your Course Sales In 30 Days.

It took me YEARS to figure out this super simple strategy that has the power to completely change the game for you…

And yes, I’m talking ‘double your course sales over the next 30 days’ kind of power. 🤯

The best part?

This strategy is composed of just two simple steps AND it doesn’t require you to change anything about your course itself, but rather, the way you talk about your course.

But I also want to clarify that SIMPLE does not equal EASY. It will take a bit of trial and error to execute, but the results are 100% worth it.

Take it from someone who’s been there before, you won’t want to miss out on this juicy info.

💡 Click below to join me for this week’s podcast episode and learn all about the #1 way you can double your course sales in 30 days!

https://caitlinbacher.com/new-masterclass/

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#119 3 Things I Quit Doing to Make $11m+ Selling My Course

Mon, 18 Mar 2024 08:00:19 GMT

Most people think that in order to make more money, you need to DO more. And there is some truth to that…

After all, that's how we get better at doing something - more practice means more mistakes, more failures, more lessons learned, and more wisdom earned.

But making more mistakes and having more failures (sometimes publicly) isn't exactly a walk in the park. 😅

That’s why I’m breaking down 3 Things I Quit Doing To Make $11m+ Selling My Course in today’s brand new podcast episode.

Because while making mistakes is a great learning opportunity - it's also awkward, embarrassing, and frankly not a very fun experience. 🤣

And if we're not carefully letting go of certain beliefs, expectations, fears, and desires along the way, we end up making things MUCH harder than they need to be.

So, join me for today’s full podcast episode to learn about three things I've had to quit doing in order to reach my goals and grow my online course business past $11M in revenue.

My hope is that these stories will help you feel like you're not alone (because you really aren’t) and inspire you to start investigating what YOU want to let go of to help you reach that next level of success.

💡 Tune in now!

https://caitlinbacher.com/new-masterclass/

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#118 4 Popular Evergreen Myths That Can Destroy Your Course

Mon, 04 Mar 2024 08:00:04 GMT

Have you ever wondered how an online course business can switch to evergreen and go from $30k to $650k in just 8 months? What about from $70k to $500k in one year? Or $50k to $400k in one year?

Well, those are just a few real-life results some of our clients have experienced. 👀

And while I could sit here and spill exactly how they did it - I won’t. My free masterclass does that already. (Click here to sign up to watch it anytime you want.)

Instead, I’d like to tell you what they DIDN’T do in today’s brand new podcast episode, “4 Popular Evergreen Myths That Can Destroy Your Course”.

You see… There are so many myths floating around the internet about how to properly “scale” your online course business.

Some may be harmless enough. Others may sound totally believable - but actually have the potential to be really dangerous for your business.

Today I’m revealing AND busting four popular “evergreen” myths that can stunt your business growth.

Psst… I’m also sharing exactly what I advised my clients to do instead. 🤫

https://caitlinbacher.com/new-masterclass/

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#117 How To Make $1m in One Year From Selling Your Course on Auto-Pilot

Mon, 26 Feb 2024 08:00:59 GMT

Do you actually believe you can reach $1M (or more) in revenue from your online course business?

I ask because there was a point where I had never heard of anyone making over $1M from their course.

I remember asking my business coach years ago if that was even possible.

Spoiler Alert: It IS 100% possible. And the best part? You don’t even need to keep up with exhausting and unpredictable launches to make it happen. 🤯

That’s why today’s brand new podcast episode is all about How To Make $1m in One Year From Selling Your Course on Auto-Pilot.

Although it seemed like a wild idea at the time to aim for that revenue goal, I really wanted to go for it.

And I knew that if just ONE person had done it before me - then I could do it, too.

Since then, I’ve not only done it myself, but I’ve helped so many incredible course creators to achieve that and MORE with courses on all different topics including dog training, pilates, guitar playing, parenting, dating, business building, and more.

But in all honesty, crossing the million dollar mark isn’t easy.

It takes hard work and a commitment to keep moving forward no matter what - even if you make mistakes, encounter unexpected challenges, or when you’re not moving as fast as you’d like to be.

BUT although it’s not easy, the process can certainly be simple to approach. Especially when you’re learning from someone who has been there before and accomplished what you wish to accomplish.

That’s why I’m spilling two things I did that helped me reach my first million from selling my course on auto-pilot - in less than a year.

💡 Join me in today’s podcast episode to learn all about it!

https://caitlinbacher.com/new-masterclass/

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#116 Why My First Evergreen Funnel Was A Huge Flop

Mon, 19 Feb 2024 08:00:26 GMT

Most people don’t know this, but…

🚨 My first evergreen funnel was a HUGE flop.

Why?

Because I was making the exact same mistake I see so many other course creators make with their own evergreen funnels - a costly error that most people don’t even realize they’re making.

That’s why today’s brand new podcast episode is all about Why My First Evergreen Funnel Was A Huge Flop.

I’m spilling the surprising reason why my first evergreen funnel was a giant fail and how that “failure” led to me making an unexpected shift that blew my revenue expectations out of the water (in a good way). 🤯

Because I believe this is an important lesson that all business owners need to know before they can reach major success:

Do not fear failure or “flopping” in your business.

Sometimes - most times - those flops end up showing us something, teaching us a lesson, or opening our minds to a new idea that we needed to reach new levels of success.

In my case, my flop led me to make a change that completely skyrocketed my online course revenue.

✅ So tune in for today’s podcast episode to learn all about why I created my evergreen funnel in the first place, how it did not go as planned, and how it led to something even greater.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#115 Top 3 Reasons Why Nobody's Buying Your Evergreen Course

Mon, 12 Feb 2024 08:00:20 GMT

So you have an evergreen course and you KNOW it can help tons of people. But the problem is - nobody’s buying it.

Most all course creators I know can relate to feeling like this at least once throughout their business journey…

But is it truly a problem with your course? And with which parts? Or is it something else entirely?

That’s exactly what we’re diving into in today’s podcast episode, all about the Top 3 Reasons Why Nobody’s Buying Your Evergreen Course.

If you’ve found yourself thinking, “maybe I should lower my price” - even though you know your course is worth more and lowering your price wouldn’t be profitable - then this one’s for you.

Over the last few years of growing a multi-million dollar online course business and helping 1,000s of clients create and sell their own courses, I can confidently say that price is rarely the problem.

But I know you’re really hoping to grow your business this year and that’s simply not possible unless you can sell your course profitably.

It’s time to STOP worrying about the price of your course and START making some changes to get things moving in the right direction.

✅ So let’s get to the bottom of it in today’s episode - join me to learn the top three reasons why nobody’s buying your evergreen course!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#114 3 Costly Mistakes I Made Selling My Course On Auto-Pilot

Mon, 05 Feb 2024 08:00:44 GMT

It wasn’t until I quit launching and started selling my course on auto-pilot that I was finally able to cross the million-dollar mark. 🤩

I tried launching for years, but no matter how hard I tried - I simply couldn’t get close to meeting my big revenue goals.

But that doesn’t mean the journey to selling on auto-pilot was entirely smooth sailing…

➡️ That’s why in today’s podcast episode, I’m spilling 3 Costly Mistakes I Made Selling My Course On Auto-Pilot.

Because once I made the switch to selling on auto-pilot - everything changed.

My audience grew. My sales increased. And most importantly, I was building a business that was actually sustainable.

And I wish I could tell you that it was all sunshine and roses when I first made the switch, but the truth is, I had no clue what I was doing and made loads of expensive mistakes along the way.

I may have had to learn those lessons the hard way, but the good news is:

I’m sharing the top 3 costly mistakes I made when selling my course on auto-pilot so that YOU don’t have to go through the same thing.

💡 Tune in and join me for today’s full podcast episode!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#113 5 Things I Didn’t Do To Make Over $11m Selling My Course

Mon, 22 Jan 2024 08:00:13 GMT

As you’ve likely heard me mention at some point before…

→ Learning from those who have been where you are now, and accomplished what it is that you wish to accomplish, is one of the best ways to grow your online course business.

After all, there is so much trial and error involved in scaling your business that the most effective and efficient way to learn is not always the “hard way” - AKA figuring everything out by yourself.

But when we think about these business owners or course creators whose success we hope to emulate, the exact steps they took to get there isn’t the only thing we should be taking a good look at.

💡 That’s why today’s brand new podcast episode is all about **5 Things I Didn’t Do To Make Over $11m Selling My Course.**

You’re going to want to listen to today’s episode all the way through because when you do, you’re going to experience a powerful shift about what it REALLY takes (and does NOT take) to grow and scale a successful online course business.

Because the truth is - the journey isn’t always smooth sailing. There are mistakes we make, imperfections we struggle to iron out, and things that end up not turning out at all like we’d hoped.

And that’s completely okay.

✅ So tune in for today’s episode and join me to learn the top 5 things I DIDN’T do to make over $11M since starting my course business.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

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#112 The Most Expensive Mistake You'll Ever Make In Business

Mon, 15 Jan 2024 08:00:23 GMT

Have you ever heard of The Drama Triangle?

Maybe not, but I guarantee you’ve been IN The Drama Triangle many times in your life - as have I.

And staying out of it is one of those lessons that is much better to learn from others, than to learn the hard way.

Hence why today’s podcast episode is all about The Most Expensive Mistake To Avoid In Business.

Because getting stuck in The Drama Triangle for too long can end up costing course creators, just like you, millions of dollars.

Talk about the most expensive mistake you’ll ever make… 🫣

In today’s episode, I’ll be sharing WHAT The Drama Triangle is and WHY it’s such a dangerous place for ambitious entrepreneurs (like yourself) to end up.

Plus, I’m revealing how to quickly recognize when you are getting sucked into it, and exactly what you need to do to swiftly and safely escape it.

🎧 Tune in and learn the three different ways you can be stuck in The Drama Triangle and how to get out ASAP.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#111 3 Myths About Making $1m From Selling Your Course

Mon, 08 Jan 2024 08:00:10 GMT

Does making $1M from selling one online course in just one year sound impossible? 😳

If you answered with an immediate “yes”, well, I certainly don’t blame you.

But the truth is… it’s actually much more possible than you realize. 🤯

And that’s why today’s brand new podcast episode is all about deconstructing 3 Myths About Making $1M From Selling Your Course.

But how am I so sure it’s possible?

Well aside from doing it myself in my own online course business…

…I’ve met course creators from all over the world who teach all kinds of different things.

➡️ From color theory, to knitting, guitar, yoga, meditation, personal finance, dog training, horse hoof care, eyebrow waxing, home organization, parenting, interior decorating, business - and SO much more.

Time and time again, I’ve spoken with course creators who’ve reached the same level of success and freedom with their online course businesses that seems impossible to so many others out there - real people - just like you and me.

But I’m also not going to lie to you here…

Just because it's possible doesn't mean that it's easy. 👀

The truth is, there's a lot of straight up FALSE information floating around the internet about what it really takes to grow your online course business to the $1M mark - and beyond.

But it's a new day and I want 2024 to be the year you finally get some traction in your online course business and break through that revenue ceiling you keep coming up against.

That’s why I'm ready to unravel three of the glaring falsehoods you’ve likely come across before so that you can reach brand new heights in your business.

So stick with me, because once I reveal the truth about why these myths are flat out wrong - you'll begin to see this whole “making millions from your course on auto-pilot” thing a whole lot differently.

🎧 Tune in for today’s full podcast episode to learn (and bust) 3 myths about making $1M from selling your course!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

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TikTok: https://www.tiktok.com/@caitlinbacher

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#110 Top 5 Things I Learned (The Hard Way) This Year

Mon, 18 Dec 2023 08:00:46 GMT

Without further ado, let’s take a moment to reflect on 2023 and get in the right mindset for 2024!

Psst… we’re even starting at number 5 because who doesn’t love a good countdown?! 🤣

Today’s brand new podcast episode just dropped and in it, I’m spilling the Top 5 Things I Learned (The Hard Way) This Year.

Because if your business journey has been anything like mine…

…then you’ve had some high highs and some low lows this year. 🫣

In fact, 2023 marks my 9th year of selling online courses and throughout all of that time, I learned (and had to re-learn) so many important things that were imperative to the success and longevity of my business.

One thing I will say is ➡️ I’m SO very proud of everything that my team and I have accomplished together this year.

And don’t get me wrong - we’ve had some tough conversations and made some difficult decisions, but we came out the other side even stronger and better for it.

So in the spirit of 2023 coming to a close (which, side note: has the end of this year not just completely FLOWN by?! 😳) we’re going to dive into some of the biggest lessons I’ve learned this year.

🎧 Tune in and join me for today’s full episode to learn 5 of the most impactful things I learned (and in some cases RE-learned) this year.

https://caitlinbacher.com/new-masterclass/

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#109 3 Mistakes Preventing Your Course From Making Millions

Mon, 11 Dec 2023 08:00:04 GMT

Did you know that only 2% of women-owned businesses will ever cross the million dollar mark?

Yup. You read that right. 🫣

That’s why in today’s podcast episode, I’m revealing 3 Mistakes Preventing Your Course From Making Millions.

The first time I read that statistic all I could think was… WHY?!

Why on Earth is it so hard for small business owners - including course creators just like you - to move from five, to six, to seven figures in annual revenue?

And for those that are moving past seven figures, what exactly are they doing to achieve their success?

Well… when I first started my business journey, I promised myself something:

➡️ If I ever made it past seven figures, I’d show other folks how to do the same.

So today I’m sharing the top three detrimental mistakes that are likely preventing you from reaching your first six or even seven figures - and you might not even realize that you’re making them.

I certainly didn’t back when I first started my business, and this is the kind of info I wish someone had shared with me back then.

🔑 Join me for today’s full podcast episode to learn the top three mistakes preventing course creators, just like you, from reaching your first 7 figures in annual revenue.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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TikTok: https://www.tiktok.com/@caitlinbacher

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#108 Are These Beliefs Keeping Your Business Stuck?

Mon, 04 Dec 2023 08:00:19 GMT

Have you ever had the (not so fun) experience of a revenue plateau? 🙃

Where no matter how hard you try, your revenue just won’t budge and it seems nearly impossible to reach that next level of success?

The feeling of hitting a personal revenue ceiling is real and it’s one of the MOST frustrating things you will ever experience in business.

That’s exactly why we just dropped episode #108 of our podcast: Are These Beliefs Keeping Your Business Stuck?

Today, we’re diving deep into what’s really holding you back from shattering that revenue ceiling once and for all and unlocking limitless growth for you and your business.

But that kind of growth takes real transformation and change - not just with your sales and marketing strategy, but with your mind.

I’ve identified four core beliefs that are holding you back from doubling or even tripling your revenue next year and I’m about to spill them all. Why?

Because we can't dismantle what we don’t understand.

✅ So join me for today’s episode!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#107 Stop Apologizing for This in Your Online Course Business

Mon, 27 Nov 2023 08:00:05 GMT

Let me know if you can relate to the topic of this week’s new podcast episode…

Growing up, I always felt like I had a lot to apologize for.

I was too big, too small. Too loud, too quiet. Too aggressive, not assertive enough.

And it wasn’t really until my late 30s that I finally felt like - screw it! I’m done apologizing.

It's no surprise to me now that THAT was the time when my business finally began to see tremendous growth.

That’s exactly why this week’s podcast episode is all about how to Stop Apologizing for Things Inside Your Online Course Business.

If you are someone who has ever struggled with feeling like you’re “doing it wrong”, you’ll find that today’s episode shows you that you are not alone and you can move past it.

And honestly - these are all of the things I wish someone would have told me to stop apologizing for when I first started my business.

✅ So join me for today’s episode to learn the top 5 things to quit apologizing for in your online course business, right now.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#106 How To Move Forward When Everything Feels Hard

Mon, 13 Nov 2023 07:00:35 GMT

Have you ever had a season in business where everything feels extra difficult and nothing seems to be going your way?

Moving through tough seasons, cultivating the courage to move forward and the resilience to come back stronger, is something that every business owner must learn how to do.

That’s why today’s brand new podcast episode is focused on How To Move Forward When Everything Feels Hard.

Unfortunately, facing those hard times is unavoidable. But the silver lining? That also means you aren’t alone in this experience.

So whether you’re working towards your first six-figure year or first six-figure month…

…find comfort in the simple fact that no one is immune to experiencing setbacks and challenges.

I’ve experienced many different challenges when it comes to growing and scaling a multi-million dollar course business.

Some of them weren’t too hard to bounce back from. But some of them were downright ugly.

In my experience, I’ve learned to remember 5 important things when times feel especially tough and I’m sharing them with you today.

Tune in to today’s podcast episode to learn the top 5 things that will shift perspective during hard times in your business, so that you can move forward and come back stronger.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#105 The Worst Business Advice I Ever Received

Mon, 06 Nov 2023 08:00:08 GMT

Want to know the WORST business advice I’ve ever received? 👀

Because I’m spilling the truth on this week’s brand new podcast episode.

Now, I’ve spent hundreds of thousands of dollars on courses, masterminds, coaching programs, and books throughout my journey as a business owner.

And there have been many times when I’ve disagreed with a piece of advice that I came across.

I mean, that’s just normal. 🤣

But today, I’m narrowing it down to the top three pieces of advice that I disagree with most of all.

And this is my personal opinion so you may hear one of the three things I’m about to share and say, “You just don’t get it, Caitlin. That’s the BEST advice in the world and it’s helped me countless times!”

Well, that’s the beauty of the internet. And if you’ve been in our ecosystem for a while, you’ve likely heard me talk about my belief that there is always more than one right way to do something.

There truly is something for everyone.

So, here we go - if you’re curious about the most terrible business advice I’ve ever received, let’s break it down.

✅ Tune in to hear all about my top three pieces of business advice that I totally disagree with and why!

https://caitlinbacher.com/new-masterclass/

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#104 3 Reasons Why I Quit Launching and Started Selling My Course on Auto-Pilot

Mon, 30 Oct 2023 07:00:38 GMT

Have you noticed how so many course creators (myself included) end up trading in their high-risk launches for a method that generates consistent, predictable revenue instead?

Well, you deserve to know the truth about why that happens so frequently.

That’s why I’m spilling the juicy details about my experience in today’s brand new podcast episode: 3 Reasons Why I Quit Launching And Started Selling My Course On Auto-PIlot.

If you’re like me, then you were likely taught that launching is the ONLY way to grow an online course business. Which quickly led to me getting stuck in the Struggling Course Creator cycle.

Although I was sick and tired of the roller coaster revenue, overwhelm, and lack of time freedom that launching provides… I felt like I had no choice but to keep doing it.

I was completely unaware that it was possible to sell your course, make lots of money, and create the impact you want in the world.

Funnily enough, the year I quit launching was the year I finally crossed the million dollar mark.

Truthfully ➡️ I don’t think that ever would've happened if I kept launching.

Today’s podcast was exactly what I needed to hear back then when I was in the thick of my Struggling Course Creator cycle.

💥 Tune in and learn 3 reasons why I quit launching and started selling my course on auto-pilot.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

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#103 How to Reframe Your Relationship With Goals In Your Business

Mon, 16 Oct 2023 07:00:08 GMT

Let’s get real for a moment.

As entrepreneurs and course creators, we tend to be goal-oriented people - which is great and beneficial to our success, right?

Well, it is… until you find yourself in a place where you’re becoming a bit too obsessed with achieving your goals.

This was exactly what happened to me and the very reason that today’s podcast episode is all about How to Reframe Your Relationship With Goals In Your Business.

I’ve always been a goal-oriented person but I didn’t realize how much it had started to become an unhealthy obsession.

I’d purposely seek out books, coaches, and social media accounts that reinforced my beliefs and anytime I read something that suggested otherwise… I was immediately tuning it out.

In one ear and out the other. 🤣

But over the last year in particular I’ve made an intentional shift in my relationship with goals and have started to detangle my self-worth from whether or not I achieve them.

This has made me so much happier, and the funny thing is: I’m reaching MORE of my goals now. 🔥

Today I’m sharing three key beliefs that will allow you to transform your relationship with goals so that you can grow your business with more ease, more profit, and way less overwhelm.

Tune in for the full episode!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#102 How To Unlock A Growth Mindset And Build Your Business

Mon, 09 Oct 2023 07:00:56 GMT

I have a confession to make. 🤫

When I first started my business, it felt like I would beat myself up over every little mistake.

Naturally, this made it very hard for me to move forward or make significant progress towards my business goals.

That’s why today’s brand new podcast episode is all about How To Unlock A Growth Mindset So You Can Build Your Business.

Because let’s face it: your mindset can make or break you as an entrepreneur.

During this time it felt like I was moving in slow motion - weighed down by loads of guilt, shame, and embarrassment. 🫣

And if you’re thinking “YEP, sounds exactly like me!” then this episode is going to be extremely helpful for you.

I’ve been there, done that, and learned exactly what I was doing that was making things much harder than they needed to be.

In today’s podcast episode, I’m shedding light on three hidden areas in your own business where a lack mindset may be lurking PLUS exactly what you need to do in order to unlock your own growth mindset.

Because you deserve to build your business with way more ease and way less overwhelm.

✅ Tune in and listen to the full episode!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#101 Why Your Last Evergreen Funnel Didn’t Work

Mon, 02 Oct 2023 07:00:28 GMT

I’m going to spill some truth here…

Nearly every day we have clients come to us who have tried creating an evergreen funnel in the past, but couldn’t make it profitable.

And the thing is - they know evergreen funnels work for others, so they’re stumped as to why they don’t seem to work for themselves.

➡️ Which is why in today’s brand new podcast episode I’m uncovering exactly Why Your Last Evergreen Funnel Didn’t Work.

Frankly, I’m tired of seeing course creators telling themselves things like, “maybe my audience just won’t buy without a launch”.

This leads to course creators getting stuck in the launch cycle - because even though they hate it, they believe it’s the only way people will buy.

The truth is that even if your audience isn’t buying your course from your funnel… they’re likely still buying programs from other evergreen funnels (whether they know they’re in one or not).

So if your audience isn’t the problem, then it’s time to take a closer look at your funnel itself and exactly what needs to be fixed inside of it. 👀

🎧 Tune in for today’s podcast episode to learn three common reasons why your evergreen funnel isn’t working.

https://caitlinbacher.com/new-masterclass/

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#100 Is Selling An Online Course On Auto-Pilot Right For You?

Mon, 25 Sep 2023 07:00:59 GMT

Are you selling your online course the wrong way?

Well… maybe. 🫣

→ That’s why today’s brand new podcast episode that just dropped is all about helping you answer exactly that.

Now, I know that may come as a shock to hear from me - someone who (still) firmly believes that there is always more than one right way to do something.

But the caveat is, there is a “right” and “wrong” way to sell your online course… for you.

We’re all on our own journeys and have unique needs as course creators and business owners.

And after the conversations I've been having in my DM’s recently, it’s been made abundantly clear that many course creators out there are in fact selling their online courses the wrong way for them.

Running your business in a way that is not aligned with your desired outcome is a recipe for burnout, and all I want to see you reach your goals.

But how can you be sure if you’re on the right path or if it’s time to try a new selling system for your online course?

I’ve got you covered in today’s podcast episode where you’ll discover if YOU are selling your course the wrong way so you can get off the struggle bus and start boosting profits fast. 🚀

🎧 Tune in for the full episode to finally get this burning question answered!

https://caitlinbacher.com/new-masterclass/

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#099 3 Reasons Your Course Isn't Selling On Auto-Pilot...Yet!

Mon, 11 Sep 2023 07:00:30 GMT

Are you struggling to sell your online course?

Does it feel like all of your go-to strategies have stopped working?

Maybe you’re even starting to feel like people just aren’t interested in your evergreen course.

If you answered “yes” to any of the above, then I know exactly what you’re going through right now.

That’s why today’s brand new podcast episode is all about 3 Reasons Your Evergreen Course Isn’t Selling (And How To Fix It!).

When you’ve opened enrollment for your course and prepare for the influx of registrations and the chiming of paypal notifications… only to be met with silence.

It certainly isn’t a good feeling. But I’m going to drop some truth on you here:

➡️ If your course isn’t selling, it has nothing to do with the economy and everything to do with 1 of 3 things that are completely within your control.

The good news is, online course sales are up for most people right now.

There’s never been a better time to grow your course business. 🤩

So let’s get to the bottom of this.

Today I’m revealing 3 reasons why it feels like people aren’t interested in your evergreen course, so that you know exactly what to fix.

🎧 Tune in and join me for the full episode!

https://caitlinbacher.com/new-masterclass/

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#098 5 Myths About Selling Your Online Course On Auto-Pilot (And How They're Costing You Major Profits)

Mon, 28 Aug 2023 07:00:09 GMT

Let me ask you this…

Does the idea of selling your online course on autopilot sound easy?

Well… it’s not. 🤣

BUT - not exactly for the reasons that you think.

Which is exactly why in today’s brand new podcast episode, I’m breaking down 5 Myths About Selling Your Course On Auto-Pilot (And How They’re Costing You Major Profits).

You see, we humans are an interesting bunch.

We SAY we want to keep things simple.

But in reality, keeping things simple isn’t always as easy as it sounds.

Especially when it comes to creating sales funnels for our online course businesses.

When I think back to the first sales funnel I ever created

I can’t help but cringe at the fact that it was a tangled mess of triggers, tags, timers, and copy that produced exactly zero sales.

And let’s just say, having the knowledge I’m about to share on today’s episode would have saved me a TON of time during that process.

So get ready to say goodbye to these popular beliefs that are holding you back from creating a funnel that is simple and profitable.

🎙 Join me for today’s podcast episode to discover the truth about these 5 myths about selling your course on autopilot… and how they’re costing you major profits.

https://caitlinbacher.com/new-masterclass/

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#097 6 Things To Remember When You Make Your First Million

Mon, 07 Aug 2023 07:00:32 GMT

Do you dream about the day you finally reach your first million dollar year in business?

If so, you’re going to want to listen to this brand new podcast episode all the way through and save it to revisit when the time comes…

➡️ Because today, I’m spilling 6 Things to Remember When You Hit Your First Million.

I’ll never forget the day I crossed the million dollar mark in annual revenue all those years ago - just 13 months after I'd set the goal for myself.

And one thing I’ll say, is that achieving that goal wasn't easy. In fact, it required a ton of support and preparation.

I was incredibly intentional about making it happen - a huge part of which was getting WAY outside my comfort zone and finally getting the support I desperately needed - which helped me move much faster than I could on my own.

Asking for help felt so weird and awkward at the time, seeing as I got into business because I loved the idea of independence that came with being my own boss and clearing my own path.

But in truth, trying to figure everything out completely on my own was the slowest, most painful way to grow my business - and eventually I had to admit to myself I was just plain stuck. 😬

So because I can’t go back in time and tell myself these pieces of advice (no matter how much I wish I could)...

…I’m going to be sharing them all with you so that when you hit your first million, you’ll already be one step ahead of the game.

And honestly, I need these reminders just as much right now.

🎧 Tune in to today’s podcast episode to learn 6 things to remember when you reach your first million dollar year.

https://caitlinbacher.com/new-masterclass/

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#096 3 Big Sales Funnel Mistakes Every Course Creator Must Avoid

Sun, 30 Jul 2023 21:00:51 GMT

The time has come for us to dig into some hard truths…

In today’s brand new podcast episode, we’re discussing 3 Big Sales Funnel Mistakes Every Course Creator Must Avoid.

I’m coming in hot today with some powerful takes on exactly why your funnel isn’t working.

These 3 things are imperative to avoid if you’re serious about selling your online course 24/7 on autopilot.

And honestly, I WISH someone had told me about them years ago when I first started experimenting with using funnels to sell my course…

…it would’ve saved me a ton of time spent on trial and error, figuring them out for myself. 🤣

I thought I was doing “all the right things” back then - only to be left frustrated and tired when they led to absolutely 0 course sales.

Which is probably why now, I love serving clients who come to me feeling the same exact way.

There’s no bigger relief than the moment of FINALLY understanding why you haven’t been able to get results.

So let’s get into it.

🎧 Tune in to today’s podcast episode to learn 3 big sales funnel mistakes every course creator needs to avoid if they’re looking to sell their course on autopilot to the tune of 6- or even 7-figures per year.

https://caitlinbacher.com/new-masterclass/

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#095 How To Break Through “The Messy Middle” of Growing Your Online Course Business

Sun, 23 Jul 2023 21:00:50 GMT

We’ve all been there.

You set a big revenue goal, you make a plan, and you're feeling good UNTIL you hit your first roadblock. You try not to panic and you come up with a plan to remove the obstacle - but, that doesn’t work. So, you try something else and that doesn’t work either.

Then it hits you like a ton of bricks - you are trying to do something and you have NO CLUE how to do it…yet

Today, I’m getting up close and personal about “The Messy Middle” I had to break through back in 2022 and the #1 think I did to turn things around.

💥 Tune in for the full episode to learn how you can do the same!

https://caitlinbacher.com/new-masterclass/

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#094 3 Tell-Tale Signs You Are Ready to Stop Launching

Sun, 16 Jul 2023 21:00:50 GMT

You’ve heard the rumors and I’m here to confirm them.

➡️ YES, it is possible to build a 6- or even 7-figure online course business without launching.

And I know this for a fact because not only have I done it myself, but I’ve also helped 100s of other course creators just like you achieve the same.

But, I totally get that you may still be unsure if moving away from the launch model is the right move for you…

That’s why today’s brand new podcast episode is all about 3 Tell-Tale Signs You Are Ready to Stop Launching.

Before you tune in, I want to remind you of one of the most important keys when it comes to scaling your online course business: choice.

After all, you’re likely no stranger to all of the business advice floating around out there that leaves you feeling like there’s only ONE right way to do something.

(Spoiler alert: that’s simply not true at all!)

If there’s one thing I want you to walk away with at the end of this episode… it’s that YOU get to decide what you do or don’t do in your business - and there is always more than one path to your desired outcome.

Just like it’s your decision to make if you want to take the steps to stop launching and start scaling the online course business of your dreams, right now. 🔥

But, that doesn’t mean it’s going to be easy.

🎧 So join me in today’s podcast episode to learn 3 major signs that you’re ready to stop launching and start scaling.

https://caitlinbacher.com/new-masterclass/

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#093 3 Strategic Moves to Increase Your Online Course Revenue

Mon, 10 Jul 2023 07:00:51 GMT

Are you on track to meet that big revenue goal that you set for yourself earlier this year?

Or…

Maybe you’re definitely on track to meet that revenue goal, but you have a secret stretch goal that you’d LOVE to hit?

If you answered “yes” to either of those questions, then you’re not going to want to miss today’s brand new podcast episode that just dropped: 3 Strategic Moves to Increase Your Online Course Revenue.

Honestly, 2023 feels like it’s been flying by - but it’s not over yet and there’s still time to reach your goals.

And even blow right past them… 😏

In today’s episode I’m sharing 3 strategic moves that I’ve used in my own business to rapidly increase my revenue.

Each of these realistic strategies are designed to be something that you begin immediately taking action on to build sustainable momentum that will boost your revenue now and for years to come.

Not to mention, these moves are 100% ethical and don’t require you to sacrifice your values to make a quick sale.

(That's the best part, in my opinion. 🤩)

🎧 So tune in for today’s podcast episode to learn 3 strategic moves you can start implementing right now to get results in your online course business.

https://caitlinbacher.com/new-masterclass/

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#092 The Simple Way To Scale Your Course To 7-Figures

Mon, 03 Jul 2023 07:00:44 GMT

Do you ever wonder why successfully selling your online course seems to be so complicated?

Do you have a hard time wrapping your brain around how you’ll ever make 7-figures when your current sales + marketing system feels so disjointed?

If you answered YES to either of those questions…

Then today’s brand new podcast episode all about The Simple Way to Scale Your Course to 7-Figures is going to be extremely helpful for you.

You just might be trapped in what I call The Struggling Course Creator Cycle where you’re left feeling constantly confused, overwhelmed, and just plain stuck.

➡️ This is why I stick by the cardinal rule: simple scales and complex fails.

In today’s episode, I’m going to show you the simple truth about scaling your online course to millions of dollars per year so that you can finally let go of all those weird, overcomplicated tactics and embrace a new way of scaling…

One that is not only sustainable long term, but is also FUN for both you and your audience.

🎙 So, join me in today’s podcast episode to learn all about the simple (and highly effective) way to scale your course to 7-figures.

https://caitlinbacher.com/new-masterclass/

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#091 How to Beat the Summer Sales Slump

Mon, 26 Jun 2023 09:33:03 GMT

If you’ve felt like the last few weeks have been especially rough… you should know that I’ve been hearing the same thing from so many other course creators. 😅

Which is exactly why I decided to make today’s brand new podcast episode all about How to Beat the Summer Sales Slump.

I’m talking about your online course sales dwindling and way more people than usual ghosting you in the DMs…

…but you just can’t seem to put your finger on why this is happening.

Are people just not interested in your course anymore?

Do you need to revamp your entire sales and marketing plan?

Is it time to burn it all down and go back to the drawing board completely?

Well, the short (but good) answer is: NO.

Today we’re talking about exactly what the Summer Sales Slump is, why you’re experiencing it, and 3 tangible things you can do to turn things around.

Because when it comes to this phenomenon, an unexplainable decrease in revenue during the month of June is just the tip of the iceberg.

🎧 Join me in today’s podcast episode where you’ll walk away feeling refreshed, inspired, and most importantly - ready to take action and get things back on track!

https://caitlinbacher.com/new-masterclass/

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#090 The #1 Way Course Creators Sabotage Their Success

Mon, 19 Jun 2023 07:00:54 GMT

What if I told you that The #1 Way Course Creators Sabotage Their Success has nothing to do with sales or marketing?

Most course creators believe that when they aren’t getting the results they’d hoped for, the reason why is because:

→ They’re terrible at sales or they need major help with marketing.

And there is definitely some truth to that.

After all, sales and marketing are critical to the success of your business, BUT…

…there’s one important skill in particular that impacts every single aspect of your business (including the ability to improve your sales and marketing).

Without this skill, you may find that you:

🚩 Experience some success, but it certainly won’t last long.

🚩 Reach your initial goals, but not the bigger ones that follow.

🚩 Have the best sales and marketing strategy in the world, but it will be difficult to implement.

This skill is so powerful that not having it will make reaching sustainable success nearly impossible.

So… any guesses as to what this mystery skill is that ALL successful course creators have?

🎧 Join me in today’s brand new podcast episode to learn exactly what it is and why not having it is the #1 way to completely sabotage your success.

https://caitlinbacher.com/new-masterclass/

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#089 How to Get a Return on Every Business Investment You Make

Mon, 12 Jun 2023 12:37:54 GMT

Today's brand new podcast episode is all about How To Get A Return On Every Business Investment You Make.

Do you ever feel shame, anger, or resentment around past business investments you’ve made?

Do you find yourself still obsessing over the outcome months or even years later?

Maybe there’s a program you’re thinking of investing in, but you can’t stop worrying about whether or not you’ll actually see a return.

If you answered yes to any of the above, I want you to know that I used to feel the exact same way.

Which is why in today’s episode, I’m sharing the story of the very first “big” business investment I made and how things did not go as planned.

Spoiler alert: It resulted in me feeling overwhelmed, unhappy, trapped, and definitely not getting the results I wanted.

And cue the cycle of shame, blame, and resentment. 🥴

But, this was a major learning moment for me that ultimately led to a huge transformation for both myself and my business.

I walked away with some crucial insights that could be exactly what you need to break through your own plateau - and I’m sharing them all with you today!

And these are details I’ve NEVER talked about before.

🎧 So join me in today’s podcast episode to learn how to get a return on your business investments, every time.

https://caitlinbacher.com/new-masterclass/

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#088 Why It Feels Like You're Stuck And How to Fix It

Mon, 05 Jun 2023 07:00:07 GMT

Do you ever feel like no matter how much you push, things just aren’t moving forward in your online course business?

You’ve likely invested tons of time, money, and energy into growing your business which makes it feel 10x worse when nothing seems to help.

If you resonate with that feeling, then you don’t want to miss today’s brand new podcast episode all about Why It Feels Like You’re Stuck And How to Fix It.

Because if you’ve been feeling chronically busy, overwhelmed, tired, and just plain stuck…

…then you may be trapped in what I call ‘the struggling course creator cycle’.

Now, scaling a business to 6- or even 7-figures is no easy task and it’s totally normal to feel overwhelmed sometimes.

The problem arises when you don't know why you’re stuck or how to get back into that forward momentum again. But you’re in luck…

Today I’m revealing my exclusive 4-step framework for escaping the vicious cycle that so many struggling course creators fall into.

https://caitlinbacher.com/new-masterclass/

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#087 5 Mistakes Every Course Creator Needs To Avoid

Mon, 29 May 2023 07:00:49 GMT

I’m going to get straight to the point here:

You should really check out the new podcast episode I just dropped that covers 5 Mistakes Every Course Creator Needs to Avoid.

Why? Because there’s a very high chance that you’re making at LEAST one of them, right now.

I know how incredibly frustrating it can be when you think you're doing everything you're supposed to be doing…

…but you're not getting the results you’d hoped for.

And then the negative thoughts and self-doubt make an appearance:

“Is everyone just sick of me?”

“Will I never sell another course as long as I live?”

“Should I just give up and close everything down tomorrow?”

If that sounds familiar, then this week’s episode is going to be extremely helpful for you.

https://caitlinbacher.com/new-masterclass/

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#086 How To Make $1m In One Year From Your Online Course

Mon, 22 May 2023 07:00:13 GMT

What if THIS was the year that you made more money from your online course than you ever have before?!

Because I want to help you do exactly that.

In today’s new podcast episode, we’re laying out How To Make $1m In One Year From Your Online Course.

This year, I want to see you hit an outrageous revenue goal - whether that’s $100k, $1m, or even $10m. 🤩

But in order for that to happen, you'll need help in 3 key areas:

Sales
Marketing
Mindset

Today I’m revealing how to use these 3 things to build your very own plan for realistically reaching even your most ambitious revenue goals this year.

And the best part? You don't even need to have complete confidence that this is possible for YOU… just that it IS possible, period.

In fact, you already know at least one person who has done it before… me!

I went from $200K to $1M in revenue in less than one year.

So is it possible? Yes, absolutely. Myself and 100s of other course creators I’ve helped are living, breathing proof of that.

Now, was it hard? Yes, but not for the reasons that you think, which we’ll get into during the episode.

🎧 So join me in today’s podcast episode, where we're talking all about how to create a plan to make this year your biggest and most profitable year yet + the 3 key components you need to do so.

https://caitlinbacher.com/new-masterclass/

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#085 How To Sell Your Course Every Day

Mon, 15 May 2023 07:00:23 GMT

If you’ve been struggling to sell your online course…

1 - You’re not alone.

2 - I can help you change this.

In today’s new podcast episode, we’re talking all about How To Sell Your Course Every Day.

It's normal for a business to have some variability in their sales day to day (even if they have a Profitable Sales Engine™).

But overall, sales SHOULD be increasing each month and things should be moving upward.

So, seeing revenue dips can be an indicator that a business is experiencing distress.

But if you ARE experiencing this in your online course business: Don’t panic.

❌ Because revenue dips do NOT mean that your business is doomed.

❌ They do NOT mean that everyone hates you and that you’ll never sell anything ever again.

No matter how much our brains might try to convince us of that.

But rather, they simply mean you have a problem that needs fixing.

The great news is this distress can be totally temporary... as long as you decide to take action now.

And I guarantee that the revenue dip you’re experiencing is caused by one of the 3 things that I’m uncovering in today’s podcast episode.

🎙 Join me and listen all the way through to learn 3 simple strategies - that don’t require tons of work - that you can start using right now to get your revenue moving in the right direction.

You don’t want to miss out on this one.

https://caitlinbacher.com/new-masterclass/

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#084 3 Things Every Course Creator Needs to Scale A 7-Figure Business Without Launching

Mon, 08 May 2023 07:00:42 GMT

Today I’m revealing 3 Things Every Course Creator Needs to Scale a 7-Figure Business Without Launching.

Now, most of you know about our Scale With Success® Accelerator program that teaches you how to build a Profitable Sales Engine™ in just 30 days.

But the topic of today’s episode came to me after several people reached out to ask if I would ever consider hosting some kind of VIP Day.

💡 Spoiler alert: We listened. Check out the full episode to hear more about our VIP Day offer.

Part of getting this offer ready to open for enrollment was brainstorming a giant list of ALL the things a course creator needs to be successful.

I sifted through everything that I’d learned over the years of scaling my own business to 8-figures + helping 100s of course creators turn their course into a 6 or 7-figure business WITHOUT launching.

It was tricky, but I finally narrowed it down to a list of the top 3 essentials.

(These 3 areas are exactly what I’ll be helping you with when you sign up for a VIP Day, so I wanted to give you a little preview of what each thing is.)

Whether your goal is $100k years or $100k months, you’ll find this episode extremely helpful in simplifying what needs to be done so you can start taking action towards your goal TODAY.

🎧 So, join me in today’s episode where I’m breaking down the 3 essential things every course creator needs to scale a profitable business without launching.

https://caitlinbacher.com/new-masterclass/

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#083 Popular "Scaling" Advice That Is Killing Your Business

Mon, 24 Apr 2023 07:00:55 GMT

Have you ever wondered how an online course business can scale from $30k to $650k in less than a year?

How about scaling from $70k to $500k, or even $200k to $1m?

Well, those are just a few real life examples of the results that our clients have experienced.

But rather than telling you exactly how they did it, today’s episode is all about what they DIDN’T do.

Because when it comes to properly scaling your business, there's so much bad advice floating around on the internet that it’s imperative you know how to identify and steer clear of.

Tune in to today’s episode to learn three pieces of popular scaling advice that will ruin your business and exactly what I advise my clients to do instead.

https://caitlinbacher.com/new-masterclass/

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#082 Stop Using $20m Strategies to Grow Your $200k Business

Mon, 17 Apr 2023 07:00:50 GMT

I want all course creators to understand this: By not having an automated system for selling your online course every day, you’re playing with fire.

Attempting to build a 6- or even 7-figure business while relying exclusively on live launches is a huge risk and frankly, a recipe for disaster in today's economy.

That’s why today, I’m pulling back the curtain on the biggest sales and marketing mistake that I see so many course creators making right now, plus what I'm personally doing to change it.

This includes learning the truth about why our clients start with automation and skip live launches entirely.

As well as why it’s time to stop using $20m strategies to grow your $200k business.

Join me for today’s episode to learn all about why live launching is keeping you stuck and why putting off creating your own Profitable Sales Engine™ to generate new sales on autopilot is no longer an option.

https://caitlinbacher.com/new-masterclass/

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#081 Top 3 Reasons Course Creators Get Stuck at Six Figures

Mon, 03 Apr 2023 07:00:27 GMT

Why is it so hard for many small business owners and course creators to move from 6 to 7 figures in annual revenue?

What exactly are those who are moving past 7 figures doing to achieve their success?

Well, that’s exactly what we’re diving into in today’s podcast episode.

If you haven't reached 6 figures yet, listen in so that you know exactly what to look out for once you reach that milestone.

And if you're already there, I want you to remember that you’re NOT alone and you CAN break free - even if doing so causes some initial discomfort.

Join me in today’s podcast episode where I’ll be sharing the top 3 reasons why course creators, just like you, get stuck at the 6 figure mark and exactly what you need to do in order to break free.

https://caitlinbacher.com/new-masterclass/

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#080 4 Core Beliefs That Are Rapidly Draining All Your Profits

Mon, 27 Mar 2023 07:00:07 GMT

Have you ever felt like you were completely stuck in your business?

That your revenue just wouldn’t budge, no matter how hard you tried?

The feeling of hitting a personal revenue ceiling is one of the most frustrating things you will ever experience as a business owner.

Maybe you've even started to wonder if the next level of success just isn't possible for you. Well, not anymore…

Today we are diving deep into what is really holding you back from unlocking limitless growth and shattering that revenue ceiling once and for all.

Join me in today’s podcast episode to learn 4 core beliefs that are rapidly draining your profits right now.

https://caitlinbacher.com/new-masterclass/

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#079 How to Avoid Being Stuck in the Drama Triangle

Mon, 20 Mar 2023 07:00:10 GMT

Whether or not you’ve heard of the “Drama Triangle” before…

I guarantee you've been in it many times in your life - and so have I.

Today I'll be sharing why the drama triangle is such a dangerous place for ambitious course creators and entrepreneurs to be in.

Plus how to quickly recognize when you’re getting sucked into it and exactly what you need to do to get out.

So, join me in today’s podcast episode and listen all the way through to learn 3 different ways you can get stuck in the drama triangle and how to avoid them.

https://caitlinbacher.com/new-masterclass/

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#078 3 Proven Tactics to Rapidly Boost Revenue in Your Online Course Business

Mon, 13 Mar 2023 07:00:22 GMT

This year has been speeding by, and maybe you’re not exactly on track to meet your revenue goals.

Or maybe things are off to a good start, but you’re unsure if you’ll be able to keep the pace in the coming months.

You need a strategy that you could start implementing now to pick up some extra momentum.

Which is exactly why I’m sharing not one, but three with you in today’s new episode.

Because if there's one thing I've learned since starting my online course business all those years ago, it's that there is always a way to turn things around.

So if you have an online course business and you're looking for some proven, realistic strategies that you can use to boost your revenue this year…

Then join me in today’s episode to learn 3 proven tactics to rapidly boost revenue in your online course business!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#077 5 Things to Quit Apologizing for in Your Online Course Business

Mon, 06 Mar 2023 08:00:44 GMT

Growing up, I felt like there was always something about myself that I needed to apologize for.

And it wasn't until adulthood, when I decided I was done apologizing for those things, that my business finally began to see tremendous growth.

If you've ever struggled with feeling like you're always “doing it wrong”, this episode was created to show you that you’re not alone and you can move past it.

Today we're talking about 5 things to quit apologizing for in your online course business.

So tune in to learn about these 5 things I wish someone would’ve told me to stop apologizing for when I first started my business.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#076 How to Build Out Your Product Suite Without Having to Make a New Course

Mon, 27 Feb 2023 08:00:19 GMT

Have you been looking to expand your product suite this year, without having to make any new courses?

If so, then today’s episode is for you.

I’m sharing three offers that will provide loads of value to your customers and are really fun to deliver.

The best part is, they’re not overcomplicated or confusing to your audience as they’re built to complement your signature course seamlessly.

So if you’re ready to start thinking about what offers you can make alongside your online course this year…

Tune in to today’s episode to learn how to build out your product suite without having to make a new course!

https://caitlinbacher.com/new-masterclass/

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#075 3 Paid Traffic Mistakes To Finally Quit Making This Year

Tue, 14 Feb 2023 21:28:30 GMT

As a course creator, you’ve likely heard tons of advice from well-meaning folks when it comes to using paid traffic to fill your funnel.

And it’s just as likely that much of that advice simply doesn't work anymore.

The good news is that paid traffic is still a great option and can create a level of predictability and freedom for you in your business…

You just have to know what works and what doesn’t.

After making tons of mistakes with paid traffic over the years, I've learned those things the hard way.

Today's episode was created precisely so that you don't have to do the same.

So, join me in today’s podcast episode to learn 3 paid traffic mistakes to finally quit making this year.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#074 6 Shocking Truths About Building and Leading a Team

Mon, 13 Feb 2023 08:00:48 GMT

If you would've told me that one day I would be leading a team of seven full-time employees, I wouldn’t have believed you.

I used to think that having a team meant I'd have to check in and follow up with people constantly, day after day…

And as a very independent person, that sounded like my worst nightmare.

It took me a long time to figure out how I needed to show up and structure things in my business so that I could build and lead a team without having to micromanage every little thing.

I eventually got there, but some of the things I learned along the way really surprised me at first.

So, tune into today’s podcast episode where I'll be sharing 6 shocking truths about building and leading a team, all from my firsthand experience.

Listen all the way through to save yourself from having to learn these things the hard way!

https://caitlinbacher.com/new-masterclass/

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#073 5 Giant Mistakes Every Course Creator Needs to Quit Making

Mon, 06 Feb 2023 08:00:52 GMT

It can be incredibly frustrating when you think you're doing everything you're supposed to be doing, but you're not getting the results you’d hoped for.

I know the feeling, course creators.

You may have even thought, “Is everyone just sick of me? Will I never sell another course as long as I live?”

If that sounds familiar, then this week’s podcast episode is for you…

I've identified 5 of the major mistakes that course creators make without even knowing it (myself included).

So tune in as we get down to the bottom of the 5 giant mistakes that every course creator needs to quit making, right now.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#072 Your Plan to Realistically Make $1M This Year From Your Online Course

Mon, 30 Jan 2023 08:00:53 GMT

Ready to hit some outrageous revenue goals and make this your most profitable year to date?

Whether that’s $100K, $1M, or even $10M… I’m here to help you make it happen.

First, we’ll need to focus on 3 key areas: Sales, Marketing, and Mindset.

You’ll use these 3 key areas to build your very own plan for how to reach even your most ambitious revenue goals this year.

But it all starts with believing that this is possible.

After all, myself and some of our awesome Scalers are living, breathing proof that it is.

So join me in today’s podcast episode, where we're talking all about how you can create a plan to realistically make $1M this year from your online course.

Tune in to learn exactly what you need to get off to a good start.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#071 3 Terrible Pieces of Business Advice to Ignore

Mon, 23 Jan 2023 08:00:56 GMT

If you feel stuck in your business, then you’re going to love this podcast episode…

Today, I’m pulling back the curtain on some of the WORST business advice I've ever heard.

Advice that when I first started my business, kept me feeling stuck, confused, and incredibly frustrated.

And if you’re experiencing any of those feelings right now, there's a good chance that you may be falling victim to the exact same sentiments.

Spoiler Alert: Continuing to do things you hate doing just because you were told you’re supposed to be doing them, will only keep you from finding a solution that ACTUALLY works for you.

Join me in today’s episode to find out 3 popular pieces of business advice that you should completely ignore if you want to get unstuck and keep moving forward.

https://caitlinbacher.com/new-masterclass/

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#070 3 Simple Strategies to Quickly Increase Your Online Course Revenue

Mon, 16 Jan 2023 08:00:29 GMT

If you've been struggling to sell your online course, you’re not alone…

It's totally normal for a business to have some variability day to day, but overall, sales should be increasing each month.

Seeing revenue dips can be an indicator that a business is experiencing distress.

But if you’re experiencing these things in your online course business… don’t panic!

This does NOT mean that your business is doomed - but rather, that you simply have a problem to fix.

The good news is, this distress can be totally temporary as long as you decide to take action now.

The problem you’re experiencing is likely caused by one of three things, and that’s exactly what we’re going to work through in today’s podcast episode.

So tune in and listen all the way through to learn three simple strategies that you can use to quickly increase your online course revenue and get things moving in the right direction.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#069 5 Things to Remember When You Hit Your First Million

Mon, 09 Jan 2023 08:00:59 GMT

I’ll never forget the day I passed $1M in annual revenue from my online course business.

I had set that goal for myself just 13 months prior and the fact that I achieved it, wasn’t a fluke.

Every step I took was intentional and I invested heavily in getting the support I needed to make it happen.

I knew that trying to figure everything out on my own would be the slowest, least profitable, and most painful way to grow my business.

Looking back now, there are 5 things I wish I could tell my past self when I first reached 7 figures.

Since I can’t go back in time, I’m going to share them all with you in today’s podcast episode.

Tune in and stick around to the end of the episode to learn 5 key pieces of advice that will help you stay one step ahead of the game when you hit your first $1M.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#068 How to Sell More Courses Without Increasing Ad Spend

Mon, 19 Dec 2022 08:00:51 GMT

Have you experienced success with ads in the past, but over the last year or so, you've seen them gradually become less and less effective?

If you answered yes, then today’s podcast episode is for you.

I’ve seen people who previously had great success running paid traffic to their offers really struggle to get a return on their ad spend recently.

But when things get tough, I see it as an opportunity to get better, not to throw in the towel.

That’s why today I'm going to be sharing one thing you can do to start selling more courses right now without increasing your ad spend.

And even if you have given up on ads, this info will still benefit your business - whether you use organic or paid traffic to grow.

Tune in to today’s podcast episode to discover four rules for increasing your revenue without increasing your ad spend, plus one thing you can do right now that will dramatically increase the effectiveness of your ads.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#067 Why People Stopped Buying Your Online Course

Mon, 12 Dec 2022 08:00:34 GMT

Has your online course revenue taken a nosedive over the last year?

It’s a sensitive topic, and not one that I see many course creators speak openly about.

Let’s face it - decreases in revenue are something that every business experiences at some point.

But that doesn’t mean you should simply chalk it up to changes in the economy.

In fact, the real cause is likely not what you’d expect.

When you’re able to reflect on this problem and correctly identify the “why”…

You’ll quickly be on your way to getting your business back in the green.

Because it’s 100% possible to increase your online course revenue, right now.

Join me in today’s podcast episode as I discuss four things I’ve noticed about those who are currently struggling with their online course revenue and how you can change your thinking to flip things around.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#066 5 Things To Remember When Business Feels Hard

Mon, 21 Nov 2022 08:00:32 GMT

It's easy to be a great business owner and CEO… when things are easy.

But, what about when things are hard?

What happens when life throws you a curveball that you never saw coming?

Because while running your own online course business can be incredibly fun and rewarding - it's not without its trials and tribulations.

And it's definitely not for the faint of heart.

But when things are tough, is when you're going to learn and grow the most as a CEO and as a person in general.

And that's exactly why today's podcast episode is all about the most important things to remember during those moments!

Join me as I share 5 things that you can lean into when things get hard, so that you can move through it and come back even stronger than before.

https://caitlinbacher.com/new-masterclass/

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#065 7 Limiting Beliefs You Must Overcome To Lead A Successful Business

Mon, 31 Oct 2022 07:00:23 GMT

Are you feeling stuck in your business and/or in life in general?

Well, that feeling might not be coming from the things you are doing, but rather the things you are believing.

Over the years that I’ve spent coaching online course creators and helping them turn their course into a thriving 6 or 7 figure business, I noticed a pattern in the kinds of limiting beliefs that popped up often.

Which is exactly why today’s podcast episode is all about exploring and deconstructing those limiting beliefs.

Specifically, those that really keep you stuck in business.

So tune in for the full episode to learn about the top 7 limiting beliefs that you must overcome to lead a successful business!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#064 Why I Closed My FB Group (And Why I’m Back!)

Mon, 17 Oct 2022 07:00:39 GMT

When "just a few weeks" turns into something a whole lot longer…

That’s exactly what happened when I decided to close my Facebook group about a year ago, course creators.

Things don’t always go to plan - and that's totally okay!

That’s why today’s podcast episode is all about getting personal.

I’m diving into the good, the bad, and the ugly of my business journey over the past year.

Specifically, why I decided to close my Facebook group for a few weeks and how that turned into almost a whole year…

…and why I’m back!

At the end of this episode, I hope you walk away with some things to think about and even apply to your own business.

Tune in and listen to the full podcast episode today!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

Instagram: https://instagram.com/caitlinbacher

Facebook: https://facebook.com/caitlinbacher

TikTok: https://www.tiktok.com/@caitlinbacher

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#063 3 Phases of a Million Dollar Automated Webinar Funnel

Mon, 03 Oct 2022 07:00:22 GMT

Have you ever wondered if it’s possible to create a 6 or even 7 figure business by selling just ONE online course with ONE automated webinar funnel - no sales calls or launching required?!

Well course creators, it 100% is… when you let go of outdated funnel building practices.

The old way of jamming as many people as possible into your webinar funnel and trying to force them to buy before they’re ready, is over.

My approach to building out automated webinar funnels is fueled by connection and empathy.

Which means building a funnel that you can feel good about and excited for your audience to experience.

That’s why in today’s podcast episode, I’m pulling back the curtain on a new way to map out your automated webinar funnel so that your prospects feel seen and heard every step of the way.

Listen to the full episode to learn about the 3 phases of a million dollar automated webinar funnel.

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#062 Should You Stop Launching Your Course... Forever???

Mon, 22 Aug 2022 07:00:10 GMT

As an online course creator, you’re likely familiar with the massive amount of business advice that is out there.

You are constantly being told that there is only one right way to do something - when that’s not true at all.

One of the most important keys to scaling your business… is choice!

YOU get to decide what you do or don’t do in your business.

It’s your decision if you want to stop launching your course and move to a sustainable model that gives you more revenue and more time freedom.

My clients and I are proof that it is 100% possible to turn your online course into a 6 or even 7-figure business without launching.

But, how do you know if it's right for your business?

Listen up, because in today’s podcast episode I’m going to share with you 4 signs that you are ready to stop launching and start scaling.

https://caitlinbacher.com/new-masterclass/

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#061 3 Key Ingredients to a Million Dollar Online Course Business

Mon, 08 Aug 2022 07:00:54 GMT

Ever wonder how some online course creators are able to scale their business so quickly?

It’s easy to look at those people and come to your own conclusions about why they’re so successful. But your assumptions aren’t always correct, and they don’t give you the full picture.

The truth is, sales and revenue are just the tip of the “success iceberg.”

The things they have going on underneath the surface are what really help the most successful course creators thrive and grow.

That’s why I’m going to unpack what a few of those things are and exactly how they can help you scale your own online course into a 6 or even 7-figure business.

Join me in today’s episode to learn 3 key ingredients to a million dollar online course business!

https://caitlinbacher.com/new-masterclass/

Let’s connect on social media!

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#060 Why Your Automated Webinar Isn’t Making 7 Figures… Yet

Mon, 25 Jul 2022 07:00:33 GMT

So you’ve created your automated webinar, but it isn’t doing as well as you’d hoped.

Or maybe you want to create an automated webinar to sell your online course, but aren’t sure if it would really work for you.

Well, it absolutely IS possible for an automated webinar to be bringing in 7-figures… you just need to ensure a few key components are in place first.

That’s why in today’s episode, I’m sharing with you the top 3 things that EVERY automated webinar needs in order to be successful.

Listen to the full episode and get this game-changing info, course creators!

https://caitlinbacher.com/new-masterclass/

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#059 3 Ways You Can Reinvent Your Online Course

Mon, 11 Jul 2022 07:00:54 GMT

Maybe you already have an established evergreen course and your audience wants more.

Maybe you want to go evergreen but need a little extra cash on hand while you set everything up.

As an online course creator, it’s tempting to make massive changes to your online course. The truth is, this can end up confusing your audience and overcomplicating things.

So, is there a way to test new offers WITHOUT confusing your target audience and making things hard on yourself?

Join me in today’s podcast to learn 3 ways you can reinvent your online course into irresistible offers that are simple to deliver and extremely valuable for your audience in a way that won’t interfere with your EXISTING evergreen funnel.

https://caitlinbacher.com/new-masterclass/

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#058 Is the C Word Holding You Back From Success?

Mon, 27 Jun 2022 07:00:27 GMT

When I was growing up, my dad always used to tell us that ‘can’t’ wasn’t a word in his dictionary. Whether I was struggling to learn how to tie my shoes or make it through a long hike on a sweltering, summer day, my dad never let me use the ‘C’ word.

You see, in those moments, my dad understood something about me that I did not yet understand about myself.

He knew I was 100% capable of doing the things that were hard.

Today, as an entrepreneur, I am so grateful for that one phrase. Let me be clear, though, letting go of the word ‘can’t’ does NOT mean ignoring your feelings, pushing through or learning into things that aren’t working. It just means you need to think about your problem differently.

In today’s podcast, join me to learn 3 steps toward achieving even the most ‘impossible’ goals. You CAN do it because we’re removing ‘CAN’T’ from your dictionary.

https://caitlinbacher.com/new-masterclass/

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#057 3 Unpopular Opinions About Scaling a Million-Dollar Course

Mon, 13 Jun 2022 07:00:15 GMT

The first years of my online course journey were rough - and by that I mean draining and untenable. I followed conventional wisdom from industry leaders and ‘gurus’ who had made their fortunes live launching. And I was miserable. (I also couldn’t seem to break past low 6-figure years.)

The year I bucked the trends and finally started challenging the advice of live launch “gurus” is the year everything changed.

Today, I’m sharing 3 unpopular opinions that helped me earn my first $1M in online course sales.

Are you in?

https://caitlinbacher.com/new-masterclass/

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#056 How Mac & Cheese Nearly Destroyed My Online Business

Mon, 30 May 2022 07:00:36 GMT

Launching and scaling your online course business can be an exciting – and sometimes overwhelming – prospect, especially when you’re a mom. Everyone and everything demands your attention. And there can be so much pressure trying to live up to these real or imaginary bars we set for ourselves.

Today, I want to tell you a story.

It all starts with a preschool potluck, competing deadlines and a giant bowl of boxed mac & cheese.

It nearly destroyed my online business…

Join me on today’s episode of Scale With Success®: The Podcast for a story with a surprise business lesson you won’t want to miss!

https://caitlinbacher.com/new-masterclass/

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#055 3 Weird Truths Behind $10M in Online Course Sales

Mon, 16 May 2022 07:00:58 GMT

So you want to build a $10M online course business.

You’re not alone.

But there’s a difference between those who dream about building an 8-figure business and those who do. It begins… with your mindset.

In today’s podcast, Caitlin Bacher talks about 3 weird truths behind $10M in online course sales.

https://caitlinbacher.com/new-masterclass/

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#054 What Julia Child Taught Me About Selling Online Courses

Mon, 02 May 2022 07:00:19 GMT

Online course creators can learn a lot more than culinary skills from Julia Child, something I was reminded of recently preparing for a team meeting where we shared the most inspirational women in our lives.

In this episode of Scale With Success: The Podcast, you’ll learn three things the iconic Julia Child taught me about selling online courses.

https://caitlinbacher.com/new-masterclass/

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#053 How to Know When It’s Time to Let a Team Member Go

Mon, 18 Apr 2022 07:00:49 GMT

Having the right people in the right positions is vital to the success of your online course business. Letting go of an employee is never easy or fun, but there are times when it’s simply the right thing to do. In today’s episode of Scale With Success®: The Podcast, you’ll learn how to know when it’s time to let a team member go.

https://caitlinbacher.com/new-masterclass/

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#052 How Instagram Reels Fill My Evergreen Funnel with Lisa Easton

Mon, 04 Apr 2022 07:00:48 GMT

Instagram reels getting a lot of attention from online course creators these days, and rightfully so.

They are disruptive, enjoyable, and help you retain information (the perks of bite-sized content).

But do you know that you can actually fill your funnel with a steady stream of hot leads using Instagram reels?

Well, we got curious (and excited) when one of our Scale with Success® students, Lisa Easton, shared that she made $24,000 in the first two weeks of going live with her evergreen funnel…

…JUST with her Instagram reels.

So, we decided to interview Lisa to get her secrets on filling your funnel pipeline with Insta reels.

Listen to this episode of Scale With Success®: The Podcast to learn how you can apply her insights to your own course business.

---

➡ Lisa's Instagram profile: https://www.instagram.com/lisameaston

➡ Lisa's Website: https://www.millionairemorningmamas.com

➡ FREE MASTERCLASS: The 4 Step Framework to Go from Worry to Wealthy Using Your Mind and Money: https://www.millionairemorningmamas.com/masterclass-registration

---

https://caitlinbacher.com/new-masterclass/

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#051 How To Serve Your Students Without Having to Be 'On' 24/7

Mon, 21 Mar 2022 07:00:42 GMT

When you’re responsible for everything, it can be hard to avoid working 24/7. However, if you’re always working, you have no time for growth - not for you or your business. And that’s definitely not a recipe for success.

In today’s episode of Scale With Success®: The Podcast, you’ll learn how to serve your students (and foster excitement and engagement within your community) without having to be ‘on’ 24/7.

https://caitlinbacher.com/new-masterclass/

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#050 How To Simplify Your Product Suite So You Can Scale Your Online Course Business

Mon, 07 Mar 2022 08:00:32 GMT

Paid courses, eBooks, 1:1 consulting, mastermind, one-off projects…

Sound familiar?

Sounds tiring.

One of the questions we see our students struggle with as they go evergreen is knowing when to let go of all the extra offers and go all in on their course.

Because the truth is, as you start to implement strategies that profitably scale your online course business, demand will increase in every facet of your business. So, you need to take time to decide what areas you want or need to focus on to get you to your revenue goals.

Join us on today’s episode of Scale With Success®: The Podcast and learn “How To Simplify Your Product Suite So You Can Scale Your Online Course Business”

https://caitlinbacher.com/new-masterclass/

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#049 How To Improve Student Results in Your Evergreen Course

Mon, 21 Feb 2022 08:00:18 GMT

An evergreen course is one where students can enroll at any time. Once they join, the course content is either available in its entirety or dripped out automatically over time. The advantage for students is that they can go through your course at their own pace. The advantage for you is that you can shift your focus to other areas of your business that are vital to growth and profitability.

But if you’re not there to see where your students are getting stuck, how do you ensure your students are making progress?

Join us in our latest episode of Scale with Success®: The Podcast to learn how to improve student results in your evergreen course.

https://caitlinbacher.com/new-masterclass/

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#048 How To Avoid Self-Sabotage As Your Online Course Business Grows

Mon, 07 Feb 2022 08:00:10 GMT

Ever have that nagging feeling in the back of your mind that your success could evaporate in an instant?

You know what I’m talking about.

“I don’t know what I did to get here.”

“This must be a fluke.”

“It’s not going to last.”

I’ve been there. (Most of us have.) In this episode of Scale With Success® : The Podcast, I’ll teach you the exact technique I use to avoid self-sabotage, so you not only enjoy success as you reach new milestones in your course business, but revel in it!

https://caitlinbacher.com/new-masterclass/

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#047 The Traffic Lever System to CRUSH Your Webinar Sign-Up Goals

Mon, 24 Jan 2022 08:00:57 GMT

Traffic to your webinar. If you are an online course creator with an evergreen sales funnel, it’s the lifeblood of your business. And yet, you probably struggle to get enough of it. The reason? Getting traffic is hard. In today’s episode, you’ll discover Caitlin Bacher’s Traffic Lever System so you can crush your webinar goals!

https://caitlinbacher.com/new-masterclass/

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#046 Where CEOs Spend Their Time at Companies Earning <$50k/Mo.

Mon, 10 Jan 2022 08:00:02 GMT

While we all have the same hours in a day, CEOs often have the most demands on theirs, and how you use your time is one of the most important decisions you can make. In this episode of the Scale with Success® Podcast, Caitlin Bacher shares the top 3 things effective CEOs spend their time on as they scale their companies to $600k.

https://caitlinbacher.com/new-masterclass/

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#045 Hiring for Profitability: Full-Time Generalist vs. Part-Time Specialist

Mon, 27 Dec 2021 08:00:03 GMT

If you are trying to make the tough decision of whether to hire a full-time generalist or a part-time specialist, this episode is for YOU! Hit play to find out how to make your next hiring decision with confidence.

https://caitlinbacher.com/new-masterclass/

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#044 How to fill your funnel when your ads are failing you

Mon, 13 Dec 2021 08:00:49 GMT

If you are struggling to make your Facebook ads work and generate more leads into your funnel, there are 2 things you can do. (Hint: we’re not going to stop running FB ads.) Hit ‘play’ to learn how to fill your funnel when your ads are failing you.

https://caitlinbacher.com/new-masterclass/

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#043 Free, Quick & Easy: The Growth Blockers Keeping You From $50K

Mon, 29 Nov 2021 08:00:37 GMT

You’re not on track to hit your monthly sales goal. (Oh no!) What you do next will either help you scale your online coaching business or keep you stuck in a vicious cycle.

Having a few tricks that fall into the free, quick and easy category can help you hit your targets in a pinch, but do you really want to find yourself stuck in the exact same situation month after month?

Listen to episode #43 to learn the problem-solving strategy that will help you unlock the key to $50k+ months.

https://caitlinbacher.com/new-masterclass/

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#042 How to Hire a Detail-Oriented VA

Mon, 15 Nov 2021 08:00:19 GMT

If you are getting ready to hire a VA but can’t seem to find the right fit, that could be an indicator that you have a big problem in your hiring process. Hit play to find out what it is and what you can do about it!

https://caitlinbacher.com/new-masterclass/

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#041 Scaler Success Story: Abbi Perets

Mon, 20 Sep 2021 07:00:00 GMT

Want an inside look at Scale with Success®, our multi-year group coaching experience? Hit play to hear from our Scaler, Abbi Perets. She’s spilling all the details on what it took to break through a 6-figure revenue plateau and how the Scale with Success® community and coaches supported her every step of the way.

https://caitlinbacher.com/new-masterclass/

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#040 How to Set Yourself Apart from Other Course Creators in Your Space

Mon, 06 Sep 2021 07:00:28 GMT

Just because there’s “a lot of competition out there” doesn’t mean that your course business can’t stand confidently on its own two feet! Hit play to hear what it takes to set yourself apart so that your dream-fit student chooses your course!

https://caitlinbacher.com/new-masterclass/

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#039 How to Effectively Use Paid Ads to Fill Your Funnel (An Interview with Emily Hirsh, Founder Hirsh Marketing)

Mon, 16 Aug 2021 07:00:08 GMT

Paid ads are like a big, bright spotlight that helps you focus in on your target audience and, when paired with your evergreen funnel, allows you to serve the right message at just the right time! In this episode, we’re chatting with Emily Hirsh, CEO and Founder of Hirsh Marketing, about how you can use paid ads to fill your funnel with quality leads that turn into happy customers!

https://caitlinbacher.com/new-masterclass/

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#038 How to Build and Lead a Profitable Team (Without Micromanaging)

Mon, 02 Aug 2021 07:00:29 GMT

If you are already generating $200,000 a year or $15,000 a month in your online course business, but your revenue is stuck and you're working harder than ever DESPITE having a team to support you, that could be an indicator that you have a big problem in your business. Hit play to find out what it is and what you can do about it!

https://caitlinbacher.com/new-masterclass/

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#037 Seamlessly Serve More Students

Mon, 19 Jul 2021 07:00:01 GMT

If you’ve ever thought, “how can I possibly serve more students when I ALREADY feel stretched to my max?” then this episode is for you! We’ll be diving into what you can do to create a student success system that gets results AND takes the burden off YOU!

https://caitlinbacher.com/new-masterclass/

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#036 Getting More Predictable Sales

Mon, 05 Jul 2021 07:00:22 GMT

If your sales process hasn’t been the smooth sailing you always envisioned it to be, then this episode is for you! We’ll be discussing the biggest mistakes we see course creators make in their sales process and what you can do to fix them before it’s too late!

https://caitlinbacher.com/new-masterclass/

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#035 Improving Your Lead Flow

Mon, 21 Jun 2021 07:00:03 GMT

Think you don’t have a lead generation problem because your funnel is full of leads and you’re hitting your sales numbers? Think again….

In this week’s episode of Scale with Success™: The Podcast Built for Course Creators™, we’re diving into the biggest struggles that course creators face when it comes to their lead generation and the last one might surprise you. Hit play to find out what this surprising challenge is and what you can do about it!

https://caitlinbacher.com/new-masterclass/

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#034 Overcoming the Money Objection

Mon, 07 Jun 2021 07:00:35 GMT

Is there a time when “I can’t afford it” doesn’t actually mean “I can’t afford it?”

You better believe there is!

In this episode of Scale with Success™: The Podcast Built for Course Creators™, we’re discussing what you can do to dig deeper into the money objections you hear from prospects and how you can overcome them!

https://caitlinbacher.com/new-masterclass/

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#033 Anti-Racism: Why Checklists Don't Work

Mon, 03 May 2021 07:00:02 GMT

If only becoming anti-racist was as easy as checking off 1, 2, and 3…

...but it’s not.

The roots of systematic racism run both deep and wide. And neither you or I (or our businesses) are outside of its reach.

Hit play on this episode of Scale with Success™: The Podcast, where you’ll hear the journey I’ve been traveling with my mentor and coach, Lynne Maureen Hurdle, as we’ve identified and unpacked the covert ways systemic racism has influenced the various parts, systems, and practices of my company.

https://caitlinbacher.com/new-masterclass/

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#032 The 5 Essential Pillars Of A Successful Online Course Business

Mon, 05 Apr 2021 07:00:59 GMT

If scaling your course business to 1M in annual revenue is on your dream board, then don’t miss this episode.

The energy and focus required to scale from $0 to $15,000 in monthly revenue is very different from what’s required to get you to $80,000 months and beyond.

Like the old saying goes, “What got you here, won’t get you there.”

So hit play to find out what YOU need to scale your course business to 7-figures and beyond!

https://caitlinbacher.com/new-masterclass/

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#031 How To Improve Your Team's Ability To Receive Feedback

Mon, 08 Mar 2021 08:00:49 GMT

You could fill an entire library with the number of books written on GIVING effective feedback.

But when you find yourself on the RECEIVING end of feedback, that library suddenly doesn't matter.

There’s an art to learning how to RECEIVE feedback in a way that will create a constructive path forward.

So in this episode of The Caitlin Bacher Show, I’m sharing 3 ways you can improve your own and your team’s ability to receive feedback—both positive and negative.

Whether you have a team now or dream of having one someday, this episode will reveal the most common feedback traps that can sabotage your steps forward.

So hit play and take notes!

https://caitlinbacher.com/new-masterclass/

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#030 How to Deal with Big Changes in Your Company

Mon, 08 Feb 2021 08:00:49 GMT

Trying to avoid change in your business is like trying to avoid sleep.

It’s exhausting, leaves you ridiculously cranky, and eventually… it has it’s way whether you wanted it to or not.

So what if instead of avoiding change, you learned to face it head on?

In this episode of The Caitlin Bacher Show, I’m sharing the hard truths I’ve learned about navigating change as I’ve grown my company.

If scaling your course business to 7-figures and beyond is what you’re after, you WILL experience massive change at some point and with the tips I share today, you’ll be prepared.

https://caitlinbacher.com/new-masterclass/

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#029 3 Major Money Mindset Problems I Struggled With In My Business

Mon, 04 Jan 2021 08:00:59 GMT

It’s a topic that makes some people squirm everytime it comes up in conversation.

Are you one of them?

On this episode of The Caitlin Bacher Show, we’re talking about something that took me a LONG time to get comfortable with: MONEY.

So grab a pen and hit play!

https://caitlinbacher.com/new-masterclass/

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#028 How Your Good Ideas Might Be Holding You Back In Business

Mon, 07 Dec 2020 08:00:43 GMT

If you’ve ever wrestled with having too many good ideas, then this episode is for you!

While a steady stream of good ideas can be helpful when you’re first building your business… as your business GROWS, focusing on TOO MANY good ideas at once can be a PROBLEM.

Hit play to hear my simple 2-step process to reining in all those bright ideas and putting them to work WHEN the time is right!

https://caitlinbacher.com/new-masterclass/

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#027 A Simple Marketing Principle That Will Double Your Sales

Mon, 02 Nov 2020 08:00:01 GMT

If you’ve been around here for a while, you know that I believe in telling it how it is.

So in this week’s episode of The Caitlin Bacher Show, we’re getting right into the gritty stuff where I’ll be introducing you to The Heaven and Hell Principle.

Hit play to find out what I’m talking about and why it could be the difference between doubling your sales ...and not.

https://caitlinbacher.com/new-masterclass/

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#026 How Core Values Are Directly Affecting Your Profitability

Mon, 19 Oct 2020 07:00:49 GMT

It’s a business development idea that’s repeated over and over again.

Which is probably why it’s met with big sighs and a chilly “yea, okay…” as it’s pushed off to the side—soon forgotten.

Unfortunately, this little idea ALSO happens to be the bedrock of your business and ignoring it could cost you time, money, and a whole lot of unnecessary frustration.

Hit play and grab a pen because you’ll be adding this to the top of your TO DO list!

https://caitlinbacher.com/new-masterclass/

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#025 Why Perfectionism Is The Enemy of Scale (And What To Do Instead)

Mon, 12 Oct 2020 07:00:32 GMT

It’s no secret that perfectionism can be a HUGE barrier to your ability to scale.

But today I’m talking about a form of perfectionism that you might not realize is impacting your business.

It’s a form that took me years to recognize and I want to help you shorten your learning curve by sharing what it is, how it hides in your business, and what you can do to fight it off!

https://caitlinbacher.com/new-masterclass/

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#024 How To Manage Moments of Conflict In Your Client Community

Mon, 05 Oct 2020 07:00:02 GMT

You can try to ignore it.

You can try to dismiss it.

But at some time or another, it’s going to happen in YOUR client community.

On this episode of The Caitlin Bacher Show, we’re talking about managing CONFLICT with your clients. I’ll share how you can spot it, what steps you can take to prevent it, and my simple, 2-step process for resolving it!

So silence your phone, grab your headphones, and listen in!

https://caitlinbacher.com/new-masterclass/

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#023 The Unexpected Truth About Why You're Stuck

Mon, 28 Sep 2020 07:00:17 GMT

If you think that scaling your business to the next level requires doubling down on what you’ve been currently doing, this episode is going to be a major wake up call!

I'll share WHY doubling down will only leave you feeling STUCK and frustrated and what you can do instead. Whether you’re bringing in 10k a month or 100k a month, we’re going to drill down deep so you can come up with a SOLID plan to move forward.

https://caitlinbacher.com/new-masterclass/

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#022 How To Create Your Million Dollar Product Suite

Mon, 21 Sep 2020 07:00:39 GMT

If you’ve ever been told that the MORE products you sell, the MORE money you’ll make, then you’ll definitely want to listen in because what I’m about to share with you today will surprise you.

I’m also spilling the beans on a costly mistake I see SO MANY course creators make when it comes to deciding what their NEXT new product should be. PLUS I’ll share what to do instead.

So hit play and take some notes!

https://caitlinbacher.com/new-masterclass/

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#021 How To Lead Your Team Like A Million Dollar CEO (without Micro-Managing)

Mon, 14 Sep 2020 07:00:03 GMT

Scaling your business means building a team. But creating a successful team takes MORE than just hiring rockstar people —> It’s resisting the urge to give into the Micro-Management Monster.

In this episode of The Caitlin Bacher Show, I’ll share the hidden dangers of micromanagement that most course creators are NOT thinking about, the essential core value that your business needs to ensure things get done (it’s not integrity), and my 3-Step Success Framework that you can begin implementing TODAY to start leading your team like a Million Dollar CEO™.

https://caitlinbacher.com/new-masterclass/

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#020 How To Escape The Six-Figure Slump

Mon, 07 Sep 2020 07:00:26 GMT

Hitting the 6-figure mark is a huge WIN for so many course creators. But did you know that it comes with a shadowy side NO ONE talks about?!

In this week’s episode, I’m going to tell you all about The Six-Figure Slump so that by the time you’re done listening…

...you’ll know how to identify its warning signs and what you can do to take action to get yourself OUT of it!

https://caitlinbacher.com/new-masterclass/

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#019 Why A Profitable Evergreen Funnel Requires Simplicity

Mon, 31 Aug 2020 07:00:45 GMT

Simple is the name of the funnel game!

In episode #019 of The Caitlin Bacher Show, I’ll be sharing how the idea of SIMPLICITY can not only help you scale your evergreen sales machine quickly…

...but how it can also PROFITABLY influence all aspects of your evergreen funnel.

From data collection to decision making —> we’re keeping things SIMPLE.

https://caitlinbacher.com/new-masterclass/

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#018 How To Choose Which Of Your Online Courses You Should Evergreen First

Mon, 24 Aug 2020 07:00:00 GMT

If you want to build a profitable evergreen funnel but are struggling to decide WHICH course you’d like to go ALL IN on, then check out episode #018 of The Caitlin Bacher Show!

I’ll share 2 questions to ask yourself in order to make the decision WAY easier so that you can get going already!

https://caitlinbacher.com/new-masterclass/

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#017 Mental Traps Every Course Creator Needs To Avoid

Mon, 17 Aug 2020 09:00:59 GMT

With each new level of success, there are new mental traps that will try to trip you up!

In this week’s episode, I’ll be sharing a few common mental traps that our most successful clients have fallen into at one time or another.

You’ll learn how to spot them, why they are so detrimental to your progress, and how to take responsibility for your success by simply shifting your perspective.

So grab a pen and notebook and hit play!

https://caitlinbacher.com/new-masterclass/

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#016 What Happens After You Turn On Your Evergreen Funnel Inside Scale with Success®

Mon, 10 Aug 2020 07:00:52 GMT

I’m cracking the doors on my group coaching program, Scale with Success®, to give you an inside look at how I work with clients to set goals that will help them scale their course to a million dollars and beyond!

Getting your evergreen machine up and running is ONLY THE BEGINNING and in this week’s episode, I’ll show you how to plan to reach your first million dollar year!

https://caitlinbacher.com/new-masterclass/

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#015 Why Paid Traffic Alone Will Not Save Your Online Course

Mon, 03 Aug 2020 07:00:31 GMT

Whether you’ve never spent a dime or you have spent thousands… in this episode, we’re talking all about PAID ADVERTISING. Hit play to find out why it works, why it doesn’t, and how to know when you’re ready to start using paid ads!

https://caitlinbacher.com/new-masterclass/

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#014 3 Mindset Shifts Course Creators Need To Make First Million Dollars

Mon, 27 Jul 2020 07:00:23 GMT

If you’re serious about creating a million dollar business, there are 3 MINDSET shifts that NEED to happen in order to get you there. Without them? You’ll stay STUCK.

To find out what they are, check out episode #014 of The Caitlin Bacher Show!

https://caitlinbacher.com/new-masterclass/

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#013 7 Questions Successful Course Creators Need To Ask Themselves Each Week

Mon, 20 Jul 2020 09:00:00 GMT

If you ever feel like you’re on a revenue rollercoaster - where sales are great one week and you’re hearing crickets the next - then carve out 10 minutes to listen in. It’s time to learn WHY your revenue is all over the place and what 7 questions you can ask yourself TODAY that will help you stay on target to consistently reach your financial goals.

https://caitlinbacher.com/new-masterclass/

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#012 How to Go Further....Faster

Mon, 22 Jun 2020 07:00:34 GMT

If you’re ready to scale further… faster, then grab your notebook and listen in! I’m going to teach you the exact, four-step process that we teach our private coaching clients to help them overcome any Sales & Marketing problem that comes their way!

https://caitlinbacher.com/new-masterclass/

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#011 Two Systems You Need To Scale Your Evergreen Course Quickly

Mon, 25 May 2020 07:00:46 GMT

Could you be missing 1 or 2 of these PROFITABLE systems from within your sales funnel?! If you’ve ever felt like you were working REALLY HARD to grow your online course business, but things wouldn’t budge… then hit play! You’ll learn what’s missing and how you can fix it, ASAP!

https://caitlinbacher.com/new-masterclass/

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#010 Extreme Ownership

Mon, 18 May 2020 07:00:00 GMT

Need to know HOW meet your goals in high-stress situations? Then hit PLAY!

We are going to talk about the concept of “Extreme Ownership” and how it is absolutely key to staying on target during difficult times. I’ll share what extreme ownership is and I’ll give you an inside look into how I’m applying it right now in my own life and business.

https://caitlinbacher.com/new-masterclass/

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#009 How To Stop Feeling Like You Never Have Enough Time or Money

Mon, 11 May 2020 07:00:26 GMT

If you are SICK AND TIRED of constantly telling yourself you don’t have the time and money to do what you want, then stick around!

I’ll show you HOW to shift your thinking from “everything is stopping me” to “nothing is stopping me!” so that you can finally create the business that you want!

https://caitlinbacher.com/new-masterclass/

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#008 How To Quickly Turn Lookers Into Buyers

Mon, 04 May 2020 07:00:43 GMT

If you’ve ever struggled with an audience that takes FOREVER to warm up and even LONGER to buy from you, then hit play because I’m revealing the 3 keys to turning your Lookers into Buyers quickly, so that YOU can help more people get the help THEY NEED inside of your online course!

https://caitlinbacher.com/new-masterclass/

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#007 How to Overcome Guilt About Selling Your Course Right Now

Mon, 27 Apr 2020 07:00:57 GMT

If you have been feeling guilty for selling your online course when so many other businesses seem to be struggling, then this ENTIRE episode is going to be extremely beneficial for you. The truth is… Your audience needs you NOW more than ever! Listen in to find out why!

https://caitlinbacher.com/new-masterclass/

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#006 3 Major Evergreen Myths EXPOSED

Mon, 20 Apr 2020 07:00:31 GMT

Thinking about going evergreen? I’m EXPOSING three major myths about evergreen courses—you’ll learn which rumors are TRUE and which are complete nonsense.

https://caitlinbacher.com/new-masterclass/

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#005 Why Goals Are a Problem

Mon, 13 Apr 2020 09:00:05 GMT

If you have a love/hate relationship with goal setting, then this one’s for you! In today’s episode I am going to reveal the critical mistakes you might be making when it comes to setting goals, WHY doing this will only set you up for failure and WHAT you need to do to fix it. I seriously can’t believe I did this for so long.

https://caitlinbacher.com/new-masterclass/

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#004 The Drama Triangle

Mon, 06 Apr 2020 09:00:41 GMT

In today’s episode I am going to share a concept that I recently spoke about at one of our Scale with Success® Summits called The Drama Triangle. I’ll be sharing WHY The Drama Triangle is SUCH a dangerous place to be for ambitious entrepreneurs like yourself and I’ll share exactly WHAT you need to do in order to escape quickly and safely.

https://caitlinbacher.com/new-masterclass/

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#003 My Biggest Limiting Belief

Tue, 03 Mar 2020 23:34:28 GMT

In today’s episode we’re going to chat about limiting beliefs and I am going to share a HUGE limiting belief that I struggled with for YEARS and why I decided to finally let it go.

https://caitlinbacher.com/new-masterclass/

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#002 No More Launching

Tue, 03 Mar 2020 23:33:53 GMT

In today’s episode I am going to share never before heard details about WHY I decided to stop launching and how one phone call from my daughter’s school changed EVERYTHING about how I chose to run my business forever.

https://caitlinbacher.com/new-masterclass/

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#001 What Went Wrong

Tue, 03 Mar 2020 23:32:56 GMT

In today’s episode I’m going to share WHY I created this podcast and the TRUTH about why we have waited so long to start one.

https://caitlinbacher.com/new-masterclass/

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Scale with Success®

#176 What If Your Evergreen Webinar Doesn't Work?

#175 The Hidden Thought Pattern That’s Costing You Growth, Money, and Momentum

#174 What Nobody Tells You About Building a $1M Course Business

#173 The 5 Beliefs Secretly Capping Your Course Revenue

#172 When Is It Actually Time to Create a New Course?

#171 The Real Reason Your Evergreen Funnel Stalled

#170 What No One Tells You About “Good” Business Advice

#169 What Happened When I Quit Shrinking Myself in My Business

#168 How to Stay Resilient When Your Business Feels Heavy

#167 3 Beliefs That Will Transform Your Relationship With Business Goals

#166 How to Stop Getting in Your Own Way and Start Selling More Courses

#165 Why You Should Stop Launching and Start Selling Your Course On Autopilot (And Quit Launching for Good)

#164 5 Myths About Selling Your First Evergreen Course

#163 3 Costly Mistakes to Avoid With Your Evergreen Funnel

#162 How to Hit Your First $1M Faster by Doing Less (Not More)

#161 3 Quick Fixes to Turn Around a Dip in Your Course Revenue

#160 3 Reasons Your Evergreen Funnel Stopped Converting

#159 Selling Your Course Every Day Is Simpler Than You Think

#158 The Big Mindset Shift Behind My 8-Figure Course

#157 3 Ways to Boost Evergreen Course Revenue Without Increasing Traffic

#156 5 Signs It’s Time to Ditch Launching and Sell Your Course on Autopilot

#155 Why Launching Is Holding You Back From Real Growth

#154 How to Support Clients Inside Your Evergreen Course Without Burning Out

#153 How to Build a 7-Figure Course Without Launching

#152 How I Turned a Failed Course Into an 8-Figure Business

#151 What I Let Go Of to Scale My Course to 8-Figures

#150 Why Repurposing Your Live Launch Content into an Evergreen Funnel Doesn't Work

#149 4 Evergreen Course Myths That Can Crash Your Profits

#148 How To Make $1m from Selling One Course in One Year

#147 Why My First Evergreen Course Failed and What I Did to Fix It

#146 Q+A: How do I know if I'm ready to start selling my course with an evergreen funnel?

#145 3 Hidden Reasons Why Your Evergreen Webinar Isn't Working Anymore

#144 3 Easily Avoidable Mistakes I Made Using Evergreen Webinars to Sell My Course

#143 4 Things I Didn't Do To Make Over $11m Selling My Course with Evergreen Webinars

#142 Q+A: What happens if my evergreen webinar doesn't work?

#141 How to Escape the Drama Triangle and Sell More Courses

#140 3 Myths About Creating and Selling a Million Dollar Course Without Launching

#139 5 Personal Beliefs That Are Keeping Your Business Stuck

#138 Q+A: How do I know when it's time to create a new course?

#137 3 Mistakes Every Course Creator Makes Selling Their Course on Autopilot

#136 3 Horrible Pieces of Business Advice I Learned to Ignore

#135: 5 Things I Quit Apologizing for About My Course Business

#134 Top 3 Reasons I Quit Launching My Course Forever

#133 Why "Letting Go" Is the Key to Achieving Your Goals Faster

#132 3 Ways to Quit Sabotaging Your Success, Sell More Courses, and Have Fun Doing It

#131 3 Hard Truths I Learned After Investing Over $1m Into Growing My Business

#130 5 Myths About Selling An Evergreen Course

#129 3 Mistakes I Made With My First Evergreen Funnel

#128 3 Ways To Quickly Boost Your Online Course Revenue

#127 Why Your Evergreen Funnel Stopped Working

#126 3 Simple Content Ideas to Sell Your Course Every Day

#125 3 Ways To Rapidy Increase Evergreen Course Sales Even If You Have a Tiny Audience

#124 Top 5 Signs You Need To Quit Launching And Start Selling Your Course On Auto-Pilot

#123 The #1 Mindset Shift I Made to Unlock Consistent $250k+ Months Selling My Course

#122 3 Keys To Creating A Million Dollar Course That Sells On Auto-Pilot

#121 How To Turn A Failed Course Into A Million Dollar Business

#120 The #1 Way to Double Your Course Sales In 30 Days

#119 3 Things I Quit Doing to Make $11m+ Selling My Course

#118 4 Popular Evergreen Myths That Can Destroy Your Course

#117 How To Make $1m in One Year From Selling Your Course on Auto-Pilot

#116 Why My First Evergreen Funnel Was A Huge Flop

#115 Top 3 Reasons Why Nobody's Buying Your Evergreen Course

#114 3 Costly Mistakes I Made Selling My Course On Auto-Pilot

#113 5 Things I Didn’t Do To Make Over $11m Selling My Course

💡 That’s why today’s brand new podcast episode is all about 5 Things I Didn’t Do To Make Over $11m Selling My Course.

#112 The Most Expensive Mistake You'll Ever Make In Business

#111 3 Myths About Making $1m From Selling Your Course

#110 Top 5 Things I Learned (The Hard Way) This Year

#109 3 Mistakes Preventing Your Course From Making Millions

#108 Are These Beliefs Keeping Your Business Stuck?

#107 Stop Apologizing for This in Your Online Course Business

#106 How To Move Forward When Everything Feels Hard

#105 The Worst Business Advice I Ever Received

#104 3 Reasons Why I Quit Launching and Started Selling My Course on Auto-Pilot

Have you noticed how so many course creators (myself included) end up trading in their high-risk launches for a method that generates consistent, predictable revenue instead?

#103 How to Reframe Your Relationship With Goals In Your Business

#102 How To Unlock A Growth Mindset And Build Your Business

#101 Why Your Last Evergreen Funnel Didn’t Work

#100 Is Selling An Online Course On Auto-Pilot Right For You?

💡 That’s why today’s brand new podcast episode is all about **5 Things I Didn’t Do To Make Over $11m Selling My Course.**