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		<title>The Power of Audio + Science + AI with Jasmine Moradi </title>
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		<itunes:keywords>audio branding, sonic logo, neuroscience, music , science, marketing ,sound, audio, branding,sound branding,ljuddesign,ljud,musik</itunes:keywords>
		<itunes:author>Jasmine Moradi</itunes:author>
		<itunes:subtitle><![CDATA[Follow Sound Scientist Jasmine Moradi’s journey towards discovering the secrets behind the power of audio science & artificial intelligence in audio branding.]]></itunes:subtitle>
		<itunes:summary><![CDATA[<p>The Power of Audio + Science + AI is a podcast series by Behavioural Sound Scientist Jasmine Moradi to educate Brand Leaders on the power and the future of audio branding. I investigate how Audio Branding offers brands boundless creative opportunities — from music marketing to sound architecture, from AI music to consumer psychology and beyond — so consumers hear the right sound at the right time and in the right moment.</p><br><p>The increasing importance of Audio to the brand marketer has grown multiple in the last few years, and brands have just started recognising the power of sound. This is one medium that you, as a marketer and advertiser, cannot afford to ignore. How are your Audio Assets subconsciously perceived by your customers, and are you measuring the impact?</p><p>Listen to my intimate and in-depth conversations with my fellow industry colleagues from the MusicTech Startup Scene, Brand Experts, Music Supervisors, Musicians, Engineers and Scientists to learn their background, philosophy and process — basically unlocking the secrets behind the power of audio, science and artificial intelligence to succeed with your Audio Branding experience.</p><br><p>I am on the mission to increase the value of music by educating brands about the power of Audio Branding in storytelling. Furthermore, to increase the creation process's&nbsp;so that artists get the value they deserve for their magical art.</p><br><p>My podcast is for those who want to learn how to apply behavioural science for business success. Tune in!</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>The Power of Audio + Science + AI is a podcast series by Behavioural Sound Scientist Jasmine Moradi to educate Brand Leaders on the power and the future of audio branding. I investigate how Audio Branding offers brands boundless creative opportunities — from music marketing to sound architecture, from AI music to consumer psychology and beyond — so consumers hear the right sound at the right time and in the right moment.</p><br><p>The increasing importance of Audio to the brand marketer has grown multiple in the last few years, and brands have just started recognising the power of sound. This is one medium that you, as a marketer and advertiser, cannot afford to ignore. How are your Audio Assets subconsciously perceived by your customers, and are you measuring the impact?</p><p>Listen to my intimate and in-depth conversations with my fellow industry colleagues from the MusicTech Startup Scene, Brand Experts, Music Supervisors, Musicians, Engineers and Scientists to learn their background, philosophy and process — basically unlocking the secrets behind the power of audio, science and artificial intelligence to succeed with your Audio Branding experience.</p><br><p>I am on the mission to increase the value of music by educating brands about the power of Audio Branding in storytelling. Furthermore, to increase the creation process's&nbsp;so that artists get the value they deserve for their magical art.</p><br><p>My podcast is for those who want to learn how to apply behavioural science for business success. Tune in!</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
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			<title>27. AI Music Selection: How GroovSense is utilizing Emotion AI to automate the social music playing experience to create the perfect playlist. | Dr Hane Aung, Co-Founder GroovSense</title>
			<itunes:title>27. AI Music Selection: How GroovSense is utilizing Emotion AI to automate the social music playing experience to create the perfect playlist. | Dr Hane Aung, Co-Founder GroovSense</itunes:title>
			<pubDate>Tue, 22 Feb 2022 07:40:40 GMT</pubDate>
			<itunes:duration>1:12:46</itunes:duration>
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			<itunes:subtitle>Audio Branding</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>27</itunes:episode>
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			<description><![CDATA[<p>My guest today is&nbsp;Dr Hane Aung&nbsp;Co-Founder of GroovSense - a leading global UK MusicTech company on a mission to automate the social music playing experience</p><p>via their AI Music Selection App.&nbsp;</p><br><p>In this episode, Dr Hane and I discuss the ins and outs of automating the social music playing experience. Using artificial emotionally intelligent technologies</p><p>to create the perfect playlist.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><br><p>#1 Dr. Hane Aung’s career journey from breakdancer, to Behavioural Computer Scientist to the Co-Founding GrooveSense.</p><p>#2 How GroovSense is combing Artificial Emotionally Intelligent technology to automatically analyze the mood of the party crowd as it changes. (12:50)</p><p>#3 Now music fans around the world can create the perfect real-time ‘hosted’ party playlist with GroovSense. (23:46)</p><p>#4 The ABBA Journey -&nbsp;how GroovSense scientifically learns about the crowd (30:28)</p><p>#5 The GroovSense DJ Dashboard helps DJs make the best music selections based on the crowd’s tastes. (43:23)</p><p>#6 How businesses such as restaurants, clubs, and retail can utilize GroovSense to automatically measure the behavior of customer sentencing to maximize their in-store music. (49:05)</p><p>#7 GroovSense App vs. Social Jukebox App (56:35)</p><p>#8 Dr. Hane Aung’ predicting the future of real-time behavioral sensing technology and GroovSense. (1:01:39)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><br><p>🔴👉 Website https://jasminemoradi.com</p><br><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><br><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><br><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#musiclicensing #chantalepp #ClicknClear #audiobranding #musicindustry</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is&nbsp;Dr Hane Aung&nbsp;Co-Founder of GroovSense - a leading global UK MusicTech company on a mission to automate the social music playing experience</p><p>via their AI Music Selection App.&nbsp;</p><br><p>In this episode, Dr Hane and I discuss the ins and outs of automating the social music playing experience. Using artificial emotionally intelligent technologies</p><p>to create the perfect playlist.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><br><p>#1 Dr. Hane Aung’s career journey from breakdancer, to Behavioural Computer Scientist to the Co-Founding GrooveSense.</p><p>#2 How GroovSense is combing Artificial Emotionally Intelligent technology to automatically analyze the mood of the party crowd as it changes. (12:50)</p><p>#3 Now music fans around the world can create the perfect real-time ‘hosted’ party playlist with GroovSense. (23:46)</p><p>#4 The ABBA Journey -&nbsp;how GroovSense scientifically learns about the crowd (30:28)</p><p>#5 The GroovSense DJ Dashboard helps DJs make the best music selections based on the crowd’s tastes. (43:23)</p><p>#6 How businesses such as restaurants, clubs, and retail can utilize GroovSense to automatically measure the behavior of customer sentencing to maximize their in-store music. (49:05)</p><p>#7 GroovSense App vs. Social Jukebox App (56:35)</p><p>#8 Dr. Hane Aung’ predicting the future of real-time behavioral sensing technology and GroovSense. (1:01:39)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><br><p>🔴👉 Website https://jasminemoradi.com</p><br><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><br><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><br><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#musiclicensing #chantalepp #ClicknClear #audiobranding #musicindustry</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[26. Music Licensing: How ClicknClear enforces music licensing and the power of music in the performance sports and fitness space. | Chantal Epp, Founder & CEO ClicknClear]]></title>
			<itunes:title><![CDATA[26. Music Licensing: How ClicknClear enforces music licensing and the power of music in the performance sports and fitness space. | Chantal Epp, Founder & CEO ClicknClear]]></itunes:title>
			<pubDate>Sun, 16 Jan 2022 18:49:24 GMT</pubDate>
			<itunes:duration>58:49</itunes:duration>
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			<itunes:subtitle>Audio Branding</itunes:subtitle>
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			<itunes:episode>26</itunes:episode>
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			<description><![CDATA[<p>My guest today is Chantal Epp, an award-winning Entrepreneur, World Champion cheerleader, pioneer of ParaCheer and last but not least, the founder and the CEO of ClicknClear.- the music rights tech and licensing company in the performance sports and fitness space.</p><br><p>In this episode, Chantal Epp and I discuss the ins and outs of enforcing music licensing and the power of music in the performance sports and fitness space, making sure artists get fairly paid for their amazing work of art.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites: </p><br><p>1# Chantal Epp uses the power of music as a way to release her inner emotions. (02:40)&nbsp;</p><p>#2 From dreaming to becoming a Pop Star to successfully disrupting the music industry with ClicknClear. (08:15)&nbsp;</p><p>#3 Chantel Epp also holds the title “World Champion Cheerleader”. (09:27)&nbsp;</p><p>#4 From studying classical music to starting a career in commercial music (11:36)&nbsp;</p><p>#5 Synergy Sounds was founded due to the lack of professional cheerleading music mixes in the UK. (13:08)&nbsp;</p><p>#6 It was Chantal Epp’s passion for cheerleading and music that became the creation and innovation of ClicknClear. (15:30)&nbsp;</p><p>#7 Chantal Epp and her team have managed to sign, and clear music licence deals with 720 record labels and publishers, including Sony, Warner, Universal Music Publishing Group and BMG. (18:11)&nbsp;</p><p>#8 ClicknClear’s technology solves and serves the entire sporting ecosystem. (25:52)&nbsp;</p><p>#9 How clients use and benefits from ClicknClear services to increase the value of music in their sports activities. (28:35)&nbsp;</p><p>#10 How Chantal Epp successfully secured investment in the creative industry. (36:22)&nbsp;</p><p>#11 ClicknClear future goal is to continue building a healthy licencing technology system that pays artists fairly. (42:37)&nbsp;</p><p>#12 Chantal Epp’s biggest music industry learnings (44:17)&nbsp;</p><p>#13 Chantal Epp’s tips to other female and diverse entrepreneurs&nbsp;that would like to get into and succeed in the music industry (48:17)&nbsp;</p><p>#14 ClicknClear’s future innovation strategy (49:19)&nbsp;</p><p>#15 Chantal Epp featured in the Kindness &amp; Leadership 2020. (50:12)&nbsp;</p><p>#16 Chantal Epp’s motivation behind advocating for ParaCheer (disability-inclusive cheerleading). (53:33)&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><br><p>🔴👉 Website https://jasminemoradi.com</p><br><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><br><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><br><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#musiclicensing #chantalepp #ClicknClear #audiobranding #musicindustry</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>- Leona Lewis (performed by Chantal Epp)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is Chantal Epp, an award-winning Entrepreneur, World Champion cheerleader, pioneer of ParaCheer and last but not least, the founder and the CEO of ClicknClear.- the music rights tech and licensing company in the performance sports and fitness space.</p><br><p>In this episode, Chantal Epp and I discuss the ins and outs of enforcing music licensing and the power of music in the performance sports and fitness space, making sure artists get fairly paid for their amazing work of art.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites: </p><br><p>1# Chantal Epp uses the power of music as a way to release her inner emotions. (02:40)&nbsp;</p><p>#2 From dreaming to becoming a Pop Star to successfully disrupting the music industry with ClicknClear. (08:15)&nbsp;</p><p>#3 Chantel Epp also holds the title “World Champion Cheerleader”. (09:27)&nbsp;</p><p>#4 From studying classical music to starting a career in commercial music (11:36)&nbsp;</p><p>#5 Synergy Sounds was founded due to the lack of professional cheerleading music mixes in the UK. (13:08)&nbsp;</p><p>#6 It was Chantal Epp’s passion for cheerleading and music that became the creation and innovation of ClicknClear. (15:30)&nbsp;</p><p>#7 Chantal Epp and her team have managed to sign, and clear music licence deals with 720 record labels and publishers, including Sony, Warner, Universal Music Publishing Group and BMG. (18:11)&nbsp;</p><p>#8 ClicknClear’s technology solves and serves the entire sporting ecosystem. (25:52)&nbsp;</p><p>#9 How clients use and benefits from ClicknClear services to increase the value of music in their sports activities. (28:35)&nbsp;</p><p>#10 How Chantal Epp successfully secured investment in the creative industry. (36:22)&nbsp;</p><p>#11 ClicknClear future goal is to continue building a healthy licencing technology system that pays artists fairly. (42:37)&nbsp;</p><p>#12 Chantal Epp’s biggest music industry learnings (44:17)&nbsp;</p><p>#13 Chantal Epp’s tips to other female and diverse entrepreneurs&nbsp;that would like to get into and succeed in the music industry (48:17)&nbsp;</p><p>#14 ClicknClear’s future innovation strategy (49:19)&nbsp;</p><p>#15 Chantal Epp featured in the Kindness &amp; Leadership 2020. (50:12)&nbsp;</p><p>#16 Chantal Epp’s motivation behind advocating for ParaCheer (disability-inclusive cheerleading). (53:33)&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><br><p>🔴👉 Website https://jasminemoradi.com</p><br><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><br><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><br><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#musiclicensing #chantalepp #ClicknClear #audiobranding #musicindustry</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>- Leona Lewis (performed by Chantal Epp)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[25.Spatial Soundscapes and Virtual Worlds | Joel Douek, Co-Founder, Film Composer & Sound Designer at EccoVR]]></title>
			<itunes:title><![CDATA[25.Spatial Soundscapes and Virtual Worlds | Joel Douek, Co-Founder, Film Composer & Sound Designer at EccoVR]]></itunes:title>
			<pubDate>Sun, 05 Dec 2021 12:05:38 GMT</pubDate>
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			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCzgh6b7KiVH0ZzUDc2pOvmWdBz0ovrZTyfStbgBx7k5ehWC8IHtRot6aTxgmSxapNomy6I/l3kOZx3tPpPHexE0]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>25</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1638705770222-1288a3db91c8a33a2b0e0991a20d6daf.jpeg"/>
			<description><![CDATA[<p>Joel Douek and I discuss the ins and outs of how&nbsp;<a href="http://www.eccovr.com/" rel="noopener noreferrer" target="_blank">ECCO VR</a>&nbsp;is harnessing the future of music by designing high-end spatialized, positionally aware sound and music in VR/AR marketing.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites: </p><p><strong>#1 </strong>The Immersive Power and the Importance of Sound in Virtual Reality (0:19)</p><p><strong>#2 </strong>What is an AR brand experience, and how can it be used in marketing? (14:23)</p><p><strong>#3 </strong>How "Under the Canopy" applied the power of virtual reality to highlight the vitality of the Amazon rainforest to us all.(19:33)</p><p><strong>#4 </strong>How VR will change the live music experience and save the music business industry. (20:49)</p><p><strong>#5 </strong>What's the future of spatial audio experiences in VR/AR?. (51:08)</p><p><strong>#6 </strong>How brands can harness the power of spatial audio experiences in their marketing strategies. (55:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Joel Douek and I discuss the ins and outs of how&nbsp;<a href="http://www.eccovr.com/" rel="noopener noreferrer" target="_blank">ECCO VR</a>&nbsp;is harnessing the future of music by designing high-end spatialized, positionally aware sound and music in VR/AR marketing.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites: </p><p><strong>#1 </strong>The Immersive Power and the Importance of Sound in Virtual Reality (0:19)</p><p><strong>#2 </strong>What is an AR brand experience, and how can it be used in marketing? (14:23)</p><p><strong>#3 </strong>How "Under the Canopy" applied the power of virtual reality to highlight the vitality of the Amazon rainforest to us all.(19:33)</p><p><strong>#4 </strong>How VR will change the live music experience and save the music business industry. (20:49)</p><p><strong>#5 </strong>What's the future of spatial audio experiences in VR/AR?. (51:08)</p><p><strong>#6 </strong>How brands can harness the power of spatial audio experiences in their marketing strategies. (55:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>24 Full Episode | Soundtracking the World through Storytelling: How Epidemic Sound is embracing the power of music curation to elevate storytelling in marketing.| Claus Thune, Director of Music Curation at Epidemic Sound</title>
			<itunes:title>24 Full Episode | Soundtracking the World through Storytelling: How Epidemic Sound is embracing the power of music curation to elevate storytelling in marketing.| Claus Thune, Director of Music Curation at Epidemic Sound</itunes:title>
			<pubDate>Mon, 08 Nov 2021 09:18:32 GMT</pubDate>
			<itunes:duration>59:48</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/6188eb69e09d4000120fad38/media.mp3" length="86115945" type="audio/mpeg"/>
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			<link>https://shows.acast.com/the-power-of-audio-science-ai/episodes/24-full-episode-soundtracking-the-world-through-storytelling</link>
			<acast:episodeId>6188eb69e09d4000120fad38</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>24-full-episode-soundtracking-the-world-through-storytelling</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCwH95fCOrrmL9XOE2mFEkohmpRDc/1B1p54ZLCoepQOw+niyIATPs+oVqrU9XMgIieGIapTHF85+8xAayqs7lzS]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>24</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1636362925928-c170f832c9ef94c2eafb9e3ae137fe49.jpeg"/>
			<description><![CDATA[<p>Claus Thune and I discuss the ins and outs of music as the enforcer: how to embrace the power of sound and music curation to elevate storytelling in marketing for video creators.</p><br><p>Podcast: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>#1</strong> How Claus Thune ended up in the music industry (00:01)</p><p>#2 The launch of Apple Music (09:24)</p><p>#3 Life lessons learned working in the music industry (16:44)</p><p>#4 The mission of Epidemic Sound (18:32)</p><p>#5 Music curation and metadata (25:35)</p><p>#6 The Soundtrack to your life: in the age of personalized music listening, and lean-back experience (28:58)</p><p>#7 What the B2B music field can learn from the B2C field of innovation (34:17)</p><p>#8 Sound of success in branding (40:07)</p><p>#9 How Epidemic Sound is strategically helping brands in the new now (44:33)</p><p>#10 The perception behind why music and sound have been neglected as a marketing tool (46:45)</p><p>#11 Claus Thune’s best practices on how brands can strategically think and approach their sound branding in the new now (51:15)</p><p>#12 The future of the B2B music industry (56:24)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Claus Thune and I discuss the ins and outs of music as the enforcer: how to embrace the power of sound and music curation to elevate storytelling in marketing for video creators.</p><br><p>Podcast: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>#1</strong> How Claus Thune ended up in the music industry (00:01)</p><p>#2 The launch of Apple Music (09:24)</p><p>#3 Life lessons learned working in the music industry (16:44)</p><p>#4 The mission of Epidemic Sound (18:32)</p><p>#5 Music curation and metadata (25:35)</p><p>#6 The Soundtrack to your life: in the age of personalized music listening, and lean-back experience (28:58)</p><p>#7 What the B2B music field can learn from the B2C field of innovation (34:17)</p><p>#8 Sound of success in branding (40:07)</p><p>#9 How Epidemic Sound is strategically helping brands in the new now (44:33)</p><p>#10 The perception behind why music and sound have been neglected as a marketing tool (46:45)</p><p>#11 Claus Thune’s best practices on how brands can strategically think and approach their sound branding in the new now (51:15)</p><p>#12 The future of the B2B music industry (56:24)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>23.5 Soundbite | Future predictions of how VR/AR and AI Music will change our lives. | Joel Douek, Award-Winning Composer</title>
			<itunes:title>23.5 Soundbite | Future predictions of how VR/AR and AI Music will change our lives. | Joel Douek, Award-Winning Composer</itunes:title>
			<pubDate>Tue, 05 Oct 2021 13:06:56 GMT</pubDate>
			<itunes:duration>4:30</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/23-the-future-of-copyright-in-the-age-of-ai-music-in-conversation-with-joel-douek-award-winning-composer-sound-designer-at-one-track-music/</link>
			<acast:episodeId>615c4df0ebd2800012aad38e</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>235-soundbite-future-predictions-of-how-vrar-and-ai-music-wi</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCxXi1o8cgRAdRGATSr72BOKcEeJkM4jHhbZgKR0N32Y04hlXWFXYUIiFLkbrHdB5cT0P+StmHv3HDc0sKlbi+qE]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>23.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1633439198006-394bad6e28e52bb18f4ae1da3c244129.jpeg"/>
			<description><![CDATA[<p>Future predictions of how VR/AR and AI Music will change our lives.&nbsp;&nbsp;</p><br><p> Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23)</p><br><p>#2 How good is AI music? (12:41)</p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3 What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives. (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Future predictions of how VR/AR and AI Music will change our lives.&nbsp;&nbsp;</p><br><p> Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23)</p><br><p>#2 How good is AI music? (12:41)</p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3 What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives. (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>23.4 Soundbite | How to show the value of music | Joel Douek, Award-Winning Composer</title>
			<itunes:title>23.4 Soundbite | How to show the value of music | Joel Douek, Award-Winning Composer</itunes:title>
			<pubDate>Tue, 05 Oct 2021 13:05:11 GMT</pubDate>
			<itunes:duration>2:56</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/615c4d87ac6d5900132cd167/media.mp3" length="2320912" type="audio/mpeg"/>
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			<acast:episodeId>615c4d87ac6d5900132cd167</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>234-soundbite-how-to-show-the-value-of-music-joel-douek-awar</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCzYmcJj1xlqqpTEAEnEDIfWtrTvNZPMARwLQvfmig8w7OkqLVsQDol+4OvDbCnZ7swT1sDn6437ICAhbztlweem]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>23.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1633439009931-c20a9cf1bf307c24342f5bb76c484c3f.jpeg"/>
			<description><![CDATA[<p>How to show the value of music by making unconscious music consumptions conscious through real experiences.&nbsp;</p><br><p>Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23)</p><br><p>#2 How good is AI music? (12:41)</p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3 What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives. (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>How to show the value of music by making unconscious music consumptions conscious through real experiences.&nbsp;</p><br><p>Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23)</p><br><p>#2 How good is AI music? (12:41)</p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3 What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives. (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>23.3 Soundbite | Paid fairly for their work used in AI Music.  |  Joel Douek, Award-Winning Composer</title>
			<itunes:title>23.3 Soundbite | Paid fairly for their work used in AI Music.  |  Joel Douek, Award-Winning Composer</itunes:title>
			<pubDate>Tue, 05 Oct 2021 12:59:08 GMT</pubDate>
			<itunes:duration>5:00</itunes:duration>
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			<acast:episodeId>615c4c1c0f5df800137e60b7</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>233-soundbite-paid-fairly-for-their-work-used-in-ai-music-jo</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>23.3</itunes:episode>
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			<description><![CDATA[<p>What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.&nbsp;</p><br><p>Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23)</p><br><p>#2 How good is AI music? (12:41)</p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3 What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives. (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.&nbsp;</p><br><p>Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23)</p><br><p>#2 How good is AI music? (12:41)</p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3 What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives. (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>23.2 Soundbite | How good is AI music? | Joel Douek, Award-Winning Composer</title>
			<itunes:title>23.2 Soundbite | How good is AI music? | Joel Douek, Award-Winning Composer</itunes:title>
			<pubDate>Tue, 05 Oct 2021 12:50:44 GMT</pubDate>
			<itunes:duration>3:43</itunes:duration>
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			<acast:episodeId>615c4a257ca5c00012c569e3</acast:episodeId>
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			<acast:episodeUrl>232-soundbite-how-good-is-ai-music-joel-doeuk-joel-douek-awa</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>23.2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1633438190450-106b052c54624ec575dabeeb244b3ebc.jpeg"/>
			<description><![CDATA[<p>How good is AI music? Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23)</p><br><p>#2 How good is AI music? (12:41)</p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3 What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives. (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>How good is AI music? Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23)</p><br><p>#2 How good is AI music? (12:41)</p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3 What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives. (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>23.1 Soundbite | What is AI Music, and is it ethical? | Joel Douek, Award-Winning Composer</title>
			<itunes:title>23.1 Soundbite | What is AI Music, and is it ethical? | Joel Douek, Award-Winning Composer</itunes:title>
			<pubDate>Tue, 05 Oct 2021 12:41:20 GMT</pubDate>
			<itunes:duration>11:17</itunes:duration>
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			<acast:episodeUrl>231-soundbite-what-is-ai-music-and-is-it-ethical-joel-doeuk-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>23.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1633437646549-d7adfa51840586d265aa8cfb8c7a1e4b.jpeg"/>
			<description><![CDATA[<p>What is AI Music, and is it ethical? Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23)</p><br><p>#2 How good is AI music? (12:41)</p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3 What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives. (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>What is AI Music, and is it ethical? Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23)</p><br><p>#2 How good is AI music? (12:41)</p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3 What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives. (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>23. Full episode | The Future of Copyright in the Age of AI Music.| Joel Douek, Award-Winning Composer</title>
			<itunes:title>23. Full episode | The Future of Copyright in the Age of AI Music.| Joel Douek, Award-Winning Composer</itunes:title>
			<pubDate>Tue, 05 Oct 2021 12:23:30 GMT</pubDate>
			<itunes:duration>28:28</itunes:duration>
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			<acast:episodeId>615c43c2ebd2800012aad37f</acast:episodeId>
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			<acast:episodeUrl>23-full-episode-the-future-of-copyright-in-the-age-of-ai-mus</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>23</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1633436558361-cee33d80907572d68c0bb1a159b9d6e6.jpeg"/>
			<description><![CDATA[<p>Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23) </p><br><p>#2 How good is AI music? (12:41) </p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3  What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives.   (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  </p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Joel Douek and I discuss the ins and outs of making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music.</p><br><p>Full Episode 23. The Future of Copyright in the Age of AI Music.</p><p>Making sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music..</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 What is AI Music, and is it ethical? (01:23) </p><br><p>#2 How good is AI music? (12:41) </p><p>Example: Amy Winehouse-AI Lost Tapes Of The 27 Club - Man I Know</p><p>https://www.youtube.com/watch?v=QM6LbbcCghc&amp;t=10s</p><br><p>#3  What happens if all artist and musicians would pull back their music from all platforms? Let us make sure authors, composers, producers, performers, musicians etc. are being paid fairly for their work used in AI Music. (16:13)</p><br><p>#4 How to show the value of music by making unconscious music consumptions conscious through real experiences. (21:07)</p><br><p>#5 Future predictions of how VR/AR and AI Music will change our lives.   (23:58)</p><br><p><br></p><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#aimusic #joeldoeuk #composer #audiobranding </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  </p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>22.8 Soundbite | How FLEXOUND Augmented Audio™ enhance the entertainment, automotive and healing enjoyment. | Mervi Heinaro, CEO at FLEXOUND</title>
			<itunes:title>22.8 Soundbite | How FLEXOUND Augmented Audio™ enhance the entertainment, automotive and healing enjoyment. | Mervi Heinaro, CEO at FLEXOUND</itunes:title>
			<pubDate>Mon, 30 Aug 2021 17:02:35 GMT</pubDate>
			<itunes:duration>4:33</itunes:duration>
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			<acast:episodeId>612d0f2b6d38e90019a4b9ad</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>228-soundbite-how-flexound-augmented-audio-enhance-the-enter</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>22.8</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1630342943674-631803db660ab9e39cd7e4bc43e85be6.jpeg"/>
			<description><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>22.7 Soundbite | Feeling is believing. How does music feel like | Mervi Heinaro, CEO at FLEXOUND</title>
			<itunes:title>22.7 Soundbite | Feeling is believing. How does music feel like | Mervi Heinaro, CEO at FLEXOUND</itunes:title>
			<pubDate>Mon, 30 Aug 2021 17:01:41 GMT</pubDate>
			<itunes:duration>3:22</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>22.7</itunes:episode>
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			<description><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>22.6 Soundbite | How FLEXOUND Augmented Audio™  is used in therapy to increase wellness and self-care. | Mervi Heinaro, CEO at FLEXOUND</title>
			<itunes:title>22.6 Soundbite | How FLEXOUND Augmented Audio™  is used in therapy to increase wellness and self-care. | Mervi Heinaro, CEO at FLEXOUND</itunes:title>
			<pubDate>Mon, 30 Aug 2021 16:59:54 GMT</pubDate>
			<itunes:duration>3:31</itunes:duration>
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			<acast:episodeUrl>226-soundbite-how-flexound-augmented-audio-is-used-in-therap</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>22.6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1630342679109-4af569f0d5ead568259893ae6dd5ab81.jpeg"/>
			<description><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>22.5 Soundbite | The HUMU Augmented Audio Cushion™ experience vs. normal headphones.  | Mervi Heinaro, CEO at FLEXOUND</title>
			<itunes:title>22.5 Soundbite | The HUMU Augmented Audio Cushion™ experience vs. normal headphones.  | Mervi Heinaro, CEO at FLEXOUND</itunes:title>
			<pubDate>Mon, 30 Aug 2021 16:56:40 GMT</pubDate>
			<itunes:duration>4:21</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>22.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1630342554913-5afd48f68fb0099d175d459bb1923fbc.jpeg"/>
			<description><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>22.4 Soundbite | The FLEXOUND Smile: Consumers never want to experience normal cinema after their augmented audio experience. | Mervi Heinaro, CEO at FLEXOUND</title>
			<itunes:title>22.4 Soundbite | The FLEXOUND Smile: Consumers never want to experience normal cinema after their augmented audio experience. | Mervi Heinaro, CEO at FLEXOUND</itunes:title>
			<pubDate>Mon, 30 Aug 2021 16:55:05 GMT</pubDate>
			<itunes:duration>8:20</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>22.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1630342471180-2fd49f068f43fb1a069cc970ae9d2931.jpeg"/>
			<description><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>22.3 Soundbite | Asian cinema companies are in the front edge implementing augmented audio technology to meet customer demand for new experiences. | Mervi Heinaro, CEO at FLEXOUND</title>
			<itunes:title>22.3 Soundbite | Asian cinema companies are in the front edge implementing augmented audio technology to meet customer demand for new experiences. | Mervi Heinaro, CEO at FLEXOUND</itunes:title>
			<pubDate>Mon, 30 Aug 2021 16:49:47 GMT</pubDate>
			<itunes:duration>4:10</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>22.3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1630342160915-0dd6cac9e36396b4a1f3c82404c7a288.jpeg"/>
			<description><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>22.2 Soundbite | How FLEXOUND Augmented Audio™ enhance the entertainment, automotive and healing enjoyment. | Mervi Heinaro, CEO at FLEXOUND</title>
			<itunes:title>22.2 Soundbite | How FLEXOUND Augmented Audio™ enhance the entertainment, automotive and healing enjoyment. | Mervi Heinaro, CEO at FLEXOUND</itunes:title>
			<pubDate>Mon, 30 Aug 2021 16:47:40 GMT</pubDate>
			<itunes:duration>8:05</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>22.2</itunes:episode>
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			<description><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>22.1 Soundbite | What is augmented audio technology? | Mervi Heinaro, CEO at FLEXOUND</title>
			<itunes:title>22.1 Soundbite | What is augmented audio technology? | Mervi Heinaro, CEO at FLEXOUND</itunes:title>
			<pubDate>Mon, 30 Aug 2021 16:46:13 GMT</pubDate>
			<itunes:duration>8:05</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>22.1</itunes:episode>
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			<description><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound</p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like?&nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:</p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>22. Full episode | Augmented Audio Technology: - Let Your Skin Do The Listening | Mervi Heinaro, CEO at  FLEXOUND</title>
			<itunes:title>22. Full episode | Augmented Audio Technology: - Let Your Skin Do The Listening | Mervi Heinaro, CEO at  FLEXOUND</itunes:title>
			<pubDate>Mon, 30 Aug 2021 16:10:14 GMT</pubDate>
			<itunes:duration>46:47</itunes:duration>
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			<acast:episodeUrl>22-full-episode-augmented-audio-technology-let-your-skin-do-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>22</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1630339827995-50eaa5a9a5f9a2a6260de900a0df1cbc.jpeg"/>
			<description><![CDATA[<p>My guest today is Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound </p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like? &nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  </p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is Mervi Heinaro CEO at FLEXOUND, - The Finnish Augmented Audio™ start-up that combines high-quality sound with physical vibrations, allowing you as a consumer to both hear and feel music and sound at the same time.</p><br><p>Full Episode 22. Augmented Audio Technology: - Let Your Skin Do The Listening. FLEXOUND sets the standard on how brands can add the sensation of touch to any entertainment, automotive &amp; healing sound </p><p>content to offer consumers an unforgettable full-body audio experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1&nbsp;What is augmented audio technology?&nbsp;(4:09)</p><p>#2 How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™&nbsp;enhance&nbsp;the&nbsp;entertainment,&nbsp;automotive and healing enjoyment.&nbsp;(12.09)</p><p>#3&nbsp;Asian cinema companies&nbsp;are&nbsp;in the&nbsp;front&nbsp;edge implementing augmented audio technology to&nbsp;meet customers demand for new&nbsp;experiences.&nbsp;(17:49)</p><p>#4&nbsp;The&nbsp;FLEXOUND&nbsp;Smile:&nbsp;Consumer's&nbsp;never want to&nbsp;experience&nbsp;normal&nbsp;cinema after their augmented audio&nbsp;experience.&nbsp;(21:54)</p><p>#5&nbsp;The HUMU Augmented Audio Cushion™ experience vs. normal headphones.&nbsp;(30:30)</p><p>#6&nbsp;How&nbsp;FLEXOUND&nbsp;Augmented&nbsp;Audio™ is&nbsp;used&nbsp;in&nbsp;therapy&nbsp;to increase wellness and self-care&nbsp;(34:45)</p><p>&nbsp;#7 Feeling&nbsp;is&nbsp;believing.How does music feel like? &nbsp;(38:11)</p><p>#8The future of FLEXOUND Augmented Audio™: replacing loudspeakers in automotives noise reduction in game arcades (41:28)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#flexound #AugmentedAudio #MerviHeinaro #cinema </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  </p><p>- Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>- Jarico - Island (8D AUDIO)</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>21.9 Soundbite | Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. | Simon Gosling, CMO at Quiet Mark. </title>
			<itunes:title>21.9 Soundbite | Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. | Simon Gosling, CMO at Quiet Mark. </itunes:title>
			<pubDate>Mon, 24 May 2021 11:19:00 GMT</pubDate>
			<itunes:duration>6:20</itunes:duration>
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			<acast:episodeId>60aa82325994d4001250e884</acast:episodeId>
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			<acast:episodeUrl>219-soundbite-acoustics-academy-best-practices-on-how-brand-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>21.9</itunes:episode>
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			<description><![CDATA[<p>Simon Gosling: "The biggest challenges is the lack of emphasis on acoustics. I have spoken to architects who say we have seven years studies to become a visual architect, and we spend only five days talking about acoustics. "</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Simon Gosling: "The biggest challenges is the lack of emphasis on acoustics. I have spoken to architects who say we have seven years studies to become a visual architect, and we spend only five days talking about acoustics. "</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[21.8 Soundbite | International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. | Simon Gosling, CMO at Quiet Mark. ]]></title>
			<itunes:title><![CDATA[21.8 Soundbite | International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. | Simon Gosling, CMO at Quiet Mark. ]]></itunes:title>
			<pubDate>Mon, 24 May 2021 11:03:10 GMT</pubDate>
			<itunes:duration>6:18</itunes:duration>
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			<acast:episodeId>60aa81f79fb1da0012c81481</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>218-soundbite-international-well-building-institute-developi</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>21.8</itunes:episode>
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			<description><![CDATA[<p>Simon Gosling: "I'm really pleased to be able to let you know that I've been accepted to be one of the advisories to the Well Building Institute on their Home and their Sound Advisories, which is great because the work that we're doing at Quiet Mark very much aligned with improving well-being in the built-in environment."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Simon Gosling: "I'm really pleased to be able to let you know that I've been accepted to be one of the advisories to the Well Building Institute on their Home and their Sound Advisories, which is great because the work that we're doing at Quiet Mark very much aligned with improving well-being in the built-in environment."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>21.7 Soundbite | Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. | Simon Gosling, CMO at Quiet Mark. </title>
			<itunes:title>21.7 Soundbite | Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. | Simon Gosling, CMO at Quiet Mark. </itunes:title>
			<pubDate>Mon, 24 May 2021 10:28:06 GMT</pubDate>
			<itunes:duration>12:18</itunes:duration>
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			<acast:episodeUrl>217-soundbite-covid-19-noise-pollution-air-travel-road-traff</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>21.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621787044860-6a2f4294617ff96ab8d505db6353344b.jpeg"/>
			<description><![CDATA[<p>Simon Gosling: "So what effectively happened is the volume dial on the planet has gone from 10 down to 5 during lockdown and the big question we have to ask is</p><p>do we want it to go all the way back up to 10 again or how can we keep it that how can we keep that volume down at that volume of 5 for as long as we can?"</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Simon Gosling: "So what effectively happened is the volume dial on the planet has gone from 10 down to 5 during lockdown and the big question we have to ask is</p><p>do we want it to go all the way back up to 10 again or how can we keep it that how can we keep that volume down at that volume of 5 for as long as we can?"</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>21.6 Soundbite | Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution?| Simon Gosling, CMO at Quiet Mark. </title>
			<itunes:title>21.6 Soundbite | Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution?| Simon Gosling, CMO at Quiet Mark. </itunes:title>
			<pubDate>Mon, 24 May 2021 09:52:23 GMT</pubDate>
			<itunes:duration>4:55</itunes:duration>
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			<acast:episodeId>60aa81895994d4001250e881</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>216-soundbite-can-electric-vehicle-silence-decrease-heart-he</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>21.6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621850133501-067e80f912c0987b3b694e505ab64617.jpeg"/>
			<description><![CDATA[<p>Simon Gosling: "Yes, we can! There is no doubt that electric cars are going to be quieter than patrol and diesel cars. However, with the electric cars comes a safety issue."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Simon Gosling: "Yes, we can! There is no doubt that electric cars are going to be quieter than patrol and diesel cars. However, with the electric cars comes a safety issue."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>21.5 Soundbite | Noise Pollution: The Invisible Pollutant That Kills Millions every Year. | Simon Gosling, CMO at Quiet Mark. </title>
			<itunes:title>21.5 Soundbite | Noise Pollution: The Invisible Pollutant That Kills Millions every Year. | Simon Gosling, CMO at Quiet Mark. </itunes:title>
			<pubDate>Mon, 24 May 2021 09:51:29 GMT</pubDate>
			<itunes:duration>4:55</itunes:duration>
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			<acast:episodeId>60aa8148c6d2420012f1c4d3</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>215-soundbite-noise-pollution-the-invisible-pollutant-that-k</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>21.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621786906932-9c90153bb0f796e29de7d2f0f4621223.jpeg"/>
			<description><![CDATA[<p>Simon Gosling: "I mentioned John Connell earlier, and he called Noise Pollution, The Invisible Pollutant. When I tell people that WHO says that noise pollution is the second environmental issue after air pollution, they go, What how can noise harm you?"</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Simon Gosling: "I mentioned John Connell earlier, and he called Noise Pollution, The Invisible Pollutant. When I tell people that WHO says that noise pollution is the second environmental issue after air pollution, they go, What how can noise harm you?"</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>21.4 Soundbite | The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances. | Simon Gosling, CMO at Quiet Mark. </title>
			<itunes:title>21.4 Soundbite | The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances. | Simon Gosling, CMO at Quiet Mark. </itunes:title>
			<pubDate>Mon, 24 May 2021 09:08:44 GMT</pubDate>
			<itunes:duration>3:48</itunes:duration>
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			<acast:episodeId>60aa80f69fb1da0012c8147e</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>214-soundbite-the-growing-demand-for-quiet-consumers-are-des</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>21.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621786838027-73146f167c033f66bb2bdbfbfdedc51b.jpeg"/>
			<description><![CDATA[<p>Simon Gosling: "We are in what's called The Work-From-Home Era.&nbsp;Deloitte recently did a survey in January 2021, and it showed that even post pandemic there's an expectation that over 32 percent of workers will continue to work from home. Home has very much become the office of the future, the office of the new normal."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Simon Gosling: "We are in what's called The Work-From-Home Era.&nbsp;Deloitte recently did a survey in January 2021, and it showed that even post pandemic there's an expectation that over 32 percent of workers will continue to work from home. Home has very much become the office of the future, the office of the new normal."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>21.3 Soundbite | How Quiet Mark Certifies Products. | Simon Gosling, CMO at Quiet Mark. </title>
			<itunes:title>21.3 Soundbite | How Quiet Mark Certifies Products. | Simon Gosling, CMO at Quiet Mark. </itunes:title>
			<pubDate>Mon, 24 May 2021 09:00:00 GMT</pubDate>
			<itunes:duration>6:20</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/60aa80af72ea2400128046f6/media.mp3" length="5397169" type="audio/mpeg"/>
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			<acast:episodeId>60aa80af72ea2400128046f6</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>213-soundbite-how-quiet-mark-certifies-products-simon-goslin</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>21.3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621786773315-29ec2140dbfbc6239d7851ae0a85aa3f.jpeg"/>
			<description><![CDATA[<p>Simon Gosling: "Quiet Mark leads its definitive acoustic measurement system, engaging with global specialist acoustic teams. We conduct assessments of declared technical test data and carry out acoustic measurement of products in our built Quiet Market test laboratory, and sometimes we work with specialist acoustic lab partners."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Simon Gosling: "Quiet Mark leads its definitive acoustic measurement system, engaging with global specialist acoustic teams. We conduct assessments of declared technical test data and carry out acoustic measurement of products in our built Quiet Market test laboratory, and sometimes we work with specialist acoustic lab partners."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>21.2 Soundbite | Quiet Mark: The Quiet Revolution! | Simon Gosling, CMO at Quiet Mark. </title>
			<itunes:title>21.2 Soundbite | Quiet Mark: The Quiet Revolution! | Simon Gosling, CMO at Quiet Mark. </itunes:title>
			<pubDate>Mon, 24 May 2021 08:33:10 GMT</pubDate>
			<itunes:duration>5:26</itunes:duration>
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			<acast:episodeId>60aa807bd08f18001a680855</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>212-soundbite-quiet-mark-the-quiet-revolution-simon-gosling-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>21.2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621786711290-58b6d8e164d77c0aebe090982d0047a5.jpeg"/>
			<description><![CDATA[<p>Simon Gosling: "In 2016 I led the build of the Home of 2020,&nbsp;and it was a 2 000 square foot space. I got to interview various people about what the Home of 2020 might be like. I also looked at sound in the future home and was introduced to Poppy Szkiler on that project, and we became friends from there onwards."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Simon Gosling: "In 2016 I led the build of the Home of 2020,&nbsp;and it was a 2 000 square foot space. I got to interview various people about what the Home of 2020 might be like. I also looked at sound in the future home and was introduced to Poppy Szkiler on that project, and we became friends from there onwards."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>21.1 Soundbite | Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. | Simon Gosling, CMO at Quiet Mark. </title>
			<itunes:title>21.1 Soundbite | Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. | Simon Gosling, CMO at Quiet Mark. </itunes:title>
			<pubDate>Mon, 24 May 2021 08:32:15 GMT</pubDate>
			<itunes:duration>6:07</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/60aa802a9fb1da0012c8147b/media.mp3" length="5193011" type="audio/mpeg"/>
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			<link>https://www.jasminemoradi.com/podcast/21-quiet-mark-the-true-impact-of-noise-pollution-how-brands-can-prioritize-to-create-a-quieter-healthier-and-more-productive-world-through-acoustic-product-design-and-architecture-sound-design/</link>
			<acast:episodeId>60aa802a9fb1da0012c8147b</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>211-soundbite-simon-goslings-inner-motivational-drive-the-3-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>21.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621786604451-c3d28fb26b1510bfc8bb0ac6a732d369.jpeg"/>
			<description><![CDATA[<p>Simon Gosling: "I've always been fascinated with the new and then my inner motivational drive comes from the three S's: Sex pistols, Star Wars and Space Invaders. They really shaped my life."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Simon Gosling: "I've always been fascinated with the new and then my inner motivational drive comes from the three S's: Sex pistols, Star Wars and Space Invaders. They really shaped my life."</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp;(13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>21. Full episode | Quiet Mark: The True Impact Of Noise Pollution. How Brands can Prioritize to Create a Quieter, Healthier and more Productive World through Acoustic and  Architecture. | Simon Gosling, CMO at Quiet Mark. </title>
			<itunes:title>21. Full episode | Quiet Mark: The True Impact Of Noise Pollution. How Brands can Prioritize to Create a Quieter, Healthier and more Productive World through Acoustic and  Architecture. | Simon Gosling, CMO at Quiet Mark. </itunes:title>
			<pubDate>Sun, 23 May 2021 15:49:41 GMT</pubDate>
			<itunes:duration>1:13:43</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/60aa799506baac0012e4859b/media.mp3" length="143878428" type="audio/mpeg"/>
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			<link>https://www.jasminemoradi.com/podcast/21-quiet-mark-the-true-impact-of-noise-pollution-how-brands-can-prioritize-to-create-a-quieter-healthier-and-more-productive-world-through-acoustic-product-design-and-architecture-sound-design/</link>
			<acast:episodeId>60aa799506baac0012e4859b</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>21-full-episode-quiet-mark-the-true-impact-of-noise-pollutio</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>21</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621784597144-36d7aa2e42f3d3613aaab749f01725a3.jpeg"/>
			<description><![CDATA[<p>My guest today is Simon Gosling, CMO at Quiet Mark the independent global certification program with the aim to reduce noise pollution, by leading the conversation about the impact of noise on our wellbeing and productivity. He is also the host of the “The Quiet Mark Podcast”. In this episode, Simon and I discuss the ins and outs of the true impact of living in a noisy world. Is noise pollution the next big public-health crisis? And how can brands prioritize to create a quieter, healthier and more productive world through acoustic product design and architectural sound design?</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp; (13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is Simon Gosling, CMO at Quiet Mark the independent global certification program with the aim to reduce noise pollution, by leading the conversation about the impact of noise on our wellbeing and productivity. He is also the host of the “The Quiet Mark Podcast”. In this episode, Simon and I discuss the ins and outs of the true impact of living in a noisy world. Is noise pollution the next big public-health crisis? And how can brands prioritize to create a quieter, healthier and more productive world through acoustic product design and architectural sound design?</p><br><p>Soundbites</p><p>#1 Simon Gosling’s Inner Motivational Drive - The 3 S’s:Sex Pistols, Star Wars and Space Invaders. (07:50)</p><p>#2 Quiet Mark: The Quiet Revolution!&nbsp; (13:51)</p><p>#3 How Quiet Mark Certifies Products. (19:11)</p><p>#4 The Growing Demand for Quiet: Consumers are Desperately Looking for Quieter Appliances To Eliminate Background Noise During The Work-From-Home Area. (25:25)</p><p>#5 Noise Pollution: The Invisible Pollutant That Kills Millions every Year. (29:08)</p><p>#6 Can Electric Vehicle Silence Decrease Heart Health and Noise Pollution? (38:03)&nbsp;</p><p>#7 Covid-19: Noise Pollution (Air Travel, Road Traffic and Construction) Fell with 50% as Lockdown Ringed in Sound of Silence. (42:51)&nbsp;</p><p>#8 International Well Building Institute: Developing Buildings with People's Health and Wellness at the Center of Design. (55:03)&nbsp;</p><p>#9 Acoustics Academy: Best Practices on How Brand Leaders and Architects can Work with Product and Sound Design. (01:01:15)</p><p>#10 Sounds that Evoked Positive and Negative Memory for Simon Gosling. (01:04:58)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#QuietMark #SimonGosling #NoisePollution #SoundDesign #QuieterAppliances</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[20.9 Soundbite | The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. | Dr. Teri Fisher, Voice First Health Podcast]]></title>
			<itunes:title><![CDATA[20.9 Soundbite | The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. | Dr. Teri Fisher, Voice First Health Podcast]]></itunes:title>
			<pubDate>Sun, 16 May 2021 17:20:08 GMT</pubDate>
			<itunes:duration>4:51</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/20-voice-tech-in-healthcare-how-voice-first-ai-and-voice-assistants-will-revolutionize-modern-healthcare-and-transform-our-homes-into-personalized-medical-clinics-in-conversation-with-dr-teri-fis/</link>
			<acast:episodeId>60a152563f3d747150a21e54</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>209-soundbite-the-future-of-voice-in-healthcare-bringing-the</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>20.9</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621185099040-efcf89dbddb648ef1dcdf32672e791fb.jpeg"/>
			<description><![CDATA[<p>Dr. Teri Fisher: "I think as internet gets faster, as more of the smart devices gets adopted we will start to see the healthcare system getting decentralized. All persons home will be able to act like a medical clinic."&nbsp;</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Teri Fisher: "I think as internet gets faster, as more of the smart devices gets adopted we will start to see the healthcare system getting decentralized. All persons home will be able to act like a medical clinic."&nbsp;</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[20.8 Soundbite | How Voice Technology & AI will Transform Our Homes into Personalized Medical Clinics. | Dr. Teri Fisher, Voice First Health Podcast]]></title>
			<itunes:title><![CDATA[20.8 Soundbite | How Voice Technology & AI will Transform Our Homes into Personalized Medical Clinics. | Dr. Teri Fisher, Voice First Health Podcast]]></itunes:title>
			<pubDate>Sun, 16 May 2021 17:10:39 GMT</pubDate>
			<itunes:duration>4:30</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/20-voice-tech-in-healthcare-how-voice-first-ai-and-voice-assistants-will-revolutionize-modern-healthcare-and-transform-our-homes-into-personalized-medical-clinics-in-conversation-with-dr-teri-fis/</link>
			<acast:episodeId>60a151cb5fa9b0173591d862</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>208-soundbite-how-voice-technology-ai-will-transform-our-hom</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>20.8</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621184561634-86c0f7ee3eee04b9323c78895e9cca0d.jpeg"/>
			<description><![CDATA[<p>Dr. Teri Fisher: "The best way to describe this is to think about digital photography. When you take a photo you create a metadata of the photograph. You get information like what camera you use, the shutter speed, if you are using flash etc. In a voice there are also a lot of data."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Teri Fisher: "The best way to describe this is to think about digital photography. When you take a photo you create a metadata of the photograph. You get information like what camera you use, the shutter speed, if you are using flash etc. In a voice there are also a lot of data."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>20.7 Soundbite | Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare. | Dr. Teri Fisher, Voice First Health Podcast</title>
			<itunes:title>20.7 Soundbite | Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare. | Dr. Teri Fisher, Voice First Health Podcast</itunes:title>
			<pubDate>Sun, 16 May 2021 16:55:19 GMT</pubDate>
			<itunes:duration>4:12</itunes:duration>
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			<link>https://shows.acast.com/the-power-of-audio-science-ai/episodes/207-soundbite-use-cases-how-hospitals-and-companies-are-righ</link>
			<acast:episodeId>60a14e78892eff2ea1591f65</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>207-soundbite-use-cases-how-hospitals-and-companies-are-righ</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>20.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621183994682-23df71a2a82292d97791822372f67ced.jpeg"/>
			<description><![CDATA[<p>Dr. Teri Fisher: "We can break it down into four different categories. Informational type of voice experience where a patient can talk to a smart speaker and it gives them back information. There are some that are more like a guide to your care."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Teri Fisher: "We can break it down into four different categories. Informational type of voice experience where a patient can talk to a smart speaker and it gives them back information. There are some that are more like a guide to your care."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>20.6 Soundbite | It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients!  | Dr. Teri Fisher, Voice First Health Podcast</title>
			<itunes:title>20.6 Soundbite | It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients!  | Dr. Teri Fisher, Voice First Health Podcast</itunes:title>
			<pubDate>Sun, 16 May 2021 16:47:42 GMT</pubDate>
			<itunes:duration>3:52</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/20-voice-tech-in-healthcare-how-voice-first-ai-and-voice-assistants-will-revolutionize-modern-healthcare-and-transform-our-homes-into-personalized-medical-clinics-in-conversation-with-dr-teri-fis/</link>
			<acast:episodeId>60a14cae0f8f063cc8350793</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>206-soundbite-it-is-time-to-strategically-apply-sonic-brandi</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCzmKajBNFr0fOwEVyyGqwSF00+W+DM+zWOTzVfdfnO9UOYdf5HClPp2zYat4f6PLI94htwu2+heQclzbKye2+wC]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>20.6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621183630796-0c9c8f67ba9294a518155b6ff4c6e77e.jpeg"/>
			<description><![CDATA[<p>Dr. Teri Fisher: "There is this whole area now called Sonic Branding. What that means for brands and healthcare environments is very important. Everybody has to start to think "What does your brand sound like. For example when you walk into a hospital many times you can hear alarms going off all the time."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Teri Fisher: "There is this whole area now called Sonic Branding. What that means for brands and healthcare environments is very important. Everybody has to start to think "What does your brand sound like. For example when you walk into a hospital many times you can hear alarms going off all the time."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>20.5 Soundbite | The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” | Dr. Teri Fisher, Voice First Health Podcast | Dr. Teri Fisher, Voice First Health Podcast</title>
			<itunes:title>20.5 Soundbite | The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” | Dr. Teri Fisher, Voice First Health Podcast | Dr. Teri Fisher, Voice First Health Podcast</itunes:title>
			<pubDate>Sun, 16 May 2021 16:37:48 GMT</pubDate>
			<itunes:duration>7:03</itunes:duration>
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			<acast:episodeUrl>205-soundbite-201-soundbite-the-next-healthcare-experience-t</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>20.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621182588319-31ed9d4c3b927c20312c5aae4d709f8d.jpeg"/>
			<description><![CDATA[<p>Dr. Teri Fisher: "My experience with the Canadian healthcare system is different from people from other countries. Because we have a public healthcare system there is a lot of pressure on the system, for example that the healthcare workers are extremely overworked."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Teri Fisher: "My experience with the Canadian healthcare system is different from people from other countries. Because we have a public healthcare system there is a lot of pressure on the system, for example that the healthcare workers are extremely overworked."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>20.4 Soundbite | The Voice Enabled Revolution: Why is Voice so Compelling?  | Dr. Teri Fisher, Voice First Health Podcast</title>
			<itunes:title>20.4 Soundbite | The Voice Enabled Revolution: Why is Voice so Compelling?  | Dr. Teri Fisher, Voice First Health Podcast</itunes:title>
			<pubDate>Sun, 16 May 2021 16:28:51 GMT</pubDate>
			<itunes:duration>6:58</itunes:duration>
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			<acast:episodeId>60a148431424e14e8c3cbf2e</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>204-soundbite-the-voice-enabled-revolution-why-is-voice-so-c</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>20.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621182058422-af346810c11845bf4953591ccd0766c5.jpeg"/>
			<description><![CDATA[<p>Dr. Teri Fisher: "The way that I think about it is around five reasons, and I use the word VOICE. First, voice is very voicetaile meaning you can do multiple things at the same time when you are speaking."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Teri Fisher: "The way that I think about it is around five reasons, and I use the word VOICE. First, voice is very voicetaile meaning you can do multiple things at the same time when you are speaking."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>20.3 Soundbite | Dr. Teri Fisher: The Voice First Influencer.  | Dr. Teri Fisher, Voice First Health Podcast</title>
			<itunes:title>20.3 Soundbite | Dr. Teri Fisher: The Voice First Influencer.  | Dr. Teri Fisher, Voice First Health Podcast</itunes:title>
			<pubDate>Sun, 16 May 2021 16:14:12 GMT</pubDate>
			<itunes:duration>3:36</itunes:duration>
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			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>203-soundbite-dr-teri-fisher-the-voice-first-influencer-dr-t</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>20.3</itunes:episode>
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			<description><![CDATA[<p>Dr. Teri Fisher: "Voice First is an overall theme of the way we are going to see the interface with computers. It was first named by Brian Roemmele."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Teri Fisher: "Voice First is an overall theme of the way we are going to see the interface with computers. It was first named by Brian Roemmele."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>20.2 Soundbite | From Touch to Voice: Adding Voice to the Touch Screen User Experience. | Dr. Teri Fisher, Voice First Health Podcast</title>
			<itunes:title>20.2 Soundbite | From Touch to Voice: Adding Voice to the Touch Screen User Experience. | Dr. Teri Fisher, Voice First Health Podcast</itunes:title>
			<pubDate>Sun, 16 May 2021 16:04:22 GMT</pubDate>
			<itunes:duration>3:42</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>20.2</itunes:episode>
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			<description><![CDATA[<p>Dr. Teri Fisher: "As a kid I got this new technology, and it was my first personal computer, a Tandy Computer Radio Shack."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Teri Fisher: "As a kid I got this new technology, and it was my first personal computer, a Tandy Computer Radio Shack."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>20.1 Soundbite | Voice First Interface: The Future of Interaction?  | Dr. Teri Fisher, Voice First Health Podcast</title>
			<itunes:title>20.1 Soundbite | Voice First Interface: The Future of Interaction?  | Dr. Teri Fisher, Voice First Health Podcast</itunes:title>
			<pubDate>Sun, 16 May 2021 16:00:58 GMT</pubDate>
			<itunes:duration>4:55</itunes:duration>
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			<acast:episodeId>60a141bb3f3d747150a21e3b</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>201-soundbite-dr-teri-fisher-the-voice-first-influencer-dr-t</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>20.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621180785772-b248d426b0a2e5b01a565bba80de1edc.jpeg"/>
			<description><![CDATA[<p>Dr. Teri Fisher: "I have always loved technology ever since I was a kid. My favorite things to play with where things I could build like radio control airplanes, cars and all the stuff that involved technology."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Teri Fisher: "I have always loved technology ever since I was a kid. My favorite things to play with where things I could build like radio control airplanes, cars and all the stuff that involved technology."</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp;(31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>20. Full episode | Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics. | Dr. Teri Fisher, Voice First Health.  </title>
			<itunes:title>20. Full episode | Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics. | Dr. Teri Fisher, Voice First Health.  </itunes:title>
			<pubDate>Sun, 16 May 2021 15:20:16 GMT</pubDate>
			<itunes:duration>44:44</itunes:duration>
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			<acast:episodeId>60a13830f69c17229c1bdf84</acast:episodeId>
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			<acast:episodeUrl>20-full-episode-voice-tech-in-healthcare-how-voice-first-ai-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>20</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621178295030-3695084aa6f4fec81f014e72c80b6023.jpeg"/>
			<description><![CDATA[<p>My guest today is Dr. Teri Fisher, a Sport &amp; Exercise Physician and Clinical Assistant Professor in the Faculty of Medicine at the University of British Columbia in Vancouver, Canada.</p><p>In his daily job he integrates his passions for medicine, education, AI, voice technology, and e-health innovation. Teri is the founder and host of the Podcasts “Voice First Health”, “Alexa in Canada” and "Voice in Canada." Through all of his shows, he helps to facilitate voice-first technology literacy and speaks on how AI and voice-first technology are revolutionizing modern healthcare and our lives.</p><br><p>He holds a Bachelor of Science degree from McGill University, and Bachelor of Education, Master of Science, and Medical Doctor degree from University of British Columbia.</p><p>In this episode, Dr. Teri Fisher and I discuss the ins and outs of how voice-first technology will revolutionize modern healthcare and transform our homes into personalized medical clinics.</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp; (31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is Dr. Teri Fisher, a Sport &amp; Exercise Physician and Clinical Assistant Professor in the Faculty of Medicine at the University of British Columbia in Vancouver, Canada.</p><p>In his daily job he integrates his passions for medicine, education, AI, voice technology, and e-health innovation. Teri is the founder and host of the Podcasts “Voice First Health”, “Alexa in Canada” and "Voice in Canada." Through all of his shows, he helps to facilitate voice-first technology literacy and speaks on how AI and voice-first technology are revolutionizing modern healthcare and our lives.</p><br><p>He holds a Bachelor of Science degree from McGill University, and Bachelor of Education, Master of Science, and Medical Doctor degree from University of British Columbia.</p><p>In this episode, Dr. Teri Fisher and I discuss the ins and outs of how voice-first technology will revolutionize modern healthcare and transform our homes into personalized medical clinics.</p><br><p>Full Episode 20: Voice Tech in Healthcare: How Voice First, AI and Voice Assistants will Revolutionize Modern Healthcare and Transform Our Homes Into Personalized Medical Clinics.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p><strong>Soundbites</strong></p><p>#1 Dr. Teri Fisher: The Voice First Influencer. (01:30)</p><p>#2 From Touch to Voice: Adding Voice to the Touch Screen User Experience. (06:21)&nbsp;</p><p>#3 Voice First Interface: The Future of Interaction? (09:58)</p><p>#4 The Voice Enabled Revolution: Why is Voice so Compelling? (13:29)</p><p>#5 The Next Healthcare Experience: “The Right Health Care at the Right Time at the Right Place.” (20:21)</p><p>#6 It is Time to Strategically Apply Sonic Branding in Hospitals to Decrease Negative Emotional Effects on Patients! (27:20)</p><p>#7&nbsp;Use Cases: How Hospitals and Companies are Right Now Implementing Voice First Technology in Healthcare.&nbsp; (31:07)</p><p>#8&nbsp;How Voice Technology &amp; AI will Transform Our Homes into Personalized Medical Clinics. (35:31)</p><p>#9&nbsp;The Future of Voice in Healthcare: Bringing the Customer's Voice into Medicine. (39:59)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#voicetechnology #voicefirst #voiceassistant #alexa #ai #terifisher #voiceinhealth #healthcare</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19.10 Soundbite | What does the Future of 3D Binaural Audio Sound Like?  | Mathias Johansson, Dirac</title>
			<itunes:title>19.10 Soundbite | What does the Future of 3D Binaural Audio Sound Like?  | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 17:10:05 GMT</pubDate>
			<itunes:duration>5:01</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/609808ff7374c25cd2af3235/media.mp3" length="4957560" type="audio/mpeg"/>
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			<acast:episodeId>609808ff7374c25cd2af3235</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>1910-soundbite-what-does-the-future-of-3d-binaural-audio-sou</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>19.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1620576497480-327debb0105399e938c49fa9077d0296.jpeg"/>
			<description><![CDATA[<p>Mathias Johansson: "I think that if we look at 1500 years probably neural audio. Why should we have you know speakers and headphones? Why don't we just go directly connect to your brains electrically? There's already experiments being done".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mathias Johansson: "I think that if we look at 1500 years probably neural audio. Why should we have you know speakers and headphones? Why don't we just go directly connect to your brains electrically? There's already experiments being done".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19.9 Soundbite | Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. | Mathias Johansson, Dirac</title>
			<itunes:title>19.9 Soundbite | Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 17:05:44 GMT</pubDate>
			<itunes:duration>2:56</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/609808c1d51c0442f6298ba0/media.mp3" length="2893129" type="audio/mpeg"/>
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			<acast:episodeId>609808c1d51c0442f6298ba0</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>199-soundbite-best-practices-on-how-brands-can-use-3d-binaur</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>19.9</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1620576440308-789bf11f89cbe9f09254b3cc021c3497.jpeg"/>
			<description><![CDATA[<p>Mathias Johansson: "It's this sense of movement, this spatial aspect that's been forgotten, and you can really do a lot with that. It's a different dimension to your communication of your brand so instead of just thinking about like does it sound right also think about you know the movements."</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mathias Johansson: "It's this sense of movement, this spatial aspect that's been forgotten, and you can really do a lot with that. It's a different dimension to your communication of your brand so instead of just thinking about like does it sound right also think about you know the movements."</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19.8 Soundbite | 3D Sound Use Cases that are Starting to Gain Momentum. | Mathias Johansson, Dirac</title>
			<itunes:title>19.8 Soundbite | 3D Sound Use Cases that are Starting to Gain Momentum. | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 17:00:46 GMT</pubDate>
			<itunes:duration>2:28</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/609808967374c25cd2af3231/media.mp3" length="2421355" type="audio/mpeg"/>
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			<acast:episodeId>609808967374c25cd2af3231</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>198-soundbite-3d-sound-use-cases-that-are-starting-to-gain-m</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCwdHYVJ2VoTjia5Cwrgq772n2NSGQ0Y9KyhIOHSHKpVEvGSczWl6SjwTCLGaW7w9OlrwYOgNLIeNMVOnI3Oa/Rv]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>19.8</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1620576394548-0d9e828bc814754b8ff8a56525e589c2.jpeg"/>
			<description><![CDATA[<p>Mathias Johansson: "Well clearly gaming and movies. That's for sure more. VR and AR not so much yet, but it's coming. Clearly it is coming. It is just a matter of time there's also something that is being pushed right now is 3D music".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mathias Johansson: "Well clearly gaming and movies. That's for sure more. VR and AR not so much yet, but it's coming. Clearly it is coming. It is just a matter of time there's also something that is being pushed right now is 3D music".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19.7 Soundbite | How 3D Binaural Audio and Head Tracking will Transform Virtual Experiences. | Mathias Johansson, Dirac</title>
			<itunes:title>19.7 Soundbite | How 3D Binaural Audio and Head Tracking will Transform Virtual Experiences. | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 16:44:49 GMT</pubDate>
			<itunes:duration>4:31</itunes:duration>
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			<acast:episodeUrl>197-soundbite-how-3d-binaural-audio-and-hack-tracking-will-t</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>19.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1621066707842-1056b29a60ecbe2de522464b290e8c69.jpeg"/>
			<description><![CDATA[<p>Mathias Johansson: "I think that's that's something that can really make a difference. I'm looking for the first kind of virtual concert app or company that really does this well because there's so much potential there. Again you know, envision being you know recording this live concert with a really good artist in a small intimate setting, and you feel that you are at the scene".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mathias Johansson: "I think that's that's something that can really make a difference. I'm looking for the first kind of virtual concert app or company that really does this well because there's so much potential there. Again you know, envision being you know recording this live concert with a really good artist in a small intimate setting, and you feel that you are at the scene".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19.6 Soundbite | How Head Tracking will Forever Change the Way We are Listening to Sound.  | Mathias Johansson, Dirac</title>
			<itunes:title>19.6 Soundbite | How Head Tracking will Forever Change the Way We are Listening to Sound.  | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 16:35:09 GMT</pubDate>
			<itunes:duration>6:35</itunes:duration>
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			<acast:episodeId>609807417374c25cd2af322e</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>196-soundbite-how-head-tracking-will-forever-change-the-way-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>19.6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1620576146270-b3cb14343aacc45f7e87bdc14e2d7cc2.jpeg"/>
			<description><![CDATA[<p>Mathias Johansson: "Apple is using head tracking in their iPhone and AirPods Pro. Then they have these sensors on the ear bugs and also on the screen. Then it does the processing to track your head. It is like you are watching a movie, and you are getting a 3D sound experience".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mathias Johansson: "Apple is using head tracking in their iPhone and AirPods Pro. Then they have these sensors on the ear bugs and also on the screen. Then it does the processing to track your head. It is like you are watching a movie, and you are getting a 3D sound experience".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19.5 Soundbite | What You as an Audience can Expect from a 3D Binaural Sound Experience.  | Mathias Johansson, Dirac</title>
			<itunes:title>19.5 Soundbite | What You as an Audience can Expect from a 3D Binaural Sound Experience.  | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 16:27:17 GMT</pubDate>
			<itunes:duration>8:09</itunes:duration>
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			<acast:episodeId>6098071ffbefcb1997b06ed6</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>195-soundbite-what-you-as-an-audience-can-expect-from-a-3d-b</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>19.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1620575906484-01af750dd2cf52f22dd985012ce1b5f4.jpeg"/>
			<description><![CDATA[<p>Mathias Johansson: "It is about being there at another location. Travelling in space and time somehow. For myself I am a big NBA fan, and that is my dream scenario, as it is really expensive to get courtside tickets to the NBA finals. Why not have through 3D be able to be there virtually?".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mathias Johansson: "It is about being there at another location. Travelling in space and time somehow. For myself I am a big NBA fan, and that is my dream scenario, as it is really expensive to get courtside tickets to the NBA finals. Why not have through 3D be able to be there virtually?".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19.4 Soundbite | What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? | Mathias Johansson, Dirac</title>
			<itunes:title>19.4 Soundbite | What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 16:05:40 GMT</pubDate>
			<itunes:duration>13:20</itunes:duration>
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			<acast:episodeId>60980685fbefcb1997b06ed1</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>194-soundbite-what-is-3d-binaural-audio-and-ambisonics-and-h</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>19.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1620575819723-07283223aa049a75725ee770f94255c3.jpeg"/>
			<description><![CDATA[<p>Mathias Johansson: "The term Binaural Sound comes from the fact that we have two ears, which is very fascinating. We can still pick out locations all around us. We just have to listen to two signals entering our brains. In order to do a binaural recording you can put two microphones to your ears and play back".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mathias Johansson: "The term Binaural Sound comes from the fact that we have two ears, which is very fascinating. We can still pick out locations all around us. We just have to listen to two signals entering our brains. In order to do a binaural recording you can put two microphones to your ears and play back".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19.3 Soundbite | How Dirac is Making Bad Audio Sound Better with Software.  | Mathias Johansson, Dirac</title>
			<itunes:title>19.3 Soundbite | How Dirac is Making Bad Audio Sound Better with Software.  | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 15:34:34 GMT</pubDate>
			<itunes:duration>3:04</itunes:duration>
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			<acast:episodeId>6098010af09c007357a9020e</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>193-soundbite-how-dirac-is-making-bad-audio-sound-better-wit</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>19.3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1620574432902-1742b3a4786a65141eaaef268d751b39.jpeg"/>
			<description><![CDATA[<p>Mathias Johansson: "The first thing we do is that we always measure the speaker or the headphone acoustically, we send out frequency sweeps, so we check all the different frequencies, and then we measure in various microphone positions how this speaker or headphone reproduces the sound, so we get really an acoustical fingerprint".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p><br></p><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mathias Johansson: "The first thing we do is that we always measure the speaker or the headphone acoustically, we send out frequency sweeps, so we check all the different frequencies, and then we measure in various microphone positions how this speaker or headphone reproduces the sound, so we get really an acoustical fingerprint".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p><br></p><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19.2 Soundbite | Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems.  | Mathias Johansson, Dirac</title>
			<itunes:title>19.2 Soundbite | Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems.  | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 15:27:04 GMT</pubDate>
			<itunes:duration>5:44</itunes:duration>
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			<acast:episodeId>6097ff48d5f84779173f8aad</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>191-soundbite-listening-fatigue-the-task-of-a-speaker-and-th</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>19.2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1620573981543-08f651dfd8c88637f7c773da80d2106c.jpeg"/>
			<description><![CDATA[<p>Mathias Johansson: "Speakers are really there for one reason and that's to reproduce as faithful as possible the sound that somebody has created for your ear. The idea is that you just amplify the sound it's like a perfect transparent lens to what the artist and the producer for the music has created or has intended for you and the idea is to bring that to your ear".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mathias Johansson: "Speakers are really there for one reason and that's to reproduce as faithful as possible the sound that somebody has created for your ear. The idea is that you just amplify the sound it's like a perfect transparent lens to what the artist and the producer for the music has created or has intended for you and the idea is to bring that to your ear".</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40)</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19.1 Soundbite | The Story Behind Dirac’s Mission on Changing the World of Sound Listening.  | Mathias Johansson, Dirac</title>
			<itunes:title>19.1 Soundbite | The Story Behind Dirac’s Mission on Changing the World of Sound Listening.  | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 15:21:56 GMT</pubDate>
			<itunes:duration>4:57</itunes:duration>
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			<acast:episodeId>6097fe14f09c007357a90206</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>191-soundbite-the-story-behind-diracs-mission-on-changing-th</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>19.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1620573605955-cc481e77a16ce7df302c18beba9c0de2.jpeg"/>
			<description><![CDATA[<p>Mathias Johansson: "We started playing around with what's called you know inversion filters to remove all this coloration from the speaker and the difference it made in those early experiments was astonishing it was huge it was like night and day, and we were like wow we had to do something with this commercially."</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40) </p><br><p><br></p><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Mathias Johansson: "We started playing around with what's called you know inversion filters to remove all this coloration from the speaker and the difference it made in those early experiments was astonishing it was huge it was like night and day, and we were like wow we had to do something with this commercially."</p><br><p>This episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p>Full Episode 19: VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites</p><p>#1 The Story Behind Dirac’s Mission on Changing the World of Sound Listening. (04:20)</p><p>#2 Listening Fatigue: The Task of a Speaker and the Biggest Challenges with Existing Sound Systems. (09:13)</p><p>#3 How Dirac is Making Bad Audio Sound Better with Software. (14:53)</p><p>#4 What is 3D Binaural Audio and Ambisonics, and How does it Hack Our Brain? (17:54)</p><p>#5 What You as an Audience can Expect from a 3D Binaural Sound Experience. (31:13)</p><p>#6 How Head Tracking will Forever Change the Way We are Listening to Sound. (39:18)</p><p>#7 How 3D Binaural Audio and Hack Tracking will Transform Virtual Experiences. (45:49)</p><p>#8 3D Sound Use Cases that are Starting to Gain Momentum. (50:23)</p><p>#9 Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process. (52:47)</p><p>#10 What does the Future of 3D Binaural Audio Sound Like? (55:40) </p><br><p><br></p><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>19. Full episode | VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience. | Mathias Johansson, Dirac</title>
			<itunes:title>19. Full episode | VR For Our Ears: - Dynamic 3D Binaural Audio. How Dirac is Optimizing the Future Sound Systems to Offer the Ultimate Listening Experience. | Mathias Johansson, Dirac</itunes:title>
			<pubDate>Sun, 09 May 2021 13:50:44 GMT</pubDate>
			<itunes:duration>1:05:06</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/6097e8b4ca6c3643143d0eaa/media.mp3" length="125157405" type="audio/mpeg"/>
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			<link>https://shows.acast.com/the-power-of-audio-science-ai/episodes/19-full-episode-vr-for-our-ears-dynamic-3d-binaural-audio-ho</link>
			<acast:episodeId>6097e8b4ca6c3643143d0eaa</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>19-full-episode-vr-for-our-ears-dynamic-3d-binaural-audio-ho</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCzX5h1a055qAOjrERzO8QSiOLq+VxWa27h+wVw2DNQsuHdTZdAxpxrFp/cqof9IDCcYryMyGwQ30JMYhdF3pVlb]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>19</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1620568090316-2caf60bc4b70a7560a7e3c526e43c248.jpeg"/>
			<description><![CDATA[<p>My guest today is my new friend Mathias Johansson, Chief Product Officer and Co-founder of the Swedish company Dirac. Mathias has a Master of Science and a Ph.D. in Signal Processing from Uppsala University. And, it was at Uppsala University 20 years ago that Dirac was founded by Mathias and fellow PhD's students with the vision to revolutionize the way we hear sound. Sound and signal processing is at the heart of Dirac’s journey.</p><br><p>Today, the company delivers optimized sound for mobiles, VR, AR, auto-motives, residential and commercial environments. Mathias is deeply passionate about building great products and any advanced technology that can lead to a real change makes him tick. His current role is to define and plan new products.</p><p>He and his team are making bad audio sound better with a software technology that can upgrade any sound system without expensive hardware upgrades. They are offering better, cleaner and louder sound to the many people! Dirac is "the sound pioneer" and "the complete supplier of solutions for digital audio signal processing."</p><br><p>In this episode, Mathias and I are discussing VR for Our Ears: Dynamic 3D Binaural Audio - Optimizing future sound systems to offer the ultimate sound experience.</p><p>his episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p><strong>#1</strong>&nbsp;The Story Behind Dirac’s Mission on Changing the World of Sound Listening.&nbsp;(04:20)</p><p><strong>#2</strong>&nbsp;Listening Fatigue:&nbsp;The Task of a Speaker and the Biggest Challenges with Existing Sound Systems.&nbsp;(09:13)</p><p><strong>#3&nbsp;</strong>How Dirac&nbsp;is&nbsp;Making Bad Audio Sound Better with Software.&nbsp;(14:53)</p><p><strong>#4</strong>&nbsp;What is 3D Binaural Audio and Ambisonics, and How&nbsp;does it&nbsp;Hack Our Brain?&nbsp;(17:54)</p><p><strong>#5&nbsp;</strong>What You as an Audience can Expect from a 3D Binaural Sound Experience.&nbsp;(31:13)</p><p><strong>#6&nbsp;</strong>How&nbsp;Head Tracking&nbsp;will Forever Change the Way We&nbsp;are&nbsp;Listening to Sound.&nbsp;(39:18)</p><p><strong>#7&nbsp;</strong>How 3D Binaural Audio and&nbsp;Hack Tracking&nbsp;will Transform Virtual Experiences.&nbsp;(45:49)</p><p><strong>#8</strong>&nbsp;3D Sound Use Cases that&nbsp;are&nbsp;Starting to Gain Momentum.&nbsp;(50:23)</p><p><strong>#9&nbsp;</strong>Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process.&nbsp;(52:47)</p><p><strong>#10</strong>&nbsp;What&nbsp;does&nbsp;the Future of 3D Binaural Audio Sound Like?&nbsp;(55:40)&nbsp;</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my new friend Mathias Johansson, Chief Product Officer and Co-founder of the Swedish company Dirac. Mathias has a Master of Science and a Ph.D. in Signal Processing from Uppsala University. And, it was at Uppsala University 20 years ago that Dirac was founded by Mathias and fellow PhD's students with the vision to revolutionize the way we hear sound. Sound and signal processing is at the heart of Dirac’s journey.</p><br><p>Today, the company delivers optimized sound for mobiles, VR, AR, auto-motives, residential and commercial environments. Mathias is deeply passionate about building great products and any advanced technology that can lead to a real change makes him tick. His current role is to define and plan new products.</p><p>He and his team are making bad audio sound better with a software technology that can upgrade any sound system without expensive hardware upgrades. They are offering better, cleaner and louder sound to the many people! Dirac is "the sound pioneer" and "the complete supplier of solutions for digital audio signal processing."</p><br><p>In this episode, Mathias and I are discussing VR for Our Ears: Dynamic 3D Binaural Audio - Optimizing future sound systems to offer the ultimate sound experience.</p><p>his episode has been binaural recorded, so to experience the 3D Sound Listening Experience, put on your headphones.</p><br><p><strong>#1</strong>&nbsp;The Story Behind Dirac’s Mission on Changing the World of Sound Listening.&nbsp;(04:20)</p><p><strong>#2</strong>&nbsp;Listening Fatigue:&nbsp;The Task of a Speaker and the Biggest Challenges with Existing Sound Systems.&nbsp;(09:13)</p><p><strong>#3&nbsp;</strong>How Dirac&nbsp;is&nbsp;Making Bad Audio Sound Better with Software.&nbsp;(14:53)</p><p><strong>#4</strong>&nbsp;What is 3D Binaural Audio and Ambisonics, and How&nbsp;does it&nbsp;Hack Our Brain?&nbsp;(17:54)</p><p><strong>#5&nbsp;</strong>What You as an Audience can Expect from a 3D Binaural Sound Experience.&nbsp;(31:13)</p><p><strong>#6&nbsp;</strong>How&nbsp;Head Tracking&nbsp;will Forever Change the Way We&nbsp;are&nbsp;Listening to Sound.&nbsp;(39:18)</p><p><strong>#7&nbsp;</strong>How 3D Binaural Audio and&nbsp;Hack Tracking&nbsp;will Transform Virtual Experiences.&nbsp;(45:49)</p><p><strong>#8</strong>&nbsp;3D Sound Use Cases that&nbsp;are&nbsp;Starting to Gain Momentum.&nbsp;(50:23)</p><p><strong>#9&nbsp;</strong>Best Practices on How Brands can Use 3D Binaural Sound in their Audio Design Process.&nbsp;(52:47)</p><p><strong>#10</strong>&nbsp;What&nbsp;does&nbsp;the Future of 3D Binaural Audio Sound Like?&nbsp;(55:40)&nbsp;</p><br><p>#3dsound #binauralsound #dirac #signalprocessing #audio #virtual experiences #soundlistening</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>18.7 Soundbite | Film Scoring Tips and Tricks. | Joel Douek, Award-Winning Composer   </title>
			<itunes:title>18.7 Soundbite | Film Scoring Tips and Tricks. | Joel Douek, Award-Winning Composer   </itunes:title>
			<pubDate>Sat, 01 May 2021 14:51:29 GMT</pubDate>
			<itunes:duration>4:33</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/608d6af1c486f60175f3c09f/media.mp3" length="3719691" type="audio/mpeg"/>
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			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/the-power-of-audio-science-ai/episodes/188-soundbite-film-scoring-tips-and-tricks-joel-douek-award-</link>
			<acast:episodeId>608d6af1c486f60175f3c09f</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>188-soundbite-film-scoring-tips-and-tricks-joel-douek-award-</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCx6HFZY7xpAcWSAN4NmbEsP/fDUhOSrzw0ka6eoo/7gBnfRIHYO60siz2cPZZhLwqrNRbLzXRMEQkttPkaK2Y4G]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>18.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1619880030989-23f399070e4e5eaed6aec79b5aedc412.jpeg"/>
			<description><![CDATA[<p>Joel Douek: "If you are scoring a picture there is likely to be dialogues. So the most important thing is in your choice of instrumentation and your choice of palette, you want to stay away from instruments that will be competing with the dialogue. "</p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Joel Douek: "If you are scoring a picture there is likely to be dialogues. So the most important thing is in your choice of instrumentation and your choice of palette, you want to stay away from instruments that will be competing with the dialogue. "</p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>18.6 Soundbite | Music Branding: The Fastest Direct Pathway into the Human Emotion. | Joel Douek, Award-Winning Composer   </title>
			<itunes:title>18.6 Soundbite | Music Branding: The Fastest Direct Pathway into the Human Emotion. | Joel Douek, Award-Winning Composer   </itunes:title>
			<pubDate>Sat, 01 May 2021 14:17:56 GMT</pubDate>
			<itunes:duration>4:58</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/608d631492d6e972787e1d35/media.mp3" length="3932296" type="audio/mpeg"/>
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			<link>https://shows.acast.com/the-power-of-audio-science-ai/episodes/186-soundbite-behind-the-composition-imax-brand-anthem-joel-</link>
			<acast:episodeId>608d631492d6e972787e1d35</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>186-soundbite-behind-the-composition-imax-brand-anthem-joel-</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCwjf0Zo2AGXcCzMUskKCKW3U2g6IIzzVnYZaRGhjojpd91GSuaQTF50xhKsHSB/smpplBG26psZRpwep4O1GIOR]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>18.6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1619878644339-28197c5e3404ba57f47a2abbc7f00958.jpeg"/>
			<description><![CDATA[<p>Joel Douek: "Advertisers and Brands, what they are always looking for is a shortcut into the consumers and yet the missed that sound and music is the tool for exactly that."&nbsp;</p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Joel Douek: "Advertisers and Brands, what they are always looking for is a shortcut into the consumers and yet the missed that sound and music is the tool for exactly that."&nbsp;</p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>18.5 Soundbite | The History and Power of Sound Design in the Film Industry. | Joel Douek, Award-Winning Composer   </title>
			<itunes:title>18.5 Soundbite | The History and Power of Sound Design in the Film Industry. | Joel Douek, Award-Winning Composer   </itunes:title>
			<pubDate>Sat, 01 May 2021 14:08:00 GMT</pubDate>
			<itunes:duration>14:53</itunes:duration>
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			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/the-power-of-audio-science-ai/episodes/185-soundbite-the-history-and-power-of-sound-design-in-the-f</link>
			<acast:episodeId>608d60c0fc9d6e4b04b885dd</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>185-soundbite-the-history-and-power-of-sound-design-in-the-f</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCybyVG/2vUOJZlMv+rg5K3RKmyd1xoA785DsVjHZTV9Ztln+1GAMrv+BjqjuvyJxGycBhih8RqvMHaKXnQRPlWK]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>18.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1619878042854-e39c0ac477a32c24156aa82ec3159fd6.jpeg"/>
			<description><![CDATA[<p>Joel Douek: "The origin of film was to answer a bet between two people to see if at any point in time of a horses gallop all four hooves were off the ground. The only way they could test this was to take sections of photographs to be able to look at it. "</p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Joel Douek: "The origin of film was to answer a bet between two people to see if at any point in time of a horses gallop all four hooves were off the ground. The only way they could test this was to take sections of photographs to be able to look at it. "</p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[18.4 Soundbite | Making Music: Joel Douek's Composing Process. | Joel Douek, Award-Winning Composer   ]]></title>
			<itunes:title><![CDATA[18.4 Soundbite | Making Music: Joel Douek's Composing Process. | Joel Douek, Award-Winning Composer   ]]></itunes:title>
			<pubDate>Sat, 01 May 2021 13:55:47 GMT</pubDate>
			<itunes:duration>13:26</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/608d5de3671d6f6296deef8f/media.mp3" length="10572072" type="audio/mpeg"/>
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			<link>https://shows.acast.com/the-power-of-audio-science-ai/episodes/183-soundbite-making-music-joel-doueks-composing-process-joe</link>
			<acast:episodeId>608d5de3671d6f6296deef8f</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>183-soundbite-making-music-joel-doueks-composing-process-joe</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCy/0XR7q7Sm07Myv/aKgVU3ed02+3zdfkNPvUFJ/npsWmn5YZx7/KI088qr6/iXmBtjg5zFMnTFZya+pjceLgjY]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>18.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1619877315381-95d6d01a9041220ca0374ffc1c628d30.jpeg"/>
			<description><![CDATA[<p>Joel Douek: "Lot of the time when I  am doing TV Sport Network melody, I struggled with that because it does not come with any background, sense or context. I found it that I need to create the context first"</p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Joel Douek: "Lot of the time when I  am doing TV Sport Network melody, I struggled with that because it does not come with any background, sense or context. I found it that I need to create the context first"</p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>18.3 Soundbite | Our Subconscious Emotional Experience of Music from Birth to Death. | Joel Douek, Award-Winning Composer   </title>
			<itunes:title>18.3 Soundbite | Our Subconscious Emotional Experience of Music from Birth to Death. | Joel Douek, Award-Winning Composer   </itunes:title>
			<pubDate>Sat, 01 May 2021 13:28:56 GMT</pubDate>
			<itunes:duration>4:24</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/608d5798671d6f6296deef85/media.mp3" length="3502353" type="audio/mpeg"/>
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			<link>https://shows.acast.com/the-power-of-audio-science-ai/episodes/183-soundbite-our-subconscious-emotional-experience-of-music</link>
			<acast:episodeId>608d5798671d6f6296deef85</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>183-soundbite-our-subconscious-emotional-experience-of-music</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCxn1j23JNecmeYxq9vQtEG+GdS1f1B5DND7JbL6E1XYpXBEBrzh2Ubj+vTMSVngLMAkR6t4eJJE98iObQVGDd/s]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>18.3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1619875522290-b2b37f58bc798a7525e8707e773d06bf.jpeg"/>
			<description><![CDATA[<p>Joel Douek: "Majority of people play music when they wake up to get motivated, maybe they play music in the shower etc. We are musical beings. Early research suggests that early human language was musical in nature."</p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Joel Douek: "Majority of people play music when they wake up to get motivated, maybe they play music in the shower etc. We are musical beings. Early research suggests that early human language was musical in nature."</p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>18.2 Soundbite | Joel Douek’s Musical Talent and the Inspiration Behind his Music | Joel Douek, Award-Winning Composer   </title>
			<itunes:title>18.2 Soundbite | Joel Douek’s Musical Talent and the Inspiration Behind his Music | Joel Douek, Award-Winning Composer   </itunes:title>
			<pubDate>Sat, 01 May 2021 13:15:43 GMT</pubDate>
			<itunes:duration>8:27</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/608d547feeedcd7bea7e67ac/media.mp3" length="6702016" type="audio/mpeg"/>
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			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/the-power-of-audio-science-ai/episodes/182-soundbite-joel-doueks-musical-talent-and-the-inspiration</link>
			<acast:episodeId>608d547feeedcd7bea7e67ac</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>182-soundbite-joel-doueks-musical-talent-and-the-inspiration</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCz5rV25UXBqYi15fdgFXjtYH7e5PtaZphC2YbX00wiCN0zCCpEINJUCdgWhC1eD8n9OHi9vm/o7jSNfNvil8RCv]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>18.2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1619874908961-44f79e9acb615054e2fc6714e5a08ac9.jpeg"/>
			<description><![CDATA[<p>Joel Douek: "I can actually remember to when I was really young. My parents were not musical, but they were active music listeners. For my sixth or seventh birthday, I had an older cousin, and he gave me a double album of the Greatest of Jazz." </p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Joel Douek: "I can actually remember to when I was really young. My parents were not musical, but they were active music listeners. For my sixth or seventh birthday, I had an older cousin, and he gave me a double album of the Greatest of Jazz." </p><br><p>In this full episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>18.1 Soundbite | Joel Douek Expresses his Lockdown Experience through Music. | Joel Douek, Award-Winning Composer   </title>
			<itunes:title>18.1 Soundbite | Joel Douek Expresses his Lockdown Experience through Music. | Joel Douek, Award-Winning Composer   </itunes:title>
			<pubDate>Sat, 01 May 2021 13:14:38 GMT</pubDate>
			<itunes:duration>8:41</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/608d543e03211774918b4b88/media.mp3" length="6814333" type="audio/mpeg"/>
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			<link>https://shows.acast.com/the-power-of-audio-science-ai/episodes/181-soundbite-joel-douek-expresses-his-lockdown-experience-t</link>
			<acast:episodeId>608d543e03211774918b4b88</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>181-soundbite-joel-douek-expresses-his-lockdown-experience-t</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCxDae84eqy8ig3qOSAhnmmfmqDL3pYfKzCqPHUgw4A43g0bIvTswW0BbgOnvD0OJo4MsVOWfVF6kjGFdvNLRhlk]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>18.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1619874793373-2fb2c9362d69ec05f78a82ba5e4e1067.jpeg"/>
			<description><![CDATA[<p>Joel Douek: "Like for most people it has been a rollercoaster. I had to extreme quarantine myself for the entire year. Birds flying high, you know how I feel. Sun in the sky, you know how I feel.Breeze driftin' on by, you know how I feel...</p><br><p>Full Episode 18: A Composer’s Perspective: Joel Douek. The Art Of Bringing A Scene To Life Through Music.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Joel Douek: "Like for most people it has been a rollercoaster. I had to extreme quarantine myself for the entire year. Birds flying high, you know how I feel. Sun in the sky, you know how I feel.Breeze driftin' on by, you know how I feel...</p><br><p>Full Episode 18: A Composer’s Perspective: Joel Douek. The Art Of Bringing A Scene To Life Through Music.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer </p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[18. Full episode | A Composer's Perspective: Joel Douek. The Art of Bringing a Scene to Life through Music. | Joel Douek, Award-Winning Composer  ]]></title>
			<itunes:title><![CDATA[18. Full episode | A Composer's Perspective: Joel Douek. The Art of Bringing a Scene to Life through Music. | Joel Douek, Award-Winning Composer  ]]></itunes:title>
			<pubDate>Sat, 01 May 2021 08:32:48 GMT</pubDate>
			<itunes:duration>1:01:04</itunes:duration>
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			<acast:episodeId>608d1230c486f60175f3c060</acast:episodeId>
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			<acast:episodeUrl>18-full-episode-a-composers-perspective-joel-douek-the-art-o</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>18</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1619857775235-362233228e4b7e889d9c8c6efe14106d.jpeg"/>
			<description><![CDATA[<p>My guest today is my new friend Joel Douek. We were introduced to each other through our common friend Kevin Perlmutter. They got to know each other at Man Made Music, the top US Sonic Branding studio, where Joel is the Creative Director &amp; Chief Scientist. Born in London, England, now living in Los Angeles, Joel draws heavily on his background in music and neuroscience to guide &amp; innovate the use of sound to bring meaning, realism and emotions in audiovisual. His talent has made him an award-winning composer, sound designer and instrumentalist whose music has underscored many films, television productions and documentaries. Millions recognize his music, features such as the BAFTA-winning film 'Flying Monsters 3D' the Everest adventure: "The Wildest Dream", and dark thrillers such as "Manhattan Night", and “The Tall Man.”</p><br><p>Joel is also the co-founder of EccoVR bringing many VR &amp; AR experiences to life through the power of music. Plus he sits on the Board of Directors of “The Society of Composers &amp; Lyricists” making sure that artists and musicians are fairly paid.</p><br><p>In this episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my new friend Joel Douek. We were introduced to each other through our common friend Kevin Perlmutter. They got to know each other at Man Made Music, the top US Sonic Branding studio, where Joel is the Creative Director &amp; Chief Scientist. Born in London, England, now living in Los Angeles, Joel draws heavily on his background in music and neuroscience to guide &amp; innovate the use of sound to bring meaning, realism and emotions in audiovisual. His talent has made him an award-winning composer, sound designer and instrumentalist whose music has underscored many films, television productions and documentaries. Millions recognize his music, features such as the BAFTA-winning film 'Flying Monsters 3D' the Everest adventure: "The Wildest Dream", and dark thrillers such as "Manhattan Night", and “The Tall Man.”</p><br><p>Joel is also the co-founder of EccoVR bringing many VR &amp; AR experiences to life through the power of music. Plus he sits on the Board of Directors of “The Society of Composers &amp; Lyricists” making sure that artists and musicians are fairly paid.</p><br><p>In this episode, Joel and I discuss the ins and outs of music and emotion—the perspective and magical ability of a composer to subconsciously bringing a scene to life through music.</p><br><p>Soundbites:</p><p>#1&nbsp;Joel Douek Expresses his Lockdown Experience through Music. (02:17)</p><p>#2 Joel Douek’s Musical Talent and the Inspiration Behind his Music. (10:58)</p><p>#3 Our Subconscious Emotional Experience of Music from Birth to Death. (19:20)</p><p>#4&nbsp;Making Music: Joel Douek's Composing Process. (23:28)</p><p>#5 The History and Power of Sound Design in the Film Industry. (36:59)</p><p>#6&nbsp;Music Branding: The Fastest Direct Pathway into the Human Emotion. (51:47)</p><p>#7 Film Scoring Tips and Tricks. (56:37)</p><br><p>#FilmScoring #JoelDoeuk #Filmmusic #MusicandEmotion #SoundDesign #Composer</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>17.14 Soundbite | Music for Good: Using Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.14 Soundbite | Music for Good: Using Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Thu, 15 Apr 2021 09:09:20 GMT</pubDate>
			<itunes:duration>5:40</itunes:duration>
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			<acast:episodeId>607802c033692e3989919239</acast:episodeId>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.14</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1618477716788-1bf18d1deee573814d013c7d3988267e.jpeg"/>
			<description><![CDATA[<p>Dr. Charles Spence: "Can we nudge people by playing a style of music for example the sound of the sea and the waves to make the choose fish instead of meat?".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: Using Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "Can we nudge people by playing a style of music for example the sound of the sea and the waves to make the choose fish instead of meat?".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: Using Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title><![CDATA[17.13 Soundbite | Dr. Charles Spence's Best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. | Dr. Charles Spence, Oxford University]]></title>
			<itunes:title><![CDATA[17.13 Soundbite | Dr. Charles Spence's Best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. | Dr. Charles Spence, Oxford University]]></itunes:title>
			<pubDate>Thu, 15 Apr 2021 09:08:10 GMT</pubDate>
			<itunes:duration>4:05</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.13</itunes:episode>
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			<description><![CDATA[<p>Dr. Charles Spence: "How do I deliver an experience and not just a product? What are the sound experiences? Sound is the easy sense to change, that can be switched on and off to have a strong an emotional impact".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "How do I deliver an experience and not just a product? What are the sound experiences? Sound is the easy sense to change, that can be switched on and off to have a strong an emotional impact".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>17.12 Soundbite | The Sound (And Taste) Of Music: Music-Taste pairing of Coffee, Wine, Bear and Honey. | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.12 Soundbite | The Sound (And Taste) Of Music: Music-Taste pairing of Coffee, Wine, Bear and Honey. | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:56:04 GMT</pubDate>
			<itunes:duration>9:13</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.12</itunes:episode>
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			<description><![CDATA[<p>Dr. Charles Spence: "I think we'll have potentially millions of people drinking their coffee while listening to music thinking whether it's a good match and if it does it change the taste or not".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "I think we'll have potentially millions of people drinking their coffee while listening to music thinking whether it's a good match and if it does it change the taste or not".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>17.11 Soundbite | What Happens to Your Brain When You Eat and Listen to Music? | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.11 Soundbite | What Happens to Your Brain When You Eat and Listen to Music? | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:50:49 GMT</pubDate>
			<itunes:duration>5:27</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.11</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1618397421866-446f96f821e4c75fa65f32b2d6887051.jpeg"/>
			<description><![CDATA[<p>Dr. Charles Spence: "The mission statements of places like Planet Hollywood and Hard Rock Café is to play loud and fast music because it will lead to a 30 % increase sales".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "The mission statements of places like Planet Hollywood and Hard Rock Café is to play loud and fast music because it will lead to a 30 % increase sales".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>17.10 Soundbite | How to Make Bland Airplane Food Appetizing? Umami! | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.10 Soundbite | How to Make Bland Airplane Food Appetizing? Umami! | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:40:26 GMT</pubDate>
			<itunes:duration>4:21</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.1</itunes:episode>
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			<description><![CDATA[<p>Dr. Charles Spence: "Part of the problem in the noise and probably about lowered cabin air pressure and the dry air. These three things together cause the suppression of taste and flavor in what we eat and drink".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "Part of the problem in the noise and probably about lowered cabin air pressure and the dry air. These three things together cause the suppression of taste and flavor in what we eat and drink".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>17.9 Soundbite | The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.9 Soundbite | The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:25:51 GMT</pubDate>
			<itunes:duration>4:34</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.9</itunes:episode>
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			<description><![CDATA[<p>Dr. Charles Spence: "I think flavor is probably one of the most multi-sensory experiences because we see food in color, but we hear the crunch, the crackle, the crispy etc. clearly. The taste on the&nbsp;tongue, the smell, the aroma, not to mention the pain and of chili."</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "I think flavor is probably one of the most multi-sensory experiences because we see food in color, but we hear the crunch, the crackle, the crispy etc. clearly. The taste on the&nbsp;tongue, the smell, the aroma, not to mention the pain and of chili."</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>17.8 Soundbite | Kitchen Theory: How chef Jozef Youssef,  Dr. Charles Spence and Steve Keller Push the Boundaries of Gastronomy. | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.8 Soundbite | Kitchen Theory: How chef Jozef Youssef,  Dr. Charles Spence and Steve Keller Push the Boundaries of Gastronomy. | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:19:30 GMT</pubDate>
			<itunes:duration>7:34</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.8</itunes:episode>
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			<description><![CDATA[<p>Dr. Charles Spence: "The question of which sounds to present is one that the chef can't really address. I can't certainly do it,&nbsp;and that's where Steve Keller cames in.&nbsp;I met him at an audio branding conference".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "The question of which sounds to present is one that the chef can't really address. I can't certainly do it,&nbsp;and that's where Steve Keller cames in.&nbsp;I met him at an audio branding conference".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[17.7 Soundbite | Is there Such a thing as a Perfect Meal? The Multisensory Science of Food & Dining. | Dr. Charles Spence, Oxford University]]></title>
			<itunes:title><![CDATA[17.7 Soundbite | Is there Such a thing as a Perfect Meal? The Multisensory Science of Food & Dining. | Dr. Charles Spence, Oxford University]]></itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:17:37 GMT</pubDate>
			<itunes:duration>5:17</itunes:duration>
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			<acast:episodeUrl>177-soundbite-is-there-such-a-thing-as-a-perfect-meal-the-mu</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.7</itunes:episode>
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			<description><![CDATA[<p>Dr. Charles Spence: "People's expectations are different which is part of the perfect meal. I think you know what you expect to happen or don't expect to happen, and for me was le Chateau Bryant in&nbsp;Paris probably a decade ago".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "People's expectations are different which is part of the perfect meal. I think you know what you expect to happen or don't expect to happen, and for me was le Chateau Bryant in&nbsp;Paris probably a decade ago".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>17.6 Soundbite | Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.6 Soundbite | Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:16:16 GMT</pubDate>
			<itunes:duration>2:06</itunes:duration>
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			<acast:episodeId>6076c0b82268eb2ffa1555c0</acast:episodeId>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1618395347377-191da1ca89ff6e93a14759de649ddfb1.jpeg"/>
			<description><![CDATA[<p>Dr. Charles Spence: "The danger is that you then create some sort of experience that the consumer can't read or interpret properly because the senses are telling incongruent messages".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "The danger is that you then create some sort of experience that the consumer can't read or interpret properly because the senses are telling incongruent messages".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>17.5 Soundbite | Superadditive: When Senses Work Together to Enhance the Experiences. | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.5 Soundbite | Superadditive: When Senses Work Together to Enhance the Experiences. | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:11:11 GMT</pubDate>
			<itunes:duration>2:38</itunes:duration>
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			<acast:episodeUrl>175-soundbite-superadditive-when-senses-work-together-to-enh</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1618395037906-1f0bace1fa81ce5af5cf89be65e769a9.jpeg"/>
			<description><![CDATA[<p>Dr. Charles Spence: "He was a child of the second world war when there wasn't much food going around, and he used to say kids at the time were told, when you get some chewing gum and if it loses its flavor take it out and just roll it in some icing sugar and then put it back in your mouth and suddenly the mint flavor has returned".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "He was a child of the second world war when there wasn't much food going around, and he used to say kids at the time were told, when you get some chewing gum and if it loses its flavor take it out and just roll it in some icing sugar and then put it back in your mouth and suddenly the mint flavor has returned".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>17.4 Soundbite | Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.4 Soundbite | Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:10:10 GMT</pubDate>
			<itunes:duration>5:49</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.4</itunes:episode>
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			<description><![CDATA[<p>Dr. Charles Spence: "Sensory dominance is just the idea that our brain sometimes uses one sense to dominate the total experience. The multi-sensory experience for example when you're at the cinema or when you are listening to the ventriloquist's dummy the voice is coming from one location the lips are seen moving somewhere else on the screen".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "Sensory dominance is just the idea that our brain sometimes uses one sense to dominate the total experience. The multi-sensory experience for example when you're at the cinema or when you are listening to the ventriloquist's dummy the voice is coming from one location the lips are seen moving somewhere else on the screen".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>17.3 Soundbite | How Marketers can Measure the Emotional Experience of Food and Drinks.  | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.3 Soundbite | How Marketers can Measure the Emotional Experience of Food and Drinks.  | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:08:58 GMT</pubDate>
			<itunes:duration>6:18</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1618394876431-f53d5b8b579ee3ccb8e162e09ee4ee33.jpeg"/>
			<description><![CDATA[<p>Dr. Charles Spence: "If we go back 10 years most of the experiments we did were done in the laboratory. We would invite some number of participants in and then ask them questions and as the years gone by that sort of shifted increasingly to online".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "If we go back 10 years most of the experiments we did were done in the laboratory. We would invite some number of participants in and then ask them questions and as the years gone by that sort of shifted increasingly to online".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>17.2 Soundbite | Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.2 Soundbite | Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 10:07:14 GMT</pubDate>
			<itunes:duration>5:24</itunes:duration>
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			<acast:episodeUrl>172-soundbite-sensploration-when-sensory-marketing-meets-neu</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.2</itunes:episode>
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			<description><![CDATA[<p>Dr. Charles Spence: "Intuitive marketeers have been doing this for decades, creating multi-sensory experiences in store to make you buy more or drink more or shop longer":</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Steve Keller and Dr. Charles Spence Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence’s Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "Intuitive marketeers have been doing this for decades, creating multi-sensory experiences in store to make you buy more or drink more or shop longer":</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Steve Keller and Dr. Charles Spence Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence’s Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>17.1 Soundbite | How a Broken TV got Dr. Charles Spence into Experimental Psychology. | Dr. Charles Spence, Oxford University</title>
			<itunes:title>17.1 Soundbite | How a Broken TV got Dr. Charles Spence into Experimental Psychology. | Dr. Charles Spence, Oxford University</itunes:title>
			<pubDate>Wed, 14 Apr 2021 08:53:01 GMT</pubDate>
			<itunes:duration>3:32</itunes:duration>
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			<acast:episodeId>6076ad6d18b4287157214edf</acast:episodeId>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>17.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1618390268549-d06c999c9e6777331f7e109d9fee6c19.jpeg"/>
			<description><![CDATA[<p>Dr. Charles Spence: "My first experiments in psychology was to break apart TVs and to move around the sounds to see what happened".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Charles Spence: "My first experiments in psychology was to break apart TVs and to move around the sounds to see what happened".</p><br><p>Full Episode 17: Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56) </p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14) </p><p>#4  Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11) </p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Dr. Charles Spence, and Steve Keller Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)</p><p>#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)</p><p>#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:15)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>17. Full Episode | Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink. | Dr. Charles Spence, Oxford University </title>
			<itunes:title>17. Full Episode | Sonic Seasoning: Eating with Your Ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink. | Dr. Charles Spence, Oxford University </itunes:title>
			<pubDate>Wed, 14 Apr 2021 07:39:16 GMT</pubDate>
			<itunes:duration>1:14:57</itunes:duration>
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			<acast:episodeId>60769bf4f87efe0c5be4669f</acast:episodeId>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>17</itunes:episode>
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			<description><![CDATA[<p>My guest today is the one and only Dr. Charles Spence, professor of experimental psychology and Head of the Crossmodal Research Laboratory at the Department of Experimental Psychology at Oxford University. He is a Gastrophysicists working at the interface between chefs, food companies, and technology.</p><br><p>Charles is passionate about how people perceive the world around them. In particular, how our brains manage to process the information from each of our different senses to form the extraordinarily rich multisensory experiences that fill our daily lives. His research focuses on how a better understanding of the human mind will lead to the better design of multisensory foods, products, interfaces, and environments in the future.</p><br><p>Charles has published more than 500 articles in top scientific journals and has been awarded many prestige psychology prizes. In this episode,</p><br><p>Dr. Charles Spence and I discuss the ins and outs of Sonic seasoning: When Food, Sound &amp; Neuroscience intertwine to create the perfect food and drink experience.</p><br><p><br></p><p>Full Episode 17: Sonic seasoning: Eating with your ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56)</p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14)</p><p>#4 Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:28)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11)</p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Steve Keller, and Dr. Charles Spence Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:35)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (45:20)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:35)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear, and Honey. (54:56)</p><p>#13 Dr. Charles Spence's best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:04:18)</p><p>#14 Music for Good: How to use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:08:17)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:51)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is the one and only Dr. Charles Spence, professor of experimental psychology and Head of the Crossmodal Research Laboratory at the Department of Experimental Psychology at Oxford University. He is a Gastrophysicists working at the interface between chefs, food companies, and technology.</p><br><p>Charles is passionate about how people perceive the world around them. In particular, how our brains manage to process the information from each of our different senses to form the extraordinarily rich multisensory experiences that fill our daily lives. His research focuses on how a better understanding of the human mind will lead to the better design of multisensory foods, products, interfaces, and environments in the future.</p><br><p>Charles has published more than 500 articles in top scientific journals and has been awarded many prestige psychology prizes. In this episode,</p><br><p>Dr. Charles Spence and I discuss the ins and outs of Sonic seasoning: When Food, Sound &amp; Neuroscience intertwine to create the perfect food and drink experience.</p><br><p><br></p><p>Full Episode 17: Sonic seasoning: Eating with your ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)</p><p>#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56)</p><p>#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14)</p><p>#4 Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:28)</p><p>#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11)</p><p>#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)</p><p>#7 Is there Such a thing as a Perfect Meal? (27:49)</p><p>#8 Kitchen Theory: How chef Jozef Youssef, Steve Keller, and Dr. Charles Spence Push the Boundaries of Gastronomy (33:03)</p><p>#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:35)</p><p>#10 How to Make Bland Airplane Food Appetizing? Umami! (45:20)</p><p>#11 What Happens to Your Brain When You Eat and Listen to Music (49:35)</p><p>#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear, and Honey. (54:56)</p><p>#13 Dr. Charles Spence's best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:04:18)</p><p>#14 Music for Good: How to use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:08:17)</p><p>#15 Dr. Charles Spence Reminisces his Best Gastronomic Experiences. (1:13:51)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Dr. Charles Spence</p><p>Head of the Crossmodal Research Laboratory at the</p><p>Department of Experimental Psychology at Oxford University.</p><p>www.psy.ox.ac.uk</p><br><p>#Sonic Seasoning&nbsp;#charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>16.7 Soundbite | Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections.   | Geoffrey Stern, Voice Express</title>
			<itunes:title>16.7 Soundbite | Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections.   | Geoffrey Stern, Voice Express</itunes:title>
			<pubDate>Tue, 30 Mar 2021 17:48:15 GMT</pubDate>
			<itunes:duration>7:05</itunes:duration>
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			<acast:episodeId>6063645f4f277b380ab175b4</acast:episodeId>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>16.7</itunes:episode>
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			<description><![CDATA[<p>Geoffrey Stern: "The first thing is to keep it simple in terms of the interface and in terms of the messaging for the brand itself".</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Geoffrey Stern: "The first thing is to keep it simple in terms of the interface and in terms of the messaging for the brand itself".</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>16.6 Soundbite | How to Use Voice in the Proper Manner in the New Now.  | Geoffrey Stern, Voice Express</title>
			<itunes:title>16.6 Soundbite | How to Use Voice in the Proper Manner in the New Now.  | Geoffrey Stern, Voice Express</itunes:title>
			<pubDate>Tue, 30 Mar 2021 17:45:20 GMT</pubDate>
			<itunes:duration>9:12</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>16.6</itunes:episode>
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			<description><![CDATA[<p>Geoffrey Stern: "As a result of the Covid-19 we have being playing with having our product on Amazon to see what all the talk was about".</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Geoffrey Stern: "As a result of the Covid-19 we have being playing with having our product on Amazon to see what all the talk was about".</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>16.5 Soundbite | Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty.  | Geoffrey Stern, Voice Express</title>
			<itunes:title>16.5 Soundbite | Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty.  | Geoffrey Stern, Voice Express</itunes:title>
			<pubDate>Tue, 30 Mar 2021 17:19:57 GMT</pubDate>
			<itunes:duration>14:29</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>16.5</itunes:episode>
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			<description><![CDATA[<p>Geoffrey Stern: "You don't want something that takes shelf space from products. We can start a conversation commerce where you can engage and get answers to the most frequently asked questions". </p><br><p>Full episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Geoffrey Stern: "You don't want something that takes shelf space from products. We can start a conversation commerce where you can engage and get answers to the most frequently asked questions". </p><br><p>Full episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>16.4 Soundbite | The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter.  | Geoffrey Stern, Voice Express</title>
			<itunes:title>16.4 Soundbite | The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter.  | Geoffrey Stern, Voice Express</itunes:title>
			<pubDate>Tue, 30 Mar 2021 16:53:36 GMT</pubDate>
			<itunes:duration>6:03</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>16.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617122857842-4061515ae9adc0ba49d7e5b457f97572.jpeg"/>
			<description><![CDATA[<p>Geoffrey Stern: "We Help Consumers and Brands to Communicate in the Most Direct Matter".</p><br><p>Full Episode 16: Voice Marketing: How Brands can use Interactive Print Media to Build a Positive Emotional Connection that Increase Desire, Loyalty and Engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Geoffrey Stern: "We Help Consumers and Brands to Communicate in the Most Direct Matter".</p><br><p>Full Episode 16: Voice Marketing: How Brands can use Interactive Print Media to Build a Positive Emotional Connection that Increase Desire, Loyalty and Engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>16.3 Soundbite | The Power of Voice: the Emotional Primal Trigger. | Geoffrey Stern, Voice Express</title>
			<itunes:title>16.3 Soundbite | The Power of Voice: the Emotional Primal Trigger. | Geoffrey Stern, Voice Express</itunes:title>
			<pubDate>Tue, 30 Mar 2021 16:44:33 GMT</pubDate>
			<itunes:duration>3:29</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>16.3</itunes:episode>
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			<description><![CDATA[<p>Geoffrey Stern: "From the time that we are a baby, the first interaction with the world is through sound and voice. It is an amazing primal trigger".</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Geoffrey Stern: "From the time that we are a baby, the first interaction with the world is through sound and voice. It is an amazing primal trigger".</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>16.2 Soundbite | 50 Million+ Voice Messages Recorded at Build-A-Bear. | Geoffrey Stern, Voice Express</title>
			<itunes:title>16.2 Soundbite | 50 Million+ Voice Messages Recorded at Build-A-Bear. | Geoffrey Stern, Voice Express</itunes:title>
			<pubDate>Tue, 30 Mar 2021 16:34:41 GMT</pubDate>
			<itunes:duration>6:05</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>16.2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617121637977-9e77365fc521fd18f8ec94fda67c4c40.jpeg"/>
			<description><![CDATA[<p>Geoffrey Stern: "They designed the products, so you really couldn't easily change the batteries because it was sewn into the plush, but I would get the cases where the message was just too valuable and if the batteries died you had to replace".</p><br><p>"Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Geoffrey Stern: "They designed the products, so you really couldn't easily change the batteries because it was sewn into the plush, but I would get the cases where the message was just too valuable and if the batteries died you had to replace".</p><br><p>"Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>16.1 Soundbite | The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? | Geoffrey Stern, Voice Express</title>
			<itunes:title>16.1 Soundbite | The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? | Geoffrey Stern, Voice Express</itunes:title>
			<pubDate>Tue, 30 Mar 2021 16:21:14 GMT</pubDate>
			<itunes:duration>5:18</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>16.1</itunes:episode>
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			<description><![CDATA[<p>Geoffrey Stern: "Would it not be cool if you could go into a flower shop and record a message on a cassette to ship it with the flower".</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Geoffrey Stern: "Would it not be cool if you could go into a flower shop and record a message on a cassette to ship it with the flower".</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35)</p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14)</p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10)</p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33)</p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32)</p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00)</p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>16. Full Episode | Voice Marketing: How Brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement. | Geoffrey Stern, Voice Express</title>
			<itunes:title>16. Full Episode | Voice Marketing: How Brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement. | Geoffrey Stern, Voice Express</itunes:title>
			<pubDate>Tue, 30 Mar 2021 13:06:07 GMT</pubDate>
			<itunes:duration>51:14</itunes:duration>
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			<itunes:episode>16</itunes:episode>
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			<description><![CDATA[<p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old. </p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35) </p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14) </p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10) </p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33) </p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32) </p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00) </p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce.</p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>My guest today is my new friend Geoffrey Stern, the founder of Voice Express – an early pioneer of using Voice of Things and on-demand media to drive commerce. Today, 26 years later with multiple patents in his toolbox, Geoffrey’s products have been used around the world in voice enabled toys, sentiment expression, photo imaging, direct mail, packaging, and Point-of-Sale, to name a few. The company is most known for being the exclusive provider of Build-A-Bear Workshop, where they have shipped over 50 million electronic sound devices enabling consumers to express their emotions and put a smile on the face of young and old. </p><br><p>Episode 16: Voice Marketing: How brands can use Interactive Print Media to build a positive emotional connection that increase desire, loyalty and engagement.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play)</p><br><p>Soundbites:</p><p>#1 The Story behind Voice Express: Send a Bouquet of Flowers with a Cassette? (03:35) </p><p>#2 50 Million+ Voice Messages Recorded at Build-A-Bear. (05:14) </p><p>#3 The Power of Voice: the Emotional Primal Trigger. (11:10) </p><p>#4 The Power of Emotional Marketing: Helping Consumers and Brands to Communicate in the Most Direct Matter. (14:33) </p><p>#5 Tapping the Power of Digital Voice Assistants via Shelf-Talk and Voice Brochure to drive In-Store Sales and Customer Loyalty. (20:32) </p><p>#6 How to Use Voice in the Proper Manner in the New Now. (35:00) </p><p>#7 Geoffrey Stern’s Best Practices on How Brand Leaders can use Voice Experience to Build Stronger Emotional Connections. (44:05)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Geoffrey Stern</p><p>Founder &amp; CEO</p><p>Voice Express</p><p>www.voice-express.com</p><br><p>#voicetechnology #voiceassistant #buildabear #voiceexpress #podcast #audiobranding #voice </p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>15.8 Soundbite | Aesthetic Judgments of Live and Recorded Music | Dr. Amy Belfi</title>
			<itunes:title>15.8 Soundbite | Aesthetic Judgments of Live and Recorded Music | Dr. Amy Belfi</itunes:title>
			<pubDate>Mon, 15 Mar 2021 09:54:04 GMT</pubDate>
			<itunes:duration>7:51</itunes:duration>
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			<acast:episodeUrl>158-soundbite-aesthetic-judgments-of-live-and-recorded-music</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>15.8</itunes:episode>
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			<description><![CDATA[<p>Dr. Amy Belfi: "How is experiencing a live concert different from experiencing a streamed concert or watching a recorded concert?"</p><br><p><strong><u>Full episode </u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1: </strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2: </strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3: </strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4: </strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5: </strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6: </strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU. </p><p><strong>#7: </strong>- Why is music important, and why do we like it so much? </p><p>- How does our brain make the decision of our taste in music? </p><p>- Why does a song have the ability to evoke the feeling of chills down our spine? </p><p><strong>#8: </strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host: </strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Amy Belfi: "How is experiencing a live concert different from experiencing a streamed concert or watching a recorded concert?"</p><br><p><strong><u>Full episode </u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1: </strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2: </strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3: </strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4: </strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5: </strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6: </strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU. </p><p><strong>#7: </strong>- Why is music important, and why do we like it so much? </p><p>- How does our brain make the decision of our taste in music? </p><p>- Why does a song have the ability to evoke the feeling of chills down our spine? </p><p><strong>#8: </strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host: </strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>15.7 Soundbite | Why is Music Important, and Why do we Like it so Much? | Dr. Amy Belfi</title>
			<itunes:title>15.7 Soundbite | Why is Music Important, and Why do we Like it so Much? | Dr. Amy Belfi</itunes:title>
			<pubDate>Mon, 15 Mar 2021 09:51:57 GMT</pubDate>
			<itunes:duration>9:24</itunes:duration>
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			<acast:episodeUrl>157-soundbite-why-is-music-important-and-why-do-we-like-it-s</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>15.7</itunes:episode>
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			<description><![CDATA[<p>Dr. Amy Belfi: "Music is important, and we like it so much as it is an aspect of our behavior and our everyday lives.&nbsp;It's something that people really enjoy."</p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Amy Belfi: "Music is important, and we like it so much as it is an aspect of our behavior and our everyday lives.&nbsp;It's something that people really enjoy."</p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>15.6 Soundbite | High Energy Music During Driving Elevates Positive Mood for the Day Ahead| Dr. Amy Belfi</title>
			<itunes:title>15.6 Soundbite | High Energy Music During Driving Elevates Positive Mood for the Day Ahead| Dr. Amy Belfi</itunes:title>
			<pubDate>Mon, 15 Mar 2021 09:49:41 GMT</pubDate>
			<itunes:duration>4:06</itunes:duration>
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			<acast:episodeUrl>156-soundbite-high-energy-music-during-driving-elevates-posi</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>15.6</itunes:episode>
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			<description><![CDATA[<p>Dr. Amy Belfi: "The most interesting part was that the people who had the high valence playlists showed the most changes in their positive mood."</p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Amy Belfi: "The most interesting part was that the people who had the high valence playlists showed the most changes in their positive mood."</p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>15.5 Soundbite | Choosing Famous Songs in Audio Branding May not be Beneficial | Dr. Amy Belfi</title>
			<itunes:title>15.5 Soundbite | Choosing Famous Songs in Audio Branding May not be Beneficial | Dr. Amy Belfi</itunes:title>
			<pubDate>Mon, 15 Mar 2021 09:46:39 GMT</pubDate>
			<itunes:duration>2:55</itunes:duration>
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			<acast:episodeUrl>155-soundbite-choosing-famouswell-known-songs-in-audio-brand</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>15.5</itunes:episode>
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			<description><![CDATA[<p>Dr. Amy Belfi: "In terms of like brands using famous melodies. I can see how that might be a negative, because everybody has associations with these melodies whether good or bad. They already have you know feelings and semantic associations."</p><br><p><br></p><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Amy Belfi: "In terms of like brands using famous melodies. I can see how that might be a negative, because everybody has associations with these melodies whether good or bad. They already have you know feelings and semantic associations."</p><br><p><br></p><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>15.4 Soundbite | People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter | Dr. Amy Belfi</title>
			<itunes:title>15.4 Soundbite | People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter | Dr. Amy Belfi</itunes:title>
			<pubDate>Mon, 15 Mar 2021 09:43:55 GMT</pubDate>
			<itunes:duration>3:40</itunes:duration>
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			<acast:episodeUrl>154-soundbite-people-esthetically-judge-a-piece-of-music-les</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>15.4</itunes:episode>
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			<description><![CDATA[<p>Dr. Amy Belfi: "On the level of hundreds of milliseconds like within less than a second people were forming opinions, and they're making a set of judgments about how much they like the music that were highly accurate with the judges they would make a longer version of the piece of music."</p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Amy Belfi: "On the level of hundreds of milliseconds like within less than a second people were forming opinions, and they're making a set of judgments about how much they like the music that were highly accurate with the judges they would make a longer version of the piece of music."</p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>15.3 Soundbite | Music Evokes Autobiographical Memories More Vivid than Visuals | Dr. Amy Belfi</title>
			<itunes:title>15.3 Soundbite | Music Evokes Autobiographical Memories More Vivid than Visuals | Dr. Amy Belfi</itunes:title>
			<pubDate>Mon, 15 Mar 2021 09:41:39 GMT</pubDate>
			<itunes:duration>7:07</itunes:duration>
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			<acast:episodeUrl>153-soundbite-music-evokes-autobiographical-memories-more-vi</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>15.3</itunes:episode>
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			<description><![CDATA[<p>Dr. Amy Belfi: "Hearing a song from our past can transport us back in time triggering the sights sounds and feelings of an event."</p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Amy Belfi: "Hearing a song from our past can transport us back in time triggering the sights sounds and feelings of an event."</p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>15.2 Soundbite | Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs | Dr. Amy Belfi</title>
			<itunes:title>15.2 Soundbite | Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs | Dr. Amy Belfi</itunes:title>
			<pubDate>Mon, 15 Mar 2021 09:37:56 GMT</pubDate>
			<itunes:duration>4:36</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>15.2</itunes:episode>
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			<description><![CDATA[<p>Dr. Amy Belfi: "They could name most of the melodies the people with damage elsewhere in the brain also were really good at the task".</p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Amy Belfi: "They could name most of the melodies the people with damage elsewhere in the brain also were really good at the task".</p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>15.1 Soundbite | The Music Cognition Career Journey of Dr. Amy Belfi. | Dr. Amy Belfi</title>
			<itunes:title>15.1 Soundbite | The Music Cognition Career Journey of Dr. Amy Belfi. | Dr. Amy Belfi</itunes:title>
			<pubDate>Mon, 15 Mar 2021 09:34:55 GMT</pubDate>
			<itunes:duration>6:27</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>15.1</itunes:episode>
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			<description><![CDATA[<p>Dr. Amy Belfi is an Assistant Professor in the Department of Psychological Science at Missouri in the United States. Specialized in Music Research and Neuroscience. </p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Amy Belfi is an Assistant Professor in the Department of Psychological Science at Missouri in the United States. Specialized in Music Research and Neuroscience. </p><br><p><strong><u>Full episode</u></strong></p><p>#15 Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Amy Belfi</p><br><p>My guest today is my friend Dr. Amy Belfi. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology. In this episode, Amy and I discuss the ins and outs of her research findings, on how and why music influences our thoughts, emotions, feelings, and behaviors.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 15: Music and The Brain: The science behind how and why music influences our emotions, feelings, and behaviors. In conversation with Amy Belfi Assistant Professor in the Department of Psychological Science at Missouri S&amp;T.</p><br><p><strong><u>Soundbites:</u></strong></p><p><strong>#1:&nbsp;</strong>The Music Cognition Career Journey of Dr. Amy Belfi.</p><p><strong>#2:&nbsp;</strong>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><p><strong>#3:&nbsp;</strong>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><p><strong>#4:&nbsp;</strong>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter.</p><p><strong>#5:&nbsp;</strong>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><p><strong>#6:&nbsp;</strong>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study by Ford Spotify and NYU.</p><p><strong>#7:&nbsp;</strong>- Why is music important, and why do we like it so much?</p><p>- How does our brain make the decision of our taste in music?</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine?</p><p><strong>#8:&nbsp;</strong>Aesthetic Judgments of Live and Recorded Music</p><br><p><strong>Host:&nbsp;</strong>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p><strong>Guest:</strong></p><p>Amy Belfi</p><p>Assistant Professor</p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>15 Full episode | Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Dr. Amy Belfi</title>
			<itunes:title>15 Full episode | Music and The Brain:​ The science behind how and why music influences our emotions, feelings, and behaviors. | Dr. Amy Belfi</itunes:title>
			<pubDate>Mon, 15 Mar 2021 07:34:54 GMT</pubDate>
			<itunes:duration>45:27</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>15</itunes:episode>
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			<description><![CDATA[<p>My guest today is my friend <a href="http://www.amybelfi.com/" rel="noopener noreferrer" target="_blank">Dr. Amy Belfi</a>. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology.</p><br><p><br></p><p>Soundbite #1</p><p>The Music Cognition Career Journey of Dr. Amy Belfi.</p><br><p>Soundbite #2 </p><p>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><br><p>Soundbite #3 </p><p>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><br><p>Soundbite #4 </p><p>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter. </p><br><p>Soundbite #5 </p><p>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><br><p>Soundbite #6 </p><p>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study  by Ford Spotify and NYU. http://www.welovead.com/cn/works/details/06fwilxCg</p><br><p>Soundbite #7 </p><p>- Why is music important, and why do we like it so much? (28:25)</p><p>- How does our brain make the decision of our taste in music? (30:58)</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine? (32:48)</p><br><p>Soundbite #8 </p><p>Aesthetic Judgments of Live and Recorded Music</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>Amy Belfi</p><p>Assistant Professor </p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding </p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my friend <a href="http://www.amybelfi.com/" rel="noopener noreferrer" target="_blank">Dr. Amy Belfi</a>. We met for the first time when I visited her at New York University in 2017, when she was a Postdoctoral Associate in the Department of Psychology.</p><br><p><br></p><p>Soundbite #1</p><p>The Music Cognition Career Journey of Dr. Amy Belfi.</p><br><p>Soundbite #2 </p><p>Name the Tune: Left Temporal Polar is the Part of Our Brain We Use for Naming Songs.</p><br><p>Soundbite #3 </p><p>Music Evokes Autobiographical Memories More Vivid than Visuals.</p><br><p>Soundbite #4 </p><p>People Esthetically Judge a Piece of Music Less than a Second. The Perception of Your Choice of Brand Music Matter. </p><br><p>Soundbite #5 </p><p>Choosing famous/well-known songs in Audio Branding may not be beneficial.</p><br><p>Soundbite #6 </p><p>High Energy Music During Driving Elevates Positive Mood for the Day Ahead - a Study  by Ford Spotify and NYU. http://www.welovead.com/cn/works/details/06fwilxCg</p><br><p>Soundbite #7 </p><p>- Why is music important, and why do we like it so much? (28:25)</p><p>- How does our brain make the decision of our taste in music? (30:58)</p><p>- Why does a song have the ability to evoke the feeling of chills down our spine? (32:48)</p><br><p>Soundbite #8 </p><p>Aesthetic Judgments of Live and Recorded Music</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>Amy Belfi</p><p>Assistant Professor </p><p>Department of Psychological Science at Missouri University of Science and Technology.</p><p>www.amybelfi.com</p><br><p>#amybelfi #musicandthebrain #MusicCognition #AutobiographicalMemories #musicresearch #fieldexperiments #audiobranding </p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[14.9 Soundbite | Lauren McGuire's Best Sonic Branding Practices to Brand Leaders on the New Now. |  Lauren McGuire, Made Music Studio]]></title>
			<itunes:title><![CDATA[14.9 Soundbite | Lauren McGuire's Best Sonic Branding Practices to Brand Leaders on the New Now. |  Lauren McGuire, Made Music Studio]]></itunes:title>
			<pubDate>Tue, 02 Mar 2021 16:50:21 GMT</pubDate>
			<itunes:duration>8:40</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>14.9</itunes:episode>
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			<description><![CDATA[<p>Lauren McGuire: "To brand leaders I would say when strategically approaching sound branding you need a really strong foundation. Music is motion and emotions".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Lauren McGuire: "To brand leaders I would say when strategically approaching sound branding you need a really strong foundation. Music is motion and emotions".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>14.8 Soundbite | How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound. | Lauren McGuire, Man Made Music </title>
			<itunes:title>14.8 Soundbite | How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound. | Lauren McGuire, Man Made Music </itunes:title>
			<pubDate>Tue, 02 Mar 2021 16:42:19 GMT</pubDate>
			<itunes:duration>3:05</itunes:duration>
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			<acast:episodeUrl>148-soundbite-how-man-made-music-is-designing-and-measuring-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>14.8</itunes:episode>
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			<description><![CDATA[<p>Lauren McGuire: "So spatialized sound is a fascinating area for us. I can tell you that we are continuing to research and be interested in the effects of spatialized audio in audio advertising mediums".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Lauren McGuire: "So spatialized sound is a fascinating area for us. I can tell you that we are continuing to research and be interested in the effects of spatialized audio in audio advertising mediums".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>14.7 Soundbite | Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment. | Lauren McGuire, Made Music Studio</title>
			<itunes:title>14.7 Soundbite | Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment. | Lauren McGuire, Made Music Studio</itunes:title>
			<pubDate>Tue, 02 Mar 2021 16:41:12 GMT</pubDate>
			<itunes:duration>2:59</itunes:duration>
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			<acast:episodeUrl>147-soundbite-stores-will-be-using-music-to-make-you-feel-co</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>14.7</itunes:episode>
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			<description><![CDATA[<p>Lauren McGuire:  "How do we use sound to create a more connective experience to the brand? Where are we putting in a sound to make you feel comfortable and safe".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Lauren McGuire:  "How do we use sound to create a more connective experience to the brand? Where are we putting in a sound to make you feel comfortable and safe".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[14.6 Soundbite | Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal & Drive Behavior!  | Lauren McGuire, Made Music Studio ]]></title>
			<itunes:title><![CDATA[14.6 Soundbite | Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal & Drive Behavior!  | Lauren McGuire, Made Music Studio ]]></itunes:title>
			<pubDate>Tue, 02 Mar 2021 16:37:28 GMT</pubDate>
			<itunes:duration>7:08</itunes:duration>
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			<acast:episodeUrl>146-soundbite-measuring-the-subconscious-impact-of-sound-is-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>14.6</itunes:episode>
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			<description><![CDATA[<p>Lauren McGuire: "We work together with Sentient Decision Science, and the results are based on the subconscious mind, which is a more accurate response".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Lauren McGuire: "We work together with Sentient Decision Science, and the results are based on the subconscious mind, which is a more accurate response".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>14.5 Soundbite | Sound Branding in the Age of COVID-19. | Lauren McGuire, Made Music Studio</title>
			<itunes:title>14.5 Soundbite | Sound Branding in the Age of COVID-19. | Lauren McGuire, Made Music Studio</itunes:title>
			<pubDate>Tue, 02 Mar 2021 16:36:06 GMT</pubDate>
			<itunes:duration>17:56</itunes:duration>
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			<acast:episodeUrl>145-soundbite-sound-branding-in-the-age-of-covid-19-lauren-m</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCxiAzbATX0DodoEeDWU8Gww5THWb/px6C6saRwNmZnmS0wDSXh8FabXHqU88pIyx45rUukV5PvtEICUJi/F5pu0]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>14.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616151101497-0fcf85c7540b3d0ea1b3776f0bed0466.jpeg"/>
			<description><![CDATA[<p>Lauren McGuire: "It's again it's not about the sound it's kind of about human experience. A holistic view of what is happening around us".&nbsp;</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Lauren McGuire: "It's again it's not about the sound it's kind of about human experience. A holistic view of what is happening around us".&nbsp;</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>14.4 Soundbite | How Your Choice of Brand Sound Can Make or Break the Consumer Experience. | Lauren McGuire, Made Music Studio </title>
			<itunes:title>14.4 Soundbite | How Your Choice of Brand Sound Can Make or Break the Consumer Experience. | Lauren McGuire, Made Music Studio </itunes:title>
			<pubDate>Tue, 02 Mar 2021 16:34:08 GMT</pubDate>
			<itunes:duration>6:25</itunes:duration>
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			<acast:episodeId>603e690167304762b25bb650</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>144-soundbite-how-your-choice-of-brand-sound-can-make-or-bre</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>14.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616151172567-ad5fd00801a2ed6ad6b166331ca06130.jpeg"/>
			<description><![CDATA[<p>Lauren McGuire: "We've done work with fast casual dining restaurants there's a lot going on you know we've done audits across the country, and you can go into one market where they are playing country music and then another market where they are playing hip-hop music".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Lauren McGuire: "We've done work with fast casual dining restaurants there's a lot going on you know we've done audits across the country, and you can go into one market where they are playing country music and then another market where they are playing hip-hop music".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>14.3 Soundbite | Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari. | Lauren McGuire, Made Music Studio </title>
			<itunes:title>14.3 Soundbite | Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari. | Lauren McGuire, Made Music Studio </itunes:title>
			<pubDate>Tue, 02 Mar 2021 16:29:41 GMT</pubDate>
			<itunes:duration>5:32</itunes:duration>
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			<acast:episodeUrl>143-soundbite-brands-want-that-perfect-track-but-want-to-pay</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>14.3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616151321870-a7060e18a7cf449b33d3944bb10f92bf.jpeg"/>
			<description><![CDATA[<p>Lauren McGuire: "When you read that quote I have to laugh about it, because clients are aware of this". </p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Lauren McGuire: "When you read that quote I have to laugh about it, because clients are aware of this". </p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>14.2 Soundbite | Fight, Flight, or Freeze: How We Respond to Sounds. | Lauren McGuire, Made Music Studio</title>
			<itunes:title>14.2 Soundbite | Fight, Flight, or Freeze: How We Respond to Sounds. | Lauren McGuire, Made Music Studio</itunes:title>
			<pubDate>Tue, 02 Mar 2021 16:22:30 GMT</pubDate>
			<itunes:duration>5:59</itunes:duration>
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			<acast:episodeUrl>141-soundbite-fight-flight-or-freeze-how-we-respond-to-sound</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>14.2</itunes:episode>
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			<description><![CDATA[<p>Lauren McGuire: "Those primal sounds, those instinctual sounds were the basis for our emotional scale and how we still rank short form sounds to this day in terms of subconscious emotional appeal, How do they make you feel?". - Lauren McGuire</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Lauren McGuire: "Those primal sounds, those instinctual sounds were the basis for our emotional scale and how we still rank short form sounds to this day in terms of subconscious emotional appeal, How do they make you feel?". - Lauren McGuire</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>14.1 Soundbite | Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding. |  Lauren McGuire, Made Music Studio</title>
			<itunes:title>14.1 Soundbite | Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding. |  Lauren McGuire, Made Music Studio</itunes:title>
			<pubDate>Tue, 02 Mar 2021 16:20:41 GMT</pubDate>
			<itunes:duration>8:08</itunes:duration>
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			<acast:episodeUrl>141-soundbite-lauren-mcguires-career-journey-on-becoming-lea</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>14.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616151477441-cc95d418884efc775e75c1cb7810a789.jpeg"/>
			<description><![CDATA[<p>Lauren McGuire: "The sound branding industry, you know just to be very transparent about it, was an accident and a right-hand turn on the career path".&nbsp;</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Lauren McGuire: "The sound branding industry, you know just to be very transparent about it, was an accident and a right-hand turn on the career path".&nbsp;</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming Leading Expert on Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track, but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Made Music&nbsp;</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp; https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><br><p><br></p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>14. Full episode | Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets. In conversation with Lauren McGuire Man Made Music </title>
			<itunes:title>14. Full episode | Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets. In conversation with Lauren McGuire Man Made Music </itunes:title>
			<pubDate>Tue, 02 Mar 2021 10:37:01 GMT</pubDate>
			<itunes:duration>1:05:10</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>14</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1614681283914-78c72c8eed6a8af6fa67e748ae8cac88.jpeg"/>
			<description><![CDATA[<p>My guest today is Lauren McGuire. With soon 10 years at Man Music Studio. Lauren is an expert in sonic branding, music for television, and sound design of experiences. In this episode, Lauren and I are going to discuss the ins and outs of sound branding in the age of COVID-19 and beyond.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming a Leading Expert in Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, and Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX, and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Music&nbsp;Studio</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp;https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is Lauren McGuire. With soon 10 years at Man Music Studio. Lauren is an expert in sonic branding, music for television, and sound design of experiences. In this episode, Lauren and I are going to discuss the ins and outs of sound branding in the age of COVID-19 and beyond.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 14: Made Music Studio’s SonicPulse® Research: How to evolve sound branding in the age of COVID-19 by measuring the subconscious impact of audio assets.</p><br><p>Soundbites:&nbsp;</p><p>#1 Lauren McGuire’s Career Journey on Becoming a Leading Expert in Sound Branding.&nbsp;</p><p>#2 Fight, Flight, or Freeze: How We Respond to Sounds.</p><p>#3 Brands Want that Perfect Track but Want to Pay the Cost of a Skoda Instead of a Ferrari.</p><p>#4 How Your Choice of Brand Sound Can Make or Break the Consumer Experience.</p><p>#5 Sound Branding in the Age of COVID-19 Needs to Evolve Otherwise Brand Sounds will come across as Tone-Deaf, Insensitive and Out-Of-Touch.</p><p>#6 Measuring the Subconscious Impact of Sound Is the Only Way to Improve Sonic Appeal &amp; Drive Behavior!&nbsp;</p><p>#7 Stores Will Be Using Music to Make You Feel Comfortable, and Safe and Provide a Positive Payment Experiment.&nbsp;</p><p>#8 How Made Music Studio is Designing and Measuring the Future of Voice, AudioUX, and 3D Audio Sound.</p><p>#9 Lauren McGuire best Sonic Branding Practices to Brand Leaders on the New Now.</p><br><p>Lauren McGuire</p><p>President</p><p>Man Music&nbsp;Studio</p><p>www.mademusicstudio.com</p><br><p>🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook&nbsp;https://www.facebook.com/thepowerofaudioscienceai/</p><br><p>#manmademusic #sonicbranding #Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #laurenmcguire #voice #3dsound</p><br><p>––––––––––––––––––––––––––––––––––––––––</p><p>Podcast supported by:</p><p>STHLM Music City https://www.facebook.com/sthlmmusic/</p><br><p>Music by:&nbsp;</p><p>Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>––––––––––––––––––––––––––––––</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>13.11 Soundbite | Can Sound Decrease Store Theft? | Sven-Olov Daunfeldt, Institute of Retail Economics</title>
			<itunes:title>13.11 Soundbite | Can Sound Decrease Store Theft? | Sven-Olov Daunfeldt, Institute of Retail Economics</itunes:title>
			<pubDate>Mon, 22 Feb 2021 07:56:03 GMT</pubDate>
			<itunes:duration>3:28</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>13.11</itunes:episode>
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			<description><![CDATA[<p>Sven-Olov Daunfeldt: "The problem in many retail stores is that they have a lot of problems with theft. Can we decrease theft with soundscapes?"  </p><br><p>Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the Best Research Job in the World.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. (04:00)</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp; Music Matters and the Devil is in the Details. (08:22)</p><p>#4 What Brands Should Learn from the Successful Music Strategy of Starbucks&nbsp; (14:13)</p><p>#5 “The Impact of Music in Restaurants” - Why the Sound of Ed Sheeran Helps Sell Fries. (19:40)</p><p>#6 Why Randomized Music Experiment is the Key to Capture the Causal Effects. (34:05)</p><p>#7 It’s Proven - Music has a Huge effect on store employees. Shoot me! Literally! (35:11)</p><p>#8 Choose Between the Store Employees' Happiness of&nbsp; Influencing the In-Store Music, or Losing Sales?&nbsp;(41:58)</p><p>#9 Stop Turning on the Radio, Your Choice of In-Store Music Makes or Breaks Your Business. (53:03)</p><p>#10 Experiential Marketing is the Next Big thing Post COVID-19 where the Music Stands in the Center of the Experience.&nbsp;(58:51)</p><p>#11 Can Sound Decrease Store Theft? &nbsp;(1:02:54)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest: </p><p>Sven-Olov Daunfeldt</p><p>Head of Research </p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Sven-Olov Daunfeldt: "The problem in many retail stores is that they have a lot of problems with theft. Can we decrease theft with soundscapes?"  </p><br><p>Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the Best Research Job in the World.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. (04:00)</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp; Music Matters and the Devil is in the Details. (08:22)</p><p>#4 What Brands Should Learn from the Successful Music Strategy of Starbucks&nbsp; (14:13)</p><p>#5 “The Impact of Music in Restaurants” - Why the Sound of Ed Sheeran Helps Sell Fries. (19:40)</p><p>#6 Why Randomized Music Experiment is the Key to Capture the Causal Effects. (34:05)</p><p>#7 It’s Proven - Music has a Huge effect on store employees. Shoot me! Literally! (35:11)</p><p>#8 Choose Between the Store Employees' Happiness of&nbsp; Influencing the In-Store Music, or Losing Sales?&nbsp;(41:58)</p><p>#9 Stop Turning on the Radio, Your Choice of In-Store Music Makes or Breaks Your Business. (53:03)</p><p>#10 Experiential Marketing is the Next Big thing Post COVID-19 where the Music Stands in the Center of the Experience.&nbsp;(58:51)</p><p>#11 Can Sound Decrease Store Theft? &nbsp;(1:02:54)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest: </p><p>Sven-Olov Daunfeldt</p><p>Head of Research </p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>13.10 Soundbite | Experiential Marketing Is The Next Big Thing Post Covid-19 Where The Music Stands In The Center Of The Experience. | Sven-Olov Daunfeldt, Institute of Retail Economics </title>
			<itunes:title>13.10 Soundbite | Experiential Marketing Is The Next Big Thing Post Covid-19 Where The Music Stands In The Center Of The Experience. | Sven-Olov Daunfeldt, Institute of Retail Economics </itunes:title>
			<pubDate>Mon, 22 Feb 2021 07:55:03 GMT</pubDate>
			<itunes:duration>6:40</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>13.1</itunes:episode>
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			<description><![CDATA[<p>Sven-Olov Daunfeldt: "The retail industry will change dramatically after this pandemic, specially restaurants and hotels."</p><br><p>Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Sven-Olov Daunfeldt: "The retail industry will change dramatically after this pandemic, specially restaurants and hotels."</p><br><p>Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>13.9 Soundbite | Stop Turning On The Radio, Your Choice Of In-store Music Makes Or Breaks Your Business. | Sven-Olov Daunfeldt, Institute of Retail Economics</title>
			<itunes:title>13.9 Soundbite | Stop Turning On The Radio, Your Choice Of In-store Music Makes Or Breaks Your Business. | Sven-Olov Daunfeldt, Institute of Retail Economics</itunes:title>
			<pubDate>Mon, 22 Feb 2021 07:54:22 GMT</pubDate>
			<itunes:duration>5:54</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>13.9</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616434366707-bcb158eb5c0c097394e6ef697d4ce6d4.jpeg"/>
			<description><![CDATA[<p>Sven-Olov Daunfeldt: "If music is so important for individuals it is also so important for store owners or restaurant owners it can actually get you to connect with your customer if you do it properly if you do it right it can have a huge effect on your business".</p><br><p>Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Sven-Olov Daunfeldt: "If music is so important for individuals it is also so important for store owners or restaurant owners it can actually get you to connect with your customer if you do it properly if you do it right it can have a huge effect on your business".</p><br><p>Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[13.8 Soundbite | Choose Between the Store Employees' Happiness of  Influencing the In-Store Music, or Losing Sales? | Sven-Olov Daunfeldt, Institute of Retail Economics]]></title>
			<itunes:title><![CDATA[13.8 Soundbite | Choose Between the Store Employees' Happiness of  Influencing the In-Store Music, or Losing Sales? | Sven-Olov Daunfeldt, Institute of Retail Economics]]></itunes:title>
			<pubDate>Mon, 22 Feb 2021 07:53:24 GMT</pubDate>
			<itunes:duration>11:11</itunes:duration>
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			<acast:episodeUrl>138-soundbite-choose-between-the-store-employees-happiness-o</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>13.8</itunes:episode>
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			<description><![CDATA[<p>Sven-Olov Daunfeldt: "For instance the music preference of the employees were really not in line with the music of the brand identity".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Sven-Olov Daunfeldt: "For instance the music preference of the employees were really not in line with the music of the brand identity".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>13.7 Soundbite | It’s Proven - Music has a Huge Effect on Store Employees. Shoot me! Literally! | Sven-Olov Daunfeldt, Institute of Retail Economics</title>
			<itunes:title>13.7 Soundbite | It’s Proven - Music has a Huge Effect on Store Employees. Shoot me! Literally! | Sven-Olov Daunfeldt, Institute of Retail Economics</itunes:title>
			<pubDate>Sun, 21 Feb 2021 20:47:44 GMT</pubDate>
			<itunes:duration>6:52</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>13.7</itunes:episode>
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			<description><![CDATA[<p>Sven-Olov Daunfeldt: "You are there for a long time, and maybe you're being influenced by other things more than the music that is played in the store".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Sven-Olov Daunfeldt: "You are there for a long time, and maybe you're being influenced by other things more than the music that is played in the store".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>13.6 Soundbite | Why Randomized Music Experiment is the Key to Capture the Causal Effects. | Sven-Olov Daunfeldt, Institute of Retail Economics</title>
			<itunes:title>13.6 Soundbite | Why Randomized Music Experiment is the Key to Capture the Causal Effects. | Sven-Olov Daunfeldt, Institute of Retail Economics</itunes:title>
			<pubDate>Sun, 21 Feb 2021 20:07:58 GMT</pubDate>
			<itunes:duration>1:12</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>13.6</itunes:episode>
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			<description><![CDATA[<p>Sven-Olov Daunfeldt: "The fantastic tool is to be able to randomize the music at different stores at different times".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Sven-Olov Daunfeldt: "The fantastic tool is to be able to randomize the music at different stores at different times".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>13.5 Soundbite | The Impact of Music in Restaurants: Why the Sound of Ed Sheeran Helps Sell Fries. | Sven-Olov Daunfeldt, Institute of Retail Economics </title>
			<itunes:title>13.5 Soundbite | The Impact of Music in Restaurants: Why the Sound of Ed Sheeran Helps Sell Fries. | Sven-Olov Daunfeldt, Institute of Retail Economics </itunes:title>
			<pubDate>Sun, 21 Feb 2021 20:07:16 GMT</pubDate>
			<itunes:duration>14:35</itunes:duration>
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			<acast:episodeUrl>135-soundbite-the-impact-of-music-in-restaurants-groundbreak</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>13.5</itunes:episode>
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			<description><![CDATA[<p> Sven-Olov Daunfeldt: "What increased most in the sales was actually dessert and coffee, and it was not summer".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p> Sven-Olov Daunfeldt: "What increased most in the sales was actually dessert and coffee, and it was not summer".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s coolest hard rock and heavy metal professor.</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p>#4 The successful music strategy of Starbucks - what brands should learn.</p><p>#5 “The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p>#6 Why randomized music experiment is the key to capture the causal effects.</p><p>#7 It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p>#8 Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?&nbsp;</p><p>#9 Stop turning on the radio, your choice of in-store music makes or breaks your business.</p><p>#10 Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.&nbsp;</p><p>#11 Can sound decrease store theft?&nbsp;</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research&nbsp;</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>13.4 Soundbite | What Brands Should Learn From The Successful Music Strategy of Starbucks. | Sven-Olov Daunfeldt, Institute of Retail Economics</title>
			<itunes:title>13.4 Soundbite | What Brands Should Learn From The Successful Music Strategy of Starbucks. | Sven-Olov Daunfeldt, Institute of Retail Economics</itunes:title>
			<pubDate>Sun, 21 Feb 2021 20:06:24 GMT</pubDate>
			<itunes:duration>5:33</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>13.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616489574091-f15ac1c4abd9f9719d8ac8f5dab5b50e.jpeg"/>
			<description><![CDATA[<p>Sven-Olov Daunfeldt: "He realized after a while he couldn't continue playing Italian opera, so he started to play more classic music which was better but not maybe perfect".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the Best Research Job in the World.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. (04:00)</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp; Music Matters and the Devil is in the Details. (08:22)</p><p>#4 What Brands Should Learn from the Successful Music Strategy of Starbucks&nbsp; (14:13)</p><p>#5 “The Impact of Music in Restaurants” - Why the Sound of Ed Sheeran Helps Sell Fries. (19:40)</p><p>#6 Why Randomized Music Experiment is the Key to Capture the Causal Effects. (34:05)</p><p>#7 It’s Proven - Music has a Huge effect on store employees. Shoot me! Literally! (35:11)</p><p>#8 Choose Between the Store Employees' Happiness of&nbsp; Influencing the In-Store Music, or Losing Sales?&nbsp;(41:58)</p><p>#9 Stop Turning on the Radio, Your Choice of In-Store Music Makes or Breaks Your Business. (53:03)</p><p>#10 Experiential Marketing is the Next Big thing Post COVID-19 where the Music Stands in the Center of the Experience.&nbsp;(58:51)</p><p>#11 Can Sound Decrease Store Theft? &nbsp;(1:02:54)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest: </p><p>Sven-Olov Daunfeldt</p><p>Head of Research </p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Sven-Olov Daunfeldt: "He realized after a while he couldn't continue playing Italian opera, so he started to play more classic music which was better but not maybe perfect".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the Best Research Job in the World.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. (04:00)</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp; Music Matters and the Devil is in the Details. (08:22)</p><p>#4 What Brands Should Learn from the Successful Music Strategy of Starbucks&nbsp; (14:13)</p><p>#5 “The Impact of Music in Restaurants” - Why the Sound of Ed Sheeran Helps Sell Fries. (19:40)</p><p>#6 Why Randomized Music Experiment is the Key to Capture the Causal Effects. (34:05)</p><p>#7 It’s Proven - Music has a Huge effect on store employees. Shoot me! Literally! (35:11)</p><p>#8 Choose Between the Store Employees' Happiness of&nbsp; Influencing the In-Store Music, or Losing Sales?&nbsp;(41:58)</p><p>#9 Stop Turning on the Radio, Your Choice of In-Store Music Makes or Breaks Your Business. (53:03)</p><p>#10 Experiential Marketing is the Next Big thing Post COVID-19 where the Music Stands in the Center of the Experience.&nbsp;(58:51)</p><p>#11 Can Sound Decrease Store Theft? &nbsp;(1:02:54)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest: </p><p>Sven-Olov Daunfeldt</p><p>Head of Research </p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>13.3 Soundbite | “The Influence of Music on Consumer Behavior” -  Music Matters and the Devil is in the Details. | Sven-Olov Daunfeldt, Institute of Retail Economics</title>
			<itunes:title>13.3 Soundbite | “The Influence of Music on Consumer Behavior” -  Music Matters and the Devil is in the Details. | Sven-Olov Daunfeldt, Institute of Retail Economics</itunes:title>
			<pubDate>Sun, 21 Feb 2021 20:05:36 GMT</pubDate>
			<itunes:duration>5:56</itunes:duration>
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			<acast:episodeUrl>133-soundbite-the-influence-of-music-on-consumer-behavior-mu</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>13.3</itunes:episode>
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			<description><![CDATA[<p>Sven-Olov Daunfeldt: "Based on the literature overview for Soundtrack Your Brand and the key findings, I would say that music matters".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the Best Research Job in the World.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. (04:00)</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details. (08:22)</p><p>#4 What Brands Should Learn from the Successful Music Strategy of Starbucks&nbsp;(14:13)</p><p>#5 “The Impact of Music in Restaurants” - Why the Sound of Ed Sheeran Helps Sell Fries. (19:40)</p><p>#6 Why Randomized Music Experiment is the Key to Capture the Causal Effects. (34:05)</p><p>#7 It’s Proven - Music has a Huge effect on store employees. Shoot me! Literally! (35:11)</p><p>#8 Choose Between the Store Employees' Happiness of&nbsp;Influencing the In-Store Music, or Losing Sales?&nbsp;(41:58)</p><p>#9 Stop Turning on the Radio, Your Choice of In-Store Music Makes or Breaks Your Business. (53:03)</p><p>#10 Experiential Marketing is the Next Big thing Post COVID-19 where the Music Stands in the Center of the Experience.&nbsp;(58:51)</p><p>#11 Can Sound Decrease Store Theft?&nbsp;(1:02:54)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Sven-Olov Daunfeldt: "Based on the literature overview for Soundtrack Your Brand and the key findings, I would say that music matters".</p><br><p>Episode 13: 2 Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the Best Research Job in the World.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. (04:00)</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details. (08:22)</p><p>#4 What Brands Should Learn from the Successful Music Strategy of Starbucks&nbsp;(14:13)</p><p>#5 “The Impact of Music in Restaurants” - Why the Sound of Ed Sheeran Helps Sell Fries. (19:40)</p><p>#6 Why Randomized Music Experiment is the Key to Capture the Causal Effects. (34:05)</p><p>#7 It’s Proven - Music has a Huge effect on store employees. Shoot me! Literally! (35:11)</p><p>#8 Choose Between the Store Employees' Happiness of&nbsp;Influencing the In-Store Music, or Losing Sales?&nbsp;(41:58)</p><p>#9 Stop Turning on the Radio, Your Choice of In-Store Music Makes or Breaks Your Business. (53:03)</p><p>#10 Experiential Marketing is the Next Big thing Post COVID-19 where the Music Stands in the Center of the Experience.&nbsp;(58:51)</p><p>#11 Can Sound Decrease Store Theft?&nbsp;(1:02:54)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>13.2 Soundbite | Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. | Sven-Olov Daunfeldt, Institute of Retail Economics</title>
			<itunes:title>13.2 Soundbite | Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. | Sven-Olov Daunfeldt, Institute of Retail Economics</itunes:title>
			<pubDate>Sun, 21 Feb 2021 20:04:56 GMT</pubDate>
			<itunes:duration>4:29</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>13.2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1613937873737-4520893d9f75120ed88eed6c7a4c4a32.jpeg"/>
			<description><![CDATA[<p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p><strong>Sven-Olov Daunfeldt</strong></p><p><em>Head of Research&nbsp;</em></p><p><a href="https://handelnsforskningsinstitut.se/en/" rel="noopener noreferrer" target="_blank"><strong>Handelnsforskningsinstitut.se/en</strong></a></p><br><p><strong>Soundbite #1&nbsp;</strong></p><p>Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;&nbsp;</p><p><strong>Soundbite #2 04:00</strong></p><p>Meet Sweden’s coolest hard rock and heavy metal professor.</p><p><strong>Soundbite #3 08:22</strong></p><p>“The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p><strong>Soundbite #4 14:13&nbsp;</strong></p><p>The successful music strategy of Starbucks - what brands should learn.&nbsp;&nbsp;</p><p><strong>Soundbite #5 19:40</strong></p><p>“The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p><strong>Soundbite #6 34:05</strong></p><p>Why randomized music experiment is the key to capture the causal effects.</p><p><strong>Soundbite #7 35:11&nbsp;</strong></p><p>It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p><strong>Soundbite #8&nbsp;41:58</strong></p><p>Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?</p><p><strong>Soundbite #9 53:03</strong></p><p>Stop turning on the radio, your choice of in-store music makes or breaks your business.&nbsp;</p><p><strong>Soundbite #10&nbsp;58:51</strong></p><p>Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.</p><p><strong>Soundbite #11&nbsp;1:02:00</strong></p><p>Can sound decrease store theft?&nbsp;</p><br><p>#Instoremusic&nbsp;#backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p><strong>Sven-Olov Daunfeldt</strong></p><p><em>Head of Research&nbsp;</em></p><p><a href="https://handelnsforskningsinstitut.se/en/" rel="noopener noreferrer" target="_blank"><strong>Handelnsforskningsinstitut.se/en</strong></a></p><br><p><strong>Soundbite #1&nbsp;</strong></p><p>Sven-Olov Daunfeldt has the best research job in the world.&nbsp;&nbsp;&nbsp;</p><p><strong>Soundbite #2 04:00</strong></p><p>Meet Sweden’s coolest hard rock and heavy metal professor.</p><p><strong>Soundbite #3 08:22</strong></p><p>“The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details.</p><p><strong>Soundbite #4 14:13&nbsp;</strong></p><p>The successful music strategy of Starbucks - what brands should learn.&nbsp;&nbsp;</p><p><strong>Soundbite #5 19:40</strong></p><p>“The Impact of Music in Restaurants” - groundbreaking in-store music research on why the sound of Ed Sheeran helps sell fries.&nbsp;</p><p><strong>Soundbite #6 34:05</strong></p><p>Why randomized music experiment is the key to capture the causal effects.</p><p><strong>Soundbite #7 35:11&nbsp;</strong></p><p>It’s proven - music has a huge effect on store employees. Shoot me! Literally!</p><p><strong>Soundbite #8&nbsp;41:58</strong></p><p>Choose between the store employees' happiness of&nbsp;influencing the in-store music, or losing sales?</p><p><strong>Soundbite #9 53:03</strong></p><p>Stop turning on the radio, your choice of in-store music makes or breaks your business.&nbsp;</p><p><strong>Soundbite #10&nbsp;58:51</strong></p><p>Experiential marketing is the next big thing post COVID-19 where the music stands in the center of the experience.</p><p><strong>Soundbite #11&nbsp;1:02:00</strong></p><p>Can sound decrease store theft?&nbsp;</p><br><p>#Instoremusic&nbsp;#backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>13.1 Soundbite | Sven-Olov Daunfeldt has the Best Research Job in the World.   </title>
			<itunes:title>13.1 Soundbite | Sven-Olov Daunfeldt has the Best Research Job in the World.   </itunes:title>
			<pubDate>Sun, 21 Feb 2021 20:04:08 GMT</pubDate>
			<itunes:duration>4:07</itunes:duration>
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			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>131-soundbite-sven-olov-daunfeldt-has-the-best-research-job-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>13.1</itunes:episode>
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			<description><![CDATA[<p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the Best Research Job in the World.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. (04:00)</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details. (08:22)</p><p>#4 What Brands Should Learn from the Successful Music Strategy of Starbucks&nbsp;(14:13)</p><p>#5 “The Impact of Music in Restaurants” - Why the Sound of Ed Sheeran Helps Sell Fries. (19:40)</p><p>#6 Why Randomized Music Experiment is the Key to Capture the Causal Effects. (34:05)</p><p>#7 It’s Proven - Music has a Huge effect on store employees. Shoot me! Literally! (35:11)</p><p>#8 Choose Between the Store Employees' Happiness of&nbsp;Influencing the In-Store Music, or Losing Sales?&nbsp;(41:58)</p><p>#9 Stop Turning on the Radio, Your Choice of In-Store Music Makes or Breaks Your Business. (53:03)</p><p>#10 Experiential Marketing is the Next Big thing Post COVID-19 where the Music Stands in the Center of the Experience.&nbsp;(58:51)</p><p>#11 Can Sound Decrease Store Theft?&nbsp;(1:02:54)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the Best Research Job in the World.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. (04:00)</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details. (08:22)</p><p>#4 What Brands Should Learn from the Successful Music Strategy of Starbucks&nbsp;(14:13)</p><p>#5 “The Impact of Music in Restaurants” - Why the Sound of Ed Sheeran Helps Sell Fries. (19:40)</p><p>#6 Why Randomized Music Experiment is the Key to Capture the Causal Effects. (34:05)</p><p>#7 It’s Proven - Music has a Huge effect on store employees. Shoot me! Literally! (35:11)</p><p>#8 Choose Between the Store Employees' Happiness of&nbsp;Influencing the In-Store Music, or Losing Sales?&nbsp;(41:58)</p><p>#9 Stop Turning on the Radio, Your Choice of In-Store Music Makes or Breaks Your Business. (53:03)</p><p>#10 Experiential Marketing is the Next Big thing Post COVID-19 where the Music Stands in the Center of the Experience.&nbsp;(58:51)</p><p>#11 Can Sound Decrease Store Theft?&nbsp;(1:02:54)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title><![CDATA[13. Full episode |  Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit Background Music Increases Sales, Affects Customer Perception and Store Staff Satisfaction. | Sven-Olov Daunfeldt, Institute of Retail Economics]]></title>
			<itunes:title><![CDATA[13. Full episode |  Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit Background Music Increases Sales, Affects Customer Perception and Store Staff Satisfaction. | Sven-Olov Daunfeldt, Institute of Retail Economics]]></itunes:title>
			<pubDate>Sun, 21 Feb 2021 16:10:03 GMT</pubDate>
			<itunes:duration>1:06:22</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>13</itunes:episode>
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			<description><![CDATA[<p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the Best Research Job in the World.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. (04:00)</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details. (08:22)</p><p>#4 What Brands Should Learn from the Successful Music Strategy of Starbucks&nbsp;(14:13)</p><p>#5 “The Impact of Music in Restaurants” - Why the Sound of Ed Sheeran Helps Sell Fries. (19:40)</p><p>#6 Why Randomized Music Experiment is the Key to Capture the Causal Effects. (34:05)</p><p>#7 It’s Proven - Music has a Huge effect on store employees. Shoot me! Literally! (35:11)</p><p>#8 Choose Between the Store Employees' Happiness of&nbsp;Influencing the In-Store Music, or Losing Sales?&nbsp;(41:58)</p><p>#9 Stop Turning on the Radio, Your Choice of In-Store Music Makes or Breaks Your Business. (53:03)</p><p>#10 Experiential Marketing is the Next Big thing Post COVID-19 where the Music Stands in the Center of the Experience.&nbsp;(58:51)</p><p>#11 Can Sound Decrease Store Theft?&nbsp;(1:02:54)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction.</p><br><p>My guest today is my dear friend and research colleague Sven-Olov Daunfeldt. Today, Sven-Olov and I discuss the ins and outs of the effects of brand-fit in-store music on sales and on customer and store staff’s satisfaction.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 13: 2Soundtrack Your Brand's Groundbreaking In-Store Music Research: Brand-fit background music increases sales, affects customer perception and store staff satisfaction. In conversation with Sven-Olov Daunfeldt, Head of Research, Handelnsforskningsinstitut.se/en.</p><br><p>Soundbites:</p><p>#1 Sven-Olov Daunfeldt has the Best Research Job in the World.&nbsp;&nbsp;</p><p>#2 Meet Sweden’s Coolest Hard Rock and Heavy Metal Professor. (04:00)</p><p>#3 “The Influence of Music on Consumer Behavior” -&nbsp;Music Matters and the Devil is in the Details. (08:22)</p><p>#4 What Brands Should Learn from the Successful Music Strategy of Starbucks&nbsp;(14:13)</p><p>#5 “The Impact of Music in Restaurants” - Why the Sound of Ed Sheeran Helps Sell Fries. (19:40)</p><p>#6 Why Randomized Music Experiment is the Key to Capture the Causal Effects. (34:05)</p><p>#7 It’s Proven - Music has a Huge effect on store employees. Shoot me! Literally! (35:11)</p><p>#8 Choose Between the Store Employees' Happiness of&nbsp;Influencing the In-Store Music, or Losing Sales?&nbsp;(41:58)</p><p>#9 Stop Turning on the Radio, Your Choice of In-Store Music Makes or Breaks Your Business. (53:03)</p><p>#10 Experiential Marketing is the Next Big thing Post COVID-19 where the Music Stands in the Center of the Experience.&nbsp;(58:51)</p><p>#11 Can Sound Decrease Store Theft?&nbsp;(1:02:54)</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>Guest:</p><p>Sven-Olov Daunfeldt</p><p>Head of Research</p><p>Handelnsforskningsinstitut.se/en</p><br><p>#Instoremusic #backgroundmusic #musicresearch #fieldexperiments #audiobranding #soundtrackyourbrand</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[12.8 Soundbite | Music & Brands: Music Marketing Opportunities.  | Helena Kosinski , MRC Data & Billboard ]]></title>
			<itunes:title><![CDATA[12.8 Soundbite | Music & Brands: Music Marketing Opportunities.  | Helena Kosinski , MRC Data & Billboard ]]></itunes:title>
			<pubDate>Sun, 14 Feb 2021 19:04:30 GMT</pubDate>
			<itunes:duration>3:42</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>12.8</itunes:episode>
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			<description><![CDATA[<p>Helena Kosinski : "I think music allows the brands to access consumers that otherwise can be hard to reach".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”. &nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music. </p><p>#7 Helena Kosinski's successful journey in the music business and career advice. </p><p>#8 Music x Brands: music marketing opportunities. </p><br><p>Helena Kosinski </p><p>VP Global</p><p>MRC Data </p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski  #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Helena Kosinski : "I think music allows the brands to access consumers that otherwise can be hard to reach".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”. &nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music. </p><p>#7 Helena Kosinski's successful journey in the music business and career advice. </p><p>#8 Music x Brands: music marketing opportunities. </p><br><p>Helena Kosinski </p><p>VP Global</p><p>MRC Data </p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski  #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title><![CDATA[12.7 Soundbite | Helena Kosinski’s Successful Journey in the Music Business and Career Advice.   | MRC Data & Billboard | Helena Kosinski| Helena Kosinski , MRC Data & Billboard ]]></title>
			<itunes:title><![CDATA[12.7 Soundbite | Helena Kosinski’s Successful Journey in the Music Business and Career Advice.   | MRC Data & Billboard | Helena Kosinski| Helena Kosinski , MRC Data & Billboard ]]></itunes:title>
			<pubDate>Sun, 14 Feb 2021 19:03:41 GMT</pubDate>
			<itunes:duration>10:27</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>12.7</itunes:episode>
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			<description><![CDATA[<p>Helena Kosinski's successful journey in the music business and career advice. </p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”. &nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music. </p><p>#7 Helena Kosinski's successful journey in the music business and career advice. </p><p>#8 Music x Brands: music marketing opportunities. </p><br><p>Helena Kosinski </p><p>VP Global</p><p>MRC Data </p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski  #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Helena Kosinski's successful journey in the music business and career advice. </p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”. &nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music. </p><p>#7 Helena Kosinski's successful journey in the music business and career advice. </p><p>#8 Music x Brands: music marketing opportunities. </p><br><p>Helena Kosinski </p><p>VP Global</p><p>MRC Data </p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski  #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[12.6 Soundbite | 2021 Music Industry Trends & the Future of Music. | MRC Data & Billboard | Helena Kosinski, MRC Data]]></title>
			<itunes:title><![CDATA[12.6 Soundbite | 2021 Music Industry Trends & the Future of Music. | MRC Data & Billboard | Helena Kosinski, MRC Data]]></itunes:title>
			<pubDate>Sun, 14 Feb 2021 19:02:43 GMT</pubDate>
			<itunes:duration>6:58</itunes:duration>
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			<acast:episodeUrl>126-soundbite-2021-music-industry-trends-the-future-of-music</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>12.6</itunes:episode>
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			<description><![CDATA[<p>Helena Kosinski: "What we've really noticed is the rise in music and listening to music from Africa".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”. &nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music. </p><p>#7 Helena Kosinski's successful journey in the music business and career advice. </p><p>#8 Music x Brands: music marketing opportunities. </p><br><p>Helena Kosinski </p><p>VP Global</p><p>MRC Data </p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski  #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Helena Kosinski: "What we've really noticed is the rise in music and listening to music from Africa".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”. &nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music. </p><p>#7 Helena Kosinski's successful journey in the music business and career advice. </p><p>#8 Music x Brands: music marketing opportunities. </p><br><p>Helena Kosinski </p><p>VP Global</p><p>MRC Data </p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski  #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[12.5 Soundbite | The Top US Genre of 2020: a Comfortable, Escapist Space, and a Wave of Nostalgia. | Helena Kosinski , MRC Data & Billboard]]></title>
			<itunes:title><![CDATA[12.5 Soundbite | The Top US Genre of 2020: a Comfortable, Escapist Space, and a Wave of Nostalgia. | Helena Kosinski , MRC Data & Billboard]]></itunes:title>
			<pubDate>Sun, 14 Feb 2021 19:01:57 GMT</pubDate>
			<itunes:duration>3:22</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>12.5</itunes:episode>
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			<description><![CDATA[<p>Helena Kosinski: "The rise in nostalgia and comfort genres is the type of music that people wanted to listen to".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”.&nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music.</p><p>#7 Helena Kosinski's successful journey in the music business and career advice.</p><p>#8 Music x Brands: music marketing opportunities.</p><br><p>Helena Kosinski</p><p>VP Global</p><p>MRC Data</p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Helena Kosinski: "The rise in nostalgia and comfort genres is the type of music that people wanted to listen to".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”.&nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music.</p><p>#7 Helena Kosinski's successful journey in the music business and career advice.</p><p>#8 Music x Brands: music marketing opportunities.</p><br><p>Helena Kosinski</p><p>VP Global</p><p>MRC Data</p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title><![CDATA[12.4 Soundbite | Billboard and MRC Launch Two New Global Music Charts; ‘Billboard Global 200’ and the ‘Billboard Global Excl. US’. | Helena Kosinski , MRC Data & Billboard]]></title>
			<itunes:title><![CDATA[12.4 Soundbite | Billboard and MRC Launch Two New Global Music Charts; ‘Billboard Global 200’ and the ‘Billboard Global Excl. US’. | Helena Kosinski , MRC Data & Billboard]]></itunes:title>
			<pubDate>Sun, 14 Feb 2021 19:01:03 GMT</pubDate>
			<itunes:duration>7:21</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>12.4</itunes:episode>
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			<description><![CDATA[<p>Helena Kosinsk: "Last year billboard launched two new global charts, one global 200 song charts and then one global excluding the US".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”.&nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music.</p><p>#7 Helena Kosinski's successful journey in the music business and career advice.</p><p>#8 Music x Brands: music marketing opportunities.</p><br><p>Helena Kosinski</p><p>VP Global</p><p>MRC Data</p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Helena Kosinsk: "Last year billboard launched two new global charts, one global 200 song charts and then one global excluding the US".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”.&nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music.</p><p>#7 Helena Kosinski's successful journey in the music business and career advice.</p><p>#8 Music x Brands: music marketing opportunities.</p><br><p>Helena Kosinski</p><p>VP Global</p><p>MRC Data</p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[12.3 Soundbite | MRC Data’s 2020 U.S. Year-End report. | MRC Data & Billboard  | Helena Kosinski, MRC Data & Billboard ]]></title>
			<itunes:title><![CDATA[12.3 Soundbite | MRC Data’s 2020 U.S. Year-End report. | MRC Data & Billboard  | Helena Kosinski, MRC Data & Billboard ]]></itunes:title>
			<pubDate>Sun, 14 Feb 2021 19:00:03 GMT</pubDate>
			<itunes:duration>7:39</itunes:duration>
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			<acast:episodeUrl>123-soundbite-mrc-datas-2020-us-year-end-report-mrc-data-bil</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>12.3</itunes:episode>
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			<description><![CDATA[<p>Helena Kosinski: "A couple of platforms out there, but the biggest one that everyone will know is TickTok and in 2020 we saw a massive rise in the use".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”.&nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music.</p><p>#7 Helena Kosinski's successful journey in the music business and career advice.</p><p>#8 Music x Brands: music marketing opportunities.</p><br><p>Helena Kosinski</p><p>VP Global</p><p>MRC Data</p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Helena Kosinski: "A couple of platforms out there, but the biggest one that everyone will know is TickTok and in 2020 we saw a massive rise in the use".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”.&nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music.</p><p>#7 Helena Kosinski's successful journey in the music business and career advice.</p><p>#8 Music x Brands: music marketing opportunities.</p><br><p>Helena Kosinski</p><p>VP Global</p><p>MRC Data</p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[12.2 Soundbite | Consumers’ Interest in Virtual Concerts. | Helena Kosinski , MRC Data & Billboard]]></title>
			<itunes:title><![CDATA[12.2 Soundbite | Consumers’ Interest in Virtual Concerts. | Helena Kosinski , MRC Data & Billboard]]></itunes:title>
			<pubDate>Sun, 14 Feb 2021 18:56:00 GMT</pubDate>
			<itunes:duration>10:20</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>12.2</itunes:episode>
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			<description><![CDATA[<p>Helena Kosinski: "Firstly, are virtual concerts popular? Yes they are. Are they mainstream? No, I wouldn't say that".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”.&nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music.</p><p>#7 Helena Kosinski's successful journey in the music business and career advice.</p><p>#8 Music x Brands: music marketing opportunities.</p><br><p>Helena Kosinski</p><p>VP Global</p><p>MRC Data</p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Helena Kosinski: "Firstly, are virtual concerts popular? Yes they are. Are they mainstream? No, I wouldn't say that".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”.&nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music.</p><p>#7 Helena Kosinski's successful journey in the music business and career advice.</p><p>#8 Music x Brands: music marketing opportunities.</p><br><p>Helena Kosinski</p><p>VP Global</p><p>MRC Data</p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[12.1 Soundbite | “The Impact of Covid-19 on Music: Search for the New. | Helena Kosinski , MRC Data & Billboard]]></title>
			<itunes:title><![CDATA[12.1 Soundbite | “The Impact of Covid-19 on Music: Search for the New. | Helena Kosinski , MRC Data & Billboard]]></itunes:title>
			<pubDate>Sun, 14 Feb 2021 18:54:37 GMT</pubDate>
			<itunes:duration>6:09</itunes:duration>
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			<acast:episodeUrl>121-soundbite-the-impact-of-covid-19-on-music-search-for-the</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>12.1</itunes:episode>
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			<description><![CDATA[<p>Helena Kosinski: "Then continuing to use different types of streaming services. On the film and TV side that's seen the biggest increase was Netflix and Disney plus launched".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”.&nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music.</p><p>#7 Helena Kosinski's successful journey in the music business and career advice.</p><p>#8 Music x Brands: music marketing opportunities.</p><br><p>Helena Kosinski</p><p>VP Global</p><p>MRC Data</p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Helena Kosinski: "Then continuing to use different types of streaming services. On the film and TV side that's seen the biggest increase was Netflix and Disney plus launched".</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”.&nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music.</p><p>#7 Helena Kosinski's successful journey in the music business and career advice.</p><p>#8 Music x Brands: music marketing opportunities.</p><br><p>Helena Kosinski</p><p>VP Global</p><p>MRC Data</p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[12 Full episode |  2020 MRC Data Year-End Report in Collaboration with Billboard:  2020 MRC Data Year-End Report in collaboration with Billboard. The Impact of COVID-19 on Consumption and Streaming Trends.| Helena Kosinski , MRC Data & Billboard]]></title>
			<itunes:title><![CDATA[12 Full episode |  2020 MRC Data Year-End Report in Collaboration with Billboard:  2020 MRC Data Year-End Report in collaboration with Billboard. The Impact of COVID-19 on Consumption and Streaming Trends.| Helena Kosinski , MRC Data & Billboard]]></itunes:title>
			<pubDate>Sun, 14 Feb 2021 09:28:41 GMT</pubDate>
			<itunes:duration>55:43</itunes:duration>
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			<acast:episodeUrl>12-full-episode-2020-mrc-data-year-end-report-in-collaborati</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>12</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616575792814-bad08f427246a6d38dc1c337cb685431.jpeg"/>
			<description><![CDATA[<p>My guest today is my dear friend Helena Kosinski. In this episode, Helena and I discuss the ins and outs of MRC Data’s 2020 U.S. Year-End report which provides an overview of the music industry's leading trends, data and insights from the past 12 months. The report is in collaboration with Billboard and outlines the powerful role music continues to play in consumers’ lives.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”. &nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music. </p><p>#7 Helena Kosinski's successful journey in the music business and career advice. </p><p>#8 Music x Brands: music marketing opportunities. </p><br><p>Helena Kosinski </p><p>VP Global</p><p>MRC Data </p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski  #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my dear friend Helena Kosinski. In this episode, Helena and I discuss the ins and outs of MRC Data’s 2020 U.S. Year-End report which provides an overview of the music industry's leading trends, data and insights from the past 12 months. The report is in collaboration with Billboard and outlines the powerful role music continues to play in consumers’ lives.</p><br><p>Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 12: 2020 MRC Data Year-End Report in collaboration with Billboard: The powerful role of music in consumers’ lives and the increase of audio streaming. In conversation with Helena Kosinski, VP Global, MRC Data.</p><br><p>Soundbites</p><p>#1 Key take away - MRC at MIDEM: “The impact of Covid-19 on Music: Search for the New”. &nbsp;&nbsp;</p><p>#2 Consumers' interest in virtual concerts.</p><p>#3 Key take away - MRC Data's 2020 U.S. Year-End report.</p><p>#4 Billboard and MRC launch two new global music charts; ‘Billboard Global 200' and the ‘Billboard Global Excl. US'.&nbsp;</p><p>#5 The top US genre of 2020: a comfortable, escapist space, and a wave of nostalgia during Covid-19.&nbsp;</p><p>#6 2021 Music industry trends &amp; the future of music. </p><p>#7 Helena Kosinski's successful journey in the music business and career advice. </p><p>#8 Music x Brands: music marketing opportunities. </p><br><p>Helena Kosinski </p><p>VP Global</p><p>MRC Data </p><p>MRC Entertainment</p><p>www.mrcentertainment.com</p><br><p>🔴👉 Download report from: https://www.billboard.com/p/u-s-music-year-end-report-2020/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#Billboard #audiobranding #MRCData #Musicindustry #HelenaKosinski  #musicmatter #podcast #livestream #audiostreaming #music</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>11.10 Soundbite | It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience. | Margareta Andersson, Efterklang</title>
			<itunes:title>11.10 Soundbite | It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience. | Margareta Andersson, Efterklang</itunes:title>
			<pubDate>Sat, 06 Feb 2021 17:19:19 GMT</pubDate>
			<itunes:duration>3:39</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>11.1</itunes:episode>
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			<description><![CDATA[<p>Margareta Andersson: "Create a budget that will take care of the sound environment. It doesn't have to be sound design, it could just take care of the acoustic part".</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden. </p><p>#3 The Important Role of a Sound Architect. </p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices. </p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp; Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions. </p><p>#7 “The Impossible Run” - the Life Changing Sound Project. &nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG. </p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic. </p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience. </p><br><p>Efterklang</p><p>www.afconsult.com </p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture  #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Margareta Andersson: "Create a budget that will take care of the sound environment. It doesn't have to be sound design, it could just take care of the acoustic part".</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden. </p><p>#3 The Important Role of a Sound Architect. </p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices. </p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp; Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions. </p><p>#7 “The Impossible Run” - the Life Changing Sound Project. &nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG. </p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic. </p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience. </p><br><p>Efterklang</p><p>www.afconsult.com </p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture  #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>11.9 Soundbite | Spot on Sound Designs is Early Intertwined with the Visual and Acoustic. | Margareta Andersson, Efterklang</title>
			<itunes:title>11.9 Soundbite | Spot on Sound Designs is Early Intertwined with the Visual and Acoustic. | Margareta Andersson, Efterklang</itunes:title>
			<pubDate>Sat, 06 Feb 2021 17:02:25 GMT</pubDate>
			<itunes:duration>3:49</itunes:duration>
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			<acast:episodeUrl>119-soundbite-spot-on-sound-designs-is-early-intertwined-wit</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>11.9</itunes:episode>
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			<description><![CDATA[<p>Margareta Andersson: "We say that is not going to be very good in that position because the sound is going to bump, and you're going to have an acoustic problem".&nbsp;</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Margareta Andersson: "We say that is not going to be very good in that position because the sound is going to bump, and you're going to have an acoustic problem".&nbsp;</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>11.8 Soundbite | Lexter – the Early Pioneers Developing the Digital Sound Design System TWANG. | Margareta Andersson, Efterklang</title>
			<itunes:title>11.8 Soundbite | Lexter – the Early Pioneers Developing the Digital Sound Design System TWANG. | Margareta Andersson, Efterklang</itunes:title>
			<pubDate>Fri, 05 Feb 2021 09:06:33 GMT</pubDate>
			<itunes:duration>5:00</itunes:duration>
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			<acast:episodeUrl>118-soundbite-lexter-the-early-pioneers-developing-the-digit</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>11.8</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616588813595-77a2b479be44d2966d4e01f6c93e7f7e.jpeg"/>
			<description><![CDATA[<p>Margareta Andersson: "When we started there were no sound systems that fit the need, so we had to develop our own".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Margareta Andersson: "When we started there were no sound systems that fit the need, so we had to develop our own".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>11.7 Soundbite | “The Impossible Run” - the Life Changing Sound Project. | Margareta Andersson, Efterklang</title>
			<itunes:title>11.7 Soundbite | “The Impossible Run” - the Life Changing Sound Project. | Margareta Andersson, Efterklang</itunes:title>
			<pubDate>Fri, 05 Feb 2021 09:05:25 GMT</pubDate>
			<itunes:duration>12:44</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>11.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616589284238-eeb47c31a05a48e2c33f72f04eea6be5.jpeg"/>
			<description><![CDATA[<p>Margareta Andersson: "We managed to do this sound event with directional speakers as navigation direction".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Margareta Andersson: "We managed to do this sound event with directional speakers as navigation direction".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[11.6 Soundbite | How the Shopping Mall Mood Stockholm Became the Europe's Largest Sound Design Concept.| Margareta Andersson, Efterklang]]></title>
			<itunes:title><![CDATA[11.6 Soundbite | How the Shopping Mall Mood Stockholm Became the Europe's Largest Sound Design Concept.| Margareta Andersson, Efterklang]]></itunes:title>
			<pubDate>Fri, 05 Feb 2021 08:15:04 GMT</pubDate>
			<itunes:duration>14:34</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>11.6</itunes:episode>
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			<description><![CDATA[<p>Margareta Andersson: "We had a really brave customer, because the whole idea of mood Stockholm from the beginning was that they wanted to create something that wasn't existing".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Margareta Andersson: "We had a really brave customer, because the whole idea of mood Stockholm from the beginning was that they wanted to create something that wasn't existing".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>11.5 Soundbite | How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.| Margareta Andersson, Efterklang</title>
			<itunes:title>11.5 Soundbite | How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.| Margareta Andersson, Efterklang</itunes:title>
			<pubDate>Fri, 05 Feb 2021 07:49:57 GMT</pubDate>
			<itunes:duration>8:51</itunes:duration>
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			<acast:episodeId>601cf8a519bcc806822362a0</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>115-soundbite-how-modern-co-working-spaces-are-being-designe</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCyO+MYL8GnCLJybmQ2y63Jfh1PsyzXLqMfzEcWgCHhJuI6qNX1DJp5jZtL0kNLyo9SdCFR6naXokY4Jga7mj/YT]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>11.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616595424514-a04707c1d2a2c468dffaaf10f49203ce.jpeg"/>
			<description><![CDATA[<p>Margareta Andersson: "Information at bank offices are very sensitive, so we worked with sound showers to mask  confidential conversations".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From Advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Margareta Andersson: "Information at bank offices are very sensitive, so we worked with sound showers to mask  confidential conversations".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From Advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>11.4 Soundbite | How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience.| Margareta Andersson, Efterklang</title>
			<itunes:title>11.4 Soundbite | How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience.| Margareta Andersson, Efterklang</itunes:title>
			<pubDate>Thu, 04 Feb 2021 21:01:16 GMT</pubDate>
			<itunes:duration>15:33</itunes:duration>
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			<acast:episodeUrl>114-soundbite-how-modern-co-working-spaces-are-being-designe</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>11.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616596059649-fa672bcba9d3e335625f79bf096423b9.jpeg"/>
			<description><![CDATA[<p>Margareta Andersson: "In open office spaces of co-working spaces&nbsp;&nbsp;I would recommend to build different sections depending on staff task and mood".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Margareta Andersson: "In open office spaces of co-working spaces&nbsp;&nbsp;I would recommend to build different sections depending on staff task and mood".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>11.3 Soundbite | The Important Role of a Sound Architect. | Margareta Andersson, Efterklang</title>
			<itunes:title>11.3 Soundbite | The Important Role of a Sound Architect. | Margareta Andersson, Efterklang</itunes:title>
			<pubDate>Thu, 04 Feb 2021 21:00:09 GMT</pubDate>
			<itunes:duration>7:51</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>11.3</itunes:episode>
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			<description><![CDATA[<p>Margareta Andersson: "If you're going gonna work with what I'm doing you need to be in control of peoples behavior in the environment itself".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Margareta Andersson: "If you're going gonna work with what I'm doing you need to be in control of peoples behavior in the environment itself".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>11.2 Soundbite | Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden. | Margareta Andersson, Efterklang</title>
			<itunes:title>11.2 Soundbite | Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden. | Margareta Andersson, Efterklang</itunes:title>
			<pubDate>Thu, 04 Feb 2021 20:58:51 GMT</pubDate>
			<itunes:duration>8:21</itunes:duration>
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			<acast:episodeUrl>112-soundbite-lexter-the-early-pioneers-in-shaping-sound-des</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>11.2</itunes:episode>
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			<description><![CDATA[<p>Margareta Andersson: "The possibilities was in my head and I didn't know if the market were sharing my thoughts. So we started to do bits and pieces for some customers where we were building&nbsp;small speakers in furniture".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Margareta Andersson: "The possibilities was in my head and I didn't know if the market were sharing my thoughts. So we started to do bits and pieces for some customers where we were building&nbsp;small speakers in furniture".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>11.1 Soundbite | From Advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson. | Margareta Andersson, Efterklang</title>
			<itunes:title>11.1 Soundbite | From Advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson. | Margareta Andersson, Efterklang</itunes:title>
			<pubDate>Thu, 04 Feb 2021 19:35:56 GMT</pubDate>
			<itunes:duration>13:55</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>11.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1612467093670-070e115f420e5d273a98a155240de8fa.jpeg"/>
			<description><![CDATA[<p>Margareta Andersson: "When I was really young I was more passionate to drawing. My earliest memory wasn't music it was actually&nbsp;tone of voices".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Margareta Andersson: "When I was really young I was more passionate to drawing. My earliest memory wasn't music it was actually&nbsp;tone of voices".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>11. Full episode | Sound Architecture: Designing the Right Sound, in the Right Place, to the Right Person in Public Environments. | Margareta Andersson, Efterklang</title>
			<itunes:title>11. Full episode | Sound Architecture: Designing the Right Sound, in the Right Place, to the Right Person in Public Environments. | Margareta Andersson, Efterklang</itunes:title>
			<pubDate>Thu, 04 Feb 2021 17:30:02 GMT</pubDate>
			<itunes:duration>1:24:33</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>11</itunes:episode>
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			<description><![CDATA[<p>My guest today is my new friend Margareta Andersson, a passionate woman that thrives on challenges, creativity and positivity. Just like me, she has a true entrepreneurial spirit and loves everything with sound. It was her passion for sound that landed her in the Sound Architecture industry. Margareta is now the Section Manager at Efterklang, a Scandinavian company with dedicated experts in engineering, architectural, music and academia. In this episode, Margareta and I are going to discuss the ins and outs of Sound architecture.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my new friend Margareta Andersson, a passionate woman that thrives on challenges, creativity and positivity. Just like me, she has a true entrepreneurial spirit and loves everything with sound. It was her passion for sound that landed her in the Sound Architecture industry. Margareta is now the Section Manager at Efterklang, a Scandinavian company with dedicated experts in engineering, architectural, music and academia. In this episode, Margareta and I are going to discuss the ins and outs of Sound architecture.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.&nbsp;</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.&nbsp;</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became&nbsp;Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.&nbsp;</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #lexter #efterklang #musicmatter #podcast #sounddesign #soundarchitecture #margaretaandersson</p><br><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>10.11 Soundbite | How can Music help Stores with the Hit of the Pandemic? | Magnus Ryden, Soundtrack Your Brand</title>
			<itunes:title>10.11 Soundbite | How can Music help Stores with the Hit of the Pandemic? | Magnus Ryden, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:55:36 GMT</pubDate>
			<itunes:duration>2:53</itunes:duration>
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			<acast:episodeUrl>1011-soundbite-how-can-music-help-stores-with-the-hit-of-the</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>10.11</itunes:episode>
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			<description><![CDATA[<p>Magnus Rydén: "I think that the whole experience of a physical experience in retail is perhaps going to move even more towards creating an experience or a place where you can really communicate your brand, a more flagship type of experience".</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand  | Stockholm School of Economics. </p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.   </p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI. </p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music. </p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor. </p><p>#11 How can music help stores with the hit of the pandemic? </p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com </p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson. </p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden. </p><p>#3 The Important Role of a Sound Architect. </p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity. </p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices. </p><p>#6 How the Shopping Mall Mood Stockholm became  Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions. </p><p>#7 “The Impossible Run” - the Life Changing Sound Project.  </p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG. </p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic. </p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience. </p><br><p>Efterklang</p><p>www.afconsult.com </p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness </p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p> </p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén: "I think that the whole experience of a physical experience in retail is perhaps going to move even more towards creating an experience or a place where you can really communicate your brand, a more flagship type of experience".</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand  | Stockholm School of Economics. </p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.   </p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI. </p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music. </p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor. </p><p>#11 How can music help stores with the hit of the pandemic? </p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com </p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson. </p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden. </p><p>#3 The Important Role of a Sound Architect. </p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity. </p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices. </p><p>#6 How the Shopping Mall Mood Stockholm became  Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions. </p><p>#7 “The Impossible Run” - the Life Changing Sound Project.  </p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG. </p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic. </p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience. </p><br><p>Efterklang</p><p>www.afconsult.com </p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook  https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness </p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p> </p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by:  Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>10.10 Soundbite | Magnus Rydén’s Advice on Becoming a Music Supervisor. | Magnus Rydén, Soundtrack Your Brand</title>
			<itunes:title>10.10 Soundbite | Magnus Rydén’s Advice on Becoming a Music Supervisor. | Magnus Rydén, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:54:39 GMT</pubDate>
			<itunes:duration>2:14</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>10.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617189848019-e44217a54b5e2e15d94c96de9d9da980.jpeg"/>
			<description><![CDATA[<p>Magnus Rydén:  "There are many ways you can create or embark on a career as a music supervisor. I would say the threshold to do it is very low".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén:  "There are many ways you can create or embark on a career as a music supervisor. I would say the threshold to do it is very low".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>10.9 Soundbite | Magnus Rydén’s Best Practice on Strategically Curating In-Store Music. | Magnus Rydén, Soundtrack Your Brand</title>
			<itunes:title>10.9 Soundbite | Magnus Rydén’s Best Practice on Strategically Curating In-Store Music. | Magnus Rydén, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:53:56 GMT</pubDate>
			<itunes:duration>1:39</itunes:duration>
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			<acast:episodeId>60168c448dee3b20fd4289dd</acast:episodeId>
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			<acast:episodeUrl>109-soundbite-magnus-rydens-best-practice-on-strategically-c</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>10.9</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617212512642-7c162a5225bcbcd839bc5c5b6d96520d.jpeg"/>
			<description><![CDATA[<p>Magnus Rydén: "It was even better to play no music than playing wrong music. Just playing music that's not good enough can actually  hurt your sales. The first step is always to have a purpose".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén: "It was even better to play no music than playing wrong music. Just playing music that's not good enough can actually  hurt your sales. The first step is always to have a purpose".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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		<item>
			<title>10.8 Soundbite | With “Soundtrack Unlimited” Artists get Paid for their Music being Played in Your Store.</title>
			<itunes:title>10.8 Soundbite | With “Soundtrack Unlimited” Artists get Paid for their Music being Played in Your Store.</itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:52:54 GMT</pubDate>
			<itunes:duration>3:46</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/10-brand-fit-music-scan/</link>
			<acast:episodeId>60168c068b41254af2acb512</acast:episodeId>
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			<acast:episodeUrl>108-soundbite-with-soundtrack-unlimited-artists-get-paid-for</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>10.8</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617210003508-099fe79d9bf48faa376abea4b4b2c0c6.jpeg"/>
			<description><![CDATA[<p>Magnus Rydén: "You most likely you don't want to play that in your business, so our thing is that we then can recommend songs that are suitable for a business environment, so the business  can take more control, and also they're playing it legally now for the first time".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén: "You most likely you don't want to play that in your business, so our thing is that we then can recommend songs that are suitable for a business environment, so the business  can take more control, and also they're playing it legally now for the first time".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>10.7  Soundbite | Automating the Work of a Music Supervisor with the help of Soundtrack Your Brand’s AI. | Magnus Rydén, Soundtrack Your Brand</title>
			<itunes:title>10.7  Soundbite | Automating the Work of a Music Supervisor with the help of Soundtrack Your Brand’s AI. | Magnus Rydén, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:46:53 GMT</pubDate>
			<itunes:duration>7:00</itunes:duration>
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			<acast:episodeUrl>107-soundbite-automating-the-work-of-a-music-supervisor-with</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>10.7</itunes:episode>
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			<description><![CDATA[<p>Magnus Rydén: "I have been blown away how accurate these algorithms has actually can be, but I think it's always going to be hard to beat uh human DJ".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén: "I have been blown away how accurate these algorithms has actually can be, but I think it's always going to be hard to beat uh human DJ".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>10. 6 Soundbite |  Why is so Important to Continue Measuring the Impact of In-Store Music? | Magnus Ryden, Soundtrack Your Brand</title>
			<itunes:title>10. 6 Soundbite |  Why is so Important to Continue Measuring the Impact of In-Store Music? | Magnus Ryden, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:45:57 GMT</pubDate>
			<itunes:duration>5:00</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>10.6</itunes:episode>
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			<description><![CDATA[<p>Magnus Rydén: "Just keep on doing these studies because there's still people reluctant to take in even if we come with a study. We should just keep  throwing ammunition at them, so they eventually maybe open their eyes".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén: "Just keep on doing these studies because there's still people reluctant to take in even if we come with a study. We should just keep  throwing ammunition at them, so they eventually maybe open their eyes".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>10.5  Soundbite | Start to Implement a Music Marketing Strategy to Unlock the Brand Value. | Magnus Rydén, Soundtrack Your Brand</title>
			<itunes:title>10.5  Soundbite | Start to Implement a Music Marketing Strategy to Unlock the Brand Value. | Magnus Rydén, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:43:10 GMT</pubDate>
			<itunes:duration>3:07</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/10-brand-fit-music-scan/</link>
			<acast:episodeId>601689befbf6771fd9306ad3</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>105-soundbite-stop-curating-in-store-music-on-a-gut-feeling-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>10.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617212648017-f6f85d2455561f4ae87925d4ad25a6d7.jpeg"/>
			<description><![CDATA[<p>Magnus Rydén: "In an industry where there is so much gut feeling guiding people t's very hard to prove anything as it's just happening by chance".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén: "In an industry where there is so much gut feeling guiding people t's very hard to prove anything as it's just happening by chance".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>10.4  Soundbite | The Easiest Part Contra the Most Complicated Part with Developing the Right Brand-Fit In-Store Music | Magnus Ryden, Soundtrack Your Brand.</title>
			<itunes:title>10.4  Soundbite | The Easiest Part Contra the Most Complicated Part with Developing the Right Brand-Fit In-Store Music | Magnus Ryden, Soundtrack Your Brand.</itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:34:59 GMT</pubDate>
			<itunes:duration>4:54</itunes:duration>
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			<acast:episodeId>601687d39ca0c96369084ade</acast:episodeId>
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			<acast:episodeUrl>104-soundbite-the-easiest-part-contra-the-most-complicated-p</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>10.4</itunes:episode>
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			<description><![CDATA[<p>Magnus Rydén: "If you get the wrong picture of whom the target group is then you can select the wrong music then they won't relate to. That I would say is the trickier part".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén: "If you get the wrong picture of whom the target group is then you can select the wrong music then they won't relate to. That I would say is the trickier part".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>10.3  Soundbite | The Eorld’s First Brand-Fit Research Report “What Does Your Brand Sound Like? | Magnus Ryden, Soundtrack Your Brand </title>
			<itunes:title>10.3  Soundbite | The Eorld’s First Brand-Fit Research Report “What Does Your Brand Sound Like? | Magnus Ryden, Soundtrack Your Brand </itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:29:59 GMT</pubDate>
			<itunes:duration>12:02</itunes:duration>
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			<acast:episodeUrl>103-soundbite-the-worlds-first-brand-fit-research-report-wha</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>10.3</itunes:episode>
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			<description><![CDATA[<p>Magnus Rydén: "So the difference in does two playlists was that when we played the brand-fit music we could see a sales increase of  31.7 % and the customers also stayed longer".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén: "So the difference in does two playlists was that when we played the brand-fit music we could see a sales increase of  31.7 % and the customers also stayed longer".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[10.2  Soundbite | The Methodology behind SYB's Brand-Fit Music Scan Model. |  Magnus Ryden, Soundtrack Your Brand]]></title>
			<itunes:title><![CDATA[10.2  Soundbite | The Methodology behind SYB's Brand-Fit Music Scan Model. |  Magnus Ryden, Soundtrack Your Brand]]></itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:26:44 GMT</pubDate>
			<itunes:duration>5:38</itunes:duration>
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			<acast:episodeId>601685e49d55a32287e44c1d</acast:episodeId>
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			<acast:episodeUrl>102-soundbite-the-methodology-behind-the-brand-fit-music-bra</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>10.2</itunes:episode>
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			<description><![CDATA[<p>Magnus Rydén: "We came to the conclusion that when looking at a brand it can easily be translated into music via the brand personality and brand values".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén: "We came to the conclusion that when looking at a brand it can easily be translated into music via the brand personality and brand values".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>10.1 Soundbite | From Running the Indie label Heya Hifi to Curating Brand-Fit Music for Brands at MusicID.</title>
			<itunes:title>10.1 Soundbite | From Running the Indie label Heya Hifi to Curating Brand-Fit Music for Brands at MusicID.</itunes:title>
			<pubDate>Sun, 31 Jan 2021 10:09:35 GMT</pubDate>
			<itunes:duration>5:38</itunes:duration>
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			<acast:episodeUrl>101-soundbite-from-running-the-indie-label-heya-hifi-to-cura</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>1.1</itunes:episode>
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			<description><![CDATA[<p>Magnus Rydén: "We started DJing together and traveling around the world. Eventually we got tired of dealing with all these  various indie labels so we decided to start our own".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Magnus Rydén: "We started DJing together and traveling around the world. Eventually we got tired of dealing with all these  various indie labels so we decided to start our own".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 10: Brand-fit Music Scan: The Scientifically proven Methodology behind Soundtrack Your Brand's Brand-Fit Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</p><br><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 11: Sound Architecture: Designing the right sound, in the right place, to the right person in public environments. In conversation with Margareta Andersson, Sound Architect and Section Manager at Efterklang.</p><br><p>Soundbites</p><p>#1 From advertising to Sound Architecture - the Entrepreneurial Journey of Margareta Andersson.</p><p>#2 Lexter - the Early Pioneers in Shaping Sound Design and Sound Technology in Public Spaces in Sweden.</p><p>#3 The Important Role of a Sound Architect.</p><p>#4 How Modern Co-Working Spaces are being Designed to Maximum the Sound Experience to Increase Productivity.</p><p>#5 How Sound Masking is Utilized to Minimize Private Conversations and Sensitive Information in Bank Offices.</p><p>#6 How the Shopping Mall Mood Stockholm became Europe's largest Sound Design Concept with 22 Sound Zones and a 100 Unique Sound Productions.</p><p>#7 “The Impossible Run” - the Life Changing Sound Project.</p><p>#8 Lexter - the Early Pioneers Developing the Digital Sound Design System TWANG.</p><p>#9 Spot on Sound Design is Early Intertwined with the Visual and Acoustic.</p><p>#10 It is Time for Brands to Allocate a Budget for Creating a Holistic Sound Experience.</p><br><p>Efterklang</p><p>www.afconsult.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai/</p><p>🔴👉 Youtube https://www.youtube.com/channel/UCDXb7zT-k-jC5Dvm_Gy50dw/</p><br><p>#audiobranding #instoremusic #backgroundmusic #soundtrackyourbrand #musicmatter #podcast #artists #musicans #spotifybusiness</p><p>Approval:</p><p>Images of Alf Tumble and Magnus Rydén and their music Ya https://www.youtube.com/watch?v=yoJg5-mqVPQ</p><p>Podcast supported by: STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Music by: Aurora by tubebackr | https://soundcloud.com/tubebackr</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>10. Full episode | Brand-fit Music Scan: The Scientifically Proven Methodology behind Soundtrack Your Brand’s In-Store Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</title>
			<itunes:title>10. Full episode | Brand-fit Music Scan: The Scientifically Proven Methodology behind Soundtrack Your Brand’s In-Store Music Research and AI Music Tagging. In conversation with Magnus Rydén VP Music at Soundtrack Your Brand.</itunes:title>
			<pubDate>Mon, 18 Jan 2021 11:35:35 GMT</pubDate>
			<itunes:duration>59:16</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>10</itunes:episode>
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			<description><![CDATA[<p>My&nbsp;guest today&nbsp;is&nbsp;my&nbsp;dear friend and&nbsp;ex-colleague <a href="https://www.linkedin.com/in/magnus-ryd%C3%A9n-3a2b546b/" rel="noopener noreferrer" target="_blank">Magnus&nbsp;</a>Rydèn.&nbsp;We met for the first time in November 2014 when he was looking for students to validate his Music Brand Scan methodology.</p><br><p>We&nbsp;are&nbsp;both&nbsp;graduates&nbsp;from <a href="https://www.hhs.se/" rel="noopener noreferrer" target="_blank">Stockholm School of Economics</a>.&nbsp;And&nbsp;we&nbsp;were both hired at <a href="https://www.soundtrackyourbrand.com/" rel="noopener noreferrer" target="_blank">Soundtrack Your Brand</a> at the same time&nbsp;in August 2015.&nbsp;Magnus&nbsp;as&nbsp;Head&nbsp;of Music and I as&nbsp;Head&nbsp;of Research.</p><br><p>Before that&nbsp;Magnus’s started the Indie label <a href="https://soundcloud.com/heya-hifi" rel="noopener noreferrer" target="_blank">Heya&nbsp;Hifi&nbsp;</a>in 2005 with&nbsp;Alf&nbsp;Tumble, his&nbsp;music&nbsp;partner in&nbsp;crime, another of my&nbsp;amazing&nbsp;ex-colleague from Soundtrack.&nbsp;</p><p>Magnus&nbsp;is himself a&nbsp;music&nbsp;producer, a&nbsp;songwriter&nbsp;and a&nbsp;DJ.</p><br><p><br></p><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My&nbsp;guest today&nbsp;is&nbsp;my&nbsp;dear friend and&nbsp;ex-colleague <a href="https://www.linkedin.com/in/magnus-ryd%C3%A9n-3a2b546b/" rel="noopener noreferrer" target="_blank">Magnus&nbsp;</a>Rydèn.&nbsp;We met for the first time in November 2014 when he was looking for students to validate his Music Brand Scan methodology.</p><br><p>We&nbsp;are&nbsp;both&nbsp;graduates&nbsp;from <a href="https://www.hhs.se/" rel="noopener noreferrer" target="_blank">Stockholm School of Economics</a>.&nbsp;And&nbsp;we&nbsp;were both hired at <a href="https://www.soundtrackyourbrand.com/" rel="noopener noreferrer" target="_blank">Soundtrack Your Brand</a> at the same time&nbsp;in August 2015.&nbsp;Magnus&nbsp;as&nbsp;Head&nbsp;of Music and I as&nbsp;Head&nbsp;of Research.</p><br><p>Before that&nbsp;Magnus’s started the Indie label <a href="https://soundcloud.com/heya-hifi" rel="noopener noreferrer" target="_blank">Heya&nbsp;Hifi&nbsp;</a>in 2005 with&nbsp;Alf&nbsp;Tumble, his&nbsp;music&nbsp;partner in&nbsp;crime, another of my&nbsp;amazing&nbsp;ex-colleague from Soundtrack.&nbsp;</p><p>Magnus&nbsp;is himself a&nbsp;music&nbsp;producer, a&nbsp;songwriter&nbsp;and a&nbsp;DJ.</p><br><p><br></p><p>Soundbites</p><p>#1 From running the Indie label Heya Hifi to manually curating brand-fit music for brands at Music ID.</p><p>#2 The methodology behind the brand-fit music scan “Brand Scan”.</p><p>#3 The world’s first brand-fit research report “What does your brand sound like? Gant | Soundtrack Your Brand | Stockholm School of Economics.</p><p>#4 The easiest part contra the most complicated part with developing the right brand-fit in-store music for a brand.</p><p>#5 Stop curating in-store music on a gut feeling and instead start to implement a music marketing strategy to unlock the value.</p><p>#6 Why is so important to continue measuring the impact of in-store music?</p><p>#7 Automating the work of a Music Supervisor with the help of Soundtrack Your Brand’s AI.</p><p>#8 With “Soundtrack Unlimited” artists get paid for their music being played in your store.</p><p>#9 Magnus Rydén’s best practice on strategically curating in-store music.</p><p>Think through the purpose, what do you want to achieve with the music?</p><p>#10 Magnus Rydén’s advice to become a music supervisor.</p><p>#11 How can music help stores with the hit of the pandemic?</p><br><p>Soundtrack Your Brand</p><p>Magnus Ryden</p><p>www.soundtrackyourbrand.com</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[9. Full episode | amp's Best Audio Brands Ranking 2020: How Mastercard and Shell have Cracked the Code of Sonic DNA and Created a Holistic Sonic strategy. | Björn Thorleifsson, amp]]></title>
			<itunes:title><![CDATA[9. Full episode | amp's Best Audio Brands Ranking 2020: How Mastercard and Shell have Cracked the Code of Sonic DNA and Created a Holistic Sonic strategy. | Björn Thorleifsson, amp]]></itunes:title>
			<pubDate>Mon, 04 Jan 2021 15:15:14 GMT</pubDate>
			<itunes:duration>54:44</itunes:duration>
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			<acast:episodeUrl>9-full-episode-amps-best-audio-brands-ranking-2020-how-maste</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>9</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1609781358726-efe7eda38e19e5c10f5371bea6574ff8.jpeg"/>
			<description><![CDATA[<p>My&nbsp;guest today&nbsp;is&nbsp;my&nbsp;new&nbsp;friend&nbsp;<a href="https://www.linkedin.com/in/bjornthorleifsson/" rel="noopener noreferrer" target="_blank">Björn&nbsp;Thorleifsson</a>.&nbsp;We are fellow sonic branding enthusiasts with a&nbsp;big&nbsp;passion for sound research.&nbsp;Björn&nbsp;is&nbsp;a Consumer Behaviorist with a&nbsp;background&nbsp;in sound-engineering and&nbsp;psychology. In this&nbsp;episode,&nbsp;Björn&nbsp;and I&nbsp;discuss&nbsp;AMP’s&nbsp;report, “Best&nbsp;Audio Brands 2020&nbsp;Rankings”, their&nbsp;findings, and best practice.</p><br><p>Listen to full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;</p><br><p><strong>Soundbites</strong></p><p>#9.1Björn Thorleifsson, Senior Strategist Team Lead at amp, “Testing audio that has been overlooked”. (02:12)</p><p>#9.2&nbsp;Why Audio Brands Ranking is important for the industry.&nbsp;(09:56)</p><p>#9.3&nbsp;&nbsp;amp’s Best Audio Brands system and methodology. (16:06)</p><p>#9.4&nbsp;amp - the inventor of Sonic DNA.(22:14)</p><p>#9.5&nbsp;Why McDonald’s dropped from number 1 to number 6. 2019 vs. 2020 Best Audio Brands analyzed.&nbsp;(25:22)</p><p>#9.6&nbsp;&nbsp;The secret behind a successful Sonic Identify. (29:19)</p><p>#9. 7 What does the future of Audio Branding has in store for brands? (38:34)</p><p>#9. 8Sounds Björn Thorleifsson loves and dislikes. (46:54)</p><br><p><strong>Björn Thorleifsson</strong></p><p><em>Senior Strategist &amp; Team Lead</em></p><p><a href="https://ampsoundbranding.com/" rel="noopener noreferrer" target="_blank"><strong>amp</strong></a></p><p><a href="http://www.ampsoundbranding.com/" rel="noopener noreferrer" target="_blank">www.ampsoundbranding.com</a></p><br><p>#podcast #audioroi #audiobranding #sound #music #science #amp #jasminemoradi #thepowerofaudioscienceai #sonicbranding #sonicdna #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My&nbsp;guest today&nbsp;is&nbsp;my&nbsp;new&nbsp;friend&nbsp;<a href="https://www.linkedin.com/in/bjornthorleifsson/" rel="noopener noreferrer" target="_blank">Björn&nbsp;Thorleifsson</a>.&nbsp;We are fellow sonic branding enthusiasts with a&nbsp;big&nbsp;passion for sound research.&nbsp;Björn&nbsp;is&nbsp;a Consumer Behaviorist with a&nbsp;background&nbsp;in sound-engineering and&nbsp;psychology. In this&nbsp;episode,&nbsp;Björn&nbsp;and I&nbsp;discuss&nbsp;AMP’s&nbsp;report, “Best&nbsp;Audio Brands 2020&nbsp;Rankings”, their&nbsp;findings, and best practice.</p><br><p>Listen to full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;</p><br><p><strong>Soundbites</strong></p><p>#9.1Björn Thorleifsson, Senior Strategist Team Lead at amp, “Testing audio that has been overlooked”. (02:12)</p><p>#9.2&nbsp;Why Audio Brands Ranking is important for the industry.&nbsp;(09:56)</p><p>#9.3&nbsp;&nbsp;amp’s Best Audio Brands system and methodology. (16:06)</p><p>#9.4&nbsp;amp - the inventor of Sonic DNA.(22:14)</p><p>#9.5&nbsp;Why McDonald’s dropped from number 1 to number 6. 2019 vs. 2020 Best Audio Brands analyzed.&nbsp;(25:22)</p><p>#9.6&nbsp;&nbsp;The secret behind a successful Sonic Identify. (29:19)</p><p>#9. 7 What does the future of Audio Branding has in store for brands? (38:34)</p><p>#9. 8Sounds Björn Thorleifsson loves and dislikes. (46:54)</p><br><p><strong>Björn Thorleifsson</strong></p><p><em>Senior Strategist &amp; Team Lead</em></p><p><a href="https://ampsoundbranding.com/" rel="noopener noreferrer" target="_blank"><strong>amp</strong></a></p><p><a href="http://www.ampsoundbranding.com/" rel="noopener noreferrer" target="_blank">www.ampsoundbranding.com</a></p><br><p>#podcast #audioroi #audiobranding #sound #music #science #amp #jasminemoradi #thepowerofaudioscienceai #sonicbranding #sonicdna #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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		<item>
			<title><![CDATA[8. Full episode | Quantifying Audio ROI: - It's Time to Harness the Power of Sound by Predicting, Measuring and Optimizing Audio Assets to Shape Perception and Influence Behavior | Steve Keller, Pandora]]></title>
			<itunes:title><![CDATA[8. Full episode | Quantifying Audio ROI: - It's Time to Harness the Power of Sound by Predicting, Measuring and Optimizing Audio Assets to Shape Perception and Influence Behavior | Steve Keller, Pandora]]></itunes:title>
			<pubDate>Mon, 28 Dec 2020 14:53:00 GMT</pubDate>
			<itunes:duration>1:04:25</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>8</itunes:episode>
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			<description><![CDATA[<p>My guest today&nbsp;is&nbsp;the one and only Audio&nbsp;Alchemist&nbsp;<a href="https://www.linkedin.com/in/stevekeller1/" rel="noopener noreferrer" target="_blank">Steve Keller</a>, Sonic Strategy Director for&nbsp;<a href="https://www.pandoraforbrands.com/studio-resonate" rel="noopener noreferrer" target="_blank">Studio Resonate at Pandora/SiriusXM</a>&nbsp;the&nbsp;largest&nbsp;ad-supported&nbsp;audio&nbsp;entertainment streaming service in the U.S.&nbsp;&nbsp;Prior&nbsp;to&nbsp;that, Steve&nbsp;was&nbsp;the Founder and CEO of&nbsp;<a href="http://ivaudiobranding.com/about.php" rel="noopener noreferrer" target="_blank">iV</a>, an&nbsp;audio&nbsp;consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp; (35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist </p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today&nbsp;is&nbsp;the one and only Audio&nbsp;Alchemist&nbsp;<a href="https://www.linkedin.com/in/stevekeller1/" rel="noopener noreferrer" target="_blank">Steve Keller</a>, Sonic Strategy Director for&nbsp;<a href="https://www.pandoraforbrands.com/studio-resonate" rel="noopener noreferrer" target="_blank">Studio Resonate at Pandora/SiriusXM</a>&nbsp;the&nbsp;largest&nbsp;ad-supported&nbsp;audio&nbsp;entertainment streaming service in the U.S.&nbsp;&nbsp;Prior&nbsp;to&nbsp;that, Steve&nbsp;was&nbsp;the Founder and CEO of&nbsp;<a href="http://ivaudiobranding.com/about.php" rel="noopener noreferrer" target="_blank">iV</a>, an&nbsp;audio&nbsp;consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp; (35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist </p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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		<item>
			<title>8.1 Soundbite | Steve Keller’s Journey from Beethoven to Audio Alchemist. | Steve Keller, Pandora</title>
			<itunes:title>8.1 Soundbite | Steve Keller’s Journey from Beethoven to Audio Alchemist. | Steve Keller, Pandora</itunes:title>
			<pubDate>Mon, 28 Dec 2020 14:51:44 GMT</pubDate>
			<itunes:duration>2:19</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>8.1</itunes:episode>
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			<description><![CDATA[<p>Steve Keller: "I picked up a guitar when I was in junior high school and in high school I started writing songs because it was a great way to meet girls, but I never thought about it as career".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S.  Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp; (35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist </p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Steve Keller: "I picked up a guitar when I was in junior high school and in high school I started writing songs because it was a great way to meet girls, but I never thought about it as career".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S.  Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp; (35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist </p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>8.2 Soundbite | An Audio Alchemist’s Mission to Blend Sound Science and Sound Art to Develop Valuable Sound Strategies. |  Steve Keller, Pandora </title>
			<itunes:title>8.2 Soundbite | An Audio Alchemist’s Mission to Blend Sound Science and Sound Art to Develop Valuable Sound Strategies. |  Steve Keller, Pandora </itunes:title>
			<pubDate>Mon, 28 Dec 2020 14:50:33 GMT</pubDate>
			<itunes:duration>2:19</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>8.2</itunes:episode>
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			<description><![CDATA[<p>Steve Keller: "I'm educating  our clients and hopefully the world through opportunities and conversations about the power of sound. To think about it more as a strategy than simply a tactic".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Steve Keller: "I'm educating  our clients and hopefully the world through opportunities and conversations about the power of sound. To think about it more as a strategy than simply a tactic".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>8.3 Soundbite | An Audio Logo is to Your Ear like a Visual Logo is to Your Eye. | Steve Keller, Pandora </title>
			<itunes:title>8.3 Soundbite | An Audio Logo is to Your Ear like a Visual Logo is to Your Eye. | Steve Keller, Pandora </itunes:title>
			<pubDate>Mon, 28 Dec 2020 14:49:32 GMT</pubDate>
			<itunes:duration>3:09</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>8.3</itunes:episode>
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			<description><![CDATA[<p>Steve Keller: "Same thing with an audio logo as it is usually based on sound design. It could be a few notes that's part of a simple melody, but it's designed to be a very short sonic representation of the brand".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Steve Keller: "Same thing with an audio logo as it is usually based on sound design. It could be a few notes that's part of a simple melody, but it's designed to be a very short sonic representation of the brand".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>8.4 Soundbite | How the Power of Sound Shapes Consumer Perception and Influences Consumer Behavior | Steve Keller, Pandora </title>
			<itunes:title>8.4 Soundbite | How the Power of Sound Shapes Consumer Perception and Influences Consumer Behavior | Steve Keller, Pandora </itunes:title>
			<pubDate>Mon, 28 Dec 2020 14:48:34 GMT</pubDate>
			<itunes:duration>5:37</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>8.4</itunes:episode>
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			<description><![CDATA[<p>Steve Keller: "It is a really pleasurable experience, and it's very addictive. Music is an extremely powerful dopamine trigger. It's one of the reasons why we have particular songs we like to listen to over and over and over again".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Steve Keller: "It is a really pleasurable experience, and it's very addictive. Music is an extremely powerful dopamine trigger. It's one of the reasons why we have particular songs we like to listen to over and over and over again".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>8.5 Soundbite | What are Your KPIs for Audio Branding? | Steve Keller, Pandora </title>
			<itunes:title>8.5 Soundbite | What are Your KPIs for Audio Branding? | Steve Keller, Pandora </itunes:title>
			<pubDate>Mon, 28 Dec 2020 14:47:38 GMT</pubDate>
			<itunes:duration>18:50</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>8.5</itunes:episode>
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			<description><![CDATA[<p>Steve Keller: "I think language is one aspect, but I really think the real issue is what I call a value perception gap".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Steve Keller: "I think language is one aspect, but I really think the real issue is what I call a value perception gap".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>8.6 Soundbite | The Challenges with Developing a Valuable Sound Strategy  | Steve Keller, Pandora</title>
			<itunes:title>8.6 Soundbite | The Challenges with Developing a Valuable Sound Strategy  | Steve Keller, Pandora</itunes:title>
			<pubDate>Mon, 28 Dec 2020 14:46:28 GMT</pubDate>
			<itunes:duration>3:58</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>8.6</itunes:episode>
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			<description><![CDATA[<p>Steve Keller: "We all know what we don't like and that's a problem because we're so used to making decisions about music and sound from our gut even though in reality that's not what's happening".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Steve Keller: "We all know what we don't like and that's a problem because we're so used to making decisions about music and sound from our gut even though in reality that's not what's happening".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title><![CDATA[8.7 Soundbite | It's Time to Start Measuring the Impact of Your Audio Assets. | Steve Keller, Pandora]]></title>
			<itunes:title><![CDATA[8.7 Soundbite | It's Time to Start Measuring the Impact of Your Audio Assets. | Steve Keller, Pandora]]></itunes:title>
			<pubDate>Mon, 28 Dec 2020 14:45:27 GMT</pubDate>
			<itunes:duration>8:17</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>8.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617272561527-2f1fc8c3c877080e93e774548b8c3b1e.jpeg"/>
			<description><![CDATA[<p>Steve Keller: "You can pre-test. Let's say a spot that you're going to run on the radio, you can do a pre-test because there are companies out there that now are specializing in this".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Steve Keller: "You can pre-test. Let's say a spot that you're going to run on the radio, you can do a pre-test because there are companies out there that now are specializing in this".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>8.8 Soundbite | Sound Science, the Cross Modalism Case Study of Propel | Steve Keller, Audio Branding</title>
			<itunes:title>8.8 Soundbite | Sound Science, the Cross Modalism Case Study of Propel | Steve Keller, Audio Branding</itunes:title>
			<pubDate>Mon, 28 Dec 2020 14:44:12 GMT</pubDate>
			<itunes:duration>12:11</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>8.8</itunes:episode>
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			<description><![CDATA[<p>Steve Keller: "Our reflexes respond to sound much faster than sight that means sound can kind of get into our brain and set the stage for our other senses and that's what  cross-modalism is all about".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Steve Keller: "Our reflexes respond to sound much faster than sight that means sound can kind of get into our brain and set the stage for our other senses and that's what  cross-modalism is all about".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>8.9 Soundbite | The Future of Audio is to Harness the Power of Sound | Steve Kelle, Pandora </title>
			<itunes:title>8.9 Soundbite | The Future of Audio is to Harness the Power of Sound | Steve Kelle, Pandora </itunes:title>
			<pubDate>Mon, 28 Dec 2020 14:42:58 GMT</pubDate>
			<itunes:duration>3:51</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>8.9</itunes:episode>
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			<description><![CDATA[<p>Steve Keller: "How can we use sound as a positive intervention. How it can have a positive impact around us. For example using sound in healthcare".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJ</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Steve Keller: "How can we use sound as a positive intervention. How it can have a positive impact around us. For example using sound in healthcare".</p><br><p>My guest today is the one and only Audio Alchemist Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora/SiriusXM the largest ad-supported audio entertainment streaming service in the U.S. Prior to that, Steve was the Founder and CEO of iV, an audio consultancy based in Nashville. In this episode, Steve and I discuss the ins and outs of the psychology and quantification of audio. – how to harness the power of sound to shape perception and influence behavior in the new now.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 8: Quantifying Audio ROI: - It's time to harness the power of sound by predicting, measuring and optimizing audio assets to shape perception and influence behavior.</p><br><p>Soundbites</p><p>#8.1Steve Keller’s journey: from Beethoven to Audio Alchemist. (03:24)</p><p>#8.2&nbsp;An Audio Alchemist’s mission to blend sound science and sound art to develop valuable sound strategies. (05:32)&nbsp;</p><p>#8.3&nbsp;An audio logo is to your ear like a visual logo is to your eye. However, research shows that audio assets significantly outperforms visual assets. (07:44)&nbsp;</p><p>#8.4&nbsp;How the power of sound shapes consumer perception and influences consumer behavior.(10:51)&nbsp;</p><p>#8.5&nbsp;What are your KPIs for audio? It’s time to close the value perception gap by predicting and optimizing the value of audio through quantifying consumer perception, consumer behaviour and brand equity. (16:22)&nbsp;</p><p>#8.6&nbsp;&nbsp;The challenges with developing a valuable sound strategy are a) personal preference b) lack of measurement and c) choosing a sound tactic instead of a sound strategy.&nbsp;(35:02)&nbsp;</p><p>#8. 7&nbsp;Test! Test! Test! It's time to start measuring the impact of your audio assets, or how many more misfits can you afford? (38:54)&nbsp;</p><p>#8. 8&nbsp;Sound Science, the cross modalism case study of Propel: Flavor DJ - a sonic sensploration.(47:01)&nbsp;</p><p>#8. 9&nbsp;The future of audio is to harness the power of sound to make a positive difference in the way we hear and experience the world around us. (59:07)&nbsp;</p><br><p>Steve Keller</p><p>Sonic Strategy Director</p><p>Studio Resonate at&nbsp;Pandora/SiriusXM</p><p>www.pandoraforbrands.com/studio-resonate</p><br><p>#podcast #audioroi #audiobranding #sound #music #science #stevekeller #jasminemoradi #thepowerofaudioscienceai #pandoraforbrands #sonicbranding ##audiobranding #sthlmmusic #sthlmtech #nordimusictech #audioresearch #soundresearch #soundscientist</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJ</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>7. Full episode | Sustainability in Audio: – How Stockholm-Based Design Brand Transparent is Making Audio Home Systems Sound Greener for Today’s Music Lovers. | Martin Willers, Transparent</title>
			<itunes:title>7. Full episode | Sustainability in Audio: – How Stockholm-Based Design Brand Transparent is Making Audio Home Systems Sound Greener for Today’s Music Lovers. | Martin Willers, Transparent</itunes:title>
			<pubDate>Mon, 21 Dec 2020 11:20:45 GMT</pubDate>
			<itunes:duration>43:01</itunes:duration>
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			<acast:episodeUrl>7-sustainability-in-audio-how-stockholm-based-design-brand-t</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>7</itunes:episode>
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			<description><![CDATA[<p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24) </p><p>#7.3  Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31) </p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39) </p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22) </p><p>#7.6  Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17) </p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00) </p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24) </p><p>#7.3  Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31) </p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39) </p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22) </p><p>#7.6  Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17) </p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00) </p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title><![CDATA[7.1Soundbite | The Story Behind the Design firm People People - Innovation, Design & Sustainability. |  Martin Willers, Transparent]]></title>
			<itunes:title><![CDATA[7.1Soundbite | The Story Behind the Design firm People People - Innovation, Design & Sustainability. |  Martin Willers, Transparent]]></itunes:title>
			<pubDate>Mon, 21 Dec 2020 11:18:35 GMT</pubDate>
			<itunes:duration>5:38</itunes:duration>
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			<acast:episodeUrl>71-design-firm-people-people-innovation-design-sustainabilit</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>7.1</itunes:episode>
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			<description><![CDATA[<p>Martin Willers: "Then there would be an entry point for us where we could make a difference within that short time frame. We had engagement as industrial designers and a lot of impactful decisions are made in the manufacturing process, but typically it might be really tricky".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Martin Willers: "Then there would be an entry point for us where we could make a difference within that short time frame. We had engagement as industrial designers and a lot of impactful decisions are made in the manufacturing process, but typically it might be really tricky".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>7.2 Soundbite | The Story behind the Transparent Speakers. From Tumblr to Kickstarter to Transparent | Martin Willers, Transparent</title>
			<itunes:title>7.2 Soundbite | The Story behind the Transparent Speakers. From Tumblr to Kickstarter to Transparent | Martin Willers, Transparent</itunes:title>
			<pubDate>Mon, 21 Dec 2020 11:17:01 GMT</pubDate>
			<itunes:duration>3:18</itunes:duration>
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			<acast:episodeUrl>72-from-tumblr-to-kickstarter-to-transparent-martin-willer-c</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>7.2</itunes:episode>
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			<description><![CDATA[<p>Martin Willers: "Something that we felt strongly about at the time was that technology was at war with the home decor. Back then we didn't have that many Bluetooth speakers or wireless speakers instead most people were connecting to an amp".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Martin Willers: "Something that we felt strongly about at the time was that technology was at war with the home decor. Back then we didn't have that many Bluetooth speakers or wireless speakers instead most people were connecting to an amp".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>7.3 Soundbite | Transparent Speaker:The Perfect Living Room Speaker. | Martin Willers, Transparent</title>
			<itunes:title>7.3 Soundbite | Transparent Speaker:The Perfect Living Room Speaker. | Martin Willers, Transparent</itunes:title>
			<pubDate>Mon, 21 Dec 2020 11:15:16 GMT</pubDate>
			<itunes:duration>3:20</itunes:duration>
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			<acast:episodeUrl>73-the-perfect-living-room-speaker-martin-willers-co-founder</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>7.3</itunes:episode>
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			<description><![CDATA[<p>Martin Willers: "We learned actually during making speakers all about tuning sounds in a digital way. We learned that transparent sound is the name of&nbsp;sound that gives authentic reproduction of a studio recording".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Martin Willers: "We learned actually during making speakers all about tuning sounds in a digital way. We learned that transparent sound is the name of&nbsp;sound that gives authentic reproduction of a studio recording".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>7.4 Soundbite | The Light Speaker: 3 in 1 Design. | Martin Willers, Transparent</title>
			<itunes:title>7.4 Soundbite | The Light Speaker: 3 in 1 Design. | Martin Willers, Transparent</itunes:title>
			<pubDate>Mon, 21 Dec 2020 11:13:14 GMT</pubDate>
			<itunes:duration>4:54</itunes:duration>
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			<acast:episodeUrl>74-the-light-speaker-martin-willers-co-founder-ceo-transpare</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>7.4</itunes:episode>
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			<description><![CDATA[<p>Martin Willers: "In Sweden I think we're the world leading candle consumption country per capita because we have really dark winters up here in the north. We really love what we call "mysbeslysning", which is like cozy lightning. It's a word that you know is really powerful to a lot of swedes".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Martin Willers: "In Sweden I think we're the world leading candle consumption country per capita because we have really dark winters up here in the north. We really love what we call "mysbeslysning", which is like cozy lightning. It's a word that you know is really powerful to a lot of swedes".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>7.5 Soundbite | Is it Possible to Kill Beats by Dre. Sound for a Concert Hall Effect at Home? |  Martin Willer, Transparent</title>
			<itunes:title>7.5 Soundbite | Is it Possible to Kill Beats by Dre. Sound for a Concert Hall Effect at Home? |  Martin Willer, Transparent</itunes:title>
			<pubDate>Mon, 21 Dec 2020 11:11:18 GMT</pubDate>
			<itunes:duration>6:06</itunes:duration>
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			<acast:episodeUrl>75-kill-the-beats-by-dre-sound-for-a-concert-hall-effect-at-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>7.5</itunes:episode>
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			<description><![CDATA[<p>Martin Willers: "The best audio experiences  are typically when people are saying like "When I was at this concert I had electric goose bumps all over my body". Some people are able to reproduce that experience at home".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Martin Willers: "The best audio experiences  are typically when people are saying like "When I was at this concert I had electric goose bumps all over my body". Some people are able to reproduce that experience at home".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>7.6 Soundbite | Transparent Home Speakers: High-Quality Sound vs. Timeless Sustainable Design. | Martin Willers, Transparent</title>
			<itunes:title>7.6 Soundbite | Transparent Home Speakers: High-Quality Sound vs. Timeless Sustainable Design. | Martin Willers, Transparent</itunes:title>
			<pubDate>Mon, 21 Dec 2020 11:09:10 GMT</pubDate>
			<itunes:duration>3:55</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>7.6</itunes:episode>
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			<description><![CDATA[<p>Martin Willers: "My goal is to make those audio products that people want to keep in their life for a long time and if the sound is that good people are going to be more likely to upgrade".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Martin Willers: "My goal is to make those audio products that people want to keep in their life for a long time and if the sound is that good people are going to be more likely to upgrade".</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24)</p><p>#7.3 Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31)</p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39)</p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22)</p><p>#7.6 Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17)</p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00)</p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>7.7 Soundbite | Transparent is on a Mission to Become the First Circular Tech Brand | Martin Willers, Transparent</title>
			<itunes:title>7.7 Soundbite | Transparent is on a Mission to Become the First Circular Tech Brand | Martin Willers, Transparent</itunes:title>
			<pubDate>Mon, 21 Dec 2020 11:03:44 GMT</pubDate>
			<itunes:duration>4:16</itunes:duration>
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			<acast:episodeUrl>77-transparent-is-on-a-mission-to-become-the-first-circular-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>7.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617276822096-5a348b277d52b38a095990ba86cede1a.jpeg"/>
			<description><![CDATA[<p>Martin Willers: "With our business model we want to meet the climate goals. My vision for the next few years that we are growing enough to make that an impact where we can actually influence an industry",</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24) </p><p>#7.3  Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31) </p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39) </p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22) </p><p>#7.6  Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17) </p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00) </p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Martin Willers: "With our business model we want to meet the climate goals. My vision for the next few years that we are growing enough to make that an impact where we can actually influence an industry",</p><br><p>My guest today is my new friend Martin Willers. We are both part of the Swedish music tech community STHLM Music City. Martin started the boutique design firm People People in 2009 with a group of friends. During ten years the firm started the lean hardware movement in Scandinavia, designing several wearable tech startups focusing on innovation, design and sustainability. They got voted one of Europe’s hottest startup by Wired magazine and was in 2018 acquired by the Swedish design firm Doberman (That, in turn, is now acquired by Ernst &amp; Young.)</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 7: Sustainability in Audio: How Stockholm-based design brand Transparent is making audio home systems sound greener for today's music lovers.</p><br><p>Soundbites:</p><p>#7.1The learnings from the design firm People People that for 10 years lead the hardware movement in Scandinavia focusing on innovation, design and sustainability. (4:56)</p><p>#7.2 How a spontaneous blog post on Tumblr turned into a successful Kickstarter campaign funding the first Transparent speakers. (10:24) </p><p>#7.3  Transparent Speakers: how do we create the perfect living room speaker to get people off the couch at a home party? (13:31) </p><p>#7.4 Latest edition: The Light Speaker: 3 in 1 design to last = portable audio speaker + a campfire/Swedish “mysbelysning” affect + sustainable design that lasts. (16:39) </p><p>#7.5 Is it possible to kill the “Beats by Dre Sound” and create a concert hall effect, the ultimate audio experience, at home? (21:22) </p><p>#7.6  Transparent home speakers: high-quality sound vs. timeless sustainable design? (27:17) </p><p>#7. 7 Transparent is on a mission to become the first circular tech brand. (31:00) </p><br><p>Martin Willers</p><p>Co-Founder &amp; CEO</p><p>Transparent</p><p>www.transpa.rent</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #homespeakers #sound #music #science #martinwillers #jasminemoradi #thepowerofaudioscienceai #transparent #speakers #audiobranding #audiobranding #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>6.Full Episode | Musimap’s Emotional AI: – Decoding the DNA of Music by Combining Human Emotions and AI to Gain Insight into Music Consumption. | Thomas Lidy, Musimap</title>
			<itunes:title>6.Full Episode | Musimap’s Emotional AI: – Decoding the DNA of Music by Combining Human Emotions and AI to Gain Insight into Music Consumption. | Thomas Lidy, Musimap</itunes:title>
			<pubDate>Sun, 13 Dec 2020 17:35:51 GMT</pubDate>
			<itunes:duration>58:32</itunes:duration>
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			<itunes:subtitle>Music AI/ Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1607880938989-4012b9973d2c8da6d6cccdcaba976a82.jpeg"/>
			<description><![CDATA[<p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[6.1 Soundbite | From Passion for Computers & Music to one of the World's Top Experts in Music AI | Thomas Lidy, Musimap]]></title>
			<itunes:title><![CDATA[6.1 Soundbite | From Passion for Computers & Music to one of the World's Top Experts in Music AI | Thomas Lidy, Musimap]]></itunes:title>
			<pubDate>Sun, 13 Dec 2020 17:34:05 GMT</pubDate>
			<itunes:duration>1:41</itunes:duration>
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			<itunes:subtitle>Music AI/ Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>6.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1607880784907-065666867bfea9f589a4c3a7911d05a4.jpeg"/>
			<description><![CDATA[<p>Thomas Lidy: "I was probably not meant to have a career as a musician. Later on I pursued computer science and specialized on music analysis because here I could finally combine the interest of computers and music, which was indeed very interesting".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Thomas Lidy: "I was probably not meant to have a career as a musician. Later on I pursued computer science and specialized on music analysis because here I could finally combine the interest of computers and music, which was indeed very interesting".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>6.2 Soundbite | How FuturePulse is Empowering the Music Industry with Predictive Analytics | Thomas Lidy, Musimap</title>
			<itunes:title>6.2 Soundbite | How FuturePulse is Empowering the Music Industry with Predictive Analytics | Thomas Lidy, Musimap</itunes:title>
			<pubDate>Sun, 13 Dec 2020 17:32:15 GMT</pubDate>
			<itunes:duration>7:43</itunes:duration>
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			<acast:episodeUrl>62-soundbite-how-futurepulse-is-empowering-the-music-industr</acast:episodeUrl>
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			<itunes:subtitle>Music AI/ Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>6.2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617298663508-2b8e28de686443ac74f03f5fb5c94889.jpeg"/>
			<description><![CDATA[<p>Thomas Lidy: "It's a European&nbsp;initiative, and it is a very interesting blend of technical partners research partners and music industry partners".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Thomas Lidy: "It's a European&nbsp;initiative, and it is a very interesting blend of technical partners research partners and music industry partners".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>6.3 Soundbite | Semantic Audio Analysis and Music Recognition Explained  | Thomas Lidy, Musimap</title>
			<itunes:title>6.3 Soundbite | Semantic Audio Analysis and Music Recognition Explained  | Thomas Lidy, Musimap</itunes:title>
			<pubDate>Sun, 13 Dec 2020 17:28:02 GMT</pubDate>
			<itunes:duration>5:02</itunes:duration>
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			<acast:episodeUrl>63-soundbite-semantic-audio-analysis-and-music-recognition-e</acast:episodeUrl>
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			<itunes:subtitle>Music AI/ Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>6.3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617299200312-267094c56ac6535371d7273ef0ec3c7b.jpeg"/>
			<description><![CDATA[<p>Thomas Lidy: "Based on AI and data science we trained AI based on music experts knowledge. Here we talk about semantic audit analysis  which mean we usually start with analyzing the signal in the music. There are platforms out there which relay fully on just user interaction like thumbs up thumbs down or how people react to playlists".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Thomas Lidy: "Based on AI and data science we trained AI based on music experts knowledge. Here we talk about semantic audit analysis  which mean we usually start with analyzing the signal in the music. There are platforms out there which relay fully on just user interaction like thumbs up thumbs down or how people react to playlists".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>6.4 Soundbite  | Bridging the Gap between Academia and Industry | Thomas Lidy, Musimap</title>
			<itunes:title>6.4 Soundbite  | Bridging the Gap between Academia and Industry | Thomas Lidy, Musimap</itunes:title>
			<pubDate>Sun, 13 Dec 2020 17:26:29 GMT</pubDate>
			<itunes:duration>5:30</itunes:duration>
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			<acast:episodeUrl>64-soundbite-bridging-the-gap-between-academia-and-industry-</acast:episodeUrl>
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			<itunes:subtitle>Music AI/ Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>6.4</itunes:episode>
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			<description><![CDATA[<p>Thomas Lidy: "My first startup here Spectrum. I didn't make it, and we had to close down after five years which was a very exciting ride with a lot of learnings".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Thomas Lidy: "My first startup here Spectrum. I didn't make it, and we had to close down after five years which was a very exciting ride with a lot of learnings".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>6.5 Soundbite | The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI | Thomas Lidy, Musimap</title>
			<itunes:title>6.5 Soundbite | The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI | Thomas Lidy, Musimap</itunes:title>
			<pubDate>Sun, 13 Dec 2020 17:24:05 GMT</pubDate>
			<itunes:duration>2:58</itunes:duration>
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			<itunes:subtitle>Music AI/ Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>6.5</itunes:episode>
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			<description><![CDATA[<p>Thomas Lidy: "They didn't know much about AI when they started. First they wanted to do this manual, mapping out the music's world. That's why they are named Musimap because they literally wanted to create a map of music".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Thomas Lidy: "They didn't know much about AI when they started. First they wanted to do this manual, mapping out the music's world. That's why they are named Musimap because they literally wanted to create a map of music".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>6.6 Soundbite | Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music | Thomas Lidy, Musimap</title>
			<itunes:title>6.6 Soundbite | Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music | Thomas Lidy, Musimap</itunes:title>
			<pubDate>Sun, 13 Dec 2020 17:22:06 GMT</pubDate>
			<itunes:duration>8:05</itunes:duration>
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			<acast:episodeUrl>66-soundbite-becoming-the-ultimate-music-assistant-by-scient</acast:episodeUrl>
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			<itunes:subtitle>Music AI/ Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>6.6</itunes:episode>
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			<description><![CDATA[<p>Thomas Lidy: "Our aim here is not directly to map out the people's emotion from the music directly, but to analyze the first step moods in the music. We have created a taxonomy that we think is good that can be used uniquely to describe moods in music".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Thomas Lidy: "Our aim here is not directly to map out the people's emotion from the music directly, but to analyze the first step moods in the music. We have created a taxonomy that we think is good that can be used uniquely to describe moods in music".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>6.7 Soundbite | A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. | Thomas Lidy, Musimap</title>
			<itunes:title>6.7 Soundbite | A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. | Thomas Lidy, Musimap</itunes:title>
			<pubDate>Sun, 13 Dec 2020 17:20:20 GMT</pubDate>
			<itunes:duration>4:51</itunes:duration>
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			<acast:episodeUrl>67-soundbite-ahumanized-algorithm-a-human-fused-ai-feedback-</acast:episodeUrl>
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			<itunes:subtitle>Music AI/ Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>6.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617301041007-6700479bf69cf2b6d1dd02a91f10c346.jpeg"/>
			<description><![CDATA[<p>Thomas Lidy: "Data is everything, and you just feed enough data to an AI and you will get out what you wish, your AI of your dreams. I don't fully believe in this. I believe there's a lot of human steps in this even on the data center side".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Thomas Lidy: "Data is everything, and you just feed enough data to an AI and you will get out what you wish, your AI of your dreams. I don't fully believe in this. I believe there's a lot of human steps in this even on the data center side".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>6.9 Soundbite | MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. | Thomas Lidy, Musimap</title>
			<itunes:title>6.9 Soundbite | MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. | Thomas Lidy, Musimap</itunes:title>
			<pubDate>Sun, 13 Dec 2020 17:15:45 GMT</pubDate>
			<itunes:duration>9:09</itunes:duration>
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			<acast:episodeUrl>69-soundbite-musime-you-are-what-you-listen-to-your-spotify-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>6.9</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617347354946-f9b2598bc2a2cdbd84b20e7fa7f2a0fd.jpeg"/>
			<description><![CDATA[<p>Thomas Lidy: "You choose the playlist that you've created on Spotify, and then it tells you something about you. I must say it got him correctly".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Thomas Lidy: "You choose the playlist that you've created on Spotify, and then it tells you something about you. I must say it got him correctly".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>6.10 Soundbite | How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. | Thomas Lidy, Musimap</title>
			<itunes:title>6.10 Soundbite | How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. | Thomas Lidy, Musimap</itunes:title>
			<pubDate>Sun, 13 Dec 2020 17:12:00 GMT</pubDate>
			<itunes:duration>4:24</itunes:duration>
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			<acast:episodeUrl>610-soundbite-thomas-lidy-how-emotional-artificial-intellige</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>6.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617347893339-ae1f138e333cc5857377a6a2c0bc5529.jpeg"/>
			<description><![CDATA[<p>Thomas Lidy: "We allow you to enter  product and brand attributes, and you will find the music and the people for it. With this we want to enter the advertising and e-commerce space with the use of sound branding".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Thomas Lidy: "We allow you to enter  product and brand attributes, and you will find the music and the people for it. With this we want to enter the advertising and e-commerce space with the use of sound branding".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#6 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #ai #InformationRetrieval #sound #music #science #thomaslidy #jasminemoradi #thepowerofaudioscienceai #musicai #musimap #audiobranding #Semanticaudioanalysis #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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		<item>
			<title>5.Full Episode | Music as Medicine: – How Wavepaths’s Integration of AI, Neuroscience and Psychotherapy is Unlocking the Healing Effect of Music to Design the Future of mental Health. | Dr. Bradley Vines , Wavepaths</title>
			<itunes:title>5.Full Episode | Music as Medicine: – How Wavepaths’s Integration of AI, Neuroscience and Psychotherapy is Unlocking the Healing Effect of Music to Design the Future of mental Health. | Dr. Bradley Vines , Wavepaths</itunes:title>
			<pubDate>Mon, 07 Dec 2020 19:13:00 GMT</pubDate>
			<itunes:duration>56:28</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>5</itunes:episode>
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			<description><![CDATA[<p>In episode #2 of my podcast I spoke with Dr. Bradley Vines regarding his work in the field of sonic branding at Nielsen Consumer Neuroscience. Today, Dr. Bradley Vines is the Chief Science Officer at Wavepaths focusing on music in psychedelic therapy. On top of his long list of merited Universities, Dr Bradley Vines has been Laboratory Director at the University of British Columbia in the Department of Psychiatry’s Institute of Mental Health In this episode, Bradley and I discuss the ins and outs of the role music plays in psychedelic therapy.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In episode #2 of my podcast I spoke with Dr. Bradley Vines regarding his work in the field of sonic branding at Nielsen Consumer Neuroscience. Today, Dr. Bradley Vines is the Chief Science Officer at Wavepaths focusing on music in psychedelic therapy. On top of his long list of merited Universities, Dr Bradley Vines has been Laboratory Director at the University of British Columbia in the Department of Psychiatry’s Institute of Mental Health In this episode, Bradley and I discuss the ins and outs of the role music plays in psychedelic therapy.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>5.1 Soundbite | Covid-19 is Burdening our Mental Health with having to Think Consciously about Behaviours we Took for Granted. | Music Therapy</title>
			<itunes:title>5.1 Soundbite | Covid-19 is Burdening our Mental Health with having to Think Consciously about Behaviours we Took for Granted. | Music Therapy</itunes:title>
			<pubDate>Mon, 07 Dec 2020 18:22:00 GMT</pubDate>
			<itunes:duration>5:08</itunes:duration>
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			<acast:episodeUrl>51-soundbite-covid-19-is-burdening-our-mental-health-with-ha</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>5.1</itunes:episode>
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			<description><![CDATA[<p>Dr. Bradley Vines: "What's usually non-conscious has become conscious. Now we are burdened with having to think consciously about all kinds of things we just took for granted before, whether to sit the stand or sit down, whether to shake hands or not".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "What's usually non-conscious has become conscious. Now we are burdened with having to think consciously about all kinds of things we just took for granted before, whether to sit the stand or sit down, whether to shake hands or not".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>5.2 Soundbite | Absolute Pitch and Neuroplasticity: Valproate Significantly Improved Adults’ Perfect Pitch Performance. | Dr.Bradley Vines, Wavemaths</title>
			<itunes:title>5.2 Soundbite | Absolute Pitch and Neuroplasticity: Valproate Significantly Improved Adults’ Perfect Pitch Performance. | Dr.Bradley Vines, Wavemaths</itunes:title>
			<pubDate>Mon, 07 Dec 2020 17:41:00 GMT</pubDate>
			<itunes:duration>10:10</itunes:duration>
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			<acast:episodeUrl>52-soundbite-research-study-absolute-pitch-and-neuroplastici</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>5.2</itunes:episode>
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			<description><![CDATA[<p>Dr. Bradley Vines: "We did a project where we were interested in neuroplasticity and music. Neuroplasticity is related to so many mental health issues stroke and depression which is related to certain patterns that develop in the brain".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "We did a project where we were interested in neuroplasticity and music. Neuroplasticity is related to so many mental health issues stroke and depression which is related to certain patterns that develop in the brain".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>5.3 Soundbite | Traditional Mental Health Treatments vs. Music in Psychedelic Therapy. | Dr. Bradley Vines, Wavepaths</title>
			<itunes:title>5.3 Soundbite | Traditional Mental Health Treatments vs. Music in Psychedelic Therapy. | Dr. Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 07 Dec 2020 16:44:00 GMT</pubDate>
			<itunes:duration>9:59</itunes:duration>
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			<acast:episodeUrl>53-soundbite-traditional-mental-health-treatments-vs-music-i</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>5.3</itunes:episode>
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			<description><![CDATA[<p>Dr. Bradley Vines: "Whereas with music this is something that the person is experiencing continuously. They will hear this even if they're not paying attention to it. It is a very helpful way to influence mood and to create calm, or to support different emotional states. That is why music is so very powerful".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "Whereas with music this is something that the person is experiencing continuously. They will hear this even if they're not paying attention to it. It is a very helpful way to influence mood and to create calm, or to support different emotional states. That is why music is so very powerful".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>5.4 Soundbite | How Wavepaths’s AI Music System Delivers Personalised, Adaptive, Therapeutic Experiences with Music for Psychedelic Therapy. | Dr. Bradley Vines, Wavepaths</title>
			<itunes:title>5.4 Soundbite | How Wavepaths’s AI Music System Delivers Personalised, Adaptive, Therapeutic Experiences with Music for Psychedelic Therapy. | Dr. Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 07 Dec 2020 15:00:00 GMT</pubDate>
			<itunes:duration>13:13</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>5.4</itunes:episode>
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			<description><![CDATA[<p>Dr. Bradley Vines: "So his insight was that music is playing an incredibly powerful role. You can even look at psychedelic therapy as a kind of music therapy that enables music to do even more than it would normally".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "So his insight was that music is playing an incredibly powerful role. You can even look at psychedelic therapy as a kind of music therapy that enables music to do even more than it would normally".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>5.5 Soundbite | How to Train an AI- System to deliver Tailored Music that Leads a Person into a Desired Mental State. | Dr. Bradley Vines, Wavepaths</title>
			<itunes:title>5.5 Soundbite | How to Train an AI- System to deliver Tailored Music that Leads a Person into a Desired Mental State. | Dr. Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 07 Dec 2020 14:54:00 GMT</pubDate>
			<itunes:duration>3:58</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>5.5</itunes:episode>
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			<description><![CDATA[<p>Dr. Bradley Vines: "Throughout human history we know about the power of music and that brings us to the point of how can we use data to really move the needle, so we can use music to make intelligent decisions in this moment".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "Throughout human history we know about the power of music and that brings us to the point of how can we use data to really move the needle, so we can use music to make intelligent decisions in this moment".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>5.6 Soundbite | Can Music Replace Psychedelic Drugs? </title>
			<itunes:title>5.6 Soundbite | Can Music Replace Psychedelic Drugs? </itunes:title>
			<pubDate>Mon, 07 Dec 2020 13:56:00 GMT</pubDate>
			<itunes:duration>11:46</itunes:duration>
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			<acast:episodeUrl>56-soundbite-can-music-replace-psychedelic-drugs</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>5.6</itunes:episode>
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			<description><![CDATA[<p>Dr. Bradley Vines: "Can you imagine a music system that's tuned in to what you need and that can deliver music that's just suited for arriving at a desired state of mind and experience. That is really helpful, beneficial and interesting".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "Can you imagine a music system that's tuned in to what you need and that can deliver music that's just suited for arriving at a desired state of mind and experience. That is really helpful, beneficial and interesting".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>5.7 Soundbite | Self-Medicating through Music during Quarantine – Listen, Sing, Play. | Dr. Bradley Vines, Wavepaths</title>
			<itunes:title>5.7 Soundbite | Self-Medicating through Music during Quarantine – Listen, Sing, Play. | Dr. Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 07 Dec 2020 12:06:00 GMT</pubDate>
			<itunes:duration>3:29</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>5.7</itunes:episode>
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			<description><![CDATA[<p>Dr. Bradley Vines: "It can be very therapeutic to engage in creating music and then listening to music. It is going to be beneficial for us and our health".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "It can be very therapeutic to engage in creating music and then listening to music. It is going to be beneficial for us and our health".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 5: Music as medicine: - How Wavepaths's integration of AI, neuroscience and psychotherapy is unlocking the healing effect of music to design the future of mental health.</p><br><p>#1 Covid-19 is burdening our mental health with having to think consciously about behaviors we took for granted. (02:12)</p><p>#2 Research study: Absolute pitch and neuroplasticity: Valproate significantly improved adults’ perfect pitch performance. (07:07)</p><p>#3 Traditional mental health treatments vs. music in psychedelic therapy. (12:09)</p><p>#4 How Wavepaths’s AI music system delivers personalised, adaptive, therapeutic experiences with music for psychedelic therapy. (21:08)</p><p>#5 How to train an AI- system to deliver tailored music that leads a person into a desired mental state. (33:53)</p><p>#6 Can music replace psychedelic drugs? (37:36)</p><p>#7 Self-medicating through music during quarantine – Listen, Sing, Play. (49:06)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths</p><p>https://www.wavepaths.com/</p><br><p>My guest today is my friend Thomas Lidy. We met in Athens 2018, when I was involved in the European Horizon 2020 research project FuturePulse through Soundtrack Your Brand. Thomas is from Vienna Austria and has been active in semantic audio analysis and AI-based music recognition since 2004. He has a Master of Science and has pursued a PhD in computer science (which he has not finished, though) from Vienna University of Technology, where he also started his research career, focusing on Music Information Retrieval.</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 6: Musimap's Emotional AI: - Decoding the DNA of music by combining human emotions and AI to gain insight into music consumption.</p><br><p>Soundbites</p><p>#1 How Thomas Lidy’s Combined Passion for Computers and Music Brought Him to Become one of the World’s Top Experts in Music AI. (03:42 )</p><p>#2 How FuturePulse is Empowering the Music Industry with Predictive Analytics on Artists, Tracks, Playlists and Genres with just a Few Clicks. (05:30)</p><p>#3 Semantic Audio Analysis and Music Recognition Explained. (13:25)</p><p>#4 Bridging the Gap Between Academia and Industry: Vienna University of Technology - Music Information Retrieval Research - Spectralmind #Music Bricks - Musimap. (18:22)</p><p>#5 The Successful Foundation of the Belgian B2B Music AI Company Musimap is Backed by 20 years of Human Research Combined with Audio-Processing and AI.(23:40)</p><p>#6 Becoming the “Ultimate Music Assistant” by Scientifically Decoding the DNA of Music. (26:26)</p><p>#7 A“Humanized” Algorithm = a Human Fused AI + Feedback Loops. (34:19)</p><p>#8 Is a Universal Music Taxonomy Possible? (38:57)</p><p>#9 MusiMe: You are What You Listen to. Your Spotify Playlists Reveal Your Personality. Try it Out. https://yawylt.musimap.io/(45:13)</p><p>#10 How Emotional Artificial Intelligence Music is Revolutionizing Audio Branding, E-Commerce and the Dating Industry. (54:11)</p><br><p>Thomas Lidy</p><p>Chief Innovation Officer</p><p>Musimap</p><p>www.musimap.net</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing #sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Music Amazilia Luciae by Skirk.</p><p>Amazilia Luciae by SKIRK https://soundcloud.com/skirkofficial</p><p>Creative Commons — Attribution 3.0 Unported — CC BY 3.0</p><p>Music promoted by FDL Music https://youtu.be/dMvG-OshvJw</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>4. Full Episode |  B2B Music Licensing: - Stop Giving Away Music for Free as it is Hard Work Done by Artists and Composers. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4. Full Episode |  B2B Music Licensing: - Stop Giving Away Music for Free as it is Hard Work Done by Artists and Composers. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 13:00:00 GMT</pubDate>
			<itunes:duration>1:17:09</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>4</itunes:episode>
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			<description><![CDATA[<p>My guest today is my friend and ex. boss&nbsp;<a href="http://www.soundtrackyourbrand.com/" rel="noopener noreferrer" target="_blank">Ola Sars</a>. We met for the first time in May 2015 when I got the chance to present my thesis results for him and the entire&nbsp;<a href="http://www.soundtrackyourbrand.com/" rel="noopener noreferrer" target="_blank">Soundtrack Your Brand</a>&nbsp;team. After that I fell in love with musictech, Ola offered me my dream job to continue conducting groundbreaking in-store music research with his world-class team.&nbsp;Ola is a serial entrepreneur and the co-founder of&nbsp;<a href="http://www.soundtrackyourbrand.com/" rel="noopener noreferrer" target="_blank">Soundtrack Your Brand</a>, which is a background music streaming service with curated background soundtracks for business use. He founded the company together with&nbsp;<a href="http://www.spotify.com/" rel="noopener noreferrer" target="_blank">Spotify&nbsp;</a>in 2013, aka Spotify Business. He is currently serving as the CEO and together with his amazing team, my ex. colleagues, they are spearheading the digital transformation of the commercial use of music in private and public spaces. Before that, Ola was the co-founder at&nbsp;<a href="https://en.wikipedia.org/wiki/Beats_Music" rel="noopener noreferrer" target="_blank">Beats Music&nbsp;</a>(which became&nbsp;<a href="https://www.apple.com/apple-music/" rel="noopener noreferrer" target="_blank">Apple Music</a>), and&nbsp;<a href="https://pacemaker.net/" rel="noopener noreferrer" target="_blank">Pacemaker</a>&nbsp;(now Tonium) the world’s first DJ driven music platform.&nbsp;Today, Soundtrack Your Brand has become the world’s fastest-growing music-platform for businesses, with the goal to change the market for background music By proving that the right music, played at the right place and at the right time, enhances the in-store customer experience, and most importantly becoming the B2B music streaming service that increases the payment levels to right holders, Once and for all! Long journey, but they have succeeded, SYB is the only B2B music streaming service&nbsp;that has signed global licensing deal with major record labels, and in August this year they announced the licensing deal With&nbsp;<a href="https://www.universalmusic.com/" rel="noopener noreferrer" target="_blank">Universal Music Group</a>, which was the last piece of the puzzle, and a big step towards improving the broken music industry. I am so proud.&nbsp;In this episode, Ola and I discuss the ins and outs of how and why music has been and still is undervalued as an art-form and how to inform millions of businesses the value of in-store music, and to get them to pay correctly for the music they use.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong> #4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my friend and ex. boss&nbsp;<a href="http://www.soundtrackyourbrand.com/" rel="noopener noreferrer" target="_blank">Ola Sars</a>. We met for the first time in May 2015 when I got the chance to present my thesis results for him and the entire&nbsp;<a href="http://www.soundtrackyourbrand.com/" rel="noopener noreferrer" target="_blank">Soundtrack Your Brand</a>&nbsp;team. After that I fell in love with musictech, Ola offered me my dream job to continue conducting groundbreaking in-store music research with his world-class team.&nbsp;Ola is a serial entrepreneur and the co-founder of&nbsp;<a href="http://www.soundtrackyourbrand.com/" rel="noopener noreferrer" target="_blank">Soundtrack Your Brand</a>, which is a background music streaming service with curated background soundtracks for business use. He founded the company together with&nbsp;<a href="http://www.spotify.com/" rel="noopener noreferrer" target="_blank">Spotify&nbsp;</a>in 2013, aka Spotify Business. He is currently serving as the CEO and together with his amazing team, my ex. colleagues, they are spearheading the digital transformation of the commercial use of music in private and public spaces. Before that, Ola was the co-founder at&nbsp;<a href="https://en.wikipedia.org/wiki/Beats_Music" rel="noopener noreferrer" target="_blank">Beats Music&nbsp;</a>(which became&nbsp;<a href="https://www.apple.com/apple-music/" rel="noopener noreferrer" target="_blank">Apple Music</a>), and&nbsp;<a href="https://pacemaker.net/" rel="noopener noreferrer" target="_blank">Pacemaker</a>&nbsp;(now Tonium) the world’s first DJ driven music platform.&nbsp;Today, Soundtrack Your Brand has become the world’s fastest-growing music-platform for businesses, with the goal to change the market for background music By proving that the right music, played at the right place and at the right time, enhances the in-store customer experience, and most importantly becoming the B2B music streaming service that increases the payment levels to right holders, Once and for all! Long journey, but they have succeeded, SYB is the only B2B music streaming service&nbsp;that has signed global licensing deal with major record labels, and in August this year they announced the licensing deal With&nbsp;<a href="https://www.universalmusic.com/" rel="noopener noreferrer" target="_blank">Universal Music Group</a>, which was the last piece of the puzzle, and a big step towards improving the broken music industry. I am so proud.&nbsp;In this episode, Ola and I discuss the ins and outs of how and why music has been and still is undervalued as an art-form and how to inform millions of businesses the value of in-store music, and to get them to pay correctly for the music they use.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong> #4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>4.1 Soundbite | The Success and Failures behind Beats, Music Pacemaker and Soundtrack Your Brand. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4.1 Soundbite | The Success and Failures behind Beats, Music Pacemaker and Soundtrack Your Brand. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 12:00:00 GMT</pubDate>
			<itunes:duration>15:37</itunes:duration>
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			<acast:episodeUrl>41-the-success-and-failures-behind-beats-music-pacemaker-and</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1607283578590-67a64faa08ba2c9e09f8e6a86813e210.jpeg"/>
			<description><![CDATA[<p>Ola Sars: "Obviously I couldn't enter into the creative side of music industry, but I could enter into the business side of the music industry and into the tech side and that's what I did with my first startup in the music space".</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for </p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "Obviously I couldn't enter into the creative side of music industry, but I could enter into the business side of the music industry and into the tech side and that's what I did with my first startup in the music space".</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for </p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[4.2 Soundbite | The Successful Strategy behind Sourcing Spotify's Backend, Structure & Licence. | Ola Sars, Soundtrack Your Brand]]></title>
			<itunes:title><![CDATA[4.2 Soundbite | The Successful Strategy behind Sourcing Spotify's Backend, Structure & Licence. | Ola Sars, Soundtrack Your Brand]]></itunes:title>
			<pubDate>Sun, 29 Nov 2020 09:00:00 GMT</pubDate>
			<itunes:duration>9:44</itunes:duration>
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			<acast:episodeId>5fcd34f010eebd1c289cc536</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>42-the-successful-strategy-behind-sourcing-spotifys-backend-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1607283822758-c37745caa395edb85ac9fb165d74d475.jpeg"/>
			<description><![CDATA[<p>Ola Sars: " The driving force of going to Spotify was that we wanted the best music backend in the world for streaming right now. We were  literally in a café  right across the street. We took a pragmatic approach and went to ask if we could actually do something with them where we could source the back end".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: " The driving force of going to Spotify was that we wanted the best music backend in the world for streaming right now. We were  literally in a café  right across the street. We took a pragmatic approach and went to ask if we could actually do something with them where we could source the back end".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>4.3 Soundbite | The Difference Between B2C and B2B Music Streaming Products Explained. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4.3 Soundbite | The Difference Between B2C and B2B Music Streaming Products Explained. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 08:00:00 GMT</pubDate>
			<itunes:duration>9:15</itunes:duration>
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			<acast:episodeId>5fcd361c121707036fd246e6</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>43-the-difference-between-b2c-and-b2b-music-streaming-produc</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>4.3</itunes:episode>
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			<description><![CDATA[<p>Ola Sars: "If you were using Spotify or Apple Music in your store, it's actually illegal, and it's the similar thing if you open a cinema on your Netflix account. If you're a sports bar, and you're showing Premier League or some sports event, every owner knows that they need a business license".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "If you were using Spotify or Apple Music in your store, it's actually illegal, and it's the similar thing if you open a cinema on your Netflix account. If you're a sports bar, and you're showing Premier League or some sports event, every owner knows that they need a business license".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>4.4 Soundbite | Artists and Musicians are Missing out on $2.7 billion per Year. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4.4 Soundbite | Artists and Musicians are Missing out on $2.7 billion per Year. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 07:00:00 GMT</pubDate>
			<itunes:duration>5:03</itunes:duration>
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			<acast:episodeId>5fcd375e10eebd1c289cc539</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>44-the-music-industry-has-to-come-together-ola-sars-soundtra</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617473205689-aa048241ba6c06f296713f6e777241f3.jpeg"/>
			<description><![CDATA[<p>Ola Sars: "The numbers don't lie. It's a robust quantitative study very clearly analyzing the delta in terms of how many businesses are actually using consumer services illegally. It is not ill intent it's usually just that they don't know".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "The numbers don't lie. It's a robust quantitative study very clearly analyzing the delta in terms of how many businesses are actually using consumer services illegally. It is not ill intent it's usually just that they don't know".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>4.5 Soundbite | Signing Universal Music Group was the Last Piece of the Licensing Puzzle. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4.5 Soundbite | Signing Universal Music Group was the Last Piece of the Licensing Puzzle. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 06:00:00 GMT</pubDate>
			<itunes:duration>4:10</itunes:duration>
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			<acast:episodeId>5fcd38ff190d2009752dd025</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>45-signing-universal-music-group-was-the-last-piece-of-the-l</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617474286325-fac520d3a980b1efe900adf132b42d70.jpeg"/>
			<description><![CDATA[<p>Ola Sars: "Clearly that this was a pivotal moment for the industry when Universal Music Group finally and gladly joined us. We did some adjustments, and we launched the model together".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "Clearly that this was a pivotal moment for the industry when Universal Music Group finally and gladly joined us. We did some adjustments, and we launched the model together".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>4.6 Soundbite | Soundtrack Your Brand is a Valuable Product Solution for Entrepreneurs. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4.6 Soundbite | Soundtrack Your Brand is a Valuable Product Solution for Entrepreneurs. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 05:03:00 GMT</pubDate>
			<itunes:duration>3:17</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/5fcd3a85a4d3a672bb65a984/media.mp3" length="8634693" type="audio/mpeg"/>
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			<acast:episodeId>5fcd3a85a4d3a672bb65a984</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>46-soundtrack-your-brand-is-a-valuable-product-solution-for-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617473834973-0ce0b6628c9ee1b89672d64b92193e6a.jpeg"/>
			<description><![CDATA[<p>Ola Sars: "Together with the industry we've done something that really unlocks value and helps artists get paid more than in these times. We need to collect every little scent for our creatives, so they survive because lives are out the door right now, and we look for the industry organizations to understand this".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "Together with the industry we've done something that really unlocks value and helps artists get paid more than in these times. We need to collect every little scent for our creatives, so they survive because lives are out the door right now, and we look for the industry organizations to understand this".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>4.7 Soundbite | The Music Industry has to Stop Giving Away Music for Free. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4.7 Soundbite | The Music Industry has to Stop Giving Away Music for Free. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 04:12:00 GMT</pubDate>
			<itunes:duration>4:39</itunes:duration>
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			<acast:episodeId>5fcd3c0810d90816174e1498</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>47-the-music-industry-has-to-stop-giving-away-music-for-free</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617474699092-f372409848ba36a8f0ec868011275a5b.jpeg"/>
			<description><![CDATA[<p>Ola Sars: "I always find it so ignorant that music is always perceived as a free service. Why? Because artists are putting their time and soul to create it and music has been and still is undervalued as an art".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "I always find it so ignorant that music is always perceived as a free service. Why? Because artists are putting their time and soul to create it and music has been and still is undervalued as an art".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[4.8 Soundbite | How Soundtrack Your Brand's AI Powered Analytics Distributes the Real-time Streaming Data. | Ola Sars, Soundtrack Your Brand]]></title>
			<itunes:title><![CDATA[4.8 Soundbite | How Soundtrack Your Brand's AI Powered Analytics Distributes the Real-time Streaming Data. | Ola Sars, Soundtrack Your Brand]]></itunes:title>
			<pubDate>Sun, 29 Nov 2020 03:30:00 GMT</pubDate>
			<itunes:duration>6:49</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/episode-4-b2b-music-licensing-stop-giving-away-music-for-free-as-it-is-hard-work-done-by-artists-and-composers/</link>
			<acast:episodeId>5fcd3d4a121707036fd246eb</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>48-how-soundtrack-your-brands-ai-powered-analytics-distribut</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCzBuk4xERpVrSacDMt59uBmKGajxAp/gQHd3+/MKnvSEmquSkw7FwCNq4h1kbXy5341MWB72hCuXllwrqTmawoX]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.8</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617475053327-7f113e6a02aa023eccb3fad8646a6b25.jpeg"/>
			<description><![CDATA[<p>Ola Sars: "We are completely transparent in our model. We charge fifty dollars for Unlimited and thirty-five dollars for Essential. We then distribute overall under around fifty percent of what we extract to the music industry to the labels and the publishers".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "We are completely transparent in our model. We charge fifty dollars for Unlimited and thirty-five dollars for Essential. We then distribute overall under around fifty percent of what we extract to the music industry to the labels and the publishers".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>4.9 Soundbite | “Soundtrack Unlimited” - the World’s First On-Demand B2B Music Streaming Product. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4.9 Soundbite | “Soundtrack Unlimited” - the World’s First On-Demand B2B Music Streaming Product. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 03:00:00 GMT</pubDate>
			<itunes:duration>4:16</itunes:duration>
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			<acast:episodeId>5fcd3e3e10d90816174e149d</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>49-soundtrack-unlimited-the-worlds-first-on-demand-b2b-music</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.9</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617475818532-6f7da78fc718c02255a15d3329773835.jpeg"/>
			<description><![CDATA[<p>Ola Sars: "We opened up that opportunity to anyone to also be as interactive as they possibly can if they want to play over the weekend or 100 times in a row. It allows them to do anything they want with their music and it allows them to pay sustainability levels".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "We opened up that opportunity to anyone to also be as interactive as they possibly can if they want to play over the weekend or 100 times in a row. It allows them to do anything they want with their music and it allows them to pay sustainability levels".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><br><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>4.10 Soundbite | The Real Pivotal Moment for the Music Industry is the Day we Can Prove In-Store Sales. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4.10 Soundbite | The Real Pivotal Moment for the Music Industry is the Day we Can Prove In-Store Sales. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 02:00:00 GMT</pubDate>
			<itunes:duration>2:10</itunes:duration>
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			<acast:episodeId>5fcd3f49da30ae388f406f7d</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>410-the-real-pivotal-moment-for-the-music-industry-is-the-da</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617476020313-11173032c5ae7dad92b2d3b7c77c6b96.jpeg"/>
			<description><![CDATA[<p>Ola Sars: "We'll be unlocking incredible value for the music industry. In order to do that you need to build sophisticated technology that can react in real time, and work with sales figures and in real time be able to adjust the experience".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "We'll be unlocking incredible value for the music industry. In order to do that you need to build sophisticated technology that can react in real time, and work with sales figures and in real time be able to adjust the experience".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>4.11 Soundbite | How Music Can Help Your Store under the Pandemic. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4.11 Soundbite | How Music Can Help Your Store under the Pandemic. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 01:00:00 GMT</pubDate>
			<itunes:duration>3:25</itunes:duration>
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			<acast:episodeId>5fcd40cc10d90816174e14a0</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>411-how-music-can-help-your-store-under-the-pandemic-ola-sar</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.11</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617476449870-5cfe7559f6d9e85db677842701b79122.jpeg"/>
			<description><![CDATA[<p>Ola Sars: "I think it's even more important now when, if your business is open, if you're fortunate enough to be in a location where you're actually in business still partially or fully that the music is there. The music doesn't stop because imagine walking into a restaurant or a retail store with a few people, and it's silent".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "I think it's even more important now when, if your business is open, if you're fortunate enough to be in a location where you're actually in business still partially or fully that the music is there. The music doesn't stop because imagine walking into a restaurant or a retail store with a few people, and it's silent".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and licence. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>4.12 Soundbite | Audio Revolution in the Public Domain is the Next Hit- Audio Messaging and Audio Research. | Ola Sars, Soundtrack Your Brand</title>
			<itunes:title>4.12 Soundbite | Audio Revolution in the Public Domain is the Next Hit- Audio Messaging and Audio Research. | Ola Sars, Soundtrack Your Brand</itunes:title>
			<pubDate>Sun, 29 Nov 2020 00:00:00 GMT</pubDate>
			<itunes:duration>2:56</itunes:duration>
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			<acast:episodeId>5fcd42bf51b54630fc1f64ed</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>412-audio-revolution-in-the-public-domain-is-the-next-hit-au</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>4.12</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617476756135-abbed46f81bae6edeafafd7ea28ee9e7.jpeg"/>
			<description><![CDATA[<p>Ola Sars: "What Spotify is now doing with podcasts is kind of going beyond music. There's an audio extension as well into the public domain that might go beyond music. For me that's very interesting, and it can be anything from informative messaging to soundscapes design".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and license. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple Music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Ola Sars: "What Spotify is now doing with podcasts is kind of going beyond music. There's an audio extension as well into the public domain that might go beyond music. For me that's very interesting, and it can be anything from informative messaging to soundscapes design".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 4: B2B Music Licensing: - Stop giving away music for</p><p>free as it is hard work done by artists and composers.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>#4.1</strong>&nbsp;– Musictech: How and why Ola Sars ended up in the music industry. The success and failures behind Beats Music, Pacemaker and Soundtrack Your Brand. (09:03)</p><p><strong>#4.2</strong>&nbsp;– The successful strategy behind sourcing Spotify’s backend, structure and license. (25:27)</p><p><strong>#4.3</strong>&nbsp;– The difference between B2C and B2B music streaming products explained: Using Spotify or Apple Music in your store is as illegal as opening a cinema with your Netflix account. (31:21)</p><p><strong>#4.4</strong>&nbsp;–&nbsp;The music industry has to come together as artists and musicians are missing out on $2.7 billion per year as a result of 21 million small businesses using personal Spotify or Apple accounts rather than a proper B2B service. (39:28)</p><p><strong>#4.5</strong>&nbsp;– Signing Universal Music Group was the last piece of the licensing puzzle to improve and to set the business model of the broken B2B music industry.​ (44:50)</p><p><strong>#4.6</strong>&nbsp;– Soundtrack Your Brand job is not to drive compliance but to offer a valuable product solution for entrepreneurs to increase store sales and customer experience. (48:52)</p><p><strong>#4.7</strong>&nbsp;– The music industry has to stop giving away music for free, and start realizing that in-store music costs as it is a hard work done by artists and composers. (52:00)</p><p><strong>#4.8</strong>&nbsp;– How Soundtrack Your Brand’s AI-powered analytics distributes the real-time streaming data back to the music industry so right holders can pay artists and composers ten times more. (56:28)</p><p><strong>#4.9</strong>&nbsp;– How “Soundtrack Unlimited”, the world’s first on-demand B2B music streaming product, helps entrepreneurs grow their business at the same time as artists get fairly paid. (1:03:07)</p><p><strong>#4.10</strong>&nbsp;– The real pivotal moment for the music industry is the day we can prove in real-time that music increases sales. (1:07:15)</p><p><strong>#4.11</strong>&nbsp;– How music can help your store under the pandemic. (1:09:18)</p><p><strong>#4.12</strong>&nbsp;– Audio revolution in the public domain is the next hit – audio messaging and audio research. (1:12:34)</p><br><p>Ola Sars</p><p>CEO &amp; Co-Founder</p><p>Soundtrack Your Brand</p><p>www.soundtrackyourbrand.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><p>#podcast #audiobranding #soundtrackyourbrand #sound #music #science #olasars #jasminemoradi #thepowerofaudioscienceai #musictech #spotify</p><p>#sthlmmusic #sthlmtech #nordimusictech #sthlmmusiccity</p><br><p>#audiobranding #sonicbranding #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #soundtrackyourbrand #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>3. Full Episode | Sound Leadership – How to Grow Brands, Leaders and Teams with the Power of Music Creation. | Dr. Johannes Coloma-Flecker, Sound Leadership</title>
			<itunes:title>3. Full Episode | Sound Leadership – How to Grow Brands, Leaders and Teams with the Power of Music Creation. | Dr. Johannes Coloma-Flecker, Sound Leadership</itunes:title>
			<pubDate>Mon, 23 Nov 2020 22:00:00 GMT</pubDate>
			<itunes:duration>1:05:08</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/episode-3-sound-leadership-how-to-grow-brands-leaders-and-teams-with-the-power-of-music-creation/</link>
			<acast:episodeId>5fcb9b7a9d5c317507a320a3</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>sound-leadership-how-to-grow-brands-leaders-and-teams-with-t</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>3</itunes:episode>
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			<description><![CDATA[<p>My guest today is my new friend&nbsp;<a href="http://sound-leadership.com/" rel="noopener noreferrer" target="_blank">Dr. Johannes Coloma-Flecker</a>&nbsp;We were introduced to each other through our common friend&nbsp;<a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">Kevin Perlmutter</a>. Johannes is a leading voice in music thinking for personal and professional growth. An award-winning musician, music researcher, And an executive coach member of the prestigious community of&nbsp;<a href="https://www.100coaches.com/" rel="noopener noreferrer" target="_blank">Marshall Goldsmith 100 Coaches</a>&nbsp;He holds a doctoral degree in business, and graduated from&nbsp;<a href="https://www.berklee.edu/" rel="noopener noreferrer" target="_blank">Berklee College of Music</a>&nbsp;in music production and songwriting</p><p>For his work, he has received awards from the&nbsp;<a href="https://www.ama.org/" rel="noopener noreferrer" target="_blank">American Marketing Association</a>, the&nbsp;<a href="https://www.oeaw.ac.at/en/austrian-academy-of-sciences/" rel="noopener noreferrer" target="_blank">Austrian Academy for Sciences</a>, and the<a href="https://www.bmbwf.gv.at/en.html" rel="noopener noreferrer" target="_blank">&nbsp;Austrian Ministry of Science and Education</a>. He is the author of the book “<a href="https://www.scribd.com/document/483733192/2009-using-music-to-create-and-enhance-brand-personality" rel="noopener noreferrer" target="_blank">The influence of music on brand personality</a>”, and the co-author of books and articles about effective management.</p><p>Born and raised in Austria, Johannes has lived and worked in Switzerland, India, and Spain. He is married and he lives and works in New York City. Today, he is the founder of&nbsp;<a href="http://sound-leadership.com/" rel="noopener noreferrer" target="_blank">Sound Leadership</a>&nbsp;helping Leaders and Teams Grow with a Creative Mindset. He creates music for leaders and their teams to help them strengthen and develop their culture levels of engagements and team communication.</p><p>In this episode, Dr.Johannes Coloma-Flecker and I discuss the ins and outs of the influence of music on brand personality and effective management through music.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p> #3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p> #3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p> #3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker </p><p>Executive coach and founder </p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my new friend&nbsp;<a href="http://sound-leadership.com/" rel="noopener noreferrer" target="_blank">Dr. Johannes Coloma-Flecker</a>&nbsp;We were introduced to each other through our common friend&nbsp;<a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">Kevin Perlmutter</a>. Johannes is a leading voice in music thinking for personal and professional growth. An award-winning musician, music researcher, And an executive coach member of the prestigious community of&nbsp;<a href="https://www.100coaches.com/" rel="noopener noreferrer" target="_blank">Marshall Goldsmith 100 Coaches</a>&nbsp;He holds a doctoral degree in business, and graduated from&nbsp;<a href="https://www.berklee.edu/" rel="noopener noreferrer" target="_blank">Berklee College of Music</a>&nbsp;in music production and songwriting</p><p>For his work, he has received awards from the&nbsp;<a href="https://www.ama.org/" rel="noopener noreferrer" target="_blank">American Marketing Association</a>, the&nbsp;<a href="https://www.oeaw.ac.at/en/austrian-academy-of-sciences/" rel="noopener noreferrer" target="_blank">Austrian Academy for Sciences</a>, and the<a href="https://www.bmbwf.gv.at/en.html" rel="noopener noreferrer" target="_blank">&nbsp;Austrian Ministry of Science and Education</a>. He is the author of the book “<a href="https://www.scribd.com/document/483733192/2009-using-music-to-create-and-enhance-brand-personality" rel="noopener noreferrer" target="_blank">The influence of music on brand personality</a>”, and the co-author of books and articles about effective management.</p><p>Born and raised in Austria, Johannes has lived and worked in Switzerland, India, and Spain. He is married and he lives and works in New York City. Today, he is the founder of&nbsp;<a href="http://sound-leadership.com/" rel="noopener noreferrer" target="_blank">Sound Leadership</a>&nbsp;helping Leaders and Teams Grow with a Creative Mindset. He creates music for leaders and their teams to help them strengthen and develop their culture levels of engagements and team communication.</p><p>In this episode, Dr.Johannes Coloma-Flecker and I discuss the ins and outs of the influence of music on brand personality and effective management through music.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p> #3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p> #3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p> #3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker </p><p>Executive coach and founder </p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>3.1 Soundbite | The Autumn Leaves Performance | Dr. Johannes Coloma-Flecker, Sound Leadership</title>
			<itunes:title>3.1 Soundbite | The Autumn Leaves Performance | Dr. Johannes Coloma-Flecker, Sound Leadership</itunes:title>
			<pubDate>Mon, 23 Nov 2020 21:00:00 GMT</pubDate>
			<itunes:duration>1:57</itunes:duration>
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			<acast:episodeUrl>31-the-autumn-leaves-performance-dr-johannes-coloma-flecker-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>3.1</itunes:episode>
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			<description><![CDATA[<p>"Autumn Leaves" is a popular song and jazz standard composed by Joseph Kosma with original lyrics by Jacques Prévert in French".</p><br><p>Born and raised in Austria, Johannes has lived and worked in Switzerland, India, and Spain. He is married and he lives and works in New York City. Today, he is the founder of&nbsp;<a href="http://sound-leadership.com/" rel="noopener noreferrer" target="_blank">Sound Leadership</a>&nbsp;helping Leaders and Teams Grow with a Creative Mindset. He creates music for leaders and their teams to help them strengthen and develop their culture levels of engagements and team communication.</p><p>In this episode, Dr.Johannes Coloma-Flecker and I discuss the ins and outs of the influence of music on brand personality and effective management through music.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>"Autumn Leaves" is a popular song and jazz standard composed by Joseph Kosma with original lyrics by Jacques Prévert in French".</p><br><p>Born and raised in Austria, Johannes has lived and worked in Switzerland, India, and Spain. He is married and he lives and works in New York City. Today, he is the founder of&nbsp;<a href="http://sound-leadership.com/" rel="noopener noreferrer" target="_blank">Sound Leadership</a>&nbsp;helping Leaders and Teams Grow with a Creative Mindset. He creates music for leaders and their teams to help them strengthen and develop their culture levels of engagements and team communication.</p><p>In this episode, Dr.Johannes Coloma-Flecker and I discuss the ins and outs of the influence of music on brand personality and effective management through music.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>3.2 Soundbite | Music is What Feelings Sound Like. | Dr. Johannes Coloma-Flecker, Sound Leadership</title>
			<itunes:title>3.2 Soundbite | Music is What Feelings Sound Like. | Dr. Johannes Coloma-Flecker, Sound Leadership</itunes:title>
			<pubDate>Mon, 23 Nov 2020 20:00:00 GMT</pubDate>
			<itunes:duration>2:39</itunes:duration>
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			<acast:episodeUrl>32-music-is-what-feelings-sound-like-dr-johannes-coloma-flec</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>3.2</itunes:episode>
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			<description><![CDATA[<p>Dr. Johannes Coloma-Flecker: "This universal language has that feeling to it. Music allows us to connect directly. We don't need to translate it. We don't need to wait for it. We immediately feel it and this is something so powerful that few others medium have".</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Johannes Coloma-Flecker: "This universal language has that feeling to it. Music allows us to connect directly. We don't need to translate it. We don't need to wait for it. We immediately feel it and this is something so powerful that few others medium have".</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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		<item>
			<title>3.3 Soundbite | The Influence of Music on Brand Personality | Dr. Johannes Coloma-Flecker, Sound Leadership</title>
			<itunes:title>3.3 Soundbite | The Influence of Music on Brand Personality | Dr. Johannes Coloma-Flecker, Sound Leadership</itunes:title>
			<pubDate>Mon, 23 Nov 2020 19:00:00 GMT</pubDate>
			<itunes:duration>6:19</itunes:duration>
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			<acast:episodeUrl>33-the-influence-of-music-on-brand-personality-dr-johannes-c</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>3.3</itunes:episode>
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			<description><![CDATA[<p>Dr. Johannes Coloma-Flecker: "My research question was,  "How does music fit if we link music to specific parts of brand personality?Would this fit help us perceive the brands better than we would do without the music?".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Johannes Coloma-Flecker: "My research question was,  "How does music fit if we link music to specific parts of brand personality?Would this fit help us perceive the brands better than we would do without the music?".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>3.4 Soundbite | Music Acts as an Amplifier for Spoken Language. | Dr. Johannes Coloma-Flecker, Sound Leadership</title>
			<itunes:title>3.4 Soundbite | Music Acts as an Amplifier for Spoken Language. | Dr. Johannes Coloma-Flecker, Sound Leadership</itunes:title>
			<pubDate>Mon, 23 Nov 2020 18:00:00 GMT</pubDate>
			<itunes:duration>2:17</itunes:duration>
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			<acast:episodeUrl>34-music-acts-as-an-amplifier-for-spoken-language-dr-johanne</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>3.4</itunes:episode>
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			<description><![CDATA[<p>Dr. Johannes Coloma-Flecker: "So depending on what we want to say, we can enhance it with minor with major keys, with happy with sad tunes. With slow or high pitch etc. to make it more memorable".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Johannes Coloma-Flecker: "So depending on what we want to say, we can enhance it with minor with major keys, with happy with sad tunes. With slow or high pitch etc. to make it more memorable".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>3.5 Soundbite | Sonic DNA: from Product to Advertising to Store Experience. | Dr. Johannes Coloma-Flecker, Sound Leadership</title>
			<itunes:title>3.5 Soundbite | Sonic DNA: from Product to Advertising to Store Experience. | Dr. Johannes Coloma-Flecker, Sound Leadership</itunes:title>
			<pubDate>Mon, 23 Nov 2020 17:00:00 GMT</pubDate>
			<itunes:duration>4:57</itunes:duration>
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			<acast:episodeUrl>35-sonic-dna-from-product-to-advertising-to-store-experience</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
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			<itunes:episode>3.5</itunes:episode>
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			<description><![CDATA[<p>Dr. Johannes Coloma-Flecker: "Mastercard is  a great example of how they have created a holistic audio identity. So each time you pay with Mastercard you hear their Sound DNA".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Johannes Coloma-Flecker: "Mastercard is  a great example of how they have created a holistic audio identity. So each time you pay with Mastercard you hear their Sound DNA".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>3.6 Soundbite | Objectivity vs Subjectivity in Music that Supports the Visual Storyline. | Dr. Johannes Coloma-Flecker, Sound Leadership</title>
			<itunes:title>3.6 Soundbite | Objectivity vs Subjectivity in Music that Supports the Visual Storyline. | Dr. Johannes Coloma-Flecker, Sound Leadership</itunes:title>
			<pubDate>Mon, 23 Nov 2020 16:01:00 GMT</pubDate>
			<itunes:duration>7:41</itunes:duration>
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			<acast:episodeUrl>36-objectivity-vs-subjectivity-in-music-that-supports-the-vi</acast:episodeUrl>
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			<itunes:episode>3.6</itunes:episode>
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			<description><![CDATA[<p>Dr. Johannes Coloma-Flecker: "These are the images that we have in our mind because of our cultural upbringing, some of them are universal and some of them are country specific. This will always be an important part of what music we choose".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Johannes Coloma-Flecker: "These are the images that we have in our mind because of our cultural upbringing, some of them are universal and some of them are country specific. This will always be an important part of what music we choose".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>3.7 Soundbite | The Power of Connecting with Your Audience with Songwriting. | Dr. Johannes Coloma-Flecker, Sound Leadership</title>
			<itunes:title>3.7 Soundbite | The Power of Connecting with Your Audience with Songwriting. | Dr. Johannes Coloma-Flecker, Sound Leadership</itunes:title>
			<pubDate>Mon, 23 Nov 2020 15:08:00 GMT</pubDate>
			<itunes:duration>6:42</itunes:duration>
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			<acast:episodeUrl>37-the-power-of-connecting-with-your-audience-with-songwriti</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>3.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617449136034-1cfcc0fecc954500dab1a1e3d29b8cfa.jpeg"/>
			<description><![CDATA[<p>Dr. Johannes Coloma-Flecker: "Connecting to our teams in a deeper way is lacking. So when I wrote songs and when I went to Berkeley, I thought wait a minute songwriting is such a powerful tool to express our feelings and our stories in a team".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Johannes Coloma-Flecker: "Connecting to our teams in a deeper way is lacking. So when I wrote songs and when I went to Berkeley, I thought wait a minute songwriting is such a powerful tool to express our feelings and our stories in a team".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[3.8 Soundbite | Why Music Creation is Great for Teams & Building Leadership | Dr. Johannes Coloma-Flecker, Sound Leadership]]></title>
			<itunes:title><![CDATA[3.8 Soundbite | Why Music Creation is Great for Teams & Building Leadership | Dr. Johannes Coloma-Flecker, Sound Leadership]]></itunes:title>
			<pubDate>Mon, 23 Nov 2020 14:10:00 GMT</pubDate>
			<itunes:duration>4:58</itunes:duration>
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			<acast:episodeUrl>38-why-music-creation-is-great-for-teams-building-leadership</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>3.8</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617449495171-9f6896e603d9e605165ec7dd0c2f7c54.jpeg"/>
			<description><![CDATA[<p>Dr. Johannes Coloma-Flecker: "Research shows that music reduces stress. Not a big surprise, but it actually reduces the cortisol levels in our brain that are responsible for stress. Also, something that we should not underestimate it helps us with our agility".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Johannes Coloma-Flecker: "Research shows that music reduces stress. Not a big surprise, but it actually reduces the cortisol levels in our brain that are responsible for stress. Also, something that we should not underestimate it helps us with our agility".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>3.9 Soundbite | Music Connects us During the Pandemic | Dr. Johannes Coloma-Flecker, Sound Leadership</title>
			<itunes:title>3.9 Soundbite | Music Connects us During the Pandemic | Dr. Johannes Coloma-Flecker, Sound Leadership</itunes:title>
			<pubDate>Mon, 23 Nov 2020 13:16:00 GMT</pubDate>
			<itunes:duration>2:42</itunes:duration>
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			<itunes:episode>3.9</itunes:episode>
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			<description><![CDATA[<p>Dr. Johannes Coloma-Flecker: "Now that we have more lockdown's inspiration is very difficult. So music actual connects us with other humans. To create something together decreases stress levels from rising".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Johannes Coloma-Flecker: "Now that we have more lockdown's inspiration is very difficult. So music actual connects us with other humans. To create something together decreases stress levels from rising".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>3.10 Soundbite | What Are You Doing The Rest Of Your Life? | Dr. Johannes Coloma-Flecker, Sound Leadership</title>
			<itunes:title>3.10 Soundbite | What Are You Doing The Rest Of Your Life? | Dr. Johannes Coloma-Flecker, Sound Leadership</itunes:title>
			<pubDate>Mon, 23 Nov 2020 12:32:00 GMT</pubDate>
			<itunes:duration>1:43</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/episode-3-sound-leadership-how-to-grow-brands-leaders-and-teams-with-the-power-of-music-creation/</link>
			<acast:episodeId>5fcd3065190d2009752dd01f</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>310-what-are-you-doing-the-rest-of-your-life-dr-johannes-col</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>3.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1607282761652-76c8be4297fd5ff11d383adab4e4769f.jpeg"/>
			<description><![CDATA[<p>Dr. Johannes Coloma-Flecker: ""What Are You Doing the Rest of Your Life?" is a song with lyrics written by Alan Bergman and Marilyn Bergman...".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Johannes Coloma-Flecker: ""What Are You Doing the Rest of Your Life?" is a song with lyrics written by Alan Bergman and Marilyn Bergman...".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 3: Sound Leadership - How to grow brands, leaders and teams with the power of music creation.</p><br><p><strong><u>Soundbites</u></strong></p><p>#3.1&nbsp;– Piano performance: The Autumn Leaves. (02:40)</p><p>#3.2&nbsp;– Music is what feelings sound like. (08:54)</p><p>#3.3&nbsp;– The Influence of Music on Brand Personality. (13:50)</p><p>#3.4&nbsp;– Music acts as an amplifier for spoken language. (20:01)</p><p>#3.5&nbsp;– Sonic DNA; from product to advertising to store experience. (26:17)</p><p>#3.6&nbsp;– Objectivity vs. Subjectivity in Music that supports the visual storyline. (31:09)</p><p>#3.7&nbsp;–&nbsp;The power of connecting with your audience with songwriting. (38:47)</p><p>#3.8&nbsp;– Why music creation is great for teams and building leadership. (45:23)</p><p>#3.9&nbsp;– Music connects us during the Pandemic. (50:12)</p><p>#3.10&nbsp;– Piano Performance: What Are You Doing The Rest Of Your Life. (1:02:13)</p><br><p>Dr. Johannes Coloma-Flecker</p><p>Executive coach and founder</p><p>www.sound-leadership.com</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#audiobranding #sonicbranding #soundleadership #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #DrJohannesColomaFlecker #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2. Full Episode | Consumer Neuroscience: – How Wrong Choice of Music Changes the Entire Brand Perception. | Dr. Bradley Vines, Wavepaths</title>
			<itunes:title>2. Full Episode | Consumer Neuroscience: – How Wrong Choice of Music Changes the Entire Brand Perception. | Dr. Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 16 Nov 2020 22:00:00 GMT</pubDate>
			<itunes:duration>1:05:17</itunes:duration>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1607178821018-4f533bdc304710e5e1ea4acf27f686ed.jpeg"/>
			<description><![CDATA[<p>My guest today is my friend Dr. Bradley Vines. We met at the&nbsp;<a href="https://www.neuromarketingworldforum.com/" rel="noopener noreferrer" target="_blank">Neuromarketing World Forum</a>&nbsp;conference in Singapore 2018. His speech was about “Music and the consumer’s mind, Optimizing Music for video ads”. I instantly got hooked and decided to pick his brain. Bradley Vine is one of the kind. He has 10 years of academic research experience focused on the psychology and neuroscience of music, including PhD research at McGill University and postdoctoral work at Harvard and University of California. On top of that, he has an MBA from the University of Oxford.&nbsp;Back when I met him, he was the Director of Neuroscience at Nielsen working in the field of consumer neuroscience focusing on the contribution music has on advertising and branding, by providing guidance on Sonic branding.</p><p>Today, he’s the Chief Science Officer at&nbsp;<a href="https://www.wavepaths.com/" rel="noopener noreferrer" target="_blank">Wavepaths</a>&nbsp;focusing on music in psychedelic therapy. In this episode, Bradley and I discuss the ins and outs of Sonic branding, and the contribution music has on video and radio ad performances.</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my friend Dr. Bradley Vines. We met at the&nbsp;<a href="https://www.neuromarketingworldforum.com/" rel="noopener noreferrer" target="_blank">Neuromarketing World Forum</a>&nbsp;conference in Singapore 2018. His speech was about “Music and the consumer’s mind, Optimizing Music for video ads”. I instantly got hooked and decided to pick his brain. Bradley Vine is one of the kind. He has 10 years of academic research experience focused on the psychology and neuroscience of music, including PhD research at McGill University and postdoctoral work at Harvard and University of California. On top of that, he has an MBA from the University of Oxford.&nbsp;Back when I met him, he was the Director of Neuroscience at Nielsen working in the field of consumer neuroscience focusing on the contribution music has on advertising and branding, by providing guidance on Sonic branding.</p><p>Today, he’s the Chief Science Officer at&nbsp;<a href="https://www.wavepaths.com/" rel="noopener noreferrer" target="_blank">Wavepaths</a>&nbsp;focusing on music in psychedelic therapy. In this episode, Bradley and I discuss the ins and outs of Sonic branding, and the contribution music has on video and radio ad performances.</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>2.1 Soundbite | Saxophone Performance by Dr.Bradley Vines. | | Dr. Bradley Vines, Wavepaths</title>
			<itunes:title>2.1 Soundbite | Saxophone Performance by Dr.Bradley Vines. | | Dr. Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 16 Nov 2020 21:03:00 GMT</pubDate>
			<itunes:duration>3:56</itunes:duration>
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			<acast:episodeUrl>21-saxophone-performance-by-drbradley-vines-the-power-of-aud</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>2.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1607274052019-4298115ba1f298c07eb888a7fe196a12.jpeg"/>
			<description><![CDATA[<p>My guest today is my friend Dr. Bradley Vines. We met at the&nbsp;<a href="https://www.neuromarketingworldforum.com/" rel="noopener noreferrer" target="_blank">Neuromarketing World Forum</a>&nbsp;conference in Singapore 2018. His speech was about “Music and the consumer’s mind, Optimizing Music for video ads”. I instantly got hooked and decided to pick his brain. Bradley Vine is one of the kind. He has 10 years of academic research experience focused on the psychology and neuroscience of music, including PhD research at McGill University and postdoctoral work at Harvard and University of California. On top of that, he has an MBA from the University of Oxford.&nbsp;Back when I met him, he was the Director of Neuroscience at Nielsen working in the field of consumer neuroscience focusing on the contribution music has on advertising and branding, by providing guidance on Sonic branding.</p><p>Today, he’s the Chief Science Officer at&nbsp;<a href="https://www.wavepaths.com/" rel="noopener noreferrer" target="_blank">Wavepaths</a>&nbsp;focusing on music in psychedelic therapy. In this episode, Bradley and I discuss the ins and outs of Sonic branding, and the contribution music has on video and radio ad performances.</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my friend Dr. Bradley Vines. We met at the&nbsp;<a href="https://www.neuromarketingworldforum.com/" rel="noopener noreferrer" target="_blank">Neuromarketing World Forum</a>&nbsp;conference in Singapore 2018. His speech was about “Music and the consumer’s mind, Optimizing Music for video ads”. I instantly got hooked and decided to pick his brain. Bradley Vine is one of the kind. He has 10 years of academic research experience focused on the psychology and neuroscience of music, including PhD research at McGill University and postdoctoral work at Harvard and University of California. On top of that, he has an MBA from the University of Oxford.&nbsp;Back when I met him, he was the Director of Neuroscience at Nielsen working in the field of consumer neuroscience focusing on the contribution music has on advertising and branding, by providing guidance on Sonic branding.</p><p>Today, he’s the Chief Science Officer at&nbsp;<a href="https://www.wavepaths.com/" rel="noopener noreferrer" target="_blank">Wavepaths</a>&nbsp;focusing on music in psychedelic therapy. In this episode, Bradley and I discuss the ins and outs of Sonic branding, and the contribution music has on video and radio ad performances.</p><br><p>Listen to the entire podcast or vlog:  The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2.2 Soundbite | What is Music? | Dr. Bradley Vines, Wavepaths</title>
			<itunes:title>2.2 Soundbite | What is Music? | Dr. Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 16 Nov 2020 20:00:00 GMT</pubDate>
			<itunes:duration>3:35</itunes:duration>
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			<acast:episodeId>5fcd124c2d04c15ba2cedefd</acast:episodeId>
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			<acast:episodeUrl>22-what-is-music-drbradley-vines-chief-science-officer-at-wa</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>2.2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617386575556-f4050aff25ec792437ff2f34d1e57099.jpeg"/>
			<description><![CDATA[<p>Dr. Bradley Vines: "We have an extraordinarily complex auditory system. It all starts with vibration, but how do you go from vibration to experience and emotional experience and the vibrations?".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "We have an extraordinarily complex auditory system. It all starts with vibration, but how do you go from vibration to experience and emotional experience and the vibrations?".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2.3 Soundbite | Neuroscience Explains How Music Influences Video Dd Performance. | Dr.Bradley Vines, Wavepaths</title>
			<itunes:title>2.3 Soundbite | Neuroscience Explains How Music Influences Video Dd Performance. | Dr.Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 16 Nov 2020 19:00:00 GMT</pubDate>
			<itunes:duration>6:02</itunes:duration>
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			<acast:episodeUrl>23-neuroscience-explains-how-music-influences-video-ad-perfo</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>2.3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617386977527-c99764bcfa539a6fe6c1c37b7dccb64a.jpeg"/>
			<description><![CDATA[<p>Dr. Bradley Vines: "When we get to branding you can just take this incredible vehicle called music to create memories and associations. Utilize it to deliver messages or build associations that you'd like to develop for the brand".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "When we get to branding you can just take this incredible vehicle called music to create memories and associations. Utilize it to deliver messages or build associations that you'd like to develop for the brand".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2.4 Soundbite | Is Music a Too Complex Language for Brands to Understand? | Dr.Bradley Vines, Wavepaths </title>
			<itunes:title>2.4 Soundbite | Is Music a Too Complex Language for Brands to Understand? | Dr.Bradley Vines, Wavepaths </itunes:title>
			<pubDate>Mon, 16 Nov 2020 18:00:00 GMT</pubDate>
			<itunes:duration>2:50</itunes:duration>
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			<acast:episodeUrl>24-is-music-a-too-complex-language-for-brands-to-understand-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>2.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617433985498-fa656116d3c6103987c6be4a2fe172db.jpeg"/>
			<description><![CDATA[<p>Dr. Bradley Vines: "So how do we go outside the subjective and look at an objective understanding of how a sequence of sounds will influence people? On average that may be a little harder to do as maybe it needs some kind of translation".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "So how do we go outside the subjective and look at an objective understanding of how a sequence of sounds will influence people? On average that may be a little harder to do as maybe it needs some kind of translation".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2.5 Soundbite | Use Music Consistently and Tie it Into Your Brand vision, Intel and Febreze. | Dr.Bradley Vines, Wavepatgs</title>
			<itunes:title>2.5 Soundbite | Use Music Consistently and Tie it Into Your Brand vision, Intel and Febreze. | Dr.Bradley Vines, Wavepatgs</itunes:title>
			<pubDate>Mon, 16 Nov 2020 17:00:00 GMT</pubDate>
			<itunes:duration>1:29</itunes:duration>
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			<acast:episodeUrl>25-use-music-consistently-and-tie-it-into-your-brand-vision-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>2.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617435241888-0b1b5dcc4ef86d5f01e7bfe1a8b95e42.jpeg"/>
			<description><![CDATA[<p>Dr. Bradley Vines: "Brands that use music very methodically and very consistent in their marketing during certain segments benefit the most".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "Brands that use music very methodically and very consistent in their marketing during certain segments benefit the most".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2.6 Soundbite | How to Use Neuroscience, EEG, to Measure Sonic Logo and Music Ads Performance to Increase Sales. | Dr. Bradley Vines, Wavepaths</title>
			<itunes:title>2.6 Soundbite | How to Use Neuroscience, EEG, to Measure Sonic Logo and Music Ads Performance to Increase Sales. | Dr. Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 16 Nov 2020 16:00:00 GMT</pubDate>
			<itunes:duration>7:06</itunes:duration>
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			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>26-how-to-use-neuroscience-eeg-to-measure-sonic-logo-and-mus</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCwIvzbiV5LAhyHi8WvklaNwFjs15GmDV4u6YTl7sfAaD0L6Sy4fVYtrJSDZYLg6Fpfr0uVuBUt17YitRfzxLwzK]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>2.6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617436079501-ce2707601364e2a04a3e352d1193eb84.jpeg"/>
			<description><![CDATA[<p>Dr. Bradley Vines: "It's not always easy for the participants to articulate what they feel, what they think and especially not knowing what they need and where they're going next if you ask those kinds of questions".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "It's not always easy for the participants to articulate what they feel, what they think and especially not knowing what they need and where they're going next if you ask those kinds of questions".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2.7 Soundbite | The Benefits and Dangers with Using Popular Music in Your Brand Communication. | Dr.Bradley Vines, Wavepaths</title>
			<itunes:title>2.7 Soundbite | The Benefits and Dangers with Using Popular Music in Your Brand Communication. | Dr.Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 16 Nov 2020 15:00:00 GMT</pubDate>
			<itunes:duration>8:14</itunes:duration>
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			<acast:episodeId>5fcd1ba210d90816174e1478</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>27-the-benefits-and-dangers-with-using-popular-music-in-your</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCxoWLZgXAYTbDda8XVB0eCYMmldEq0/QoXyy/GRAZbtpjvByStehRB08vSSC9IV33L98+9n4Qvy/5smYhclDXeH]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>2.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617436472097-d391e5778008283324bdb892e3edb325.jpeg"/>
			<description><![CDATA[<p>Dr. Bradley Vines: "I've seen examples where it really works where the popular music that a brand has been using has developed these great associations with the brand so when they use that music brand recognition the equivalent neurological equivalent of brand recognition goes way up".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "I've seen examples where it really works where the popular music that a brand has been using has developed these great associations with the brand so when they use that music brand recognition the equivalent neurological equivalent of brand recognition goes way up".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2.8 Soundbite | The Power of Audio Ads. | Dr.Bradley Vines,  Wavepaths</title>
			<itunes:title>2.8 Soundbite | The Power of Audio Ads. | Dr.Bradley Vines,  Wavepaths</itunes:title>
			<pubDate>Mon, 16 Nov 2020 14:00:00 GMT</pubDate>
			<itunes:duration>3:41</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/episode-2-consumer-neuroscience-how-wrong-choice-of-music-changes-the-entire-brand-perception/</link>
			<acast:episodeId>5fcd1d86190d2009752dd00c</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>28-the-power-of-audio-ads-drbradley-vines-chief-science-offi</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCwgMeQjSsZZOMFOWVq0fwDb3DtQZCA1XR2orUlh0BEQkAU7i9OzOLXYAUM6TM8dyVH0LNqv1in6NSeUgb0PQRfl]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>2.8</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617436873765-72164e2df62c9fed5e775793962357d9.jpeg"/>
			<description><![CDATA[<p>Dr. Bradley Vines: "Imagination for what's happening gives radio a unique opportunity to be intimate to really be personal. That combined with the fact that you know you can't shut off hearing. You can always close your eyes but when you've got the radio on you're just being fed information".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "Imagination for what's happening gives radio a unique opportunity to be intimate to really be personal. That combined with the fact that you know you can't shut off hearing. You can always close your eyes but when you've got the radio on you're just being fed information".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2.9 Soundbite | Audio Branding Best Practice Based on Consumer Neuroscience Researc. | Dr.Bradley Vines, Wavepaths</title>
			<itunes:title>2.9 Soundbite | Audio Branding Best Practice Based on Consumer Neuroscience Researc. | Dr.Bradley Vines, Wavepaths</itunes:title>
			<pubDate>Mon, 16 Nov 2020 13:10:00 GMT</pubDate>
			<itunes:duration>2:44</itunes:duration>
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			<acast:episodeUrl>29-audio-branding-best-practice-based-on-consumer-neuroscien</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>2.9</itunes:episode>
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			<description><![CDATA[<p>Dr. Bradley Vines: "Have it upfront in the conversation, because we might have this implicit bias towards dealing with storylines and visuals. Instead, make a conscious effort to think about music from the beginning".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: "Have it upfront in the conversation, because we might have this implicit bias towards dealing with storylines and visuals. Instead, make a conscious effort to think about music from the beginning".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>2.10 Soundbite | What is the Future of Audio Branding?​ | Dr.Bradley Vines. Wavepaths </title>
			<itunes:title>2.10 Soundbite | What is the Future of Audio Branding?​ | Dr.Bradley Vines. Wavepaths </itunes:title>
			<pubDate>Mon, 16 Nov 2020 12:00:00 GMT</pubDate>
			<itunes:duration>2:09</itunes:duration>
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			<acast:episodeUrl>210-what-is-the-future-of-audio-branding-drbradley-vines-chi</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>2.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1617437788098-f87e272dbe1dafc34a6297507217415f.jpeg"/>
			<description><![CDATA[<p>Dr. Bradley Vines: ""It will be interesting to see if artificially intelligent generated music can become useful. I think that there's a chance there that you will be  able to describe an emotional scope for an ad and fed into a system that creates music that fits that or that goes through a large database of music".".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Dr. Bradley Vines: ""It will be interesting to see if artificially intelligent generated music can become useful. I think that there's a chance there that you will be  able to describe an emotional scope for an ad and fed into a system that creates music that fits that or that goes through a large database of music".".</p><br><p>Listen to the entire podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi (https://www.jasminemoradi.com, Spotify, Apple Music &amp; Google Play) Episode 2: Consumer Neuroscience: How the wrong choice of music changes the entire brand perception.</p><br><p><strong>Soundbites</strong></p><p><strong>Soundbite #2.1</strong>&nbsp;– Saxophone performance&nbsp;(07:57)</p><p><strong>Soundbite #2.2</strong>&nbsp;– What is music?&nbsp;(12:41)</p><p><strong>Soundbite #2.3</strong>&nbsp;– Neuroscience explains how music influences video ad performance; our emotions, memories and associations.&nbsp;(17:45)</p><p><strong>Soundbite #2.4</strong>&nbsp;– Is music a too complex language for brands to understand? (23:37)</p><p><strong>Soundbite #2.5</strong>&nbsp;– Use music consistently and tie it into your brand vision. E.g. Intel and Febreze. (26:27)</p><p><strong>Soundbite #2.6</strong>&nbsp;– How to use Neuroscience, EEG, to measure sonic logo and music ads performance to increase sales. (29:38)</p><p><strong>Soundbite #2.7</strong>&nbsp;-The benefits and dangers with using popular music in your brand communication. (41:10)</p><p><strong>Soundbite #2.8</strong>&nbsp;– The power of audio ads. (49:40)</p><p><strong>Soundbite #2.9</strong>&nbsp;– Audio branding best practice based on consumer neuroscience research. (53:03)</p><p><strong>Soundbite #2.10&nbsp;</strong>–<strong>&nbsp;</strong>What is the future of Audio Branding? (55:38)</p><br><p>Dr.Bradley Vines</p><p>Chief Science Officer at Wavepaths (Ex. Director at Nielsen Consumer Neuroscience)</p><p>https://www.wavepaths.com/</p><br><p>Host: 🔥 Follow Jasmine Moradi on 🔥</p><p>🔴👉 Website https://jasminemoradi.com</p><p>🔴👉 Twitter https://twitter.com/JasmineMoradi</p><p>🔴👉 LinkedIn https://www.linkedin.com/company/jasmine-moradi</p><p>🔴👉 Facebook https://www.facebook.com/thepowerofaudioscienceai</p><br><p>#podcast #audiobranding #neuroscience #sound #music #science #drbradleyvines #jasminemoradi #thepowerofaudioscienceai #neuroscience #nielsen #soniclogo #neuromarketing</p><br><p>Music Amazilia Luciae by Skirk.</p><p>Supported by STHLM Music City https://www.facebook.com/sthlmmusic/</p><p>Recorded at the pod booth at the co-working space The Park Södra. https://thepark.se/en/vara-stallen/sodra/podd-i-podden/</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[1. Full Episode | The Science of Emotion: - How to Find Your Company's Limbic Sparks to Build better Emotional Connections with Your Customers. | Kevin Perlmutter, Limbic Brand Evolution]]></title>
			<itunes:title><![CDATA[1. Full Episode | The Science of Emotion: - How to Find Your Company's Limbic Sparks to Build better Emotional Connections with Your Customers. | Kevin Perlmutter, Limbic Brand Evolution]]></itunes:title>
			<pubDate>Mon, 09 Nov 2020 08:00:00 GMT</pubDate>
			<itunes:duration>1:07:08</itunes:duration>
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			<acast:episodeId>5fcb9838f42ee0714b5f26ff</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>the-science-of-emotion</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>1</itunes:episode>
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			<description><![CDATA[<p>My guest today is my friend Kevin Perlmutter. We met for the first time in May 2017 when I was in NYC conducting my in-store music research. I visited him at the&nbsp;<a href="https://www.manmademusic.com/" rel="noopener noreferrer" target="_blank">Man Made Music</a>&nbsp;office where he was working as the Chief Strategist &amp; Chief Innovation Officer.</p><p>Today, he has jumped in to the world of entrepreneurship. And is the Chief Strategist &amp; Founder Of&nbsp;<a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">Limbic Brand Evolution</a>. Before that he has passionately and successfully, for over 20+ years been helping large, small and nonprofit brands evolve. He started his career in the advertising industry where he stayed for 16 years. After that he moved on to work for&nbsp;<a href="https://interbrand.com/" rel="noopener noreferrer" target="_blank">Interbrand</a>&nbsp;as a Senior Director of Strategy. There he leads strategy brand revolution and identity evolution. He launched a successful customer experience practice, long before it became a hype. In this episode, Kevin and I are going to discuss the ins and outs of the power of emotional branding&nbsp;“How to find your company’s limbic sparks to build better emotional connections with your customers?”. We both have the passion for discovering what triggers the brain.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>Soundbite #1.1</strong>&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p><strong>Soundbite #1.2</strong>&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p><strong>Soundbite #1.3</strong>&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p><strong>Soundbite #1.4</strong>&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p><strong>Soundbite #1.5</strong>&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p><strong>Soundbite #1.6</strong>&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p><strong>Soundbite #1.7</strong>&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><p><a href="http://www.jasminemoradi.com" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>My guest today is my friend Kevin Perlmutter. We met for the first time in May 2017 when I was in NYC conducting my in-store music research. I visited him at the&nbsp;<a href="https://www.manmademusic.com/" rel="noopener noreferrer" target="_blank">Man Made Music</a>&nbsp;office where he was working as the Chief Strategist &amp; Chief Innovation Officer.</p><p>Today, he has jumped in to the world of entrepreneurship. And is the Chief Strategist &amp; Founder Of&nbsp;<a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">Limbic Brand Evolution</a>. Before that he has passionately and successfully, for over 20+ years been helping large, small and nonprofit brands evolve. He started his career in the advertising industry where he stayed for 16 years. After that he moved on to work for&nbsp;<a href="https://interbrand.com/" rel="noopener noreferrer" target="_blank">Interbrand</a>&nbsp;as a Senior Director of Strategy. There he leads strategy brand revolution and identity evolution. He launched a successful customer experience practice, long before it became a hype. In this episode, Kevin and I are going to discuss the ins and outs of the power of emotional branding&nbsp;“How to find your company’s limbic sparks to build better emotional connections with your customers?”. We both have the passion for discovering what triggers the brain.</p><p><br></p><h2><strong>Soundbites</strong></h2><p><strong>Soundbite #1.1</strong>&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p><strong>Soundbite #1.2</strong>&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p><strong>Soundbite #1.3</strong>&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p><strong>Soundbite #1.4</strong>&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p><strong>Soundbite #1.5</strong>&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p><strong>Soundbite #1.6</strong>&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p><strong>Soundbite #1.7</strong>&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><p><a href="http://www.jasminemoradi.com" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>1.1 Soundbite | What Brand Leaders Must Know About The Power of Audio Branding. | Kevin Perlmutter. Limbic Brand Evolution</title>
			<itunes:title>1.1 Soundbite | What Brand Leaders Must Know About The Power of Audio Branding. | Kevin Perlmutter. Limbic Brand Evolution</itunes:title>
			<pubDate>Mon, 09 Nov 2020 07:00:00 GMT</pubDate>
			<itunes:duration>2:39</itunes:duration>
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			<acast:episodeId>5fccc6d897250064cf7b93e0</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>the-sound-of-porsche-with-kevin-perlmutter-chief-strategist-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>1.1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616152894420-50cc9f22fc7a4750c0c5db9e364d5f6c.jpeg"/>
			<description><![CDATA[<p>Kevin Perlmutter: "What I took away from that experience beyond sound was the power of emotion and the power of emotion is something that's often ignored or under leveraged by most brand leaders. They don't recognize that emotion no matter how it comes to you through sound through smell through customer service through experiences that you have with the brand through the way a brand communicates with you for how responsive a brand is to your needs and desires these are all things that I recognized were so ignored by most brand leaders and CMOs for whatever reason, but the data is there that it's incredibly important you".</p><br><p>Listen full episode <a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a> </p><br><p><strong><u>Soundbites </u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #AI #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Kevin Perlmutter: "What I took away from that experience beyond sound was the power of emotion and the power of emotion is something that's often ignored or under leveraged by most brand leaders. They don't recognize that emotion no matter how it comes to you through sound through smell through customer service through experiences that you have with the brand through the way a brand communicates with you for how responsive a brand is to your needs and desires these are all things that I recognized were so ignored by most brand leaders and CMOs for whatever reason, but the data is there that it's incredibly important you".</p><br><p>Listen full episode <a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a> </p><br><p><strong><u>Soundbites </u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #AI #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>1.2 Soundbite | Creating Limbic sparks: When Emotional Motivation Meets Brand Desire | Kevin Perlmutter, Limbic Brand Evolution</title>
			<itunes:title>1.2 Soundbite | Creating Limbic sparks: When Emotional Motivation Meets Brand Desire | Kevin Perlmutter, Limbic Brand Evolution</itunes:title>
			<pubDate>Mon, 09 Nov 2020 06:00:00 GMT</pubDate>
			<itunes:duration>1:44</itunes:duration>
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			<acast:episodeId>5fcccd7243e5411a7723c685</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>creating-limbic-sparks-with-kevin-perlmutter-founder-of-limb</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCwV5MR+RomgdMVEWoDrROjSPCsGpp3cf2JJHCEI8s2rQ+lTh4TmUZqMXqcEg+ZsHybHRcdhUlM8U1sRkOjp3hiR]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>1.2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616152849916-c0cf2a40487838dee737a102fa0c3867.jpeg"/>
			<description><![CDATA[<p>Kevin Perlmutter: "I'm helping brands find that intersection of emotional motivation between them and what their audience cares most about. I call that intersection of <a href="https://www.jasminemoradi.com/podcast/episode-1-the-science-of-emotion-how-to-find-your-companys-limbic-sparks-to-build-better-emotional-connections-with-your-customers/" rel="noopener noreferrer" target="_blank">Limbic</a> Sparks that's what creating Limbic Sparks is all about, people being emotionally motivated by what your brand is all about".</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Kevin Perlmutter: "I'm helping brands find that intersection of emotional motivation between them and what their audience cares most about. I call that intersection of <a href="https://www.jasminemoradi.com/podcast/episode-1-the-science-of-emotion-how-to-find-your-companys-limbic-sparks-to-build-better-emotional-connections-with-your-customers/" rel="noopener noreferrer" target="_blank">Limbic</a> Sparks that's what creating Limbic Sparks is all about, people being emotionally motivated by what your brand is all about".</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>1.3 Soundbite | Emotional Branding: Focus.. Connect.. Evolve. | Kevin Perlmutter, Limbic Brand Evolution </title>
			<itunes:title>1.3 Soundbite | Emotional Branding: Focus.. Connect.. Evolve. | Kevin Perlmutter, Limbic Brand Evolution </itunes:title>
			<pubDate>Mon, 09 Nov 2020 05:00:00 GMT</pubDate>
			<itunes:duration>1:01</itunes:duration>
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			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>13-focus-connect-evolve-with-kevin-perlmutter-founder-of-lim</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>1.3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1615732411543-cf4b0dea4069f29ab4515b50a5cb2317.jpeg"/>
			<description><![CDATA[<p>Kevin Perlmutter: "Well, there are three things that I probably primarily do. One is I help brands focus, I help them focus on what makes them unique and desirable. Helping them articulate what it is about their brand that people should care about".&nbsp;</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;or Vlog&nbsp;<a href="https://youtu.be/EdO--RM0m64" rel="noopener noreferrer" target="_blank">https://youtu.be/EdO--RM0m64</a></p><br><p><strong><u>Soundbites</u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Kevin Perlmutter: "Well, there are three things that I probably primarily do. One is I help brands focus, I help them focus on what makes them unique and desirable. Helping them articulate what it is about their brand that people should care about".&nbsp;</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;or Vlog&nbsp;<a href="https://youtu.be/EdO--RM0m64" rel="noopener noreferrer" target="_blank">https://youtu.be/EdO--RM0m64</a></p><br><p><strong><u>Soundbites</u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>1.4 Soundbite | Brand Leaders Need to Tap Into Emotional Insights |  Kevin Perlmutter, Limbic Brand Evolution</title>
			<itunes:title>1.4 Soundbite | Brand Leaders Need to Tap Into Emotional Insights |  Kevin Perlmutter, Limbic Brand Evolution</itunes:title>
			<pubDate>Mon, 09 Nov 2020 03:00:00 GMT</pubDate>
			<itunes:duration>2:23</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/5fccfc982d04c15ba2cedede/media.mp3" length="2301420" type="audio/mpeg"/>
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			<link>https://www.jasminemoradi.com/podcast/1-1-soundbite-the-sound-of-porsche/</link>
			<acast:episodeId>5fccfc982d04c15ba2cedede</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>14-emotional-brand-associations-kevin-perlmutter-founder-of-</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCxCxsvcn5jEELQbhHhoJPTdQywqfv3eulRkfkWWxqyDvtp1/zhAeBD9rp1XCUfL9pO47WKT3oLaDfX/5khkvK8Y]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>1.4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616152668775-8db230ec81700f3cd1026a0f84ac26f7.jpeg"/>
			<description><![CDATA[<p>Kevin Perlmutter: "Tapping into emotional insights to improve a brand's connection with people is not the same as a brand's personality becoming more emotional".&nbsp;</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;or Vlog&nbsp;<a href="https://youtu.be/EdO--RM0m64" rel="noopener noreferrer" target="_blank">https://youtu.be/EdO--RM0m64</a></p><br><p><strong><u>Soundbites</u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Kevin Perlmutter: "Tapping into emotional insights to improve a brand's connection with people is not the same as a brand's personality becoming more emotional".&nbsp;</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;or Vlog&nbsp;<a href="https://youtu.be/EdO--RM0m64" rel="noopener noreferrer" target="_blank">https://youtu.be/EdO--RM0m64</a></p><br><p><strong><u>Soundbites</u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[1.5 Soundbite | Limbic Sparks Strategy: AT&T PAC: Yours to Discover. | Kevin Perlmutter, Limbic Brand Evolution]]></title>
			<itunes:title><![CDATA[1.5 Soundbite | Limbic Sparks Strategy: AT&T PAC: Yours to Discover. | Kevin Perlmutter, Limbic Brand Evolution]]></itunes:title>
			<pubDate>Mon, 09 Nov 2020 02:00:00 GMT</pubDate>
			<itunes:duration>2:52</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/5fcd0975a4d3a672bb65a94c/media.mp3" length="2761593" type="audio/mpeg"/>
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			<link>https://www.jasminemoradi.com/podcast/episode-1-the-science-of-emotion-how-to-find-your-companys-limbic-sparks-to-build-better-emotional-connections-with-your-customers/</link>
			<acast:episodeId>5fcd0975a4d3a672bb65a94c</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>15-att-pac-encourage-people-to-want-to-discover-more-kevin-p</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCw2M120xXLmt6/+BkC/o+gBUXSVP0wf8us7F6wI8p3ym2Muteakzprew5ScynXomLFCe7oW08xX0KUQ6kndJBjL]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>1.5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616152631805-3a842942a16bdd6477d02037cd50a688.jpeg"/>
			<description><![CDATA[<p>Kevin Perlmutter: "So I had one opportunity to work with the AT&amp;T Performing Arts Center, which is a non-profit in the city of Dallas Texas in the United States. This is a large non-profit, and they have an incredible campus with multiple buildings created by amazing European architects".</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;</p><br><p><strong><u>Soundbites</u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Kevin Perlmutter: "So I had one opportunity to work with the AT&amp;T Performing Arts Center, which is a non-profit in the city of Dallas Texas in the United States. This is a large non-profit, and they have an incredible campus with multiple buildings created by amazing European architects".</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;</p><br><p><strong><u>Soundbites</u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>1.6 Soundbite | Emotional Brand Strategy : Habit vs. Loyalty | Kevin Perlmutter, Limbic Brand Evolution</title>
			<itunes:title>1.6 Soundbite | Emotional Brand Strategy : Habit vs. Loyalty | Kevin Perlmutter, Limbic Brand Evolution</itunes:title>
			<pubDate>Mon, 09 Nov 2020 01:00:00 GMT</pubDate>
			<itunes:duration>2:25</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/5fcb96ece593230f3e9ea164/e/5fccff596511353dc4b67c45/media.mp3" length="2324826" type="audio/mpeg"/>
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			<link>https://www.jasminemoradi.com/podcast/1-4-soundbite-emotional-brand-associations/</link>
			<acast:episodeId>5fccff596511353dc4b67c45</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>15-emotional-brand-strategy-in-the-new-now-kevin-perlmutter-</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6ZsV0urt92De53Z4r1Fehsb5sM/AkXj2LjYblTafDMdvCzqjLDE69N8DjVt/V1rUnz9n9PFfswfQDLWzL9UZhopFFrqhTVYIuCZOUz0vhGcLJU9H8qoS7k0mU+mrRvdngMg]]></acast:settings>
			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>1.6</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616152531284-b5df1012fec47729132725cb5cd8c3f7.jpeg"/>
			<description><![CDATA[<p>Kevin Perlmutter: "And for brands, what that means is, people's emotional states of mind, this is where we started the conversation, people's emotional states of mind, people's needs have changed, they've changed quite significantly, and maybe they'll go backwards, maybe they'll keep going forward".&nbsp;</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;</p><br><p><strong><u>Soundbites</u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Kevin Perlmutter: "And for brands, what that means is, people's emotional states of mind, this is where we started the conversation, people's emotional states of mind, people's needs have changed, they've changed quite significantly, and maybe they'll go backwards, maybe they'll keep going forward".&nbsp;</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;</p><br><p><strong><u>Soundbites</u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>1.7 Soundbite | The Power Of Emotions In Sonic Branding | Kevin Perlmutter, Limbic Brand Evolution</title>
			<itunes:title>1.7 Soundbite | The Power Of Emotions In Sonic Branding | Kevin Perlmutter, Limbic Brand Evolution</itunes:title>
			<pubDate>Mon, 09 Nov 2020 00:00:00 GMT</pubDate>
			<itunes:duration>9:37</itunes:duration>
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			<link>https://www.jasminemoradi.com/podcast/episode-1-the-science-of-emotion-how-to-find-your-companys-limbic-sparks-to-build-better-emotional-connections-with-your-customers/</link>
			<acast:episodeId>5fcd0bcca4d3a672bb65a951</acast:episodeId>
			<acast:showId>5fcb96ece593230f3e9ea164</acast:showId>
			<acast:episodeUrl>17-the-power-of-emotions-in-sonic-branding-kevin-perlmutter-</acast:episodeUrl>
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			<itunes:subtitle>Audio branding/Audio ROI</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:episode>1.7</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/5fcb96ece593230f3e9ea164/1616152486480-8bb220a6138cbfee0fabac334e49d684.jpeg"/>
			<description><![CDATA[<p>Kevin Perlmutter: "I learned a lot about the power of emotion, I learned and became more disciplined in the idea that you can create strategy through the lens of how you want people to feel. So when creating music and sound for brands, it's all about expressing what the brand is all about".&nbsp;</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;</p><br><p><strong><u>Soundbites</u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Kevin Perlmutter: "I learned a lot about the power of emotion, I learned and became more disciplined in the idea that you can create strategy through the lens of how you want people to feel. So when creating music and sound for brands, it's all about expressing what the brand is all about".&nbsp;</p><br><p>Listen full episode&nbsp;<a href="http://www.jasminemoradi.com/" rel="noopener noreferrer" target="_blank">www.jasminemoradi.com</a>&nbsp;</p><br><p><strong><u>Soundbites</u></strong></p><p>Soundbite #1.1&nbsp;– The sound of Porsche&nbsp;(30:50)</p><p>Soundbite #1.2&nbsp;– Limbic Sparks&nbsp;(35:28)</p><p>Soundbite #1.3&nbsp;– Emotional branding “Focus.. Connect.. Evolve.&nbsp;(40:42)</p><p>Soundbite #1.4&nbsp;–&nbsp;The power of emotional brand associations.&nbsp;(51:58)</p><p>Soundbite #1.5&nbsp;–&nbsp;AT&amp;T PAC “Encourage people to want to discover more”.&nbsp;(48:00)</p><p>Soundbite #1.6&nbsp;–&nbsp;Habit vs. Loyalty.&nbsp;(55:08)</p><p>Soundbite #1.7&nbsp;–&nbsp;The power of emotions in sonic branding.&nbsp;(15:28)</p><br><p><a href="https://www.limbicbrandevolution.com/" rel="noopener noreferrer" target="_blank">www.limbicbrandevolution.com</a></p><br><p>#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi</p><p>Support this show <a target="_blank" rel="payment" href="http://supporter.acast.com/the-power-of-audio-science-ai">http://supporter.acast.com/the-power-of-audio-science-ai</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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		<itunes:category text="Music">
			<itunes:category text="Music Interviews"/>
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    	<itunes:category text="Technology"/>
		<itunes:category text="Science">
			<itunes:category text="Natural Sciences"/>
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