60 acast.com Rocky Mountain Marketing- Digital Marketing for Entrepreneurs https://www.youtube.com/@rockymountainmarketingpodcast en Copyright Katie Brinkley entrepreneur,marketing,social media ,podcast Katie Brinkley Easy to implement marketing, visibility, and social media strategies for entrepreneurs and small business owners Welcome to the Rocky Mountain Marketing Podcast, your go-to guide for everything marketing, aimed specifically at small businesses, entrepreneurs, solopreneurs, and coaches. I'm Katie Brinkley, your host and navigator in this journey, sharing my expertise and inviting savvy guests to dissect the nitty-gritty of social media, entrepreneurship, email marketing, and all things digital marketing.


Imagine having a friend who's been there, done that, and is now ready to let you in on the secrets of what's working right now in the marketing world. That's exactly what you'll get when you tune into the podcast. I cut through the noise and give you real, actionable advice, proven strategies, and innovative approaches that can help you scale your business and maximize your impact.


Whether it's a deep dive into the latest trends in social media, a breakdown of successful email marketing campaigns, or exploring novel marketing strategies, I'm all about giving you practical knowledge that you can apply right away. My goal is to make your marketing journey less of a guessing game and more of a strategic endeavor.


So, whether you're fine-tuning your existing marketing plan, looking for fresh ways to reach your audience, or just starting to get your feet wet in the vast sea of digital marketing, the Rocky Mountain Marketing Podcast is your trusty map and compass.


Join me, Katie Brinkley, as we build a lively community of go-getter marketers and visionary business leaders, tackling the exciting challenges of marketing together. Ready to take a bold step forward in your marketing adventure? You're in the right place.

Hosted on Acast. See acast.com/privacy for more information.

]]> Welcome to the Rocky Mountain Marketing Podcast, your go-to guide for everything marketing, aimed specifically at small businesses, entrepreneurs, solopreneurs, and coaches. I'm Katie Brinkley, your host and navigator in this journey, sharing my expertise and inviting savvy guests to dissect the nitty-gritty of social media, entrepreneurship, email marketing, and all things digital marketing.


Imagine having a friend who's been there, done that, and is now ready to let you in on the secrets of what's working right now in the marketing world. That's exactly what you'll get when you tune into the podcast. I cut through the noise and give you real, actionable advice, proven strategies, and innovative approaches that can help you scale your business and maximize your impact.


Whether it's a deep dive into the latest trends in social media, a breakdown of successful email marketing campaigns, or exploring novel marketing strategies, I'm all about giving you practical knowledge that you can apply right away. My goal is to make your marketing journey less of a guessing game and more of a strategic endeavor.


So, whether you're fine-tuning your existing marketing plan, looking for fresh ways to reach your audience, or just starting to get your feet wet in the vast sea of digital marketing, the Rocky Mountain Marketing Podcast is your trusty map and compass.


Join me, Katie Brinkley, as we build a lively community of go-getter marketers and visionary business leaders, tackling the exciting challenges of marketing together. Ready to take a bold step forward in your marketing adventure? You're in the right place.

Hosted on Acast. See acast.com/privacy for more information.

]]> false Katie Brinkley katie@nextstepsocialcommunications.com 62e074adb038a40013e0d7b6 rocky-mountain-marketing http://spreaker.com/show/4315969/episodes/feed episodic https://assets.pippa.io/shows/62e074adb038a40013e0d7b6/1675366805000-d88ce0035fefc08bb4dd5b6d2f8b8911.jpeg https://www.youtube.com/@rockymountainmarketingpodcast Rocky Mountain Marketing- Digital Marketing for Entrepreneurs https://feeds.acast.com/public/shows/62e074adb038a40013e0d7b6 How Should Entrepreneurs Actually Use AI Video in Their Content Strategy? How Should Entrepreneurs Actually Use AI Video in Their Content Strategy? Tue, 07 Apr 2026 15:09:26 GMT 11:20 69d51e2772bb9086acd35df5 false https://shows.acast.com/rocky-mountain-marketing/episodes/what-should-you-do-when-your-content-stops-getting-engagemen 69d51e2772bb9086acd35df5 62e074adb038a40013e0d7b6 what-should-you-do-when-your-content-stops-getting-engagemen full 5 439 If you’ve been watching the rise of AI video, there’s a good chance you heard about Sora and thought, this changes everything.


And in many ways, it did.


But now, with OpenAI shifting away from Sora as a standalone tool, a lot of people are asking the wrong question.


It’s not: Why is this tool going away?


It’s: What does this tell us about where marketing—and AI—is actually going?


In this episode of Rocky Mountain Marketing, I break down what this shift really means for business owners, content creators, and entrepreneurs trying to use AI effectively.

Because this isn’t about one tool.


It’s about a much bigger shift—from standalone tools to integrated systems.

We’re moving away from a world where you use five different tools for five different tasks…

into a world where everything lives inside one ecosystem.


And more importantly, we’re moving from flashy possibilities to practical application.


In this episode, I walk through:

  • Why AI tools are evolving into ecosystems
  • The difference between impressive content and useful content
  • Where AI video actually fits into your marketing strategy
  • Why most business owners don’t consistently use AI tools
  • And how to think about AI as a support system—not the strategy itself


Timestamp:

[00:00:00] – Is Social Media Engagement Dying?

[00:00:50] – 2025 Data: Where Engagement Is Dropping

[00:01:30] – Why This Shift Is Actually Good News

[00:02:00] – The Real Problem: Content Overload

[00:02:40] – Why Standing Out Is Harder Than Ever

[00:03:10] – How Algorithms Changed the Game

[00:04:00] – You're Competing With the Entire Internet

[00:04:40] – LinkedIn Strategy: Quality Over Likes

[00:05:30] – What Happened to Threads (and Why It Matters)

[00:06:10] – Vanity Metrics vs Real Business Growth

[00:07:00] – Why Posting More Is the Wrong Move

[00:07:40] – The Question Every Post Should Answer

[00:08:10] – The 4-Post Strategy That Drives Results

[00:08:50] – Engagement vs Relationships (Big Shift)

[00:09:30] – The Only Metric That Actually Matters

[00:10:00] – Build a Strategy That Survives Algorithms


Because the businesses that win with AI won’t be the ones chasing every new tool.


They’ll be the ones building systems that work—with or without them.


If you’ve been jumping from one AI tool to the next… this is your moment to reset.

Instead of asking,

“What tool should I try next?”


Ask:

“How does this support my overall content strategy?”


Because when your strategy is clear, everything changes.

Your content becomes more consistent.

Your workflow becomes more efficient.

And the tools you use finally start working for you.

Start with one piece of content this week—and focus on getting more value out of it.

That’s where real growth happens.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> If you’ve been watching the rise of AI video, there’s a good chance you heard about Sora and thought, this changes everything.


And in many ways, it did.


But now, with OpenAI shifting away from Sora as a standalone tool, a lot of people are asking the wrong question.


It’s not: Why is this tool going away?


It’s: What does this tell us about where marketing—and AI—is actually going?


In this episode of Rocky Mountain Marketing, I break down what this shift really means for business owners, content creators, and entrepreneurs trying to use AI effectively.

Because this isn’t about one tool.


It’s about a much bigger shift—from standalone tools to integrated systems.

We’re moving away from a world where you use five different tools for five different tasks…

into a world where everything lives inside one ecosystem.


And more importantly, we’re moving from flashy possibilities to practical application.


In this episode, I walk through:

  • Why AI tools are evolving into ecosystems
  • The difference between impressive content and useful content
  • Where AI video actually fits into your marketing strategy
  • Why most business owners don’t consistently use AI tools
  • And how to think about AI as a support system—not the strategy itself


Timestamp:

[00:00:00] – Is Social Media Engagement Dying?

[00:00:50] – 2025 Data: Where Engagement Is Dropping

[00:01:30] – Why This Shift Is Actually Good News

[00:02:00] – The Real Problem: Content Overload

[00:02:40] – Why Standing Out Is Harder Than Ever

[00:03:10] – How Algorithms Changed the Game

[00:04:00] – You're Competing With the Entire Internet

[00:04:40] – LinkedIn Strategy: Quality Over Likes

[00:05:30] – What Happened to Threads (and Why It Matters)

[00:06:10] – Vanity Metrics vs Real Business Growth

[00:07:00] – Why Posting More Is the Wrong Move

[00:07:40] – The Question Every Post Should Answer

[00:08:10] – The 4-Post Strategy That Drives Results

[00:08:50] – Engagement vs Relationships (Big Shift)

[00:09:30] – The Only Metric That Actually Matters

[00:10:00] – Build a Strategy That Survives Algorithms


Because the businesses that win with AI won’t be the ones chasing every new tool.


They’ll be the ones building systems that work—with or without them.


If you’ve been jumping from one AI tool to the next… this is your moment to reset.

Instead of asking,

“What tool should I try next?”


Ask:

“How does this support my overall content strategy?”


Because when your strategy is clear, everything changes.

Your content becomes more consistent.

Your workflow becomes more efficient.

And the tools you use finally start working for you.

Start with one piece of content this week—and focus on getting more value out of it.

That’s where real growth happens.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Why Is Your Social Media Engagement Dropping (And What Should You Do About It)? Why Is Your Social Media Engagement Dropping (And What Should You Do About It)? Tue, 31 Mar 2026 15:53:47 GMT 12:18 69cbee0dbfb99db0bc66e5f3 false https://shows.acast.com/rocky-mountain-marketing/episodes/why-is-your-social-media-engagement-dropping-and-what-should 69cbee0dbfb99db0bc66e5f3 62e074adb038a40013e0d7b6 why-is-your-social-media-engagement-dropping-and-what-should full 5 438 Have you noticed your social media engagement dropping lately?


Maybe your posts used to spark conversations… and now they feel like they disappear.


If that’s happening, you’re not alone—and more importantly, it doesn’t mean your content stopped working.


In this episode of Rocky Mountain Marketing, I break down what’s actually happening across today’s social media landscape—and why engagement is shifting across platforms like Instagram, LinkedIn, and Threads.


Because the real story isn’t that engagement is disappearing.


It’s that the environment has changed.


There is more content being created than ever before. More creators, more brands, more AI-generated posts—and all of it is competing for the same thing: attention.

At the same time, platforms have shifted from chronological feeds to recommendation-based algorithms. That means your content isn’t just competing with people you follow—it’s competing with the entire internet.


And when the game changes, your strategy has to evolve with it.


In this episode, I walk through what’s driving these engagement shifts, how to think about platform changes more strategically, and what business owners should actually be focusing on moving forward.


Because the goal of social media has never been engagement.


It’s connection, trust, and relationships.



Key Takeaways

  1. Engagement is declining due to increased competition—not failure
  2. Algorithms prioritize content beyond your follower base
  3. Platform growth leads to normalized engagement rates
  4. Vanity metrics don’t equal business results
  5. Strategic content drives connection—not just visibility



Timestamps

[00:00:00] – Why Your Social Media Engagement Is Dropping

[00:00:50] – 2025 Engagement Data (What’s Really Happening)

[00:01:30] – The Truth: Social Media Isn’t Dying

[00:02:00] – Why Content Is More Competitive Than Ever

[00:02:40] – The Real Reason Your Posts Aren’t Performing

[00:03:15] – Algorithm Shift: Competing With the Entire Internet

[00:04:10] – LinkedIn Strategy: Quality Over Quantity

[00:05:15] – Threads, Hype Cycles & Platform Burnout

[00:06:10] – Why Engagement Metrics Can Mislead You

[00:06:50] – Vanity Metrics vs Real Business Growth

[00:07:20] – The Biggest Mistake Entrepreneurs Make

[00:07:45] – What Makes Content Actually Convert

[00:08:10] – The 4-Post Strategy (Awareness → Action)

[00:08:50] – Why Relationships Drive Revenue

[00:09:20] – What to Do When Engagement Drops

[00:09:45] – The One Question Every Marketer Should Ask


If your engagement has dropped, don’t let it shake your confidence—use it as a signal to refine your strategy.


Ask yourself:


Is my content actually helping the right people take the next step?


Because when your content is aligned with your audience, your offers, and your message… engagement becomes a byproduct—not the goal.


And if you’re ready to move from random posting to a structured strategy that actually drives conversations, leads, and opportunities—that’s exactly where the real growth happens.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you noticed your social media engagement dropping lately?


Maybe your posts used to spark conversations… and now they feel like they disappear.


If that’s happening, you’re not alone—and more importantly, it doesn’t mean your content stopped working.


In this episode of Rocky Mountain Marketing, I break down what’s actually happening across today’s social media landscape—and why engagement is shifting across platforms like Instagram, LinkedIn, and Threads.


Because the real story isn’t that engagement is disappearing.


It’s that the environment has changed.


There is more content being created than ever before. More creators, more brands, more AI-generated posts—and all of it is competing for the same thing: attention.

At the same time, platforms have shifted from chronological feeds to recommendation-based algorithms. That means your content isn’t just competing with people you follow—it’s competing with the entire internet.


And when the game changes, your strategy has to evolve with it.


In this episode, I walk through what’s driving these engagement shifts, how to think about platform changes more strategically, and what business owners should actually be focusing on moving forward.


Because the goal of social media has never been engagement.


It’s connection, trust, and relationships.



Key Takeaways

  1. Engagement is declining due to increased competition—not failure
  2. Algorithms prioritize content beyond your follower base
  3. Platform growth leads to normalized engagement rates
  4. Vanity metrics don’t equal business results
  5. Strategic content drives connection—not just visibility



Timestamps

[00:00:00] – Why Your Social Media Engagement Is Dropping

[00:00:50] – 2025 Engagement Data (What’s Really Happening)

[00:01:30] – The Truth: Social Media Isn’t Dying

[00:02:00] – Why Content Is More Competitive Than Ever

[00:02:40] – The Real Reason Your Posts Aren’t Performing

[00:03:15] – Algorithm Shift: Competing With the Entire Internet

[00:04:10] – LinkedIn Strategy: Quality Over Quantity

[00:05:15] – Threads, Hype Cycles & Platform Burnout

[00:06:10] – Why Engagement Metrics Can Mislead You

[00:06:50] – Vanity Metrics vs Real Business Growth

[00:07:20] – The Biggest Mistake Entrepreneurs Make

[00:07:45] – What Makes Content Actually Convert

[00:08:10] – The 4-Post Strategy (Awareness → Action)

[00:08:50] – Why Relationships Drive Revenue

[00:09:20] – What to Do When Engagement Drops

[00:09:45] – The One Question Every Marketer Should Ask


If your engagement has dropped, don’t let it shake your confidence—use it as a signal to refine your strategy.


Ask yourself:


Is my content actually helping the right people take the next step?


Because when your content is aligned with your audience, your offers, and your message… engagement becomes a byproduct—not the goal.


And if you’re ready to move from random posting to a structured strategy that actually drives conversations, leads, and opportunities—that’s exactly where the real growth happens.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Why AI Isn’t Saving You Time (And What Actually Will) Why AI Isn’t Saving You Time (And What Actually Will) Tue, 24 Mar 2026 15:09:30 GMT 10:12 69c2a92bd832f1da9320e8f1 false https://shows.acast.com/rocky-mountain-marketing/episodes/why-ai-isnt-saving-you-time-and-what-actually-will 69c2a92bd832f1da9320e8f1 62e074adb038a40013e0d7b6 why-ai-isnt-saving-you-time-and-what-actually-will full 5 437

There’s no shortage of conversations about AI right now.


Everywhere you look, there’s a new tool promising to save you time, streamline your content, and simplify your marketing.


But when I talk to business owners and entrepreneurs, I hear something very different.


They’re using AI… but they’re not necessarily feeling more efficient.


In this episode of Rocky Mountain Marketing, I’m taking a step back from the hype to talk about what’s actually happening when AI meets real-world marketing.

Because the issue isn’t whether AI works.


The issue is how it’s being used.


Too often, AI is introduced into a workflow without a clear strategy behind it. And when that happens, instead of saving time, it creates more decisions, more revisions, and more complexity.


In this episode, I walk through where AI truly adds value in your marketing, where it tends to fall short, and how to think about using it in a way that actually supports your business goals.


Because at the end of the day, tools don’t drive results.

Strategy does.



Key Takeaways

  1. AI adoption is increasing faster than measurable efficiency
  2. Tools without strategy create more complexity
  3. AI is strongest in support roles—not leadership roles
  4. Content still requires human perspective and direction
  5. Strategic clarity determines whether AI saves time


Timestamp:

[00:00:00] – Is AI Actually Saving You Time in Your Business?

[00:00:45] – The Reality Behind AI Marketing Tools Today

[00:01:30] – Why AI Without a Strategy Slows You Down

[00:02:10] – The Overwhelm of Too Many AI Tools

[00:03:00] – Why AI Content Still Needs Your Voice

[00:03:40] – What AI Does Well for Small Businesses

[00:04:20] – How to Use AI for Content Repurposing

[00:05:00] – The Biggest Mistake Business Owners Make with AI

[00:05:50] – Why Strategy Matters More Than Tools

[00:06:30] – Using AI to Scale Your Marketing Faster

[00:07:10] – Focus on Strategy, Not Just More Content


If you’ve been feeling like AI is adding more noise than clarity to your marketing… this is your sign to pause and reset.

Take a step back and ask yourself: What is my strategy actually trying to achieve?


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>

There’s no shortage of conversations about AI right now.


Everywhere you look, there’s a new tool promising to save you time, streamline your content, and simplify your marketing.


But when I talk to business owners and entrepreneurs, I hear something very different.


They’re using AI… but they’re not necessarily feeling more efficient.


In this episode of Rocky Mountain Marketing, I’m taking a step back from the hype to talk about what’s actually happening when AI meets real-world marketing.

Because the issue isn’t whether AI works.


The issue is how it’s being used.


Too often, AI is introduced into a workflow without a clear strategy behind it. And when that happens, instead of saving time, it creates more decisions, more revisions, and more complexity.


In this episode, I walk through where AI truly adds value in your marketing, where it tends to fall short, and how to think about using it in a way that actually supports your business goals.


Because at the end of the day, tools don’t drive results.

Strategy does.



Key Takeaways

  1. AI adoption is increasing faster than measurable efficiency
  2. Tools without strategy create more complexity
  3. AI is strongest in support roles—not leadership roles
  4. Content still requires human perspective and direction
  5. Strategic clarity determines whether AI saves time


Timestamp:

[00:00:00] – Is AI Actually Saving You Time in Your Business?

[00:00:45] – The Reality Behind AI Marketing Tools Today

[00:01:30] – Why AI Without a Strategy Slows You Down

[00:02:10] – The Overwhelm of Too Many AI Tools

[00:03:00] – Why AI Content Still Needs Your Voice

[00:03:40] – What AI Does Well for Small Businesses

[00:04:20] – How to Use AI for Content Repurposing

[00:05:00] – The Biggest Mistake Business Owners Make with AI

[00:05:50] – Why Strategy Matters More Than Tools

[00:06:30] – Using AI to Scale Your Marketing Faster

[00:07:10] – Focus on Strategy, Not Just More Content


If you’ve been feeling like AI is adding more noise than clarity to your marketing… this is your sign to pause and reset.

Take a step back and ask yourself: What is my strategy actually trying to achieve?


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Podcast Metrics That Drive Revenue (Not Just Downloads) Podcast Metrics That Drive Revenue (Not Just Downloads) Tue, 17 Mar 2026 14:08:39 GMT 11:04 69b96067b5ba12a227d9c14e false https://shows.acast.com/rocky-mountain-marketing/episodes/podcast-metrics-that-drive-revenue-not-just-downloads 69b96067b5ba12a227d9c14e 62e074adb038a40013e0d7b6 podcast-metrics-that-drive-revenue-not-just-downloads full 5 436 Have you ever opened your podcast dashboard, looked at your downloads, and instantly judged whether your show was successful?


If you’re like most podcasters, those numbers can start telling a story in your head. Sometimes it’s encouraging. Other times it’s discouraging.

But here’s the problem: most podcasters misunderstand what their statistics actually mean.


In this solo episode of Rocky Mountain Marketing, I break down how podcast analytics really work and why focusing on downloads alone can lead you to make the wrong decisions about your show.


Key Takeaways

  1. Downloads don’t necessarily equal listeners
  2. Podcast analytics come from multiple platforms
  3. Listener retention reveals real engagement
  4. Completion rate shows whether your content resonates
  5. Subscriber growth signals long-term audience trust


Timestamp:

00:00 – Why Podcasters Misinterpret Their Analytics

01:05 – What a Podcast Download Actually Means

02:20 – Why Podcast Data Comes From Multiple Platforms

03:15 – Why Downloads Don’t Tell the Full Story

03:40 – The Three Podcast Metrics That Matter

03:55 – Listener Retention and Engagement

04:20 – Completion Rate and Content Quality

04:45 – Why Subscribers Are Your Most Valuable Audience


If you’re an entrepreneur using podcasting as part of your marketing strategy, this episode will help you shift your perspective and start evaluating your podcast success the right way.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/


Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever opened your podcast dashboard, looked at your downloads, and instantly judged whether your show was successful?


If you’re like most podcasters, those numbers can start telling a story in your head. Sometimes it’s encouraging. Other times it’s discouraging.

But here’s the problem: most podcasters misunderstand what their statistics actually mean.


In this solo episode of Rocky Mountain Marketing, I break down how podcast analytics really work and why focusing on downloads alone can lead you to make the wrong decisions about your show.


Key Takeaways

  1. Downloads don’t necessarily equal listeners
  2. Podcast analytics come from multiple platforms
  3. Listener retention reveals real engagement
  4. Completion rate shows whether your content resonates
  5. Subscriber growth signals long-term audience trust


Timestamp:

00:00 – Why Podcasters Misinterpret Their Analytics

01:05 – What a Podcast Download Actually Means

02:20 – Why Podcast Data Comes From Multiple Platforms

03:15 – Why Downloads Don’t Tell the Full Story

03:40 – The Three Podcast Metrics That Matter

03:55 – Listener Retention and Engagement

04:20 – Completion Rate and Content Quality

04:45 – Why Subscribers Are Your Most Valuable Audience


If you’re an entrepreneur using podcasting as part of your marketing strategy, this episode will help you shift your perspective and start evaluating your podcast success the right way.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/


Hosted on Acast. See acast.com/privacy for more information.

]]> How to Get Recommended by ChatGPT (Not Just Google) with Andy Crestodina How to Get Recommended by ChatGPT (Not Just Google) with Andy Crestodina Tue, 10 Mar 2026 15:15:05 GMT 35:50 69b03579c36fc2d58b0c51d9 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-get-recommended-by-chatgpt-not-just-google 69b03579c36fc2d58b0c51d9 62e074adb038a40013e0d7b6 how-to-get-recommended-by-chatgpt-not-just-google full 5 435 What does it really take to create content that not only ranks on Google but actually converts customers?


With search algorithms constantly evolving, AI reshaping how people discover information, and attention spans shorter than ever, the traditional content marketing playbook simply doesn’t work the way it used to.


In this episode of Rocky Mountain Marketing, I sit down with Andy Crestodina, co-founder of Orbit Media and author of Content Chemistry, to unpack what’s actually working in content marketing, SEO, and AI-driven discovery right now.


Key Takeaways

  1. Quality content beats high-volume publishing
  2. Original research strengthens SEO authority
  3. LinkedIn newsletters can rapidly grow your audience
  4. AI search is reshaping brand discovery
  5. Content should support the sales process


Timestamp:

[00:00:00] – Introduction & Meet Andy Crestodina

[00:02:45] – Biggest Content Marketing Shifts in 2025

[00:04:45] – LinkedIn Newsletters vs Email Lists

[00:07:20] – Content That Actually Stands Out (Original Research & Thought Leadership)

[00:10:20] – Why SEO Traffic Is Changing & The Rise of AI Search

[00:14:20] – Generative Engine Optimization (GEO) & AI-Friendly Websites

[00:18:20] – Using AI for Content Strategy, Research, and Marketing

[00:29:00] – Turning Content Into Sales & Higher Conversions


Content marketing today isn’t just about ranking on Google.

It’s about building trust, demonstrating expertise, and creating resources that help buyers make decisions.



When your content answers real questions and supports your sales conversations, it becomes far more valuable than simply driving traffic.

If you want to learn how to create content that ranks, resonates, and converts, this episode with Andy Crestodina is one you won’t want to miss.


Visit Andy Crestodina's social media pages:

Orbit Media Studios Website: https://www.orbitmedia.com

LinkedIn: https://www.linkedin.com/in/andycrestodina/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> What does it really take to create content that not only ranks on Google but actually converts customers?


With search algorithms constantly evolving, AI reshaping how people discover information, and attention spans shorter than ever, the traditional content marketing playbook simply doesn’t work the way it used to.


In this episode of Rocky Mountain Marketing, I sit down with Andy Crestodina, co-founder of Orbit Media and author of Content Chemistry, to unpack what’s actually working in content marketing, SEO, and AI-driven discovery right now.


Key Takeaways

  1. Quality content beats high-volume publishing
  2. Original research strengthens SEO authority
  3. LinkedIn newsletters can rapidly grow your audience
  4. AI search is reshaping brand discovery
  5. Content should support the sales process


Timestamp:

[00:00:00] – Introduction & Meet Andy Crestodina

[00:02:45] – Biggest Content Marketing Shifts in 2025

[00:04:45] – LinkedIn Newsletters vs Email Lists

[00:07:20] – Content That Actually Stands Out (Original Research & Thought Leadership)

[00:10:20] – Why SEO Traffic Is Changing & The Rise of AI Search

[00:14:20] – Generative Engine Optimization (GEO) & AI-Friendly Websites

[00:18:20] – Using AI for Content Strategy, Research, and Marketing

[00:29:00] – Turning Content Into Sales & Higher Conversions


Content marketing today isn’t just about ranking on Google.

It’s about building trust, demonstrating expertise, and creating resources that help buyers make decisions.



When your content answers real questions and supports your sales conversations, it becomes far more valuable than simply driving traffic.

If you want to learn how to create content that ranks, resonates, and converts, this episode with Andy Crestodina is one you won’t want to miss.


Visit Andy Crestodina's social media pages:

Orbit Media Studios Website: https://www.orbitmedia.com

LinkedIn: https://www.linkedin.com/in/andycrestodina/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> How Do You Turn Instagram and Facebook DMs Into Consistent Sales? How Do You Turn Instagram and Facebook DMs Into Consistent Sales? Tue, 03 Mar 2026 15:40:20 GMT 35:48 69a700e5ed8ba87e33b5de0f false https://shows.acast.com/rocky-mountain-marketing/episodes/how-do-you-turn-instagram-and-facebook-dms-into-consistent-s 69a700e5ed8ba87e33b5de0f 62e074adb038a40013e0d7b6 how-do-you-turn-instagram-and-facebook-dms-into-consistent-s full 5 434 Have you ever felt weird sliding into someone’s DMs?

Let’s be honest — direct messages can feel personal. Almost intrusive. And with LinkedIn spam and automated bots everywhere, it’s easy to assume that DM outreach is sleazy.

But what if I told you that the DMs are actually where the magic happens?

In this episode of Rocky Mountain Marketing, I sit down with Jenna Larson, co-founder of GroupTrack CRM, to talk about how entrepreneurs can turn organic social media engagement into real revenue — without ads, without going viral, and without a massive following.

And the results? Over $1.2 million in revenue last year — zero ad spend.


We unpack:

  • Why going viral is overrated for business growth
  • How to use DMs as a relationship-building tool (not a sales trap)
  • The simple 3-step DM framework that increases response rates
  • Why most automation tools fail without follow-up
  • How to track leads inside Facebook and Instagram without losing your mind
  • The exact message template that triples responses


Timestamps:

[00:00:00] – Why DMs Feel Awkward (But Drive Sales)

[00:04:30] – $1.2M with No Ads or Viral Posts

[00:08:05] – Why Automation Alone Doesn’t Convert

[00:10:40] – The First DM You Should Always Send

[00:16:00] – The 1-Line DM That Triples Responses

[00:19:00] – How to Uncover Needs Without Being Pushy

[00:22:00] – The Simple Follow-Up That Closes Sales

[00:24:50] – How to Start DM Conversations with Small Audiences

[00:28:40] – Turning 900 Followers into Revenue

[00:31:30] – Where to Learn the Organic DM System


If you’re tired of “post and pray” marketing, this episode will completely shift how you see social media.

Because the truth is — you don’t need more followers.

You need better follow-up.


Visit Jenna Larson's social media pages:

Website: https://www.grouptrackcrm.com/home

LinkedIn: https://www.linkedin.com/in/jenna-larson-41659827/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever felt weird sliding into someone’s DMs?

Let’s be honest — direct messages can feel personal. Almost intrusive. And with LinkedIn spam and automated bots everywhere, it’s easy to assume that DM outreach is sleazy.

But what if I told you that the DMs are actually where the magic happens?

In this episode of Rocky Mountain Marketing, I sit down with Jenna Larson, co-founder of GroupTrack CRM, to talk about how entrepreneurs can turn organic social media engagement into real revenue — without ads, without going viral, and without a massive following.

And the results? Over $1.2 million in revenue last year — zero ad spend.


We unpack:

  • Why going viral is overrated for business growth
  • How to use DMs as a relationship-building tool (not a sales trap)
  • The simple 3-step DM framework that increases response rates
  • Why most automation tools fail without follow-up
  • How to track leads inside Facebook and Instagram without losing your mind
  • The exact message template that triples responses


Timestamps:

[00:00:00] – Why DMs Feel Awkward (But Drive Sales)

[00:04:30] – $1.2M with No Ads or Viral Posts

[00:08:05] – Why Automation Alone Doesn’t Convert

[00:10:40] – The First DM You Should Always Send

[00:16:00] – The 1-Line DM That Triples Responses

[00:19:00] – How to Uncover Needs Without Being Pushy

[00:22:00] – The Simple Follow-Up That Closes Sales

[00:24:50] – How to Start DM Conversations with Small Audiences

[00:28:40] – Turning 900 Followers into Revenue

[00:31:30] – Where to Learn the Organic DM System


If you’re tired of “post and pray” marketing, this episode will completely shift how you see social media.

Because the truth is — you don’t need more followers.

You need better follow-up.


Visit Jenna Larson's social media pages:

Website: https://www.grouptrackcrm.com/home

LinkedIn: https://www.linkedin.com/in/jenna-larson-41659827/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> How Do You Grow an Email List Without Burning Out with Tracy Beavers How Do You Grow an Email List Without Burning Out with Tracy Beavers Tue, 24 Feb 2026 15:33:44 GMT 36:13 699dc4d8e84fcb90f2c65e88 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-do-you-grow-an-email-list-without-burning-out-with-tracy 699dc4d8e84fcb90f2c65e88 62e074adb038a40013e0d7b6 how-do-you-grow-an-email-list-without-burning-out-with-tracy full 5 433 What if the algorithm disappeared tomorrow?


What if Instagram shut down your account? What if LinkedIn throttled your reach? Would you still be able to reach your audience?


In this episode of Rocky Mountain Marketing, I sat down with Tracy Beavers, CEO and founder of Tracy Beavers Coaching, to talk about one of the most overlooked (yet powerful) marketing assets entrepreneurs have: your email list.


Social media is visibility.


But your email list? That’s ownership.


Tracy and I unpack:

  • Why social media is “rented land”
  • The real financial risks of relying only on platforms
  • What happened when Meta went down for 36 hours
  • How to grow your email list organically (without burnout)
  • Practical Facebook strategies for list building
  • The truth about lead magnets in 2026
  • Why consistency beats complexity every time


If you’re building your business on Instagram, Facebook, LinkedIn, or TikTok alone, this episode will shift your entire perspective.


5 Key Takeaways

  1. Social media builds visibility — email builds ownership.
  2. Even 400 subscribers is powerful when nurtured strategically.
  3. You only need one consistent weekly content system to grow your list.
  4. Lead magnets should include audio or video for stronger trust-building.
  5. If you don’t own your audience, you don’t own your revenue stream.


Listen now and start building a marketing strategy that protects your business long term.


Timestamps:

00:00 The Algorithm Problem

00:49 Welcome to Rocky Mountain Marketing

01:19 Meet Tracy Beavers

03:05 Why Email Lists Matter

06:02 When Social Media Fails

08:01 Escaping Facebook Jail

11:22 Starting Small Is Okay

14:25 Email vs Social Media

15:54 Realistic List Growth Goals

17:33 Creating Weekly Content

19:27 The Lead Magnet Strategy

21:33 Facebook Growth Strategies

22:26 Personal Profile Power

25:20 Business Pages for Social Proof

28:19 Best Lead Magnets Right Now

31:48 Connect with Tracy

33:17 Final Thoughts and Takeaways

34:25 Closing and Subscribe


Visit Tracy Beavers online:

Website: https://www.tracybeavers.com/

Facebook Group: https://tracybeavers.biz/bacekatiebpodcast

The Social Media Made Easy Guide: Create 90 Days of Content Topics in Only 30 Minutes!: https://tracybeavers.biz/90in30katieb

Create Online Success Podcast: https://www.tracybeavers.com/podcast


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> What if the algorithm disappeared tomorrow?


What if Instagram shut down your account? What if LinkedIn throttled your reach? Would you still be able to reach your audience?


In this episode of Rocky Mountain Marketing, I sat down with Tracy Beavers, CEO and founder of Tracy Beavers Coaching, to talk about one of the most overlooked (yet powerful) marketing assets entrepreneurs have: your email list.


Social media is visibility.


But your email list? That’s ownership.


Tracy and I unpack:

  • Why social media is “rented land”
  • The real financial risks of relying only on platforms
  • What happened when Meta went down for 36 hours
  • How to grow your email list organically (without burnout)
  • Practical Facebook strategies for list building
  • The truth about lead magnets in 2026
  • Why consistency beats complexity every time


If you’re building your business on Instagram, Facebook, LinkedIn, or TikTok alone, this episode will shift your entire perspective.


5 Key Takeaways

  1. Social media builds visibility — email builds ownership.
  2. Even 400 subscribers is powerful when nurtured strategically.
  3. You only need one consistent weekly content system to grow your list.
  4. Lead magnets should include audio or video for stronger trust-building.
  5. If you don’t own your audience, you don’t own your revenue stream.


Listen now and start building a marketing strategy that protects your business long term.


Timestamps:

00:00 The Algorithm Problem

00:49 Welcome to Rocky Mountain Marketing

01:19 Meet Tracy Beavers

03:05 Why Email Lists Matter

06:02 When Social Media Fails

08:01 Escaping Facebook Jail

11:22 Starting Small Is Okay

14:25 Email vs Social Media

15:54 Realistic List Growth Goals

17:33 Creating Weekly Content

19:27 The Lead Magnet Strategy

21:33 Facebook Growth Strategies

22:26 Personal Profile Power

25:20 Business Pages for Social Proof

28:19 Best Lead Magnets Right Now

31:48 Connect with Tracy

33:17 Final Thoughts and Takeaways

34:25 Closing and Subscribe


Visit Tracy Beavers online:

Website: https://www.tracybeavers.com/

Facebook Group: https://tracybeavers.biz/bacekatiebpodcast

The Social Media Made Easy Guide: Create 90 Days of Content Topics in Only 30 Minutes!: https://tracybeavers.biz/90in30katieb

Create Online Success Podcast: https://www.tracybeavers.com/podcast


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Is Your 2026 Social Media Strategy Completely Backwards? Is Your 2026 Social Media Strategy Completely Backwards? Tue, 17 Feb 2026 16:12:04 GMT 19:31 699493543ba25772fecf4d47 false https://shows.acast.com/rocky-mountain-marketing/episodes/is-your-2026-social-media-strategy-completely-backwards 699493543ba25772fecf4d47 62e074adb038a40013e0d7b6 is-your-2026-social-media-strategy-completely-backwards full 5 432 What if everything you thought you knew about social media marketing in 2026 was actually backwards?


In this solo episode of Rocky Mountain Marketing, I’m breaking down the 2026 Social Media Content Strategy Report—and the data reveals something BIG.

While 70% of marketers are prioritizing AI-generated content, consumers are asking for the exact opposite. They want real voices. Real connection. Real people.


In this episode, I walk you through:

  • Where brands are actually investing (Instagram, TikTok, Facebook, YouTube)
  • Why Facebook is far from “dead”
  • The rising importance of YouTube for product education
  • Why TikTok only makes sense for certain audiences
  • The massive disconnect between marketers and consumers
  • How to use AI for intelligence — not replacement
  • What consumers truly want from brands in 2026


If you’re a business owner trying to figure out where to spend your time, energy, and marketing budget this year, this episode will save you from expensive mistakes.


Timestamps:

00:00 Everything You Know About 2026 Social Media Might Be Backwards

00:51 Welcome to Rocky Mountain Marketing + What We’re Unpacking Today

01:21 Where Brands Are Investing in 2026 (Instagram, TikTok, YouTube, Facebook)

04:10 Facebook Isn’t Dead: Discovery, Service & Community (Plus What to Post)

05:57 Instagram’s New Role: Episodic Reels & Entertainment-First Strategy

07:15 YouTube’s Big Moment: Long-Form, Product Education & Video Podcasts

08:33 TikTok Reality Check: Gen Z, Search Behavior & Authenticity Wins

09:53 Quick Break: How NeXTSTEP Social Helps You Simplify Your Strategy

10:49 The AI Disconnect: Marketers Want Automation, Consumers Want Humans

12:18 Use AI for Social Intelligence (Not Just Content) + Why Podcasts Help

14:15 What Consumers Actually Want From Brands in 2026 (6 Must-Do’s)

15:59 Your 2026 Action Plan: Pick Platforms, Be Human, Engage More

18:38 Final Thoughts + Subscribe, Connect, and Get the Book


Ready to simplify your strategy and amplify your results?


Visit NextStepSocial.com to build a data-backed content strategy that actually works.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/


Hosted on Acast. See acast.com/privacy for more information.

]]> What if everything you thought you knew about social media marketing in 2026 was actually backwards?


In this solo episode of Rocky Mountain Marketing, I’m breaking down the 2026 Social Media Content Strategy Report—and the data reveals something BIG.

While 70% of marketers are prioritizing AI-generated content, consumers are asking for the exact opposite. They want real voices. Real connection. Real people.


In this episode, I walk you through:

  • Where brands are actually investing (Instagram, TikTok, Facebook, YouTube)
  • Why Facebook is far from “dead”
  • The rising importance of YouTube for product education
  • Why TikTok only makes sense for certain audiences
  • The massive disconnect between marketers and consumers
  • How to use AI for intelligence — not replacement
  • What consumers truly want from brands in 2026


If you’re a business owner trying to figure out where to spend your time, energy, and marketing budget this year, this episode will save you from expensive mistakes.


Timestamps:

00:00 Everything You Know About 2026 Social Media Might Be Backwards

00:51 Welcome to Rocky Mountain Marketing + What We’re Unpacking Today

01:21 Where Brands Are Investing in 2026 (Instagram, TikTok, YouTube, Facebook)

04:10 Facebook Isn’t Dead: Discovery, Service & Community (Plus What to Post)

05:57 Instagram’s New Role: Episodic Reels & Entertainment-First Strategy

07:15 YouTube’s Big Moment: Long-Form, Product Education & Video Podcasts

08:33 TikTok Reality Check: Gen Z, Search Behavior & Authenticity Wins

09:53 Quick Break: How NeXTSTEP Social Helps You Simplify Your Strategy

10:49 The AI Disconnect: Marketers Want Automation, Consumers Want Humans

12:18 Use AI for Social Intelligence (Not Just Content) + Why Podcasts Help

14:15 What Consumers Actually Want From Brands in 2026 (6 Must-Do’s)

15:59 Your 2026 Action Plan: Pick Platforms, Be Human, Engage More

18:38 Final Thoughts + Subscribe, Connect, and Get the Book


Ready to simplify your strategy and amplify your results?


Visit NextStepSocial.com to build a data-backed content strategy that actually works.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/


Hosted on Acast. See acast.com/privacy for more information.

]]> Can Substack Replace Your Social Media Strategy in 2026? Can Substack Replace Your Social Media Strategy in 2026? Tue, 10 Feb 2026 17:29:13 GMT 33:39 698b6aea0581faffc7650a9c false https://shows.acast.com/rocky-mountain-marketing/episodes/can-substack-replace-your-social-media-strategy-in-2026 698b6aea0581faffc7650a9c 62e074adb038a40013e0d7b6 can-substack-replace-your-social-media-strategy-in-2026 full 5 431 If you’re feeling burned out on social media and tired of battling the algorithm, it’s time to consider building something you own—like Substack.


In this episode, I’m joined by Jim Fuhs, a seasoned digital marketing strategist and Marine Corps veteran who’s gone all in on Substack. We unpack how this platform has evolved far beyond a newsletter and why it might be the most strategic move you can make in your marketing right now.


Here’s what we cover in this episode:

  • What makes Substack a powerful multimedia publishing platform
  • How to build a loyal email list without burnout
  • The importance of owning your content and audience
  • Creative ways to repurpose your video, podcast, and written content
  • Avoiding common Substack mistakes that lead to early drop-off
  • How consistency and community create long-term marketing wins


Timestamp:

00:00 Introduction to Substack and Its Relevance

01:10 Meet the Guest: Jim Fs

02:04 Jim's Journey with Substack

04:45 Exploring Substack's Features

09:05 Substack as a Multimedia Platform

14:38 Maximizing Substack's Potential

25:32 Common Mistakes and Best Practices

30:09 Conclusion and Final Thoughts

32:38 Outro and Call to Action


Whether you’re a content creator, coach, or business owner, this episode will help you take control of your marketing strategy in 2026.


Visit Jim Fuhs online:

Substack: https://jimfuhs.substack.com/

LinkedIn: https://www.linkedin.com/in/jimfuhs/

Youtube: https://www.youtube.com/dealcasters

Podcast: https://podcasts.apple.com/us/podcast/dealcasters/id1554420305


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> If you’re feeling burned out on social media and tired of battling the algorithm, it’s time to consider building something you own—like Substack.


In this episode, I’m joined by Jim Fuhs, a seasoned digital marketing strategist and Marine Corps veteran who’s gone all in on Substack. We unpack how this platform has evolved far beyond a newsletter and why it might be the most strategic move you can make in your marketing right now.


Here’s what we cover in this episode:

  • What makes Substack a powerful multimedia publishing platform
  • How to build a loyal email list without burnout
  • The importance of owning your content and audience
  • Creative ways to repurpose your video, podcast, and written content
  • Avoiding common Substack mistakes that lead to early drop-off
  • How consistency and community create long-term marketing wins


Timestamp:

00:00 Introduction to Substack and Its Relevance

01:10 Meet the Guest: Jim Fs

02:04 Jim's Journey with Substack

04:45 Exploring Substack's Features

09:05 Substack as a Multimedia Platform

14:38 Maximizing Substack's Potential

25:32 Common Mistakes and Best Practices

30:09 Conclusion and Final Thoughts

32:38 Outro and Call to Action


Whether you’re a content creator, coach, or business owner, this episode will help you take control of your marketing strategy in 2026.


Visit Jim Fuhs online:

Substack: https://jimfuhs.substack.com/

LinkedIn: https://www.linkedin.com/in/jimfuhs/

Youtube: https://www.youtube.com/dealcasters

Podcast: https://podcasts.apple.com/us/podcast/dealcasters/id1554420305


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[What Is "Behind the Practice" and Why Should Entrepreneurs Tune In?]]> Tue, 03 Feb 2026 16:15:56 GMT 28:54 69821f3c75cd3563573b49d7 false https://shows.acast.com/rocky-mountain-marketing/episodes/what-is-behind-the-practice-and-why-should-entrepreneurs-tun 69821f3c75cd3563573b49d7 62e074adb038a40013e0d7b6 what-is-behind-the-practice-and-why-should-entrepreneurs-tun full 5 430 In this special episode of Rocky Mountain Marketing, I sit down once again with my business partner and COO, Shawn Quintero, to unveil something close to our hearts: our brand new podcast—Behind the Practice.


We're pulling back the curtain on how we’ve evolved as an agency, and why this new podcast is more than just another show—it’s a strategic shift designed to serve the heart of our mission: helping health and wellness experts turn their practice into a powerful, revenue-generating brand.


We dive into:

  • The origin story of Behind the Practice
  • Why we’re doubling down on podcasting in 2026
  • Our vision for serving purpose-driven entrepreneurs
  • How storytelling can scale trust and conversions
  • The importance of niching down and building aligned media


Timestamp:

00:00 Introduction and Announcement

00:34 Meet the Co-Owner: Sean Quintero

02:32 Behind the Practice: Concept and Purpose

03:48 Personal Stories and Impact

06:51 Target Audience and Unique Approach

09:11 Podcast as a Marketing Tool

24:32 Operationalizing Your Podcast

26:06 Conclusion and Final Thoughts


Whether you're in the health and wellness space or an entrepreneur looking to scale your visibility, this episode is packed with insights you can use.

Ready to see what’s Behind the Practice? Tune in now and discover how a podcast can become your most powerful business asset.


Visit Shawn Quintero online:

LinkedIn: https://www.linkedin.com/in/heyshawnq/

Facebook: https://www.facebook.com/HeyShawnQ/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> In this special episode of Rocky Mountain Marketing, I sit down once again with my business partner and COO, Shawn Quintero, to unveil something close to our hearts: our brand new podcast—Behind the Practice.


We're pulling back the curtain on how we’ve evolved as an agency, and why this new podcast is more than just another show—it’s a strategic shift designed to serve the heart of our mission: helping health and wellness experts turn their practice into a powerful, revenue-generating brand.


We dive into:

  • The origin story of Behind the Practice
  • Why we’re doubling down on podcasting in 2026
  • Our vision for serving purpose-driven entrepreneurs
  • How storytelling can scale trust and conversions
  • The importance of niching down and building aligned media


Timestamp:

00:00 Introduction and Announcement

00:34 Meet the Co-Owner: Sean Quintero

02:32 Behind the Practice: Concept and Purpose

03:48 Personal Stories and Impact

06:51 Target Audience and Unique Approach

09:11 Podcast as a Marketing Tool

24:32 Operationalizing Your Podcast

26:06 Conclusion and Final Thoughts


Whether you're in the health and wellness space or an entrepreneur looking to scale your visibility, this episode is packed with insights you can use.

Ready to see what’s Behind the Practice? Tune in now and discover how a podcast can become your most powerful business asset.


Visit Shawn Quintero online:

LinkedIn: https://www.linkedin.com/in/heyshawnq/

Facebook: https://www.facebook.com/HeyShawnQ/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> How Will TikTok’s Algorithm Changes Impact Your Content? How Will TikTok’s Algorithm Changes Impact Your Content? Tue, 27 Jan 2026 16:32:26 GMT 19:24 6978e89b829604514e5ac0bb false https://shows.acast.com/rocky-mountain-marketing/episodes/how-will-tiktoks-algorithm-changes-impact-your-content 6978e89b829604514e5ac0bb 62e074adb038a40013e0d7b6 how-will-tiktoks-algorithm-changes-impact-your-content full 5 429 In this episode of Rocky Mountain Marketing, I break down one of the most critical changes we’ve seen on TikTok in a while. With new ownership under the U.S.-based TikTok USDS Joint Venture LLC, retrained algorithms, and updated Terms of Service, business owners and creators are rightfully asking: Should I still be investing time here? I walk you through what these updates mean, how to respond strategically, and the crucial distinction between your marketing content and your business assets.


If TikTok is part of your growth strategy, this is a must-listen.


5 Key Takeaways:

  1. TikTok’s U.S. Ownership Shift: TikTok is now operating under a U.S.-based corporate entity, with ByteDance holding less than 20%. This impacts data governance and the algorithm retraining process.
  2. Retrained Algorithm, Real Impact: If your reach is fluctuating, it might not be your content—it’s the recalibrated algorithm learning new engagement priorities.
  3. New Terms of Service: TikTok now has broader content licensing language, explicitly allowing your content to be used for machine learning and platform improvement. This is standard across platforms but now more transparent.
  4. Don’t Use Social as a Storage Vault: Uploading high-value assets, drafts, or proprietary content to TikTok (or any platform) is risky. Treat your business content with strategy and caution.
  5. Build an Exit Ramp Now: Grow your email list, promote your podcast or YouTube channel, and make sure TikTok isn’t your only traffic engine. Don’t build on rented land.



Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I break down one of the most critical changes we’ve seen on TikTok in a while. With new ownership under the U.S.-based TikTok USDS Joint Venture LLC, retrained algorithms, and updated Terms of Service, business owners and creators are rightfully asking: Should I still be investing time here? I walk you through what these updates mean, how to respond strategically, and the crucial distinction between your marketing content and your business assets.


If TikTok is part of your growth strategy, this is a must-listen.


5 Key Takeaways:

  1. TikTok’s U.S. Ownership Shift: TikTok is now operating under a U.S.-based corporate entity, with ByteDance holding less than 20%. This impacts data governance and the algorithm retraining process.
  2. Retrained Algorithm, Real Impact: If your reach is fluctuating, it might not be your content—it’s the recalibrated algorithm learning new engagement priorities.
  3. New Terms of Service: TikTok now has broader content licensing language, explicitly allowing your content to be used for machine learning and platform improvement. This is standard across platforms but now more transparent.
  4. Don’t Use Social as a Storage Vault: Uploading high-value assets, drafts, or proprietary content to TikTok (or any platform) is risky. Treat your business content with strategy and caution.
  5. Build an Exit Ramp Now: Grow your email list, promote your podcast or YouTube channel, and make sure TikTok isn’t your only traffic engine. Don’t build on rented land.



Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> How Can a Lunch and Learn Grow Your Local Business? How Can a Lunch and Learn Grow Your Local Business? Tue, 20 Jan 2026 16:58:38 GMT 22:31 696fb43fcf18de22d7d4c2ec false https://shows.acast.com/rocky-mountain-marketing/episodes/how-can-a-lunch-and-learn-grow-your-local-business 696fb43fcf18de22d7d4c2ec 62e074adb038a40013e0d7b6 how-can-a-lunch-and-learn-grow-your-local-business full 5 428 In this episode of Rocky Mountain Marketing, I sit down with my partner-in-purpose (and co-owner of Next Step Social), Shawn Quintero, to break down how we’re using Lunch and Learn workshops to bring business owners and their teams clarity, confidence, and actionable results—without sales pressure or shiny-object overwhelm.


As we kick off 2026, we’re leaning into education-first marketing and showing business leaders how to activate their teams, build trust through content, and show up consistently on social—organically and strategically.


5 Key Takeaways:

  1. Lunch and Learns aren’t new—but we’ve modernized the model to create immediate wins for business teams through actionable, in-person training.
  2. The Internal Influencer Strategy helps businesses leverage their own staff as the face of content—building more trust, more reach, and more results.
  3. Confidence is the biggest ROI. When teams feel empowered, they take ownership and drive brand visibility organically.
  4. It’s not a pitch. These workshops are designed for value-first connection and education—not upsells.
  5. Clarity beats complexity. We ditch bloated frameworks and instead provide simple, repeatable content strategies that any team member can start implementing that day.


Timestamps:

00:00 Introduction: The Need for Clarity in Marketing

00:52 Welcome to Rocky Mountain Marketing

01:21 Meet Sean Ero: COO and Co-Owner of NeXTSTEP Social

02:02 The Concept of Lunch and Learns

02:32 The Evolution and Impact of Lunch and Learns

03:27 Training Staff to Leverage Social Media

03:59 The Role of Internal Influencers

04:42 Hands-On Training and Immediate Results

05:36 Education-First Marketing Philosophy

06:10 Differentiating Our Lunch and Learns

06:48 Bridging the Education Gap and Accelerating Sales

09:29 Empowering Teams with Clarity and Confidence

12:20 Balancing Education and Sales

15:26 Building Trust and Relationships

20:28 Conclusion: The Power of Clarity and Relationships

21:29 Outro: Stay Connected and Keep Learning


Visit Shawn Quintero online:

LinkedIn: https://www.linkedin.com/in/heyshawnq/

Facebook: https://www.facebook.com/HeyShawnQ/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I sit down with my partner-in-purpose (and co-owner of Next Step Social), Shawn Quintero, to break down how we’re using Lunch and Learn workshops to bring business owners and their teams clarity, confidence, and actionable results—without sales pressure or shiny-object overwhelm.


As we kick off 2026, we’re leaning into education-first marketing and showing business leaders how to activate their teams, build trust through content, and show up consistently on social—organically and strategically.


5 Key Takeaways:

  1. Lunch and Learns aren’t new—but we’ve modernized the model to create immediate wins for business teams through actionable, in-person training.
  2. The Internal Influencer Strategy helps businesses leverage their own staff as the face of content—building more trust, more reach, and more results.
  3. Confidence is the biggest ROI. When teams feel empowered, they take ownership and drive brand visibility organically.
  4. It’s not a pitch. These workshops are designed for value-first connection and education—not upsells.
  5. Clarity beats complexity. We ditch bloated frameworks and instead provide simple, repeatable content strategies that any team member can start implementing that day.


Timestamps:

00:00 Introduction: The Need for Clarity in Marketing

00:52 Welcome to Rocky Mountain Marketing

01:21 Meet Sean Ero: COO and Co-Owner of NeXTSTEP Social

02:02 The Concept of Lunch and Learns

02:32 The Evolution and Impact of Lunch and Learns

03:27 Training Staff to Leverage Social Media

03:59 The Role of Internal Influencers

04:42 Hands-On Training and Immediate Results

05:36 Education-First Marketing Philosophy

06:10 Differentiating Our Lunch and Learns

06:48 Bridging the Education Gap and Accelerating Sales

09:29 Empowering Teams with Clarity and Confidence

12:20 Balancing Education and Sales

15:26 Building Trust and Relationships

20:28 Conclusion: The Power of Clarity and Relationships

21:29 Outro: Stay Connected and Keep Learning


Visit Shawn Quintero online:

LinkedIn: https://www.linkedin.com/in/heyshawnq/

Facebook: https://www.facebook.com/HeyShawnQ/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocial.com/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> What Makes Your Copy Stand Out in a Sea of AI-Generated Content? What Makes Your Copy Stand Out in a Sea of AI-Generated Content? Tue, 13 Jan 2026 16:59:27 GMT 29:25 696679f00b081bb8b91e08c5 false https://shows.acast.com/rocky-mountain-marketing/episodes/what-makes-your-copy-stand-out-in-a-sea-of-ai-generated-cont 696679f00b081bb8b91e08c5 62e074adb038a40013e0d7b6 what-makes-your-copy-stand-out-in-a-sea-of-ai-generated-cont full 5 427 In this episode, I sat down with Lianna Patch, a conversion copywriter and comedian, to talk about what really makes content convert in 2026—humor, voice, and human connection. With so much AI-generated content out there, the businesses that win are the ones who sound like themselves.


We dive into practical ways to make your copy more engaging, where AI fits into the mix, and why the funniest brands tend to be the most memorable.


Key Takeaways:

  • Safe copy is forgettable—don’t be afraid to polarize.
  • Humor can be subtle and still powerful.
  • AI can help draft but you need to inject voice and value.
  • Specific copy sells—ditch vague industry buzzwords.
  • Writing should be fun—because fun converts.


Timestamps:

00:00 Introduction to Engaging Copywriting

00:51 Meet Our Guest: Leanna Patch

02:07 The Role of Humor in Marketing

03:21 AI vs. Human Copywriting

04:42 Using Humor Effectively in Copy

06:22 Challenges and Opportunities with AI

08:26 Practical Tips for Better Copywriting

18:06 Upcoming Workshop and Resources

23:31 Conclusion and Final Thoughts


Whether you’re writing email funnels or social captions, this episode is your permission slip to sound like a human again.


Visit Lianna Patch's social media pages:

Website: https://punchlinecopy.com/

LinkedIn: https://www.linkedin.com/in/liannapatch

Wanna have more fun on stage? https://punchlinecopy.com/speak-funny-training/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode, I sat down with Lianna Patch, a conversion copywriter and comedian, to talk about what really makes content convert in 2026—humor, voice, and human connection. With so much AI-generated content out there, the businesses that win are the ones who sound like themselves.


We dive into practical ways to make your copy more engaging, where AI fits into the mix, and why the funniest brands tend to be the most memorable.


Key Takeaways:

  • Safe copy is forgettable—don’t be afraid to polarize.
  • Humor can be subtle and still powerful.
  • AI can help draft but you need to inject voice and value.
  • Specific copy sells—ditch vague industry buzzwords.
  • Writing should be fun—because fun converts.


Timestamps:

00:00 Introduction to Engaging Copywriting

00:51 Meet Our Guest: Leanna Patch

02:07 The Role of Humor in Marketing

03:21 AI vs. Human Copywriting

04:42 Using Humor Effectively in Copy

06:22 Challenges and Opportunities with AI

08:26 Practical Tips for Better Copywriting

18:06 Upcoming Workshop and Resources

23:31 Conclusion and Final Thoughts


Whether you’re writing email funnels or social captions, this episode is your permission slip to sound like a human again.


Visit Lianna Patch's social media pages:

Website: https://punchlinecopy.com/

LinkedIn: https://www.linkedin.com/in/liannapatch

Wanna have more fun on stage? https://punchlinecopy.com/speak-funny-training/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> What Kind of Goals Should You Set in an AI-Powered World? What Kind of Goals Should You Set in an AI-Powered World? Tue, 06 Jan 2026 15:51:22 GMT 24:25 695d2f7bcff5303b49fe177f false https://shows.acast.com/rocky-mountain-marketing/episodes/what-kind-of-goals-should-you-set-in-an-ai-powered-world 695d2f7bcff5303b49fe177f 62e074adb038a40013e0d7b6 what-kind-of-goals-should-you-set-in-an-ai-powered-world full 5 426 In this solo episode of Rocky Mountain Marketing, I’m diving into something that’s been on every entrepreneur’s mind this year: do goals still matter in 2026? The world is changing fast, and with the rise of AI, shifting priorities, and burnout creeping in, it’s easy to lose sight of your direction.


But here’s the truth: goals still matter—when you know how to set them right.


I’ll share how to:

  • Get crystal-clear on your directional goals
  • Push through the doubt that creeps in
  • Recommit to goals that align with who you are (not just what everyone else is doing)
  • Use the momentum of Q1 to build sustainable progress—not just productivity


Timestamps:

00:00 Introduction: Embracing the Uncertainty of Goal Setting

00:38 Welcome to Rocky Mountain Marketing

01:08 The Reality of Goal Setting in 2026

04:29 The Importance of Writing Down Goals

09:33 Setting Directional Goals

10:34 Marketing Goals for 2026

11:39 Behavior Goals: The Key to Consistency

14:23 The Role of AI in Achieving Goals

20:28 Final Thoughts: Protecting Your Time and Staying Focused

21:54 Conclusion and Call to Action


If you’re looking to reclaim your focus, strengthen your strategy, and finally commit to what matters this year, this episode is for you.


Let’s reset your strategy for 2026 and start taking aligned action—together.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> In this solo episode of Rocky Mountain Marketing, I’m diving into something that’s been on every entrepreneur’s mind this year: do goals still matter in 2026? The world is changing fast, and with the rise of AI, shifting priorities, and burnout creeping in, it’s easy to lose sight of your direction.


But here’s the truth: goals still matter—when you know how to set them right.


I’ll share how to:

  • Get crystal-clear on your directional goals
  • Push through the doubt that creeps in
  • Recommit to goals that align with who you are (not just what everyone else is doing)
  • Use the momentum of Q1 to build sustainable progress—not just productivity


Timestamps:

00:00 Introduction: Embracing the Uncertainty of Goal Setting

00:38 Welcome to Rocky Mountain Marketing

01:08 The Reality of Goal Setting in 2026

04:29 The Importance of Writing Down Goals

09:33 Setting Directional Goals

10:34 Marketing Goals for 2026

11:39 Behavior Goals: The Key to Consistency

14:23 The Role of AI in Achieving Goals

20:28 Final Thoughts: Protecting Your Time and Staying Focused

21:54 Conclusion and Call to Action


If you’re looking to reclaim your focus, strengthen your strategy, and finally commit to what matters this year, this episode is for you.


Let’s reset your strategy for 2026 and start taking aligned action—together.


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> The Top 10 Marketing Lessons You Need from 2025 The Top 10 Marketing Lessons You Need from 2025 Tue, 30 Dec 2025 15:00:00 GMT 41:00 6953cd8530165a956dd14864 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-top-10-marketing-lessons-you-need-from-2025 6953cd8530165a956dd14864 62e074adb038a40013e0d7b6 the-top-10-marketing-lessons-you-need-from-2025 full 5 425 As 2025 wraps up, I’m taking you behind the data to reveal the top 10 most downloaded episodes of Rocky Mountain Marketing this year—and the biggest theme that kept emerging: trust-first strategy over trends.


In this year-end special, you’ll hear from brilliant guests like Gordon Firemark, Megan Dougherty, Mike Swenson, Lisanne Murphy, Sarah Nay, and more. We cover everything from building trust in the age of AI, creating human-first content, crisis-proofing your brand, to leveraging SEO and podcasting for sustainable growth.


If you’ve been feeling overwhelmed by marketing "shoulds"—this episode is your permission slip to slow down and get strategic.


In this episode, you'll learn:

  • What 2025 taught us about audience trust and authentic marketing
  • Why AI without strategy won't work in the long run
  • How to get more ROI from your marketing efforts
  • How your podcast can become a powerful business driver
  • What real business owners did to simplify, grow, and lead effectively


Timestamps:

00:00 Reflecting on a Year of Intentional Marketing

00:21 Introduction to Rocky Mountain Marketing

00:51 Year-End Review: Key Insights from 2025

02:18 Top 10 Episodes Countdown: Legal Protection for Podcasters

05:54 Podcast Blueprints for Business Success

08:54 Crisis-Proofing Your Brand

11:45 Transforming Your Website into a Sales Machine

15:29 Sustainable Growth Strategies for Small Businesses

18:19 Using Psychology to Attract Dream Clients

20:40 Finding Clarity and Passion in Entrepreneurship

21:37 Getting Your Local Business on Google's First Page

25:25 Human-First AI Marketing with Mike Monte

29:06 Turning Cold DMs into Warm Conversations

33:54 Trust-First Marketing Without Posting Every Day

38:44 Final Thoughts and Year-End Reflections


Whether you're a long-time listener or new to the show, this recap is packed with timeless advice to guide your 2026 strategy.

Hit follow and subscribe now to make sure you don’t miss the powerful conversations we have coming next year!


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> As 2025 wraps up, I’m taking you behind the data to reveal the top 10 most downloaded episodes of Rocky Mountain Marketing this year—and the biggest theme that kept emerging: trust-first strategy over trends.


In this year-end special, you’ll hear from brilliant guests like Gordon Firemark, Megan Dougherty, Mike Swenson, Lisanne Murphy, Sarah Nay, and more. We cover everything from building trust in the age of AI, creating human-first content, crisis-proofing your brand, to leveraging SEO and podcasting for sustainable growth.


If you’ve been feeling overwhelmed by marketing "shoulds"—this episode is your permission slip to slow down and get strategic.


In this episode, you'll learn:

  • What 2025 taught us about audience trust and authentic marketing
  • Why AI without strategy won't work in the long run
  • How to get more ROI from your marketing efforts
  • How your podcast can become a powerful business driver
  • What real business owners did to simplify, grow, and lead effectively


Timestamps:

00:00 Reflecting on a Year of Intentional Marketing

00:21 Introduction to Rocky Mountain Marketing

00:51 Year-End Review: Key Insights from 2025

02:18 Top 10 Episodes Countdown: Legal Protection for Podcasters

05:54 Podcast Blueprints for Business Success

08:54 Crisis-Proofing Your Brand

11:45 Transforming Your Website into a Sales Machine

15:29 Sustainable Growth Strategies for Small Businesses

18:19 Using Psychology to Attract Dream Clients

20:40 Finding Clarity and Passion in Entrepreneurship

21:37 Getting Your Local Business on Google's First Page

25:25 Human-First AI Marketing with Mike Monte

29:06 Turning Cold DMs into Warm Conversations

33:54 Trust-First Marketing Without Posting Every Day

38:44 Final Thoughts and Year-End Reflections


Whether you're a long-time listener or new to the show, this recap is packed with timeless advice to guide your 2026 strategy.

Hit follow and subscribe now to make sure you don’t miss the powerful conversations we have coming next year!


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Why AI Should Be Your Assistant—Not Your Replacement with Mike Allton Why AI Should Be Your Assistant—Not Your Replacement with Mike Allton Tue, 23 Dec 2025 15:10:40 GMT 38:17 694ab0f209314afbec31eb02 false https://shows.acast.com/rocky-mountain-marketing/episodes/why-ai-should-be-your-assistantnot-your-replacement-with-mik 694ab0f209314afbec31eb02 62e074adb038a40013e0d7b6 why-ai-should-be-your-assistantnot-your-replacement-with-mik full 5 424 Let me guess—you didn’t start your business to spend hours copying and pasting, chasing down leads, or drowning in admin work. In this episode, I sit down with Mike Allton, Director of Partner-Led Growth at Agorapulse and founder of The AI Hat, to uncover how AI can truly give you back your most valuable resource: time.


We break down how to move beyond using AI just for content creation and explore how it can reduce “admin drag,” support revenue-driving activities, and elevate your strategic thinking. Mike shares what revenue architecture really means and how solopreneurs and sales teams can use AI to scale smarter—not louder.


If you’re ready to reclaim your schedule and protect the human side of your business, this episode is your roadmap.


What You’ll Learn:

  • What “admin drag” is and why it’s killing your creativity
  • How to audit your workflow and identify where AI can support you
  • The difference between AI as a replacement vs. a revenue partner
  • How AI can free up emotional energy and rebuild trust
  • Practical examples of AI in sales and proposal processes
  • What the “revenue architecture” framework actually looks like
  • Why reclaiming your time is the new ROI


Timestamps:

00:00 Introduction: The AI Time-Saving Revolution

00:34 Welcome to Rocky Mountain Marketing

01:04 The Real Opportunity with AI

01:46 Introducing Mike Alton: AI and Revenue Architecture

02:37 Understanding Admin Drag and AI Solutions

05:23 The Role of AI in Sales and Marketing

08:12 Implementing AI: Practical Steps and Benefits

18:57 Revenue Architecture: Integrating AI into Processes

25:18 The True ROI of AI: Time and Trust

33:49 Final Thoughts and Takeaways


Ready to take back your time?

Subscribe to Rocky Mountain Marketing and never miss an episode packed with strategies to scale your business with purpose—and less stress.


Visit Mike Allton's social media pages:

Website: https://theaihat.com/connect/

Agorapulse: https://www.agorapulse.com

LinkedIn: https://www.linkedin.com/in/mikeallton


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Let me guess—you didn’t start your business to spend hours copying and pasting, chasing down leads, or drowning in admin work. In this episode, I sit down with Mike Allton, Director of Partner-Led Growth at Agorapulse and founder of The AI Hat, to uncover how AI can truly give you back your most valuable resource: time.


We break down how to move beyond using AI just for content creation and explore how it can reduce “admin drag,” support revenue-driving activities, and elevate your strategic thinking. Mike shares what revenue architecture really means and how solopreneurs and sales teams can use AI to scale smarter—not louder.


If you’re ready to reclaim your schedule and protect the human side of your business, this episode is your roadmap.


What You’ll Learn:

  • What “admin drag” is and why it’s killing your creativity
  • How to audit your workflow and identify where AI can support you
  • The difference between AI as a replacement vs. a revenue partner
  • How AI can free up emotional energy and rebuild trust
  • Practical examples of AI in sales and proposal processes
  • What the “revenue architecture” framework actually looks like
  • Why reclaiming your time is the new ROI


Timestamps:

00:00 Introduction: The AI Time-Saving Revolution

00:34 Welcome to Rocky Mountain Marketing

01:04 The Real Opportunity with AI

01:46 Introducing Mike Alton: AI and Revenue Architecture

02:37 Understanding Admin Drag and AI Solutions

05:23 The Role of AI in Sales and Marketing

08:12 Implementing AI: Practical Steps and Benefits

18:57 Revenue Architecture: Integrating AI into Processes

25:18 The True ROI of AI: Time and Trust

33:49 Final Thoughts and Takeaways


Ready to take back your time?

Subscribe to Rocky Mountain Marketing and never miss an episode packed with strategies to scale your business with purpose—and less stress.


Visit Mike Allton's social media pages:

Website: https://theaihat.com/connect/

Agorapulse: https://www.agorapulse.com

LinkedIn: https://www.linkedin.com/in/mikeallton


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> The 4-Part Framework for Crafting Magnetic Stories with Jay Acunzo The 4-Part Framework for Crafting Magnetic Stories with Jay Acunzo Tue, 16 Dec 2025 15:00:00 GMT 36:04 693f707b41eacf5e81ef4c38 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-4-part-framework-for-crafting-magnetic-stories-with-jay 693f707b41eacf5e81ef4c38 62e074adb038a40013e0d7b6 the-4-part-framework-for-crafting-magnetic-stories-with-jay full 5 423 What makes some creators cut through the noise while others just… fade into the scroll?


In this week’s episode, I sit down with Jay Acunzo, international speaker, storytelling coach, and the mastermind behind the “resonance over reach” philosophy. Jay has worked with brands like Google, HubSpot, and ESPN—and today, he shares what really helps coaches, creators, and business leaders connect with their audience in a meaningful, profitable way.


We talk about how to uncover clarity in your message, why most “signature talks” miss the mark, and how you can structure your communication to inspire change—not just attention.


If you’re trying to grow your thought leadership, book speaking gigs, or create content that sticks, this conversation is a masterclass.


What you'll learn:

  • Why clarity is more important than consistency
  • The 4-part storytelling framework to boost resonance
  • How to refine your thought leadership on LinkedIn
  • The right way to test, tweak, and ship your ideas
  • Why a "signature talk" is really an argument for change


Timestamps:

00:00 Introduction: The Key to Effortless Attention

00:27 Welcome to Rocky Mountain Marketing

00:58 Introducing Jay Acunzo: Master of Clarity

06:43 The Importance of Public Speaking

14:12 Crafting Memorable Stories

19:19 The Four Beats of Storytelling

19:54 Align: Understanding Your Audience

20:07 Agitate: Highlighting the Problems

21:00 Assert: Presenting Your Solution

21:32 Invite: Engaging Your Audience

22:36 The Importance of Personal Branding

23:14 Finding Your Unique Speaking Voice

24:28 The Role of Authenticity in Speaking

25:59 Developing and Refining Your Ideas

28:37 Practical Tips for Nervous Speakers

31:17 The Power of a Creative Practice

33:31 Conclusion and Final Thoughts


Tune in now, and let’s help you build a message that actually moves people.


Visit Jay Acunzo online:

Website: https://jayacunzo.com/

LinkedIn: https://www.linkedin.com/in/jayacunzo/

Apple Podcasts: https://podcasts.apple.com/us/podcast/how-stories-happen/id1736586770

Youtube: https://www.youtube.com/jayacunzo


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> What makes some creators cut through the noise while others just… fade into the scroll?


In this week’s episode, I sit down with Jay Acunzo, international speaker, storytelling coach, and the mastermind behind the “resonance over reach” philosophy. Jay has worked with brands like Google, HubSpot, and ESPN—and today, he shares what really helps coaches, creators, and business leaders connect with their audience in a meaningful, profitable way.


We talk about how to uncover clarity in your message, why most “signature talks” miss the mark, and how you can structure your communication to inspire change—not just attention.


If you’re trying to grow your thought leadership, book speaking gigs, or create content that sticks, this conversation is a masterclass.


What you'll learn:

  • Why clarity is more important than consistency
  • The 4-part storytelling framework to boost resonance
  • How to refine your thought leadership on LinkedIn
  • The right way to test, tweak, and ship your ideas
  • Why a "signature talk" is really an argument for change


Timestamps:

00:00 Introduction: The Key to Effortless Attention

00:27 Welcome to Rocky Mountain Marketing

00:58 Introducing Jay Acunzo: Master of Clarity

06:43 The Importance of Public Speaking

14:12 Crafting Memorable Stories

19:19 The Four Beats of Storytelling

19:54 Align: Understanding Your Audience

20:07 Agitate: Highlighting the Problems

21:00 Assert: Presenting Your Solution

21:32 Invite: Engaging Your Audience

22:36 The Importance of Personal Branding

23:14 Finding Your Unique Speaking Voice

24:28 The Role of Authenticity in Speaking

25:59 Developing and Refining Your Ideas

28:37 Practical Tips for Nervous Speakers

31:17 The Power of a Creative Practice

33:31 Conclusion and Final Thoughts


Tune in now, and let’s help you build a message that actually moves people.


Visit Jay Acunzo online:

Website: https://jayacunzo.com/

LinkedIn: https://www.linkedin.com/in/jayacunzo/

Apple Podcasts: https://podcasts.apple.com/us/podcast/how-stories-happen/id1736586770

Youtube: https://www.youtube.com/jayacunzo


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Stop Micromanaging: How to Scale with Trust and Clarity with Shawn Quintero Stop Micromanaging: How to Scale with Trust and Clarity with Shawn Quintero Tue, 09 Dec 2025 15:00:00 GMT 31:33 69381b534a9751f83d803416 false https://shows.acast.com/rocky-mountain-marketing/episodes/stop-micromanaging-how-to-scale-with-trust-and-clarity-with 69381b534a9751f83d803416 62e074adb038a40013e0d7b6 stop-micromanaging-how-to-scale-with-trust-and-clarity-with full 5 422 Ready to stop doing it all yourself and build a high-performing team?


In this episode of Rocky Mountain Marketing, Katie Brinkley sits down with Shawn Quintero, COO and co-owner of Next Step Social & Podcasting, to share exactly how they scaled a remote team that runs on clarity, collaboration, and strong company culture.


Timestamps:

00:00 Introduction: The Real Challenge in Business

00:45 Welcome to Rocky Mountain Marketing

01:19 Meet the COO: Sean Quintero

02:38 The Importance of Hiring and Onboarding

04:01 Building Effective Systems and Culture

05:27 Managing People: Soft Skills and Emotional Intelligence

06:35 Making Tough Decisions: Letting Go and Hiring Right

15:16 Onboarding and Training: Setting Up for Success

20:09 Addressing Performance Issues

24:03 Creating a Positive Remote Work Culture

29:10 Conclusion: People Are People

30:20 Outro: Subscribe and Stay Connected


If you’re an entrepreneur, coach, or agency owner who’s tired of bottlenecking your business, this is the episode that will help you step fully into your leadership role.


Don’t miss it—hit play now and discover what it takes to scale your team with confidence.


Visit Shawn Quintero online:

LinkedIn: https://www.linkedin.com/in/heyshawnq/

Facebook: https://www.facebook.com/HeyShawnQ/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/


Hosted on Acast. See acast.com/privacy for more information.

]]> Ready to stop doing it all yourself and build a high-performing team?


In this episode of Rocky Mountain Marketing, Katie Brinkley sits down with Shawn Quintero, COO and co-owner of Next Step Social & Podcasting, to share exactly how they scaled a remote team that runs on clarity, collaboration, and strong company culture.


Timestamps:

00:00 Introduction: The Real Challenge in Business

00:45 Welcome to Rocky Mountain Marketing

01:19 Meet the COO: Sean Quintero

02:38 The Importance of Hiring and Onboarding

04:01 Building Effective Systems and Culture

05:27 Managing People: Soft Skills and Emotional Intelligence

06:35 Making Tough Decisions: Letting Go and Hiring Right

15:16 Onboarding and Training: Setting Up for Success

20:09 Addressing Performance Issues

24:03 Creating a Positive Remote Work Culture

29:10 Conclusion: People Are People

30:20 Outro: Subscribe and Stay Connected


If you’re an entrepreneur, coach, or agency owner who’s tired of bottlenecking your business, this is the episode that will help you step fully into your leadership role.


Don’t miss it—hit play now and discover what it takes to scale your team with confidence.


Visit Shawn Quintero online:

LinkedIn: https://www.linkedin.com/in/heyshawnq/

Facebook: https://www.facebook.com/HeyShawnQ/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/


Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[The AI Tools & Systems Behind Austin Armstrong’s Billions of Views]]> Tue, 02 Dec 2025 15:22:40 GMT 38:32 692f04417e5e771058abe369 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-ai-tools-systems-behind-austin-armstrongs-billions-of-vi 692f04417e5e771058abe369 62e074adb038a40013e0d7b6 the-ai-tools-systems-behind-austin-armstrongs-billions-of-vi full 5 421 Every time Austin Armstrong joins me on the show, he’s leveled up—and this time is no different. From billions (yes, billions) of organic views to launching tools like Syllabi and ThreadMaster, Austin’s name is now synonymous with AI-powered content creation and repeatable virality.


In this episode, we dive into the systems, frameworks, and mindset behind Virality—his new book that breaks down how to stop chasing vanity metrics and start building real business leverage with your content.


You’ll hear about:

  • Why “stop chasing views” is his first message
  • The power of thinking like a business owner who creates content—not just a content creator
  • His START Video Framework for strategic posts
  • How he uses AI tools to create 20+ pieces of content a day (without burnout!)
  • The leverage behind vanity metrics when paired with the right backend strategy
  • A practical AI prompt you can copy to generate a 30-day content plan


Austin also unpacks what’s actually working right now on social—and how you can implement the same systems to grow your brand, your revenue, and your reach.

If you’re tired of posting with no results, this episode is for you.


Visit Austin Armstrong online:

Website: https://syllaby.io/

Facebook: https://www.facebook.com/Owwstin/

Virality! (Book): https://a.co/d/4UnuJ0x

Threadmaster.AI: https://threadmaster.ai/

Youtube: https://www.youtube.com/@SocialtyPro


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/


Hosted on Acast. See acast.com/privacy for more information.

]]> Every time Austin Armstrong joins me on the show, he’s leveled up—and this time is no different. From billions (yes, billions) of organic views to launching tools like Syllabi and ThreadMaster, Austin’s name is now synonymous with AI-powered content creation and repeatable virality.


In this episode, we dive into the systems, frameworks, and mindset behind Virality—his new book that breaks down how to stop chasing vanity metrics and start building real business leverage with your content.


You’ll hear about:

  • Why “stop chasing views” is his first message
  • The power of thinking like a business owner who creates content—not just a content creator
  • His START Video Framework for strategic posts
  • How he uses AI tools to create 20+ pieces of content a day (without burnout!)
  • The leverage behind vanity metrics when paired with the right backend strategy
  • A practical AI prompt you can copy to generate a 30-day content plan


Austin also unpacks what’s actually working right now on social—and how you can implement the same systems to grow your brand, your revenue, and your reach.

If you’re tired of posting with no results, this episode is for you.


Visit Austin Armstrong online:

Website: https://syllaby.io/

Facebook: https://www.facebook.com/Owwstin/

Virality! (Book): https://a.co/d/4UnuJ0x

Threadmaster.AI: https://threadmaster.ai/

Youtube: https://www.youtube.com/@SocialtyPro


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/


Hosted on Acast. See acast.com/privacy for more information.

]]> What’s Really Working on Instagram for Small Businesses with Jenn Herman What’s Really Working on Instagram for Small Businesses with Jenn Herman Tue, 25 Nov 2025 15:23:52 GMT 37:02 6925ca0930ebd38648013df1 false https://shows.acast.com/rocky-mountain-marketing/episodes/whats-really-working-on-instagram-for-small-businesses-with 6925ca0930ebd38648013df1 62e074adb038a40013e0d7b6 whats-really-working-on-instagram-for-small-businesses-with full 5 420 In this episode of Rocky Mountain Marketing, I sit down with the incredible Jenn Herman—Instagram strategist, author of Instagram for Dummies, and founder of the Profit Your Profile community. We unpack what’s actually working for organic Instagram growth in 2025 and beyond.


If you’ve ever felt like your content isn’t gaining traction or that the Instagram algorithm is working against you, this episode is your wake-up call. Jenn reveals:

  • Why organic reach isn’t dead—it’s just different
  • The secret to reels that stop the scroll
  • How to balance short-form content with authenticity
  • The growing importance of recommended content
  • How to keep trust while leveraging AI in your content strategy


Timestamps:

00:00 Introduction: Is Organic Reach Dead on Instagram?

01:09 Guest Introduction: Jen Herman on Instagram Strategy

02:36 The Evolution of Instagram: Features and Functions

05:48 Adapting to Algorithm Changes

08:31 Creating Authentic and Engaging Content

16:56 Leveraging Instagram Stories and AI

24:45 Building Private Communities and Memberships

29:55 Future Trends and Final Thoughts


We also talk about how micro-communities, subscriber-only content, and even Stories are still the highest-converting tools on Instagram when done right.


Ready to future-proof your Instagram strategy? Tune in to hear how you can grow with less, stay real, and leverage what’s actually working right now.


Listen now on Apple Podcasts, Spotify, or wherever you tune in.


Visit Jenn Herman online:

Website: https://jennstrends.com/

Instagram: https://www.instagram.com/jenns_trends/

Profit Your Profile Community: https://profityourprofile.com/

Jenn Herman's Books: https://jennstrends.com/books/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/



Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I sit down with the incredible Jenn Herman—Instagram strategist, author of Instagram for Dummies, and founder of the Profit Your Profile community. We unpack what’s actually working for organic Instagram growth in 2025 and beyond.


If you’ve ever felt like your content isn’t gaining traction or that the Instagram algorithm is working against you, this episode is your wake-up call. Jenn reveals:

  • Why organic reach isn’t dead—it’s just different
  • The secret to reels that stop the scroll
  • How to balance short-form content with authenticity
  • The growing importance of recommended content
  • How to keep trust while leveraging AI in your content strategy


Timestamps:

00:00 Introduction: Is Organic Reach Dead on Instagram?

01:09 Guest Introduction: Jen Herman on Instagram Strategy

02:36 The Evolution of Instagram: Features and Functions

05:48 Adapting to Algorithm Changes

08:31 Creating Authentic and Engaging Content

16:56 Leveraging Instagram Stories and AI

24:45 Building Private Communities and Memberships

29:55 Future Trends and Final Thoughts


We also talk about how micro-communities, subscriber-only content, and even Stories are still the highest-converting tools on Instagram when done right.


Ready to future-proof your Instagram strategy? Tune in to hear how you can grow with less, stay real, and leverage what’s actually working right now.


Listen now on Apple Podcasts, Spotify, or wherever you tune in.


Visit Jenn Herman online:

Website: https://jennstrends.com/

Instagram: https://www.instagram.com/jenns_trends/

Profit Your Profile Community: https://profityourprofile.com/

Jenn Herman's Books: https://jennstrends.com/books/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/



Hosted on Acast. See acast.com/privacy for more information.

]]> Building a Business That Runs Without You: The Next Step Social Way Building a Business That Runs Without You: The Next Step Social Way Tue, 18 Nov 2025 15:00:00 GMT 33:24 691c73b47cf1b7ec45bd4959 false https://shows.acast.com/rocky-mountain-marketing/episodes/building-a-business-that-runs-without-you-the-next-step-soci 691c73b47cf1b7ec45bd4959 62e074adb038a40013e0d7b6 building-a-business-that-runs-without-you-the-next-step-soci full 5 419 Running a business on sticky notes, late nights, and last-minute decisions? I’ve been there. In this episode of Rocky Mountain Marketing, I sit down once again with my operational other half and COO, Shawn Quintero, to share the behind-the-scenes journey of turning Next Step Social & Podcasting from a founder-dependent business into a scalable, framework-driven company.


We get real about what it takes to stop doing it all and start leading intentionally. From the CEO-COO relationship, to daily huddles, GWC evaluations, and how we use the Entrepreneurial Operating System (EOS) to guide every move—we're pulling back the curtain on the systems and rhythms that power sustainable growth.


Whether you're a solopreneur with a team or a visionary ready to scale, this episode is your blueprint.


In this episode, we discuss:

  • The turning point when we shifted from solopreneurship to a true business model
  • How hiring for growth (not relief) changes everything
  • What it really means to become a CEO vs. just being a founder
  • Why EOS became our growth framework
  • How we run our business with vision, data, and process clarity
  • Daily huddle structure that keeps our team aligned and efficient


Chapters:

00:00:00 Introduction to Business Scaling

00:00:00 Introduction to Business Scaling

00:03:00 Transitioning from Solopreneurship

00:06:00 Strategic Hiring and Systematization 

00:09:00 Understanding EOS and Its Components

00:12:00 Building a Strong Business Partnership

00:15:00 The Role of Vision and Delegation

00:18:00 Implementing Daily Huddles and GWC Test

00:21:00 The Importance of Complementary Skills

00:24:00 Maintaining Alignment and Communication

00:27:00 Scaling with Structure and Systems

00:30:00 Conclusion and Call to Action


Visit Shawn Quintero online:

LinkedIn: https://www.linkedin.com/in/heyshawnq/

Facebook: https://www.facebook.com/HeyShawnQ/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Running a business on sticky notes, late nights, and last-minute decisions? I’ve been there. In this episode of Rocky Mountain Marketing, I sit down once again with my operational other half and COO, Shawn Quintero, to share the behind-the-scenes journey of turning Next Step Social & Podcasting from a founder-dependent business into a scalable, framework-driven company.


We get real about what it takes to stop doing it all and start leading intentionally. From the CEO-COO relationship, to daily huddles, GWC evaluations, and how we use the Entrepreneurial Operating System (EOS) to guide every move—we're pulling back the curtain on the systems and rhythms that power sustainable growth.


Whether you're a solopreneur with a team or a visionary ready to scale, this episode is your blueprint.


In this episode, we discuss:

  • The turning point when we shifted from solopreneurship to a true business model
  • How hiring for growth (not relief) changes everything
  • What it really means to become a CEO vs. just being a founder
  • Why EOS became our growth framework
  • How we run our business with vision, data, and process clarity
  • Daily huddle structure that keeps our team aligned and efficient


Chapters:

00:00:00 Introduction to Business Scaling

00:00:00 Introduction to Business Scaling

00:03:00 Transitioning from Solopreneurship

00:06:00 Strategic Hiring and Systematization 

00:09:00 Understanding EOS and Its Components

00:12:00 Building a Strong Business Partnership

00:15:00 The Role of Vision and Delegation

00:18:00 Implementing Daily Huddles and GWC Test

00:21:00 The Importance of Complementary Skills

00:24:00 Maintaining Alignment and Communication

00:27:00 Scaling with Structure and Systems

00:30:00 Conclusion and Call to Action


Visit Shawn Quintero online:

LinkedIn: https://www.linkedin.com/in/heyshawnq/

Facebook: https://www.facebook.com/HeyShawnQ/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> The Real Future of AI: What Entrepreneurs Need to Know with Matt Rouse The Real Future of AI: What Entrepreneurs Need to Know with Matt Rouse Tue, 11 Nov 2025 15:08:33 GMT 32:11 69135173a17ebcde88a12524 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-real-future-of-ai-what-entrepreneurs-need-to-know-with-m 69135173a17ebcde88a12524 62e074adb038a40013e0d7b6 the-real-future-of-ai-what-entrepreneurs-need-to-know-with-m full 5 418

In this episode of Rocky Mountain Marketing, I sit down with Matthew Rouse—author, agency owner, and AI startup founder—to talk about the real state of AI in business. Forget the hype—Matt and I dive into practical AI tools, how to build better automations, and how small businesses can scale smarter without sacrificing authenticity.


We explore:

  • What AI is actually doing for businesses right now
  • Creative AI workflows that go beyond social media posts
  • Why automating your reporting could save you hundreds of hours
  • How to train AI to support your team without replacing them
  • The #1 automation every small business should implement before the year ends


Timestamps:

00:00 Introduction to AI and Job Security

00:30 Welcome to Rocky Mountain Marketing

01:00 Meet Matt Rouse: AI Expert and Entrepreneur

01:26 The Reality of AI for Entrepreneurs

06:18 AI Tools and Their Applications

14:03 Using AI for Creative Processes

18:32 Automating Business Tasks with AI

23:28 The Future of AI in Business

28:58 Conclusion and Final Thoughts


Matt also shares insights from his book Will AI Take My Job Too?, plus his approach to building powerful AI agents and automations that actually move the needle.


Tune in to learn how to stop fearing AI—and start using it to make your business more efficient, impactful, and human.


Listen now on your favorite podcast platform and don’t forget to subscribe!


Visit Matt Rouse online:

Website: https://matthewrouse.com/

LinkedIn: https://www.linkedin.com/in/mattmrouse/

SMB Autopilot: https://smbautopilot.ai/

Book: https://www.amazon.com/Will-Take-Job-Predictions-Corporations/dp/B0CL9NWGGL


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>

In this episode of Rocky Mountain Marketing, I sit down with Matthew Rouse—author, agency owner, and AI startup founder—to talk about the real state of AI in business. Forget the hype—Matt and I dive into practical AI tools, how to build better automations, and how small businesses can scale smarter without sacrificing authenticity.


We explore:

  • What AI is actually doing for businesses right now
  • Creative AI workflows that go beyond social media posts
  • Why automating your reporting could save you hundreds of hours
  • How to train AI to support your team without replacing them
  • The #1 automation every small business should implement before the year ends


Timestamps:

00:00 Introduction to AI and Job Security

00:30 Welcome to Rocky Mountain Marketing

01:00 Meet Matt Rouse: AI Expert and Entrepreneur

01:26 The Reality of AI for Entrepreneurs

06:18 AI Tools and Their Applications

14:03 Using AI for Creative Processes

18:32 Automating Business Tasks with AI

23:28 The Future of AI in Business

28:58 Conclusion and Final Thoughts


Matt also shares insights from his book Will AI Take My Job Too?, plus his approach to building powerful AI agents and automations that actually move the needle.


Tune in to learn how to stop fearing AI—and start using it to make your business more efficient, impactful, and human.


Listen now on your favorite podcast platform and don’t forget to subscribe!


Visit Matt Rouse online:

Website: https://matthewrouse.com/

LinkedIn: https://www.linkedin.com/in/mattmrouse/

SMB Autopilot: https://smbautopilot.ai/

Book: https://www.amazon.com/Will-Take-Job-Predictions-Corporations/dp/B0CL9NWGGL


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> What Does Personal Branding Look Like in the Age of AI with Kelly Schuknecht What Does Personal Branding Look Like in the Age of AI with Kelly Schuknecht Tue, 04 Nov 2025 14:05:55 GMT 32:21 690a0845f3edf9b915f79ce3 false https://shows.acast.com/rocky-mountain-marketing/episodes/what-does-personal-branding-look-like-in-the-age-of-ai-with 690a0845f3edf9b915f79ce3 62e074adb038a40013e0d7b6 what-does-personal-branding-look-like-in-the-age-of-ai-with full 5 417 In this episode of Rocky Mountain Marketing, I sit down with Kelly Schuknecht, founder of Two Mile High Marketing and a personal branding strategist, to unpack what it really means to build an authentic brand in today’s AI-saturated world.


Kelly shares how she accidentally built her personal brand over 15 years ago, and how that journey led her to help other professionals turn their expertise into influence. We dive into the importance of authenticity, how AI tools like ChatGPT and Quso can elevate your voice—not replace it—and why your story still matters more than ever.


We also explore:

  • What the “Authority X-Factor” is and how to find yours
  • Why AI-generated content lacks the human touch
  • How to use AI tools the right way for repurposing your content
  • Whether writing a book still holds power in building thought leadership (spoiler: YES)
  • Tactical tips to grow your personal brand using speaking, podcasting, and LinkedIn


Timestamps:

00:00 Introduction to AI and Personal Branding

00:24 Welcome to Rocky Mountain Marketing

00:54 Meet Today's Guest: Kelly Schuknecht

01:25 The Importance of Personal Branding in the Age of AI

02:36 Kelly's Journey to Personal Branding

04:14 Challenges in Defining Personal Brand

08:47 The Role of AI in Content Creation

14:56 AI Tools for Personal Branding

18:51 The Power of Writing a Book for Personal Branding

25:06 Getting Started with Personal Branding

28:40 Conclusion and Final Thoughts


Want to know if your personal brand is working for you? Take Kelly’s Thought Leadership Scorecard at twomilehighmarketing.com


Visit Kelly Kelly Schuknecht online:

Website: https://kellyschuknecht.com/

LinkedIn: https://www.linkedin.com/in/kellyschuknecht/

Youtube: https://www.youtube.com/kellyschuknecht


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I sit down with Kelly Schuknecht, founder of Two Mile High Marketing and a personal branding strategist, to unpack what it really means to build an authentic brand in today’s AI-saturated world.


Kelly shares how she accidentally built her personal brand over 15 years ago, and how that journey led her to help other professionals turn their expertise into influence. We dive into the importance of authenticity, how AI tools like ChatGPT and Quso can elevate your voice—not replace it—and why your story still matters more than ever.


We also explore:

  • What the “Authority X-Factor” is and how to find yours
  • Why AI-generated content lacks the human touch
  • How to use AI tools the right way for repurposing your content
  • Whether writing a book still holds power in building thought leadership (spoiler: YES)
  • Tactical tips to grow your personal brand using speaking, podcasting, and LinkedIn


Timestamps:

00:00 Introduction to AI and Personal Branding

00:24 Welcome to Rocky Mountain Marketing

00:54 Meet Today's Guest: Kelly Schuknecht

01:25 The Importance of Personal Branding in the Age of AI

02:36 Kelly's Journey to Personal Branding

04:14 Challenges in Defining Personal Brand

08:47 The Role of AI in Content Creation

14:56 AI Tools for Personal Branding

18:51 The Power of Writing a Book for Personal Branding

25:06 Getting Started with Personal Branding

28:40 Conclusion and Final Thoughts


Want to know if your personal brand is working for you? Take Kelly’s Thought Leadership Scorecard at twomilehighmarketing.com


Visit Kelly Kelly Schuknecht online:

Website: https://kellyschuknecht.com/

LinkedIn: https://www.linkedin.com/in/kellyschuknecht/

Youtube: https://www.youtube.com/kellyschuknecht


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> The #1 Reason Founders Stay Stuck (And How to Escape It) with Shawn Quintero The #1 Reason Founders Stay Stuck (And How to Escape It) with Shawn Quintero Tue, 28 Oct 2025 14:13:53 GMT 29:41 6900cfa3aee65e114ab8bdd1 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-1-reason-founders-stay-stuck-and-how-to-escape-it-with-s 6900cfa3aee65e114ab8bdd1 62e074adb038a40013e0d7b6 the-1-reason-founders-stay-stuck-and-how-to-escape-it-with-s full 5 416 What does it really take to scale your business without losing your sanity?


In this episode of Rocky Mountain Marketing, I sit down with my friend, business partner, and COO of Next Step Social & Podcasting, Shawn Quintero. Shawn pulls back the curtain on the systems, strategy, and mindset shifts that have helped us scale Next Step Social & Podcasting —and support clients doing the same.


We talk about:

  • How to shift from founder-dependence to system-dependence
  • What makes a marketing campaign actually work
  • Why our VIP Day is a game-changer for businesses of all sizes
  • What it takes to turn your podcast into a lead-generating machine
  • The one business principle that will eliminate overwhelm


Timestamps

00:00 Introduction: Scaling Your Business

01:02 Meet the COO: Shawn Quintero

01:57 The Importance of Systems in Business

03:34 Challenges of Founder-Dependent Businesses

10:18 Strategic Incentives and Marketing Campaigns

12:53 VIP Day: A Game Changer for Businesses

17:14 Client Success Stories

21:20 Finding Clarity and Solving Problems

25:13 Looking Ahead: Scaling in 2026

26:52 Conclusion and Final Thoughts


Whether you're a solo business owner or managing a full team, this conversation will give you a behind-the-scenes look at the intentional design that drives real business growth.


Ready to take the next step? Book your VIP Day now at yournextstep.agency and let’s build your custom growth strategy.


Visit Shawn Quintero online:

LinkedIn: https://www.linkedin.com/in/heyshawnq/

Facebook: https://www.facebook.com/HeyShawnQ/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> What does it really take to scale your business without losing your sanity?


In this episode of Rocky Mountain Marketing, I sit down with my friend, business partner, and COO of Next Step Social & Podcasting, Shawn Quintero. Shawn pulls back the curtain on the systems, strategy, and mindset shifts that have helped us scale Next Step Social & Podcasting —and support clients doing the same.


We talk about:

  • How to shift from founder-dependence to system-dependence
  • What makes a marketing campaign actually work
  • Why our VIP Day is a game-changer for businesses of all sizes
  • What it takes to turn your podcast into a lead-generating machine
  • The one business principle that will eliminate overwhelm


Timestamps

00:00 Introduction: Scaling Your Business

01:02 Meet the COO: Shawn Quintero

01:57 The Importance of Systems in Business

03:34 Challenges of Founder-Dependent Businesses

10:18 Strategic Incentives and Marketing Campaigns

12:53 VIP Day: A Game Changer for Businesses

17:14 Client Success Stories

21:20 Finding Clarity and Solving Problems

25:13 Looking Ahead: Scaling in 2026

26:52 Conclusion and Final Thoughts


Whether you're a solo business owner or managing a full team, this conversation will give you a behind-the-scenes look at the intentional design that drives real business growth.


Ready to take the next step? Book your VIP Day now at yournextstep.agency and let’s build your custom growth strategy.


Visit Shawn Quintero online:

LinkedIn: https://www.linkedin.com/in/heyshawnq/

Facebook: https://www.facebook.com/HeyShawnQ/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Track What’s Actually Driving Conversions with Zeke Camusio How to Track What’s Actually Driving Conversions with Zeke Camusio Tue, 21 Oct 2025 14:17:49 GMT 25:29 68f7960e3f3d3898036accd7 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-track-whats-actually-driving-conversions-with-zeke-ca 68f7960e3f3d3898036accd7 62e074adb038a40013e0d7b6 how-to-track-whats-actually-driving-conversions-with-zeke-ca full 5 415 I’ll be honest—most business owners and marketers I talk to think their tracking is dialed in… but they’re still flying blind. Why? Because they’re trusting platforms like Google or Meta to tell them what’s working.


In this episode of Rocky Mountain Marketing, I sat down with Zeke Camusio, founder of Data Speaks, to talk about why your tracking pixels might be lying to you—and how to fix it.


Zeke breaks down the flaws in traditional tracking methods and shares a smarter, AI-powered approach to marketing attribution. We dive into the three pillars of unified measurement (media mix modeling, incrementality testing, and attribution) and how they help you make confident, data-driven decisions that actually move the needle.


Whether you’re spending $2K or $200K a month on ads, this conversation will help you:

  • Stop wasting budget on campaigns that aren’t converting
  • Understand how attribution really works across platforms
  • Clean up your tracking for more accurate insights
  • Learn how to implement AI-powered analytics without needing a data science team


It’s time to stop guessing and start scaling with accurate marketing data. You won’t want to miss this one.


Timestamps:

00:00 Introduction: The Problem with Tracking Pixels

00:24 Welcome to Rocky Mountain Marketing

00:59 The Inaccuracy of Tracking Pixels

01:43 Introducing Zeke Muccio and Data Speaks

02:30 Are Tracking Pixels Reliable?

05:03 Challenges with Tracking Pixels

08:21 Unified Measurement Framework

11:19 AI in Marketing Analytics

14:48 Practical Steps for Business Owners

17:32 The Role of UTM Tags and Pixels

22:39 Conclusion and Final Thoughts


Visit Zeke Camusio online:

Website: https://dataspeaks.ai/

LinkedIn: https://linkedin.com/in/zekemuccio

Free tools: https://dataspeaks.ai/resources


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/



Hosted on Acast. See acast.com/privacy for more information.

]]> I’ll be honest—most business owners and marketers I talk to think their tracking is dialed in… but they’re still flying blind. Why? Because they’re trusting platforms like Google or Meta to tell them what’s working.


In this episode of Rocky Mountain Marketing, I sat down with Zeke Camusio, founder of Data Speaks, to talk about why your tracking pixels might be lying to you—and how to fix it.


Zeke breaks down the flaws in traditional tracking methods and shares a smarter, AI-powered approach to marketing attribution. We dive into the three pillars of unified measurement (media mix modeling, incrementality testing, and attribution) and how they help you make confident, data-driven decisions that actually move the needle.


Whether you’re spending $2K or $200K a month on ads, this conversation will help you:

  • Stop wasting budget on campaigns that aren’t converting
  • Understand how attribution really works across platforms
  • Clean up your tracking for more accurate insights
  • Learn how to implement AI-powered analytics without needing a data science team


It’s time to stop guessing and start scaling with accurate marketing data. You won’t want to miss this one.


Timestamps:

00:00 Introduction: The Problem with Tracking Pixels

00:24 Welcome to Rocky Mountain Marketing

00:59 The Inaccuracy of Tracking Pixels

01:43 Introducing Zeke Muccio and Data Speaks

02:30 Are Tracking Pixels Reliable?

05:03 Challenges with Tracking Pixels

08:21 Unified Measurement Framework

11:19 AI in Marketing Analytics

14:48 Practical Steps for Business Owners

17:32 The Role of UTM Tags and Pixels

22:39 Conclusion and Final Thoughts


Visit Zeke Camusio online:

Website: https://dataspeaks.ai/

LinkedIn: https://linkedin.com/in/zekemuccio

Free tools: https://dataspeaks.ai/resources


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/



Hosted on Acast. See acast.com/privacy for more information.

]]> How to Turn Your Website into a 24/7 Sales Machine with Wes Towers How to Turn Your Website into a 24/7 Sales Machine with Wes Towers Tue, 14 Oct 2025 15:38:45 GMT 25:19 68ee6e8558893bb6e3c80d87 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-turn-your-website-into-a-247-sales-machine-with-wes-t 68ee6e8558893bb6e3c80d87 62e074adb038a40013e0d7b6 how-to-turn-your-website-into-a-247-sales-machine-with-wes-t full 5 414 What if your website could generate leads while you sleep?


In this episode of Rocky Mountain Marketing, I sit down with Wes Towers, founder of Uplift 360, to talk about what most business owners get wrong about their websites—and how to fix it. Wes shares his innovative approach to Search Everywhere Optimization, explains how to build an AI-proof content strategy, and breaks down how to make your website your #1 salesperson.


We also unpack:

  • The future of SEO in an AI-powered search world
  • Why your website’s design may be costing you conversions
  • How to create content that gets picked up by AI and voice search
  • Why human-first branding still matters—and how to lead with it


Timestamps:

00:00 Introduction: The Hardest Working Sales Rep

00:44 Welcome to Rocky Mountain Marketing

01:18 Meet Wes Towers: Embracing AI and Human Connection

02:37 The Importance of Your Website as a Sales Rep

06:31 Search Everywhere Optimization Explained

11:06 Practical Tips for an Effective Website

20:02 Leveraging AI While Doubling Down on Human Connection

22:03 Key Takeaways and Conclusion


If you’re a coach, consultant, or small business owner who wants to future-proof your brand and actually see results from your website, this episode is your game plan.


Visit Wes Towers:

Website: https://uplift360.com.au/

LinkedIn: https://www.linkedin.com/in/westowers/

Youtube: https://www.youtube.com/@uplift_360


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> What if your website could generate leads while you sleep?


In this episode of Rocky Mountain Marketing, I sit down with Wes Towers, founder of Uplift 360, to talk about what most business owners get wrong about their websites—and how to fix it. Wes shares his innovative approach to Search Everywhere Optimization, explains how to build an AI-proof content strategy, and breaks down how to make your website your #1 salesperson.


We also unpack:

  • The future of SEO in an AI-powered search world
  • Why your website’s design may be costing you conversions
  • How to create content that gets picked up by AI and voice search
  • Why human-first branding still matters—and how to lead with it


Timestamps:

00:00 Introduction: The Hardest Working Sales Rep

00:44 Welcome to Rocky Mountain Marketing

01:18 Meet Wes Towers: Embracing AI and Human Connection

02:37 The Importance of Your Website as a Sales Rep

06:31 Search Everywhere Optimization Explained

11:06 Practical Tips for an Effective Website

20:02 Leveraging AI While Doubling Down on Human Connection

22:03 Key Takeaways and Conclusion


If you’re a coach, consultant, or small business owner who wants to future-proof your brand and actually see results from your website, this episode is your game plan.


Visit Wes Towers:

Website: https://uplift360.com.au/

LinkedIn: https://www.linkedin.com/in/westowers/

Youtube: https://www.youtube.com/@uplift_360


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Crisis-Proof Your Brand in 5 Simple Steps with Mike Swenson How to Crisis-Proof Your Brand in 5 Simple Steps with Mike Swenson Tue, 07 Oct 2025 14:00:00 GMT 25:58 68e41b08965488b63a30dc01 false https://www.youtube.com/channel/@rockymountainmarketing 68e41b08965488b63a30dc01 62e074adb038a40013e0d7b6 how-to-crisis-proof-your-brand-in-5-simple-steps-with-mike-s full 5 413 When crisis strikes, will your business be ready?


In this episode of Rocky Mountain Marketing, I sit down with Mike Swenson to uncover what every small and mid-sized business must know about crisis management. Mike shares his 30+ years of experience in public relations and walks us through a five-step framework for creating a crisis plan that actually works. From social media slip-ups to data breaches, we explore real-world scenarios that can put your reputation at risk—and how to protect it before it's too late.


We also talk about why a crisis communication plan should be considered part of your marketing strategy, not just your PR playbook.


What You’ll Learn:

  • The biggest mistake small businesses make when it comes to crisis planning
  • Why your credibility is your most valuable asset—and how to protect it
  • The five must-have steps in a crisis management plan
  • The importance of designating a crisis team (even if you’re a team of 5!)
  • How communication can make or break your business during a crisis


Timestamps:

00:00 Introduction: Facing a Business Crisis

00:45 Welcome to Rocky Mountain Marketing

01:23 Meet Mike Swensen: Crisis Management Expert

03:02 The Importance of a Crisis Plan

08:01 Steps to Create an Effective Crisis Plan

12:05 Real-World Examples and Lessons

18:25 Actionable Steps for Entrepreneurs

22:28 Conclusion and Final Thoughts


Whether you’re a solopreneur or scaling a business, this episode will leave you thinking differently about how to prepare for the unexpected.


Visit Mike Swenson:

Website: https://crisistrak.com/

LinkedIn: https://www.linkedin.com/in/mikeswenson1/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> When crisis strikes, will your business be ready?


In this episode of Rocky Mountain Marketing, I sit down with Mike Swenson to uncover what every small and mid-sized business must know about crisis management. Mike shares his 30+ years of experience in public relations and walks us through a five-step framework for creating a crisis plan that actually works. From social media slip-ups to data breaches, we explore real-world scenarios that can put your reputation at risk—and how to protect it before it's too late.


We also talk about why a crisis communication plan should be considered part of your marketing strategy, not just your PR playbook.


What You’ll Learn:

  • The biggest mistake small businesses make when it comes to crisis planning
  • Why your credibility is your most valuable asset—and how to protect it
  • The five must-have steps in a crisis management plan
  • The importance of designating a crisis team (even if you’re a team of 5!)
  • How communication can make or break your business during a crisis


Timestamps:

00:00 Introduction: Facing a Business Crisis

00:45 Welcome to Rocky Mountain Marketing

01:23 Meet Mike Swensen: Crisis Management Expert

03:02 The Importance of a Crisis Plan

08:01 Steps to Create an Effective Crisis Plan

12:05 Real-World Examples and Lessons

18:25 Actionable Steps for Entrepreneurs

22:28 Conclusion and Final Thoughts


Whether you’re a solopreneur or scaling a business, this episode will leave you thinking differently about how to prepare for the unexpected.


Visit Mike Swenson:

Website: https://crisistrak.com/

LinkedIn: https://www.linkedin.com/in/mikeswenson1/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> How to Get Your Local Business on Google’s First Page with Josh Thompson How to Get Your Local Business on Google’s First Page with Josh Thompson Tue, 30 Sep 2025 14:00:00 GMT 30:21 68d5f03c2552b72c20b711b8 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-get-your-local-business-on-googles-first-page-with-jo 68d5f03c2552b72c20b711b8 62e074adb038a40013e0d7b6 how-to-get-your-local-business-on-googles-first-page-with-jo full 5 412 If your business isn’t ranking on Google Maps, you might as well be invisible. In this episode of Rocky Mountain Marketing, I am joined by local SEO expert Josh Thompson, founder of Bright Beam SEO. They dive deep into practical strategies that local business owners can implement today to rank higher in local search results.


Josh shares his powerful OCTBR SEO framework—Optimize, Content, Targeting, Backlinks, and Reviews—and explains why focusing on bottom-of-the-funnel searchers leads to real, revenue-generating results. From the future of AI in search to the simple tweaks you can make to your Google Business Profile, this episode is a masterclass for business owners who want to get found by customers ready to buy.


What You’ll Learn in This Episode:

  • Why Google Maps rankings matter more than ever
  • The most common local SEO mistakes (and how to avoid them)
  • The real deal on backlinks—and how to earn quality ones
  • How to future-proof your business against AI-driven search
  • Josh’s go-to SEO strategies for immediate visibility gains


Timestamps: 

00:00 Introduction: The Power of Google Search

00:29 Welcome to Rocky Mountain Marketing

01:06 Understanding Local SEO with Josh Thompson

02:19 The Importance of Google Maps for Small Businesses

05:49 SEO Strategies: Optimize, Content, Target, Backlinks, Reviews

09:38 Impact of AI on Local SEO

14:02 Building Effective Backlinks

19:26 Quick Wins for Improving Local SEO

22:28 Common SEO Mistakes to Avoid

26:59 Conclusion and Contact Information


Don’t miss this chance to turn Google into your best lead generator. Tune in now and walk away with a game plan for better visibility, stronger reviews, and more ideal customers.


Visit Joshua Thompson:

Website: https://brightbeamseo.com

LinkedIn: https://www.linkedin.com/in/joshualinked

Youtube: https://www.youtube.com/@brightbeamseo


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> If your business isn’t ranking on Google Maps, you might as well be invisible. In this episode of Rocky Mountain Marketing, I am joined by local SEO expert Josh Thompson, founder of Bright Beam SEO. They dive deep into practical strategies that local business owners can implement today to rank higher in local search results.


Josh shares his powerful OCTBR SEO framework—Optimize, Content, Targeting, Backlinks, and Reviews—and explains why focusing on bottom-of-the-funnel searchers leads to real, revenue-generating results. From the future of AI in search to the simple tweaks you can make to your Google Business Profile, this episode is a masterclass for business owners who want to get found by customers ready to buy.


What You’ll Learn in This Episode:

  • Why Google Maps rankings matter more than ever
  • The most common local SEO mistakes (and how to avoid them)
  • The real deal on backlinks—and how to earn quality ones
  • How to future-proof your business against AI-driven search
  • Josh’s go-to SEO strategies for immediate visibility gains


Timestamps: 

00:00 Introduction: The Power of Google Search

00:29 Welcome to Rocky Mountain Marketing

01:06 Understanding Local SEO with Josh Thompson

02:19 The Importance of Google Maps for Small Businesses

05:49 SEO Strategies: Optimize, Content, Target, Backlinks, Reviews

09:38 Impact of AI on Local SEO

14:02 Building Effective Backlinks

19:26 Quick Wins for Improving Local SEO

22:28 Common SEO Mistakes to Avoid

26:59 Conclusion and Contact Information


Don’t miss this chance to turn Google into your best lead generator. Tune in now and walk away with a game plan for better visibility, stronger reviews, and more ideal customers.


Visit Joshua Thompson:

Website: https://brightbeamseo.com

LinkedIn: https://www.linkedin.com/in/joshualinked

Youtube: https://www.youtube.com/@brightbeamseo


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> What Are AI Agents—and How Can They Save You 10+ Hours a Week with Bradford Carlton What Are AI Agents—and How Can They Save You 10+ Hours a Week with Bradford Carlton Tue, 23 Sep 2025 14:00:00 GMT 20:37 68bacf3545004e42c9c2c2c7 false https://shows.acast.com/rocky-mountain-marketing/episodes/what-are-ai-agentsand-how-can-they-save-you-10-hours-a-week 68bacf3545004e42c9c2c2c7 62e074adb038a40013e0d7b6 what-are-ai-agentsand-how-can-they-save-you-10-hours-a-week full 5 411 In this episode of Rocky Mountain Marketing, I’m joined by Bradford Carlton, an AI automation strategist helping entrepreneurs take back their time using low-code and no-code AI agents.


Bradford explains how AI agents—think “digital employees”—can handle repetitive tasks, streamline workflows, and even replace entire job functions… all for pennies on the dollar. We discuss what platforms to start with (like Zapier, Make, and n8n), what kind of tasks to automate first, and how solopreneurs can scale without burnout.

If you're ready to delegate to tech instead of hiring more staff, this episode will show you the way.


What You’ll Learn:

  • What AI agents actually are and how they work
  • The difference between AI tools and AI agents
  • How to get started with no-code/low-code automation (no tech skills needed!)
  • Why this isn’t just about productivity—but profitability
  • Why the future of entrepreneurship requires AI literacy


What You’ll Learn:

00:00 Introduction to the Ultimate Team Member

00:12 Welcome to Rocky Mountain Marketing

00:47 The Burden of Repetitive Tasks

01:31 Introducing Dr. Bradford Carlton

02:15 The Future of AI in Business

03:13 Understanding AI Agents

04:48 Real-World Applications of AI

05:48 Common Myths and Fears About AI

07:29 Getting Started with AI Automation

12:06 Practical Tools for AI Automation

14:14 The Future of AI Agents and Automation

16:11 Final Thoughts and Call to Action

19:33 Conclusion and Farewell


If you're a small business owner feeling buried in busy work, it's time to let AI step in. Tune in to this episode and learn how to turn hours of admin into a few clicks—and reclaim your time for what matters most. Subscribe for more future-focused marketing episodes every week!


Visit Bradford Carlton:

Website: https://www.bradfordcarlton.com/

LinkedIn: https://www.linkedin.com/in/bradfordcarlton

Youtube: https://www.youtube.com/@BradfordSCarlton

Free Skool Community: https://www.skool.com/automate-business-ai/about



Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AIagents #businessautomation #entrepreneurmindset #lowcode #nocode #marketingautomation #AItools #smallbusinessgrowth #digitalproductivity #solopreneurtools #workflowautomation #Zapier #Makecom #n8n #timemanagement

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I’m joined by Bradford Carlton, an AI automation strategist helping entrepreneurs take back their time using low-code and no-code AI agents.


Bradford explains how AI agents—think “digital employees”—can handle repetitive tasks, streamline workflows, and even replace entire job functions… all for pennies on the dollar. We discuss what platforms to start with (like Zapier, Make, and n8n), what kind of tasks to automate first, and how solopreneurs can scale without burnout.

If you're ready to delegate to tech instead of hiring more staff, this episode will show you the way.


What You’ll Learn:

  • What AI agents actually are and how they work
  • The difference between AI tools and AI agents
  • How to get started with no-code/low-code automation (no tech skills needed!)
  • Why this isn’t just about productivity—but profitability
  • Why the future of entrepreneurship requires AI literacy


What You’ll Learn:

00:00 Introduction to the Ultimate Team Member

00:12 Welcome to Rocky Mountain Marketing

00:47 The Burden of Repetitive Tasks

01:31 Introducing Dr. Bradford Carlton

02:15 The Future of AI in Business

03:13 Understanding AI Agents

04:48 Real-World Applications of AI

05:48 Common Myths and Fears About AI

07:29 Getting Started with AI Automation

12:06 Practical Tools for AI Automation

14:14 The Future of AI Agents and Automation

16:11 Final Thoughts and Call to Action

19:33 Conclusion and Farewell


If you're a small business owner feeling buried in busy work, it's time to let AI step in. Tune in to this episode and learn how to turn hours of admin into a few clicks—and reclaim your time for what matters most. Subscribe for more future-focused marketing episodes every week!


Visit Bradford Carlton:

Website: https://www.bradfordcarlton.com/

LinkedIn: https://www.linkedin.com/in/bradfordcarlton

Youtube: https://www.youtube.com/@BradfordSCarlton

Free Skool Community: https://www.skool.com/automate-business-ai/about



Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AIagents #businessautomation #entrepreneurmindset #lowcode #nocode #marketingautomation #AItools #smallbusinessgrowth #digitalproductivity #solopreneurtools #workflowautomation #Zapier #Makecom #n8n #timemanagement

Hosted on Acast. See acast.com/privacy for more information.

]]> Is Your Team Putting Business Data at Risk with ChatGPT with Hunter Jensen Is Your Team Putting Business Data at Risk with ChatGPT with Hunter Jensen Tue, 16 Sep 2025 14:00:00 GMT 26:20 68c932f8a8e1b0e4bfc8c9fb false https://shows.acast.com/rocky-mountain-marketing/episodes/is-your-team-putting-business-data-at-risk-with-chatgpt-with 68c932f8a8e1b0e4bfc8c9fb 62e074adb038a40013e0d7b6 is-your-team-putting-business-data-at-risk-with-chatgpt-with full 5 410 In this episode of Rocky Mountain Marketing, I spoke with Hunter Jensen, founder and CEO of Barefoot Solutions, to explore the often-overlooked risks and opportunities in building AI strategies for business.


Hunter shares expert guidance on:

  • How companies can use AI without compromising sensitive data
  • Why blindly plugging your proprietary info into ChatGPT is dangerous
  • What a strong AI governance policy should include
  • When open-source AI models are the better fit for your goals
  • How to educate your team on safe and effective AI usage


Timestamps:

00:00 Introduction: The Hidden Risks of AI Data

00:28 Welcome to Rocky Mountain Marketing

00:58 Today's Topic: Secure and ROI-Driven AI Strategy

01:19 Meet Hunter Jensen: AI and Data Science Expert

02:43 The Importance of Secure AI Tools

05:55 Steps to Implementing a Secure AI Strategy

06:37 The Role of AI Governance and Internal Tools

15:58 Custom AI Solutions for Your Business

18:58 Final Thoughts and Practical Advice

24:23 Conclusion and How to Connect


They also dig into how machine learning supports predictive analytics, and the importance of fostering innovation within your company culture to fully leverage AI.

Whether you're a founder, CIO, or digital marketer, this episode delivers the tactical and strategic insights you need to build a secure, scalable, and ROI-positive AI roadmap.


Visit Hunter Jensen:

Website: https://www.barefootsolutions.com/

LinkedIn: https://www.linkedin.com/in/hunterjensen/

Email: hunter@barefootsolutions.com


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AISecurity #AIStrategy #Chatgpt

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I spoke with Hunter Jensen, founder and CEO of Barefoot Solutions, to explore the often-overlooked risks and opportunities in building AI strategies for business.


Hunter shares expert guidance on:

  • How companies can use AI without compromising sensitive data
  • Why blindly plugging your proprietary info into ChatGPT is dangerous
  • What a strong AI governance policy should include
  • When open-source AI models are the better fit for your goals
  • How to educate your team on safe and effective AI usage


Timestamps:

00:00 Introduction: The Hidden Risks of AI Data

00:28 Welcome to Rocky Mountain Marketing

00:58 Today's Topic: Secure and ROI-Driven AI Strategy

01:19 Meet Hunter Jensen: AI and Data Science Expert

02:43 The Importance of Secure AI Tools

05:55 Steps to Implementing a Secure AI Strategy

06:37 The Role of AI Governance and Internal Tools

15:58 Custom AI Solutions for Your Business

18:58 Final Thoughts and Practical Advice

24:23 Conclusion and How to Connect


They also dig into how machine learning supports predictive analytics, and the importance of fostering innovation within your company culture to fully leverage AI.

Whether you're a founder, CIO, or digital marketer, this episode delivers the tactical and strategic insights you need to build a secure, scalable, and ROI-positive AI roadmap.


Visit Hunter Jensen:

Website: https://www.barefootsolutions.com/

LinkedIn: https://www.linkedin.com/in/hunterjensen/

Email: hunter@barefootsolutions.com


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AISecurity #AIStrategy #Chatgpt

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Use Psychology to Attract Your Dream Clients with Lisanne Murphy How to Use Psychology to Attract Your Dream Clients with Lisanne Murphy Tue, 09 Sep 2025 14:00:00 GMT 25:49 68bf9d98f7970b080f6bf40d false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-use-psychology-to-attract-your-dream-clients-with-lis 68bf9d98f7970b080f6bf40d 62e074adb038a40013e0d7b6 how-to-use-psychology-to-attract-your-dream-clients-with-lis full 5 409

Ever wonder why your marketing isn’t attracting the right audience—even when your product is great? In this episode, I sit down with Lisanne Murphy, creator of Lumina Growth Lab and a master of scaling businesses using psychology-driven strategies. We explore what “dream traffic” actually means, why not all leads are created equal, and how understanding your audience’s behavior can cut acquisition costs in half.


You’ll learn:

  • Why demographic targeting isn't enough
  • How to shift your messaging in response to market dynamics
  • The psychology behind scroll-stopping content
  • Strategic slowing down for better business clarity


Timestamp:

00:00 Introduction to Psychological Marketing

01:04 Meet Lizanne Murphy: Scaling Businesses with Psychology

02:07 Understanding Dream Traffic

09:12 Psychological Triggers for Immediate Action

17:06 The Importance of Slowing Down for Business Success

22:50 Conclusion and Ways to Connect


If you’re a business owner, coach, or entrepreneur looking to grow smarter—not harder—this episode is a must-listen.


Tune in now to discover how to turn dream traffic into loyal clients.


Visit Lisanne Murphy:

Website: https://themarketingmatrixpodcast.com/

LinkedIn: https://www.linkedin.com/in/lisanne-murphy


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]>

Ever wonder why your marketing isn’t attracting the right audience—even when your product is great? In this episode, I sit down with Lisanne Murphy, creator of Lumina Growth Lab and a master of scaling businesses using psychology-driven strategies. We explore what “dream traffic” actually means, why not all leads are created equal, and how understanding your audience’s behavior can cut acquisition costs in half.


You’ll learn:

  • Why demographic targeting isn't enough
  • How to shift your messaging in response to market dynamics
  • The psychology behind scroll-stopping content
  • Strategic slowing down for better business clarity


Timestamp:

00:00 Introduction to Psychological Marketing

01:04 Meet Lizanne Murphy: Scaling Businesses with Psychology

02:07 Understanding Dream Traffic

09:12 Psychological Triggers for Immediate Action

17:06 The Importance of Slowing Down for Business Success

22:50 Conclusion and Ways to Connect


If you’re a business owner, coach, or entrepreneur looking to grow smarter—not harder—this episode is a must-listen.


Tune in now to discover how to turn dream traffic into loyal clients.


Visit Lisanne Murphy:

Website: https://themarketingmatrixpodcast.com/

LinkedIn: https://www.linkedin.com/in/lisanne-murphy


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Make ChatGPT Sound Like You Using Human-First AI Marketing to Grow your Business with Mike Montague How to Make ChatGPT Sound Like You Using Human-First AI Marketing to Grow your Business with Mike Montague Tue, 02 Sep 2025 14:00:00 GMT 31:28 68b5cb69bcceee620d54f9cf false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-make-chatgpt-sound-like-you-using-human-first-ai-mark 68b5cb69bcceee620d54f9cf 62e074adb038a40013e0d7b6 how-to-make-chatgpt-sound-like-you-using-human-first-ai-mark full 1 408 In this episode of Rocky Mountain Marketing, I’m joined by Mike Montague, creator of the Avenue 9 AI Tools list and a leading voice in ethical, human-first marketing with AI. We dive into the tools, mindset shifts, and ethical considerations every business owner needs to navigate the evolving AI landscape. Whether you're a seasoned entrepreneur or just testing the waters with ChatGPT, this episode will help you better understand how to use AI—and more importantly, why your voice still matters.


From improving productivity to saving hours of admin work, we talk through Mike’s favorite tools (including which ones are worth paying for), how to maintain authenticity when automating, and the three “C’s” every business owner should remember in the age of AI: Creativity, Curation, and Coaching.


What You’ll Learn:

  • Mike’s top 9 AI tools for content, systems, and time management
  • How to use AI without sounding robotic or generic
  • Why human-first marketing is the future of business growth
  • How to create a voice model in ChatGPT
  • Where most small business owners go wrong with automation


Timestamps:

00:00 Introduction: Transforming Your AI Experience

01:06 Meet the Expert: Mike from Avenue Nine

02:19 Philosophy of Human-First AI Marketing

05:09 AI Tools for Small Business Owners

10:35 Zoom AI Companion: Perfect Attendance Award

14:26 Notebook LM: Most Organized and Best Banter

17:04 Podcasting and Presentation Tools

22:19 Grammarly and Whisper: Enhancing Your Writing

25:09 Sales Connector: LinkedIn Networking

27:06 Final Thoughts and Takeaways


If you're ready to work with AI (instead of competing against it), this episode is your roadmap. Subscribe to Rocky Mountain Marketing for fresh, human-centered strategies that actually move the needle—and don’t forget to share this episode with a fellow creator or coach who’s ready to scale smarter.


Visit Mike Montague:

Website: https://avenue9.com/mike-montague/

LinkedIn: https://www.linkedin.com/in/mikedmontague


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I’m joined by Mike Montague, creator of the Avenue 9 AI Tools list and a leading voice in ethical, human-first marketing with AI. We dive into the tools, mindset shifts, and ethical considerations every business owner needs to navigate the evolving AI landscape. Whether you're a seasoned entrepreneur or just testing the waters with ChatGPT, this episode will help you better understand how to use AI—and more importantly, why your voice still matters.


From improving productivity to saving hours of admin work, we talk through Mike’s favorite tools (including which ones are worth paying for), how to maintain authenticity when automating, and the three “C’s” every business owner should remember in the age of AI: Creativity, Curation, and Coaching.


What You’ll Learn:

  • Mike’s top 9 AI tools for content, systems, and time management
  • How to use AI without sounding robotic or generic
  • Why human-first marketing is the future of business growth
  • How to create a voice model in ChatGPT
  • Where most small business owners go wrong with automation


Timestamps:

00:00 Introduction: Transforming Your AI Experience

01:06 Meet the Expert: Mike from Avenue Nine

02:19 Philosophy of Human-First AI Marketing

05:09 AI Tools for Small Business Owners

10:35 Zoom AI Companion: Perfect Attendance Award

14:26 Notebook LM: Most Organized and Best Banter

17:04 Podcasting and Presentation Tools

22:19 Grammarly and Whisper: Enhancing Your Writing

25:09 Sales Connector: LinkedIn Networking

27:06 Final Thoughts and Takeaways


If you're ready to work with AI (instead of competing against it), this episode is your roadmap. Subscribe to Rocky Mountain Marketing for fresh, human-centered strategies that actually move the needle—and don’t forget to share this episode with a fellow creator or coach who’s ready to scale smarter.


Visit Mike Montague:

Website: https://avenue9.com/mike-montague/

LinkedIn: https://www.linkedin.com/in/mikedmontague


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Podcast Blueprints that Drive Business with Megan Dougherty Podcast Blueprints that Drive Business with Megan Dougherty Tue, 26 Aug 2025 14:00:00 GMT 23:09 68adb09c1ec4fc7576f83b5a false https://shows.acast.com/rocky-mountain-marketing/episodes/podcast-blueprints-that-drive-business-with-megan-dougherty 68adb09c1ec4fc7576f83b5a 62e074adb038a40013e0d7b6 podcast-blueprints-that-drive-business-with-megan-dougherty full 5 407 Starting a podcast is easy—but building one that shortens your sales cycle, drives high-ticket leads, and supports your business? That’s a different game.


In this episode, Katie sits down with Megan Dougherty of One Stone Creative to unpack the business strategy behind podcasting. They dive into podcast value math, why most shows fail to convert, and how to create episodes that become evergreen sales tools.


What You’ll Learn:

  • How to design a podcast that fits your business goals
  • Why 12-15 focused episodes might be more powerful than 100 inconsistent ones
  • The real KPIs that drive ROI (hint: it’s not downloads)
  • When (and how) to turn your podcast into a strategic referral engine


Timestamps:

00:00 Introduction and Podcasting Strategy Overview

01:08 Guest Introduction: Megan Doherty

02:06 Common Misconceptions About Podcasting

03:47 Designing a Podcast for Business Outcomes

05:10 Shortening the Sales Cycle with Podcasts

08:05 Entertainment vs. Business Podcasts

09:56 Measuring Podcast Success

13:54 Business Podcast Blueprints and State of Business Podcasting Report

21:07 Final Thoughts and Contact Information


Want to create a podcast that does more than entertain? Visit podcastingforbusiness.com for Megan’s full blueprint. DM Katie on LinkedIn if you want help bringing your podcast strategy to life.


Visit Megan Dougherty online:

Website: http://podcastingforbusiness.com/

LinkedIn: https://www.linkedin.com/in/doughertymegan/

Podcast: https://podcasts.apple.com/us/podcast/the-business-podcast-spotlight/id1801282981


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Starting a podcast is easy—but building one that shortens your sales cycle, drives high-ticket leads, and supports your business? That’s a different game.


In this episode, Katie sits down with Megan Dougherty of One Stone Creative to unpack the business strategy behind podcasting. They dive into podcast value math, why most shows fail to convert, and how to create episodes that become evergreen sales tools.


What You’ll Learn:

  • How to design a podcast that fits your business goals
  • Why 12-15 focused episodes might be more powerful than 100 inconsistent ones
  • The real KPIs that drive ROI (hint: it’s not downloads)
  • When (and how) to turn your podcast into a strategic referral engine


Timestamps:

00:00 Introduction and Podcasting Strategy Overview

01:08 Guest Introduction: Megan Doherty

02:06 Common Misconceptions About Podcasting

03:47 Designing a Podcast for Business Outcomes

05:10 Shortening the Sales Cycle with Podcasts

08:05 Entertainment vs. Business Podcasts

09:56 Measuring Podcast Success

13:54 Business Podcast Blueprints and State of Business Podcasting Report

21:07 Final Thoughts and Contact Information


Want to create a podcast that does more than entertain? Visit podcastingforbusiness.com for Megan’s full blueprint. DM Katie on LinkedIn if you want help bringing your podcast strategy to life.


Visit Megan Dougherty online:

Website: http://podcastingforbusiness.com/

LinkedIn: https://www.linkedin.com/in/doughertymegan/

Podcast: https://podcasts.apple.com/us/podcast/the-business-podcast-spotlight/id1801282981


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> What Legal Mistakes Could Cost Your Startup Big Time with Jeff Holman What Legal Mistakes Could Cost Your Startup Big Time with Jeff Holman Tue, 19 Aug 2025 14:00:00 GMT 29:32 68a36241c29d1f9af2e332d9 false https://shows.acast.com/rocky-mountain-marketing/episodes/what-legal-mistakes-could-cost-your-startup-big-time-with-je 68a36241c29d1f9af2e332d9 62e074adb038a40013e0d7b6 what-legal-mistakes-could-cost-your-startup-big-time-with-je full 5 406 In this episode of Rocky Mountain Marketing, host Katie Brinkley speaks with Jeff Holman, founder of Intellectual Strategies and a seasoned attorney who helps startups and growing businesses navigate the tricky legal terrain of entrepreneurship. They dive into the most common legal mistakes founders make, such as skipping trademark registration, not having the right agreements in place, and relying too heavily on AI-generated contracts.


Jeff explains why legal protection isn't just for "later" and how foundational documents like founder agreements and offer letters can save entrepreneurs time, money, and stress down the road. From trademark myths to fractional legal teams, this episode is packed with actionable insights for small business owners ready to scale smart and safe.


What You’ll Learn:

  • Why skipping trademark registration could cost you big later
  • The difference between branding assets and trademark-worthy materials
  • When and why to use founder agreements or offer letters
  • Why AI-generated legal documents can hurt more than help
  • How to plan your legal strategy based on where your business is headed


Timestamps:

00:00 – Intro

03:15 – Why trademarks matter more than you think

08:40 – Avoiding partnership disasters

14:00 – The AI trap: what not to DIY legally

20:00 – How to structure legal support as you grow

28:15 – What questions to ask during your first legal consult

34:00 – Closing thoughts and next steps


Ready to stop guessing and start protecting your business the right way?


Hit play on this episode and walk away with actionable legal strategies that every founder, coach, or creator must know. Don’t wait until it’s too late—your brand deserves to be protected from the start.

Subscribe to Rocky Mountain Marketing for more expert-backed tips on growing your business with confidence.

 



And if you found this episode valuable, share it with another entrepreneur who needs to hear this today.

Your business is worth protecting—start now.


Visit Jeff Holman online:

Website: https://www.intellectualstrategies.com/

LinkedIn: https://www.linkedin.com/in/holman/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, host Katie Brinkley speaks with Jeff Holman, founder of Intellectual Strategies and a seasoned attorney who helps startups and growing businesses navigate the tricky legal terrain of entrepreneurship. They dive into the most common legal mistakes founders make, such as skipping trademark registration, not having the right agreements in place, and relying too heavily on AI-generated contracts.


Jeff explains why legal protection isn't just for "later" and how foundational documents like founder agreements and offer letters can save entrepreneurs time, money, and stress down the road. From trademark myths to fractional legal teams, this episode is packed with actionable insights for small business owners ready to scale smart and safe.


What You’ll Learn:

  • Why skipping trademark registration could cost you big later
  • The difference between branding assets and trademark-worthy materials
  • When and why to use founder agreements or offer letters
  • Why AI-generated legal documents can hurt more than help
  • How to plan your legal strategy based on where your business is headed


Timestamps:

00:00 – Intro

03:15 – Why trademarks matter more than you think

08:40 – Avoiding partnership disasters

14:00 – The AI trap: what not to DIY legally

20:00 – How to structure legal support as you grow

28:15 – What questions to ask during your first legal consult

34:00 – Closing thoughts and next steps


Ready to stop guessing and start protecting your business the right way?


Hit play on this episode and walk away with actionable legal strategies that every founder, coach, or creator must know. Don’t wait until it’s too late—your brand deserves to be protected from the start.

Subscribe to Rocky Mountain Marketing for more expert-backed tips on growing your business with confidence.

 



And if you found this episode valuable, share it with another entrepreneur who needs to hear this today.

Your business is worth protecting—start now.


Visit Jeff Holman online:

Website: https://www.intellectualstrategies.com/

LinkedIn: https://www.linkedin.com/in/holman/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Create Trust-First Marketing (Without Posting Every Day) with Sara Nay How to Create Trust-First Marketing (Without Posting Every Day) with Sara Nay Tue, 12 Aug 2025 14:00:00 GMT 24:59 689b3b8a2dbca7f669dcf0c3 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-create-trust-first-marketing-without-posting-every-da 689b3b8a2dbca7f669dcf0c3 62e074adb038a40013e0d7b6 how-to-create-trust-first-marketing-without-posting-every-da full 5 405 In this episode of Rocky Mountain Marketing, I’m joined by Sara Nay—CEO at Duct Tape Marketing—to dive into a smarter, more sustainable way to grow your business with strategy-first content.


We’re talking about what most business owners get wrong when it comes to content, how the Marketing Hourglass can change the way you view your sales journey, and how AI and automation can elevate—not replace—your marketing.


Whether you're a solopreneur, service provider, or marketer stuck in the "post more!" cycle, this episode will show you how to simplify your efforts and focus on what actually moves the needle.


What You’ll Learn:

  • The 7 stages of the Marketing Hourglass
  • Why your existing clients are your greatest marketing asset
  • How AI can help create smarter content (and where not to use it)
  • How to use buyer behavior data to drive your next campaign


Timestamps

00:00 – Intro: Meet Sara Nay

02:10 – What is the Marketing Hourglass?

06:45 – Common mistakes in content strategy

10:30 – How to use AI for smarter marketing

13:50 – Automating the customer journey

18:15 – Turning customers into referral machines

22:00 – Final advice for simplifying your strategy


Tune in now and stop creating content that goes nowhere!


Visit Sara Nay online:

Website: https://ducttapemarketing.com/

LinkedIn: https://www.linkedin.com/in/saranay

Youtube: https://www.youtube.com/c/ducttapemarketingvideo


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I’m joined by Sara Nay—CEO at Duct Tape Marketing—to dive into a smarter, more sustainable way to grow your business with strategy-first content.


We’re talking about what most business owners get wrong when it comes to content, how the Marketing Hourglass can change the way you view your sales journey, and how AI and automation can elevate—not replace—your marketing.


Whether you're a solopreneur, service provider, or marketer stuck in the "post more!" cycle, this episode will show you how to simplify your efforts and focus on what actually moves the needle.


What You’ll Learn:

  • The 7 stages of the Marketing Hourglass
  • Why your existing clients are your greatest marketing asset
  • How AI can help create smarter content (and where not to use it)
  • How to use buyer behavior data to drive your next campaign


Timestamps

00:00 – Intro: Meet Sara Nay

02:10 – What is the Marketing Hourglass?

06:45 – Common mistakes in content strategy

10:30 – How to use AI for smarter marketing

13:50 – Automating the customer journey

18:15 – Turning customers into referral machines

22:00 – Final advice for simplifying your strategy


Tune in now and stop creating content that goes nowhere!


Visit Sara Nay online:

Website: https://ducttapemarketing.com/

LinkedIn: https://www.linkedin.com/in/saranay

Youtube: https://www.youtube.com/c/ducttapemarketingvideo


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> How to Put Your Business on Roku, Tubi, Hulu and Get Results with Marilyn Jenkins How to Put Your Business on Roku, Tubi, Hulu and Get Results with Marilyn Jenkins Tue, 05 Aug 2025 16:54:41 GMT 26:12 6891e6ab6c91d3cb63308065 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-put-your-business-on-roku-tubi-hulu-and-get-results 6891e6ab6c91d3cb63308065 62e074adb038a40013e0d7b6 how-to-put-your-business-on-roku-tubi-hulu-and-get-results full 5 404 If you’ve been pouring money into Facebook ads with zero return or relying on Google only to end up buried on page three, it’s time for a shift. In this episode, I sit down with digital marketing veteran Marilyn Jenkins, founder of MJ Media Group, who’s been helping local businesses scale since before most people had email.

She breaks down exactly how local businesses are getting 14X ROI using streaming TV ads, how to target zip codes like a sniper, and why Google Business Profile is your make-or-break moment.


If you want your business in front of your ideal customer while they’re binge-watching Roku or Tubi, this episode is for you.


Key Takeaways:

  • Streaming TV ads are non-skippable and more cost-effective than you think
  • You can target specific zip codes, languages, and behaviors
  • Your Google Business Profile must be optimized before launching ads
  • Local businesses—from real estate agents to home services—are seeing massive ROI
  • Strategy without execution is just noise. Pick one thing from this episode and take action.


Timestamps:

00:03 – Why your digital ads aren’t converting

02:00 – Meet Marilyn Jenkins: Digital OG with 14X ROI results

04:08 – Why brand visibility is more important than ever

06:44 – Streaming ads are the new TV gold rush

08:40 – How to get started (even with a small budget)

10:05 – Targeting by zip code, language, and behavior

13:00 – The streaming networks you need to know

14:22 – Cost comparison: Streaming TV vs Facebook vs Google

20:53 – Biggest mistake small businesses make with TV ads

22:41 – Why your Google Business Profile is non-negotiable

24:12 – Final thoughts and how to get started


Here’s a challenge for you - audit your digital presence—starting with your Google Business Profile.


Follow Rocky Mountain Marketing and share this episode with someone still running ads without a plan.


Visit Marilyn Jenkins online:

Website: https://marilynjenkins.online/

LinkedIn: https://www.linkedin.com/in/marilynjenkins/

Instagram: https://www.instagram.com/lawmarketingzone/

Youtube: https://www.youtube.com/@lawmarketingzone


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> If you’ve been pouring money into Facebook ads with zero return or relying on Google only to end up buried on page three, it’s time for a shift. In this episode, I sit down with digital marketing veteran Marilyn Jenkins, founder of MJ Media Group, who’s been helping local businesses scale since before most people had email.

She breaks down exactly how local businesses are getting 14X ROI using streaming TV ads, how to target zip codes like a sniper, and why Google Business Profile is your make-or-break moment.


If you want your business in front of your ideal customer while they’re binge-watching Roku or Tubi, this episode is for you.


Key Takeaways:

  • Streaming TV ads are non-skippable and more cost-effective than you think
  • You can target specific zip codes, languages, and behaviors
  • Your Google Business Profile must be optimized before launching ads
  • Local businesses—from real estate agents to home services—are seeing massive ROI
  • Strategy without execution is just noise. Pick one thing from this episode and take action.


Timestamps:

00:03 – Why your digital ads aren’t converting

02:00 – Meet Marilyn Jenkins: Digital OG with 14X ROI results

04:08 – Why brand visibility is more important than ever

06:44 – Streaming ads are the new TV gold rush

08:40 – How to get started (even with a small budget)

10:05 – Targeting by zip code, language, and behavior

13:00 – The streaming networks you need to know

14:22 – Cost comparison: Streaming TV vs Facebook vs Google

20:53 – Biggest mistake small businesses make with TV ads

22:41 – Why your Google Business Profile is non-negotiable

24:12 – Final thoughts and how to get started


Here’s a challenge for you - audit your digital presence—starting with your Google Business Profile.


Follow Rocky Mountain Marketing and share this episode with someone still running ads without a plan.


Visit Marilyn Jenkins online:

Website: https://marilynjenkins.online/

LinkedIn: https://www.linkedin.com/in/marilynjenkins/

Instagram: https://www.instagram.com/lawmarketingzone/

Youtube: https://www.youtube.com/@lawmarketingzone


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> The 5 Pillars Every Small Business Needs to Grow Sustainably with Jessica Millhiser The 5 Pillars Every Small Business Needs to Grow Sustainably with Jessica Millhiser Tue, 29 Jul 2025 14:01:58 GMT 26:51 6888d457e0a86cc3ab331c2b false https://shows.acast.com/rocky-mountain-marketing/episodes/the-5-pillars-every-small-business-needs-to-grow-sustainably 6888d457e0a86cc3ab331c2b 62e074adb038a40013e0d7b6 the-5-pillars-every-small-business-needs-to-grow-sustainably full 5 403 Raise your hand if you've ever said, “I'll figure it out later.” Spoiler: later often turns into never—and as entrepreneurs, that’s a recipe for burnout. On today’s episode of Rocky Mountain Marketing, I’m joined by business operations strategist Jessica Millhiser, founder of J Mills Consulting. With nearly two decades of experience in operations, leadership, and coaching, she’s on a mission to help entrepreneurs shift from reactive to strategic using her five foundational pillars: business identity, client experience, business organization, team growth, and strategic planning.


Whether you’re stuck in the weeds of your to-do list, unclear on your version of success, or overwhelmed trying to scale your team—this episode will help you design the business you actually want.


Grab a pen, because this one’s full of actionable wisdom that will get you out of your head and moving forward in real-time.


Key Takeaways:

  • Why “business identity” is deeper than a mission statement—and how to embody it
  • Jessica’s 5 Pillars for sustainable growth (and what most entrepreneurs skip)
  • How defining your version of success leads to confident decision-making
  • The truth about effective delegation and building the right team
  • Strategic planning tips that help you stay focused (and stop chasing shiny objects)


Timestamps:

  • 00:00 – Katie’s 3 a.m. idea problem (sound familiar?)
  • 01:45 – Meet Jessica Millhiser of J Mills Consulting
  • 04:13 – What is your business identity, really?
  • 10:39 – The 5 foundational pillars of sustainable growth
  • 14:47 – Growing your team? Here’s what most founders miss
  • 21:06 – Designing the business you want
  • 24:53 – Actionable steps to take this week


This week’s challenge: Take 20 minutes to get one idea out of your head and onto paper—whether it’s a to-do list, a client journey map, or your version of success. Clarity comes from action.


If this episode brought you clarity, insight, or even just a deep exhale—please hit subscribe, leave a review, and share it with a fellow entrepreneur.


Visit Jessica Millhiser online:

Website: https://www.jmillsconsulting.com/

LinkedIn: https://www.linkedin.com/in/jessicamillhiser/

Instagram: https://www.instagram.com/jmills_consulting/

Email: jessica@jmillsconsulting.com


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#RockyMountainMarketing #SmallBusinessStrategy #EntrepreneurshipTips #BusinessOperations #TeamGrowth #StrategicPlanning #BusinessSuccess #Podcast #BusinessOperations #ScaleYourBusiness #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Raise your hand if you've ever said, “I'll figure it out later.” Spoiler: later often turns into never—and as entrepreneurs, that’s a recipe for burnout. On today’s episode of Rocky Mountain Marketing, I’m joined by business operations strategist Jessica Millhiser, founder of J Mills Consulting. With nearly two decades of experience in operations, leadership, and coaching, she’s on a mission to help entrepreneurs shift from reactive to strategic using her five foundational pillars: business identity, client experience, business organization, team growth, and strategic planning.


Whether you’re stuck in the weeds of your to-do list, unclear on your version of success, or overwhelmed trying to scale your team—this episode will help you design the business you actually want.


Grab a pen, because this one’s full of actionable wisdom that will get you out of your head and moving forward in real-time.


Key Takeaways:

  • Why “business identity” is deeper than a mission statement—and how to embody it
  • Jessica’s 5 Pillars for sustainable growth (and what most entrepreneurs skip)
  • How defining your version of success leads to confident decision-making
  • The truth about effective delegation and building the right team
  • Strategic planning tips that help you stay focused (and stop chasing shiny objects)


Timestamps:

  • 00:00 – Katie’s 3 a.m. idea problem (sound familiar?)
  • 01:45 – Meet Jessica Millhiser of J Mills Consulting
  • 04:13 – What is your business identity, really?
  • 10:39 – The 5 foundational pillars of sustainable growth
  • 14:47 – Growing your team? Here’s what most founders miss
  • 21:06 – Designing the business you want
  • 24:53 – Actionable steps to take this week


This week’s challenge: Take 20 minutes to get one idea out of your head and onto paper—whether it’s a to-do list, a client journey map, or your version of success. Clarity comes from action.


If this episode brought you clarity, insight, or even just a deep exhale—please hit subscribe, leave a review, and share it with a fellow entrepreneur.


Visit Jessica Millhiser online:

Website: https://www.jmillsconsulting.com/

LinkedIn: https://www.linkedin.com/in/jessicamillhiser/

Instagram: https://www.instagram.com/jmills_consulting/

Email: jessica@jmillsconsulting.com


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#RockyMountainMarketing #SmallBusinessStrategy #EntrepreneurshipTips #BusinessOperations #TeamGrowth #StrategicPlanning #BusinessSuccess #Podcast #BusinessOperations #ScaleYourBusiness #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Post Less. Convert More. Our Exact Engagement Strategy Post Less. Convert More. Our Exact Engagement Strategy Tue, 22 Jul 2025 14:00:00 GMT 6:57 687f8fa6fd9acfeba47f8a00 false https://shows.acast.com/rocky-mountain-marketing/episodes/post-less-convert-more-our-exact-engagement-strategy 687f8fa6fd9acfeba47f8a00 62e074adb038a40013e0d7b6 post-less-convert-more-our-exact-engagement-strategy full 5 402 Here’s a question I’ve been asking clients—and myself: What if posting less actually gets you more traction?


In this episode of Rocky Mountain Marketing, I’m peeling back the curtain on how my team at Next Step Social scaled back on content volume, leaned into intentional engagement, and won two international creative awards in the process. This is the exact strategy that’s helping our clients spark real conversations, build trust, and turn community into conversions—all without posting every single day.


If you’re tired of the content treadmill, or if your current strategy feels like more noise than impact, this episode is for you.


Key Takeaways:

  • Why high-volume posting is not the key to engagement
  • The “Four Post Strategy” that changed everything for us
  • How intentional content creates deeper connections
  • What winning two Hermes Creative Awards means for content strategy
  • Why it’s time to shift from chaos to connection in your marketing


Timestamps:

00:03 – Can posting less actually grow your business?

01:00 – Why you don’t need to be on all five platforms

02:20 – What is the Four Post Strategy?

03:45 – The results: more DMs, comments, and conversions

04:25 – How Next Step Social won 2 gold Hermes Creative Awards

06:00 – The real reason this strategy works

06:45 – Invitation to work with Next Step Social


Ready to simplify your content while growing your business?

Let’s talk strategy → yournextstep.agency

DM me on LinkedIn, Instagram, or Facebook. Let’s connect!


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#IntentionalMarketing #ContentStrategy #SocialMediaGrowth #MarketingWithPurpose #KatieBrinkley #RockyMountainMarketing #FourPostStrategy #SocialMediaSimplified #Podcast #HermesAward #EngagementStrategy

Hosted on Acast. See acast.com/privacy for more information.

]]> Here’s a question I’ve been asking clients—and myself: What if posting less actually gets you more traction?


In this episode of Rocky Mountain Marketing, I’m peeling back the curtain on how my team at Next Step Social scaled back on content volume, leaned into intentional engagement, and won two international creative awards in the process. This is the exact strategy that’s helping our clients spark real conversations, build trust, and turn community into conversions—all without posting every single day.


If you’re tired of the content treadmill, or if your current strategy feels like more noise than impact, this episode is for you.


Key Takeaways:

  • Why high-volume posting is not the key to engagement
  • The “Four Post Strategy” that changed everything for us
  • How intentional content creates deeper connections
  • What winning two Hermes Creative Awards means for content strategy
  • Why it’s time to shift from chaos to connection in your marketing


Timestamps:

00:03 – Can posting less actually grow your business?

01:00 – Why you don’t need to be on all five platforms

02:20 – What is the Four Post Strategy?

03:45 – The results: more DMs, comments, and conversions

04:25 – How Next Step Social won 2 gold Hermes Creative Awards

06:00 – The real reason this strategy works

06:45 – Invitation to work with Next Step Social


Ready to simplify your content while growing your business?

Let’s talk strategy → yournextstep.agency

DM me on LinkedIn, Instagram, or Facebook. Let’s connect!


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#IntentionalMarketing #ContentStrategy #SocialMediaGrowth #MarketingWithPurpose #KatieBrinkley #RockyMountainMarketing #FourPostStrategy #SocialMediaSimplified #Podcast #HermesAward #EngagementStrategy

Hosted on Acast. See acast.com/privacy for more information.

]]> The Real Reason You’re Not Getting Referrals... And How to Fix It Fast with Devin Sizemore The Real Reason You’re Not Getting Referrals... And How to Fix It Fast with Devin Sizemore Tue, 15 Jul 2025 14:06:59 GMT 25:41 6876608401becb6b3196d161 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-real-reason-youre-not-getting-referrals-and-how-to-fix-i 6876608401becb6b3196d161 62e074adb038a40013e0d7b6 the-real-reason-youre-not-getting-referrals-and-how-to-fix-i full 5 401  You’ve been told networking is key to business growth—but if you're still relying on business cards and “just checking in” emails, you're doing it wrong.

In this episode, I sit down with Devin Sizemore, business strategist and creator of the Connection Expansion System, to break down:


  • Why your current network isn’t sending you leads
  • How to flip the script and actually enjoy networking
  • A five-step meeting framework that turns strangers into superfans
  • And the one mindset shift that will multiply your referrals (without selling)


Whether you're new to networking or a seasoned relationship-builder, this episode will help you transform your connections into consistent, qualified opportunities.


Key Takeaways:

  • Most referral advice is customer-focused and outdated. Connection-focused networking wins in 2025.
  • Asking for “ideal clients” adds friction. Instead, ask to be connected to strategic partners.
  • Follow-up is everything—use Devin’s template to instantly stand out and add value.
  • Networking meetings aren't for selling. They're for listening, learning, and leveraging.
  • Real ROI in networking comes from consistency and controlling the flow of the conversation.


Timestamps:

00:00 – Why traditional networking isn’t working

02:00 – Meet Devin Sizemore & his connection-first mission

05:25 – The problem with referral marketing as you know it

08:00 – The wrong way (and right way) to follow up

12:00 – How to run a powerful 1:1 connection meeting

17:27 – Devin’s 4 go-to questions at every networking event

23:00 – How to know if your events are actually working

26:00 – Devin’s challenge: One message. One connection. One opportunity.


Like what you heard today? Share this episode with someone who's networking like it’s still 2015. And don’t forget to subscribe for more real-talk marketing conversations that drive real results. For Devin’s book + resources, head to ConnectionExpansion.com.


Visit Devin Sizemore online:

Website:https://devinsizemore.com/

LinkedIn: https://www.linkedin.com/in/dpsizemore/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ReferralMarketing #NetworkingTips #ConnectionStrategy #MarketingMindset #KatieBrinkley #RockyMountainMarketing #BusinessGrowth

Hosted on Acast. See acast.com/privacy for more information.

]]>  You’ve been told networking is key to business growth—but if you're still relying on business cards and “just checking in” emails, you're doing it wrong.

In this episode, I sit down with Devin Sizemore, business strategist and creator of the Connection Expansion System, to break down:


  • Why your current network isn’t sending you leads
  • How to flip the script and actually enjoy networking
  • A five-step meeting framework that turns strangers into superfans
  • And the one mindset shift that will multiply your referrals (without selling)


Whether you're new to networking or a seasoned relationship-builder, this episode will help you transform your connections into consistent, qualified opportunities.


Key Takeaways:

  • Most referral advice is customer-focused and outdated. Connection-focused networking wins in 2025.
  • Asking for “ideal clients” adds friction. Instead, ask to be connected to strategic partners.
  • Follow-up is everything—use Devin’s template to instantly stand out and add value.
  • Networking meetings aren't for selling. They're for listening, learning, and leveraging.
  • Real ROI in networking comes from consistency and controlling the flow of the conversation.


Timestamps:

00:00 – Why traditional networking isn’t working

02:00 – Meet Devin Sizemore & his connection-first mission

05:25 – The problem with referral marketing as you know it

08:00 – The wrong way (and right way) to follow up

12:00 – How to run a powerful 1:1 connection meeting

17:27 – Devin’s 4 go-to questions at every networking event

23:00 – How to know if your events are actually working

26:00 – Devin’s challenge: One message. One connection. One opportunity.


Like what you heard today? Share this episode with someone who's networking like it’s still 2015. And don’t forget to subscribe for more real-talk marketing conversations that drive real results. For Devin’s book + resources, head to ConnectionExpansion.com.


Visit Devin Sizemore online:

Website:https://devinsizemore.com/

LinkedIn: https://www.linkedin.com/in/dpsizemore/


Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ReferralMarketing #NetworkingTips #ConnectionStrategy #MarketingMindset #KatieBrinkley #RockyMountainMarketing #BusinessGrowth

Hosted on Acast. See acast.com/privacy for more information.

]]> Is Your Podcast Legally Protected? What Every Creator Should Know with Gordon Firemark Is Your Podcast Legally Protected? What Every Creator Should Know with Gordon Firemark Tue, 08 Jul 2025 14:35:03 GMT 29:54 686d2c98e52066772f1e0313 false https://shows.acast.com/rocky-mountain-marketing/episodes/is-your-podcast-legally-protected-what-every-creator-should 686d2c98e52066772f1e0313 62e074adb038a40013e0d7b6 is-your-podcast-legally-protected-what-every-creator-should full 5 400 What happens if your podcast guest asks you to delete an episode after it airs? Or worse—if you get hit with a copyright notice for using a 5-second audio clip?


In this episode of Rocky Mountain Marketing, Katie sits down with renowned media and entertainment attorney Gordon Firemark—aka The Podcast Lawyer—to unpack the essential legal steps every podcaster needs to take to protect their content and business. Gordon breaks down everything from guest release forms to LLC setup, and even dives into how AI is changing the legal game for creators.


They recorded this conversation back in April 2025 at Podcast Movement Evolutions, but trust us—every insight is still just as relevant today.


Topics Covered:

  • Why podcast guest release forms are a must
  • The truth about using copyrighted music, viral clips & TikTok sounds
  • When you should consider forming an LLC
  • Why AI is creating new legal gray areas in podcasting
  • Gordon’s best free tools to help podcasters stay legally safe


Don’t miss Gordon’s free resources:

PodcastRelease.com – Guest release template

PodcastPrenup.com – Checklist for co-host agreements

Whether you're a seasoned podcaster or just getting started, this episode could save you thousands of dollars and countless headaches.


Visit Gordon Firemark online:

Website: https://firemark.com/

LinkedIn: https://www.linkedin.com/in/gfiremark/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#PodcastLaw #ContentCreatorTips #LLCForPodcasters #CopyrightForCreators #PodcastingTips #MediaLaw #GordonFiremark #KatieBrinkley #RockyMountainMarketing



Hosted on Acast. See acast.com/privacy for more information.

]]> What happens if your podcast guest asks you to delete an episode after it airs? Or worse—if you get hit with a copyright notice for using a 5-second audio clip?


In this episode of Rocky Mountain Marketing, Katie sits down with renowned media and entertainment attorney Gordon Firemark—aka The Podcast Lawyer—to unpack the essential legal steps every podcaster needs to take to protect their content and business. Gordon breaks down everything from guest release forms to LLC setup, and even dives into how AI is changing the legal game for creators.


They recorded this conversation back in April 2025 at Podcast Movement Evolutions, but trust us—every insight is still just as relevant today.


Topics Covered:

  • Why podcast guest release forms are a must
  • The truth about using copyrighted music, viral clips & TikTok sounds
  • When you should consider forming an LLC
  • Why AI is creating new legal gray areas in podcasting
  • Gordon’s best free tools to help podcasters stay legally safe


Don’t miss Gordon’s free resources:

PodcastRelease.com – Guest release template

PodcastPrenup.com – Checklist for co-host agreements

Whether you're a seasoned podcaster or just getting started, this episode could save you thousands of dollars and countless headaches.


Visit Gordon Firemark online:

Website: https://firemark.com/

LinkedIn: https://www.linkedin.com/in/gfiremark/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#PodcastLaw #ContentCreatorTips #LLCForPodcasters #CopyrightForCreators #PodcastingTips #MediaLaw #GordonFiremark #KatieBrinkley #RockyMountainMarketing



Hosted on Acast. See acast.com/privacy for more information.

]]> Why Coaches and Entrepreneurs Choose Ecamm for Video Recording with Katie Fawkes Why Coaches and Entrepreneurs Choose Ecamm for Video Recording with Katie Fawkes Tue, 01 Jul 2025 14:40:36 GMT 15:01 6863f365d9fe1412183274ce false https://shows.acast.com/rocky-mountain-marketing/episodes/why-coaches-and-entrepreneurs-choose-ecamm-for-video-recordi 6863f365d9fe1412183274ce 62e074adb038a40013e0d7b6 why-coaches-and-entrepreneurs-choose-ecamm-for-video-recordi full 5 399 What happens when two Katies get together at Podcast Movement Evolutions? A conversation packed with practical, portable, and powerful content creation tips.


In this episode of Rocky Mountain Marketing, I sat down with Katie Fawkes, Director of Marketing at Ecamm, live from Podcast Movement Evolutions in Chicago. Despite being on the road, we used Ecamm to record this episode—showcasing just how flexible and professional content creation can be when the right tools are in place.


Even though the event happened back in April 2025, the lessons are still gold.



In this episode, we explore:

  • How creators are recording studio-level content anywhere, anytime
  • Why simplicity and versatility make Ecamm the go-to platform for entrepreneurs
  • The power of scenes, overlays, and profiles to create branded experiences
  • Why Zoom no longer cuts it for modern podcasters
  • How Ecamm plays well with AI tools to scale your content post-production


Whether you’re a podcasting pro or just getting started, this episode will show you how to make content creation way more fun—and a whole lot easier.


Timestamps:

00:00 – Meet Katie Fawkes + why this chat matters

02:10 – Recording on the go with Ecamm (even in a booth!)

06:20 – Why creators need more than Zoom

10:45 – How scenes, overlays, and profiles level-up your production

14:15 – Making content creation fun again

18:40 – How AI tools pair with Ecamm to scale your reach

23:00 – Getting started without being a tech expert

26:35 – Lessons from the Podcast Movement crowd

30:10 – Final thoughts + how to try Ecamm


Visit Katie Fawkes online:

Website:https://www.ecamm.com/

LinkedIn: https://www.linkedin.com/company/ecammnetwork


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#EcammLive #ContentCreationTips #PodcastTools #RockyMountainMarketing #KatieBrinkley #KatieFawkes #VideoMarketing #PodcastMovementEvolutions #DigitalMarketingTools #Podcast

Hosted on Acast. See acast.com/privacy for more information.

]]> What happens when two Katies get together at Podcast Movement Evolutions? A conversation packed with practical, portable, and powerful content creation tips.


In this episode of Rocky Mountain Marketing, I sat down with Katie Fawkes, Director of Marketing at Ecamm, live from Podcast Movement Evolutions in Chicago. Despite being on the road, we used Ecamm to record this episode—showcasing just how flexible and professional content creation can be when the right tools are in place.


Even though the event happened back in April 2025, the lessons are still gold.



In this episode, we explore:

  • How creators are recording studio-level content anywhere, anytime
  • Why simplicity and versatility make Ecamm the go-to platform for entrepreneurs
  • The power of scenes, overlays, and profiles to create branded experiences
  • Why Zoom no longer cuts it for modern podcasters
  • How Ecamm plays well with AI tools to scale your content post-production


Whether you’re a podcasting pro or just getting started, this episode will show you how to make content creation way more fun—and a whole lot easier.


Timestamps:

00:00 – Meet Katie Fawkes + why this chat matters

02:10 – Recording on the go with Ecamm (even in a booth!)

06:20 – Why creators need more than Zoom

10:45 – How scenes, overlays, and profiles level-up your production

14:15 – Making content creation fun again

18:40 – How AI tools pair with Ecamm to scale your reach

23:00 – Getting started without being a tech expert

26:35 – Lessons from the Podcast Movement crowd

30:10 – Final thoughts + how to try Ecamm


Visit Katie Fawkes online:

Website:https://www.ecamm.com/

LinkedIn: https://www.linkedin.com/company/ecammnetwork


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#EcammLive #ContentCreationTips #PodcastTools #RockyMountainMarketing #KatieBrinkley #KatieFawkes #VideoMarketing #PodcastMovementEvolutions #DigitalMarketingTools #Podcast

Hosted on Acast. See acast.com/privacy for more information.

]]> Why Does Sales Feel So Gross—and How Can You Make It Feel Right with Aleasha Bahr Why Does Sales Feel So Gross—and How Can You Make It Feel Right with Aleasha Bahr Tue, 24 Jun 2025 14:00:00 GMT 16:52 685a0e5c7cd58072a5ce22d7 false https://shows.acast.com/rocky-mountain-marketing/episodes/why-does-sales-feel-so-grossand-how-can-you-make-it-feel-rig 685a0e5c7cd58072a5ce22d7 62e074adb038a40013e0d7b6 why-does-sales-feel-so-grossand-how-can-you-make-it-feel-rig full 5 398 Tired of feeling gross every time you try to “sell” your services? You’re not alone—and you don’t have to sell that way anymore.


In this episode of Rocky Mountain Marketing, I sit down with Aleasha Bahr, sales expert, author of The Black Sheep Sales Method, and someone who has completely transformed my approach to selling. We caught up live at Social Media Week Lima to talk about a different way to close more clients—without scripts, pressure, or pretending to be someone you're not.




In this episode, you’ll learn:

  • Why traditional sales scripts are outdated and ineffective
  • How to identify and attract the right clients (not just any clients)
  • The secret to improving your close rate by doing less, not more
  • Why being a better listener is the ultimate sales superpower
  • How Aleasha’s “Black Sheep Sales Method” helps entrepreneurs sell with integrity


If sales has ever felt icky, awkward, or off-brand for you, this episode is the permission slip you didn’t know you needed.


Timestamps:

00:00 – The truth about why most sales training feels gross

01:40 – How Aleasha’s approach changed my business

04:20 – What “fit-based selling” really looks like

07:45 – Why curiosity and listening close more deals

11:05 – The power of disqualifying the wrong leads

15:50 – Why your sales framework should match your business goals

19:30 – What to say when someone gives you a weird sales objection

24:00 – Can AI ever replace human sales conversations?

30:00 – Why your voice still matters—even in the age of automation


Grab Aleasha’s book: Black Sheep Sales: How to Win More Sales Without Acting Like a Douchebag - https://blacksheepsalesbook.com/


Visit Aleasha Bahr online:

Website: https://aleashabahr.com/

LinkedIn: https://www.linkedin.com/in/aleashabahr/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#BlackSheepSales #AleashaBahr #RockyMountainMarketing #KatieBrinkley #AuthenticSales #ServiceBasedBusiness #SalesWithoutSleaze #SocialSelling #EntrepreneurLife #Podcast #Sales

Hosted on Acast. See acast.com/privacy for more information.

]]> Tired of feeling gross every time you try to “sell” your services? You’re not alone—and you don’t have to sell that way anymore.


In this episode of Rocky Mountain Marketing, I sit down with Aleasha Bahr, sales expert, author of The Black Sheep Sales Method, and someone who has completely transformed my approach to selling. We caught up live at Social Media Week Lima to talk about a different way to close more clients—without scripts, pressure, or pretending to be someone you're not.




In this episode, you’ll learn:

  • Why traditional sales scripts are outdated and ineffective
  • How to identify and attract the right clients (not just any clients)
  • The secret to improving your close rate by doing less, not more
  • Why being a better listener is the ultimate sales superpower
  • How Aleasha’s “Black Sheep Sales Method” helps entrepreneurs sell with integrity


If sales has ever felt icky, awkward, or off-brand for you, this episode is the permission slip you didn’t know you needed.


Timestamps:

00:00 – The truth about why most sales training feels gross

01:40 – How Aleasha’s approach changed my business

04:20 – What “fit-based selling” really looks like

07:45 – Why curiosity and listening close more deals

11:05 – The power of disqualifying the wrong leads

15:50 – Why your sales framework should match your business goals

19:30 – What to say when someone gives you a weird sales objection

24:00 – Can AI ever replace human sales conversations?

30:00 – Why your voice still matters—even in the age of automation


Grab Aleasha’s book: Black Sheep Sales: How to Win More Sales Without Acting Like a Douchebag - https://blacksheepsalesbook.com/


Visit Aleasha Bahr online:

Website: https://aleashabahr.com/

LinkedIn: https://www.linkedin.com/in/aleashabahr/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#BlackSheepSales #AleashaBahr #RockyMountainMarketing #KatieBrinkley #AuthenticSales #ServiceBasedBusiness #SalesWithoutSleaze #SocialSelling #EntrepreneurLife #Podcast #Sales

Hosted on Acast. See acast.com/privacy for more information.

]]> Your Website Isn’t Just a Business Card—It Should Be Closing Sales with Philippa Gamse Your Website Isn’t Just a Business Card—It Should Be Closing Sales with Philippa Gamse Tue, 17 Jun 2025 17:06:05 GMT 27:34 685183c00bed216db7e093e0 false https://shows.acast.com/rocky-mountain-marketing/episodes/your-website-isnt-just-a-business-cardit-should-be-closing-s 685183c00bed216db7e093e0 62e074adb038a40013e0d7b6 your-website-isnt-just-a-business-cardit-should-be-closing-s full 5 397 Sign Up with Metricool today!

https://metricool.com/katie


Are you only tracking sales but missing the bigger story your website is trying to tell you?

This week on Rocky Mountain Marketing, we dive into the real power behind your website analytics with digital strategist and author Philippa Gamse. With 25+ years of experience and 500+ clients, Philippa knows exactly how to decode your data and turn it into profit-driving insights.


We explore:

  • The biggest mistakes business owners make with website data
  • How to discover untapped revenue opportunities through segmentation
  • What bounce rate is actually telling you (and what it’s not)
  • How your About Page might secretly be the trust-builder you're overlooking
  • Why vanity metrics are misleading—and what you should measure instead


Timestamp:

00:00 – Why sales numbers alone won’t grow your business

02:15 – Philippa’s background and success helping 500+ clients

06:45 – Real-life case study: how analytics saved a casino’s bus route

11:02 – The power of segmentation (and why bounce rate can lie)

17:34 – What your About Page says about trust

21:10 – Why business owners ignore the “middle” of the customer journey

27:40 – Three analytics every business owner should actually care about

34:20 – How AI is impacting website strategy

39:00 – Future-proofing your site in the age of AI and short attention spans

44:15 – Why Website Wealth is a must-read for business leaders


If you're ready to turn your website into a conversion machine instead of a guessing game, this episode is a must-listen!


Whether you’re getting traffic with no conversions, or you’re not sure what’s working at all, this episode gives you the tools to stop guessing and start growing.


Hit play now and unlock the hidden insights already living inside your site.


Want to go deeper? Grab Philippa’s book Website Wealth— https://a.co/d/eC5IBG3


Let’s make your website work harder and smarter—starting today.


Visit Philippa Gamse's online:

Website: https://websitesthatwin.com/

LinkedIn: https://www.linkedin.com/in/philippagamse/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#WebsiteAnalytics #SmallBusinessGrowth #DigitalMarketingStrategy #RockyMountainMarketing #KatieBrinkley #WebsiteOptimization #PhilippaGamse #EntrepreneurTips

Hosted on Acast. See acast.com/privacy for more information.

]]> Sign Up with Metricool today!

https://metricool.com/katie


Are you only tracking sales but missing the bigger story your website is trying to tell you?

This week on Rocky Mountain Marketing, we dive into the real power behind your website analytics with digital strategist and author Philippa Gamse. With 25+ years of experience and 500+ clients, Philippa knows exactly how to decode your data and turn it into profit-driving insights.


We explore:

  • The biggest mistakes business owners make with website data
  • How to discover untapped revenue opportunities through segmentation
  • What bounce rate is actually telling you (and what it’s not)
  • How your About Page might secretly be the trust-builder you're overlooking
  • Why vanity metrics are misleading—and what you should measure instead


Timestamp:

00:00 – Why sales numbers alone won’t grow your business

02:15 – Philippa’s background and success helping 500+ clients

06:45 – Real-life case study: how analytics saved a casino’s bus route

11:02 – The power of segmentation (and why bounce rate can lie)

17:34 – What your About Page says about trust

21:10 – Why business owners ignore the “middle” of the customer journey

27:40 – Three analytics every business owner should actually care about

34:20 – How AI is impacting website strategy

39:00 – Future-proofing your site in the age of AI and short attention spans

44:15 – Why Website Wealth is a must-read for business leaders


If you're ready to turn your website into a conversion machine instead of a guessing game, this episode is a must-listen!


Whether you’re getting traffic with no conversions, or you’re not sure what’s working at all, this episode gives you the tools to stop guessing and start growing.


Hit play now and unlock the hidden insights already living inside your site.


Want to go deeper? Grab Philippa’s book Website Wealth— https://a.co/d/eC5IBG3


Let’s make your website work harder and smarter—starting today.


Visit Philippa Gamse's online:

Website: https://websitesthatwin.com/

LinkedIn: https://www.linkedin.com/in/philippagamse/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#WebsiteAnalytics #SmallBusinessGrowth #DigitalMarketingStrategy #RockyMountainMarketing #KatieBrinkley #WebsiteOptimization #PhilippaGamse #EntrepreneurTips

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Build a Following Without Burning Out with Cameron Okamoto How to Build a Following Without Burning Out with Cameron Okamoto Tue, 10 Jun 2025 16:17:21 GMT 25:27 68485a9222eb752c2f41a9a5 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-build-a-following-without-burning-out-with-cameron-ok 68485a9222eb752c2f41a9a5 62e074adb038a40013e0d7b6 how-to-build-a-following-without-burning-out-with-cameron-ok full 5 396 Sign Up with Metricool today!

https://metricool.com/katie


What if everything you thought you knew about SEO was already outdated? Between AI-generated search, algorithm chaos, and rising content noise—staying visible online isn’t about doing more, it’s about doing it smarter.


In this episode, I sit down with Cameron Okamoto from Boostability—a global SEO powerhouse supporting 30,000+ businesses—to unpack:

  • The real impact AI is having on SEO today (and where it’s heading)
  • Why backlinks are back—and why content alone won’t cut it anymore
  • How to audit your own SEO strategy (even if you're not techy)
  • Red flags to spot in SEO service providers
  • How small businesses should prioritize between traditional SEO and AI optimization

Timestamps:

00:00 – Why SEO is changing faster than most realize

01:30 – How Boostability helps over 30,000 businesses grow

03:15 – The biggest SEO myths Cameron sees every day

05:00 – Why backlink diversity now beats content volume

07:10 – Where AI is (and isn’t) worth your marketing dollars

10:45 – Red flags in SEO providers

13:00 – Should you invest in SEO or AI optimization?

17:30 – How Boostability uses AI internally (and what tools to try)

21:00 – Evergreen SEO strategies that still matter in 2025


Plus, Cameron’s offering a generous resource to help you assess your own site performance—check the show notes!


Visit Cameron Okamoto's social media pages:

Website: https://www.boostability.com/

LinkedIn: https://www.linkedin.com/in/cameron-okamoto-970521214/

Facebook: https://www.facebook.com/boostability/

Youtube: https://www.youtube.com/c/Boostability


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SEOtips #RockyMountainMarketing #KatieBrinkley #Boostability #MarketingPodcast #SmallBusinessMarketing #AIandSEO #ContentMarketing #DigitalVisibility #BacklinkStrategy

Hosted on Acast. See acast.com/privacy for more information.

]]> Sign Up with Metricool today!

https://metricool.com/katie


What if everything you thought you knew about SEO was already outdated? Between AI-generated search, algorithm chaos, and rising content noise—staying visible online isn’t about doing more, it’s about doing it smarter.


In this episode, I sit down with Cameron Okamoto from Boostability—a global SEO powerhouse supporting 30,000+ businesses—to unpack:

  • The real impact AI is having on SEO today (and where it’s heading)
  • Why backlinks are back—and why content alone won’t cut it anymore
  • How to audit your own SEO strategy (even if you're not techy)
  • Red flags to spot in SEO service providers
  • How small businesses should prioritize between traditional SEO and AI optimization

Timestamps:

00:00 – Why SEO is changing faster than most realize

01:30 – How Boostability helps over 30,000 businesses grow

03:15 – The biggest SEO myths Cameron sees every day

05:00 – Why backlink diversity now beats content volume

07:10 – Where AI is (and isn’t) worth your marketing dollars

10:45 – Red flags in SEO providers

13:00 – Should you invest in SEO or AI optimization?

17:30 – How Boostability uses AI internally (and what tools to try)

21:00 – Evergreen SEO strategies that still matter in 2025


Plus, Cameron’s offering a generous resource to help you assess your own site performance—check the show notes!


Visit Cameron Okamoto's social media pages:

Website: https://www.boostability.com/

LinkedIn: https://www.linkedin.com/in/cameron-okamoto-970521214/

Facebook: https://www.facebook.com/boostability/

Youtube: https://www.youtube.com/c/Boostability


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SEOtips #RockyMountainMarketing #KatieBrinkley #Boostability #MarketingPodcast #SmallBusinessMarketing #AIandSEO #ContentMarketing #DigitalVisibility #BacklinkStrategy

Hosted on Acast. See acast.com/privacy for more information.

]]> What’s Next for Rocky Mountain Marketing What’s Next for Rocky Mountain Marketing Thu, 05 Jun 2025 15:48:49 GMT 7:11 6841bc62425b86b2c8aaaed6 false https://shows.acast.com/rocky-mountain-marketing/episodes/whats-next-for-rocky-mountain-marketing 6841bc62425b86b2c8aaaed6 62e074adb038a40013e0d7b6 whats-next-for-rocky-mountain-marketing https://youtu.be/k2i5D_EB7Dc full 5 395 After five years, nearly 400 episodes, and so many unforgettable interviews, I’ve got a BIG update for you. In this episode, I’m sharing a major evolution in the Rocky Mountain Marketing brand—and introducing you to my brand new podcast: Marketing Trends Now.


If you’ve been loving the short, tactical Thursday QuickCasts, get ready—those episodes are getting their own dedicated show! In this heartfelt solo episode, I talk about why this change is happening, how it will serve you better, and what to expect from both podcasts moving forward.


Key Takeaways:

  • The journey from COVID-era interviews to a powerhouse marketing show
  • Why I’m launching a second podcast (and why now)
  • What will stay the same and what’s changing
  • What you can expect from "Marketing Trends Now"
  • How to stay connected and never miss an episode


Timestamps:

  • [00:00] Reflecting on 5 years of Rocky Mountain Marketing
  • [01:00] How the podcast started during COVID
  • [02:30] Evolving from local interviews to national experts
  • [03:00] What inspired the QuickCast episodes
  • [04:00] The announcement: Introducing Marketing Trends Now
  • [05:00] What’s changing—and what’s staying the same
  • [06:00] How to subscribe, stay updated, and support the launch


Be the first to know when Marketing Trends Now drops 📚 And if you haven’t yet, grab your 


Loved the Quickcasts? You’re going to love what’s coming next.

I’m launching a brand new podcast called Marketing Trends Now—your go-to for quick, no-fluff tips that actually move the needle.

Because marketing doesn’t have to be complicated—you just need someone in your corner.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#MarketingTrendsNow #RockyMountainMarketing #KatieBrinkley #PodcastLaunch #MarketingTips #DigitalMarketing #Podcast #SocialMediaNews #MarketingPodcast

Hosted on Acast. See acast.com/privacy for more information.

]]> After five years, nearly 400 episodes, and so many unforgettable interviews, I’ve got a BIG update for you. In this episode, I’m sharing a major evolution in the Rocky Mountain Marketing brand—and introducing you to my brand new podcast: Marketing Trends Now.


If you’ve been loving the short, tactical Thursday QuickCasts, get ready—those episodes are getting their own dedicated show! In this heartfelt solo episode, I talk about why this change is happening, how it will serve you better, and what to expect from both podcasts moving forward.


Key Takeaways:

  • The journey from COVID-era interviews to a powerhouse marketing show
  • Why I’m launching a second podcast (and why now)
  • What will stay the same and what’s changing
  • What you can expect from "Marketing Trends Now"
  • How to stay connected and never miss an episode


Timestamps:

  • [00:00] Reflecting on 5 years of Rocky Mountain Marketing
  • [01:00] How the podcast started during COVID
  • [02:30] Evolving from local interviews to national experts
  • [03:00] What inspired the QuickCast episodes
  • [04:00] The announcement: Introducing Marketing Trends Now
  • [05:00] What’s changing—and what’s staying the same
  • [06:00] How to subscribe, stay updated, and support the launch


Be the first to know when Marketing Trends Now drops 📚 And if you haven’t yet, grab your 


Loved the Quickcasts? You’re going to love what’s coming next.

I’m launching a brand new podcast called Marketing Trends Now—your go-to for quick, no-fluff tips that actually move the needle.

Because marketing doesn’t have to be complicated—you just need someone in your corner.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#MarketingTrendsNow #RockyMountainMarketing #KatieBrinkley #PodcastLaunch #MarketingTips #DigitalMarketing #Podcast #SocialMediaNews #MarketingPodcast

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Are You Overwhelmed by Digital Marketing? Here's How to Simplify Your Strategy with Neal Schaffer]]> Tue, 03 Jun 2025 14:00:00 GMT 28:36 683ef8e2c966cde7361e2d3f false https://youtu.be/Mb3_cqsUKbQ 683ef8e2c966cde7361e2d3f 62e074adb038a40013e0d7b6 are-you-overwhelmed-by-digital-marketing-heres-how-to-simpli full 5 394 Sign Up with Metricool today!

https://metricool.com/katie


In this episode of Rocky Mountain Marketing, I’m joined by the brilliant Neal Schaffer—fractional CMO, author of Digital Threads, and all-around marketing strategist. If digital marketing feels like a never-ending to-do list, Neal’s practical framework will help you shift from chaos to clarity.


We dive into how entrepreneurs can stop spinning their wheels and start creating marketing that actually works. From making AI your content partner (not a content vending machine) to building SEO-rich assets that work across platforms, this is the strategy-first, stress-less episode your business needs.




Key Takeaways:

  • Why your discoverability strategy matters more than ever
  • How to simplify your entire content workflow with Neal’s “SES” method
  • How to use AI to support your voice, not replace it
  • What “owned assets” actually mean—and why email matters more than Instagram likes




Time Stamps:

0:00 – Why digital marketing feels overwhelming for so many

3:30 – The SES framework: Search, Email, Social

6:15 – Building a discoverability engine using SEO + AI

10:00 – The importance of content repurposing

14:45 – How to stop wasting time on low-impact social

21:00 – AI tips: how to use it for ideation, strategy, and support

23:30 – Where to start when you’re ready to get strategic


Ready to work smarter, not harder? Hit that follow button and DM me on Instagram (@iamkatiebrinkley) if this episode gave you clarity! I’d love to hear your thoughts.


Visit Neal Schaffer's social media pages:

Website: https://nealschaffer.com/

LinkedIn: https://www.linkedin.com/in/nealschaffer/

Instagram: https://www.instagram.com/nealschaffer

Youtube: https://www.youtube.com/nealschaffer


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#DigitalMarketingStrategy #AIForBusiness #EntrepreneurTips #MarketingPodcast #ContentMarketing #BrandVoice #EmailMarketing #SmallBusinessGrowth #MarketingMadeSimple #SocialMediaOverwhelm

Hosted on Acast. See acast.com/privacy for more information.

]]> Sign Up with Metricool today!

https://metricool.com/katie


In this episode of Rocky Mountain Marketing, I’m joined by the brilliant Neal Schaffer—fractional CMO, author of Digital Threads, and all-around marketing strategist. If digital marketing feels like a never-ending to-do list, Neal’s practical framework will help you shift from chaos to clarity.


We dive into how entrepreneurs can stop spinning their wheels and start creating marketing that actually works. From making AI your content partner (not a content vending machine) to building SEO-rich assets that work across platforms, this is the strategy-first, stress-less episode your business needs.




Key Takeaways:

  • Why your discoverability strategy matters more than ever
  • How to simplify your entire content workflow with Neal’s “SES” method
  • How to use AI to support your voice, not replace it
  • What “owned assets” actually mean—and why email matters more than Instagram likes




Time Stamps:

0:00 – Why digital marketing feels overwhelming for so many

3:30 – The SES framework: Search, Email, Social

6:15 – Building a discoverability engine using SEO + AI

10:00 – The importance of content repurposing

14:45 – How to stop wasting time on low-impact social

21:00 – AI tips: how to use it for ideation, strategy, and support

23:30 – Where to start when you’re ready to get strategic


Ready to work smarter, not harder? Hit that follow button and DM me on Instagram (@iamkatiebrinkley) if this episode gave you clarity! I’d love to hear your thoughts.


Visit Neal Schaffer's social media pages:

Website: https://nealschaffer.com/

LinkedIn: https://www.linkedin.com/in/nealschaffer/

Instagram: https://www.instagram.com/nealschaffer

Youtube: https://www.youtube.com/nealschaffer


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#DigitalMarketingStrategy #AIForBusiness #EntrepreneurTips #MarketingPodcast #ContentMarketing #BrandVoice #EmailMarketing #SmallBusinessGrowth #MarketingMadeSimple #SocialMediaOverwhelm

Hosted on Acast. See acast.com/privacy for more information.

]]> Social Media Strategy for Beginners: 5 Simple Steps That Work Social Media Strategy for Beginners: 5 Simple Steps That Work Thu, 29 May 2025 14:00:00 GMT 6:24 68279a393e2c04fd7a9d2c0f false https://youtu.be/TZQSWN70Sps 68279a393e2c04fd7a9d2c0f 62e074adb038a40013e0d7b6 quickcast-529 full 5 393 Want to try Metricool for yourself? Use code Katie30 for a 30-day trial of their premium features.

Start your free trial now and see how it fits your business.

https://metricool.com/katie?utm_source=podcast&utm_medium=influencer&utm_campaign=20250520_katie-brinkley_rmm-jim-mcleod_en&utm_content=audio&utm_term=q2



Let’s be honest—social media can feel like a full-time job. If you’ve been posting aimlessly, or avoiding it altogether because it feels overwhelming, this episode is for you. In just a few minutes, I’m walking you through a step-by-step plan to start showing up online with purpose and clarity. This isn’t about doing everything—it’s about doing the right things.


Key Takeaways:

  • Why setting a social media goal is your first (and most important) step
  • How to pick the best platform(s) for your audience and sanity
  • What your bio should say to keep people around
  • The 3 content types that connect and convert
  • How to engage without it eating up your whole day


Timestamps:

(00:00) Why social media feels so hard for business owners

(01:00) Step 1: Set a clear goal

(02:00) Step 2: Choose the right platforms (not all of them)

(03:00) Step 3: Fix your profile and bio

(04:00) Step 4: Create content with a purpose

(05:00) Step 5: Engage like a human being


Feeling stuck or just need a second set of eyes on your strategy?

Let’s build a plan that works for you. Head to Next Step Social and Podcasting and book a strategy session.

You don’t need to do it all—just the stuff that actually moves the needle.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaStrategy #ContentMarketing #SmallBusinessTips #KatieBrinkley #QuickCast #RockyMountainMarketing #ContentCreationTips #OnlineMarketing #SocialMediaStart #Quickcast #MarketingSimplified #Podcast 



Hosted on Acast. See acast.com/privacy for more information.

]]> Want to try Metricool for yourself? Use code Katie30 for a 30-day trial of their premium features.

Start your free trial now and see how it fits your business.

https://metricool.com/katie?utm_source=podcast&utm_medium=influencer&utm_campaign=20250520_katie-brinkley_rmm-jim-mcleod_en&utm_content=audio&utm_term=q2



Let’s be honest—social media can feel like a full-time job. If you’ve been posting aimlessly, or avoiding it altogether because it feels overwhelming, this episode is for you. In just a few minutes, I’m walking you through a step-by-step plan to start showing up online with purpose and clarity. This isn’t about doing everything—it’s about doing the right things.


Key Takeaways:

  • Why setting a social media goal is your first (and most important) step
  • How to pick the best platform(s) for your audience and sanity
  • What your bio should say to keep people around
  • The 3 content types that connect and convert
  • How to engage without it eating up your whole day


Timestamps:

(00:00) Why social media feels so hard for business owners

(01:00) Step 1: Set a clear goal

(02:00) Step 2: Choose the right platforms (not all of them)

(03:00) Step 3: Fix your profile and bio

(04:00) Step 4: Create content with a purpose

(05:00) Step 5: Engage like a human being


Feeling stuck or just need a second set of eyes on your strategy?

Let’s build a plan that works for you. Head to Next Step Social and Podcasting and book a strategy session.

You don’t need to do it all—just the stuff that actually moves the needle.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaStrategy #ContentMarketing #SmallBusinessTips #KatieBrinkley #QuickCast #RockyMountainMarketing #ContentCreationTips #OnlineMarketing #SocialMediaStart #Quickcast #MarketingSimplified #Podcast 



Hosted on Acast. See acast.com/privacy for more information.

]]> How to Build a High-Converting Ad Empire using AI with Allie Bloyd How to Build a High-Converting Ad Empire using AI with Allie Bloyd Tue, 27 May 2025 14:00:00 GMT 35:51 68277dfdee813e8be23d0cd0 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-build-a-high-converting-ad-empire-using-ai-with-allie 68277dfdee813e8be23d0cd0 62e074adb038a40013e0d7b6 how-to-build-a-high-converting-ad-empire-using-ai-with-allie full 5 392 Sign Up with Metricool today!

https://metricool.com/katie


If you’ve ever felt overwhelmed by AI or unsure how to actually use it in your business—this episode is for you. I sat down with Allie Bloyd, Facebook ads expert, multi-seven-figure coach, and AI pioneer, to talk about how she uses AI to build everything from high-converting funnels to entire programs—fast. We’re diving deep into how she trains AI to match her voice, why every business owner needs an AI strategy, and how she’s using automation to save time and build deeper client relationships.


Key Takeaways:

  • Why AI isn’t just for “tech people” anymore
  • How Allie built her own copywriting bot (and how it helps students succeed)
  • The secret to balancing automation with personalization in sales
  • Tips for creating custom GPTs tailored to your business
  • How her AI avatar built and launched a full program
  • Where to start with AI—especially if you’re overwhelmed


Timestamps:

(00:02) Why AI doesn’t have to be scary

(01:38) Meet Allie Bloyd and her journey into marketing

(04:08) Why she was initially skeptical of AI

(06:01) Building the “Allie Bloyd Copy Bot”

(08:25) Using AI for team training and operations

(11:12) How she launched a full course using an AI avatar

(14:07) Using voice AI to scale outbound sales

(17:28) How to train AI to sound like you

(20:42) Creating your “business AI Bible”

(30:52) Final thoughts: AI as your time-saving co-pilot


Want to get ahead with AI like Allie? Check out her membership at onlineprofits.ai for step-by-step implementation guides, templates, and more.


Visit Allie Bloyd's social media pages:

Website: https://onlineprofits.ai/join-3814

LinkedIn: https://www.linkedin.com/in/alliebloyd/

Instagram: https://www.instagram.com/alliebloydmedia/?hl=en

Youtube: https://www.youtube.com/c/AllieBloyd


#AIMarketing #DigitalMarketing #AllieBloyd #FunnelBuilder #FacebookAds #MarketingPodcast #EntrepreneurTips #RockyMountainMarketing #KatieBrinkley #Podcast #MarketingPodcast

Hosted on Acast. See acast.com/privacy for more information.

]]> Sign Up with Metricool today!

https://metricool.com/katie


If you’ve ever felt overwhelmed by AI or unsure how to actually use it in your business—this episode is for you. I sat down with Allie Bloyd, Facebook ads expert, multi-seven-figure coach, and AI pioneer, to talk about how she uses AI to build everything from high-converting funnels to entire programs—fast. We’re diving deep into how she trains AI to match her voice, why every business owner needs an AI strategy, and how she’s using automation to save time and build deeper client relationships.


Key Takeaways:

  • Why AI isn’t just for “tech people” anymore
  • How Allie built her own copywriting bot (and how it helps students succeed)
  • The secret to balancing automation with personalization in sales
  • Tips for creating custom GPTs tailored to your business
  • How her AI avatar built and launched a full program
  • Where to start with AI—especially if you’re overwhelmed


Timestamps:

(00:02) Why AI doesn’t have to be scary

(01:38) Meet Allie Bloyd and her journey into marketing

(04:08) Why she was initially skeptical of AI

(06:01) Building the “Allie Bloyd Copy Bot”

(08:25) Using AI for team training and operations

(11:12) How she launched a full course using an AI avatar

(14:07) Using voice AI to scale outbound sales

(17:28) How to train AI to sound like you

(20:42) Creating your “business AI Bible”

(30:52) Final thoughts: AI as your time-saving co-pilot


Want to get ahead with AI like Allie? Check out her membership at onlineprofits.ai for step-by-step implementation guides, templates, and more.


Visit Allie Bloyd's social media pages:

Website: https://onlineprofits.ai/join-3814

LinkedIn: https://www.linkedin.com/in/alliebloyd/

Instagram: https://www.instagram.com/alliebloydmedia/?hl=en

Youtube: https://www.youtube.com/c/AllieBloyd


#AIMarketing #DigitalMarketing #AllieBloyd #FunnelBuilder #FacebookAds #MarketingPodcast #EntrepreneurTips #RockyMountainMarketing #KatieBrinkley #Podcast #MarketingPodcast

Hosted on Acast. See acast.com/privacy for more information.

]]> Which Social Media Tool Should You Use? Which Social Media Tool Should You Use? Thu, 22 May 2025 14:00:00 GMT 8:25 68277fa6e8a66fad6dfa9245 false https://youtu.be/NPNOO0IQ6dc 68277fa6e8a66fad6dfa9245 62e074adb038a40013e0d7b6 which-social-media-tool-should-you-use full 5 391 Want to try Metricool for yourself? Use code Katie30 for a 30-day trial of their premium features.

Start your free trial now and see how it fits your business.

https://metricool.com/katie?utm_source=podcast&utm_medium=influencer&utm_campaign=20250520_katie-brinkley_rmm-jim-mcleod_en&utm_content=audio&utm_term=q2


If managing your social media feels harder than it should be—you’re not alone. In this Quickcast, I’m sharing why I made the switch from Loomly to Metricool, the real benefits I’ve seen, and what you should consider when choosing a social media management tool. If you’re tired of juggling messages, tracking metrics manually, or wasting time with clunky workflows, this episode is for you.


Key Takeaways:

  • The 3 biggest reasons I switched to Metricool
  • What makes Metricool’s analytics more actionable than Loomly’s
  • Why the Unified Inbox is a game changer for time-saving
  • How I automate recurring posts without lifting a finger
  • What features you really need based on your business stage
  • A side-by-side comparison of Loomly vs. Metricool


Timestamps:

(00:48) The moment I realized Loomly wasn’t enough

(01:39) What I was looking for in a new tool

(02:20) Why Metricool met the moment

(03:00) Analytics that give you strategic clarity

(04:00) The Unified Inbox that saves hours

(05:00) Automation for evergreen content

(06:00) Pricing, white labeling, and client-ready reports

(07:25) Should YOU make the switch?


Want to try Metricool for yourself? Use code Katie30 for a 30-day trial of their premium features.

Click here to start your free trial and see how it fits your business.

https://metricool.com/katie?utm_source=podcast&utm_medium=influencer&utm_campaign=20250520_katie-brinkley_rmm-jim-mcleod_en&utm_content=audio&utm_term=q2


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Need help choosing the right platform or setting up your strategy? DM me @katiebrinkley or visit Next Step Social and Podcasting.


#SocialMediaTools #Metricool #Loomly #MarketingWorkflow #SocialMediaStrategy #QuickCast #KatieBrinkley #RockyMountainMarketing #Podcast #MarketingPodcast


Hosted on Acast. See acast.com/privacy for more information.

]]> Want to try Metricool for yourself? Use code Katie30 for a 30-day trial of their premium features.

Start your free trial now and see how it fits your business.

https://metricool.com/katie?utm_source=podcast&utm_medium=influencer&utm_campaign=20250520_katie-brinkley_rmm-jim-mcleod_en&utm_content=audio&utm_term=q2


If managing your social media feels harder than it should be—you’re not alone. In this Quickcast, I’m sharing why I made the switch from Loomly to Metricool, the real benefits I’ve seen, and what you should consider when choosing a social media management tool. If you’re tired of juggling messages, tracking metrics manually, or wasting time with clunky workflows, this episode is for you.


Key Takeaways:

  • The 3 biggest reasons I switched to Metricool
  • What makes Metricool’s analytics more actionable than Loomly’s
  • Why the Unified Inbox is a game changer for time-saving
  • How I automate recurring posts without lifting a finger
  • What features you really need based on your business stage
  • A side-by-side comparison of Loomly vs. Metricool


Timestamps:

(00:48) The moment I realized Loomly wasn’t enough

(01:39) What I was looking for in a new tool

(02:20) Why Metricool met the moment

(03:00) Analytics that give you strategic clarity

(04:00) The Unified Inbox that saves hours

(05:00) Automation for evergreen content

(06:00) Pricing, white labeling, and client-ready reports

(07:25) Should YOU make the switch?


Want to try Metricool for yourself? Use code Katie30 for a 30-day trial of their premium features.

Click here to start your free trial and see how it fits your business.

https://metricool.com/katie?utm_source=podcast&utm_medium=influencer&utm_campaign=20250520_katie-brinkley_rmm-jim-mcleod_en&utm_content=audio&utm_term=q2


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Need help choosing the right platform or setting up your strategy? DM me @katiebrinkley or visit Next Step Social and Podcasting.


#SocialMediaTools #Metricool #Loomly #MarketingWorkflow #SocialMediaStrategy #QuickCast #KatieBrinkley #RockyMountainMarketing #Podcast #MarketingPodcast


Hosted on Acast. See acast.com/privacy for more information.

]]> Visual Marketing Tips for Non-Designers with Jim MacLeod Visual Marketing Tips for Non-Designers with Jim MacLeod Tue, 20 May 2025 14:00:00 GMT 24:00 68260f893e2c04fd7a30c7c5 false https://shows.acast.com/rocky-mountain-marketing/episodes/visual-marketing-tips-for-non-designers 68260f893e2c04fd7a30c7c5 62e074adb038a40013e0d7b6 visual-marketing-tips-for-non-designers full 5 390 What do you remember about your favorite brand? Chances are, it's a color, a logo, a look—that’s visual marketing at work. In this episode of Rocky Mountain Marketing, I’m joined by Jim MacLeod, designer-turned-marketer and author of The Visual Marketer. We dive into the power of branding visuals, how to use them effectively even if you’re not a designer, and what AI means for the future of brand identity.


Key Takeaways:


1. How design impacts brand trust and sales

2. The difference between visual branding and brand strategy

3. Why consistency is the most powerful brand asset

4. How small businesses can compete visually with the big brands

5. Ethical considerations in AI-generated visuals

6. Tools that marketers can use (without going to design school)



Timestamps


00:00 Introduction to Visual Marketing

01:12 Meet Jim MacLeod: Designer Turned Marketer

02:11 The Journey from Design to Marketing

05:00 The Science of Visuals in Branding

07:04 Practical Tips for Creating Memorable Visuals

11:56 AI's Impact on Design and Marketing

14:58 Tools and Techniques for Non-Designers

17:26 Ethical Considerations in AI and Design

18:11 Future of Design in the Age of AI

21:57 Conclusion and Key Takeaways



Grab Jim MacLeod’s new book The Visual Marketer at visualmarketer.co and start creating design-led content that actually connects. Follow Jim on LinkedIn for more branding tips, or reach out to build a visual identity that sets you apart.



Sign Up with Metricool today!

https://metricool.com/katie?utm_source=podcast&utm_medium=influencer&utm_campaign=20250520_katie-brinkley_rmm-jim-mcleod_en&utm_content=youtube&utm_term=q2


Visit Jim MacLeod's social media pages:

Website: https://book.jimmacleod.com/

LinkedIn: https://www.linkedin.com/in/jimmacleod/

Instagram: https://www.instagram.com/jimmacleod/

Youtube: https://www.youtube.com/@JimMacLeod


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#VisualMarketing #BrandStrategy #AIInDesign #RockyMountainMarketing #JimMcLeod #KatieBrinkley #BrandIdentity

Hosted on Acast. See acast.com/privacy for more information.

]]> What do you remember about your favorite brand? Chances are, it's a color, a logo, a look—that’s visual marketing at work. In this episode of Rocky Mountain Marketing, I’m joined by Jim MacLeod, designer-turned-marketer and author of The Visual Marketer. We dive into the power of branding visuals, how to use them effectively even if you’re not a designer, and what AI means for the future of brand identity.


Key Takeaways:


1. How design impacts brand trust and sales

2. The difference between visual branding and brand strategy

3. Why consistency is the most powerful brand asset

4. How small businesses can compete visually with the big brands

5. Ethical considerations in AI-generated visuals

6. Tools that marketers can use (without going to design school)



Timestamps


00:00 Introduction to Visual Marketing

01:12 Meet Jim MacLeod: Designer Turned Marketer

02:11 The Journey from Design to Marketing

05:00 The Science of Visuals in Branding

07:04 Practical Tips for Creating Memorable Visuals

11:56 AI's Impact on Design and Marketing

14:58 Tools and Techniques for Non-Designers

17:26 Ethical Considerations in AI and Design

18:11 Future of Design in the Age of AI

21:57 Conclusion and Key Takeaways



Grab Jim MacLeod’s new book The Visual Marketer at visualmarketer.co and start creating design-led content that actually connects. Follow Jim on LinkedIn for more branding tips, or reach out to build a visual identity that sets you apart.



Sign Up with Metricool today!

https://metricool.com/katie?utm_source=podcast&utm_medium=influencer&utm_campaign=20250520_katie-brinkley_rmm-jim-mcleod_en&utm_content=youtube&utm_term=q2


Visit Jim MacLeod's social media pages:

Website: https://book.jimmacleod.com/

LinkedIn: https://www.linkedin.com/in/jimmacleod/

Instagram: https://www.instagram.com/jimmacleod/

Youtube: https://www.youtube.com/@JimMacLeod


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#VisualMarketing #BrandStrategy #AIInDesign #RockyMountainMarketing #JimMcLeod #KatieBrinkley #BrandIdentity

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Grow on Social Media in 2025 (Even with a Small Following) How to Grow on Social Media in 2025 (Even with a Small Following) Thu, 15 May 2025 14:00:00 GMT 9:10 68243c76f368620d458fdbbe false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-grow-on-social-media-in-2025-even-with-a-small-follow 68243c76f368620d458fdbbe 62e074adb038a40013e0d7b6 how-to-grow-on-social-media-in-2025-even-with-a-small-follow full 5 389 Tired of posting every day and still seeing crickets? I get it. In this QuickCast episode of Rocky Mountain Marketing, I’m giving you five actionable, proven strategies to grow your social media—even if you’re starting from scratch. These aren’t hacks for vanity metrics. These are growth moves that build visibility, connection, and actual engagement.


Key Takeaways:

  • Why 5–7 second short videos are your best growth tool
  • How shouting out creators can increase your reach (for free)
  • The bio tweak that makes followers stick around
  • Why being “for everyone” actually hurts your brand
  • How to collaborate your way to more visibility


Timestamps:

(00:00) Why your posts aren’t landing

(01:00) Tip #1: Ultra-short form video that drives replays

(03:00) Tip #2: Shout out top creators for organic reach

(04:00) Tip #3: Use a clear value statement in your bio

(05:00) Tip #4: Don’t be for everyone—find your lane

(07:00) Tip #5: Partner up to grow smarter, not harder


Want a content strategy that doesn’t rely on burning yourself out?


Book a 1:1 strategy intensive with me at Next Step Social and Podcasting and walk away with a plan you can actually stick to—and see results from.


Whether you’re a creator, coach, or business owner, I’ll help you turn your social presence into a system that drives real growth.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaTips #QuickCast #GrowOnSocial #InstagramGrowth #KatieBrinkley #RockyMountainMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Tired of posting every day and still seeing crickets? I get it. In this QuickCast episode of Rocky Mountain Marketing, I’m giving you five actionable, proven strategies to grow your social media—even if you’re starting from scratch. These aren’t hacks for vanity metrics. These are growth moves that build visibility, connection, and actual engagement.


Key Takeaways:

  • Why 5–7 second short videos are your best growth tool
  • How shouting out creators can increase your reach (for free)
  • The bio tweak that makes followers stick around
  • Why being “for everyone” actually hurts your brand
  • How to collaborate your way to more visibility


Timestamps:

(00:00) Why your posts aren’t landing

(01:00) Tip #1: Ultra-short form video that drives replays

(03:00) Tip #2: Shout out top creators for organic reach

(04:00) Tip #3: Use a clear value statement in your bio

(05:00) Tip #4: Don’t be for everyone—find your lane

(07:00) Tip #5: Partner up to grow smarter, not harder


Want a content strategy that doesn’t rely on burning yourself out?


Book a 1:1 strategy intensive with me at Next Step Social and Podcasting and walk away with a plan you can actually stick to—and see results from.


Whether you’re a creator, coach, or business owner, I’ll help you turn your social presence into a system that drives real growth.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaTips #QuickCast #GrowOnSocial #InstagramGrowth #KatieBrinkley #RockyMountainMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> What is the Fastest Way to Grow your YouTube Channel with Jessica Stansberry What is the Fastest Way to Grow your YouTube Channel with Jessica Stansberry Tue, 13 May 2025 14:00:00 GMT 31:43 6821d300365a6906d3467abe false https://shows.acast.com/rocky-mountain-marketing/episodes/what-is-the-fastest-way-to-grow-your-youtube-channel-with-je 6821d300365a6906d3467abe 62e074adb038a40013e0d7b6 what-is-the-fastest-way-to-grow-your-youtube-channel-with-je full 5 387 Ever feel like content creation is a hamster wheel you can’t escape? You’re posting daily, showing up everywhere, and still not seeing real results. My guest today, Jessica Stansberry, has built a business that works for her—24/7. In this episode, we talk about how she uses YouTube to create evergreen content that generates leads and sales on autopilot, how to overcome your fear of showing up on video, and why the right title and thumbnail might matter more than your content.


Key Takeaways:

  • Why YouTube beats short-form platforms for longevity
  • How to overcome fear and insecurities on camera
  • The real “rules” for video length, titles, and thumbnails
  • Jessica’s SEO strategy for being found months (or years) later
  • Tips for building a freedom-first business model with content


Timestamps:

  • [00:05] The problem with the content hustle
  • [01:09] Meet Jessica Stansberry: Content machine + freedom advocate
  • [04:21] Why YouTube > Reels & TikTok for ROI

  • [05:51] How to get started—even if you’re scared

  • [08:50] Ideal YouTube video length explained
  • [10:39] Making your content entertaining (even if you're "boring")
  • [13:22] Insecurities on camera—and why they don't matter
  • [19:55] What’s inside Jessica’s Post to Profit program
  • [21:23] How she does keyword research (TubeBuddy + Keywords Everywhere)
  • [24:40] Getting found in Suggested vs. Search
  • [26:27] Title + Thumbnail strategy that drives real clicks


Ready to start making content that actually converts? Grab Jessica’s Post to Profit program and learn how to create digital products and videos that earn while you sleep. 


Sign Up with Metricool today!

https://metricool.com/katie


Try Keywords Everywhere:

https://keywordseverywhere.com/


Visit Jessia Stansberry's social media pages:

Website: https://heyjessica.com/

LinkedIn: https://www.linkedin.com/in/jessicastansberry/

Instagram: https://www.instagram.com/jessicastansberry/

Youtube: https://www.youtube.com/@jessicastansberry


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#EvergreenContent #YouTubeMarketing #ContentStrategy #JessicaStansberry #PassiveIncome #RockyMountainMarketing #PostToProfit #ContentCreationTips #VideoMarketing #DigitalCourses #ContentAutomation #KatieBrinkley #YoutubeStrategy



Hosted on Acast. See acast.com/privacy for more information.

]]> Ever feel like content creation is a hamster wheel you can’t escape? You’re posting daily, showing up everywhere, and still not seeing real results. My guest today, Jessica Stansberry, has built a business that works for her—24/7. In this episode, we talk about how she uses YouTube to create evergreen content that generates leads and sales on autopilot, how to overcome your fear of showing up on video, and why the right title and thumbnail might matter more than your content.


Key Takeaways:

  • Why YouTube beats short-form platforms for longevity
  • How to overcome fear and insecurities on camera
  • The real “rules” for video length, titles, and thumbnails
  • Jessica’s SEO strategy for being found months (or years) later
  • Tips for building a freedom-first business model with content


Timestamps:

  • [00:05] The problem with the content hustle
  • [01:09] Meet Jessica Stansberry: Content machine + freedom advocate
  • [04:21] Why YouTube > Reels & TikTok for ROI

  • [05:51] How to get started—even if you’re scared

  • [08:50] Ideal YouTube video length explained
  • [10:39] Making your content entertaining (even if you're "boring")
  • [13:22] Insecurities on camera—and why they don't matter
  • [19:55] What’s inside Jessica’s Post to Profit program
  • [21:23] How she does keyword research (TubeBuddy + Keywords Everywhere)
  • [24:40] Getting found in Suggested vs. Search
  • [26:27] Title + Thumbnail strategy that drives real clicks


Ready to start making content that actually converts? Grab Jessica’s Post to Profit program and learn how to create digital products and videos that earn while you sleep. 


Sign Up with Metricool today!

https://metricool.com/katie


Try Keywords Everywhere:

https://keywordseverywhere.com/


Visit Jessia Stansberry's social media pages:

Website: https://heyjessica.com/

LinkedIn: https://www.linkedin.com/in/jessicastansberry/

Instagram: https://www.instagram.com/jessicastansberry/

Youtube: https://www.youtube.com/@jessicastansberry


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#EvergreenContent #YouTubeMarketing #ContentStrategy #JessicaStansberry #PassiveIncome #RockyMountainMarketing #PostToProfit #ContentCreationTips #VideoMarketing #DigitalCourses #ContentAutomation #KatieBrinkley #YoutubeStrategy



Hosted on Acast. See acast.com/privacy for more information.

]]> What’s Working on Instagram RIGHT NOW What’s Working on Instagram RIGHT NOW Thu, 08 May 2025 14:00:00 GMT 7:14 681c53b23e6644d7a38cc439 false https://shows.acast.com/rocky-mountain-marketing/episodes/whats-working-on-instagram-right-now 681c53b23e6644d7a38cc439 62e074adb038a40013e0d7b6 whats-working-on-instagram-right-now full 1 387 If it feels like you’re still hustling on Instagram without getting traction—you might be playing by the wrong rules. In this week's Rocky Mountain Marketing Quick Cast, I break down Instagram’s official top three priorities for 2025—and what they actually mean for creators and small businesses like YOU.


In just a few minutes, you’ll learn:

  • Why original content matters more than ever
  • How Instagram is finally leveling the playing field for smaller creators
  • Why jumping on trends fast (and with clarity) is your new superpower
  • The real truth about hashtags in 2025


Instagram is shifting. If you shift with it, you’re going to win.


It’s time to stop playing by yesterday’s rules.

Instagram is shifting—and if you move with it, you’ll build real momentum, not just noise.

Ready to simplify your content strategy and actually grow?

Listen to this Quickcast now and discover how to show up smarter, faster, and more authentically in 2025.


Need a plan tailored to YOUR business? Book a strategy call at nextstepsocial.agency and let's create a content roadmap that gets you seen and heard.


Timestamps:

00:00 – Why most creators are stuck in 2020

00:14 – Instagram’s 2025 top priorities overview

01:00 – Instagram’s new focus on original content

02:15 – Why reposting and aggregator accounts will lose reach

03:00 – How smaller creators are finally getting discovered

04:00 – How faster trend detection changes your posting strategy

05:00 – The real deal about hashtags in 2025

06:45 – Quick recap + how to shift your content now


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#InstagramMarketing #CreatorTips #RockyMountainMarketing #KatieBrinkley #SocialMediaTrends #OriginalContent #SmallCreatorGrowth #InstagramUpdates #QuickCast #DigitalMarketingTips

Hosted on Acast. See acast.com/privacy for more information.

]]> If it feels like you’re still hustling on Instagram without getting traction—you might be playing by the wrong rules. In this week's Rocky Mountain Marketing Quick Cast, I break down Instagram’s official top three priorities for 2025—and what they actually mean for creators and small businesses like YOU.


In just a few minutes, you’ll learn:

  • Why original content matters more than ever
  • How Instagram is finally leveling the playing field for smaller creators
  • Why jumping on trends fast (and with clarity) is your new superpower
  • The real truth about hashtags in 2025


Instagram is shifting. If you shift with it, you’re going to win.


It’s time to stop playing by yesterday’s rules.

Instagram is shifting—and if you move with it, you’ll build real momentum, not just noise.

Ready to simplify your content strategy and actually grow?

Listen to this Quickcast now and discover how to show up smarter, faster, and more authentically in 2025.


Need a plan tailored to YOUR business? Book a strategy call at nextstepsocial.agency and let's create a content roadmap that gets you seen and heard.


Timestamps:

00:00 – Why most creators are stuck in 2020

00:14 – Instagram’s 2025 top priorities overview

01:00 – Instagram’s new focus on original content

02:15 – Why reposting and aggregator accounts will lose reach

03:00 – How smaller creators are finally getting discovered

04:00 – How faster trend detection changes your posting strategy

05:00 – The real deal about hashtags in 2025

06:45 – Quick recap + how to shift your content now


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#InstagramMarketing #CreatorTips #RockyMountainMarketing #KatieBrinkley #SocialMediaTrends #OriginalContent #SmallCreatorGrowth #InstagramUpdates #QuickCast #DigitalMarketingTips

Hosted on Acast. See acast.com/privacy for more information.

]]> Why Human Connection Is Your Greatest Business Strategy with Melissa Snow Why Human Connection Is Your Greatest Business Strategy with Melissa Snow Tue, 06 May 2025 14:00:00 GMT 29:47 6819fdc5609de35278d5c3a9 false https://shows.acast.com/rocky-mountain-marketing/episodes/why-human-connection-is-your-greatest-business-strategy-with 6819fdc5609de35278d5c3a9 62e074adb038a40013e0d7b6 why-human-connection-is-your-greatest-business-strategy-with full 5 386 If networking feels awkward, transactional, or straight-up exhausting—you’re not alone. But this week on Rocky Mountain Marketing, I’m chatting with Melissa Snow, business relationship strategist and founder of Powerful Women Rising, to show you a better way.


Inside this episode, we unpack:

  • Why traditional networking feels so fake—and how to fix it
  • How real relationships grow your business faster than any ad
  • What new entrepreneurs need to know before stepping into the room
  • The secret to follow-up that doesn’t feel slimy
  • How to use networking to build your community (not just your client list)


If you’re ready to ditch the awkwardness and start building genuine connections that fuel your business, this episode is for you.

Sign Up with Metricool today!

https://metricool.com/katie


Join Melissa’s community of Facebook:

https://www.facebook.com/groups/pwrnetworking


Visit Melissa Snow's social media pages:

Website: https://powerfulwomenrising.com/

LinkedIn: https://www.linkedin.com/in/powerfulwomenrising/

Powerful Women Rising Podcast:

https://open.spotify.com/show/7C2xyZwjtnW6pLhl3rZIQs?si=7056135146b547df


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab




#NetworkingTips #EntrepreneurMindset #RockyMountainMarketing #QuickCast #KatieBrinkley #BusinessRelationships #PowerfulWomenRising #CommunityOverCompetition #BusinessGrowth #EntrepreneurLife


Hosted on Acast. See acast.com/privacy for more information.

]]> If networking feels awkward, transactional, or straight-up exhausting—you’re not alone. But this week on Rocky Mountain Marketing, I’m chatting with Melissa Snow, business relationship strategist and founder of Powerful Women Rising, to show you a better way.


Inside this episode, we unpack:

  • Why traditional networking feels so fake—and how to fix it
  • How real relationships grow your business faster than any ad
  • What new entrepreneurs need to know before stepping into the room
  • The secret to follow-up that doesn’t feel slimy
  • How to use networking to build your community (not just your client list)


If you’re ready to ditch the awkwardness and start building genuine connections that fuel your business, this episode is for you.

Sign Up with Metricool today!

https://metricool.com/katie


Join Melissa’s community of Facebook:

https://www.facebook.com/groups/pwrnetworking


Visit Melissa Snow's social media pages:

Website: https://powerfulwomenrising.com/

LinkedIn: https://www.linkedin.com/in/powerfulwomenrising/

Powerful Women Rising Podcast:

https://open.spotify.com/show/7C2xyZwjtnW6pLhl3rZIQs?si=7056135146b547df


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab




#NetworkingTips #EntrepreneurMindset #RockyMountainMarketing #QuickCast #KatieBrinkley #BusinessRelationships #PowerfulWomenRising #CommunityOverCompetition #BusinessGrowth #EntrepreneurLife


Hosted on Acast. See acast.com/privacy for more information.

]]> Here’s How to Recover Your Account if your Hacked on LinkedIn Here’s How to Recover Your Account if your Hacked on LinkedIn Thu, 01 May 2025 14:00:00 GMT 7:57 6812764cf7d552efdc53d51e false https://shows.acast.com/rocky-mountain-marketing/episodes/heres-how-to-recover-your-account-if-your-hacked-on-linkedin 6812764cf7d552efdc53d51e 62e074adb038a40013e0d7b6 heres-how-to-recover-your-account-if-your-hacked-on-linkedin full 5 385 This week’s Rocky Mountain Marketing Quickcast wraps up our account recovery series with one of the most overlooked (but critical) platforms: LinkedIn. You may not post there often—but your future clients, collaborators, podcast hosts, and even the media absolutely check it. And if your LinkedIn gets hacked, the damage isn’t just annoying—it’s reputation-ruining.


In under 10 minutes, I walk you through:

  • What to do if your LinkedIn is hacked or compromised
  • How LinkedIn’s recovery partner (Persona) actually works
  • What ID you’ll need to submit—and why it’s legit
  • A full post-hack checklist to secure your professional presence


Don’t wait until your reputation is at risk. This is your proactive LinkedIn playbook.


Time Stamps

00:00 – Why LinkedIn matters more than you think

00:30 – The dangers of low LinkedIn activity

01:10 – Yes, even 2FA accounts get hacked

01:45 – Step-by-step: How to start recovery with LinkedIn

02:30 – What is Persona and why it’s safe

03:15 – ID verification: What you’ll need

04:00 – How fast LinkedIn responds after ID submission

04:30 – Create a rock-solid new password

05:00 – The ultimate post-hack LinkedIn checklist

06:15 – Why one hacked post could cost you clients

07:00 – Final mindset shift to stay ahead of threats

08:00 – Closing tips & how to protect your reputation


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#LinkedInTips #AccountRecovery #RockyMountainMarketing #QuickCast #KatieBrinkley #CyberSecurityTips #LinkedInMarketing #ReputationMatters #SocialMediaHacks #DigitalSafety

Hosted on Acast. See acast.com/privacy for more information.

]]> This week’s Rocky Mountain Marketing Quickcast wraps up our account recovery series with one of the most overlooked (but critical) platforms: LinkedIn. You may not post there often—but your future clients, collaborators, podcast hosts, and even the media absolutely check it. And if your LinkedIn gets hacked, the damage isn’t just annoying—it’s reputation-ruining.


In under 10 minutes, I walk you through:

  • What to do if your LinkedIn is hacked or compromised
  • How LinkedIn’s recovery partner (Persona) actually works
  • What ID you’ll need to submit—and why it’s legit
  • A full post-hack checklist to secure your professional presence


Don’t wait until your reputation is at risk. This is your proactive LinkedIn playbook.


Time Stamps

00:00 – Why LinkedIn matters more than you think

00:30 – The dangers of low LinkedIn activity

01:10 – Yes, even 2FA accounts get hacked

01:45 – Step-by-step: How to start recovery with LinkedIn

02:30 – What is Persona and why it’s safe

03:15 – ID verification: What you’ll need

04:00 – How fast LinkedIn responds after ID submission

04:30 – Create a rock-solid new password

05:00 – The ultimate post-hack LinkedIn checklist

06:15 – Why one hacked post could cost you clients

07:00 – Final mindset shift to stay ahead of threats

08:00 – Closing tips & how to protect your reputation


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#LinkedInTips #AccountRecovery #RockyMountainMarketing #QuickCast #KatieBrinkley #CyberSecurityTips #LinkedInMarketing #ReputationMatters #SocialMediaHacks #DigitalSafety

Hosted on Acast. See acast.com/privacy for more information.

]]> LinkedIn Ads 101 with AJ Wilcox LinkedIn Ads 101 with AJ Wilcox Tue, 29 Apr 2025 14:00:00 GMT 33:41 6810a07a53ed55514873634b false https://shows.acast.com/rocky-mountain-marketing/episodes/linkedin-ads-101-with-aj-wilcox 6810a07a53ed55514873634b 62e074adb038a40013e0d7b6 linkedin-ads-101-with-aj-wilcox full 5 384 If LinkedIn ads have ever felt expensive and intimidating to you, you're not alone. But what if you could actually turn your ad spend into high-quality leads and serious ROI? This week on Rocky Mountain Marketing, I’m sitting down with LinkedIn Ads pro AJ Wilcox—the founder of B2Linked and host of the LinkedIn Ads Show podcast.


Inside this value-packed episode, AJ shares:

  • Why LinkedIn ads cost more—and why it’s worth it
  • Who should actually be running LinkedIn ads (and who shouldn’t)
  • How to build a powerful three-stage LinkedIn funnel
  • Common LinkedIn ad mistakes (and how to fix them)
  • How $5K a month can scale your B2B marketing—if you do it right


Timestamps:

00:00 – Why LinkedIn ads seem expensive

01:00 – Meet AJ Wilcox, founder of B2Linked

02:30 – When LinkedIn ads make sense (and when they don’t)

04:30 – How LinkedIn targeting blows other platforms away

06:00 – How scarcity drives LinkedIn’s ad prices

08:00 – What kind of video content works best right now

10:30 – LinkedIn’s new video feed: what advertisers should know

12:00 – Building a 3-stage LinkedIn funnel

15:30 – What to expect for costs per click and per lead

18:00 – Why your sales process needs to nurture, not rush

20:00 – How to structure your budget across the funnel

22:30 – DIY mistakes and LinkedIn ad traps to avoid

29:00 – AJ’s dream ad campaign and final advice

This is your roadmap for turning those high-dollar LinkedIn clicks into high-value clients.


Sign Up with Metricool today!

https://metricool.com/katie


Join AJ’s community of LinkedIn Ads fanatics:

https://fanatics.b2linked.com/


Visit AJ Wilcox's social media pages:

Website: https://b2linked.com/

LinkedIn: https://www.linkedin.com/in/wilcoxaj/

LinkedIn Ads Show Podcast: https://open.spotify.com/show/6Z88iXkXHKEZ5um04mtpAq?si=7a7d8d248c8e47a8


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#LinkedInAds #B2BMarketing #RockyMountainMarketing #KatieBrinkley #QuickCast #DigitalMarketing #PaidAds #MarketingStrategy #LinkedInForBusiness #LeadGeneration #AJWilcox


Hosted on Acast. See acast.com/privacy for more information.

]]> If LinkedIn ads have ever felt expensive and intimidating to you, you're not alone. But what if you could actually turn your ad spend into high-quality leads and serious ROI? This week on Rocky Mountain Marketing, I’m sitting down with LinkedIn Ads pro AJ Wilcox—the founder of B2Linked and host of the LinkedIn Ads Show podcast.


Inside this value-packed episode, AJ shares:

  • Why LinkedIn ads cost more—and why it’s worth it
  • Who should actually be running LinkedIn ads (and who shouldn’t)
  • How to build a powerful three-stage LinkedIn funnel
  • Common LinkedIn ad mistakes (and how to fix them)
  • How $5K a month can scale your B2B marketing—if you do it right


Timestamps:

00:00 – Why LinkedIn ads seem expensive

01:00 – Meet AJ Wilcox, founder of B2Linked

02:30 – When LinkedIn ads make sense (and when they don’t)

04:30 – How LinkedIn targeting blows other platforms away

06:00 – How scarcity drives LinkedIn’s ad prices

08:00 – What kind of video content works best right now

10:30 – LinkedIn’s new video feed: what advertisers should know

12:00 – Building a 3-stage LinkedIn funnel

15:30 – What to expect for costs per click and per lead

18:00 – Why your sales process needs to nurture, not rush

20:00 – How to structure your budget across the funnel

22:30 – DIY mistakes and LinkedIn ad traps to avoid

29:00 – AJ’s dream ad campaign and final advice

This is your roadmap for turning those high-dollar LinkedIn clicks into high-value clients.


Sign Up with Metricool today!

https://metricool.com/katie


Join AJ’s community of LinkedIn Ads fanatics:

https://fanatics.b2linked.com/


Visit AJ Wilcox's social media pages:

Website: https://b2linked.com/

LinkedIn: https://www.linkedin.com/in/wilcoxaj/

LinkedIn Ads Show Podcast: https://open.spotify.com/show/6Z88iXkXHKEZ5um04mtpAq?si=7a7d8d248c8e47a8


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#LinkedInAds #B2BMarketing #RockyMountainMarketing #KatieBrinkley #QuickCast #DigitalMarketing #PaidAds #MarketingStrategy #LinkedInForBusiness #LeadGeneration #AJWilcox


Hosted on Acast. See acast.com/privacy for more information.

]]> TikTok Account Recovery Tutorial TikTok Account Recovery Tutorial Thu, 24 Apr 2025 14:00:00 GMT 9:26 6808eb2680a1a34ac5abbeae false https://shows.acast.com/rocky-mountain-marketing/episodes/tiktok-account-recovery-tutorial 6808eb2680a1a34ac5abbeae 62e074adb038a40013e0d7b6 tiktok-account-recovery-tutorial full 5 383 Locked out of TikTok? Whether it’s a forgotten password, a hacked account, or an unexpected ban, today’s Quickcast gives you the step-by-step blueprint to get back in—fast. In this no-fluff episode, I’m breaking down what to do right now if your TikTok account goes dark, and the exact ways to recover it safely.


Inside this 8-minute strategy drop, I cover:

  • How to reset your TikTok password (even without email or phone access)
  • What to do if your account is banned, hacked, or deleted
  • Recovery methods for login via Facebook, Google, or Apple
  • A TikTok security checklist to prevent future disasters


If you’re a business owner, creator, or agency using TikTok, this is a must-listen. Save it, share it, and make it part of your monthly maintenance routine.


 00:00 – Intro: TikTok trouble is real

01:00 – Forgot password? Here's the easy reset method

01:45 – What to do when you can’t access email or phone

02:30 – How to appeal a banned TikTok account

03:15 – Fixing ad account suspensions in TikTok Ads Manager

04:00 – Deleted your account? You might still recover it

04:45 – What to do if you lost access to 2FA

05:30 – Recovering logins via Facebook or Google

06:00 – Signs you’ve been hacked + how to fix it

07:00 – Katie’s TikTok Security Checklist

08:00 – Final tips & monthly action steps


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#TikTokAccountRecovery #QuickCast #RockyMountainMarketing #KatieBrinkley #TikTokHelp #SocialMediaStrategy #CreatorSupport #TikTokSecurity #DigitalMarketingTips #MarketingPodcast


Hosted on Acast. See acast.com/privacy for more information.

]]> Locked out of TikTok? Whether it’s a forgotten password, a hacked account, or an unexpected ban, today’s Quickcast gives you the step-by-step blueprint to get back in—fast. In this no-fluff episode, I’m breaking down what to do right now if your TikTok account goes dark, and the exact ways to recover it safely.


Inside this 8-minute strategy drop, I cover:

  • How to reset your TikTok password (even without email or phone access)
  • What to do if your account is banned, hacked, or deleted
  • Recovery methods for login via Facebook, Google, or Apple
  • A TikTok security checklist to prevent future disasters


If you’re a business owner, creator, or agency using TikTok, this is a must-listen. Save it, share it, and make it part of your monthly maintenance routine.


 00:00 – Intro: TikTok trouble is real

01:00 – Forgot password? Here's the easy reset method

01:45 – What to do when you can’t access email or phone

02:30 – How to appeal a banned TikTok account

03:15 – Fixing ad account suspensions in TikTok Ads Manager

04:00 – Deleted your account? You might still recover it

04:45 – What to do if you lost access to 2FA

05:30 – Recovering logins via Facebook or Google

06:00 – Signs you’ve been hacked + how to fix it

07:00 – Katie’s TikTok Security Checklist

08:00 – Final tips & monthly action steps


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#TikTokAccountRecovery #QuickCast #RockyMountainMarketing #KatieBrinkley #TikTokHelp #SocialMediaStrategy #CreatorSupport #TikTokSecurity #DigitalMarketingTips #MarketingPodcast


Hosted on Acast. See acast.com/privacy for more information.

]]> Turning Cold DMs into Warm Conversations Organically with Jenna Larson Turning Cold DMs into Warm Conversations Organically with Jenna Larson Tue, 22 Apr 2025 14:00:00 GMT 35:05 680760bc948246d97c452fc7 false https://shows.acast.com/rocky-mountain-marketing/episodes/turning-cold-dms-into-warm-conversations-organically-with-je 680760bc948246d97c452fc7 62e074adb038a40013e0d7b6 turning-cold-dms-into-warm-conversations-organically-with-je full 5 382 Have you ever felt a bit weird sliding into someone's DMs to connect? It can feel intrusive, like you're overstepping. I get it - I've been there too! But here's the thing - the DMs are where the magic happens in business. You just have to know how to show up authentically and add value. My amazing guest Jenna Larson has mastered the art of organic DMs without sleaze. She helps female entrepreneurs use social media to attract dream clients... without ads or going viral!


I loved talking with Jenna about making genuine connections and serving people well. Her advice completely changed my DM strategy - and I know it will help you too! Let me know what you think in the comments! Were any of these tactics new to you? How will you apply them? I can't wait to connect more in the comments!


In this episode, you will be able to:

  • Discover how to increase sales through personalized engagement in your DMs.
  • Unlock the power of Group Track for enhancing your social CRM strategies.
  • Learn the secrets to building strong and lasting relationships through DMs.
  • Master the art of creating effective and impactful DM outreach strategies.
  • Explore the benefits of automating DM follow-ups to boost your sales success.


The key moments in this episode are:

00:00:00 - The Challenge of DMs on Social Media


00:01:12 - The Journey of Group Track


00:04:40 - The Myth of Going Viral


00:05:21 - Making Genuine Connections


00:10:56 - Engaging with New Followers


00:12:46 - Importance of Continuous Communication


00:14:33 - The Role of Group Track in Lead Management


00:17:16 - Effective DM Outreach Strategy


00:19:23 - Uncovering Leads' Needs


00:22:59 - Sales Conversion in DMs


00:25:02 - Engaging with Followers


00:25:41 - Leveraging Competitor's Followers


00:27:50 - Leveraging Automation for Outreach


00:29:57 - Reaping the Benefits of Follow-up


00:32:03 - Community and Service 


Sign Up with Metricool today!

https://metricool.com/katie


Visit Jenna Larson's social media pages:

Website: https://grouptrackcrm.com/

LinkedIn: https://www.linkedin.com/in/jenna-larson-41659827/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#DMMarketing #GroupTrackCRM #SocialSellingStrategy #RockyMountainMarketing #KatieBrinkley #SmallBusinessMarketing #LeadGeneration #OnlineBusinessTools #AuthenticSelling #PodcastForEntrepreneurs

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever felt a bit weird sliding into someone's DMs to connect? It can feel intrusive, like you're overstepping. I get it - I've been there too! But here's the thing - the DMs are where the magic happens in business. You just have to know how to show up authentically and add value. My amazing guest Jenna Larson has mastered the art of organic DMs without sleaze. She helps female entrepreneurs use social media to attract dream clients... without ads or going viral!


I loved talking with Jenna about making genuine connections and serving people well. Her advice completely changed my DM strategy - and I know it will help you too! Let me know what you think in the comments! Were any of these tactics new to you? How will you apply them? I can't wait to connect more in the comments!


In this episode, you will be able to:

  • Discover how to increase sales through personalized engagement in your DMs.
  • Unlock the power of Group Track for enhancing your social CRM strategies.
  • Learn the secrets to building strong and lasting relationships through DMs.
  • Master the art of creating effective and impactful DM outreach strategies.
  • Explore the benefits of automating DM follow-ups to boost your sales success.


The key moments in this episode are:

00:00:00 - The Challenge of DMs on Social Media


00:01:12 - The Journey of Group Track


00:04:40 - The Myth of Going Viral


00:05:21 - Making Genuine Connections


00:10:56 - Engaging with New Followers


00:12:46 - Importance of Continuous Communication


00:14:33 - The Role of Group Track in Lead Management


00:17:16 - Effective DM Outreach Strategy


00:19:23 - Uncovering Leads' Needs


00:22:59 - Sales Conversion in DMs


00:25:02 - Engaging with Followers


00:25:41 - Leveraging Competitor's Followers


00:27:50 - Leveraging Automation for Outreach


00:29:57 - Reaping the Benefits of Follow-up


00:32:03 - Community and Service 


Sign Up with Metricool today!

https://metricool.com/katie


Visit Jenna Larson's social media pages:

Website: https://grouptrackcrm.com/

LinkedIn: https://www.linkedin.com/in/jenna-larson-41659827/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#DMMarketing #GroupTrackCRM #SocialSellingStrategy #RockyMountainMarketing #KatieBrinkley #SmallBusinessMarketing #LeadGeneration #OnlineBusinessTools #AuthenticSelling #PodcastForEntrepreneurs

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Recover a Hacked Instagram Account Step-by-Step How to Recover a Hacked Instagram Account Step-by-Step Thu, 17 Apr 2025 14:00:00 GMT 7:49 67ffe963edf0112e5ce4c865 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-recover-a-hacked-instagram-account-step-by-step 67ffe963edf0112e5ce4c865 62e074adb038a40013e0d7b6 how-to-recover-a-hacked-instagram-account-step-by-step full 5 381 Ever opened your Instagram and realized your account was hijacked? You've probably been told to just change your password and hope for the best, right? But let's face it, that's like putting a band-aid on a broken bone – it's not going to fix the real problem. The frustration of losing control of your digital storefront and networking space is beyond inconvenient – it's personal and impacts your business. Ready to learn the real steps to recover your hacked Instagram account and secure it for good?


In this episode, you will be able to:

  • Safeguard your Instagram account with these essential recovery steps.
  • Strengthen your Instagram security with two-factor authentication.
  • Master the art of changing your Instagram password for maximum protection.
  • Arm yourself with the knowledge to prevent Instagram account hacks.
  • Unlock the secrets of contacting Instagram for successful account recovery.


The key moments in this episode are:

00:00:00 - The Importance of Securing Your Instagram Account

00:01:22 - Recovering a Hacked Instagram Account

00:03:34 - Contacting Instagram for Support

00:04:56 - Preventing Future Hacks

00:06:51 - Sharing and Connecting Beyond the Podcast 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#InstagramMarketing #IGStoriesStrategy #SocialMediaGrowth #ContentMarketingTips #DailyEngagement #InstagramForBusiness #StoryMarketing #PersonalBrandGrowth #DigitalMarketingTips #VisibilityMatters #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Ever opened your Instagram and realized your account was hijacked? You've probably been told to just change your password and hope for the best, right? But let's face it, that's like putting a band-aid on a broken bone – it's not going to fix the real problem. The frustration of losing control of your digital storefront and networking space is beyond inconvenient – it's personal and impacts your business. Ready to learn the real steps to recover your hacked Instagram account and secure it for good?


In this episode, you will be able to:

  • Safeguard your Instagram account with these essential recovery steps.
  • Strengthen your Instagram security with two-factor authentication.
  • Master the art of changing your Instagram password for maximum protection.
  • Arm yourself with the knowledge to prevent Instagram account hacks.
  • Unlock the secrets of contacting Instagram for successful account recovery.


The key moments in this episode are:

00:00:00 - The Importance of Securing Your Instagram Account

00:01:22 - Recovering a Hacked Instagram Account

00:03:34 - Contacting Instagram for Support

00:04:56 - Preventing Future Hacks

00:06:51 - Sharing and Connecting Beyond the Podcast 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#InstagramMarketing #IGStoriesStrategy #SocialMediaGrowth #ContentMarketingTips #DailyEngagement #InstagramForBusiness #StoryMarketing #PersonalBrandGrowth #DigitalMarketingTips #VisibilityMatters #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Why Your Personal Brand Is Your Business’s Biggest Asset with Catharine O’Leary Why Your Personal Brand Is Your Business’s Biggest Asset with Catharine O’Leary Tue, 15 Apr 2025 14:21:44 GMT 26:31 67fe6b79b6f48aa7096bc6d0 false https://shows.acast.com/rocky-mountain-marketing/episodes/why-your-personal-brand-is-your-businesss-biggest-asset-with 67fe6b79b6f48aa7096bc6d0 62e074adb038a40013e0d7b6 why-your-personal-brand-is-your-businesss-biggest-asset-with full 5 380 If you're feeling like you're creating content but hearing crickets, and if you feel like you're speaking to everyone but connecting with no one, then you are not alone! Are you tired of feeling like you're just yelling into the void, creating content that's not turning into sales? If you're ready to build a loyal tribe and turn your audience into raving fans, then this is exactly what you need. Let's uncover the strategies to build your first 1000 person tribe and make it the key to your long-term success.


This week's special guest is Catharine O' Leary. Catharine O'Leary is a seasoned marketing strategist who has worked with renowned brands such as Apple and Pepsi. With her expertise, she now focuses on helping entrepreneurs attract their first 1000 true fans through smart lead magnets and scalable audience building strategies. Her deep understanding of the power of personal branding and storytelling in marketing, combined with her practical approach, makes her a valuable resource for small business owners looking to enhance their email marketing strategies and lead generation. Catharine's insights and tips will undoubtedly provide valuable guidance for anyone seeking to grow a loyal tribe and achieve long-term success in their business.


In this episode, you will be able to:

  • Master the art of building your first 1000 person tribe and watch your small business thrive.
  • Uncover the power of using AI for audience building strategies and revolutionize your approach to marketing.
  • Create irresistible lead magnets that entrepreneurs can't resist, and watch your leads soar.
  • Transform your small business with email marketing strategies that pack a punch.
  • Harness the strength of personal branding and storytelling to captivate your audience like never before.


Sign Up with Metricool today!

https://metricool.com/katie


Join CIA now. https://clientintelligenceagency.com/?affid=bffg


Visit Catharine O’Leary's social media pages:

Website: https://clientintelligenceagency.com

LinkedIn: https://www.linkedin.com/company/catharineolearyconsulting

Email: catharine@catharineoleary.com


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#PersonalBranding #BrandStrategy #EntrepreneurTips #VisibilityMatters #MarketingStrategy #BusinessGrowth #OnlinePresence #AuthenticBranding #AIinMarketing #FemaleEntrepreneurs #KatieBrinkley #CatharineOLeary

Hosted on Acast. See acast.com/privacy for more information.

]]> If you're feeling like you're creating content but hearing crickets, and if you feel like you're speaking to everyone but connecting with no one, then you are not alone! Are you tired of feeling like you're just yelling into the void, creating content that's not turning into sales? If you're ready to build a loyal tribe and turn your audience into raving fans, then this is exactly what you need. Let's uncover the strategies to build your first 1000 person tribe and make it the key to your long-term success.


This week's special guest is Catharine O' Leary. Catharine O'Leary is a seasoned marketing strategist who has worked with renowned brands such as Apple and Pepsi. With her expertise, she now focuses on helping entrepreneurs attract their first 1000 true fans through smart lead magnets and scalable audience building strategies. Her deep understanding of the power of personal branding and storytelling in marketing, combined with her practical approach, makes her a valuable resource for small business owners looking to enhance their email marketing strategies and lead generation. Catharine's insights and tips will undoubtedly provide valuable guidance for anyone seeking to grow a loyal tribe and achieve long-term success in their business.


In this episode, you will be able to:

  • Master the art of building your first 1000 person tribe and watch your small business thrive.
  • Uncover the power of using AI for audience building strategies and revolutionize your approach to marketing.
  • Create irresistible lead magnets that entrepreneurs can't resist, and watch your leads soar.
  • Transform your small business with email marketing strategies that pack a punch.
  • Harness the strength of personal branding and storytelling to captivate your audience like never before.


Sign Up with Metricool today!

https://metricool.com/katie


Join CIA now. https://clientintelligenceagency.com/?affid=bffg


Visit Catharine O’Leary's social media pages:

Website: https://clientintelligenceagency.com

LinkedIn: https://www.linkedin.com/company/catharineolearyconsulting

Email: catharine@catharineoleary.com


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#PersonalBranding #BrandStrategy #EntrepreneurTips #VisibilityMatters #MarketingStrategy #BusinessGrowth #OnlinePresence #AuthenticBranding #AIinMarketing #FemaleEntrepreneurs #KatieBrinkley #CatharineOLeary

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[How to Recover Your Facebook Account (Even If You're Locked Out)]]> Thu, 10 Apr 2025 14:00:00 GMT 10:12 67f7afe2bb8fcfee75adff03 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-recover-your-facebook-account-even-if-youre-locked-ou 67f7afe2bb8fcfee75adff03 62e074adb038a40013e0d7b6 how-to-recover-your-facebook-account-even-if-youre-locked-ou full 5 379 In this Quickcast, I’m walking you through what to do if your Facebook account gets hacked—or better yet, how to protect yourself before it happens. With a half-million users infected by a Vietnamese hacker group in 2023, it's more important than ever to tighten your digital security. Whether you’re dealing with a total lockout, impersonation, or just want to stay ahead of the curve, this episode has your back.


What You’ll Learn:

  • The first steps to take if your Facebook account is compromised
  • How to recover access (even if a hacker changed your info)
  • What to do if someone’s impersonating you on Facebook
  • Facebook security settings you should update right now
  • The best tools to manage passwords and prevent future attacks


How to Recover a Hacked Facebook Account

https://nextstepsocial.agency/facebookrecovery


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#FacebookHacked #FacebookSecurity #SocialMediaTips #KatieBrinkley #RockyMountainMarketing #DigitalSafety #EntrepreneurSecurity #SocialMediaMarketing #OnlineBusinessTips #Quickcast

Hosted on Acast. See acast.com/privacy for more information.

]]> In this Quickcast, I’m walking you through what to do if your Facebook account gets hacked—or better yet, how to protect yourself before it happens. With a half-million users infected by a Vietnamese hacker group in 2023, it's more important than ever to tighten your digital security. Whether you’re dealing with a total lockout, impersonation, or just want to stay ahead of the curve, this episode has your back.


What You’ll Learn:

  • The first steps to take if your Facebook account is compromised
  • How to recover access (even if a hacker changed your info)
  • What to do if someone’s impersonating you on Facebook
  • Facebook security settings you should update right now
  • The best tools to manage passwords and prevent future attacks


How to Recover a Hacked Facebook Account

https://nextstepsocial.agency/facebookrecovery


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#FacebookHacked #FacebookSecurity #SocialMediaTips #KatieBrinkley #RockyMountainMarketing #DigitalSafety #EntrepreneurSecurity #SocialMediaMarketing #OnlineBusinessTips #Quickcast

Hosted on Acast. See acast.com/privacy for more information.

]]> The Real Reason Your Marketing Isn’t Working—And How to Stand Out with Fabi Paolini The Real Reason Your Marketing Isn’t Working—And How to Stand Out with Fabi Paolini Tue, 08 Apr 2025 14:00:00 GMT 30:04 67f5252b6f439a1351ed1985 false https://youtu.be/-TGFKXp7WwU 67f5252b6f439a1351ed1985 62e074adb038a40013e0d7b6 the-real-reason-your-marketing-isnt-workingand-how-to-stand- full 5 378 In this episode of Rocky Mountain Marketing, I sit down with brand strategist Fabi Paolini to talk about how to attract the right clients—those “power buyers” who are ready to invest, take action, and value your expertise. If you're tired of people ghosting your offers or saying “maybe later,” it’s probably not your offer—it’s how you're messaging it. Fabi shares her Angle of Mastery framework that helps you stand out in a crowded market and speak directly to people who are already motivated to solve their problems.


What You’ll Learn:

  • The key difference between “thinkers” and “doers” in your audience
  • Why pain marketing is outdated—and what to do instead
  • How to position your offer as a need to have
  • The concept of your “Angle of Mastery” and how to discover yours
  • Fabi’s process for creating messages that magnetize your ideal clients


Timestamps:

00:00 – Intro: Why you’re attracting the wrong people

01:00 – What are power buyers?

04:30 – Why pain marketing repels the right audience

08:15 – Discovering your Angle of Mastery

12:00 – A real-life transformation story

17:45 – Messaging that creates urgency (without fake scarcity)

24:00 – Need-to-have vs. nice-to-have: The content shift

29:00 – Where to find Fabi + Final thoughts



Sign Up with Metricool today!

https://metricool.com/katie/


Visit Fabi Paolini's social media pages:

Website:https://www.fabipaolini.com/

LinkedIn: https://www.linkedin.com/in/fabipaolini

Uncovering How To Speak To Power Buyers Using Your Angle Of Mastery™️: readytoinvestclients.com

Book your 15-min messaging session: brandmessagesession.com


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#PowerBuyers #MessagingStrategy #AngleOfMastery #BrandMessaging #AuthenticMarketing #ClientAttraction #MarketingMindset #FabiPaolini #RockyMountainMarketing #KatieBrinkley #PodcastMarketing #MarketingTips #DigitalMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I sit down with brand strategist Fabi Paolini to talk about how to attract the right clients—those “power buyers” who are ready to invest, take action, and value your expertise. If you're tired of people ghosting your offers or saying “maybe later,” it’s probably not your offer—it’s how you're messaging it. Fabi shares her Angle of Mastery framework that helps you stand out in a crowded market and speak directly to people who are already motivated to solve their problems.


What You’ll Learn:

  • The key difference between “thinkers” and “doers” in your audience
  • Why pain marketing is outdated—and what to do instead
  • How to position your offer as a need to have
  • The concept of your “Angle of Mastery” and how to discover yours
  • Fabi’s process for creating messages that magnetize your ideal clients


Timestamps:

00:00 – Intro: Why you’re attracting the wrong people

01:00 – What are power buyers?

04:30 – Why pain marketing repels the right audience

08:15 – Discovering your Angle of Mastery

12:00 – A real-life transformation story

17:45 – Messaging that creates urgency (without fake scarcity)

24:00 – Need-to-have vs. nice-to-have: The content shift

29:00 – Where to find Fabi + Final thoughts



Sign Up with Metricool today!

https://metricool.com/katie/


Visit Fabi Paolini's social media pages:

Website:https://www.fabipaolini.com/

LinkedIn: https://www.linkedin.com/in/fabipaolini

Uncovering How To Speak To Power Buyers Using Your Angle Of Mastery™️: readytoinvestclients.com

Book your 15-min messaging session: brandmessagesession.com


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#PowerBuyers #MessagingStrategy #AngleOfMastery #BrandMessaging #AuthenticMarketing #ClientAttraction #MarketingMindset #FabiPaolini #RockyMountainMarketing #KatieBrinkley #PodcastMarketing #MarketingTips #DigitalMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Facebook's New Friends Only Feed: What This Means for Your Business]]> Thu, 03 Apr 2025 14:40:01 GMT 8:00 67ee9dc3506c6c628c77cb0d false https://shows.acast.com/rocky-mountain-marketing/episodes/facebooks-new-friends-only-feed-what-this-means-for-your-bus 67ee9dc3506c6c628c77cb0d 62e074adb038a40013e0d7b6 facebooks-new-friends-only-feed-what-this-means-for-your-bus full 5 377 Discover the surprising impact of Facebook's new Friends feed on your business strategy. It's not just about the algorithm changes, it's a whole new game. But how can you adapt and thrive in this evolving digital landscape? Get ready to unlock the secrets of using personal profiles for business exposure and discover the key to engaging with your audience in the age of agility. The unexpected twist in Facebook's strategy might just be the opportunity you need to skyrocket your business. Are you ready to embrace the change and elevate your digital marketing game? Stay tuned to find out how to navigate this new frontier and take your business to new heights. It's time to dive into the next level of Facebook strategy and unlock your business's full potential.


In this episode, you will be able to:

  • Understand how Facebook's new Friends feed impacts your business visibility and reach.
  • Adapt your Facebook strategy to maximize business exposure and engagement.
  • Leverage personal profiles to elevate your business presence and connect with your audience.
  • Implement effective engagement strategies to navigate and succeed with Facebook's algorithm.
  • Embrace agility in your digital marketing strategy to stay ahead in the ever-evolving online landscape.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#FacebookStrategy #FriendsFeed #Engagement #Community #SocialMediaUpdate #SocialMediaNews #BusinessVisibility #DigitalMarketing #SocialMediaAlgorithm #Adaptability #KatieBrinkley #Algorithm


Hosted on Acast. See acast.com/privacy for more information.

]]> Discover the surprising impact of Facebook's new Friends feed on your business strategy. It's not just about the algorithm changes, it's a whole new game. But how can you adapt and thrive in this evolving digital landscape? Get ready to unlock the secrets of using personal profiles for business exposure and discover the key to engaging with your audience in the age of agility. The unexpected twist in Facebook's strategy might just be the opportunity you need to skyrocket your business. Are you ready to embrace the change and elevate your digital marketing game? Stay tuned to find out how to navigate this new frontier and take your business to new heights. It's time to dive into the next level of Facebook strategy and unlock your business's full potential.


In this episode, you will be able to:

  • Understand how Facebook's new Friends feed impacts your business visibility and reach.
  • Adapt your Facebook strategy to maximize business exposure and engagement.
  • Leverage personal profiles to elevate your business presence and connect with your audience.
  • Implement effective engagement strategies to navigate and succeed with Facebook's algorithm.
  • Embrace agility in your digital marketing strategy to stay ahead in the ever-evolving online landscape.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#FacebookStrategy #FriendsFeed #Engagement #Community #SocialMediaUpdate #SocialMediaNews #BusinessVisibility #DigitalMarketing #SocialMediaAlgorithm #Adaptability #KatieBrinkley #Algorithm


Hosted on Acast. See acast.com/privacy for more information.

]]> Finding Purpose and Fulfillment as a Creative Entrepreneur with Chris Do Finding Purpose and Fulfillment as a Creative Entrepreneur with Chris Do Tue, 01 Apr 2025 15:04:20 GMT 29:48 67ec007595247131323a6ad6 false https://shows.acast.com/rocky-mountain-marketing/episodes/finding-purpose-and-fulfillment-as-a-creative-entrepreneur-w 67ec007595247131323a6ad6 62e074adb038a40013e0d7b6 finding-purpose-and-fulfillment-as-a-creative-entrepreneur-w full 5 376 Feeling lost in the sea of content creation? Ever thought the key to scaling your business lies in just one conversation? Get ready to be surprised because the unexpected secret to growing your audience and business clarity might not be what you think. Stay tuned for a revelation that will change the way you approach content creation. It's time to unlock the power of authentic connection and educational impact. Are you ready to take your content game to the next level? Let's dive in and discover the unexpected path to real growth and engagement.


In this episode, you will be able to:

  • Master strategies for scaling your business and reaching new heights of success.
  • Foster a thriving online community for creatives and amplify your impact.
  • Conquer the fear of creating content and unleash your creative potential.
  • Hone your writing skills to elevate the quality and impact of your content creation.
  • Expand your audience by creating engaging and educational content that resonates with your community.


The key moments in this episode are:

00:00:00 - Feeling Stuck and Overcoming Challenges

00:02:06 - Overcoming Self-Doubt and Embracing Change

00:08:04 - Finding Meaning and Motivation

00:11:30 - Pursuing Purpose and Attracting Clients

00:12:51 - Building Relationships with Brands on Social Media

00:14:41 - Authentic Growth and Profitable Partnerships

00:19:01 - The Power of Questions Over Answers

00:19:41 - Reciprocity in Content Creation

00:23:02 - Developing Essential Skills for Content Creation

00:25:16 - The Power of Writing and Content Creation

00:26:07 - Making Content with Purpose

00:27:39 - Embracing the Educator Mindset

00:27:55 - Finding Clarity through Passionate Conversations

00:28:22 - Connecting with Chris Doe


Sign Up with Metricool today!

https://metricool.com/katie/


Visit Chris Do's social media pages:

Website: https://www.thefutur.com/

LinkedIn: https://https://www.linkedin.com/in/thechrisdo/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#BrandStrategy #MarketingTips #ChrisDo #BusinessGrowth #BrandingExpert #ContentMarketing #MarketingStrategy #DigitalMarketing #BrandBuilding #RockyMountainMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Feeling lost in the sea of content creation? Ever thought the key to scaling your business lies in just one conversation? Get ready to be surprised because the unexpected secret to growing your audience and business clarity might not be what you think. Stay tuned for a revelation that will change the way you approach content creation. It's time to unlock the power of authentic connection and educational impact. Are you ready to take your content game to the next level? Let's dive in and discover the unexpected path to real growth and engagement.


In this episode, you will be able to:

  • Master strategies for scaling your business and reaching new heights of success.
  • Foster a thriving online community for creatives and amplify your impact.
  • Conquer the fear of creating content and unleash your creative potential.
  • Hone your writing skills to elevate the quality and impact of your content creation.
  • Expand your audience by creating engaging and educational content that resonates with your community.


The key moments in this episode are:

00:00:00 - Feeling Stuck and Overcoming Challenges

00:02:06 - Overcoming Self-Doubt and Embracing Change

00:08:04 - Finding Meaning and Motivation

00:11:30 - Pursuing Purpose and Attracting Clients

00:12:51 - Building Relationships with Brands on Social Media

00:14:41 - Authentic Growth and Profitable Partnerships

00:19:01 - The Power of Questions Over Answers

00:19:41 - Reciprocity in Content Creation

00:23:02 - Developing Essential Skills for Content Creation

00:25:16 - The Power of Writing and Content Creation

00:26:07 - Making Content with Purpose

00:27:39 - Embracing the Educator Mindset

00:27:55 - Finding Clarity through Passionate Conversations

00:28:22 - Connecting with Chris Doe


Sign Up with Metricool today!

https://metricool.com/katie/


Visit Chris Do's social media pages:

Website: https://www.thefutur.com/

LinkedIn: https://https://www.linkedin.com/in/thechrisdo/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#BrandStrategy #MarketingTips #ChrisDo #BusinessGrowth #BrandingExpert #ContentMarketing #MarketingStrategy #DigitalMarketing #BrandBuilding #RockyMountainMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Spot and Fix Client Hesitations How to Spot and Fix Client Hesitations Thu, 27 Mar 2025 14:22:48 GMT 8:40 67e55f393cc004e45344fdb6 false https://youtu.be/AsDBvfauXkg 67e55f393cc004e45344fdb6 62e074adb038a40013e0d7b6 how-to-spot-and-fix-client-hesitations full 5 375 Have you ever heard these myths about building client trust in business?


Myth 1: Clients who question your pricing are just trying to negotiate.

Myth 2: Clients who want to change your process are just seeking efficiency.

Myth 3: Clients who demand endless revisions are just perfectionists.


I'll share the truth about these myths and how to earn back client trust. Stay tuned for the game-changing strategy.


In this episode, you will be able to:

  •  Establishing Client Trust: Learn the secrets to building strong, lasting relationships with your clients. 
  •  Recognizing Client Trust Issues: Discover the subtle signs that indicate a client may be lacking trust in your business. 
  •  Regaining Client Trust: Unlock the strategies to earn back your client's confidence and trust in your services. 
  •  Clear Expectations with Clients: Master the art of setting and communicating clear expectations to ensure project success. 
  •  Social Proof for Trust Building: Uncover the power of using social proof to boost trust and credibility with your clients. 


Ready to build stronger client relationships and earn back trust? Tune in to this week's episode of Rocky Mountain Marketing Quick Cast. 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ClientTrust #BusinessGrowth #MarketingTips #EntrepreneurLife #ClientCommunication #DigitalMarketing #SmallBusinessOwner #BuildingTrust #ServiceBasedBusiness #CustomerRelationships



Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever heard these myths about building client trust in business?


Myth 1: Clients who question your pricing are just trying to negotiate.

Myth 2: Clients who want to change your process are just seeking efficiency.

Myth 3: Clients who demand endless revisions are just perfectionists.


I'll share the truth about these myths and how to earn back client trust. Stay tuned for the game-changing strategy.


In this episode, you will be able to:

  •  Establishing Client Trust: Learn the secrets to building strong, lasting relationships with your clients. 
  •  Recognizing Client Trust Issues: Discover the subtle signs that indicate a client may be lacking trust in your business. 
  •  Regaining Client Trust: Unlock the strategies to earn back your client's confidence and trust in your services. 
  •  Clear Expectations with Clients: Master the art of setting and communicating clear expectations to ensure project success. 
  •  Social Proof for Trust Building: Uncover the power of using social proof to boost trust and credibility with your clients. 


Ready to build stronger client relationships and earn back trust? Tune in to this week's episode of Rocky Mountain Marketing Quick Cast. 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ClientTrust #BusinessGrowth #MarketingTips #EntrepreneurLife #ClientCommunication #DigitalMarketing #SmallBusinessOwner #BuildingTrust #ServiceBasedBusiness #CustomerRelationships



Hosted on Acast. See acast.com/privacy for more information.

]]> Why Your Self-doubt is Costing You: Overcoming Fear as an Entrepreneur with Rachel Druckenmiller Why Your Self-doubt is Costing You: Overcoming Fear as an Entrepreneur with Rachel Druckenmiller Tue, 25 Mar 2025 14:00:00 GMT 32:05 67e27fe762322291cd04bd64 false https://shows.acast.com/rocky-mountain-marketing/episodes/why-your-self-doubt-is-costing-you-overcoming-fear-as-an-ent 67e27fe762322291cd04bd64 62e074adb038a40013e0d7b6 why-your-self-doubt-is-costing-you-overcoming-fear-as-an-ent full 5 374 Unmute yourself and watch your business soar! Imagine if the key to unlocking success wasn't just a strategy or marketing hack, but simply learning how to unmute yourself. Rachel Druckenmiller, an award-winning keynote speaker, TEDx speaker, and singer-songwriter, shares powerful insights on breaking free from self-doubt and stepping into your full potential. But here's the unexpected twist: Rachel's journey to empowerment involves singing, vulnerability, and embracing imperfections. Discover how she overcame self-doubt, burned out, and found her voice to unlock new opportunities. If you're ready to stop playing small and start owning your voice, this is one conversation you don't want to miss. Rachel's story will inspire you to take bold, calculated risks and transform your business through authenticity and action. Tune in to discover the surprising link between vulnerability and leadership, and learn how to leverage your unique stories for personal branding.


In this episode, you will be able to:

  • Master the art of overcoming self-doubt as an entrepreneur can transform your business journey. 
  • Discover effective strategies to unmute your voice and stand out in the competitive world of business. 
  • Embrace vulnerability can have a profound impact on your leadership style and the way you connect with others in the business world. 
  • Learn how taking action can be the key to building confidence and achieving success as an entrepreneur. 
  • Learn the power of personal branding through sharing unique and compelling stories that resonate with your audience. 


Let's continue the conversation. What's one small, bold step you can take today to unmute yourself in your professional journey and lead with confidence?


Visit Rachel Druckenmiller's social media pages:

Website: https://www.racheldruckenmiller.com/

LinkedIn: https://www.linkedin.com/in/rachelbdruckenmiller/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#UnmuteYourself #PersonalGrowth #Entrepreneurship

Hosted on Acast. See acast.com/privacy for more information.

]]> Unmute yourself and watch your business soar! Imagine if the key to unlocking success wasn't just a strategy or marketing hack, but simply learning how to unmute yourself. Rachel Druckenmiller, an award-winning keynote speaker, TEDx speaker, and singer-songwriter, shares powerful insights on breaking free from self-doubt and stepping into your full potential. But here's the unexpected twist: Rachel's journey to empowerment involves singing, vulnerability, and embracing imperfections. Discover how she overcame self-doubt, burned out, and found her voice to unlock new opportunities. If you're ready to stop playing small and start owning your voice, this is one conversation you don't want to miss. Rachel's story will inspire you to take bold, calculated risks and transform your business through authenticity and action. Tune in to discover the surprising link between vulnerability and leadership, and learn how to leverage your unique stories for personal branding.


In this episode, you will be able to:

  • Master the art of overcoming self-doubt as an entrepreneur can transform your business journey. 
  • Discover effective strategies to unmute your voice and stand out in the competitive world of business. 
  • Embrace vulnerability can have a profound impact on your leadership style and the way you connect with others in the business world. 
  • Learn how taking action can be the key to building confidence and achieving success as an entrepreneur. 
  • Learn the power of personal branding through sharing unique and compelling stories that resonate with your audience. 


Let's continue the conversation. What's one small, bold step you can take today to unmute yourself in your professional journey and lead with confidence?


Visit Rachel Druckenmiller's social media pages:

Website: https://www.racheldruckenmiller.com/

LinkedIn: https://www.linkedin.com/in/rachelbdruckenmiller/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#UnmuteYourself #PersonalGrowth #Entrepreneurship

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Make the Most of LinkedIn Newsletter’s Newest Features How to Make the Most of LinkedIn Newsletter’s Newest Features Thu, 20 Mar 2025 14:00:00 GMT 13:10 67dba933fe6b19f2d2d7d45d false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-make-the-most-of-linkedin-newsletters-newest-features 67dba933fe6b19f2d2d7d45d 62e074adb038a40013e0d7b6 how-to-make-the-most-of-linkedin-newsletters-newest-features full 5 373 If you’ve ever posted on LinkedIn and hoped the algorithm would do its magic, only to have your content disappear into the void, you’re not alone. But what if you could guarantee your insights landed directly in your audience’s inbox? That’s exactly what LinkedIn newsletters do.


In this episode, I break down why LinkedIn newsletters are one of the most powerful tools for thought leaders and businesses. With LinkedIn rolling out new analytics, it’s now easier than ever to track your newsletter’s success, optimize engagement, and connect with your audience without fighting the algorithm.


In this episode, you’ll learn:

  • How LinkedIn newsletters help you bypass the algorithm: No more relying on post reach—your content goes straight to your subscribers.
  • Why newsletters are a game-changer for thought leadership: Build authority, expand your reach, and stay top of mind with your audience.
  • How to use LinkedIn’s new analytics for better engagement: Learn about open rates, email sends, and subscriber behavior.
  • The best strategies for growing your newsletter audience: From optimizing subject lines to repurposing content across platforms.
  • Why monetization is now possible with LinkedIn newsletters: Discover how to leverage sponsorships and paid promotions to create a new revenue stream.


Ready to take control of your LinkedIn content strategy? Subscribe to Rocky Mountain Marketing and visit KatieBrinkley.com for expert insights on growing your brand and maximizing your reach.


Checkout Capsho now!

katiebrinkley.live/capsho


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://nextstepsocial.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#LinkedInMarketing #SocialMediaStrategy #LinkedInNewsletters #ContentMarketing #MarketingTips #LinkedInGrowth #DigitalMarketing #ThoughtLeadership #EmailMarketing #BusinessGrowth #BrandBuilding #MarketingExpert #SocialSelling #B2BMarketing #ContentStrategy

Hosted on Acast. See acast.com/privacy for more information.

]]> If you’ve ever posted on LinkedIn and hoped the algorithm would do its magic, only to have your content disappear into the void, you’re not alone. But what if you could guarantee your insights landed directly in your audience’s inbox? That’s exactly what LinkedIn newsletters do.


In this episode, I break down why LinkedIn newsletters are one of the most powerful tools for thought leaders and businesses. With LinkedIn rolling out new analytics, it’s now easier than ever to track your newsletter’s success, optimize engagement, and connect with your audience without fighting the algorithm.


In this episode, you’ll learn:

  • How LinkedIn newsletters help you bypass the algorithm: No more relying on post reach—your content goes straight to your subscribers.
  • Why newsletters are a game-changer for thought leadership: Build authority, expand your reach, and stay top of mind with your audience.
  • How to use LinkedIn’s new analytics for better engagement: Learn about open rates, email sends, and subscriber behavior.
  • The best strategies for growing your newsletter audience: From optimizing subject lines to repurposing content across platforms.
  • Why monetization is now possible with LinkedIn newsletters: Discover how to leverage sponsorships and paid promotions to create a new revenue stream.


Ready to take control of your LinkedIn content strategy? Subscribe to Rocky Mountain Marketing and visit KatieBrinkley.com for expert insights on growing your brand and maximizing your reach.


Checkout Capsho now!

katiebrinkley.live/capsho


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://nextstepsocial.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#LinkedInMarketing #SocialMediaStrategy #LinkedInNewsletters #ContentMarketing #MarketingTips #LinkedInGrowth #DigitalMarketing #ThoughtLeadership #EmailMarketing #BusinessGrowth #BrandBuilding #MarketingExpert #SocialSelling #B2BMarketing #ContentStrategy

Hosted on Acast. See acast.com/privacy for more information.

]]> Why Great Content is the Key to Long Term Business Success with Robert Rose Why Great Content is the Key to Long Term Business Success with Robert Rose Tue, 18 Mar 2025 15:05:52 GMT 32:55 67d98bd489c80e5ef07b9458 false https://youtu.be/mAExuRucIdI 67d98bd489c80e5ef07b9458 62e074adb038a40013e0d7b6 why-great-content-is-the-key-to-long-term-business-success full 5 372 The digital content space is more crowded than ever, and simply creating content is no longer enough—it needs to create impact. With changing algorithms, the rise of AI, and evolving consumer behavior, brands need to rethink their content approach.


In this episode, I sit down with Robert Rose, Chief Strategy Advisor at the Content Marketing Institute, to discuss what’s working (and what’s not) in content marketing today. Robert has helped brands like NASA, Hilton, and Salesforce refine their content strategies, and now he’s sharing the insights you need to stand out.

From shifting away from content “containers” to leveraging AI in a smart way, we cover everything businesses need to build a strategy that drives results. If your content isn’t performing the way you want, this episode is packed with valuable takeaways.


In this episode, you’ll learn:

  • Why businesses need to rethink their content strategy: Most brands still create content based on format first, rather than leading with a strong story.
  • How AI is reshaping content creation and SEO: AI isn’t just about speed—it’s about creating smarter, more effective content that resonates with your audience.
  • The role of original research in establishing authority: Data-backed content is a powerful tool for thought leadership and long-term SEO value.
  • Why organic reach is declining and how to adapt: The days of easy traffic from Google and social media are fading—discover where to shift your focus.
  • How to repurpose content for maximum impact: A single great idea can (and should) fuel multiple pieces of content across platforms.


Want to create content that stands out? Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com for expert insights and free tools to level up your content strategy today!


Checkout Podmatch today!

joinpodmatch.com/Katie


Visit Robert Rose's social media pages:

Website: https://seventhbear.com/

This Old Marketing Podcast: https://www.thisoldmarketing.com/

LinkedIn: https://www.linkedin.com/in/robrose/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ContentMarketing #MarketingStrategy #DigitalMarketing #SEOTrends #ContentCreation #AIMarketing #SocialMediaGrowth #MarketingTips #ThoughtLeadership #MarketingSuccess #OnlineVisibility #LeadGeneration #MarketingForBusiness #ContentMarketingTrends #MarketingInnovation #RobertRose #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> The digital content space is more crowded than ever, and simply creating content is no longer enough—it needs to create impact. With changing algorithms, the rise of AI, and evolving consumer behavior, brands need to rethink their content approach.


In this episode, I sit down with Robert Rose, Chief Strategy Advisor at the Content Marketing Institute, to discuss what’s working (and what’s not) in content marketing today. Robert has helped brands like NASA, Hilton, and Salesforce refine their content strategies, and now he’s sharing the insights you need to stand out.

From shifting away from content “containers” to leveraging AI in a smart way, we cover everything businesses need to build a strategy that drives results. If your content isn’t performing the way you want, this episode is packed with valuable takeaways.


In this episode, you’ll learn:

  • Why businesses need to rethink their content strategy: Most brands still create content based on format first, rather than leading with a strong story.
  • How AI is reshaping content creation and SEO: AI isn’t just about speed—it’s about creating smarter, more effective content that resonates with your audience.
  • The role of original research in establishing authority: Data-backed content is a powerful tool for thought leadership and long-term SEO value.
  • Why organic reach is declining and how to adapt: The days of easy traffic from Google and social media are fading—discover where to shift your focus.
  • How to repurpose content for maximum impact: A single great idea can (and should) fuel multiple pieces of content across platforms.


Want to create content that stands out? Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com for expert insights and free tools to level up your content strategy today!


Checkout Podmatch today!

joinpodmatch.com/Katie


Visit Robert Rose's social media pages:

Website: https://seventhbear.com/

This Old Marketing Podcast: https://www.thisoldmarketing.com/

LinkedIn: https://www.linkedin.com/in/robrose/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ContentMarketing #MarketingStrategy #DigitalMarketing #SEOTrends #ContentCreation #AIMarketing #SocialMediaGrowth #MarketingTips #ThoughtLeadership #MarketingSuccess #OnlineVisibility #LeadGeneration #MarketingForBusiness #ContentMarketingTrends #MarketingInnovation #RobertRose #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> The Latest Social Media Trends That Actually Work The Latest Social Media Trends That Actually Work Thu, 13 Mar 2025 14:00:00 GMT 10:33 67d2309e288f0479393b427c false https://shows.acast.com/rocky-mountain-marketing/episodes/the-latest-social-media-trends-that-actually-work 67d2309e288f0479393b427c 62e074adb038a40013e0d7b6 the-latest-social-media-trends-that-actually-work full 5 371 Posting on social media isn’t just about showing up—it’s about showing up consistently. Yet, so many business owners and content creators struggle to keep up with a posting schedule that actually works. If you’ve ever felt overwhelmed trying to maintain your online presence, this episode is for you!


In this episode, I’m breaking down why consistency matters, how algorithms favor creators who post regularly, and what simple strategies you can implement to keep growing—even when life gets busy.


In this episode, you’ll learn:

  • Why consistency beats perfection: You don’t need viral content to grow—just a steady, reliable presence.
  • How algorithms reward consistency: Platforms like Instagram, LinkedIn, and TikTok prioritize creators who post regularly.
  • The power of batch content creation: Planning ahead can help you post even when you're busy.
  • Easy ways to repurpose content: Maximize every post by turning it into multiple pieces of content.
  • How to build a sustainable social media schedule: Find a rhythm that works for your business and keeps you engaged without burnout.


Struggling to stay consistent? Subscribe to Rocky Mountain Marketing for weekly strategies that help you grow online without the stress.


Check out Capsho now!

katiebrinkley.live/capsho


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaStrategy #ContentMarketing #StayConsistent #SocialGrowth #MarketingTips #SmallBizMarketing #OnlineBranding #InstagramMarketing #LinkedInTips #SocialSuccess #EntrepreneurTips #ContentCreation #MarketingForBeginners #DigitalMarketingTips #SocialMediaGrowth #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Posting on social media isn’t just about showing up—it’s about showing up consistently. Yet, so many business owners and content creators struggle to keep up with a posting schedule that actually works. If you’ve ever felt overwhelmed trying to maintain your online presence, this episode is for you!


In this episode, I’m breaking down why consistency matters, how algorithms favor creators who post regularly, and what simple strategies you can implement to keep growing—even when life gets busy.


In this episode, you’ll learn:

  • Why consistency beats perfection: You don’t need viral content to grow—just a steady, reliable presence.
  • How algorithms reward consistency: Platforms like Instagram, LinkedIn, and TikTok prioritize creators who post regularly.
  • The power of batch content creation: Planning ahead can help you post even when you're busy.
  • Easy ways to repurpose content: Maximize every post by turning it into multiple pieces of content.
  • How to build a sustainable social media schedule: Find a rhythm that works for your business and keeps you engaged without burnout.


Struggling to stay consistent? Subscribe to Rocky Mountain Marketing for weekly strategies that help you grow online without the stress.


Check out Capsho now!

katiebrinkley.live/capsho


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaStrategy #ContentMarketing #StayConsistent #SocialGrowth #MarketingTips #SmallBizMarketing #OnlineBranding #InstagramMarketing #LinkedInTips #SocialSuccess #EntrepreneurTips #ContentCreation #MarketingForBeginners #DigitalMarketingTips #SocialMediaGrowth #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> The Secrets to Creating Content That Converts with Andy Crestodina The Secrets to Creating Content That Converts with Andy Crestodina Tue, 11 Mar 2025 14:00:00 GMT 34:37 67ce7f6dbaaeff02dc8984bd false https://youtu.be/sWOK4UcZeG4 67ce7f6dbaaeff02dc8984bd 62e074adb038a40013e0d7b6 the-secrets-to-creating-content-that-converts-with-andy-cres full 5 370 What does it take to create content that not only ranks but converts in today’s fast-paced digital world? With ever-changing algorithms, shorter attention spans, and the rise of AI-driven marketing, staying ahead requires more than just keeping up—it’s about adapting and innovating.


In this episode, I sit down with Andy Crestodina, co-founder of Orbit Media and author of Content Chemistry. Andy has spent decades shaping the content marketing industry, and today, he’s here to break down what’s working, what’s not, and how you can future-proof your strategy.


From the power of LinkedIn newsletters to AI’s impact on search rankings, we’re covering everything you need to know about making your content work harder and smarter. If you’ve ever struggled with SEO, social media engagement, or crafting a content strategy that actually converts, this episode is packed with actionable insights.


In this episode, you’ll learn:

  • Why content strategies must evolve with changing algorithms: Short-form video, AI search results, and declining organic reach demand a fresh approach.
  • How LinkedIn newsletters can outperform traditional email marketing: Get higher engagement and build brand visibility without fighting inbox clutter.
  • The role of original research and thought leadership in content marketing: Become a go-to resource by publishing studies, data, and expert insights.
  • How AI is changing SEO and content discovery: Learn why brand mentions and contextual optimization matter more than backlinks.
  • The importance of sales and marketing alignment for higher conversions: Create content that directly addresses customer objections and drives action.


Want more content strategies that actually work? Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com for free resources to level up your digital presence today!


Checkout Capsho now:

katiebrinkley.live/capsho


Visit Andy Crestodina's social media pages:

Orbit Media Studios Website: https://www.orbitmedia.com

LinkedIn: https://www.linkedin.com/in/andycrestodina/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ContentMarketing #DigitalMarketing #MarketingInsights #SEO2025 #MarketingGrowth #BrandBuilding #AIMarketing #B2BMarketing #ContentCreation #LeadGeneration #SearchRankings #MarketingForBusiness #LinkedInStrategy #SocialSelling #MarketingSuccess

Hosted on Acast. See acast.com/privacy for more information.

]]> What does it take to create content that not only ranks but converts in today’s fast-paced digital world? With ever-changing algorithms, shorter attention spans, and the rise of AI-driven marketing, staying ahead requires more than just keeping up—it’s about adapting and innovating.


In this episode, I sit down with Andy Crestodina, co-founder of Orbit Media and author of Content Chemistry. Andy has spent decades shaping the content marketing industry, and today, he’s here to break down what’s working, what’s not, and how you can future-proof your strategy.


From the power of LinkedIn newsletters to AI’s impact on search rankings, we’re covering everything you need to know about making your content work harder and smarter. If you’ve ever struggled with SEO, social media engagement, or crafting a content strategy that actually converts, this episode is packed with actionable insights.


In this episode, you’ll learn:

  • Why content strategies must evolve with changing algorithms: Short-form video, AI search results, and declining organic reach demand a fresh approach.
  • How LinkedIn newsletters can outperform traditional email marketing: Get higher engagement and build brand visibility without fighting inbox clutter.
  • The role of original research and thought leadership in content marketing: Become a go-to resource by publishing studies, data, and expert insights.
  • How AI is changing SEO and content discovery: Learn why brand mentions and contextual optimization matter more than backlinks.
  • The importance of sales and marketing alignment for higher conversions: Create content that directly addresses customer objections and drives action.


Want more content strategies that actually work? Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com for free resources to level up your digital presence today!


Checkout Capsho now:

katiebrinkley.live/capsho


Visit Andy Crestodina's social media pages:

Orbit Media Studios Website: https://www.orbitmedia.com

LinkedIn: https://www.linkedin.com/in/andycrestodina/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ContentMarketing #DigitalMarketing #MarketingInsights #SEO2025 #MarketingGrowth #BrandBuilding #AIMarketing #B2BMarketing #ContentCreation #LeadGeneration #SearchRankings #MarketingForBusiness #LinkedInStrategy #SocialSelling #MarketingSuccess

Hosted on Acast. See acast.com/privacy for more information.

]]> What’s Working on Social Media and What’s Not What’s Working on Social Media and What’s Not Thu, 06 Mar 2025 15:00:00 GMT 16:18 67c7edf73384591a387fb34a false https://shows.acast.com/rocky-mountain-marketing/episodes/whats-working-on-social-media-and-whats-not 67c7edf73384591a387fb34a 62e074adb038a40013e0d7b6 whats-working-on-social-media-and-whats-not full 5 369 If you’re still posting like it’s 2024, you’re already behind. Social media platforms are changing, engagement rates are shifting, and where you focus your efforts in 2025 will make or break your success.


In this episode, I dive into the biggest social media trends backed by real data—not just opinions.



In this episode, you’ll learn:

  • Why Instagram engagement is down and how to fix it
  • How TikTok remains the best platform for organic reach
  • Why LinkedIn is now prioritizing short-form video
  • The rise of YouTube Shorts and why you should be there
  • How engagement has shifted to saves, shares, and DMs


Want to grow faster on social media? Subscribe to Rocky Mountain Marketing for expert strategies and real-time updates!


Join the Podmatch community today!

joinpodmatch.com/katie


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaMarketing #ContentStrategy #SocialMediaTrends #DigitalMarketing #InstagramGrowth #YouTubeShorts #LinkedInMarketing #TikTokForBusiness #DMMarketing #MarketingTrends2025 #ReelsStrategy #B2BMarketing #ShortFormVideo #AlgorithmUpdates #MarketingGrowth

Hosted on Acast. See acast.com/privacy for more information.

]]> If you’re still posting like it’s 2024, you’re already behind. Social media platforms are changing, engagement rates are shifting, and where you focus your efforts in 2025 will make or break your success.


In this episode, I dive into the biggest social media trends backed by real data—not just opinions.



In this episode, you’ll learn:

  • Why Instagram engagement is down and how to fix it
  • How TikTok remains the best platform for organic reach
  • Why LinkedIn is now prioritizing short-form video
  • The rise of YouTube Shorts and why you should be there
  • How engagement has shifted to saves, shares, and DMs


Want to grow faster on social media? Subscribe to Rocky Mountain Marketing for expert strategies and real-time updates!


Join the Podmatch community today!

joinpodmatch.com/katie


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaMarketing #ContentStrategy #SocialMediaTrends #DigitalMarketing #InstagramGrowth #YouTubeShorts #LinkedInMarketing #TikTokForBusiness #DMMarketing #MarketingTrends2025 #ReelsStrategy #B2BMarketing #ShortFormVideo #AlgorithmUpdates #MarketingGrowth

Hosted on Acast. See acast.com/privacy for more information.

]]> The Power of Storytelling: Turning Your Book into a Business Asset with Matt Briel The Power of Storytelling: Turning Your Book into a Business Asset with Matt Briel Tue, 04 Mar 2025 15:00:00 GMT 32:13 67c71490fc5f88b98de8a923 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-power-of-storytelling-turning-your-book-into-a-business- 67c71490fc5f88b98de8a923 62e074adb038a40013e0d7b6 the-power-of-storytelling-turning-your-book-into-a-business- full 5 368 Have you ever thought about writing a book but felt overwhelmed by the process? You’re not alone! Many entrepreneurs hesitate to take the leap, but in today’s digital landscape, publishing a book is one of the most powerful ways to establish authority, attract new opportunities, and grow your business.


In this episode, I sit down with Matt Briel of Lulu and Tilt Publishing to talk about why now is the perfect time to write a book and how self-publishing can give you more control over your brand, revenue, and audience engagement.



In this episode, you’ll learn:

  • Why publishing a book positions you as an authority in your industry: A book isn’t just a product—it’s a credibility booster that sets you apart from competitors.
  • How a book can become your best marketing tool: Books open doors to media features, speaking engagements, and new business opportunities.
  • The benefits of selling your book directly to your audience: Self-publishing gives you control over your profits, branding, and reader connections.
  • How writing a book helps refine your brand message: The process forces you to clarify your expertise, making you a stronger communicator.
  • Why AI tools make writing easier than ever: From structuring your book to generating ideas, AI helps speed up the process while keeping your authentic voice.


If you’ve been waiting for the right time to write your book, this is it! Subscribe to Rocky Mountain Marketing for more expert insights, and visit katiebrinkley.com to start building your brand today!


Get Metricool today!

katiebrinkley.live/cool


Join us in CEX this August 24-26, 2025

https://cex.events/


Visit Matt Briel's social media pages:

Lulu Press Website:http://www.lulu.com

Tilt Publishing Website:https://www.thetilt.com/publishing

LinkedIn: https://www.linkedin.com/in/matt-briel/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#AuthorBranding #EntrepreneurSuccess #SelfPublishing #BookMarketing #MarketingStrategies #BusinessGrowthTips #PersonalBranding #ThoughtLeadership #ContentCreation #AIforWriters #BuildYourBrand #PublishingTips #OnlineMarketing #WriteYourBook #EntrepreneurMindset #MattBriel #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever thought about writing a book but felt overwhelmed by the process? You’re not alone! Many entrepreneurs hesitate to take the leap, but in today’s digital landscape, publishing a book is one of the most powerful ways to establish authority, attract new opportunities, and grow your business.


In this episode, I sit down with Matt Briel of Lulu and Tilt Publishing to talk about why now is the perfect time to write a book and how self-publishing can give you more control over your brand, revenue, and audience engagement.



In this episode, you’ll learn:

  • Why publishing a book positions you as an authority in your industry: A book isn’t just a product—it’s a credibility booster that sets you apart from competitors.
  • How a book can become your best marketing tool: Books open doors to media features, speaking engagements, and new business opportunities.
  • The benefits of selling your book directly to your audience: Self-publishing gives you control over your profits, branding, and reader connections.
  • How writing a book helps refine your brand message: The process forces you to clarify your expertise, making you a stronger communicator.
  • Why AI tools make writing easier than ever: From structuring your book to generating ideas, AI helps speed up the process while keeping your authentic voice.


If you’ve been waiting for the right time to write your book, this is it! Subscribe to Rocky Mountain Marketing for more expert insights, and visit katiebrinkley.com to start building your brand today!


Get Metricool today!

katiebrinkley.live/cool


Join us in CEX this August 24-26, 2025

https://cex.events/


Visit Matt Briel's social media pages:

Lulu Press Website:http://www.lulu.com

Tilt Publishing Website:https://www.thetilt.com/publishing

LinkedIn: https://www.linkedin.com/in/matt-briel/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#AuthorBranding #EntrepreneurSuccess #SelfPublishing #BookMarketing #MarketingStrategies #BusinessGrowthTips #PersonalBranding #ThoughtLeadership #ContentCreation #AIforWriters #BuildYourBrand #PublishingTips #OnlineMarketing #WriteYourBook #EntrepreneurMindset #MattBriel #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> What’s Changing in Social Media and How to Stay Ahead What’s Changing in Social Media and How to Stay Ahead Thu, 27 Feb 2025 15:00:00 GMT 16:57 67c0729c6b976c335172b21b false https://shows.acast.com/rocky-mountain-marketing/episodes/whats-changing-in-social-media-and-how-to-stay-ahead 67c0729c6b976c335172b21b 62e074adb038a40013e0d7b6 whats-changing-in-social-media-and-how-to-stay-ahead full 5 367 This isn’t just about football—it’s a massive marketing event. And this year’s ads proved that brands winning in 2025 aren’t just running commercials—they’re running full-scale multi-platform campaigns.


In this episode of Rocky Mountain Marketing, I break down how brands like OpenAI, Carl’s Jr., and Meta used influencer marketing, nostalgia, and strategic calls to action to get the most out of their investments—and how small businesses can apply the same tactics.


In this episode, you’ll learn:

  • Why marketing needs to start before launch day: The best brands build hype early, and you should too.
  • How influencer marketing works (even without influencers): Your network is your best asset—use it to spread your message.
  • The power of nostalgia in branding: People love familiarity, so reviving past content can spark engagement.
  • How to make your marketing feel human: Don’t just list features—tell a compelling story that connects with your audience.
  • The importance of a strong call to action: If you’re not giving your audience a reason to act, you’re losing business.


Want to take your marketing to the next level? Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com for expert marketing strategies!


Start with Metricool today!

katiebrinkley.live/cool


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#SportsMarketing #MarketingStrategy #ContentMarketing #SocialMediaGrowth #InfluencerMarketing #BusinessGrowth #SmallBusinessMarketing #DigitalMarketing #BrandBuilding #MarketingTips #Entrepreneurship #MarketingForSmallBusiness #SEOForBrands #MarketingSuccess #SocialSelling

Hosted on Acast. See acast.com/privacy for more information.

]]> This isn’t just about football—it’s a massive marketing event. And this year’s ads proved that brands winning in 2025 aren’t just running commercials—they’re running full-scale multi-platform campaigns.


In this episode of Rocky Mountain Marketing, I break down how brands like OpenAI, Carl’s Jr., and Meta used influencer marketing, nostalgia, and strategic calls to action to get the most out of their investments—and how small businesses can apply the same tactics.


In this episode, you’ll learn:

  • Why marketing needs to start before launch day: The best brands build hype early, and you should too.
  • How influencer marketing works (even without influencers): Your network is your best asset—use it to spread your message.
  • The power of nostalgia in branding: People love familiarity, so reviving past content can spark engagement.
  • How to make your marketing feel human: Don’t just list features—tell a compelling story that connects with your audience.
  • The importance of a strong call to action: If you’re not giving your audience a reason to act, you’re losing business.


Want to take your marketing to the next level? Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com for expert marketing strategies!


Start with Metricool today!

katiebrinkley.live/cool


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#SportsMarketing #MarketingStrategy #ContentMarketing #SocialMediaGrowth #InfluencerMarketing #BusinessGrowth #SmallBusinessMarketing #DigitalMarketing #BrandBuilding #MarketingTips #Entrepreneurship #MarketingForSmallBusiness #SEOForBrands #MarketingSuccess #SocialSelling

Hosted on Acast. See acast.com/privacy for more information.

]]> Mastering Mindset and Business Growth with David Meltzer Mastering Mindset and Business Growth with David Meltzer Tue, 25 Feb 2025 17:42:54 GMT 25:39 67be0120c09a232bcc309eb4 false https://shows.acast.com/rocky-mountain-marketing/episodes/mastering-mindset-and-business-growth-with-david-meltzer 67be0120c09a232bcc309eb4 62e074adb038a40013e0d7b6 mastering-mindset-and-business-growth-with-david-meltzer full 5 366 Success isn’t just about making money—it’s about building the right daily habits. In this episode, I sit down with David Meltzer, a top business coach and entrepreneur, to talk about the five daily practices that create exponential growth in both business and life.


In this episode, you’ll learn:

  • Why defining what you want each day keeps you on track: Setting clear, daily goals gives you direction and helps eliminate distractions.
  • How the right people can accelerate your success: Finding mentors and collaborators who align with your vision creates faster results.
  • Why small, consistent habits lead to exponential growth: Daily non-negotiables like health, learning, and relationships compound over time.
  • How staying present improves decision-making and reduces stress: Focusing on the now keeps you from getting stuck in past regrets or future anxieties.
  • The power of applying your "why" every day: Success follows when you remove barriers and align your actions with your purpose.


Want to shift your mindset for success? Subscribe to Rocky Mountain Marketing for expert insights and strategies!

Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Get Metricool today!

katiebrinkley.live/cool


Free Online Course

THE ROAD TO REVENUE & HAPPINESS

https://free.dmeltzer.com/friday-training-1


Visit David Meltzer's social media pages:

Email: david@dmeltzer.com

LinkedIn: https://www.linkedin.com/in/davidmeltzer2/

Website: https://dmeltzer.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#EntrepreneurSuccess #DailyHabits #MindsetMatters #BusinessGrowth #DavidMeltzer #SuccessTips #PersonalDevelopment #EntrepreneurLife #BusinessMindset #LeadershipDevelopment #MarketingPodcast #GoalSetting #GrowthMindset #SuccessDriven #SelfImprovement


Hosted on Acast. See acast.com/privacy for more information.

]]> Success isn’t just about making money—it’s about building the right daily habits. In this episode, I sit down with David Meltzer, a top business coach and entrepreneur, to talk about the five daily practices that create exponential growth in both business and life.


In this episode, you’ll learn:

  • Why defining what you want each day keeps you on track: Setting clear, daily goals gives you direction and helps eliminate distractions.
  • How the right people can accelerate your success: Finding mentors and collaborators who align with your vision creates faster results.
  • Why small, consistent habits lead to exponential growth: Daily non-negotiables like health, learning, and relationships compound over time.
  • How staying present improves decision-making and reduces stress: Focusing on the now keeps you from getting stuck in past regrets or future anxieties.
  • The power of applying your "why" every day: Success follows when you remove barriers and align your actions with your purpose.


Want to shift your mindset for success? Subscribe to Rocky Mountain Marketing for expert insights and strategies!

Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Get Metricool today!

katiebrinkley.live/cool


Free Online Course

THE ROAD TO REVENUE & HAPPINESS

https://free.dmeltzer.com/friday-training-1


Visit David Meltzer's social media pages:

Email: david@dmeltzer.com

LinkedIn: https://www.linkedin.com/in/davidmeltzer2/

Website: https://dmeltzer.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#EntrepreneurSuccess #DailyHabits #MindsetMatters #BusinessGrowth #DavidMeltzer #SuccessTips #PersonalDevelopment #EntrepreneurLife #BusinessMindset #LeadershipDevelopment #MarketingPodcast #GoalSetting #GrowthMindset #SuccessDriven #SelfImprovement


Hosted on Acast. See acast.com/privacy for more information.

]]> Big Facebook Updates! What You Need to Know. Big Facebook Updates! What You Need to Know. Thu, 20 Feb 2025 15:00:00 GMT 10:51 67b6b176c62d491f1c40dff5 false https://shows.acast.com/rocky-mountain-marketing/episodes/big-facebook-updates-what-you-need-to-know 67b6b176c62d491f1c40dff5 62e074adb038a40013e0d7b6 big-facebook-updates-what-you-need-to-know full 5 365 Facebook just dropped a bombshell update—starting February 19th, all Facebook Live videos older than 30 days will be permanently deleted. If you’ve been using Facebook Live to engage your audience, run trainings, or store valuable content, this means you could lose years’ worth of videos overnight.


So, what does this mean for businesses, content creators, and marketers who have relied on live streaming? It’s time to pivot and protect your content.


In this episode, you’ll learn:

1. Why Meta is making this change and what it means for content creators: Facebook is shifting focus to short-form videos like Reels, changing how content gets prioritized.


2. How to save your existing live videos before they disappear: Once deleted, they’re gone for good—download and back them up now.


3. The best ways to repurpose your content for Reels, YouTube, and other platforms: Long-form videos can still thrive on YouTube, Instagram, and LinkedIn.


4. Why this signals a shift in Facebook’s strategy and how you can stay ahead: Meta is prioritizing engagement, so creators must adapt their content strategy.


Don’t wait until it’s too late! Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com to future-proof your social media strategy today!


Turn your long form videos to short form videos!

https://app.submagic.co/invite/DN1GwQEi


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#FacebookUpdate #SocialMediaMarketing #LiveStreaming #ContentStrategy #FacebookLive #DigitalMarketing #SocialMediaTrends #MetaChanges #MarketingTips #ContentRepurposing #YouTubeMarketing #ShortFormVideo #SocialMediaGrowth #BusinessMarketing #VideoMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Facebook just dropped a bombshell update—starting February 19th, all Facebook Live videos older than 30 days will be permanently deleted. If you’ve been using Facebook Live to engage your audience, run trainings, or store valuable content, this means you could lose years’ worth of videos overnight.


So, what does this mean for businesses, content creators, and marketers who have relied on live streaming? It’s time to pivot and protect your content.


In this episode, you’ll learn:

1. Why Meta is making this change and what it means for content creators: Facebook is shifting focus to short-form videos like Reels, changing how content gets prioritized.


2. How to save your existing live videos before they disappear: Once deleted, they’re gone for good—download and back them up now.


3. The best ways to repurpose your content for Reels, YouTube, and other platforms: Long-form videos can still thrive on YouTube, Instagram, and LinkedIn.


4. Why this signals a shift in Facebook’s strategy and how you can stay ahead: Meta is prioritizing engagement, so creators must adapt their content strategy.


Don’t wait until it’s too late! Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com to future-proof your social media strategy today!


Turn your long form videos to short form videos!

https://app.submagic.co/invite/DN1GwQEi


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#FacebookUpdate #SocialMediaMarketing #LiveStreaming #ContentStrategy #FacebookLive #DigitalMarketing #SocialMediaTrends #MetaChanges #MarketingTips #ContentRepurposing #YouTubeMarketing #ShortFormVideo #SocialMediaGrowth #BusinessMarketing #VideoMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Get More Reach on Facebook, LinkedIn, and Instagram How to Get More Reach on Facebook, LinkedIn, and Instagram Tue, 18 Feb 2025 15:24:07 GMT 22:32 67b4a618d7f65bb045a93223 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-get-more-reach-on-facebook-linkedin-and-instagram 67b4a618d7f65bb045a93223 62e074adb038a40013e0d7b6 how-to-get-more-reach-on-facebook-linkedin-and-instagram full 4 364 Struggling with social media reach? You’re not alone. Algorithm changes have made it harder than ever to get your content seen. But instead of fighting the system, what if you worked with it?


In this solo episode of Rocky Mountain Marketing, I share practical, data-driven strategies to increase your content’s reach, engagement, and conversion. Whether you’re using Instagram, Facebook, or LinkedIn, these tips will help you get more visibility and drive real business growth.


In this episode, you’ll learn:

1. Why your content isn’t reaching enough people: The latest social media algorithm changes and how they affect your posts.

2. The secret to shareable content: How to create posts that people actually want to save and send to friends.

3. How to use Instagram Reels for maximum reach: The exact formula for short-form video success.

4. SEO strategies for social media: How to optimize your profile and posts so more people discover you.

5. Why engagement is everything: The simple steps to get more comments, shares, and conversations on your posts.


Want to start reaching the right people and growing your brand? Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com for expert marketing strategies!


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#SocialMediaMarketing #ContentStrategy #InstagramGrowth #SocialMediaTips #MarketingExpert #SocialSelling #BrandGrowth #OrganicReach #MarketingStrategy #SmallBusinessMarketing #MarketingHacks #EntrepreneurGrowth #OnlineVisibility #BusinessStrategy #MarketingSuccess

Hosted on Acast. See acast.com/privacy for more information.

]]> Struggling with social media reach? You’re not alone. Algorithm changes have made it harder than ever to get your content seen. But instead of fighting the system, what if you worked with it?


In this solo episode of Rocky Mountain Marketing, I share practical, data-driven strategies to increase your content’s reach, engagement, and conversion. Whether you’re using Instagram, Facebook, or LinkedIn, these tips will help you get more visibility and drive real business growth.


In this episode, you’ll learn:

1. Why your content isn’t reaching enough people: The latest social media algorithm changes and how they affect your posts.

2. The secret to shareable content: How to create posts that people actually want to save and send to friends.

3. How to use Instagram Reels for maximum reach: The exact formula for short-form video success.

4. SEO strategies for social media: How to optimize your profile and posts so more people discover you.

5. Why engagement is everything: The simple steps to get more comments, shares, and conversations on your posts.


Want to start reaching the right people and growing your brand? Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com for expert marketing strategies!


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#SocialMediaMarketing #ContentStrategy #InstagramGrowth #SocialMediaTips #MarketingExpert #SocialSelling #BrandGrowth #OrganicReach #MarketingStrategy #SmallBusinessMarketing #MarketingHacks #EntrepreneurGrowth #OnlineVisibility #BusinessStrategy #MarketingSuccess

Hosted on Acast. See acast.com/privacy for more information.

]]> The KPIs That Actually Matter for Your Business in 2025 The KPIs That Actually Matter for Your Business in 2025 Thu, 13 Feb 2025 15:00:00 GMT 14:04 67ad78999c6f7f7f289014e3 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-kpis-that-actually-matter-for-your-business-in-2024 67ad78999c6f7f7f289014e3 62e074adb038a40013e0d7b6 the-kpis-that-actually-matter-for-your-business-in-2024 full 4 363 How do you really know if your social media strategy is working? Likes and follower counts might look good, but they don’t drive real business growth. In this episode of Rocky Mountain Marketing, I break down the most important KPIs you should be tracking in 2025 to make your social media efforts actually pay off.


Most businesses waste time chasing vanity metrics instead of focusing on what truly moves the needle—things like engagement, conversion rates, and audience behavior. If you’re ready to stop guessing and start making data-driven decisions, this episode is for you.


In this episode, you’ll learn:

  • Why engagement metrics are more important than likes: Shares, comments, and saves indicate real audience interest, not just passive scrolling.
  • How response rates and customer service impact your brand: Fast, meaningful interactions boost trust and conversions.
  • Why profile interactions and link clicks matter most: Your goal isn’t just views—it’s getting people to take action.
  • The secret behind video completion rates: If people aren’t watching your content until the end, you need stronger hooks.
  • How to track conversions and revenue from social media: Learn how to measure what actually drives sales and leads.

Want to optimize your social media strategy for real growth? Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com for expert insights and digital marketing solutions.

Subscribe to our Newsletter:

https://www.katiebrinkley.com/podcastnewsletter


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaStrategy #MarketingKPIs #BusinessGrowth #DigitalMarketingTips #EngagementMatters #SocialMediaTrends #MarketingAnalytics #BrandGrowth #ContentMarketing #ConversionOptimization #SocialSelling #MarketingSuccess #DataDrivenMarketing #OnlineBranding #MarketingMetrics



Hosted on Acast. See acast.com/privacy for more information.

]]> How do you really know if your social media strategy is working? Likes and follower counts might look good, but they don’t drive real business growth. In this episode of Rocky Mountain Marketing, I break down the most important KPIs you should be tracking in 2025 to make your social media efforts actually pay off.


Most businesses waste time chasing vanity metrics instead of focusing on what truly moves the needle—things like engagement, conversion rates, and audience behavior. If you’re ready to stop guessing and start making data-driven decisions, this episode is for you.


In this episode, you’ll learn:

  • Why engagement metrics are more important than likes: Shares, comments, and saves indicate real audience interest, not just passive scrolling.
  • How response rates and customer service impact your brand: Fast, meaningful interactions boost trust and conversions.
  • Why profile interactions and link clicks matter most: Your goal isn’t just views—it’s getting people to take action.
  • The secret behind video completion rates: If people aren’t watching your content until the end, you need stronger hooks.
  • How to track conversions and revenue from social media: Learn how to measure what actually drives sales and leads.

Want to optimize your social media strategy for real growth? Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com for expert insights and digital marketing solutions.

Subscribe to our Newsletter:

https://www.katiebrinkley.com/podcastnewsletter


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaStrategy #MarketingKPIs #BusinessGrowth #DigitalMarketingTips #EngagementMatters #SocialMediaTrends #MarketingAnalytics #BrandGrowth #ContentMarketing #ConversionOptimization #SocialSelling #MarketingSuccess #DataDrivenMarketing #OnlineBranding #MarketingMetrics



Hosted on Acast. See acast.com/privacy for more information.

]]> The Biggest Hiring Mistake You Can Avoid with Gina Suzanne The Biggest Hiring Mistake You Can Avoid with Gina Suzanne Tue, 11 Feb 2025 15:00:00 GMT 30:47 67ab65f8b468a1d76fab5603 false https://youtu.be/0OFq1B-d55w 67ab65f8b468a1d76fab5603 62e074adb038a40013e0d7b6 the-biggest-hiring-mistake-you-can-avoid-with-gina-suzanne full 4 362 Want to achieve streamlined team building and effective business scaling like never before? I've got the solution to help you achieve that result. If you're ready to fast-track your business for success by finding the perfect team to help you grow and scale, stay tuned. I'll be sharing the secrets to hiring offshore talent and building a high-performing team. Let's dive deep and uncover the strategies you need for success.


This week, I spoke with Gina Suzanne, a visionary entrepreneur with an exceptional ability to delegate, even with ADHD. With a passion for building outstanding teams, Gina specializes in helping businesses find the perfect offshore talent, particularly from the Philippines. Through her own entrepreneurial journey, she has gained valuable insights into the challenges and benefits of hiring remote staff. Gina's approach revolves around strategically matching the unique skills and experiences of offshore employees with the evolving needs of businesses, ensuring effective growth and scaling. Her expertise has proven instrumental in transforming numerous businesses, establishing her as a sought-after expert in the realm of team building and offshore staffing.


In this episode, you will be able to:

  • Discover the power of hiring offshore employees for business growth.
  • Uncover the unique benefits of hiring from the Philippines for your business expansion.
  • Master the strategies for finding the right offshore team members to drive your business forward.
  • Overcome the challenges in remote team management and ensure seamless operations.
  • Learn effective tips for scaling your business with offshore staff for sustainable growth.


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Visit Gina Suzanne's social media pages:

LinkedIn: https://www.linkedin.com/in/gina-suzanne/

Website: https://structure2scale.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#Entrepreneurship #BusinessGrowth #SmallBusinessTips #ScaleYourBusiness #SuccessMindset #SmartHiring #DelegateToElevate #VirtualAssistant #OutsourcingSuccess #TeamBuilding #WorkSmarterNotHarder #TimeManagement #ProductivityHacks #EntrepreneurLife #LeadershipTips

Hosted on Acast. See acast.com/privacy for more information.

]]> Want to achieve streamlined team building and effective business scaling like never before? I've got the solution to help you achieve that result. If you're ready to fast-track your business for success by finding the perfect team to help you grow and scale, stay tuned. I'll be sharing the secrets to hiring offshore talent and building a high-performing team. Let's dive deep and uncover the strategies you need for success.


This week, I spoke with Gina Suzanne, a visionary entrepreneur with an exceptional ability to delegate, even with ADHD. With a passion for building outstanding teams, Gina specializes in helping businesses find the perfect offshore talent, particularly from the Philippines. Through her own entrepreneurial journey, she has gained valuable insights into the challenges and benefits of hiring remote staff. Gina's approach revolves around strategically matching the unique skills and experiences of offshore employees with the evolving needs of businesses, ensuring effective growth and scaling. Her expertise has proven instrumental in transforming numerous businesses, establishing her as a sought-after expert in the realm of team building and offshore staffing.


In this episode, you will be able to:

  • Discover the power of hiring offshore employees for business growth.
  • Uncover the unique benefits of hiring from the Philippines for your business expansion.
  • Master the strategies for finding the right offshore team members to drive your business forward.
  • Overcome the challenges in remote team management and ensure seamless operations.
  • Learn effective tips for scaling your business with offshore staff for sustainable growth.


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Visit Gina Suzanne's social media pages:

LinkedIn: https://www.linkedin.com/in/gina-suzanne/

Website: https://structure2scale.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#Entrepreneurship #BusinessGrowth #SmallBusinessTips #ScaleYourBusiness #SuccessMindset #SmartHiring #DelegateToElevate #VirtualAssistant #OutsourcingSuccess #TeamBuilding #WorkSmarterNotHarder #TimeManagement #ProductivityHacks #EntrepreneurLife #LeadershipTips

Hosted on Acast. See acast.com/privacy for more information.

]]> Why Your Brand Needs a Podcast Why Your Brand Needs a Podcast Thu, 06 Feb 2025 15:00:00 GMT 11:01 67a48f30340a5590cd41a291 false https://shows.acast.com/rocky-mountain-marketing/episodes/why-your-brand-needs-a-podcast 67a48f30340a5590cd41a291 62e074adb038a40013e0d7b6 why-your-brand-needs-a-podcast https://youtu.be/TI50HvpOu5o full 4 361 What if YOU were the influencer for your brand? In today’s episode, I’m breaking down why podcasting is the single most powerful tool for business owners looking to establish authority, build trust, and connect deeply with their audience. Whether you’re just starting or have been on the fence about launching your own show, this episode will clear up the biggest podcasting myths and give you a simple roadmap to get started. Plus, I’m sharing how podcasting has transformed my business and why I wish I had started sooner.


In this episode, you'll learn:

1. Why podcasting positions you as an authority: Hosting a podcast establishes you as the go-to expert in your industry, making your brand more recognizable and trusted.

2. The biggest myths about podcasting—debunked! Think you need expensive gear or a ‘radio voice’? I’ll show you why that’s simply not true.

3. How to use podcasting to generate leads effortlessly: Your podcast becomes a lead-generation machine by attracting an audience already interested in what you have to say.

4. The three must-know steps to launching your podcast: Define your ‘why,’ choose your niche, and keep it simple—no overcomplicated setups needed.

5. How podcasting creates business opportunities: From attracting sponsors to networking with industry leaders, your podcast can open doors you never imagined.


00:00 Introduction: Rethinking Influencer Marketing

00:27 The Power of Podcasting

00:51 Getting Started with Your Podcast

01:57 Why Podcasting is Essential for Business Owners

03:04 Defining Your Podcast Strategy

05:38 Debunking Podcasting Myths

07:36 How Podcasting Grows Your Business

08:39 Conclusion: Take the Leap into Podcasting


Podcasting is one of the best ways to elevate your brand, and I’m here to help you make it happen. Ready to take the next step?


Join my upcoming masterclass where I’ll show you how to land top-paying sponsors—grab your spot now at katiebrinkley.live/RMM.



Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#PodcastMarketing #BusinessGrowth #InfluencerMarketing #PodcastTips #PersonalBranding #MarketingStrategy #EntrepreneurLife #SocialMediaMarketing #LeadGeneration #PodcastLaunch #AuthorityBuilding #ContentMarketing #MarketingTips #BrandStrategy #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> What if YOU were the influencer for your brand? In today’s episode, I’m breaking down why podcasting is the single most powerful tool for business owners looking to establish authority, build trust, and connect deeply with their audience. Whether you’re just starting or have been on the fence about launching your own show, this episode will clear up the biggest podcasting myths and give you a simple roadmap to get started. Plus, I’m sharing how podcasting has transformed my business and why I wish I had started sooner.


In this episode, you'll learn:

1. Why podcasting positions you as an authority: Hosting a podcast establishes you as the go-to expert in your industry, making your brand more recognizable and trusted.

2. The biggest myths about podcasting—debunked! Think you need expensive gear or a ‘radio voice’? I’ll show you why that’s simply not true.

3. How to use podcasting to generate leads effortlessly: Your podcast becomes a lead-generation machine by attracting an audience already interested in what you have to say.

4. The three must-know steps to launching your podcast: Define your ‘why,’ choose your niche, and keep it simple—no overcomplicated setups needed.

5. How podcasting creates business opportunities: From attracting sponsors to networking with industry leaders, your podcast can open doors you never imagined.


00:00 Introduction: Rethinking Influencer Marketing

00:27 The Power of Podcasting

00:51 Getting Started with Your Podcast

01:57 Why Podcasting is Essential for Business Owners

03:04 Defining Your Podcast Strategy

05:38 Debunking Podcasting Myths

07:36 How Podcasting Grows Your Business

08:39 Conclusion: Take the Leap into Podcasting


Podcasting is one of the best ways to elevate your brand, and I’m here to help you make it happen. Ready to take the next step?


Join my upcoming masterclass where I’ll show you how to land top-paying sponsors—grab your spot now at katiebrinkley.live/RMM.



Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#PodcastMarketing #BusinessGrowth #InfluencerMarketing #PodcastTips #PersonalBranding #MarketingStrategy #EntrepreneurLife #SocialMediaMarketing #LeadGeneration #PodcastLaunch #AuthorityBuilding #ContentMarketing #MarketingTips #BrandStrategy #KatieBrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> What is Descript? And Why You Should Care with Jeff Sieh What is Descript? And Why You Should Care with Jeff Sieh Tue, 04 Feb 2025 15:00:22 GMT 32:24 67a1db2495d7c2516af8376d false https://shows.acast.com/rocky-mountain-marketing/episodes/what-is-descript-and-why-you-should-care-with-jeff-sieh 67a1db2495d7c2516af8376d 62e074adb038a40013e0d7b6 what-is-descript-and-why-you-should-care-with-jeff-sieh full 4 360 Editing podcasts and videos can be a major time suck—but what if there was a way to streamline the entire process? This week on Rocky Mountain Marketing, I sit down with Jeff Sieh, content creator, live video producer, and Descript expert, to talk about how AI-powered editing is changing the game. Whether you're a podcaster, video creator, or business owner looking to repurpose content more efficiently, Descript can simplify your workflow and free up time for what really matters—growing your brand.



In this episode, you’ll learn:

  • How AI-powered editing saves time and effort: Descript lets you edit audio and video just like a text document—no complicated software required.
  • Why repurposing content is a game-changer: Stop the endless content hamster wheel and get more mileage out of what you create.
  • How Descript’s AI tools make editing easier than ever: Features like automatic transcriptions, text-based editing, and AI-generated voices make content creation seamless.
  • Why live video and podcasting still matter in an AI-driven world: AI can assist, but nothing replaces real, authentic connections with your audience.
  • How small businesses can leverage AI tools for better marketing: From social media captions to show notes, AI helps streamline your workflow so you can focus on growing your brand.


00:00 Introduction to Today's Episode

01:06 Meet Jeff C: The Chief Beard

02:24 The Power of Live Shows and Repurposing Content

03:08 AI in Content Creation: Opportunities and Challenges

08:58 The Future of Social Media and AI

12:42 Descript: Revolutionizing Content Editing

14:29 Masterclass Announcement: Monetizing Your Podcast

15:12 Practical AI Tools for Content Creation

25:46 Jeff's Course on Descript

30:43 Conclusion and Final Thoughts


If you’re ready to work smarter, not harder with your content, subscribe to Rocky Mountain Marketing and check out Jeff’s Descript course for a hands-on tutorial!

Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Visit Jeff Sieh's social media pages:

Descript Course: https://jeffsieh.com/descript101

LinkedIn: https://www.linkedin.com/in/jeffsieh

12 Must-Have Tools for Your Live Video & Podcast: https://jeffsieh.com/tools


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#AIPoweredEditing #Descript101 #PodcastEditing #VideoEditingAI #WorkSmarterNotHarder #DigitalMarketingTools #ContentCreation #EditingMadeEasy #AIContentTools #TimeSavingTech #RepurposeContent #SocialMediaMarketing #MarketingAutomation #ContentStrategy #PodcastGrowth

Hosted on Acast. See acast.com/privacy for more information.

]]> Editing podcasts and videos can be a major time suck—but what if there was a way to streamline the entire process? This week on Rocky Mountain Marketing, I sit down with Jeff Sieh, content creator, live video producer, and Descript expert, to talk about how AI-powered editing is changing the game. Whether you're a podcaster, video creator, or business owner looking to repurpose content more efficiently, Descript can simplify your workflow and free up time for what really matters—growing your brand.



In this episode, you’ll learn:

  • How AI-powered editing saves time and effort: Descript lets you edit audio and video just like a text document—no complicated software required.
  • Why repurposing content is a game-changer: Stop the endless content hamster wheel and get more mileage out of what you create.
  • How Descript’s AI tools make editing easier than ever: Features like automatic transcriptions, text-based editing, and AI-generated voices make content creation seamless.
  • Why live video and podcasting still matter in an AI-driven world: AI can assist, but nothing replaces real, authentic connections with your audience.
  • How small businesses can leverage AI tools for better marketing: From social media captions to show notes, AI helps streamline your workflow so you can focus on growing your brand.


00:00 Introduction to Today's Episode

01:06 Meet Jeff C: The Chief Beard

02:24 The Power of Live Shows and Repurposing Content

03:08 AI in Content Creation: Opportunities and Challenges

08:58 The Future of Social Media and AI

12:42 Descript: Revolutionizing Content Editing

14:29 Masterclass Announcement: Monetizing Your Podcast

15:12 Practical AI Tools for Content Creation

25:46 Jeff's Course on Descript

30:43 Conclusion and Final Thoughts


If you’re ready to work smarter, not harder with your content, subscribe to Rocky Mountain Marketing and check out Jeff’s Descript course for a hands-on tutorial!

Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Visit Jeff Sieh's social media pages:

Descript Course: https://jeffsieh.com/descript101

LinkedIn: https://www.linkedin.com/in/jeffsieh

12 Must-Have Tools for Your Live Video & Podcast: https://jeffsieh.com/tools


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#AIPoweredEditing #Descript101 #PodcastEditing #VideoEditingAI #WorkSmarterNotHarder #DigitalMarketingTools #ContentCreation #EditingMadeEasy #AIContentTools #TimeSavingTech #RepurposeContent #SocialMediaMarketing #MarketingAutomation #ContentStrategy #PodcastGrowth

Hosted on Acast. See acast.com/privacy for more information.

]]> Are Ads on Threads Worth It? Are Ads on Threads Worth It? Thu, 30 Jan 2025 15:00:00 GMT 12:37 679b71f85ab37be0df9d40d7 false https://shows.acast.com/rocky-mountain-marketing/episodes/are-ads-on-threads-worth-it 679b71f85ab37be0df9d40d7 62e074adb038a40013e0d7b6 are-ads-on-threads-worth-it full 4 359 Have you ever felt like social media ads were reading your mind? That’s the magic of Meta’s data machine, and now, Threads—Meta’s microblogging platform—is jumping into the ad game. If you’re a business owner, this could be your chance to get in early and gain a competitive edge.


But is Threads the right platform for your ad dollars? In this episode of Rocky Mountain Marketing, I break down everything you need to know about Threads’ new ad rollout, who should be paying attention, and how to determine if it’s the right fit for your marketing strategy.


In this episode, you’ll learn:

  • Why Meta is bringing ads to Threads: With over 300 million users, monetization was inevitable, but what does it mean for brands?
  • How early adopters can benefit from lower ad costs: Getting in before the competition allows businesses to test and refine strategies at a lower price.
  • What makes Threads different from Instagram and Facebook ads: Threads is all about conversation, so traditional ad formats might not work as well.
  • Why your ad strategy must feel organic: Threads users expect authenticity, meaning your ads should blend seamlessly with real conversations.
  • How to decide if Threads ads are right for you: If your audience isn’t already active there, it may not be worth the investment just yet.


00:00 Introduction to Meta's Data Machine and Threads

00:41 Welcome to Rocky Mountain Marketing QuickCast

01:03 Threads: The New Ad Frontier

02:03 The Evolution of Threads

04:18 Ad Customization and Early Opportunities

05:59 Masterclass and Productivity Tips

08:13 Evaluating Threads for Your Business

09:40 The Bigger Picture: Ads Across Platforms

11:36 Conclusion and Call to Action


Thinking about running ads on Threads?—subscribe to Rocky Mountain Marketing for more strategies, and visit katiebrinkley.com to optimize your content and grow your brand today!

This episode is sponsored by Magic Mind. https://www.magicmind.com/ROCKYJAN


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ThreadsAds #MetaAdvertising #SocialMediaMarketing #ThreadsForBusiness #MarketingStrategy #DigitalAdvertising #PaidSocial #ThreadsUpdate #SocialMediaTrends #OnlineAdvertising #MarketingForEntrepreneurs #ThreadsAdStrategy #MetaMarketing #ThreadsBusinessGrowth #MarketingTips

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever felt like social media ads were reading your mind? That’s the magic of Meta’s data machine, and now, Threads—Meta’s microblogging platform—is jumping into the ad game. If you’re a business owner, this could be your chance to get in early and gain a competitive edge.


But is Threads the right platform for your ad dollars? In this episode of Rocky Mountain Marketing, I break down everything you need to know about Threads’ new ad rollout, who should be paying attention, and how to determine if it’s the right fit for your marketing strategy.


In this episode, you’ll learn:

  • Why Meta is bringing ads to Threads: With over 300 million users, monetization was inevitable, but what does it mean for brands?
  • How early adopters can benefit from lower ad costs: Getting in before the competition allows businesses to test and refine strategies at a lower price.
  • What makes Threads different from Instagram and Facebook ads: Threads is all about conversation, so traditional ad formats might not work as well.
  • Why your ad strategy must feel organic: Threads users expect authenticity, meaning your ads should blend seamlessly with real conversations.
  • How to decide if Threads ads are right for you: If your audience isn’t already active there, it may not be worth the investment just yet.


00:00 Introduction to Meta's Data Machine and Threads

00:41 Welcome to Rocky Mountain Marketing QuickCast

01:03 Threads: The New Ad Frontier

02:03 The Evolution of Threads

04:18 Ad Customization and Early Opportunities

05:59 Masterclass and Productivity Tips

08:13 Evaluating Threads for Your Business

09:40 The Bigger Picture: Ads Across Platforms

11:36 Conclusion and Call to Action


Thinking about running ads on Threads?—subscribe to Rocky Mountain Marketing for more strategies, and visit katiebrinkley.com to optimize your content and grow your brand today!

This episode is sponsored by Magic Mind. https://www.magicmind.com/ROCKYJAN


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ThreadsAds #MetaAdvertising #SocialMediaMarketing #ThreadsForBusiness #MarketingStrategy #DigitalAdvertising #PaidSocial #ThreadsUpdate #SocialMediaTrends #OnlineAdvertising #MarketingForEntrepreneurs #ThreadsAdStrategy #MetaMarketing #ThreadsBusinessGrowth #MarketingTips

Hosted on Acast. See acast.com/privacy for more information.

]]> Why Your Business Needs a Copywriting Strategy with Jamie Caroccio Why Your Business Needs a Copywriting Strategy with Jamie Caroccio Tue, 28 Jan 2025 16:08:09 GMT 32:29 679900ea65f7409510e8ee77 false https://shows.acast.com/rocky-mountain-marketing/episodes/why-your-business-needs-a-copywriting-strategy-with-jamie-ca 679900ea65f7409510e8ee77 62e074adb038a40013e0d7b6 why-your-business-needs-a-copywriting-strategy-with-jamie-ca full 4 358 This week, I sat down with the incredibly talented Jamie Caroccio, a copywriter who helps coaches and business owners craft authentic and persuasive copy that connects, sells, and reflects their true personality.


In a world where AI is changing how we write, Jamie reminds us why human connection and authentic storytelling are more important than ever. Whether you're leveraging AI or outsourcing your writing, this episode dives into why quality copy remains a cornerstone of effective marketing.



In This Episode, You’ll Learn:

  1. Why AI can’t replace emotional intelligence in copywriting and how to blend human creativity with AI tools effectively.
  2. The importance of messaging clarity: Jamie explains why your online presence must reflect your expertise and how to position yourself as the go-to authority.
  3. How to maintain your voice when outsourcing copy: Jamie shares her step-by-step process to capture your unique tone and style.
  4. Tips for writing non-salesy copy: Learn how to sell authentically without sounding sleazy or overly self-promotional.
  5. How to collaborate with AI: Discover when to lean on AI for efficiency and where human creativity is irreplaceable.
  6. The #1 mistake business owners make when it comes to their copy—and how to fix it by focusing on their audience.


00:00 Introduction to Rocky Mountain Marketing Quick Cast

00:27 The Impact of AI on Copywriting

02:01 Interview with Copywriting Expert Jamie Carrocchio

04:52 Jamie Carrocchio's Copywriting Journey

07:32 Effective Copywriting Strategies

18:57 Leveraging AI in Copywriting

30:28 Conclusion and How to Connect with Jamie Carroccio

31:28 Final Thoughts and Call to Action


Ready to elevate your copywriting strategy and stand out in a crowded digital space? 

Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Visit Jamie Caroccio's social media pages:

Website: https://www.jamiecaroccio.com/

LinkedIn: https://www.linkedin.com/in/jamiecaroccio/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#CopywritingTips #AIvsHumanCreativity #DigitalMarketing #AuthenticMarketing #StorytellingInMarketing #EmotionalIntelligence #ContentStrategy #BrandVoice #MarketingSuccess #HumanConnection

Hosted on Acast. See acast.com/privacy for more information.

]]> This week, I sat down with the incredibly talented Jamie Caroccio, a copywriter who helps coaches and business owners craft authentic and persuasive copy that connects, sells, and reflects their true personality.


In a world where AI is changing how we write, Jamie reminds us why human connection and authentic storytelling are more important than ever. Whether you're leveraging AI or outsourcing your writing, this episode dives into why quality copy remains a cornerstone of effective marketing.



In This Episode, You’ll Learn:

  1. Why AI can’t replace emotional intelligence in copywriting and how to blend human creativity with AI tools effectively.
  2. The importance of messaging clarity: Jamie explains why your online presence must reflect your expertise and how to position yourself as the go-to authority.
  3. How to maintain your voice when outsourcing copy: Jamie shares her step-by-step process to capture your unique tone and style.
  4. Tips for writing non-salesy copy: Learn how to sell authentically without sounding sleazy or overly self-promotional.
  5. How to collaborate with AI: Discover when to lean on AI for efficiency and where human creativity is irreplaceable.
  6. The #1 mistake business owners make when it comes to their copy—and how to fix it by focusing on their audience.


00:00 Introduction to Rocky Mountain Marketing Quick Cast

00:27 The Impact of AI on Copywriting

02:01 Interview with Copywriting Expert Jamie Carrocchio

04:52 Jamie Carrocchio's Copywriting Journey

07:32 Effective Copywriting Strategies

18:57 Leveraging AI in Copywriting

30:28 Conclusion and How to Connect with Jamie Carroccio

31:28 Final Thoughts and Call to Action


Ready to elevate your copywriting strategy and stand out in a crowded digital space? 

Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Visit Jamie Caroccio's social media pages:

Website: https://www.jamiecaroccio.com/

LinkedIn: https://www.linkedin.com/in/jamiecaroccio/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#CopywritingTips #AIvsHumanCreativity #DigitalMarketing #AuthenticMarketing #StorytellingInMarketing #EmotionalIntelligence #ContentStrategy #BrandVoice #MarketingSuccess #HumanConnection

Hosted on Acast. See acast.com/privacy for more information.

]]> New Instagram Grid Alert! New Instagram Grid Alert! Thu, 23 Jan 2025 15:00:00 GMT 13:11 6791fc936468d3dae31455dd false https://shows.acast.com/rocky-mountain-marketing/episodes/new-instagram-grid-alert 6791fc936468d3dae31455dd 62e074adb038a40013e0d7b6 new-instagram-grid-alert full 4 357 Instagram has made a big change that could affect your content strategy—its new vertical grid layout. In this episode of Rocky Mountain Marketing, I dive into how this update can actually be a huge opportunity for your brand. The shift away from the traditional square grid means that your content now has the chance to take up more space and stand out in users’ feeds. But how do you make it work for you?


I’ll walk you through how to optimize your Instagram profile for the vertical grid, why it matters for your brand’s visibility, and how to adapt your content to fit this new look. From leveraging the vertical orientation for better engagement to experimenting with Reels, this episode will ensure you’re ready for Instagram’s changes.


In this episode, you’ll learn:

  • Why the new vertical grid layout matters for brand visibility: The larger thumbnails help your content take up more screen space, increasing its chance of being noticed.
  • How to audit your current Instagram grid: Check what’s still relevant and archive outdated posts to align with the new vertical format.
  • Why switching to vertical content will save time: Design all graphics in vertical format from now on to streamline your content creation process.
  • How Reels can boost your engagement: Incorporate Reels into your content strategy to take full advantage of Instagram’s focus on vertical video.
  • Why flexibility is key in social media: Stay adaptable as platforms evolve, and continue experimenting with new content styles to stand out.


00:00 Introduction: The Instagram Grid Dilemma

00:27 Welcome to Rocky Mountain Marketing

00:53 Understanding Instagram's New Vertical Grid

02:17 Why the Vertical Grid Matters

03:50 Adapting to the New Grid Layout

05:31 Break: Masterclass Announcement

06:15 Actionable Tips for the New Grid

07:52 Consistency and Productivity Tips

09:39 Embracing Change and Final Thoughts

12:09 Conclusion and Farewell


Stay ahead of Instagram’s vertical grid update—subscribe to Rocky Mountain Marketing for more strategies, and visit katiebrinkley.com to optimize your content and grow your brand today!


This episode is sponsored by Magic Mind. https://www.magicmind.com/ROCKYJAN


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#InstagramGridUpdate #VerticalGridStrategy #SocialMediaForBrands #InstagramMarketingTips #DigitalMarketing2025 #VisualContentStrategy #OptimizeYourProfile #SocialMediaEngagement #ReelsForGrowth #InstagramTipsAndTricks #MarketingWithInstagram #AdaptToTrends #ContentCreationMadeEasy #InstagramChanges #MarketingForBrands

Hosted on Acast. See acast.com/privacy for more information.

]]> Instagram has made a big change that could affect your content strategy—its new vertical grid layout. In this episode of Rocky Mountain Marketing, I dive into how this update can actually be a huge opportunity for your brand. The shift away from the traditional square grid means that your content now has the chance to take up more space and stand out in users’ feeds. But how do you make it work for you?


I’ll walk you through how to optimize your Instagram profile for the vertical grid, why it matters for your brand’s visibility, and how to adapt your content to fit this new look. From leveraging the vertical orientation for better engagement to experimenting with Reels, this episode will ensure you’re ready for Instagram’s changes.


In this episode, you’ll learn:

  • Why the new vertical grid layout matters for brand visibility: The larger thumbnails help your content take up more screen space, increasing its chance of being noticed.
  • How to audit your current Instagram grid: Check what’s still relevant and archive outdated posts to align with the new vertical format.
  • Why switching to vertical content will save time: Design all graphics in vertical format from now on to streamline your content creation process.
  • How Reels can boost your engagement: Incorporate Reels into your content strategy to take full advantage of Instagram’s focus on vertical video.
  • Why flexibility is key in social media: Stay adaptable as platforms evolve, and continue experimenting with new content styles to stand out.


00:00 Introduction: The Instagram Grid Dilemma

00:27 Welcome to Rocky Mountain Marketing

00:53 Understanding Instagram's New Vertical Grid

02:17 Why the Vertical Grid Matters

03:50 Adapting to the New Grid Layout

05:31 Break: Masterclass Announcement

06:15 Actionable Tips for the New Grid

07:52 Consistency and Productivity Tips

09:39 Embracing Change and Final Thoughts

12:09 Conclusion and Farewell


Stay ahead of Instagram’s vertical grid update—subscribe to Rocky Mountain Marketing for more strategies, and visit katiebrinkley.com to optimize your content and grow your brand today!


This episode is sponsored by Magic Mind. https://www.magicmind.com/ROCKYJAN


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#InstagramGridUpdate #VerticalGridStrategy #SocialMediaForBrands #InstagramMarketingTips #DigitalMarketing2025 #VisualContentStrategy #OptimizeYourProfile #SocialMediaEngagement #ReelsForGrowth #InstagramTipsAndTricks #MarketingWithInstagram #AdaptToTrends #ContentCreationMadeEasy #InstagramChanges #MarketingForBrands

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Make AI Sound Like YOU with Mike Allton How to Make AI Sound Like YOU with Mike Allton Tue, 21 Jan 2025 15:00:00 GMT 35:42 678dc59a16bc7a8545b495fb false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-make-ai-sound-like-you-with-mike-allton 678dc59a16bc7a8545b495fb 62e074adb038a40013e0d7b6 how-to-make-ai-sound-like-you-with-mike-allton full 4 356 Is AI making your content feel robotic? In this episode of Rocky Mountain Marketing, I’m joined by Mike Allton, an AI expert and seasoned digital marketer, to discuss why copy-pasting from AI tools like ChatGPT is holding your content back. We dive into the importance of seasoning your AI to reflect your brand voice and how to avoid the common pitfalls of generic AI-generated content.


Mike shares actionable tips for crafting prompts that guide AI tools to create authentic, relatable content. Whether you’re a small business owner or a seasoned marketer, this conversation will help you embrace AI as a tool to enhance—not replace—your creativity.


In this episode, you’ll learn:

  • Why relying on generic AI outputs doesn’t work: Discover how poorly crafted prompts lead to bland, unengaging content.
  • How to season AI with your brand voice: Teach AI to write content that feels personal and aligns with your identity.
  • Why asking the right questions improves AI results: Learn how to provide specific, detailed prompts for higher-quality outputs.
  • The importance of balancing AI efficiency with human creativity: Avoid over-relying on AI by blending its capabilities with your unique perspective.
  • How to future-proof your AI strategy: Stay ahead by adapting AI tools to match your evolving goals and audience needs.


00:00 Introduction to Rocky Mountain Marketing

00:30 The Problem with AI-Generated Content

02:39 Introducing Mike Alton: AI Consultant

04:17 Mike's Journey into AI

09:30 The Importance of Brand Voice in AI

10:40 Three Levels of Effective AI Prompting

14:57 Utilizing AI Memory for Consistency

21:20 Creating Custom Instructions for AI

32:15 Conclusion and Final Thoughts


Stop settling for generic AI content—subscribe to Rocky Mountain Marketing for strategies to craft authentic, and impactful content!


Visit Mike Allton's social media pages:

Website: https://www.agorapulse.com

LinkedIn: https://www.linkedin.com/in/mikeallton


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#AIContentStrategy #AuthenticContentCreation #StopCopyPastingAI #HumanizedAI #DigitalMarketingTips #AIMarketingTools #BrandVoiceMatters #AIForMarketers #MarketingWithAI #ContentStrategy2025 #RelatableContent #SmartAIUsage #AIContentCreation #MarketingInnovation #FutureOfContent

Hosted on Acast. See acast.com/privacy for more information.

]]> Is AI making your content feel robotic? In this episode of Rocky Mountain Marketing, I’m joined by Mike Allton, an AI expert and seasoned digital marketer, to discuss why copy-pasting from AI tools like ChatGPT is holding your content back. We dive into the importance of seasoning your AI to reflect your brand voice and how to avoid the common pitfalls of generic AI-generated content.


Mike shares actionable tips for crafting prompts that guide AI tools to create authentic, relatable content. Whether you’re a small business owner or a seasoned marketer, this conversation will help you embrace AI as a tool to enhance—not replace—your creativity.


In this episode, you’ll learn:

  • Why relying on generic AI outputs doesn’t work: Discover how poorly crafted prompts lead to bland, unengaging content.
  • How to season AI with your brand voice: Teach AI to write content that feels personal and aligns with your identity.
  • Why asking the right questions improves AI results: Learn how to provide specific, detailed prompts for higher-quality outputs.
  • The importance of balancing AI efficiency with human creativity: Avoid over-relying on AI by blending its capabilities with your unique perspective.
  • How to future-proof your AI strategy: Stay ahead by adapting AI tools to match your evolving goals and audience needs.


00:00 Introduction to Rocky Mountain Marketing

00:30 The Problem with AI-Generated Content

02:39 Introducing Mike Alton: AI Consultant

04:17 Mike's Journey into AI

09:30 The Importance of Brand Voice in AI

10:40 Three Levels of Effective AI Prompting

14:57 Utilizing AI Memory for Consistency

21:20 Creating Custom Instructions for AI

32:15 Conclusion and Final Thoughts


Stop settling for generic AI content—subscribe to Rocky Mountain Marketing for strategies to craft authentic, and impactful content!


Visit Mike Allton's social media pages:

Website: https://www.agorapulse.com

LinkedIn: https://www.linkedin.com/in/mikeallton


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#AIContentStrategy #AuthenticContentCreation #StopCopyPastingAI #HumanizedAI #DigitalMarketingTips #AIMarketingTools #BrandVoiceMatters #AIForMarketers #MarketingWithAI #ContentStrategy2025 #RelatableContent #SmartAIUsage #AIContentCreation #MarketingInnovation #FutureOfContent

Hosted on Acast. See acast.com/privacy for more information.

]]> Is This the End of TikTok? Is This the End of TikTok? Thu, 16 Jan 2025 15:00:00 GMT 15:36 6788cb126e75ae28c3751d17 false https://shows.acast.com/rocky-mountain-marketing/episodes/is-this-the-end-of-tiktok 6788cb126e75ae28c3751d17 62e074adb038a40013e0d7b6 is-this-the-end-of-tiktok full 4 355 What would you do if TikTok disappeared tomorrow? In this episode of Rocky Mountain Marketing, I unpack the looming TikTok ban and its potential impact on creators, businesses, and the social media landscape. With a January 19th deadline for ByteDance to sell TikTok’s U.S. operations or face a ban, this isn’t just a news headline—it’s a wake-up call for everyone relying on the platform.


I share actionable strategies to prepare for a TikTok-less future, including diversifying your social media strategy, leveraging other platforms like Instagram and YouTube, and focusing on owned assets like email marketing. This episode is your guide to staying adaptable in an ever-changing digital world.


In this episode, you’ll learn:

  • Why TikTok is facing a potential ban: Data privacy, national security concerns, and how ByteDance is addressing them.
  • How to diversify your social media strategy now: Start repurposing TikTok content for platforms like Instagram Reels and YouTube Shorts.
  • Why building an email list is critical: Own your audience and reduce reliance on any single platform.
  • The impact of TikTok’s powerful algorithm: Learn why its data collection has raised privacy red flags.
  • How to stay ahead of platform changes: Adapt and evolve to ensure your content strategy remains effective, no matter the trends.


Stay ahead of the TikTok changes—subscribe to Rocky Mountain Marketing for more strategies, and visit katiebrinkley.com to future-proof your social media game today!


00:00 The Potential TikTok Ban: An Introduction

00:42 Welcome to Rocky Mountain Marketing Quick Cast

01:07 Understanding the TikTok Ban

04:04 Why TikTok is Facing a Ban

08:48 The Broader Implications and Elon Musk's Potential Involvement

12:26 Adapting Your Strategy: Beyond TikTok

13:25 Final Thoughts and Call to Action

14:35 Conclusion and Listener Engagement


This episode is sponsored by Magic Mind. https://www.magicmind.com/ROCKYJAN


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#TikTokBan #SocialMediaStrategy #TikTokMarketing #DigitalMarketingTips #ContentCreation #SocialMediaGrowth #EmailMarketingStrategy #InstagramReelsTips #YouTubeShorts #RepurposeContent #SocialMediaTips #AdaptAndThrive #MarketingStrategy2025 #SocialMediaChanges #TikTokAlternatives

Hosted on Acast. See acast.com/privacy for more information.

]]> What would you do if TikTok disappeared tomorrow? In this episode of Rocky Mountain Marketing, I unpack the looming TikTok ban and its potential impact on creators, businesses, and the social media landscape. With a January 19th deadline for ByteDance to sell TikTok’s U.S. operations or face a ban, this isn’t just a news headline—it’s a wake-up call for everyone relying on the platform.


I share actionable strategies to prepare for a TikTok-less future, including diversifying your social media strategy, leveraging other platforms like Instagram and YouTube, and focusing on owned assets like email marketing. This episode is your guide to staying adaptable in an ever-changing digital world.


In this episode, you’ll learn:

  • Why TikTok is facing a potential ban: Data privacy, national security concerns, and how ByteDance is addressing them.
  • How to diversify your social media strategy now: Start repurposing TikTok content for platforms like Instagram Reels and YouTube Shorts.
  • Why building an email list is critical: Own your audience and reduce reliance on any single platform.
  • The impact of TikTok’s powerful algorithm: Learn why its data collection has raised privacy red flags.
  • How to stay ahead of platform changes: Adapt and evolve to ensure your content strategy remains effective, no matter the trends.


Stay ahead of the TikTok changes—subscribe to Rocky Mountain Marketing for more strategies, and visit katiebrinkley.com to future-proof your social media game today!


00:00 The Potential TikTok Ban: An Introduction

00:42 Welcome to Rocky Mountain Marketing Quick Cast

01:07 Understanding the TikTok Ban

04:04 Why TikTok is Facing a Ban

08:48 The Broader Implications and Elon Musk's Potential Involvement

12:26 Adapting Your Strategy: Beyond TikTok

13:25 Final Thoughts and Call to Action

14:35 Conclusion and Listener Engagement


This episode is sponsored by Magic Mind. https://www.magicmind.com/ROCKYJAN


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#TikTokBan #SocialMediaStrategy #TikTokMarketing #DigitalMarketingTips #ContentCreation #SocialMediaGrowth #EmailMarketingStrategy #InstagramReelsTips #YouTubeShorts #RepurposeContent #SocialMediaTips #AdaptAndThrive #MarketingStrategy2025 #SocialMediaChanges #TikTokAlternatives

Hosted on Acast. See acast.com/privacy for more information.

]]> Top AI Tools You Need for 2025 with Kim Garst Top AI Tools You Need for 2025 with Kim Garst Tue, 14 Jan 2025 15:00:00 GMT 31:43 6785d4cdf4f33cd91681f026 false https://shows.acast.com/rocky-mountain-marketing/episodes/top-ai-tools-you-need-for-2025-with-kim-garst 6785d4cdf4f33cd91681f026 62e074adb038a40013e0d7b6 top-ai-tools-you-need-for-2025-with-kim-garst full 4 354 Is AI just a buzzword, or is it the key to leveling up your marketing in 2025? In this episode of Rocky Mountain Marketing, I sit down with Kim Garst, an internationally recognized digital marketing strategist, to explore the transformative power of AI in business.


We talk about why understanding AI is no longer optional and how tools like ChatGPT, Perplexity, and Claude can make your marketing more efficient and impactful. Kim shares her best practices for training AI to reflect your brand’s unique voice, ensuring authenticity and relevance in every piece of content.


In this episode, you’ll learn:

  • Why AI is essential for marketing success: Discover how to integrate AI into your workflow without losing your creative touch.
  • The tools that take AI beyond ChatGPT: Learn about Perplexity and Claude for smarter, context-aware content creation.
  • How to train AI to reflect your brand: Ensure your content feels personal and authentic by teaching AI your style and tone.
  • The evolving role of AI in search: Why traditional SEO is changing and how to adapt for the future.
  • How to use AI chatbots effectively: Engage your audience in real-time with tools that streamline communication and conversions.


00:00 Welcome to Rocky Mountain Marketing

00:30 The Rise of AI in 2024

01:53 Introducing Kim Garst: AI Pioneer

03:20 The Importance of Embracing AI

05:55 AI Tools for Success in 2025

15:45 The Future of AI and Digital Marketing

29:55 Conclusion and Final Thoughts


If you’ve been hesitant to embrace AI, this episode offers a roadmap to get started and stay ahead in the fast-changing marketing landscape.


Visit Kim Garst’s social media pages:

Website: http://kimgarst.com/

LinkedIn: https://www.linkedin.com/in/kimgarst


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ArtificialIntelligence #DigitalMarketing #AIForBusiness #MarketingTools #AI2025 #Entrepreneurship #BusinessGrowth #MarketingStrategy #AIInnovation #SmallBusinessTips #DenverBusiness #KatieBrinkley #KimGarst #AI

Hosted on Acast. See acast.com/privacy for more information.

]]> Is AI just a buzzword, or is it the key to leveling up your marketing in 2025? In this episode of Rocky Mountain Marketing, I sit down with Kim Garst, an internationally recognized digital marketing strategist, to explore the transformative power of AI in business.


We talk about why understanding AI is no longer optional and how tools like ChatGPT, Perplexity, and Claude can make your marketing more efficient and impactful. Kim shares her best practices for training AI to reflect your brand’s unique voice, ensuring authenticity and relevance in every piece of content.


In this episode, you’ll learn:

  • Why AI is essential for marketing success: Discover how to integrate AI into your workflow without losing your creative touch.
  • The tools that take AI beyond ChatGPT: Learn about Perplexity and Claude for smarter, context-aware content creation.
  • How to train AI to reflect your brand: Ensure your content feels personal and authentic by teaching AI your style and tone.
  • The evolving role of AI in search: Why traditional SEO is changing and how to adapt for the future.
  • How to use AI chatbots effectively: Engage your audience in real-time with tools that streamline communication and conversions.


00:00 Welcome to Rocky Mountain Marketing

00:30 The Rise of AI in 2024

01:53 Introducing Kim Garst: AI Pioneer

03:20 The Importance of Embracing AI

05:55 AI Tools for Success in 2025

15:45 The Future of AI and Digital Marketing

29:55 Conclusion and Final Thoughts


If you’ve been hesitant to embrace AI, this episode offers a roadmap to get started and stay ahead in the fast-changing marketing landscape.


Visit Kim Garst’s social media pages:

Website: http://kimgarst.com/

LinkedIn: https://www.linkedin.com/in/kimgarst


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ArtificialIntelligence #DigitalMarketing #AIForBusiness #MarketingTools #AI2025 #Entrepreneurship #BusinessGrowth #MarketingStrategy #AIInnovation #SmallBusinessTips #DenverBusiness #KatieBrinkley #KimGarst #AI

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Stay Consistent on Facebook with Pro Scheduling Tips How to Stay Consistent on Facebook with Pro Scheduling Tips Fri, 10 Jan 2025 00:55:04 GMT 12:52 67806d22ec40818e0b2ead24 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-stay-consistent-on-facebook-with-pro-scheduling-tips 67806d22ec40818e0b2ead24 62e074adb038a40013e0d7b6 how-to-stay-consistent-on-facebook-with-pro-scheduling-tips full 4 353 How often have you thought, “I forgot to post today”? In today’s episode, I dive into why consistency is the secret sauce for social media growth. Posting regularly on platforms like Facebook can feel overwhelming, but I’m here to share two simple methods to stay consistent and reduce the stress of showing up online.


From turning on Facebook Professional Mode to leveraging third-party tools like Agorapulse and MetraCool, I’ll walk you through actionable steps to simplify your content schedule. Whether you’re a seasoned entrepreneur or just getting started, these strategies will help you connect with your audience and grow your business.


In this episode, you’ll learn:

  • Why consistency builds trust and engagement: Showing up regularly reinforces your brand’s reliability and strengthens audience connections.
  • How Facebook Professional Mode simplifies scheduling: Unlock powerful tools on your personal profile to plan and post effortlessly.
  • Why third-party tools like Agorapulse save time: Draft, organize, and schedule posts to stay ahead without the daily scramble.
  • How to tailor posts to your audience’s habits: Using analytics helps you post at peak times for maximum visibility and engagement.
  • Why authenticity matters in social media: Personal, relatable posts foster genuine connections and meaningful conversations.


If you’re ready to master consistency and grow your online presence, this episode is your game plan.


Chapters:

00:00 Introduction and Overview

00:31 The Importance of Consistency in Social Media

01:13 Leveraging Facebook Personal Profiles

03:38 Scheduling Posts with Facebook Professional Mode

05:19 Using Third-Party Tools for Scheduling

07:02 Quick Break and Masterclass Announcement

09:45 Final Tips and Encouragement

11:32 Conclusion and Call to Action



This episode is sponsored by Magic Mind. https://www.magicmind.com/ROCKYJAN


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaTips #FacebookMarketing #ContentCreation #SchedulingHacks #DigitalMarketingStrategy #FacebookEngagement #ContentConsistency #SmallBusinessGrowth #MarketingMadeSimple #EntrepreneurLife #Loomly #Agorapulse #Metricool #AItools

Hosted on Acast. See acast.com/privacy for more information.

]]> How often have you thought, “I forgot to post today”? In today’s episode, I dive into why consistency is the secret sauce for social media growth. Posting regularly on platforms like Facebook can feel overwhelming, but I’m here to share two simple methods to stay consistent and reduce the stress of showing up online.


From turning on Facebook Professional Mode to leveraging third-party tools like Agorapulse and MetraCool, I’ll walk you through actionable steps to simplify your content schedule. Whether you’re a seasoned entrepreneur or just getting started, these strategies will help you connect with your audience and grow your business.


In this episode, you’ll learn:

  • Why consistency builds trust and engagement: Showing up regularly reinforces your brand’s reliability and strengthens audience connections.
  • How Facebook Professional Mode simplifies scheduling: Unlock powerful tools on your personal profile to plan and post effortlessly.
  • Why third-party tools like Agorapulse save time: Draft, organize, and schedule posts to stay ahead without the daily scramble.
  • How to tailor posts to your audience’s habits: Using analytics helps you post at peak times for maximum visibility and engagement.
  • Why authenticity matters in social media: Personal, relatable posts foster genuine connections and meaningful conversations.


If you’re ready to master consistency and grow your online presence, this episode is your game plan.


Chapters:

00:00 Introduction and Overview

00:31 The Importance of Consistency in Social Media

01:13 Leveraging Facebook Personal Profiles

03:38 Scheduling Posts with Facebook Professional Mode

05:19 Using Third-Party Tools for Scheduling

07:02 Quick Break and Masterclass Announcement

09:45 Final Tips and Encouragement

11:32 Conclusion and Call to Action



This episode is sponsored by Magic Mind. https://www.magicmind.com/ROCKYJAN


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#SocialMediaTips #FacebookMarketing #ContentCreation #SchedulingHacks #DigitalMarketingStrategy #FacebookEngagement #ContentConsistency #SmallBusinessGrowth #MarketingMadeSimple #EntrepreneurLife #Loomly #Agorapulse #Metricool #AItools

Hosted on Acast. See acast.com/privacy for more information.

]]> The Proven Strategy to Scale Your Business in 2025 with Mark Schmidt and AJ Rivera The Proven Strategy to Scale Your Business in 2025 with Mark Schmidt and AJ Rivera Tue, 07 Jan 2025 15:00:00 GMT 33:07 677d066b3888e2bd7eb5eff2 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-proven-strategy-to-scale-your-business-in-2025-with-mark 677d066b3888e2bd7eb5eff2 62e074adb038a40013e0d7b6 the-proven-strategy-to-scale-your-business-in-2025-with-mark full 4 352 I’m thrilled to kick off the new year with not one but two incredible guests: Mike Schmidt and AJ Rivera, the powerhouse team behind Agency Coach. With over 20 years of experience in the digital marketing world, Mike and AJ specialize in coaching agency owners and business leaders, offering actionable insights to help scale and grow. Their unique strategies blend lead generation, sales process optimization, and nurturing tactics that work for any business, not just agencies.


In this episode, you’ll learn:

  • How to turn leads into loyal clients: Discover why every lead sucks until nurtured and how to turn them into paying customers.
  • The feed-and-fish email strategy: Learn how a simple, authentic email approach can drive hand-raising leads and boost conversions.
  • Why reviews matter more than ever: Find out how an optimized review strategy can make your business the obvious choice.
  • The power of nurturing your audience: Get actionable tips to create meaningful connections and foster long-term loyalty.
  • Strategies for boosting monthly recurring revenue: Leverage proven systems to scale your business effortlessly.


Want to take your marketing game to new heights in 2025? Don’t forget to check out Mike and AJ’s free training at agencycoach.com/rockymountain. It’s a must-see for anyone looking to sharpen their strategy this year!


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


skool.com/agencycoach


00:00 Introduction to Rocky Mountain Marketing

01:46 Meet Today's Guests: Mike Schmidt and Anthony Rivera

03:27 The Evolution of Digital Marketing Agencies

05:52 Understanding Business Fundamentals

11:30 The Importance of Lead Generation and Nurturing

15:26 Effective Nurturing Strategies

17:45 Educating Your Audience

18:31 Nurturing Through Personal Stories

19:32 Making the Offer: Fish Strategy

19:50 The Power of Simple Follow-Ups

21:06 Connecting Email Strategies to Social Media

25:04 Importance of Reviews for Local Businesses

27:19 How to Consistently Get Reviews

29:31 Conclusion and Final Thoughts


Visit Mike Schmidt’s social media pages:

Website: https://agencycoach.com/about/

LinkedIn: https://www.linkedin.com/in/anchorwave

Instagram: https://www.instagram.com/mrmikeschmidt/


Visit Anthony “AJ” Rivera’s social media pages:

Website: https://agencycoach.com/about/

LinkedIn: https://www.linkedin.com/in/anthonyrivera

Instagram: https://www.instagram.com/ant1832/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#DigitalMarketing #AgencyGrowth #BusinessCoaching #MarketingStrategy #Entrepreneurship #ContentCreation #EmailMarketing #CustomerEngagement #OnlineReputation #LeadGeneration #DenverBusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> I’m thrilled to kick off the new year with not one but two incredible guests: Mike Schmidt and AJ Rivera, the powerhouse team behind Agency Coach. With over 20 years of experience in the digital marketing world, Mike and AJ specialize in coaching agency owners and business leaders, offering actionable insights to help scale and grow. Their unique strategies blend lead generation, sales process optimization, and nurturing tactics that work for any business, not just agencies.


In this episode, you’ll learn:

  • How to turn leads into loyal clients: Discover why every lead sucks until nurtured and how to turn them into paying customers.
  • The feed-and-fish email strategy: Learn how a simple, authentic email approach can drive hand-raising leads and boost conversions.
  • Why reviews matter more than ever: Find out how an optimized review strategy can make your business the obvious choice.
  • The power of nurturing your audience: Get actionable tips to create meaningful connections and foster long-term loyalty.
  • Strategies for boosting monthly recurring revenue: Leverage proven systems to scale your business effortlessly.


Want to take your marketing game to new heights in 2025? Don’t forget to check out Mike and AJ’s free training at agencycoach.com/rockymountain. It’s a must-see for anyone looking to sharpen their strategy this year!


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


skool.com/agencycoach


00:00 Introduction to Rocky Mountain Marketing

01:46 Meet Today's Guests: Mike Schmidt and Anthony Rivera

03:27 The Evolution of Digital Marketing Agencies

05:52 Understanding Business Fundamentals

11:30 The Importance of Lead Generation and Nurturing

15:26 Effective Nurturing Strategies

17:45 Educating Your Audience

18:31 Nurturing Through Personal Stories

19:32 Making the Offer: Fish Strategy

19:50 The Power of Simple Follow-Ups

21:06 Connecting Email Strategies to Social Media

25:04 Importance of Reviews for Local Businesses

27:19 How to Consistently Get Reviews

29:31 Conclusion and Final Thoughts


Visit Mike Schmidt’s social media pages:

Website: https://agencycoach.com/about/

LinkedIn: https://www.linkedin.com/in/anchorwave

Instagram: https://www.instagram.com/mrmikeschmidt/


Visit Anthony “AJ” Rivera’s social media pages:

Website: https://agencycoach.com/about/

LinkedIn: https://www.linkedin.com/in/anthonyrivera

Instagram: https://www.instagram.com/ant1832/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#DigitalMarketing #AgencyGrowth #BusinessCoaching #MarketingStrategy #Entrepreneurship #ContentCreation #EmailMarketing #CustomerEngagement #OnlineReputation #LeadGeneration #DenverBusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Should You Use Zoom to Record Your Podcasts with Katie Brinkley Should You Use Zoom to Record Your Podcasts with Katie Brinkley Thu, 02 Jan 2025 15:02:50 GMT 14:09 67762891024ebc889dc5d144 false https://shows.acast.com/rocky-mountain-marketing/episodes/level-up-your-brand-strategy-and-mindset-for-2025 67762891024ebc889dc5d144 62e074adb038a40013e0d7b6 level-up-your-brand-strategy-and-mindset-for-2025 full 4 351 Is Zoom really the best tool for your podcast? In today’s quick cast, I’m diving into a question many podcasters have: Is Zoom really the best option for recording? Spoiler alert—it’s not! I’ll share why switching to Riverside transformed my podcasting process and how it can do the same for you.


From delivering better audio and video quality to offering incredible features built for creators, Riverside is a game-changer for anyone serious about podcasting or creating content.


In this episode, you’ll learn:

  • How Riverside improves audio quality: Locally recorded, uncompressed audio ensures crystal-clear sound, no matter your internet connection.
  • The power of 4K video for content repurposing: Stand out with professional-grade visuals perfect for YouTube, Instagram, and more.
  • Why separate tracks make editing a breeze: Fix overlapping conversations or background noises without redoing the entire file.
  • How Riverside simplifies production: Tools like producer mode and AI Magic Clips save time and boost efficiency.
  • Why bad internet is no longer a problem: Riverside ensures a flawless final file, even during laggy connections.


00:00 Introduction to Podcasting Tools

00:42 Welcome to Rocky Mountain Marketing QuickCast

01:16 The Importance of Quality in Podcasting

01:48 Introducing Riverside: A Game Changer

02:19 Why Riverside Beats Zoom: Audio Quality

04:39 The Power of Video in Podcasting

06:41 Monetizing Your Podcast

07:19 Riverside's Creator-Friendly Features

10:59 Recap and Final Thoughts on Riverside

13:08 Conclusion and Call to Action


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Let’s take your podcast to the next level!

Check out Riverside and let me know your thoughts. DM me on Instagram or LinkedIn, and don’t forget to grab my free podcasting checklist at katiebrinkley.live/checklist.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#PodcastProduction #ContentCreation #DigitalMarketing #PodcastTips #RiversideFM #VideoMarketing #ContentRepurposing #SocialMediaMarketing #PodcastTools #AudioQuality

Hosted on Acast. See acast.com/privacy for more information.

]]> Is Zoom really the best tool for your podcast? In today’s quick cast, I’m diving into a question many podcasters have: Is Zoom really the best option for recording? Spoiler alert—it’s not! I’ll share why switching to Riverside transformed my podcasting process and how it can do the same for you.


From delivering better audio and video quality to offering incredible features built for creators, Riverside is a game-changer for anyone serious about podcasting or creating content.


In this episode, you’ll learn:

  • How Riverside improves audio quality: Locally recorded, uncompressed audio ensures crystal-clear sound, no matter your internet connection.
  • The power of 4K video for content repurposing: Stand out with professional-grade visuals perfect for YouTube, Instagram, and more.
  • Why separate tracks make editing a breeze: Fix overlapping conversations or background noises without redoing the entire file.
  • How Riverside simplifies production: Tools like producer mode and AI Magic Clips save time and boost efficiency.
  • Why bad internet is no longer a problem: Riverside ensures a flawless final file, even during laggy connections.


00:00 Introduction to Podcasting Tools

00:42 Welcome to Rocky Mountain Marketing QuickCast

01:16 The Importance of Quality in Podcasting

01:48 Introducing Riverside: A Game Changer

02:19 Why Riverside Beats Zoom: Audio Quality

04:39 The Power of Video in Podcasting

06:41 Monetizing Your Podcast

07:19 Riverside's Creator-Friendly Features

10:59 Recap and Final Thoughts on Riverside

13:08 Conclusion and Call to Action


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Let’s take your podcast to the next level!

Check out Riverside and let me know your thoughts. DM me on Instagram or LinkedIn, and don’t forget to grab my free podcasting checklist at katiebrinkley.live/checklist.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#PodcastProduction #ContentCreation #DigitalMarketing #PodcastTips #RiversideFM #VideoMarketing #ContentRepurposing #SocialMediaMarketing #PodcastTools #AudioQuality

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Level Up Your Brand, Strategy, and Mindset for 2025 How to Level Up Your Brand, Strategy, and Mindset for 2025 Tue, 31 Dec 2024 19:13:52 GMT 25:16 67744272024ebc889d6a70bd false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-level-up-your-brand-strategy-and-mindset-for-2025 67744272024ebc889d6a70bd 62e074adb038a40013e0d7b6 how-to-level-up-your-brand-strategy-and-mindset-for-2025 full 4 350 I can hardly believe it—this is our 350th episode! What started as a dream and a microphone in my basement during COVID has grown into an incredible journey of learning, growth, and community. And what better way to celebrate than by bringing together 8 extraordinary experts to share the strategies that have transformed their businesses and can do the same for yours in 2025?


From refining your messaging to leveling up your brand and mastering short-form video, this episode is packed with actionable advice to help you start the new year stronger than ever. These tips will not only help you stand out in a crowded marketplace but will also keep you sane while scaling your business.

So grab your notebook (or that fresh cup of coffee!) and get ready to take your marketing and business strategy to new heights.



In This Episode, You’ll Learn:

  1. Why words are your most powerful tool (Alex Sanfilippo) – Discover how clear, impactful messaging can attract your ideal clients and grow your brand like never before.
  2. The secret to aligning your identity with your goals (Brie Seely) – Learn why an identity strategy is just as important as a business strategy and how this alignment fuels success.
  3. How less can actually be more (Joe Pulizzi) – Focus on fewer platforms and become the expert in your niche.
  4. Why speed and efficiency are critical for 2025 (A. Lee Judge) – Leverage AI and other tools to create high-quality content faster without compromising authenticity.
  5. The must-have strategy for short-form video (Kenya Kelly) – Get tips for building a viral-worthy plan and managing the engagement that comes with it.
  6. How to prioritize your business like your top-paying client (Jeff C.) – Carve out time to work on your business and watch your growth skyrocket.


00:00 Introduction and Host Welcome

00:51 Celebrating 350 Episodes

02:20 Expert Tips for 2025

03:44 Alex Sanfilippo's Priceless Words

06:59 Bree Seely on Identity Strategy

08:54 Joe Polizzi's Focus Advice

11:26 A. Lee Judge on Efficiency

13:00 Kenya Kelly on Short Form Video

15:37 Dave Jackson on Knowing Your Audience

17:16 Rich Brooks on Branding

19:50 Jeff C on Prioritizing Your Business

22:48 Conclusion and Final Thoughts


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AItools #ProductivityTools #BusinessTools #SocialMedia #BusinessStrategy #businesssuccess #Wishlist2024 #Holidays #GiftGuide #BusinessBooks #digitalmarketingtools #KatieBrinkley #Podcast #contentcreation #ContentCreators

Hosted on Acast. See acast.com/privacy for more information.

]]> I can hardly believe it—this is our 350th episode! What started as a dream and a microphone in my basement during COVID has grown into an incredible journey of learning, growth, and community. And what better way to celebrate than by bringing together 8 extraordinary experts to share the strategies that have transformed their businesses and can do the same for yours in 2025?


From refining your messaging to leveling up your brand and mastering short-form video, this episode is packed with actionable advice to help you start the new year stronger than ever. These tips will not only help you stand out in a crowded marketplace but will also keep you sane while scaling your business.

So grab your notebook (or that fresh cup of coffee!) and get ready to take your marketing and business strategy to new heights.



In This Episode, You’ll Learn:

  1. Why words are your most powerful tool (Alex Sanfilippo) – Discover how clear, impactful messaging can attract your ideal clients and grow your brand like never before.
  2. The secret to aligning your identity with your goals (Brie Seely) – Learn why an identity strategy is just as important as a business strategy and how this alignment fuels success.
  3. How less can actually be more (Joe Pulizzi) – Focus on fewer platforms and become the expert in your niche.
  4. Why speed and efficiency are critical for 2025 (A. Lee Judge) – Leverage AI and other tools to create high-quality content faster without compromising authenticity.
  5. The must-have strategy for short-form video (Kenya Kelly) – Get tips for building a viral-worthy plan and managing the engagement that comes with it.
  6. How to prioritize your business like your top-paying client (Jeff C.) – Carve out time to work on your business and watch your growth skyrocket.


00:00 Introduction and Host Welcome

00:51 Celebrating 350 Episodes

02:20 Expert Tips for 2025

03:44 Alex Sanfilippo's Priceless Words

06:59 Bree Seely on Identity Strategy

08:54 Joe Polizzi's Focus Advice

11:26 A. Lee Judge on Efficiency

13:00 Kenya Kelly on Short Form Video

15:37 Dave Jackson on Knowing Your Audience

17:16 Rich Brooks on Branding

19:50 Jeff C on Prioritizing Your Business

22:48 Conclusion and Final Thoughts


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AItools #ProductivityTools #BusinessTools #SocialMedia #BusinessStrategy #businesssuccess #Wishlist2024 #Holidays #GiftGuide #BusinessBooks #digitalmarketingtools #KatieBrinkley #Podcast #contentcreation #ContentCreators

Hosted on Acast. See acast.com/privacy for more information.

]]> Master Social Media in 5 Easy Steps with Katie Brinkley Master Social Media in 5 Easy Steps with Katie Brinkley Thu, 26 Dec 2024 15:04:05 GMT 18:58 676d706625a0b820a2c59759 false https://shows.acast.com/rocky-mountain-marketing/episodes/master-social-media-in-5-easy-steps 676d706625a0b820a2c59759 62e074adb038a40013e0d7b6 master-social-media-in-5-easy-steps full 4 349 Does social media feel like a hamster wheel you can’t escape?


On this episode of Rocky Mountain Marketing, I break down how to simplify and supercharge your social media strategy with actionable steps. Whether you’re stuck in the “spaghetti-at-the-wall” method or overwhelmed by endless content ideas, this episode is your roadmap to creating consistent and intentional content that drives results.


I’ll walk you through setting clear goals, understanding your audience, choosing the right platforms, and crafting an impactful content plan using my proven Four-Post Strategy. Let’s turn your social media from a time drain into a growth machine for your business.


In this episode, you’ll learn how to:

  • Develop a Winning Social Media Strategy: Learn how to create an effective social media plan that drives engagement and boosts your business presence online.
  • Overcome Social Media Comparison: Discover how to break free from the comparison trap and focus on authentically connecting with your audience to achieve success on social media.
  • Understand Your Social Media Audience: Uncover the secrets to understanding your audience's needs, behaviors, and preferences, allowing you to tailor your content for maximum impact.
  • Choose the Right Social Media Platforms: Explore the best practices for selecting the ideal social media platforms that align with your business goals and resonate with your target audience.
  • Measure Social Media Success Metrics: Master the art of tracking and analyzing key metrics to gauge the effectiveness of your social media efforts and make informed decisions for future growth.


Subscribe to our Newsletter:

https://www.katiebrinkley.com/podcastnewsletter


00:00 Introduction: Overcoming Social Media Overwhelm

00:51 Welcome to Rocky Mountain Marketing QuickCast

01:17 The Importance of a Social Media Strategy

03:08 Defining Your Social Media Goals

05:45 Understanding Your Audience

09:47 Choosing the Right Platforms

12:22 Building a Content Plan

15:05 Measuring and Adjusting Your Strategy

17:17 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#contentstrategy #socialmediaforbusiness #entrepreneur #Businessowner #Digitalmarketing #Contentcalendar #SocialMediaStrategy2025 #Businessstrategy #Podcast #BusinessPodcast #Contentcreators #CEO #DenverRealtor #Realtorlife #Realtorsofinstagram


Hosted on Acast. See acast.com/privacy for more information.

]]> Does social media feel like a hamster wheel you can’t escape?


On this episode of Rocky Mountain Marketing, I break down how to simplify and supercharge your social media strategy with actionable steps. Whether you’re stuck in the “spaghetti-at-the-wall” method or overwhelmed by endless content ideas, this episode is your roadmap to creating consistent and intentional content that drives results.


I’ll walk you through setting clear goals, understanding your audience, choosing the right platforms, and crafting an impactful content plan using my proven Four-Post Strategy. Let’s turn your social media from a time drain into a growth machine for your business.


In this episode, you’ll learn how to:

  • Develop a Winning Social Media Strategy: Learn how to create an effective social media plan that drives engagement and boosts your business presence online.
  • Overcome Social Media Comparison: Discover how to break free from the comparison trap and focus on authentically connecting with your audience to achieve success on social media.
  • Understand Your Social Media Audience: Uncover the secrets to understanding your audience's needs, behaviors, and preferences, allowing you to tailor your content for maximum impact.
  • Choose the Right Social Media Platforms: Explore the best practices for selecting the ideal social media platforms that align with your business goals and resonate with your target audience.
  • Measure Social Media Success Metrics: Master the art of tracking and analyzing key metrics to gauge the effectiveness of your social media efforts and make informed decisions for future growth.


Subscribe to our Newsletter:

https://www.katiebrinkley.com/podcastnewsletter


00:00 Introduction: Overcoming Social Media Overwhelm

00:51 Welcome to Rocky Mountain Marketing QuickCast

01:17 The Importance of a Social Media Strategy

03:08 Defining Your Social Media Goals

05:45 Understanding Your Audience

09:47 Choosing the Right Platforms

12:22 Building a Content Plan

15:05 Measuring and Adjusting Your Strategy

17:17 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#contentstrategy #socialmediaforbusiness #entrepreneur #Businessowner #Digitalmarketing #Contentcalendar #SocialMediaStrategy2025 #Businessstrategy #Podcast #BusinessPodcast #Contentcreators #CEO #DenverRealtor #Realtorlife #Realtorsofinstagram


Hosted on Acast. See acast.com/privacy for more information.

]]> How Syllaby Simplifies Video Creation for 2025 with Austin Armstrong How Syllaby Simplifies Video Creation for 2025 with Austin Armstrong Tue, 24 Dec 2024 14:59:59 GMT 38:09 676acc758e646d14de1e910a false https://shows.acast.com/rocky-mountain-marketing/episodes/how-syllaby-simplifies-video-creation-for-2025-with-austin-a 676acc758e646d14de1e910a 62e074adb038a40013e0d7b6 how-syllaby-simplifies-video-creation-for-2025-with-austin-a full 4 348 This week, I’m joined by my friend and returning guest, Austin Armstrong, founder of Syllaby. If creating consistent video content feels overwhelming or if you’re curious about how AI can revolutionize your social media strategy, this episode is for you!


We dive into:

  1. How to make short-form video work for your brand—even if you’re camera-shy
  2. The game-changing tools and AI strategies transforming content creation
  3. How to repurpose blogs, podcasts, and more into engaging video content
  4. The secrets to mastering algorithms and building a loyal audience


Austin shares how his tool, Syllaby, eliminates the barriers to creating impactful video content and explains his mission to help one million people make money online with video.


Subscribe to our Newsletter:

https://www.katiebrinkley.com/podcastnewsletter



00:00 Introduction to Rocky Mountain Marketing

00:50 The Power of Video and AI

02:13 Meet Austin Armstrong: Master of Vertical Video

03:03 The Syllabi Tool: Revolutionizing Content Creation

08:13 Deep Dive into Syllabi Features

16:38 The Future of AI with Sora

23:33 Upcoming Features and Innovations

36:44 Conclusion and Final Thoughts


Visit Austin Armstrong’s social media pages:

Website: https://syllaby.io/

LinkedIn: https://www.linkedin.com/in/austinarmstrong90


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#aitools #Syllaby #facelessvideo #videomonetization #austinarmstrong #katiebrinkley #podcast #digitalmarketing #contentcreator #entrepreneur #businesspodcast #marketingpodcast #socialmedia #videomarketing #viralvideo #videostrategy #businessstrategy #ceo #smallbusinessowners #realtormom #realtorlife #denverrealtor #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> This week, I’m joined by my friend and returning guest, Austin Armstrong, founder of Syllaby. If creating consistent video content feels overwhelming or if you’re curious about how AI can revolutionize your social media strategy, this episode is for you!


We dive into:

  1. How to make short-form video work for your brand—even if you’re camera-shy
  2. The game-changing tools and AI strategies transforming content creation
  3. How to repurpose blogs, podcasts, and more into engaging video content
  4. The secrets to mastering algorithms and building a loyal audience


Austin shares how his tool, Syllaby, eliminates the barriers to creating impactful video content and explains his mission to help one million people make money online with video.


Subscribe to our Newsletter:

https://www.katiebrinkley.com/podcastnewsletter



00:00 Introduction to Rocky Mountain Marketing

00:50 The Power of Video and AI

02:13 Meet Austin Armstrong: Master of Vertical Video

03:03 The Syllabi Tool: Revolutionizing Content Creation

08:13 Deep Dive into Syllabi Features

16:38 The Future of AI with Sora

23:33 Upcoming Features and Innovations

36:44 Conclusion and Final Thoughts


Visit Austin Armstrong’s social media pages:

Website: https://syllaby.io/

LinkedIn: https://www.linkedin.com/in/austinarmstrong90


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#aitools #Syllaby #facelessvideo #videomonetization #austinarmstrong #katiebrinkley #podcast #digitalmarketing #contentcreator #entrepreneur #businesspodcast #marketingpodcast #socialmedia #videomarketing #viralvideo #videostrategy #businessstrategy #ceo #smallbusinessowners #realtormom #realtorlife #denverrealtor #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Top 5 Productivity Tools Every Entrepreneur Needs for 2025 with Katie Brinkley Top 5 Productivity Tools Every Entrepreneur Needs for 2025 with Katie Brinkley Thu, 19 Dec 2024 15:00:00 GMT 16:56 67641475003325091894f115 false https://shows.acast.com/rocky-mountain-marketing/episodes/top-5-productivity-tools-every-entrepreneur-needs-for-2025-w 67641475003325091894f115 62e074adb038a40013e0d7b6 top-5-productivity-tools-every-entrepreneur-needs-for-2025-w full 1 347 This week, I’m diving into one of my favorite topics—productivity. As entrepreneurs, we’re always juggling a million things, and having the right tools, gadgets, and resources can make all the difference. That’s why I’ve put together a list of some of my favorite productivity essentials.


In this episode, you’ll learn:


1. The productivity tools that help me stay focused.

2. Tech gear every content creator should own.

3. Must-read books for entrepreneurs and business owners.

4. A few fun extras that make work a little more enjoyable.

5. My Holiday gift recommendations so you can start 2025 on the right foot.


00:00 Introduction and Holiday Wishlist

00:26 Welcome to Rocky Mountain Marketing QuickCast

01:36 Productivity Must-Haves

05:52 Tech for Content Creators

10:01 Must-Read Books for Entrepreneurs

12:51 Fun Extras for Entrepreneurs

14:38 Conclusion and Holiday Wishes


Loved this episode? Don’t forget to subscribe and share it with someone who’d enjoy these recommendations!


Productivity Tools:

1. Time Cube - https://amzn.to/3BugMDn

2. Desk Threadmill - https://amzn.to/3BCJ12K

3. Dwellspring App - https://dwellspring.io/mobile-app/


Tools for Content Creators:

1. Shure MV7 Microphone - https://amzn.to/3BQAWHD

2. Shure Earbuds - https://amzn.to/3BQAWHD

3. Logitech Webcams - https://amzn.to/3BQAWHD

4. Phone Stand - https://amzn.to/3BvqC82


My Favorite Books:

1. Atomic Habits by James Clear - https://amzn.to/3VNcmy4

2. Traction by Gino Wickman - https://amzn.to/4iJHqsx

3. The Social Shift by Katie Brinkley - https://a.co/d/9WupjUq


EXTRAS!

1. PodMatch - joinpodmatch.com/katie

2. Hands-free Phone Holder - https://a.co/d/ffyHebS


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AItools #ProductivityTools #BusinessTools #SocialMedia #BusinessStrategy #businesssuccess #Wishlist2024 #Holidays #GiftGuide #BusinessBooks #digitalmarketingtools #KatieBrinkley #Podcast #contentcreation #ContentCreators

Hosted on Acast. See acast.com/privacy for more information.

]]> This week, I’m diving into one of my favorite topics—productivity. As entrepreneurs, we’re always juggling a million things, and having the right tools, gadgets, and resources can make all the difference. That’s why I’ve put together a list of some of my favorite productivity essentials.


In this episode, you’ll learn:


1. The productivity tools that help me stay focused.

2. Tech gear every content creator should own.

3. Must-read books for entrepreneurs and business owners.

4. A few fun extras that make work a little more enjoyable.

5. My Holiday gift recommendations so you can start 2025 on the right foot.


00:00 Introduction and Holiday Wishlist

00:26 Welcome to Rocky Mountain Marketing QuickCast

01:36 Productivity Must-Haves

05:52 Tech for Content Creators

10:01 Must-Read Books for Entrepreneurs

12:51 Fun Extras for Entrepreneurs

14:38 Conclusion and Holiday Wishes


Loved this episode? Don’t forget to subscribe and share it with someone who’d enjoy these recommendations!


Productivity Tools:

1. Time Cube - https://amzn.to/3BugMDn

2. Desk Threadmill - https://amzn.to/3BCJ12K

3. Dwellspring App - https://dwellspring.io/mobile-app/


Tools for Content Creators:

1. Shure MV7 Microphone - https://amzn.to/3BQAWHD

2. Shure Earbuds - https://amzn.to/3BQAWHD

3. Logitech Webcams - https://amzn.to/3BQAWHD

4. Phone Stand - https://amzn.to/3BvqC82


My Favorite Books:

1. Atomic Habits by James Clear - https://amzn.to/3VNcmy4

2. Traction by Gino Wickman - https://amzn.to/4iJHqsx

3. The Social Shift by Katie Brinkley - https://a.co/d/9WupjUq


EXTRAS!

1. PodMatch - joinpodmatch.com/katie

2. Hands-free Phone Holder - https://a.co/d/ffyHebS


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AItools #ProductivityTools #BusinessTools #SocialMedia #BusinessStrategy #businesssuccess #Wishlist2024 #Holidays #GiftGuide #BusinessBooks #digitalmarketingtools #KatieBrinkley #Podcast #contentcreation #ContentCreators

Hosted on Acast. See acast.com/privacy for more information.

]]> How Small Creators Can Land Big Sponsorship Deals with Justin Moore How Small Creators Can Land Big Sponsorship Deals with Justin Moore Tue, 17 Dec 2024 18:22:45 GMT 34:19 6761c176e33879c62889c27a false https://shows.acast.com/rocky-mountain-marketing/episodes/how-small-creators-can-land-big-sponsorship-deals-with-justi 6761c176e33879c62889c27a 62e074adb038a40013e0d7b6 how-small-creators-can-land-big-sponsorship-deals-with-justi full 4 346 Have you ever wondered how small creators can land sponsorship deals? On this episode of Rocky Mountain Marketing, I’m joined by Justin Moore, founder of Creator Wizard and the author of Sponsor Magnet. Justin is a sponsorship expert who helps creators monetize their content—no matter the size of their audience.


In our conversation, we explore how sponsorships can work for small creators, the key to identifying your audience's value, and why you don’t need millions of followers to secure deals. Justin shares actionable tips and personal stories to show you how to turn your content into a revenue generator.


In this episode, you’ll learn:

  • Why sponsorships aren’t just for big creators: Small, engaged audiences often deliver more impact than large, disconnected ones.
  • How to pitch yourself to brands confidently: Show your value by aligning their goals with your audience’s needs.
  • The role of hyper-local audiences in attracting sponsors: Local businesses love reaching specific, nearby customers effectively.
  • Tips for creating tailored sponsorship packages that brands can’t resist: Match your proposal directly to the brand’s goals and needs.
  • Why being a “spokesperson” for your company makes all the difference: Authenticity and passion make you a brand’s trusted advocate.


00:00 Introduction to Sponsorships

00:58 Monetizing Your Content

01:59 Introducing Justin Moore

05:00 Justin's Journey to Sponsorship Success

08:38 The Power of Local Sponsorships

17:13 Creating a Media Kit and Getting Started

18:41 Effective Business Inquiries

18:57 The Downside of Media Kits

19:42 Customizing Proposals for Brands

20:02 Quick Break: AI and Capsho

21:06 Monetizing Your Podcast

23:20 Understanding Pricing Strategies

23:50 The ARC Framework for Brand Goals

27:32 Sponsor Magnet: The Eight-Step Framework

29:21 Pre-Order Bonuses and Final Thoughts

33:17 Conclusion and Call to Action


If you’ve been creating content and wondering how to make money doing it, this episode is a game-changer.

Subscribe to our Newsletter:

https://www.katiebrinkley.com/podcastnewsletter


Visit Justin Moore’s social media pages:

Website: https://www.creatorwizard.com 

LinkedIn: https://www.linkedin.com/in/justinnmoore 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcaststrategy #monetization #monetizeyourpodcast #justinmoore #sponsors #sponsorshipstrategy #makemoney #getpaid #contentcreators #digitalcreators #sponsormagnet #katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever wondered how small creators can land sponsorship deals? On this episode of Rocky Mountain Marketing, I’m joined by Justin Moore, founder of Creator Wizard and the author of Sponsor Magnet. Justin is a sponsorship expert who helps creators monetize their content—no matter the size of their audience.


In our conversation, we explore how sponsorships can work for small creators, the key to identifying your audience's value, and why you don’t need millions of followers to secure deals. Justin shares actionable tips and personal stories to show you how to turn your content into a revenue generator.


In this episode, you’ll learn:

  • Why sponsorships aren’t just for big creators: Small, engaged audiences often deliver more impact than large, disconnected ones.
  • How to pitch yourself to brands confidently: Show your value by aligning their goals with your audience’s needs.
  • The role of hyper-local audiences in attracting sponsors: Local businesses love reaching specific, nearby customers effectively.
  • Tips for creating tailored sponsorship packages that brands can’t resist: Match your proposal directly to the brand’s goals and needs.
  • Why being a “spokesperson” for your company makes all the difference: Authenticity and passion make you a brand’s trusted advocate.


00:00 Introduction to Sponsorships

00:58 Monetizing Your Content

01:59 Introducing Justin Moore

05:00 Justin's Journey to Sponsorship Success

08:38 The Power of Local Sponsorships

17:13 Creating a Media Kit and Getting Started

18:41 Effective Business Inquiries

18:57 The Downside of Media Kits

19:42 Customizing Proposals for Brands

20:02 Quick Break: AI and Capsho

21:06 Monetizing Your Podcast

23:20 Understanding Pricing Strategies

23:50 The ARC Framework for Brand Goals

27:32 Sponsor Magnet: The Eight-Step Framework

29:21 Pre-Order Bonuses and Final Thoughts

33:17 Conclusion and Call to Action


If you’ve been creating content and wondering how to make money doing it, this episode is a game-changer.

Subscribe to our Newsletter:

https://www.katiebrinkley.com/podcastnewsletter


Visit Justin Moore’s social media pages:

Website: https://www.creatorwizard.com 

LinkedIn: https://www.linkedin.com/in/justinnmoore 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcaststrategy #monetization #monetizeyourpodcast #justinmoore #sponsors #sponsorshipstrategy #makemoney #getpaid #contentcreators #digitalcreators #sponsormagnet #katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> What is BlueSky with Katie Brinkley What is BlueSky with Katie Brinkley Thu, 12 Dec 2024 15:14:29 GMT 15:13 675afdd6b8324e024f8803b7 false https://shows.acast.com/rocky-mountain-marketing/episodes/what-is-bluesky 675afdd6b8324e024f8803b7 62e074adb038a40013e0d7b6 what-is-bluesky full 4 345 Are you tired of algorithms controlling your social media experience? 


In this episode of Rocky Mountain Marketing QuickCast, I dive into BlueSky, a decentralized social media platform that's generating lots of buzz as a serious competitor to X (formerly Twitter). 


In this episode you'll learn:

  • What Is BlueSky?: An overview of the decentralized social media platform and how it differs from traditional platforms like X (formerly Twitter).
  • How It Works: Key features include customizable feeds, community moderation, and open design for app innovation.
  • Why It Matters: BlueSky is reshaping how creators and businesses interact with their audiences by prioritizing connection over algorithms.
  • Pros and Cons: Benefits include early adoption advantages and niche community engagement; drawbacks include a small user base and steep learning curve.
  • Should You Join?: Insights into whether BlueSky fits your strategy or is worth keeping an eye on.


Tune in to find out if BlueSky is worth your time and how it could revolutionize your social media strategy. Don't miss out on the opportunity to reshape your social media strategy!


00:00 Introduction: Taking Control of Your Social Media Feed

00:29 Welcome to Rocky Mountain Marketing QuickCast

00:51 Exploring Blue Sky: A New Social Media Platform

01:53 What Makes Blue Sky Different?

02:39 Understanding Decentralized Social Media

04:42 Key Features of Blue Sky

06:41 Why Blue Sky Matters to You

09:39 Challenges and Considerations

11:15 Should You Join Blue Sky?

12:15 Conclusion: The Future of Social Media

14:19 Final Thoughts and Farewell



Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#BlueSky #SocialMediaTrends #DecentralizedSocialMedia #ContentCreators #DigitalMarketing #Entrepreneurship #MarketingTips #SocialMediaStrategy #OnlineCommunity #CreatorEconomy #InnovativeMarketing #EarlyAdoption #SocialMediaInnovation #MarketingForBusiness #BlueSkyPlatform

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you tired of algorithms controlling your social media experience? 


In this episode of Rocky Mountain Marketing QuickCast, I dive into BlueSky, a decentralized social media platform that's generating lots of buzz as a serious competitor to X (formerly Twitter). 


In this episode you'll learn:

  • What Is BlueSky?: An overview of the decentralized social media platform and how it differs from traditional platforms like X (formerly Twitter).
  • How It Works: Key features include customizable feeds, community moderation, and open design for app innovation.
  • Why It Matters: BlueSky is reshaping how creators and businesses interact with their audiences by prioritizing connection over algorithms.
  • Pros and Cons: Benefits include early adoption advantages and niche community engagement; drawbacks include a small user base and steep learning curve.
  • Should You Join?: Insights into whether BlueSky fits your strategy or is worth keeping an eye on.


Tune in to find out if BlueSky is worth your time and how it could revolutionize your social media strategy. Don't miss out on the opportunity to reshape your social media strategy!


00:00 Introduction: Taking Control of Your Social Media Feed

00:29 Welcome to Rocky Mountain Marketing QuickCast

00:51 Exploring Blue Sky: A New Social Media Platform

01:53 What Makes Blue Sky Different?

02:39 Understanding Decentralized Social Media

04:42 Key Features of Blue Sky

06:41 Why Blue Sky Matters to You

09:39 Challenges and Considerations

11:15 Should You Join Blue Sky?

12:15 Conclusion: The Future of Social Media

14:19 Final Thoughts and Farewell



Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#BlueSky #SocialMediaTrends #DecentralizedSocialMedia #ContentCreators #DigitalMarketing #Entrepreneurship #MarketingTips #SocialMediaStrategy #OnlineCommunity #CreatorEconomy #InnovativeMarketing #EarlyAdoption #SocialMediaInnovation #MarketingForBusiness #BlueSkyPlatform

Hosted on Acast. See acast.com/privacy for more information.

]]> What Changes are Coming to LinkedIn in 2025 with Michelle J. Raymond What Changes are Coming to LinkedIn in 2025 with Michelle J. Raymond Tue, 10 Dec 2024 13:30:04 GMT 34:01 67583fd96d1777b36834a510 false https://shows.acast.com/rocky-mountain-marketing/episodes/what-changes-are-coming-to-linkedin-in-2025-with-michelle-j- 67583fd96d1777b36834a510 62e074adb038a40013e0d7b6 what-changes-are-coming-to-linkedin-in-2025-with-michelle-j- full 4 344 Are you using LinkedIn to its full potential? If not, you’re missing out on one of the most powerful tools for growing your brand and business. In this episode of Rocky Mountain Marketing, I’m thrilled to welcome Michelle J. Raymond back to the podcast. Michelle is a LinkedIn strategist, author, and founder of B2B Growth Co., specializing in LinkedIn company pages and B2B social selling.


In this episode, we’re diving into what’s next for LinkedIn in 2025. Michelle shares her insights on creating purpose-driven, high-quality content, how to stand out with LinkedIn company pages, and why differentiation is the key to success. Whether you’re a solopreneur, small business, or established enterprise, this episode has strategies tailored to help you grow on LinkedIn.


In this episode, you’ll learn:

  • Why creating mediocre content is no longer an option.
  • How to leverage LinkedIn company pages to grow your brand.
  • The rise of short-form video on LinkedIn and how to use it effectively.
  • The importance of standing out with purpose-driven, differentiated content.


00:00 Introduction to Quality Content

01:23 Introducing Michelle J. Raymond

01:48 The Importance of LinkedIn Company Pages

06:10 Content Strategies for 2025

20:07 The Role of AI in Content Creation

23:01 Gen Z and the Future of LinkedIn

27:58 Differentiating Your Content

31:18 Conclusion and Final Thoughts


Subscribe to our Newsletter:

https://www.katiebrinkley.com/podcastnewsletter



Visit Michelle J Raymond’s social media pages:

Website: https://b2bgrowthco.com/

LinkedIn: https://www.linkedin.com/in/michellejraymond/

 

Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#LinkedInNews #LinkedIn2025 #LinkedInUpdate #SocialMediaNews #BusinessStrategy #BusinessOperations #DigitalMarketing #SmallBusinessOwners #CEO #SixFigureBusiness #BusinessOwner #Consulting #CompanyOwner #WomanCEO #KatieBrinkley #MichelleJRaymond #LinkedInExpert #PodcastExpert #Podcast #SocialMediaPodcast #BusinessPodcast #ContentCreators #ContentMarketing #Entrepreneur

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you using LinkedIn to its full potential? If not, you’re missing out on one of the most powerful tools for growing your brand and business. In this episode of Rocky Mountain Marketing, I’m thrilled to welcome Michelle J. Raymond back to the podcast. Michelle is a LinkedIn strategist, author, and founder of B2B Growth Co., specializing in LinkedIn company pages and B2B social selling.


In this episode, we’re diving into what’s next for LinkedIn in 2025. Michelle shares her insights on creating purpose-driven, high-quality content, how to stand out with LinkedIn company pages, and why differentiation is the key to success. Whether you’re a solopreneur, small business, or established enterprise, this episode has strategies tailored to help you grow on LinkedIn.


In this episode, you’ll learn:

  • Why creating mediocre content is no longer an option.
  • How to leverage LinkedIn company pages to grow your brand.
  • The rise of short-form video on LinkedIn and how to use it effectively.
  • The importance of standing out with purpose-driven, differentiated content.


00:00 Introduction to Quality Content

01:23 Introducing Michelle J. Raymond

01:48 The Importance of LinkedIn Company Pages

06:10 Content Strategies for 2025

20:07 The Role of AI in Content Creation

23:01 Gen Z and the Future of LinkedIn

27:58 Differentiating Your Content

31:18 Conclusion and Final Thoughts


Subscribe to our Newsletter:

https://www.katiebrinkley.com/podcastnewsletter



Visit Michelle J Raymond’s social media pages:

Website: https://b2bgrowthco.com/

LinkedIn: https://www.linkedin.com/in/michellejraymond/

 

Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#LinkedInNews #LinkedIn2025 #LinkedInUpdate #SocialMediaNews #BusinessStrategy #BusinessOperations #DigitalMarketing #SmallBusinessOwners #CEO #SixFigureBusiness #BusinessOwner #Consulting #CompanyOwner #WomanCEO #KatieBrinkley #MichelleJRaymond #LinkedInExpert #PodcastExpert #Podcast #SocialMediaPodcast #BusinessPodcast #ContentCreators #ContentMarketing #Entrepreneur

Hosted on Acast. See acast.com/privacy for more information.

]]> How Will Social Media Change in 2025 with Katie Brinkley How Will Social Media Change in 2025 with Katie Brinkley Thu, 05 Dec 2024 12:51:30 GMT 11:09 6751a1d3927df756c17421f8 false https://shows.acast.com/rocky-mountain-marketing/episodes/community-focused-marketing-key-shifts-for-2025-success 6751a1d3927df756c17421f8 62e074adb038a40013e0d7b6 community-focused-marketing-key-shifts-for-2025-success full 4 343 As we gear up for 2025, it’s time to take a hard look at what’s changing in the world of social media. Are you chasing vanity metrics, or are you focused on creating genuine connections? In this episode, I’m diving into the key social shifts that will define your success in 2025.


We’ll explore why community matters more than going viral, how to step into the spotlight as the face of your brand, and why posting less but with more intention is the way forward. These aren’t just trends—they’re strategies to help you thrive in the ever-changing digital landscape.


In this episode, you’ll learn:

1. Why creating a tight-knit community is more valuable than chasing viral moments.

2. How stepping into the role of CEO-as-influencer can build trust and authenticity.

3. Why quality over quantity is the new content mantra for 2025.

4. How to align your social strategy with your goals for maximum impact.


If you’re ready to do less but achieve more on social media in 2025, this episode is your roadmap to success.


00:00 Introduction: Building Real Relationships

00:28 Welcome to Rocky Mountain Marketing QuickCast

00:55 Predictions for 2025: Shaping the Future

02:04 Shift 1: Community Over Virality

03:48 Shift 2: CEO as the Face of the Brand

05:46 Shift 3: Less Posting, More Impact

07:20 Recap and Actionable Steps for 2025

10:08 Conclusion and Final Thoughts


Grab your copy of my book, The Social Shift. Let’s make 2025 your best year yet!

Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#socialmedia2025 #digitalcreators #digitalmarketing #businessstrategy #katiebrinkley #podcaststrategy #podcast #businesstips #2025trends #socialmedianews #thesocialshift #book #contentcreators #entrepreneurs #businessowner

Hosted on Acast. See acast.com/privacy for more information.

]]> As we gear up for 2025, it’s time to take a hard look at what’s changing in the world of social media. Are you chasing vanity metrics, or are you focused on creating genuine connections? In this episode, I’m diving into the key social shifts that will define your success in 2025.


We’ll explore why community matters more than going viral, how to step into the spotlight as the face of your brand, and why posting less but with more intention is the way forward. These aren’t just trends—they’re strategies to help you thrive in the ever-changing digital landscape.


In this episode, you’ll learn:

1. Why creating a tight-knit community is more valuable than chasing viral moments.

2. How stepping into the role of CEO-as-influencer can build trust and authenticity.

3. Why quality over quantity is the new content mantra for 2025.

4. How to align your social strategy with your goals for maximum impact.


If you’re ready to do less but achieve more on social media in 2025, this episode is your roadmap to success.


00:00 Introduction: Building Real Relationships

00:28 Welcome to Rocky Mountain Marketing QuickCast

00:55 Predictions for 2025: Shaping the Future

02:04 Shift 1: Community Over Virality

03:48 Shift 2: CEO as the Face of the Brand

05:46 Shift 3: Less Posting, More Impact

07:20 Recap and Actionable Steps for 2025

10:08 Conclusion and Final Thoughts


Grab your copy of my book, The Social Shift. Let’s make 2025 your best year yet!

Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#socialmedia2025 #digitalcreators #digitalmarketing #businessstrategy #katiebrinkley #podcaststrategy #podcast #businesstips #2025trends #socialmedianews #thesocialshift #book #contentcreators #entrepreneurs #businessowner

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Discover Your Ideal Client in 3 Minutes with Just 4 Questions with Catharine O'Leary]]> Tue, 03 Dec 2024 13:46:37 GMT 39:23 674f0bbf22a0cb38beb320cb false https://shows.acast.com/rocky-mountain-marketing/episodes/discover-your-ideal-client-in-3-minutes-with-just-4-question 674f0bbf22a0cb38beb320cb 62e074adb038a40013e0d7b6 discover-your-ideal-client-in-3-minutes-with-just-4-question full 4 342 What if I told you that in just three minutes, you could uncover the secrets to attracting your ideal clients and supercharging your business growth? Get ready to be blown away as we dive into a powerful tool that creates personalized ideal client profiles, giving you the key to unlock targeted marketing strategies and skyrocket your success. But that's not all – there's a special free workshop coming up to help you harness the full potential of this game-changing tool. 


In this episode, you will be able to:

  • Identify Your Ideal Client: Learn effective strategies for understanding and targeting your perfect customer. 
  • Generate Leads with Quiz Funnels: Discover how to use interactive quizzes to attract and convert potential clients. 
  • Increase Client Retention and Revenue: Uncover tactics to keep your customers coming back and boost your bottom line. 
  • Master Digital Marketing for 2025: Stay ahead of the game with the latest and most effective online marketing strategies. 
  • Engage Your Audience with Podcast Content: Explore techniques to create captivating and valuable content for your business podcast. 


00:00 Introduction and Host Welcome

02:19 Catherine's Professional Background

04:08 The Importance of Client Insights

06:34 Catherine's Entrepreneurial Journey

07:51 The Power of Quiz Funnels

12:25 Creating Ideal Client Profiles

16:16 Introducing the Ideal Client AI Toolkit

21:19 The Power of AI in Client Profiling

23:03 Understanding Your Ideal Clients

27:57 Importance of Knowing Your Ideal Client

32:21 Free Tool for Client Profiling

38:21 Conclusion and Call to Action


Start getting sponsors for your podcast and make a difference in your business.

http://www.sponsoryourpodcast.com/


Join CIA now. https://clientintelligenceagency.com/?affid=bffg


Visit Catharine O’Leary’s social media pages:

Website: https://clientintelligenceagency.com

LinkedIn: https://www.linkedin.com/company/catharineolearyconsulting

Email: catharine@catharineoleary.com

 

Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#leadgeneration #catharineoleary #cia #clientintelligenceagency #knowyouridealclients #attracttherightpeople #katiebrinkley #businessstrategies #quizzes #retention #clientretention #aitool #digitalmarketing #podcast #businesspodcast #funnels

Hosted on Acast. See acast.com/privacy for more information.

]]> What if I told you that in just three minutes, you could uncover the secrets to attracting your ideal clients and supercharging your business growth? Get ready to be blown away as we dive into a powerful tool that creates personalized ideal client profiles, giving you the key to unlock targeted marketing strategies and skyrocket your success. But that's not all – there's a special free workshop coming up to help you harness the full potential of this game-changing tool. 


In this episode, you will be able to:

  • Identify Your Ideal Client: Learn effective strategies for understanding and targeting your perfect customer. 
  • Generate Leads with Quiz Funnels: Discover how to use interactive quizzes to attract and convert potential clients. 
  • Increase Client Retention and Revenue: Uncover tactics to keep your customers coming back and boost your bottom line. 
  • Master Digital Marketing for 2025: Stay ahead of the game with the latest and most effective online marketing strategies. 
  • Engage Your Audience with Podcast Content: Explore techniques to create captivating and valuable content for your business podcast. 


00:00 Introduction and Host Welcome

02:19 Catherine's Professional Background

04:08 The Importance of Client Insights

06:34 Catherine's Entrepreneurial Journey

07:51 The Power of Quiz Funnels

12:25 Creating Ideal Client Profiles

16:16 Introducing the Ideal Client AI Toolkit

21:19 The Power of AI in Client Profiling

23:03 Understanding Your Ideal Clients

27:57 Importance of Knowing Your Ideal Client

32:21 Free Tool for Client Profiling

38:21 Conclusion and Call to Action


Start getting sponsors for your podcast and make a difference in your business.

http://www.sponsoryourpodcast.com/


Join CIA now. https://clientintelligenceagency.com/?affid=bffg


Visit Catharine O’Leary’s social media pages:

Website: https://clientintelligenceagency.com

LinkedIn: https://www.linkedin.com/company/catharineolearyconsulting

Email: catharine@catharineoleary.com

 

Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#leadgeneration #catharineoleary #cia #clientintelligenceagency #knowyouridealclients #attracttherightpeople #katiebrinkley #businessstrategies #quizzes #retention #clientretention #aitool #digitalmarketing #podcast #businesspodcast #funnels

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Create Holiday Content That Truly Stands Out with Katie Brinkley How to Create Holiday Content That Truly Stands Out with Katie Brinkley Thu, 28 Nov 2024 12:00:29 GMT 10:32 6746cadb192de2e6caea4212 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-create-holiday-content-that-truly-stands-out-with-kat 6746cadb192de2e6caea4212 62e074adb038a40013e0d7b6 how-to-create-holiday-content-that-truly-stands-out-with-kat full 4 341 The holiday season is here, and your social media feeds are about to light up with festive cheer. But let’s be real—how many “Happy Holidays” posts actually make you pause and engage? In this episode, we’re sharing proven strategies to help your holiday content rise above the noise and truly connect with your audience.


From ditching generic Canva templates to adding personal, heartfelt touches, this episode covers everything you need to know to create authentic and impactful posts. Whether you’re sharing your team’s holiday traditions, reflecting on the year, or highlighting ways your brand is giving back, your content should showcase your unique story and values.


What You’ll Learn in This Episode:

  • The power of authenticity in creating memorable holiday content.
  • Top-performing holiday post ideas to boost engagement.
  • The perfect timing to maximize reach and interaction.
  • Inclusive practices to make your holiday content resonate with everyone.


It’s time to make your holiday social media presence shine and leave a lasting impression on your audience.


Tune in to this episode of Rocky Mountain Marketing QuickCast for actionable tips to elevate your brand during the holiday season. 


00:00 Introduction: The Noise of Social Media

00:28 Welcome to Rocky Mountain Marketing QuickCast

00:50 The Holiday Posting Dilemma

01:56 Should You Bother with Holiday Posts?

02:56 What Not to Do in Holiday Posts

04:45 Creative Ideas for Holiday Content

06:30 Best Practices for Holiday Posts

08:16 Conclusion and Final Thoughts

09:30 Stay Connected and Subscribe



Start getting sponsors for your podcast and make a difference in your business.

http://www.sponsoryourpodcast.com/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#SocialMediaStrategy #HolidayMarketing #ContentCreationTips #MarketingForEntrepreneurs #AuthenticBranding #EngagementBoost #FestiveMarketing #HolidaySocialMedia #SmallBusinessMarketing #ContentThatConnects

Hosted on Acast. See acast.com/privacy for more information.

]]> The holiday season is here, and your social media feeds are about to light up with festive cheer. But let’s be real—how many “Happy Holidays” posts actually make you pause and engage? In this episode, we’re sharing proven strategies to help your holiday content rise above the noise and truly connect with your audience.


From ditching generic Canva templates to adding personal, heartfelt touches, this episode covers everything you need to know to create authentic and impactful posts. Whether you’re sharing your team’s holiday traditions, reflecting on the year, or highlighting ways your brand is giving back, your content should showcase your unique story and values.


What You’ll Learn in This Episode:

  • The power of authenticity in creating memorable holiday content.
  • Top-performing holiday post ideas to boost engagement.
  • The perfect timing to maximize reach and interaction.
  • Inclusive practices to make your holiday content resonate with everyone.


It’s time to make your holiday social media presence shine and leave a lasting impression on your audience.


Tune in to this episode of Rocky Mountain Marketing QuickCast for actionable tips to elevate your brand during the holiday season. 


00:00 Introduction: The Noise of Social Media

00:28 Welcome to Rocky Mountain Marketing QuickCast

00:50 The Holiday Posting Dilemma

01:56 Should You Bother with Holiday Posts?

02:56 What Not to Do in Holiday Posts

04:45 Creative Ideas for Holiday Content

06:30 Best Practices for Holiday Posts

08:16 Conclusion and Final Thoughts

09:30 Stay Connected and Subscribe



Start getting sponsors for your podcast and make a difference in your business.

http://www.sponsoryourpodcast.com/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#SocialMediaStrategy #HolidayMarketing #ContentCreationTips #MarketingForEntrepreneurs #AuthenticBranding #EngagementBoost #FestiveMarketing #HolidaySocialMedia #SmallBusinessMarketing #ContentThatConnects

Hosted on Acast. See acast.com/privacy for more information.

]]> What Strategies Are Transforming Business Growth Today with Mara Whitener What Strategies Are Transforming Business Growth Today with Mara Whitener Tue, 26 Nov 2024 13:33:47 GMT 28:50 6745ce3c09eb55328a55ea3d false https://shows.acast.com/rocky-mountain-marketing/episodes/what-strategies-are-transforming-business-growth-today-with- 6745ce3c09eb55328a55ea3d 62e074adb038a40013e0d7b6 what-strategies-are-transforming-business-growth-today-with- full 4 340 This week, I had the pleasure of speaking with Mara Whitener, a seasoned entrepreneur with over 20 years of experience in scaling and selling businesses. Mara is a true business operations expert who sees every company as a unique puzzle, and she’s dedicated to helping entrepreneurs unlock hidden potential, find untapped revenue, and build businesses that work for them—not the other way around.


In this episode, we dive deep into the strategies Mara uses to help business owners scale without sacrificing their time or sanity. From uncovering "hidden money" to reverse-engineering your goals, Mara offers insights that are both practical and transformative. Her passion for simplifying operations and creating sustainable growth shines through every tip she shares.


In this episode, you’ll learn:


  • How to identify the "hidden money" sitting in your business.
  • The first steps to scale without working more hours.
  • Why focusing on what’s already working is the key to growth.
  • How aligning your business with your life priorities can set you up for success.
  • If you’re ready to scale your business, reduce overwhelm, and find more freedom, this episode is packed with actionable insights to help you get started.


Don’t forget to grab your free success call with Mara before her 2024 calendar fills up! Visit whitenerprose.com to book your call today.


00:00 Introduction to Hidden Money

00:18 Welcome to Rocky Mountain Marketing

00:49 Meet Today's Guest: Mira Whitener

03:17 Mira's Journey and Expertise

07:15 Scaling Your Business: First Steps

20:48 Unlocking Hidden Money in Your Business

27:49 Conclusion and Call to Action


Start getting sponsors for your podcast and make a difference in your business.

http://www.sponsoryourpodcast.com/


Mara’s FREE Success Call: https://calendly.com/whitenerpros/successcall


Visit Mara Whitener’s social media pages:

Website: https://whitenerpros.com/

LinkedIn: https://www.linkedin.com/in/mara-whitener/

Instagram: https://www.instagram.com/whitenerprofessionalservices/

 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#businesscoach #hiddenmoney #businessstrategy #businesstransformation #marawhitener #porfessionalservices #successcall #discoverycall #scaling #growyourbusiness #revenue #businessstrategist 

Hosted on Acast. See acast.com/privacy for more information.

]]> This week, I had the pleasure of speaking with Mara Whitener, a seasoned entrepreneur with over 20 years of experience in scaling and selling businesses. Mara is a true business operations expert who sees every company as a unique puzzle, and she’s dedicated to helping entrepreneurs unlock hidden potential, find untapped revenue, and build businesses that work for them—not the other way around.


In this episode, we dive deep into the strategies Mara uses to help business owners scale without sacrificing their time or sanity. From uncovering "hidden money" to reverse-engineering your goals, Mara offers insights that are both practical and transformative. Her passion for simplifying operations and creating sustainable growth shines through every tip she shares.


In this episode, you’ll learn:


  • How to identify the "hidden money" sitting in your business.
  • The first steps to scale without working more hours.
  • Why focusing on what’s already working is the key to growth.
  • How aligning your business with your life priorities can set you up for success.
  • If you’re ready to scale your business, reduce overwhelm, and find more freedom, this episode is packed with actionable insights to help you get started.


Don’t forget to grab your free success call with Mara before her 2024 calendar fills up! Visit whitenerprose.com to book your call today.


00:00 Introduction to Hidden Money

00:18 Welcome to Rocky Mountain Marketing

00:49 Meet Today's Guest: Mira Whitener

03:17 Mira's Journey and Expertise

07:15 Scaling Your Business: First Steps

20:48 Unlocking Hidden Money in Your Business

27:49 Conclusion and Call to Action


Start getting sponsors for your podcast and make a difference in your business.

http://www.sponsoryourpodcast.com/


Mara’s FREE Success Call: https://calendly.com/whitenerpros/successcall


Visit Mara Whitener’s social media pages:

Website: https://whitenerpros.com/

LinkedIn: https://www.linkedin.com/in/mara-whitener/

Instagram: https://www.instagram.com/whitenerprofessionalservices/

 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#businesscoach #hiddenmoney #businessstrategy #businesstransformation #marawhitener #porfessionalservices #successcall #discoverycall #scaling #growyourbusiness #revenue #businessstrategist 

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Build a Thriving Social Media Business with Katie Brinkley How to Build a Thriving Social Media Business with Katie Brinkley Thu, 21 Nov 2024 14:42:43 GMT 14:30 673f46e4a04cbcac1fcbd0e2 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-build-a-thriving-social-media-business-with-katie-bri 673f46e4a04cbcac1fcbd0e2 62e074adb038a40013e0d7b6 how-to-build-a-thriving-social-media-business-with-katie-bri full 4 339 If you've ever felt overwhelmed by the challenges of building a business, you're not alone—I’ve been there too. In this episode, I share my journey of building a successful social media business over the past 8 years. I open up about the strategies I’ve used to overcome uncertainty, embrace growth, and set meaningful goals that drive success. Tune in and let me share actionable insights that can help you on your entrepreneurial journey!


In this episode, you will be able to:

  1. Master the art of building a successful social media business from scratch.
  2. Unveil the secrets to entrepreneurial growth and resilience during the pandemic.
  3. Unleash the power of hiring your first business coach to elevate your entrepreneurial journey.
  4. Craft foolproof strategies for achieving podcast production success.
  5. Unveil the roadmap to setting and achieving business goals for 2025.


00:00 A Life-Changing Moment

00:25 Introduction to Rocky Mountain Marketing QuickCast

00:51 Celebrating Eight Years of Next Step Social

01:31 The Journey Begins: Leaving Root Sports

04:00 Building Next Step Social from Scratch

05:07 Overcoming Challenges and Doubts

07:41 The Turning Point: Pandemic and Growth

09:52 The Power of Community and Support

10:51 Final Takeaways and Looking Ahead

13:20 Conclusion and Call to Action


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#katiebrinkley #anniversary #mindset #businessgrowth #uncertainty #fear #mindset #podcast #marketingpodcast #digitalmarketing #podcaster #Quickcast #businessowner #entrepreneur #entrepreneurlife

Hosted on Acast. See acast.com/privacy for more information.

]]> If you've ever felt overwhelmed by the challenges of building a business, you're not alone—I’ve been there too. In this episode, I share my journey of building a successful social media business over the past 8 years. I open up about the strategies I’ve used to overcome uncertainty, embrace growth, and set meaningful goals that drive success. Tune in and let me share actionable insights that can help you on your entrepreneurial journey!


In this episode, you will be able to:

  1. Master the art of building a successful social media business from scratch.
  2. Unveil the secrets to entrepreneurial growth and resilience during the pandemic.
  3. Unleash the power of hiring your first business coach to elevate your entrepreneurial journey.
  4. Craft foolproof strategies for achieving podcast production success.
  5. Unveil the roadmap to setting and achieving business goals for 2025.


00:00 A Life-Changing Moment

00:25 Introduction to Rocky Mountain Marketing QuickCast

00:51 Celebrating Eight Years of Next Step Social

01:31 The Journey Begins: Leaving Root Sports

04:00 Building Next Step Social from Scratch

05:07 Overcoming Challenges and Doubts

07:41 The Turning Point: Pandemic and Growth

09:52 The Power of Community and Support

10:51 Final Takeaways and Looking Ahead

13:20 Conclusion and Call to Action


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#katiebrinkley #anniversary #mindset #businessgrowth #uncertainty #fear #mindset #podcast #marketingpodcast #digitalmarketing #podcaster #Quickcast #businessowner #entrepreneur #entrepreneurlife

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[New TikTok Features, Trend & Strategies Every Entrepreneur Should Know with Wave Wyld]]> Tue, 19 Nov 2024 17:50:32 GMT 27:15 673ccfe9ed94033880282f49 false https://shows.acast.com/rocky-mountain-marketing/episodes/new-tiktok-features-trend-strategies-every-entrepreneur-shou 673ccfe9ed94033880282f49 62e074adb038a40013e0d7b6 new-tiktok-features-trend-strategies-every-entrepreneur-shou full 4 338 This week on Rocky Mountain Marketing, I’m joined by Wave Wyld, the “Queen of TikTok,” to explore how this platform has evolved far beyond short-form videos. Whether you’re new to TikTok or a seasoned user, you’ll leave this episode with actionable tips to grow your audience and business.


What You’ll Learn in This Episode

  1. Why TikTok’s photo carousels are a game-changer for storytelling and engagement.
  2. How live streaming on TikTok is gamified and monetized for creators.
  3. The value of TikTok Stories and Thoughts for staying top-of-mind.
  4. Tips for building community through DMs on TikTok.
  5. Creative ways to repurpose content across platforms.
  6. Wave’s two-photo carousel strategy that works wonders for podcasters.


Don’t Miss Out

Wave Wyld’s TikTok Mastery membership is your ticket to TikTok success! Join now at wavewyld.com/tiktokmastery.

00:00 Welcome to Rocky Mountain Marketing

00:30 TikTok Trends and Updates with Wave Wild

02:38 Wave Wild's Journey into Short Form Video

04:04 Exploring TikTok Features and Strategies

08:47 Monetizing and Gamifying TikTok Live

10:34 The Power of TikTok Photo Carousels

17:20 Introducing TikTok Notes and Thoughts

23:33 Final Thoughts and Connecting with Wave Wild

26:07 Conclusion and Call to Action


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Visit Wave Wyld’s social media pages:

Website: https://www.wavewyld.com/

LinkedIn: https://www.linkedin.com/in/wavewyld/

Instagram: https://www.instagram.com/wavewyld/

Tiktok: https://www.tiktok.com/@wavewyld

 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

#TikTok #TikTokStrategy #PodcastStrategy #ContentCreation #EntrepreneurLife #DigitalMarketing #Trends #Strategies #BusinessOwners #SmallBusiness #CEO #WaveWyld #Stories #Thoughts #Carousel #TiktokUpdate

Hosted on Acast. See acast.com/privacy for more information.

]]> This week on Rocky Mountain Marketing, I’m joined by Wave Wyld, the “Queen of TikTok,” to explore how this platform has evolved far beyond short-form videos. Whether you’re new to TikTok or a seasoned user, you’ll leave this episode with actionable tips to grow your audience and business.


What You’ll Learn in This Episode

  1. Why TikTok’s photo carousels are a game-changer for storytelling and engagement.
  2. How live streaming on TikTok is gamified and monetized for creators.
  3. The value of TikTok Stories and Thoughts for staying top-of-mind.
  4. Tips for building community through DMs on TikTok.
  5. Creative ways to repurpose content across platforms.
  6. Wave’s two-photo carousel strategy that works wonders for podcasters.


Don’t Miss Out

Wave Wyld’s TikTok Mastery membership is your ticket to TikTok success! Join now at wavewyld.com/tiktokmastery.

00:00 Welcome to Rocky Mountain Marketing

00:30 TikTok Trends and Updates with Wave Wild

02:38 Wave Wild's Journey into Short Form Video

04:04 Exploring TikTok Features and Strategies

08:47 Monetizing and Gamifying TikTok Live

10:34 The Power of TikTok Photo Carousels

17:20 Introducing TikTok Notes and Thoughts

23:33 Final Thoughts and Connecting with Wave Wild

26:07 Conclusion and Call to Action


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Visit Wave Wyld’s social media pages:

Website: https://www.wavewyld.com/

LinkedIn: https://www.linkedin.com/in/wavewyld/

Instagram: https://www.instagram.com/wavewyld/

Tiktok: https://www.tiktok.com/@wavewyld

 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

#TikTok #TikTokStrategy #PodcastStrategy #ContentCreation #EntrepreneurLife #DigitalMarketing #Trends #Strategies #BusinessOwners #SmallBusiness #CEO #WaveWyld #Stories #Thoughts #Carousel #TiktokUpdate

Hosted on Acast. See acast.com/privacy for more information.

]]> Is Your Facebook Profile on Professional Mode with Katie Brinkley Is Your Facebook Profile on Professional Mode with Katie Brinkley Thu, 14 Nov 2024 12:00:43 GMT 9:46 673467bd5b81168b137563df false https://shows.acast.com/rocky-mountain-marketing/episodes/is-your-facebook-profile-on-professional-mode 673467bd5b81168b137563df 62e074adb038a40013e0d7b6 is-your-facebook-profile-on-professional-mode full 4 337 Are you ready for a game-changing revelation about Facebook that could transform the way you do business? 

Imagine if your personal profile could become a powerhouse for your brand's growth. It's not just a dream – it's happening now. 

Get ready to uncover the unexpected twist that Facebook has in store for entrepreneurs and business professionals. Brace yourself for a shift that could skyrocket your business presence on the platform. 


Key Points Covered:


  • Introduction to Professional Mode: Professional Mode allows users to access business-like tools on their personal profiles, including Insights, monetization options, and ad capabilities.


  • Benefits of Professional Mode: Offers audience and post insights—useful for those using Facebook for business purposes.


  • Choosing Between Classic Mode and Professional Mode: Classic Mode is for users wanting a more private experience; public followers will be removed if this mode is selected. Professional Mode is ideal for those seeking public engagement, growth, and access to business tools.
  • Why Keep a Business Page? Katie advises that although Professional Mode brings some business page features to personal profiles, maintaining a business page is still useful, especially for ads and building a credible business presence on social media.

  • Facebook's Push for Professional Mode: Evaluate your Facebook use: Are you aiming to grow an audience or keep things personal? For those interested in maximizing reach and analytics, Professional Mode is a valuable switch.


00:00 Introduction to Facebook Profile Changes

01:31 Understanding Professional Mode

02:43 Benefits of Professional Mode

03:52 Classic Mode vs. Professional Mode

04:35 Should You Turn On Professional Mode?

06:31 Break and Special Announcement

07:14 Final Thoughts and Recommendations

08:45 Conclusion and Call to Action


Curious to learn more? Stay tuned for the eye-opening details that could revolutionize your Facebook marketing game.


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://nextstepsocial.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/@rockymountainmarketingpodcast

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you ready for a game-changing revelation about Facebook that could transform the way you do business? 

Imagine if your personal profile could become a powerhouse for your brand's growth. It's not just a dream – it's happening now. 

Get ready to uncover the unexpected twist that Facebook has in store for entrepreneurs and business professionals. Brace yourself for a shift that could skyrocket your business presence on the platform. 


Key Points Covered:


  • Introduction to Professional Mode: Professional Mode allows users to access business-like tools on their personal profiles, including Insights, monetization options, and ad capabilities.


  • Benefits of Professional Mode: Offers audience and post insights—useful for those using Facebook for business purposes.


  • Choosing Between Classic Mode and Professional Mode: Classic Mode is for users wanting a more private experience; public followers will be removed if this mode is selected. Professional Mode is ideal for those seeking public engagement, growth, and access to business tools.
  • Why Keep a Business Page? Katie advises that although Professional Mode brings some business page features to personal profiles, maintaining a business page is still useful, especially for ads and building a credible business presence on social media.

  • Facebook's Push for Professional Mode: Evaluate your Facebook use: Are you aiming to grow an audience or keep things personal? For those interested in maximizing reach and analytics, Professional Mode is a valuable switch.


00:00 Introduction to Facebook Profile Changes

01:31 Understanding Professional Mode

02:43 Benefits of Professional Mode

03:52 Classic Mode vs. Professional Mode

04:35 Should You Turn On Professional Mode?

06:31 Break and Special Announcement

07:14 Final Thoughts and Recommendations

08:45 Conclusion and Call to Action


Curious to learn more? Stay tuned for the eye-opening details that could revolutionize your Facebook marketing game.


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://nextstepsocial.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/@rockymountainmarketingpodcast

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> How Can Podcasting Transform Your Business Strategy with Chris Stone How Can Podcasting Transform Your Business Strategy with Chris Stone Tue, 12 Nov 2024 14:22:43 GMT 37:59 673364b316fd6db3c5402faf false https://shows.acast.com/rocky-mountain-marketing/episodes/how-can-podcasting-transform-your-business-strategy 673364b316fd6db3c5402faf 62e074adb038a40013e0d7b6 how-can-podcasting-transform-your-business-strategy full 4 336 Does this sound familiar? You've been told that the key to podcast success is having a large number of downloads. But let's face it, you're feeling the frustration of putting in the work, only to see minimal results and struggling to grow your audience. It's time to ditch the outdated advice and discover the real secret to podcast growth on a budget. 


In this episode, you will be able to:

  • Maximize Your Impact: Starting a Podcast on a Budget
  • Elevate Your Reach: Benefits of Live Streaming for Businesses
  • Catapult Your Audience: Growing Your Podcast Audience
  • Harness the Power: Amazon Influencer Program for Podcasters
  • Foster Community Connection: Engaging with Your Podcast Community


Get ready to unlock the proven strategies that will take your podcast engagement and audience to new heights without breaking the bank. Let's dive in and transform your podcasting journey for the better.


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Visit Chris Stone's social media pages:

Website: https://castahead.net/

LinkedIn: https://www.linkedin.com/in/chrisstoneatl/

Youtube: https://www.youtube.com/@castahead


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#PodcastStrategy #ContentCreation #ShowNotes #Podcast #PodcastLaunch #PodcastingforBusiness #PodcastProducer #PostProduction #EntrepreneurLife #CastAhead #BusinessOwners #SmallBusiness #CEO #ChrisStone #Strategy #Marketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Does this sound familiar? You've been told that the key to podcast success is having a large number of downloads. But let's face it, you're feeling the frustration of putting in the work, only to see minimal results and struggling to grow your audience. It's time to ditch the outdated advice and discover the real secret to podcast growth on a budget. 


In this episode, you will be able to:

  • Maximize Your Impact: Starting a Podcast on a Budget
  • Elevate Your Reach: Benefits of Live Streaming for Businesses
  • Catapult Your Audience: Growing Your Podcast Audience
  • Harness the Power: Amazon Influencer Program for Podcasters
  • Foster Community Connection: Engaging with Your Podcast Community


Get ready to unlock the proven strategies that will take your podcast engagement and audience to new heights without breaking the bank. Let's dive in and transform your podcasting journey for the better.


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


Visit Chris Stone's social media pages:

Website: https://castahead.net/

LinkedIn: https://www.linkedin.com/in/chrisstoneatl/

Youtube: https://www.youtube.com/@castahead


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#PodcastStrategy #ContentCreation #ShowNotes #Podcast #PodcastLaunch #PodcastingforBusiness #PodcastProducer #PostProduction #EntrepreneurLife #CastAhead #BusinessOwners #SmallBusiness #CEO #ChrisStone #Strategy #Marketing

Hosted on Acast. See acast.com/privacy for more information.

]]> The Step-by-Step Guide to Making Your Small Podcast Profitable The Step-by-Step Guide to Making Your Small Podcast Profitable Thu, 07 Nov 2024 14:31:56 GMT 8:35 672ccf5d5095c9add91b46fc false https://shows.acast.com/rocky-mountain-marketing/episodes/the-step-by-step-guide-to-making-your-small-podcast-profitab 672ccf5d5095c9add91b46fc 62e074adb038a40013e0d7b6 the-step-by-step-guide-to-making-your-small-podcast-profitab full 4 335 I wanted to share an exciting story about one of my marketing clients. They run a podcast with a small but dedicated listener base, around 50 downloads per episode. Recently, through some strategic positioning and partnership building, they landed a $15,000 sponsorship deal! 


In this episode, you will be able to:

  • Create irresistible podcast content that attracts sponsors and boosts revenue.
  • Foster a dedicated podcast community that keeps coming back for more.
  • Develop compelling sponsorship packages that captivate potential sponsors.
  • Integrate sponsor values seamlessly into your podcast for authentic partnerships.
  • Master the art of pitching podcast sponsorships with confidence and finesse.


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


The key moments in this episode are:

00:00:00 - Understanding Sponsorship Value


00:03:21 - Making Your Podcast Sponsorable


00:04:17 - Creating Sponsorship Packages


00:05:36 - Maintaining Creative Control


00:06:40 - Reaching Out to Brands 


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastsponsors #sponsorship #podcast #podcaststrategy #growth #businessstrategy #marketing #campaign #masterclass #podcastlaunch #monetizeyourpodcast #downloads #podcastanalytics #data #pitching #podmatch #getpaid #sidehustle

Hosted on Acast. See acast.com/privacy for more information.

]]> I wanted to share an exciting story about one of my marketing clients. They run a podcast with a small but dedicated listener base, around 50 downloads per episode. Recently, through some strategic positioning and partnership building, they landed a $15,000 sponsorship deal! 


In this episode, you will be able to:

  • Create irresistible podcast content that attracts sponsors and boosts revenue.
  • Foster a dedicated podcast community that keeps coming back for more.
  • Develop compelling sponsorship packages that captivate potential sponsors.
  • Integrate sponsor values seamlessly into your podcast for authentic partnerships.
  • Master the art of pitching podcast sponsorships with confidence and finesse.


Start getting sponsors for your podcast and make a difference on your business.

http://www.sponsoryourpodcast.com/


The key moments in this episode are:

00:00:00 - Understanding Sponsorship Value


00:03:21 - Making Your Podcast Sponsorable


00:04:17 - Creating Sponsorship Packages


00:05:36 - Maintaining Creative Control


00:06:40 - Reaching Out to Brands 


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastsponsors #sponsorship #podcast #podcaststrategy #growth #businessstrategy #marketing #campaign #masterclass #podcastlaunch #monetizeyourpodcast #downloads #podcastanalytics #data #pitching #podmatch #getpaid #sidehustle

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Launch Your Own Podcast with Virginia Elder How to Launch Your Own Podcast with Virginia Elder Tue, 05 Nov 2024 12:01:15 GMT 31:56 6729f294975d4c310084ac0c false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-launch-your-own-podcast-with-virginia-elder 6729f294975d4c310084ac0c 62e074adb038a40013e0d7b6 how-to-launch-your-own-podcast-with-virginia-elder full 4 334 Did you know that your podcast show notes can be a powerful tool to drive more engagement and establish your authority in your niche? Crafting informative and valuable show notes can not only enhance your audience's experience but also build credibility as an expert in your field.


In this episode, you will be able to:

1. Uncover the secrets to launching a podcast that captivates your audience and boosts your business's visibility.

2. Master the art of crafting compelling podcast show notes that keep your listeners engaged and coming back for more.

3. Unleash the power of repurposing your podcast content to skyrocket your marketing efforts and expand your reach.

4. Amplify your network by strategically leveraging guest appearances on popular podcasts.

5. Learn to create irresistible call-to-actions that drive action and engagement from your podcast audience.


00:00 Introduction and Key to More Downloads

00:11 Welcome to Rocky Mountain Marketing

00:42 Meet Today's Guest: Virginia Elder

01:05 The Power of Podcasting

02:33 Virginia's Journey into Financial Podcasting

03:52 The Unique Connection of Podcasting

06:13 Podcasting as a Marketing Tool

06:55 Creating Unique Content and Finding Your Voice

12:32 The CRAFT Framework for Podcast Success

15:55 The Importance of Show Notes

25:00 Final Thoughts and Call to Action

30:55 Conclusion and Farewell


Let's transform your podcast's reach and engagement with compelling show notes.


Get your free show notes template here: https://podcastabundance.com/shownotestemplate/


Visit Virginia Elder's social media pages:

Website: https://reachingabundance.com/

LinkedIn: https://www.linkedin.com/in/virginiaelder/

Youtube: https://www.youtube.com/@ReachingAbundance


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#PodcastMarketing #ContentCreation #ShowNotes #Podcast #PodcastLaunch #PodcastStrategy #PodcastProducer #PostProduction #EntrepreneurLife #FinancialServices #BusinessOwners #SmallBusiness #CEO #CRAFT #Strategy #Marketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Did you know that your podcast show notes can be a powerful tool to drive more engagement and establish your authority in your niche? Crafting informative and valuable show notes can not only enhance your audience's experience but also build credibility as an expert in your field.


In this episode, you will be able to:

1. Uncover the secrets to launching a podcast that captivates your audience and boosts your business's visibility.

2. Master the art of crafting compelling podcast show notes that keep your listeners engaged and coming back for more.

3. Unleash the power of repurposing your podcast content to skyrocket your marketing efforts and expand your reach.

4. Amplify your network by strategically leveraging guest appearances on popular podcasts.

5. Learn to create irresistible call-to-actions that drive action and engagement from your podcast audience.


00:00 Introduction and Key to More Downloads

00:11 Welcome to Rocky Mountain Marketing

00:42 Meet Today's Guest: Virginia Elder

01:05 The Power of Podcasting

02:33 Virginia's Journey into Financial Podcasting

03:52 The Unique Connection of Podcasting

06:13 Podcasting as a Marketing Tool

06:55 Creating Unique Content and Finding Your Voice

12:32 The CRAFT Framework for Podcast Success

15:55 The Importance of Show Notes

25:00 Final Thoughts and Call to Action

30:55 Conclusion and Farewell


Let's transform your podcast's reach and engagement with compelling show notes.


Get your free show notes template here: https://podcastabundance.com/shownotestemplate/


Visit Virginia Elder's social media pages:

Website: https://reachingabundance.com/

LinkedIn: https://www.linkedin.com/in/virginiaelder/

Youtube: https://www.youtube.com/@ReachingAbundance


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#PodcastMarketing #ContentCreation #ShowNotes #Podcast #PodcastLaunch #PodcastStrategy #PodcastProducer #PostProduction #EntrepreneurLife #FinancialServices #BusinessOwners #SmallBusiness #CEO #CRAFT #Strategy #Marketing

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Skyrocket Your LinkedIn Engagement with Katie Brinkley How to Skyrocket Your LinkedIn Engagement with Katie Brinkley Thu, 31 Oct 2024 20:38:11 GMT 16:19 6723eab432ba02308fcbf784 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-skyrocket-your-linkedin-engagement-9-proven-strategie 6723eab432ba02308fcbf784 62e074adb038a40013e0d7b6 how-to-skyrocket-your-linkedin-engagement-9-proven-strategie full 4 333 Have you ever found yourself wondering how some LinkedIn posts seem to effortlessly rack up hundreds of likes and comments? It's all about the engagement, and I've got the inside scoop on how you can boost your presence on this professional platform.


In this episode, you will be able to:

  • Enhance Your LinkedIn Engagement: Uncover effective strategies to boost your engagement on LinkedIn and stand out in your professional network.
  • Optimize Your LinkedIn Profile: Learn the best tips and techniques to optimize your LinkedIn profile and make a lasting impression on potential connections and employers.
  • Create Engaging Content for LinkedIn: Discover innovative content ideas that will captivate your audience and drive increased interaction on your LinkedIn posts.
  • Crack the LinkedIn Algorithm: Master the techniques to understand and leverage the LinkedIn algorithm to amplify your reach and visibility on the platform.
  • Measure Your LinkedIn Engagement Rate: Gain insights into effectively measuring your LinkedIn engagement rate and understand the impact of your activities on the platform.


00:00 Introduction to LinkedIn Engagement

02:17 Understanding LinkedIn's Algorithm

03:40 Optimizing Your LinkedIn Profile

05:16 Creating Engaging Content

07:36 Consistency and Interaction

08:46 Leveraging LinkedIn Features

10:44 Building Authentic Connections

13:38 Encouraging Engagement

14:13 Conclusion and Weekly Challenge


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedinupdate #linkedinnews #engagement #community #algorithm #linkedinprofile #katiebrinkley #podcast #socialmedia #bubsinessgrowth #businesssuccess #mindset #data #smallbusiness #CEO #teamleader

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever found yourself wondering how some LinkedIn posts seem to effortlessly rack up hundreds of likes and comments? It's all about the engagement, and I've got the inside scoop on how you can boost your presence on this professional platform.


In this episode, you will be able to:

  • Enhance Your LinkedIn Engagement: Uncover effective strategies to boost your engagement on LinkedIn and stand out in your professional network.
  • Optimize Your LinkedIn Profile: Learn the best tips and techniques to optimize your LinkedIn profile and make a lasting impression on potential connections and employers.
  • Create Engaging Content for LinkedIn: Discover innovative content ideas that will captivate your audience and drive increased interaction on your LinkedIn posts.
  • Crack the LinkedIn Algorithm: Master the techniques to understand and leverage the LinkedIn algorithm to amplify your reach and visibility on the platform.
  • Measure Your LinkedIn Engagement Rate: Gain insights into effectively measuring your LinkedIn engagement rate and understand the impact of your activities on the platform.


00:00 Introduction to LinkedIn Engagement

02:17 Understanding LinkedIn's Algorithm

03:40 Optimizing Your LinkedIn Profile

05:16 Creating Engaging Content

07:36 Consistency and Interaction

08:46 Leveraging LinkedIn Features

10:44 Building Authentic Connections

13:38 Encouraging Engagement

14:13 Conclusion and Weekly Challenge


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedinupdate #linkedinnews #engagement #community #algorithm #linkedinprofile #katiebrinkley #podcast #socialmedia #bubsinessgrowth #businesssuccess #mindset #data #smallbusiness #CEO #teamleader

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Get Picked for the Stage and Grow Your Business with Aurora Gregory How to Get Picked for the Stage and Grow Your Business with Aurora Gregory Tue, 29 Oct 2024 15:17:30 GMT 29:16 6720fc8c2daf194541108b3a false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-get-picked-for-the-stage-and-grow-your-business-with- 6720fc8c2daf194541108b3a 62e074adb038a40013e0d7b6 how-to-get-picked-for-the-stage-and-grow-your-business-with- full 4 332 Have you ever wondered how some entrepreneurs seem to effortlessly secure high-profile speaking gigs? As a business owner, you know the immense power of networking face-to-face with your ideal customers. Yet traditional networking events only allow you to make a few meaningful connections at a time. 


In this episode, you will be able to:

  • Craft an irresistible speaker one sheet that grabs attention and secures speaking opportunities.
  • Uncover the best strategies for finding speaking opportunities in the post-COVID world and stand out from the competition.
  • Master the art of leveraging public speaking to drive business growth and expand your influence.
  • Network like a pro to effortlessly secure high-value speaking engagements and establish valuable connections.
  • Navigate the journey from entrepreneur to sought-after speaker and unlock new avenues for success.


00:00 Introduction to Public Speaking

00:17 Welcome to Rocky Mountain Marketing

00:53 Katie's Speaking Journey

01:37 Introducing Aurora Gregory

03:36 The Importance of Public Speaking

04:54 Finding Speaking Opportunities

07:44 Creating Your Speaker One Sheet

19:57 Do's and Don'ts for New Speakers

26:21 Final Thoughts and Resources

28:15 Conclusion and Next Steps


Visit Aurora Gregory’s' social media pages:

Website: https://auroragregory.com/

LinkedIn: https://www.linkedin.com/in/auroragregory/

Create Your One Sheet Now: https://getpickedtospeak.com/checklist 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#speaking #publicspeaking #coach #speakonstage #auroragregory #katiebrinkley #speaker #businessstrategy #onesheet #pitch #summit #onlinesummit #presenter #entrepreneur #mindset #businesssuccess #growthmindset #ceo #smallbusinessowners #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever wondered how some entrepreneurs seem to effortlessly secure high-profile speaking gigs? As a business owner, you know the immense power of networking face-to-face with your ideal customers. Yet traditional networking events only allow you to make a few meaningful connections at a time. 


In this episode, you will be able to:

  • Craft an irresistible speaker one sheet that grabs attention and secures speaking opportunities.
  • Uncover the best strategies for finding speaking opportunities in the post-COVID world and stand out from the competition.
  • Master the art of leveraging public speaking to drive business growth and expand your influence.
  • Network like a pro to effortlessly secure high-value speaking engagements and establish valuable connections.
  • Navigate the journey from entrepreneur to sought-after speaker and unlock new avenues for success.


00:00 Introduction to Public Speaking

00:17 Welcome to Rocky Mountain Marketing

00:53 Katie's Speaking Journey

01:37 Introducing Aurora Gregory

03:36 The Importance of Public Speaking

04:54 Finding Speaking Opportunities

07:44 Creating Your Speaker One Sheet

19:57 Do's and Don'ts for New Speakers

26:21 Final Thoughts and Resources

28:15 Conclusion and Next Steps


Visit Aurora Gregory’s' social media pages:

Website: https://auroragregory.com/

LinkedIn: https://www.linkedin.com/in/auroragregory/

Create Your One Sheet Now: https://getpickedtospeak.com/checklist 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#speaking #publicspeaking #coach #speakonstage #auroragregory #katiebrinkley #speaker #businessstrategy #onesheet #pitch #summit #onlinesummit #presenter #entrepreneur #mindset #businesssuccess #growthmindset #ceo #smallbusinessowners #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Level Up Your Instagram Game: 5 Key Updates You Can't Miss]]> Thu, 24 Oct 2024 14:23:22 GMT 14:02 671a585bf27beaa76972bbd9 false https://youtu.be/rXEvRzLKcqg 671a585bf27beaa76972bbd9 62e074adb038a40013e0d7b6 level-up-your-instagram-game-5-key-updates-you-cant-miss full 4 331 Are you ready for a game-changing revelation about Instagram's latest updates? Well, hold onto your hats because there's something unexpected brewing in the social media world. It's not just about typical updates; it's about a whole new level of engagement and sales potential. 


In this episode, you will be able to:

  • Master the Latest Instagram Updates for Businesses: Stay ahead of the competition with insider knowledge on Instagram's newest features tailored for businesses.
  • Maximize Your Reach with Instagram's Carousel Posts: Learn how to captivate and engage your audience through the power of visually stunning and interactive carousel posts.
  • Elevate Your Content with Instagram's In-App Text Overlay Feature: Unleash the potential of your posts with creative and attention-grabbing text overlays using Instagram's built-in features.
  • Boost Engagement with Instagram Polls: Discover how to connect with your audience in a fun and interactive way, driving higher engagement and valuable insights.
  • Step Up Your Sales Game: Selling Products Directly on Instagram: Unlock the secrets to effectively showcasing and selling your products directly on Instagram, turning followers into loyal customers.


00:00 Introduction to Instagram's Evolution

00:26 Welcome to Rocky Mountain Marketing

00:52 Latest Instagram Updates Overview

01:45 Instagram Feed Updates

03:13 New In-App Text Overlay Feature

04:14 Using Polls for Engagement

05:30 Quick Break and Sponsor Message

06:35 Streamlined Purchasing Process

07:29 Broadcast Channels and Live Streaming

10:34 Recap and Final Thoughts

12:05 Challenge and Closing Remarks


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#instagramupdate #metaupdate #instagramnews #katiebrinkley #socialmediaupdate #socialmedianews #contentcreators #entrepreneurs #realtors #realtolife #denverbusiness #ceo #ecommerce #serviceproviders #businesscoach #strategy #businessstrategy #podcast #businesspodcast #inappfeature #carousel #broadcastchannel

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you ready for a game-changing revelation about Instagram's latest updates? Well, hold onto your hats because there's something unexpected brewing in the social media world. It's not just about typical updates; it's about a whole new level of engagement and sales potential. 


In this episode, you will be able to:

  • Master the Latest Instagram Updates for Businesses: Stay ahead of the competition with insider knowledge on Instagram's newest features tailored for businesses.
  • Maximize Your Reach with Instagram's Carousel Posts: Learn how to captivate and engage your audience through the power of visually stunning and interactive carousel posts.
  • Elevate Your Content with Instagram's In-App Text Overlay Feature: Unleash the potential of your posts with creative and attention-grabbing text overlays using Instagram's built-in features.
  • Boost Engagement with Instagram Polls: Discover how to connect with your audience in a fun and interactive way, driving higher engagement and valuable insights.
  • Step Up Your Sales Game: Selling Products Directly on Instagram: Unlock the secrets to effectively showcasing and selling your products directly on Instagram, turning followers into loyal customers.


00:00 Introduction to Instagram's Evolution

00:26 Welcome to Rocky Mountain Marketing

00:52 Latest Instagram Updates Overview

01:45 Instagram Feed Updates

03:13 New In-App Text Overlay Feature

04:14 Using Polls for Engagement

05:30 Quick Break and Sponsor Message

06:35 Streamlined Purchasing Process

07:29 Broadcast Channels and Live Streaming

10:34 Recap and Final Thoughts

12:05 Challenge and Closing Remarks


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#instagramupdate #metaupdate #instagramnews #katiebrinkley #socialmediaupdate #socialmedianews #contentcreators #entrepreneurs #realtors #realtolife #denverbusiness #ceo #ecommerce #serviceproviders #businesscoach #strategy #businessstrategy #podcast #businesspodcast #inappfeature #carousel #broadcastchannel

Hosted on Acast. See acast.com/privacy for more information.

]]> The Key to Making Professional Quality Videos With Ecamm with Katie Fawkes The Key to Making Professional Quality Videos With Ecamm with Katie Fawkes Tue, 22 Oct 2024 12:00:44 GMT 29:35 6717390883ac9fccac9cfc4e false https://shows.acast.com/rocky-mountain-marketing/episodes/the-key-to-making-professional-quality-videos-with-ecamm-wit 6717390883ac9fccac9cfc4e 62e074adb038a40013e0d7b6 the-key-to-making-professional-quality-videos-with-ecamm-wit full 4 330 Are you finding it challenging to overcome the fear of being on camera for your live streams and videos?


In a recent podcast episode, I had an enlightening conversation with Katie Fawkes, Director of Marketing at eCamm, about the importance of conquering this fear and how it can positively impact your video content creation.


In this episode, you will be able to:

1. Master live streaming with Ecamm and elevate your content creation game.

2. Conquer the fear of being on camera and unleash your authentic self.

3. Harness the power of live streaming for marketing and watch your brand reach new heights.

4. Seamlessly integrate Ecamm with Zoom for next-level video conferencing.

5. Craft captivating video content with Ecamm that keeps your audience engaged and coming back for more.


If you've been hesitant about stepping in front of the camera, consider the empowering potential of live streaming through tools like eCamm.


Have you explored live streaming as a means to overcome your own camera fears? I'd love to hear your thoughts and experiences.


00:00 Introduction to Rocky Mountain Marketing

00:30 Special Guest: Katie Fawkes from Ecamm

02:23 Overcoming Camera Shyness

05:24 The Power of Live Streaming

09:14 Ecamm's Features and Integrations

18:30 Ecamm Community and Creator Camp

26:09 Final Thoughts and How to Connect


Visit Katie Fawkes' social media pages:


The Flow Podcast: https://flow.ecamm.com/

LinkedIn: https://www.linkedin.com/in/katie-anne-fawkes/

Youtube: https://www.youtube.com/@EcammLive


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ignite #success #passion #businessmindset #simplifyyourbusiness #katiefawkes #businesscoach #katiebrinkley #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness #LiveStreaming #VideoContent #eCamm #ContentCreation #MarketingTips

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you finding it challenging to overcome the fear of being on camera for your live streams and videos?


In a recent podcast episode, I had an enlightening conversation with Katie Fawkes, Director of Marketing at eCamm, about the importance of conquering this fear and how it can positively impact your video content creation.


In this episode, you will be able to:

1. Master live streaming with Ecamm and elevate your content creation game.

2. Conquer the fear of being on camera and unleash your authentic self.

3. Harness the power of live streaming for marketing and watch your brand reach new heights.

4. Seamlessly integrate Ecamm with Zoom for next-level video conferencing.

5. Craft captivating video content with Ecamm that keeps your audience engaged and coming back for more.


If you've been hesitant about stepping in front of the camera, consider the empowering potential of live streaming through tools like eCamm.


Have you explored live streaming as a means to overcome your own camera fears? I'd love to hear your thoughts and experiences.


00:00 Introduction to Rocky Mountain Marketing

00:30 Special Guest: Katie Fawkes from Ecamm

02:23 Overcoming Camera Shyness

05:24 The Power of Live Streaming

09:14 Ecamm's Features and Integrations

18:30 Ecamm Community and Creator Camp

26:09 Final Thoughts and How to Connect


Visit Katie Fawkes' social media pages:


The Flow Podcast: https://flow.ecamm.com/

LinkedIn: https://www.linkedin.com/in/katie-anne-fawkes/

Youtube: https://www.youtube.com/@EcammLive


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ignite #success #passion #businessmindset #simplifyyourbusiness #katiefawkes #businesscoach #katiebrinkley #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness #LiveStreaming #VideoContent #eCamm #ContentCreation #MarketingTips

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[What's New in the Threads API?]]> Thu, 17 Oct 2024 12:00:00 GMT 11:54 67109efd1aff5e41d70aeb0e false https://shows.acast.com/rocky-mountain-marketing/episodes/whats-new-in-the-threads-api-katie-brinkley 67109efd1aff5e41d70aeb0e 62e074adb038a40013e0d7b6 whats-new-in-the-threads-api-katie-brinkley Your Social Media Game With Five New Features full 4 329 Meta's Threads just got a major upgrade, and it's time to pay attention. In this eye-opening episode of Rocky Mountain Marketing Quickcast, I'm breaking down the game-changing features that could revolutionize your social media strategy.



What's New in the Threads API?

  • Real-time notifications that keep you connected
  • Carousel posts with up to 20 photos or videos
  • Character limit-free links for seamless sharing
  • Enhanced accessibility features for inclusive content
  • Fediverse integration for expanded reach



Why These Updates Matter:

  • Instant engagement opportunities with your audience
  • More creative freedom in visual storytelling
  • Improved content sharing without sacrificing your message
  • Broader accessibility and potential SEO benefits
  • Access to decentralized platforms for wider exposure


Did you know? You can now receive real-time notifications when someone replies to your Threads posts, allowing for immediate engagement with your audience.


Whether you're a seasoned Threads user or still on the fence, these new features offer compelling reasons to integrate this platform into your marketing mix.

Learn how to leverage these tools to enhance your content strategy, boost engagement, and expand your reach.


Are you ready to take your Threads game to the next level? Tune in now to discover how these API updates can transform your social media presence and help you connect with your audience in new, exciting ways.


Remember, in the fast-paced world of social media, staying ahead of the curve is key. Don't miss out on these powerful new features that could give your brand the edge it needs!


00:00 Introduction to New Meta Features

00:35 Meta's New Threads API Features

02:09 Webhook Notifications: Real-Time Engagement

04:00 Enhanced Carousel Posts for Visual Storytelling

04:55 Separate Links from Character Limits

06:49 Accessibility Improvements: Alt Text and More

08:08 Fediverse Integration: Expanding Your Reach

09:30 Recap and Final Thoughts

10:50 Conclusion and Call to Action


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#Threads #MetaUpdate #MetaUpdate #ThreadsUpdate #DigitalMarketing #BusinessStrategy #StoryTelling #Marketing #Engagement $contentstrategy #socialmediaupdate #api #tools #socialmedia #quickcast #katiebrinkley #SEO

Hosted on Acast. See acast.com/privacy for more information.

]]> Meta's Threads just got a major upgrade, and it's time to pay attention. In this eye-opening episode of Rocky Mountain Marketing Quickcast, I'm breaking down the game-changing features that could revolutionize your social media strategy.



What's New in the Threads API?

  • Real-time notifications that keep you connected
  • Carousel posts with up to 20 photos or videos
  • Character limit-free links for seamless sharing
  • Enhanced accessibility features for inclusive content
  • Fediverse integration for expanded reach



Why These Updates Matter:

  • Instant engagement opportunities with your audience
  • More creative freedom in visual storytelling
  • Improved content sharing without sacrificing your message
  • Broader accessibility and potential SEO benefits
  • Access to decentralized platforms for wider exposure


Did you know? You can now receive real-time notifications when someone replies to your Threads posts, allowing for immediate engagement with your audience.


Whether you're a seasoned Threads user or still on the fence, these new features offer compelling reasons to integrate this platform into your marketing mix.

Learn how to leverage these tools to enhance your content strategy, boost engagement, and expand your reach.


Are you ready to take your Threads game to the next level? Tune in now to discover how these API updates can transform your social media presence and help you connect with your audience in new, exciting ways.


Remember, in the fast-paced world of social media, staying ahead of the curve is key. Don't miss out on these powerful new features that could give your brand the edge it needs!


00:00 Introduction to New Meta Features

00:35 Meta's New Threads API Features

02:09 Webhook Notifications: Real-Time Engagement

04:00 Enhanced Carousel Posts for Visual Storytelling

04:55 Separate Links from Character Limits

06:49 Accessibility Improvements: Alt Text and More

08:08 Fediverse Integration: Expanding Your Reach

09:30 Recap and Final Thoughts

10:50 Conclusion and Call to Action


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#Threads #MetaUpdate #MetaUpdate #ThreadsUpdate #DigitalMarketing #BusinessStrategy #StoryTelling #Marketing #Engagement $contentstrategy #socialmediaupdate #api #tools #socialmedia #quickcast #katiebrinkley #SEO

Hosted on Acast. See acast.com/privacy for more information.

]]> Simplifying for Success: Scaling with an Abundant Mindset with Kami Guildner Simplifying for Success: Scaling with an Abundant Mindset with Kami Guildner Tue, 15 Oct 2024 13:59:50 GMT 26:18 670e7556d21580773fa20f8b false https://shows.acast.com/rocky-mountain-marketing/episodes/simplifying-for-success-scaling-with-an-abundant-mindset-wit 670e7556d21580773fa20f8b 62e074adb038a40013e0d7b6 simplifying-for-success-scaling-with-an-abundant-mindset-wit full 4 328 Are you feeling disconnected from your business? You're not alone. In this eye-opening episode of Rocky Mountain Marketing, I sit down with Kami Guildner, a renowned coach and consultant who helps entrepreneurs scale their businesses with an abundant approach.


Discover how to:

  • Reconnect with your entrepreneurial passion
  • Simplify your business for greater success
  • Build a supportive community that fuels your growth
  • Create a business model that aligns with your dream lifestyle


Did you know? Effective entrepreneurship isn't about doing it all - it's about doing what truly matters.


Key insights you'll gain:

  • Why female entrepreneurs often struggle with burnout
  • The power of pausing and reflecting on your business journey
  • How to shift from a "do it all" mindset to a "do what matters" approach
  • The importance of dreaming big and setting audacious goals


Whether you're a seasoned entrepreneur feeling stuck or a newcomer looking to build a sustainable business you love, this episode is packed with actionable advice to help you fall in love with your business all over again.


Ready to transform your entrepreneurial journey and create a business that truly lights you up? Tune in now and learn how to lead with your heart, simplify your strategies, and build a thriving community that supports your vision!


Visit Kami Guildner's social media pages:

Website: https://www.kamiguildner.com/

Apple Podcast: https://podcasts.apple.com/us/podcast/extraordinary-women-radio/id1216249277

LinkedIn: https://www.linkedin.com/in/kamiguildner/


Join us on Extraordinary Women Ignite using the link below.


https://www.kamiguildner.com//ignite

Use EWR code to get $200 discount in ticket price.



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ignite #success #passion #businessmindset #simplifyyourbusiness #kamiguildner #businesscoach #katiebrinkley #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you feeling disconnected from your business? You're not alone. In this eye-opening episode of Rocky Mountain Marketing, I sit down with Kami Guildner, a renowned coach and consultant who helps entrepreneurs scale their businesses with an abundant approach.


Discover how to:

  • Reconnect with your entrepreneurial passion
  • Simplify your business for greater success
  • Build a supportive community that fuels your growth
  • Create a business model that aligns with your dream lifestyle


Did you know? Effective entrepreneurship isn't about doing it all - it's about doing what truly matters.


Key insights you'll gain:

  • Why female entrepreneurs often struggle with burnout
  • The power of pausing and reflecting on your business journey
  • How to shift from a "do it all" mindset to a "do what matters" approach
  • The importance of dreaming big and setting audacious goals


Whether you're a seasoned entrepreneur feeling stuck or a newcomer looking to build a sustainable business you love, this episode is packed with actionable advice to help you fall in love with your business all over again.


Ready to transform your entrepreneurial journey and create a business that truly lights you up? Tune in now and learn how to lead with your heart, simplify your strategies, and build a thriving community that supports your vision!


Visit Kami Guildner's social media pages:

Website: https://www.kamiguildner.com/

Apple Podcast: https://podcasts.apple.com/us/podcast/extraordinary-women-radio/id1216249277

LinkedIn: https://www.linkedin.com/in/kamiguildner/


Join us on Extraordinary Women Ignite using the link below.


https://www.kamiguildner.com//ignite

Use EWR code to get $200 discount in ticket price.



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ignite #success #passion #businessmindset #simplifyyourbusiness #kamiguildner #businesscoach #katiebrinkley #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Maximize Your #Instagram Reach: The Truth About #Video Editing Maximize Your #Instagram Reach: The Truth About #Video Editing Thu, 10 Oct 2024 12:59:43 GMT 9:37 6707cfc149f0b2961dd72b9d false https://shows.acast.com/rocky-mountain-marketing/episodes/maximize-your-instagram-reach-the-truth-about-video-editing 6707cfc149f0b2961dd72b9d 62e074adb038a40013e0d7b6 maximize-your-instagram-reach-the-truth-about-video-editing full 4 327 Ever wondered if editing your Instagram videos in third-party apps might be hurting your reach? I'm here to put that myth to rest once and for all. In this eye-opening episode of Rocky Mountain Marketing Quickcast, I'm breaking down the truth about Instagram's algorithm and video editing, straight from the source.



What You'll Discover:

Did You Know?

Instagram doesn't penalize videos edited outside the app, but there's a catch that could be sabotaging your reach without you realizing it.



Key Takeaways for Content Creators:

  • Why you can confidently use your favorite editing tools without fear
  • The surprising truth about watermarks and their impact on your content's performance
  • How to ensure your videos get maximum exposure on Instagram
  • Strategies for creating platform-specific content that resonates with your audience

Are you inadvertently limiting your Instagram reach? Learn how to navigate the platform's algorithm and create content that truly shines, regardless of where you edit it.


Remember, in the world of social media, it's not about where you create your content, but how you present it to your audience.


Tune in now to debunk this persistent myth and discover how to make Instagram's algorithm work for you, not against you!


00:00 Introduction to Instagram Video Editing Myths

00:32 Debunking the Myth: Third-Party Apps and Instagram Reach

03:02 The Truth About Watermarks and Reach

05:08 Practical Tips to Avoid Watermarks

08:03 Final Takeaways and Conclusion


Resources"

Adam Mosseri's Instagram Update - https://www.instagram.com/reel/DAbgNOaAFBW/?utm_source=ig_web_copy_link


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#InstagramUpdate #AdamMosseri #MythBuster #Algorithm #InstagramNews #ContentCreators #KatieBrinkley #VideoEditingTools #InstagramReach #WatermarkFree #EngageAuthentically #InstagramContent #AITools #Videos #InAppVideoEditing

Hosted on Acast. See acast.com/privacy for more information.

]]> Ever wondered if editing your Instagram videos in third-party apps might be hurting your reach? I'm here to put that myth to rest once and for all. In this eye-opening episode of Rocky Mountain Marketing Quickcast, I'm breaking down the truth about Instagram's algorithm and video editing, straight from the source.



What You'll Discover:

Did You Know?

Instagram doesn't penalize videos edited outside the app, but there's a catch that could be sabotaging your reach without you realizing it.



Key Takeaways for Content Creators:

  • Why you can confidently use your favorite editing tools without fear
  • The surprising truth about watermarks and their impact on your content's performance
  • How to ensure your videos get maximum exposure on Instagram
  • Strategies for creating platform-specific content that resonates with your audience

Are you inadvertently limiting your Instagram reach? Learn how to navigate the platform's algorithm and create content that truly shines, regardless of where you edit it.


Remember, in the world of social media, it's not about where you create your content, but how you present it to your audience.


Tune in now to debunk this persistent myth and discover how to make Instagram's algorithm work for you, not against you!


00:00 Introduction to Instagram Video Editing Myths

00:32 Debunking the Myth: Third-Party Apps and Instagram Reach

03:02 The Truth About Watermarks and Reach

05:08 Practical Tips to Avoid Watermarks

08:03 Final Takeaways and Conclusion


Resources"

Adam Mosseri's Instagram Update - https://www.instagram.com/reel/DAbgNOaAFBW/?utm_source=ig_web_copy_link


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#InstagramUpdate #AdamMosseri #MythBuster #Algorithm #InstagramNews #ContentCreators #KatieBrinkley #VideoEditingTools #InstagramReach #WatermarkFree #EngageAuthentically #InstagramContent #AITools #Videos #InAppVideoEditing

Hosted on Acast. See acast.com/privacy for more information.

]]> Personal Branding Tips to Grow Your Influence with Brandon Birkmeyer Personal Branding Tips to Grow Your Influence with Brandon Birkmeyer Tue, 08 Oct 2024 16:25:41 GMT 29:45 67055d06db85d858691b9d74 false https://shows.acast.com/rocky-mountain-marketing/episodes/personal-branding-tips-to-grow-your-influence-with-brandon-b 67055d06db85d858691b9d74 62e074adb038a40013e0d7b6 personal-branding-tips-to-grow-your-influence-with-brandon-b full 4 326 In this episode of Rocky Mountain Marketing, I’m excited to sit down with personal branding expert and podcast host, Brandon Birkmeyer. Brandon has worked with some of the biggest brands in the world like Coca-Cola and Apple, and today, he’s here to share his strategies for building a personal brand that stands out. We’ll dive into why creating a personal brand is crucial whether you're an entrepreneur or working in the corporate world, and how content creation—especially podcasting—can help you grow your influence.


We’ll talk about overcoming the fear of putting yourself out there, tips for building authority and credibility, and why consistency is key when it comes to standing out in a crowded market. Brandon also shares insights from his new book Front and Center Leadership and gives practical advice on how to step into the spotlight with confidence. If you’ve ever wondered how to grow your personal brand, this episode is packed with actionable takeaways just for you!


Ready to start building your personal brand and leading with confidence? Check out Brandon Birkmeyer’s new book Front and Center Leadership for more actionable insights. And if you enjoyed this episode, don’t forget to subscribe and leave a review!


00:00 Welcome to Rocky Mountain Marketing

00:30 Introducing Today's Guest: Brandon Birkmeyer

01:19 The Importance of Personal Branding

03:32 Overcoming Reluctance and Building Confidence

05:44 The Power of Unique Expression

07:51 Finding Your Differentiator

15:24 Building Authority, Influence, and Credibility

16:41 Alternative Content Creation Strategies

23:21 Balancing Personal Brand and Business

27:26 Conclusion and Final Thoughts


Visit Brandon Birkmeyer's social media pages:

Website: https://www.brandsonbrands.com/

Apple Podcast: https://podcasts.apple.com/podcast/id1462394344

LinkedIn: https://www.linkedin.com/in/bbirkmeyer/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#personalbranding #brandsonbrands #standout #businessgrowth #mindset #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I’m excited to sit down with personal branding expert and podcast host, Brandon Birkmeyer. Brandon has worked with some of the biggest brands in the world like Coca-Cola and Apple, and today, he’s here to share his strategies for building a personal brand that stands out. We’ll dive into why creating a personal brand is crucial whether you're an entrepreneur or working in the corporate world, and how content creation—especially podcasting—can help you grow your influence.


We’ll talk about overcoming the fear of putting yourself out there, tips for building authority and credibility, and why consistency is key when it comes to standing out in a crowded market. Brandon also shares insights from his new book Front and Center Leadership and gives practical advice on how to step into the spotlight with confidence. If you’ve ever wondered how to grow your personal brand, this episode is packed with actionable takeaways just for you!


Ready to start building your personal brand and leading with confidence? Check out Brandon Birkmeyer’s new book Front and Center Leadership for more actionable insights. And if you enjoyed this episode, don’t forget to subscribe and leave a review!


00:00 Welcome to Rocky Mountain Marketing

00:30 Introducing Today's Guest: Brandon Birkmeyer

01:19 The Importance of Personal Branding

03:32 Overcoming Reluctance and Building Confidence

05:44 The Power of Unique Expression

07:51 Finding Your Differentiator

15:24 Building Authority, Influence, and Credibility

16:41 Alternative Content Creation Strategies

23:21 Balancing Personal Brand and Business

27:26 Conclusion and Final Thoughts


Visit Brandon Birkmeyer's social media pages:

Website: https://www.brandsonbrands.com/

Apple Podcast: https://podcasts.apple.com/podcast/id1462394344

LinkedIn: https://www.linkedin.com/in/bbirkmeyer/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#personalbranding #brandsonbrands #standout #businessgrowth #mindset #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> The Rise of Instagram Feed AI Curation with Katie Brinkley The Rise of Instagram Feed AI Curation with Katie Brinkley Thu, 03 Oct 2024 13:49:13 GMT 12:09 66fea0d911d39bd3b60ea2eb false https://shows.acast.com/rocky-mountain-marketing/episodes/instagram-feeds-reimagined-the-rise-of-ai-curation 66fea0d911d39bd3b60ea2eb 62e074adb038a40013e0d7b6 instagram-feeds-reimagined-the-rise-of-ai-curation full 4 325 Ever wondered why Instagram won't let you see only posts from people you follow? It turns out, what we think we want isn't always what keeps us engaged. In this eye-opening episode of Rocky Mountain Marketing Quickcast, I'm pulling back the curtain on Instagram's algorithm and revealing why a chronological, following-only feed isn't coming back anytime soon.


What You'll Discover:

  • The surprising reason Instagram won't return to a chronological feed
  • How TikTok's algorithm revolutionized social media content delivery
  • Why seeing content from accounts you don't follow might actually keep you more engaged
  • Instagram's chief Adam Mosseri's insights on user behavior and engagement


Key Takeaways for Marketers and Business Owners:

  • Why follower count is no longer the most important metric
  • How to create content that thrives in an algorithm-first world
  • The types of posts Instagram's AI prioritizes


Tune in now to understand the shifting dynamics of Instagram's feed and how you can use this knowledge to elevate your social media marketing strategy!


00:00 Introduction: Control Your Instagram Feed

00:17 Welcome to Rocky Mountain Marketing Quick Cast

00:39 The Reality of Instagram's Feed Algorithm

01:38 Why Instagram Won't Bring Back the Chronological Feed

04:38 The Influence of TikTok on Social Media Algorithms

08:53 Implications for Business Owners and Marketers

11:08 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#instagram #instagramnews #update #socialmediastrategy #connection #engagement #networking #community #growyouraudience #katiebrinkley #podcast #businesspodcast #digitalmarketing #digitalmarketing #contentcreation #aitools #ai #marketers #businessowner

Hosted on Acast. See acast.com/privacy for more information.

]]> Ever wondered why Instagram won't let you see only posts from people you follow? It turns out, what we think we want isn't always what keeps us engaged. In this eye-opening episode of Rocky Mountain Marketing Quickcast, I'm pulling back the curtain on Instagram's algorithm and revealing why a chronological, following-only feed isn't coming back anytime soon.


What You'll Discover:

  • The surprising reason Instagram won't return to a chronological feed
  • How TikTok's algorithm revolutionized social media content delivery
  • Why seeing content from accounts you don't follow might actually keep you more engaged
  • Instagram's chief Adam Mosseri's insights on user behavior and engagement


Key Takeaways for Marketers and Business Owners:

  • Why follower count is no longer the most important metric
  • How to create content that thrives in an algorithm-first world
  • The types of posts Instagram's AI prioritizes


Tune in now to understand the shifting dynamics of Instagram's feed and how you can use this knowledge to elevate your social media marketing strategy!


00:00 Introduction: Control Your Instagram Feed

00:17 Welcome to Rocky Mountain Marketing Quick Cast

00:39 The Reality of Instagram's Feed Algorithm

01:38 Why Instagram Won't Bring Back the Chronological Feed

04:38 The Influence of TikTok on Social Media Algorithms

08:53 Implications for Business Owners and Marketers

11:08 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#instagram #instagramnews #update #socialmediastrategy #connection #engagement #networking #community #growyouraudience #katiebrinkley #podcast #businesspodcast #digitalmarketing #digitalmarketing #contentcreation #aitools #ai #marketers #businessowner

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Keep your Passion Alive? with Julie C. Butler How to Keep your Passion Alive? with Julie C. Butler Tue, 01 Oct 2024 14:19:59 GMT 28:41 66fc050f2838c1aca55fef86 false https://youtu.be/71_yN19vCl0 66fc050f2838c1aca55fef86 62e074adb038a40013e0d7b6 how-to-keep-your-passion-alive-with-julie-c-butler The Art of Rebranding and Refocusing full 4 324 Are you feeling disconnected from your business? You're not alone. Even successful entrepreneurs can lose their spark. In this eye-opening episode of Rocky Mountain Marketing, I sit down with Julie C. Butler, a branding and systems coach who rediscovered her passion after a major life change.

Julie, an Amazon bestselling author and host of the "Build Your Beautiful Business" podcast, shares her journey of falling out of love with her business and how she reignited that flame. With over 15 years of experience, Julie offers invaluable insights for entrepreneurs at any stage.


In this energizing conversation, you'll discover:

  • How to recognize when you're losing passion for your business
  • Strategies for reconnecting with your entrepreneurial spirit
  • The power of allowing yourself to pivot and explore new directions
  • Tips for creating an effective lead magnet that aligns with your evolving business


Whether you're a seasoned entrepreneur feeling stuck or a newcomer looking to build a sustainable business you love, this episode is packed with actionable advice to help you fall in love with your business all over again.


00:00 Welcome to Rocky Mountain Marketing

00:30 Introducing Today's Guest: Julie C Butler

01:25 Julie's Journey: From Canada to Costa Rica and Back

02:38 Rediscovering Passion in Business

09:34 The Importance of Branding and Messaging

17:53 Creating Effective Lead Magnets

26:11 Conclusion and Ways to Connect with Julie


Visit Julie C Butler's social media pages:

Website: https://juliecbutler.com/

Facebook: https://www.facebook.com/juliecbutlerxo

Instagram: https://www.instagram.com/juliecbutlerxo/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#leadershipstrategies #leadership #businessgrowth #businessmindset #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you feeling disconnected from your business? You're not alone. Even successful entrepreneurs can lose their spark. In this eye-opening episode of Rocky Mountain Marketing, I sit down with Julie C. Butler, a branding and systems coach who rediscovered her passion after a major life change.

Julie, an Amazon bestselling author and host of the "Build Your Beautiful Business" podcast, shares her journey of falling out of love with her business and how she reignited that flame. With over 15 years of experience, Julie offers invaluable insights for entrepreneurs at any stage.


In this energizing conversation, you'll discover:

  • How to recognize when you're losing passion for your business
  • Strategies for reconnecting with your entrepreneurial spirit
  • The power of allowing yourself to pivot and explore new directions
  • Tips for creating an effective lead magnet that aligns with your evolving business


Whether you're a seasoned entrepreneur feeling stuck or a newcomer looking to build a sustainable business you love, this episode is packed with actionable advice to help you fall in love with your business all over again.


00:00 Welcome to Rocky Mountain Marketing

00:30 Introducing Today's Guest: Julie C Butler

01:25 Julie's Journey: From Canada to Costa Rica and Back

02:38 Rediscovering Passion in Business

09:34 The Importance of Branding and Messaging

17:53 Creating Effective Lead Magnets

26:11 Conclusion and Ways to Connect with Julie


Visit Julie C Butler's social media pages:

Website: https://juliecbutler.com/

Facebook: https://www.facebook.com/juliecbutlerxo

Instagram: https://www.instagram.com/juliecbutlerxo/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#leadershipstrategies #leadership #businessgrowth #businessmindset #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Use the #LinkedIn #CatchUp Feature? How to Use the #LinkedIn #CatchUp Feature? Thu, 26 Sep 2024 12:00:00 GMT 11:13 66f52b26b6670e0c398374ed false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-use-the-linkedin-catch-up-feature-linkedin-update 66f52b26b6670e0c398374ed 62e074adb038a40013e0d7b6 how-to-use-the-linkedin-catch-up-feature-linkedin-update Making Every LinkedIn Connection Count full 4 323 Are your LinkedIn connections gathering digital dust? Imagine if LinkedIn could gently nudge you to reconnect with old contacts, keeping your professional relationships fresh without the awkwardness. Well, that's exactly what we're exploring in today's Rocky Mountain Marketing Quickcast!


In this action-packed episode, you'll discover:

  • What the LinkedIn Catch Up feature is and how it works
  • Why this tool is essential for maintaining a vibrant professional network
  • How to activate and make the most of this feature
  • Strategies for turning AI-suggested prompts into meaningful conversations


Ready to supercharge your LinkedIn presence? This episode is packed with practical tips to help you leverage the Catch Up feature and build stronger, more meaningful professional relationships.

Don't let valuable connections slip through the cracks. Tune in now and learn how to use LinkedIn's Catch Up feature to stay top-of-mind and open doors to new opportunities!

Remember, in the world of professional networking, a simple "hello" can lead to incredible opportunities. Let's make every connection count!


00:00 Introduction: Reconnecting on LinkedIn

00:27 Welcome to Rocky Mountain Marketing QuickCast

00:54 LinkedIn's New Catch Up Feature

01:36 How the Catch Up Feature Works

05:32 Activating and Using the Catch Up Feature

07:15 Quick Break: MetriCool Tool

07:49 Tips for Effective LinkedIn Engagement

09:59 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedin #linkedinnews #update #socialmediastrategy #connection #engagement #networking #community #growyouraudience #katiebrinkley #podcast #businesspodcast #digitalmarketing #digitalmarketing #contentcreation #aitools #ai

Hosted on Acast. See acast.com/privacy for more information.

]]> Are your LinkedIn connections gathering digital dust? Imagine if LinkedIn could gently nudge you to reconnect with old contacts, keeping your professional relationships fresh without the awkwardness. Well, that's exactly what we're exploring in today's Rocky Mountain Marketing Quickcast!


In this action-packed episode, you'll discover:

  • What the LinkedIn Catch Up feature is and how it works
  • Why this tool is essential for maintaining a vibrant professional network
  • How to activate and make the most of this feature
  • Strategies for turning AI-suggested prompts into meaningful conversations


Ready to supercharge your LinkedIn presence? This episode is packed with practical tips to help you leverage the Catch Up feature and build stronger, more meaningful professional relationships.

Don't let valuable connections slip through the cracks. Tune in now and learn how to use LinkedIn's Catch Up feature to stay top-of-mind and open doors to new opportunities!

Remember, in the world of professional networking, a simple "hello" can lead to incredible opportunities. Let's make every connection count!


00:00 Introduction: Reconnecting on LinkedIn

00:27 Welcome to Rocky Mountain Marketing QuickCast

00:54 LinkedIn's New Catch Up Feature

01:36 How the Catch Up Feature Works

05:32 Activating and Using the Catch Up Feature

07:15 Quick Break: MetriCool Tool

07:49 Tips for Effective LinkedIn Engagement

09:59 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedin #linkedinnews #update #socialmediastrategy #connection #engagement #networking #community #growyouraudience #katiebrinkley #podcast #businesspodcast #digitalmarketing #digitalmarketing #contentcreation #aitools #ai

Hosted on Acast. See acast.com/privacy for more information.

]]> Effective #Leadership Strategies for #Entrepreneurs with Amanda HarNess Effective #Leadership Strategies for #Entrepreneurs with Amanda HarNess Tue, 24 Sep 2024 10:00:53 GMT 29:31 66f235ff53d1bcf49ea8b586 false https://youtu.be/0nQj0Z1WyqM 66f235ff53d1bcf49ea8b586 62e074adb038a40013e0d7b6 effective-leadership-strategies-for-entrepreneurs full 4 322 Are you struggling to lead your growing business effectively? In this eye-opening episode of Rocky Mountain Marketing, I sit down with Amanda HarNess, a coach and consultant specializing in the leadership first approach. We explore the crucial role of leadership in scaling your business and creating a thriving work environment.


Discover how to:

  • Foster a sense of purpose in your employees
  • Adapt your leadership style for remote and hybrid work environments
  • Avoid common leadership pitfalls that hinder business growth
  • Implement quick, impactful strategies to improve team dynamics


Whether you're leading a team of five or managing a large corporation, this episode will equip you with practical tools to enhance your leadership skills and propel your business forward.


Ready to transform your leadership approach and take your business to new heights? Tune in now and learn how to create a thriving, purposeful work environment that drives success!


00:00:00 Introduction to Rocky Mountain Marketing with Katie Brinkley

00:01:30 Meet Amanda Harness: Leadership First Approach Expert

00:04:15 The Importance of Purpose in Employee Engagement

00:08:30 Adapting Leadership for Remote Work Environments

00:12:45 Common Leadership Mistakes and How to Avoid Them

00:17:20 Quick Strategies for Effective Leadership

00:21:00 Closing Thoughts and How to Connect with Amanda

00:00:00 Purpose-Driven Leadership: The Key to Employee Engagement

00:02:38 Introducing Amanda Harness: Leadership Coach and Consultant

00:05:53 The Human Element in Leadership: Beyond Numbers

00:07:34 Personality Tests in Leadership: Information Gathering Tools

00:10:21 Creating Purpose-Driven Employees

00:16:44 The Leadership First Approach: Solving People Problems


Visit Amanda HarNess's social media pages:

Website: https://businessexcelerated.com/ 

LinkedIn: https://www.linkedin.com/in/amanda-harness-business-excelerated

Email: amanda@businessexcelerated.com


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#leadershipstrategies #leadership #businessgrowth #businessmindset #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you struggling to lead your growing business effectively? In this eye-opening episode of Rocky Mountain Marketing, I sit down with Amanda HarNess, a coach and consultant specializing in the leadership first approach. We explore the crucial role of leadership in scaling your business and creating a thriving work environment.


Discover how to:

  • Foster a sense of purpose in your employees
  • Adapt your leadership style for remote and hybrid work environments
  • Avoid common leadership pitfalls that hinder business growth
  • Implement quick, impactful strategies to improve team dynamics


Whether you're leading a team of five or managing a large corporation, this episode will equip you with practical tools to enhance your leadership skills and propel your business forward.


Ready to transform your leadership approach and take your business to new heights? Tune in now and learn how to create a thriving, purposeful work environment that drives success!


00:00:00 Introduction to Rocky Mountain Marketing with Katie Brinkley

00:01:30 Meet Amanda Harness: Leadership First Approach Expert

00:04:15 The Importance of Purpose in Employee Engagement

00:08:30 Adapting Leadership for Remote Work Environments

00:12:45 Common Leadership Mistakes and How to Avoid Them

00:17:20 Quick Strategies for Effective Leadership

00:21:00 Closing Thoughts and How to Connect with Amanda

00:00:00 Purpose-Driven Leadership: The Key to Employee Engagement

00:02:38 Introducing Amanda Harness: Leadership Coach and Consultant

00:05:53 The Human Element in Leadership: Beyond Numbers

00:07:34 Personality Tests in Leadership: Information Gathering Tools

00:10:21 Creating Purpose-Driven Employees

00:16:44 The Leadership First Approach: Solving People Problems


Visit Amanda HarNess's social media pages:

Website: https://businessexcelerated.com/ 

LinkedIn: https://www.linkedin.com/in/amanda-harness-business-excelerated

Email: amanda@businessexcelerated.com


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#leadershipstrategies #leadership #businessgrowth #businessmindset #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[What is LinkedIn's New AI Data Usage Policy?]]> Thu, 19 Sep 2024 11:00:32 GMT 8:24 66ebf1d6b26c8472efe1b0af false https://shows.acast.com/rocky-mountain-marketing/episodes/discovering-linkedins-ai-policy-changes-strategies-for-entre 66ebf1d6b26c8472efe1b0af 62e074adb038a40013e0d7b6 discovering-linkedins-ai-policy-changes-strategies-for-entre full 4 321

Are you aware of the recent changes to LinkedIn's AI data usage policy? This update could significantly impact how your personal and professional information is used on the platform. In this eye-opening episode of Rocky Mountain Marketing Quickcast, I'm breaking down what you need to know about LinkedIn's new approach to AI and data handling.


Why This Matters to You:

  • Your public posts and possibly even private messages could be used to train AI models
  • This policy is already in effect for most users
  • The implications for business owners, marketers, and professionals are substantial


Key Points We'll Cover:

  • The specifics of LinkedIn's updated privacy policy
  • How this change compares to other social media platforms' policies
  • The potential use of direct messages (DMs) in AI training
  • Steps you can take to protect your privacy
  • Long-term impacts on businesses and personal brands


Did you know? LinkedIn has introduced an opt-out option for AI training, but it's not widely known or utilized.

As someone who considers LinkedIn my favorite social media platform, I'm here to guide you through these changes and help you make informed decisions about your online presence.


Don't let your data be used without your knowledge or consent. Tune in now to understand how these changes affect you and learn what actions you can take to maintain control over your information on LinkedIn.


Remember, social media was designed for human-to-human connections. Let's ensure we're using it that way!


00:00 Introduction to LinkedIn's New AI Policy

00:27 LinkedIn's AI Data Usage Policy Update

00:52 Implications for LinkedIn Users

02:39 Opting Out of AI Training

03:02 Impact on Business and Personal Brands

05:06 Privacy Concerns and Regional Differences

05:49 The Future of AI on Social Media

06:24 Staying Human in a Digital World

07:23 Conclusion and Call to Action


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedinupdate #linkedinAI #socialmediaupdate #socialmedianews #AI #trainingAI #conversations #DM #privacy #security #optin #realestatepodcast #podcast #businesspodcast #AItechnology #KatieBrinkley #news #community #connections

Hosted on Acast. See acast.com/privacy for more information.

]]>

Are you aware of the recent changes to LinkedIn's AI data usage policy? This update could significantly impact how your personal and professional information is used on the platform. In this eye-opening episode of Rocky Mountain Marketing Quickcast, I'm breaking down what you need to know about LinkedIn's new approach to AI and data handling.


Why This Matters to You:

  • Your public posts and possibly even private messages could be used to train AI models
  • This policy is already in effect for most users
  • The implications for business owners, marketers, and professionals are substantial


Key Points We'll Cover:

  • The specifics of LinkedIn's updated privacy policy
  • How this change compares to other social media platforms' policies
  • The potential use of direct messages (DMs) in AI training
  • Steps you can take to protect your privacy
  • Long-term impacts on businesses and personal brands


Did you know? LinkedIn has introduced an opt-out option for AI training, but it's not widely known or utilized.

As someone who considers LinkedIn my favorite social media platform, I'm here to guide you through these changes and help you make informed decisions about your online presence.


Don't let your data be used without your knowledge or consent. Tune in now to understand how these changes affect you and learn what actions you can take to maintain control over your information on LinkedIn.


Remember, social media was designed for human-to-human connections. Let's ensure we're using it that way!


00:00 Introduction to LinkedIn's New AI Policy

00:27 LinkedIn's AI Data Usage Policy Update

00:52 Implications for LinkedIn Users

02:39 Opting Out of AI Training

03:02 Impact on Business and Personal Brands

05:06 Privacy Concerns and Regional Differences

05:49 The Future of AI on Social Media

06:24 Staying Human in a Digital World

07:23 Conclusion and Call to Action


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedinupdate #linkedinAI #socialmediaupdate #socialmedianews #AI #trainingAI #conversations #DM #privacy #security #optin #realestatepodcast #podcast #businesspodcast #AItechnology #KatieBrinkley #news #community #connections

Hosted on Acast. See acast.com/privacy for more information.

]]> What Makes a Good Studio for Live Streaming and Video Production? With Luria Petrucci What Makes a Good Studio for Live Streaming and Video Production? With Luria Petrucci Tue, 17 Sep 2024 12:00:08 GMT 40:11 66e85fc77c942966760425aa false https://youtu.be/MtxXppZHb7M 66e85fc77c942966760425aa 62e074adb038a40013e0d7b6 what-makes-a-good-studio-for-live-streaming-and-video-produc full 4 320 In this episode of Rocky Mountain Marketing, I sit down with video production expert Luria Petrucci to demystify the world of video tech and help you create a professional home studio setup. Luria, a Podcast Hall of Fame inductee with 18 years of experience, has helped industry giants like Amy Porterfield and Michael Hyatt build their video empires. Now, she's here to share her wisdom with you!


In this eye-opening conversation, you'll discover:

  • Why #video is crucial for building genuine #connections with your audience
  • The three levels of video #production and which one is right for you
  • Simple #lighting tricks to make you look like a pro on #camera
  • How to choose the right software for your video needs
  • The power of a "set it and forget it" studio setup


Plus, Luria reveals her game-changing course that simplifies the entire process of creating a home video studio. Whether you're a seasoned content creator or a camera-shy beginner, this episode will give you the confidence and tools to start leveraging video in your business.


00:00:00 - Introduction and Luria's background

00:04:30 - The power of video in building connections

00:09:15 - Simplifying video tech for beginners

00:15:45 - Lighting tips for a professional look

00:21:30 - Choosing the right video production software

00:27:00 - Creating a "set it and forget it" studio setup

00:32:15 - Overcoming camera shyness and fear

00:37:45 - Luria's new course and final thoughts


Ready to transform your video presence? Tune in now and learn how to create professional-looking videos that will captivate your audience and grow your business.


Get Luria's Course: katiebrinkley.live/video


Visit Luria Petrucci’'s social media pages:

Facebook: https://www.facebook.com/luriapersonal/ 

Youtube: https://www.youtube.com/livestreamingpros

LinkedIn: https://www.linkedin.com/in/luriapetrucci/

Instagram: https://www.instagram.com/luriapetrucci


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#videoproduction #livestreaming #facebooklive #youtubelive #youtubestrategy

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I sit down with video production expert Luria Petrucci to demystify the world of video tech and help you create a professional home studio setup. Luria, a Podcast Hall of Fame inductee with 18 years of experience, has helped industry giants like Amy Porterfield and Michael Hyatt build their video empires. Now, she's here to share her wisdom with you!


In this eye-opening conversation, you'll discover:

  • Why #video is crucial for building genuine #connections with your audience
  • The three levels of video #production and which one is right for you
  • Simple #lighting tricks to make you look like a pro on #camera
  • How to choose the right software for your video needs
  • The power of a "set it and forget it" studio setup


Plus, Luria reveals her game-changing course that simplifies the entire process of creating a home video studio. Whether you're a seasoned content creator or a camera-shy beginner, this episode will give you the confidence and tools to start leveraging video in your business.


00:00:00 - Introduction and Luria's background

00:04:30 - The power of video in building connections

00:09:15 - Simplifying video tech for beginners

00:15:45 - Lighting tips for a professional look

00:21:30 - Choosing the right video production software

00:27:00 - Creating a "set it and forget it" studio setup

00:32:15 - Overcoming camera shyness and fear

00:37:45 - Luria's new course and final thoughts


Ready to transform your video presence? Tune in now and learn how to create professional-looking videos that will captivate your audience and grow your business.


Get Luria's Course: katiebrinkley.live/video


Visit Luria Petrucci’'s social media pages:

Facebook: https://www.facebook.com/luriapersonal/ 

Youtube: https://www.youtube.com/livestreamingpros

LinkedIn: https://www.linkedin.com/in/luriapetrucci/

Instagram: https://www.instagram.com/luriapetrucci


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#videoproduction #livestreaming #facebooklive #youtubelive #youtubestrategy

Hosted on Acast. See acast.com/privacy for more information.

]]> Why You Should Start Using Captions AI? Why You Should Start Using Captions AI? Thu, 12 Sep 2024 16:10:37 GMT 9:53 66e3127e51960f14a8d26071 false https://youtu.be/Y67_8Dulga4 66e3127e51960f14a8d26071 62e074adb038a40013e0d7b6 why-you-should-start-using-captions-ai The Captions AI Advantage for Engaging Videos full 4 319 Are you ready to take your video content to the next level? In this episode of Rocky Mountain Marketing Quickcast, I'm excited to share a game-changing tool that's making waves in the content creation world: Captions AI.


As a long-time user who rediscovered this powerful app, I'm here to tell you why it's become an essential part of my content strategy. From its humble beginnings as an iPhone-only app to its current cross-platform availability, Captions AI has evolved into a must-have resource for content creators of all levels.


In this quick, action-packed episode, you'll discover:

  • How Captions AI simplifies video editing and captioning
  • The new features that make this tool stand out from the competition
  • Why turning on your camera is crucial for connecting with your audience
  • How to overcome common video creation challenges with AI assistance


Whether you're a seasoned content creator or just starting out, this episode will equip you with the knowledge to leverage Captions AI and elevate your video content game. Don't miss out on this opportunity to stay ahead in the fast-paced digital landscape.


Ready to revolutionize your video content? Tune in now and discover how Captions AI can help you create engaging, professional-looking videos that resonate with your audience!



00:00:00 Introduction to Rocky Mountain Marketing Quickcast

00:00:30 Rediscovering Captions AI: A Powerful Video Editing Tool

00:02:15 New Features and Cross-Platform Availability

00:04:30 Benefits of Using Captions AI for Content Creation

00:06:45 Overcoming Video Creation Challenges with AI Assistance

00:08:30 The Importance of Turning On Your Camera

00:10:15 Final Thoughts and Call to Action

00:00:00 Introduction to Rocky Mountain Marketing Quickcast: Weekly Digital Marketing Tips

00:00:51 Rediscovering Captions AI: A Powerful Video Editing Tool

00:04:30 Exploring Captions AI's Advanced Features and Pricing Plans

00:07:15 The Importance of Video Content and Overcoming Camera Shyness

00:08:51 Closing Thoughts and Call-to-Action for Listeners


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#videoediting #contentcreation #captionsai #aitools #ai #socialmediapodcast #contentcreator #digitalmarketingpodcast #podcast #smallbusinessowners #ceo #eyecorrectiontool #newfeatures #katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you ready to take your video content to the next level? In this episode of Rocky Mountain Marketing Quickcast, I'm excited to share a game-changing tool that's making waves in the content creation world: Captions AI.


As a long-time user who rediscovered this powerful app, I'm here to tell you why it's become an essential part of my content strategy. From its humble beginnings as an iPhone-only app to its current cross-platform availability, Captions AI has evolved into a must-have resource for content creators of all levels.


In this quick, action-packed episode, you'll discover:

  • How Captions AI simplifies video editing and captioning
  • The new features that make this tool stand out from the competition
  • Why turning on your camera is crucial for connecting with your audience
  • How to overcome common video creation challenges with AI assistance


Whether you're a seasoned content creator or just starting out, this episode will equip you with the knowledge to leverage Captions AI and elevate your video content game. Don't miss out on this opportunity to stay ahead in the fast-paced digital landscape.


Ready to revolutionize your video content? Tune in now and discover how Captions AI can help you create engaging, professional-looking videos that resonate with your audience!



00:00:00 Introduction to Rocky Mountain Marketing Quickcast

00:00:30 Rediscovering Captions AI: A Powerful Video Editing Tool

00:02:15 New Features and Cross-Platform Availability

00:04:30 Benefits of Using Captions AI for Content Creation

00:06:45 Overcoming Video Creation Challenges with AI Assistance

00:08:30 The Importance of Turning On Your Camera

00:10:15 Final Thoughts and Call to Action

00:00:00 Introduction to Rocky Mountain Marketing Quickcast: Weekly Digital Marketing Tips

00:00:51 Rediscovering Captions AI: A Powerful Video Editing Tool

00:04:30 Exploring Captions AI's Advanced Features and Pricing Plans

00:07:15 The Importance of Video Content and Overcoming Camera Shyness

00:08:51 Closing Thoughts and Call-to-Action for Listeners


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#videoediting #contentcreation #captionsai #aitools #ai #socialmediapodcast #contentcreator #digitalmarketingpodcast #podcast #smallbusinessowners #ceo #eyecorrectiontool #newfeatures #katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> 6 Money Mindset Traps Sabotaging Your Business Growth with Becky Clabaugh 6 Money Mindset Traps Sabotaging Your Business Growth with Becky Clabaugh Tue, 10 Sep 2024 12:30:00 GMT 28:34 66e03612d88b0a1697f2ea04 false https://shows.acast.com/rocky-mountain-marketing/episodes/6-money-mindset-traps-sabotaging-your-business-growth 66e03612d88b0a1697f2ea04 62e074adb038a40013e0d7b6 6-money-mindset-traps-sabotaging-your-business-growth full 4 318 Are you an entrepreneur who feels like you're constantly hitting a wall with your business growth? You're not alone. Many of us are unknowingly sabotaging our own success, especially when it comes to money.


In this eye-opening episode, I sit down with Becky Clabaugh, a transformational coach with over 30 years of experience. Becky reveals the hidden barriers that keep entrepreneurs from reaching their full potential and shares powerful insights on how to overcome them.


Here's what you'll discover in our conversation:

  • The six "bugaboos" that secretly derail your financial success
  • How your childhood experiences shape your current money mindset
  • Why regulating your nervous system is crucial for business growth
  • Practical strategies to shift your relationship with money
  • The importance of community and connection in overcoming financial obstacles


Whether you're struggling with undercharging, overspending, or simply feeling stuck, this episode will give you the tools to break free from self-imposed limitations and create the thriving business you deserve.


Don't let your subconscious hold you back any longer. Tune in now and start your journey towards financial empowerment and business success!


00:00:00 Introduction to Rocky Mountain Marketing with Katie Brinkley

00:00:30 Meet Becky Clabaugh: Unlocking Entrepreneurial Success

00:04:09 Understanding the Nervous System's Impact on Money Habits

00:08:19 Exploring the Six Money Bugaboos

00:22:46 Overcoming Money Bugaboos and Achieving Financial Sustainability


Visit Becky Clabaugh's social media pages:

Website: https://beckyclabaugh.com/

LinkedIn: https://www.linkedin.com/in/beckyclabaugh/

Instagram: https://www.instagram.com/becky_clabaugh_coaching/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#moneymindset #businessgrowth #moneymindsetcoach #moneypodcast #businesspodcast #careerpodcast #authenticity #confidence #entrepreneur #ceo #smallbusinessowner #beckyclabaugh #business #katiebrinkley #marketing #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you an entrepreneur who feels like you're constantly hitting a wall with your business growth? You're not alone. Many of us are unknowingly sabotaging our own success, especially when it comes to money.


In this eye-opening episode, I sit down with Becky Clabaugh, a transformational coach with over 30 years of experience. Becky reveals the hidden barriers that keep entrepreneurs from reaching their full potential and shares powerful insights on how to overcome them.


Here's what you'll discover in our conversation:

  • The six "bugaboos" that secretly derail your financial success
  • How your childhood experiences shape your current money mindset
  • Why regulating your nervous system is crucial for business growth
  • Practical strategies to shift your relationship with money
  • The importance of community and connection in overcoming financial obstacles


Whether you're struggling with undercharging, overspending, or simply feeling stuck, this episode will give you the tools to break free from self-imposed limitations and create the thriving business you deserve.


Don't let your subconscious hold you back any longer. Tune in now and start your journey towards financial empowerment and business success!


00:00:00 Introduction to Rocky Mountain Marketing with Katie Brinkley

00:00:30 Meet Becky Clabaugh: Unlocking Entrepreneurial Success

00:04:09 Understanding the Nervous System's Impact on Money Habits

00:08:19 Exploring the Six Money Bugaboos

00:22:46 Overcoming Money Bugaboos and Achieving Financial Sustainability


Visit Becky Clabaugh's social media pages:

Website: https://beckyclabaugh.com/

LinkedIn: https://www.linkedin.com/in/beckyclabaugh/

Instagram: https://www.instagram.com/becky_clabaugh_coaching/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#moneymindset #businessgrowth #moneymindsetcoach #moneypodcast #businesspodcast #careerpodcast #authenticity #confidence #entrepreneur #ceo #smallbusinessowner #beckyclabaugh #business #katiebrinkley #marketing #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Is Your Marketing Strategy at Risk? New FTC Rules Explained. Is Your Marketing Strategy at Risk? New FTC Rules Explained. Thu, 05 Sep 2024 14:00:27 GMT 12:56 66d9b97b0ef29103a1866fde false https://youtu.be/mAEfpP6gvxc 66d9b97b0ef29103a1866fde 62e074adb038a40013e0d7b6 is-your-marketing-strategy-at-risk-new-ftc-rules-explained full 4 317 Are you confident your social media strategies are on the right side of the law? The Federal Trade Commission (FTC) has just unveiled new regulations that could shake up your online presence. These rules target authenticity in social media, and non-compliance could result in serious penalties.


In this episode of Rocky Mountain Marketing Quickcast, we're diving into these crucial FTC regulations and what they mean for your business online.


As your go-to source for actionable advice in digital marketing, I'm here to break down:

1. The specifics of the new FTC rules and why they matter

How these regulations impact reviews, endorsements, and influencer partnerships

2. Practical steps to ensure your marketing strategies remain compliant

3. The potential consequences of non-compliance (including hefty fines)

4. Why embracing these changes can actually boost your brand's reputation


Did you know that 93% of consumers say online reviews influence their purchasing decisions? With stakes this high, it's essential to understand how to navigate these new guidelines ethically and effectively.


Whether you're a seasoned marketer or a business owner new to the digital landscape, this episode will equip you with the knowledge to adapt your strategies and stay ahead of the curve. Don't let these new regulations catch you off guard – tune in now to protect your business and build trust with your audience.


00:00:00

FTC's New Social Media Rules: What Marketers Need to Know

00:01:56

Understanding the Impact of FTC's New Guidelines on Digital Marketing

00:04:15

The Importance of Authentic Reviews and Consumer Trust in Digital Marketing

00:06:30

Influencer Marketing and Disclosure Requirements Under New FTC Rules

00:08:20

Practical Steps for Compliance with FTC's New Social Media Regulations

00:10:30

Embracing Transparency and Authenticity in Digital Marketing Strategies


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ftcregulations #socialmediaethics #authenticity #influencermarketing #branding #podcast #entrepreneurlife #socialmediastrategy

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you confident your social media strategies are on the right side of the law? The Federal Trade Commission (FTC) has just unveiled new regulations that could shake up your online presence. These rules target authenticity in social media, and non-compliance could result in serious penalties.


In this episode of Rocky Mountain Marketing Quickcast, we're diving into these crucial FTC regulations and what they mean for your business online.


As your go-to source for actionable advice in digital marketing, I'm here to break down:

1. The specifics of the new FTC rules and why they matter

How these regulations impact reviews, endorsements, and influencer partnerships

2. Practical steps to ensure your marketing strategies remain compliant

3. The potential consequences of non-compliance (including hefty fines)

4. Why embracing these changes can actually boost your brand's reputation


Did you know that 93% of consumers say online reviews influence their purchasing decisions? With stakes this high, it's essential to understand how to navigate these new guidelines ethically and effectively.


Whether you're a seasoned marketer or a business owner new to the digital landscape, this episode will equip you with the knowledge to adapt your strategies and stay ahead of the curve. Don't let these new regulations catch you off guard – tune in now to protect your business and build trust with your audience.


00:00:00

FTC's New Social Media Rules: What Marketers Need to Know

00:01:56

Understanding the Impact of FTC's New Guidelines on Digital Marketing

00:04:15

The Importance of Authentic Reviews and Consumer Trust in Digital Marketing

00:06:30

Influencer Marketing and Disclosure Requirements Under New FTC Rules

00:08:20

Practical Steps for Compliance with FTC's New Social Media Regulations

00:10:30

Embracing Transparency and Authenticity in Digital Marketing Strategies


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ftcregulations #socialmediaethics #authenticity #influencermarketing #branding #podcast #entrepreneurlife #socialmediastrategy

Hosted on Acast. See acast.com/privacy for more information.

]]> Why Authentic Video Content Amplifies Your Influence with Joie Gharrity Why Authentic Video Content Amplifies Your Influence with Joie Gharrity Tue, 03 Sep 2024 12:00:00 GMT 25:39 66d6f8413895e5a9f88ce9aa false https://shows.acast.com/rocky-mountain-marketing/episodes/why-authentic-video-content-amplifies-your-influence-with-jo 66d6f8413895e5a9f88ce9aa 62e074adb038a40013e0d7b6 why-authentic-video-content-amplifies-your-influence-with-jo full 4 316 Are you ready to revolutionize your influence and skyrocket your entrepreneurial success? Video podcasting might just be the game-changer you've been searching for.


In this episode, I sit down with Joie Gharrity, a Hollywood veteran turned digital media mogul, to explore how video podcasting can transform your brand and amplify your reach. With over 20 years of experience in the entertainment industry, Joie shares her journey of building the Superstar Women Entrepreneurs network and reveals why video content is the secret sauce for modern entrepreneurs.


Here's what you'll discover in this power-packed conversation:

1. Why video podcasting outperforms other forms of content in building influence

2. The importance of collaboration and community in growing your brand

3. How to leverage your authentic self to create meaningful connections with your audience

4. Strategies for repurposing your video content across multiple platforms

5. The future of digital media and why now is the time to stake your claim


Whether you're a seasoned business owner or just starting out, this episode will inspire you to step into the spotlight and harness the power of video podcasting. Don't miss out on this opportunity to learn from a true industry innovator.


Ready to elevate your entrepreneurial game? Tune in now and discover how you can become the superstar of your niche!

00:00:00 The Power of Video Podcasting for Influence

00:00:41 Introducing Joey Garrity and Her Entrepreneurial Journey

00:02:41 From Hollywood to Entrepreneurship: Joey's Inspiration

00:05:30 Building a Media Empire for Entrepreneurs

00:09:48 The Impact of Video Podcasting on Influence and Earning Power

00:11:37 The Importance of Face Recognition in Building Influence

00:16:34 Understanding Influence vs. Being an Influencer

00:20:11 Future Plans and Industry Predictions

00:22:48 Getting Started and Overcoming Technology Barriers

00:23:35 Virtual Swag Bag and Closing Thoughts


Visit Joie Gharrity's social media pages:

Website: https://joieg113.com/

LinkedIn: https://www.linkedin.com/in/joiegharrity/

Facebook: https://www.facebook.com/JoieG113/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#videopodcast #videocontent #hollywood #networking #influencer #mindset #finance #businesspodcast #careerpodcast #authenticity #confidence #entrepreneur #ceo #smallbusinessowner #joiegharrity #branding #katiebrinkley #marketing #superstar

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you ready to revolutionize your influence and skyrocket your entrepreneurial success? Video podcasting might just be the game-changer you've been searching for.


In this episode, I sit down with Joie Gharrity, a Hollywood veteran turned digital media mogul, to explore how video podcasting can transform your brand and amplify your reach. With over 20 years of experience in the entertainment industry, Joie shares her journey of building the Superstar Women Entrepreneurs network and reveals why video content is the secret sauce for modern entrepreneurs.


Here's what you'll discover in this power-packed conversation:

1. Why video podcasting outperforms other forms of content in building influence

2. The importance of collaboration and community in growing your brand

3. How to leverage your authentic self to create meaningful connections with your audience

4. Strategies for repurposing your video content across multiple platforms

5. The future of digital media and why now is the time to stake your claim


Whether you're a seasoned business owner or just starting out, this episode will inspire you to step into the spotlight and harness the power of video podcasting. Don't miss out on this opportunity to learn from a true industry innovator.


Ready to elevate your entrepreneurial game? Tune in now and discover how you can become the superstar of your niche!

00:00:00 The Power of Video Podcasting for Influence

00:00:41 Introducing Joey Garrity and Her Entrepreneurial Journey

00:02:41 From Hollywood to Entrepreneurship: Joey's Inspiration

00:05:30 Building a Media Empire for Entrepreneurs

00:09:48 The Impact of Video Podcasting on Influence and Earning Power

00:11:37 The Importance of Face Recognition in Building Influence

00:16:34 Understanding Influence vs. Being an Influencer

00:20:11 Future Plans and Industry Predictions

00:22:48 Getting Started and Overcoming Technology Barriers

00:23:35 Virtual Swag Bag and Closing Thoughts


Visit Joie Gharrity's social media pages:

Website: https://joieg113.com/

LinkedIn: https://www.linkedin.com/in/joiegharrity/

Facebook: https://www.facebook.com/JoieG113/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#videopodcast #videocontent #hollywood #networking #influencer #mindset #finance #businesspodcast #careerpodcast #authenticity #confidence #entrepreneur #ceo #smallbusinessowner #joiegharrity #branding #katiebrinkley #marketing #superstar

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[What's the Best Social Media Tool For Your Business?]]> Fri, 30 Aug 2024 01:09:59 GMT 7:42 66d11be71b25128b67900e08 false https://shows.acast.com/rocky-mountain-marketing/episodes/streamline-social-media-with-metricool 66d11be71b25128b67900e08 62e074adb038a40013e0d7b6 streamline-social-media-with-metricool full 4 315

Are you a solopreneur or small business owner struggling to keep up with the demands of social media marketing? Feeling overwhelmed by the constant need to create content, analyze data, and stay ahead of the competition? This video is for you.


We'll dive into the game-changing features of Metricool, a powerful social media management tool that can revolutionize your approach to social media marketing. With Metricool, you'll gain access to a suite of intuitive tools that streamline your workflow, save you time, and help you craft a strategic, data-driven social media presence.


Here's what you can expect to learn from this episode:

  • Seamless integration with Google Drive and Canva, allowing you to upload and schedule content effortlessly.
  • Comprehensive analytics to track your performance, monitor competitors, and identify winning strategies.
  • Scheduling capabilities that enable you to plan and publish content consistently across multiple platforms.
  • Time-saving features that free up your schedule, so you can focus on running your business.


Whether you're a seasoned entrepreneur or just starting out, this video will equip you with the tools and insights to leverage Metricool and take your social media marketing to new heights. Say goodbye to the overwhelm and hello to a streamlined, strategic approach that drives real results.


00:00:22 The Power of Metricool in Social Media Management

00:04:31 Strategic Social Media Posting with Less Frequency

00:06:46 Call to Action for Audience Engagement


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#Metricool #ContentCreation #Strategy #businesssuccess #businessgrowth #businessmindset #leadership #contentcreation #digitalmarketing #authenticity #podcast #businesspodcast #entrepreneurs #CEO #accountmanager #denverbusiness #smallbusinessowners

Hosted on Acast. See acast.com/privacy for more information.

]]>

Are you a solopreneur or small business owner struggling to keep up with the demands of social media marketing? Feeling overwhelmed by the constant need to create content, analyze data, and stay ahead of the competition? This video is for you.


We'll dive into the game-changing features of Metricool, a powerful social media management tool that can revolutionize your approach to social media marketing. With Metricool, you'll gain access to a suite of intuitive tools that streamline your workflow, save you time, and help you craft a strategic, data-driven social media presence.


Here's what you can expect to learn from this episode:

  • Seamless integration with Google Drive and Canva, allowing you to upload and schedule content effortlessly.
  • Comprehensive analytics to track your performance, monitor competitors, and identify winning strategies.
  • Scheduling capabilities that enable you to plan and publish content consistently across multiple platforms.
  • Time-saving features that free up your schedule, so you can focus on running your business.


Whether you're a seasoned entrepreneur or just starting out, this video will equip you with the tools and insights to leverage Metricool and take your social media marketing to new heights. Say goodbye to the overwhelm and hello to a streamlined, strategic approach that drives real results.


00:00:22 The Power of Metricool in Social Media Management

00:04:31 Strategic Social Media Posting with Less Frequency

00:06:46 Call to Action for Audience Engagement


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#Metricool #ContentCreation #Strategy #businesssuccess #businessgrowth #businessmindset #leadership #contentcreation #digitalmarketing #authenticity #podcast #businesspodcast #entrepreneurs #CEO #accountmanager #denverbusiness #smallbusinessowners

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Get Free Money with Austin Church How to Get Free Money with Austin Church Tue, 27 Aug 2024 19:00:15 GMT 29:26 66ce223f773c5e2de535bd24 false https://shows.acast.com/rocky-mountain-marketing/episodes/mastering-the-art-of-profitable-pricing-free-money 66ce223f773c5e2de535bd24 62e074adb038a40013e0d7b6 mastering-the-art-of-profitable-pricing-free-money full 4 314 Tired of struggling to make ends meet as a freelancer or solopreneur? Discover the secrets to unlocking financial freedom and transforming your income potential.


In this video, we sit down with Austin L. Church, author of "Free Money," to uncover powerful strategies for pricing your services confidently and sustainably. Whether you're a seasoned freelancer or just starting your entrepreneurial journey, you'll gain invaluable insights to break free from the cycle of undercharging and overworking.


Here's what you can expect to learn from this insightful episode:

  • Calculate your "survival rate" – the minimum hourly rate you need to avoid financial trouble and keep your business afloat.
  • Determine your "dream rate" – the rate that allows you to thrive, not just survive, and achieve your financial goals.
  • Shift from hourly billing to fixed-price projects to increase your earning potential and eliminate client pushback on rates.
  • Position your pricing for maximum impact by anchoring it to the outcomes and value you deliver for clients.
  • Overcome limiting beliefs around charging premium rates and confidently command the fees you deserve.

With Austin's wealth of experience as an agency owner turned business coach, you'll gain a fresh perspective on pricing, mindset, and the path to sustainable success as a freelancer or solopreneur.


Don't miss this opportunity to unlock your true earning potential and achieve the financial freedom you've been craving!

00:00:00 Dreaming of Free Money

00:02:50 Transition from Agency Owner to Business Coach

00:06:29 Navigating Career Crossroads

00:09:20 The Struggle of Balancing Work and Life as a Freelancer

00:11:09 Recognizing and Addressing Burnout

00:13:44 Impact of Pricing on Workload and Burnout

00:14:20 Strategies for Sustainable Business Growth

00:19:33 Setting Your Pricing Structure

00:25:10 Impact of Free Money on Pricing Structures

00:26:00 Building Confidence in Pricing

00:27:12 Empowering Others Through a Process

00:27:40 Connecting with the Author


Visit Austin Church's social media pages:

Website: https://www.austinlchurch.com/

LinkedIn: https://www.linkedin.com/in/austinlchurch


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#freelancerpricing #solopreneur #income #financialfreedomforfreelancers #howtopricefreelanceservices, #freelanceratecalculator #valuebasedpricingforfreelancers #mindset #finance #businesspodcast #careerpodcast #selfworth #confidence #entrepreneur #ceo #smallbusinessowner #austinchurch #freemoney #katiebrinkley #digitalcreator #contentcreation

Hosted on Acast. See acast.com/privacy for more information.

]]> Tired of struggling to make ends meet as a freelancer or solopreneur? Discover the secrets to unlocking financial freedom and transforming your income potential.


In this video, we sit down with Austin L. Church, author of "Free Money," to uncover powerful strategies for pricing your services confidently and sustainably. Whether you're a seasoned freelancer or just starting your entrepreneurial journey, you'll gain invaluable insights to break free from the cycle of undercharging and overworking.


Here's what you can expect to learn from this insightful episode:

  • Calculate your "survival rate" – the minimum hourly rate you need to avoid financial trouble and keep your business afloat.
  • Determine your "dream rate" – the rate that allows you to thrive, not just survive, and achieve your financial goals.
  • Shift from hourly billing to fixed-price projects to increase your earning potential and eliminate client pushback on rates.
  • Position your pricing for maximum impact by anchoring it to the outcomes and value you deliver for clients.
  • Overcome limiting beliefs around charging premium rates and confidently command the fees you deserve.

With Austin's wealth of experience as an agency owner turned business coach, you'll gain a fresh perspective on pricing, mindset, and the path to sustainable success as a freelancer or solopreneur.


Don't miss this opportunity to unlock your true earning potential and achieve the financial freedom you've been craving!

00:00:00 Dreaming of Free Money

00:02:50 Transition from Agency Owner to Business Coach

00:06:29 Navigating Career Crossroads

00:09:20 The Struggle of Balancing Work and Life as a Freelancer

00:11:09 Recognizing and Addressing Burnout

00:13:44 Impact of Pricing on Workload and Burnout

00:14:20 Strategies for Sustainable Business Growth

00:19:33 Setting Your Pricing Structure

00:25:10 Impact of Free Money on Pricing Structures

00:26:00 Building Confidence in Pricing

00:27:12 Empowering Others Through a Process

00:27:40 Connecting with the Author


Visit Austin Church's social media pages:

Website: https://www.austinlchurch.com/

LinkedIn: https://www.linkedin.com/in/austinlchurch


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#freelancerpricing #solopreneur #income #financialfreedomforfreelancers #howtopricefreelanceservices, #freelanceratecalculator #valuebasedpricingforfreelancers #mindset #finance #businesspodcast #careerpodcast #selfworth #confidence #entrepreneur #ceo #smallbusinessowner #austinchurch #freemoney #katiebrinkley #digitalcreator #contentcreation

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Here's the #1 Secret to a Real Successful Business]]> Thu, 22 Aug 2024 10:00:00 GMT 12:49 66c6ff5261e041a75c785db9 false https://shows.acast.com/rocky-mountain-marketing/episodes/authenticity-over-perfection-business-mindset-katie-brinkley 66c6ff5261e041a75c785db9 62e074adb038a40013e0d7b6 authenticity-over-perfection-business-mindset-katie-brinkley full 4 313 Have you ever found yourself chasing perfection, only to realize that imperfections often make something truly special? In this week's Rocky Mountain Marketing Quick Cast, I share a heartfelt story about baking my daughter's birthday cake and the valuable lesson of embracing flaws. I'll delve into how this lesson applies to business success, emphasizing the importance of authenticity in business growth and social media.


Join me as I discuss the power of letting go of perfectionism, especially for entrepreneurs striving to deliver the perfect product, service, or marketing strategy. Learn how embracing customer feedback and showing your true self can build trust and create a deeper connection with your audience.


Tune in for actionable tips on overcoming the paralysis of perfectionism, fostering a creative team culture, and leveraging your unique imperfections to stand out in the digital landscape.


00:00 Embracing Imperfections: A Story of a Birthday Cake

00:54 The Birthday Cake Disaster

04:06 A Lesson in Perfectionism

05:39 Applying Imperfection to Business

07:50 The Pressure of Perfection in Social Media

10:20 Final Thoughts and Takeaways

11:47 Conclusion and Call to Action


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#perfection #imperfect #justdoit #businesssuccess #businessgrowth #businessmindset #leadership #contentcreation #digitalmarketing #authenticity #podcast #businesspodcast #entrepreneurs #CEO #accountmanager #denverbusiness #smallbusinessowners

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever found yourself chasing perfection, only to realize that imperfections often make something truly special? In this week's Rocky Mountain Marketing Quick Cast, I share a heartfelt story about baking my daughter's birthday cake and the valuable lesson of embracing flaws. I'll delve into how this lesson applies to business success, emphasizing the importance of authenticity in business growth and social media.


Join me as I discuss the power of letting go of perfectionism, especially for entrepreneurs striving to deliver the perfect product, service, or marketing strategy. Learn how embracing customer feedback and showing your true self can build trust and create a deeper connection with your audience.


Tune in for actionable tips on overcoming the paralysis of perfectionism, fostering a creative team culture, and leveraging your unique imperfections to stand out in the digital landscape.


00:00 Embracing Imperfections: A Story of a Birthday Cake

00:54 The Birthday Cake Disaster

04:06 A Lesson in Perfectionism

05:39 Applying Imperfection to Business

07:50 The Pressure of Perfection in Social Media

10:20 Final Thoughts and Takeaways

11:47 Conclusion and Call to Action


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#perfection #imperfect #justdoit #businesssuccess #businessgrowth #businessmindset #leadership #contentcreation #digitalmarketing #authenticity #podcast #businesspodcast #entrepreneurs #CEO #accountmanager #denverbusiness #smallbusinessowners

Hosted on Acast. See acast.com/privacy for more information.

]]> How Video Testimonials Can Change Your Business with Tracy Phillips How Video Testimonials Can Change Your Business with Tracy Phillips Tue, 20 Aug 2024 14:38:36 GMT 30:14 66c4aa6cd270019f435c489f false https://shows.acast.com/rocky-mountain-marketing/episodes/building-trust-through-video-testimonials-with-tracy-phillip 66c4aa6cd270019f435c489f 62e074adb038a40013e0d7b6 building-trust-through-video-testimonials-with-tracy-phillip full 4 312 In a digital landscape where authenticity reigns supreme, video testimonials have emerged as a powerful tool for building trust and credibility. This episode of Rocky Mountain Marketing features Tracy Phillips, a video expert with over two decades of experience in documentary filmmaking and online marketing. Together, we explore the transformative impact of video testimonials on your business and brand.


Why video testimonials matter now more than ever:

- Authenticity in a world of AI-generated content

- Building trust through real human experiences

- Overcoming the limitations of written reviews


The Art of Crafting Compelling Video Testimonials


Tracy shares her expertise on creating impactful video testimonials that resonate with your audience:

- The ideal length for maximum impact

- Strategies for making participants comfortable on camera

- The power of asking the right questions


Optimizing Your Video Testimonials


Learn how to leverage your video testimonials for maximum impact:

- Strategic placement on your website

- Incorporating testimonials into your social media strategy

- Creating compilation reels for a powerful first impression


Key takeaways:

1. The importance of making your clients the heroes of their stories

2. How video testimonials can significantly increase website engagement

3. Tips for overcoming common challenges in obtaining video testimonials


This episode is packed with actionable advice for entrepreneurs and marketers looking to harness the power of video testimonials. Whether you're just starting out or looking to refine your existing strategy, Tracy's insights will help you create authentic, compelling content that resonates with your audience and drives results.


Ready to revolutionize your marketing approach with video testimonials?


Tune in now and discover how to build trust, credibility, and connection with your audience through the power of authentic video content!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Visit Tracy Phillips' social media pages:

Website: https://www.testimagical.com/

Instagram: https://www.instagram.com/testimagical/

Facebook: https://www.facebook.com/testimagical/

LinkedIn: https://www.linkedin.com/in/tracy-phillips-538125b1/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#VideoTestimonials #CustomerTestimonials #DigitalMarketing #KatieBrinkley #RockyMountainMarketing #SocialMediaStrategy #BusinessGrowth #MarketingTips #Entrepreneurship #NextStepSocialCommunications #Testimagical #TracyPhillips

Hosted on Acast. See acast.com/privacy for more information.

]]> In a digital landscape where authenticity reigns supreme, video testimonials have emerged as a powerful tool for building trust and credibility. This episode of Rocky Mountain Marketing features Tracy Phillips, a video expert with over two decades of experience in documentary filmmaking and online marketing. Together, we explore the transformative impact of video testimonials on your business and brand.


Why video testimonials matter now more than ever:

- Authenticity in a world of AI-generated content

- Building trust through real human experiences

- Overcoming the limitations of written reviews


The Art of Crafting Compelling Video Testimonials


Tracy shares her expertise on creating impactful video testimonials that resonate with your audience:

- The ideal length for maximum impact

- Strategies for making participants comfortable on camera

- The power of asking the right questions


Optimizing Your Video Testimonials


Learn how to leverage your video testimonials for maximum impact:

- Strategic placement on your website

- Incorporating testimonials into your social media strategy

- Creating compilation reels for a powerful first impression


Key takeaways:

1. The importance of making your clients the heroes of their stories

2. How video testimonials can significantly increase website engagement

3. Tips for overcoming common challenges in obtaining video testimonials


This episode is packed with actionable advice for entrepreneurs and marketers looking to harness the power of video testimonials. Whether you're just starting out or looking to refine your existing strategy, Tracy's insights will help you create authentic, compelling content that resonates with your audience and drives results.


Ready to revolutionize your marketing approach with video testimonials?


Tune in now and discover how to build trust, credibility, and connection with your audience through the power of authentic video content!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Visit Tracy Phillips' social media pages:

Website: https://www.testimagical.com/

Instagram: https://www.instagram.com/testimagical/

Facebook: https://www.facebook.com/testimagical/

LinkedIn: https://www.linkedin.com/in/tracy-phillips-538125b1/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#VideoTestimonials #CustomerTestimonials #DigitalMarketing #KatieBrinkley #RockyMountainMarketing #SocialMediaStrategy #BusinessGrowth #MarketingTips #Entrepreneurship #NextStepSocialCommunications #Testimagical #TracyPhillips

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[What's New with Instagram?]]> Fri, 16 Aug 2024 02:55:53 GMT 11:01 66bebfbb844d445153a36b1f false https://shows.acast.com/rocky-mountain-marketing/episodes/instagram-carousel-20-best-practices-and-pitfalls 66bebfbb844d445153a36b1f 62e074adb038a40013e0d7b6 instagram-carousel-20-best-practices-and-pitfalls full 4 311 In this episode of Rocky Mountain Marketing QuickCast, I share the latest update on Instagram carousel. The new Instagram carousel update allows up to 20 photos or videos in a single carousel post. I talked about the pros, cons, and best practices for leveraging this new feature, including tips on creative storytelling, engagement strategies, and content curation.


Learn how to maximize your Instagram impact, keep your audience engaged, and navigate the challenges of this exciting update. Don't miss out on actionable advice to elevate your social media strategy!


00:00 Introduction to Maximizing Instagram Impact

00:39 Overview of Instagram's New Carousel Update

01:41 Advantages of the 20-Frame Carousel

04:27 Potential Downsides and Considerations

06:05 Best Practices for Effective Carousel Posts

09:32 Final Tips and Conclusion

10:00 Closing Remarks and Call to Action


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#InstagramStrategy #SocialMediaAnalysis #CarouselUpdate #InstagramUpdate #ContentCreation #ContentStrategy #Engagement #IncreaseReach #DigitalMarketing #KatieBrinkley #RockyMountainMarketing #SocialMediaStrategy #BusinessGrowth #MarketingTips #Entrepreneurship #NextStepSocialCommunications #CEO #DenverBusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing QuickCast, I share the latest update on Instagram carousel. The new Instagram carousel update allows up to 20 photos or videos in a single carousel post. I talked about the pros, cons, and best practices for leveraging this new feature, including tips on creative storytelling, engagement strategies, and content curation.


Learn how to maximize your Instagram impact, keep your audience engaged, and navigate the challenges of this exciting update. Don't miss out on actionable advice to elevate your social media strategy!


00:00 Introduction to Maximizing Instagram Impact

00:39 Overview of Instagram's New Carousel Update

01:41 Advantages of the 20-Frame Carousel

04:27 Potential Downsides and Considerations

06:05 Best Practices for Effective Carousel Posts

09:32 Final Tips and Conclusion

10:00 Closing Remarks and Call to Action


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#InstagramStrategy #SocialMediaAnalysis #CarouselUpdate #InstagramUpdate #ContentCreation #ContentStrategy #Engagement #IncreaseReach #DigitalMarketing #KatieBrinkley #RockyMountainMarketing #SocialMediaStrategy #BusinessGrowth #MarketingTips #Entrepreneurship #NextStepSocialCommunications #CEO #DenverBusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> How to Create Multiple Revenue Streams with Bri Seeley How to Create Multiple Revenue Streams with Bri Seeley Tue, 13 Aug 2024 10:34:09 GMT 30:25 66bb36a294a112c8bb133d76 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-create-multiple-revenue-streams-with-bri-seeley 66bb36a294a112c8bb133d76 62e074adb038a40013e0d7b6 how-to-create-multiple-revenue-streams-with-bri-seeley full 4 310 In this episode of Rocky Mountain Marketing, I discussed the importance of working smarter, not harder, in achieving business goals. Joined by guest Bri Seeley, a TEDx speaker and successful female entrepreneur, they delve into strategies for creating multiple revenue streams, especially for female entrepreneurs who are already overworking. They also talk about the significance of resetting business strategies and focusing on what's effective to propel business growth. Bri shares her experience of launching new revenue streams, the success of her mastermind program, and practical advice on identifying and implementing cost-effective business solutions. The episode emphasizes the need for a strategic approach in scaling a business and highlights real-life success stories from Brie's clients.


00:00 Introduction to Smart Work for Female Entrepreneurs

00:22 Welcome to Rocky Mountain Marketing

00:52 The Importance of Multiple Revenue Streams

01:52 Introducing Brie Seely: Changing the Game for Female Entrepreneurs

02:37 Brie's Mastermind and Revenue Stream Strategies

00:00 Working Smarter, Not Harder

11:40 Celebrating Milestones and Achievements

13:09 The Value of Paid vs. Free Offerings

17:56 The Importance of Fresh Perspectives in Business

21:59 Launching Multiple Revenue Streams

26:44 Conclusion and Final Thoughts


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Visit Bri Seeley’s social media pages:

Website: https://briseeley.com/

Instagram: https://www.instagram.com/briseeley/

Facebook: https://www.facebook.com/bri.seeley

LinkedIn: https://www.linkedin.com/in/entrepreneur-coach-bri-seeley/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#briseeley #multipleincomestreams #businessgrowth #scalingyourbusiness #scaling #business #podcast #businesspodcast #entrepreneur #katiebrinkley #passiveincome #mastermind #capacity #paidproduct #freeproduct #sales #socialmediasales #incomegenerating #rockymountainmarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I discussed the importance of working smarter, not harder, in achieving business goals. Joined by guest Bri Seeley, a TEDx speaker and successful female entrepreneur, they delve into strategies for creating multiple revenue streams, especially for female entrepreneurs who are already overworking. They also talk about the significance of resetting business strategies and focusing on what's effective to propel business growth. Bri shares her experience of launching new revenue streams, the success of her mastermind program, and practical advice on identifying and implementing cost-effective business solutions. The episode emphasizes the need for a strategic approach in scaling a business and highlights real-life success stories from Brie's clients.


00:00 Introduction to Smart Work for Female Entrepreneurs

00:22 Welcome to Rocky Mountain Marketing

00:52 The Importance of Multiple Revenue Streams

01:52 Introducing Brie Seely: Changing the Game for Female Entrepreneurs

02:37 Brie's Mastermind and Revenue Stream Strategies

00:00 Working Smarter, Not Harder

11:40 Celebrating Milestones and Achievements

13:09 The Value of Paid vs. Free Offerings

17:56 The Importance of Fresh Perspectives in Business

21:59 Launching Multiple Revenue Streams

26:44 Conclusion and Final Thoughts


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Visit Bri Seeley’s social media pages:

Website: https://briseeley.com/

Instagram: https://www.instagram.com/briseeley/

Facebook: https://www.facebook.com/bri.seeley

LinkedIn: https://www.linkedin.com/in/entrepreneur-coach-bri-seeley/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#briseeley #multipleincomestreams #businessgrowth #scalingyourbusiness #scaling #business #podcast #businesspodcast #entrepreneur #katiebrinkley #passiveincome #mastermind #capacity #paidproduct #freeproduct #sales #socialmediasales #incomegenerating #rockymountainmarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Do You Know Your Competitors Can Help You Succeed in Business? Do You Know Your Competitors Can Help You Succeed in Business? Thu, 08 Aug 2024 17:18:10 GMT 16:29 66b4fdd3a311e6d7412c2c05 false https://shows.acast.com/rocky-mountain-marketing/episodes/outperform-your-rivals-the-secrets-to-effective-instagram-co 66b4fdd3a311e6d7412c2c05 62e074adb038a40013e0d7b6 outperform-your-rivals-the-secrets-to-effective-instagram-co full 4 309 In this week's Rocky Mountain Marketing Quickcast, host Katie Brinkley dives into the secrets of mastering Instagram competitor analysis to help boost your strategy and outperform your competitors.


Here’s what you’ll learn in this episode:

- The importance of conducting an Instagram competitor analysis and how it can be applied to other social media platforms like LinkedIn, Facebook, and TikTok.

- Why doing a competitive analysis is essential for improving your social media strategy and maintaining an edge in a crowded marketplace.

- How to establish your own KPI's through competitive benchmarking.

- Key Instagram metrics crucial for competitor analysis, including followers, engagement, audience growth, publishing behavior, and top posts.

- How to find and analyze direct, indirect, and emerging competitors.

- Tools that can help you track competitors’ performance, such as Metricool and Sprout Social.

- How to identify gaps in your content strategy by analyzing competitors' strengths and weaknesses.


Join Katie as I share actionable tips to help you refine your Instagram strategy and stand out in a crowded market.


00:00 Introduction: Mastering Instagram Competitor Analysis

00:25 Welcome to Rocky Mountain Marketing

00:51 Why Conduct an Instagram Competitor Analysis?

05:55 Key Metrics for Instagram Competitor Analysis

10:37 Identifying Your Competitors

11:47 Tools for Competitor Analysis

14:40 Conclusion and Final Tips


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#InstagramStrategy #SocialMediaAnalysis #CompetitorAnalysis #DigitalMarketing #KatieBrinkley #RockyMountainMarketing #SocialMediaStrategy #BusinessGrowth #MarketingTips #Entrepreneurship #NextStepSocialCommunications

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's Rocky Mountain Marketing Quickcast, host Katie Brinkley dives into the secrets of mastering Instagram competitor analysis to help boost your strategy and outperform your competitors.


Here’s what you’ll learn in this episode:

- The importance of conducting an Instagram competitor analysis and how it can be applied to other social media platforms like LinkedIn, Facebook, and TikTok.

- Why doing a competitive analysis is essential for improving your social media strategy and maintaining an edge in a crowded marketplace.

- How to establish your own KPI's through competitive benchmarking.

- Key Instagram metrics crucial for competitor analysis, including followers, engagement, audience growth, publishing behavior, and top posts.

- How to find and analyze direct, indirect, and emerging competitors.

- Tools that can help you track competitors’ performance, such as Metricool and Sprout Social.

- How to identify gaps in your content strategy by analyzing competitors' strengths and weaknesses.


Join Katie as I share actionable tips to help you refine your Instagram strategy and stand out in a crowded market.


00:00 Introduction: Mastering Instagram Competitor Analysis

00:25 Welcome to Rocky Mountain Marketing

00:51 Why Conduct an Instagram Competitor Analysis?

05:55 Key Metrics for Instagram Competitor Analysis

10:37 Identifying Your Competitors

11:47 Tools for Competitor Analysis

14:40 Conclusion and Final Tips


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#InstagramStrategy #SocialMediaAnalysis #CompetitorAnalysis #DigitalMarketing #KatieBrinkley #RockyMountainMarketing #SocialMediaStrategy #BusinessGrowth #MarketingTips #Entrepreneurship #NextStepSocialCommunications

Hosted on Acast. See acast.com/privacy for more information.

]]> #SocialMedia Success: #Authenticity Over Perfection with Jeff Howell #SocialMedia Success: #Authenticity Over Perfection with Jeff Howell Tue, 06 Aug 2024 17:28:06 GMT 26:35 66b25d2738389602414c86bd false https://shows.acast.com/rocky-mountain-marketing/episodes/socialmedia-success-authenticity-over-perfection-with-jeff-h 66b25d2738389602414c86bd 62e074adb038a40013e0d7b6 socialmedia-success-authenticity-over-perfection-with-jeff-h full 4 308 In a world full of filters, how can you show up as your authentic self and build a community of brand followers? In this episode of Rocky Mountain Marketing, I spoke with Jeff Howell to discuss the importance of authenticity in branding. Jeff shares his insights on how to maintain brand integrity while infusing humanity into your brand, making it more relatable and engaging.


Here's what you'll learn in this episode:

  • The significance of brand integrity and the role of brand standards.
  • How to create a real, authentic connection with your audience.
  • Examples of brands like Wendy's and KFC that have successfully humanized their social media presence.
  • Strategies for showing your brand's personality without compromising professionalism.
  • The importance of embracing imperfections and being genuine in your content.
  • Tips for assigning a face to your brand, whether it's the CEO, a marketing person, or any willing employee.
  • How to balance personal and business content on social media.


Join me and Jeff as we dive deep into the world of authentic branding and share actionable tips to help you connect with your audience on a deeper level.


00:00 Introduction: Authenticity in a Filtered World

00:24 Welcome to Rocky Mountain Marketing

01:08 Guest Introduction: Jeff Howell

03:12 The Importance of Authentic Branding

05:07 Brand Examples: Wendy's and KFC

07:44 Creating Relatable Content

08:52 The Power of Personal Branding

11:22 Navigating Social Media Platforms

22:24 The Impact of COVID on Social Media

24:56 Connecting with Jeff Howell

25:30 Conclusion and Call to Action


Visit Jeff Howelll’s social media pages:

LinkedIn: https://www.linkedin.com/in/jeffhowell76/

Instagram: https://www.tiktok.com/@jeffhowell76


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#tiktok #socialmediapresence #personalbranding #businessbranding #digitalmarketing #entrepreneurship #KatieBrinkley #RockyMountainMarketing #SocialMediaStrategy #BusinessGrowth #MarketingTips #Denverbusiness #jeffhowell

Hosted on Acast. See acast.com/privacy for more information.

]]> In a world full of filters, how can you show up as your authentic self and build a community of brand followers? In this episode of Rocky Mountain Marketing, I spoke with Jeff Howell to discuss the importance of authenticity in branding. Jeff shares his insights on how to maintain brand integrity while infusing humanity into your brand, making it more relatable and engaging.


Here's what you'll learn in this episode:

  • The significance of brand integrity and the role of brand standards.
  • How to create a real, authentic connection with your audience.
  • Examples of brands like Wendy's and KFC that have successfully humanized their social media presence.
  • Strategies for showing your brand's personality without compromising professionalism.
  • The importance of embracing imperfections and being genuine in your content.
  • Tips for assigning a face to your brand, whether it's the CEO, a marketing person, or any willing employee.
  • How to balance personal and business content on social media.


Join me and Jeff as we dive deep into the world of authentic branding and share actionable tips to help you connect with your audience on a deeper level.


00:00 Introduction: Authenticity in a Filtered World

00:24 Welcome to Rocky Mountain Marketing

01:08 Guest Introduction: Jeff Howell

03:12 The Importance of Authentic Branding

05:07 Brand Examples: Wendy's and KFC

07:44 Creating Relatable Content

08:52 The Power of Personal Branding

11:22 Navigating Social Media Platforms

22:24 The Impact of COVID on Social Media

24:56 Connecting with Jeff Howell

25:30 Conclusion and Call to Action


Visit Jeff Howelll’s social media pages:

LinkedIn: https://www.linkedin.com/in/jeffhowell76/

Instagram: https://www.tiktok.com/@jeffhowell76


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#tiktok #socialmediapresence #personalbranding #businessbranding #digitalmarketing #entrepreneurship #KatieBrinkley #RockyMountainMarketing #SocialMediaStrategy #BusinessGrowth #MarketingTips #Denverbusiness #jeffhowell

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[#2024 #Social Media #Strategies: What's Working and What's Next]]> Thu, 01 Aug 2024 16:44:18 GMT 16:33 66abbb630913aff5a47862b9 false https://shows.acast.com/rocky-mountain-marketing/episodes/2024-social-media-strategies-whats-working-katie-brinkley 66abbb630913aff5a47862b9 62e074adb038a40013e0d7b6 2024-social-media-strategies-whats-working-katie-brinkley full 4 307 As we rapidly approach 2025, social media continues to evolve at an unprecedented pace. The landscape is shifting, and it's crucial for marketers to stay informed about where to focus their efforts. Today, let's delve into the latest industry report from Social Media Examiner to uncover which platforms are set to dominate and where your marketing strategies should be aimed.


Here are some golden nuggets you'll get from this episode:

  • Facebook remains important for all marketers, with opportunities for brand engagement and audience interaction.
  • Instagram is a powerful platform for visual content and effective audience engagement.
  • YouTube is becoming a top platform for organic growth and long-term engagement.
  • LinkedIn is essential for B2B marketers to establish thought leadership and build professional relationships.
  • Twitter is valuable for real-time engagement and customer service.
  • TikTok is gaining traction, but its future is uncertain.


00:00 Introduction: The Future of Social Media

00:25 Welcome to Rocky Mountain Marketing QuickCast

00:51 The Importance of Staying Updated

02:39 Facebook: Still a Major Player

04:26 Instagram: Visual Appeal and Engagement

06:44 YouTube: The Power of Video Content

10:15 LinkedIn: The B2B Powerhouse

11:27 Twitter and TikTok: Mixed Sentiments

13:49 Key Takeaways and Final Thoughts

15:31 Conclusion and Call to Action


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#socialmediaexamnier #facebook #facebookstrategy #instagram #instagramstrategy #linkedin #linkedinstrategy #businesspodcast #ceo #smallbusinessowners #businessstrategy #companypage #connections #followers #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> As we rapidly approach 2025, social media continues to evolve at an unprecedented pace. The landscape is shifting, and it's crucial for marketers to stay informed about where to focus their efforts. Today, let's delve into the latest industry report from Social Media Examiner to uncover which platforms are set to dominate and where your marketing strategies should be aimed.


Here are some golden nuggets you'll get from this episode:

  • Facebook remains important for all marketers, with opportunities for brand engagement and audience interaction.
  • Instagram is a powerful platform for visual content and effective audience engagement.
  • YouTube is becoming a top platform for organic growth and long-term engagement.
  • LinkedIn is essential for B2B marketers to establish thought leadership and build professional relationships.
  • Twitter is valuable for real-time engagement and customer service.
  • TikTok is gaining traction, but its future is uncertain.


00:00 Introduction: The Future of Social Media

00:25 Welcome to Rocky Mountain Marketing QuickCast

00:51 The Importance of Staying Updated

02:39 Facebook: Still a Major Player

04:26 Instagram: Visual Appeal and Engagement

06:44 YouTube: The Power of Video Content

10:15 LinkedIn: The B2B Powerhouse

11:27 Twitter and TikTok: Mixed Sentiments

13:49 Key Takeaways and Final Thoughts

15:31 Conclusion and Call to Action


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#socialmediaexamnier #facebook #facebookstrategy #instagram #instagramstrategy #linkedin #linkedinstrategy #businesspodcast #ceo #smallbusinessowners #businessstrategy #companypage #connections #followers #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> The Essential Guide to #PersonalBranding for #Entrepreneurs with Carlos Gil The Essential Guide to #PersonalBranding for #Entrepreneurs with Carlos Gil Tue, 30 Jul 2024 15:28:20 GMT 31:37 66a90695beb76fc5ebed0710 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-essential-guide-to-personalbranding-for-entrepreneurs-wi 66a90695beb76fc5ebed0710 62e074adb038a40013e0d7b6 the-essential-guide-to-personalbranding-for-entrepreneurs-wi full 4 306 Are you an entrepreneur torn between building your business brand and developing a personal brand? In this episode of Rocky Mountain Marketing, host Katie Brinkley dives deep into the importance of personal branding with Carlos Gill, a seasoned digital marketer and entrepreneur. 


Here's what you can expect to gain from this insightful episode:


- The Power of Personal Branding: Learn why having a personal brand is crucial, even if you are focused on building your business brand.

- Overcoming Imposter Syndrome: Discover how Carlos navigated the emotional challenges of personal branding, especially when transitioning back to the corporate world.

- Real-World Applications: Hear how Carlos applied his marketing expertise to his own businesses, from an e-commerce mask company to a sneaker store, and the role personal branding played in their success.

- Practical Tips for Entrepreneurs and Employees: Get actionable advice on how to build and integrate your personal brand, whether you're an entrepreneur or a corporate employee.

- Engaging with Your Audience: Understand the importance of humanizing your brand and leveraging customer interactions to create compelling content.


Join us for this engaging conversation and learn how to harness the power of personal branding to elevate your business and career. Don't miss out on Carlos's invaluable insights and practical tips that can help you navigate the complexities of personal and business branding.


00:00 Welcome to Rocky Mountain Marketing

00:30 The Importance of Personal Branding

01:22 Introducing Carlos Gil

01:54 Carlos Gill's Journey and Insights

11:22 Building a Personal Brand in the Corporate World

14:52 Practical Tips for Personal Branding

16:42 The Power of Human Connection in Business

19:26 Carlos Gill's Final Thoughts and Advice

29:07 Conclusion and How to Connect


Visit Carlos Gil’s social media pages:

LinkedIn: https://www.linkedin.com/in/carlosgilonline/

Instagram: https://www.instagram.com/carlosgil83/?hl=en


Book: The End of Marketing https://www.amazon.com/End-Marketing-Humanizing-Brand-Social/dp/0749497572


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#personalbranding #businessbranding #digitalmarketing #entrepreneurship #CarlosGill #KatieBrinkley #RockyMountainMarketing #SocialMediaStrategy #BusinessGrowth #MarketingTips #Denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Are you an entrepreneur torn between building your business brand and developing a personal brand? In this episode of Rocky Mountain Marketing, host Katie Brinkley dives deep into the importance of personal branding with Carlos Gill, a seasoned digital marketer and entrepreneur. 


Here's what you can expect to gain from this insightful episode:


- The Power of Personal Branding: Learn why having a personal brand is crucial, even if you are focused on building your business brand.

- Overcoming Imposter Syndrome: Discover how Carlos navigated the emotional challenges of personal branding, especially when transitioning back to the corporate world.

- Real-World Applications: Hear how Carlos applied his marketing expertise to his own businesses, from an e-commerce mask company to a sneaker store, and the role personal branding played in their success.

- Practical Tips for Entrepreneurs and Employees: Get actionable advice on how to build and integrate your personal brand, whether you're an entrepreneur or a corporate employee.

- Engaging with Your Audience: Understand the importance of humanizing your brand and leveraging customer interactions to create compelling content.


Join us for this engaging conversation and learn how to harness the power of personal branding to elevate your business and career. Don't miss out on Carlos's invaluable insights and practical tips that can help you navigate the complexities of personal and business branding.


00:00 Welcome to Rocky Mountain Marketing

00:30 The Importance of Personal Branding

01:22 Introducing Carlos Gil

01:54 Carlos Gill's Journey and Insights

11:22 Building a Personal Brand in the Corporate World

14:52 Practical Tips for Personal Branding

16:42 The Power of Human Connection in Business

19:26 Carlos Gill's Final Thoughts and Advice

29:07 Conclusion and How to Connect


Visit Carlos Gil’s social media pages:

LinkedIn: https://www.linkedin.com/in/carlosgilonline/

Instagram: https://www.instagram.com/carlosgil83/?hl=en


Book: The End of Marketing https://www.amazon.com/End-Marketing-Humanizing-Brand-Social/dp/0749497572


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#personalbranding #businessbranding #digitalmarketing #entrepreneurship #CarlosGill #KatieBrinkley #RockyMountainMarketing #SocialMediaStrategy #BusinessGrowth #MarketingTips #Denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> How to Get More #Clicks on Your #SocialMediaPosts with Katie Brinkley How to Get More #Clicks on Your #SocialMediaPosts with Katie Brinkley Thu, 25 Jul 2024 16:44:53 GMT 13:38 66a281058f24d109f223ec8b false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-get-more-clicks-on-your-socialmediaposts 66a281058f24d109f223ec8b 62e074adb038a40013e0d7b6 how-to-get-more-clicks-on-your-socialmediaposts full 4 305 Imagine the power of crafting social media captions so compelling, so utterly irresistible, that your audience can't help but click through to your website, landing pages, or exclusive offers. In this week's Quickcast, let's go over the captivating journey of the nuances of platform-specific link placement strategies, empowering you to harness the full potential of your social media presence.


Here's what you can expect to gain from this content-packed episode:


  • Discover the art of crafting engaging Facebook posts that naturally encourage interaction and drive clicks to your links, without falling victim to the platform's penalties.
  • Master the "link in bio" strategy on Instagram, leveraging the power of three strategic links to captivate your audience and provide a clear path to your most valuable offerings.
  • Unlock the secrets of effective Twitter threads, ensuring your links are front and center for maximum visibility, driving retweets and engagement through the roof.
  • Explore ninja tactics for optimizing LinkedIn posts, harnessing the platform's algorithm to boost engagement and click-through rates, positioning you as a thought leader in your industry.
  • Learn creative ways to incorporate links on TikTok, driving traffic while maintaining an engaging and accessible presence, tapping into the platform's viral potential.


I also shared invaluable tips on using URL shorteners to keep your links clean and trackable, creating visually appealing content with embedded links, and structuring captivating captions that entice your audience to take action, leaving them hungry for more.


"Imagine the impact on your business when every social media post becomes a powerful tool for driving traffic, nurturing leads, and fostering meaningful connections with your audience."


So, what are you waiting for? Tune in to this episode and unlock the secrets to crafting social media captions that truly captivate, engage, and inspire action. Your audience is waiting, and your business deserves to thrive in the digital landscape.


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#facebook #facebookstrategy #instagram #instagramstrategy #linkedin #linkedinstrategy #businesspodcast #ceo #smallbusinessowners #businessstrategy #companypage #connections #followers #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing




Hosted on Acast. See acast.com/privacy for more information.

]]> Imagine the power of crafting social media captions so compelling, so utterly irresistible, that your audience can't help but click through to your website, landing pages, or exclusive offers. In this week's Quickcast, let's go over the captivating journey of the nuances of platform-specific link placement strategies, empowering you to harness the full potential of your social media presence.


Here's what you can expect to gain from this content-packed episode:


  • Discover the art of crafting engaging Facebook posts that naturally encourage interaction and drive clicks to your links, without falling victim to the platform's penalties.
  • Master the "link in bio" strategy on Instagram, leveraging the power of three strategic links to captivate your audience and provide a clear path to your most valuable offerings.
  • Unlock the secrets of effective Twitter threads, ensuring your links are front and center for maximum visibility, driving retweets and engagement through the roof.
  • Explore ninja tactics for optimizing LinkedIn posts, harnessing the platform's algorithm to boost engagement and click-through rates, positioning you as a thought leader in your industry.
  • Learn creative ways to incorporate links on TikTok, driving traffic while maintaining an engaging and accessible presence, tapping into the platform's viral potential.


I also shared invaluable tips on using URL shorteners to keep your links clean and trackable, creating visually appealing content with embedded links, and structuring captivating captions that entice your audience to take action, leaving them hungry for more.


"Imagine the impact on your business when every social media post becomes a powerful tool for driving traffic, nurturing leads, and fostering meaningful connections with your audience."


So, what are you waiting for? Tune in to this episode and unlock the secrets to crafting social media captions that truly captivate, engage, and inspire action. Your audience is waiting, and your business deserves to thrive in the digital landscape.


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#facebook #facebookstrategy #instagram #instagramstrategy #linkedin #linkedinstrategy #businesspodcast #ceo #smallbusinessowners #businessstrategy #companypage #connections #followers #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing




Hosted on Acast. See acast.com/privacy for more information.

]]> The Power of Consistency in Content Creation and Business Success with Luis Camejo The Power of Consistency in Content Creation and Business Success with Luis Camejo Tue, 23 Jul 2024 13:44:41 GMT 29:11 669fb3ca677694c927805f05 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-power-of-consistency-in-content-creation-and-business-su 669fb3ca677694c927805f05 62e074adb038a40013e0d7b6 the-power-of-consistency-in-content-creation-and-business-su full 4 304 From his humble beginning as a gym owner to becoming content creation maven, Luis will take you behind the scenes of his remarkable journey. He will share the transformative power of committing to a daily or weekly content creation routine, and share invaluable insights on overcoming the mental hurdles that often hold us back.


Here's what you can expect to gain from this content-packed episode:


1. Mastering the Publishing Pyramid: Uncover the secret to understanding your resources and scaling your content efforts effectively, ensuring a sustainable and impactful approach.

2. Maximizing Your Time Investment: Discover time-saving hacks and strategies that allow you to produce more content in less time, without sacrificing quality or authenticity.

3. Real-World Success Stories: Gain inspiration from real-life examples of entrepreneurs and businesses that have leveraged the power of content repurposing to skyrocket their online presence and drive tangible results.


00:00 Introduction to Content Creation Through Podcasting

00:30 Welcome to Rocky Mountain Marketing

01:01 Meet Today's Guest: Luis Camejo

04:16 The Biz Bros Journey

08:46 The 45 Live Challenge

18:19 Consistency in Content Creation

25:24 Final Thoughts and How to Connect


Visit Luis Camejo’s social media pages:

LinkedIn: https://www.linkedin.com/in/luisdacreates/

Podcast: https://contentisprofit.com/

Youtube: https://www.youtube.com/@contentisprofit


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#bizbros #businessstrategy #contentcreator #contentcreation #entrepreneurship #success #luiscamejo #katiebrinkley #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #Podcast #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> From his humble beginning as a gym owner to becoming content creation maven, Luis will take you behind the scenes of his remarkable journey. He will share the transformative power of committing to a daily or weekly content creation routine, and share invaluable insights on overcoming the mental hurdles that often hold us back.


Here's what you can expect to gain from this content-packed episode:


1. Mastering the Publishing Pyramid: Uncover the secret to understanding your resources and scaling your content efforts effectively, ensuring a sustainable and impactful approach.

2. Maximizing Your Time Investment: Discover time-saving hacks and strategies that allow you to produce more content in less time, without sacrificing quality or authenticity.

3. Real-World Success Stories: Gain inspiration from real-life examples of entrepreneurs and businesses that have leveraged the power of content repurposing to skyrocket their online presence and drive tangible results.


00:00 Introduction to Content Creation Through Podcasting

00:30 Welcome to Rocky Mountain Marketing

01:01 Meet Today's Guest: Luis Camejo

04:16 The Biz Bros Journey

08:46 The 45 Live Challenge

18:19 Consistency in Content Creation

25:24 Final Thoughts and How to Connect


Visit Luis Camejo’s social media pages:

LinkedIn: https://www.linkedin.com/in/luisdacreates/

Podcast: https://contentisprofit.com/

Youtube: https://www.youtube.com/@contentisprofit


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#bizbros #businessstrategy #contentcreator #contentcreation #entrepreneurship #success #luiscamejo #katiebrinkley #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #Podcast #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> #LinkedIn #Company Page VS LinkedIn #Personal Page with Katie Brinkley #LinkedIn #Company Page VS LinkedIn #Personal Page with Katie Brinkley Thu, 18 Jul 2024 13:48:35 GMT 10:40 66991d332a7c19e2fe3890a9 false https://shows.acast.com/rocky-mountain-marketing/episodes/harmonizing-your-linkedin-presence-individual-impact-corpora 66991d332a7c19e2fe3890a9 62e074adb038a40013e0d7b6 harmonizing-your-linkedin-presence-individual-impact-corpora full 4 303 Are you feeling torn between the allure of personal branding and the demands of representing your company on LinkedIn? It's a delicate dance that many entrepreneurs and business owners struggle to master. Imagine the possibilities that await as you learn to harness the unique strengths of each platform, creating a symphony of online presence that resonates with your audience and propels your business to new heights.



Here's what you can expect to gain from this insightful episode:

  • Unlock the distinct roles of your personal profile and company page, understanding why a strategic blend of both is crucial for a comprehensive LinkedIn strategy.
  • Craft a compelling personal brand that fosters genuine connections and trust, transforming your profile into a magnet for meaningful relationships and opportunities.
  • Master the art of strategic content sharing on your company page, ensuring your brand updates, sales, and promotions captivate the right audience at the right time.
  • Discover practical tips for optimizing your company page, from nailing your branding to leveraging LinkedIn's advertising capabilities for maximum impact.
  • Learn from Katie's personal journey, as she candidly shares her experiences, mistakes, and the invaluable lessons that shaped her success on LinkedIn.


So, what are you waiting for?


Join me on this enlightening adventure, and get ready to elevate your LinkedIn game to new heights! The path to a harmonious balance between personal branding and company representation awaits.


00:00 Introduction: Balancing LinkedIn Personal and Company Pages

00:50 Understanding Your Personal LinkedIn Profile

02:19 Exploring the LinkedIn Company Page

03:47 Comparing Personal and Company Pages

04:38 Effective LinkedIn Strategies for B2B Marketing

07:02 Tips to Optimize Your LinkedIn Company Page

09:38 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedin #linkedinstrategy #businesspodcast #ceo #smallbusinessowners #businessstrategy #linkedin #companypage #connections #followers #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you feeling torn between the allure of personal branding and the demands of representing your company on LinkedIn? It's a delicate dance that many entrepreneurs and business owners struggle to master. Imagine the possibilities that await as you learn to harness the unique strengths of each platform, creating a symphony of online presence that resonates with your audience and propels your business to new heights.



Here's what you can expect to gain from this insightful episode:

  • Unlock the distinct roles of your personal profile and company page, understanding why a strategic blend of both is crucial for a comprehensive LinkedIn strategy.
  • Craft a compelling personal brand that fosters genuine connections and trust, transforming your profile into a magnet for meaningful relationships and opportunities.
  • Master the art of strategic content sharing on your company page, ensuring your brand updates, sales, and promotions captivate the right audience at the right time.
  • Discover practical tips for optimizing your company page, from nailing your branding to leveraging LinkedIn's advertising capabilities for maximum impact.
  • Learn from Katie's personal journey, as she candidly shares her experiences, mistakes, and the invaluable lessons that shaped her success on LinkedIn.


So, what are you waiting for?


Join me on this enlightening adventure, and get ready to elevate your LinkedIn game to new heights! The path to a harmonious balance between personal branding and company representation awaits.


00:00 Introduction: Balancing LinkedIn Personal and Company Pages

00:50 Understanding Your Personal LinkedIn Profile

02:19 Exploring the LinkedIn Company Page

03:47 Comparing Personal and Company Pages

04:38 Effective LinkedIn Strategies for B2B Marketing

07:02 Tips to Optimize Your LinkedIn Company Page

09:38 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedin #linkedinstrategy #businesspodcast #ceo #smallbusinessowners #businessstrategy #linkedin #companypage #connections #followers #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Redefining #Success: The Inside-Out Approach to #Fulfillment with Pedro Jerez Redefining #Success: The Inside-Out Approach to #Fulfillment with Pedro Jerez Tue, 16 Jul 2024 12:00:18 GMT 34:18 669658e7c853c8f577d5e543 false https://shows.acast.com/rocky-mountain-marketing/episodes/redefining-success-the-inside-out-approach-to-fulfillment 669658e7c853c8f577d5e543 62e074adb038a40013e0d7b6 redefining-success-the-inside-out-approach-to-fulfillment full 4 302 Imagine being a fly on the wall as an unconventional entrepreneur bares his soul, sharing the pivotal moments that shattered his conventional notions of success. In this thought-provoking episode, Katie Brinkley, the dynamic host of Rocky Mountain Marketing, sits down with Pedro Jerez, a visionary who champions a radically different approach to building impactful brands.


In this candid conversation, Pedro pulls back the curtain, sharing:

  • The pivotal moment that shattered his conventional notions of success, propelling him into a downward spiral of identity crisis.
  • The life-altering encounter that unveiled the path to authentic happiness, sparking an "inside-out" approach to personal growth and business innovation.
  • Compelling data on the rising influence of women, millennials, and technology in shaping consumer preferences, demanding businesses operate with integrity.
  • The art of "legendary leadership" – a level of leadership so profound that it transcends your physical presence and inspires others to embody your values.
  • The transformative power of generosity – a mindset that unlocks abundance and fulfillment beyond your wildest dreams.


00:00 Introduction to Rocky Mountain Marketing

00:30 Meet Today's Guest: Pedro Jerez

01:30 Pedro's Entrepreneurial Journey

04:25 The Spiritual Game of Business

06:59 The Importance of Mindset

07:58 Creating Space for Something Better

17:03 The Inside-Out Approach to Success

32:02 The Role of Generosity in Business

33:16 Conclusion and Call to Action


Visit Pedro Jerez’s social media pages:


Website: https://www.businesswithintegrity.com/story

Youtube: https://www.youtube.com/@BusinessWithIntegrity-oi1zw/community

LinkedIn: https://www.linkedin.com/in/businesswithintegrity/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#businessstrategy #visionary #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Imagine being a fly on the wall as an unconventional entrepreneur bares his soul, sharing the pivotal moments that shattered his conventional notions of success. In this thought-provoking episode, Katie Brinkley, the dynamic host of Rocky Mountain Marketing, sits down with Pedro Jerez, a visionary who champions a radically different approach to building impactful brands.


In this candid conversation, Pedro pulls back the curtain, sharing:

  • The pivotal moment that shattered his conventional notions of success, propelling him into a downward spiral of identity crisis.
  • The life-altering encounter that unveiled the path to authentic happiness, sparking an "inside-out" approach to personal growth and business innovation.
  • Compelling data on the rising influence of women, millennials, and technology in shaping consumer preferences, demanding businesses operate with integrity.
  • The art of "legendary leadership" – a level of leadership so profound that it transcends your physical presence and inspires others to embody your values.
  • The transformative power of generosity – a mindset that unlocks abundance and fulfillment beyond your wildest dreams.


00:00 Introduction to Rocky Mountain Marketing

00:30 Meet Today's Guest: Pedro Jerez

01:30 Pedro's Entrepreneurial Journey

04:25 The Spiritual Game of Business

06:59 The Importance of Mindset

07:58 Creating Space for Something Better

17:03 The Inside-Out Approach to Success

32:02 The Role of Generosity in Business

33:16 Conclusion and Call to Action


Visit Pedro Jerez’s social media pages:


Website: https://www.businesswithintegrity.com/story

Youtube: https://www.youtube.com/@BusinessWithIntegrity-oi1zw/community

LinkedIn: https://www.linkedin.com/in/businesswithintegrity/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#businessstrategy #visionary #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Elevate Your Reels Game: Insider Tips on Dimensions That Deliver Elevate Your Reels Game: Insider Tips on Dimensions That Deliver Thu, 11 Jul 2024 12:05:27 GMT 12:50 668fca8a6b0a04aa58ea0193 false https://shows.acast.com/rocky-mountain-marketing/episodes/elevate-your-reels-game-insider-tips-on-dimensions-that-deli 668fca8a6b0a04aa58ea0193 62e074adb038a40013e0d7b6 elevate-your-reels-game-insider-tips-on-dimensions-that-deli full 4 301 From pixel perfection to aspect ratio artistry, we'll delve into the nuances that separate lackluster Reels from those that command a viral presence. Brace yourself as we unravel the mysteries of:


  • The Goldilocks Ratio: Discover the optimal dimensions for your Reels, ensuring they look flawless across all Instagram feeds, from the Reels tab to the home feed, and even in Stories.
  • Cover Photo Charisma: Learn how to craft a captivating cover photo that entices viewers to hit play, seamlessly blending aesthetics with functionality.
  • Centering the Spotlight: Master the art of positioning your visuals and text to avoid unsightly crops, ensuring your message shines through with crystal clarity.
  • High-Definition Allure: Unravel the secrets to maintaining pristine visual quality, elevating your Reels to a level of professionalism that commands respect and engagement.
  • Insider Tips and Tricks: From leveraging Live Photos to strategically placing captions, we'll share ninja-level hacks to keep your audience hooked from start to finish.


Join us on this transformative journey and unlock the full potential of your Instagram Reel strategy, propelling your brand to newfound heights of visibility and engagement. Get ready to reel in the success you deserve!


00:00 Introduction: Why Your Instagram Reels Aren't Working

00:23 Welcome to Rocky Mountain Marketing QuickCast

00:49 Deep Dive: Instagram Reels Strategy

01:55 The Importance of Correct Reel Sizes

05:39 Best Practices for Reel Covers

07:13 Maintaining High Visual Quality

08:16 Quick Break: AI Tools for Content Creation

08:47 Back to Basics: Quality and Engagement

10:48 Wrapping Up: Instagram Specs and Guidelines

11:49 Conclusion: Stay Connected and Keep Learning


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

LinkedIn: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#InstagramStrategy #ReelsSize #InstagramReels #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #VoiceFramework #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> From pixel perfection to aspect ratio artistry, we'll delve into the nuances that separate lackluster Reels from those that command a viral presence. Brace yourself as we unravel the mysteries of:


  • The Goldilocks Ratio: Discover the optimal dimensions for your Reels, ensuring they look flawless across all Instagram feeds, from the Reels tab to the home feed, and even in Stories.
  • Cover Photo Charisma: Learn how to craft a captivating cover photo that entices viewers to hit play, seamlessly blending aesthetics with functionality.
  • Centering the Spotlight: Master the art of positioning your visuals and text to avoid unsightly crops, ensuring your message shines through with crystal clarity.
  • High-Definition Allure: Unravel the secrets to maintaining pristine visual quality, elevating your Reels to a level of professionalism that commands respect and engagement.
  • Insider Tips and Tricks: From leveraging Live Photos to strategically placing captions, we'll share ninja-level hacks to keep your audience hooked from start to finish.


Join us on this transformative journey and unlock the full potential of your Instagram Reel strategy, propelling your brand to newfound heights of visibility and engagement. Get ready to reel in the success you deserve!


00:00 Introduction: Why Your Instagram Reels Aren't Working

00:23 Welcome to Rocky Mountain Marketing QuickCast

00:49 Deep Dive: Instagram Reels Strategy

01:55 The Importance of Correct Reel Sizes

05:39 Best Practices for Reel Covers

07:13 Maintaining High Visual Quality

08:16 Quick Break: AI Tools for Content Creation

08:47 Back to Basics: Quality and Engagement

10:48 Wrapping Up: Instagram Specs and Guidelines

11:49 Conclusion: Stay Connected and Keep Learning


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

LinkedIn: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#InstagramStrategy #ReelsSize #InstagramReels #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #VoiceFramework #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> Celebrating 300 Episodes: Mastering LinkedIn, Sales, and Authenticity Celebrating 300 Episodes: Mastering LinkedIn, Sales, and Authenticity Tue, 09 Jul 2024 12:00:00 GMT 15:30 668d11c62387098e04a24499 false https://shows.acast.com/rocky-mountain-marketing/episodes/celebrating-300-episodes-mastering-linkedin-sales-and-authen 668d11c62387098e04a24499 62e074adb038a40013e0d7b6 celebrating-300-episodes-mastering-linkedin-sales-and-authen full 4 300 In this 300th episode of the Rocky Mountain Marketing podcast, I'm thrilled to share insights and strategies that have propelled the show's success over the past four incredible years.


Prepare to be inspired as we revisit the top 10 most popular episodes (Acast), each packed with actionable advice and industry expertise.


Top 1: Here's What You Need to Know About Google's New Policy

https://youtu.be/ZZpCC3zcJPs?si=bLa4teNwm_GlCpag


Top 2: How Authenticity Attracted My Biggest Fans Online

https://youtu.be/WHvL62j-AiI?si=oKIL9_rIApVTjx4l


Top 3: How To Increase Your Sales in 2024 with Aleasha Bahr

https://youtu.be/dR-ha0FuasQ?si=YaH-x21NeoHRc8GE


Top 4: Take a Step Back and Do A Social Media Audit

https://youtu.be/eqO2XPlsCTI?si=HQnXI_zsEBHAfdgM


Top 5: Connecting and Creating on LinkedIn with Judi Fox

https://youtu.be/DQI0cboT8xo?si=O1YBwJLBvczk0OrQ


Top 6: Is Getting Meta Verified Worth It?

https://youtu.be/rcIrKUyouPY?si=VMYn5UJjzzbuEtAs


Top 7: Maximizing Your Social Media Presence

https://youtu.be/lnrxCfgE4GE?si=HaQORiQu5MhKIslc


Top 8: AI and Digital Landscape: Expert Tips from Social Media Marketing World 2024

https://youtu.be/su-LLRtYu5w


Top 9: Are You Meta Verified? The Perks of Having a Blue Checkmark

https://youtu.be/FCxdKIKI7Sw


Top 10: Are You Ready To Level Up Your Instagram SEO?

https://youtu.be/umKHsKXKYXk


So, what are you waiting for? Join Katie on this unforgettable journey, and get ready to level up your marketing game with the wisdom and insights gleaned from 300 episodes of Rocky Mountain Marketing!


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

LinkedIn: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#top10 #podcast #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> In this 300th episode of the Rocky Mountain Marketing podcast, I'm thrilled to share insights and strategies that have propelled the show's success over the past four incredible years.


Prepare to be inspired as we revisit the top 10 most popular episodes (Acast), each packed with actionable advice and industry expertise.


Top 1: Here's What You Need to Know About Google's New Policy

https://youtu.be/ZZpCC3zcJPs?si=bLa4teNwm_GlCpag


Top 2: How Authenticity Attracted My Biggest Fans Online

https://youtu.be/WHvL62j-AiI?si=oKIL9_rIApVTjx4l


Top 3: How To Increase Your Sales in 2024 with Aleasha Bahr

https://youtu.be/dR-ha0FuasQ?si=YaH-x21NeoHRc8GE


Top 4: Take a Step Back and Do A Social Media Audit

https://youtu.be/eqO2XPlsCTI?si=HQnXI_zsEBHAfdgM


Top 5: Connecting and Creating on LinkedIn with Judi Fox

https://youtu.be/DQI0cboT8xo?si=O1YBwJLBvczk0OrQ


Top 6: Is Getting Meta Verified Worth It?

https://youtu.be/rcIrKUyouPY?si=VMYn5UJjzzbuEtAs


Top 7: Maximizing Your Social Media Presence

https://youtu.be/lnrxCfgE4GE?si=HaQORiQu5MhKIslc


Top 8: AI and Digital Landscape: Expert Tips from Social Media Marketing World 2024

https://youtu.be/su-LLRtYu5w


Top 9: Are You Meta Verified? The Perks of Having a Blue Checkmark

https://youtu.be/FCxdKIKI7Sw


Top 10: Are You Ready To Level Up Your Instagram SEO?

https://youtu.be/umKHsKXKYXk


So, what are you waiting for? Join Katie on this unforgettable journey, and get ready to level up your marketing game with the wisdom and insights gleaned from 300 episodes of Rocky Mountain Marketing!


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

LinkedIn: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#top10 #podcast #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #ContentMarketing

Hosted on Acast. See acast.com/privacy for more information.

]]> #AI Content #Cloning: Molly Mahoney’s Revolutionary #Voice Framework #AI Content #Cloning: Molly Mahoney’s Revolutionary #Voice Framework Thu, 04 Jul 2024 11:15:50 GMT 14:24 6686846704b201dd3474b99a false https://shows.acast.com/rocky-mountain-marketing/episodes/ai-content-cloning-molly-mahoneys-revolutionary-voice-framew 6686846704b201dd3474b99a 62e074adb038a40013e0d7b6 ai-content-cloning-molly-mahoneys-revolutionary-voice-framew full 4 299 Ever wish you could clone yourself to handle all your content creation? Imagine having an AI tool that writes just like you, saving you time and effort. In this episode of Rocky Mountain Marketing Quickcast, we dive deep into the unique voice framework developed by Molly Mahoney. This framework is designed to make AI replicate your unique voice, transforming your content creation process.


Key Takeaways:

  • AI-Powered Content Creation: Discover how AI can model your unique voice, making your content creation faster and more efficient.
  • Voice Framework Breakdown: Learn about the five components of the voice framework: Voice, Objective, Insights, Composition, and Examples, and how each plays a crucial role in teaching AI to write like you.
  • Practical Application: Understand how to apply the voice framework to generate engaging and consistent content across various platforms, from social media posts to emails and ads.
  • Productivity Tips: Enhance your focus and mental clarity with productivity drinks like Magic Mind, helping you stay sharp while creating content.


Plus, we discuss Molly Mahoney's insights shared on Michael Stelzner's AI Explored Podcast, emphasizing the importance of leveraging AI to stay ahead in the competitive digital marketing landscape.


Don't miss out on this opportunity to revolutionize your content creation process. Check out the AI Explored Podcast featuring Molly Mahoney and start leveraging the voice framework today.


00:00 Introduction to AI in Content Creation

00:32 Welcome to Rocky Mountain Marketing Quickcast

00:43 The Power of AI: Real-World Examples

01:50 Molly Mahoney's Voice Framework

03:40 Breaking Down the Voice Framework

11:30 Practical Applications of the Voice Framework

13:21 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

LinkedIn: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AI #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #VoiceFramework #ContentMarketing


Hosted on Acast. See acast.com/privacy for more information.

]]> Ever wish you could clone yourself to handle all your content creation? Imagine having an AI tool that writes just like you, saving you time and effort. In this episode of Rocky Mountain Marketing Quickcast, we dive deep into the unique voice framework developed by Molly Mahoney. This framework is designed to make AI replicate your unique voice, transforming your content creation process.


Key Takeaways:

  • AI-Powered Content Creation: Discover how AI can model your unique voice, making your content creation faster and more efficient.
  • Voice Framework Breakdown: Learn about the five components of the voice framework: Voice, Objective, Insights, Composition, and Examples, and how each plays a crucial role in teaching AI to write like you.
  • Practical Application: Understand how to apply the voice framework to generate engaging and consistent content across various platforms, from social media posts to emails and ads.
  • Productivity Tips: Enhance your focus and mental clarity with productivity drinks like Magic Mind, helping you stay sharp while creating content.


Plus, we discuss Molly Mahoney's insights shared on Michael Stelzner's AI Explored Podcast, emphasizing the importance of leveraging AI to stay ahead in the competitive digital marketing landscape.


Don't miss out on this opportunity to revolutionize your content creation process. Check out the AI Explored Podcast featuring Molly Mahoney and start leveraging the voice framework today.


00:00 Introduction to AI in Content Creation

00:32 Welcome to Rocky Mountain Marketing Quickcast

00:43 The Power of AI: Real-World Examples

01:50 Molly Mahoney's Voice Framework

03:40 Breaking Down the Voice Framework

11:30 Practical Applications of the Voice Framework

13:21 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

LinkedIn: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AI #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #VoiceFramework #ContentMarketing


Hosted on Acast. See acast.com/privacy for more information.

]]> Revolutionizing #ContentCreation: Inside #Capsho Next Gen with Deirdre Tshein Revolutionizing #ContentCreation: Inside #Capsho Next Gen with Deirdre Tshein Tue, 02 Jul 2024 06:00:41 GMT 32:47 66838b7e4cb273e4611e4262 false https://shows.acast.com/rocky-mountain-marketing/episodes/revolutionizing-content-creation-inside-capsho-next-gen-with 66838b7e4cb273e4611e4262 62e074adb038a40013e0d7b6 revolutionizing-content-creation-inside-capsho-next-gen-with full 4 298 In this episode of Rocky Mountain Marketing, Katie Brinkley is joined by Deirdre Tshein, co-founder of Capsho, to discuss the cutting-edge advancements in AI-powered content creation. Dive into a conversation about the revolutionary capabilities of Capsho Next Gen, a tool designed to transform long-form content into engaging marketing assets effortlessly. Discover how this AI technology can learn your unique tone of voice and streamline your content creation process, making it more efficient without sacrificing quality.


Key Takeaways:

  • AI-Powered Content Creation: Learn how Capsho Next Gen uses self-learning AI to generate content that mirrors your unique voice and style, eliminating the need for extensive manual edits.
  • Efficiency Without Compromise: Understand the importance of balancing efficiency with quality in content creation, and how Capsho Next Gen achieves this balance.
  • Revolutionary Features: Discover the new features of Capsho Next Gen, including the ability to create personas, generate various content types, and even build landing pages and lead magnets.
  • Content Habit Challenge: Join the upcoming 21-day content habit challenge co-hosted by Capsho and Ecamm Live to enhance your content creation skills and consistency.


Plus, we discussed the decision to rebuild Capsho from the ground up, the future of AI in content creation, and the exciting opportunities for entrepreneurs to leverage these advancements.


Don't miss out on this opportunity to revolutionize your content creation process. Join the 21-day Content Habit Challenge at contenthabitchallenge.com or check out Capsho at capsho.com.


00:00 Introduction and Opening Remarks

00:14 Welcome to Rocky Mountain Marketing

00:45 Introducing Deidre and CapShow

03:35 The Evolution of CapShow

07:46 CapShow Next Gen: Features and Benefits

26:37 The 21-Day Content Habit Challenge

31:45 Conclusion and Call to Action


Visit Deirdre Tshein’s social media pages:

Website: https://deirdretshien.com/

Instagram: https://www.instagram.com/deirdretshien/

LinkedIn: https://www.linkedin.com/in/deirdretshien/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AI #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing


Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, Katie Brinkley is joined by Deirdre Tshein, co-founder of Capsho, to discuss the cutting-edge advancements in AI-powered content creation. Dive into a conversation about the revolutionary capabilities of Capsho Next Gen, a tool designed to transform long-form content into engaging marketing assets effortlessly. Discover how this AI technology can learn your unique tone of voice and streamline your content creation process, making it more efficient without sacrificing quality.


Key Takeaways:

  • AI-Powered Content Creation: Learn how Capsho Next Gen uses self-learning AI to generate content that mirrors your unique voice and style, eliminating the need for extensive manual edits.
  • Efficiency Without Compromise: Understand the importance of balancing efficiency with quality in content creation, and how Capsho Next Gen achieves this balance.
  • Revolutionary Features: Discover the new features of Capsho Next Gen, including the ability to create personas, generate various content types, and even build landing pages and lead magnets.
  • Content Habit Challenge: Join the upcoming 21-day content habit challenge co-hosted by Capsho and Ecamm Live to enhance your content creation skills and consistency.


Plus, we discussed the decision to rebuild Capsho from the ground up, the future of AI in content creation, and the exciting opportunities for entrepreneurs to leverage these advancements.


Don't miss out on this opportunity to revolutionize your content creation process. Join the 21-day Content Habit Challenge at contenthabitchallenge.com or check out Capsho at capsho.com.


00:00 Introduction and Opening Remarks

00:14 Welcome to Rocky Mountain Marketing

00:45 Introducing Deidre and CapShow

03:35 The Evolution of CapShow

07:46 CapShow Next Gen: Features and Benefits

26:37 The 21-Day Content Habit Challenge

31:45 Conclusion and Call to Action


Visit Deirdre Tshein’s social media pages:

Website: https://deirdretshien.com/

Instagram: https://www.instagram.com/deirdretshien/

LinkedIn: https://www.linkedin.com/in/deirdretshien/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#AI #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing


Hosted on Acast. See acast.com/privacy for more information.

]]> #PodcastGrowth Hacks: From #Listener Personas to #Monetization #PodcastGrowth Hacks: From #Listener Personas to #Monetization Thu, 27 Jun 2024 14:00:11 GMT 11:36 667d2bcb9e1803392ef45f36 false https://shows.acast.com/rocky-mountain-marketing/episodes/podcast-growth-hacks-from-listener-personas-to-monetization 667d2bcb9e1803392ef45f36 62e074adb038a40013e0d7b6 podcast-growth-hacks-from-listener-personas-to-monetization full 4 297 Are you struggling to grow your podcast and connect with your audience? Wish you had insider tips and strategies to elevate your show? This episode of Rocky Mountain Marketing is packed with game-changing insights from a recent podcast intensive. If you're ready to transform your podcasting journey, this episode is for you!


Key Takeaways:

1. Understanding Your Audience: Learn the importance of creating detailed listener personas to tailor your content effectively.

2. Crafting Engaging Content: Explore different episode formats and structures, and understand the significance of a strong podcast hook and a content calendar.

3. Growth Strategies: Discover effective techniques for podcast growth, including leveraging guest shares, optimizing for SEO, and tracking podcast metrics.

4. Podcast Monetization: Explore various monetization strategies, from sponsorship strategies and ads to premium content and exclusive offerings.


Plus, Katie announces the launch of a new podcast membership offering ongoing support, exclusive resources, and a community for podcasters. Members will have access to monthly webinars, Q&A sessions, and a library full of templates, guides, and courses. Stay ahead of social media trends, enhance your podcast production, and maintain podcast consistency with our marketing strategies.


Don't miss out on this opportunity to enhance your podcasting journey. Join the waitlist for the podcast membership at KatieBrinkley.Live/Membership.


00:00 Introduction: Transform Your Podcasting Journey

00:38 Podcast Intensive Insights: Key Takeaways

01:32 Understanding Your Audience: The Foundation of Growth

03:08 Crafting Engaging Content: Tips and Strategies

04:06 Growth Strategies: Expanding Your Reach

05:45 Monetization: Turning Passion into Profit

06:56 Exciting Announcement: Launching a Podcast Membership

09:36 Conclusion: Keep Creating and Innovating


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

LinkedIn: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcasting #podcaststrategy #socialmediagrowth #businesspodcasts #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you struggling to grow your podcast and connect with your audience? Wish you had insider tips and strategies to elevate your show? This episode of Rocky Mountain Marketing is packed with game-changing insights from a recent podcast intensive. If you're ready to transform your podcasting journey, this episode is for you!


Key Takeaways:

1. Understanding Your Audience: Learn the importance of creating detailed listener personas to tailor your content effectively.

2. Crafting Engaging Content: Explore different episode formats and structures, and understand the significance of a strong podcast hook and a content calendar.

3. Growth Strategies: Discover effective techniques for podcast growth, including leveraging guest shares, optimizing for SEO, and tracking podcast metrics.

4. Podcast Monetization: Explore various monetization strategies, from sponsorship strategies and ads to premium content and exclusive offerings.


Plus, Katie announces the launch of a new podcast membership offering ongoing support, exclusive resources, and a community for podcasters. Members will have access to monthly webinars, Q&A sessions, and a library full of templates, guides, and courses. Stay ahead of social media trends, enhance your podcast production, and maintain podcast consistency with our marketing strategies.


Don't miss out on this opportunity to enhance your podcasting journey. Join the waitlist for the podcast membership at KatieBrinkley.Live/Membership.


00:00 Introduction: Transform Your Podcasting Journey

00:38 Podcast Intensive Insights: Key Takeaways

01:32 Understanding Your Audience: The Foundation of Growth

03:08 Crafting Engaging Content: Tips and Strategies

04:06 Growth Strategies: Expanding Your Reach

05:45 Monetization: Turning Passion into Profit

06:56 Exciting Announcement: Launching a Podcast Membership

09:36 Conclusion: Keep Creating and Innovating


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

LinkedIn: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcasting #podcaststrategy #socialmediagrowth #businesspodcasts #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding

Hosted on Acast. See acast.com/privacy for more information.

]]> The Why, How, and What of #ContentStrategy Revealed with Atiba de Souza The Why, How, and What of #ContentStrategy Revealed with Atiba de Souza Tue, 25 Jun 2024 14:00:42 GMT 30:49 667abc78a2475610ca6b8df0 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-why-how-and-what-of-content-strategy-atiba-de-souza 667abc78a2475610ca6b8df0 62e074adb038a40013e0d7b6 the-why-how-and-what-of-content-strategy-atiba-de-souza full 4 296 In this episode of Rocky Mountain Marketing, I welcome back one of the most popular guests, Atiba De Souza. Known as the "video content Superman," Atiba shares his evolved strategies for creating impactful social media content. Dive into a conversation about the importance of understanding your audience, the power of pre-framing, and the three essential content buckets: Why, How, and What. Atiba also discusses his latest insights on using AI and video to enhance social media strategies, making this a must-listen for anyone looking to elevate their digital marketing game.


One of the key takeaways from this episode is the introduction of the three essential content buckets: Why, How, and What. Atiba breaks down these buckets as follows:


1. **Why Content**: This is the largest bucket, comprising about 70% of your content. It focuses on why certain things are important, sharing values, and connecting with your audience on a deeper level.

2. **How Content**: This bucket demonstrates how you do something, offering insights into your processes and showcasing your expertise.

3. **What Content**: Contrary to what many might think, this is not about what you do but rather asking if your audience would like your help with something, subtly leading them to engage with your services or products.


Whether you're a seasoned marketer or just starting, the lessons in this episode are sure to provide valuable guidance on your journey to success.


Visit Atiba de Souza’s social media pages:

LinkedIn: https://www.linkedin.com/in/atibadesouza

Website: https://atibadesouza.com/

Facebook: https://www.facebook.com/atibadesouza/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#video #aitool #podcasting #podcaststrategy #socialmediagrowth #businesspodcasts #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I welcome back one of the most popular guests, Atiba De Souza. Known as the "video content Superman," Atiba shares his evolved strategies for creating impactful social media content. Dive into a conversation about the importance of understanding your audience, the power of pre-framing, and the three essential content buckets: Why, How, and What. Atiba also discusses his latest insights on using AI and video to enhance social media strategies, making this a must-listen for anyone looking to elevate their digital marketing game.


One of the key takeaways from this episode is the introduction of the three essential content buckets: Why, How, and What. Atiba breaks down these buckets as follows:


1. **Why Content**: This is the largest bucket, comprising about 70% of your content. It focuses on why certain things are important, sharing values, and connecting with your audience on a deeper level.

2. **How Content**: This bucket demonstrates how you do something, offering insights into your processes and showcasing your expertise.

3. **What Content**: Contrary to what many might think, this is not about what you do but rather asking if your audience would like your help with something, subtly leading them to engage with your services or products.


Whether you're a seasoned marketer or just starting, the lessons in this episode are sure to provide valuable guidance on your journey to success.


Visit Atiba de Souza’s social media pages:

LinkedIn: https://www.linkedin.com/in/atibadesouza

Website: https://atibadesouza.com/

Facebook: https://www.facebook.com/atibadesouza/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#video #aitool #podcasting #podcaststrategy #socialmediagrowth #businesspodcasts #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding

Hosted on Acast. See acast.com/privacy for more information.

]]> Think Big, Play Big: #Strategies for #SocialMedia and #PersonalGrowth Think Big, Play Big: #Strategies for #SocialMedia and #PersonalGrowth Thu, 20 Jun 2024 14:00:17 GMT 13:15 667425926a132c0011bfc8bc false https://shows.acast.com/rocky-mountain-marketing/episodes/think-big-play-big-strategies-for-social-media-and-personal- 667425926a132c0011bfc8bc 62e074adb038a40013e0d7b6 think-big-play-big-strategies-for-social-media-and-personal- full 4 295 In the dynamic world of entrepreneurship, the mindset you bring to the table can be the difference between stagnation and remarkable success. As a business owner, it’s easy to fall into the trap of playing small—letting doubt, fear, and a lack of immediate results hold you back. But what happens when you start thinking big and playing big? The results can be transformative.



Key Themes and Topics


Playing Big vs. Playing Small

  • Katie reflects on her past experiences of self-limitation and encourages listeners to avoid thinking small.
  • She stresses the significance of stepping out of one's comfort zone, taking calculated risks, and setting ambitious goals.

Environmental Influence

  • The episode highlights the importance of surrounding oneself with positive influences and engaging in inspiring projects.
  • Katie asks listeners to evaluate their environment and make necessary changes to foster growth and enthusiasm.

Social Media Strategies

  • Katie emphasizes the role of consistent and authentic social media engagement in building a strong brand.
  • She discusses the need for a strategic content calendar and the benefits of using dynamic content to attract and engage an audience.

Investing in Personal Development

  • Continuous personal and professional development is a recurring theme, with Katie sharing her experiences with coaches, masterminds, and workshops.
  • The importance of learning and growing as an entrepreneur is underscored.

Long-term Benefits of Playing Big

  • The episode concludes with a discussion on the long-term advantages of maintaining a bold and confident approach in business.
  • Katie encourages resilience, patience, and perseverance in achieving business goals and enhancing overall well-being.


00:00 Introduction to Quick Cast Episodes

00:14 Reflecting on Confidence and Playing Small

01:39 The Power of Thinking Big

02:03 Sponsoring Events and Pushing Comfort Zones

03:07 Launching a Podcast as a Bold Move

03:59 Social Media Strategies for Playing Big

05:25 Five Strategies to Start Playing Big

06:31 Personal Development and Continuous Learning

08:44 The Importance of Authenticity

09:07 Incorporating Magic Mind into Your Routine

09:52 Long-Term Benefits of Playing Big

11:19 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


---------------------------------------------------------------------------------

You have a limited offer you can use now, that gets you up to 48% off yourfirst subscription or 20% off one time purchases with codeROCKYMOUNTAIN20 at checkout. You can claim it at: https://www.magicmind.com/rockymountain


----------------------------------------------------------------------------------


#mindset #confidence #businessgrowth #socialmediagrowth #businesssuccess #howtobeasuccessfulbusinessowner #shortformvideos #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> In the dynamic world of entrepreneurship, the mindset you bring to the table can be the difference between stagnation and remarkable success. As a business owner, it’s easy to fall into the trap of playing small—letting doubt, fear, and a lack of immediate results hold you back. But what happens when you start thinking big and playing big? The results can be transformative.



Key Themes and Topics


Playing Big vs. Playing Small

  • Katie reflects on her past experiences of self-limitation and encourages listeners to avoid thinking small.
  • She stresses the significance of stepping out of one's comfort zone, taking calculated risks, and setting ambitious goals.

Environmental Influence

  • The episode highlights the importance of surrounding oneself with positive influences and engaging in inspiring projects.
  • Katie asks listeners to evaluate their environment and make necessary changes to foster growth and enthusiasm.

Social Media Strategies

  • Katie emphasizes the role of consistent and authentic social media engagement in building a strong brand.
  • She discusses the need for a strategic content calendar and the benefits of using dynamic content to attract and engage an audience.

Investing in Personal Development

  • Continuous personal and professional development is a recurring theme, with Katie sharing her experiences with coaches, masterminds, and workshops.
  • The importance of learning and growing as an entrepreneur is underscored.

Long-term Benefits of Playing Big

  • The episode concludes with a discussion on the long-term advantages of maintaining a bold and confident approach in business.
  • Katie encourages resilience, patience, and perseverance in achieving business goals and enhancing overall well-being.


00:00 Introduction to Quick Cast Episodes

00:14 Reflecting on Confidence and Playing Small

01:39 The Power of Thinking Big

02:03 Sponsoring Events and Pushing Comfort Zones

03:07 Launching a Podcast as a Bold Move

03:59 Social Media Strategies for Playing Big

05:25 Five Strategies to Start Playing Big

06:31 Personal Development and Continuous Learning

08:44 The Importance of Authenticity

09:07 Incorporating Magic Mind into Your Routine

09:52 Long-Term Benefits of Playing Big

11:19 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


---------------------------------------------------------------------------------

You have a limited offer you can use now, that gets you up to 48% off yourfirst subscription or 20% off one time purchases with codeROCKYMOUNTAIN20 at checkout. You can claim it at: https://www.magicmind.com/rockymountain


----------------------------------------------------------------------------------


#mindset #confidence #businessgrowth #socialmediagrowth #businesssuccess #howtobeasuccessfulbusinessowner #shortformvideos #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Short-Form Video Secrets: Master the Hooks That Hook Your Audience with Keenya Kelly Short-Form Video Secrets: Master the Hooks That Hook Your Audience with Keenya Kelly Tue, 18 Jun 2024 14:00:14 GMT 31:06 66715b3144389e464b666e01 false https://shows.acast.com/rocky-mountain-marketing/episodes/short-form-video-secrets-master-the-hooks-keenya-kelly 66715b3144389e464b666e01 62e074adb038a40013e0d7b6 short-form-video-secrets-master-the-hooks-keenya-kelly The Surprising Tricks to Keeping Viewers Glued to Your Content full 4 294 GET YOUR 75 HOOKS HERE: https://www.keenyakelly.com/75hooks/


In this week's episode of Rocky Mountain Marketing, we're diving deep into the world of short form video content strategy with none other than Keenya Kelly. From TikTok marketing for business to vertical video marketing tips, we covered it all.


In this episode, you will be able to:

  • Master the art of creating thumb-stopping short-form video content that captivates your audience's attention.
  • Uncover the secrets to leveraging TikTok as a powerful marketing tool for your business, reaching a younger and highly engaged audience.
  • Discover the key techniques for crafting compelling vertical videos that stand out and drive higher engagement on social media platforms.
  • Learn how to craft irresistible video hooks that instantly grab your audience's interest and keep them hooked throughout your content.
  • Explore effective strategies for growing your email list through strategic and engaging social media tactics.


The key moments in this episode are:

          

00:00:00 - Introduction to Rocky Mountain Marketing                  

00:00:30 - Importance of Short Form Video                  

00:03:40 - Creating Effective Short Form Video Content         

00:07:31 - Moving Audience from Brand Awareness to Action         

00:10:10 - Power of Hooks in Short Form Video         

00:13:02 - Importance of Captions on TikTok         

00:14:43 - Importance of Hashtags on TikTok         

00:16:57 - YouTube Content Strategy         

00:19:09 - Live Video Strategy         

00:22:36 - Future of TikTok         

00:26:08 - The Challenge of Stopping the Scroll         

00:26:43 - Overcoming Resistance to Short Form Video         

00:28:03 - Success Story: Dr. Mary Claire Haber         

00:29:41 - Connect with Keenya Kelly      


Visit Keenya Kelly social media pages:


Website: https://www.keenyakelly.com/

LinkedIn: https://www.linkedin.com/in/keenyakelly/

Instagram: https://www.instagram.com/keenyakelly/

Youtube: https://www.youtube.com/c/KeenyaKelly


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcasting #podcaststrategy #modcasting #socialmediagrowth #businesspodcasts #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding

Hosted on Acast. See acast.com/privacy for more information.

]]> GET YOUR 75 HOOKS HERE: https://www.keenyakelly.com/75hooks/


In this week's episode of Rocky Mountain Marketing, we're diving deep into the world of short form video content strategy with none other than Keenya Kelly. From TikTok marketing for business to vertical video marketing tips, we covered it all.


In this episode, you will be able to:

  • Master the art of creating thumb-stopping short-form video content that captivates your audience's attention.
  • Uncover the secrets to leveraging TikTok as a powerful marketing tool for your business, reaching a younger and highly engaged audience.
  • Discover the key techniques for crafting compelling vertical videos that stand out and drive higher engagement on social media platforms.
  • Learn how to craft irresistible video hooks that instantly grab your audience's interest and keep them hooked throughout your content.
  • Explore effective strategies for growing your email list through strategic and engaging social media tactics.


The key moments in this episode are:

          

00:00:00 - Introduction to Rocky Mountain Marketing                  

00:00:30 - Importance of Short Form Video                  

00:03:40 - Creating Effective Short Form Video Content         

00:07:31 - Moving Audience from Brand Awareness to Action         

00:10:10 - Power of Hooks in Short Form Video         

00:13:02 - Importance of Captions on TikTok         

00:14:43 - Importance of Hashtags on TikTok         

00:16:57 - YouTube Content Strategy         

00:19:09 - Live Video Strategy         

00:22:36 - Future of TikTok         

00:26:08 - The Challenge of Stopping the Scroll         

00:26:43 - Overcoming Resistance to Short Form Video         

00:28:03 - Success Story: Dr. Mary Claire Haber         

00:29:41 - Connect with Keenya Kelly      


Visit Keenya Kelly social media pages:


Website: https://www.keenyakelly.com/

LinkedIn: https://www.linkedin.com/in/keenyakelly/

Instagram: https://www.instagram.com/keenyakelly/

Youtube: https://www.youtube.com/c/KeenyaKelly


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcasting #podcaststrategy #modcasting #socialmediagrowth #businesspodcasts #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding

Hosted on Acast. See acast.com/privacy for more information.

]]> Just In: Adam Mosseri on Video Power and Future Trends #instagramupdate #adammosseriinterview Just In: Adam Mosseri on Video Power and Future Trends #instagramupdate #adammosseriinterview Thu, 13 Jun 2024 14:00:59 GMT 11:13 6669331e3484e0001237a61d false https://shows.acast.com/rocky-mountain-marketing/episodes/adam-mosseri-on-video-power-and-future-trends-instagram 6669331e3484e0001237a61d 62e074adb038a40013e0d7b6 adam-mosseri-on-video-power-and-future-trends-instagram full 4 293 Is your Instagram strategy feeling a bit stagnant? Tune into our latest QuickCast episode for exclusive insights from Instagram chief Adam Mosseri. We dive deep into the key factors driving post reach, the transformative power of video content, and the future of content discovery on the platform.


Key Takeaways:


1. Content Shares Matter: Mosseri emphasizes the importance of content shares in driving reach. The more your content is shared, the better it performs.

2. Video Dominance: More than half of the time spent on Instagram is dedicated to video. Embrace video content to engage your audience effectively.

3. AI-Based Recommendations: Instagram is focusing on showing users content from profiles they don’t follow, similar to TikTok’s "For You" feed.

4. Support for Smaller Creators: Instagram aims to support smaller creators and improve their reach, though results may vary.

5. Silent Viewers: Around half of all video impressions on Instagram are viewed with the sound off, so incorporating on-screen text is crucial.


Stay ahead of the curve by leveraging these insights to refine your Instagram strategy. Subscribe to "Rocky Mountain Marketing" for more expert tips and strategies to elevate your social media game.


Ready to explore the future of Instagram? Let’s dive in together!


00:00 Introduction to Instagram's Latest Trends

00:44 Insights from Instagram Chief Adam Mosseri

01:35 Boosting Your Focus and Productivity

02:39 Key Factors Driving Instagram Reach

03:45 The Power of Video Content

04:45 AI-Based Recommendations and Content Discovery

07:41 Opportunities for Smaller Creators

08:51 The Importance of Silent Viewers and Political Content

09:42 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


---------------------------------------------------------------------------------

You have a limited offer you can use now, that gets you up to 48% off yourfirst subscription or 20% off one time purchases with codeROCKYMOUNTAIN20 at checkout. You can claim it at: https://www.magicmind.com/rockymountain


----------------------------------------------------------------------------------


#adammosseri #instagramupdate #adammosseriinterview #socialmediagrowth #businesssuccess #linkedinupdate #shortformvideos #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Is your Instagram strategy feeling a bit stagnant? Tune into our latest QuickCast episode for exclusive insights from Instagram chief Adam Mosseri. We dive deep into the key factors driving post reach, the transformative power of video content, and the future of content discovery on the platform.


Key Takeaways:


1. Content Shares Matter: Mosseri emphasizes the importance of content shares in driving reach. The more your content is shared, the better it performs.

2. Video Dominance: More than half of the time spent on Instagram is dedicated to video. Embrace video content to engage your audience effectively.

3. AI-Based Recommendations: Instagram is focusing on showing users content from profiles they don’t follow, similar to TikTok’s "For You" feed.

4. Support for Smaller Creators: Instagram aims to support smaller creators and improve their reach, though results may vary.

5. Silent Viewers: Around half of all video impressions on Instagram are viewed with the sound off, so incorporating on-screen text is crucial.


Stay ahead of the curve by leveraging these insights to refine your Instagram strategy. Subscribe to "Rocky Mountain Marketing" for more expert tips and strategies to elevate your social media game.


Ready to explore the future of Instagram? Let’s dive in together!


00:00 Introduction to Instagram's Latest Trends

00:44 Insights from Instagram Chief Adam Mosseri

01:35 Boosting Your Focus and Productivity

02:39 Key Factors Driving Instagram Reach

03:45 The Power of Video Content

04:45 AI-Based Recommendations and Content Discovery

07:41 Opportunities for Smaller Creators

08:51 The Importance of Silent Viewers and Political Content

09:42 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


---------------------------------------------------------------------------------

You have a limited offer you can use now, that gets you up to 48% off yourfirst subscription or 20% off one time purchases with codeROCKYMOUNTAIN20 at checkout. You can claim it at: https://www.magicmind.com/rockymountain


----------------------------------------------------------------------------------


#adammosseri #instagramupdate #adammosseriinterview #socialmediagrowth #businesssuccess #linkedinupdate #shortformvideos #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> #Podcast #Production Made Simple: Low-Cost, Low-Risk Methods to Gain #Influence with Jerry Potter #Podcast #Production Made Simple: Low-Cost, Low-Risk Methods to Gain #Influence with Jerry Potter Tue, 11 Jun 2024 14:00:37 GMT 35:28 66684abb2868cb0011dcfb67 false https://shows.acast.com/rocky-mountain-marketing/episodes/podcast-production-made-simple-low-cost-low-risk-methods-to- 66684abb2868cb0011dcfb67 62e074adb038a40013e0d7b6 podcast-production-made-simple-low-cost-low-risk-methods-to- full 4 292 Are you ready to uncover the game-changing podcast strategy that's shaking up the digital marketing world? Imagine transforming your content into a powerhouse of impact and effortlessly growing your business authority. It's simpler than you think, and the results are mind-blowing. Get ready to revolutionize your podcast game and unlock the keys to success.


The key moments in this episode are:

00:00:00 - Introduction to Rocky Mountain Marketing


00:01:44 - The Modcast Approach


00:05:09 - Transition from Live Show to Podcast


00:10:57 - The Modcast Content Creation Process


00:12:34 - Overcoming Challenges in Podcasting


00:13:38 - Audio vs. Video Podcasting


00:14:43 - Leveraging Content Distribution


00:17:44 - Overcoming Camera Shyness


00:18:53 - Monetizing Podcasts and Audience Size


00:25:05 - Introduction to Modcast Structure


00:26:32 - Module Breakdown


00:28:32 - The TSL Module


00:31:12 - The Impact of Modcast


00:34:22 - Conclusion and Call to Action 


Stay tuned to discover the groundbreaking modcast strategy that's taking entrepreneurs by storm. This is the game-changer you've been waiting for. Let's dive in and unlock the secrets to podcasting mastery.


Visit Jerry Potter social media pages:


Website: https://mrjerrypotter.com/modcast-marketing/

LinkedIn: https://www.linkedin.com/in/mrjerrypotter/

Instagram: https://www.instagram.com/mrjerrypotter/

Youtube: https://www.youtube.com/@mrjerrypotter


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcasting #podcaststrategy #modcasting #socialmediagrowth #businesspodcasts #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you ready to uncover the game-changing podcast strategy that's shaking up the digital marketing world? Imagine transforming your content into a powerhouse of impact and effortlessly growing your business authority. It's simpler than you think, and the results are mind-blowing. Get ready to revolutionize your podcast game and unlock the keys to success.


The key moments in this episode are:

00:00:00 - Introduction to Rocky Mountain Marketing


00:01:44 - The Modcast Approach


00:05:09 - Transition from Live Show to Podcast


00:10:57 - The Modcast Content Creation Process


00:12:34 - Overcoming Challenges in Podcasting


00:13:38 - Audio vs. Video Podcasting


00:14:43 - Leveraging Content Distribution


00:17:44 - Overcoming Camera Shyness


00:18:53 - Monetizing Podcasts and Audience Size


00:25:05 - Introduction to Modcast Structure


00:26:32 - Module Breakdown


00:28:32 - The TSL Module


00:31:12 - The Impact of Modcast


00:34:22 - Conclusion and Call to Action 


Stay tuned to discover the groundbreaking modcast strategy that's taking entrepreneurs by storm. This is the game-changer you've been waiting for. Let's dive in and unlock the secrets to podcasting mastery.


Visit Jerry Potter social media pages:


Website: https://mrjerrypotter.com/modcast-marketing/

LinkedIn: https://www.linkedin.com/in/mrjerrypotter/

Instagram: https://www.instagram.com/mrjerrypotter/

Youtube: https://www.youtube.com/@mrjerrypotter


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcasting #podcaststrategy #modcasting #socialmediagrowth #businesspodcasts #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding

Hosted on Acast. See acast.com/privacy for more information.

]]> Atomic Habits for Massive Social Media Growth #mindset #businesssucess #book Atomic Habits for Massive Social Media Growth #mindset #businesssucess #book Thu, 06 Jun 2024 14:00:02 GMT 16:21 6661b01b6a3b3e00121b9fea false https://shows.acast.com/rocky-mountain-marketing/episodes/atomic-habits-for-massive-social-media-growth 6661b01b6a3b3e00121b9fea 62e074adb038a40013e0d7b6 atomic-habits-for-massive-social-media-growth full 4 291 What if small tweaks to your social media habits could lead to big results? Sounds too good to be true, right? Well, it's entirely possible with the concept of atomic habits. 


In this episode, you will be able to:

  • Mastering Atomic Habits for Explosive Social Media Growth
  • Unlock the Secrets of Building Good Social Media Habits
  • Unleash a Consistent Social Media Engagement Strategy
  • Discover the Art of Reviewing Social Media Metrics for Success
  • Equip Yourself with Tools for Maintaining Social Media Consistency


The key is to start small, stay consistent and track progress. Tiny improvements made daily, weekly or monthly will compound into something significant in the long run.


What atomic social media habits are you ready to adopt first? Have you tried any of these techniques already?


The key moments in this episode are:

00:00:00 - The Power of Atomic Habits


00:01:24 - The Impact of Small Changes


00:03:04 - Applying Atomic Habits to Social Media


00:10:59 - Applying Atomic Habits Cycle to Social Media


00:14:45 - Building Social Media Habits for Growth


00:15:08 - The Atomic Habits Cycle


00:15:29 - Engagement and Continuity


00:15:50 - Connecting Beyond the Podcast 


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


You have a limited offer you can use now, that gets you up to 48% off yourfirst subscription or 20% off one time purchases with codeROCKYMOUNTAIN20 at checkout. You can claim it at: https://www.magicmind.com/rockymountain


#atomichabits #book #habits #socialmediagrowth #businesssuccess #linkedinupdate #shortformvideos #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> What if small tweaks to your social media habits could lead to big results? Sounds too good to be true, right? Well, it's entirely possible with the concept of atomic habits. 


In this episode, you will be able to:

  • Mastering Atomic Habits for Explosive Social Media Growth
  • Unlock the Secrets of Building Good Social Media Habits
  • Unleash a Consistent Social Media Engagement Strategy
  • Discover the Art of Reviewing Social Media Metrics for Success
  • Equip Yourself with Tools for Maintaining Social Media Consistency


The key is to start small, stay consistent and track progress. Tiny improvements made daily, weekly or monthly will compound into something significant in the long run.


What atomic social media habits are you ready to adopt first? Have you tried any of these techniques already?


The key moments in this episode are:

00:00:00 - The Power of Atomic Habits


00:01:24 - The Impact of Small Changes


00:03:04 - Applying Atomic Habits to Social Media


00:10:59 - Applying Atomic Habits Cycle to Social Media


00:14:45 - Building Social Media Habits for Growth


00:15:08 - The Atomic Habits Cycle


00:15:29 - Engagement and Continuity


00:15:50 - Connecting Beyond the Podcast 


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


You have a limited offer you can use now, that gets you up to 48% off yourfirst subscription or 20% off one time purchases with codeROCKYMOUNTAIN20 at checkout. You can claim it at: https://www.magicmind.com/rockymountain


#atomichabits #book #habits #socialmediagrowth #businesssuccess #linkedinupdate #shortformvideos #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Maximizing LinkedIn Company Pages with Michelle J Raymond #linkedin #community #businessgrowth Maximizing LinkedIn Company Pages with Michelle J Raymond #linkedin #community #businessgrowth Tue, 04 Jun 2024 14:00:00 GMT 34:53 665f04a246cf460012afefdc false https://shows.acast.com/rocky-mountain-marketing/episodes/maximizing-linkedin-company-pages-with-michelle-raymond 665f04a246cf460012afefdc 62e074adb038a40013e0d7b6 maximizing-linkedin-company-pages-with-michelle-raymond full 4 290 We are thrilled to have Michelle Raymond, a LinkedIn company pages expert, in this week's episode of Rocky Mountain Marketing. Michelle and I first met at the Social Media Marketing World event in San Diego, and we bonded over our shared passion for social media strategies and our love for '90s fashion. In this episode, Michelle shares her journey and insights on maximizing LinkedIn company pages to build awareness, authority, and advantage for your business.


1. The Importance of LinkedIn Company Pages: Discover why LinkedIn company pages are still a valuable platform for content creation and company culture, despite their reputation.


2. Building a Community: Learn how to unite your team and attract the best employees by leveraging your LinkedIn company page.


3. Engaging Employees: Find out how to encourage your employees to engage with your company page content, even if they're hesitant about using LinkedIn.


4. New Features: Explore the latest features of LinkedIn company pages, including newsletters, LinkedIn Live, and the upcoming RSS feed integration for podcasts and YouTube.


5. Thought Leadership: Understand how to build brand thought leadership and create valuable content that guides your buyers and builds trust in your industry.


Join us as we dive into these topics and more, helping you transform your LinkedIn company page into a powerful tool for business growth.


00:00 Introduction to Rocky Mountain Marketing

00:30 Meeting Today's Guest: Michelle Raymond

01:43 The Importance of LinkedIn Company Pages

03:45 Michelle's Journey with LinkedIn

06:56 Features and Strategies for LinkedIn Company Pages

16:39 Engaging Employees on LinkedIn

26:21 Building Brand Thought Leadership

33:45 Conclusion and Farewell


Visit Michelle J Raymond social media pages:


Website: https://michellejraymond.com/

LinkedIn: https://www.linkedin.com/in/michellejraymond/

Instagram: https://www.instagram.com/good_trading_co/?hl=en

Youtube: https://www.youtube.com/@MichelleJRaymond


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedin #companypages #socialmediagrowth #linkedincompanypages #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding

Hosted on Acast. See acast.com/privacy for more information.

]]> We are thrilled to have Michelle Raymond, a LinkedIn company pages expert, in this week's episode of Rocky Mountain Marketing. Michelle and I first met at the Social Media Marketing World event in San Diego, and we bonded over our shared passion for social media strategies and our love for '90s fashion. In this episode, Michelle shares her journey and insights on maximizing LinkedIn company pages to build awareness, authority, and advantage for your business.


1. The Importance of LinkedIn Company Pages: Discover why LinkedIn company pages are still a valuable platform for content creation and company culture, despite their reputation.


2. Building a Community: Learn how to unite your team and attract the best employees by leveraging your LinkedIn company page.


3. Engaging Employees: Find out how to encourage your employees to engage with your company page content, even if they're hesitant about using LinkedIn.


4. New Features: Explore the latest features of LinkedIn company pages, including newsletters, LinkedIn Live, and the upcoming RSS feed integration for podcasts and YouTube.


5. Thought Leadership: Understand how to build brand thought leadership and create valuable content that guides your buyers and builds trust in your industry.


Join us as we dive into these topics and more, helping you transform your LinkedIn company page into a powerful tool for business growth.


00:00 Introduction to Rocky Mountain Marketing

00:30 Meeting Today's Guest: Michelle Raymond

01:43 The Importance of LinkedIn Company Pages

03:45 Michelle's Journey with LinkedIn

06:56 Features and Strategies for LinkedIn Company Pages

16:39 Engaging Employees on LinkedIn

26:21 Building Brand Thought Leadership

33:45 Conclusion and Farewell


Visit Michelle J Raymond social media pages:


Website: https://michellejraymond.com/

LinkedIn: https://www.linkedin.com/in/michellejraymond/

Instagram: https://www.instagram.com/good_trading_co/?hl=en

Youtube: https://www.youtube.com/@MichelleJRaymond


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedin #companypages #socialmediagrowth #linkedincompanypages #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[What's New on LinkedIn? #linkedin #update #socialmedianews]]> Thu, 30 May 2024 14:02:50 GMT 11:58 6658870b068f6900129fff72 false https://shows.acast.com/rocky-mountain-marketing/episodes/whats-new-on-linkedin-linkedin-update-socialmedianews 6658870b068f6900129fff72 62e074adb038a40013e0d7b6 whats-new-on-linkedin-linkedin-update-socialmedianews full 4 289 In this Quickcast episode, we dive into the latest LinkedIn news that's set to revolutionize your social media strategy. Discover how LinkedIn's new short-form video feature can boost your engagement and elevate your professional brand. We'll explore why this update is a game-changer for small business owners and how to leverage it without falling into cookie-cutter tactics.


1. Understanding LinkedIn's New Feature: Learn about LinkedIn's latest short-form video feed and how it differs from other social media platforms.


2. Enhancing Engagement: Discover strategies to boost your LinkedIn engagement using short-form video content, tailored specifically for professionals.


3. Building a Personal Brand: Find out how to effectively use video to build and strengthen your personal brand, making you more relatable and memorable to your audience.


4. Tailored Content Creation: Get tips on creating impactful, non-cookie-cutter video content that resonates with LinkedIn's professional audience.


5. Step-by-Step Implementation: Gain a clear, actionable process for incorporating short-form videos into your social media strategy to maximize visibility and growth on LinkedIn.


Join us for a step-by-step process to make the most of this exciting new tool and stay ahead in the ever-evolving world of social media.


00:00 Major LinkedIn Update Announcement

00:20 Introduction to LinkedIn's New Short Form Video Feed

01:13 The Power of Video for Personal Branding

02:15 How to Use LinkedIn's New Video Feature

03:08 Why LinkedIn is Embracing Video Content

04:19 Tips for Leveraging LinkedIn's Video Feature

05:16 LinkedIn's Strategy and Future Plans

07:47 Practical Advice for Creating Video Content

10:47 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:



Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedinnews #linkedinupdate #shortformvideos #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> In this Quickcast episode, we dive into the latest LinkedIn news that's set to revolutionize your social media strategy. Discover how LinkedIn's new short-form video feature can boost your engagement and elevate your professional brand. We'll explore why this update is a game-changer for small business owners and how to leverage it without falling into cookie-cutter tactics.


1. Understanding LinkedIn's New Feature: Learn about LinkedIn's latest short-form video feed and how it differs from other social media platforms.


2. Enhancing Engagement: Discover strategies to boost your LinkedIn engagement using short-form video content, tailored specifically for professionals.


3. Building a Personal Brand: Find out how to effectively use video to build and strengthen your personal brand, making you more relatable and memorable to your audience.


4. Tailored Content Creation: Get tips on creating impactful, non-cookie-cutter video content that resonates with LinkedIn's professional audience.


5. Step-by-Step Implementation: Gain a clear, actionable process for incorporating short-form videos into your social media strategy to maximize visibility and growth on LinkedIn.


Join us for a step-by-step process to make the most of this exciting new tool and stay ahead in the ever-evolving world of social media.


00:00 Major LinkedIn Update Announcement

00:20 Introduction to LinkedIn's New Short Form Video Feed

01:13 The Power of Video for Personal Branding

02:15 How to Use LinkedIn's New Video Feature

03:08 Why LinkedIn is Embracing Video Content

04:19 Tips for Leveraging LinkedIn's Video Feature

05:16 LinkedIn's Strategy and Future Plans

07:47 Practical Advice for Creating Video Content

10:47 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:



Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedinnews #linkedinupdate #shortformvideos #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> The 3-Step Formula to Make Prospects Beg You to Take Their Money with Craig Andrews #sales #community #socialmediamarketing The 3-Step Formula to Make Prospects Beg You to Take Their Money with Craig Andrews #sales #community #socialmediamarketing Tue, 28 May 2024 14:00:00 GMT 31:55 665557d37d543100132112b1 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-3-step-formula-to-make-prospects-beg-you-to-take-their-m 665557d37d543100132112b1 62e074adb038a40013e0d7b6 the-3-step-formula-to-make-prospects-beg-you-to-take-their-m full 4 288 Does this sound familiar? You've been told to just keep pushing your sales pitch harder, but the more you push, the more frustrated and exhausted you feel. It's like hitting a wall and not seeing any results, leaving you feeling drained and questioning if you're ever going to break through. Let's change that narrative and find a more effective approach together!


In this episode, you will be able to:

1. Mastering Strategies for High Ticket Sales Conversion: Unlock the secrets to closing big deals and boosting your revenue.

2. Conquering Challenges as a Business Owner: Discover how to navigate obstacles and emerge stronger as an entrepreneur.

3. Harnessing the Power of Belief Systems in Business: Learn how your mindset can shape your success in the business world.

4. Crafting Effective Social Media Strategies: Uncover the key tactics to elevate your brand's online presence and engagement.

5. Leveraging Personal Stories in Marketing: Uncover how to connect with your audience on a deeper level and drive impactful engagement.


00:00 Introduction to Rocky Mountain Marketing

00:30 Meet Today's Guest: Craig Andrews

00:47 Craig's Inspirational COVID-19 Recovery Story

05:30 The Importance of Systems in Business

06:59 Changing Belief Systems for Business Success

12:45 Understanding the Value of Your Work

18:19 Craig's First-Time Offer Strategy

21:48 Building Trust with Prospects

28:48 Conclusion and How to Connect with Craig


Visit Craig Andrews social media pages:


Website: https://allies4me.com/

Facebook: https://www.facebook.com/allies4me

LinkedIn: https://www.linkedin.com/company/3559775/

Youtube: https://www.youtube.com/channel/UCSIeVA1wQbkil841BBy6J1Q


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#salespitch #salesstrategies #podcast #contentcreators #socialmediastrategy #contentcreation #smallbusinessowners #businesspodcast #community #connection

Hosted on Acast. See acast.com/privacy for more information.

]]> Does this sound familiar? You've been told to just keep pushing your sales pitch harder, but the more you push, the more frustrated and exhausted you feel. It's like hitting a wall and not seeing any results, leaving you feeling drained and questioning if you're ever going to break through. Let's change that narrative and find a more effective approach together!


In this episode, you will be able to:

1. Mastering Strategies for High Ticket Sales Conversion: Unlock the secrets to closing big deals and boosting your revenue.

2. Conquering Challenges as a Business Owner: Discover how to navigate obstacles and emerge stronger as an entrepreneur.

3. Harnessing the Power of Belief Systems in Business: Learn how your mindset can shape your success in the business world.

4. Crafting Effective Social Media Strategies: Uncover the key tactics to elevate your brand's online presence and engagement.

5. Leveraging Personal Stories in Marketing: Uncover how to connect with your audience on a deeper level and drive impactful engagement.


00:00 Introduction to Rocky Mountain Marketing

00:30 Meet Today's Guest: Craig Andrews

00:47 Craig's Inspirational COVID-19 Recovery Story

05:30 The Importance of Systems in Business

06:59 Changing Belief Systems for Business Success

12:45 Understanding the Value of Your Work

18:19 Craig's First-Time Offer Strategy

21:48 Building Trust with Prospects

28:48 Conclusion and How to Connect with Craig


Visit Craig Andrews social media pages:


Website: https://allies4me.com/

Facebook: https://www.facebook.com/allies4me

LinkedIn: https://www.linkedin.com/company/3559775/

Youtube: https://www.youtube.com/channel/UCSIeVA1wQbkil841BBy6J1Q


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#salespitch #salesstrategies #podcast #contentcreators #socialmediastrategy #contentcreation #smallbusinessowners #businesspodcast #community #connection

Hosted on Acast. See acast.com/privacy for more information.

]]> Is Your Content Actually Reaching Your Target Audience? Is Your Content Actually Reaching Your Target Audience? Fri, 24 May 2024 11:17:44 GMT 13:56 665077591a4a3f0011779d56 false https://shows.acast.com/rocky-mountain-marketing/episodes/is-your-content-actually-reaching-your-target-audience 665077591a4a3f0011779d56 62e074adb038a40013e0d7b6 is-your-content-actually-reaching-your-target-audience An Audit is the First Step full 4 287 Have you taken a close look at who's actually following you on social media lately? You might be surprised to learn that many businesses don't regularly analyze their audience insights. Without this key information, you could be wasting time and money marketing to the wrong people. 


In this episode, you will be able to:

  • Mastering the art of creating buyer personas for social media.
  • Unveiling the secrets behind analyzing social media audience insights.
  • Elevating your social media game with done-for-you services.
  • Harnessing the power of AI tools for in-depth audience analysis.
  • Crafting content that converts with the magic of GPT.


00:00 Introduction to Social Media Insights

00:23 Understanding Your Ideal Audience

02:04 Creating and Utilizing Buyer Personas

05:08 Leveraging AI and Tools for Buyer Personas

06:49 Practical Tips and Tools for Social Media Success

08:15 Building Effective Buyer Personas with AI

12:55 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#buyerspersona #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you taken a close look at who's actually following you on social media lately? You might be surprised to learn that many businesses don't regularly analyze their audience insights. Without this key information, you could be wasting time and money marketing to the wrong people. 


In this episode, you will be able to:

  • Mastering the art of creating buyer personas for social media.
  • Unveiling the secrets behind analyzing social media audience insights.
  • Elevating your social media game with done-for-you services.
  • Harnessing the power of AI tools for in-depth audience analysis.
  • Crafting content that converts with the magic of GPT.


00:00 Introduction to Social Media Insights

00:23 Understanding Your Ideal Audience

02:04 Creating and Utilizing Buyer Personas

05:08 Leveraging AI and Tools for Buyer Personas

06:49 Practical Tips and Tools for Social Media Success

08:15 Building Effective Buyer Personas with AI

12:55 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#buyerspersona #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Market Smarter, Not Harder: Key Takeaways to Refine Your Strategy with Eric Morgan Market Smarter, Not Harder: Key Takeaways to Refine Your Strategy with Eric Morgan Tue, 21 May 2024 14:00:00 GMT 24:51 664c959fef9f82001212c9b7 false https://shows.acast.com/rocky-mountain-marketing/episodes/market-smarter-not-harder-key-takeaways-to-refine-your-strat 664c959fef9f82001212c9b7 62e074adb038a40013e0d7b6 market-smarter-not-harder-key-takeaways-to-refine-your-strat full 4 286 Are you struggling to figure out which marketing tactics are actually hitting the mark for your business? Eric Morgan, President and CEO of Roux Advertising, dropped some real knowledge bombs on how to assess and fine-tune your marketing efforts for tangible results.


The key moments in this episode are:

00:00:00 - Importance of a Well-Oiled Business Machine


00:01:52 - Eric Morgan's Background and Expertise


00:05:46 - Client Acquisition Cost and Branding


00:11:23 - The Role of Strategy in Marketing


00:13:02 - Leveraging Different Media Channels


00:14:24 - Importance of Marketing Tactics


00:15:20 - Understanding Call to Action


00:17:18 - Connecting with Customers


00:18:07 - Evaluating Marketing Efforts


00:20:01 - Audience-Centric Marketing 


Visit Eric Morgan's social media pages:


Website: https://rouxadvertising.com/

Facebook: https://facebook.com/rouxadvertising

LinkedIn: https://www.linkedin.com/in/eric-morgan-b6a6042/

Twitter: https://twitter.com/RouxAdvertising


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#marketingstrategy #contentstrategy #digitalmarketing #socialmediastrategyforsmallbusiness #coaches #ceo #smallbusinessowners #rouxadvertising #businesspodcast #careerpodcast #ericmorgan #katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you struggling to figure out which marketing tactics are actually hitting the mark for your business? Eric Morgan, President and CEO of Roux Advertising, dropped some real knowledge bombs on how to assess and fine-tune your marketing efforts for tangible results.


The key moments in this episode are:

00:00:00 - Importance of a Well-Oiled Business Machine


00:01:52 - Eric Morgan's Background and Expertise


00:05:46 - Client Acquisition Cost and Branding


00:11:23 - The Role of Strategy in Marketing


00:13:02 - Leveraging Different Media Channels


00:14:24 - Importance of Marketing Tactics


00:15:20 - Understanding Call to Action


00:17:18 - Connecting with Customers


00:18:07 - Evaluating Marketing Efforts


00:20:01 - Audience-Centric Marketing 


Visit Eric Morgan's social media pages:


Website: https://rouxadvertising.com/

Facebook: https://facebook.com/rouxadvertising

LinkedIn: https://www.linkedin.com/in/eric-morgan-b6a6042/

Twitter: https://twitter.com/RouxAdvertising


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#marketingstrategy #contentstrategy #digitalmarketing #socialmediastrategyforsmallbusiness #coaches #ceo #smallbusinessowners #rouxadvertising #businesspodcast #careerpodcast #ericmorgan #katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> 5 Benefits of Starting Your Own Podcast 5 Benefits of Starting Your Own Podcast Thu, 16 May 2024 14:59:31 GMT 10:14 66461f53190a0e00128c8cd5 false https://shows.acast.com/rocky-mountain-marketing/episodes/5-benefits-of-starting-your-own-podcast 66461f53190a0e00128c8cd5 62e074adb038a40013e0d7b6 5-benefits-of-starting-your-own-podcast full 4 285 Have you ever wondered if starting a podcast could be beneficial for your business? As a podcaster and marketing expert, I attended CEX that drove this question home. Walking among hundreds of fellow content creators, from writers to Instagram influencers, I was reminded of the power of podcasting.


In this episode, you will be able to:


1. Uncover the secrets to launching a successful podcast for marketing that will captivate your audience and drive business growth.


2. Discover how to turn conference experiences into valuable content that will resonate with your audience and set your business apart from the competition.


3. Master the art of crafting an effective social media strategy that will elevate your business's online presence and engagement with your community.


4. Harness the power of AI and Canva to revolutionize your content creation, creating visually stunning and impactful materials for your audience.


5. Explore innovative ways to build a strong and loyal community through digital marketing, fostering meaningful connections that drive business success.


00:00 Introduction to Quick Cast Episodes

00:14 Live from CEX Conference

01:30 Journey into Podcasting

03:17 The Power of Podcasting

03:51 Tool Spotlight: Podmatch

04:25 Creating Unique Content

06:22 Andrew Davis on Content Creation

07:29 Getting Started with Podcasting

08:53 Conclusion and Call to Action


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#cex #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever wondered if starting a podcast could be beneficial for your business? As a podcaster and marketing expert, I attended CEX that drove this question home. Walking among hundreds of fellow content creators, from writers to Instagram influencers, I was reminded of the power of podcasting.


In this episode, you will be able to:


1. Uncover the secrets to launching a successful podcast for marketing that will captivate your audience and drive business growth.


2. Discover how to turn conference experiences into valuable content that will resonate with your audience and set your business apart from the competition.


3. Master the art of crafting an effective social media strategy that will elevate your business's online presence and engagement with your community.


4. Harness the power of AI and Canva to revolutionize your content creation, creating visually stunning and impactful materials for your audience.


5. Explore innovative ways to build a strong and loyal community through digital marketing, fostering meaningful connections that drive business success.


00:00 Introduction to Quick Cast Episodes

00:14 Live from CEX Conference

01:30 Journey into Podcasting

03:17 The Power of Podcasting

03:51 Tool Spotlight: Podmatch

04:25 Creating Unique Content

06:22 Andrew Davis on Content Creation

07:29 Getting Started with Podcasting

08:53 Conclusion and Call to Action


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#cex #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Authenticity Over Fancy Video Gear: Keeping It Simple on Video Authenticity Over Fancy Video Gear: Keeping It Simple on Video Tue, 14 May 2024 14:00:50 GMT 35:41 664253ec1d878a0012bf8c65 false https://shows.acast.com/rocky-mountain-marketing/episodes/authenticity-over-fancy-video-gear-keeping-it-simple-video 664253ec1d878a0012bf8c65 62e074adb038a40013e0d7b6 authenticity-over-fancy-video-gear-keeping-it-simple-video full 4 284 Have you ever been mid-video call when the audio cuts out or the video freezes? We've all been there, scrambling to reconnect while the meeting awkwardly waits. It's frustrating when technical issues get in the way during an important conversation. 


Here are a few budget-friendly tips to improve your video presence:


  • Elevate Your Laptop Angle

Simply placing your laptop on a box at eye level makes a big difference compared to the unflattering "laptop angle" from below. Natural lighting from a nearby window also looks great.

  • Invest in a Microphone

Good audio is crucial for engagement. A basic external microphone for around $50 will instantly make you sound more professional.

  • Use Soft Lighting

Harsh overhead lighting causes unflattering shadows. Try bouncing the light off a wall or using a large diffuse light source like a softbox.


The key moments in this episode are:

00:00:04 - Embracing Technical Difficulties


00:03:44 - Overcoming Insecurities


00:06:06 - The Power of Storytelling


00:08:11 - Video Content Creation Tips


00:14:22 - Overcoming Hurdles


00:15:52 - Importance of Creating Content


00:17:43 - Enhancing Video Quality


00:24:07 - Importance of Sound Quality


00:25:26 - Visual Aesthetics vs. Sound Quality


00:28:55 - AI Tools for Video Production


00:29:17 - The Power of Descript in Video Editing


00:30:12 - The Efficiency of Descript for Content Creation


00:31:46 - Tools for Teleprompting and Eye Contact


00:36:38 - The Importance of Sharing Stories


00:41:47 - Connecting with Ryan and Accessing Resources 


The resources mentioned in this episode are:

  • Get a free gear list with budget-friendly and high-quality video production equipment by visiting tellstudios.com/gear. This list includes essential gear for video production, from microphones to lighting equipment, to help you elevate your video quality.
  • Access a camera confidence checklist to help you practice and improve your on-camera presence.
  • Connect with Ryan Koral on Instagram at @RyanKoral and on LinkedIn for more valuable insights and tips on video production, storytelling, and building authentic connections with your audience.
  • Explore the resources and services offered by Tell Studios at tellstudios.com to learn more about their video production, storytelling, and content marketing expertise. Whether you're looking to enhance your brand's storytelling or improve your video production skills, Tell Studios can provide valuable guidance and support.
  • Consider booking Ryan Koral as a speaker for your event to share his expertise in video production, storytelling, and building authentic connections through content. Contact Tell Studios to inquire about speaking engagements and workshops led by Ryan Koral.


Connect with me here:

  • https://www.youtube.com/@rockymountainmarketing
  • https://www.twitter.com/
  • https://www.facebook.com/socialprofitlab
  • https://www.nextstepsocialcommunications.com
  • https://www.linkedin.com/katiebrinkley


Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever been mid-video call when the audio cuts out or the video freezes? We've all been there, scrambling to reconnect while the meeting awkwardly waits. It's frustrating when technical issues get in the way during an important conversation. 


Here are a few budget-friendly tips to improve your video presence:


  • Elevate Your Laptop Angle

Simply placing your laptop on a box at eye level makes a big difference compared to the unflattering "laptop angle" from below. Natural lighting from a nearby window also looks great.

  • Invest in a Microphone

Good audio is crucial for engagement. A basic external microphone for around $50 will instantly make you sound more professional.

  • Use Soft Lighting

Harsh overhead lighting causes unflattering shadows. Try bouncing the light off a wall or using a large diffuse light source like a softbox.


The key moments in this episode are:

00:00:04 - Embracing Technical Difficulties


00:03:44 - Overcoming Insecurities


00:06:06 - The Power of Storytelling


00:08:11 - Video Content Creation Tips


00:14:22 - Overcoming Hurdles


00:15:52 - Importance of Creating Content


00:17:43 - Enhancing Video Quality


00:24:07 - Importance of Sound Quality


00:25:26 - Visual Aesthetics vs. Sound Quality


00:28:55 - AI Tools for Video Production


00:29:17 - The Power of Descript in Video Editing


00:30:12 - The Efficiency of Descript for Content Creation


00:31:46 - Tools for Teleprompting and Eye Contact


00:36:38 - The Importance of Sharing Stories


00:41:47 - Connecting with Ryan and Accessing Resources 


The resources mentioned in this episode are:

  • Get a free gear list with budget-friendly and high-quality video production equipment by visiting tellstudios.com/gear. This list includes essential gear for video production, from microphones to lighting equipment, to help you elevate your video quality.
  • Access a camera confidence checklist to help you practice and improve your on-camera presence.
  • Connect with Ryan Koral on Instagram at @RyanKoral and on LinkedIn for more valuable insights and tips on video production, storytelling, and building authentic connections with your audience.
  • Explore the resources and services offered by Tell Studios at tellstudios.com to learn more about their video production, storytelling, and content marketing expertise. Whether you're looking to enhance your brand's storytelling or improve your video production skills, Tell Studios can provide valuable guidance and support.
  • Consider booking Ryan Koral as a speaker for your event to share his expertise in video production, storytelling, and building authentic connections through content. Contact Tell Studios to inquire about speaking engagements and workshops led by Ryan Koral.


Connect with me here:

  • https://www.youtube.com/@rockymountainmarketing
  • https://www.twitter.com/
  • https://www.facebook.com/socialprofitlab
  • https://www.nextstepsocialcommunications.com
  • https://www.linkedin.com/katiebrinkley


Hosted on Acast. See acast.com/privacy for more information.

]]> Instagram Pushes Authentic Content: Why Small Businesses Have An Opportunity To Go Viral Instagram Pushes Authentic Content: Why Small Businesses Have An Opportunity To Go Viral Thu, 09 May 2024 14:24:07 GMT 10:40 663cdc884056ec00127d2ee3 false https://shows.acast.com/rocky-mountain-marketing/episodes/instagram-new-algorithm-authentic-content-small-business 663cdc884056ec00127d2ee3 62e074adb038a40013e0d7b6 instagram-new-algorithm-authentic-content-small-business full 4 283 Did you know that Instagram's new algorithm is shaking up the platform, giving smaller creators a chance to shine? Yes, you read that right. The days of your content getting lost in the sea of reposts might be over. Imagine having a level playing field with those big-name accounts that always seem to dominate your feed. Instagram's update is all about prioritizing original content, and it could be a game-changer for small business owners and entrepreneurs. But here's the catch – how exactly will this revolutionary algorithm play out for your content? Let's dive in and explore what these changes mean for your Instagram strategy. Get ready to rethink your approach because the only thing constant in social media is change.


In this episode, you will be able to:

  • Understand the latest Instagram algorithm updates to boost your content reach.
  • Uncover effective strategies for creating original and captivating content on Instagram.
  • Leverage the impact of reposting to enhance your visibility and engagement on Instagram.
  • Master the art of navigating Instagram's new ranking algorithm for increased visibility.
  • Learn how to create engaging and compelling Instagram stories to elevate your business presence.


The key moments in this episode are:

00:00:07 - Instagram Content Dominance


00:01:10 - Instagram's New Algorithm


00:02:22 - Impact of Instagram Updates


00:05:27 - Role of Curation on Instagram


00:08:58 - Content Strategy Shift 


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#instagramupdate #algorithm #adammosseri #engagement #newsfeed #explorepage #contentcreation #digitalmarketing #visibility #smallbusinessowner #ceo #founder #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Did you know that Instagram's new algorithm is shaking up the platform, giving smaller creators a chance to shine? Yes, you read that right. The days of your content getting lost in the sea of reposts might be over. Imagine having a level playing field with those big-name accounts that always seem to dominate your feed. Instagram's update is all about prioritizing original content, and it could be a game-changer for small business owners and entrepreneurs. But here's the catch – how exactly will this revolutionary algorithm play out for your content? Let's dive in and explore what these changes mean for your Instagram strategy. Get ready to rethink your approach because the only thing constant in social media is change.


In this episode, you will be able to:

  • Understand the latest Instagram algorithm updates to boost your content reach.
  • Uncover effective strategies for creating original and captivating content on Instagram.
  • Leverage the impact of reposting to enhance your visibility and engagement on Instagram.
  • Master the art of navigating Instagram's new ranking algorithm for increased visibility.
  • Learn how to create engaging and compelling Instagram stories to elevate your business presence.


The key moments in this episode are:

00:00:07 - Instagram Content Dominance


00:01:10 - Instagram's New Algorithm


00:02:22 - Impact of Instagram Updates


00:05:27 - Role of Curation on Instagram


00:08:58 - Content Strategy Shift 


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#instagramupdate #algorithm #adammosseri #engagement #newsfeed #explorepage #contentcreation #digitalmarketing #visibility #smallbusinessowner #ceo #founder #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Podcasting for Business Growth with Dave Jackson Podcasting for Business Growth with Dave Jackson Tue, 07 May 2024 14:00:03 GMT 34:33 66397364793d4000133496eb false https://shows.acast.com/rocky-mountain-marketing/episodes/podcasting-for-business-growth-with-dave-jackson 66397364793d4000133496eb 62e074adb038a40013e0d7b6 podcasting-for-business-growth-with-dave-jackson Networking and Consistency Keys full 4 282 Have you heard the myths about launching a successful podcast strategy? Some say you need a huge following, others believe it's all about fancy equipment, and then there's the myth that consistency doesn't really matter. But what's the truth behind these myths? 


In this episode, you will be able to:

  • Mastering the art of overcoming imposter syndrome in podcasting.
  • Achieving consistency in podcast content creation for long-term success.
  • Leveraging podcasting opportunities for effective networking and growth.
  • Implementing time management strategies for efficient podcast production.
  • Crafting a successful podcast strategy to increase audience engagement and brand presence.


Visit Dave Jackson's social media pages:


Website: https://schoolofpodcasting.com/

Facebook: https://www.facebook.com/schoolofpodcasting

LinkedIn: https://www.linkedin.com/in/davejackson/

Twitter: http://www.twitter.com/davejackson


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastforbusiness #podcasting #schoolofpodcasting #growyourbusiness #organiclead #networking #collaboration #community #howtostartapodcast #smallbusinessowner #ceo #businesspodcast #davejackson #katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you heard the myths about launching a successful podcast strategy? Some say you need a huge following, others believe it's all about fancy equipment, and then there's the myth that consistency doesn't really matter. But what's the truth behind these myths? 


In this episode, you will be able to:

  • Mastering the art of overcoming imposter syndrome in podcasting.
  • Achieving consistency in podcast content creation for long-term success.
  • Leveraging podcasting opportunities for effective networking and growth.
  • Implementing time management strategies for efficient podcast production.
  • Crafting a successful podcast strategy to increase audience engagement and brand presence.


Visit Dave Jackson's social media pages:


Website: https://schoolofpodcasting.com/

Facebook: https://www.facebook.com/schoolofpodcasting

LinkedIn: https://www.linkedin.com/in/davejackson/

Twitter: http://www.twitter.com/davejackson


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastforbusiness #podcasting #schoolofpodcasting #growyourbusiness #organiclead #networking #collaboration #community #howtostartapodcast #smallbusinessowner #ceo #businesspodcast #davejackson #katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Decoding Meta's AI: How It's Redefining Social Media Engagement]]> Thu, 02 May 2024 14:00:01 GMT 9:32 663393c019f783001265d223 false https://shows.acast.com/rocky-mountain-marketing/episodes/do-you-like-meta-ai 663393c019f783001265d223 62e074adb038a40013e0d7b6 do-you-like-meta-ai full 4 281 Join us on this episode of the QuickCast as we delve into the latest buzz in social media: Meta's groundbreaking AI technology. Discover how Meta's AI, integrated across Facebook, Instagram, and WhatsApp, is reshaping social media engagement. From crafting captivating captions to generating conversation starters, learn how creators can leverage this innovative tool to enhance their content. Plus, explore the AI's role in content discovery on Instagram's Explore page. 


In this episode, you will learn the following:


  1. Meta's AI Revolution: Explore how Meta's AI technology is transforming social media engagement and content creation.
  2. Integrated Platform: Discover how Meta's AI seamlessly integrates across Facebook, Instagram, and WhatsApp, offering users a unified experience.
  3. Enhanced Creativity: Learn how creators can leverage Meta's AI to craft captivating captions, generate conversation starters, and create engaging images.
  4. Content Discovery: Unlock the power of Meta's AI in content discovery on Instagram's Explore page, facilitating personalized content recommendations.
  5. Global Rollout: Stay informed about the ongoing global rollout of Meta's AI technology, with availability expanding gradually across regions.
  6. Empowering Creators: Embrace the creative potential of Meta's AI to streamline workflows, enhance content quality, and drive business growth in the digital landscape.


Tune in and unlock the potential of Meta's AI to revolutionize your social media presence!


00:00 Introduction: Does ChatGPT Finally Have a Competitor?

00:25 Meta Joins the AI Race

00:44 Why Meta is Investing in AI

02:24 Meta AI Features and Tools

04:55 Using Meta AI for Content Creation

05:29 Fun with Meta AI Studio

08:30 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#metaai #aitools #ai #meta #markzuckerberg #contentcreation #contentstrategy #socialmedia #smallbusinessowners #digitalmarketing #facebook #instagram #businessgrowth

Hosted on Acast. See acast.com/privacy for more information.

]]> Join us on this episode of the QuickCast as we delve into the latest buzz in social media: Meta's groundbreaking AI technology. Discover how Meta's AI, integrated across Facebook, Instagram, and WhatsApp, is reshaping social media engagement. From crafting captivating captions to generating conversation starters, learn how creators can leverage this innovative tool to enhance their content. Plus, explore the AI's role in content discovery on Instagram's Explore page. 


In this episode, you will learn the following:


  1. Meta's AI Revolution: Explore how Meta's AI technology is transforming social media engagement and content creation.
  2. Integrated Platform: Discover how Meta's AI seamlessly integrates across Facebook, Instagram, and WhatsApp, offering users a unified experience.
  3. Enhanced Creativity: Learn how creators can leverage Meta's AI to craft captivating captions, generate conversation starters, and create engaging images.
  4. Content Discovery: Unlock the power of Meta's AI in content discovery on Instagram's Explore page, facilitating personalized content recommendations.
  5. Global Rollout: Stay informed about the ongoing global rollout of Meta's AI technology, with availability expanding gradually across regions.
  6. Empowering Creators: Embrace the creative potential of Meta's AI to streamline workflows, enhance content quality, and drive business growth in the digital landscape.


Tune in and unlock the potential of Meta's AI to revolutionize your social media presence!


00:00 Introduction: Does ChatGPT Finally Have a Competitor?

00:25 Meta Joins the AI Race

00:44 Why Meta is Investing in AI

02:24 Meta AI Features and Tools

04:55 Using Meta AI for Content Creation

05:29 Fun with Meta AI Studio

08:30 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#metaai #aitools #ai #meta #markzuckerberg #contentcreation #contentstrategy #socialmedia #smallbusinessowners #digitalmarketing #facebook #instagram #businessgrowth

Hosted on Acast. See acast.com/privacy for more information.

]]> The Secrets Behind Unforgettable Event Experiences with Phil Mershon The Secrets Behind Unforgettable Event Experiences with Phil Mershon Tue, 30 Apr 2024 14:00:59 GMT 36:42 6630f8683a18a600122f394e false https://shows.acast.com/rocky-mountain-marketing/episodes/create-the-best-event-experience-phil-mershon 6630f8683a18a600122f394e 62e074adb038a40013e0d7b6 create-the-best-event-experience-phil-mershon full 4 280 Discover the unexpected magic behind creating unforgettable event experiences. Join me and Phil Mershon as we unravel the secrets of community building, sensory experiences, and event planning strategies. Get ready to be mind-blown by the insights shared and the emotional journey that awaits.


Are you prepared to dive deep into the world of event experiences and craft your own unforgettable moments?


Stay tuned for an exclusive signature sign off that will leave you in awe. Let's embark on this extraordinary journey together.


In this episode, you will be able to:

·Mastering event planning strategies for success will set your events apart from the rest.

·Discover the power of building community before and after events to enhance the overall experience.

·Uncover the importance of prioritizing customer experience in events for lasting impact.

·Immerse your guests in creative sensory experiences that elevate your event to new heights.

·Implement strategies for creating unforgettable event experiences that leave a lasting impression.


The key moments in this episode are:

00:00:00 - Introduction and Background


00:03:12 - Connecting through Clubhouse


00:09:58 - The Customer Journey and Experience


00:11:56 - Anticipating Attendee Needs


00:13:27 - Making Attendees Feel Comfortable


00:13:41 - Creating an Unforgettable Event Experience


00:15:05 - The Three M's Framework


00:17:14 - Multi-Sensory Experiences


00:22:21 - Strategic Event Planning


00:26:48 - Orchestration of Experience


00:27:34 - The Power of In-Person Connections


00:28:29 - Building Community in a Digital World


00:29:20 - The Art and Science of Event Planning


00:30:38 - Building Community Online


00:32:55 - Creating Unforgettable Experiences


Visit Phil Mershon’s social media pages:


Website: www.philmershon.com

Facebook: https://www.facebook.com/phil.mershon

LinkedIn: https://www.linkedin.com/in/philmershon/

Twitter: https://twitter.com/phil_mershon/

Instagram: https://instagram.com/phil_mershon/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#Conference #EventPlanning #SensoryExperiences #CommunityBuilding #UnforgettableEvents #CustomerEngagement

Hosted on Acast. See acast.com/privacy for more information.

]]> Discover the unexpected magic behind creating unforgettable event experiences. Join me and Phil Mershon as we unravel the secrets of community building, sensory experiences, and event planning strategies. Get ready to be mind-blown by the insights shared and the emotional journey that awaits.


Are you prepared to dive deep into the world of event experiences and craft your own unforgettable moments?


Stay tuned for an exclusive signature sign off that will leave you in awe. Let's embark on this extraordinary journey together.


In this episode, you will be able to:

·Mastering event planning strategies for success will set your events apart from the rest.

·Discover the power of building community before and after events to enhance the overall experience.

·Uncover the importance of prioritizing customer experience in events for lasting impact.

·Immerse your guests in creative sensory experiences that elevate your event to new heights.

·Implement strategies for creating unforgettable event experiences that leave a lasting impression.


The key moments in this episode are:

00:00:00 - Introduction and Background


00:03:12 - Connecting through Clubhouse


00:09:58 - The Customer Journey and Experience


00:11:56 - Anticipating Attendee Needs


00:13:27 - Making Attendees Feel Comfortable


00:13:41 - Creating an Unforgettable Event Experience


00:15:05 - The Three M's Framework


00:17:14 - Multi-Sensory Experiences


00:22:21 - Strategic Event Planning


00:26:48 - Orchestration of Experience


00:27:34 - The Power of In-Person Connections


00:28:29 - Building Community in a Digital World


00:29:20 - The Art and Science of Event Planning


00:30:38 - Building Community Online


00:32:55 - Creating Unforgettable Experiences


Visit Phil Mershon’s social media pages:


Website: www.philmershon.com

Facebook: https://www.facebook.com/phil.mershon

LinkedIn: https://www.linkedin.com/in/philmershon/

Twitter: https://twitter.com/phil_mershon/

Instagram: https://instagram.com/phil_mershon/


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#Conference #EventPlanning #SensoryExperiences #CommunityBuilding #UnforgettableEvents #CustomerEngagement

Hosted on Acast. See acast.com/privacy for more information.

]]> AirChat: A Game-Changer in Audio-First Social Networking AirChat: A Game-Changer in Audio-First Social Networking Thu, 25 Apr 2024 14:00:46 GMT 11:42 662a5b0ea1c8cf00127493be false https://shows.acast.com/rocky-mountain-marketing/episodes/airchat-social-media-tool-2024 662a5b0ea1c8cf00127493be 62e074adb038a40013e0d7b6 airchat-social-media-tool-2024 full 4 279 In this episode of Rocky Mountain Marketing, I delve into the world of AirChat, the latest sensation in the social media world. Join me as I explore this innovative platform that's changing the game with its audio-first approach.


When I first heard about AirChat, I couldn't help but wonder: is this the next big thing in social media? With its unique blend of audio and text, AirChat is revolutionizing how we connect and engage online. But is it worth your time and attention? That's what we're here to find out.


In this episode, you will learn about:

  1. Understanding the features of AirChat: Listeners gain insights into the unique features of AirChat, including its audio-first approach, real-time transcription, and seamless feed integration.
  2. Evaluating the potential of AirChat for social networking: Listeners learn how AirChat compares to other platforms like Clubhouse and how it could potentially impact their social media strategy.
  3. Considering the drawbacks and limitations: The episode highlights concerns such as AirChat's limited user base and lack of moderation, prompting listeners to consider these factors when deciding whether to invest time in the platform.
  4. Assessing audience compatibility: Listeners are encouraged to assess whether AirChat aligns with their audience's preferences and needs, as well as their own social media strategy.
  5. Adopting a wait-and-see approach: The episode advises listeners to take a cautious approach to investing time in AirChat, suggesting that its evolution and user base growth should be monitored before fully committing to the platform.


But it's not all sunshine and rainbows. I'll also address some concerns about AirChat, including its limited user base and lack of moderation. Is this platform ready for prime time, or is it still finding its footing? Let's dive in and explore together.


Ultimately, whether AirChat is right for you depends on your audience and social media strategy. So grab your headphones and join me as we navigate the exciting world of audio-first social networking. Who knows? AirChat might just be the game-changer your business has been waiting for.


00:00 Introduction to the New Social Media App

00:25 The Birth of Rocky Mountain Marketing

01:08 Introducing AirChat: The New Social Media App

04:19 How AirChat Works

07:12 Personal Opinions and User Experiences

10:41 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#socialmediatool #airchat #audio #listening #collaboration #networking #aitools #tools #podcast #businesspodcast #socialmediatrend


Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I delve into the world of AirChat, the latest sensation in the social media world. Join me as I explore this innovative platform that's changing the game with its audio-first approach.


When I first heard about AirChat, I couldn't help but wonder: is this the next big thing in social media? With its unique blend of audio and text, AirChat is revolutionizing how we connect and engage online. But is it worth your time and attention? That's what we're here to find out.


In this episode, you will learn about:

  1. Understanding the features of AirChat: Listeners gain insights into the unique features of AirChat, including its audio-first approach, real-time transcription, and seamless feed integration.
  2. Evaluating the potential of AirChat for social networking: Listeners learn how AirChat compares to other platforms like Clubhouse and how it could potentially impact their social media strategy.
  3. Considering the drawbacks and limitations: The episode highlights concerns such as AirChat's limited user base and lack of moderation, prompting listeners to consider these factors when deciding whether to invest time in the platform.
  4. Assessing audience compatibility: Listeners are encouraged to assess whether AirChat aligns with their audience's preferences and needs, as well as their own social media strategy.
  5. Adopting a wait-and-see approach: The episode advises listeners to take a cautious approach to investing time in AirChat, suggesting that its evolution and user base growth should be monitored before fully committing to the platform.


But it's not all sunshine and rainbows. I'll also address some concerns about AirChat, including its limited user base and lack of moderation. Is this platform ready for prime time, or is it still finding its footing? Let's dive in and explore together.


Ultimately, whether AirChat is right for you depends on your audience and social media strategy. So grab your headphones and join me as we navigate the exciting world of audio-first social networking. Who knows? AirChat might just be the game-changer your business has been waiting for.


00:00 Introduction to the New Social Media App

00:25 The Birth of Rocky Mountain Marketing

01:08 Introducing AirChat: The New Social Media App

04:19 How AirChat Works

07:12 Personal Opinions and User Experiences

10:41 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#socialmediatool #airchat #audio #listening #collaboration #networking #aitools #tools #podcast #businesspodcast #socialmediatrend


Hosted on Acast. See acast.com/privacy for more information.

]]> Who Really Owns Your Content: Navigating IP Rights in the Digital Age with Brittany Ratelle Who Really Owns Your Content: Navigating IP Rights in the Digital Age with Brittany Ratelle Tue, 23 Apr 2024 14:00:37 GMT 34:26 66263d847fb19e00125c1940 false https://shows.acast.com/rocky-mountain-marketing/episodes/protect-your-digital-content-legal-guide-brittany-ratelle 66263d847fb19e00125c1940 62e074adb038a40013e0d7b6 protect-your-digital-content-legal-guide-brittany-ratelle full 4 278 Discover the unexpected truth about protecting your online content. Find out how to navigate the legal landscape of social media and AI-created content. The secrets to safeguarding your business await. Stay tuned for the surprising revelations that will change the way you approach your online presence.


My special guest is Brittany Ratelle. Brittany is a seasoned small business attorney renowned for her specialization in guiding entrepreneurs through the legal aspects of digital marketing. With a focus on protecting intellectual property rights, Brittany offers invaluable expertise in the realms of social media content sharing, branding photography, and the legal implications of AI-created content. Her extensive experience and dedication to assisting content creators and business owners have established her as a trusted authority in the digital space. Brittany's practical insights and comprehensive understanding of legal nuances make her an indispensable resource for those seeking to safeguard their online content and navigate the complexities of digital marketing.


In this episode, you will be able to:

  • Mastering Best Practices for Social Media Content Sharing
  • Safeguarding Intellectual Property Rights in Digital Marketing
  • Understanding the Legal Implications of Using AI-Created Content
  • Harnessing the Importance of Branding Photography for Businesses
  • Implementing Strategies for Protecting Online Content from Theft



The key moments in this episode are:

00:00:00 - Introduction to Rocky Mountain Marketing


00:01:09 - Understanding Social Media Etiquette


00:02:56 - Brittany's Legal Expertise in Digital Marketing


00:08:01 - Protecting Your Intellectual Property


00:11:46 - Protecting Content from Theft


00:12:37 - Understanding Copyright and Intellectual Property


00:13:35 - Protecting Valuable Content


00:15:33 - Copyrighting Frameworks and Trademarks


00:17:19 - Lawfully Ever After Course


00:19:54 - Resharing Content and Music Copyright


00:24:20 - Copyright and Memes


00:27:12 - AI and Copyright


00:29:36 - AI-Generated Content and Commercial Use


00:31:13 - Importance of Branding Photography


00:33:40 - Conclusion and Call to Action 


Visit Brittany Ratelle’s social media pages:

Website: https://brittanyratelle.com/

Linkedin: https://www.linkedin.com/in/brittany-ratelle-a4563232/

Instagram: https://www.instagram.com/brittanyratelle/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#contentcreation #legalguide #ip #digitalprint #contentcreators #coaches #smallbusinessowners #influencers #businesspodcast #careerpodcast #katiebrinkley #ai #copywright #trademark

Hosted on Acast. See acast.com/privacy for more information.

]]> Discover the unexpected truth about protecting your online content. Find out how to navigate the legal landscape of social media and AI-created content. The secrets to safeguarding your business await. Stay tuned for the surprising revelations that will change the way you approach your online presence.


My special guest is Brittany Ratelle. Brittany is a seasoned small business attorney renowned for her specialization in guiding entrepreneurs through the legal aspects of digital marketing. With a focus on protecting intellectual property rights, Brittany offers invaluable expertise in the realms of social media content sharing, branding photography, and the legal implications of AI-created content. Her extensive experience and dedication to assisting content creators and business owners have established her as a trusted authority in the digital space. Brittany's practical insights and comprehensive understanding of legal nuances make her an indispensable resource for those seeking to safeguard their online content and navigate the complexities of digital marketing.


In this episode, you will be able to:

  • Mastering Best Practices for Social Media Content Sharing
  • Safeguarding Intellectual Property Rights in Digital Marketing
  • Understanding the Legal Implications of Using AI-Created Content
  • Harnessing the Importance of Branding Photography for Businesses
  • Implementing Strategies for Protecting Online Content from Theft



The key moments in this episode are:

00:00:00 - Introduction to Rocky Mountain Marketing


00:01:09 - Understanding Social Media Etiquette


00:02:56 - Brittany's Legal Expertise in Digital Marketing


00:08:01 - Protecting Your Intellectual Property


00:11:46 - Protecting Content from Theft


00:12:37 - Understanding Copyright and Intellectual Property


00:13:35 - Protecting Valuable Content


00:15:33 - Copyrighting Frameworks and Trademarks


00:17:19 - Lawfully Ever After Course


00:19:54 - Resharing Content and Music Copyright


00:24:20 - Copyright and Memes


00:27:12 - AI and Copyright


00:29:36 - AI-Generated Content and Commercial Use


00:31:13 - Importance of Branding Photography


00:33:40 - Conclusion and Call to Action 


Visit Brittany Ratelle’s social media pages:

Website: https://brittanyratelle.com/

Linkedin: https://www.linkedin.com/in/brittany-ratelle-a4563232/

Instagram: https://www.instagram.com/brittanyratelle/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#contentcreation #legalguide #ip #digitalprint #contentcreators #coaches #smallbusinessowners #influencers #businesspodcast #careerpodcast #katiebrinkley #ai #copywright #trademark

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Podcast Mastery: Expert's Tips for Growth and Impact]]> Thu, 18 Apr 2024 14:00:43 GMT 11:38 6620bb494df82b0013ba4e38 false https://shows.acast.com/rocky-mountain-marketing/episodes/podcast-mastery-free-podcast-audit-katie-brinkley 6620bb494df82b0013ba4e38 62e074adb038a40013e0d7b6 podcast-mastery-free-podcast-audit-katie-brinkley full 3 277 Do you want to try podcasting?


Get ready to embark on a journey to podcasting mastery with me, your host Katie Brinkley. In this week's episode of Rocky Mountain Marketing QuickCast, I'm thrilled to share with you the insider tips and strategies that have fueled my own podcasting journey and helped countless others succeed in the world of podcasting.


Join me as we dive into "Podcast Mastery: Expert's Tips for Growth and Impact." Together, we'll explore the key ingredients for crafting compelling content, optimizing technical quality, and mastering the art of podcast marketing. Whether you're a seasoned podcaster looking to reignite your passion or a newcomer eager to make waves, this episode is packed with actionable advice to help you take your podcast to the next level.


In this episode, you’ll learn:

  • Consistency breeds success: Stick to a regular podcasting schedule to maintain audience engagement and momentum.
  • Create compelling content: Ensure your podcast topics align with your brand and resonate with your audience to maximize listener interest.
  • Invest in quality equipment: Prioritize good audio quality by using professional recording equipment and creating a quiet recording environment.
  • Utilize strategic marketing: Implement creative promotional tactics to attract and retain listeners without overwhelming them with constant episode announcements.
  • Ensure legal compliance: Obtain necessary permissions and licenses for all content to avoid potential legal issues.
  • Seek professional feedback: Take advantage of podcast audits to identify areas for improvement and optimize your podcasting strategy for maximum impact.


But wait, there's more! I'm excited to offer you a complimentary podcast audit, tailored to your unique needs and goals. With personalized insights and recommendations, this audit will be your roadmap to unlocking the full potential of your show and reaching new heights of engagement and influence.

So grab your headphones, tune in, and let's embark on this podcasting adventure together. "Podcast Mastery: Expert's Tips for Growth and Impact" is your ticket to podcasting greatness. Let's dive in and make magic happen!


00:00 Introduction: Are You Ready to Grow Your Podcast?

00:33 Welcome to Rocky Mountain Marketing QuickCast

01:13 The Journey of Starting a Podcast

01:41 The Power of Podcasting for Your Brand

02:44 Complimentary Podcast Audit Offer

03:59 Four Key Areas to Improve Your Podcast

07:18 Special Guest Announcement: Digital Marketing Summit

07:56 Promoting Your Podcast Effectively

08:31 Legal Considerations for Your Podcast

10:37 Conclusion: Take Your Podcast to New Heights


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastforbusiness #leadgeneration #contentcreator #podcast #podcasting #smallbusinessowners #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Do you want to try podcasting?


Get ready to embark on a journey to podcasting mastery with me, your host Katie Brinkley. In this week's episode of Rocky Mountain Marketing QuickCast, I'm thrilled to share with you the insider tips and strategies that have fueled my own podcasting journey and helped countless others succeed in the world of podcasting.


Join me as we dive into "Podcast Mastery: Expert's Tips for Growth and Impact." Together, we'll explore the key ingredients for crafting compelling content, optimizing technical quality, and mastering the art of podcast marketing. Whether you're a seasoned podcaster looking to reignite your passion or a newcomer eager to make waves, this episode is packed with actionable advice to help you take your podcast to the next level.


In this episode, you’ll learn:

  • Consistency breeds success: Stick to a regular podcasting schedule to maintain audience engagement and momentum.
  • Create compelling content: Ensure your podcast topics align with your brand and resonate with your audience to maximize listener interest.
  • Invest in quality equipment: Prioritize good audio quality by using professional recording equipment and creating a quiet recording environment.
  • Utilize strategic marketing: Implement creative promotional tactics to attract and retain listeners without overwhelming them with constant episode announcements.
  • Ensure legal compliance: Obtain necessary permissions and licenses for all content to avoid potential legal issues.
  • Seek professional feedback: Take advantage of podcast audits to identify areas for improvement and optimize your podcasting strategy for maximum impact.


But wait, there's more! I'm excited to offer you a complimentary podcast audit, tailored to your unique needs and goals. With personalized insights and recommendations, this audit will be your roadmap to unlocking the full potential of your show and reaching new heights of engagement and influence.

So grab your headphones, tune in, and let's embark on this podcasting adventure together. "Podcast Mastery: Expert's Tips for Growth and Impact" is your ticket to podcasting greatness. Let's dive in and make magic happen!


00:00 Introduction: Are You Ready to Grow Your Podcast?

00:33 Welcome to Rocky Mountain Marketing QuickCast

01:13 The Journey of Starting a Podcast

01:41 The Power of Podcasting for Your Brand

02:44 Complimentary Podcast Audit Offer

03:59 Four Key Areas to Improve Your Podcast

07:18 Special Guest Announcement: Digital Marketing Summit

07:56 Promoting Your Podcast Effectively

08:31 Legal Considerations for Your Podcast

10:37 Conclusion: Take Your Podcast to New Heights


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastforbusiness #leadgeneration #contentcreator #podcast #podcasting #smallbusinessowners #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Is Organic Social Media Dead? with Dorien Morin van Dam Is Organic Social Media Dead? with Dorien Morin van Dam Tue, 16 Apr 2024 14:00:02 GMT 29:33 661e4bfeb00dfb001780b8be false https://shows.acast.com/rocky-mountain-marketing/episodes/is-organic-social-media-dead-with-dorien-morin-van-dam 661e4bfeb00dfb001780b8be 62e074adb038a40013e0d7b6 is-organic-social-media-dead-with-dorien-morin-van-dam full 4 276 Are you feeling overwhelmed with your organic social media strategy? Feeling like it's a lot of work and not sure where to start? I've got just the solution for you!


In this week’s episode of Rocky Mountain Marketing, Dorien Morin van Dam and I dive deep into the world of organic social media strategy. We cover everything from creating a personalized approach that resonates with your audience to the importance of tracking metrics and insights. And the best part? We debunk the myth that organic social media doesn't work for lead generation. 


Dorien Morin van Dam is a certified social media marketing manager and agile marketer with over 13 years of experience in organic social media and content marketing. Her expertise in the latest techniques and best practices for organic social media strategies makes her a leading authority in the field. With a strong track record of helping businesses achieve improved user engagement and brand growth through organic social media, Dorien's insights offer practical and valuable guidance. Her extensive knowledge and experience position her as an ideal guest for today's discussion, providing small business owners with actionable strategies to enhance their organic social media presence.


In this episode, you will be able to:

  • Mastering Organic Social Media Strategy: Unlock the secrets to boosting engagement and growing your brand organically.
  • Understanding the Impact of Ads vs Organic Reach: Learn how to maximize your reach without breaking the bank on ads.
  • Creating Effective Social Media Content for Lead Generation: Discover the art of crafting content that converts followers into leads.
  • Importance of Competitor Analysis in Social Media Marketing: Gain insights into how analyzing your competitors can supercharge your social media strategy.
  • Repurposing Long-Form Content for Social Media: Uncover the power of repurposing your existing content to captivate your audience on social platforms.


But isn't organic social media dead? Well, think again. Dorien and I share valuable insights, tips, and strategies that will empower you to harness the power of organic social media to grow your brand, engage your audience, and generate leads.


00:00 Introduction to Rocky Mountain Marketing

00:43 Organic vs. Paid Social Media Strategies

01:23 Guest Introduction: Doreen Morin Van Dam

02:21 The Importance of Social Media Strategy

06:12 Competitor Analysis and Content Testing

13:26 Creating Effective Long-Form Content

24:41 The Role of Marketing in Lead Generation

27:19 Conclusion and Final Thoughts


Are you ready to take your organic social media strategy to the next level?


Visit Dorien Morin van Dam’s social media pages:

Website: https://www.moreinmedia.com/

Linkedin: https://www.linkedin.com/in/moreinmedia/



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#organicsocialmedia #paidads #organicposts #socialmediastrategy #leadgeneration #sales

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you feeling overwhelmed with your organic social media strategy? Feeling like it's a lot of work and not sure where to start? I've got just the solution for you!


In this week’s episode of Rocky Mountain Marketing, Dorien Morin van Dam and I dive deep into the world of organic social media strategy. We cover everything from creating a personalized approach that resonates with your audience to the importance of tracking metrics and insights. And the best part? We debunk the myth that organic social media doesn't work for lead generation. 


Dorien Morin van Dam is a certified social media marketing manager and agile marketer with over 13 years of experience in organic social media and content marketing. Her expertise in the latest techniques and best practices for organic social media strategies makes her a leading authority in the field. With a strong track record of helping businesses achieve improved user engagement and brand growth through organic social media, Dorien's insights offer practical and valuable guidance. Her extensive knowledge and experience position her as an ideal guest for today's discussion, providing small business owners with actionable strategies to enhance their organic social media presence.


In this episode, you will be able to:

  • Mastering Organic Social Media Strategy: Unlock the secrets to boosting engagement and growing your brand organically.
  • Understanding the Impact of Ads vs Organic Reach: Learn how to maximize your reach without breaking the bank on ads.
  • Creating Effective Social Media Content for Lead Generation: Discover the art of crafting content that converts followers into leads.
  • Importance of Competitor Analysis in Social Media Marketing: Gain insights into how analyzing your competitors can supercharge your social media strategy.
  • Repurposing Long-Form Content for Social Media: Uncover the power of repurposing your existing content to captivate your audience on social platforms.


But isn't organic social media dead? Well, think again. Dorien and I share valuable insights, tips, and strategies that will empower you to harness the power of organic social media to grow your brand, engage your audience, and generate leads.


00:00 Introduction to Rocky Mountain Marketing

00:43 Organic vs. Paid Social Media Strategies

01:23 Guest Introduction: Doreen Morin Van Dam

02:21 The Importance of Social Media Strategy

06:12 Competitor Analysis and Content Testing

13:26 Creating Effective Long-Form Content

24:41 The Role of Marketing in Lead Generation

27:19 Conclusion and Final Thoughts


Are you ready to take your organic social media strategy to the next level?


Visit Dorien Morin van Dam’s social media pages:

Website: https://www.moreinmedia.com/

Linkedin: https://www.linkedin.com/in/moreinmedia/



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#organicsocialmedia #paidads #organicposts #socialmediastrategy #leadgeneration #sales

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Shifting Gears: Why Entrepreneurship Can Feel Like You're Alone]]> Thu, 11 Apr 2024 14:00:00 GMT 7:54 66178e78debbd90016007111 false https://shows.acast.com/rocky-mountain-marketing/episodes/shifting-gears-why-entrepreneurship-can-feel-like-youre-alon 66178e78debbd90016007111 62e074adb038a40013e0d7b6 shifting-gears-why-entrepreneurship-can-feel-like-youre-alon full 4 275 Discover the unexpected connection between learning to drive a stick shift and overcoming the challenges of entrepreneurship. As a business owner, you've probably faced moments where you felt like stalling, struggling to find the right gear, and fearing that everyone was watching your every move.


But what if I told you that the lessons from driving a manual car hold the key to navigating the uncertain terrain of entrepreneurship? Imagine the surprise of realizing that the jerky motions and clunky shifts you experienced while learning to drive a stick shift mirror the initial struggles of launching a business.


In this episode, you will be able to:

  • Mastering the Art of Driving a Stick Shift: Learn the essential skill that sets you apart and opens up new opportunities on the road.
  • Overcoming Entrepreneurial Challenges: Discover how to navigate hurdles and turn them into stepping stones for your success.
  • The Power of Support in Business: Uncover how a strong support system can be the game-changer in your entrepreneurial journey.
  • Transitioning to Expert Status: Elevate your skills and knowledge to become an authority in your industry.
  • Graceful Handling of Failure and Setbacks: Learn how to bounce back stronger and wiser from setbacks in business.
  • The key moments in this episode are:
  • 00:00:02 - Challenges of Parenting a Competitive Soccer Player

  • 00:01:32 - Learning to Drive a Stick Shift

  • 00:03:41 - Overcoming Challenges and Frustrations

  • 00:05:05 - The Power of Persistence and Support

  • 00:08:04 - Embracing the Learning Process


Stay tuned to find out how the process of mastering a stick shift can help you embrace the learning curve of entrepreneurship and build a strong support system that propels you forward. It's time to uncover the unexpected parallels and gain insights that will drive your entrepreneurial journey forward.



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#entrepreneurship #mindset #learningcurve #podcasting #businesspodcast #entrepreneurpodcast #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Discover the unexpected connection between learning to drive a stick shift and overcoming the challenges of entrepreneurship. As a business owner, you've probably faced moments where you felt like stalling, struggling to find the right gear, and fearing that everyone was watching your every move.


But what if I told you that the lessons from driving a manual car hold the key to navigating the uncertain terrain of entrepreneurship? Imagine the surprise of realizing that the jerky motions and clunky shifts you experienced while learning to drive a stick shift mirror the initial struggles of launching a business.


In this episode, you will be able to:

  • Mastering the Art of Driving a Stick Shift: Learn the essential skill that sets you apart and opens up new opportunities on the road.
  • Overcoming Entrepreneurial Challenges: Discover how to navigate hurdles and turn them into stepping stones for your success.
  • The Power of Support in Business: Uncover how a strong support system can be the game-changer in your entrepreneurial journey.
  • Transitioning to Expert Status: Elevate your skills and knowledge to become an authority in your industry.
  • Graceful Handling of Failure and Setbacks: Learn how to bounce back stronger and wiser from setbacks in business.
  • The key moments in this episode are:
  • 00:00:02 - Challenges of Parenting a Competitive Soccer Player

  • 00:01:32 - Learning to Drive a Stick Shift

  • 00:03:41 - Overcoming Challenges and Frustrations

  • 00:05:05 - The Power of Persistence and Support

  • 00:08:04 - Embracing the Learning Process


Stay tuned to find out how the process of mastering a stick shift can help you embrace the learning curve of entrepreneurship and build a strong support system that propels you forward. It's time to uncover the unexpected parallels and gain insights that will drive your entrepreneurial journey forward.



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#entrepreneurship #mindset #learningcurve #podcasting #businesspodcast #entrepreneurpodcast #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> The 3-Part Framework for Catching Impactful Tales with Chad Illa-Petersen The 3-Part Framework for Catching Impactful Tales with Chad Illa-Petersen Tue, 09 Apr 2024 14:00:29 GMT 29:04 66145195ee41b80016d5b8ed false https://shows.acast.com/rocky-mountain-marketing/episodes/the-3-part-framework-for-catching-impactful-tales-with-chad- 66145195ee41b80016d5b8ed 62e074adb038a40013e0d7b6 the-3-part-framework-for-catching-impactful-tales-with-chad- full 4 274 How do you find those stories that connect deeply with your audience? This is the question that plagues many business leaders and content creators struggling to build authentic bonds through their storytelling. The unique "story catching" framework revealed here provides a roadmap. 


Discover the unexpected way to revolutionize your storytelling and business connections. Get ready to unlock the power of authentic storytelling in a world dominated by AI. Connect with Chad, the master story catcher, and learn how to captivate your audience and make your brand truly stand out. It's time to ditch the cookie-cutter approaches and tap into the human side of your business. Are you ready to catch your story and transform the way you engage with your audience? Stay tuned for a game-changing journey into the heart of storytelling.


In this episode, you will be able to:

  • Uncover the secrets of authentic storytelling and master the art of capturing compelling narratives.
  • Learn how to craft powerful narratives that drive business strategy and captivate your audience.
  • Discover the power of storytelling in building a strong and engaged community around your brand.
  • Unlock the potential of utilizing stories to create a compelling and effective brand strategy.
  • Transform your stories into tangible business growth and measurable success.

The key moments in this episode are:

00:00:01 - Introduction to Chad Illa-Peterson


00:02:00 - The Difference between Story Catching and Storytelling


00:08:58 - Chad's Journey to Story Catching


00:11:34 - Catching Stories in Daily Life


00:14:28 - The Importance of Writing Down Stories


00:14:47 - Importance of Writing Down Daily Experiences


00:17:59 - Catching Stories to Build Bridges


00:22:45 - Converting Stories for Business


00:25:58 - Connecting through Shared Experiences


00:28:58 - Human-to-Human Connection in the Digital Age


00:30:00 - The Importance of Storytelling in Business


00:30:41 - How to Work with Chad


00:31:00 - Personal Connection with Chad


00:31:21 - The Value of Capturing Stories


00:31:51 - Closing Remarks 


Visit Chad Illa-Peterson’s social media pages:

Website: https://thestorycatcher.com/

Linkedin: https://www.linkedin.com/in/chadillapetersen/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> How do you find those stories that connect deeply with your audience? This is the question that plagues many business leaders and content creators struggling to build authentic bonds through their storytelling. The unique "story catching" framework revealed here provides a roadmap. 


Discover the unexpected way to revolutionize your storytelling and business connections. Get ready to unlock the power of authentic storytelling in a world dominated by AI. Connect with Chad, the master story catcher, and learn how to captivate your audience and make your brand truly stand out. It's time to ditch the cookie-cutter approaches and tap into the human side of your business. Are you ready to catch your story and transform the way you engage with your audience? Stay tuned for a game-changing journey into the heart of storytelling.


In this episode, you will be able to:

  • Uncover the secrets of authentic storytelling and master the art of capturing compelling narratives.
  • Learn how to craft powerful narratives that drive business strategy and captivate your audience.
  • Discover the power of storytelling in building a strong and engaged community around your brand.
  • Unlock the potential of utilizing stories to create a compelling and effective brand strategy.
  • Transform your stories into tangible business growth and measurable success.

The key moments in this episode are:

00:00:01 - Introduction to Chad Illa-Peterson


00:02:00 - The Difference between Story Catching and Storytelling


00:08:58 - Chad's Journey to Story Catching


00:11:34 - Catching Stories in Daily Life


00:14:28 - The Importance of Writing Down Stories


00:14:47 - Importance of Writing Down Daily Experiences


00:17:59 - Catching Stories to Build Bridges


00:22:45 - Converting Stories for Business


00:25:58 - Connecting through Shared Experiences


00:28:58 - Human-to-Human Connection in the Digital Age


00:30:00 - The Importance of Storytelling in Business


00:30:41 - How to Work with Chad


00:31:00 - Personal Connection with Chad


00:31:21 - The Value of Capturing Stories


00:31:51 - Closing Remarks 


Visit Chad Illa-Peterson’s social media pages:

Website: https://thestorycatcher.com/

Linkedin: https://www.linkedin.com/in/chadillapetersen/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> How to Maximize Instagram Stories For Your Business? How to Maximize Instagram Stories For Your Business? Thu, 04 Apr 2024 14:00:21 GMT 12:56 660ead5306749e00175d10c7 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-maximize-instagram-stories-for-your-business 660ead5306749e00175d10c7 62e074adb038a40013e0d7b6 how-to-maximize-instagram-stories-for-your-business full 4 273 This episode of QuickCast dives into the strategic use of Instagram Stories for social media engagement and audience growth. With over 500 million daily viewers, the speaker argues that ignoring Stories is a missed opportunity for brands and influencers alike. Emphasizing personal, candid content, the episode offers practical tips like the four-post strategy, leveraging features such as the add-your-sticker and live photos, and maintaining a balanced number of stories to avoid overwhelming followers. I share my personal story of skiing to illustrate how Stories can create a deeper, more personal connection with the audience.


Instagram stories is really an amazing platform where you can connect to your ideal clients on a more personal level and engage in the DMs to foster community and potentially unlock business opportunities.


00:00 Unlocking the Power of Instagram Stories

00:40 The Magic of Instagram Stories: A Personal Touch

04:56 Maximizing Your Instagram Stories: Tips and Tricks

08:09 Exclusive Digital Marketing Summit Invitation

08:46 Creative Strategies for Engaging Instagram Stories

10:14 Building Community Through Instagram Stories

11:54 Wrapping Up: The Impact of Instagram Stories on Marketing


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#instagramstories #instagramforbusiness #brandawareness #socialmediastrategy #contentcreation #denverbusiness #katiebrinkley #entrepreneurlife

Hosted on Acast. See acast.com/privacy for more information.

]]> This episode of QuickCast dives into the strategic use of Instagram Stories for social media engagement and audience growth. With over 500 million daily viewers, the speaker argues that ignoring Stories is a missed opportunity for brands and influencers alike. Emphasizing personal, candid content, the episode offers practical tips like the four-post strategy, leveraging features such as the add-your-sticker and live photos, and maintaining a balanced number of stories to avoid overwhelming followers. I share my personal story of skiing to illustrate how Stories can create a deeper, more personal connection with the audience.


Instagram stories is really an amazing platform where you can connect to your ideal clients on a more personal level and engage in the DMs to foster community and potentially unlock business opportunities.


00:00 Unlocking the Power of Instagram Stories

00:40 The Magic of Instagram Stories: A Personal Touch

04:56 Maximizing Your Instagram Stories: Tips and Tricks

08:09 Exclusive Digital Marketing Summit Invitation

08:46 Creative Strategies for Engaging Instagram Stories

10:14 Building Community Through Instagram Stories

11:54 Wrapping Up: The Impact of Instagram Stories on Marketing


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#instagramstories #instagramforbusiness #brandawareness #socialmediastrategy #contentcreation #denverbusiness #katiebrinkley #entrepreneurlife

Hosted on Acast. See acast.com/privacy for more information.

]]> From Chaos to Control: Transforming Your Business with Profit First with Steve Stewart From Chaos to Control: Transforming Your Business with Profit First with Steve Stewart Tue, 02 Apr 2024 14:00:00 GMT 28:26 660aef04437f0e001608f31d false https://shows.acast.com/rocky-mountain-marketing/episodes/transforming-your-business-with-profit-first-steve-stewart 660aef04437f0e001608f31d 62e074adb038a40013e0d7b6 transforming-your-business-with-profit-first-steve-stewart full 4 272 Join me in this insightful episode of Rocky Mountain Marketing as I talk to Steve Stewart, a podcast editing entrepreneur, about the transformative power of Profit First in business finance management. Through a candid conversation, Steve shares his journey of implementing Profit First principles into his solo editing business, shedding light on how this methodology revolutionized his approach to budgeting, saving, and scaling his enterprise.


Discover firsthand how Profit First transcends traditional accounting, offering entrepreneurs and solopreneurs alike a streamlined method for allocating funds, prioritizing profit, and achieving financial stability. Steve's practical insights and real-world examples illuminate the simplicity and effectiveness of the Profit First framework, empowering listeners to take control of their business finances with confidence and clarity.


Whether you're a seasoned entrepreneur seeking to optimize cash flow or a budding business owner navigating financial challenges, this episode offers invaluable guidance on harnessing Profit First principles to propel your business towards success. Tune in now and embark on a journey towards financial empowerment and business mastery!


00:00 Introduction to Rocky Mountain Marketing

00:30 Meet Today's Guest: Steve Stewart

01:30 Diving into Profit First

02:50 Implementing Profit First in Business

05:52 Challenges and Customizations

08:14 Success Stories and Practical Tips

25:42 Final Thoughts and Contact Information

27:24 Conclusion and Next Steps


Visit Steve Stewart’s social media pages:

Website: https://stevestewart.me/

Linkedin: https://www.linkedin.com/in/stevestewartme/

Podcast Editor Academy: podcasteditoracademy.com

Novo Bank: https://stevestewart.me/novo


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#businessfinance #accounting #bookkeeping #scaleyourbusiness #podcast #socialmediastrategy #contentcreation #businesspodcast

Hosted on Acast. See acast.com/privacy for more information.

]]> Join me in this insightful episode of Rocky Mountain Marketing as I talk to Steve Stewart, a podcast editing entrepreneur, about the transformative power of Profit First in business finance management. Through a candid conversation, Steve shares his journey of implementing Profit First principles into his solo editing business, shedding light on how this methodology revolutionized his approach to budgeting, saving, and scaling his enterprise.


Discover firsthand how Profit First transcends traditional accounting, offering entrepreneurs and solopreneurs alike a streamlined method for allocating funds, prioritizing profit, and achieving financial stability. Steve's practical insights and real-world examples illuminate the simplicity and effectiveness of the Profit First framework, empowering listeners to take control of their business finances with confidence and clarity.


Whether you're a seasoned entrepreneur seeking to optimize cash flow or a budding business owner navigating financial challenges, this episode offers invaluable guidance on harnessing Profit First principles to propel your business towards success. Tune in now and embark on a journey towards financial empowerment and business mastery!


00:00 Introduction to Rocky Mountain Marketing

00:30 Meet Today's Guest: Steve Stewart

01:30 Diving into Profit First

02:50 Implementing Profit First in Business

05:52 Challenges and Customizations

08:14 Success Stories and Practical Tips

25:42 Final Thoughts and Contact Information

27:24 Conclusion and Next Steps


Visit Steve Stewart’s social media pages:

Website: https://stevestewart.me/

Linkedin: https://www.linkedin.com/in/stevestewartme/

Podcast Editor Academy: podcasteditoracademy.com

Novo Bank: https://stevestewart.me/novo


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#businessfinance #accounting #bookkeeping #scaleyourbusiness #podcast #socialmediastrategy #contentcreation #businesspodcast

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you Meta Verified?: The Perks of Having a Blue Checkmark Are you Meta Verified?: The Perks of Having a Blue Checkmark Thu, 28 Mar 2024 14:00:00 GMT 12:26 6605726ef50dab00169ba518 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-perks-of-having-a-blue-checkmark-meta-verification 6605726ef50dab00169ba518 62e074adb038a40013e0d7b6 the-perks-of-having-a-blue-checkmark-meta-verification full 4 271 In the fast-paced world of social media, establishing credibility and trust is paramount for businesses and individuals alike. One of the most recognizable symbols of authenticity is the elusive blue checkmark, indicating verified status on platforms like Facebook and Instagram. But is it truly worth the investment?


In this episode, you'll be able to learn:

  • Importance and value of social media verification
  • Personal experience of the host with verification
  • Overview of Meta's updated verification process
  • Benefits of paid verification, including:

Trust-building with followers

Protection against imposters

  • New features for verified users:

Quicker ad reviews

Faster customer support access

Clickable links in reels

Content review for originality

Different verification colors

  • Considerations for business owners regarding the cost and benefits of verification
  • Speculation on the potential impact of enhanced features on user sign-ups


Don't miss this insightful episode on the future of social media verification.


00:00 Is Paying for the Blue Checkmark Worth It?

00:28 The Evolution of Social Media Verification

01:52 Personal Experience with Verification

03:11 New Features in Meta's Verification Program

04:47 Exclusive Benefits for Verified Users

09:13 The Future of Social Media Verification

11:25 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#bluecheckmark #meta #metaverification #digitalcreators

Hosted on Acast. See acast.com/privacy for more information.

]]> In the fast-paced world of social media, establishing credibility and trust is paramount for businesses and individuals alike. One of the most recognizable symbols of authenticity is the elusive blue checkmark, indicating verified status on platforms like Facebook and Instagram. But is it truly worth the investment?


In this episode, you'll be able to learn:

  • Importance and value of social media verification
  • Personal experience of the host with verification
  • Overview of Meta's updated verification process
  • Benefits of paid verification, including:

Trust-building with followers

Protection against imposters

  • New features for verified users:

Quicker ad reviews

Faster customer support access

Clickable links in reels

Content review for originality

Different verification colors

  • Considerations for business owners regarding the cost and benefits of verification
  • Speculation on the potential impact of enhanced features on user sign-ups


Don't miss this insightful episode on the future of social media verification.


00:00 Is Paying for the Blue Checkmark Worth It?

00:28 The Evolution of Social Media Verification

01:52 Personal Experience with Verification

03:11 New Features in Meta's Verification Program

04:47 Exclusive Benefits for Verified Users

09:13 The Future of Social Media Verification

11:25 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#bluecheckmark #meta #metaverification #digitalcreators

Hosted on Acast. See acast.com/privacy for more information.

]]> Podcasting Level Up: The Ladder Framework to Growth and Money Podcasting Level Up: The Ladder Framework to Growth and Money Tue, 26 Mar 2024 14:00:53 GMT 44:15 65f7b1bc78cf73001796cd95 false https://shows.acast.com/rocky-mountain-marketing/episodes/podcasting-level-up-the-ladder-framework-to-growth-and-money 65f7b1bc78cf73001796cd95 62e074adb038a40013e0d7b6 podcasting-level-up-the-ladder-framework-to-growth-and-money How One Podcaster Grew His Show from Scratch full 4 270 ARE YOU READY TO GROW YOUR AUDIENCE AND GET MORE CUSTOMERS USING PODCASTS AND SHOWS? https://www.growtheshowlive.com/katie


If you're feeling frustrated because your podcast isn't growing and you can't figure out why, then you are not alone! You might be putting in a lot of effort into promoting your show, but the audience just isn't growing as you hoped. It can be disheartening to see stagnant growth despite your best efforts. But what if I told you there's a different approach that could turn things around? Let's dive into some game-changing strategies to unlock the growth potential of your podcast and take it to new heights.


My special guest is Kevin Chemidlin. Kevin is the host of "Grow the Show" podcast. He brings a wealth of experience and expertise in podcast growth and monetization. His journey from a side hustle podcaster to a full-time creator demonstrates his in-depth knowledge of the strategies essential for successful podcasting. With a background in software and a strong entrepreneurial drive, Kevin has effectively leveraged social media, transitioned from a traditional job to full-time podcasting, and emphasized the importance of a clear podcast premise for achieving remarkable success. Through his "Grow the Show" Podcast and engaging podcast content, Kevin continues to offer invaluable insights and practical guidance, empowering aspiring podcasters to enhance audience engagement and successfully monetize their podcasts.


In this episode, you will be able to:

  • Implementing Growth Strategies for Podcast Listenership
  • Maximizing Podcast Monetization through Audience Engagement
  • Crafting a Clear Podcast Premise for Success
  • Amplifying Podcast Reach with Social Media
  • Navigating the Transition to Full-Time Podcasting

The key moments in this episode are:

00:00:00 - Introduction to Podcasting Revolution


00:02:43 - Kevin's Journey from Side Hustle to Full-Time Podcaster


00:09:31 - Learning to Grow and Monetize the Show


00:10:02 - Key Strategies for Growing a Podcast


00:12:08 - The Value of Podcast Downloads vs. Social Media Views


00:13:15 - Engaging with Online Communities


00:14:48 - Utilizing Social Media for Podcast Promotion


00:16:23 - The Four Step Podcast Success Ladder


00:17:48 - Understanding Growth Problems in Podcasting


00:24:15 - Level one: Clear Unique Premise


00:26:56 - Level two: Retention Over Growth


00:29:51 - Consistency and Strategy


00:30:37 - Growth Strategies


00:34:50 - Podcast Guesting Strategy


00:35:44 - Importance of Starting Small


00:37:12 - Monetization Strategy


00:39:50 - Importance of Audience Engagement


00:42:46 - Strategy for Successful Podcasting 


Visit Kevin Chemidlin’s social media pages:

Website: https://growtheshow.com/

Linkedin: https://www.linkedin.com/in/kevinchemidlin/

Instagram: https://www.instagram.com/kevinchemidlin

Facebook Group: https://www.facebook.com/groups/growtheshow



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastcoach #podcaststrategy #growtheshow #monetization

Hosted on Acast. See acast.com/privacy for more information.

]]> ARE YOU READY TO GROW YOUR AUDIENCE AND GET MORE CUSTOMERS USING PODCASTS AND SHOWS? https://www.growtheshowlive.com/katie


If you're feeling frustrated because your podcast isn't growing and you can't figure out why, then you are not alone! You might be putting in a lot of effort into promoting your show, but the audience just isn't growing as you hoped. It can be disheartening to see stagnant growth despite your best efforts. But what if I told you there's a different approach that could turn things around? Let's dive into some game-changing strategies to unlock the growth potential of your podcast and take it to new heights.


My special guest is Kevin Chemidlin. Kevin is the host of "Grow the Show" podcast. He brings a wealth of experience and expertise in podcast growth and monetization. His journey from a side hustle podcaster to a full-time creator demonstrates his in-depth knowledge of the strategies essential for successful podcasting. With a background in software and a strong entrepreneurial drive, Kevin has effectively leveraged social media, transitioned from a traditional job to full-time podcasting, and emphasized the importance of a clear podcast premise for achieving remarkable success. Through his "Grow the Show" Podcast and engaging podcast content, Kevin continues to offer invaluable insights and practical guidance, empowering aspiring podcasters to enhance audience engagement and successfully monetize their podcasts.


In this episode, you will be able to:

  • Implementing Growth Strategies for Podcast Listenership
  • Maximizing Podcast Monetization through Audience Engagement
  • Crafting a Clear Podcast Premise for Success
  • Amplifying Podcast Reach with Social Media
  • Navigating the Transition to Full-Time Podcasting

The key moments in this episode are:

00:00:00 - Introduction to Podcasting Revolution


00:02:43 - Kevin's Journey from Side Hustle to Full-Time Podcaster


00:09:31 - Learning to Grow and Monetize the Show


00:10:02 - Key Strategies for Growing a Podcast


00:12:08 - The Value of Podcast Downloads vs. Social Media Views


00:13:15 - Engaging with Online Communities


00:14:48 - Utilizing Social Media for Podcast Promotion


00:16:23 - The Four Step Podcast Success Ladder


00:17:48 - Understanding Growth Problems in Podcasting


00:24:15 - Level one: Clear Unique Premise


00:26:56 - Level two: Retention Over Growth


00:29:51 - Consistency and Strategy


00:30:37 - Growth Strategies


00:34:50 - Podcast Guesting Strategy


00:35:44 - Importance of Starting Small


00:37:12 - Monetization Strategy


00:39:50 - Importance of Audience Engagement


00:42:46 - Strategy for Successful Podcasting 


Visit Kevin Chemidlin’s social media pages:

Website: https://growtheshow.com/

Linkedin: https://www.linkedin.com/in/kevinchemidlin/

Instagram: https://www.instagram.com/kevinchemidlin

Facebook Group: https://www.facebook.com/groups/growtheshow



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastcoach #podcaststrategy #growtheshow #monetization

Hosted on Acast. See acast.com/privacy for more information.

]]> How I Beat Content Burnout and Stayed Consistent on Social Media How I Beat Content Burnout and Stayed Consistent on Social Media Thu, 21 Mar 2024 14:00:14 GMT 15:27 65fa67e93c6a6200178db87b false https://shows.acast.com/rocky-mountain-marketing/episodes/how-i-beat-content-burnout-and-stayed-consistent-on-social-m 65fa67e93c6a6200178db87b 62e074adb038a40013e0d7b6 how-i-beat-content-burnout-and-stayed-consistent-on-social-m full 4 269 If you're feeling overwhelmed by the pressure to constantly create engaging content, struggling to maintain consistency, and finding it hard to engage with your audience on social media, then you are not alone! The constant need to measure worth by likes, views, and engagement can lead to burnout, making it challenging to stay motivated and creative. Even Julia Roberts faces the same struggle with social media and content creation burnout, proving that it's a widespread issue among business owners and entrepreneurs.


In this episode, you will be able to:


1. Overcoming content creation burnout: Discover effective strategies to reignite your creativity and maintain a consistent flow of engaging content.


2. Mastering social media consistency: Uncover the secrets to staying visible and relevant on social platforms, leading to increased engagement and brand awareness.


3. Maximizing content schedulers: Learn how to streamline your content creation process and effortlessly schedule posts for maximum impact.


4. Engaging with ideal clients: Unlock the key to connecting with your target audience on social media, fostering meaningful interactions and building a loyal community.


5. Repurposing long form content: Explore innovative methods to transform your in-depth content into captivating social media posts, amplifying your reach and impact.


The key moments in this episode are:

00:00:09 - The Silent Struggle of Business Owners


00:02:12 - Content Creation Burnout Statistics


00:05:37 - Impact of Negative Comments


00:10:06 - Overcoming Content Burnout


00:12:56 - Consistency for Community Building


With the right strategy, you can manage the ups and downs of content creation so you don't burn out, but also don't disappear from your audience's radar. What techniques do you use to sustain consistency while giving yourself needed breaks?


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> If you're feeling overwhelmed by the pressure to constantly create engaging content, struggling to maintain consistency, and finding it hard to engage with your audience on social media, then you are not alone! The constant need to measure worth by likes, views, and engagement can lead to burnout, making it challenging to stay motivated and creative. Even Julia Roberts faces the same struggle with social media and content creation burnout, proving that it's a widespread issue among business owners and entrepreneurs.


In this episode, you will be able to:


1. Overcoming content creation burnout: Discover effective strategies to reignite your creativity and maintain a consistent flow of engaging content.


2. Mastering social media consistency: Uncover the secrets to staying visible and relevant on social platforms, leading to increased engagement and brand awareness.


3. Maximizing content schedulers: Learn how to streamline your content creation process and effortlessly schedule posts for maximum impact.


4. Engaging with ideal clients: Unlock the key to connecting with your target audience on social media, fostering meaningful interactions and building a loyal community.


5. Repurposing long form content: Explore innovative methods to transform your in-depth content into captivating social media posts, amplifying your reach and impact.


The key moments in this episode are:

00:00:09 - The Silent Struggle of Business Owners


00:02:12 - Content Creation Burnout Statistics


00:05:37 - Impact of Negative Comments


00:10:06 - Overcoming Content Burnout


00:12:56 - Consistency for Community Building


With the right strategy, you can manage the ups and downs of content creation so you don't burn out, but also don't disappear from your audience's radar. What techniques do you use to sustain consistency while giving yourself needed breaks?


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Generate More Leads and Sales With Facebook Ads in 2024 with Amanda Robinson How to Generate More Leads and Sales With Facebook Ads in 2024 with Amanda Robinson Tue, 19 Mar 2024 14:00:50 GMT 31:41 65f0ede9edbd610016940095 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-generate-more-leads-and-sales-with-facebook-ads 65f0ede9edbd610016940095 62e074adb038a40013e0d7b6 how-to-generate-more-leads-and-sales-with-facebook-ads Are Facebook Ads Dead? trailer 4 268 Is Facebook advertising still worthwhile for small businesses in 2024? With all the algorithm changes and rising competition on the platform, you may be wondering if it's even possible to cut through the noise. Well, according to digital marketing expert Amanda Robinson, the answer is a resounding yes.


Amanda has over a decade of hands-on experience helping small business owners succeed with Facebook ads. She says that while the platform has evolved, the fundamentals for ad success have stayed consistent. It all comes down to mastering four key pillars.


In this episode, you will be able to:


1. Master Facebook ads success strategies to skyrocket your business growth.


2. Gain valuable insights from Meta lead trainer on maximizing ad performance.


3. Overcome Apple privacy restrictions and stay ahead in advertising.


4. Build highly effective Facebook ad campaigns to boost your business.


5. Transition seamlessly from boosting posts to utilizing Ads Manager for better results.


Amanda's in-depth understanding of the platform and her hands-on experience have positioned her as a go-to expert for navigating the complexities of Facebook ads. Her practical insights and genuine passion for empowering businesses to succeed in the digital age make her a valuable asset in the realm of targeted ad campaigns.


00:00 Introduction to Rocky Mountain Marketing

00:50 The Challenges of Facebook Ads

01:20 Introducing Amanda Robinson

03:49 Amanda's Journey with Facebook Ads

07:21 Four Pillars of Facebook Ad Success

14:15 The Role of Organic Social Media

21:11 Steps to Start with Facebook Ads

27:45 Swift Kick in the Ads Membership

30:33 Conclusion and Final Thoughts


Visit Amanda Robinson’s social media pages:

Website: https://thedigitalgal.com/

Linkedin: https://www.linkedin.com/in/amandarobinson1/

Instagram: https://www.instagram.com/thedigitalgal/

Facebook: https://www.facebook.com/thedigitalgal/



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook Group: https://www.facebook.com/groups/socialprofitlab


#facebookads #advertising #metabusinesssuite #paidads #organicgrowth

Hosted on Acast. See acast.com/privacy for more information.

]]> Is Facebook advertising still worthwhile for small businesses in 2024? With all the algorithm changes and rising competition on the platform, you may be wondering if it's even possible to cut through the noise. Well, according to digital marketing expert Amanda Robinson, the answer is a resounding yes.


Amanda has over a decade of hands-on experience helping small business owners succeed with Facebook ads. She says that while the platform has evolved, the fundamentals for ad success have stayed consistent. It all comes down to mastering four key pillars.


In this episode, you will be able to:


1. Master Facebook ads success strategies to skyrocket your business growth.


2. Gain valuable insights from Meta lead trainer on maximizing ad performance.


3. Overcome Apple privacy restrictions and stay ahead in advertising.


4. Build highly effective Facebook ad campaigns to boost your business.


5. Transition seamlessly from boosting posts to utilizing Ads Manager for better results.


Amanda's in-depth understanding of the platform and her hands-on experience have positioned her as a go-to expert for navigating the complexities of Facebook ads. Her practical insights and genuine passion for empowering businesses to succeed in the digital age make her a valuable asset in the realm of targeted ad campaigns.


00:00 Introduction to Rocky Mountain Marketing

00:50 The Challenges of Facebook Ads

01:20 Introducing Amanda Robinson

03:49 Amanda's Journey with Facebook Ads

07:21 Four Pillars of Facebook Ad Success

14:15 The Role of Organic Social Media

21:11 Steps to Start with Facebook Ads

27:45 Swift Kick in the Ads Membership

30:33 Conclusion and Final Thoughts


Visit Amanda Robinson’s social media pages:

Website: https://thedigitalgal.com/

Linkedin: https://www.linkedin.com/in/amandarobinson1/

Instagram: https://www.instagram.com/thedigitalgal/

Facebook: https://www.facebook.com/thedigitalgal/



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook Group: https://www.facebook.com/groups/socialprofitlab


#facebookads #advertising #metabusinesssuite #paidads #organicgrowth

Hosted on Acast. See acast.com/privacy for more information.

]]> Congress Votes to Ban TikTok: Prepare Your Business for Impact Congress Votes to Ban TikTok: Prepare Your Business for Impact Thu, 14 Mar 2024 14:00:00 GMT 14:51 65f2d490a709f700161a803d false https://shows.acast.com/rocky-mountain-marketing/episodes/congress-votes-to-ban-tiktok-prepare-your-business-for-impac 65f2d490a709f700161a803d 62e074adb038a40013e0d7b6 congress-votes-to-ban-tiktok-prepare-your-business-for-impac What is your backup plan? full 4 267 Discover the surprising impact of the TikTok ban on businesses and content creators. Uncover the unexpected legal challenges and the potential need for backup digital marketing strategies. What could this mean for your business and its digital presence? Stay tuned to find out the intriguing twist that could change the game for small business owners in digital marketing.


In this episode, you will be able to:

  • Discover the untapped potential of alternative platforms for content creation and marketing success.
  • Explore the legal implications and potential challenges of banning social media apps to safeguard your digital marketing strategies.
  • Enhance your digital security measures while navigating the free market considerations for a well-rounded approach to protecting your business.
  • Learn the impact of the TikTok ban on businesses and unlock backup digital marketing strategies for a diversified approach to staying ahead.


The key moments in this episode are:

00:00:00 - TikTok Ban in the US


00:02:23 - Government's Push for Ban


00:04:01 - Privacy Concerns and Espionage


00:07:46 - Impact on Businesses and Content Creators


00:13:48 - Future Precedents and Backup Plans 



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Discover the surprising impact of the TikTok ban on businesses and content creators. Uncover the unexpected legal challenges and the potential need for backup digital marketing strategies. What could this mean for your business and its digital presence? Stay tuned to find out the intriguing twist that could change the game for small business owners in digital marketing.


In this episode, you will be able to:

  • Discover the untapped potential of alternative platforms for content creation and marketing success.
  • Explore the legal implications and potential challenges of banning social media apps to safeguard your digital marketing strategies.
  • Enhance your digital security measures while navigating the free market considerations for a well-rounded approach to protecting your business.
  • Learn the impact of the TikTok ban on businesses and unlock backup digital marketing strategies for a diversified approach to staying ahead.


The key moments in this episode are:

00:00:00 - TikTok Ban in the US


00:02:23 - Government's Push for Ban


00:04:01 - Privacy Concerns and Espionage


00:07:46 - Impact on Businesses and Content Creators


00:13:48 - Future Precedents and Backup Plans 



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> The Future of Marketing: How AI is Shaping Business Growth Strategies with Dawn Andrews The Future of Marketing: How AI is Shaping Business Growth Strategies with Dawn Andrews Tue, 12 Mar 2024 15:00:46 GMT 32:56 65efedf23e599300177cb8fd false https://shows.acast.com/rocky-mountain-marketing/episodes/the-future-of-marketing-how-ai-is-shaping-business-growth-st 65efedf23e599300177cb8fd 62e074adb038a40013e0d7b6 the-future-of-marketing-how-ai-is-shaping-business-growth-st Maximize Your Business with the Help of AI full 4 266 Uncover the surprising secret to business growth that's been hiding in plain sight all along. Discover how a friendly robot can transform the way you make decisions and skyrocket your business success. Join us as we delve into the unexpected power of AI with a seasoned expert who's breaking new ground in entrepreneurship.


My special guest is Dawn Andrews. Dawn Andrews, CEO of Free Range Thinking, is a celebrated business strategist and leadership coach with a knack for propelling clients to global acclaim through her expertise in strategy, communication, and leadership. Her unique background as a trained performer and growing up in an entrepreneurial family has shaped her innovative approach to leveraging AI for scalable business growth. Dawn's passion for female empowerment and her role as the host of the Good Woman podcast, along with founding FMXLA, the female leadership accelerator, showcases her commitment to fostering diverse leadership. With her extensive experience and creative perspective, Dawn brings a refreshing and insightful take on utilizing AI as a clever business partner, making her a valuable addition to today's discussion on maximizing AI for business growth.


In this episode, you will be able to:


1. Unlock the Power of AI Integration in Digital Marketing: Discover how to revolutionize your marketing efforts with AI technology, driving better results and reaching your target audience more effectively.


2. Scale Your Business with AI: Learn actionable strategies to leverage AI for scaling your business, enabling you to expand your operations, reach new markets, and boost profitability.


3. Craft Job Descriptions Using AI: Master the art of crafting job descriptions with AI, ensuring you attract top talent and streamline your hiring process for maximum efficiency.


4. Boost Your Business Strategy Framework with AI: Uncover the secrets to enhancing your business strategy framework with AI, empowering you to make data-driven decisions and stay ahead of the competition.


5. Reduce Decision Fatigue for Entrepreneurs: Explore ways to reduce decision fatigue using AI, freeing up mental bandwidth, and allowing you to focus on what truly drives your business forward.


Ready to embrace the future of business in ways you never imagined? Stay tuned and prepare to be amazed.


Visit Dawn Andrew’s social media pages:

Website: https://www.freerangethinking.com/

Linkedin: https://www.linkedin.com/in/freerangethinking/

Instagram: https://www.instagram.com/freerangethinking/



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ai #denverbusiness #contentcreation #businessgrowth #entrepreneurlife

Hosted on Acast. See acast.com/privacy for more information.

]]> Uncover the surprising secret to business growth that's been hiding in plain sight all along. Discover how a friendly robot can transform the way you make decisions and skyrocket your business success. Join us as we delve into the unexpected power of AI with a seasoned expert who's breaking new ground in entrepreneurship.


My special guest is Dawn Andrews. Dawn Andrews, CEO of Free Range Thinking, is a celebrated business strategist and leadership coach with a knack for propelling clients to global acclaim through her expertise in strategy, communication, and leadership. Her unique background as a trained performer and growing up in an entrepreneurial family has shaped her innovative approach to leveraging AI for scalable business growth. Dawn's passion for female empowerment and her role as the host of the Good Woman podcast, along with founding FMXLA, the female leadership accelerator, showcases her commitment to fostering diverse leadership. With her extensive experience and creative perspective, Dawn brings a refreshing and insightful take on utilizing AI as a clever business partner, making her a valuable addition to today's discussion on maximizing AI for business growth.


In this episode, you will be able to:


1. Unlock the Power of AI Integration in Digital Marketing: Discover how to revolutionize your marketing efforts with AI technology, driving better results and reaching your target audience more effectively.


2. Scale Your Business with AI: Learn actionable strategies to leverage AI for scaling your business, enabling you to expand your operations, reach new markets, and boost profitability.


3. Craft Job Descriptions Using AI: Master the art of crafting job descriptions with AI, ensuring you attract top talent and streamline your hiring process for maximum efficiency.


4. Boost Your Business Strategy Framework with AI: Uncover the secrets to enhancing your business strategy framework with AI, empowering you to make data-driven decisions and stay ahead of the competition.


5. Reduce Decision Fatigue for Entrepreneurs: Explore ways to reduce decision fatigue using AI, freeing up mental bandwidth, and allowing you to focus on what truly drives your business forward.


Ready to embrace the future of business in ways you never imagined? Stay tuned and prepare to be amazed.


Visit Dawn Andrew’s social media pages:

Website: https://www.freerangethinking.com/

Linkedin: https://www.linkedin.com/in/freerangethinking/

Instagram: https://www.instagram.com/freerangethinking/



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ai #denverbusiness #contentcreation #businessgrowth #entrepreneurlife

Hosted on Acast. See acast.com/privacy for more information.

]]> One Outage Reminder: Why You Need an Off-Platform Audience One Outage Reminder: Why You Need an Off-Platform Audience Thu, 07 Mar 2024 15:00:19 GMT 11:58 65e9b061fe108d0016ab844b false https://shows.acast.com/rocky-mountain-marketing/episodes/one-outage-reminder-why-you-need-an-off-platform-audience 65e9b061fe108d0016ab844b 62e074adb038a40013e0d7b6 one-outage-reminder-why-you-need-an-off-platform-audience full 4 265 Feeling safe and secure in the digital world, thinking you've got it all figured out? Well, what if I told you that the recent social media outage wasn't just a little hiccup, but a wake-up call?


Imagine your entire online presence vanishing in an instant, leaving you scrambling to communicate with your audience. What if I shared a simple but powerful solution that could give you peace of mind and continuity? It's time to explore alternative communication channels that will keep you connected, no matter what happens in the digital realm.


Ready to take control and ensure that your business doesn't come to a standstill during the next unexpected outage?


00:00:14 - The Social Media Outage Panic

The episode starts with the panic caused by the recent outage of Facebook, Instagram, WhatsApp, and Facebook messenger. The host discusses the importance of having a backup plan for such situations.


00:02:00 - Building on Rented Land

The host emphasizes the risk of relying solely on social media platforms for business growth. She encourages diversifying outreach efforts through email lists, podcasts, and other means.


00:05:12 - Checking Platform Status and Community Building

The episode highlights the importance of staying informed about platform disruptions through metastatus.com. The host also stresses the need to build communities off social media platforms to maintain connections with the audience during outages.


00:07:29 - Utilizing Email Newsletters and Other Platforms

The host discusses the value of email newsletters as a reliable means of communication during social media outages. She also mentions the benefits of utilizing personal websites, podcasts, and in-person engagements for community building.


00:11:10 - Balancing Social Media and Email Marketing

The episode concludes with a reminder of the importance of social media in digital marketing. However, it emphasizes the need to convert social media followers into email subscribers for more reliable communication and outreach.


Let's dive in and discover how you can proactively establish alternative communication channels that will keep your audience engaged and your business thriving, even when the social media giants falter. Are you ready to future-proof your online presence? Stay tuned for the game-changing strategy that will transform the way you connect with your audience.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#socialmedianews #facebookdown #metadown #issue #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Feeling safe and secure in the digital world, thinking you've got it all figured out? Well, what if I told you that the recent social media outage wasn't just a little hiccup, but a wake-up call?


Imagine your entire online presence vanishing in an instant, leaving you scrambling to communicate with your audience. What if I shared a simple but powerful solution that could give you peace of mind and continuity? It's time to explore alternative communication channels that will keep you connected, no matter what happens in the digital realm.


Ready to take control and ensure that your business doesn't come to a standstill during the next unexpected outage?


00:00:14 - The Social Media Outage Panic

The episode starts with the panic caused by the recent outage of Facebook, Instagram, WhatsApp, and Facebook messenger. The host discusses the importance of having a backup plan for such situations.


00:02:00 - Building on Rented Land

The host emphasizes the risk of relying solely on social media platforms for business growth. She encourages diversifying outreach efforts through email lists, podcasts, and other means.


00:05:12 - Checking Platform Status and Community Building

The episode highlights the importance of staying informed about platform disruptions through metastatus.com. The host also stresses the need to build communities off social media platforms to maintain connections with the audience during outages.


00:07:29 - Utilizing Email Newsletters and Other Platforms

The host discusses the value of email newsletters as a reliable means of communication during social media outages. She also mentions the benefits of utilizing personal websites, podcasts, and in-person engagements for community building.


00:11:10 - Balancing Social Media and Email Marketing

The episode concludes with a reminder of the importance of social media in digital marketing. However, it emphasizes the need to convert social media followers into email subscribers for more reliable communication and outreach.


Let's dive in and discover how you can proactively establish alternative communication channels that will keep your audience engaged and your business thriving, even when the social media giants falter. Are you ready to future-proof your online presence? Stay tuned for the game-changing strategy that will transform the way you connect with your audience.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#socialmedianews #facebookdown #metadown #issue #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> From MTV to LinkedIn: Navigating Creative Spaces with Vinnie Potestivo From MTV to LinkedIn: Navigating Creative Spaces with Vinnie Potestivo Tue, 05 Mar 2024 15:00:43 GMT 31:59 65e6d2d96238380017b2b656 false https://shows.acast.com/rocky-mountain-marketing/episodes/linkedin-top-voice-vinnie-potestivo 65e6d2d96238380017b2b656 62e074adb038a40013e0d7b6 linkedin-top-voice-vinnie-potestivo full 4 264 In this episode of Rocky Mountain Marketing, host Katie Brinkley talks with Vinnie Potestivo, an Emmy award-winning media advisor and LinkedIn Top Voice, about the transformative power of digital marketing in building personal and business brands. They explore the significance of LinkedIn as a platform for professional growth and the unique strategies Vinnie employs to enhance online visibility and influence. Vinnie shares insights on leveraging search engine marketing, the importance of podcasting, and the innovative use of IMDb for solopreneurs. The conversation delves into the importance of being verified on LinkedIn, the impact of data points in enhancing discoverability, and the creative approaches to networking and branding in the digital space. This episode provides valuable tips for business owners and entrepreneurs looking to leverage digital marketing to craft their legacy and elevate their influence in their industry.


00:00 Introduction to Rocky Mountain Marketing

00:50 Meet Today's Guest: LinkedIn Top Voice

01:55 The Power of LinkedIn and Digital Marketing

05:45 The Impact of Podcasting and Personal Branding

06:30 Leveraging IMDb for Business Growth

09:42 The Concept of Search Engine Marketing

18:11 The Importance of Verification on LinkedIn

24:40 The Power of Phone Calls and Networking

29:42 Connecting with Vinnie and Wrapping Up

30:58 Closing Remarks and Call to Action"



Visit Vinnie Potestivo’s social media pages:


Linkedin: https://www.linkedin.com/in/vinniepotestivo/

I Have a Podcast: https://vpetalent.com/i-have-a-podcast/



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, host Katie Brinkley talks with Vinnie Potestivo, an Emmy award-winning media advisor and LinkedIn Top Voice, about the transformative power of digital marketing in building personal and business brands. They explore the significance of LinkedIn as a platform for professional growth and the unique strategies Vinnie employs to enhance online visibility and influence. Vinnie shares insights on leveraging search engine marketing, the importance of podcasting, and the innovative use of IMDb for solopreneurs. The conversation delves into the importance of being verified on LinkedIn, the impact of data points in enhancing discoverability, and the creative approaches to networking and branding in the digital space. This episode provides valuable tips for business owners and entrepreneurs looking to leverage digital marketing to craft their legacy and elevate their influence in their industry.


00:00 Introduction to Rocky Mountain Marketing

00:50 Meet Today's Guest: LinkedIn Top Voice

01:55 The Power of LinkedIn and Digital Marketing

05:45 The Impact of Podcasting and Personal Branding

06:30 Leveraging IMDb for Business Growth

09:42 The Concept of Search Engine Marketing

18:11 The Importance of Verification on LinkedIn

24:40 The Power of Phone Calls and Networking

29:42 Connecting with Vinnie and Wrapping Up

30:58 Closing Remarks and Call to Action"



Visit Vinnie Potestivo’s social media pages:


Linkedin: https://www.linkedin.com/in/vinniepotestivo/

I Have a Podcast: https://vpetalent.com/i-have-a-podcast/



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> AI and the Digital Landscape: Expert Tips from Social Media Marketing World 2024 AI and the Digital Landscape: Expert Tips from Social Media Marketing World 2024 Thu, 29 Feb 2024 15:00:13 GMT 13:08 65df44ddd34c360016e4450c false https://shows.acast.com/rocky-mountain-marketing/episodes/social-media-marketing-world-2024-key-takeaways 65df44ddd34c360016e4450c 62e074adb038a40013e0d7b6 social-media-marketing-world-2024-key-takeaways full 4 263 Today, we're diving into the latest buzz from Social Media Marketing World 2024, where AI took center stage and experts shared their top tips for navigating the digital landscape.


Join me as we unpack the insights and strategies straight from the event floor. From leveraging AI to elevate your content quality to crafting a winning growth plan for your business or podcast, we've got you covered.


Discover how AI is reshaping the marketing game and learn actionable techniques to stay ahead of the curve. Whether you're a small business owner, podcaster, or expert service provider, this episode is packed with practical advice to help you thrive in 2024 and beyond.


In this episode, you’ll learn more about:


1. Experts’ insights on leveraging AI to enhance content quality and craft strategic growth plans.

2. How AI is reshaping the marketing industry, offering new opportunities for small businesses, podcasters, and expert service providers.

3. Different practical tips and techniques were shared to help listeners thrive in the evolving digital landscape of 2024.

4. The importance of staying informed and adaptable in the face of technological advancements.

5. The possibilities AI brings to their marketing efforts and embrace change to stay ahead in the digital game.


So cozy up, and let's explore the exciting possibilities AI brings to our digital journey. Get ready to level up your marketing game and make waves in the ever-changing digital landscape!


00:00 Introduction to 2024 Social Media Trends

00:14 Welcome to Rocky Mountain Marketing

01:05 Recap of Social Media Marketing World 2023

04:14 The Impact of AI on Social Media

06:58 The Importance of Newsletters and Strategy

09:17 Choosing the Right Social Media Platform

10:27 Keynote Highlights and Final Thoughts

12:06 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#smmw24 #digitalmarketing #ai #2024 #businesstips #contentcreators

Hosted on Acast. See acast.com/privacy for more information.

]]> Today, we're diving into the latest buzz from Social Media Marketing World 2024, where AI took center stage and experts shared their top tips for navigating the digital landscape.


Join me as we unpack the insights and strategies straight from the event floor. From leveraging AI to elevate your content quality to crafting a winning growth plan for your business or podcast, we've got you covered.


Discover how AI is reshaping the marketing game and learn actionable techniques to stay ahead of the curve. Whether you're a small business owner, podcaster, or expert service provider, this episode is packed with practical advice to help you thrive in 2024 and beyond.


In this episode, you’ll learn more about:


1. Experts’ insights on leveraging AI to enhance content quality and craft strategic growth plans.

2. How AI is reshaping the marketing industry, offering new opportunities for small businesses, podcasters, and expert service providers.

3. Different practical tips and techniques were shared to help listeners thrive in the evolving digital landscape of 2024.

4. The importance of staying informed and adaptable in the face of technological advancements.

5. The possibilities AI brings to their marketing efforts and embrace change to stay ahead in the digital game.


So cozy up, and let's explore the exciting possibilities AI brings to our digital journey. Get ready to level up your marketing game and make waves in the ever-changing digital landscape!


00:00 Introduction to 2024 Social Media Trends

00:14 Welcome to Rocky Mountain Marketing

01:05 Recap of Social Media Marketing World 2023

04:14 The Impact of AI on Social Media

06:58 The Importance of Newsletters and Strategy

09:17 Choosing the Right Social Media Platform

10:27 Keynote Highlights and Final Thoughts

12:06 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#smmw24 #digitalmarketing #ai #2024 #businesstips #contentcreators

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Transform Your Digital Marketing and Business Trajectory this 2024 with Rich Brooks' Agent of Change Summit]]> Tue, 27 Feb 2024 15:00:24 GMT 30:09 65ddd7c73ca7c900160a732c false https://shows.acast.com/rocky-mountain-marketing/episodes/rich-brooks-agent-of-change-business-summit 65ddd7c73ca7c900160a732c 62e074adb038a40013e0d7b6 rich-brooks-agent-of-change-business-summit full 4 262 Discover the shocking truth behind Google's algorithm changes that could be costing your business its online visibility. With insights from a 27-year digital marketing veteran, Rich Brooks, and 30 industry experts, this virtual event promises game-changing strategies for entrepreneurs. Are you ready to uncover the one thing that could transform your business's trajectory? Don't miss out on this eye-opening summit. Sign up now and prepare to revolutionize your online presence.


In this episode, you will be able to:

  • Mastering Digital Marketing Strategies for SEO Success: Uncover the key tactics to boost your online visibility and drive more organic traffic to your business.
  • Unlocking Insights from the Agents of Change Conference: Gain exclusive access to game-changing strategies and industry secrets from top marketing experts.
  • Embracing Continuous Learning in Marketing: Elevate your skills and stay ahead in the ever-evolving digital landscape with the power of ongoing education.
  • Adapting to Evolving Digital Platforms: Stay ahead of the curve by discovering effective ways to navigate and thrive on the latest digital platforms and trends.
  • Networking with Industry Experts for Growth: Learn the art of building valuable connections and leveraging industry relationships for accelerated business growth.


Timestamped summary of this episode:

00:00:01 - Introduction to Agents of Change Conference


00:02:48 - Transition to Virtual Summit


00:06:51 - Evolution of Agents of Change


00:11:26 - Details of Virtual Event


00:13:37 - Conference Day Themes


00:14:05 - Understanding the Online Business Pathway


00:15:21 - Local Search Strategies


00:16:37 - SEO Strategies and Content Creation


00:18:30 - Diverse Marketing Strategies


00:20:34 - Adapting to Changes and Analytics


00:27:29 - Importance of VIP upgrade


00:28:01 - Event experience and value


00:28:49 - Impact of the event


00:29:40 - Event registration and gratitude


00:30:44 - Future event and conclusion

Visit Rich Brook’s social media pages:

Linkedin: https://www.linkedin.com/in/therichbrooks

Flyte New Media: https://www.takeflyte.com/

The Agents Of Change: https://www.theagentsofchange.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#theagentsofchange #virtualsummit #community #digitalmarketingstrategies #richbrooks

Hosted on Acast. See acast.com/privacy for more information.

]]> Discover the shocking truth behind Google's algorithm changes that could be costing your business its online visibility. With insights from a 27-year digital marketing veteran, Rich Brooks, and 30 industry experts, this virtual event promises game-changing strategies for entrepreneurs. Are you ready to uncover the one thing that could transform your business's trajectory? Don't miss out on this eye-opening summit. Sign up now and prepare to revolutionize your online presence.


In this episode, you will be able to:

  • Mastering Digital Marketing Strategies for SEO Success: Uncover the key tactics to boost your online visibility and drive more organic traffic to your business.
  • Unlocking Insights from the Agents of Change Conference: Gain exclusive access to game-changing strategies and industry secrets from top marketing experts.
  • Embracing Continuous Learning in Marketing: Elevate your skills and stay ahead in the ever-evolving digital landscape with the power of ongoing education.
  • Adapting to Evolving Digital Platforms: Stay ahead of the curve by discovering effective ways to navigate and thrive on the latest digital platforms and trends.
  • Networking with Industry Experts for Growth: Learn the art of building valuable connections and leveraging industry relationships for accelerated business growth.


Timestamped summary of this episode:

00:00:01 - Introduction to Agents of Change Conference


00:02:48 - Transition to Virtual Summit


00:06:51 - Evolution of Agents of Change


00:11:26 - Details of Virtual Event


00:13:37 - Conference Day Themes


00:14:05 - Understanding the Online Business Pathway


00:15:21 - Local Search Strategies


00:16:37 - SEO Strategies and Content Creation


00:18:30 - Diverse Marketing Strategies


00:20:34 - Adapting to Changes and Analytics


00:27:29 - Importance of VIP upgrade


00:28:01 - Event experience and value


00:28:49 - Impact of the event


00:29:40 - Event registration and gratitude


00:30:44 - Future event and conclusion

Visit Rich Brook’s social media pages:

Linkedin: https://www.linkedin.com/in/therichbrooks

Flyte New Media: https://www.takeflyte.com/

The Agents Of Change: https://www.theagentsofchange.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#theagentsofchange #virtualsummit #community #digitalmarketingstrategies #richbrooks

Hosted on Acast. See acast.com/privacy for more information.

]]> How Authenticity Attracted My Biggest Fans Online How Authenticity Attracted My Biggest Fans Online Thu, 22 Feb 2024 15:00:00 GMT 8:53 65d744022e226d00176be666 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-authenticity-attracted-my-biggest-fans-online 65d744022e226d00176be666 62e074adb038a40013e0d7b6 how-authenticity-attracted-my-biggest-fans-online full 4 261 Feeling like your business content is falling flat? Have you been told to just focus on showcasing the highlights and success stories, only to find that it's not resonating with your audience? The struggle to connect authentically and tell your real business story can be frustrating. You're not alone in this. Let's break free from the ineffective advice and embrace the power of genuine storytelling to forge meaningful connections with your audience.


In this episode, you will be able to:

  • Embrace authenticity and storytelling to captivate your audience and stand out in the market.
  • Discover the power of storytelling in forging deep connections with your audience and driving business growth.
  • Share the challenges of your journey to inspire and resonate with your audience on a deeper level.
  • Harness the role of AI in social media to enhance your brand's storytelling and audience engagement.
  • Uncover and share your brand stories to create an emotional connection with your audience and build brand loyalty.


I encourage all of you to show up authentically online, find your brand story, be willing to share your stories and show up authentically this year and you will create a community of brand advocates and your biggest brand and followers.


00:00 Introduction to Rocky Mountain Marketing

00:50 The Power of Storytelling in Business

04:25 Embracing Authenticity in Social Media

05:34 The Role of AI in Modern Marketing

06:20 Sharing Your Brand's Journey

07:52 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Feeling like your business content is falling flat? Have you been told to just focus on showcasing the highlights and success stories, only to find that it's not resonating with your audience? The struggle to connect authentically and tell your real business story can be frustrating. You're not alone in this. Let's break free from the ineffective advice and embrace the power of genuine storytelling to forge meaningful connections with your audience.


In this episode, you will be able to:

  • Embrace authenticity and storytelling to captivate your audience and stand out in the market.
  • Discover the power of storytelling in forging deep connections with your audience and driving business growth.
  • Share the challenges of your journey to inspire and resonate with your audience on a deeper level.
  • Harness the role of AI in social media to enhance your brand's storytelling and audience engagement.
  • Uncover and share your brand stories to create an emotional connection with your audience and build brand loyalty.


I encourage all of you to show up authentically online, find your brand story, be willing to share your stories and show up authentically this year and you will create a community of brand advocates and your biggest brand and followers.


00:00 Introduction to Rocky Mountain Marketing

00:50 The Power of Storytelling in Business

04:25 Embracing Authenticity in Social Media

05:34 The Role of AI in Modern Marketing

06:20 Sharing Your Brand's Journey

07:52 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[The YouTube SEO Masterclass That You Shouldn't Miss with JP Hightek]]> Tue, 20 Feb 2024 15:00:00 GMT 35:32 65d4b732934cb500162d4dd7 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-youtube-seo-masterclass-that-you-shouldnt-miss-with-jp-h 65d4b732934cb500162d4dd7 62e074adb038a40013e0d7b6 the-youtube-seo-masterclass-that-you-shouldnt-miss-with-jp-h full 4 260 He lost 126,000 Youtube subscribers overnight and here's what he learned.


Be ready to discover the unexpected truth about growing YouTube for your business. This devastating loss led to a huge and powerful comeback.


In this week’s episode, our guest is JP Hightek. He is a renowned content creator and YouTube growth strategist. He brings wealth of experience in live streaming and video content to the table. His journey of overcoming the loss of his YouTube channel and achieving remarkable success serves as an inspiring testament to the resilience and adaptability required in the digital realm. With an Amazon best-seller, "The Live Stream Blueprint," under his belt, JP's insights into the intricacies of YouTube and the importance of optimizing video descriptions with SEO terms are invaluable to content creators aiming to boost their visibility and engagement on the platform. Through his practical expertise and engaging storytelling, JP equips fellow creators with the tools and knowledge needed to thrive in the ever-evolving landscape of YouTube and harness its potential for business growth.


The key moments in this episode are:

00:00:41 - The Devastating Loss


00:09:45 - YouTube as a Search Engine


00:11:36 - Optimizing YouTube Channel Description


00:13:53 - Leveraging Video for Organic Leads


00:15:02 - Importance of Video in Connecting with Audience


00:16:20 - Importance of YouTube Description


00:18:43 - Importance of Channel and Product Names


00:20:59 - Utilizing URLs and Descriptions for SEO


00:23:19 - Crafting Engaging and SEO-Optimized Titles


00:29:19 - The Importance of a Dynamic Website


00:30:06 - Leveraging Video and Automation


00:31:21 - Streamlining Booking Processes


00:32:27 - Where to Find JP's Book and YouTube Channel


00:33:56 - Connecting and Growing Together


Get ready to be amazed by insider secrets that will transform your YouTube channel. Stay tuned for the surprising twist that changed everything.


Visit JP Hightek's social media pages:

Website: https://www.jphightek.com/

LinkedIn: https://www.linkedin.com/in/jphightek/

Amazon: https://www.amazon.com/stores/author/B0CKXZDXSD

Youtube: https://www.youtube.com/@JPHightek

Podcast: https://getradicalwithyourbusiness.buzzsprout.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#youtubeseo #businessgrowth #growyourchannel #jphightek #katiebrinkley #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> He lost 126,000 Youtube subscribers overnight and here's what he learned.


Be ready to discover the unexpected truth about growing YouTube for your business. This devastating loss led to a huge and powerful comeback.


In this week’s episode, our guest is JP Hightek. He is a renowned content creator and YouTube growth strategist. He brings wealth of experience in live streaming and video content to the table. His journey of overcoming the loss of his YouTube channel and achieving remarkable success serves as an inspiring testament to the resilience and adaptability required in the digital realm. With an Amazon best-seller, "The Live Stream Blueprint," under his belt, JP's insights into the intricacies of YouTube and the importance of optimizing video descriptions with SEO terms are invaluable to content creators aiming to boost their visibility and engagement on the platform. Through his practical expertise and engaging storytelling, JP equips fellow creators with the tools and knowledge needed to thrive in the ever-evolving landscape of YouTube and harness its potential for business growth.


The key moments in this episode are:

00:00:41 - The Devastating Loss


00:09:45 - YouTube as a Search Engine


00:11:36 - Optimizing YouTube Channel Description


00:13:53 - Leveraging Video for Organic Leads


00:15:02 - Importance of Video in Connecting with Audience


00:16:20 - Importance of YouTube Description


00:18:43 - Importance of Channel and Product Names


00:20:59 - Utilizing URLs and Descriptions for SEO


00:23:19 - Crafting Engaging and SEO-Optimized Titles


00:29:19 - The Importance of a Dynamic Website


00:30:06 - Leveraging Video and Automation


00:31:21 - Streamlining Booking Processes


00:32:27 - Where to Find JP's Book and YouTube Channel


00:33:56 - Connecting and Growing Together


Get ready to be amazed by insider secrets that will transform your YouTube channel. Stay tuned for the surprising twist that changed everything.


Visit JP Hightek's social media pages:

Website: https://www.jphightek.com/

LinkedIn: https://www.linkedin.com/in/jphightek/

Amazon: https://www.amazon.com/stores/author/B0CKXZDXSD

Youtube: https://www.youtube.com/@JPHightek

Podcast: https://getradicalwithyourbusiness.buzzsprout.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#youtubeseo #businessgrowth #growyourchannel #jphightek #katiebrinkley #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Breaking: Instagram Head Announces New Posting Recommendations Breaking: Instagram Head Announces New Posting Recommendations Thu, 15 Feb 2024 15:00:29 GMT 10:38 65ce0d50a7dbeb001698e414 false https://shows.acast.com/rocky-mountain-marketing/episodes/breaking-instagram-head-announces-new-posting-recommendation 65ce0d50a7dbeb001698e414 62e074adb038a40013e0d7b6 breaking-instagram-head-announces-new-posting-recommendation full 4 259 Surprising Instagram Changes: The Head of Instagram Reveals Unexpected Posting Advice. You won't believe what the head of Instagram just disclosed about how often you should be posting on the platform. It's not what you might expect, and it could completely change your Instagram strategy. Find out the unexpected insights that are shaking up the way businesses approach their content on Instagram. Are you ready to adapt to the latest shift and make the most out of your Instagram presence? Stay tuned to uncover the surprising new approach to posting on Instagram and how it could revolutionize your social media game.


In this episode, you will be able to:

  • Mastering Instagram's shift towards video content will elevate your engagement game.
  • Avoid glitches with Instagram hashtags and maximize your post reach.
  • Utilize the Instagram poll feature to boost audience interaction and feedback.
  • Enhance your Instagram strategy with the recommended posting frequency.
  • Learn the importance of utilizing Instagram stories effectively for increased visibility.

The key moments in this episode are:

00:00:07 - Instagram Identity Crisis


00:02:54 - Hashtag Glitch and New Features


00:06:23 - Posting Frequency Advice from Adam Asari


00:07:52 - Embracing Post Less Bandwagon


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#instagramupdate #mosseri #besttimestopost #businesstips #socialmediastrategy #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Surprising Instagram Changes: The Head of Instagram Reveals Unexpected Posting Advice. You won't believe what the head of Instagram just disclosed about how often you should be posting on the platform. It's not what you might expect, and it could completely change your Instagram strategy. Find out the unexpected insights that are shaking up the way businesses approach their content on Instagram. Are you ready to adapt to the latest shift and make the most out of your Instagram presence? Stay tuned to uncover the surprising new approach to posting on Instagram and how it could revolutionize your social media game.


In this episode, you will be able to:

  • Mastering Instagram's shift towards video content will elevate your engagement game.
  • Avoid glitches with Instagram hashtags and maximize your post reach.
  • Utilize the Instagram poll feature to boost audience interaction and feedback.
  • Enhance your Instagram strategy with the recommended posting frequency.
  • Learn the importance of utilizing Instagram stories effectively for increased visibility.

The key moments in this episode are:

00:00:07 - Instagram Identity Crisis


00:02:54 - Hashtag Glitch and New Features


00:06:23 - Posting Frequency Advice from Adam Asari


00:07:52 - Embracing Post Less Bandwagon


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#instagramupdate #mosseri #besttimestopost #businesstips #socialmediastrategy #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> The Tax Prep Playbook: Essential Strategies to Get Your Books in Order with Heather Zeitzwolfe The Tax Prep Playbook: Essential Strategies to Get Your Books in Order with Heather Zeitzwolfe Tue, 13 Feb 2024 15:31:41 GMT 30:44 65cb8b5dff80f40017aa658a false https://shows.acast.com/rocky-mountain-marketing/episodes/the-tax-prep-playbook-essential-strategies-to-get-your-books 65cb8b5dff80f40017aa658a 62e074adb038a40013e0d7b6 the-tax-prep-playbook-essential-strategies-to-get-your-books full 4 258 Are you ready for a riveting conversation about taxes?


I bet you didn't expect to find excitement in the world of bookkeeping and tax compliance. Heather Zeitzwolfe, with her vibrant personality and unconventional approach, is here to make tax talk not only bearable but fun. She's the go-to expert for business owners looking to revolutionize their financial organization and tax preparedness. But here's the unexpected part – she's not your stereotypical introverted, buttoned-down accountant. With her creative background in fashion and a love for spreadsheets, Heather brings a refreshing and entertaining twist to the world of taxes.


Now, if you're ready to turn tax insights into action and shape your financial legacy, Heather is the person you need to know. Stay tuned as we uncover the unexpected joy of tax compliance with Heather Zeitzwolfe.


In this episode, you will be able to:

1. Master Tax Compliance: Learn the essential steps to keep your business tax-compliant and avoid costly penalties.

2. Organize Finances Effectively: Discover the importance of record-keeping practices for maintaining financial clarity and making informed business decisions.

3. Find the Right Financial Partner: Uncover the key factors to consider when hiring the perfect bookkeeper or accountant for your business needs.

4. Maximize Deductions: Understand the difference between draws and expenses as a solopreneur to optimize tax benefits and minimize liabilities.

5. Optimize Financial Management: Explore the best software solutions for efficient financial organization and streamlined business operations.


Get Ready For Taxes Workbook https://getradicalprofitgrowthaccelerator.com/tax-tools


00:00 Welcome to Rocky Mountain Marketing

00:49 Introducing Heather Zeitzwolf

02:49 Understanding Bookkeeping and Taxes

04:56 Navigating Contractor and Employee Taxes

08:25 Preparing for Tax Season

17:03 Choosing the Right Bookkeeping Software

19:48 When to Hire a Bookkeeper or Accountant

22:32 Final Tips and Contact Information

29:43 Conclusion and Next Steps


Visit Heather Zeitzwolfe's social media pages:

Website: https://getradicalprofitgrowthaccelerator.com/

Instagram: https://getradicalprofitgrowthaccelerator.com/

LinkedIn: https://www.linkedin.com/in/heatherzeitzwolfe

Podcast: https://getradicalwithyourbusiness.buzzsprout.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#taxtips #smallbusinesstaxes #denverbusiness

#taxseason

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you ready for a riveting conversation about taxes?


I bet you didn't expect to find excitement in the world of bookkeeping and tax compliance. Heather Zeitzwolfe, with her vibrant personality and unconventional approach, is here to make tax talk not only bearable but fun. She's the go-to expert for business owners looking to revolutionize their financial organization and tax preparedness. But here's the unexpected part – she's not your stereotypical introverted, buttoned-down accountant. With her creative background in fashion and a love for spreadsheets, Heather brings a refreshing and entertaining twist to the world of taxes.


Now, if you're ready to turn tax insights into action and shape your financial legacy, Heather is the person you need to know. Stay tuned as we uncover the unexpected joy of tax compliance with Heather Zeitzwolfe.


In this episode, you will be able to:

1. Master Tax Compliance: Learn the essential steps to keep your business tax-compliant and avoid costly penalties.

2. Organize Finances Effectively: Discover the importance of record-keeping practices for maintaining financial clarity and making informed business decisions.

3. Find the Right Financial Partner: Uncover the key factors to consider when hiring the perfect bookkeeper or accountant for your business needs.

4. Maximize Deductions: Understand the difference between draws and expenses as a solopreneur to optimize tax benefits and minimize liabilities.

5. Optimize Financial Management: Explore the best software solutions for efficient financial organization and streamlined business operations.


Get Ready For Taxes Workbook https://getradicalprofitgrowthaccelerator.com/tax-tools


00:00 Welcome to Rocky Mountain Marketing

00:49 Introducing Heather Zeitzwolf

02:49 Understanding Bookkeeping and Taxes

04:56 Navigating Contractor and Employee Taxes

08:25 Preparing for Tax Season

17:03 Choosing the Right Bookkeeping Software

19:48 When to Hire a Bookkeeper or Accountant

22:32 Final Tips and Contact Information

29:43 Conclusion and Next Steps


Visit Heather Zeitzwolfe's social media pages:

Website: https://getradicalprofitgrowthaccelerator.com/

Instagram: https://getradicalprofitgrowthaccelerator.com/

LinkedIn: https://www.linkedin.com/in/heatherzeitzwolfe

Podcast: https://getradicalwithyourbusiness.buzzsprout.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#taxtips #smallbusinesstaxes #denverbusiness

#taxseason

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Facebook's Link History: Convenience or Invasion of Privacy?]]> Thu, 08 Feb 2024 15:38:00 GMT 11:05 65c4cafee0bb9b0017040cfe false https://shows.acast.com/rocky-mountain-marketing/episodes/facebooks-link-history-convenience-or-invasion-of-privacy 65c4cafee0bb9b0017040cfe 62e074adb038a40013e0d7b6 facebooks-link-history-convenience-or-invasion-of-privacy full 4 257 Discover how Facebook's new link history feature is not just about helping you track your online footprint, but also about the battle for your digital privacy. But there's a surprising twist that will make you see this feature in a whole new light. Find out why this update is more than just a convenience for users and what it means for the future of online privacy. Stay tuned for the unexpected truth about Facebook's link history feature that will change the way you view your digital interactions.


In this episode, you will be able to:

  • Enhance your digital privacy with better control over settings.
  • Discover the power of managing your digital privacy settings.
  • Take charge of your online privacy with effective control over your digital footprint.
  • Learn how to balance targeted ads and user privacy for a more personalized yet secure online experience.
  • Uncover the significance of Apple's privacy measures and how they impact your online privacy.


The key moments in this episode are:


00:00:05 - The Importance of Link History Feature on Facebook


00:03:11 - Privacy Concerns and User Opt-Out


00:05:30 - Meta's Response to Apple's Privacy Feature


00:07:31 - Balancing Personalization and Privacy


00:10:50 - The Complex Interplay of User Experience and Privacy 


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#facebookupdate #privacy #linkhistory #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Discover how Facebook's new link history feature is not just about helping you track your online footprint, but also about the battle for your digital privacy. But there's a surprising twist that will make you see this feature in a whole new light. Find out why this update is more than just a convenience for users and what it means for the future of online privacy. Stay tuned for the unexpected truth about Facebook's link history feature that will change the way you view your digital interactions.


In this episode, you will be able to:

  • Enhance your digital privacy with better control over settings.
  • Discover the power of managing your digital privacy settings.
  • Take charge of your online privacy with effective control over your digital footprint.
  • Learn how to balance targeted ads and user privacy for a more personalized yet secure online experience.
  • Uncover the significance of Apple's privacy measures and how they impact your online privacy.


The key moments in this episode are:


00:00:05 - The Importance of Link History Feature on Facebook


00:03:11 - Privacy Concerns and User Opt-Out


00:05:30 - Meta's Response to Apple's Privacy Feature


00:07:31 - Balancing Personalization and Privacy


00:10:50 - The Complex Interplay of User Experience and Privacy 


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#facebookupdate #privacy #linkhistory #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Strategies for Building a Standout Personal Brand on Social Media with Christine Gritmon Strategies for Building a Standout Personal Brand on Social Media with Christine Gritmon Tue, 06 Feb 2024 15:58:23 GMT 31:31 65b7840f4de48c0016f490b6 false https://shows.acast.com/rocky-mountain-marketing/episodes/strategies-for-building-a-standout-personal-brand-on-social- 65b7840f4de48c0016f490b6 62e074adb038a40013e0d7b6 strategies-for-building-a-standout-personal-brand-on-social- full 4 256 In this episode of Rocky Mountain Marketing, we are joined by Christine Gritmon, a personal brand expert and host of the podcast 'Let's Talk About Brand'. Christine shares her insights on developing an individual's personal brand alongside a company's brand, discussing how both can coexist to serve strategic business goals. 


Christine emphasizes the importance of being passionate about your platform of choice, reflecting on her own social media preferences. She also explains how to leverage employees' personal brands, stressing the fact that personal brand growth can benefit the organization as a whole.


00:00 Introduction to the Episode

00:40 Meet the Guest: Christine Gritmon

00:57 The Importance of Personal Branding

01:26 Christine's Journey and Achievements

04:22 Christine's Experience as a Journalist

05:36 Transitioning from Journalism to Social Media

06:21 The Power of Personal Branding in Corporate

08:14 The Impact of Personal Branding on Career Progression

08:38 The Role of Personal Branding in Business Growth

09:20 The Power of Storytelling in Personal Branding

12:00 The Importance of Authenticity in Personal Branding

17:23 The Impact of Personal Branding on Employee Retention

21:33 How to Start Building Your Personal Brand

28:52 Conclusion and Contact Information


Get ready for a deep dive into the significance of personal brands and their impact on awareness, online marketing, and podcasting.


Visit Christine Gritmon's social media pages:

Website: https://www.gritmon.com/

Instagram: https://www.instagram.com/cgritmon/

LinkedIn: https://www.linkedin.com/in/christinegritmon/

Podcast: https://www.gritmon.com/ltab


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#personalbranding #socialmediastrategy #entrepreneurlife #businesstips #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, we are joined by Christine Gritmon, a personal brand expert and host of the podcast 'Let's Talk About Brand'. Christine shares her insights on developing an individual's personal brand alongside a company's brand, discussing how both can coexist to serve strategic business goals. 


Christine emphasizes the importance of being passionate about your platform of choice, reflecting on her own social media preferences. She also explains how to leverage employees' personal brands, stressing the fact that personal brand growth can benefit the organization as a whole.


00:00 Introduction to the Episode

00:40 Meet the Guest: Christine Gritmon

00:57 The Importance of Personal Branding

01:26 Christine's Journey and Achievements

04:22 Christine's Experience as a Journalist

05:36 Transitioning from Journalism to Social Media

06:21 The Power of Personal Branding in Corporate

08:14 The Impact of Personal Branding on Career Progression

08:38 The Role of Personal Branding in Business Growth

09:20 The Power of Storytelling in Personal Branding

12:00 The Importance of Authenticity in Personal Branding

17:23 The Impact of Personal Branding on Employee Retention

21:33 How to Start Building Your Personal Brand

28:52 Conclusion and Contact Information


Get ready for a deep dive into the significance of personal brands and their impact on awareness, online marketing, and podcasting.


Visit Christine Gritmon's social media pages:

Website: https://www.gritmon.com/

Instagram: https://www.instagram.com/cgritmon/

LinkedIn: https://www.linkedin.com/in/christinegritmon/

Podcast: https://www.gritmon.com/ltab


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#personalbranding #socialmediastrategy #entrepreneurlife #businesstips #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> How AI Changes the World of Content Creation and Podcasting How AI Changes the World of Content Creation and Podcasting Thu, 01 Feb 2024 15:57:25 GMT 13:15 65bbb6bfce0e500015fc2b43 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-ai-changes-the-world-of-content-creation-and-podcasting 65bbb6bfce0e500015fc2b43 62e074adb038a40013e0d7b6 how-ai-changes-the-world-of-content-creation-and-podcasting full 4 255 In this week’s Quickcast episode, I’m taking you for a ride into the AI revolution. It’s no longer a secret, AI is here and if you’re still not using it for you business, you’re missing out on a LOT of opportunity. Over 60 percent of savvy marketers are embracing AI to turn their social media game from meh to marvelous.


I’ve gone over Chat GPT, the ultimate podcast wingman crafting seamless outlines. I also dive into the 2023 AI wave—more tools, more magic. ButI isn't just a tool; it's a business bestie. Capsho, Riverside, Stampede Social, Descript —these are my toolkit secrets that helped me ace every single episode of Rocky Mountain Marketing.


AI is your sidekick, not your replacement. 


Grab your coffee, hit play, and let me unravel the AI magic for a turbocharged marketing game this 2024.


00:00 Transform Your Social Media Content

00:16 Introduction to Rocky Mountain Marketing

01:06 The Power of AI in Content Creation

05:00 Essential AI Tools for Marketers

10:21 Maximizing AI for Business Efficiency

12:14 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#aitools #contentcreation #podcasting #denverbusiness #digitalmarketing 

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week’s Quickcast episode, I’m taking you for a ride into the AI revolution. It’s no longer a secret, AI is here and if you’re still not using it for you business, you’re missing out on a LOT of opportunity. Over 60 percent of savvy marketers are embracing AI to turn their social media game from meh to marvelous.


I’ve gone over Chat GPT, the ultimate podcast wingman crafting seamless outlines. I also dive into the 2023 AI wave—more tools, more magic. ButI isn't just a tool; it's a business bestie. Capsho, Riverside, Stampede Social, Descript —these are my toolkit secrets that helped me ace every single episode of Rocky Mountain Marketing.


AI is your sidekick, not your replacement. 


Grab your coffee, hit play, and let me unravel the AI magic for a turbocharged marketing game this 2024.


00:00 Transform Your Social Media Content

00:16 Introduction to Rocky Mountain Marketing

01:06 The Power of AI in Content Creation

05:00 Essential AI Tools for Marketers

10:21 Maximizing AI for Business Efficiency

12:14 Conclusion and Next Steps


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#aitools #contentcreation #podcasting #denverbusiness #digitalmarketing 

Hosted on Acast. See acast.com/privacy for more information.

]]> How To Increase Your Sales in 2024 with Aleasha Bahr How To Increase Your Sales in 2024 with Aleasha Bahr Tue, 30 Jan 2024 15:00:36 GMT 31:56 65afd068f08d670017627ee6 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-increase-your-sales-in-2024-with-aleasha-bahr 65afd068f08d670017627ee6 62e074adb038a40013e0d7b6 how-to-increase-your-sales-in-2024-with-aleasha-bahr full 4 254 Struggling with improving sales strategies for your small business? Join me and sales expert, Aleasha Bahr, as we discuss the pitfalls of generic email proposals, the importance of understanding client budgets and timelines, and the need for transparent communication. But what happens when a crucial piece of information is left unanswered? Tune in to find out.


In this episode, you will be able to:

  • Master the Art of Improving Sales Conversations - Elevate your sales game with powerful conversation techniques.
  • Find Your Perfect Fit with a Streamlined Prequalification Process - Streamline your search for the ideal clients with a targeted prequalification method.
  • Harness the Power of Social Media for Sales Success - Uncover the untapped potential of social media in boosting your sales.
  • Embrace Authenticity and Resilience in Sales - Cultivate authenticity and resilience to supercharge your sales approach.
  • Ace Your Sales Calls and Communication - Transform your sales calls and communication for maximum impact.


The key moments in this episode are:


00:00:00 - Introduction to Rocky Mountain Marketing


00:01:15 - Overcoming Sales Challenges


00:04:58 - Pre-Qualifying Sales Calls


00:08:59 - Different Approaches to Selling


00:13:32 - Detaching from the Sale


00:14:13 - Effective Outreach Strategies


00:16:02 - Content Creation and Rap Parody


00:19:39 - Introverts in Sales


00:23:20 - Length of Sales Calls


00:27:57 - Discussing Budget in Sales Calls


00:29:22 - Importance of Transparent Approach in Sales


00:30:52 - Understanding Budget and Timeframe


00:31:41 - Effective Follow-Up Strategy


00:32:34 - Connecting with Alicia's Resources


00:34:00 - Call to Action and Connect with Katie


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Aleasha Bahr's social media pages:

Website: https://aleashabahr.com/

Instagram: https://www.instagram.com/aleashabahr/

Facebook: https://www.facebook.com/aleashabahr/

LinkedIn: https://www.linkedin.com/in/aleashabahr


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#sales #smallbusiness #businessstrategy #salesstrategy


Hosted on Acast. See acast.com/privacy for more information.

]]> Struggling with improving sales strategies for your small business? Join me and sales expert, Aleasha Bahr, as we discuss the pitfalls of generic email proposals, the importance of understanding client budgets and timelines, and the need for transparent communication. But what happens when a crucial piece of information is left unanswered? Tune in to find out.


In this episode, you will be able to:

  • Master the Art of Improving Sales Conversations - Elevate your sales game with powerful conversation techniques.
  • Find Your Perfect Fit with a Streamlined Prequalification Process - Streamline your search for the ideal clients with a targeted prequalification method.
  • Harness the Power of Social Media for Sales Success - Uncover the untapped potential of social media in boosting your sales.
  • Embrace Authenticity and Resilience in Sales - Cultivate authenticity and resilience to supercharge your sales approach.
  • Ace Your Sales Calls and Communication - Transform your sales calls and communication for maximum impact.


The key moments in this episode are:


00:00:00 - Introduction to Rocky Mountain Marketing


00:01:15 - Overcoming Sales Challenges


00:04:58 - Pre-Qualifying Sales Calls


00:08:59 - Different Approaches to Selling


00:13:32 - Detaching from the Sale


00:14:13 - Effective Outreach Strategies


00:16:02 - Content Creation and Rap Parody


00:19:39 - Introverts in Sales


00:23:20 - Length of Sales Calls


00:27:57 - Discussing Budget in Sales Calls


00:29:22 - Importance of Transparent Approach in Sales


00:30:52 - Understanding Budget and Timeframe


00:31:41 - Effective Follow-Up Strategy


00:32:34 - Connecting with Alicia's Resources


00:34:00 - Call to Action and Connect with Katie


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Aleasha Bahr's social media pages:

Website: https://aleashabahr.com/

Instagram: https://www.instagram.com/aleashabahr/

Facebook: https://www.facebook.com/aleashabahr/

LinkedIn: https://www.linkedin.com/in/aleashabahr


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#sales #smallbusiness #businessstrategy #salesstrategy


Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Here's What You Need To Know About Google's New Email Policy]]> Thu, 25 Jan 2024 15:00:29 GMT 12:14 65b14bd4facecf001698478f false https://shows.acast.com/rocky-mountain-marketing/episodes/google-new-email-policy-2024 65b14bd4facecf001698478f 62e074adb038a40013e0d7b6 google-new-email-policy-2024 full 4 253 Are You About to Lose Your Email Subscribers? Not if you listen to this week’s Quickcast!


Major email changes are looming, and if you're not prepared, you might be waving goodbye to your subscribers. In this eye-opening episode, I uncover the unsettling truth about the impending email evolution set to rock your digital world this February.


Is your free Gmail account on the chopping block? Discover why Google and Yahoo are about to hit the reset button on how you've been sending emails. It's not just about compliance; it's a battle for engagement and delivery. 


But fear not! Join me as we navigate the chaos, decode the technical jargon, and unveil the strategies to not only survive but thrive in the era of email uncertainty. It's time to face the apocalypse head-on and come out on top.


Ready for the storm? Hit play now and fortify your inbox strategy!


00:00 Introduction to Email Marketing Changes

00:17 Welcome to Rocky Mountain Marketing

01:07 Understanding Content Entrepreneurship

01:39 New Email Rules by Google and Yahoo

03:32 Upgrading Your Email Strategy

06:26 Technical Aspects of Email Authentication

08:20 Maintaining a Healthy Email List

11:12 Conclusion and Final Tips


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Are You About to Lose Your Email Subscribers? Not if you listen to this week’s Quickcast!


Major email changes are looming, and if you're not prepared, you might be waving goodbye to your subscribers. In this eye-opening episode, I uncover the unsettling truth about the impending email evolution set to rock your digital world this February.


Is your free Gmail account on the chopping block? Discover why Google and Yahoo are about to hit the reset button on how you've been sending emails. It's not just about compliance; it's a battle for engagement and delivery. 


But fear not! Join me as we navigate the chaos, decode the technical jargon, and unveil the strategies to not only survive but thrive in the era of email uncertainty. It's time to face the apocalypse head-on and come out on top.


Ready for the storm? Hit play now and fortify your inbox strategy!


00:00 Introduction to Email Marketing Changes

00:17 Welcome to Rocky Mountain Marketing

01:07 Understanding Content Entrepreneurship

01:39 New Email Rules by Google and Yahoo

03:32 Upgrading Your Email Strategy

06:26 Technical Aspects of Email Authentication

08:20 Maintaining a Healthy Email List

11:12 Conclusion and Final Tips


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Stop Doing it All: The One Business Strategy That You Need To Know with Angela Henderson Stop Doing it All: The One Business Strategy That You Need To Know with Angela Henderson Tue, 23 Jan 2024 15:39:45 GMT 37:06 65a6c820f6a82e00181e04a3 false https://shows.acast.com/rocky-mountain-marketing/episodes/stop-doing-it-all-the-one-business-strategy-that-you-need-to 65a6c820f6a82e00181e04a3 62e074adb038a40013e0d7b6 stop-doing-it-all-the-one-business-strategy-that-you-need-to full 4 252 If you're feeling overwhelmed and frustrated by the lack of business growth, then you are not alone! You may already be working long hours, pouring money into marketing efforts, and attending countless networking events, only to see minimal results. Instead of seeing your business thrive, you may be experiencing burnout and feeling like you're spinning your wheels. It's time to shift your approach and focus on strategies that will bring lasting growth and fulfillment.


In this episode, you will be able to:

  • Mastering business strategy and mindset for growth.
  • Choosing the right social media platforms for success.
  • Streamlining your business for sustainable growth.
  • Harnessing the power of email marketing for your business.
  • Integrating health into your business for overall success.


The key moments in this episode are:

00:00:00 - Introduction and Guest Introduction


00:01:40 - Normalizing Failure and Creating an Aligned Strategy


00:04:41 - Comparison and Misinformation in Business


00:08:09 - Building a Life-First Business


00:13:12 - Building a Community and Social Media Strategy


00:13:49 - Evaluating Content Platforms


00:14:19 - Simplifying Business Strategies


00:15:24 - Simplicity and Scaling


00:18:42 - Importance of Email Marketing


00:21:22 - Data-Driven Decision Making


00:27:27 - Setting Yourself Up for Success in 2024


00:28:13 - The Impact of Health on Success


00:29:43 - The Importance of Inner Work


00:31:07 - Evaluating Relationships and Wealth


00:35:02 - Prioritizing Self-Compassion and Well-being


How do you manage to balance your business decisions with your health, relationships, and wealth? I'd love to hear your insights on this! 

Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Angela Henderson's social media pages:

Website: https://www.angelahenderson.com.au/

Instagram: https://www.instagram.com/angelahendersonconsulting/

Facebook: https://www.facebook.com/anghen14

LinkedIn: https://www.linkedin.com/in/angela-henderson-378aab106/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#intention #businessstrategy #holisticsuccess #businesscoach #mentor #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> If you're feeling overwhelmed and frustrated by the lack of business growth, then you are not alone! You may already be working long hours, pouring money into marketing efforts, and attending countless networking events, only to see minimal results. Instead of seeing your business thrive, you may be experiencing burnout and feeling like you're spinning your wheels. It's time to shift your approach and focus on strategies that will bring lasting growth and fulfillment.


In this episode, you will be able to:

  • Mastering business strategy and mindset for growth.
  • Choosing the right social media platforms for success.
  • Streamlining your business for sustainable growth.
  • Harnessing the power of email marketing for your business.
  • Integrating health into your business for overall success.


The key moments in this episode are:

00:00:00 - Introduction and Guest Introduction


00:01:40 - Normalizing Failure and Creating an Aligned Strategy


00:04:41 - Comparison and Misinformation in Business


00:08:09 - Building a Life-First Business


00:13:12 - Building a Community and Social Media Strategy


00:13:49 - Evaluating Content Platforms


00:14:19 - Simplifying Business Strategies


00:15:24 - Simplicity and Scaling


00:18:42 - Importance of Email Marketing


00:21:22 - Data-Driven Decision Making


00:27:27 - Setting Yourself Up for Success in 2024


00:28:13 - The Impact of Health on Success


00:29:43 - The Importance of Inner Work


00:31:07 - Evaluating Relationships and Wealth


00:35:02 - Prioritizing Self-Compassion and Well-being


How do you manage to balance your business decisions with your health, relationships, and wealth? I'd love to hear your insights on this! 

Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Angela Henderson's social media pages:

Website: https://www.angelahenderson.com.au/

Instagram: https://www.instagram.com/angelahendersonconsulting/

Facebook: https://www.facebook.com/anghen14

LinkedIn: https://www.linkedin.com/in/angela-henderson-378aab106/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#intention #businessstrategy #holisticsuccess #businesscoach #mentor #denverbusiness


Hosted on Acast. See acast.com/privacy for more information.

]]> Should You Still Use Hashtags on LinkedIn Posts in 2024? Should You Still Use Hashtags on LinkedIn Posts in 2024? Thu, 18 Jan 2024 15:00:00 GMT 13:10 65a9321fc573b50016981ca2 false https://shows.acast.com/rocky-mountain-marketing/episodes/should-you-still-use-hashtags-on-linkedin-posts-in-2024 65a9321fc573b50016981ca2 62e074adb038a40013e0d7b6 should-you-still-use-hashtags-on-linkedin-posts-in-2024 full 4 251 Do you want to increase your reach and interaction on LinkedIn? I'll be revealing the key to enhancing your visibility and engagement on the platform. By utilizing the evolving role of hashtags, you can achieve greater exposure and interaction with your content.


In this episode, you will be able to:

  • Uncover the evolving role of hashtags on LinkedIn and how it can transform your content strategy.
  • Explore the impact of recent LinkedIn algorithm changes on the effectiveness of hashtags.
  • Learn how to maximize the impact of hashtags on LinkedIn to boost your content visibility and engagement.
  • Discover the art of selective and strategic hashtag usage to elevate your content reach on LinkedIn.
  • Understand the crucial importance of relevance and context in hashtag usage for optimal content performance on LinkedIn.


The key moments in this episode are:

00:00:09 - The Evolution of Hashtags on LinkedIn


00:03:15 - The Impact of Algorithm Changes


00:06:34 - LinkedIn's Current Stance on Hashtags


00:09:27 - Shifting Focus for Professional Growth 


Learn the surprising shifts in LinkedIn's hashtag strategy and what it means for your business. Dive into the world of LinkedIn with me and discover the latest insights. 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedinstrategy #hashtags #socialmediastrategy #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Do you want to increase your reach and interaction on LinkedIn? I'll be revealing the key to enhancing your visibility and engagement on the platform. By utilizing the evolving role of hashtags, you can achieve greater exposure and interaction with your content.


In this episode, you will be able to:

  • Uncover the evolving role of hashtags on LinkedIn and how it can transform your content strategy.
  • Explore the impact of recent LinkedIn algorithm changes on the effectiveness of hashtags.
  • Learn how to maximize the impact of hashtags on LinkedIn to boost your content visibility and engagement.
  • Discover the art of selective and strategic hashtag usage to elevate your content reach on LinkedIn.
  • Understand the crucial importance of relevance and context in hashtag usage for optimal content performance on LinkedIn.


The key moments in this episode are:

00:00:09 - The Evolution of Hashtags on LinkedIn


00:03:15 - The Impact of Algorithm Changes


00:06:34 - LinkedIn's Current Stance on Hashtags


00:09:27 - Shifting Focus for Professional Growth 


Learn the surprising shifts in LinkedIn's hashtag strategy and what it means for your business. Dive into the world of LinkedIn with me and discover the latest insights. 


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#linkedinstrategy #hashtags #socialmediastrategy #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Secrets to Scripting Binge-Worthy Short Form Videos with Wave Wyld Secrets to Scripting Binge-Worthy Short Form Videos with Wave Wyld Tue, 16 Jan 2024 17:04:48 GMT 33:33 659f9dadb55e5d0016eb2fad false https://shows.acast.com/rocky-mountain-marketing/episodes/secrets-to-scripting-binge-worthy-short-form-videos-with-wav 659f9dadb55e5d0016eb2fad 62e074adb038a40013e0d7b6 secrets-to-scripting-binge-worthy-short-form-videos-with-wav full 4 250 Secrets to Scripting Binge-Worthy Short Form Videos with Wave Wyld


Are you ready to harness the power of storytelling to captivate your audience and grow your brand? Join me and Wave Wyld as we delve into the world of short form videos and share expert insights on crafting authentic and engaging content. But just when I thought I had it all figured out, a shocking revelation left me questioning everything.


In this episode, you will be able to:

Master short form video marketing to captivate audiences.

Uncover TikTok trends and strategies for viral content.

Harness the power of storytelling to create impactful videos.

Engage your audience authentically through compelling narratives.

Cultivate the importance of human connection in video marketing.



The key moments in this episode are:

00:00:00 - Introduction to Short Form Video Marketing


 00:02:29 - Becoming the Queen of TikTok Trends


 00:06:05 - Crafting Effective Short Form Video Messages


 00:09:18 - Scripting and the Art of Hooks


 00:12:39 - Choosing the Right Video Format


 00:15:01 - Importance of Eye Movement and Scripting


 00:16:30 - Effective Scripting for Longer Videos


 00:18:47 - The Power of Storytelling


 00:22:20 - Finding Personal Stories for Content


 00:27:03 - Using AI as an Assistant


 00:30:03 - Importance of Short Form Video in 2024


 00:30:38 - Importance of Storytelling on TikTok


 00:31:26 - Mastering Storytelling for Business


 00:32:30 - TikTok as a Storytelling Platform


 00:33:50 - Conclusion and Future Collaboration


What's your strategy for weaving storytelling into your content this year? I'm all ears for your insights!



Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Wave's website: https://www.wavewyld.com/

TikTok: https://www.tiktok.com/@wavewyld

Instagram: https://www.instagram.com/wavewyld/

LinkedIn: https://www.linkedin.com/in/wavewyld/

Facebook: https://www.facebook.com/wave.wyld


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> Secrets to Scripting Binge-Worthy Short Form Videos with Wave Wyld


Are you ready to harness the power of storytelling to captivate your audience and grow your brand? Join me and Wave Wyld as we delve into the world of short form videos and share expert insights on crafting authentic and engaging content. But just when I thought I had it all figured out, a shocking revelation left me questioning everything.


In this episode, you will be able to:

Master short form video marketing to captivate audiences.

Uncover TikTok trends and strategies for viral content.

Harness the power of storytelling to create impactful videos.

Engage your audience authentically through compelling narratives.

Cultivate the importance of human connection in video marketing.



The key moments in this episode are:

00:00:00 - Introduction to Short Form Video Marketing


 00:02:29 - Becoming the Queen of TikTok Trends


 00:06:05 - Crafting Effective Short Form Video Messages


 00:09:18 - Scripting and the Art of Hooks


 00:12:39 - Choosing the Right Video Format


 00:15:01 - Importance of Eye Movement and Scripting


 00:16:30 - Effective Scripting for Longer Videos


 00:18:47 - The Power of Storytelling


 00:22:20 - Finding Personal Stories for Content


 00:27:03 - Using AI as an Assistant


 00:30:03 - Importance of Short Form Video in 2024


 00:30:38 - Importance of Storytelling on TikTok


 00:31:26 - Mastering Storytelling for Business


 00:32:30 - TikTok as a Storytelling Platform


 00:33:50 - Conclusion and Future Collaboration


What's your strategy for weaving storytelling into your content this year? I'm all ears for your insights!



Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Wave's website: https://www.wavewyld.com/

TikTok: https://www.tiktok.com/@wavewyld

Instagram: https://www.instagram.com/wavewyld/

LinkedIn: https://www.linkedin.com/in/wavewyld/

Facebook: https://www.facebook.com/wave.wyld


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> The Copycat Culture: Understanding Content Theft in the Digital Age The Copycat Culture: Understanding Content Theft in the Digital Age Thu, 11 Jan 2024 16:03:58 GMT 9:57 659fbb510ce3940017dcdd10 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-copycat-culture-understanding-content-theft-in-the-digit 659fbb510ce3940017dcdd10 62e074adb038a40013e0d7b6 the-copycat-culture-understanding-content-theft-in-the-digit full 4 249 Ever found yourself sharing content without giving credit where it's due? In my latest episode of Rocky Mountain Marketing, I dig into the ethical considerations of copying and creativity stealing on social media.


In the world of social media, creativity is a prized possession. But what happens when that creativity is snatched away without warning? The unexpected twist in this story will leave you reeling with surprise and frustration, as one content creator's personal experience unfolds. Keep reading to discover how this shocking encounter sheds light on a prevalent issue in the digital realm.


In this episode, you will be able to:

1. Discover how to infuse originality into your social media content creation to stand out from the crowd.

2. Learn the ethical importance of giving credit and acknowledging sources in your social media posts.

3. Uncover the difference between acceptable inspiration and unethical content stealing in the world of social media.

4. Find out the impact of using images without proper attribution and how it affects your online reputation.

5. Explore effective strategies for building a supportive and engaged community on social media.


The key moments in this episode are:

00:00:04 - The Issue of Plagiarism on Social Media


00:01:50 - Ethical Content Creation and Inspiration


00:03:35 - Case Study: The Stanley Mug Post


00:05:31 - The Importance of Originality


00:08:40 - Being Intentional with Social Media


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#copyrightinfringement #contentcreator #intellectualproperty #businessstrategy #ethics


Hosted on Acast. See acast.com/privacy for more information.

]]> Ever found yourself sharing content without giving credit where it's due? In my latest episode of Rocky Mountain Marketing, I dig into the ethical considerations of copying and creativity stealing on social media.


In the world of social media, creativity is a prized possession. But what happens when that creativity is snatched away without warning? The unexpected twist in this story will leave you reeling with surprise and frustration, as one content creator's personal experience unfolds. Keep reading to discover how this shocking encounter sheds light on a prevalent issue in the digital realm.


In this episode, you will be able to:

1. Discover how to infuse originality into your social media content creation to stand out from the crowd.

2. Learn the ethical importance of giving credit and acknowledging sources in your social media posts.

3. Uncover the difference between acceptable inspiration and unethical content stealing in the world of social media.

4. Find out the impact of using images without proper attribution and how it affects your online reputation.

5. Explore effective strategies for building a supportive and engaged community on social media.


The key moments in this episode are:

00:00:04 - The Issue of Plagiarism on Social Media


00:01:50 - Ethical Content Creation and Inspiration


00:03:35 - Case Study: The Stanley Mug Post


00:05:31 - The Importance of Originality


00:08:40 - Being Intentional with Social Media


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#copyrightinfringement #contentcreator #intellectualproperty #businessstrategy #ethics


Hosted on Acast. See acast.com/privacy for more information.

]]> Can I Use That?: Understanding Copyright and Fair Use on Social Platforms with Taylor Williams Can I Use That?: Understanding Copyright and Fair Use on Social Platforms with Taylor Williams Tue, 09 Jan 2024 17:08:09 GMT 31:27 659bad04762e3000168280e3 false https://shows.acast.com/rocky-mountain-marketing/episodes/can-i-use-that-understanding-copyright-and-fair-use-on-socia 659bad04762e3000168280e3 62e074adb038a40013e0d7b6 can-i-use-that-understanding-copyright-and-fair-use-on-socia full 4 248 Ever worry that your brand's content is a sitting duck for legal headaches on social media? 


Brace yourself because, in this episode, I spoke with Taylor Williams about the harsh realities and pitfalls that you should know about the dangers of copyright infringement in social media. 


In this episode, you will be able to:

  • Protect your brand's content on social media with legal safeguards.
  • Understand the truth about fair use and copyright misconceptions.
  • Learn how to monitor and prevent copyright infringement on social media.
  • Explore the legal responsibility when outsourcing social media management.
  • Gain insight into legal considerations for content creation and influencers.


Don't wait for a legal storm to hit; we've got the insider tips on how to fortify your intellectual property. Protecting your brand's intellectual property is crucial for maintaining its value and reputation in the digital space.

Tune in if you're ready to turn those worries into winning strategies! 

Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Taylor William's social media pages:

Website: https://denvertrademarklaw.com/

Instagram: https://www.instagram.com/denvertrademarklaw/

LinkedIn: https://www.linkedin.com/in/taylorwilliamsdenver/

The C-Suite: https://csuitecontracts.com/


00:00 Introduction to Digital Inspiration and Legal Pitfalls

00:45 Welcome to Rocky Mountain Marketing

01:36 Meet Taylor: Expert in Intellectual Property

04:48 The Importance of Original Content

11:35 Navigating Social Media Compliance

21:38 AI and the Future of Digital Content

27:37 Final Thoughts and Resources


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#copyright #trademark #smallbusiness #entrepreneurlife #denver

Hosted on Acast. See acast.com/privacy for more information.

]]> Ever worry that your brand's content is a sitting duck for legal headaches on social media? 


Brace yourself because, in this episode, I spoke with Taylor Williams about the harsh realities and pitfalls that you should know about the dangers of copyright infringement in social media. 


In this episode, you will be able to:

  • Protect your brand's content on social media with legal safeguards.
  • Understand the truth about fair use and copyright misconceptions.
  • Learn how to monitor and prevent copyright infringement on social media.
  • Explore the legal responsibility when outsourcing social media management.
  • Gain insight into legal considerations for content creation and influencers.


Don't wait for a legal storm to hit; we've got the insider tips on how to fortify your intellectual property. Protecting your brand's intellectual property is crucial for maintaining its value and reputation in the digital space.

Tune in if you're ready to turn those worries into winning strategies! 

Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Taylor William's social media pages:

Website: https://denvertrademarklaw.com/

Instagram: https://www.instagram.com/denvertrademarklaw/

LinkedIn: https://www.linkedin.com/in/taylorwilliamsdenver/

The C-Suite: https://csuitecontracts.com/


00:00 Introduction to Digital Inspiration and Legal Pitfalls

00:45 Welcome to Rocky Mountain Marketing

01:36 Meet Taylor: Expert in Intellectual Property

04:48 The Importance of Original Content

11:35 Navigating Social Media Compliance

21:38 AI and the Future of Digital Content

27:37 Final Thoughts and Resources


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#copyright #trademark #smallbusiness #entrepreneurlife #denver

Hosted on Acast. See acast.com/privacy for more information.

]]> Getting Back to Basics: An Audit for Your 2024 Social Strategy Getting Back to Basics: An Audit for Your 2024 Social Strategy Thu, 04 Jan 2024 20:27:43 GMT 9:39 659714c1249d0e0016a0ea3b false https://shows.acast.com/rocky-mountain-marketing/episodes/getting-back-to-basics-an-audit-for-your-2024-social-strateg 659714c1249d0e0016a0ea3b 62e074adb038a40013e0d7b6 getting-back-to-basics-an-audit-for-your-2024-social-strateg full 4 247 Have you ever felt like social media is more confusing than ever? Well, you're not alone. In this week's episode of Rocky Mountain Marketing, I cover some of the best practices for social media content creation in 2024. From captivating visuals to engaging captions, I share insights that are vital for any business or brand looking to succeed on social media this year.


As we step into 2024, it's the perfect time to conduct a quick audit of your social media profiles. A strong first impression is key, and ensuring that your profiles are updated, optimized, and consistent can make a significant difference in your online presence.


The key moments in this episode are:

00:00:00 - Introduction to Digital Marketing


00:01:05 - Social Media Trends for 2024


00:02:45 - Do's and Don'ts of Social Media Content Creation


00:06:12 - Maximizing Hashtag Usage


00:07:42 - Profile Optimization for 2024


If you're ready to shape your social media strategy for 2024 and beyond, don't miss this episode.


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#socialmediaaudit #2024 #contentcreation #entrepreneurlife

Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever felt like social media is more confusing than ever? Well, you're not alone. In this week's episode of Rocky Mountain Marketing, I cover some of the best practices for social media content creation in 2024. From captivating visuals to engaging captions, I share insights that are vital for any business or brand looking to succeed on social media this year.


As we step into 2024, it's the perfect time to conduct a quick audit of your social media profiles. A strong first impression is key, and ensuring that your profiles are updated, optimized, and consistent can make a significant difference in your online presence.


The key moments in this episode are:

00:00:00 - Introduction to Digital Marketing


00:01:05 - Social Media Trends for 2024


00:02:45 - Do's and Don'ts of Social Media Content Creation


00:06:12 - Maximizing Hashtag Usage


00:07:42 - Profile Optimization for 2024


If you're ready to shape your social media strategy for 2024 and beyond, don't miss this episode.


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#socialmediaaudit #2024 #contentcreation #entrepreneurlife

Hosted on Acast. See acast.com/privacy for more information.

]]> What Every Business Owner Needs to Know About Leveraging a Book Launch with Valerie Morris What Every Business Owner Needs to Know About Leveraging a Book Launch with Valerie Morris Tue, 02 Jan 2024 16:59:40 GMT 32:01 659440fac9ba1d0017f70729 false https://shows.acast.com/rocky-mountain-marketing/episodes/what-every-business-owner-needs-to-know-about-leveraging-a-b 659440fac9ba1d0017f70729 62e074adb038a40013e0d7b6 what-every-business-owner-needs-to-know-about-leveraging-a-b full 4 246 Do you want to enhance your business's credibility and reach? Valerie and I will reveal the solution to achieving increased authority and expanded influence. Writing a book for your business can establish you as an expert in your field, leading to heightened credibility and a wider audience reach. By sharing your knowledge and expertise through a book, you can position your business as a leader in the industry, attracting more opportunities and clients.


In this episode, you will be able to:

1. Master the art of writing and publishing a book to share your expertise with the world.

2. Strategize your book launch to make a lasting impact and maximize your reach.

3. Explore the pros and cons of traditional publishing versus self-publishing to make the best choice for your book.

4. Cultivate a loyal platform and audience to connect with like-minded individuals and share valuable insights.

5. Harness the power of your message and expertise to establish authority and make a meaningful impact.


The key moments in this episode are:

00:00:00 - Meeting Valerie Before the Pandemic


00:03:09 - Falling Into Business Ownership


00:07:39 - The Decision to Write a Book


00:12:16 - Importance of Having a Book


00:15:08 - The Importance of Being a Bestseller


00:17:46 - The Biggest Mistake in Book Launch


00:21:56 - Leveraging Book Launch Teams


00:25:08 - Embracing the Book Writing Process


00:28:46 - Getting Started with Book Coaching


00:30:26 - The Process of Writing a Book


00:30:47 - Gratitude and Insight


00:30:55 - Closing Words


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Valerie Morris' social media pages:

Website: https://www.tinterocreative.com/

Facebook: https://www.facebook.com/TinteroCreative/

LinkedIn: https://www.linkedin.com/in/valerielmorris



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Do you want to enhance your business's credibility and reach? Valerie and I will reveal the solution to achieving increased authority and expanded influence. Writing a book for your business can establish you as an expert in your field, leading to heightened credibility and a wider audience reach. By sharing your knowledge and expertise through a book, you can position your business as a leader in the industry, attracting more opportunities and clients.


In this episode, you will be able to:

1. Master the art of writing and publishing a book to share your expertise with the world.

2. Strategize your book launch to make a lasting impact and maximize your reach.

3. Explore the pros and cons of traditional publishing versus self-publishing to make the best choice for your book.

4. Cultivate a loyal platform and audience to connect with like-minded individuals and share valuable insights.

5. Harness the power of your message and expertise to establish authority and make a meaningful impact.


The key moments in this episode are:

00:00:00 - Meeting Valerie Before the Pandemic


00:03:09 - Falling Into Business Ownership


00:07:39 - The Decision to Write a Book


00:12:16 - Importance of Having a Book


00:15:08 - The Importance of Being a Bestseller


00:17:46 - The Biggest Mistake in Book Launch


00:21:56 - Leveraging Book Launch Teams


00:25:08 - Embracing the Book Writing Process


00:28:46 - Getting Started with Book Coaching


00:30:26 - The Process of Writing a Book


00:30:47 - Gratitude and Insight


00:30:55 - Closing Words


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Valerie Morris' social media pages:

Website: https://www.tinterocreative.com/

Facebook: https://www.facebook.com/TinteroCreative/

LinkedIn: https://www.linkedin.com/in/valerielmorris



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Top 5 Most Downloaded Rocky Mountain Marketing Episodes of 2023 Top 5 Most Downloaded Rocky Mountain Marketing Episodes of 2023 Thu, 28 Dec 2023 15:27:34 GMT 13:11 658d902ed006d30016598677 false https://shows.acast.com/rocky-mountain-marketing/episodes/top-5-most-downloaded-2023 658d902ed006d30016598677 62e074adb038a40013e0d7b6 top-5-most-downloaded-2023 full 4 245 Join me as I look back on the highlights of my podcast, Rocky Mountain Marketing, this 2023. These top five most-loved episodes of 2023 are waves of digital news and updates each revealing a pivotal moment that marked the social media marketing scene.


In this episode, you will be able to:


1. Uncover your achievements and highlights for business growth.

2. Boost social media presence for increased brand visibility.

3. Master Instagram SEO to attract more followers and engagement.

4. Differentiate between Facebook Business and Personal Pages for effective marketing.

5. Reap the benefits of social media audits for improved strategy.


The key moments in this episode are:

00:00:00 - Introduction to Rocky Mountain Marketing


00:02:47 - Maximizing Social Media Presence


00:05:08 - Leveling Up Instagram SEO


00:06:57 - Facebook Business Pages vs. Personal Pages


00:08:02 - Getting Meta-Verified


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Join me as I look back on the highlights of my podcast, Rocky Mountain Marketing, this 2023. These top five most-loved episodes of 2023 are waves of digital news and updates each revealing a pivotal moment that marked the social media marketing scene.


In this episode, you will be able to:


1. Uncover your achievements and highlights for business growth.

2. Boost social media presence for increased brand visibility.

3. Master Instagram SEO to attract more followers and engagement.

4. Differentiate between Facebook Business and Personal Pages for effective marketing.

5. Reap the benefits of social media audits for improved strategy.


The key moments in this episode are:

00:00:00 - Introduction to Rocky Mountain Marketing


00:02:47 - Maximizing Social Media Presence


00:05:08 - Leveling Up Instagram SEO


00:06:57 - Facebook Business Pages vs. Personal Pages


00:08:02 - Getting Meta-Verified


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Descript 101: A Beginner's Guide to AI-Powered Editing with Jeff Sieh]]> Tue, 26 Dec 2023 17:57:54 GMT 32:53 658b14226325f900160deea9 false https://shows.acast.com/rocky-mountain-marketing/episodes/descript-101-a-beginners-guide-to-ai-powered-editing-with-je 658b14226325f900160deea9 62e074adb038a40013e0d7b6 descript-101-a-beginners-guide-to-ai-powered-editing-with-je full 4 244 Do you want to streamline your editing process and maximize the reuse of your content? Jeff Sieh will reveal the key to achieving increased editing efficiency and content repurposing. Learn how to boost your editing productivity and make the most out of your content with his expert advice.


Discover the solution to optimizing your content creation workflow and achieving better content utilization.


In this episode, you will be able to:

1. Learn efficient content repurposing techniques for wider audience reach.

2. Understand how AI is revolutionizing content creation for creators.

3. Discover the impact of AI tools on streamlining video editing processes.

4. Uncover the benefits of using Descript for creating engaging content.

5. Explore how AI tools can enhance productivity and creativity in content creation.


The key moments in this episode are:


00:00:00 - Importance of Repurposing Content


00:01:04 - Impact of AI on Content Creation


00:04:49 - Podcasting and Live Video in the Age of AI


00:09:43 - Embracing AI as a Tool


00:12:35 - Navigating Authenticity in Social Media


00:13:32 - Evolution of Video Editing


00:15:06 - AI Tools in Descript


00:16:48 - Workflow with Ecamm and Descript


00:20:36 - The Power of AI in Content Creation


00:25:59 - AI as a Creative Brainstorming Tool


00:27:12 - Importance of Descript for Content Creation


00:28:10 - Making Descript Easy to Use


00:29:28 - Overcoming Editing Challenges with Descript


00:30:40 - Accessing Jeff's Descript Course


00:32:25 - Conclusion and Recommendations


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Jeff Sieh's social media pages:


Website: https://jeffsieh.com/

LinkedIn: https://www.linkedin.com/in/jeffsieh/

Instagram: : https://www.instagram.com/jeffsieh/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Do you want to streamline your editing process and maximize the reuse of your content? Jeff Sieh will reveal the key to achieving increased editing efficiency and content repurposing. Learn how to boost your editing productivity and make the most out of your content with his expert advice.


Discover the solution to optimizing your content creation workflow and achieving better content utilization.


In this episode, you will be able to:

1. Learn efficient content repurposing techniques for wider audience reach.

2. Understand how AI is revolutionizing content creation for creators.

3. Discover the impact of AI tools on streamlining video editing processes.

4. Uncover the benefits of using Descript for creating engaging content.

5. Explore how AI tools can enhance productivity and creativity in content creation.


The key moments in this episode are:


00:00:00 - Importance of Repurposing Content


00:01:04 - Impact of AI on Content Creation


00:04:49 - Podcasting and Live Video in the Age of AI


00:09:43 - Embracing AI as a Tool


00:12:35 - Navigating Authenticity in Social Media


00:13:32 - Evolution of Video Editing


00:15:06 - AI Tools in Descript


00:16:48 - Workflow with Ecamm and Descript


00:20:36 - The Power of AI in Content Creation


00:25:59 - AI as a Creative Brainstorming Tool


00:27:12 - Importance of Descript for Content Creation


00:28:10 - Making Descript Easy to Use


00:29:28 - Overcoming Editing Challenges with Descript


00:30:40 - Accessing Jeff's Descript Course


00:32:25 - Conclusion and Recommendations


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Jeff Sieh's social media pages:


Website: https://jeffsieh.com/

LinkedIn: https://www.linkedin.com/in/jeffsieh/

Instagram: : https://www.instagram.com/jeffsieh/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> The Social Shift: Book Launch Party The Social Shift: Book Launch Party Thu, 21 Dec 2023 15:08:22 GMT 25:41 65844a5a8ddb3c001608af07 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-social-shift-book-launch-party 65844a5a8ddb3c001608af07 62e074adb038a40013e0d7b6 the-social-shift-book-launch-party full 4 243 In this episode, host Katie Brinkley of the Rocky Mountain Marketing QuickCast celebrates the launch of her book, 'The Social Shift: The Road Back to Community.' She discusses the writing process, surprises her audience with special guests, including Rich Brooks, Joe Polizzi, Jenny Wright, and Larry Roberts, and dives deep into how social media marketing is evolving. They also explore how intentional use of time on these platforms can positively impact businesses and examine the role of AI in creating content.


00:01 Introduction and Welcome

00:24 Book Launch Party and Social Media Trends

00:51 Introduction to the New Book

01:33 Surprise Guest: Rich Brooks

03:40 Discussion on Remarkability Factor

05:39 Surprise Guest: Joe Pulizzi

07:39 The Journey of Writing and Publishing a Book

13:34 Surprise Guest: Jenny Wright

18:38 Surprise Guest: Larry Roberts

23:54 Closing Remarks and Future of Social Media


Get the book here: https://katiebrinkley.com/book/



Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#thesocialshift #socialmediastrategy #entrepreneurlife #katiebrinkley #book

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode, host Katie Brinkley of the Rocky Mountain Marketing QuickCast celebrates the launch of her book, 'The Social Shift: The Road Back to Community.' She discusses the writing process, surprises her audience with special guests, including Rich Brooks, Joe Polizzi, Jenny Wright, and Larry Roberts, and dives deep into how social media marketing is evolving. They also explore how intentional use of time on these platforms can positively impact businesses and examine the role of AI in creating content.


00:01 Introduction and Welcome

00:24 Book Launch Party and Social Media Trends

00:51 Introduction to the New Book

01:33 Surprise Guest: Rich Brooks

03:40 Discussion on Remarkability Factor

05:39 Surprise Guest: Joe Pulizzi

07:39 The Journey of Writing and Publishing a Book

13:34 Surprise Guest: Jenny Wright

18:38 Surprise Guest: Larry Roberts

23:54 Closing Remarks and Future of Social Media


Get the book here: https://katiebrinkley.com/book/



Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#thesocialshift #socialmediastrategy #entrepreneurlife #katiebrinkley #book

Hosted on Acast. See acast.com/privacy for more information.

]]> The Latest on Social Media Engagement: Strategies for Content Creators with Jeff Dwoskin The Latest on Social Media Engagement: Strategies for Content Creators with Jeff Dwoskin Tue, 19 Dec 2023 15:40:39 GMT 28:15 6581b977bbd71a001727e056 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-latest-on-social-media-engagement-strategies-for-content 6581b977bbd71a001727e056 62e074adb038a40013e0d7b6 the-latest-on-social-media-engagement-strategies-for-content full 4 242 If you're feeling frustrated by lack of audience engagement on social media, then you are not alone! You may be posting consistently, but only getting a few likes and comments. Instead of building a community, you may be feeling like you're talking to an empty room. It's time to make a change and start seeing real connections and conversations with your followers.


In this episode, you will be able to:

  • Learn how boosting engagement on social media can create deeper connections with your audience.
  • Discover the secrets to building a supportive community on social media that fosters genuine interactions.
  • Uncover the power of using effective calls to action to drive meaningful engagement with your audience.
  • Explore the benefits of using Stampede Social for increasing audience interaction and creating a more vibrant online presence.
  • Find out how to effectively utilize Stampede Social at events and conferences to enhance audience engagement and participation.



The key moments in this episode are:

00:00:00 - Getting People Off the Instagram Feed


00:03:25 - Jeff's Journey into Social Media


00:06:39 - Building a Community on Twitter


00:10:50 - Collaboration Over Competition


00:12:19 - The Power of Comments on Instagram


00:15:36 - Understanding Creators' Need for Support and Engagement


00:16:35 - Importance of Engaging and Calls to Action on Social Media


00:17:55 - Automating Engagement and Building Connections


00:20:01 - Leveraging Instagram Features for Increased Engagement


00:25:00 - Utilizing Stampede Social for Lead Generation and Follow-up 



Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Jeff Dwoskin's social media pages:


Website: https://www.stampede.social/

LinkedIn: https://www.linkedin.com/in/jeffdwoskin

Instagram: https://www.instagram.com/stampede_social



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab




Hosted on Acast. See acast.com/privacy for more information.

]]> If you're feeling frustrated by lack of audience engagement on social media, then you are not alone! You may be posting consistently, but only getting a few likes and comments. Instead of building a community, you may be feeling like you're talking to an empty room. It's time to make a change and start seeing real connections and conversations with your followers.


In this episode, you will be able to:

  • Learn how boosting engagement on social media can create deeper connections with your audience.
  • Discover the secrets to building a supportive community on social media that fosters genuine interactions.
  • Uncover the power of using effective calls to action to drive meaningful engagement with your audience.
  • Explore the benefits of using Stampede Social for increasing audience interaction and creating a more vibrant online presence.
  • Find out how to effectively utilize Stampede Social at events and conferences to enhance audience engagement and participation.



The key moments in this episode are:

00:00:00 - Getting People Off the Instagram Feed


00:03:25 - Jeff's Journey into Social Media


00:06:39 - Building a Community on Twitter


00:10:50 - Collaboration Over Competition


00:12:19 - The Power of Comments on Instagram


00:15:36 - Understanding Creators' Need for Support and Engagement


00:16:35 - Importance of Engaging and Calls to Action on Social Media


00:17:55 - Automating Engagement and Building Connections


00:20:01 - Leveraging Instagram Features for Increased Engagement


00:25:00 - Utilizing Stampede Social for Lead Generation and Follow-up 



Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Jeff Dwoskin's social media pages:


Website: https://www.stampede.social/

LinkedIn: https://www.linkedin.com/in/jeffdwoskin

Instagram: https://www.instagram.com/stampede_social



Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab




Hosted on Acast. See acast.com/privacy for more information.

]]> The Social Shift: The Road Back to Community The Social Shift: The Road Back to Community Thu, 14 Dec 2023 15:39:00 GMT 10:36 657b21653d9b370017300d4b false https://shows.acast.com/rocky-mountain-marketing/episodes/the-social-shift-the-road-back-to-community 657b21653d9b370017300d4b 62e074adb038a40013e0d7b6 the-social-shift-the-road-back-to-community full 4 241 FINALLY! My book, THE SOCIAL SHIFT, is now available for everyone who wants to go intentional with their social media approach this 2024!


In this episode, I talked about the challenges of navigating the digital world and also shared insights from my newly released book. You'll be able to discover how to build meaningful connections, foster a loyal community, and adapt your social media strategy for the impending changes in the online sphere. 


Whether you're a business owner, content creator, or social media enthusiast, this episode provides actionable tips to revolutionize your approach and make a lasting impact in the ever-changing world of the internet.


In this episode, you will be able to:


1. Master the art of intentional social media usage to drive business growth and attract more leads.

2. Learn the secrets of community-building online to expand your business's reach and impact.

3. Gain valuable insights and effective strategies for building a thriving online community around your business.

4. Prioritize meaningful connections on the web for enhanced visibility and engagement in the digital age.

5. Stay ahead of the curve by understanding the future of social media and the power of being intentional in your online presence.


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#thesocialshift #socialmediastrategy #entrepreneurlife #katiebrinkley #book

Hosted on Acast. See acast.com/privacy for more information.

]]> FINALLY! My book, THE SOCIAL SHIFT, is now available for everyone who wants to go intentional with their social media approach this 2024!


In this episode, I talked about the challenges of navigating the digital world and also shared insights from my newly released book. You'll be able to discover how to build meaningful connections, foster a loyal community, and adapt your social media strategy for the impending changes in the online sphere. 


Whether you're a business owner, content creator, or social media enthusiast, this episode provides actionable tips to revolutionize your approach and make a lasting impact in the ever-changing world of the internet.


In this episode, you will be able to:


1. Master the art of intentional social media usage to drive business growth and attract more leads.

2. Learn the secrets of community-building online to expand your business's reach and impact.

3. Gain valuable insights and effective strategies for building a thriving online community around your business.

4. Prioritize meaningful connections on the web for enhanced visibility and engagement in the digital age.

5. Stay ahead of the curve by understanding the future of social media and the power of being intentional in your online presence.


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#thesocialshift #socialmediastrategy #entrepreneurlife #katiebrinkley #book

Hosted on Acast. See acast.com/privacy for more information.

]]> The Art of Personal Branding with Bob Gentle The Art of Personal Branding with Bob Gentle Tue, 12 Dec 2023 15:51:21 GMT 26:15 65788179b83dd000123067e1 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-art-of-personal-branding-with-bob-gentle 65788179b83dd000123067e1 62e074adb038a40013e0d7b6 the-art-of-personal-branding-with-bob-gentle full 4 240 In the fast-paced world of digital marketing, personal branding has become an indispensable tool for business growth. Recently, I had the chance to delve into the nuances of personal branding with the insightful Bob Gentle.


Little did I know, the conversation would uncover some unexpected pitfalls many entrepreneurs unknowingly face in their personal branding journey.


00:00 Introduction and Welcome

00:04 The Power of Social Media in Business

00:38 Guest Introduction: Bob Gentle

01:13 The Importance of Believing in Yourself

01:30 Building Your Personal Brand

02:57 Overcoming Fear and Building Confidence

05:06 The Power of Online Presence

06:49 The Journey of Personal Growth

09:26 The Impact of Personal Branding on Business

11:48 The Importance of Being Authentic

22:11 Advice for Aspiring Entrepreneurs

24:49 Connecting with Bob Gentle

25:41 Conclusion and Final Thoughts


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Bob Gentle's social media pages:

Website: https://amplifyme.agency/

LinkedIn: https://www.linkedin.com/in/bobgentle/

Instagram: https://www.instagram.com/bobgentle/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#personalbranding #contentcreation #strategy

Hosted on Acast. See acast.com/privacy for more information.

]]> In the fast-paced world of digital marketing, personal branding has become an indispensable tool for business growth. Recently, I had the chance to delve into the nuances of personal branding with the insightful Bob Gentle.


Little did I know, the conversation would uncover some unexpected pitfalls many entrepreneurs unknowingly face in their personal branding journey.


00:00 Introduction and Welcome

00:04 The Power of Social Media in Business

00:38 Guest Introduction: Bob Gentle

01:13 The Importance of Believing in Yourself

01:30 Building Your Personal Brand

02:57 Overcoming Fear and Building Confidence

05:06 The Power of Online Presence

06:49 The Journey of Personal Growth

09:26 The Impact of Personal Branding on Business

11:48 The Importance of Being Authentic

22:11 Advice for Aspiring Entrepreneurs

24:49 Connecting with Bob Gentle

25:41 Conclusion and Final Thoughts


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Bob Gentle's social media pages:

Website: https://amplifyme.agency/

LinkedIn: https://www.linkedin.com/in/bobgentle/

Instagram: https://www.instagram.com/bobgentle/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#personalbranding #contentcreation #strategy

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Adapting to Meta's Shift: Redefining Customer Interactions]]> Thu, 07 Dec 2023 16:52:36 GMT 10:10 6571f8535d88770012d5b688 false https://shows.acast.com/rocky-mountain-marketing/episodes/adapting-to-metas-shift-redefining-customer-interactions 6571f8535d88770012d5b688 62e074adb038a40013e0d7b6 adapting-to-metas-shift-redefining-customer-interactions full 4 239 The end of cross-platform messaging between Instagram and Facebook is upon us. And this shift goes beyond a minor tweak in the social media landscape. 


We can always expect new things to learn whenever that team decides to stir things up. As entrepreneurs trying to leverage these platforms, the best we can do is remain flexible and keep adapting. 


So what exactly does this change mean for you and your business? And why does it matter in the first place?


In this episode, you will be able to:

  • Unlock the potential of cross-platform messaging for your business.
  • Discover the game-changing implications of client engagement strategies.
  • Streamline your customer interactions and workflows for maximum efficiency.
  • Master the art of using DMs for community growth and enhanced connections.
  • Expand your customer engagement channels beyond social media for broader reach.


The key moments in this episode are:

00:00:09 - Impact of Meta's Announcement


00:01:10 - Discontinuation of Cross Platform Messaging


00:03:00 - Adapting to the Change


00:07:34 - Diversifying Customer Engagement Channels


00:09:52 - Navigating Social Media Changes 


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> The end of cross-platform messaging between Instagram and Facebook is upon us. And this shift goes beyond a minor tweak in the social media landscape. 


We can always expect new things to learn whenever that team decides to stir things up. As entrepreneurs trying to leverage these platforms, the best we can do is remain flexible and keep adapting. 


So what exactly does this change mean for you and your business? And why does it matter in the first place?


In this episode, you will be able to:

  • Unlock the potential of cross-platform messaging for your business.
  • Discover the game-changing implications of client engagement strategies.
  • Streamline your customer interactions and workflows for maximum efficiency.
  • Master the art of using DMs for community growth and enhanced connections.
  • Expand your customer engagement channels beyond social media for broader reach.


The key moments in this episode are:

00:00:09 - Impact of Meta's Announcement


00:01:10 - Discontinuation of Cross Platform Messaging


00:03:00 - Adapting to the Change


00:07:34 - Diversifying Customer Engagement Channels


00:09:52 - Navigating Social Media Changes 


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> The Art of Authentic Influence: A Deep Dive into Influencer Marketing with Yash Chavan The Art of Authentic Influence: A Deep Dive into Influencer Marketing with Yash Chavan Tue, 05 Dec 2023 15:00:00 GMT 27:37 656ef427154a4b001149cc29 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-art-of-authentic-influence-a-deep-dive-into-influencer-m 656ef427154a4b001149cc29 62e074adb038a40013e0d7b6 the-art-of-authentic-influence-a-deep-dive-into-influencer-m full 4 238 In this episode, join me for an enlightening conversation with Yash Chavan, a seasoned expert in the world of influencer marketing. Yash shares his insights into the dynamic landscape of influencer marketing, exploring its evolution, challenges, and the key strategies that make it an art form.


Uncover the secrets behind authentic influence as Yash delves into the crucial elements that shape successful influencer partnerships. From selecting the right influencers to building genuine connections with audiences, we unravel the intricacies of this powerful marketing tool.


Whether you're a business looking to leverage influencers or an aspiring influencer yourself, this episode provides valuable perspectives and actionable tips. Yash's wealth of experience and thoughtful approach to influencer marketing promises to inspire and guide you on your journey in this exciting realm.


00:00 Introduction to the Show

00:37 Introducing the Topic: Influencer Marketing

01:07 Guest Introduction: Yash Chavan

02:16 Understanding Influencer Marketing

03:16 Yash's Journey into Influencer Marketing

05:07 The Impact of Influencer Marketing

07:20 Different Levels of Influencers

09:13 Yash's Six Step System for Influencer Marketing

16:42 Influencer Marketing for Different Businesses

22:19 Becoming an Influencer

25:22 Connecting with Yash and Final Thoughts

Tune in to discover the nuances of influencer marketing, learn from real-world examples, and gain the insights you need to navigate the ever-evolving landscape of digital influence.


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Yash Chavan's social media pages:

Website: https://www.getsaral.com/

LinkedIn: https://www.linkedin.com/company/getsaral/

Instagram: https://www.instagram.com/getsaral/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#influencermarketing #authenticconnections #community






Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode, join me for an enlightening conversation with Yash Chavan, a seasoned expert in the world of influencer marketing. Yash shares his insights into the dynamic landscape of influencer marketing, exploring its evolution, challenges, and the key strategies that make it an art form.


Uncover the secrets behind authentic influence as Yash delves into the crucial elements that shape successful influencer partnerships. From selecting the right influencers to building genuine connections with audiences, we unravel the intricacies of this powerful marketing tool.


Whether you're a business looking to leverage influencers or an aspiring influencer yourself, this episode provides valuable perspectives and actionable tips. Yash's wealth of experience and thoughtful approach to influencer marketing promises to inspire and guide you on your journey in this exciting realm.


00:00 Introduction to the Show

00:37 Introducing the Topic: Influencer Marketing

01:07 Guest Introduction: Yash Chavan

02:16 Understanding Influencer Marketing

03:16 Yash's Journey into Influencer Marketing

05:07 The Impact of Influencer Marketing

07:20 Different Levels of Influencers

09:13 Yash's Six Step System for Influencer Marketing

16:42 Influencer Marketing for Different Businesses

22:19 Becoming an Influencer

25:22 Connecting with Yash and Final Thoughts

Tune in to discover the nuances of influencer marketing, learn from real-world examples, and gain the insights you need to navigate the ever-evolving landscape of digital influence.


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Yash Chavan's social media pages:

Website: https://www.getsaral.com/

LinkedIn: https://www.linkedin.com/company/getsaral/

Instagram: https://www.instagram.com/getsaral/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#influencermarketing #authenticconnections #community






Hosted on Acast. See acast.com/privacy for more information.

]]> Post Less, Grow More: The Metricool Advantage Post Less, Grow More: The Metricool Advantage Thu, 30 Nov 2023 15:00:43 GMT 11:08 65688fc1480dcb001210fe1a false https://shows.acast.com/rocky-mountain-marketing/episodes/post-less-grow-more-the-metricool-advantage 65688fc1480dcb001210fe1a 62e074adb038a40013e0d7b6 post-less-grow-more-the-metricool-advantage full 4 237 Feeling exhausted by social media? It's time for a change! The struggle is real, but the solution is here. In this episode of Rocky Mountain Marketing QuickCast, I talk about the harsh reality of social media fatigue and introduce the game-changing tool, Metricool.


In a world where creators and entrepreneurs are juggling multiple platforms, Metricool emerges as the secret weapon for those seeking to elevate their online presence. I share my insights on how this comprehensive solution empowers you to understand your audience, refine your content strategy, and achieve better conversions.


What to Expect:

  • Audience Insights: Dive into Metricool's audience analysis feature, a magnifying glass that lets you understand your audience inside and out.
  • Analytics Mastery: Say goodbye to guessing games with Metricool's data-driven analytics, providing a clear picture of your content's performance.
  • Competitor Tracking: Gain a competitive edge by spying on your competitors and fine-tune your approach for optimal results.
  • Strategic Scheduling: Work smarter, not harder, with Metricool's post planning feature that allows you to batch your content efficiently.
  • Engagement Tracking: Explore the world of social media currency with Metricool's engagement tracking, fostering meaningful connections.


Ready to post less and grow more? 


Tune in now and discover how Metricool can revolutionize your social media strategy. Don't miss the free live masterclass on December 6th!


Check out Metricool: [katiebrinkley.live/cool]

Join the Masterclass: [katiebrinkley.live/class]


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Feeling exhausted by social media? It's time for a change! The struggle is real, but the solution is here. In this episode of Rocky Mountain Marketing QuickCast, I talk about the harsh reality of social media fatigue and introduce the game-changing tool, Metricool.


In a world where creators and entrepreneurs are juggling multiple platforms, Metricool emerges as the secret weapon for those seeking to elevate their online presence. I share my insights on how this comprehensive solution empowers you to understand your audience, refine your content strategy, and achieve better conversions.


What to Expect:

  • Audience Insights: Dive into Metricool's audience analysis feature, a magnifying glass that lets you understand your audience inside and out.
  • Analytics Mastery: Say goodbye to guessing games with Metricool's data-driven analytics, providing a clear picture of your content's performance.
  • Competitor Tracking: Gain a competitive edge by spying on your competitors and fine-tune your approach for optimal results.
  • Strategic Scheduling: Work smarter, not harder, with Metricool's post planning feature that allows you to batch your content efficiently.
  • Engagement Tracking: Explore the world of social media currency with Metricool's engagement tracking, fostering meaningful connections.


Ready to post less and grow more? 


Tune in now and discover how Metricool can revolutionize your social media strategy. Don't miss the free live masterclass on December 6th!


Check out Metricool: [katiebrinkley.live/cool]

Join the Masterclass: [katiebrinkley.live/class]


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Strategic Moves: Mastering LinkedIn to Boost Your Business Authority with Wendy Shore Strategic Moves: Mastering LinkedIn to Boost Your Business Authority with Wendy Shore Tue, 28 Nov 2023 16:55:17 GMT 27:40 65661b74f7e6aa001272ef12 false https://shows.acast.com/rocky-mountain-marketing/episodes/strategic-moves-mastering-linkedin-to-boost-your-business-au 65661b74f7e6aa001272ef12 62e074adb038a40013e0d7b6 strategic-moves-mastering-linkedin-to-boost-your-business-au full 4 236 Before you go and continue your LinkedIn journey, beware of these common pitfalls!


In this episode of Rocky Mountain marketing, I spoke with Wendy Shore, and she unraveled the mistakes many entrepreneurs make on LinkedIn that could sabotage your authority-building efforts.


She shared how social media and digital marketing can be effective tools when used correctly. Wendy also goes into discussing how to strategically build authority, utilize LinkedIn, and choose your niche. She also presented valuable advice on networking and expanding your visibility through teaching and speaking opportunities. She provided a sneak peek into her upcoming coaching program which guides coaches and consultants on starting and scaling their business.


00:00 Introduction and Welcome

01:14 Meeting Today's Guest: Wendy Shore

01:17 Wendy's Journey and Expertise

02:16 The Power of Clubhouse and LinkedIn

02:56 Building Authority as a Business Owner

03:14 The Impact of Speaking Up and Sharing Knowledge

04:09 The Role of LinkedIn in Business Networking

06:11 Choosing a Niche and Identifying Pain Points

14:12 The Importance of Sharing Your Accomplishments

17:51 Networking and Building Relationships on LinkedIn

24:01 Wendy's Upcoming Cohort for Business Building

26:33 Final Takeaway: Building Brand Authority

26:58 Conclusion and Sign Off


Learn what NOT to do and save yourself from potential setbacks. Discover the actionable steps to boost your authority, avoid common pitfalls, and propel your business to new heights.


Hit play now and transform your LinkedIn game!


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Wendy Shore's social media pages:

Website: https://wendyshore.co/

Facebook: https://www.facebook.com/WendyShoreRosano

LinkedIn: https://www.linkedin.com/in/wendyshore/ 

Instagram: https://www.instagram.com/thewendyshore/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#LinkedInTips #SocialMediaStrategy #DenverBusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Before you go and continue your LinkedIn journey, beware of these common pitfalls!


In this episode of Rocky Mountain marketing, I spoke with Wendy Shore, and she unraveled the mistakes many entrepreneurs make on LinkedIn that could sabotage your authority-building efforts.


She shared how social media and digital marketing can be effective tools when used correctly. Wendy also goes into discussing how to strategically build authority, utilize LinkedIn, and choose your niche. She also presented valuable advice on networking and expanding your visibility through teaching and speaking opportunities. She provided a sneak peek into her upcoming coaching program which guides coaches and consultants on starting and scaling their business.


00:00 Introduction and Welcome

01:14 Meeting Today's Guest: Wendy Shore

01:17 Wendy's Journey and Expertise

02:16 The Power of Clubhouse and LinkedIn

02:56 Building Authority as a Business Owner

03:14 The Impact of Speaking Up and Sharing Knowledge

04:09 The Role of LinkedIn in Business Networking

06:11 Choosing a Niche and Identifying Pain Points

14:12 The Importance of Sharing Your Accomplishments

17:51 Networking and Building Relationships on LinkedIn

24:01 Wendy's Upcoming Cohort for Business Building

26:33 Final Takeaway: Building Brand Authority

26:58 Conclusion and Sign Off


Learn what NOT to do and save yourself from potential setbacks. Discover the actionable steps to boost your authority, avoid common pitfalls, and propel your business to new heights.


Hit play now and transform your LinkedIn game!


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Wendy Shore's social media pages:

Website: https://wendyshore.co/

Facebook: https://www.facebook.com/WendyShoreRosano

LinkedIn: https://www.linkedin.com/in/wendyshore/ 

Instagram: https://www.instagram.com/thewendyshore/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#LinkedInTips #SocialMediaStrategy #DenverBusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Work Smarter, Not Harder: My 4-Post Strategy for Effective Social Media Marketing Work Smarter, Not Harder: My 4-Post Strategy for Effective Social Media Marketing Thu, 23 Nov 2023 15:00:00 GMT 11:48 655f4e9f71515e0012c7cf11 false https://shows.acast.com/rocky-mountain-marketing/episodes/work-smarter-not-harder-my-4-post-strategy-for-effective-soc 655f4e9f71515e0012c7cf11 62e074adb038a40013e0d7b6 work-smarter-not-harder-my-4-post-strategy-for-effective-soc full 4 235 In this episode of Rocky Mountain Marketing QuickCast, I shared with you my 4-Post Strategy for efficient and effective social media marketing. The strategy aims to help businesses reclaim their time and focus on growth instead of endless content creation. I talked about the common misconceptions about social media, the impact of her strategy on my own business and clients, and how it helps maintain the human element in the age of AI. I emphasized that success on social media isn't about posting more, but posting with strategic intention.


00:00 Introduction and Importance of Time Management

01:32 The Misconceptions of Social Media Marketing

02:49 The Impact of Intentional Social Media Usage

03:17 The Four Post Strategy: An Overview

05:30 The Success Stories of the Four Post Strategy

06:21 The Human Element in Social Media

07:10 The Detailed Breakdown of the Four Post Strategy

08:19 The Importance of Posting with Intention

08:53 Invitation to the Free Masterclass

10:24 Conclusion and Final Call to Action


I am inviting viewers and listeners to a free masterclass happening on December 6th, 2023 to dive deeper into the 4-Post Strategy.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing QuickCast, I shared with you my 4-Post Strategy for efficient and effective social media marketing. The strategy aims to help businesses reclaim their time and focus on growth instead of endless content creation. I talked about the common misconceptions about social media, the impact of her strategy on my own business and clients, and how it helps maintain the human element in the age of AI. I emphasized that success on social media isn't about posting more, but posting with strategic intention.


00:00 Introduction and Importance of Time Management

01:32 The Misconceptions of Social Media Marketing

02:49 The Impact of Intentional Social Media Usage

03:17 The Four Post Strategy: An Overview

05:30 The Success Stories of the Four Post Strategy

06:21 The Human Element in Social Media

07:10 The Detailed Breakdown of the Four Post Strategy

08:19 The Importance of Posting with Intention

08:53 Invitation to the Free Masterclass

10:24 Conclusion and Final Call to Action


I am inviting viewers and listeners to a free masterclass happening on December 6th, 2023 to dive deeper into the 4-Post Strategy.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> How does AI Impact Human Relationships on Social Media with Molly Mahoney How does AI Impact Human Relationships on Social Media with Molly Mahoney Tue, 21 Nov 2023 15:48:14 GMT 34:55 655cd13de1850a0012941aed false https://shows.acast.com/rocky-mountain-marketing/episodes/how-does-ai-impact-human-relationships-on-social-media-with- 655cd13de1850a0012941aed 62e074adb038a40013e0d7b6 how-does-ai-impact-human-relationships-on-social-media-with- full 4 234 In this episode, I spoke with the one and only Molly Mahoney, a digital marketing expert with a knack for the creative integration of live videos and artificial intelligence (AI). 


Molly discussed the significant role social media plays in growing a business and how AI can be an instrumental tool in this process when used correctly. She also shared her journey from the theater to becoming a global speaker in the world of AI, and how her focus on creating an authentic human presence in the midst of AI's impact is vital to her success.


00:00 Introduction and Welcome

00:34 The Power of Social Media and AI

01:11 Interview with Molly Mahoney

02:02 Molly's Journey from Theater to AI

03:36 The Impact of Video and Live Streaming

04:23 Overcoming Camera Anxiety

07:14 The Power of Trend and News Hijacking

08:12 The Importance of Identifying Your Ideal Client

11:08 The Role of AI in Business and Marketing

12:43 The Power of Authenticity in Social Media

20:30 The Future of AI and Social Media

21:33 The Importance of Human Connection in AI Dominated World

30:09 Using AI to Streamline Content Creation

34:08 Conclusion and Final Thoughts


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Molly Mahoney's social media pages:

Website: https://thepreparedperformer.com/

Facebook: https://www.facebook.com/ThePreparedPerformer/

LinkedIn: https://www.linkedin.com/company/the-prepared-performer

Instagram: https://www.instagram.com/thepreparedperformer/?hl=en


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ai #humanconnections #socialmediastrategy 


Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode, I spoke with the one and only Molly Mahoney, a digital marketing expert with a knack for the creative integration of live videos and artificial intelligence (AI). 


Molly discussed the significant role social media plays in growing a business and how AI can be an instrumental tool in this process when used correctly. She also shared her journey from the theater to becoming a global speaker in the world of AI, and how her focus on creating an authentic human presence in the midst of AI's impact is vital to her success.


00:00 Introduction and Welcome

00:34 The Power of Social Media and AI

01:11 Interview with Molly Mahoney

02:02 Molly's Journey from Theater to AI

03:36 The Impact of Video and Live Streaming

04:23 Overcoming Camera Anxiety

07:14 The Power of Trend and News Hijacking

08:12 The Importance of Identifying Your Ideal Client

11:08 The Role of AI in Business and Marketing

12:43 The Power of Authenticity in Social Media

20:30 The Future of AI and Social Media

21:33 The Importance of Human Connection in AI Dominated World

30:09 Using AI to Streamline Content Creation

34:08 Conclusion and Final Thoughts


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Molly Mahoney's social media pages:

Website: https://thepreparedperformer.com/

Facebook: https://www.facebook.com/ThePreparedPerformer/

LinkedIn: https://www.linkedin.com/company/the-prepared-performer

Instagram: https://www.instagram.com/thepreparedperformer/?hl=en


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ai #humanconnections #socialmediastrategy 


Hosted on Acast. See acast.com/privacy for more information.

]]> How to Post LESS on Social Media How to Post LESS on Social Media Thu, 16 Nov 2023 15:25:46 GMT 12:04 6556347a209d570012593a12 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-post-less-on-social-media-katie-brinkley 6556347a209d570012593a12 62e074adb038a40013e0d7b6 how-to-post-less-on-social-media-katie-brinkley full 4 233 Buckle up for a game-changing journey into the world of intentional social media presence.


In this episode, we threw out the outdated playbook of constant posting and challenged everyone to step into a new era of strategic content creation. Say goodbye to generic hashtags and cliché content pillars; it's time for a fresh approach.


Here are the main points I discussed:

1.  Change in Social Media Strategy: Encourages posting less but with more impact.

2. Importance of Personal Connection: Advocate for incorporating personal elements into social media and emphasis on building a community through personal connections.

3. Introduction of the Four-Post Strategy: The strategy includes Awareness, Elaboration, Community Building, and Action posts.

4. Application of Four-Post Strategy: Each post serves a specific purpose: Awareness of Thanksgiving ideas, Elaboration on one idea (e.g., pumpkin pie recipe), Community Building (sharing personal practices), and Action (inviting followers to a Friendsgiving event).


5. Moving Away from Content Pillars: Encourages storytelling and sharing personal experiences instead of generic posts.


Ready to post less and achieve more? My Four-Post Planner awaits you at katiebrinkley.live/4. It's time to ditch the noise, embrace intentionality, and elevate your social media game.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> Buckle up for a game-changing journey into the world of intentional social media presence.


In this episode, we threw out the outdated playbook of constant posting and challenged everyone to step into a new era of strategic content creation. Say goodbye to generic hashtags and cliché content pillars; it's time for a fresh approach.


Here are the main points I discussed:

1.  Change in Social Media Strategy: Encourages posting less but with more impact.

2. Importance of Personal Connection: Advocate for incorporating personal elements into social media and emphasis on building a community through personal connections.

3. Introduction of the Four-Post Strategy: The strategy includes Awareness, Elaboration, Community Building, and Action posts.

4. Application of Four-Post Strategy: Each post serves a specific purpose: Awareness of Thanksgiving ideas, Elaboration on one idea (e.g., pumpkin pie recipe), Community Building (sharing personal practices), and Action (inviting followers to a Friendsgiving event).


5. Moving Away from Content Pillars: Encourages storytelling and sharing personal experiences instead of generic posts.


Ready to post less and achieve more? My Four-Post Planner awaits you at katiebrinkley.live/4. It's time to ditch the noise, embrace intentionality, and elevate your social media game.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> Beyond the Algorithm: Your Blueprint for Authentic Viral Marketing with Travis Brown Beyond the Algorithm: Your Blueprint for Authentic Viral Marketing with Travis Brown Tue, 14 Nov 2023 15:00:00 GMT 30:51 655377629fd62a0012727f91 false https://shows.acast.com/rocky-mountain-marketing/episodes/beyond-the-algorithm-your-blueprint-for-authentic-viral-mark 655377629fd62a0012727f91 62e074adb038a40013e0d7b6 beyond-the-algorithm-your-blueprint-for-authentic-viral-mark full 4 232 Ready to crack the code on authentic viral marketing?


Join me in this episode of Rocky Mountain Marketing, as I sit down with Travis Brown, the viral marketing coach and entrepreneur who's redefining the game!


Travis shares his journey from punk music rebel to viral marketing maestro, unveiling the secrets behind his three-step process for content creation that captivates. Dive into the power of storytelling, the role of AI, and the art of standing out in the crowded digital space.


Whether you're a creator, marketer, or just curious about the future of social media, Travis's insights are your roadmap to success. Hit play and discover the blueprint for creating content that not only catches attention but keeps it!


00:00 Introduction and Welcome

00:04 The Power of Social Media in Business

01:09 Introducing the Guest: Travis Brown

01:58 The Journey from Music to Marketing

03:21 The Art of Storytelling in Marketing

06:33 The Importance of Intentionality in Content Creation

10:39 The Power of Consistency in Social Media

12:50 The Role of Interests in Making Content Interesting

21:19 The Future of Social Media and AI

28:57 Conclusion and Final Thoughts


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Travis Brown’s social media pages:

Website: https://www.socialboom.com/

LinkedIn: https://www.linkedin.com/in/travisdbrown/

Instagram: https://www.instagram.com/travisbrown/?hl=en


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Ready to crack the code on authentic viral marketing?


Join me in this episode of Rocky Mountain Marketing, as I sit down with Travis Brown, the viral marketing coach and entrepreneur who's redefining the game!


Travis shares his journey from punk music rebel to viral marketing maestro, unveiling the secrets behind his three-step process for content creation that captivates. Dive into the power of storytelling, the role of AI, and the art of standing out in the crowded digital space.


Whether you're a creator, marketer, or just curious about the future of social media, Travis's insights are your roadmap to success. Hit play and discover the blueprint for creating content that not only catches attention but keeps it!


00:00 Introduction and Welcome

00:04 The Power of Social Media in Business

01:09 Introducing the Guest: Travis Brown

01:58 The Journey from Music to Marketing

03:21 The Art of Storytelling in Marketing

06:33 The Importance of Intentionality in Content Creation

10:39 The Power of Consistency in Social Media

12:50 The Role of Interests in Making Content Interesting

21:19 The Future of Social Media and AI

28:57 Conclusion and Final Thoughts


Like the show?


Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Travis Brown’s social media pages:

Website: https://www.socialboom.com/

LinkedIn: https://www.linkedin.com/in/travisdbrown/

Instagram: https://www.instagram.com/travisbrown/?hl=en


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[You're Doing Social Media Wrong: The True Path to Digital Connection]]> Thu, 09 Nov 2023 15:28:01 GMT 17:22 654cfa818290a10012bdb55a false https://shows.acast.com/rocky-mountain-marketing/episodes/youre-doing-social-media-wrong-the-true-path-to-digital-conn 654cfa818290a10012bdb55a 62e074adb038a40013e0d7b6 youre-doing-social-media-wrong-the-true-path-to-digital-conn full 4 231 Join me as I debunk the biggest myths of social media marketing in this insightful episode. You will learn why the relentless pursuit of followers and likes may be steering your strategy in the wrong direction.


Learn how to pivot to a connection-first approach that prioritizes the creation of a vibrant, engaged community over empty statistics. With a mix of personal anecdotes, expert insights, and actionable advice, this episode is a must-listen for anyone looking to make a meaningful impact in the digital space. Get ready to transform your social media presence into a hub of genuine interaction and community.


In This Episode, You Will Learn:

1. Why chasing likes and followers can be a misleading measure of social media success.

2. The importance of building a community rather than just an audience.

3. How to engage authentically with your followers and turn them into a loyal community.

4. Strategies for creating content that resonates and encourages interaction.

5. Tips for using storytelling to connect with your audience on a deeper level.


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Join me as I debunk the biggest myths of social media marketing in this insightful episode. You will learn why the relentless pursuit of followers and likes may be steering your strategy in the wrong direction.


Learn how to pivot to a connection-first approach that prioritizes the creation of a vibrant, engaged community over empty statistics. With a mix of personal anecdotes, expert insights, and actionable advice, this episode is a must-listen for anyone looking to make a meaningful impact in the digital space. Get ready to transform your social media presence into a hub of genuine interaction and community.


In This Episode, You Will Learn:

1. Why chasing likes and followers can be a misleading measure of social media success.

2. The importance of building a community rather than just an audience.

3. How to engage authentically with your followers and turn them into a loyal community.

4. Strategies for creating content that resonates and encourages interaction.

5. Tips for using storytelling to connect with your audience on a deeper level.


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> The Power of Live Streaming in 2024 with Ross Brand The Power of Live Streaming in 2024 with Ross Brand Tue, 07 Nov 2023 15:32:27 GMT 27:20 654a588bcce18a0012401084 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-power-of-live-streaming-in-2024-with-ross-brand 654a588bcce18a0012401084 62e074adb038a40013e0d7b6 the-power-of-live-streaming-in-2024-with-ross-brand full 4 230 In this episode, we delve into the dynamic world of live streaming with the renowned expert, Ross Brand. As we explore the rise of AI and automation in the digital landscape, Ross emphasizes the unique power of human connection and authenticity in live video. Learn how to leverage live streaming to engage with your audience, drive business growth, and make a lasting impact.


Key takeaways from this episode:


1. The enduring value of live streaming in a world inundated with automation.

2. The pivotal role of human personality and connection in content creation.

Strategies to reach your target audience and enhance your brand through live video.

3. Why YouTube stands out as a valuable platform for long-term content discovery.

4. The business metrics that truly matter in live streaming success.


Join us for an insightful conversation that will inspire you to harness the power of live streaming in your business strategy. Whether you're new to live video or a seasoned pro, Ross's wisdom and insights will help you stay ahead of the curve in 2024.


00:00 Introduction and Welcome

00:34 Guest Introduction: Ross Brand

01:33 The Importance of Live Video in the Age of AI

03:21 The Power of Authenticity in Live Streaming

04:15 The Role of AI in Content Creation

04:45 The Human Element in Business

05:21 The Impact of Video Content on Social Media

07:37 The Benefits of Short Video Clips

07:57 The Efficiency of Live Streaming

10:47 The Value of Live Streaming for Business

14:01 The Role of Live Streaming in Building an Audience

23:06 The Best Platforms for Live Streaming

25:48 Connecting with Ross Brand

26:46 Conclusion and Farewell


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Ross Brand’s social media pages:


Website: https://livestreamuniverse.com/

LinkedIn: https://www.linkedin.com/in/rossbrand

Instagram: https://www.instagram.com/rossbrand1/?hl=en


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode, we delve into the dynamic world of live streaming with the renowned expert, Ross Brand. As we explore the rise of AI and automation in the digital landscape, Ross emphasizes the unique power of human connection and authenticity in live video. Learn how to leverage live streaming to engage with your audience, drive business growth, and make a lasting impact.


Key takeaways from this episode:


1. The enduring value of live streaming in a world inundated with automation.

2. The pivotal role of human personality and connection in content creation.

Strategies to reach your target audience and enhance your brand through live video.

3. Why YouTube stands out as a valuable platform for long-term content discovery.

4. The business metrics that truly matter in live streaming success.


Join us for an insightful conversation that will inspire you to harness the power of live streaming in your business strategy. Whether you're new to live video or a seasoned pro, Ross's wisdom and insights will help you stay ahead of the curve in 2024.


00:00 Introduction and Welcome

00:34 Guest Introduction: Ross Brand

01:33 The Importance of Live Video in the Age of AI

03:21 The Power of Authenticity in Live Streaming

04:15 The Role of AI in Content Creation

04:45 The Human Element in Business

05:21 The Impact of Video Content on Social Media

07:37 The Benefits of Short Video Clips

07:57 The Efficiency of Live Streaming

10:47 The Value of Live Streaming for Business

14:01 The Role of Live Streaming in Building an Audience

23:06 The Best Platforms for Live Streaming

25:48 Connecting with Ross Brand

26:46 Conclusion and Farewell


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Ross Brand’s social media pages:


Website: https://livestreamuniverse.com/

LinkedIn: https://www.linkedin.com/in/rossbrand

Instagram: https://www.instagram.com/rossbrand1/?hl=en


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> 2024 Social Media Predictions: AI, AR, and the Future of Engagement 2024 Social Media Predictions: AI, AR, and the Future of Engagement Thu, 02 Nov 2023 16:16:18 GMT 23:36 6543cb51c0801f0012954a92 false https://shows.acast.com/rocky-mountain-marketing/episodes/2024-social-media-predictions-ai-ar-and-the-future-of-engage 6543cb51c0801f0012954a92 62e074adb038a40013e0d7b6 2024-social-media-predictions-ai-ar-and-the-future-of-engage full 4 229 Today, we're diving into what's next in social media for 2024. Buckle up because change is on the horizon!


  • Facebook and Instagram: Get ready for more AI and video content. Reels are gaining momentum, and Facebook's AI is making personalized recommendations. The short-form video trend is here to stay.
  • Instagram's Shoppable AR: Augmented reality is transforming shopping on Instagram. You can virtually try on products before hitting that "buy" button.
  • Twitter (X) Challenges: Twitter has seen its fair share of ups and downs. Will the changes introduced in 2023 continue in 2024? Keep an eye on this one.
  • AI on TikTok: TikTok is rolling out new text-to-video and speech-to-video generators. AI content creation is the name of the game.
  • Snapchat's Comeback: Snapchat isn't going anywhere. With a paid subscription model called Snapchat Plus and potential buyers, it's worth a second look.
  • LinkedIn's AI and Virtual Events: LinkedIn is focusing on AI matching and becoming the go-to platform for virtual events. Perfect if you want to build your community.
  • Twitter's Future: Twitter (X) has faced challenges. Will it survive its financial struggles? Let's see what's in store.
  • Metaverse Momentum: The metaverse is gaining steam. More 3D avatars, virtual worlds, and AR experiences are coming. What's next in the digital universe?
  • Live and Interactive Video: Authenticity is key. Live video is becoming more valuable, connecting us in a world filled with AI and automation.
  • Community Building: In 2024, it's not just about followers; it's about building a meaningful community. Engagement and loyalty are the real game-changers.


The social media landscape is ever-changing, and it's up to us to adapt. Let's navigate the future together.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> Today, we're diving into what's next in social media for 2024. Buckle up because change is on the horizon!


  • Facebook and Instagram: Get ready for more AI and video content. Reels are gaining momentum, and Facebook's AI is making personalized recommendations. The short-form video trend is here to stay.
  • Instagram's Shoppable AR: Augmented reality is transforming shopping on Instagram. You can virtually try on products before hitting that "buy" button.
  • Twitter (X) Challenges: Twitter has seen its fair share of ups and downs. Will the changes introduced in 2023 continue in 2024? Keep an eye on this one.
  • AI on TikTok: TikTok is rolling out new text-to-video and speech-to-video generators. AI content creation is the name of the game.
  • Snapchat's Comeback: Snapchat isn't going anywhere. With a paid subscription model called Snapchat Plus and potential buyers, it's worth a second look.
  • LinkedIn's AI and Virtual Events: LinkedIn is focusing on AI matching and becoming the go-to platform for virtual events. Perfect if you want to build your community.
  • Twitter's Future: Twitter (X) has faced challenges. Will it survive its financial struggles? Let's see what's in store.
  • Metaverse Momentum: The metaverse is gaining steam. More 3D avatars, virtual worlds, and AR experiences are coming. What's next in the digital universe?
  • Live and Interactive Video: Authenticity is key. Live video is becoming more valuable, connecting us in a world filled with AI and automation.
  • Community Building: In 2024, it's not just about followers; it's about building a meaningful community. Engagement and loyalty are the real game-changers.


The social media landscape is ever-changing, and it's up to us to adapt. Let's navigate the future together.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> Unlocking Connection: Trust, Authenticity, and Simplicity in Engagement with Bryan Kramer Unlocking Connection: Trust, Authenticity, and Simplicity in Engagement with Bryan Kramer Tue, 31 Oct 2023 16:39:08 GMT 30:14 65412dac88ac54001261dbb8 false https://shows.acast.com/rocky-mountain-marketing/episodes/unlocking-connection-trust-authenticity-and-simplicity-in-en 65412dac88ac54001261dbb8 62e074adb038a40013e0d7b6 unlocking-connection-trust-authenticity-and-simplicity-in-en full 4 228 Get ready to unlock the secrets of genuine human connection in this episode of Rocky Mountain Marketing. It's all about trust, authenticity, and keeping it simple.


In this week’s episode, I was lucky to have Bryan Kramer as he shared his stories and wisdom on building deep connections. We're talking about how to build trust with your audience and why authenticity and vulnerability are your secret weapons.


Learn the art of keeping things simple in your conversations, making your message stick like glue. Whether you're a content creator, marketer, or just looking to connect on a deeper level, this episode is your roadmap to stronger, more authentic relationships.


Tune in to "Unlocking Connection: Trust, Authenticity, and Simplicity in Engagement." It's your ticket to more meaningful connections and captivating conversations. Don't miss it!


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Bryan Kramer’s social media pages:

Website: https://bryankramer.com/

LinkedIn: https://www.linkedin.com/in/bryanjkramer/

Instagram: https://www.instagram.com/bryankramer1/?hl=en



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> Get ready to unlock the secrets of genuine human connection in this episode of Rocky Mountain Marketing. It's all about trust, authenticity, and keeping it simple.


In this week’s episode, I was lucky to have Bryan Kramer as he shared his stories and wisdom on building deep connections. We're talking about how to build trust with your audience and why authenticity and vulnerability are your secret weapons.


Learn the art of keeping things simple in your conversations, making your message stick like glue. Whether you're a content creator, marketer, or just looking to connect on a deeper level, this episode is your roadmap to stronger, more authentic relationships.


Tune in to "Unlocking Connection: Trust, Authenticity, and Simplicity in Engagement." It's your ticket to more meaningful connections and captivating conversations. Don't miss it!


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Bryan Kramer’s social media pages:

Website: https://bryankramer.com/

LinkedIn: https://www.linkedin.com/in/bryanjkramer/

Instagram: https://www.instagram.com/bryankramer1/?hl=en



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Entrepreneur's Toolkit: 7 Game-Changing Marketing Tools for Success]]> Thu, 26 Oct 2023 14:22:00 GMT 12:10 653a76075e8173001234c979 false https://shows.acast.com/rocky-mountain-marketing/episodes/entrepreneurs-toolkit-7-game-changing-marketing-tools-for-su 653a76075e8173001234c979 62e074adb038a40013e0d7b6 entrepreneurs-toolkit-7-game-changing-marketing-tools-for-su full 4 227 Marketing isn't just about selling; it's about connecting. In the digital landscape, staying ahead of the curve is not just a choice; it's a necessity. Whether you're a digital creator, entrepreneur, or a realtor, these tools will transform the way you connect with your audience and position your brand.


Here’s what we discussed:


  • Uncover essential tools for bloggers, email campaigns, and podcasting.
  • Explore Feedspot's podcast insights and BuzzSumo's most-shared articles.
  • Discover the grassroots power of Reddit and Quora for unfiltered audience insights.
  • Leverage influencer insights and monitor industry trends with Google Trends.
  • Answer burning questions with AnswerThePublic.com.
  • Master the art of aligning trends with authenticity.


But remember, it's not just about following trends blindly. It's about authentically aligning your brand with what matters most to you and your audience. In today's episode, we're not just marching in the trend parade; we're leading it.


So, grab your marketing toolkit and join us for a journey into the world of entrepreneurship, where success means staying ahead of the game.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Marketing isn't just about selling; it's about connecting. In the digital landscape, staying ahead of the curve is not just a choice; it's a necessity. Whether you're a digital creator, entrepreneur, or a realtor, these tools will transform the way you connect with your audience and position your brand.


Here’s what we discussed:


  • Uncover essential tools for bloggers, email campaigns, and podcasting.
  • Explore Feedspot's podcast insights and BuzzSumo's most-shared articles.
  • Discover the grassroots power of Reddit and Quora for unfiltered audience insights.
  • Leverage influencer insights and monitor industry trends with Google Trends.
  • Answer burning questions with AnswerThePublic.com.
  • Master the art of aligning trends with authenticity.


But remember, it's not just about following trends blindly. It's about authentically aligning your brand with what matters most to you and your audience. In today's episode, we're not just marching in the trend parade; we're leading it.


So, grab your marketing toolkit and join us for a journey into the world of entrepreneurship, where success means staying ahead of the game.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> From Data to Insights: Harnessing AI in Modern Marketing with Brian Piper From Data to Insights: Harnessing AI in Modern Marketing with Brian Piper Tue, 24 Oct 2023 14:21:13 GMT 30:47 6537d2dab8baad0013f80774 false https://shows.acast.com/rocky-mountain-marketing/episodes/from-data-to-insights-harnessing-ai-in-modern-marketing-with 6537d2dab8baad0013f80774 62e074adb038a40013e0d7b6 from-data-to-insights-harnessing-ai-in-modern-marketing-with full 4 226 In this week's episode of Rocky Mountain Marketing, we're diving headfirst into the world of AI, data analytics, and content optimization with a true expert in the field. 


I had the pleasure of speaking with Brian Piper, an renowned keynote speaker, consultant, and a co-author of some of the most influential marketing books out there. We explored the evolution of AI, its role in reshaping modern marketing, and the countless opportunities it presents. 


Here's what we've discussed: 

1. Brian's Journey into Marketing 

2. The Power of AI in Marketing 

3. Data in Content Marketing 

4. Audience Insights and Personalization 

5. Practical Tools and Strategies 

6. AI and Blockchain: A Dynamic Duo 

7. AI as a Tool, Not a Threat 


Join us for this intriguing conversation on the present and future of AI in the marketing landscape. Whether you're a seasoned marketer or just beginning your journey, you won't want to miss this enlightening discussion with Brian Piper. 


Together, we'll navigate the exciting frontier where data transforms into valuable insights, giving you a competitive edge in modern marketing. 


Tune in now to gain invaluable insights into AI's role in marketing, and discover how you can harness its potential for your success! 


#data #aitools #chatgpt #socialmediastrategy #contentcreation


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Brian Piper’s social media pages:

Website: https://www.brianwpiper.com/

LinkedIn: https://www.linkedin.com/in/brianwpiper

Instagram: https://www.instagram.com/flashpipe/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's episode of Rocky Mountain Marketing, we're diving headfirst into the world of AI, data analytics, and content optimization with a true expert in the field. 


I had the pleasure of speaking with Brian Piper, an renowned keynote speaker, consultant, and a co-author of some of the most influential marketing books out there. We explored the evolution of AI, its role in reshaping modern marketing, and the countless opportunities it presents. 


Here's what we've discussed: 

1. Brian's Journey into Marketing 

2. The Power of AI in Marketing 

3. Data in Content Marketing 

4. Audience Insights and Personalization 

5. Practical Tools and Strategies 

6. AI and Blockchain: A Dynamic Duo 

7. AI as a Tool, Not a Threat 


Join us for this intriguing conversation on the present and future of AI in the marketing landscape. Whether you're a seasoned marketer or just beginning your journey, you won't want to miss this enlightening discussion with Brian Piper. 


Together, we'll navigate the exciting frontier where data transforms into valuable insights, giving you a competitive edge in modern marketing. 


Tune in now to gain invaluable insights into AI's role in marketing, and discover how you can harness its potential for your success! 


#data #aitools #chatgpt #socialmediastrategy #contentcreation


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Brian Piper’s social media pages:

Website: https://www.brianwpiper.com/

LinkedIn: https://www.linkedin.com/in/brianwpiper

Instagram: https://www.instagram.com/flashpipe/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Mastering Your Social Media Strategy: A Comprehensive Checklist for Success Mastering Your Social Media Strategy: A Comprehensive Checklist for Success Thu, 19 Oct 2023 14:00:00 GMT 19:15 6531365f7a90ab001234e128 false https://shows.acast.com/rocky-mountain-marketing/episodes/mastering-your-social-media-strategy-a-comprehensive-checkli 6531365f7a90ab001234e128 62e074adb038a40013e0d7b6 mastering-your-social-media-strategy-a-comprehensive-checkli full 4 225 Are you ready to elevate your social media game and steer your brand to new heights? 


In this Quickcast episode, I'll unveil a treasure chest of strategies that will guide you on what to do each day, week, month, and every quarter to elevate your social media game to a whole new level. 


Here's What You Can Expect


1. The Magic of Daily Engagement

2. The Art of Building Relationships

3. Your Weekly To-Do List

4. Mastering the Monthly Game

5. Unleashing Quarterly Brilliance


Whether you're new to social media marketing or a seasoned pro, this episode will help you refine your strategy, build a stronger online community, and achieve real results.


Press play and start your journey to transform your social media strategy with this Rocky Mountain Marketing Quickcast episode!


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Are you ready to elevate your social media game and steer your brand to new heights? 


In this Quickcast episode, I'll unveil a treasure chest of strategies that will guide you on what to do each day, week, month, and every quarter to elevate your social media game to a whole new level. 


Here's What You Can Expect


1. The Magic of Daily Engagement

2. The Art of Building Relationships

3. Your Weekly To-Do List

4. Mastering the Monthly Game

5. Unleashing Quarterly Brilliance


Whether you're new to social media marketing or a seasoned pro, this episode will help you refine your strategy, build a stronger online community, and achieve real results.


Press play and start your journey to transform your social media strategy with this Rocky Mountain Marketing Quickcast episode!


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Navigating Entrepreneurship and Digital Marketing: Stories, Alignment, and Growth with Kami Guildner Navigating Entrepreneurship and Digital Marketing: Stories, Alignment, and Growth with Kami Guildner Tue, 17 Oct 2023 14:28:40 GMT 28:56 652e9a170dec9b0012d6b2b2 false https://shows.acast.com/rocky-mountain-marketing/episodes/navigating-entrepreneurship-and-digital-marketing-stories-al 652e9a170dec9b0012d6b2b2 62e074adb038a40013e0d7b6 navigating-entrepreneurship-and-digital-marketing-stories-al full 4 224 We're in for a real treat as we delve deep into the dynamic world of entrepreneurship and digital marketing. Discover the secrets to growing your business while staying true to your mission.


Our guest for this episode is the incredible Kami Guildner, known not only for her inspiring speeches but also for her role as a business coach for high-vibe women entrepreneurs. Kami is here to share her wisdom on how to align your business with your true purpose and overcome common entrepreneurial obstacles.


In this episode, we discussed:

  1. Dive into the importance of aligning your business with your true purpose.
  2. Discuss common obstacles faced by entrepreneurs.
  3. The art of simplifying your business model for efficiency and clarity.
  4. Explore the significance of understanding your target market on a profound level.
  5. Dive into the concept of a customer-centric approach and delivering real value to your audience.
  6. Discuss the role of AI tools in modern marketing strategies.
  7. Explore why storytelling is a game-changer for branding and audience connection.
  8. Provide a sneak peek into the "Ignite Extraordinary Women Conference" in Colorado.



Stay tuned for a special sneak peek into the "Ignite Extraordinary Women Conference" taking place in beautiful Colorado. This event is a must for women entrepreneurs who are ready to take their businesses to the next level, amplify their voices, and create lasting prosperity.


Don't miss this engaging episode, brimming with practical advice and strategies to supercharge your business.


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Kami Guildner's social media pages:

Website: https://www.kamiguildner.com/

LinkedIn: https://www.linkedin.com/in/kamiguildner/

Instagram: https://www.instagram.com/kamiguildner/

Ignite Extraordinary Women Conference: kamiguildner.com/ignite


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> We're in for a real treat as we delve deep into the dynamic world of entrepreneurship and digital marketing. Discover the secrets to growing your business while staying true to your mission.


Our guest for this episode is the incredible Kami Guildner, known not only for her inspiring speeches but also for her role as a business coach for high-vibe women entrepreneurs. Kami is here to share her wisdom on how to align your business with your true purpose and overcome common entrepreneurial obstacles.


In this episode, we discussed:

  1. Dive into the importance of aligning your business with your true purpose.
  2. Discuss common obstacles faced by entrepreneurs.
  3. The art of simplifying your business model for efficiency and clarity.
  4. Explore the significance of understanding your target market on a profound level.
  5. Dive into the concept of a customer-centric approach and delivering real value to your audience.
  6. Discuss the role of AI tools in modern marketing strategies.
  7. Explore why storytelling is a game-changer for branding and audience connection.
  8. Provide a sneak peek into the "Ignite Extraordinary Women Conference" in Colorado.



Stay tuned for a special sneak peek into the "Ignite Extraordinary Women Conference" taking place in beautiful Colorado. This event is a must for women entrepreneurs who are ready to take their businesses to the next level, amplify their voices, and create lasting prosperity.


Don't miss this engaging episode, brimming with practical advice and strategies to supercharge your business.


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Kami Guildner's social media pages:

Website: https://www.kamiguildner.com/

LinkedIn: https://www.linkedin.com/in/kamiguildner/

Instagram: https://www.instagram.com/kamiguildner/

Ignite Extraordinary Women Conference: kamiguildner.com/ignite


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> Threads vs X: The Entrepreneurial Playbook Threads vs X: The Entrepreneurial Playbook Thu, 12 Oct 2023 14:29:19 GMT 20:55 652802bee61f1e00130e8382 false https://shows.acast.com/rocky-mountain-marketing/episodes/threads-vs-x-the-entrepreneurial-playbook 652802bee61f1e00130e8382 62e074adb038a40013e0d7b6 threads-vs-x-the-entrepreneurial-playbook full 4 223 In today's ever-evolving digital landscape, it's crucial for entrepreneurs to stay updated on the platforms that can shape their business success. This episode provides an in-depth look into the emergence of Meta's Threads and the transformation happening within X.


Why is this important for you? As these platforms shift and adapt, the strategies businesses need to employ are changing too. We'll delve into:

1. How Threads is carving out its space in the digital realm.

2. The challenges and opportunities X's evolution presents to businesses.

3. Real-world strategies entrepreneurs are using to leverage these platforms effectively.


Whether you're a startup founder, a seasoned entrepreneur, or a digital marketing enthusiast, understanding these shifts can make all the difference in positioning your brand effectively.


For more insights and discussions tailored to today's entrepreneurs, ensure you subscribe to our channel and hit the notification bell. If you find this content valuable, please consider liking and sharing with your network.


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's ever-evolving digital landscape, it's crucial for entrepreneurs to stay updated on the platforms that can shape their business success. This episode provides an in-depth look into the emergence of Meta's Threads and the transformation happening within X.


Why is this important for you? As these platforms shift and adapt, the strategies businesses need to employ are changing too. We'll delve into:

1. How Threads is carving out its space in the digital realm.

2. The challenges and opportunities X's evolution presents to businesses.

3. Real-world strategies entrepreneurs are using to leverage these platforms effectively.


Whether you're a startup founder, a seasoned entrepreneur, or a digital marketing enthusiast, understanding these shifts can make all the difference in positioning your brand effectively.


For more insights and discussions tailored to today's entrepreneurs, ensure you subscribe to our channel and hit the notification bell. If you find this content valuable, please consider liking and sharing with your network.


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Revolutionize Your Content for Explosive Sales Growth with A. Lee Judge Revolutionize Your Content for Explosive Sales Growth with A. Lee Judge Tue, 10 Oct 2023 14:06:39 GMT 29:32 652439bd16a47700116a9ce0 false https://shows.acast.com/rocky-mountain-marketing/episodes/revolutionize-your-content-for-explosive-sales-growth-with-a 652439bd16a47700116a9ce0 62e074adb038a40013e0d7b6 revolutionize-your-content-for-explosive-sales-growth-with-a full 4 222 Ready for an episode that'll turbocharge your content marketing game?


In this week’s episode of Rocky Mountain Marketing, Katie and her guest, A. Lee Judge, the genius behind Content Monsta, as they dive into the art of creating content that doesn't just make waves but drives sales.


They spill the beans on how to craft a killer digital marketing strategy, measure what truly matters, and find your audience in all the right places. Forget the typical podcast metrics – this one's about forging real connections and serving up value.


Discover how to:

  • Develop a winning content strategy that drives sales and marketing efforts.
  • Embrace the "Less Is More" approach for quality content creation.
  • Learn the crucial metrics to measure success in your content marketing.
  • Understand your audience's preferences and where they consume content.
  • Choose the right social media platforms to reach your target demographic.
  • Harness the power of personal branding to connect with different audience segments.
  • Create a valuable content library for your sales team to enhance customer interactions.
  • Utilize audio and video content for building genuine connections.
  • Shift your focus from vanity metrics to real business impact.


So, if you're tired of the same old content treadmill and want to create stuff that packs a punch for your business, give this episode a listen!


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit A. Lee Judge's social media pages:

Website: https://contentmonsta.com/

LinkedIn: https://www.linkedin.com/in/aleejudge/

Instagram: https://www.instagram.com/aleejudge/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab




Hosted on Acast. See acast.com/privacy for more information.

]]> Ready for an episode that'll turbocharge your content marketing game?


In this week’s episode of Rocky Mountain Marketing, Katie and her guest, A. Lee Judge, the genius behind Content Monsta, as they dive into the art of creating content that doesn't just make waves but drives sales.


They spill the beans on how to craft a killer digital marketing strategy, measure what truly matters, and find your audience in all the right places. Forget the typical podcast metrics – this one's about forging real connections and serving up value.


Discover how to:

  • Develop a winning content strategy that drives sales and marketing efforts.
  • Embrace the "Less Is More" approach for quality content creation.
  • Learn the crucial metrics to measure success in your content marketing.
  • Understand your audience's preferences and where they consume content.
  • Choose the right social media platforms to reach your target demographic.
  • Harness the power of personal branding to connect with different audience segments.
  • Create a valuable content library for your sales team to enhance customer interactions.
  • Utilize audio and video content for building genuine connections.
  • Shift your focus from vanity metrics to real business impact.


So, if you're tired of the same old content treadmill and want to create stuff that packs a punch for your business, give this episode a listen!


Like the show?

Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit A. Lee Judge's social media pages:

Website: https://contentmonsta.com/

LinkedIn: https://www.linkedin.com/in/aleejudge/

Instagram: https://www.instagram.com/aleejudge/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab




Hosted on Acast. See acast.com/privacy for more information.

]]> Social Media Referral Traffic Drop: Strategies and Insights for 2023 Digital Marketing Social Media Referral Traffic Drop: Strategies and Insights for 2023 Digital Marketing Thu, 05 Oct 2023 14:00:00 GMT 12:42 651eacc9354a7f00114f4247 false https://shows.acast.com/rocky-mountain-marketing/episodes/social-media-referral-traffic-drop-strategies-and-insights-f 651eacc9354a7f00114f4247 62e074adb038a40013e0d7b6 social-media-referral-traffic-drop-strategies-and-insights-f full 4 221 Are your website's social media referrals dwindling? Discover why website traffic from platforms like Facebook and 'X' has plummeted and how to adapt your social media strategy for 2024!


In this episode, Katie delves into the alarming decline of referral traffic from major social platforms like Facebook and others. Drawing from data by Similarweb and Axios, she explores the rise of short-form video content, the strategic shifts of Meta and other platforms, and the implications for digital marketers. How should brands adapt to these changes? Is it time to redefine success metrics in the social media landscape?


Join us as we break down the data, unpack the reasons behind the trend, and discuss actionable strategies to navigate the ever-evolving digital marketing realm in 2023. Whether you're a seasoned marketer or just keen on understanding the digital shifts, this episode offers valuable insights to stay ahead in the game.


Tune in to learn more about the changing dynamics of social media and discover how to stay ahead of the curve in 2024.


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#Facebook #WebsiteTraffic #denverbusiness #socialmediaforbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Are your website's social media referrals dwindling? Discover why website traffic from platforms like Facebook and 'X' has plummeted and how to adapt your social media strategy for 2024!


In this episode, Katie delves into the alarming decline of referral traffic from major social platforms like Facebook and others. Drawing from data by Similarweb and Axios, she explores the rise of short-form video content, the strategic shifts of Meta and other platforms, and the implications for digital marketers. How should brands adapt to these changes? Is it time to redefine success metrics in the social media landscape?


Join us as we break down the data, unpack the reasons behind the trend, and discuss actionable strategies to navigate the ever-evolving digital marketing realm in 2023. Whether you're a seasoned marketer or just keen on understanding the digital shifts, this episode offers valuable insights to stay ahead in the game.


Tune in to learn more about the changing dynamics of social media and discover how to stay ahead of the curve in 2024.


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#Facebook #WebsiteTraffic #denverbusiness #socialmediaforbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Cracking the Code: Viral Videos & Overcoming Video Fear with Nika Stewart]]> Tue, 03 Oct 2023 14:00:00 GMT 31:21 651c0b73f13bd5001189f7c0 false https://shows.acast.com/rocky-mountain-marketing/episodes/cracking-the-code-viral-videos-overcoming-video-fear-with-ni 651c0b73f13bd5001189f7c0 62e074adb038a40013e0d7b6 cracking-the-code-viral-videos-overcoming-video-fear-with-ni full 4 220 Join us in this enlightening episode as we unlock the secrets to crafting viral videos and conquering video fears with Nika Stewart. She is a strong advocate of authenticity and embracing your unique story to make a powerful impact. She even shared her simple daily exercise that you can also try to boost your camera confidence.


Here are few of the topics discussed in this episode:

1. Nika's AHA Moment with Video

2. Getting Comfortable with Video

3. Choosing the Right Platform

4. Nika explains the formula for creating viral videos, emphasizing authenticity and relatability.

5. Authenticity is about sharing real, relatable moments and insights rather than trying to appear perfect.


Ready to level up your video game?


Join us in this episode of Rocky Mountain Marketing for expert tips and a amazing resource. It's time to start creating content that shines!


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Nika Stewart's social media pages:

Website: https://streambankmedia.com/

LinkedIn: https://www.linkedin.com/in/nikastewart/

Facebook: https://www.facebook.com/NikaStewartSHINE/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#viralvideo #videostrategy #socialmediastrategy #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Join us in this enlightening episode as we unlock the secrets to crafting viral videos and conquering video fears with Nika Stewart. She is a strong advocate of authenticity and embracing your unique story to make a powerful impact. She even shared her simple daily exercise that you can also try to boost your camera confidence.


Here are few of the topics discussed in this episode:

1. Nika's AHA Moment with Video

2. Getting Comfortable with Video

3. Choosing the Right Platform

4. Nika explains the formula for creating viral videos, emphasizing authenticity and relatability.

5. Authenticity is about sharing real, relatable moments and insights rather than trying to appear perfect.


Ready to level up your video game?


Join us in this episode of Rocky Mountain Marketing for expert tips and a amazing resource. It's time to start creating content that shines!


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Nika Stewart's social media pages:

Website: https://streambankmedia.com/

LinkedIn: https://www.linkedin.com/in/nikastewart/

Facebook: https://www.facebook.com/NikaStewartSHINE/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#viralvideo #videostrategy #socialmediastrategy #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> 6 Critical Tools Every Aspiring Solopreneur Needs 6 Critical Tools Every Aspiring Solopreneur Needs Thu, 28 Sep 2023 15:10:58 GMT 19:26 6515978342065c001199ae48 false https://shows.acast.com/rocky-mountain-marketing/episodes/transform-your-journey-with-my-6-tips-for-success 6515978342065c001199ae48 62e074adb038a40013e0d7b6 transform-your-journey-with-my-6-tips-for-success full 4 219 After 7 years of entrepreneurial ups and downs, I'm sharing the key lessons that helped me thrive - from going solo to leading a team of 7.


In this episode, I reveal the strategies that leveled up my business and maximized my impact, including:

  • Why joining a mastermind group beat my expectations
  • How identifying a mentor provided invaluable guidance
  • My system for blocking focused time amid distractions
  • The tools I use to streamline systems and processes
  • My weekly ritual that fuels continual improvement
  • Small self-care habits that prevent entrepreneurial burnout


If you're feeling stuck or isolated on your journey as a solopreneur, this episode is filled with hard-won advice to help you find your community, structure your days intentionally, outsource wisely, and ultimately accelerate your success. My journey hasn't been linear or perfect, but I want to shortcut the learning curve for you with the lessons I wish I knew starting out. Let's level up together!


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#Entrepreneurship #TipsForSuccess #CommunityMatters #denverbusiness #businesstips

Hosted on Acast. See acast.com/privacy for more information.

]]> After 7 years of entrepreneurial ups and downs, I'm sharing the key lessons that helped me thrive - from going solo to leading a team of 7.


In this episode, I reveal the strategies that leveled up my business and maximized my impact, including:

  • Why joining a mastermind group beat my expectations
  • How identifying a mentor provided invaluable guidance
  • My system for blocking focused time amid distractions
  • The tools I use to streamline systems and processes
  • My weekly ritual that fuels continual improvement
  • Small self-care habits that prevent entrepreneurial burnout


If you're feeling stuck or isolated on your journey as a solopreneur, this episode is filled with hard-won advice to help you find your community, structure your days intentionally, outsource wisely, and ultimately accelerate your success. My journey hasn't been linear or perfect, but I want to shortcut the learning curve for you with the lessons I wish I knew starting out. Let's level up together!


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#Entrepreneurship #TipsForSuccess #CommunityMatters #denverbusiness #businesstips

Hosted on Acast. See acast.com/privacy for more information.

]]> Optimize and Maximize LinkedIn for Your Business Using AI with Viveka von Rosen Optimize and Maximize LinkedIn for Your Business Using AI with Viveka von Rosen Tue, 26 Sep 2023 14:41:35 GMT 31:34 6512eda04ac00b00115c1808 false https://shows.acast.com/rocky-mountain-marketing/episodes/optimize-and-maximize-linkedin-for-your-business-using-ai-wi 6512eda04ac00b00115c1808 62e074adb038a40013e0d7b6 optimize-and-maximize-linkedin-for-your-business-using-ai-wi full 4 218 Are you an entrepreneur who wants to leverage the power of LinkedIn to grow your business? 


Join us in this week's episode as we dive into the world of LinkedIn and AI with none other than Viveka von Rosen, the renowned LinkedIn expert. Discover how LinkedIn has transformed from a mere online resume to becoming your most powerful resource for business success.


Some of the key points we talked about are as follows:

  1. LinkedIn as a powerful resource.
  2. Optimizing your LinkedIn profile.
  3. P-V-C Strategy
  4. How can ChatGPT make LinkedIn posts 10x easier.
  5. Important notes in using ChatGPT and other AI tools


Don't miss out on Viveka's exclusive e-book and get ready to take your LinkedIn game to the next level!


Tune in to this week's episode of Rocky Mountain Marketing and unlock the secrets of optimizing your LinkedIn profile for maximum business growth! 


Visit Viveka von Rosen's social media pages:

Website: https://vengreso.com/

LinkedIn: https://www.linkedin.com/in/linkedinexpert/

Ebook: https://app.monstercampaigns.com/c/reslfirsrm7km3s7gbk1/?__hstc=139092396.7134a189edce4520402143e0aaa80dfb.1693249581436.1693249581436.1693249581436.1&__hssc=139092396.1.1693249581437&__hsfp=2136728946&hsCtaTracking=a77ed90a-5212-4209-8d48-c7455683868b%7C3e6c2d66-45d6-45f7-9d6c-1503b3d24e9d&step=3



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ai #chatgpt #linkedin #businessstrategy #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you an entrepreneur who wants to leverage the power of LinkedIn to grow your business? 


Join us in this week's episode as we dive into the world of LinkedIn and AI with none other than Viveka von Rosen, the renowned LinkedIn expert. Discover how LinkedIn has transformed from a mere online resume to becoming your most powerful resource for business success.


Some of the key points we talked about are as follows:

  1. LinkedIn as a powerful resource.
  2. Optimizing your LinkedIn profile.
  3. P-V-C Strategy
  4. How can ChatGPT make LinkedIn posts 10x easier.
  5. Important notes in using ChatGPT and other AI tools


Don't miss out on Viveka's exclusive e-book and get ready to take your LinkedIn game to the next level!


Tune in to this week's episode of Rocky Mountain Marketing and unlock the secrets of optimizing your LinkedIn profile for maximum business growth! 


Visit Viveka von Rosen's social media pages:

Website: https://vengreso.com/

LinkedIn: https://www.linkedin.com/in/linkedinexpert/

Ebook: https://app.monstercampaigns.com/c/reslfirsrm7km3s7gbk1/?__hstc=139092396.7134a189edce4520402143e0aaa80dfb.1693249581436.1693249581436.1693249581436.1&__hssc=139092396.1.1693249581437&__hsfp=2136728946&hsCtaTracking=a77ed90a-5212-4209-8d48-c7455683868b%7C3e6c2d66-45d6-45f7-9d6c-1503b3d24e9d&step=3



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#ai #chatgpt #linkedin #businessstrategy #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Boost Your Revenue with Consistent Social Media Marketing Boost Your Revenue with Consistent Social Media Marketing Thu, 21 Sep 2023 14:00:49 GMT 16:34 650c442b8c8c2d001025fdd4 false https://shows.acast.com/rocky-mountain-marketing/episodes/boost-your-revenue-with-consistent-social-media-marketing 650c442b8c8c2d001025fdd4 62e074adb038a40013e0d7b6 boost-your-revenue-with-consistent-social-media-marketing full 4 217 Consistency isn't just a buzzword; it's a key to long-term success in social media marketing. But how can businesses effectively maintain a consistent brand voice, content quality, and posting schedule without losing steam?


In this episode, we delve deep into the strategic importance of consistency across all your social media platforms. We cover real-world case studies, reveal hard-hitting statistics like how consistency can increase your revenue by 33%, and offer actionable tips to ensure you're always on point and on brand.


Tune in to learn why a steady approach to social media can be a game-changer for your business's growth and revenue.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Consistency isn't just a buzzword; it's a key to long-term success in social media marketing. But how can businesses effectively maintain a consistent brand voice, content quality, and posting schedule without losing steam?


In this episode, we delve deep into the strategic importance of consistency across all your social media platforms. We cover real-world case studies, reveal hard-hitting statistics like how consistency can increase your revenue by 33%, and offer actionable tips to ensure you're always on point and on brand.


Tune in to learn why a steady approach to social media can be a game-changer for your business's growth and revenue.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Podcast Pitch Mastery: Land High-Value Interviews and Achieve Results with Dustin Reichmann Podcast Pitch Mastery: Land High-Value Interviews and Achieve Results with Dustin Reichmann Tue, 19 Sep 2023 16:32:37 GMT 36:29 6509cd26d6f7520011d458f5 false https://shows.acast.com/rocky-mountain-marketing/episodes/podcast-pitch-mastery-land-high-value-interviews-and-achieve 6509cd26d6f7520011d458f5 62e074adb038a40013e0d7b6 podcast-pitch-mastery-land-high-value-interviews-and-achieve full 4 216 In this episode of Rocky Mountain Marketing, discover the secrets to leveraging podcast appearances for maximum business growth and tangible results. Join host Katie Brinkley as she talks with Dustin Reichmann about the power of podcast guesting, specifically tailored for entrepreneurs and agency owners looking to expand their network and attract high-value clients. Get ready to learn the three-layered approach to podcasting success, how to craft compelling pitches, and the importance of relationship-building with hosts. With valuable insights and practical strategies, this episode is a must-watch for anyone ready to take their business to the next level. Don't miss out on this game-changing opportunity to utilize podcasting as a powerful marketing and networking tool. Give your business the boost it deserves by watching this episode now!


In this episode, you will be able to:

  • Uncover the power of podcast guesting as a pivotal relationship-building and networking tool.
  • Discover a five-step framework that can make your podcast guesting venture a success.
  • Learn about the significance of personalizing your pitches and bringing value to the table when approaching podcast hosts.
  • Exploit your podcast appearances towards fostering your business expansion and achieving quantifiable results.
  • Master the art of choosing the ideal shows and seizing targeted networking opportunities through podcast guesting.


The key moments in this episode are:

00:00:00 - Intro,


00:01:41 - Leveraging Podcast Guesting,


00:05:51 - Maintaining Relationships,


00:08:51 - The Power of the Podcasting Community,


00:11:38 - Finding the Right Podcasts,


00:13:08 - Discovering Podcasts with Listennotes.com,


00:14:01 - The Art of Pitching,


00:14:51 - Preparing for the Interview,


00:15:47 - Leveraging Podcasts for Profit,


00:17:49 - Pitching Yourself for Podcasts,


00:25:53 - Graduating to Cold Pitch Big Shows,


00:27:57 - Mic Quality Matters,


00:30:06 - Leveraging Other Guests on a Show,


00:31:56 - Teaser for Deeper Podcast Guesting Opportunities,


00:32:21 - Free Resource and Contact Information, 


Visit Dustin Reichmann's social media pages:

Website: https://simplesuccesscoaching.com/

LinkedIn: https://www.linkedin.com/in/dustinriechmann/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastguesting #podcastmarketing #businessstrategy #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, discover the secrets to leveraging podcast appearances for maximum business growth and tangible results. Join host Katie Brinkley as she talks with Dustin Reichmann about the power of podcast guesting, specifically tailored for entrepreneurs and agency owners looking to expand their network and attract high-value clients. Get ready to learn the three-layered approach to podcasting success, how to craft compelling pitches, and the importance of relationship-building with hosts. With valuable insights and practical strategies, this episode is a must-watch for anyone ready to take their business to the next level. Don't miss out on this game-changing opportunity to utilize podcasting as a powerful marketing and networking tool. Give your business the boost it deserves by watching this episode now!


In this episode, you will be able to:

  • Uncover the power of podcast guesting as a pivotal relationship-building and networking tool.
  • Discover a five-step framework that can make your podcast guesting venture a success.
  • Learn about the significance of personalizing your pitches and bringing value to the table when approaching podcast hosts.
  • Exploit your podcast appearances towards fostering your business expansion and achieving quantifiable results.
  • Master the art of choosing the ideal shows and seizing targeted networking opportunities through podcast guesting.


The key moments in this episode are:

00:00:00 - Intro,


00:01:41 - Leveraging Podcast Guesting,


00:05:51 - Maintaining Relationships,


00:08:51 - The Power of the Podcasting Community,


00:11:38 - Finding the Right Podcasts,


00:13:08 - Discovering Podcasts with Listennotes.com,


00:14:01 - The Art of Pitching,


00:14:51 - Preparing for the Interview,


00:15:47 - Leveraging Podcasts for Profit,


00:17:49 - Pitching Yourself for Podcasts,


00:25:53 - Graduating to Cold Pitch Big Shows,


00:27:57 - Mic Quality Matters,


00:30:06 - Leveraging Other Guests on a Show,


00:31:56 - Teaser for Deeper Podcast Guesting Opportunities,


00:32:21 - Free Resource and Contact Information, 


Visit Dustin Reichmann's social media pages:

Website: https://simplesuccesscoaching.com/

LinkedIn: https://www.linkedin.com/in/dustinriechmann/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastguesting #podcastmarketing #businessstrategy #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[AI Secrets Revealed: How to Dominate Content Creation & Marketing with Austin Amstrong]]> Tue, 12 Sep 2023 14:00:31 GMT 38:20 65004dab8e9e980011cb7338 false https://shows.acast.com/rocky-mountain-marketing/episodes/ai-secrets-revealed-how-to-dominate-content-creation-marketi 65004dab8e9e980011cb7338 62e074adb038a40013e0d7b6 ai-secrets-revealed-how-to-dominate-content-creation-marketi full 4 215 Are you a content creator or marketer looking to take your work to the next level? Join Katie Brinkley and Austin Armstrong on a fascinating journey as they uncover the role of AI in content creation and marketing.


Learn how AI-powered tools can amplify your productivity and captivate your audience like never before.


Don't miss out on this eye-opening discussion!


In this episode, you will be able to:


1. Dive deep into the integral role played by AI in crafting and driving marketing narratives.


2. Discover the potential of AI tools such as Chat GPT and Syllabi IO in turbocharging your marketing efforts.


3. Recognize the potentially transformative impact of AI across various professional landscapes.


4. Get acquainted with the cutting-edge use of deepfake technology in crafting immersive content.


5. Assess the indispensability of crafting consistent content and weigh your options between Syllabi IO and a marketing agency.


The key moments in this episode are:

00:00:08 - Introduction,


00:01:23 - The Rise of Facebook,


00:06:26 - The Power of Stacking Videos,


00:10:36 - The Impact of AI in Content Creation,


00:13:28 - Recommended AI Tools,


00:17:47 - The Power of Chat GPT and Bard,


00:19:51 - The Importance of Validating AI-generated Content,


00:21:55 - Jobs at Risk and the Rise of AI Experts,


00:25:26 - Content Creation and AI's Influence,


00:27:02 - Deepfakes and AI in Video Marketing,


00:36:52 - Syllabi IO and Its Impact,


00:37:33 - Consistency and Content Creation,


00:38:00 - Closing Remarks and Appreciation,


Like the show? Keep Katie’s show running and show her your support! https://www.buymeacoffee.com/katiebrinkley



Visit Austin Armstrong's social media pages:

Website: https://socialtypro.com/

Instagram: https://www.instagram.com/socialtypro/?hl=en

Facebook: https://www.facebook.com/trysyllaby

TikTok: https://www.tiktok.com/@socialtypro

Create Viral Videos Using https://syllaby.io/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#aitools #chatgpt # #otterai #syllabyio #businessstrategy #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you a content creator or marketer looking to take your work to the next level? Join Katie Brinkley and Austin Armstrong on a fascinating journey as they uncover the role of AI in content creation and marketing.


Learn how AI-powered tools can amplify your productivity and captivate your audience like never before.


Don't miss out on this eye-opening discussion!


In this episode, you will be able to:


1. Dive deep into the integral role played by AI in crafting and driving marketing narratives.


2. Discover the potential of AI tools such as Chat GPT and Syllabi IO in turbocharging your marketing efforts.


3. Recognize the potentially transformative impact of AI across various professional landscapes.


4. Get acquainted with the cutting-edge use of deepfake technology in crafting immersive content.


5. Assess the indispensability of crafting consistent content and weigh your options between Syllabi IO and a marketing agency.


The key moments in this episode are:

00:00:08 - Introduction,


00:01:23 - The Rise of Facebook,


00:06:26 - The Power of Stacking Videos,


00:10:36 - The Impact of AI in Content Creation,


00:13:28 - Recommended AI Tools,


00:17:47 - The Power of Chat GPT and Bard,


00:19:51 - The Importance of Validating AI-generated Content,


00:21:55 - Jobs at Risk and the Rise of AI Experts,


00:25:26 - Content Creation and AI's Influence,


00:27:02 - Deepfakes and AI in Video Marketing,


00:36:52 - Syllabi IO and Its Impact,


00:37:33 - Consistency and Content Creation,


00:38:00 - Closing Remarks and Appreciation,


Like the show? Keep Katie’s show running and show her your support! https://www.buymeacoffee.com/katiebrinkley



Visit Austin Armstrong's social media pages:

Website: https://socialtypro.com/

Instagram: https://www.instagram.com/socialtypro/?hl=en

Facebook: https://www.facebook.com/trysyllaby

TikTok: https://www.tiktok.com/@socialtypro

Create Viral Videos Using https://syllaby.io/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#aitools #chatgpt # #otterai #syllabyio #businessstrategy #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[ChatGPT & Canva: The Future of Content Creation]]> Thu, 07 Sep 2023 14:00:15 GMT 11:54 64f9d5d5ec7d25001146878e false https://shows.acast.com/rocky-mountain-marketing/episodes/chatgpt-canva-the-future-of-content-creation 64f9d5d5ec7d25001146878e 62e074adb038a40013e0d7b6 chatgpt-canva-the-future-of-content-creation full 4 214 Ever stumbled upon a digital collaboration that left you in awe?


Well, picture this: an amazing blend of Chat GPT and Canva that totally transformed how we create content. As I dug deeper into this unexpected partnership, my excitement turned into pure amazement. I discovered it not only saved me tons of time and money but also made everything so much easier.


Key Points Covered:

  1. Streamlined Content Creation: How the plugin makes it easier to create branded visuals.
  2. Cost and Time Efficiency: Potential for reducing outsourcing costs and content creation time.
  3. Versatility Across Industries: Use-cases ranging from real estate to coaching and beyond.
  4. Future Implications: How AI and machine learning could further enhance this tool.


Timestamps:

  • [00:00] Introduction: Why This Integration Matters
  • [02:00] A Detailed Look at ChatGPT-Canva Integration
  • [05:00] Top Benefits for Businesses and Marketers
  • [07:30] Practical Applications: Who Should Use It?
  • [09:30] Final Thoughts and Takeaways


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Ever stumbled upon a digital collaboration that left you in awe?


Well, picture this: an amazing blend of Chat GPT and Canva that totally transformed how we create content. As I dug deeper into this unexpected partnership, my excitement turned into pure amazement. I discovered it not only saved me tons of time and money but also made everything so much easier.


Key Points Covered:

  1. Streamlined Content Creation: How the plugin makes it easier to create branded visuals.
  2. Cost and Time Efficiency: Potential for reducing outsourcing costs and content creation time.
  3. Versatility Across Industries: Use-cases ranging from real estate to coaching and beyond.
  4. Future Implications: How AI and machine learning could further enhance this tool.


Timestamps:

  • [00:00] Introduction: Why This Integration Matters
  • [02:00] A Detailed Look at ChatGPT-Canva Integration
  • [05:00] Top Benefits for Businesses and Marketers
  • [07:30] Practical Applications: Who Should Use It?
  • [09:30] Final Thoughts and Takeaways


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Unleash Your Personal Branding Power on LinkedIn: Strategies for Professional Growth with Kate Paine Unleash Your Personal Branding Power on LinkedIn: Strategies for Professional Growth with Kate Paine Tue, 05 Sep 2023 14:43:51 GMT 28:29 64f73ea7102031001243767b false https://shows.acast.com/rocky-mountain-marketing/episodes/unleash-your-personal-branding-power-on-linkedin-strategies- 64f73ea7102031001243767b 62e074adb038a40013e0d7b6 unleash-your-personal-branding-power-on-linkedin-strategies- full 4 213 Have you ever wondered how to make your personal brand stand out among the sea of professionals on LinkedIn? 


My guest in today's episode of Rocky Mountain Marketing is a LinkedIn guru, Kate Paine. We discussed exactly how this platform can be a powerful tool for enhancing your personal branding and networking opportunities. 


LinkedIn is not just your "digital resume", it's a tool where you can create an authentic and engaging presence in a way that you're most comfortable with. In this episode, you will be able to:


- Learn how LinkedIn elevates your personal branding to another level. 

- Grasp the capabilities of LinkedIn's emerging features, like LinkedIn Live and LinkedIn Social Audio

- Understand the weight of LinkedIn's digital footprint and its key SEO benefits. 

- Get the knack of striking a balance between your professional image and personal storytelling on LinkedIn. 

- Find tips and tricks to enhance your LinkedIn profiles and produce content that truly engages. 


The key moments in this episode are: 

00:00:09 - Introduction to LinkedIn, 

00:01:28 - Kate Payne's Background and Expertise, 

00:03:06 - Why LinkedIn?, 

00:05:54 - LinkedIn's Content Creation Tools, 

00:08:19 - The Importance of a Strong LinkedIn Profile, 

00:14:37 - Crafting a Captivating About Section, 

00:19:12 - The Power of Your Story, 

00:22:22 - Avoiding Salesy Posts, 

00:25:29 - Building Thought Leadership, 

00:26:33 - Coffee with Kate Podcast, 

00:28:22 - Connecting on LinkedIn, 

00:29:06 - Leveraging LinkedIn, 

00:29:43 - Look Beyond Connection Requests, 

00:30:11 - Conclusion and Future Plans, 


Like the show? Keep Katie’s show running and show her your support! https://www.buymeacoffee.com/katiebrinkley 


Visit Kate Paine's social media pages: 

Website: https://standingoutonline.com/ 

Instagram: https://www.instagram.com/kpaine66/ 

Facebook: https://www.facebook.com/standingoutonline 

LinkedIn: https://www.linkedin.com/in/katepaine/ 


Learn more about Katie and Next Step Social Communications: 


Speaking: https://katiebrinkley.com/ 

Website: https://www.nextstepsocialcommunications.com 

Linkedin: https://www.linkedin.com/in/katiebrinkley 

YouTube: https://www.youtube.com/channel/@rockymountainmarketing 

Instagram: https://www.instagram.com/iamkatiebrinkley/ 

Facebook: https://www.facebook.com/groups/socialprofitlab 


#linkedinstrategy #businessstrategy #seo #denverbusiness



Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever wondered how to make your personal brand stand out among the sea of professionals on LinkedIn? 


My guest in today's episode of Rocky Mountain Marketing is a LinkedIn guru, Kate Paine. We discussed exactly how this platform can be a powerful tool for enhancing your personal branding and networking opportunities. 


LinkedIn is not just your "digital resume", it's a tool where you can create an authentic and engaging presence in a way that you're most comfortable with. In this episode, you will be able to:


- Learn how LinkedIn elevates your personal branding to another level. 

- Grasp the capabilities of LinkedIn's emerging features, like LinkedIn Live and LinkedIn Social Audio

- Understand the weight of LinkedIn's digital footprint and its key SEO benefits. 

- Get the knack of striking a balance between your professional image and personal storytelling on LinkedIn. 

- Find tips and tricks to enhance your LinkedIn profiles and produce content that truly engages. 


The key moments in this episode are: 

00:00:09 - Introduction to LinkedIn, 

00:01:28 - Kate Payne's Background and Expertise, 

00:03:06 - Why LinkedIn?, 

00:05:54 - LinkedIn's Content Creation Tools, 

00:08:19 - The Importance of a Strong LinkedIn Profile, 

00:14:37 - Crafting a Captivating About Section, 

00:19:12 - The Power of Your Story, 

00:22:22 - Avoiding Salesy Posts, 

00:25:29 - Building Thought Leadership, 

00:26:33 - Coffee with Kate Podcast, 

00:28:22 - Connecting on LinkedIn, 

00:29:06 - Leveraging LinkedIn, 

00:29:43 - Look Beyond Connection Requests, 

00:30:11 - Conclusion and Future Plans, 


Like the show? Keep Katie’s show running and show her your support! https://www.buymeacoffee.com/katiebrinkley 


Visit Kate Paine's social media pages: 

Website: https://standingoutonline.com/ 

Instagram: https://www.instagram.com/kpaine66/ 

Facebook: https://www.facebook.com/standingoutonline 

LinkedIn: https://www.linkedin.com/in/katepaine/ 


Learn more about Katie and Next Step Social Communications: 


Speaking: https://katiebrinkley.com/ 

Website: https://www.nextstepsocialcommunications.com 

Linkedin: https://www.linkedin.com/in/katiebrinkley 

YouTube: https://www.youtube.com/channel/@rockymountainmarketing 

Instagram: https://www.instagram.com/iamkatiebrinkley/ 

Facebook: https://www.facebook.com/groups/socialprofitlab 


#linkedinstrategy #businessstrategy #seo #denverbusiness



Hosted on Acast. See acast.com/privacy for more information.

]]> Discover the Influence of Positive Words: Creating a Thriving Brand and Community Discover the Influence of Positive Words: Creating a Thriving Brand and Community Thu, 31 Aug 2023 14:00:25 GMT 12:04 64f098524d8b720011a31700 false https://shows.acast.com/rocky-mountain-marketing/episodes/discover-the-influence-of-positive-words-creating-a-thriving 64f098524d8b720011a31700 62e074adb038a40013e0d7b6 discover-the-influence-of-positive-words-creating-a-thriving full 4 212 Today, we're diving deep into the importance of using words to build your brand and create a supportive community. Did you know that one insensitive advertisement or off-brand viral TikTok video can undo years of hard work? That's why it's essential to focus less on metrics


In this episode, you will be able to:


1. Unearth the vast influence that expertly curated words can have on your social media presence.


2. Discover how to foster an uplifting and supportive digital ecosystem for yourself and your audience.


3. Gain insight into the negative aspects that pervade social media and learn strategies to shield your digital space from it.


4. Personalize your venture by strategically using words to echo your brand's unique narrative and create a sense of community amongst your followers.


5. Understand the critical role compassion plays in online interactions and learn techniques to promote kindness on your platforms.


The key moments in this episode are:

00:00:00 - Introduction,


00:02:01 - Negative Impact of Words,


00:04:12 - Building Community,


00:07:18 - Words and Branding,


00:09:48 - Thoughtful Communication,


I invite you to listen to the full episode to gain insight into the techniques and strategies we discussed, and to learn how you can revolutionize your online presence through the power of thoughtful language.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#socialmediaethics #communityconnection #entrepreneurlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Today, we're diving deep into the importance of using words to build your brand and create a supportive community. Did you know that one insensitive advertisement or off-brand viral TikTok video can undo years of hard work? That's why it's essential to focus less on metrics


In this episode, you will be able to:


1. Unearth the vast influence that expertly curated words can have on your social media presence.


2. Discover how to foster an uplifting and supportive digital ecosystem for yourself and your audience.


3. Gain insight into the negative aspects that pervade social media and learn strategies to shield your digital space from it.


4. Personalize your venture by strategically using words to echo your brand's unique narrative and create a sense of community amongst your followers.


5. Understand the critical role compassion plays in online interactions and learn techniques to promote kindness on your platforms.


The key moments in this episode are:

00:00:00 - Introduction,


00:02:01 - Negative Impact of Words,


00:04:12 - Building Community,


00:07:18 - Words and Branding,


00:09:48 - Thoughtful Communication,


I invite you to listen to the full episode to gain insight into the techniques and strategies we discussed, and to learn how you can revolutionize your online presence through the power of thoughtful language.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#socialmediaethics #communityconnection #entrepreneurlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[AI Revolution: How It's Reshaping the Future of Business and Marketing with Larry Roberts]]> Tue, 29 Aug 2023 16:30:54 GMT 34:28 64ee1d3d0ead910011988aba false https://shows.acast.com/rocky-mountain-marketing/episodes/ai-revolution-how-its-reshaping-the-future-of-business-and-m 64ee1d3d0ead910011988aba 62e074adb038a40013e0d7b6 ai-revolution-how-its-reshaping-the-future-of-business-and-m full 4 211 Discover how to leverage AI to revolutionize your business and marketing strategies!


In this week's episode of Rocky Mountain Marketing, I get to talk with Larry Roberts of Red Hat Media, who shared the key to unlocking the power of AI and how it can transform your business to greater heights. We dive deep into the fascinating world of artificial intelligence (AI) and its impact on business and marketing. AI has revolutionized the way we do business, from automating processes to enhancing customer experiences. It's truly amazing how this technology has transformed industries across the board.


In this episode, you will be able to:

  • Intrigue your mind with the revolutionary impact of AI on contemporary business and marketing strategies.
  • Discover the potential of the recommended plugins for Chat GPT to enhance your customer engagement.
  • Surpass your capabilities by exploring new prospects and mitigating limitations prevailing with Chat GPT.
  • Master the art of penning down compelling prompts and preserving genuineness in chat responses.
  • Adapt and equip yourself with AI technology to stand out in today's competitive job market.


Understanding the power of AI and incorporating it into your skillset can open up new opportunities and propel your career forward. Get ready to harness the capabilities of AI and experience remarkable results in your business and marketing efforts.


The key moments in this episode are:

00:00:05 - Introduction,


00:01:21 - Larry's Influence in AI,


00:03:12 - Chat GPT and AI Tools,


00:06:20 - AI Tool Comparison,


00:10:36 - Content Creation and AI,


00:14:12 - Introduction to Chat GPT functionality,


00:15:08 - Recommended Plugins for Chat GPT,


00:18:09 - Writing Effective Prompts,


00:19:45 - Setting Custom Instructions,


00:25:27 - Versatility of Chat GPT,


00:28:20 - The Influence of AI in Movies and Society,


00:29:56 - Potential Job Obsolescence Due to AI,


00:31:52 - AI Tools and Customer Service,


00:33:33 - Importance of Embracing AI, 


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Visit Larry Robert's social media pages:

Website: https://redhatmedia.io/

Instagram: https://www.instagram.com/thelarryroberts/

Facebook: https://www.facebook.com/thelarryroberts

LinkedIn: https://www.linkedin.com/in/larrynroberts/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Discover how to leverage AI to revolutionize your business and marketing strategies!


In this week's episode of Rocky Mountain Marketing, I get to talk with Larry Roberts of Red Hat Media, who shared the key to unlocking the power of AI and how it can transform your business to greater heights. We dive deep into the fascinating world of artificial intelligence (AI) and its impact on business and marketing. AI has revolutionized the way we do business, from automating processes to enhancing customer experiences. It's truly amazing how this technology has transformed industries across the board.


In this episode, you will be able to:

  • Intrigue your mind with the revolutionary impact of AI on contemporary business and marketing strategies.
  • Discover the potential of the recommended plugins for Chat GPT to enhance your customer engagement.
  • Surpass your capabilities by exploring new prospects and mitigating limitations prevailing with Chat GPT.
  • Master the art of penning down compelling prompts and preserving genuineness in chat responses.
  • Adapt and equip yourself with AI technology to stand out in today's competitive job market.


Understanding the power of AI and incorporating it into your skillset can open up new opportunities and propel your career forward. Get ready to harness the capabilities of AI and experience remarkable results in your business and marketing efforts.


The key moments in this episode are:

00:00:05 - Introduction,


00:01:21 - Larry's Influence in AI,


00:03:12 - Chat GPT and AI Tools,


00:06:20 - AI Tool Comparison,


00:10:36 - Content Creation and AI,


00:14:12 - Introduction to Chat GPT functionality,


00:15:08 - Recommended Plugins for Chat GPT,


00:18:09 - Writing Effective Prompts,


00:19:45 - Setting Custom Instructions,


00:25:27 - Versatility of Chat GPT,


00:28:20 - The Influence of AI in Movies and Society,


00:29:56 - Potential Job Obsolescence Due to AI,


00:31:52 - AI Tools and Customer Service,


00:33:33 - Importance of Embracing AI, 


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Visit Larry Robert's social media pages:

Website: https://redhatmedia.io/

Instagram: https://www.instagram.com/thelarryroberts/

Facebook: https://www.facebook.com/thelarryroberts

LinkedIn: https://www.linkedin.com/in/larrynroberts/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Unleashing Entrepreneurial Success: The Path to Growth and Fulfillment Through True Connections Unleashing Entrepreneurial Success: The Path to Growth and Fulfillment Through True Connections Thu, 24 Aug 2023 14:00:00 GMT 14:55 64e748294520200011ef0047 false https://shows.acast.com/rocky-mountain-marketing/episodes/unleashing-entrepreneurial-joy-the-path-to-growth-and-fulfil 64e748294520200011ef0047 62e074adb038a40013e0d7b6 unleashing-entrepreneurial-joy-the-path-to-growth-and-fulfil full 4 210 While watching a documentary about Johnny Manziel, a stark but simple truth struck me. Manziel, despite having an incredible talent and natural drive, fell short of his potential. This happened not because he lacked any skills or capabilities, but rather because he was always only chasing after the next big thing. It made me realize that as entrepreneurs, we must not get so caught up in the pursuit of our next milestone that we forget to appreciate the journey.


I remember my daughter's words when she was just five and playing basketball, Mom, I really don't want to go to the game today. I asked her why, and her answer surprised me: Because I don't score any baskets. It doesn't even make sense for me to be there. That tiny conversation opened up a whole new perspective. I told her that it's not always about scoring but also about being present, participating and enjoying the game. That's what defines us, not just our victories but how we play the game.


When I started my business, it was hard being a solopreneur. I, too, was striving for the next big thing, wanting to do more, achieve more. Burnout was the inevitable result. But I learned a valuable lesson from it. Success isn't just about pushing for the next big thing. It's also about building connections, enjoying the moment, and appreciating the journey. The story of Johnny Manziel, the naturally gifted sportsman who fell short of his potential because he was always chasing after the next thing, resonates with me. I'm reminded of the importance of being present and mindful of the opportunities and achievements that are right in front of us. It's not just about pursuing the next big thing, but about savoring the journey, appreciating our achievements, and connecting with your team. My business besties Kendra and Alicia taught me this valuable lesson. Entrepreneurship can be a lonely journey, but it doesn't have


In this episode, you will be able to:

  • Uncover the hidden benefits of embracing your entrepreneurial journey and being fully present — an unusual approach to boost your business.
  • Grasp how the principles learned from team sports can lead to unexpected and powerful results in your business operations.
  • Dive into the surpising repercussions of overfocus on relentless achievement and how avoiding comparison empowers your growth.
  • Delve into the tactics for building authentic connections; an underutilized secret to avoid burnout in your entrepreneurial journey.
  • Expose yourself to the proven efficacy of the four post social media strategy tailored for entrepreneurs, and how it might revamp your digital presence.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> While watching a documentary about Johnny Manziel, a stark but simple truth struck me. Manziel, despite having an incredible talent and natural drive, fell short of his potential. This happened not because he lacked any skills or capabilities, but rather because he was always only chasing after the next big thing. It made me realize that as entrepreneurs, we must not get so caught up in the pursuit of our next milestone that we forget to appreciate the journey.


I remember my daughter's words when she was just five and playing basketball, Mom, I really don't want to go to the game today. I asked her why, and her answer surprised me: Because I don't score any baskets. It doesn't even make sense for me to be there. That tiny conversation opened up a whole new perspective. I told her that it's not always about scoring but also about being present, participating and enjoying the game. That's what defines us, not just our victories but how we play the game.


When I started my business, it was hard being a solopreneur. I, too, was striving for the next big thing, wanting to do more, achieve more. Burnout was the inevitable result. But I learned a valuable lesson from it. Success isn't just about pushing for the next big thing. It's also about building connections, enjoying the moment, and appreciating the journey. The story of Johnny Manziel, the naturally gifted sportsman who fell short of his potential because he was always chasing after the next thing, resonates with me. I'm reminded of the importance of being present and mindful of the opportunities and achievements that are right in front of us. It's not just about pursuing the next big thing, but about savoring the journey, appreciating our achievements, and connecting with your team. My business besties Kendra and Alicia taught me this valuable lesson. Entrepreneurship can be a lonely journey, but it doesn't have


In this episode, you will be able to:

  • Uncover the hidden benefits of embracing your entrepreneurial journey and being fully present — an unusual approach to boost your business.
  • Grasp how the principles learned from team sports can lead to unexpected and powerful results in your business operations.
  • Dive into the surpising repercussions of overfocus on relentless achievement and how avoiding comparison empowers your growth.
  • Delve into the tactics for building authentic connections; an underutilized secret to avoid burnout in your entrepreneurial journey.
  • Expose yourself to the proven efficacy of the four post social media strategy tailored for entrepreneurs, and how it might revamp your digital presence.


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Accelerate Your Business Growth: The Hidden Value of an Operations Expert with Jhana Li Accelerate Your Business Growth: The Hidden Value of an Operations Expert with Jhana Li Tue, 22 Aug 2023 14:49:20 GMT 30:55 64e4caf115575f00110f97cc false https://shows.acast.com/rocky-mountain-marketing/episodes/accelerate-your-business-growth-the-hidden-value-of-an-opera 64e4caf115575f00110f97cc 62e074adb038a40013e0d7b6 accelerate-your-business-growth-the-hidden-value-of-an-opera full 4 209 Hey there, fellow entrepreneurs! In this week's episode, I was so lucky to have a deep dive with Jhana Li. We delved into the importance of operations in business growth and efficiency. This episode might just be an eye-opener for you (just like it did for me). Jhana, with her incredible understanding of operations, explained how identifying and addressing inefficiencies and bottlenecks can significantly impact a business's success.


Her insights and advice can help you optimize your business's resources, identify and close leaks, and ultimately scale up effectively. Trust me, the impact on your business growth and efficiency will be worth it!


In this episode, you will be able to:

  1. Delve into the significance of sound operations management and its impact on business growth and efficiency.
  2. Uncover the role of strategic task delegation in keeping your sights set on your larger business canvas.
  3. Explore the beneficial chemistry an operations expert can bring to complement a CEO's big-picture thinking.
  4. Determine the importance of matching your operations expertise to your current business growth stage.
  5. Acquire knowledge on how an operations manager can streamline resources, driving an effective flow of productivity.


Visit Jhana Li’s social media pages:

Website: https://www.spyglassops.com/

Instagram: https://www.instagram.com/thejhanali/?hl=en

Facebook: https://www.facebook.com/thejhanali/

LinkedIn: https://www.linkedin.com/in/jhana-li/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Hey there, fellow entrepreneurs! In this week's episode, I was so lucky to have a deep dive with Jhana Li. We delved into the importance of operations in business growth and efficiency. This episode might just be an eye-opener for you (just like it did for me). Jhana, with her incredible understanding of operations, explained how identifying and addressing inefficiencies and bottlenecks can significantly impact a business's success.


Her insights and advice can help you optimize your business's resources, identify and close leaks, and ultimately scale up effectively. Trust me, the impact on your business growth and efficiency will be worth it!


In this episode, you will be able to:

  1. Delve into the significance of sound operations management and its impact on business growth and efficiency.
  2. Uncover the role of strategic task delegation in keeping your sights set on your larger business canvas.
  3. Explore the beneficial chemistry an operations expert can bring to complement a CEO's big-picture thinking.
  4. Determine the importance of matching your operations expertise to your current business growth stage.
  5. Acquire knowledge on how an operations manager can streamline resources, driving an effective flow of productivity.


Visit Jhana Li’s social media pages:

Website: https://www.spyglassops.com/

Instagram: https://www.instagram.com/thejhanali/?hl=en

Facebook: https://www.facebook.com/thejhanali/

LinkedIn: https://www.linkedin.com/in/jhana-li/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> What Happened To Threads? What Happened To Threads? Thu, 17 Aug 2023 14:00:58 GMT 15:52 64ddf7daeec97a0011585e33 false https://shows.acast.com/rocky-mountain-marketing/episodes/what-happened-to-threads 64ddf7daeec97a0011585e33 62e074adb038a40013e0d7b6 what-happened-to-threads full 4 208 In a world of fleeting digital platforms, one app emerged with a promise of revolutionizing social media connections. Threads, with its fusion of Twitter and Instagram, captured the hearts of millions with its vibrant interface and rich media capabilities. But as the initial storm settled, a shocking decline in active users left us wondering: had Threads met its untimely demise? The response from social media managers and marketers was divided, with some mourning its loss while others saw untapped potential. As we delve deeper into this debate, one thing becomes clear - the key to success on Threads lies in a well-crafted content strategy. Will you be the one to unlock its hidden potential?


In this episode, you will be able to:

  • Grasp the initial enthusiasm and buzz about the introduction of the Threads app.
  • Inspect the responses and criticisms revolving around Threads in comparison to existing platforms.
  • Delve into the decline in active engagement and downloads of Threads.
  • Spot opportunities for businesses to flourish on Threads.
  • Appreciate the importance of a solid content strategy in leveraging Threads to its full potential.


The key moments in this episode are:

00:00:00 - Introduction,


00:01:16 - Threads' Launch and Mixed Reviews,


00:03:08 - Decline in Active Users,


00:05:27 - Uncertainty and Strategy,


00:09:56 - LinkedIn Poll Results,


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#threads #socialmediastrategy #entrepreneurlife #denverbusiness



Hosted on Acast. See acast.com/privacy for more information.

]]> In a world of fleeting digital platforms, one app emerged with a promise of revolutionizing social media connections. Threads, with its fusion of Twitter and Instagram, captured the hearts of millions with its vibrant interface and rich media capabilities. But as the initial storm settled, a shocking decline in active users left us wondering: had Threads met its untimely demise? The response from social media managers and marketers was divided, with some mourning its loss while others saw untapped potential. As we delve deeper into this debate, one thing becomes clear - the key to success on Threads lies in a well-crafted content strategy. Will you be the one to unlock its hidden potential?


In this episode, you will be able to:

  • Grasp the initial enthusiasm and buzz about the introduction of the Threads app.
  • Inspect the responses and criticisms revolving around Threads in comparison to existing platforms.
  • Delve into the decline in active engagement and downloads of Threads.
  • Spot opportunities for businesses to flourish on Threads.
  • Appreciate the importance of a solid content strategy in leveraging Threads to its full potential.


The key moments in this episode are:

00:00:00 - Introduction,


00:01:16 - Threads' Launch and Mixed Reviews,


00:03:08 - Decline in Active Users,


00:05:27 - Uncertainty and Strategy,


00:09:56 - LinkedIn Poll Results,


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#threads #socialmediastrategy #entrepreneurlife #denverbusiness



Hosted on Acast. See acast.com/privacy for more information.

]]> Stepping Outside Your Comfort Zone: The Key to Achieving Success as an Entrepreneur with Bri Seeley Stepping Outside Your Comfort Zone: The Key to Achieving Success as an Entrepreneur with Bri Seeley Tue, 15 Aug 2023 14:00:00 GMT 30:35 64db7d13b4d0da001033ebe9 false https://shows.acast.com/rocky-mountain-marketing/episodes/stepping-outside-your-comfort-zone-the-key-to-achieving-succ 64db7d13b4d0da001033ebe9 62e074adb038a40013e0d7b6 stepping-outside-your-comfort-zone-the-key-to-achieving-succ full 4 207 If you're feeling frustrated and overwhelmed because your marketing efforts are not generating the desired leads and sales, then you are not alone! Many entrepreneurs find themselves stuck in the same cycle of ineffective strategies, wasting time and resources without seeing any significant results.


My special guest is Bri Seeley. She has launched her first business at the young age of 23 as a fashion designer. Bri Seeley's experience as an entrepreneur stretches far and wide. She attributes her success to the courage to step outside her comfort zones. Her human-centric approach, coupled with strong business acumen, has led her to consult aspiring entrepreneurs and even establish a conference specifically catered for female entrepreneurs. Bri's current vision is peppered with ambitious goals like building an endowment fund and providing scholarships to budding entrepreneurs - all while actively working towards changing the world.


In this episode, you will be able to:

  • Unravel the profound impact of accepting uncertainty on your entrepreneurial success.
  • Get introduced to the myriad of opportunities that can be harnessed by adopting an open-minded approach.
  • Comprehend the rewards of stretching yourself beyond the sphere of comfort for achieving heightened growth.
  • Gain insight into the significance of continued progress in the presence of looming uncertainties.
  • Acquaint yourself with the effective use of vision mapping strategies for translating your vision into reality.

If you want to know how successful people do it, don’t miss out on this week’s episode of Rocky Mountain Marketing. I’m sure this hack will lead to places like it did for us!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Visit Bri Seeley’s social media pages:

Website: https://briseeley.com/

Instagram: https://www.instagram.com/briseeley/

Facebook: https://www.facebook.com/bri.seeley

LinkedIn: https://www.linkedin.com/in/entrepreneur-coach-bri-seeley/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> If you're feeling frustrated and overwhelmed because your marketing efforts are not generating the desired leads and sales, then you are not alone! Many entrepreneurs find themselves stuck in the same cycle of ineffective strategies, wasting time and resources without seeing any significant results.


My special guest is Bri Seeley. She has launched her first business at the young age of 23 as a fashion designer. Bri Seeley's experience as an entrepreneur stretches far and wide. She attributes her success to the courage to step outside her comfort zones. Her human-centric approach, coupled with strong business acumen, has led her to consult aspiring entrepreneurs and even establish a conference specifically catered for female entrepreneurs. Bri's current vision is peppered with ambitious goals like building an endowment fund and providing scholarships to budding entrepreneurs - all while actively working towards changing the world.


In this episode, you will be able to:

  • Unravel the profound impact of accepting uncertainty on your entrepreneurial success.
  • Get introduced to the myriad of opportunities that can be harnessed by adopting an open-minded approach.
  • Comprehend the rewards of stretching yourself beyond the sphere of comfort for achieving heightened growth.
  • Gain insight into the significance of continued progress in the presence of looming uncertainties.
  • Acquaint yourself with the effective use of vision mapping strategies for translating your vision into reality.

If you want to know how successful people do it, don’t miss out on this week’s episode of Rocky Mountain Marketing. I’m sure this hack will lead to places like it did for us!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Visit Bri Seeley’s social media pages:

Website: https://briseeley.com/

Instagram: https://www.instagram.com/briseeley/

Facebook: https://www.facebook.com/bri.seeley

LinkedIn: https://www.linkedin.com/in/entrepreneur-coach-bri-seeley/



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



Hosted on Acast. See acast.com/privacy for more information.

]]> Season 3 Wrap Up: Rocky Mountain Marketing Milestones and Top Episodes Season 3 Wrap Up: Rocky Mountain Marketing Milestones and Top Episodes Tue, 08 Aug 2023 14:46:29 GMT 18:56 64d25545dcbd5d00118068d5 false https://shows.acast.com/rocky-mountain-marketing/episodes/season-3-wrap-up-rocky-mountain-marketing-milestones-and-top 64d25545dcbd5d00118068d5 62e074adb038a40013e0d7b6 season-3-wrap-up-rocky-mountain-marketing-milestones-and-top full 3 206 And it's a wrap! Season 3 has come to an end and today's episode is dedicated to reminiscing the milestones and topics we've talked about this season. From Instagram strategies for your business, the rise of A,I and all that a social-media-strategist-slash-business-owner-slash-mom have in mind. 


What an amazing feeling to be here today recording my 206th episode! Whew! Season 3 was a long one and it has been really remarkable. We've interviewed guests who became real life friends. We've done episodes during in-person events. We've received a LOT of recognitions including 160 podcast reviews in Apple Podcast, and 1.5% global ranking by Listen Notes. It was a whole new level for Rocky Mountain Marketing. And honestly, I've never thought that the podcast will come this far.


I don't have anything but THANK YOU to all of you who supported Rocky Mountain Marketing. There's so much to celebrate, and we're just warming up because, I tell you, season 4 is here and it's so ready for all of you.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> And it's a wrap! Season 3 has come to an end and today's episode is dedicated to reminiscing the milestones and topics we've talked about this season. From Instagram strategies for your business, the rise of A,I and all that a social-media-strategist-slash-business-owner-slash-mom have in mind. 


What an amazing feeling to be here today recording my 206th episode! Whew! Season 3 was a long one and it has been really remarkable. We've interviewed guests who became real life friends. We've done episodes during in-person events. We've received a LOT of recognitions including 160 podcast reviews in Apple Podcast, and 1.5% global ranking by Listen Notes. It was a whole new level for Rocky Mountain Marketing. And honestly, I've never thought that the podcast will come this far.


I don't have anything but THANK YOU to all of you who supported Rocky Mountain Marketing. There's so much to celebrate, and we're just warming up because, I tell you, season 4 is here and it's so ready for all of you.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[The Power of Small Habits: A Book Review of James Clear's Atomic Habits]]> Thu, 03 Aug 2023 14:00:00 GMT 11:27 64cb86162e4c140011ea8e56 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-power-of-small-habits-a-book-review-of-james-clears-atom 64cb86162e4c140011ea8e56 62e074adb038a40013e0d7b6 the-power-of-small-habits-a-book-review-of-james-clears-atom full 3 205 Small things make huge impact. Most of the times we only focus on the big picture and forget about the steps on how to actually get there, but James Clear have clearly made his point on the power of small habits in his book, Atomic Habits. He has given specific strategies to work out good habits and make them work for your goal. Sometimes we fall into the trap of procrastination only because we thought we should accomplish our goal in one sitting. We will make excuses about not having enough time to do whatever task we are set to do. This leaves us with little to zero progress.


Here are my 5 key takeaways that you may find help too.

1. Focus on systems, not goals.

2. Make it obvious.

3. Make it attractive.

4. Make it easy.

5. Make it satisfying.


No amount of knowledge can lead us to lasting success when we have poor habits. We must focus on our everyday systems and processes, and check one micro goal at a time. So I encourage you to read this book, or tune into this week's Quickcast episode to learn about what every successful entrepreneur out there should know.

Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#atomichabitsbook #bookreview #entrepreneurlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Small things make huge impact. Most of the times we only focus on the big picture and forget about the steps on how to actually get there, but James Clear have clearly made his point on the power of small habits in his book, Atomic Habits. He has given specific strategies to work out good habits and make them work for your goal. Sometimes we fall into the trap of procrastination only because we thought we should accomplish our goal in one sitting. We will make excuses about not having enough time to do whatever task we are set to do. This leaves us with little to zero progress.


Here are my 5 key takeaways that you may find help too.

1. Focus on systems, not goals.

2. Make it obvious.

3. Make it attractive.

4. Make it easy.

5. Make it satisfying.


No amount of knowledge can lead us to lasting success when we have poor habits. We must focus on our everyday systems and processes, and check one micro goal at a time. So I encourage you to read this book, or tune into this week's Quickcast episode to learn about what every successful entrepreneur out there should know.

Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#atomichabitsbook #bookreview #entrepreneurlife #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Let's Simplify Your Marketing with Amanda Warfield]]> Tue, 01 Aug 2023 14:00:00 GMT 28:18 64c90f93c40cf80011f89d63 false https://shows.acast.com/rocky-mountain-marketing/episodes/lets-simplify-your-marketing-with-amanda-warfield 64c90f93c40cf80011f89d63 62e074adb038a40013e0d7b6 lets-simplify-your-marketing-with-amanda-warfield full 3 204 Are you still looking for the best marketing strategy for your business? Sometimes it's the simplest of things that count.


In this week's episode of Rocky Mountain Marketing, we are lucky to have Amanda Warfield who is a simplicity-focused content marketing strategist, and host of Chasing Simple podcast. She is the author of the newly released book Chasing Simple Marketing. She delved into the following topics:


  1. Importance of having a marketing strategy
  2. Getting out of the hamster wheel
  3. What is a product launch?
  4. How to map out customer journey?
  5. Consistent Versus Constant


Stop overcomplicating your marketing strategy and start doing what really works.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you still looking for the best marketing strategy for your business? Sometimes it's the simplest of things that count.


In this week's episode of Rocky Mountain Marketing, we are lucky to have Amanda Warfield who is a simplicity-focused content marketing strategist, and host of Chasing Simple podcast. She is the author of the newly released book Chasing Simple Marketing. She delved into the following topics:


  1. Importance of having a marketing strategy
  2. Getting out of the hamster wheel
  3. What is a product launch?
  4. How to map out customer journey?
  5. Consistent Versus Constant


Stop overcomplicating your marketing strategy and start doing what really works.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Authenticity: The Secret Sauce in your Social Media Strategy Authenticity: The Secret Sauce in your Social Media Strategy Thu, 27 Jul 2023 14:00:40 GMT 9:36 64c231cd6624ec0011334637 false https://shows.acast.com/rocky-mountain-marketing/episodes/authenticity-the-secret-sauce-in-your-social-media-strategy 64c231cd6624ec0011334637 62e074adb038a40013e0d7b6 authenticity-the-secret-sauce-in-your-social-media-strategy full 3 203 I'm sure you've heard me say this over and over but I will say it again, authenticity is the name of the game. In a world of Zoom calls and Instagram Lives, it has now become a challenge for us to keep it real when we deal with our network online.


In today's Quickcast episode, we will dive into why the most successful brands are those that are authentic. People will buy from businesses whom they trust, but how do you make them trust you when they are miles away from you? How do brands such as Wendy's, Airbnb, and Netflix maintain an amazing relationship with their people? The not-so-secret secret is authentic engagement. We discussed this and more in this episode:


  1. Three Benefits of Authenticity to Your Business
  2. Engagement Strategy That Works
  3. How Important is Having A Community For Your Business


Growing your business using social media is a journey that needs your time and heart as an investment. It sure is a lot but it'll definitely be worth it.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

 

Hosted on Acast. See acast.com/privacy for more information.

]]> I'm sure you've heard me say this over and over but I will say it again, authenticity is the name of the game. In a world of Zoom calls and Instagram Lives, it has now become a challenge for us to keep it real when we deal with our network online.


In today's Quickcast episode, we will dive into why the most successful brands are those that are authentic. People will buy from businesses whom they trust, but how do you make them trust you when they are miles away from you? How do brands such as Wendy's, Airbnb, and Netflix maintain an amazing relationship with their people? The not-so-secret secret is authentic engagement. We discussed this and more in this episode:


  1. Three Benefits of Authenticity to Your Business
  2. Engagement Strategy That Works
  3. How Important is Having A Community For Your Business


Growing your business using social media is a journey that needs your time and heart as an investment. It sure is a lot but it'll definitely be worth it.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

 

Hosted on Acast. See acast.com/privacy for more information.

]]> The Secret To Going Viral On Facebook with Cierra Lueck The Secret To Going Viral On Facebook with Cierra Lueck Tue, 25 Jul 2023 14:00:00 GMT 32:53 64bf88a76e090900114c26d2 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-secret-to-going-viral-on-facebook-with-cierra-lueck 64bf88a76e090900114c26d2 62e074adb038a40013e0d7b6 the-secret-to-going-viral-on-facebook-with-cierra-lueck full 3 202 Are you using your Facebook for your business? If not, then you are missing A LOT.


In this week's episode of Rocky Mountain Marketing, I had the opportunity to sit down and talk with my friend and power partner Cierra Lueck for everything Facebook. Cierra is the owner of Cierra Lueck Consulting and has been teaching her clients get to 5 to 6 digit months. She has spilled the beans on how she make Facebook work for her.


Cierra mentioned that Facebook is so powerful that over 2.8 Billion users are actively using this platform on a monthly basis. This huge opportunity is not for us to waste so we delve into the bits and pieces of Facebook personal page, business page and group. We've discussed the following:


  1. Why Facebook is a great platform
  2. Facebook business page VS Facebook personal page VS Facebook group
  3. The many ways you can utilize your Facebook group.
  4. How to monetize your Facebook group?
  5. Best Facebook group strategy for Realtors
  6. Engagement is gold.
  7. Top viral questions you can use for your business


This one episode is something you shouldn't miss! Sit back and join us as we dive into Facebook.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Cierra Lueck’s social media pages:

Facebook: facebook.com/cierralueckconsulting/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Are you using your Facebook for your business? If not, then you are missing A LOT.


In this week's episode of Rocky Mountain Marketing, I had the opportunity to sit down and talk with my friend and power partner Cierra Lueck for everything Facebook. Cierra is the owner of Cierra Lueck Consulting and has been teaching her clients get to 5 to 6 digit months. She has spilled the beans on how she make Facebook work for her.


Cierra mentioned that Facebook is so powerful that over 2.8 Billion users are actively using this platform on a monthly basis. This huge opportunity is not for us to waste so we delve into the bits and pieces of Facebook personal page, business page and group. We've discussed the following:


  1. Why Facebook is a great platform
  2. Facebook business page VS Facebook personal page VS Facebook group
  3. The many ways you can utilize your Facebook group.
  4. How to monetize your Facebook group?
  5. Best Facebook group strategy for Realtors
  6. Engagement is gold.
  7. Top viral questions you can use for your business


This one episode is something you shouldn't miss! Sit back and join us as we dive into Facebook.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Cierra Lueck’s social media pages:

Facebook: facebook.com/cierralueckconsulting/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Cracking the Code of LinkedIn Metrics: Optimizing Your Social Media Strategy Cracking the Code of LinkedIn Metrics: Optimizing Your Social Media Strategy Thu, 20 Jul 2023 14:03:32 GMT 15:51 64b93eb38fa9bb001087d3cf false https://shows.acast.com/rocky-mountain-marketing/episodes/cracking-the-code-of-linkedin-metrics-optimizing-your-social 64b93eb38fa9bb001087d3cf 62e074adb038a40013e0d7b6 cracking-the-code-of-linkedin-metrics-optimizing-your-social full 3 201  In this episode, we're diving deep into the world of LinkedIn analytics, uncovering the secrets to maximizing your presence on this powerful professional networking platform.

Join Katie Brinkley as we explore the intricacies of LinkedIn analytics and how they can propel your brand to new heights. Whether you're an individual content creator or a business owner, understanding LinkedIn metrics is essential to expand your network, increase engagement, and establish thought leadership.


We'll start by demystifying LinkedIn analytics, explaining what they are and how to access them step-by-step. You'll learn about the seven key metrics you should focus on in 2023, including impressions, click-through rate, engagement rate, followers, follower demographics, profile visits, and conversion tracking. By tracking these metrics, you'll gain valuable insights into your content's performance, audience engagement, and overall impact.


But it doesn't stop there. We'll also share expert tips on making the most of your LinkedIn analytics. From setting goals and monitoring competitors to utilizing third-party analytics tools and integrating LinkedIn analytics with Google Analytics, we'll equip you with the knowledge and strategies to optimize your LinkedIn strategy like never before.


If you're ready to take your LinkedIn presence to the next level and unlock the full potential of this professional platform, this episode is a must-listen. Join us as we dive deep into LinkedIn analytics and discover how to make data-driven decisions that will elevate your brand and open doors to new opportunities.


Tune in now and get ready to revolutionize your LinkedIn game!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]>  In this episode, we're diving deep into the world of LinkedIn analytics, uncovering the secrets to maximizing your presence on this powerful professional networking platform.

Join Katie Brinkley as we explore the intricacies of LinkedIn analytics and how they can propel your brand to new heights. Whether you're an individual content creator or a business owner, understanding LinkedIn metrics is essential to expand your network, increase engagement, and establish thought leadership.


We'll start by demystifying LinkedIn analytics, explaining what they are and how to access them step-by-step. You'll learn about the seven key metrics you should focus on in 2023, including impressions, click-through rate, engagement rate, followers, follower demographics, profile visits, and conversion tracking. By tracking these metrics, you'll gain valuable insights into your content's performance, audience engagement, and overall impact.


But it doesn't stop there. We'll also share expert tips on making the most of your LinkedIn analytics. From setting goals and monitoring competitors to utilizing third-party analytics tools and integrating LinkedIn analytics with Google Analytics, we'll equip you with the knowledge and strategies to optimize your LinkedIn strategy like never before.


If you're ready to take your LinkedIn presence to the next level and unlock the full potential of this professional platform, this episode is a must-listen. Join us as we dive deep into LinkedIn analytics and discover how to make data-driven decisions that will elevate your brand and open doors to new opportunities.


Tune in now and get ready to revolutionize your LinkedIn game!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Crafting the Perfect Event Experience for Your Brand With Rich Brooks Crafting the Perfect Event Experience for Your Brand With Rich Brooks Tue, 18 Jul 2023 14:00:00 GMT 30:56 64b576a259542d001121412b false https://shows.acast.com/rocky-mountain-marketing/episodes/crafting-the-perfect-event-experience-for-your-brand-with-ri 64b576a259542d001121412b 62e074adb038a40013e0d7b6 crafting-the-perfect-event-experience-for-your-brand-with-ri full 3 200 In this episode of Rocky Mountain Marketing, we welcome back Rich Brooks, founder and president of Flyte New Media. Rich is a seasoned digital marketer with over 25 years of experience and is known for his expertise in entrepreneurship, digital marketing, and social media. Together, we discuss the power of social media as a tool for business growth, providing valuable tips and insights along the way.  Rich also highlighted The Agents of Change conference, an annual event founded by Rich that focuses on search, social, and mobile marketing. 


Overall,  this interesting episode likely provides tips and strategies for using social media, such as targeting the right audience, creating engaging content, and utilizing various platforms to reach potential customers.



In this episode, you will learn the following :


  • The challenges of capturing the attention of their target audience
  • Creative ways to capture your target audience's attention and clearly communicate the value they offer.
  • The need to differentiate offerings and demonstrate the unique value you can provide to attract attendees.
  • Recognize the abundance of online resources, including free educational content



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Rich Brook’s social media pages:

Linkedin: https://www.linkedin.com/in/therichbrooks

Flyte New Media: https://www.takeflyte.com/

The Agents Of Change: https://www.theagentsofchange.com/




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, we welcome back Rich Brooks, founder and president of Flyte New Media. Rich is a seasoned digital marketer with over 25 years of experience and is known for his expertise in entrepreneurship, digital marketing, and social media. Together, we discuss the power of social media as a tool for business growth, providing valuable tips and insights along the way.  Rich also highlighted The Agents of Change conference, an annual event founded by Rich that focuses on search, social, and mobile marketing. 


Overall,  this interesting episode likely provides tips and strategies for using social media, such as targeting the right audience, creating engaging content, and utilizing various platforms to reach potential customers.



In this episode, you will learn the following :


  • The challenges of capturing the attention of their target audience
  • Creative ways to capture your target audience's attention and clearly communicate the value they offer.
  • The need to differentiate offerings and demonstrate the unique value you can provide to attract attendees.
  • Recognize the abundance of online resources, including free educational content



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Rich Brook’s social media pages:

Linkedin: https://www.linkedin.com/in/therichbrooks

Flyte New Media: https://www.takeflyte.com/

The Agents Of Change: https://www.theagentsofchange.com/




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Is THREADS YAY or NAY? Is THREADS YAY or NAY? Thu, 13 Jul 2023 14:00:00 GMT 16:09 64b002a8738d4000114974e0 false https://shows.acast.com/rocky-mountain-marketing/episodes/is-threads-yay-or-nay 64b002a8738d4000114974e0 62e074adb038a40013e0d7b6 is-threads-yay-or-nay full 3 199 I'm sure you've heard about this week's old Meta App that has garnered 100 Million users as of its 5th day of existence. In this week's Quickcast episode, we are going to dive into this new "Twitter-rival" app to discover its potential and how this will affect the existing social media world.


What you'll learn:

1. How people reacted to Threads launch

2. Threads as Twitter rival

3. How text-based post on Threads can be a breather from creating videos

4. Threads has a pre-built network from Instagram.

5. Threads' limitations


If you're a social media manager or a business owner, let's give this app a try and allow it to grow to its full potential.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> I'm sure you've heard about this week's old Meta App that has garnered 100 Million users as of its 5th day of existence. In this week's Quickcast episode, we are going to dive into this new "Twitter-rival" app to discover its potential and how this will affect the existing social media world.


What you'll learn:

1. How people reacted to Threads launch

2. Threads as Twitter rival

3. How text-based post on Threads can be a breather from creating videos

4. Threads has a pre-built network from Instagram.

5. Threads' limitations


If you're a social media manager or a business owner, let's give this app a try and allow it to grow to its full potential.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Supercharge Your Business Growth With Jordan Schanda King's Strategies for Effective Scaling]]> Tue, 11 Jul 2023 14:00:03 GMT 31:18 64ad2984927da2001164c067 false https://shows.acast.com/rocky-mountain-marketing/episodes/supercharge-your-business-growth-with-jordan-schanda-kings-s 64ad2984927da2001164c067 62e074adb038a40013e0d7b6 supercharge-your-business-growth-with-jordan-schanda-kings-s full 3 198 In this episode of Rocky Mountain Marketing, I had the privilege of having discussion with Jordan Schanda King, an innovative entrepreneur, and strategic whiz who has crafted her career around understanding and fulfilling the scaling needs of businesses. With a track record in running successful enterprises, Jordan's distinct savoir-faire stems from her hands-on experience and understanding of the detailed nitty-gritty involved in scaling businesses. Not one to merely offer advice, Jordan's present work harnesses the power of both strategy and hands-on operational activities to elevate businesses to newer heights.




In this episode, you will learn the following :



  • Realize the power of identifying your ideal client for achieving unparalleled business success.


  • Know the secret to striking a balance between visionary thinking and effective execution.


  • Learn the importance of 90-day planning in expediting your business success and growth.


  • Discover effective strategies to overcome self-doubt and imposter syndrome as an entrepreneur, while also maintaining personal accountability.





Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/




Visit Jordan Schanda King’s social media pages:

Website: https://www.easyscaling.com/

Linkedin: https://www.linkedin.com/in/jordan-schanda-king

Instagram: https://www.instagram.com/jordanschandaking/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I had the privilege of having discussion with Jordan Schanda King, an innovative entrepreneur, and strategic whiz who has crafted her career around understanding and fulfilling the scaling needs of businesses. With a track record in running successful enterprises, Jordan's distinct savoir-faire stems from her hands-on experience and understanding of the detailed nitty-gritty involved in scaling businesses. Not one to merely offer advice, Jordan's present work harnesses the power of both strategy and hands-on operational activities to elevate businesses to newer heights.




In this episode, you will learn the following :



  • Realize the power of identifying your ideal client for achieving unparalleled business success.


  • Know the secret to striking a balance between visionary thinking and effective execution.


  • Learn the importance of 90-day planning in expediting your business success and growth.


  • Discover effective strategies to overcome self-doubt and imposter syndrome as an entrepreneur, while also maintaining personal accountability.





Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/




Visit Jordan Schanda King’s social media pages:

Website: https://www.easyscaling.com/

Linkedin: https://www.linkedin.com/in/jordan-schanda-king

Instagram: https://www.instagram.com/jordanschandaking/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Speak Up, Step Up: Embracing Podcast Hosting and Guesting as an Entrepreneur Speak Up, Step Up: Embracing Podcast Hosting and Guesting as an Entrepreneur Thu, 06 Jul 2023 14:00:00 GMT 12:48 64a6c3a57ea8cf0011440951 false https://www.nextstepsocialcommunications.com/podcast 64a6c3a57ea8cf0011440951 62e074adb038a40013e0d7b6 speak-up-step-up-embracing-podcast-hosting-and-guesting-as-a full 3 197 In this episode, we delve deep into the empowering world of podcasting. Embrace the opportunities that await you on both sides of the microphone as we explore the rewarding roles of podcast hosting and guesting.


What You'll Learn:

  1. The current state of podcasting: Discover the impressive reach and potential of podcasting in 2023, and why it's a platform you cannot afford to overlook.
  2. The dual roles in podcasting: Unpack the unique opportunities and challenges that come with being a podcast host and guest. Learn how to navigate these roles for maximum impact.
  3. Transforming one podcast episode into multiple content pieces: Learn how to repurpose podcast episodes into a variety of engaging content forms, maximizing your reach and saving time.
  4. Overcoming common podcasting fears: Conquer common concerns from technical aspects to public speaking fears. We’ll share actionable strategies and tools to ease your podcasting journey.
  5. Leveraging podcasting for business growth: Understand how podcasting serves as a platform for thought leadership and a way to build an engaged community, ultimately enhancing your entrepreneurial success.


Join us as we demystify the world of podcasting, giving you the confidence and knowledge to step up, speak up, and seize the rewarding opportunities that podcasting offers to every entrepreneur. 


Check out PodMatch! https://joinpodmatch.com/katie


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode, we delve deep into the empowering world of podcasting. Embrace the opportunities that await you on both sides of the microphone as we explore the rewarding roles of podcast hosting and guesting.


What You'll Learn:

  1. The current state of podcasting: Discover the impressive reach and potential of podcasting in 2023, and why it's a platform you cannot afford to overlook.
  2. The dual roles in podcasting: Unpack the unique opportunities and challenges that come with being a podcast host and guest. Learn how to navigate these roles for maximum impact.
  3. Transforming one podcast episode into multiple content pieces: Learn how to repurpose podcast episodes into a variety of engaging content forms, maximizing your reach and saving time.
  4. Overcoming common podcasting fears: Conquer common concerns from technical aspects to public speaking fears. We’ll share actionable strategies and tools to ease your podcasting journey.
  5. Leveraging podcasting for business growth: Understand how podcasting serves as a platform for thought leadership and a way to build an engaged community, ultimately enhancing your entrepreneurial success.


Join us as we demystify the world of podcasting, giving you the confidence and knowledge to step up, speak up, and seize the rewarding opportunities that podcasting offers to every entrepreneur. 


Check out PodMatch! https://joinpodmatch.com/katie


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Achieving Alignment: Strategies for Matching Your Marketing Efforts with Client Needs and Goals with Nicole Glover Achieving Alignment: Strategies for Matching Your Marketing Efforts with Client Needs and Goals with Nicole Glover Tue, 04 Jul 2023 14:00:00 GMT 31:47 64a41f4e0b502b0011c6ee62 false https://shows.acast.com/rocky-mountain-marketing/episodes/strategies-for-matching-your-marketing-efforts 64a41f4e0b502b0011c6ee62 62e074adb038a40013e0d7b6 strategies-for-matching-your-marketing-efforts full 3 196 In this episode of Rocky Mountain Marketing, we've got a special guest joining us. Nicole Glover is no stranger to the pressures and complexities of the marketing industry. In her journey from 2009 till now, she has been instrumental in the substantial growth of million-dollar companies, even reviving businesses that seemed to have plateaued. With a track record of expanding marketing departments and effectively doubling companies' revenue, Nicole has a history of driving impressive growth. 


However, her true passion lies in the art of crafting strategies that optimize growth and witnessing the tangible results they bring. With an empathetic understanding of the client's needs and an uncanny ability to align the company's vision with the marketing strategies, Nicole's approach was unique and effective. 



In this episode, you will learn the following :


  • Understanding and capturing the needs and desires of prospective clients for the purpose of fostering business growth.


  • Grasp the intricacies of matching up your marketing ventures with the aspirations of your client base.


  • Embrace the importance of the 'Aha' moment in crafting a uniquely effective marketing blueprint.


  • Bask in the collective intelligence of industry stalwarts while designing result-driven marketing schemes.


  • Perfect the art of modifying marketing narratives to hit the mark with your target demographic.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Nicole Glover’s social media pages:


Linkedin:  https://www.linkedin.com/in/nicolelglover

Website: https://glovermarketing.com/

Email: nglover@GloverMarketing.com




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, we've got a special guest joining us. Nicole Glover is no stranger to the pressures and complexities of the marketing industry. In her journey from 2009 till now, she has been instrumental in the substantial growth of million-dollar companies, even reviving businesses that seemed to have plateaued. With a track record of expanding marketing departments and effectively doubling companies' revenue, Nicole has a history of driving impressive growth. 


However, her true passion lies in the art of crafting strategies that optimize growth and witnessing the tangible results they bring. With an empathetic understanding of the client's needs and an uncanny ability to align the company's vision with the marketing strategies, Nicole's approach was unique and effective. 



In this episode, you will learn the following :


  • Understanding and capturing the needs and desires of prospective clients for the purpose of fostering business growth.


  • Grasp the intricacies of matching up your marketing ventures with the aspirations of your client base.


  • Embrace the importance of the 'Aha' moment in crafting a uniquely effective marketing blueprint.


  • Bask in the collective intelligence of industry stalwarts while designing result-driven marketing schemes.


  • Perfect the art of modifying marketing narratives to hit the mark with your target demographic.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Nicole Glover’s social media pages:


Linkedin:  https://www.linkedin.com/in/nicolelglover

Website: https://glovermarketing.com/

Email: nglover@GloverMarketing.com




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> How Much Time Should Entrepreneurs Spend on Social Media? How Much Time Should Entrepreneurs Spend on Social Media? Thu, 29 Jun 2023 14:00:00 GMT 9:07 649d48373f7157001146fab2 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-much-time-should-entrepreneurs-spend-on-social-media 649d48373f7157001146fab2 62e074adb038a40013e0d7b6 how-much-time-should-entrepreneurs-spend-on-social-media full 3 195 In this episode, we delve into the world of social media, exploring how much time entrepreneurs should ideally spend on these platforms to effectively grow their businesses. We also discuss interesting statistics about consumer behavior on social media.


Key Points:

  1. Quality Over Quantity (Starts at 2:00): We discuss the concept of quality over quantity in social media marketing and share a statistic from VerticalResponse about how much time small business owners typically spend on social media.
  2. Understanding Your Audience (Starts at 4:00): We emphasize the importance of understanding your audience for effective social media marketing. We talk about the concept of buyer personas and how setting specific objectives can help entrepreneurs use their time more effectively on social media.
  3. Consumer Behavior on Social Media (Starts at 6:00): We share a statistic about the average time Americans spend on social media per day and discuss how consumer behavior on social media changes during the summer months. We also discuss how understanding these behaviors can help businesses tailor their social media marketing strategies.


Resources Mentioned:

  • VerticalResponse survey on small business owners' time spent on social media
  • Statistic on average time Americans spend on social media per day
  • Study on increased social activity during summer months


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode, we delve into the world of social media, exploring how much time entrepreneurs should ideally spend on these platforms to effectively grow their businesses. We also discuss interesting statistics about consumer behavior on social media.


Key Points:

  1. Quality Over Quantity (Starts at 2:00): We discuss the concept of quality over quantity in social media marketing and share a statistic from VerticalResponse about how much time small business owners typically spend on social media.
  2. Understanding Your Audience (Starts at 4:00): We emphasize the importance of understanding your audience for effective social media marketing. We talk about the concept of buyer personas and how setting specific objectives can help entrepreneurs use their time more effectively on social media.
  3. Consumer Behavior on Social Media (Starts at 6:00): We share a statistic about the average time Americans spend on social media per day and discuss how consumer behavior on social media changes during the summer months. We also discuss how understanding these behaviors can help businesses tailor their social media marketing strategies.


Resources Mentioned:

  • VerticalResponse survey on small business owners' time spent on social media
  • Statistic on average time Americans spend on social media per day
  • Study on increased social activity during summer months


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> The Mic Trainer: The Best Invention for Podcasters and Musicians with Chad Hadersbeck The Mic Trainer: The Best Invention for Podcasters and Musicians with Chad Hadersbeck Tue, 27 Jun 2023 14:00:00 GMT 37:40 649ac858326566001153befa false https://shows.acast.com/rocky-mountain-marketing/episodes/the-mic-trainer-the-best-invention-for-podcasters-and-musici 649ac858326566001153befa 62e074adb038a40013e0d7b6 the-mic-trainer-the-best-invention-for-podcasters-and-musici full 3 194 In this episode of Rocky Mountain Marketing, I had the pleasure of interviewing Chad Hadersbeck, a Denver-based entrepreneur who has been helping entrepreneurs with their podcasting and music endeavors. Chad talks about his background in advertising and music, his move to Colorado, and how the pandemic led him to bet on himself and pursue his business ideas. Chad's latest invention, the "mic trainer," helps podcasters and musicians avoid "eating the microphone." He shares how he came up with the idea and how he went about creating it. 


We also discuss the common struggle of analysis paralysis and the importance of having a strong network of supportive people around you as an entrepreneur. Chad shares his marketing strategies and acknowledges the importance of marketing in growing his business.



In this episode, you will learn the following:


  • The importance of genuineness in brand representation and the obstacles encountered when shifting from marketing for external brands to promoting one's own brand.


  • The difficulties involved in the process of product design and manufacturing.


  • Chad’s marketing strategies, including event marketing, building an email list, and organic social media marketing.


  • The significance of seeking assistance and guidance from reliable networks to overcome indecisiveness and effectively make decisions.





Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/




Visit Chad Hadersbeck’s social media pages:

Linkedin: https://www.linkedin.com/in/chadhadersbeck

Instagram: https://www.instagram.com/mic_trainer/

Website: https://mictrainer.com/

Linkedin (Ready, Set, Show! LLC): https://www.linkedin.com/company/ready-set-show-llc



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I had the pleasure of interviewing Chad Hadersbeck, a Denver-based entrepreneur who has been helping entrepreneurs with their podcasting and music endeavors. Chad talks about his background in advertising and music, his move to Colorado, and how the pandemic led him to bet on himself and pursue his business ideas. Chad's latest invention, the "mic trainer," helps podcasters and musicians avoid "eating the microphone." He shares how he came up with the idea and how he went about creating it. 


We also discuss the common struggle of analysis paralysis and the importance of having a strong network of supportive people around you as an entrepreneur. Chad shares his marketing strategies and acknowledges the importance of marketing in growing his business.



In this episode, you will learn the following:


  • The importance of genuineness in brand representation and the obstacles encountered when shifting from marketing for external brands to promoting one's own brand.


  • The difficulties involved in the process of product design and manufacturing.


  • Chad’s marketing strategies, including event marketing, building an email list, and organic social media marketing.


  • The significance of seeking assistance and guidance from reliable networks to overcome indecisiveness and effectively make decisions.





Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/




Visit Chad Hadersbeck’s social media pages:

Linkedin: https://www.linkedin.com/in/chadhadersbeck

Instagram: https://www.instagram.com/mic_trainer/

Website: https://mictrainer.com/

Linkedin (Ready, Set, Show! LLC): https://www.linkedin.com/company/ready-set-show-llc



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Boost Your Following: 5 Expert Tips for Social Media Success Boost Your Following: 5 Expert Tips for Social Media Success Thu, 22 Jun 2023 14:00:00 GMT 8:23 64943b4e786c6c00112dce92 false https://shows.acast.com/rocky-mountain-marketing/episodes/boost-your-following-5-expert-tips-for-social-media-success 64943b4e786c6c00112dce92 62e074adb038a40013e0d7b6 boost-your-following-5-expert-tips-for-social-media-success full 3 193 Do you feel like you're constantly spinning your wheels trying to grow your social media following? Have you been told to buy followers or use bots to boost your numbers?


If so, you're not alone. But here's the painful truth: these tactics are not only ineffective but can hurt your reputation and credibility. It's time to ditch the shortcuts and focus on organic growth. In this episode, we'll show you five proven ways to attract and engage your ideal audience with quality content, targeted hashtags, and social interactions. Say goodbye to the frustration and hello to a thriving social media presence.


In this episode, you will be able to:

  • Delve into the crucial role exceptional content has on your social media success.
  • Gain knowledge on creating enticing and audience-oriented content to keep viewers hooked.
  • Unravel the world of relevant hashtags and their influence on the visibility of your posts.
  • Understand the essence of perfect posting timings and regularity to boost interaction rates.
  • Learn the art of social media bonding to foster a devoted fanbase.


If you remember to focus on your audience's needs, maintain consistency, engage with others, experiment, and be authentic, you'll notice a significant increase in your following, driving greater engagement and success. And always remember, we all start somewhere, so don't be afraid to take that first step towards building your following.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Do you feel like you're constantly spinning your wheels trying to grow your social media following? Have you been told to buy followers or use bots to boost your numbers?


If so, you're not alone. But here's the painful truth: these tactics are not only ineffective but can hurt your reputation and credibility. It's time to ditch the shortcuts and focus on organic growth. In this episode, we'll show you five proven ways to attract and engage your ideal audience with quality content, targeted hashtags, and social interactions. Say goodbye to the frustration and hello to a thriving social media presence.


In this episode, you will be able to:

  • Delve into the crucial role exceptional content has on your social media success.
  • Gain knowledge on creating enticing and audience-oriented content to keep viewers hooked.
  • Unravel the world of relevant hashtags and their influence on the visibility of your posts.
  • Understand the essence of perfect posting timings and regularity to boost interaction rates.
  • Learn the art of social media bonding to foster a devoted fanbase.


If you remember to focus on your audience's needs, maintain consistency, engage with others, experiment, and be authentic, you'll notice a significant increase in your following, driving greater engagement and success. And always remember, we all start somewhere, so don't be afraid to take that first step towards building your following.


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Organic Lead Generation for Small Businesses: Secrets Revealed by Ina Coveney Organic Lead Generation for Small Businesses: Secrets Revealed by Ina Coveney Tue, 20 Jun 2023 14:00:00 GMT 33:07 649183d10f281e0011eaee9e false https://shows.acast.com/rocky-mountain-marketing/episodes/organic-lead-generation-for-small-businesses-secrets-reveale 649183d10f281e0011eaee9e 62e074adb038a40013e0d7b6 organic-lead-generation-for-small-businesses-secrets-reveale full 3 192 A talented business coach and host of the renowned Global Phenomenon podcast, Ina Coveney is so dedicated and passionate about empowering online coaches by educating them on the effective ways to monetize small audiences by means of organic lead generation strategies. After engaging with a number of entrepreneurs, Ina knows the knots and bolts of establishing a successful social media presence even with just a small number of followers.


Ina even revealed her secret on how she got 6-figure-year on her business with only having less than 1000 followers. Get ready now for an enlightening and insightful conversation as Ina shares her valuable skill and expertise.



In this episode, you will learn the following :


  •  Discover the secret to building worthwhile social media relationships.


  • Be educated on the small audience-focused strategies in creating passive income streams.


  • Give importance on relationship building over superficial indicators for significant growth.


  • Have a trustful approach in your audience through sincere social interactions.


  • Learn the possibility of working with power partners to ramp up your brand's reach.


 

Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/




Visit Ina Coveney’s social media pages:

Website: inacoveney.com

Instagram: https://www.instagram.com/inacoveney/  

LinkedIn: linkedin.com/in/inacoveney

Twitter: https://twitter.com/inacoveney?lang=en

TikTok: https://www.tiktok.com/@inacoveney

YouTube: https://www.youtube.com/@theglobalphenomenonpod

Podcast: https://www.theglobalphenomenon.com/ 



Learn more about Katie and Next Step Social Communications:

Clubhouse: https://www.clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> A talented business coach and host of the renowned Global Phenomenon podcast, Ina Coveney is so dedicated and passionate about empowering online coaches by educating them on the effective ways to monetize small audiences by means of organic lead generation strategies. After engaging with a number of entrepreneurs, Ina knows the knots and bolts of establishing a successful social media presence even with just a small number of followers.


Ina even revealed her secret on how she got 6-figure-year on her business with only having less than 1000 followers. Get ready now for an enlightening and insightful conversation as Ina shares her valuable skill and expertise.



In this episode, you will learn the following :


  •  Discover the secret to building worthwhile social media relationships.


  • Be educated on the small audience-focused strategies in creating passive income streams.


  • Give importance on relationship building over superficial indicators for significant growth.


  • Have a trustful approach in your audience through sincere social interactions.


  • Learn the possibility of working with power partners to ramp up your brand's reach.


 

Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/




Visit Ina Coveney’s social media pages:

Website: inacoveney.com

Instagram: https://www.instagram.com/inacoveney/  

LinkedIn: linkedin.com/in/inacoveney

Twitter: https://twitter.com/inacoveney?lang=en

TikTok: https://www.tiktok.com/@inacoveney

YouTube: https://www.youtube.com/@theglobalphenomenonpod

Podcast: https://www.theglobalphenomenon.com/ 



Learn more about Katie and Next Step Social Communications:

Clubhouse: https://www.clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Unveiling Facebook's Latest: A Deep Dive into New Tools for Creators]]> Thu, 15 Jun 2023 14:00:00 GMT 16:15 648ad186c8235000115628c0 false https://shows.acast.com/rocky-mountain-marketing/episodes/unveiling-facebooks-latest-a-deep-dive-into-new-tools-for-cr 648ad186c8235000115628c0 62e074adb038a40013e0d7b6 unveiling-facebooks-latest-a-deep-dive-into-new-tools-for-cr full 3 191 Discover the latest Facebook updates for creators in this in-depth episode of Rocky Mountain Marketing. We're exploring Facebook's recent features designed to enhance content creation, broaden audience engagement, and increase monetization opportunities.


If you're a content creator wondering how to maximize your use of Facebook Reels, our discussion on the new 'Inspiration Hub' and 'Templates Hub' is a must-watch. Get insights into Facebook's new tools for tracking trending hashtags, topics, and music.


We also cover Facebook's newly introduced Professional Account prompts and the 'Creators to Follow' feature, ideal for anyone looking to grow their Facebook audience and boost interaction.


Unveil the potential of Facebook's upgraded Performance Insights as we delve into the analytics enhancements aimed at helping creators understand their content performance better. Plus, learn about the expanded monetization opportunities, including the reduced eligibility requirements and cross-posting features.


Whether you're an experienced creator or just starting out on Facebook, this episode is packed with tips to leverage the platform's newest features. Don't forget to like, comment, and subscribe for more deep dives into marketing updates and trends with Rocky Mountain Marketing.


#FacebookUpdates #FacebookForCreators #RockyMountainMarketing #FacebookReels #ContentCreation #FacebookMonetization


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Discover the latest Facebook updates for creators in this in-depth episode of Rocky Mountain Marketing. We're exploring Facebook's recent features designed to enhance content creation, broaden audience engagement, and increase monetization opportunities.


If you're a content creator wondering how to maximize your use of Facebook Reels, our discussion on the new 'Inspiration Hub' and 'Templates Hub' is a must-watch. Get insights into Facebook's new tools for tracking trending hashtags, topics, and music.


We also cover Facebook's newly introduced Professional Account prompts and the 'Creators to Follow' feature, ideal for anyone looking to grow their Facebook audience and boost interaction.


Unveil the potential of Facebook's upgraded Performance Insights as we delve into the analytics enhancements aimed at helping creators understand their content performance better. Plus, learn about the expanded monetization opportunities, including the reduced eligibility requirements and cross-posting features.


Whether you're an experienced creator or just starting out on Facebook, this episode is packed with tips to leverage the platform's newest features. Don't forget to like, comment, and subscribe for more deep dives into marketing updates and trends with Rocky Mountain Marketing.


#FacebookUpdates #FacebookForCreators #RockyMountainMarketing #FacebookReels #ContentCreation #FacebookMonetization


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> From Chocolates to AI: Sweeten your Podcasting Journey with Deirdre Tshien From Chocolates to AI: Sweeten your Podcasting Journey with Deirdre Tshien Tue, 13 Jun 2023 14:00:34 GMT 35:44 648353402b317a0011df71db false https://shows.acast.com/rocky-mountain-marketing/episodes/from-chocolates-to-ai-sweeten-your-podcasting-journey-with-d 648353402b317a0011df71db 62e074adb038a40013e0d7b6 from-chocolates-to-ai-sweeten-your-podcasting-journey-with-d full 3 190 In this episode of Rocky Mountain Marketing, Katie talks to the co-founder and CEO of Capsho, Deirdre Tshien, about entrepreneurship, digital marketing, and AI. Deirdre tells her journey from owning a dessert store in Sydney to starting an AI tech company for podcasters in the US. It wasn’t an easy journey, but Deidre highlighted that those earlier failures opened them doors that they didn’t imagine to grow immensely. 


This episode is a conversation of vulnerability and winning. Katie and Deidre talked about the significance of adapting to change and having a belief in the journey of entrepreneurship. They also go as far as highlighting the benefits of having a podcast and using tools like Capsho to repurpose content for social media, email, and blog posts were also talked about.



In this episode, you will learn the following :


  • All about Capsho: It is a tool that helps experts who podcasts create AI-generated episode titles, descriptions, show notes, social media captions, quotes, emails, and blog posts.


  • Deirdre Tshien’s Journey: The co-founder and CEO of Capsho, Deidre, shares her journey from being a dessert store owner to starting an AI tech company for podcasters including the birth of Capsho.


  • Capsho: A problem solver for creating social media captions, emails, and blog posts for podcasts with AI-generated content. 


  • Other uses of Capsho: Capsho is also being used for client meetings, summits, interviews, and many more.


  • The Power of Podcasting: The benefits it gives and also the ability to generate content and create networks. 



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Deirdre Tshien’s social media pages:

Website: capsho.com 

Instagram: https://www.instagram.com/deirdretshien/?hl=en

LinkedIn: linkedin.com/in/deirdretshien

Podcast: https://www.growmypodcastshow.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: https://www.clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, Katie talks to the co-founder and CEO of Capsho, Deirdre Tshien, about entrepreneurship, digital marketing, and AI. Deirdre tells her journey from owning a dessert store in Sydney to starting an AI tech company for podcasters in the US. It wasn’t an easy journey, but Deidre highlighted that those earlier failures opened them doors that they didn’t imagine to grow immensely. 


This episode is a conversation of vulnerability and winning. Katie and Deidre talked about the significance of adapting to change and having a belief in the journey of entrepreneurship. They also go as far as highlighting the benefits of having a podcast and using tools like Capsho to repurpose content for social media, email, and blog posts were also talked about.



In this episode, you will learn the following :


  • All about Capsho: It is a tool that helps experts who podcasts create AI-generated episode titles, descriptions, show notes, social media captions, quotes, emails, and blog posts.


  • Deirdre Tshien’s Journey: The co-founder and CEO of Capsho, Deidre, shares her journey from being a dessert store owner to starting an AI tech company for podcasters including the birth of Capsho.


  • Capsho: A problem solver for creating social media captions, emails, and blog posts for podcasts with AI-generated content. 


  • Other uses of Capsho: Capsho is also being used for client meetings, summits, interviews, and many more.


  • The Power of Podcasting: The benefits it gives and also the ability to generate content and create networks. 



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Deirdre Tshien’s social media pages:

Website: capsho.com 

Instagram: https://www.instagram.com/deirdretshien/?hl=en

LinkedIn: linkedin.com/in/deirdretshien

Podcast: https://www.growmypodcastshow.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: https://www.clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Social Media Inclusivity: Things You Should Know Social Media Inclusivity: Things You Should Know Thu, 08 Jun 2023 14:00:24 GMT 12:50 647e7720a9bc080011aaff08 false https://shows.acast.com/rocky-mountain-marketing/episodes/social-media-inclusivity-things-you-should-know 647e7720a9bc080011aaff08 62e074adb038a40013e0d7b6 social-media-inclusivity-things-you-should-know full 3 189 #SEO #caption #alttext #entrepreneurtips


Are you truly reaching every member of your audience? Discover the untapped power of social media inclusivity and accessibility in this eye-opening episode!


In this episode, we delve into the often overlooked but crucial aspect of social media inclusivity and accessibility. It's time to go beyond merely reaching a wider audience and focus on reaching OUT, building community, and communicating effectively with every single member of your audience. Prepare for a thought-provoking discussion as Katie shares a personal story that shines a light on the importance of inclusivity.


Learn how to make your content more engaging and inclusive, benefiting both your audience and your business.


1. This episode covers these key areas:

2. The personal impact of inclusivity and accessibility

3. Strategies for creating inclusive social media content

4. Surprising stats on the benefits of accessible content

5. Alt Text importance and tips


Discover why accessible content isn't just "nice to have," but an absolute necessity for effectively connecting with your audience - ALL of them.


Key Moments:

0:00 Introduction of the episode.

02:07 The importance of inclusivity and keywords.

03:43 The importance of inclusive social media content.

04:59 Importance of alt text descriptions.

06:41 Turning the sound on and off.

08:21 Avoid abbreviations and hashtags.

09:40 Tips for using emojis and memes on social media.

11:28 Don’t use more than three emojis.



Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> #SEO #caption #alttext #entrepreneurtips


Are you truly reaching every member of your audience? Discover the untapped power of social media inclusivity and accessibility in this eye-opening episode!


In this episode, we delve into the often overlooked but crucial aspect of social media inclusivity and accessibility. It's time to go beyond merely reaching a wider audience and focus on reaching OUT, building community, and communicating effectively with every single member of your audience. Prepare for a thought-provoking discussion as Katie shares a personal story that shines a light on the importance of inclusivity.


Learn how to make your content more engaging and inclusive, benefiting both your audience and your business.


1. This episode covers these key areas:

2. The personal impact of inclusivity and accessibility

3. Strategies for creating inclusive social media content

4. Surprising stats on the benefits of accessible content

5. Alt Text importance and tips


Discover why accessible content isn't just "nice to have," but an absolute necessity for effectively connecting with your audience - ALL of them.


Key Moments:

0:00 Introduction of the episode.

02:07 The importance of inclusivity and keywords.

03:43 The importance of inclusive social media content.

04:59 Importance of alt text descriptions.

06:41 Turning the sound on and off.

08:21 Avoid abbreviations and hashtags.

09:40 Tips for using emojis and memes on social media.

11:28 Don’t use more than three emojis.



Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Skyrocket Your Email List Using TikTok with Wave Wyld Skyrocket Your Email List Using TikTok with Wave Wyld Tue, 06 Jun 2023 14:00:00 GMT 18:01 647e766dc24a23001223114d false https://shows.acast.com/rocky-mountain-marketing/episodes/skyrocket-your-email-list-using-tiktok-with-wave-wyld 647e766dc24a23001223114d 62e074adb038a40013e0d7b6 skyrocket-your-email-list-using-tiktok-with-wave-wyld full 3 188 Short-form video is here to stay, but what if your platform disappears overnight? In this week's episode of Rocky Mountain Marketing, Katie sat down with Wave Wyld at the recent Creators Economy Expo (CEX) in Cleveland, Ohio. For those who don't know, Wave is the Queen of TikTok trends, and has been generously sharing her knowledge and expertise in a couple of big stages this year alone.


By creating engaging and relevant content on TikTok, you can guide your audience to your email list, allowing you to provide them with more personalized and valuable information. This can ultimately lead to increased customer loyalty and the potential for higher conversions and sales. By crafting videos that follow effective copywriting, TikTok creators can successfully promote their email lists to their viewers, as Wave Wyld herself has found success in doing so.


This week's episode is all about the following:

  1. Is TikTok here to stay?
  2. Importance of learning using short-form videos for your business
  3. How to use TikTok to grow your email list?


Learn the essential skills for creating compelling short-form video content and building your email list with expert tips and strategies.


Key Moments


00:00:00 - Short Form Video Is Here to Stay

00:01:21 - The Importance of Scripting

00:05:43 - Video Length for Different Niches

00:10:37 - The Use of Hashtags on TikTok

00:12:41 - How to Use TikTok to Grow Your Email List

00:13:59 - Link and Bio Language

00:15:00 - Two Account Types on TikTok

00:16:19 - Going All In on One Platform

00:16:50 - Building an Email List


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab (edited) 

Hosted on Acast. See acast.com/privacy for more information.

]]> Short-form video is here to stay, but what if your platform disappears overnight? In this week's episode of Rocky Mountain Marketing, Katie sat down with Wave Wyld at the recent Creators Economy Expo (CEX) in Cleveland, Ohio. For those who don't know, Wave is the Queen of TikTok trends, and has been generously sharing her knowledge and expertise in a couple of big stages this year alone.


By creating engaging and relevant content on TikTok, you can guide your audience to your email list, allowing you to provide them with more personalized and valuable information. This can ultimately lead to increased customer loyalty and the potential for higher conversions and sales. By crafting videos that follow effective copywriting, TikTok creators can successfully promote their email lists to their viewers, as Wave Wyld herself has found success in doing so.


This week's episode is all about the following:

  1. Is TikTok here to stay?
  2. Importance of learning using short-form videos for your business
  3. How to use TikTok to grow your email list?


Learn the essential skills for creating compelling short-form video content and building your email list with expert tips and strategies.


Key Moments


00:00:00 - Short Form Video Is Here to Stay

00:01:21 - The Importance of Scripting

00:05:43 - Video Length for Different Niches

00:10:37 - The Use of Hashtags on TikTok

00:12:41 - How to Use TikTok to Grow Your Email List

00:13:59 - Link and Bio Language

00:15:00 - Two Account Types on TikTok

00:16:19 - Going All In on One Platform

00:16:50 - Building an Email List


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab (edited) 

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you ready to level up your Instagram SEO? Are you ready to level up your Instagram SEO? Thu, 01 Jun 2023 14:00:52 GMT 12:34 6478904050150f00114fcbb3 false https://shows.acast.com/rocky-mountain-marketing/episodes/are-you-ready-to-level-up-your-instagram-seo 6478904050150f00114fcbb3 62e074adb038a40013e0d7b6 are-you-ready-to-level-up-your-instagram-seo full 3 187 In this latest episode of the Rocky Mountain Quickcast, Katie delves into the realm of Instagram SEO. If your are wondering why after so many efforts of posting you still haven't crossed paths with your ideal audience, then you might just be missing this very important part of Instagram. Contrary to popular belief, success on the platform is not solely dependent on the algorithm. By fine-tuning your profile and posts, you can significantly enhance your reach and improve your overall discoverability.


Tune in to this episode to learn more about:

  • Key areas of your profile that can be optimized
  • Which keywords are most effective
  • Ten practical applications of Instagram SEO that can yield remarkable results


Are you ready to level up your Instagram SEO? Listen now and let these updates help you grow your Instagram presence, and consequently, your business.


Like the show?


Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this latest episode of the Rocky Mountain Quickcast, Katie delves into the realm of Instagram SEO. If your are wondering why after so many efforts of posting you still haven't crossed paths with your ideal audience, then you might just be missing this very important part of Instagram. Contrary to popular belief, success on the platform is not solely dependent on the algorithm. By fine-tuning your profile and posts, you can significantly enhance your reach and improve your overall discoverability.


Tune in to this episode to learn more about:

  • Key areas of your profile that can be optimized
  • Which keywords are most effective
  • Ten practical applications of Instagram SEO that can yield remarkable results


Are you ready to level up your Instagram SEO? Listen now and let these updates help you grow your Instagram presence, and consequently, your business.


Like the show?


Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Mental Health for Entrepreneurs: Prioritizing Self-Care and Positive Mindset With Dr. Betsy Holmberg Mental Health for Entrepreneurs: Prioritizing Self-Care and Positive Mindset With Dr. Betsy Holmberg Tue, 30 May 2023 14:00:17 GMT 30:51 64536c62efff280011d8f248 false https://shows.acast.com/rocky-mountain-marketing/episodes/mental-health-for-entrepreneurs-prioritizing-self-care-and-p 64536c62efff280011d8f248 62e074adb038a40013e0d7b6 mental-health-for-entrepreneurs-prioritizing-self-care-and-p full 3 186 In this episode of Rocky Mountain Marketing, we’ll discuss negative self-talk, limiting beliefs, and imposter syndrome among entrepreneurs with my guest, Dr. Betsy Holmberg, as she gives some great advice on how to overcome negative self-talk and talks about the impact of social media on self-esteem. She also talked about the importance of being honest and authentic as an entrepreneur. If you're struggling with negative self-talk, this episode is definitely worth a listen!



In this episode, you will learn the following :


  1. Acknowledging our unique life experiences as valued credentials
  2. Focusing on strengths and rephrasing negative self-talk improves mental wellness
  3. The influence of social media on our self-esteem, as well as how to identify and stop negative self-talk



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Betsy Holmberg’s social media pages:


Website: https://betsyholmberg.com/

Linkedin: https://www.linkedin.com/in/elizabethholmberg

Twitter: https://twitter.com/betsy_holmberg




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, we’ll discuss negative self-talk, limiting beliefs, and imposter syndrome among entrepreneurs with my guest, Dr. Betsy Holmberg, as she gives some great advice on how to overcome negative self-talk and talks about the impact of social media on self-esteem. She also talked about the importance of being honest and authentic as an entrepreneur. If you're struggling with negative self-talk, this episode is definitely worth a listen!



In this episode, you will learn the following :


  1. Acknowledging our unique life experiences as valued credentials
  2. Focusing on strengths and rephrasing negative self-talk improves mental wellness
  3. The influence of social media on our self-esteem, as well as how to identify and stop negative self-talk



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Betsy Holmberg’s social media pages:


Website: https://betsyholmberg.com/

Linkedin: https://www.linkedin.com/in/elizabethholmberg

Twitter: https://twitter.com/betsy_holmberg




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Take a Step Back And Do A Social Media Audit Take a Step Back And Do A Social Media Audit Thu, 25 May 2023 14:00:00 GMT 19:24 646f36b312a9190011487b52 false https://shows.acast.com/rocky-mountain-marketing/episodes/take-a-step-back-and-do-a-social-media-audit 646f36b312a9190011487b52 62e074adb038a40013e0d7b6 take-a-step-back-and-do-a-social-media-audit full 3 185 Are you struggling to engage with your target audience on social media? Do you feel like your social media presence isn't aligned with your business goals? If yes, then it's time to conduct a social media audit!


In this episode of Rocky Mountain Marketing Quickcast, Katie talks about the benefits of conducting a social media audit and how often you should do it. She'll also walk you through the steps required to conduct a thorough audit, including identifying all your social media accounts, checking your demographics, setting specific goals per social media platform, identifying your brand voice, and checking your current analytics.


So, whether you are a small business owner or a social media manager, this episode is a must-listen. Tune in to discover how a social media audit can help you track your progress and that of your competitors, and gain deeper insights into your audience. It's time to take a step back and evaluate your social media presence to ensure that you are doing the right thing for your business.


Like the show?


Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Are you struggling to engage with your target audience on social media? Do you feel like your social media presence isn't aligned with your business goals? If yes, then it's time to conduct a social media audit!


In this episode of Rocky Mountain Marketing Quickcast, Katie talks about the benefits of conducting a social media audit and how often you should do it. She'll also walk you through the steps required to conduct a thorough audit, including identifying all your social media accounts, checking your demographics, setting specific goals per social media platform, identifying your brand voice, and checking your current analytics.


So, whether you are a small business owner or a social media manager, this episode is a must-listen. Tune in to discover how a social media audit can help you track your progress and that of your competitors, and gain deeper insights into your audience. It's time to take a step back and evaluate your social media presence to ensure that you are doing the right thing for your business.


Like the show?


Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> From Tragic to Magic: How to Overcome Adversity and Thrive in Business with Nina Szewczak From Tragic to Magic: How to Overcome Adversity and Thrive in Business with Nina Szewczak Tue, 23 May 2023 14:00:18 GMT 23:15 646aed51da309800114cd550 false https://shows.acast.com/rocky-mountain-marketing/episodes/from-tragic-to-magic-how-to-overcome-adversity-and-thrive-in 646aed51da309800114cd550 62e074adb038a40013e0d7b6 from-tragic-to-magic-how-to-overcome-adversity-and-thrive-in full 3 184 In this episode of Rocky Mountain Marketing, I had the chance to talk to Nina Szewczak about her experience and expertise in transformation and change leadership, management coaching, mentoring, and HR. Nina shares her personal story of transforming her life twice, first by moving from Poland to the UK and then by moving from the UK to Canada to start her own business. She also discussed the importance of following your passion and taking the leap into entrepreneurship. This episode provides valuable insights and advice for anyone interested in entrepreneurship and digital marketing, including tips on rewiring your brain, embracing failure, and giving yourself time and grace as you grow your business.



In this episode, you will learn the following :


  1. The significance of one's frame of mind and ability to conquer the feeling of being a fraud when pursuing a career in entrepreneurship.


  1. The importance of seeing failures as lessons and opportunities for growth, rather than allowing them to leave wounds and fear for the future.


  1. The value of pursuing one's interests and taking calculated risks in the face of uncertainty, rather than sitting on the sidelines and dreaming.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/





Visit Nina Szewczak’s social media pages:

Website: https://themidliferevolution.com/

Instagram: https://www.instagram.com/nina_themidliferevolution/

LinkedIn: https://www.linkedin.com/in/ninaszewczak/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I had the chance to talk to Nina Szewczak about her experience and expertise in transformation and change leadership, management coaching, mentoring, and HR. Nina shares her personal story of transforming her life twice, first by moving from Poland to the UK and then by moving from the UK to Canada to start her own business. She also discussed the importance of following your passion and taking the leap into entrepreneurship. This episode provides valuable insights and advice for anyone interested in entrepreneurship and digital marketing, including tips on rewiring your brain, embracing failure, and giving yourself time and grace as you grow your business.



In this episode, you will learn the following :


  1. The significance of one's frame of mind and ability to conquer the feeling of being a fraud when pursuing a career in entrepreneurship.


  1. The importance of seeing failures as lessons and opportunities for growth, rather than allowing them to leave wounds and fear for the future.


  1. The value of pursuing one's interests and taking calculated risks in the face of uncertainty, rather than sitting on the sidelines and dreaming.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/





Visit Nina Szewczak’s social media pages:

Website: https://themidliferevolution.com/

Instagram: https://www.instagram.com/nina_themidliferevolution/

LinkedIn: https://www.linkedin.com/in/ninaszewczak/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Instagram Update: GIF is Now on Instagram Comments Instagram Update: GIF is Now on Instagram Comments Thu, 18 May 2023 14:00:00 GMT 10:15 646623da5f8b220011694a3f false https://shows.acast.com/rocky-mountain-marketing/episodes/instagram-update-gif-is-now-on-instagram-comments 646623da5f8b220011694a3f 62e074adb038a40013e0d7b6 instagram-update-gif-is-now-on-instagram-comments full 3 183 In this exciting episode of Rocky Mountain Marketing Quickcast Episode, Katie dived into Instagram's latest update that has got the digital community buzzing: GIF comments! In this time where we are only given 2 to 3 secs to capture someone's attention, engaging with users has become more important than ever. And with the inclusion of GIF comments on Instagram, brands have a powerful tool at their disposal. From hilarious reaction GIFs to eye-catching animated brand assets, the possibilities are endless for expressing your brand's character in a dynamic and captivating way.


In this episode, Katie discussed how brands can leverage this exciting feature to leave a lasting impression and establish a unique voice in the ever-evolving digital landscape. We'll explore the different ways GIF comments can be utilized to humanize your brand and spark engagement among your followers.


Join us as we unpack this groundbreaking addition to Instagram, and discover how it can change the way you showcase your brand's personality to a broader audience.


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this exciting episode of Rocky Mountain Marketing Quickcast Episode, Katie dived into Instagram's latest update that has got the digital community buzzing: GIF comments! In this time where we are only given 2 to 3 secs to capture someone's attention, engaging with users has become more important than ever. And with the inclusion of GIF comments on Instagram, brands have a powerful tool at their disposal. From hilarious reaction GIFs to eye-catching animated brand assets, the possibilities are endless for expressing your brand's character in a dynamic and captivating way.


In this episode, Katie discussed how brands can leverage this exciting feature to leave a lasting impression and establish a unique voice in the ever-evolving digital landscape. We'll explore the different ways GIF comments can be utilized to humanize your brand and spark engagement among your followers.


Join us as we unpack this groundbreaking addition to Instagram, and discover how it can change the way you showcase your brand's personality to a broader audience.


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> The Podcast on Podcasting: How to Grow Your Business with Adam Adams The Podcast on Podcasting: How to Grow Your Business with Adam Adams Tue, 16 May 2023 14:00:00 GMT 42:47 646385c3f5a3440012a70e01 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-podcast-on-podcasting-how-to-grow-your-business 646385c3f5a3440012a70e01 62e074adb038a40013e0d7b6 the-podcast-on-podcasting-how-to-grow-your-business full 3 182 If you’re a business owner and is still on the fence about starting your own podcast, then here’s the episode for you!


Adam Adams, a business owner and podcaster who has spent nearly two decades assisting coaches, consultants, and business owners with their digital marketing, joins me on today's episode of Rocky Mountain Marketing. He is a native of Denver and the host of The Show on Podcasting, the most popular podcast for podcasters.


It was an amazing conversation as we discussed with Adam the following points:


  1. How podcasting can help you grow your business’ influence and network
  2. The importance of aligning your podcast with a goal
  3. Finding a niche to set your podcast apart
  4. Maximizing paid and organic social media strategy to reach your ideal audience


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Adam’s social media pages:


The Podcast On Podcasting

LinkedIn: https://www.linkedin.com/in/adam-a-adams/

Facebook: https://www.facebook.com/aaainvests/ 

Website: https://adamadams.net 

Podcast Website: https://growyourshow.com 


Other websites, books, and links that were mentioned:



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> If you’re a business owner and is still on the fence about starting your own podcast, then here’s the episode for you!


Adam Adams, a business owner and podcaster who has spent nearly two decades assisting coaches, consultants, and business owners with their digital marketing, joins me on today's episode of Rocky Mountain Marketing. He is a native of Denver and the host of The Show on Podcasting, the most popular podcast for podcasters.


It was an amazing conversation as we discussed with Adam the following points:


  1. How podcasting can help you grow your business’ influence and network
  2. The importance of aligning your podcast with a goal
  3. Finding a niche to set your podcast apart
  4. Maximizing paid and organic social media strategy to reach your ideal audience


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Adam’s social media pages:


The Podcast On Podcasting

LinkedIn: https://www.linkedin.com/in/adam-a-adams/

Facebook: https://www.facebook.com/aaainvests/ 

Website: https://adamadams.net 

Podcast Website: https://growyourshow.com 


Other websites, books, and links that were mentioned:



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Optimize Your Posting Schedule with Loomly's Expert Tips]]> Thu, 11 May 2023 14:00:55 GMT 12:12 645ccaf3c7168c0011aca4ad false https://shows.acast.com/rocky-mountain-marketing/episodes/optimize-your-posting-schedule-with-loomlys-expert-tips 645ccaf3c7168c0011aca4ad 62e074adb038a40013e0d7b6 optimize-your-posting-schedule-with-loomlys-expert-tips full 3 181 Spice up your social media game with Loomly's power-packed features: trending post ideas, a content library, and optimization tailor-made for your unique brand.


In this episode, you will be able to:

  • Enhance your efficiency and productivity by mastering social media scheduling techniques.
  • Discover Loomly's game-changing features, such as trending post ideas, content library, and optimization tools.
  • Unlock the advantages for brands, businesses, and agencies using Loomly's collaborative review and Ads Manager.
  • Streamline your social media communication and client interaction process.
  • Engage your audience directly and effortlessly through genuine interactions with commenters.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Spice up your social media game with Loomly's power-packed features: trending post ideas, a content library, and optimization tailor-made for your unique brand.


In this episode, you will be able to:

  • Enhance your efficiency and productivity by mastering social media scheduling techniques.
  • Discover Loomly's game-changing features, such as trending post ideas, content library, and optimization tools.
  • Unlock the advantages for brands, businesses, and agencies using Loomly's collaborative review and Ads Manager.
  • Streamline your social media communication and client interaction process.
  • Engage your audience directly and effortlessly through genuine interactions with commenters.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Mastering the Art of Identifying and Attracting Your Ideal Clients with Chris Williams Mastering the Art of Identifying and Attracting Your Ideal Clients with Chris Williams Tue, 09 May 2023 14:00:00 GMT 32:48 645a3b392d07d3001161b78e false https://shows.acast.com/rocky-mountain-marketing/episodes/m 645a3b392d07d3001161b78e 62e074adb038a40013e0d7b6 m full 3 180 In this episode of Rocky Mountain Marketing, we sit down with Chris Williams, an experienced marketer and entrepreneur, to discuss some key strategies for identifying and reaching your ideal clients.



Some of the topics discussed in this episode include:


  • The importance of identifying your ideal client and understanding their needs and preferences
  • How to create a clear and compelling value proposition that sets you apart from the competition
  • Tips for building brand awareness and generating interest in your products or services 
  • Strategies for turning your expertise into a valuable mastermind program 
  • The benefits of collaboration and networking in the marketing industry


If you're looking to attract and retain more of your ideal clients, this episode of Rocky Mountain Marketing is a must-listen.



To learn more about Chris Williams and his work, visit his website at www.chriswilliams.com or thru his podcast, https://groupcoachnation.com/




And don't forget to check out Rocky Mountain Marketing on our website at www.rockymountainmarketing.com or follow us on social media for the latest updates and insights. 


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, we sit down with Chris Williams, an experienced marketer and entrepreneur, to discuss some key strategies for identifying and reaching your ideal clients.



Some of the topics discussed in this episode include:


  • The importance of identifying your ideal client and understanding their needs and preferences
  • How to create a clear and compelling value proposition that sets you apart from the competition
  • Tips for building brand awareness and generating interest in your products or services 
  • Strategies for turning your expertise into a valuable mastermind program 
  • The benefits of collaboration and networking in the marketing industry


If you're looking to attract and retain more of your ideal clients, this episode of Rocky Mountain Marketing is a must-listen.



To learn more about Chris Williams and his work, visit his website at www.chriswilliams.com or thru his podcast, https://groupcoachnation.com/




And don't forget to check out Rocky Mountain Marketing on our website at www.rockymountainmarketing.com or follow us on social media for the latest updates and insights. 


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Collaboration Mentality: The Secret To Every Business's Success]]> Thu, 04 May 2023 14:00:00 GMT 6:06 6453b06e7a1e290011e65d01 false https://shows.acast.com/rocky-mountain-marketing/episodes/collaboration-mentality-the-secret-to-every-businesss-succes 6453b06e7a1e290011e65d01 62e074adb038a40013e0d7b6 collaboration-mentality-the-secret-to-every-businesss-succes full 3 179 For this week's Rocky Mountain Marketing Quickcast episode, all the way from Cleveland, Ohio, in the Creator Economy Expo or CEX, Katie discusses the collaboration mentality she's currently experiencing in this summit. She was amazed as how business owners come together for the purpose of connecting and lifting each other up. As business owners, there are struggles and challenges that only us will understand, and coming to this kind of event gives us just the community-love that we need.


Her biggest takeaway was from Jesse Cole, owner of Savannah Bananas Baseball Team. Savannah Bananas is a baseball team who does things differently. Instead of cheerleaders, they have dancing Nanas. Everyone loved it. This is what makes them stand out. This is why people follow them and identify themselves as fans. As business owners, we have to create something memorable. How can we stand out? How will you show up to your community so that they will support you as your true fans?


Given that the world of entrepreneurship can be frustrating and overwhelming, how can you support your community? How can you navigate entrepreneurship together?


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> For this week's Rocky Mountain Marketing Quickcast episode, all the way from Cleveland, Ohio, in the Creator Economy Expo or CEX, Katie discusses the collaboration mentality she's currently experiencing in this summit. She was amazed as how business owners come together for the purpose of connecting and lifting each other up. As business owners, there are struggles and challenges that only us will understand, and coming to this kind of event gives us just the community-love that we need.


Her biggest takeaway was from Jesse Cole, owner of Savannah Bananas Baseball Team. Savannah Bananas is a baseball team who does things differently. Instead of cheerleaders, they have dancing Nanas. Everyone loved it. This is what makes them stand out. This is why people follow them and identify themselves as fans. As business owners, we have to create something memorable. How can we stand out? How will you show up to your community so that they will support you as your true fans?


Given that the world of entrepreneurship can be frustrating and overwhelming, how can you support your community? How can you navigate entrepreneurship together?


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Branding or Marketing: What Comes First with Tonya Eberhart & Michael Carr]]> Tue, 02 May 2023 14:00:00 GMT 33:21 6450fac82bf6be00117a26de false https://shows.acast.com/rocky-mountain-marketing/episodes/brand-or-marketing-tonya-eberhart-michael-carr-reveal-what-c 6450fac82bf6be00117a26de 62e074adb038a40013e0d7b6 brand-or-marketing-tonya-eberhart-michael-carr-reveal-what-c full 3 178 On this edition of Rocky Mountain Marketing, our focus will be on a common conundrum: should a business prioritize branding or marketing? We'll be joined by Tonya Eberhart and Michael Carr, hosts of the Be BOLD Branding podcast and co-founders of BrandFace, a comprehensive personal brand development program that has aided numerous coaches, creators, and specialists in creating and promoting a lucrative personal brand. Together, we'll explore the topic and offer insights to help you make an informed decision.



In this episode, you will learn the following :


1. How can personal branding help make your marketing more profitable?

2. What are the five critical questions that every great brand must answer?

3. How can a Mastermind setting help you build your brand from the ground up?


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Tonya Eberhart and Michael Carr’s social media pages: 

Linkedin (Tonya): https://www.linkedin.com/in/tonyaeberhart

Website (Tonya): https://tonyaeberhart.com/

Linkedin (Michael): https://www.linkedin.com/in/mikecarrinc

Website (Michael): https://www.michaelcarr.com/

Brandface: https://brandfacestar.com/

Brandface (Linkedin): https://www.linkedin.com/company/brandface-star

Be BOLD Branding (Podcast): https://podcasts.apple.com/us/podcast/be-bold-branding/id1499879322


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> On this edition of Rocky Mountain Marketing, our focus will be on a common conundrum: should a business prioritize branding or marketing? We'll be joined by Tonya Eberhart and Michael Carr, hosts of the Be BOLD Branding podcast and co-founders of BrandFace, a comprehensive personal brand development program that has aided numerous coaches, creators, and specialists in creating and promoting a lucrative personal brand. Together, we'll explore the topic and offer insights to help you make an informed decision.



In this episode, you will learn the following :


1. How can personal branding help make your marketing more profitable?

2. What are the five critical questions that every great brand must answer?

3. How can a Mastermind setting help you build your brand from the ground up?


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Tonya Eberhart and Michael Carr’s social media pages: 

Linkedin (Tonya): https://www.linkedin.com/in/tonyaeberhart

Website (Tonya): https://tonyaeberhart.com/

Linkedin (Michael): https://www.linkedin.com/in/mikecarrinc

Website (Michael): https://www.michaelcarr.com/

Brandface: https://brandfacestar.com/

Brandface (Linkedin): https://www.linkedin.com/company/brandface-star

Be BOLD Branding (Podcast): https://podcasts.apple.com/us/podcast/be-bold-branding/id1499879322


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Skyrocket Your Instagram Success: Leverage the Game-Changing 5-Link Bio Feature for Digital Marketing Dominance Skyrocket Your Instagram Success: Leverage the Game-Changing 5-Link Bio Feature for Digital Marketing Dominance Thu, 27 Apr 2023 16:23:24 GMT 13:16 644aa17ca024a800115b2d7d false https://shows.acast.com/rocky-mountain-marketing/episodes/skyrocket-your-instagram-success-leverage-the-game-changing- 644aa17ca024a800115b2d7d 62e074adb038a40013e0d7b6 skyrocket-your-instagram-success-leverage-the-game-changing- full 3 177 Ready to elevate your Instagram game? In this episode of Rocky Mountain Marketing, we explore the ins and outs of Instagram's new 5-link bio feature and how you can harness its power to supercharge your digital marketing efforts. Say goodbye to relying on third-party "link in bio" solutions like Linktree and Beacons, and welcome a seamless, in-app experience that drives results.


Learn how to optimize your 5-link bio by strategically organizing your links, creating visually appealing content, tracking performance, and experimenting with different types of links to resonate with your audience. Plus, discover how to enhance your brand presence, stay informed about Instagram's evolving features, and adapt your marketing strategy for future success.


Don't forget to subscribe to Rocky Mountain Marketing for more digital marketing insights and strategies tailored for entrepreneurs, coaches, consultants, and realtors.


Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Ready to elevate your Instagram game? In this episode of Rocky Mountain Marketing, we explore the ins and outs of Instagram's new 5-link bio feature and how you can harness its power to supercharge your digital marketing efforts. Say goodbye to relying on third-party "link in bio" solutions like Linktree and Beacons, and welcome a seamless, in-app experience that drives results.


Learn how to optimize your 5-link bio by strategically organizing your links, creating visually appealing content, tracking performance, and experimenting with different types of links to resonate with your audience. Plus, discover how to enhance your brand presence, stay informed about Instagram's evolving features, and adapt your marketing strategy for future success.


Don't forget to subscribe to Rocky Mountain Marketing for more digital marketing insights and strategies tailored for entrepreneurs, coaches, consultants, and realtors.


Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Power Partners: Enabling Meaningful Connections for Growth with Jordache Johnson Power Partners: Enabling Meaningful Connections for Growth with Jordache Johnson Tue, 25 Apr 2023 14:00:02 GMT 35:30 6447abbdba6ab700116d6834 false https://shows.acast.com/rocky-mountain-marketing/episodes/power-partners-enabling-meaningful-connections-for-growth-wi 6447abbdba6ab700116d6834 62e074adb038a40013e0d7b6 power-partners-enabling-meaningful-connections-for-growth-wi full 3 176 In this episode of Rocky Mountain Marketing, I reunited with my very dear friend, Jordache Johnson, a power partner expert who believes building relationships is essential to business growth and that sticking to fundamentals simplifies progress. He helps entrepreneurs and CEOs increase their visibility, impact, and revenue through meaningful connections, innovative technologies, and systems that are based on principles.


In this episode, you will learn the following:


1. How to leverage relationships to grow business: Understand how powerful relationships are in business, and how to focus on the human instead of the end goal of networking.

2. Learning skills through experience: Learn how to develop million-dollar skills by gaining experience and getting paid to solve problems for people.

3. Applying timeless principles to business growth: Leverage timeless principles to simplify business growth, instead of relying on constantly changing tactics and strategies.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Jordache Johnson’s social media pages: 

Website: https://jordachejohnson.com/

Linkedin: https://www.linkedin.com/in/jordachejohnson



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I reunited with my very dear friend, Jordache Johnson, a power partner expert who believes building relationships is essential to business growth and that sticking to fundamentals simplifies progress. He helps entrepreneurs and CEOs increase their visibility, impact, and revenue through meaningful connections, innovative technologies, and systems that are based on principles.


In this episode, you will learn the following:


1. How to leverage relationships to grow business: Understand how powerful relationships are in business, and how to focus on the human instead of the end goal of networking.

2. Learning skills through experience: Learn how to develop million-dollar skills by gaining experience and getting paid to solve problems for people.

3. Applying timeless principles to business growth: Leverage timeless principles to simplify business growth, instead of relying on constantly changing tactics and strategies.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Jordache Johnson’s social media pages: 

Website: https://jordachejohnson.com/

Linkedin: https://www.linkedin.com/in/jordachejohnson



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> Instagram Strategies You Need To Know Instagram Strategies You Need To Know Thu, 20 Apr 2023 15:06:59 GMT 20:43 64415513f659a80010de52f1 false https://shows.acast.com/rocky-mountain-marketing/episodes/instagram-strategies-you-need-to-know 64415513f659a80010de52f1 62e074adb038a40013e0d7b6 instagram-strategies-you-need-to-know full 3 175 This week on Rocky Mountain Marketing Quickcast Episode, Katie shares her expertise on how to maximize Instagram's potential for businesses despite the constantly changing algorithm. She delves into the different algorithms for Reels, Stories, the feed, and the Explore page, and offers valuable tips on how to adapt your strategy to reach your target audience. From posting consistently to focusing on video content, using relevant keywords and hashtags, and driving engagement through quality calls to action and story stickers, Katie's insights will help businesses achieve their goals on Instagram.


Don't miss out on this informative episode of the Rocky Mountain Marketing Quickcast.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> This week on Rocky Mountain Marketing Quickcast Episode, Katie shares her expertise on how to maximize Instagram's potential for businesses despite the constantly changing algorithm. She delves into the different algorithms for Reels, Stories, the feed, and the Explore page, and offers valuable tips on how to adapt your strategy to reach your target audience. From posting consistently to focusing on video content, using relevant keywords and hashtags, and driving engagement through quality calls to action and story stickers, Katie's insights will help businesses achieve their goals on Instagram.


Don't miss out on this informative episode of the Rocky Mountain Marketing Quickcast.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Getting that Picture-Perfect Instagram Shot with the Business Besties Getting that Picture-Perfect Instagram Shot with the Business Besties Tue, 18 Apr 2023 14:00:45 GMT 35:55 643d24a6d418940011569207 false https://shows.acast.com/rocky-mountain-marketing/episodes/getting-that-picture-perfect-instagram-shot-with-the-busines 643d24a6d418940011569207 62e074adb038a40013e0d7b6 getting-that-picture-perfect-instagram-shot-with-the-busines full 3 174 For this month’s Business Besties episode, join me and Kendra as we find out how to improve your online visibility by learning how to create a killer social media bio and profile picture for your Instagram account.


Discover our tips in improving your online visibility in this amazing conversation where we talked about:



1. Optimize your Instagram bio for SEO and make sure it is searchable

2. Take a great profile photo for your Instagram account

3. Creating a niche statement for your Instagram bio to attract your ideal audience



Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Visit Kendra’s social media pages:


LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ 

Website: https://girlmeansbusiness.com 

Podcast: Girl Means Business


Learn more about Katie and Next Step Social Communications:


Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> For this month’s Business Besties episode, join me and Kendra as we find out how to improve your online visibility by learning how to create a killer social media bio and profile picture for your Instagram account.


Discover our tips in improving your online visibility in this amazing conversation where we talked about:



1. Optimize your Instagram bio for SEO and make sure it is searchable

2. Take a great profile photo for your Instagram account

3. Creating a niche statement for your Instagram bio to attract your ideal audience



Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Visit Kendra’s social media pages:


LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ 

Website: https://girlmeansbusiness.com 

Podcast: Girl Means Business


Learn more about Katie and Next Step Social Communications:


Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> The Social Media Smorgasbord: Navigating the Best Platforms for Business Success The Social Media Smorgasbord: Navigating the Best Platforms for Business Success Thu, 13 Apr 2023 14:00:00 GMT 15:16 6438033197155e00113be394 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-social-media-smorgasbord-navigating-the-best-platforms-f 6438033197155e00113be394 62e074adb038a40013e0d7b6 the-social-media-smorgasbord-navigating-the-best-platforms-f full 3 173 In this episode of Rocky Mountain Marketing Quick Cast, Katie shares her insights on the top social media platforms for businesses in 2023 and how to maximize their impact. With so many platforms available, it can be overwhelming to decide which ones to invest in.


She provides valuable tips for businesses to effectively use Instagram, Facebook, TikTok, and live audio platforms like podcasts and Clubhouse to expand their network and reach their target audience. She emphasizes the importance of producing valuable content, engaging with followers, and being authentic to build a loyal following and expand reach.


This podcast is a must-listen for any business looking to optimize their social media presence and stay ahead of the competition.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing Quick Cast, Katie shares her insights on the top social media platforms for businesses in 2023 and how to maximize their impact. With so many platforms available, it can be overwhelming to decide which ones to invest in.


She provides valuable tips for businesses to effectively use Instagram, Facebook, TikTok, and live audio platforms like podcasts and Clubhouse to expand their network and reach their target audience. She emphasizes the importance of producing valuable content, engaging with followers, and being authentic to build a loyal following and expand reach.


This podcast is a must-listen for any business looking to optimize their social media presence and stay ahead of the competition.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Building a Business as a Content Entrepreneur with Joe Pulizzi Building a Business as a Content Entrepreneur with Joe Pulizzi Tue, 11 Apr 2023 14:00:40 GMT 34:43 6433beafe8274000115c4b79 false https://shows.acast.com/rocky-mountain-marketing/episodes/building-a-business-as-a-content-entrepreneur-with-joe-puliz 6433beafe8274000115c4b79 62e074adb038a40013e0d7b6 building-a-business-as-a-content-entrepreneur-with-joe-puliz full 3 172 In today's digital age, content creation has become a lucrative industry. With the rise of the creator economy, more and more entrepreneurs are entering the market, hoping to build their own platforms and become successful content entrepreneurs.


Content marketing expert Joe Pulizzi shares valuable insights on how to build a successful platform and become a content entrepreneur. By focusing on a content tilt, building a minimum viable audience, and experimenting with different strategies, entrepreneurs can achieve success in the creator economy.


In this Rocky Mountain episode, Katie and Pulizzi talked about the following:

  1. Emphasizes the importance of focusing on a specific content niche and building a minimum viable audience before monetizing. 
  2. The rise of Web Three and NFTs 
  3. Tips on community building and outbound engagement. 


Whether you're starting out in the creator economy or looking to grow your platform, this podcast is a must-listen for anyone seeking to achieve success in content entrepreneurship.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Joe Pulizzi’s social media pages: 

LinkedIn: https://www.linkedin.com/in/joepulizzi/

Website: https://www.joepulizzi.com/

The Tilt Newsletter: https://www.thetilt.com/


CEX: https://cex.events/

Discount code for $100 off: Katie100


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#contentcreation #entrepreneur #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's digital age, content creation has become a lucrative industry. With the rise of the creator economy, more and more entrepreneurs are entering the market, hoping to build their own platforms and become successful content entrepreneurs.


Content marketing expert Joe Pulizzi shares valuable insights on how to build a successful platform and become a content entrepreneur. By focusing on a content tilt, building a minimum viable audience, and experimenting with different strategies, entrepreneurs can achieve success in the creator economy.


In this Rocky Mountain episode, Katie and Pulizzi talked about the following:

  1. Emphasizes the importance of focusing on a specific content niche and building a minimum viable audience before monetizing. 
  2. The rise of Web Three and NFTs 
  3. Tips on community building and outbound engagement. 


Whether you're starting out in the creator economy or looking to grow your platform, this podcast is a must-listen for anyone seeking to achieve success in content entrepreneurship.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Joe Pulizzi’s social media pages: 

LinkedIn: https://www.linkedin.com/in/joepulizzi/

Website: https://www.joepulizzi.com/

The Tilt Newsletter: https://www.thetilt.com/


CEX: https://cex.events/

Discount code for $100 off: Katie100


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#contentcreation #entrepreneur #denverbusiness

Hosted on Acast. See acast.com/privacy for more information.

]]> Exploring Clapper: The Latest Social Media Sensation for Your Business Exploring Clapper: The Latest Social Media Sensation for Your Business Thu, 06 Apr 2023 14:00:00 GMT 13:10 642ecd3a1c2e2600113cbc9f false https://shows.acast.com/rocky-mountain-marketing/episodes/exploring-clapper-the-latest-social-media-sensation-for-your 642ecd3a1c2e2600113cbc9f 62e074adb038a40013e0d7b6 exploring-clapper-the-latest-social-media-sensation-for-your full 3 171 In this episode, we dive into the world of Clapper, the newest social media platform that focuses on short-form video content. Join us as we discuss what Clapper is, the type of content that works best on the platform, and how it can benefit your business.


Timestamps:

  • [00:30] Part 1: What is Clapper? - Introduction to Clapper, its origins, and user interface.
  • [02:00] Part 2: Content on Clapper - The type of content that works best, including short-form videos, authentic content, visual storytelling, and niche-specific content.
  • [04:30] Part 3: Is Clapper Right for Your Business? - Potential benefits for businesses, tips on integrating Clapper into your social media strategy, and case studies of successful businesses on the platform.
  • [07:00] Conclusion - Recap of the episode and encouragement to explore Clapper for your business.


Watch the video version of this episode in our YouTube channel: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw



Key Takeaways:

  • Clapper is a rapidly growing social media platform that focuses on short-form video content.
  • Authentic, engaging, and visually appealing content works best on Clapper.
  • Businesses in creative industries or with a B2C focus can benefit from using Clapper to increase brand visibility, access new audiences, and build a loyal following.
  • To succeed on Clapper, be authentic, consistent, and responsive to your audience.


Resources & Links:

  • Clapper's Official Website: https://clapperapp.com/
  • Connect with Katie on Clapper: @katiebrinkley


Connect with us:


Don't forget to subscribe for future episodes exploring the latest trends in social media, digital marketing, and online business growth.

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode, we dive into the world of Clapper, the newest social media platform that focuses on short-form video content. Join us as we discuss what Clapper is, the type of content that works best on the platform, and how it can benefit your business.


Timestamps:

  • [00:30] Part 1: What is Clapper? - Introduction to Clapper, its origins, and user interface.
  • [02:00] Part 2: Content on Clapper - The type of content that works best, including short-form videos, authentic content, visual storytelling, and niche-specific content.
  • [04:30] Part 3: Is Clapper Right for Your Business? - Potential benefits for businesses, tips on integrating Clapper into your social media strategy, and case studies of successful businesses on the platform.
  • [07:00] Conclusion - Recap of the episode and encouragement to explore Clapper for your business.


Watch the video version of this episode in our YouTube channel: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw



Key Takeaways:

  • Clapper is a rapidly growing social media platform that focuses on short-form video content.
  • Authentic, engaging, and visually appealing content works best on Clapper.
  • Businesses in creative industries or with a B2C focus can benefit from using Clapper to increase brand visibility, access new audiences, and build a loyal following.
  • To succeed on Clapper, be authentic, consistent, and responsive to your audience.


Resources & Links:

  • Clapper's Official Website: https://clapperapp.com/
  • Connect with Katie on Clapper: @katiebrinkley


Connect with us:


Don't forget to subscribe for future episodes exploring the latest trends in social media, digital marketing, and online business growth.

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Boost Your Confidence & Overcome Public Speaking Anxiety with Reesa Woolf]]> Tue, 04 Apr 2023 14:00:20 GMT 32:06 642aa524a5f38c0011a3013f false https://shows.acast.com/rocky-mountain-marketing/episodes/boost-your-confidence-overcome-public-speaking-anxiety-with- 642aa524a5f38c0011a3013f 62e074adb038a40013e0d7b6 boost-your-confidence-overcome-public-speaking-anxiety-with- full 3 170 Reesa Woolf, a professional public speaking coach for over 25 years, shares her insights on how to command an audience's attention and overcome stage fright in this episode of Rocky Mountain Marketing. Reesa Woolf is an international TED Talk trainer and author of the book "Mr. Bear Speaks Without Fear". She has 25 years of experience teaching public speaking and specializes in helping people overcome their fear of public speaking and boost their confidence.



In this episode, you will learn the following:

  1. How to speak confidently in front of large groups and reduce speaking fear.
  2. Tips on creating effective videos to engage viewers and build a following.
  3. Strategies for writing and delivering a speech that captures your audience and conveys your message clearly.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Reesa Woolf’s social media pages: 

Linkedin: https://www.linkedin.com/in/reesawoolfphd

Mr. Bear Speaks Without Fear (Book): https://www.amazon.com/Mr-Bear-Speaks-Without-Fear/dp/0967944201



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Reesa Woolf, a professional public speaking coach for over 25 years, shares her insights on how to command an audience's attention and overcome stage fright in this episode of Rocky Mountain Marketing. Reesa Woolf is an international TED Talk trainer and author of the book "Mr. Bear Speaks Without Fear". She has 25 years of experience teaching public speaking and specializes in helping people overcome their fear of public speaking and boost their confidence.



In this episode, you will learn the following:

  1. How to speak confidently in front of large groups and reduce speaking fear.
  2. Tips on creating effective videos to engage viewers and build a following.
  3. Strategies for writing and delivering a speech that captures your audience and conveys your message clearly.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Reesa Woolf’s social media pages: 

Linkedin: https://www.linkedin.com/in/reesawoolfphd

Mr. Bear Speaks Without Fear (Book): https://www.amazon.com/Mr-Bear-Speaks-Without-Fear/dp/0967944201



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> The Secret to Success in Content Creation: Why Learning Matters More Than Likes The Secret to Success in Content Creation: Why Learning Matters More Than Likes Thu, 30 Mar 2023 14:00:00 GMT 12:01 64254c8f0e4e660011b45420 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-secret-to-success-in-content-creation-why-learning-matte 64254c8f0e4e660011b45420 62e074adb038a40013e0d7b6 the-secret-to-success-in-content-creation-why-learning-matte full 3 169 In this episode, Katie Brinkley, a content creator with approximately 20,000 combined followers, shares her insights on the most painful part of content creation and offers a solution to overcome it.


She explains why the middle stage of content creation is so difficult and how measuring your success and self-worth on likes and engagement is a guaranteed way to burn out and quit. Instead, she proposes a mindset shift towards focusing on learning and improving, which is the key to success in content creation.


We hope you enjoy this episode and learn something new about content creation. Don't forget to subscribe to our podcast and leave a review!


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialp

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode, Katie Brinkley, a content creator with approximately 20,000 combined followers, shares her insights on the most painful part of content creation and offers a solution to overcome it.


She explains why the middle stage of content creation is so difficult and how measuring your success and self-worth on likes and engagement is a guaranteed way to burn out and quit. Instead, she proposes a mindset shift towards focusing on learning and improving, which is the key to success in content creation.


We hope you enjoy this episode and learn something new about content creation. Don't forget to subscribe to our podcast and leave a review!


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialp

Hosted on Acast. See acast.com/privacy for more information.

]]> From Confusion to Clarity: How Storytelling Grows Your Business with Alex Street From Confusion to Clarity: How Storytelling Grows Your Business with Alex Street Tue, 28 Mar 2023 14:00:00 GMT 30:49 6422d2daeb5e6200115f73b3 false https://shows.acast.com/rocky-mountain-marketing/episodes/from-confusion-to-clarity-how-storytelling-grows-your-busine 6422d2daeb5e6200115f73b3 62e074adb038a40013e0d7b6 from-confusion-to-clarity-how-storytelling-grows-your-busine full 3 168 In this episode of Rocky Mountain Marketing, I had the pleasure of speaking with Alex Street, who shared his thoughts on the power of narrative for entrepreneurs looking to forge genuine bonds with their target demographic. He also spoke on how articulating one's narrative may assist entrepreneurs gain insight and self-assurance by highlighting their most significant personal or professional development.


In this episode, you will learn the following :

  1. How can business owners reap the rewards of using stories?
  2. How the art of storytelling may lead you from obscurity to understanding.
  3. How to establish an honest connection with your audience/listeners.
  4. How he applies his training in theology to the art of storytelling.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Alex Street’s social media pages:


Website: https://www.alexstreet.ca/

Instagram: https://www.instagram.com/streetsays/?hl=en

Twitter: https://twitter.com/StreetSays

Linkedin: https://ca.linkedin.com/in/alexstreet




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I had the pleasure of speaking with Alex Street, who shared his thoughts on the power of narrative for entrepreneurs looking to forge genuine bonds with their target demographic. He also spoke on how articulating one's narrative may assist entrepreneurs gain insight and self-assurance by highlighting their most significant personal or professional development.


In this episode, you will learn the following :

  1. How can business owners reap the rewards of using stories?
  2. How the art of storytelling may lead you from obscurity to understanding.
  3. How to establish an honest connection with your audience/listeners.
  4. How he applies his training in theology to the art of storytelling.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Alex Street’s social media pages:


Website: https://www.alexstreet.ca/

Instagram: https://www.instagram.com/streetsays/?hl=en

Twitter: https://twitter.com/StreetSays

Linkedin: https://ca.linkedin.com/in/alexstreet




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Breaking Free from Writer's Block: Endless Content Ideas for Creators]]> Thu, 23 Mar 2023 14:00:00 GMT 11:07 641c44948e9d3700112d29a0 false https://shows.acast.com/rocky-mountain-marketing/episodes/breaking-free-from-writers-block-endless-content-ideas-for-c 641c44948e9d3700112d29a0 62e074adb038a40013e0d7b6 breaking-free-from-writers-block-endless-content-ideas-for-c full 3 167 In this 10-minute episode of the Rocky Mountain Marketing Podcast, host Katie Brinkley shares valuable insights on overcoming writer's block and generating a constant stream of content ideas. Katie discusses various techniques and strategies to help content creators maximize their output and avoid the dreaded blank screen.


Tune in to discover:

  1. The Hub and Spoke Model: How to turn a single piece of content into multiple, smaller pieces
  2. Stealing Like an Artist: Ethically drawing inspiration from other creators
  3. Self-Inspiration: Using your past content to generate new ideas
  4. Finding New Angles: Repurposing and improving content with fresh perspectives


Try Metrocool: https://mtr.cool/MCPXVS


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/@rockymountainmarketingpodcast

https://www.instagram.com/iamkatiebrinkley/

https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this 10-minute episode of the Rocky Mountain Marketing Podcast, host Katie Brinkley shares valuable insights on overcoming writer's block and generating a constant stream of content ideas. Katie discusses various techniques and strategies to help content creators maximize their output and avoid the dreaded blank screen.


Tune in to discover:

  1. The Hub and Spoke Model: How to turn a single piece of content into multiple, smaller pieces
  2. Stealing Like an Artist: Ethically drawing inspiration from other creators
  3. Self-Inspiration: Using your past content to generate new ideas
  4. Finding New Angles: Repurposing and improving content with fresh perspectives


Try Metrocool: https://mtr.cool/MCPXVS


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/@rockymountainmarketingpodcast

https://www.instagram.com/iamkatiebrinkley/

https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> The 7 Laws of Abundance with ShawnQ The 7 Laws of Abundance with ShawnQ Tue, 21 Mar 2023 14:00:40 GMT 34:28 6419a722049cf500113f696f false https://shows.acast.com/rocky-mountain-marketing/episodes/live-abundantly-discover-the-7-laws-of-abundance-with-sean-q 6419a722049cf500113f696f 62e074adb038a40013e0d7b6 live-abundantly-discover-the-7-laws-of-abundance-with-sean-q full 3 166 On this episode of Rocky Mountain Marketing, I had a conversation with ShawnQ, a seven-figure launch strategist and expert abundance coach. My friend Shawn and I were talking about how, despite the fact that we live in a time of unprecedented abundance, our minds are hardwired to fixate on lack. Together with the seven rules of abundance, he shared his personal story of how he overcome the challenges of making a sale.


In this episode, you will learn the following :

  1. How can we find out more about the logic and psychology of affluence?
  2. In what ways might monetary resources be put to work?
  3. Which seven rules of abundance can be used to attract prosperity?



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Shawn Q’s social media pages: 

Website: https://heyshawnq.com/

YouTube: https://www.youtube.com/channel/UCRPPcgDh-e2Sd_irswnUUHw

Twitter: https://twitter.com/HeyShawnQ



Resources mentioned: 


  • Abundance Now! Summit 2023

             https://event.abundancenowsummit.com/register-summit


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> On this episode of Rocky Mountain Marketing, I had a conversation with ShawnQ, a seven-figure launch strategist and expert abundance coach. My friend Shawn and I were talking about how, despite the fact that we live in a time of unprecedented abundance, our minds are hardwired to fixate on lack. Together with the seven rules of abundance, he shared his personal story of how he overcome the challenges of making a sale.


In this episode, you will learn the following :

  1. How can we find out more about the logic and psychology of affluence?
  2. In what ways might monetary resources be put to work?
  3. Which seven rules of abundance can be used to attract prosperity?



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/



Visit Shawn Q’s social media pages: 

Website: https://heyshawnq.com/

YouTube: https://www.youtube.com/channel/UCRPPcgDh-e2Sd_irswnUUHw

Twitter: https://twitter.com/HeyShawnQ



Resources mentioned: 


  • Abundance Now! Summit 2023

             https://event.abundancenowsummit.com/register-summit


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Why Should You Create a Content Calendar? Why Should You Create a Content Calendar? Thu, 16 Mar 2023 14:00:00 GMT 14:03 6412fd7fa0b3c90011f9bcf4 false https://shows.acast.com/rocky-mountain-marketing/episodes/why-should-you-create-a-content-calendar 6412fd7fa0b3c90011f9bcf4 62e074adb038a40013e0d7b6 why-should-you-create-a-content-calendar full 3 165 In this episode of Rocky Mountain Marketing Quick Cast, Katie takes a break from discussing AI and focuses on the basics of social media marketing. She explains the importance of a content calendar, which is a tool to plan and organize content creation and distribution, and how it helps businesses remain consistent. Katie shares the benefits of using a content calendar, including improved planning and organization, increased efficiency, and better collaboration amongst team members. She also emphasizes the need to determine goals and target audience before creating a content calendar.


Katie recommends using a tool called Loomly, which she prefers for its full calendar view and ability to have multiple contributors. However, she acknowledges that there are other free tools available, like Google Sheets and the Meta Business Suite. Katie also advises businesses to choose a content format and tool that suits their team's needs and preferences. Lastly, Katie explains how often businesses should post on social media and suggests a three-post-a-week strategy, but encourages businesses to be consistent with their posting schedule. She also stresses the importance of assigning roles and responsibilities to ensure collaboration and success in social media marketing.


By having a content calendar in place, businesses can create a strategy, determine what content works best for their ideal clients and customers, and achieve their marketing goals more efficiently.


Free Content Calendar: katiebrinkley.com/content-calendar

Try Loomly: https://get.loomly.com/u96f4gxlchh4


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/@rockymountainmarketingpodcast

https://www.instagram.com/iamkatiebrinkley/

https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing Quick Cast, Katie takes a break from discussing AI and focuses on the basics of social media marketing. She explains the importance of a content calendar, which is a tool to plan and organize content creation and distribution, and how it helps businesses remain consistent. Katie shares the benefits of using a content calendar, including improved planning and organization, increased efficiency, and better collaboration amongst team members. She also emphasizes the need to determine goals and target audience before creating a content calendar.


Katie recommends using a tool called Loomly, which she prefers for its full calendar view and ability to have multiple contributors. However, she acknowledges that there are other free tools available, like Google Sheets and the Meta Business Suite. Katie also advises businesses to choose a content format and tool that suits their team's needs and preferences. Lastly, Katie explains how often businesses should post on social media and suggests a three-post-a-week strategy, but encourages businesses to be consistent with their posting schedule. She also stresses the importance of assigning roles and responsibilities to ensure collaboration and success in social media marketing.


By having a content calendar in place, businesses can create a strategy, determine what content works best for their ideal clients and customers, and achieve their marketing goals more efficiently.


Free Content Calendar: katiebrinkley.com/content-calendar

Try Loomly: https://get.loomly.com/u96f4gxlchh4


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/@rockymountainmarketingpodcast

https://www.instagram.com/iamkatiebrinkley/

https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Unlocking Vertical Video Success with Austin Armstrong Unlocking Vertical Video Success with Austin Armstrong Tue, 14 Mar 2023 14:00:02 GMT 37:27 641027aa359f7d00118c2e72 false https://shows.acast.com/rocky-mountain-marketing/episodes/unlocking-vertical-video-success-with-austin-armstrong 641027aa359f7d00118c2e72 62e074adb038a40013e0d7b6 unlocking-vertical-video-success-with-austin-armstrong full 3 164 After 18 years of navigating the ever-changing social media landscape, Austin Armstrong, an experienced digital marketer and entrepreneur, embarks on a mission to help others succeed, only to discover the ironic barriers to overnight success.


You will learn how to unlock the potential of your business with the power of digital marketing in this amazing conversation where we talked about:


  1. How is it possible to gain 1.5 million followers and 200,000 followers a month on social media
  2. What is the secret to creating engaging and evergreen content for social media platforms
  3. How can one use automation and AI to build a successful digital marketing strategy


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Visit Austin’s social media pages:


Website: https://socialtypro.com/team/austin-armstrong/

Links: https://www.syllaby.io/


Learn more about Katie and Next Step Social Communications:


Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

LinkedIn: linkedin.com/in/katiebrinkley

Youtube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: instagram.com/iamkatiebrinkley/

Facebook: facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> After 18 years of navigating the ever-changing social media landscape, Austin Armstrong, an experienced digital marketer and entrepreneur, embarks on a mission to help others succeed, only to discover the ironic barriers to overnight success.


You will learn how to unlock the potential of your business with the power of digital marketing in this amazing conversation where we talked about:


  1. How is it possible to gain 1.5 million followers and 200,000 followers a month on social media
  2. What is the secret to creating engaging and evergreen content for social media platforms
  3. How can one use automation and AI to build a successful digital marketing strategy


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Visit Austin’s social media pages:


Website: https://socialtypro.com/team/austin-armstrong/

Links: https://www.syllaby.io/


Learn more about Katie and Next Step Social Communications:


Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

LinkedIn: linkedin.com/in/katiebrinkley

Youtube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: instagram.com/iamkatiebrinkley/

Facebook: facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

]]> How Will AI Change The Way We Do Business? How Will AI Change The Way We Do Business? Thu, 09 Mar 2023 15:00:00 GMT 14:22 6409d0f1d79048001187d5ed false https://shows.acast.com/rocky-mountain-marketing/episodes/how-will-ai-change-the-way-we-do-business 6409d0f1d79048001187d5ed 62e074adb038a40013e0d7b6 how-will-ai-change-the-way-we-do-business full 3 163 In today's episode of Rocky Mountain Marketing Quick Cast, we'll be discussing a topic that's of critical importance to businesses today: How AI will impact the way we do business?


As we dive into 2023, there's no doubt that AI technology is continuously revolutionizing the business landscape. From chatbots to predictive analytics and machine learning, AI is already being used in a variety of ways to help businesses become more streamlined, cost-effective and productive. While there are a lot of positive impacts, AI is starting to raise concerns leading to job loss especially for writers.


Just a month ago, I came across Ann Handley's LinkedIn post about ChatGPT and I love the many points she raised about how AI put writing "into the scene" again. She highlighted the importance of how we look at AI as a tool to enhance our work and definitely not to be the creator itself. My take is to approach it with caution and awareness. AI should not be a human replacement for creativity.


We'll discuss how important it is to be ethical while using AI because as the day goes by, more and more AI tools are coming out, and there's no stopping it. It's up to us as to how we will maximize the potential of AI to transform our businesses and stay ahead of the curve.


Join us as we explore this exciting and complex topic. How will AI impact the way we do business? The answer may surprise you


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/@rockymountainmarketingpodcast

https://www.instagram.com/iamkatiebrinkley/

https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing Quick Cast, we'll be discussing a topic that's of critical importance to businesses today: How AI will impact the way we do business?


As we dive into 2023, there's no doubt that AI technology is continuously revolutionizing the business landscape. From chatbots to predictive analytics and machine learning, AI is already being used in a variety of ways to help businesses become more streamlined, cost-effective and productive. While there are a lot of positive impacts, AI is starting to raise concerns leading to job loss especially for writers.


Just a month ago, I came across Ann Handley's LinkedIn post about ChatGPT and I love the many points she raised about how AI put writing "into the scene" again. She highlighted the importance of how we look at AI as a tool to enhance our work and definitely not to be the creator itself. My take is to approach it with caution and awareness. AI should not be a human replacement for creativity.


We'll discuss how important it is to be ethical while using AI because as the day goes by, more and more AI tools are coming out, and there's no stopping it. It's up to us as to how we will maximize the potential of AI to transform our businesses and stay ahead of the curve.


Join us as we explore this exciting and complex topic. How will AI impact the way we do business? The answer may surprise you


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/@rockymountainmarketingpodcast

https://www.instagram.com/iamkatiebrinkley/

https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Will ChatGPT Take Over Our Jobs with Vince Warnock Will ChatGPT Take Over Our Jobs with Vince Warnock Tue, 07 Mar 2023 15:00:00 GMT 31:23 640726121181ac00114bdd38 false https://shows.acast.com/rocky-mountain-marketing/episodes/will-chatgpt-take-over-our-jobs-with-vince-warnock 640726121181ac00114bdd38 62e074adb038a40013e0d7b6 will-chatgpt-take-over-our-jobs-with-vince-warnock full 3 162 In this episode of Rocky Mountain Marketing, I am joined by my good friend, Vince Warnock and dived into the world of AI. In his latest book, ChatGPT For Marketers, he provided a practical guide to using AI for a never-ending stream of fresh and original content ideas and creation. It’s important to look at artificial intelligence as tools to empower us and not something that will take over our jobs.


In this episode, you will learn the following :

1. Vince’s journey from just a “dream job” to something that he is really passionate about

2. Google's breakthrough in AI and how chatGPT can be used to ideate and make content more engaging

3. The benefits and drawbacks of using chatGPT


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Vince Warnock’s social media pages:

Instagram:  https://www.instagram.com/chasingtheinsights/?hl=en

Linkedin: https://nz.linkedin.com/in/vdub01

Twitter: https://twitter.com/vdub01

Facebook: https://www.facebook.com/vdub01/

Website: https://chasingtheinsights.com/


Other websites, books, and links that was mentioned:

https://chasingtheinsights.com/chasing-the-insights-book/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, I am joined by my good friend, Vince Warnock and dived into the world of AI. In his latest book, ChatGPT For Marketers, he provided a practical guide to using AI for a never-ending stream of fresh and original content ideas and creation. It’s important to look at artificial intelligence as tools to empower us and not something that will take over our jobs.


In this episode, you will learn the following :

1. Vince’s journey from just a “dream job” to something that he is really passionate about

2. Google's breakthrough in AI and how chatGPT can be used to ideate and make content more engaging

3. The benefits and drawbacks of using chatGPT


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Vince Warnock’s social media pages:

Instagram:  https://www.instagram.com/chasingtheinsights/?hl=en

Linkedin: https://nz.linkedin.com/in/vdub01

Twitter: https://twitter.com/vdub01

Facebook: https://www.facebook.com/vdub01/

Website: https://chasingtheinsights.com/


Other websites, books, and links that was mentioned:

https://chasingtheinsights.com/chasing-the-insights-book/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Maximizing Your Entrepreneurial Potential: Unleashing the Power of Capsho Maximizing Your Entrepreneurial Potential: Unleashing the Power of Capsho Thu, 02 Mar 2023 15:00:00 GMT 10:08 6400b7cc2019d40011718501 false https://shows.acast.com/rocky-mountain-marketing/episodes/entrepreneurial-potential-using-capsho 6400b7cc2019d40011718501 62e074adb038a40013e0d7b6 entrepreneurial-potential-using-capsho full 161 Welcome to this episode of our podcast where we discuss the latest update on Capsho 2.0 - the AI tool for podcasters. In this episode, we will explore the background and philosophy behind the change and how the human creator remains at the center of content creation.


We will delve deeper into the centerpiece of Capsho 2.0 - the HumAIn Editor, which gives creators full control, flexibility and customizability over their content creation. This includes creating templates/structures for different assets, drag-and-droppable editor screen, and multiple options for each block.


Capsho 2.0 also offers exciting new features like the Tone of Voice chooser, parallel processing, preview of transcripts, and different blog post types to choose from such as How To, Q&A, and Listicle. And there's a lot more to come too!


Join us as we explore the possibilities of Capsho 2.0 and how it can help you streamline your content creation process while giving you the freedom to stay in control.


Tune in now!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/@rockymountainmarketingpodcast

https://www.instagram.com/iamkatiebrinkley/

https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Welcome to this episode of our podcast where we discuss the latest update on Capsho 2.0 - the AI tool for podcasters. In this episode, we will explore the background and philosophy behind the change and how the human creator remains at the center of content creation.


We will delve deeper into the centerpiece of Capsho 2.0 - the HumAIn Editor, which gives creators full control, flexibility and customizability over their content creation. This includes creating templates/structures for different assets, drag-and-droppable editor screen, and multiple options for each block.


Capsho 2.0 also offers exciting new features like the Tone of Voice chooser, parallel processing, preview of transcripts, and different blog post types to choose from such as How To, Q&A, and Listicle. And there's a lot more to come too!


Join us as we explore the possibilities of Capsho 2.0 and how it can help you streamline your content creation process while giving you the freedom to stay in control.


Tune in now!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/@rockymountainmarketingpodcast

https://www.instagram.com/iamkatiebrinkley/

https://www.facebook.com/groups/socialprofitlab

Hosted on Acast. See acast.com/privacy for more information.

]]> Websites, Social media, and Digital Marketing with James Hipkin Websites, Social media, and Digital Marketing with James Hipkin Tue, 28 Feb 2023 15:00:53 GMT 31:16 63d28b5c61e42300117bfd0a false https://shows.acast.com/rocky-mountain-marketing/episodes/websites-social-media-and-digital-marketing-with-james-hipki 63d28b5c61e42300117bfd0a 62e074adb038a40013e0d7b6 websites-social-media-and-digital-marketing-with-james-hipki full 3 160 In today's episode of Rocky Mountain Marketing, I am joined by James Hipkin, a man who has helped his clients build their businesses through digital marketing through websites, social media and digital marketing.


It was an amazing conversation as we discussed with James the following points:


  1. The importance of having a website in this digital age and avoiding “checkbox-ism”
  2. Gaining traffic on your website 
  3. How a website can support your business’ growth


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit James’ social media pages:


LinkedIn - https://www.linkedin.com/in/jameshipkin/ 

Website - https://inn8ly.com/six-second-website-audit/ 


Other websites, books, and links that were mentioned:




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing, I am joined by James Hipkin, a man who has helped his clients build their businesses through digital marketing through websites, social media and digital marketing.


It was an amazing conversation as we discussed with James the following points:


  1. The importance of having a website in this digital age and avoiding “checkbox-ism”
  2. Gaining traffic on your website 
  3. How a website can support your business’ growth


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit James’ social media pages:


LinkedIn - https://www.linkedin.com/in/jameshipkin/ 

Website - https://inn8ly.com/six-second-website-audit/ 


Other websites, books, and links that were mentioned:




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Is Getting Meta Verified Worth It? Is Getting Meta Verified Worth It? Thu, 23 Feb 2023 15:00:15 GMT 9:47 63f76187397aea0011bd88a6 false https://shows.acast.com/rocky-mountain-marketing/episodes/is-getting-meta-verified-worth-it 63f76187397aea0011bd88a6 62e074adb038a40013e0d7b6 is-getting-meta-verified-worth-it full 159 For your weekly dose of social media news, Katie discusses the latest on Facebook blue badge. Just recently Mark Zuckerberg the launch of Meta Verified. It is a paid subscription service that costs around $12 a month. This is similar to what Elon Musk launched on Twitter, which was originally $4.99 a month but recently raised to $12.99 a month. As the blue badge becomes increasingly popular and necessary for many users, is it worth it to pay for this subscription?


In this Quick Cast episode, Katie talked about:

1. Pros and cons of having a verified social media account.

2. Advantages of being verified are increased credibility and access to exclusive features, both of which can help brands and individuals looking to build trust.

3. Meta verified as an option for people on Twitter, Facebook, and Instagram and involves a monthly subscription fee of about $12.


Learn more about the pros and cons of getting this subscription and if it's really worth your money.


Looking to optimize your Facebook presence for business growth?


In this podcast, we'll be diving into the different ways to use Facebook for business purposes, including personal pages, business pages, and groups. We'll discuss the advantages and disadvantages of each feature, and provide tips on how to best optimize each of them for business use. Whether you're just starting out or looking to grow your existing presence, this podcast will provide valuable insights and strategies to help you make the most of Facebook as a marketing tool. Join us as we explore the world of Facebook for business and help you take your online presence to the next level!


Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> For your weekly dose of social media news, Katie discusses the latest on Facebook blue badge. Just recently Mark Zuckerberg the launch of Meta Verified. It is a paid subscription service that costs around $12 a month. This is similar to what Elon Musk launched on Twitter, which was originally $4.99 a month but recently raised to $12.99 a month. As the blue badge becomes increasingly popular and necessary for many users, is it worth it to pay for this subscription?


In this Quick Cast episode, Katie talked about:

1. Pros and cons of having a verified social media account.

2. Advantages of being verified are increased credibility and access to exclusive features, both of which can help brands and individuals looking to build trust.

3. Meta verified as an option for people on Twitter, Facebook, and Instagram and involves a monthly subscription fee of about $12.


Learn more about the pros and cons of getting this subscription and if it's really worth your money.


Looking to optimize your Facebook presence for business growth?


In this podcast, we'll be diving into the different ways to use Facebook for business purposes, including personal pages, business pages, and groups. We'll discuss the advantages and disadvantages of each feature, and provide tips on how to best optimize each of them for business use. Whether you're just starting out or looking to grow your existing presence, this podcast will provide valuable insights and strategies to help you make the most of Facebook as a marketing tool. Join us as we explore the world of Facebook for business and help you take your online presence to the next level!


Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Discover How to Grow Your Business with SEO: A Conversation with Atiba de Souza Discover How to Grow Your Business with SEO: A Conversation with Atiba de Souza Tue, 21 Feb 2023 15:00:54 GMT 31:38 63d289bfbec3430010c105e1 false https://shows.acast.com/rocky-mountain-marketing/episodes/discover-how-to-grow-your-business-with-seo-a-conversation-w 63d289bfbec3430010c105e1 62e074adb038a40013e0d7b6 discover-how-to-grow-your-business-with-seo-a-conversation-w full 3 158 In today's episode of Rocky Mountain Marketing, we are joined by Atiba de Souza, a renowned international speaker and SEO expert who has built a $10 million system for the EPA. With nearly 25 years of experience in the digital marketing and entrepreneurship space, Atiba has become an authority on SEO and content strategy. Tune in to this episode so that you can unlock the power of digital marketing!


It was an amazing conversation with Atiba de Souza where we talked about:


  1.  How to leverage SEO to drive traffic to your business and create content that people actually want to consume.
  2. Uncovering the three keys to traffic: being obsessed with your audience, having a content strategy, and utilizing SEO.
  3.  How to use YouTube as a search engine and optimize video content for Google’s video-first search inventory.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Visit Atiba de Souza’s social media pages:

LinkedIn: https://www.linkedin.com/in/atibadesouza

Website: https://atibadesouza.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing, we are joined by Atiba de Souza, a renowned international speaker and SEO expert who has built a $10 million system for the EPA. With nearly 25 years of experience in the digital marketing and entrepreneurship space, Atiba has become an authority on SEO and content strategy. Tune in to this episode so that you can unlock the power of digital marketing!


It was an amazing conversation with Atiba de Souza where we talked about:


  1.  How to leverage SEO to drive traffic to your business and create content that people actually want to consume.
  2. Uncovering the three keys to traffic: being obsessed with your audience, having a content strategy, and utilizing SEO.
  3.  How to use YouTube as a search engine and optimize video content for Google’s video-first search inventory.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Visit Atiba de Souza’s social media pages:

LinkedIn: https://www.linkedin.com/in/atibadesouza

Website: https://atibadesouza.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Facebook Business Pages vs. Personal Pages: Which is Best for Your Brand? Facebook Business Pages vs. Personal Pages: Which is Best for Your Brand? Thu, 16 Feb 2023 15:00:30 GMT 15:08 63ee1d446d1cc500112482ac false https://shows.acast.com/rocky-mountain-marketing/episodes/facebook-business-pages-vs-personal-pages 63ee1d446d1cc500112482ac 62e074adb038a40013e0d7b6 facebook-business-pages-vs-personal-pages full Looking to optimize your Facebook presence for business growth?


In this podcast, we'll be diving into the different ways to use Facebook for business purposes, including personal pages, business pages, and groups. We'll discuss the advantages and disadvantages of each feature, and provide tips on how to best optimize each of them for business use. Whether you're just starting out or looking to grow your existing presence, this podcast will provide valuable insights and strategies to help you make the most of Facebook as a marketing tool.


Join us as we explore the world of Facebook for business and help you take your online presence to the next level!


Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Looking to optimize your Facebook presence for business growth?


In this podcast, we'll be diving into the different ways to use Facebook for business purposes, including personal pages, business pages, and groups. We'll discuss the advantages and disadvantages of each feature, and provide tips on how to best optimize each of them for business use. Whether you're just starting out or looking to grow your existing presence, this podcast will provide valuable insights and strategies to help you make the most of Facebook as a marketing tool.


Join us as we explore the world of Facebook for business and help you take your online presence to the next level!


Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Optimizing your Instagram Bio with the Business Besties Optimizing your Instagram Bio with the Business Besties Tue, 14 Feb 2023 15:00:59 GMT 33:50 63eaeeb3fd06300011cdc202 false https://shows.acast.com/rocky-mountain-marketing/episodes/optimizing-your-instagram-bio-with-the-business-besties 63eaeeb3fd06300011cdc202 62e074adb038a40013e0d7b6 optimizing-your-instagram-bio-with-the-business-besties full For this month’s Business Besties episode, Kendra and I discuss the importance of your Instagram’s Bio to connect with your audience, as well as to establish your brand’s identity.


Discover our tips in optimizing Instagram Bios in this amazing conversation where we talked about:


  1. What should you use as Instagram handle?
  2. How to optimize your Instagram bio?
  3. Do's and don'ts of your Instagram bio


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Visit Kendra’s social media pages:


LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ 

Website: https://girlmeansbusiness.com 

Podcast: Girl Means Business


Learn more about Katie and Next Step Social Communications:


Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> For this month’s Business Besties episode, Kendra and I discuss the importance of your Instagram’s Bio to connect with your audience, as well as to establish your brand’s identity.


Discover our tips in optimizing Instagram Bios in this amazing conversation where we talked about:


  1. What should you use as Instagram handle?
  2. How to optimize your Instagram bio?
  3. Do's and don'ts of your Instagram bio


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley



Visit Kendra’s social media pages:


LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ 

Website: https://girlmeansbusiness.com 

Podcast: Girl Means Business


Learn more about Katie and Next Step Social Communications:


Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Social Media Trends 2023: Unlocking Authenticity, AR, Engagement, and AI Social Media Trends 2023: Unlocking Authenticity, AR, Engagement, and AI Thu, 09 Feb 2023 15:00:00 GMT 12:46 63e4dda727ec45001041f425 false https://shows.acast.com/rocky-mountain-marketing/episodes/social-media-trends-2023-unlocking-authenticity-ar-engagemen 63e4dda727ec45001041f425 62e074adb038a40013e0d7b6 social-media-trends-2023-unlocking-authenticity-ar-engagemen full 3 155 Here's the latest in social media marketing trends for 2023! By staying on top of the latest marketing trends and technology, you can ensure that your content is reaching your audience in the most effective way. Keep grinding and stay ahead of the curve to stay competitive in the world of marketing.


In this Quick Cast episode, Katie Brinkley discusses:

  1. User-generated authentic content will be the real deal.
  2. Get in the game with short form video.
  3. Augmented reality is the future of interactive marketing.
  4. Outbound engagement is key.
  5. Show up consistently not constantly.
  6. AI tools are changing your business strategy


The latest in digital marketing, augmented reality, content creation, and more. Rocky Mountain Marketing Quick Cast will help you make the most of your content and keep up with the ever-changing marketing landscape. Tune in and start learning effective strategies to make sure your marketing efforts are successful!


Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Here's the latest in social media marketing trends for 2023! By staying on top of the latest marketing trends and technology, you can ensure that your content is reaching your audience in the most effective way. Keep grinding and stay ahead of the curve to stay competitive in the world of marketing.


In this Quick Cast episode, Katie Brinkley discusses:

  1. User-generated authentic content will be the real deal.
  2. Get in the game with short form video.
  3. Augmented reality is the future of interactive marketing.
  4. Outbound engagement is key.
  5. Show up consistently not constantly.
  6. AI tools are changing your business strategy


The latest in digital marketing, augmented reality, content creation, and more. Rocky Mountain Marketing Quick Cast will help you make the most of your content and keep up with the ever-changing marketing landscape. Tune in and start learning effective strategies to make sure your marketing efforts are successful!


Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more!


Like the show? Keep Katie’s show running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Leaders for Leaders: Why Do You Need A Mentor With Roger Smith Leaders for Leaders: Why Do You Need A Mentor With Roger Smith Tue, 07 Feb 2023 15:00:20 GMT 28:04 63725c55983cb60011c3b692 false https://shows.acast.com/rocky-mountain-marketing/episodes/leaders-for-leaders-why-do-you-need-a-mentor-with-roger-smit 63725c55983cb60011c3b692 62e074adb038a40013e0d7b6 leaders-for-leaders-why-do-you-need-a-mentor-with-roger-smit full 3 154 “Great leaders create more leaders, not followers.” - Roy T. Bennet


In today's episode of Rocky Mountain Marketing, I am joined by Roger Smith, an American Author and former CEO of American Income Life Insurance, National Income Life Insurance, and Liberty National Life Insurance Companies. As an award-winning business owner, Roger shares his own story and proves that no matter how low you are in life you can always turn things around and become anything you set your mind to.


Being a living proof of how mentors and coaches can help you reach your goal, we talked about the following points:


  1. How his “opposite philosophy” on having Plan Bs helped him overcome obstacles in life
  2. The qualities of a good leader 
  3. Benefits of having a mentor
  4. Art of doing sales in your business


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Roger’s social media pages:


LinkedIn: https://www.linkedin.com/in/roger-smith-1509401a/ 



Other websites, books, and links that were mentioned:



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> “Great leaders create more leaders, not followers.” - Roy T. Bennet


In today's episode of Rocky Mountain Marketing, I am joined by Roger Smith, an American Author and former CEO of American Income Life Insurance, National Income Life Insurance, and Liberty National Life Insurance Companies. As an award-winning business owner, Roger shares his own story and proves that no matter how low you are in life you can always turn things around and become anything you set your mind to.


Being a living proof of how mentors and coaches can help you reach your goal, we talked about the following points:


  1. How his “opposite philosophy” on having Plan Bs helped him overcome obstacles in life
  2. The qualities of a good leader 
  3. Benefits of having a mentor
  4. Art of doing sales in your business


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Roger’s social media pages:


LinkedIn: https://www.linkedin.com/in/roger-smith-1509401a/ 



Other websites, books, and links that were mentioned:



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Maximizing Your Social Media Presence: A Guide to Developing a Successful Marketing Plan for Small Business Owners Maximizing Your Social Media Presence: A Guide to Developing a Successful Marketing Plan for Small Business Owners Thu, 02 Feb 2023 15:00:00 GMT 11:13 63db74c80c4adc0010de2fe5 false https://shows.acast.com/rocky-mountain-marketing/episodes/maximizing-your-social-media-presence-a-guide-to-developing- 63db74c80c4adc0010de2fe5 62e074adb038a40013e0d7b6 maximizing-your-social-media-presence-a-guide-to-developing- full 153 Still not seeing the results that you want?


Listen into this week's Quickcast episode as Katie discusses some of the most tried and tested yet simple social media marketing strategies that you can implement in your business now. Nearly two decades of working in the social media realm, Katie has seen what really works and what doesn't.


In this episode, you'll learn about:

  1. Understanding Your Target Audience
  2. Choosing the Right Social Media Platforms
  3. Creating Engaging Content


Social media is undeniably an important arm of every business, and there's no reason for you not to be in at least one.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Still not seeing the results that you want?


Listen into this week's Quickcast episode as Katie discusses some of the most tried and tested yet simple social media marketing strategies that you can implement in your business now. Nearly two decades of working in the social media realm, Katie has seen what really works and what doesn't.


In this episode, you'll learn about:

  1. Understanding Your Target Audience
  2. Choosing the Right Social Media Platforms
  3. Creating Engaging Content


Social media is undeniably an important arm of every business, and there's no reason for you not to be in at least one.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Grow Your Business in Uncertain Times with Ellie Shefi How to Grow Your Business in Uncertain Times with Ellie Shefi Tue, 31 Jan 2023 15:00:23 GMT 30:31 637257710fe2e80011dd7a6e false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-grow-your-business-in-uncertain-times-with-ellie-shef 637257710fe2e80011dd7a6e 62e074adb038a40013e0d7b6 how-to-grow-your-business-in-uncertain-times-with-ellie-shef full 3 152 In today's episode of Rocky Mountain Marketing, I am joined by Ellie Shefi, a business consultant with over 30 years of experience helping business owners grow their businesses. She is the author of six books and has been featured in numerous media outlets for her expertise in digital marketing, entrepreneurship, and law. She teaches her clients how to add value and build relationships with their customers to create a loyal fan base. In times of uncertainty, she recommends diversifying your products and services to continue growing your business.


It was an amazing conversation as we discussed with Ellie the following points:


  1. How to add value for clients and grow your business at the same time
  2. How to delegate tasks and maximize your time
  3. How to adapt and even grow your business during uncertain times


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Ellie’s social media pages:



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing, I am joined by Ellie Shefi, a business consultant with over 30 years of experience helping business owners grow their businesses. She is the author of six books and has been featured in numerous media outlets for her expertise in digital marketing, entrepreneurship, and law. She teaches her clients how to add value and build relationships with their customers to create a loyal fan base. In times of uncertainty, she recommends diversifying your products and services to continue growing your business.


It was an amazing conversation as we discussed with Ellie the following points:


  1. How to add value for clients and grow your business at the same time
  2. How to delegate tasks and maximize your time
  3. How to adapt and even grow your business during uncertain times


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Ellie’s social media pages:



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> ChatGPT Is The New AI Kid On The Block ChatGPT Is The New AI Kid On The Block Thu, 26 Jan 2023 15:00:08 GMT 16:20 63d27a8457d17d0011a451b1 false https://shows.acast.com/rocky-mountain-marketing/episodes/chatgpt-is-the-new-ai-kid-on-the-block 63d27a8457d17d0011a451b1 62e074adb038a40013e0d7b6 chatgpt-is-the-new-ai-kid-on-the-block full 3 151 Are you a small business owner, coach, consultant, or entrepreneur?


Have you ever struggled with creating content that resonates with your customers and clients?


If so, get ready as Katie Brinkley discovers Chat GPT, an AI tool that promises to revolutionize content creation, but comes with a perplexing set of legal and creative challenges.


Listen in as she share her insights on this groundbreaking AI tool that is revolutionizing content creation in 2023.


In this video, you will learn:

1. How will AI change the scope of digital marketing

2. What are the benefits and negatives of using Chat GPT to create content?

4. What legal concerns arise from using Chat GPT?


Transform your digital marketing with Chat GPT - the AI content game changer of 2023!


Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more! 


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> Are you a small business owner, coach, consultant, or entrepreneur?


Have you ever struggled with creating content that resonates with your customers and clients?


If so, get ready as Katie Brinkley discovers Chat GPT, an AI tool that promises to revolutionize content creation, but comes with a perplexing set of legal and creative challenges.


Listen in as she share her insights on this groundbreaking AI tool that is revolutionizing content creation in 2023.


In this video, you will learn:

1. How will AI change the scope of digital marketing

2. What are the benefits and negatives of using Chat GPT to create content?

4. What legal concerns arise from using Chat GPT?


Transform your digital marketing with Chat GPT - the AI content game changer of 2023!


Listen to the newest episode of Rocky Mountain Marketing with Katie Brinkley to learn more! 


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> Moving and Opening a Business in Denver with Joe Lynch Moving and Opening a Business in Denver with Joe Lynch Tue, 24 Jan 2023 15:00:07 GMT 30:37 63cfdc07b193bf0010f62acf false https://shows.acast.com/rocky-mountain-marketing/episodes/moving-and-opening-a-business-in-denver-with-joe-lynch 63cfdc07b193bf0010f62acf 62e074adb038a40013e0d7b6 moving-and-opening-a-business-in-denver-with-joe-lynch full 150 We tee off today's episode with our guest, Joe Lynch. He is a co-founder of The Local Drive, an indoor social driving range here in downtown Denver. He's had close to two decades of experience in the hospitality industry before venturing over to his own business. Hear more for his insights and experience.


Joe and I had a wonderful conversation which includes:


  1. What drove Joe to establishing his brick-and-mortar business in today's age of online entrepreneurship, and why Denver
  2. The importance of building your network in establishing your business
  3. The Role of Social Media Marketing in promoting brick and mortar businesses


Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Joe Lynch's pages:

www.thelocaldrivedenver.com

Facebook: https://www.facebook.com/thelocaldrivedenver

Youtube:https://www.youtube.com/channel/UCWyDJyNgIUU1vcYuuhk_sJw

Instagram:  https://www.instagram.com/thelocaldrive/

Tiktok: https://www.tiktok.com/@thelocaldrive


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw



Hosted on Acast. See acast.com/privacy for more information.

]]> We tee off today's episode with our guest, Joe Lynch. He is a co-founder of The Local Drive, an indoor social driving range here in downtown Denver. He's had close to two decades of experience in the hospitality industry before venturing over to his own business. Hear more for his insights and experience.


Joe and I had a wonderful conversation which includes:


  1. What drove Joe to establishing his brick-and-mortar business in today's age of online entrepreneurship, and why Denver
  2. The importance of building your network in establishing your business
  3. The Role of Social Media Marketing in promoting brick and mortar businesses


Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Joe Lynch's pages:

www.thelocaldrivedenver.com

Facebook: https://www.facebook.com/thelocaldrivedenver

Youtube:https://www.youtube.com/channel/UCWyDJyNgIUU1vcYuuhk_sJw

Instagram:  https://www.instagram.com/thelocaldrive/

Tiktok: https://www.tiktok.com/@thelocaldrive


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw



Hosted on Acast. See acast.com/privacy for more information.

]]> Social Media Quick Tip: Focus On One Platform This 2023 Social Media Quick Tip: Focus On One Platform This 2023 Thu, 19 Jan 2023 15:00:00 GMT 10:42 63c933e3fcf9f4001106c65c false https://shows.acast.com/rocky-mountain-marketing/episodes/social-media-quick-tip-focus-on-one-platform-this-2023 63c933e3fcf9f4001106c65c 62e074adb038a40013e0d7b6 social-media-quick-tip-focus-on-one-platform-this-2023 full 3 149 If you're like most small business owners, you're probably trying to do too many things at once when it comes to social media. But did you know that if you focus on just one platform, you'll have a better chance of success?


In this episode, Katie discussed:

  1. Being 24/7 entrepreneur
  2. Why is it important to focus on one social media platform in 2023. 
  3. Can you share one post across all platforms?


If you're ready to focus on one social media platform and see real results, this episode is for you.


Like the show?


Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> If you're like most small business owners, you're probably trying to do too many things at once when it comes to social media. But did you know that if you focus on just one platform, you'll have a better chance of success?


In this episode, Katie discussed:

  1. Being 24/7 entrepreneur
  2. Why is it important to focus on one social media platform in 2023. 
  3. Can you share one post across all platforms?


If you're ready to focus on one social media platform and see real results, this episode is for you.


Like the show?


Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Your Story, Your Brand with Lucy Bedewi Your Story, Your Brand with Lucy Bedewi Tue, 17 Jan 2023 15:00:57 GMT 29:26 63c13df449871000115aa336 false https://shows.acast.com/rocky-mountain-marketing/episodes/your-story-your-brand-with-lucy-bedewi 63c13df449871000115aa336 62e074adb038a40013e0d7b6 your-story-your-brand-with-lucy-bedewi full 3 148 In today's episode of Rocky Mountain Marketing, I am joined by Lucy Bedewi, the founder and CEO of My Write Hand Woman, a copywriting business she started when she was just 22 years old during the pandemic. A self-proclaimed "marketer first," Lucy uses her writing as a medium to help women grow their businesses. 


It was an amazing conversation as we discussed with Lucy Bedewi the following points:


1. The importance of knowing your brand’s voice and story

2. How a well-written copy can engage with your audience

3. Showing authenticity and consistency through your copies


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Lucy Bedewi’s social media pages:


Website: https://www.mywritehandwoman.com/ 

Instagram: https://www.instagram.com/mywritehandwoman/ 


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing, I am joined by Lucy Bedewi, the founder and CEO of My Write Hand Woman, a copywriting business she started when she was just 22 years old during the pandemic. A self-proclaimed "marketer first," Lucy uses her writing as a medium to help women grow their businesses. 


It was an amazing conversation as we discussed with Lucy Bedewi the following points:


1. The importance of knowing your brand’s voice and story

2. How a well-written copy can engage with your audience

3. Showing authenticity and consistency through your copies


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Lucy Bedewi’s social media pages:


Website: https://www.mywritehandwoman.com/ 

Instagram: https://www.instagram.com/mywritehandwoman/ 


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Instagram Streaming Software Is Coming This 2023 Instagram Streaming Software Is Coming This 2023 Thu, 12 Jan 2023 15:00:54 GMT 7:34 63c01c7a9fe97a0011d16a69 false https://shows.acast.com/rocky-mountain-marketing/episodes/instagram-streaming-software-is-coming-this-2023 63c01c7a9fe97a0011d16a69 62e074adb038a40013e0d7b6 instagram-streaming-software-is-coming-this-2023 full 3 147 Did you get a notification about Instagram's streaming software?


In this episode, Katie discusses the newest update on Instagram and that's the coming of Instagram Live Producer. She said that last November 2022, Instagram started to roll out a notification to its users that they are finally releasing a streaming software. She has gone further into talking about:


  1. Current challenges and limitations of Instagram when it comes to streaming
  2. How is Instagram Live Producer different to the existing streaming platforms?
  3. Impact of the new update to Instagram users especially those who use this platform for business.


Instagram is truly evolving. The question is are you ready to go and evolve with it.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Did you get a notification about Instagram's streaming software?


In this episode, Katie discusses the newest update on Instagram and that's the coming of Instagram Live Producer. She said that last November 2022, Instagram started to roll out a notification to its users that they are finally releasing a streaming software. She has gone further into talking about:


  1. Current challenges and limitations of Instagram when it comes to streaming
  2. How is Instagram Live Producer different to the existing streaming platforms?
  3. Impact of the new update to Instagram users especially those who use this platform for business.


Instagram is truly evolving. The question is are you ready to go and evolve with it.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Goal Setting 2023 with the Business Besties Goal Setting 2023 with the Business Besties Tue, 10 Jan 2023 15:00:00 GMT 29:27 63bd74b4ff92d900109f38b9 false https://shows.acast.com/rocky-mountain-marketing/episodes/goal-setting-2023-with-the-business-beties 63bd74b4ff92d900109f38b9 62e074adb038a40013e0d7b6 goal-setting-2023-with-the-business-beties full 3 146 In this month’s Business Besties episode, Kendra Swalls and I discuss the importance of goal setting in the business world for 2023. We are going to share our experiences when we first started our businesses, and how to go about setting measurable goals.  Dive head-first into 2023 with our insights on how to, not just grow your business, but create better habits and winning mindset.


As we exchange discussions, here’s what we talked about :


  1. Establishing habit and strategy to carry out your goals
  2. How to reverse engineer to find the shortcuts to success
  3. Breaking down big goals into smaller, achievable micro-goals.


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Business Besties Instagram


Visit Kendra’s social media pages:


LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ 

Website: https://girlmeansbusiness.com 

Podcast: Girl Means Business


Learn more about Katie and Next Step Social Communications:

 

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> In this month’s Business Besties episode, Kendra Swalls and I discuss the importance of goal setting in the business world for 2023. We are going to share our experiences when we first started our businesses, and how to go about setting measurable goals.  Dive head-first into 2023 with our insights on how to, not just grow your business, but create better habits and winning mindset.


As we exchange discussions, here’s what we talked about :


  1. Establishing habit and strategy to carry out your goals
  2. How to reverse engineer to find the shortcuts to success
  3. Breaking down big goals into smaller, achievable micro-goals.


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Business Besties Instagram


Visit Kendra’s social media pages:


LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ 

Website: https://girlmeansbusiness.com 

Podcast: Girl Means Business


Learn more about Katie and Next Step Social Communications:

 

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> Is 2023 The Year Tiktok Comes To An End? Is 2023 The Year Tiktok Comes To An End? Thu, 05 Jan 2023 15:40:52 GMT 8:18 63b6ef84621dc90010ed4e3b false https://shows.acast.com/rocky-mountain-marketing/episodes/did-you-know-tiktok-could-be-banned 63b6ef84621dc90010ed4e3b 62e074adb038a40013e0d7b6 did-you-know-tiktok-could-be-banned full 3 145 Could 2023 be the end of TikTok?


In this episode, Katie Brinkley discusses a few reasons why TikTok, a social media platform known for short-form videos, could potentially be banned in the future and how you can prepare.


Katie discusses:

  1. National security concerns
  2. Privacy concerns
  3. How can you prepare if you've been spending a lot of time growing your audience on TikTok.


It's worth noting that these are just a few potential reasons why TikTok could be banned and it's impossible to predict with certainty what will happen in the future.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Could 2023 be the end of TikTok?


In this episode, Katie Brinkley discusses a few reasons why TikTok, a social media platform known for short-form videos, could potentially be banned in the future and how you can prepare.


Katie discusses:

  1. National security concerns
  2. Privacy concerns
  3. How can you prepare if you've been spending a lot of time growing your audience on TikTok.


It's worth noting that these are just a few potential reasons why TikTok could be banned and it's impossible to predict with certainty what will happen in the future.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Growing a Business with Intention: Navigating Entrepreneurship and Digital Marketing in 2023 Growing a Business with Intention: Navigating Entrepreneurship and Digital Marketing in 2023 Tue, 03 Jan 2023 15:00:27 GMT 18:42 63b4348b0fb1d40011d3743e false https://shows.acast.com/rocky-mountain-marketing/episodes/growing-a-business-with-intention-navigating-entrepreneurshi 63b4348b0fb1d40011d3743e 62e074adb038a40013e0d7b6 growing-a-business-with-intention-navigating-entrepreneurshi full 3 144 Hello 2023!!


This episode of Rocky Mountain Marketing is about goal setting. I shared with you how I set my goals that, I think, are realistic and achievable. My word for 2023 is INTENTION. It’s so important that we do things with intentions. Even posting on social media will be a lot more worthwhile when done with this.


This year I will be facilitating my first ever summit, Social Profit Lab. It is a four-day event featuring 40 speakers who will provide advice on how to run a successful business, build an audience, create content, and generate leads.


In this episode, you will learn the following :


  1. How to successfully set goals in business and why goal setting can be intimidating.
  2. Sticking with your WORD for the year and how to use it to inform your actions.
  3. How to show up on social media with intention and use it to build your business.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Hello 2023!!


This episode of Rocky Mountain Marketing is about goal setting. I shared with you how I set my goals that, I think, are realistic and achievable. My word for 2023 is INTENTION. It’s so important that we do things with intentions. Even posting on social media will be a lot more worthwhile when done with this.


This year I will be facilitating my first ever summit, Social Profit Lab. It is a four-day event featuring 40 speakers who will provide advice on how to run a successful business, build an audience, create content, and generate leads.


In this episode, you will learn the following :


  1. How to successfully set goals in business and why goal setting can be intimidating.
  2. Sticking with your WORD for the year and how to use it to inform your actions.
  3. How to show up on social media with intention and use it to build your business.



Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Overcome Working Mom Guilt And Still Be A Successful Entrepreneur with Samantha Pillay Overcome Working Mom Guilt And Still Be A Successful Entrepreneur with Samantha Pillay Tue, 27 Dec 2022 15:00:51 GMT 24:27 6356612f1fc1700013a98129 false https://shows.acast.com/rocky-mountain-marketing/episodes/overcome-working-mom-guilt-and-still-be-a-successful-entrepr 6356612f1fc1700013a98129 62e074adb038a40013e0d7b6 overcome-working-mom-guilt-and-still-be-a-successful-entrepr full 3 143 Do you find yourself overwhelmed by the amount of work you have to do and the pressure you're under to succeed? Are you stuck in a rut, not sure what to do or where to turn to get the help and guidance you need? Then this episode is for you! Samantha Pillay is joining Rocky Mountain Marketing today to talk about overcoming working mom guilt. She has become South Australia's first female urological surgeon and is an author of two books, The No Recipe Cookbook, and When I'm a Surgeon. She is also one of the four finalists nominated for South Australia Women of the Year and Australian of the Year.


It was a fantastic conversation with Samantha as we discussed the following points:


  1. How Samantha Pillay put up a urology center
  2. Overcoming working mom guilt by balancing career and family life
  3. Strategies to get your kids involved in what you do in business
  4. The importance of building self-belief and entrepreneurial skills in children


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Samantha Pillay’s:

Website: https://samanthapillay.com 

LinkedIn: https://www.linkedin.com/in/samanthapillay/ 

Facebook: https://www.facebook.com/drsamanthapillay 

Twitter: https://twitter.com/drsamantha_p 

Instagram: https://www.instagram.com/drsamanthapillay/ 

Read her children’s picture books: The No Recipe Cookbook, When I'm a Surgeon, and When I’m An Astronaut


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw



Hosted on Acast. See acast.com/privacy for more information.

]]> Do you find yourself overwhelmed by the amount of work you have to do and the pressure you're under to succeed? Are you stuck in a rut, not sure what to do or where to turn to get the help and guidance you need? Then this episode is for you! Samantha Pillay is joining Rocky Mountain Marketing today to talk about overcoming working mom guilt. She has become South Australia's first female urological surgeon and is an author of two books, The No Recipe Cookbook, and When I'm a Surgeon. She is also one of the four finalists nominated for South Australia Women of the Year and Australian of the Year.


It was a fantastic conversation with Samantha as we discussed the following points:


  1. How Samantha Pillay put up a urology center
  2. Overcoming working mom guilt by balancing career and family life
  3. Strategies to get your kids involved in what you do in business
  4. The importance of building self-belief and entrepreneurial skills in children


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Samantha Pillay’s:

Website: https://samanthapillay.com 

LinkedIn: https://www.linkedin.com/in/samanthapillay/ 

Facebook: https://www.facebook.com/drsamanthapillay 

Twitter: https://twitter.com/drsamantha_p 

Instagram: https://www.instagram.com/drsamanthapillay/ 

Read her children’s picture books: The No Recipe Cookbook, When I'm a Surgeon, and When I’m An Astronaut


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw



Hosted on Acast. See acast.com/privacy for more information.

]]> The Power of Relationship Marketing with Jessika Phillips The Power of Relationship Marketing with Jessika Phillips Tue, 20 Dec 2022 15:00:23 GMT 34:56 63771cf62a62650011d3d025 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-power-of-relationship-marketing-with-jessika-phillips 63771cf62a62650011d3d025 62e074adb038a40013e0d7b6 the-power-of-relationship-marketing-with-jessika-phillips full 142 In today's episode of Rocky Mountain Marketing, we are joined by Jessika Phillips, the founder of NOW Marketing Group, a Forbes-recognized agency partner that has been rated as one of the best places to work in 2022. Jessika is known as the queen of Relationship Marketing and has been helping business owners, consultants, and coaches with their digital marketing for nearly two decades.


Discover how to grow by repeat referral business in this amazing conversation where we talked about the following points:


  1. What exactly is Relationship Marketing 
  2. The difference between a sales funnel and a flywheel approach to marketing
  3. CARE approach and the importance of focusing on repeat and referral business
  4. The power of relationship marketing to turn word of mouth into the world of mouth


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Jessika Phillips’ social media pages:

Website: https://jessikaphillips.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing, we are joined by Jessika Phillips, the founder of NOW Marketing Group, a Forbes-recognized agency partner that has been rated as one of the best places to work in 2022. Jessika is known as the queen of Relationship Marketing and has been helping business owners, consultants, and coaches with their digital marketing for nearly two decades.


Discover how to grow by repeat referral business in this amazing conversation where we talked about the following points:


  1. What exactly is Relationship Marketing 
  2. The difference between a sales funnel and a flywheel approach to marketing
  3. CARE approach and the importance of focusing on repeat and referral business
  4. The power of relationship marketing to turn word of mouth into the world of mouth


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Jessika Phillips’ social media pages:

Website: https://jessikaphillips.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Relaunching Your Life with Hilary DeCesare Relaunching Your Life with Hilary DeCesare Tue, 13 Dec 2022 15:00:05 GMT 32:40 63987fbc35ac7000121b5d8d false https://shows.acast.com/rocky-mountain-marketing/episodes/relaunching-your-life-with-hilary-decesare 63987fbc35ac7000121b5d8d 62e074adb038a40013e0d7b6 relaunching-your-life-with-hilary-decesare full 141 In today's episode of Rocky Mountain Marketing, I am joined by an award-winning business expert, international bestselling author, and the host of the relaunch podcast and radio show. She wrote a book to help people understand the power of relaunching and the importance of small decisions that can make a big impact.


It was an amazing conversation as we discussed with Hilary the following points:


  1. Hilary’s experience of growing up in Silicon Valley as a pioneer woman in tech
  2. What a relaunch is, and how it can grow your business
  3. HiIlary’s Three HQ Strategy in navigating transitions in life


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Hilary DeCesare’s social media pages:


LinkedIn: https://www.linkedin.com/in/hilarydecesare/

Website: https://therelaunchco.com 

Instagram: https://www.instagram.com/therelaunchco/?hl=en 

Twitter: https://twitter.com/hilarydecesare 



Other websites, books, and links that was mentioned:



Learn more about Katie and Next Step Social Communications:


Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing, I am joined by an award-winning business expert, international bestselling author, and the host of the relaunch podcast and radio show. She wrote a book to help people understand the power of relaunching and the importance of small decisions that can make a big impact.


It was an amazing conversation as we discussed with Hilary the following points:


  1. Hilary’s experience of growing up in Silicon Valley as a pioneer woman in tech
  2. What a relaunch is, and how it can grow your business
  3. HiIlary’s Three HQ Strategy in navigating transitions in life


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit Hilary DeCesare’s social media pages:


LinkedIn: https://www.linkedin.com/in/hilarydecesare/

Website: https://therelaunchco.com 

Instagram: https://www.instagram.com/therelaunchco/?hl=en 

Twitter: https://twitter.com/hilarydecesare 



Other websites, books, and links that was mentioned:



Learn more about Katie and Next Step Social Communications:


Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Grow Your Business using Social Media Organically with Katie Brinkley Grow Your Business using Social Media Organically with Katie Brinkley Tue, 06 Dec 2022 15:00:28 GMT 29:54 638f3410014fbe0011c390d1 false https://shows.acast.com/rocky-mountain-marketing/episodes/grow-your-business-using-social-media-organically-with-katie 638f3410014fbe0011c390d1 62e074adb038a40013e0d7b6 grow-your-business-using-social-media-organically-with-katie full 3 140 In today's episode of Rocky Mountain Marketing, I talk about how you can grow your business using social media organically. There’s a lot to say about posting on every social media platform and posting three times a day to be successful, but I’m here to tell you that you can be successful with a social media strategy that only takes up 1 hour a week. The key is to be strategic about which platforms you're on and how you're posting. 


Here are the following points covered in this episode:


  1. Finding a social media strategy that works specifically for your business
  2. How to use each social media platform to promote your business
  3. Finding your target audience and knowing how to engage them 


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing, I talk about how you can grow your business using social media organically. There’s a lot to say about posting on every social media platform and posting three times a day to be successful, but I’m here to tell you that you can be successful with a social media strategy that only takes up 1 hour a week. The key is to be strategic about which platforms you're on and how you're posting. 


Here are the following points covered in this episode:


  1. Finding a social media strategy that works specifically for your business
  2. How to use each social media platform to promote your business
  3. Finding your target audience and knowing how to engage them 


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> Self-Care for Entrepreneurs: How Important Is It? With JoAnne Pavin Self-Care for Entrepreneurs: How Important Is It? With JoAnne Pavin Tue, 29 Nov 2022 15:00:04 GMT 36:42 63569859566a7600131e8e36 false https://shows.acast.com/rocky-mountain-marketing/episodes/self-care-for-entrepreneurs-how-important-is-it-with-joanne- 63569859566a7600131e8e36 62e074adb038a40013e0d7b6 self-care-for-entrepreneurs-how-important-is-it-with-joanne- full 3 139 In today's episode of Rocky Mountain Marketing, I am  joined by JoAnne Pavin, a wellness consultant, speaker, entrepreneur, founder and the author of the Meal magazine. She is also a former Second City star and will be discussing the value of self-care for entrepreneurs. 


It was an amazing conversation as we discussed with JoAnne Pavin the following points:


1. The importance of self-care for entrepreneurs, and how to prevent creative burnout 

2. The 'quiet quitting' that is happening with employees across the country 

3. The importance of having a positive mindset and surrounding yourself with positive people


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit JoAnne Pavin’s social media pages:


LinkedIn: https://www.linkedin.com/in/joannepavin 

Instagram: https://www.instagram.com/joanne.pavin/?hl=en 

Twitter: https://twitter.com/jopavin 

Facebook: https://www.facebook.com/joanne.carver.528 

Website: https://www.joannepavin.com/ 


Other websites, books, and links that was mentioned:




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw



Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing, I am  joined by JoAnne Pavin, a wellness consultant, speaker, entrepreneur, founder and the author of the Meal magazine. She is also a former Second City star and will be discussing the value of self-care for entrepreneurs. 


It was an amazing conversation as we discussed with JoAnne Pavin the following points:


1. The importance of self-care for entrepreneurs, and how to prevent creative burnout 

2. The 'quiet quitting' that is happening with employees across the country 

3. The importance of having a positive mindset and surrounding yourself with positive people


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Visit JoAnne Pavin’s social media pages:


LinkedIn: https://www.linkedin.com/in/joannepavin 

Instagram: https://www.instagram.com/joanne.pavin/?hl=en 

Twitter: https://twitter.com/jopavin 

Facebook: https://www.facebook.com/joanne.carver.528 

Website: https://www.joannepavin.com/ 


Other websites, books, and links that was mentioned:




Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw



Hosted on Acast. See acast.com/privacy for more information.

]]> How to Create a Compelling Brand Story with Stephanie Gunther How to Create a Compelling Brand Story with Stephanie Gunther Tue, 22 Nov 2022 15:00:44 GMT 32:22 637c9dd6e48b9800119298c6 false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-create-a-compelling-brand-story-with-stephanie-gunthe 637c9dd6e48b9800119298c6 62e074adb038a40013e0d7b6 how-to-create-a-compelling-brand-story-with-stephanie-gunthe full 138 In today's episode of Rocky Mountain Marketing, we are joined by Stephanie Gunther, a Colorado native and startup entrepreneur who brings her vast repertoire of expertise in branding and culture. She is the CEO of Wax Creek, a brand marketing agency that maximizes the competencies of their clients and enhances the brands’ client relationships.


Discover how to find your brand story and live it to attract your ideal customers in this amazing conversation where we talked about the following points:


  1. The importance of having a brand story, and how it can help you connect with different customers and clients.
  2. How to use brand archetypes to help you understand your brand, and how to make it stand out from the crowd.
  3. The importance of understanding your audience, and how to make sure your brand is appealing to them.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Stephanie Gunther’s social media pages:

Website: https://waxcreek.com/

LinkedIn: https://www.linkedin.com/in/stephaniegunther/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing, we are joined by Stephanie Gunther, a Colorado native and startup entrepreneur who brings her vast repertoire of expertise in branding and culture. She is the CEO of Wax Creek, a brand marketing agency that maximizes the competencies of their clients and enhances the brands’ client relationships.


Discover how to find your brand story and live it to attract your ideal customers in this amazing conversation where we talked about the following points:


  1. The importance of having a brand story, and how it can help you connect with different customers and clients.
  2. How to use brand archetypes to help you understand your brand, and how to make it stand out from the crowd.
  3. The importance of understanding your audience, and how to make sure your brand is appealing to them.


Like the show? Keep Katie’s show running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Stephanie Gunther’s social media pages:

Website: https://waxcreek.com/

LinkedIn: https://www.linkedin.com/in/stephaniegunther/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Making your Personal Brand Stand Out with Annette Richmond Making your Personal Brand Stand Out with Annette Richmond Tue, 15 Nov 2022 15:00:07 GMT 30:08 63565d0768aea000124ac1ce false https://shows.acast.com/rocky-mountain-marketing/episodes/making-your-personal-brand-stand-out-with-annette-richmond 63565d0768aea000124ac1ce 62e074adb038a40013e0d7b6 making-your-personal-brand-stand-out-with-annette-richmond full 3 137 In this week's episode, we are joined by Annette Richmond. She is a professional resume writer and LinkedIn educator who used to work for a magazine. She also started a career site for women. She has been a recruiter for a few years and she taught Communications at the College. On top of that, she likes to work directly with clients.


It was an amazing conversation with Annette as we covered the following points:


  1. Having a personal brand vs growing your business brand
  2. Navigate the world of entrepreneurship and digital marketing
  3. What makes a successful personal brand?
  4. Personal branding on LinkedIn - how does it work?
  5. The power of videos


So if you want to learn more about personal branding, tune in to this week’s episode because Annette Richmond shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Annette’s website: https://careerintelligenceresumewriting.com/

LinkedIn: https://www.linkedin.com/in/annetterichmond/

Tiktok: https://www.tiktok.com/@smartercareermoves

YouTube: https://www.youtube.com/channel/UCw7L2jtuuwEULjoYDNy4mDA


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley



Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's episode, we are joined by Annette Richmond. She is a professional resume writer and LinkedIn educator who used to work for a magazine. She also started a career site for women. She has been a recruiter for a few years and she taught Communications at the College. On top of that, she likes to work directly with clients.


It was an amazing conversation with Annette as we covered the following points:


  1. Having a personal brand vs growing your business brand
  2. Navigate the world of entrepreneurship and digital marketing
  3. What makes a successful personal brand?
  4. Personal branding on LinkedIn - how does it work?
  5. The power of videos


So if you want to learn more about personal branding, tune in to this week’s episode because Annette Richmond shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Annette’s website: https://careerintelligenceresumewriting.com/

LinkedIn: https://www.linkedin.com/in/annetterichmond/

Tiktok: https://www.tiktok.com/@smartercareermoves

YouTube: https://www.youtube.com/channel/UCw7L2jtuuwEULjoYDNy4mDA


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley



Hosted on Acast. See acast.com/privacy for more information.

]]> Repurpose your Podcast and Build Your Community with Jeff Sieh Repurpose your Podcast and Build Your Community with Jeff Sieh Tue, 08 Nov 2022 15:00:59 GMT 33:20 6355fe1c8657cb0012ace30c false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-repurpose-your-podcast-and-build-your-community 6355fe1c8657cb0012ace30c 62e074adb038a40013e0d7b6 how-to-repurpose-your-podcast-and-build-your-community full 3 136 In today's episode of Rocky Mountain Marketing, Katie Brinkley is joined by Jeff Sieh, an international speaker and visual marketing consultant, to discuss how to repurpose content across multiple platforms while building your community.


It was an amazing conversation as we discussed with Jeff the following points:


  1. How Jeff Sieh went from working in web design to becoming an international speaker and digital marketing consultant
  2. How Pinterest can be a great platform for men as well as women
  3. How Descript can be used to repurpose content from live videos and podcasts into blog posts, social media posts, and even edited audio and video clips


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Jeff Sieh’s social media pages:

LinkedIn: https://www.linkedin.com/in/jeffsieh

Instagram: https://www.instagram.com/jeffsieh/?hl=en

Twitter: https://twitter.com/jeffsieh

Pinterest: https://www.pinterest.com/jeffsieh/

Facebook: https://www.facebook.com/TheRealJeffSieh/

Website: https://jeffsieh.com/

Podcast: https://podcasts.apple.com/ng/podcast/social-media-news-live/id1549411455


Learn more about Katie and Next Step Social Communications:

https://www.clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

https://www.linkedin.com/in/katiebrinkley

Watch on YouTube


Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of Rocky Mountain Marketing, Katie Brinkley is joined by Jeff Sieh, an international speaker and visual marketing consultant, to discuss how to repurpose content across multiple platforms while building your community.


It was an amazing conversation as we discussed with Jeff the following points:


  1. How Jeff Sieh went from working in web design to becoming an international speaker and digital marketing consultant
  2. How Pinterest can be a great platform for men as well as women
  3. How Descript can be used to repurpose content from live videos and podcasts into blog posts, social media posts, and even edited audio and video clips


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Jeff Sieh’s social media pages:

LinkedIn: https://www.linkedin.com/in/jeffsieh

Instagram: https://www.instagram.com/jeffsieh/?hl=en

Twitter: https://twitter.com/jeffsieh

Pinterest: https://www.pinterest.com/jeffsieh/

Facebook: https://www.facebook.com/TheRealJeffSieh/

Website: https://jeffsieh.com/

Podcast: https://podcasts.apple.com/ng/podcast/social-media-news-live/id1549411455


Learn more about Katie and Next Step Social Communications:

https://www.clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

https://www.linkedin.com/in/katiebrinkley

Watch on YouTube


Hosted on Acast. See acast.com/privacy for more information.

]]> Top 5 Places to Get Content Inspiration From with the Business Besties Top 5 Places to Get Content Inspiration From with the Business Besties Tue, 01 Nov 2022 14:00:00 GMT 30:39 6361111014011b00120e528f false https://shows.acast.com/rocky-mountain-marketing/episodes/top-5-places-to-get-content-inspiration-from-with-the-busine 6361111014011b00120e528f 62e074adb038a40013e0d7b6 top-5-places-to-get-content-inspiration-from-with-the-busine full 3 135 In today's episode of the Business Besties podcast, Kendra and I answered the most common question people ask - What should I talk about today?. We go deep on the top 5 places we get our content inspiration from. As digital creators, our content helps us attract our ideal clients therefore running out of ideas can be a nightmare. It is also so easy to get overwhelmed with the metrics but every small business owner should know that it should always be quality over quantity. 


Definitely a conversation you shouldn’t miss as we discussed the following points:


  1. Create content consistently to get better
  2. Ways how to ask your audience what they want
  3. Facebook groups as a gold mine of content inspiration
  4. How to maximize Instagram Explorer feed and trends for content generation
  5. The benefits of using the right hashtags for your content
  6. Best online databases to check in what other people are talking about
  7. My bonus tip for content generation 


You’re in for a treat! Make sure to listen from beginning to end of this episode of the Business Besties. 


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Business Besties Instagram


Visit Kendra’s social media pages:


LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ 

Website: https://girlmeansbusiness.com 

Podcast: Girl Means Business


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In today's episode of the Business Besties podcast, Kendra and I answered the most common question people ask - What should I talk about today?. We go deep on the top 5 places we get our content inspiration from. As digital creators, our content helps us attract our ideal clients therefore running out of ideas can be a nightmare. It is also so easy to get overwhelmed with the metrics but every small business owner should know that it should always be quality over quantity. 


Definitely a conversation you shouldn’t miss as we discussed the following points:


  1. Create content consistently to get better
  2. Ways how to ask your audience what they want
  3. Facebook groups as a gold mine of content inspiration
  4. How to maximize Instagram Explorer feed and trends for content generation
  5. The benefits of using the right hashtags for your content
  6. Best online databases to check in what other people are talking about
  7. My bonus tip for content generation 


You’re in for a treat! Make sure to listen from beginning to end of this episode of the Business Besties. 


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley

https://katiebrinkley.com/


Business Besties Instagram


Visit Kendra’s social media pages:


LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ 

Website: https://girlmeansbusiness.com 

Podcast: Girl Means Business


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> How To Get Viral on YouTube with Liz H. Kelly How To Get Viral on YouTube with Liz H. Kelly Tue, 25 Oct 2022 14:00:15 GMT 30:51 62f57645c7c15c00130b474c false https://shows.acast.com/rocky-mountain-marketing/episodes/how-to-get-viral-on-youtube-with-liz-h-kelly 62f57645c7c15c00130b474c 62e074adb038a40013e0d7b6 how-to-get-viral-on-youtube-with-liz-h-kelly full 3 134 In this week’s episode, we have Liz Kelly of Goody PR. The agency partners with clients to magnify brands, experts and causes through Marketing, PR, Social Media Marketing Campaigns through the power of YouTube videos. She’s also the author of 8-Second PR and on top of that, she teaches digital marketing at UCLA. 


It was an amazing conversation with Liz H. Kelly as we discussed the following points:


  1. Important reminder: Youtube is a search engine
  2. Keywords are the magic sauce
  3. 3 tips on YouTube keyword marketing
  4. Include keywords on your file names!
  5. Funny = money
  6. Apply the Miniskirt Rule to videos


So if you’re a brand who wants to hack your way to success on YouTube, tune in to this week’s episode because Liz H. Kelly shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Connect with Liz H. Kelly: 

LinkedIn: https://www.linkedin.com/in/lizheuisler/

Twitter: https://twitter.com/lizhkelly

Instagram: https://www.instagram.com/lizhkelly/?hl=en

YouTube: https://www.youtube.com/c/GoodyPR/featured

Website: https://goodypr.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week’s episode, we have Liz Kelly of Goody PR. The agency partners with clients to magnify brands, experts and causes through Marketing, PR, Social Media Marketing Campaigns through the power of YouTube videos. She’s also the author of 8-Second PR and on top of that, she teaches digital marketing at UCLA. 


It was an amazing conversation with Liz H. Kelly as we discussed the following points:


  1. Important reminder: Youtube is a search engine
  2. Keywords are the magic sauce
  3. 3 tips on YouTube keyword marketing
  4. Include keywords on your file names!
  5. Funny = money
  6. Apply the Miniskirt Rule to videos


So if you’re a brand who wants to hack your way to success on YouTube, tune in to this week’s episode because Liz H. Kelly shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Connect with Liz H. Kelly: 

LinkedIn: https://www.linkedin.com/in/lizheuisler/

Twitter: https://twitter.com/lizhkelly

Instagram: https://www.instagram.com/lizhkelly/?hl=en

YouTube: https://www.youtube.com/c/GoodyPR/featured

Website: https://goodypr.com/



Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Scale Your Business With A Serving Mindset with David Crocker Scale Your Business With A Serving Mindset with David Crocker Tue, 18 Oct 2022 14:00:54 GMT 27:43 63297034bbc80400130486ee false https://shows.acast.com/rocky-mountain-marketing/episodes/scale-your-business-with-a-serving-mindset-with-david-crocke 63297034bbc80400130486ee 62e074adb038a40013e0d7b6 scale-your-business-with-a-serving-mindset-with-david-crocke full 3 133 In this week's episode, book author and former senior pastor, David Crocker, joins us to discuss how having a serving mindset as an entrepreneur can help you grow your business. He talks about the value of acting with humility and authenticity while interacting with others as a way to grow your business. He also discusses how to establish limits between having a "giving mindset" and saying no. 

In this episode, David also shares how he went from serving as a senior pastor to quitting the ministry and starting a nonprofit organization to inspire people to help others.


In this conversation with David, we discussed the following topics:


  1. How to have a serving mindset
  2. Becoming an authentic entrepreneur
  3. The value of serving others
  4. Keys to having that serving mindset
  5. The line between a ‘giving mindset’ and personal time

So if you want to unleash your inner serving mindset, tune in to this week’s episode because David Crocker shared a lot of insightful information you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit David’s website: https://www.operationinasmuch.org/

LinkedIn: https://www.linkedin.com/in/mrdavidcrocker/

Facebook Page: https://www.facebook.com/OperationInasmuch/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's episode, book author and former senior pastor, David Crocker, joins us to discuss how having a serving mindset as an entrepreneur can help you grow your business. He talks about the value of acting with humility and authenticity while interacting with others as a way to grow your business. He also discusses how to establish limits between having a "giving mindset" and saying no. 

In this episode, David also shares how he went from serving as a senior pastor to quitting the ministry and starting a nonprofit organization to inspire people to help others.


In this conversation with David, we discussed the following topics:


  1. How to have a serving mindset
  2. Becoming an authentic entrepreneur
  3. The value of serving others
  4. Keys to having that serving mindset
  5. The line between a ‘giving mindset’ and personal time

So if you want to unleash your inner serving mindset, tune in to this week’s episode because David Crocker shared a lot of insightful information you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit David’s website: https://www.operationinasmuch.org/

LinkedIn: https://www.linkedin.com/in/mrdavidcrocker/

Facebook Page: https://www.facebook.com/OperationInasmuch/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> Understanding Your Enneagram Type with Margot Zaher Understanding Your Enneagram Type with Margot Zaher Tue, 11 Oct 2022 14:00:51 GMT 38:00 63443b49d44ecd00121aac8c false https://shows.acast.com/rocky-mountain-marketing/episodes/understanding-your-enneagram-type-with-margot-zaher 63443b49d44ecd00121aac8c 62e074adb038a40013e0d7b6 understanding-your-enneagram-type-with-margot-zaher full 3 132 In this episode of Rocky Mountain Marketing, Katie is joined by Margot Zaher. She holds a Master's in psychology and is a certified life coach, Enneagram coach, and hypnotherapist. She is also a life empowerment and relationship coach that specializes in helping women break free of unhealthy patterns and helps them by shifting their fear into confidence. So if you're feeling stuck and frustrated because you're not seeing the results you want in your business, then this episode is for you! 


It was a fantastic conversation with Margot as we discussed the following points:


  1. All about Enneagrams — its origins, and all of the nine types
  2. Understanding each Enneagram’s subconscious motivations and self-sabotaging behaviors
  3. How knowing your Enneagram type can be beneficial to your relationships: with yourself, your family, and in your business


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Margot’s:

Website - margotzaher.com


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of Rocky Mountain Marketing, Katie is joined by Margot Zaher. She holds a Master's in psychology and is a certified life coach, Enneagram coach, and hypnotherapist. She is also a life empowerment and relationship coach that specializes in helping women break free of unhealthy patterns and helps them by shifting their fear into confidence. So if you're feeling stuck and frustrated because you're not seeing the results you want in your business, then this episode is for you! 


It was a fantastic conversation with Margot as we discussed the following points:


  1. All about Enneagrams — its origins, and all of the nine types
  2. Understanding each Enneagram’s subconscious motivations and self-sabotaging behaviors
  3. How knowing your Enneagram type can be beneficial to your relationships: with yourself, your family, and in your business


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Margot’s:

Website - margotzaher.com


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> The Reality of Growing your Social Media Presence with Business Besties The Reality of Growing your Social Media Presence with Business Besties Tue, 04 Oct 2022 14:00:00 GMT 18:18 633b8f7e29e6720012468fe8 false https://shows.acast.com/rocky-mountain-marketing/episodes/the-reality-of-growing-your-social-media-presence-with-busin 633b8f7e29e6720012468fe8 62e074adb038a40013e0d7b6 the-reality-of-growing-your-social-media-presence-with-busin full 3 131 In this week’s episode, the business bestie, Kendra Swells, joins Katie as they discuss how to grow your social media presence. She discusses the downside of comparing and focusing on follower counts. They also share their tips on using highlight reels and building a community with your followers.


In this conversation with Kendra, we discussed the following topics:


  1. Impressions, Anxiety, and Follower counts on Instagram
  2. Building communities with your followers
  3. Utilizing highlight reels for audience engagements
  4. Not all advice is good advice
  5. How to maximize your social media platform

Want to grow your Social media presence? tune in to this week’s episode, because Kendra Swells shared a lot of tips and tricks you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Kendra’s Socials to know more:

LinkedIn: https://www.linkedin.com/in/kendramacmackin/ 

Instagram Page: https://www.instagram.com/kendralwalls/ 


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week’s episode, the business bestie, Kendra Swells, joins Katie as they discuss how to grow your social media presence. She discusses the downside of comparing and focusing on follower counts. They also share their tips on using highlight reels and building a community with your followers.


In this conversation with Kendra, we discussed the following topics:


  1. Impressions, Anxiety, and Follower counts on Instagram
  2. Building communities with your followers
  3. Utilizing highlight reels for audience engagements
  4. Not all advice is good advice
  5. How to maximize your social media platform

Want to grow your Social media presence? tune in to this week’s episode, because Kendra Swells shared a lot of tips and tricks you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Kendra’s Socials to know more:

LinkedIn: https://www.linkedin.com/in/kendramacmackin/ 

Instagram Page: https://www.instagram.com/kendralwalls/ 


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> From a 9-5 to Entrepreneur: Going All In on Podcasting with Mark Savant From a 9-5 to Entrepreneur: Going All In on Podcasting with Mark Savant Tue, 27 Sep 2022 14:00:10 GMT 27:28 6331bc2816cfd90013f17163 false https://shows.acast.com/rocky-mountain-marketing/episodes/from-a-9-5-to-entrepreneur-going-all-in-on-podcasting-with-m 6331bc2816cfd90013f17163 62e074adb038a40013e0d7b6 from-a-9-5-to-entrepreneur-going-all-in-on-podcasting-with-m full 3 130 In this week's episode, the founder of a podcasting agency and podcaster himself, Mark Savant, joins us to share his journey in building his network through podcasting. He also pointed out some tips that could help those who want to start and establish their career in the podcast industry.


In this episode, Mark shares how he discovered many business opportunities, and build relationships not only with his target audience but also with other business owners whom he collaborated with. Podcasting helped hime switch careers from being an employee to being an entrepreneur and full-time podcaster.


In this conversation, we discussed the following topics:


1. How to turn a podcast into an income machine

2. The power of voice in podcasting

3. Tips for launching a successful podcast

4. Strategies that will help grow your network in podcasting

5. Podcasting as today's modern radio


So if you are an aspiring podcaster, tune in to this week’s episode because Mark Savant shared a lot of insightful information that you shouldn't miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Mark Savant's website: https://marksavantmedia.com/

LinkedIn: https://www.linkedin.com/in/mark-savant-ba777145/

Instagram: https://www.instagram.com/marksavantmedia/?hl=en


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's episode, the founder of a podcasting agency and podcaster himself, Mark Savant, joins us to share his journey in building his network through podcasting. He also pointed out some tips that could help those who want to start and establish their career in the podcast industry.


In this episode, Mark shares how he discovered many business opportunities, and build relationships not only with his target audience but also with other business owners whom he collaborated with. Podcasting helped hime switch careers from being an employee to being an entrepreneur and full-time podcaster.


In this conversation, we discussed the following topics:


1. How to turn a podcast into an income machine

2. The power of voice in podcasting

3. Tips for launching a successful podcast

4. Strategies that will help grow your network in podcasting

5. Podcasting as today's modern radio


So if you are an aspiring podcaster, tune in to this week’s episode because Mark Savant shared a lot of insightful information that you shouldn't miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Mark Savant's website: https://marksavantmedia.com/

LinkedIn: https://www.linkedin.com/in/mark-savant-ba777145/

Instagram: https://www.instagram.com/marksavantmedia/?hl=en


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw


Hosted on Acast. See acast.com/privacy for more information.

]]> How Hiring People Saves 80% of your Time with Tonia Martinez How Hiring People Saves 80% of your Time with Tonia Martinez Tue, 20 Sep 2022 14:00:24 GMT 25:46 63061a2e68ba4d0012db387b false https://shows.acast.com/rocky-mountain-marketing/episodes/how-hiring-people-saves-80-of-your-time-with-tonia-martinez 63061a2e68ba4d0012db387b 62e074adb038a40013e0d7b6 how-hiring-people-saves-80-of-your-time-with-tonia-martinez full 3 129 In this week's episode, we are joined by Tonia Martinez. She is the founder of Career Transformations, a recruiting firm and outplacement provider that partners with organizations to hire the best possible talent. In this episode, we talked about the power of delegating tasks through great potential candidates that will help us save about 80% of our time.


It was an amazing conversation with Tonia as we covered the following points:


  1. Starting a business right before the pandemic struck
  2. The key to writing brief and concise job descriptions
  3. Why HR Departments are important
  4. How should companies take care of their employees?
  5. Reach out to Tonia


So if you’re an entrepreneur who wants to learn more about delegation and how to find the right people and make them stay for your business, tune in to this week’s episode because Tonia Martinez shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Tonia’s website: https://careertransformationsdenver.com/

Email: info@careertransformationsdenver.com


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's episode, we are joined by Tonia Martinez. She is the founder of Career Transformations, a recruiting firm and outplacement provider that partners with organizations to hire the best possible talent. In this episode, we talked about the power of delegating tasks through great potential candidates that will help us save about 80% of our time.


It was an amazing conversation with Tonia as we covered the following points:


  1. Starting a business right before the pandemic struck
  2. The key to writing brief and concise job descriptions
  3. Why HR Departments are important
  4. How should companies take care of their employees?
  5. Reach out to Tonia


So if you’re an entrepreneur who wants to learn more about delegation and how to find the right people and make them stay for your business, tune in to this week’s episode because Tonia Martinez shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Tonia’s website: https://careertransformationsdenver.com/

Email: info@careertransformationsdenver.com


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Finding Your Brand’s Remarkability with Rich Brooks Finding Your Brand’s Remarkability with Rich Brooks Tue, 13 Sep 2022 14:00:00 GMT 32:59 631ea0784afe700017006610 false https://shows.acast.com/rocky-mountain-marketing/episodes/finding-your-brands-remarkability-with-rich-brooks 631ea0784afe700017006610 62e074adb038a40013e0d7b6 finding-your-brands-remarkability-with-rich-brooks full 3 128 In this week’s episode, we are joined by Rich Brooks, the founder, and president of Flyte New Media, a digital agency in Portland, Maine. He has been in business for nearly 25 years. He's a nationally recognized speaker on entrepreneurship, digital marketing, and social media. Like Katie, he also hosts a podcast himself called The Agents of Change and has a conference with the same name.


It was a fantastic conversation with Rich as we discussed the following points:


  1. A brand’s online presence, then vs now
  2. The Remarkability Formula: attracting the right clientele
  3. Rich’s Four Lenses - Find, Focus, Forge, and Frame


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Rich Brook’s:

LinkedIn - https://www.linkedin.com/in/therichbrooks/ 

Podcast - Agents of Change Podcast (theagentsofchange.com)

Website - Digital Marketing + Web Design in Portland, Maine | flyte new media (takeflyte.com)

Read his book - The Lead Machine: A Small Business Guide to Digital Marketing


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week’s episode, we are joined by Rich Brooks, the founder, and president of Flyte New Media, a digital agency in Portland, Maine. He has been in business for nearly 25 years. He's a nationally recognized speaker on entrepreneurship, digital marketing, and social media. Like Katie, he also hosts a podcast himself called The Agents of Change and has a conference with the same name.


It was a fantastic conversation with Rich as we discussed the following points:


  1. A brand’s online presence, then vs now
  2. The Remarkability Formula: attracting the right clientele
  3. Rich’s Four Lenses - Find, Focus, Forge, and Frame


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Rich Brook’s:

LinkedIn - https://www.linkedin.com/in/therichbrooks/ 

Podcast - Agents of Change Podcast (theagentsofchange.com)

Website - Digital Marketing + Web Design in Portland, Maine | flyte new media (takeflyte.com)

Read his book - The Lead Machine: A Small Business Guide to Digital Marketing


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Batching Your Social Media Content with the Business Besties Batching Your Social Media Content with the Business Besties Tue, 06 Sep 2022 14:00:10 GMT 32:00 630f0dbf61dd900012355102 false https://shows.acast.com/rocky-mountain-marketing/episodes/batching-your-social-media-content-with-the-business-besties 630f0dbf61dd900012355102 62e074adb038a40013e0d7b6 batching-your-social-media-content-with-the-business-besties full 3 127 In this week's episode, we welcome our newest podcast feature where we invite my business bestie, Kendra Swells, into the podcast once a month.


As you all know, Kendra is our mompreneur and a strong advocate of helping women transition from survival to success mode. In this episode, she shares how batching your social media content helps alleviate pressure for social media managers who feel like they have to hop on every single trend on the web.


It was an amazing conversation with Kendra as we covered the following points:


  1. Pillars for a successful batching system
  2. Developing problem-solving skills through analytics
  3. “Look at your past posts”
  4. The importance of social listening
  5. Using line breaks on captions


So if you want to learn more about social media batching, tune in to this week’s episode because Kendra Swalls shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Kendra's website: https://girlmeansbusiness.com/

Instagram: https://www.instagram.com/girlmeansbusiness/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley



Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's episode, we welcome our newest podcast feature where we invite my business bestie, Kendra Swells, into the podcast once a month.


As you all know, Kendra is our mompreneur and a strong advocate of helping women transition from survival to success mode. In this episode, she shares how batching your social media content helps alleviate pressure for social media managers who feel like they have to hop on every single trend on the web.


It was an amazing conversation with Kendra as we covered the following points:


  1. Pillars for a successful batching system
  2. Developing problem-solving skills through analytics
  3. “Look at your past posts”
  4. The importance of social listening
  5. Using line breaks on captions


So if you want to learn more about social media batching, tune in to this week’s episode because Kendra Swalls shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Kendra's website: https://girlmeansbusiness.com/

Instagram: https://www.instagram.com/girlmeansbusiness/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley



Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[What's In It For Them? : Understanding PR Principles with Michelle Tennant]]> Tue, 30 Aug 2022 13:00:33 GMT 31:07 62ec5981744caa0013ceb888 false https://shows.acast.com/rocky-mountain-marketing/episodes/whats-in-it-for-them-understanding-pr-principles-with-michel 62ec5981744caa0013ceb888 62e074adb038a40013e0d7b6 whats-in-it-for-them-understanding-pr-principles-with-michel full 3 126 In this week’s episode, Michelle Tennant Nicholson. Being an award-winning writer with 32 years of experience with public relations, she talks about how Twitter has become the new spot for Public Relations and how businesses should invest in a PR team. She is an award winning writer and storyteller to the media. In over 30 years in the field, she has seen PR transition from typewriters to Twitter. 


It was an amazing conversation with Michelle Tennant Nicholson as we discussed the following points:


  1. 32 years of experience in PR
  2. The facts about broadcast faxing and traditional PR
  3. Theater, typewriters and transitions
  4. Humanizing PR efforts
  5. “What’s in it for my audience?”
  6. Reach out to Michelle


So if you’re an entrepreneur who wants to learn more about personal branding for your business, tune in to this week’s episode because Michelle Tannant shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Michelle’s website: https://wasabipublicity.com/contact-us/ 

LinkedIn: https://www.linkedin.com/in/michelletennant/


https://wasabipublicity.com/Choosing-Publicity/

https://bit.ly/PRActionGuide


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week’s episode, Michelle Tennant Nicholson. Being an award-winning writer with 32 years of experience with public relations, she talks about how Twitter has become the new spot for Public Relations and how businesses should invest in a PR team. She is an award winning writer and storyteller to the media. In over 30 years in the field, she has seen PR transition from typewriters to Twitter. 


It was an amazing conversation with Michelle Tennant Nicholson as we discussed the following points:


  1. 32 years of experience in PR
  2. The facts about broadcast faxing and traditional PR
  3. Theater, typewriters and transitions
  4. Humanizing PR efforts
  5. “What’s in it for my audience?”
  6. Reach out to Michelle


So if you’re an entrepreneur who wants to learn more about personal branding for your business, tune in to this week’s episode because Michelle Tannant shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Michelle’s website: https://wasabipublicity.com/contact-us/ 

LinkedIn: https://www.linkedin.com/in/michelletennant/


https://wasabipublicity.com/Choosing-Publicity/

https://bit.ly/PRActionGuide


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Your Mess is your Message with Kabrina Budwell Your Mess is your Message with Kabrina Budwell Tue, 23 Aug 2022 14:00:13 GMT 30:07 62e924510e8fb700129229d3 false https://shows.acast.com/rocky-mountain-marketing/episodes/your-mess-is-your-message-with-kabrina-budwell 62e924510e8fb700129229d3 62e074adb038a40013e0d7b6 your-mess-is-your-message-with-kabrina-budwell full 3 125 In this week's episode, we are joined by Kabrina Budwell. She is the business innovation and communication strategist and the founder of Kabrina Budwell Consulting, which is a consulting firm that focuses on helping people in the service-based industry, create, capture, and enhance their brand through marketing, social media messaging, frameworks, and corporate training.


It was an amazing conversation with Kabrina as we covered the following points:


  1. Disney, dreams, and a daughter
  2. Pivot from being an employee to an entrepreneur
  3. Creating content and connections from a personal brand standpoint
  4. Emphasis on the “social” in social media marketing
  5. Taking the first step to entrepreneurship
  6. Video ads work best 
  7. Reach out to Kabrina


So if you’re an entrepreneur who wants to learn more about personal branding for your business, tune in to this week’s episode because Kabrina Budwell shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Karbina’s website: https://kabrinabudwell.com/

LinkedIn:https://www.linkedin.com/in/kabrina-budwell/

Facebook: https://www.facebook.com/Kabrina-Budwell-Consulting-109174291643702

Instagram: https://www.instagram.com/emailmarketingguru/

YouTube: https://www.youtube.com/channel/UCMwTfelDNam7hrC9JOn3lEw


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's episode, we are joined by Kabrina Budwell. She is the business innovation and communication strategist and the founder of Kabrina Budwell Consulting, which is a consulting firm that focuses on helping people in the service-based industry, create, capture, and enhance their brand through marketing, social media messaging, frameworks, and corporate training.


It was an amazing conversation with Kabrina as we covered the following points:


  1. Disney, dreams, and a daughter
  2. Pivot from being an employee to an entrepreneur
  3. Creating content and connections from a personal brand standpoint
  4. Emphasis on the “social” in social media marketing
  5. Taking the first step to entrepreneurship
  6. Video ads work best 
  7. Reach out to Kabrina


So if you’re an entrepreneur who wants to learn more about personal branding for your business, tune in to this week’s episode because Kabrina Budwell shared a lot of valuable insights you shouldn’t miss!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Karbina’s website: https://kabrinabudwell.com/

LinkedIn:https://www.linkedin.com/in/kabrina-budwell/

Facebook: https://www.facebook.com/Kabrina-Budwell-Consulting-109174291643702

Instagram: https://www.instagram.com/emailmarketingguru/

YouTube: https://www.youtube.com/channel/UCMwTfelDNam7hrC9JOn3lEw


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Gaining Camera Confidence to Help Build Business with Diana Howles Gaining Camera Confidence to Help Build Business with Diana Howles Tue, 16 Aug 2022 13:00:18 GMT 27:21 62f11bfac48451001300cf90 false https://shows.acast.com/rocky-mountain-marketing/episodes/gaining-camera-confidence-to-help-build-business-with-diana- 62f11bfac48451001300cf90 62e074adb038a40013e0d7b6 gaining-camera-confidence-to-help-build-business-with-diana- full 3 124 In this week's episode, we hear from Diana Howles, an award-winning speaker, author, and international virtual trainer with 25 years of experience in the industry. She has trained about 100 and 500 companies and facilitated virtual programs in more than a dozen countries. 


She is currently the CEO of Howles Associates and her book, “Next Level Virtual Training: Advance Your Facilitation”, was just released back in May of 2022 over on Amazon.


It was an amazing conversation with Diana Howles as we discussed the following points:


  1. Diana’s background
  2. Zoom call tips for introverts
  3. Video literacy
  4. BLEACH - Background, Lighting, Expressions, Angle, Clothing, Headroom


So if you’re looking to appear better when you attend business meetings and present yourself better when pitching an idea, Diana’s tips and tricks for this episode are perfect for you!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Diana’s website: https://howlesassociates.com/

LinkedIn: https://www.linkedin.com/in/dianahowles/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's episode, we hear from Diana Howles, an award-winning speaker, author, and international virtual trainer with 25 years of experience in the industry. She has trained about 100 and 500 companies and facilitated virtual programs in more than a dozen countries. 


She is currently the CEO of Howles Associates and her book, “Next Level Virtual Training: Advance Your Facilitation”, was just released back in May of 2022 over on Amazon.


It was an amazing conversation with Diana Howles as we discussed the following points:


  1. Diana’s background
  2. Zoom call tips for introverts
  3. Video literacy
  4. BLEACH - Background, Lighting, Expressions, Angle, Clothing, Headroom


So if you’re looking to appear better when you attend business meetings and present yourself better when pitching an idea, Diana’s tips and tricks for this episode are perfect for you!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Diana’s website: https://howlesassociates.com/

LinkedIn: https://www.linkedin.com/in/dianahowles/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Is it Reel-y Time To Create Video Content? With The Business Besties Is it Reel-y Time To Create Video Content? With The Business Besties Tue, 09 Aug 2022 14:00:42 GMT 25:25 62f1c2c60432bc0012ef0737 false https://shows.acast.com/rocky-mountain-marketing/episodes/is-it-reel-y-time-to-create-video-content-with-the-business- 62f1c2c60432bc0012ef0737 62e074adb038a40013e0d7b6 is-it-reel-y-time-to-create-video-content-with-the-business- full 3 123 In this week's episode, we hear from our resident guest Kendra Swalls from Girls Means Business. Kendra is still our mompreneur and a strong advocate of helping women transition from survival to success mode. 


In this episode, she’ll talk about how to up your social media game in the summertime. Is summer really a downtime for marketers or is it still an opportunity to create content for your audience? Also, she shares her thoughts on the photo vs video debate while sharing some of the best practices you must know once you ride into the reel craze.


As usual, it was an amazing conversation with Kendra as we discussed the following points:


  1. Spending summers as social media managers
  2. Photos vs videos for social media engagement
  3. “We build our own algorithm”
  4. Trending vs original audio
  5. The power of social media scheduling


So if you’re searching for answers on how to up your social media skills, summer or not, Kendra’s tips and tricks are perfect for you!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Kendra's website: https://girlmeansbusiness.com/

Instagram: https://www.instagram.com/girlmeansbusiness/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley



Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's episode, we hear from our resident guest Kendra Swalls from Girls Means Business. Kendra is still our mompreneur and a strong advocate of helping women transition from survival to success mode. 


In this episode, she’ll talk about how to up your social media game in the summertime. Is summer really a downtime for marketers or is it still an opportunity to create content for your audience? Also, she shares her thoughts on the photo vs video debate while sharing some of the best practices you must know once you ride into the reel craze.


As usual, it was an amazing conversation with Kendra as we discussed the following points:


  1. Spending summers as social media managers
  2. Photos vs videos for social media engagement
  3. “We build our own algorithm”
  4. Trending vs original audio
  5. The power of social media scheduling


So if you’re searching for answers on how to up your social media skills, summer or not, Kendra’s tips and tricks are perfect for you!


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Kendra's website: https://girlmeansbusiness.com/

Instagram: https://www.instagram.com/girlmeansbusiness/


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley



Hosted on Acast. See acast.com/privacy for more information.

]]> Connecting and Creating on LinkedIn with Judi Fox Connecting and Creating on LinkedIn with Judi Fox Tue, 02 Aug 2022 14:00:41 GMT 29:50 62e9105a6e0abc001221af73 false https://shows.acast.com/rocky-mountain-marketing/episodes/connecting-and-creating-on-linkedin-with-judi-fox 62e9105a6e0abc001221af73 62e074adb038a40013e0d7b6 connecting-and-creating-on-linkedin-with-judi-fox full 3 122 In this week's episode, we are joined by Judi Fox. She is listed as a Top 10 LinkedIn coach for 2021 in the Yahoo! Finance. She is featured in Inked Magazine, CEO magazine, VidSummit, Social Media Marketing World, where I just recently saw her and Top 100 podcasts. She has over 18 years of experience in business development and sales and she's developed the LinkedIn Business Accelerator method.


It was an amazing conversation as we covered the following points:


1. Losing her first job and joining LinkedIn for the first time

2. Her favorite LinkedIn feature - Newsletters

3. LinkedIn’s new feature in 2022 called Creator Mode

4. Best features of Creator Mode

5. Setting up LinkedIn for sales opportunities

6. “LinkedIn people are going there to have conversations.”


So if you’re an entrepreneur who wants organic reach and engagements, tune in to this week’s episode and learn everything you need to know about connecting with your market (by creating real conversations) through LinkedIn. 


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Judi’s website: https://www.judifox.com/

LinkedIn: https://www.linkedin.com/in/judiwfox/

Facebook: https://www.facebook.com/judiwfox

Twitter: https://twitter.com/Judi_Fox

Instagram: https://www.instagram.com/judifoxrocks/

YouTube: https://www.youtube.com/JudiFox

Pinterest: https://www.pinterest.ph/judiwfox/

Tiktok: https://www.tiktok.com/@judifoxrocks


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> In this week's episode, we are joined by Judi Fox. She is listed as a Top 10 LinkedIn coach for 2021 in the Yahoo! Finance. She is featured in Inked Magazine, CEO magazine, VidSummit, Social Media Marketing World, where I just recently saw her and Top 100 podcasts. She has over 18 years of experience in business development and sales and she's developed the LinkedIn Business Accelerator method.


It was an amazing conversation as we covered the following points:


1. Losing her first job and joining LinkedIn for the first time

2. Her favorite LinkedIn feature - Newsletters

3. LinkedIn’s new feature in 2022 called Creator Mode

4. Best features of Creator Mode

5. Setting up LinkedIn for sales opportunities

6. “LinkedIn people are going there to have conversations.”


So if you’re an entrepreneur who wants organic reach and engagements, tune in to this week’s episode and learn everything you need to know about connecting with your market (by creating real conversations) through LinkedIn. 


Like the show? Keep Katie running and show her your support!


https://www.buymeacoffee.com/katiebrinkley


Visit Judi’s website: https://www.judifox.com/

LinkedIn: https://www.linkedin.com/in/judiwfox/

Facebook: https://www.facebook.com/judiwfox

Twitter: https://twitter.com/Judi_Fox

Instagram: https://www.instagram.com/judifoxrocks/

YouTube: https://www.youtube.com/JudiFox

Pinterest: https://www.pinterest.ph/judiwfox/

Tiktok: https://www.tiktok.com/@judifoxrocks


Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

https://www.nextstepsocialcommunications.com

linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Leaning On Your Community with Francie Hinrichsen Leaning On Your Community with Francie Hinrichsen Tue, 26 Jul 2022 14:00:03 GMT 26:28 https://api.spreaker.com/episode/50666922 false https://www.spreaker.com/user/katiebrinkley/lean-on-your-community-francie-hinrichsen 62e074b1a16d94001407c29c 62e074adb038a40013e0d7b6 full 3
In this week's episode, we are joined by Francie Hinrichsen whom we also spoke with in episode 46 about all things analytics, data, and marketing. She's been doing a lot of amazing things recently including writing her own book entitled Dream, Build, Grow. It aims to help female entrepreneurs learn step-by-step on how to grow their businesses.

This episode is a wealth of knowledge for all entrepreneurs at any stage, as we deep dive on:

1. How do you help business owners know what to do next? Just take one step forward. Regardless. Build a strong foundation in the beginning.

2. Getting a conversation with other entrepreneurs. Find a business mentor.

3. Runs and Repeat. Give yourself time to work on your learning curve.

4. Giving it the time and the space to grow something beautiful.

5. Building a genuine relationship can happen online.

6. Committing to a long-term vision. I embrace transformation in mind, body, and spirit.

7. Approaching entrepreneurship with flexibility.

8. Being able to lean into a community and learn from others. Community over competition.

9. Ask the question - What Can I Do For You?

If you're one of those struggling in their entrepreneurial journey, this might just be a sign that you got this! Make sure to tune in and enjoy this amazing conversation!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Francie's website: https://foundingfemalesco.com/
LinkedIn:https://www.linkedin.com/in/franciemuellerhinrichsen/
Facebook: https://www.facebook.com/groups/startyourbusinessin2021
Instagram: https://www.instagram.com/foundingfemalesco/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, we are joined by Francie Hinrichsen whom we also spoke with in episode 46 about all things analytics, data, and marketing. She's been doing a lot of amazing things recently including writing her own book entitled Dream, Build, Grow. It aims to help female entrepreneurs learn step-by-step on how to grow their businesses.

This episode is a wealth of knowledge for all entrepreneurs at any stage, as we deep dive on:

1. How do you help business owners know what to do next? Just take one step forward. Regardless. Build a strong foundation in the beginning.

2. Getting a conversation with other entrepreneurs. Find a business mentor.

3. Runs and Repeat. Give yourself time to work on your learning curve.

4. Giving it the time and the space to grow something beautiful.

5. Building a genuine relationship can happen online.

6. Committing to a long-term vision. I embrace transformation in mind, body, and spirit.

7. Approaching entrepreneurship with flexibility.

8. Being able to lean into a community and learn from others. Community over competition.

9. Ask the question - What Can I Do For You?

If you're one of those struggling in their entrepreneurial journey, this might just be a sign that you got this! Make sure to tune in and enjoy this amazing conversation!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Francie's website: https://foundingfemalesco.com/
LinkedIn:https://www.linkedin.com/in/franciemuellerhinrichsen/
Facebook: https://www.facebook.com/groups/startyourbusinessin2021
Instagram: https://www.instagram.com/foundingfemalesco/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

Hosted on Acast. See acast.com/privacy for more information.

]]> Utilizing Text Message Marketing with Paul Ruppert Utilizing Text Message Marketing with Paul Ruppert Tue, 19 Jul 2022 14:00:02 GMT 36:01 https://api.spreaker.com/episode/49955360 false https://www.spreaker.com/user/katiebrinkley/text-message-marketing-paul-ruppert 62e074b1a16d94001407c29d 62e074adb038a40013e0d7b6 full 3
As a world-known marketing consultant, Paul Ruppert, shared with us his insights on how text messaging plays a vital role in engaging with and nurturing customer experience. He worked with big companies such as Facebook, Mastercard, Western Union, and many other global companies in different industries.

In this episode, we discussed:

- History of text messaging
- Text messaging as the cheapest and effective way of sending messages around the globe.
- Text message VS WeChat, WhatsApp, Viber, etc.
- SMS as universally available and enabled form of messaging.
- Mobile telephony and its impact on a country's GDP.
- Application Program Interface
- Combine different message platforms for your marketing
- Text messaging is very effective in engaging with customers.

If you're thinking of ways to level up your marketing, check out this week's episode and learn more about how you can utilize text message marketing for your business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Paul's website: https://www.linkedin.com/in/paulruppertintl/


Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
As a world-known marketing consultant, Paul Ruppert, shared with us his insights on how text messaging plays a vital role in engaging with and nurturing customer experience. He worked with big companies such as Facebook, Mastercard, Western Union, and many other global companies in different industries.

In this episode, we discussed:

- History of text messaging
- Text messaging as the cheapest and effective way of sending messages around the globe.
- Text message VS WeChat, WhatsApp, Viber, etc.
- SMS as universally available and enabled form of messaging.
- Mobile telephony and its impact on a country's GDP.
- Application Program Interface
- Combine different message platforms for your marketing
- Text messaging is very effective in engaging with customers.

If you're thinking of ways to level up your marketing, check out this week's episode and learn more about how you can utilize text message marketing for your business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Paul's website: https://www.linkedin.com/in/paulruppertintl/


Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Optimizing Facebook Ads with Andrea Vahl Optimizing Facebook Ads with Andrea Vahl Tue, 12 Jul 2022 14:45:09 GMT 28:21 https://api.spreaker.com/episode/50546942 false https://www.spreaker.com/user/katiebrinkley/facebook-ads-paid-ads-andrea-vahl 62e074b1a16d94001407c29e 62e074adb038a40013e0d7b6 full 3
As a social media consultant, speaker, author, and standup comedian, Andrea Vahl has mastered the art of strategizing Facebook and Google Ads. She uses a trial-and-error approach in every ad and makes sure that she’s nimble in learning the new features and techniques she can utilize for better ROI.

It was an insightful conversation where we dived deep into how we can further maximize the use of Facebook Ads:

- How Andrea started off her career as a Facebook Ads expert.
- Maximizing the Facebook Ads Manager
- Best performing type of Ads
- Tracking and measuring Ads through Facebook Pixel
- iOS updates and Facebook’s rebound off of it

With so many businesses transitioning online, starting off with Facebook is surely something that you might want to consider, so be sure to check out this week’s episode!


Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Andrea's website: https://www.andreavahl.com/
Facebook: https://www.facebook.com/AndreaVahlinc/
LinkedIn: https://www.linkedin.com/in/andreavahl/
Instagram: https://www.instagram.com/andreavahl/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
As a social media consultant, speaker, author, and standup comedian, Andrea Vahl has mastered the art of strategizing Facebook and Google Ads. She uses a trial-and-error approach in every ad and makes sure that she’s nimble in learning the new features and techniques she can utilize for better ROI.

It was an insightful conversation where we dived deep into how we can further maximize the use of Facebook Ads:

- How Andrea started off her career as a Facebook Ads expert.
- Maximizing the Facebook Ads Manager
- Best performing type of Ads
- Tracking and measuring Ads through Facebook Pixel
- iOS updates and Facebook’s rebound off of it

With so many businesses transitioning online, starting off with Facebook is surely something that you might want to consider, so be sure to check out this week’s episode!


Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Andrea's website: https://www.andreavahl.com/
Facebook: https://www.facebook.com/AndreaVahlinc/
LinkedIn: https://www.linkedin.com/in/andreavahl/
Instagram: https://www.instagram.com/andreavahl/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Start Your Own Podcast with the Business Besties Start Your Own Podcast with the Business Besties Tue, 05 Jul 2022 14:09:00 GMT 23:18 https://api.spreaker.com/episode/50315245 false https://www.spreaker.com/user/katiebrinkley/start-your-podcast-business-besties 62e074b1a16d94001407c29f 62e074adb038a40013e0d7b6 full 3
In this episode, we discussed the different things you need to know as a new podcaster:
1. It is not that hard to get started. You can start with a mic and your air pods.
2. There are free tools online that you can use.
3. Get atleast 3 episodes ready to go.
4. Don't try to make it perfect. Overpolished may sound less authentic.
5. What can you talk about? You can repurpose your website, vlogs, social media content, and many others for your podcast.
6. You need to be consistent with your podcast. It doesn't matter if you do it weekly, bimonthly, or monthly, as long as you'll be consistent.
7. Just get started. Know what you are capable of doing consistently.
8. Know your audience. Do a test.
9. If you don't experience the cringe-worthy stuff then you will not be able to get past the "early stages" of podcasting.

Podcasting is an amazing opportunity for you to grow yourself, your community, and your business. So if you've been wanting to start your podcast, listen to this month's episode of Business Bestie's and learn everything you need to kick-off your podcasting journey.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this episode, we discussed the different things you need to know as a new podcaster:
1. It is not that hard to get started. You can start with a mic and your air pods.
2. There are free tools online that you can use.
3. Get atleast 3 episodes ready to go.
4. Don't try to make it perfect. Overpolished may sound less authentic.
5. What can you talk about? You can repurpose your website, vlogs, social media content, and many others for your podcast.
6. You need to be consistent with your podcast. It doesn't matter if you do it weekly, bimonthly, or monthly, as long as you'll be consistent.
7. Just get started. Know what you are capable of doing consistently.
8. Know your audience. Do a test.
9. If you don't experience the cringe-worthy stuff then you will not be able to get past the "early stages" of podcasting.

Podcasting is an amazing opportunity for you to grow yourself, your community, and your business. So if you've been wanting to start your podcast, listen to this month's episode of Business Bestie's and learn everything you need to kick-off your podcasting journey.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Woman, Speak Up! with Judy Hoberman Woman, Speak Up! with Judy Hoberman Tue, 28 Jun 2022 14:00:02 GMT 31:01 https://api.spreaker.com/episode/50084155 false https://www.spreaker.com/user/katiebrinkley/leadership-coach-author-judy-hoberman 62e074b1a16d94001407c2a0 62e074adb038a40013e0d7b6 full 3
This conversation covered the following:

1. Her mission to help one woman a day.
2. Why delegation is important?
3. Saying NO to clients who do not necessarily align with me.
4. Bringing a team as you grow your business.
5. How do you know if you are a great listener?
6. What is Active Listening? - I take notes "in their words."
7. Leaders are generous with their time.
8. Women need to voice out.
9. Be open to opportunities that are in front of you.

So if you're a woman entrepreneur (or a man who wants to elevate women), tune in to this week's episode and learn all about women in leadership and their road to success.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Judy's website: https://www.sellinginaskirt.com/
Facebook: https://www.facebook.com/sellinginaskirt
LinkedIn: https://www.linkedin.com/in/judyhoberman/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
This conversation covered the following:

1. Her mission to help one woman a day.
2. Why delegation is important?
3. Saying NO to clients who do not necessarily align with me.
4. Bringing a team as you grow your business.
5. How do you know if you are a great listener?
6. What is Active Listening? - I take notes "in their words."
7. Leaders are generous with their time.
8. Women need to voice out.
9. Be open to opportunities that are in front of you.

So if you're a woman entrepreneur (or a man who wants to elevate women), tune in to this week's episode and learn all about women in leadership and their road to success.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Judy's website: https://www.sellinginaskirt.com/
Facebook: https://www.facebook.com/sellinginaskirt
LinkedIn: https://www.linkedin.com/in/judyhoberman/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Tips To Get All Things Done For Mompreneurs with Valerie Recore Tips To Get All Things Done For Mompreneurs with Valerie Recore Tue, 21 Jun 2022 14:00:02 GMT 25:46 https://api.spreaker.com/episode/50216261 false https://www.spreaker.com/user/katiebrinkley/mompreneur-productivity-coach-valerie-recore 62e074b1a16d94001407c2a1 62e074adb038a40013e0d7b6 full 3
It was an amazing conversation where we talked about all the things that’s about productivity:
1. How Valerie got into the world of productivity.
2. Giving yourself a break, is being productive
3. Are you really being the most productive at work?
4. How do you choose the different skills that are best for you to be spending your time on?
5. The mental space of being able to shut down.
6. What was one of the reasons Valerie decided to start her own business here in Denver?
7. How can people learn more about working with Valerie?

Productivity is one of the most challenging parts of being an entrepreneur so don't miss this chance and learn everything you need to know in this week's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Valerie's website: https://strideproductivity.com/
LinkedIn: https://www.linkedin.com/in/valerie-recore-02a1759/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
It was an amazing conversation where we talked about all the things that’s about productivity:
1. How Valerie got into the world of productivity.
2. Giving yourself a break, is being productive
3. Are you really being the most productive at work?
4. How do you choose the different skills that are best for you to be spending your time on?
5. The mental space of being able to shut down.
6. What was one of the reasons Valerie decided to start her own business here in Denver?
7. How can people learn more about working with Valerie?

Productivity is one of the most challenging parts of being an entrepreneur so don't miss this chance and learn everything you need to know in this week's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Valerie's website: https://strideproductivity.com/
LinkedIn: https://www.linkedin.com/in/valerie-recore-02a1759/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[No One's Too Old For Social Media with Joyce Feustel]]> Tue, 14 Jun 2022 14:00:02 GMT 32:42 https://api.spreaker.com/episode/49955576 false https://www.spreaker.com/user/katiebrinkley/linkedin-algorithm-social-media-joyce-feustel 62e074b1a16d94001407c2a2 62e074adb038a40013e0d7b6 full 3
It was an amazing conversation where we talked about all things LinkedIn including the following:
1. How she turned out to be into social media marketing and found her niche in helping business owners over 50 win their digital presence
2. Importance of engagement - comments
3. Who should activate Creative Mode in LinkedIn?
4. Growing your followers on LinkedIn - Mention other people when you post
5. How LinkedIn algorithm works
6. How to optimize your LinkedIn
7. Google indexes most social media sites
8. Videos in your social media strategy
9. Optimize LinkedIn creator mode when you are ready.

LinkedIn is one of the best places to build your online presence so don't miss this chance and learn everything you need to know in this week's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Joyce's website: https://boomerssocialmediatutor.com/
Facebook: https://www.facebook.com/joyce.feustel
LinkedIn: https://www.linkedin.com/in/joycefeustelsocialmediatrainer/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
It was an amazing conversation where we talked about all things LinkedIn including the following:
1. How she turned out to be into social media marketing and found her niche in helping business owners over 50 win their digital presence
2. Importance of engagement - comments
3. Who should activate Creative Mode in LinkedIn?
4. Growing your followers on LinkedIn - Mention other people when you post
5. How LinkedIn algorithm works
6. How to optimize your LinkedIn
7. Google indexes most social media sites
8. Videos in your social media strategy
9. Optimize LinkedIn creator mode when you are ready.

LinkedIn is one of the best places to build your online presence so don't miss this chance and learn everything you need to know in this week's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Joyce's website: https://boomerssocialmediatutor.com/
Facebook: https://www.facebook.com/joyce.feustel
LinkedIn: https://www.linkedin.com/in/joycefeustelsocialmediatrainer/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Conversations and Connections: A PODFEST Expo Special with The Business Besties Conversations and Connections: A PODFEST Expo Special with The Business Besties Tue, 07 Jun 2022 14:00:03 GMT 31:59 https://api.spreaker.com/episode/50102080 false https://www.spreaker.com/user/katiebrinkley/podcast-building-relationships-business-besties 62e074b1a16d94001407c2a3 62e074adb038a40013e0d7b6 full 3
In-person events feel refreshing. It's like the fruition of the past two years' online networking and engaging with people around the world. This year's Podfest conference exhibits the power of community, more than ever.

We're so lucky to be able to see in the flesh so many amazing people Kendra and I spoke on podcast guesting, Fireside chats, and even Clubhouse!

Here are the beautiful people we finally met after years of being on Zoom.

1. Valerie Morris of Marketing Wins
2. Cindy Ferguson, Empowerment Coach
3. Mike Ham, Greetings From The Garden State
4. Larry Roberts, Podcast Producer
5. Juliet Hahn, Content & Course Creator Storyteller

Don't miss this chance to "meet" some of the most sought-after digital creators and entrepreneurs of our times. You're sure to pick up golden crumbs of lessons from these amazing people that you can apply on your own entrepreneurship journey, or in life in general!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Valerie Morris
Marketing Wins https://www.audible.com/pd/Marketing-Wins-Podcast/B08K56ZWDL?action_code=ASSGB149080119000H&share_location=pdp&shareTest=TestShare

Cindy Ferguson
https://www.instagram.com/cindymarie.co/

Mike Ham
https://www.linkedin.com/in/michael-ham-ctt/
https://www.greetingsfromthegardenstate.com/

Larry Roberts
https://www.instagram.com/thelarryroberts/

Juliet Hahn
https://www.instagram.com/iamjuliethahn/
https://www.iamjuliethahn.com/blog


Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In-person events feel refreshing. It's like the fruition of the past two years' online networking and engaging with people around the world. This year's Podfest conference exhibits the power of community, more than ever.

We're so lucky to be able to see in the flesh so many amazing people Kendra and I spoke on podcast guesting, Fireside chats, and even Clubhouse!

Here are the beautiful people we finally met after years of being on Zoom.

1. Valerie Morris of Marketing Wins
2. Cindy Ferguson, Empowerment Coach
3. Mike Ham, Greetings From The Garden State
4. Larry Roberts, Podcast Producer
5. Juliet Hahn, Content & Course Creator Storyteller

Don't miss this chance to "meet" some of the most sought-after digital creators and entrepreneurs of our times. You're sure to pick up golden crumbs of lessons from these amazing people that you can apply on your own entrepreneurship journey, or in life in general!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Valerie Morris
Marketing Wins https://www.audible.com/pd/Marketing-Wins-Podcast/B08K56ZWDL?action_code=ASSGB149080119000H&share_location=pdp&shareTest=TestShare

Cindy Ferguson
https://www.instagram.com/cindymarie.co/

Mike Ham
https://www.linkedin.com/in/michael-ham-ctt/
https://www.greetingsfromthegardenstate.com/

Larry Roberts
https://www.instagram.com/thelarryroberts/

Juliet Hahn
https://www.instagram.com/iamjuliethahn/
https://www.iamjuliethahn.com/blog


Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Turning Chaos Into Systems with Jessi Burg Turning Chaos Into Systems with Jessi Burg Tue, 31 May 2022 14:00:02 GMT 29:04 https://api.spreaker.com/episode/50007479 false https://www.spreaker.com/user/katiebrinkley/outgrow-your-business-jessi-burg 62e074b1a16d94001407c2a4 62e074adb038a40013e0d7b6 full 3
In this week's episode, we get to talk with Jessi Burg, the founder of Outgrow Your Garage. Jessi has a passion to turn chaotic situations into systematic processes. She loves details and believes that these small pieces matter so much about how businesses operate well.

We discussed the following:
1. How does she get to see how a business work at a very young age
2. What does Outgrow Your Garage do?
3. Why do you need to know and understand your demographics?
4. How do they create systems and processes for their clients?
5. Her best advice to new entrepreneurs

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Jessi's website: https://outgrowyourgarage.com/
Facebook: https://www.facebook.com/outgrowyourgarage/
LinkedIn: https://www.linkedin.com/in/jessi-burg-8b252335/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, we get to talk with Jessi Burg, the founder of Outgrow Your Garage. Jessi has a passion to turn chaotic situations into systematic processes. She loves details and believes that these small pieces matter so much about how businesses operate well.

We discussed the following:
1. How does she get to see how a business work at a very young age
2. What does Outgrow Your Garage do?
3. Why do you need to know and understand your demographics?
4. How do they create systems and processes for their clients?
5. Her best advice to new entrepreneurs

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Jessi's website: https://outgrowyourgarage.com/
Facebook: https://www.facebook.com/outgrowyourgarage/
LinkedIn: https://www.linkedin.com/in/jessi-burg-8b252335/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Going With The Trend In TikTok With Wave Wyld Going With The Trend In TikTok With Wave Wyld Tue, 24 May 2022 14:00:02 GMT 28:30 https://api.spreaker.com/episode/49814457 false https://www.spreaker.com/user/katiebrinkley/trend-tiktok-for-business-wave-wyld 62e074b1a16d94001407c2a5 62e074adb038a40013e0d7b6 full 3
Don't fret! The long wait is over.

This week's episode is with Wave Wyld of Wave Wyld Media. She is a TikTok expert and course creator. Her passion is to help businesses manage the overwhelm and use TikTok the best way for their business.

In this conversation, we've talked about the following:
1. Instagram algorithm VS TikTok algorithm
2. Two main uses of hashtag
3. How many hashtags do you need?
4. Trends for Businesses
5. Best Content for TikTok
6. TikTok features that you need to use.

Tune in to this week's episode and understand how to go with the trend in TikTok.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Wave's website: https://www.wavewyld.com/
Instagram: https://www.instagram.com/wavewyld/
LinkedIn: https://www.linkedin.com/in/wavewyld/
Youtube: https://www.facebook.com/wave.wyld

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Don't fret! The long wait is over.

This week's episode is with Wave Wyld of Wave Wyld Media. She is a TikTok expert and course creator. Her passion is to help businesses manage the overwhelm and use TikTok the best way for their business.

In this conversation, we've talked about the following:
1. Instagram algorithm VS TikTok algorithm
2. Two main uses of hashtag
3. How many hashtags do you need?
4. Trends for Businesses
5. Best Content for TikTok
6. TikTok features that you need to use.

Tune in to this week's episode and understand how to go with the trend in TikTok.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Wave's website: https://www.wavewyld.com/
Instagram: https://www.instagram.com/wavewyld/
LinkedIn: https://www.linkedin.com/in/wavewyld/
Youtube: https://www.facebook.com/wave.wyld

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> The Instagram Algorithm Explained with Jenn Herman The Instagram Algorithm Explained with Jenn Herman Tue, 17 May 2022 15:00:02 GMT 41:59 https://api.spreaker.com/episode/49591529 false https://www.spreaker.com/user/katiebrinkley/instagram-algorithm-jenns-trend-jenn-herman 62e074b1a16d94001407c2a6 62e074adb038a40013e0d7b6 full 3
We've covered the following in this episode,
1. Different businesses need different Instagram Strategy
2. B2B VS B2C VS Influencer. What works for one may not work for the other.
3. Defined and explained the importance of each channel to your business - Instagram Feed, Instagram Stories, TikTok, Instagram Reels
4. Best Instagram Strategy for Reels
5. Instagram New Update - 3 Separate Feeds
6. How Instagram Algorithm Works
7. Content SEO
8. Hashtag Headache

Join us in this week's episode and understand the Instagram Algorithm for Business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Jenn's website: https://www.jennstrends.com/
Instagram: https://www.instagram.com/jenns_trends/
LinkedIn: https://www.linkedin.com/in/jennherman/
Youtube: https://www.youtube.com/jenns_trends

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
We've covered the following in this episode,
1. Different businesses need different Instagram Strategy
2. B2B VS B2C VS Influencer. What works for one may not work for the other.
3. Defined and explained the importance of each channel to your business - Instagram Feed, Instagram Stories, TikTok, Instagram Reels
4. Best Instagram Strategy for Reels
5. Instagram New Update - 3 Separate Feeds
6. How Instagram Algorithm Works
7. Content SEO
8. Hashtag Headache

Join us in this week's episode and understand the Instagram Algorithm for Business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Jenn's website: https://www.jennstrends.com/
Instagram: https://www.instagram.com/jenns_trends/
LinkedIn: https://www.linkedin.com/in/jennherman/
Youtube: https://www.youtube.com/jenns_trends

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> The Power of Podcasting with Casey Cheshire The Power of Podcasting with Casey Cheshire Tue, 10 May 2022 14:00:02 GMT 23:54 https://api.spreaker.com/episode/49394408 false https://www.spreaker.com/user/katiebrinkley/podcast-business-growth-casey-cheshire 62e074b1a16d94001407c2a7 62e074adb038a40013e0d7b6 full 3
In this week's episode, we have Casey Cheshire. Casey is the Founder, CEO & Podcast Architect of Ringmaster Conversational Marketing. They empower business owners to explore the world of podcasting and how it can greatly benefit their business.

We've covered several topics in this episode such as:
1. What is the best contributor to his success?
2. How Ringmaster Conversational Marketing helps B2B start podcasts and drive growth and revenue
3. How can you tell the best podcast topic for you?
4. How does podcasting make you stand out?
5. Best advice to anyone who wants to start podcasting
6. What can you do today to make this happen?

Tune in to this week's episode and discover the power of podcasting.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Casey's website: https://caseycheshire.com/
LinkedIn: https://www.linkedin.com/in/caseycheshire/

Podfest Expo 2022
by Cutting Edge Events
Enjoy 20% discount by using this code: RMM
Book your tickets here. www.eventbrite.com/e/200937217627/?discount=RMM

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, we have Casey Cheshire. Casey is the Founder, CEO & Podcast Architect of Ringmaster Conversational Marketing. They empower business owners to explore the world of podcasting and how it can greatly benefit their business.

We've covered several topics in this episode such as:
1. What is the best contributor to his success?
2. How Ringmaster Conversational Marketing helps B2B start podcasts and drive growth and revenue
3. How can you tell the best podcast topic for you?
4. How does podcasting make you stand out?
5. Best advice to anyone who wants to start podcasting
6. What can you do today to make this happen?

Tune in to this week's episode and discover the power of podcasting.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Casey's website: https://caseycheshire.com/
LinkedIn: https://www.linkedin.com/in/caseycheshire/

Podfest Expo 2022
by Cutting Edge Events
Enjoy 20% discount by using this code: RMM
Book your tickets here. www.eventbrite.com/e/200937217627/?discount=RMM

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Growing Your Business As a Mom with the Business Besties Growing Your Business As a Mom with the Business Besties Tue, 03 May 2022 02:00:02 GMT 25:46 https://api.spreaker.com/episode/49579652 false https://www.spreaker.com/user/katiebrinkley/mompreneur-business-besties 62e074b1a16d94001407c2a8 62e074adb038a40013e0d7b6 full 3
In this episode, we covered:
1. What is a mompreneur?
2. Gender stereotypes
3. How mothers manage everything at the same time
4. Mompreneurs most common challenges while growing their business.
5. Importance of knowing how long one task takes you
6. Time blocking
7. Separation of work and home
8. Setting boundaries between your personal life and business
9. Tools that they use to help manage their time

If you're a mom and you want to start a business, make sure to listen to this week's episode as the Business Besties share their ups and downs in their entrepreneurial journey.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this episode, we covered:
1. What is a mompreneur?
2. Gender stereotypes
3. How mothers manage everything at the same time
4. Mompreneurs most common challenges while growing their business.
5. Importance of knowing how long one task takes you
6. Time blocking
7. Separation of work and home
8. Setting boundaries between your personal life and business
9. Tools that they use to help manage their time

If you're a mom and you want to start a business, make sure to listen to this week's episode as the Business Besties share their ups and downs in their entrepreneurial journey.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Sales Is Not A Dirty Word with Aleasha Bahr Sales Is Not A Dirty Word with Aleasha Bahr Tue, 26 Apr 2022 14:00:03 GMT 33:52 https://api.spreaker.com/episode/49338622 false https://www.spreaker.com/user/katiebrinkley/sales-training-subtle-selling-aleasha-bahr 62e074b1a16d94001407c2a9 62e074adb038a40013e0d7b6 full 3
In this week's episode, Aleasha Bahr who is a Custom Sales Strategist defies the traditional sales training for entrepreneurs or small business owners. She strongly believes that sales is just like any other normal conversation. It doesn't have to be complicated.

According to her, listening is a vital part of closing a sale. Most of the time, people just want to be heard. They do not need to know every little detail. Aleasha suggests a framework that will serve as your guide as you weave your pitches through the conversation. You don't have to have a script to follow word for word because there aren't any similar conversations. You have to make sure that you choose the right words that best suit you and the person you are talking to.

She first established a marketing agency but later on realized that there was a need to focus more on the sales training process. Aleasha noticed that entrepreneurs are good at sales it's just that they don't realize it. As a sales strategist, she provides her clients with the words that they are most comfortable with. There are so many ways to say one thing. You can always find a way to better say it.

Listen to this week's episode and learn the secret art of subtle selling.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Aleasha's website: https://aleashabahr.com/
LinkedIn: https://www.linkedin.com/in/aleashabahr/
Facebook Group: https://www.facebook.com/groups/salesisnotadirtyword

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, Aleasha Bahr who is a Custom Sales Strategist defies the traditional sales training for entrepreneurs or small business owners. She strongly believes that sales is just like any other normal conversation. It doesn't have to be complicated.

According to her, listening is a vital part of closing a sale. Most of the time, people just want to be heard. They do not need to know every little detail. Aleasha suggests a framework that will serve as your guide as you weave your pitches through the conversation. You don't have to have a script to follow word for word because there aren't any similar conversations. You have to make sure that you choose the right words that best suit you and the person you are talking to.

She first established a marketing agency but later on realized that there was a need to focus more on the sales training process. Aleasha noticed that entrepreneurs are good at sales it's just that they don't realize it. As a sales strategist, she provides her clients with the words that they are most comfortable with. There are so many ways to say one thing. You can always find a way to better say it.

Listen to this week's episode and learn the secret art of subtle selling.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Aleasha's website: https://aleashabahr.com/
LinkedIn: https://www.linkedin.com/in/aleashabahr/
Facebook Group: https://www.facebook.com/groups/salesisnotadirtyword

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Listen, Relate, and Celebrate with Kami Guarino Listen, Relate, and Celebrate with Kami Guarino Tue, 19 Apr 2022 14:00:02 GMT 27:49 https://api.spreaker.com/episode/49241657 false https://www.spreaker.com/user/katiebrinkley/self-care-kami-guarino 62e074b1a16d94001407c2aa 62e074adb038a40013e0d7b6 full 3
As an educator for 30 years, Kami Guarino found her passion in helping people shift their focus to resiliency, self-care and sustainability. She noticed that many educators, healthcare professionals, and even business owners roll their eyes when they hear the word self-care. It triggers them. It's something that they want but can't give a portion of their time off.

While businesses are slowly going back to normal, Kami suggested to take baby steps as you adjust to connecting to other people face-to-face. It's a huge adjustment from working-from-home but there's certainly a way to bring back connecting in person. She even suggested that starting and ending your day with intention and reflection can make a huge difference in your life.

When asked about what she thinks business owners usually get wrong, she said that it's listing a lot of To-dos without including time for self-care. Her three guiding words are listen, relate and celebrate.

Learn more about the many ways you can do self-care with Kami Guarino.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kami's website: https://www.theexcellenceteam.net/
LinkedIn: https://www.linkedin.com/in/kamiguarino/#experience
Facebook: https://www.facebook.com/igniteashift/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
As an educator for 30 years, Kami Guarino found her passion in helping people shift their focus to resiliency, self-care and sustainability. She noticed that many educators, healthcare professionals, and even business owners roll their eyes when they hear the word self-care. It triggers them. It's something that they want but can't give a portion of their time off.

While businesses are slowly going back to normal, Kami suggested to take baby steps as you adjust to connecting to other people face-to-face. It's a huge adjustment from working-from-home but there's certainly a way to bring back connecting in person. She even suggested that starting and ending your day with intention and reflection can make a huge difference in your life.

When asked about what she thinks business owners usually get wrong, she said that it's listing a lot of To-dos without including time for self-care. Her three guiding words are listen, relate and celebrate.

Learn more about the many ways you can do self-care with Kami Guarino.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kami's website: https://www.theexcellenceteam.net/
LinkedIn: https://www.linkedin.com/in/kamiguarino/#experience
Facebook: https://www.facebook.com/igniteashift/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Solve Your Hashtag Headache with Matthew Pierce of Hashtag Slayer Solve Your Hashtag Headache with Matthew Pierce of Hashtag Slayer Tue, 12 Apr 2022 14:00:03 GMT 27:49 https://api.spreaker.com/episode/49410936 false https://www.spreaker.com/user/katiebrinkley/effective-hashtag-strategy-business-matthew-pierce 62e074b1a16d94001407c2ab 62e074adb038a40013e0d7b6 full 3
In this week's episode, Matthew Pierce of Hashtagslayer.com joined us and debunked the biggest misconception about hashtags. From just a spreadsheet of hashtag data from her wife, he was able to create Hashtagslayer.com and build it as a tool for businesses to optimize their hashtag strategy on Instagram.

At the onset, Matthew clarified what hashtag really means so that we can all have a correct understanding of its use and relevance. He defines hashtag as a tool to create a system of organization within Instagram. The more relevant your hashtag is, the better it will be categorized by the algorithm.

When asked about his say on the issue of only using 3 hashtags for best results, he started by saying where the update came from. First, he said that the update was from a creator's account. Second, this strategy is only applicable to accounts with very large following (100K to 500K) therefore not applicable to many users. For small businesses, 3 hashtags will barely help with its growth and reach.

Relevance is huge whe using hashtags. The more long-tailed your hashtag is, the higher chances of it being relevant. Matthew shared his 3 pillars of hashtag strategy:
1. hashtags that describe your business/industry
2. hashtags that is specific to your content or traffic
3. hashtags that describe your audience/location

Following these 3 tips and making sure that your content speaks directly to your audience are excellent steps in winning your hashtag strategy.

Give yourself a thousand dollars worth of hashtag knowledge when you listen to this week's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Matthew's website: https://www.hashtagslayerapp.com/
LinkedIn: https://www.linkedin.com/in/matthew-pierce-1504293a/?originalSubdomain=ca
Instagram: https://www.instagram.com/hashtagslayerapp/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, Matthew Pierce of Hashtagslayer.com joined us and debunked the biggest misconception about hashtags. From just a spreadsheet of hashtag data from her wife, he was able to create Hashtagslayer.com and build it as a tool for businesses to optimize their hashtag strategy on Instagram.

At the onset, Matthew clarified what hashtag really means so that we can all have a correct understanding of its use and relevance. He defines hashtag as a tool to create a system of organization within Instagram. The more relevant your hashtag is, the better it will be categorized by the algorithm.

When asked about his say on the issue of only using 3 hashtags for best results, he started by saying where the update came from. First, he said that the update was from a creator's account. Second, this strategy is only applicable to accounts with very large following (100K to 500K) therefore not applicable to many users. For small businesses, 3 hashtags will barely help with its growth and reach.

Relevance is huge whe using hashtags. The more long-tailed your hashtag is, the higher chances of it being relevant. Matthew shared his 3 pillars of hashtag strategy:
1. hashtags that describe your business/industry
2. hashtags that is specific to your content or traffic
3. hashtags that describe your audience/location

Following these 3 tips and making sure that your content speaks directly to your audience are excellent steps in winning your hashtag strategy.

Give yourself a thousand dollars worth of hashtag knowledge when you listen to this week's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Matthew's website: https://www.hashtagslayerapp.com/
LinkedIn: https://www.linkedin.com/in/matthew-pierce-1504293a/?originalSubdomain=ca
Instagram: https://www.instagram.com/hashtagslayerapp/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> What Should Come First - Website or Social Media with the Business Besties What Should Come First - Website or Social Media with the Business Besties Tue, 05 Apr 2022 14:00:03 GMT 28:51 https://api.spreaker.com/episode/49313971 false https://www.spreaker.com/user/katiebrinkley/business-besties-ep-4 62e074b1a16d94001407c2ac 62e074adb038a40013e0d7b6 One of the biggest questions small business owners face is what should they have first - a website or a social media account?Katie said she started with a website but later on found her social media accounts can also serve as her mini websites.... full 3
Katie said she started with a website but later on found her social media accounts can also serve as her mini websites. According to her, Facebook is one of the most indexed sites by Google. This means that if you have optimized your profile to include the best keywords to describe you, then you will still show up on Google. However, Kendra said she believes otherwise. She started with her website and gained clients from there. Her photography business grew as her website ranks on Google.

Although Katie and Kendra found success in different platforms at the beginning, they certainly agree that websites and social media accounts are both important for businesses. Depending on the industry, one may be more effective than the other but as business owners, it is best to have more than one platform so you can reach more people. It is essential that one understands that YOU, the business owner, is the brand. People want to see the face behind the logo or business name.

Both the website and your social media accounts have their pros and cons. Websites can be intimidating and pricey but it's something you can call your own. While social media accounts are free and easy to use, the connections you gain here are not really yours. When these social media platforms decide to shut down, everything you've invested there goes away.

Learn more about this and get the strategy that might also work for you by tuning in to this week's episode of the Business Besties.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Katie said she started with a website but later on found her social media accounts can also serve as her mini websites. According to her, Facebook is one of the most indexed sites by Google. This means that if you have optimized your profile to include the best keywords to describe you, then you will still show up on Google. However, Kendra said she believes otherwise. She started with her website and gained clients from there. Her photography business grew as her website ranks on Google.

Although Katie and Kendra found success in different platforms at the beginning, they certainly agree that websites and social media accounts are both important for businesses. Depending on the industry, one may be more effective than the other but as business owners, it is best to have more than one platform so you can reach more people. It is essential that one understands that YOU, the business owner, is the brand. People want to see the face behind the logo or business name.

Both the website and your social media accounts have their pros and cons. Websites can be intimidating and pricey but it's something you can call your own. While social media accounts are free and easy to use, the connections you gain here are not really yours. When these social media platforms decide to shut down, everything you've invested there goes away.

Learn more about this and get the strategy that might also work for you by tuning in to this week's episode of the Business Besties.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Let's Do Google with Lois Wyant]]> Tue, 29 Mar 2022 14:00:02 GMT 25:19 https://api.spreaker.com/episode/49224392 false https://www.spreaker.com/user/katiebrinkley/seo-digital-marketing-lois-wyant 62e074b1a16d94001407c2ad 62e074adb038a40013e0d7b6 full 3
In this week's episode, we are joined by Lois Wyant. Lois owns JFT Marketing which specializes in growing businesses through effective digital marketing. She stressed the importance of Search Engine Optimization (SEO) to increase businesses' visibility and potential sales. She mentioned 6 important tips that can improve SEO, and they are as follows:

1. Make sure your websites are mobile-friendly based on Google's standards. This doesn't mean that your website should show on mobile. It should meet Google's standards for mobile websites.

2. Your website loading time should be fast. Google will favor websites that can keep their users in Google. When your website loading time is high, then your viewers might get bored and use another browser to search.

3. Duplicate content places you in a lower position by Google. Easily put, Google doesn't support plagiarism.

4. Make sure to get reviews from your customers. According to Lois, Google wants to see 3 to 6 new reviews per month. There are several ways to gather reviews from your clients.

5. High website traffic. The more clicks your website gets per month means that your website is seen as valuable by many users. The more relevant your website becomes, the better ranking you'll get from Google.

6. Increase your backlinks. Backlinks are links from other websites to your website. It can be from forums, social media platforms, or blogs. Lois said that it's good to have 3 to 4 more backlinks than your competitor.

These can be overwhelming but you can certainly start slow. Making sure you have a mobile-friendly website and fast loading time can make a huge impact on your ranking.

Listen to this episode of Rocky Mountain Marketing and learn more about the secrets of SEO for FREE!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Lois' website: https://jftwebmarketing.com/
LinkedIn: https://www.linkedin.com/in/local-business-marketing/
Mobile friendly check: https://search.google.com/test/mobile-friendly
Website Speed test: https://pagespeed.web.dev/
Speed plugin: http://vipercache.com/
Site Pop: https://giantbuilders.krtra.com/t/n12kZC8cdOlF

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, we are joined by Lois Wyant. Lois owns JFT Marketing which specializes in growing businesses through effective digital marketing. She stressed the importance of Search Engine Optimization (SEO) to increase businesses' visibility and potential sales. She mentioned 6 important tips that can improve SEO, and they are as follows:

1. Make sure your websites are mobile-friendly based on Google's standards. This doesn't mean that your website should show on mobile. It should meet Google's standards for mobile websites.

2. Your website loading time should be fast. Google will favor websites that can keep their users in Google. When your website loading time is high, then your viewers might get bored and use another browser to search.

3. Duplicate content places you in a lower position by Google. Easily put, Google doesn't support plagiarism.

4. Make sure to get reviews from your customers. According to Lois, Google wants to see 3 to 6 new reviews per month. There are several ways to gather reviews from your clients.

5. High website traffic. The more clicks your website gets per month means that your website is seen as valuable by many users. The more relevant your website becomes, the better ranking you'll get from Google.

6. Increase your backlinks. Backlinks are links from other websites to your website. It can be from forums, social media platforms, or blogs. Lois said that it's good to have 3 to 4 more backlinks than your competitor.

These can be overwhelming but you can certainly start slow. Making sure you have a mobile-friendly website and fast loading time can make a huge impact on your ranking.

Listen to this episode of Rocky Mountain Marketing and learn more about the secrets of SEO for FREE!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Lois' website: https://jftwebmarketing.com/
LinkedIn: https://www.linkedin.com/in/local-business-marketing/
Mobile friendly check: https://search.google.com/test/mobile-friendly
Website Speed test: https://pagespeed.web.dev/
Speed plugin: http://vipercache.com/
Site Pop: https://giantbuilders.krtra.com/t/n12kZC8cdOlF

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> The Time It Takes To Grow Your Business with Amanda HarNess The Time It Takes To Grow Your Business with Amanda HarNess Tue, 22 Mar 2022 14:00:02 GMT 29:00 https://api.spreaker.com/episode/49059373 false https://www.spreaker.com/user/katiebrinkley/scale-your-business-amanda-harness 62e074b1a16d94001407c2ae 62e074adb038a40013e0d7b6 full 3 103
She said that having a support system is integral for your business. Surrounding yourself with a group of people who always have your back is a huge help. With an accountability partner, for example, you have someone who will make sure you are doing what you are supposed to do.

When helping a client, Amanda starts the conversation by redefining what does being a leader truly means. It's important that both sides are in alignment with their vision. According to her, a leader is someone who knows when to ask for help, knows when to be vulnerable, and lastly, know that a leader always doesn't always have to be right. In fact, she believes that the way to be really in control is to let go a bit of your business.

She mentioned her three rules in life which she also applies in business.
1. Don't panic.
2. Be tenacious.
3. Celebrate things and have fun!

Being an entrepreneur requires a lot of effort but it doesn't have to s*ck.

Tune in to learn more on how to scale your business the fun way!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Amanda's website: https://businessexcelerated.com/
LinkedIn: https://www.linkedin.com/in/amanda-harness-business-excelerated/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
She said that having a support system is integral for your business. Surrounding yourself with a group of people who always have your back is a huge help. With an accountability partner, for example, you have someone who will make sure you are doing what you are supposed to do.

When helping a client, Amanda starts the conversation by redefining what does being a leader truly means. It's important that both sides are in alignment with their vision. According to her, a leader is someone who knows when to ask for help, knows when to be vulnerable, and lastly, know that a leader always doesn't always have to be right. In fact, she believes that the way to be really in control is to let go a bit of your business.

She mentioned her three rules in life which she also applies in business.
1. Don't panic.
2. Be tenacious.
3. Celebrate things and have fun!

Being an entrepreneur requires a lot of effort but it doesn't have to s*ck.

Tune in to learn more on how to scale your business the fun way!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Amanda's website: https://businessexcelerated.com/
LinkedIn: https://www.linkedin.com/in/amanda-harness-business-excelerated/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Let It Go: Smash That Perfectionism in You with Kathy Mela Let It Go: Smash That Perfectionism in You with Kathy Mela Tue, 15 Mar 2022 14:00:03 GMT 28:53 https://api.spreaker.com/episode/48906489 false https://www.spreaker.com/user/katiebrinkley/recovering-perfectionist-kathy-mela 62e074b1a16d94001407c2af 62e074adb038a40013e0d7b6 full 2
Perfectionism, according to Kathy, is striving for something that we know 100% in our subconscious that can never happen. Being a perfectionist heightens the wall around you. It gives you baggage. It stops your growth.

Learning how to break perfectionism includes embracing change. When we embrace change, we allow ourselves to let go of what we cannot control. Kathy even mentioned that it takes more than knowing your WHys. It is going deeper and knowing yourself - both strengths and weaknesses. A great leader has clarity on who he/she is more than anything else because knowing who you really are allows you to focus on things that matter more. It gives you the confidence to decide strategically for you and your business.

Tune in to this week's episode and go deep on smashing that perfectionism within you, and learn more about proven strategies that bring people on top of the ladder.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kathy's website: https://freegiftfromkathy.com/
LinkedIn: https://www.linkedin.com/in/kathy-mela-leadership-expert/
Clubhouse: https://www.clubhouse.com/@kathymela
Facebook: https://www.facebook.com/kathy.f.mela

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Perfectionism, according to Kathy, is striving for something that we know 100% in our subconscious that can never happen. Being a perfectionist heightens the wall around you. It gives you baggage. It stops your growth.

Learning how to break perfectionism includes embracing change. When we embrace change, we allow ourselves to let go of what we cannot control. Kathy even mentioned that it takes more than knowing your WHys. It is going deeper and knowing yourself - both strengths and weaknesses. A great leader has clarity on who he/she is more than anything else because knowing who you really are allows you to focus on things that matter more. It gives you the confidence to decide strategically for you and your business.

Tune in to this week's episode and go deep on smashing that perfectionism within you, and learn more about proven strategies that bring people on top of the ladder.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kathy's website: https://freegiftfromkathy.com/
LinkedIn: https://www.linkedin.com/in/kathy-mela-leadership-expert/
Clubhouse: https://www.clubhouse.com/@kathymela
Facebook: https://www.facebook.com/kathy.f.mela

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> How Much Time Do You Spend on Social Media with the Business Besties How Much Time Do You Spend on Social Media with the Business Besties Tue, 08 Mar 2022 15:00:02 GMT 25:26 https://api.spreaker.com/episode/48763251 false https://www.spreaker.com/user/katiebrinkley/time-on-social-media-business-besties 62e074b1a16d94001407c2b0 62e074adb038a40013e0d7b6 full 2
It is very important that we draw the line between mindlessly scrolling versus creating content and engaging for your business. There are a lot of times, especially when we don't have a system, that we don't realize we're spending too much time on social media. It's a two-edged sword that can make or break your business. So we recommend you assess the impact of social media to your business. How does this platform impacts your business? Does it give you clients? Does it pave the way for sales? Make an honest assessment and create your system from there.

When we are aware of the impact of social media on our business, we can then become intentional with your business goals. With your intention/s in mind, you'll know what to prioritize. It will be easier for you to avoid FOMO or Fear Of Missing Out.

Learn more about our strategies in managing our time with social media.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
It is very important that we draw the line between mindlessly scrolling versus creating content and engaging for your business. There are a lot of times, especially when we don't have a system, that we don't realize we're spending too much time on social media. It's a two-edged sword that can make or break your business. So we recommend you assess the impact of social media to your business. How does this platform impacts your business? Does it give you clients? Does it pave the way for sales? Make an honest assessment and create your system from there.

When we are aware of the impact of social media on our business, we can then become intentional with your business goals. With your intention/s in mind, you'll know what to prioritize. It will be easier for you to avoid FOMO or Fear Of Missing Out.

Learn more about our strategies in managing our time with social media.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> EPISODE 100 - Top 5 Business Tips Learned From 100 Podcast Episodes EPISODE 100 - Top 5 Business Tips Learned From 100 Podcast Episodes Tue, 01 Mar 2022 15:00:00 GMT 28:43 https://api.spreaker.com/episode/48916549 false https://www.spreaker.com/user/katiebrinkley/episode-100 62e074b1a16d94001407c2b1 62e074adb038a40013e0d7b6 full 2
It's our 100th episode today!!

Rocky Mountain Marketing started April 2020 with my passion for radio, entrepreneurship, and social media. It is a perfect place for me to share my expertise, my story, get other people's stories in front of many people, and inspire them to take the same path that allowed others to succeed.

In this episode, I will share with you my 5 tried-and-tested tips on how podcasting can help you and your business grow.

1. Utilize social media to grow your network. Make connections.

2. Batch your content.

3. Repurpose your podcast episodes.

4. Be consistent.

5. Reviews help you be seen.

Learn more about these 5 main points by tuning in to today's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
It's our 100th episode today!!

Rocky Mountain Marketing started April 2020 with my passion for radio, entrepreneurship, and social media. It is a perfect place for me to share my expertise, my story, get other people's stories in front of many people, and inspire them to take the same path that allowed others to succeed.

In this episode, I will share with you my 5 tried-and-tested tips on how podcasting can help you and your business grow.

1. Utilize social media to grow your network. Make connections.

2. Batch your content.

3. Repurpose your podcast episodes.

4. Be consistent.

5. Reviews help you be seen.

Learn more about these 5 main points by tuning in to today's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Redesigning Your Life With Purpose with Lara Buelow Redesigning Your Life With Purpose with Lara Buelow Tue, 22 Feb 2022 15:00:02 GMT 29:46 https://api.spreaker.com/episode/48818660 false https://www.spreaker.com/user/katiebrinkley/redesign-career-transition-expert-lara-buelow 62e074b1a16d94001407c2b2 62e074adb038a40013e0d7b6 full 2
In school, her favorite parts of the library were the "Self-help" and "Business" sections. Her interest in truly guiding people in their lives grows stronger year after year. When she moved to Denver, she saw an opportunity to fulfill her passion by building a community that truly supports one another. She recognizes that people's relationships in life and business are all different. "I really want to meet them where they are and understand their own values and conscious with the decisions they are making," Lara said.

Contrary to what most people think, Lara believes that entrepreneurship is not sexy. She strongly advocates for connecting with other entrepreneurs for help and support. "The world needs all kinds of people.", she added. As a professional accountability partner, she stresses the importance of the need for a fresh set of eyes and mind to help in making decisions for the business.

Lara is also certified by the Design Your Life and Gottman methodologies. These are self-help institutions focusing on behavioral changes leading to better and more informed life decision-making. When asked about her advice for people who are not happy with their current jobs, her advice was "Don't resign, redesign.". She believed in negotiations and that it allows for us to create a lot of your own reality.

Listen in and be inspired by what she has to say on everything business and transitions.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley
Visit Lara's website: https://larabuelow.com/
LinkedIn: https://www.linkedin.com/in/larabuelow/
Instagram: https://www.instagram.com/larabuelow/?hl=en
Facebook: https://www.facebook.com/lara.bcoaching/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In school, her favorite parts of the library were the "Self-help" and "Business" sections. Her interest in truly guiding people in their lives grows stronger year after year. When she moved to Denver, she saw an opportunity to fulfill her passion by building a community that truly supports one another. She recognizes that people's relationships in life and business are all different. "I really want to meet them where they are and understand their own values and conscious with the decisions they are making," Lara said.

Contrary to what most people think, Lara believes that entrepreneurship is not sexy. She strongly advocates for connecting with other entrepreneurs for help and support. "The world needs all kinds of people.", she added. As a professional accountability partner, she stresses the importance of the need for a fresh set of eyes and mind to help in making decisions for the business.

Lara is also certified by the Design Your Life and Gottman methodologies. These are self-help institutions focusing on behavioral changes leading to better and more informed life decision-making. When asked about her advice for people who are not happy with their current jobs, her advice was "Don't resign, redesign.". She believed in negotiations and that it allows for us to create a lot of your own reality.

Listen in and be inspired by what she has to say on everything business and transitions.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley
Visit Lara's website: https://larabuelow.com/
LinkedIn: https://www.linkedin.com/in/larabuelow/
Instagram: https://www.instagram.com/larabuelow/?hl=en
Facebook: https://www.facebook.com/lara.bcoaching/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Ace Your Personal Branding in LinkedIn with Rachel B Lee Ace Your Personal Branding in LinkedIn with Rachel B Lee Tue, 15 Feb 2022 15:00:02 GMT 33:41 https://api.spreaker.com/episode/48725829 false https://www.spreaker.com/user/katiebrinkley/linkedin-and-personal-branding-rachel-b-lee 62e074b1a16d94001407c2b3 62e074adb038a40013e0d7b6 Our guest today is Rachel B Lee. She is the Co-Owner and CMO of StandOut Authority and help business owners and influencers create a strong personal brand, grow their influence and draw in amazing opportunities. Completing an MBA at The University of... full 2
In 2019, she and her husband Joshua Lee started StandOut Authority. Their focus is on helping 6-and-7-digit entrepreneurs to maximize LinkedIn as a social media platform and to grow their own personal branding. LinkedIn is such a generous place to build your personal brand's awareness. Not to mention, it is absolutely SEO-friendly. That means, as long as you are able to optimize your profile, you can grow your organic reach. According to research, LinkedIn posts are highly indexable in Google.

Rachel is very passionate about helping business owners show their authentic selves as he believes that this will all for people to easily connect with them. People buy from people. People want to hear the stories behind the company. They want to know who is leading the company, who works for the company, and what these people have to say. She believes that the only way people can be authentic is through the human voice. Katie supported this idea by saying that the opportunity to hear someone speak can move relationships at lightning speed.

She further discussed the pillars of personal branding. This includes communication, aspirational clients, differentiation, and passion.

Learn more about LinkedIn and personal branding in today's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Rachel's website: https://standoutauthority.com/
LinkedIn: https://www.linkedin.com/in/therachelblee/
Instagram: https://www.instagram.com/therachelblee/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In 2019, she and her husband Joshua Lee started StandOut Authority. Their focus is on helping 6-and-7-digit entrepreneurs to maximize LinkedIn as a social media platform and to grow their own personal branding. LinkedIn is such a generous place to build your personal brand's awareness. Not to mention, it is absolutely SEO-friendly. That means, as long as you are able to optimize your profile, you can grow your organic reach. According to research, LinkedIn posts are highly indexable in Google.

Rachel is very passionate about helping business owners show their authentic selves as he believes that this will all for people to easily connect with them. People buy from people. People want to hear the stories behind the company. They want to know who is leading the company, who works for the company, and what these people have to say. She believes that the only way people can be authentic is through the human voice. Katie supported this idea by saying that the opportunity to hear someone speak can move relationships at lightning speed.

She further discussed the pillars of personal branding. This includes communication, aspirational clients, differentiation, and passion.

Learn more about LinkedIn and personal branding in today's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Rachel's website: https://standoutauthority.com/
LinkedIn: https://www.linkedin.com/in/therachelblee/
Instagram: https://www.instagram.com/therachelblee/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Understanding Leadership with Sarah Madras Understanding Leadership with Sarah Madras Tue, 08 Feb 2022 15:00:02 GMT 28:53 https://api.spreaker.com/episode/48641246 false https://www.spreaker.com/user/katiebrinkley/leadership-development-sarah-madras 62e074b1a16d94001407c2b4 62e074adb038a40013e0d7b6 Our guest today is Sarah Madras. Sarah is a former mental health therapist, a certified Dare to Lead facilitator, Mindset Transformation Expert, and Leadership Development Coach. Hailing from North Carolina, Sarah answered her call to courage to help... full 2
As a leadership development coach, she identified a leader as not someone who does everything right. A leader is someone who sees the potential and has the courage to develop that potential. One of the greatest traits a leader can have is vulnerability. Being vulnerable is being human. It allows you to be relatable therefore many people will be able to connect with you. A work culture that allows vulnerability creates a closer team.

Being a certified Dare to Lead facilitator, Sarah teaches the four courage skills.
1. Living into your values
2. Developing and understanding trust
3. Vvulnerability
4. Learning to rise from setbacks and failures

When asked about the common mistakes business owners make, she said it is breaking trust. She discussed how we are breaking trust in many different ways. Sometimes we are not even aware.

Her greatest piece of advice is to be master awareness and curiosity.

Tune in and learn everything leadership and mindset transformation with Sarah Madras.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Visit Sarah's website: https://www.sarahmadras.com/
LinkedIn: https://www.linkedin.com/in/sarahmadras/
Instagram: https://www.instagram.com/sarahmadrascoaching/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
As a leadership development coach, she identified a leader as not someone who does everything right. A leader is someone who sees the potential and has the courage to develop that potential. One of the greatest traits a leader can have is vulnerability. Being vulnerable is being human. It allows you to be relatable therefore many people will be able to connect with you. A work culture that allows vulnerability creates a closer team.

Being a certified Dare to Lead facilitator, Sarah teaches the four courage skills.
1. Living into your values
2. Developing and understanding trust
3. Vvulnerability
4. Learning to rise from setbacks and failures

When asked about the common mistakes business owners make, she said it is breaking trust. She discussed how we are breaking trust in many different ways. Sometimes we are not even aware.

Her greatest piece of advice is to be master awareness and curiosity.

Tune in and learn everything leadership and mindset transformation with Sarah Madras.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


Visit Sarah's website: https://www.sarahmadras.com/
LinkedIn: https://www.linkedin.com/in/sarahmadras/
Instagram: https://www.instagram.com/sarahmadrascoaching/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Corporate Life VS Entrepreneur Life with the Business Besties Corporate Life VS Entrepreneur Life with the Business Besties Tue, 01 Feb 2022 15:00:02 GMT 27:49 https://api.spreaker.com/episode/48515867 false https://www.spreaker.com/user/katiebrinkley/corporate-entrepreneur-business-business-besties 62e074b1a16d94001407c2b5 62e074adb038a40013e0d7b6 Have you ever imagined yourself on the other side of the fence?Are you dreaming of leaving your 9-5 to start your own business? Or are you wanting to get back to corporate life?No matter which side you are on, you have to listen to this... full 2
Are you dreaming of leaving your 9-5 to start your own business? Or are you wanting to get back to corporate life?

No matter which side you are on, you have to listen to this episode of the Business Besties!

Each side has its own pros and cons. There's no right or wrong. "No path was ever a mistake."

Whatever suits your lifestyle and goals, that is where you should go. Katie calls her entrepreneurial journey an accidental one. If she wasn't laid off, she wouldn't have thought of starting her own business. It wasn't an easy task. All the distractions are there. The flexibility of working anywhere is two-faced and it's challenging for a mother of two to make her business grow.

And as much as we hate the pandemic, this is when a whole new kind of running a business started. It forced every business owner with the possibilities of the internet. We found business partners in Zoom, accountability partners in online networking events, and so much more. It is so important we try and build or join an online community where we can share our entrepreneurial journey.

As her final takeaway, Kendra mentioned that you really don't have to choose between having a corporate job and a business if you enjoy doing both. Whatever works for you is totally fine.

Listen to today's episode and this might just be the conversation you've been meaning to have.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Are you dreaming of leaving your 9-5 to start your own business? Or are you wanting to get back to corporate life?

No matter which side you are on, you have to listen to this episode of the Business Besties!

Each side has its own pros and cons. There's no right or wrong. "No path was ever a mistake."

Whatever suits your lifestyle and goals, that is where you should go. Katie calls her entrepreneurial journey an accidental one. If she wasn't laid off, she wouldn't have thought of starting her own business. It wasn't an easy task. All the distractions are there. The flexibility of working anywhere is two-faced and it's challenging for a mother of two to make her business grow.

And as much as we hate the pandemic, this is when a whole new kind of running a business started. It forced every business owner with the possibilities of the internet. We found business partners in Zoom, accountability partners in online networking events, and so much more. It is so important we try and build or join an online community where we can share our entrepreneurial journey.

As her final takeaway, Kendra mentioned that you really don't have to choose between having a corporate job and a business if you enjoy doing both. Whatever works for you is totally fine.

Listen to today's episode and this might just be the conversation you've been meaning to have.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Benefits of Repurposing Content with Sheryl Plouffe Benefits of Repurposing Content with Sheryl Plouffe Tue, 25 Jan 2022 15:00:03 GMT 26:16 https://api.spreaker.com/episode/48434915 false https://www.spreaker.com/user/katiebrinkley/repurpose-content-video-strategist-sheryl-plouffe 62e074b1a16d94001407c2b6 62e074adb038a40013e0d7b6 full 2
Our guest today is Sheryl Plouffe. Sheryl is a video strategist and repurposing expert. Her career started out in broadcasting. She spent about 15 years in Ontario's Weather Network. She held several positions and in 2017, she decided to start her own business.

She found video marketing as the best way to deliver one's message. According to her, producing a long-form video is a good way to start your content as you can always repurpose this into short-form videos. These short-form clips are seen to be very effective for the brand or person's positioning. This allows them to be seen as the authority in their niche. She specifically mentioned that if you're objective is brand awareness, a 2-minute or less video works best.

She stresses the importance of showing up in front of the camera. She said people want to work with people. You can drive connection and build trust when people see who's beyond the logo. She shared an interesting story about why companies like Weather Network keep on getting people to report the weather news even though it's just data.

Listen in and learn more about videos and how to repurpose them.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Sheryl's website: https://www.sherylplouffe.com/
Instagram: https://www.instagram.com/sherylplouffe/
LinkedIn: https://www.linkedin.com/in/sherylplouffe/?originalSubdomain=ca

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Our guest today is Sheryl Plouffe. Sheryl is a video strategist and repurposing expert. Her career started out in broadcasting. She spent about 15 years in Ontario's Weather Network. She held several positions and in 2017, she decided to start her own business.

She found video marketing as the best way to deliver one's message. According to her, producing a long-form video is a good way to start your content as you can always repurpose this into short-form videos. These short-form clips are seen to be very effective for the brand or person's positioning. This allows them to be seen as the authority in their niche. She specifically mentioned that if you're objective is brand awareness, a 2-minute or less video works best.

She stresses the importance of showing up in front of the camera. She said people want to work with people. You can drive connection and build trust when people see who's beyond the logo. She shared an interesting story about why companies like Weather Network keep on getting people to report the weather news even though it's just data.

Listen in and learn more about videos and how to repurpose them.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Sheryl's website: https://www.sherylplouffe.com/
Instagram: https://www.instagram.com/sherylplouffe/
LinkedIn: https://www.linkedin.com/in/sherylplouffe/?originalSubdomain=ca

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Creating Videos Using Your Phone with Heather Hukari Creating Videos Using Your Phone with Heather Hukari Tue, 18 Jan 2022 15:00:02 GMT 35:35 https://api.spreaker.com/episode/48343954 false https://www.spreaker.com/user/katiebrinkley/creating-videos-using-phone-heather-hukari 62e074b1a16d94001407c2b7 62e074adb038a40013e0d7b6 full 2
In this week's episode, our guest just supported that and explained how we can all use our camera phones to create awesome videos for your social media. Heather Hukari is a videographer for 20 years now. She studied broadcasting and communication in college and can be seen mostly running around the campus with a camera. Her first job was in advertising where she do a lot of video editing for short-form videos.

In 2018, she opened her business which she called Video Service Hub in Denver, and helped local businesses, small and solo entrepreneurs, to create videos using only their camera phones. She revealed that adding a video on your homepage increases the conversion rate up to 80%. She believes that the pandemic has allowed people to realize that being raw is okay. That authenticity is way better than being perfect.

Creating videos using your phone only has a slight difference from that done professionally especially if you're going to use it online. There are a lot of available editing apps that you can use to edit your videos using your phone. Heather mentioned Kinemaster as one of her favorite editing app. She clarified that if you're doing a video for online marketing then you can certainly use your camera phone, but if you're doing something for TV then you can use a professional videographer.

She stressed the importance of starting with Instagram stories and reels. They are so fun, easy, and short videos to create. She said that we don't have to be all glammed-up to do this, just be ourselves, and that's what's really important.

She's currently offering a course about the A to Zs of creating videos using your phone and all our listeners can enjoy a huge 25% discount when you use the code: NextStepSocial.

Tune in to this very relevant episode and learn everything about videos and your camera phone.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Heather's online course: https://phonevideo101.com/
Instagram: https://www.instagram.com/phonevideo101/
LinkedIn: https://www.linkedin.com/in/heather-hukari/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, our guest just supported that and explained how we can all use our camera phones to create awesome videos for your social media. Heather Hukari is a videographer for 20 years now. She studied broadcasting and communication in college and can be seen mostly running around the campus with a camera. Her first job was in advertising where she do a lot of video editing for short-form videos.

In 2018, she opened her business which she called Video Service Hub in Denver, and helped local businesses, small and solo entrepreneurs, to create videos using only their camera phones. She revealed that adding a video on your homepage increases the conversion rate up to 80%. She believes that the pandemic has allowed people to realize that being raw is okay. That authenticity is way better than being perfect.

Creating videos using your phone only has a slight difference from that done professionally especially if you're going to use it online. There are a lot of available editing apps that you can use to edit your videos using your phone. Heather mentioned Kinemaster as one of her favorite editing app. She clarified that if you're doing a video for online marketing then you can certainly use your camera phone, but if you're doing something for TV then you can use a professional videographer.

She stressed the importance of starting with Instagram stories and reels. They are so fun, easy, and short videos to create. She said that we don't have to be all glammed-up to do this, just be ourselves, and that's what's really important.

She's currently offering a course about the A to Zs of creating videos using your phone and all our listeners can enjoy a huge 25% discount when you use the code: NextStepSocial.

Tune in to this very relevant episode and learn everything about videos and your camera phone.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Heather's online course: https://phonevideo101.com/
Instagram: https://www.instagram.com/phonevideo101/
LinkedIn: https://www.linkedin.com/in/heather-hukari/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Do You Know Your Conversion Checkpoints with Alyson Lex Do You Know Your Conversion Checkpoints with Alyson Lex Tue, 11 Jan 2022 15:00:02 GMT 27:22 https://api.spreaker.com/episode/48245969 false https://www.spreaker.com/user/katiebrinkley/conversion-checkpoint-marketing-alyson-lex 62e074b1a16d94001407c2b8 62e074adb038a40013e0d7b6 full 2
She discussed how important the subject line is in getting a high open-rate. Alyson mentioned about making a compelling but significant subject line to encourage your list to open and read the email. She even shared a story about an extremely effective subject line but was found irrelevant, and eventually made a negative impact on the business as a whole. "Curiosity has its limits.", Alyson said.

In the second half of the episode, Alyson talked about conversion checkpoints. We find it very helpful for everyone to understand this concept and be able to improve their customer's journey down to a particular stage. She points out important stages where leads are given the chance to decide yes or no. According to her, it is in these stages that we can assess and improve our strategy.

This episode is gold so if you're itching to get better with your marketing this 2022, don't miss out on today's conversation.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Alyson's website: https://alysonlex.com/
System To Thrive: https://systemtothrive.com/
Facebook: https://www.facebook.com/AlysonLexCopy
LinkedIn: https://www.linkedin.com/in/alysonlex/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
She discussed how important the subject line is in getting a high open-rate. Alyson mentioned about making a compelling but significant subject line to encourage your list to open and read the email. She even shared a story about an extremely effective subject line but was found irrelevant, and eventually made a negative impact on the business as a whole. "Curiosity has its limits.", Alyson said.

In the second half of the episode, Alyson talked about conversion checkpoints. We find it very helpful for everyone to understand this concept and be able to improve their customer's journey down to a particular stage. She points out important stages where leads are given the chance to decide yes or no. According to her, it is in these stages that we can assess and improve our strategy.

This episode is gold so if you're itching to get better with your marketing this 2022, don't miss out on today's conversation.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Alyson's website: https://alysonlex.com/
System To Thrive: https://systemtothrive.com/
Facebook: https://www.facebook.com/AlysonLexCopy
LinkedIn: https://www.linkedin.com/in/alysonlex/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Sorry, Mom. I Made Friends On The Internet with the Business Besties Sorry, Mom. I Made Friends On The Internet with the Business Besties Tue, 04 Jan 2022 15:00:02 GMT 29:26 https://api.spreaker.com/episode/48160707 false https://www.spreaker.com/user/katiebrinkley/community-business-besties 62e074b1a16d94001407c2b9 62e074adb038a40013e0d7b6 full 2
In today's episode of Rocky Mountain Marketing, we're featuring episode 1 of Business Besties where Kendra and I talked about how entrepreneurs can build relationships online. We've only met face-to-face twice last year but it's like meeting a long-time friend. It's like having an accountability partner. It's so interesting to note, as Kendra said, "We may all have our 20-plus-year friends, but there's this only one person whom we can call and talk about anything about our business."

Building relationships online doesn't always have to be about making a sale. Creating meaningful relationships with fellow entrepreneurs can benefit both parties in more ways than you can expect. We've met in Clubhouse and continued the conversation over on Instagram. Instagram DM is a great tool to establish that relationship further. It's so important that you choose that one platform you would like to grow your community and focus in there.

Listen in as we talk more about our friendships over the internet and how can this benefit both your personal and business growth.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In today's episode of Rocky Mountain Marketing, we're featuring episode 1 of Business Besties where Kendra and I talked about how entrepreneurs can build relationships online. We've only met face-to-face twice last year but it's like meeting a long-time friend. It's like having an accountability partner. It's so interesting to note, as Kendra said, "We may all have our 20-plus-year friends, but there's this only one person whom we can call and talk about anything about our business."

Building relationships online doesn't always have to be about making a sale. Creating meaningful relationships with fellow entrepreneurs can benefit both parties in more ways than you can expect. We've met in Clubhouse and continued the conversation over on Instagram. Instagram DM is a great tool to establish that relationship further. It's so important that you choose that one platform you would like to grow your community and focus in there.

Listen in as we talk more about our friendships over the internet and how can this benefit both your personal and business growth.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[It's A Wrap! Rocky Mountain Marketing's Best of the Best 2021 with Katie Brinkley]]> Tue, 28 Dec 2021 15:00:02 GMT 30:04 https://api.spreaker.com/episode/48071889 false https://www.spreaker.com/user/katiebrinkley/2021-most-downloaded-podcast 62e074b1a16d94001407c2ba 62e074adb038a40013e0d7b6 full 2
It was a crazy year but we managed to stay. YASSSS!!!

We're so grateful to all our listeners, our guests, and to everyone who week after week joins us in a 30-minute of golden conversation about all things entrepreneurship and marketing.

One of the highlights of 2021 was the rise of social audio. I joined Clubhouse in January and it changed the course of my business in ways that I didn't expect. I have spoken on two news channels regarding this new social audio platform and have been taking the stage daily to share social media tips, Clubhouse tips, podcast tips, and more. I’ve also closed thousands of dollars in sales, spoken at summits, and appeared on more podcasts than ever before. It was definitely a game-changer!

Aside from social audio, podcasts become more popular than ever. I have guested on numerous podcasts and every single episode was full of amazing tips and lessons from other entrepreneurs' experiences. There are a lot of other business owners who are two, three, or ten steps ahead of me and it's so thrilling to get to know them, hear their insights, and learn from their stories.

This year was also big in short-form videos such as Instagram Reels. There's no doubt people are drawn to catchy, fun, but informational video clips, thus Instagram announced in June that Instagram is no longer just a photo-sharing app. Instagram head, Adam Mosseri, said that they are now leaning into entertainment and videos like that of the competitors such as TikTok and Youtube.

All these highlights and more were featured in this year's episodes of Rocky Mountain Marketing. Join us as we revisit these top 5 most downloaded episodes in 2021.

#5 Donovan Dreyer - What You Should Know About Your Mental Health and Your Business
Donovan discussed the importance of making mental health a priority especially when you're an entrepreneur. He shared his concept of traffic lights as a standard in categorizing one's mental condition.

#4 Amanda Abella - Work Smarter, Not Harder: The Secret To Selling A High-Ticket Offer
Amanda shared her top 3 ways to scale - Intellectual Property, Systems and Technology, and Hiring People.

#3 Amber Sigg - Put On Your Blinders and Focus on Your Own Race
Amber reminded us that mindset is everything. We have to have faith in ourselves and in our plans. We should focus on our own journey.

#2 Kendra Swalls - Do Instagram Reels Really Work For Your Business?
Kendra talked about whether or not we should spend time doing Reels for our business and how we can make it work for us.

#1 Sue B. Zimmerman - Top Instagram Strategies with The Instagram Expert
Sue has been teaching how to use Instagram for your businesses for about 9 years now and stresses the importance of having video content in your Instagram feed to reach more people. She believes that showing up in your videos can help people "know-like-and-trust" you. The more authentic you are, the more people will love and believe in what you do, and when they do, they become your strongest advocate.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
It was a crazy year but we managed to stay. YASSSS!!!

We're so grateful to all our listeners, our guests, and to everyone who week after week joins us in a 30-minute of golden conversation about all things entrepreneurship and marketing.

One of the highlights of 2021 was the rise of social audio. I joined Clubhouse in January and it changed the course of my business in ways that I didn't expect. I have spoken on two news channels regarding this new social audio platform and have been taking the stage daily to share social media tips, Clubhouse tips, podcast tips, and more. I’ve also closed thousands of dollars in sales, spoken at summits, and appeared on more podcasts than ever before. It was definitely a game-changer!

Aside from social audio, podcasts become more popular than ever. I have guested on numerous podcasts and every single episode was full of amazing tips and lessons from other entrepreneurs' experiences. There are a lot of other business owners who are two, three, or ten steps ahead of me and it's so thrilling to get to know them, hear their insights, and learn from their stories.

This year was also big in short-form videos such as Instagram Reels. There's no doubt people are drawn to catchy, fun, but informational video clips, thus Instagram announced in June that Instagram is no longer just a photo-sharing app. Instagram head, Adam Mosseri, said that they are now leaning into entertainment and videos like that of the competitors such as TikTok and Youtube.

All these highlights and more were featured in this year's episodes of Rocky Mountain Marketing. Join us as we revisit these top 5 most downloaded episodes in 2021.

#5 Donovan Dreyer - What You Should Know About Your Mental Health and Your Business
Donovan discussed the importance of making mental health a priority especially when you're an entrepreneur. He shared his concept of traffic lights as a standard in categorizing one's mental condition.

#4 Amanda Abella - Work Smarter, Not Harder: The Secret To Selling A High-Ticket Offer
Amanda shared her top 3 ways to scale - Intellectual Property, Systems and Technology, and Hiring People.

#3 Amber Sigg - Put On Your Blinders and Focus on Your Own Race
Amber reminded us that mindset is everything. We have to have faith in ourselves and in our plans. We should focus on our own journey.

#2 Kendra Swalls - Do Instagram Reels Really Work For Your Business?
Kendra talked about whether or not we should spend time doing Reels for our business and how we can make it work for us.

#1 Sue B. Zimmerman - Top Instagram Strategies with The Instagram Expert
Sue has been teaching how to use Instagram for your businesses for about 9 years now and stresses the importance of having video content in your Instagram feed to reach more people. She believes that showing up in your videos can help people "know-like-and-trust" you. The more authentic you are, the more people will love and believe in what you do, and when they do, they become your strongest advocate.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Peer Advisory Board: Learning From Other Entrepreneurs with Mary Gaul Peer Advisory Board: Learning From Other Entrepreneurs with Mary Gaul Tue, 21 Dec 2021 15:00:02 GMT 30:16 https://api.spreaker.com/episode/47331101 false https://www.spreaker.com/user/katiebrinkley/mastermind-peer-advisory-board-mary-gaul 62e074b1a16d94001407c2bb 62e074adb038a40013e0d7b6 full 2
She stressed the importance of acknowledging small wins and how great it is to celebrate with people who understands your journey. According to her, a safeplace where you can contribute your stories, tips, and thoughts is very important.

Mary is a strong believer of the effectiveness of having an accountability partner. She said that there are studies that shows a majority of entrepreneurs do what they do because of an accountability partner. This also helps in creating habits and microhabits. With microhabits, she goes more specific in doing your task. If you're doing marketing for an hour, you should say I will comment on 10 accounts in an hour. You go more specific and make it a habit.

As the owner of Success Magnified, she also talked about her "tight-loose-tight" strategy in handling a newly hired virtual assistant. Most of the time business owners let go of their new VAs to early without really trying. By using the right strategy and tools such as Loom videos, you can achieve more things than you can expect with your VA.

Listen in and gift yourself this jam packed episode with only the industry expert, THE Mary Gaul.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Mary's website: www.successmagnified.com
LinkedIn: www.linkedin.com/in/marygaulentrepreneursuccessmagnified/
Facebook: https://www.facebook.com/SuccessMagnified/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
She stressed the importance of acknowledging small wins and how great it is to celebrate with people who understands your journey. According to her, a safeplace where you can contribute your stories, tips, and thoughts is very important.

Mary is a strong believer of the effectiveness of having an accountability partner. She said that there are studies that shows a majority of entrepreneurs do what they do because of an accountability partner. This also helps in creating habits and microhabits. With microhabits, she goes more specific in doing your task. If you're doing marketing for an hour, you should say I will comment on 10 accounts in an hour. You go more specific and make it a habit.

As the owner of Success Magnified, she also talked about her "tight-loose-tight" strategy in handling a newly hired virtual assistant. Most of the time business owners let go of their new VAs to early without really trying. By using the right strategy and tools such as Loom videos, you can achieve more things than you can expect with your VA.

Listen in and gift yourself this jam packed episode with only the industry expert, THE Mary Gaul.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Mary's website: www.successmagnified.com
LinkedIn: www.linkedin.com/in/marygaulentrepreneursuccessmagnified/
Facebook: https://www.facebook.com/SuccessMagnified/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Maximizing Facebook Groups To Grow Your Community with Jennie Wright Maximizing Facebook Groups To Grow Your Community with Jennie Wright Wed, 15 Dec 2021 15:00:02 GMT 28:30 https://api.spreaker.com/episode/47898963 false https://www.spreaker.com/user/katiebrinkley/facebook-group-summit-jennie-wright 62e074b1a16d94001407c2bc 62e074adb038a40013e0d7b6 full 2
In this week's episode, we have Jennie Wright. Jennie is our go-to for list building and lead generation. She is also an expert in launching summits and challenges. And for every summit, she uses a Facebook group to gather participants' email addresses, as well as engage and build a community with them. It is an amazing platform to collaborate, host masterminds, and support other members. However, Jennie reminded that in order to gather email addresses there has to be something of value that you will provide in exchange.

When asked if it is better to host your own Facebook group, or just join an existing one, her straightforward answer was it depends. If you have the capacity to commit to growing the group, that is providing valuable content every day or engaging with them on a regular basis, then you might just be a perfect community manager. Otherwise, it might be beneficial to just join already existing groups of the same interest.

If you're still on the fence about launching your own summit, make sure to tune in and get lots of golden nuggets from this week's conversation.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Jennie's website: https://jenniewright.com/
Email: jennie@jenniewright.com
Instagram: https://www.instagram.com/jennielwright/
LinkedIn: https://www.linkedin.com/in/jenniewrightjlw/?originalSubdomain=ca
Facebook: https://www.facebook.com/jennie.wright.50
System to Thrive: https://systemtothrive.com/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, we have Jennie Wright. Jennie is our go-to for list building and lead generation. She is also an expert in launching summits and challenges. And for every summit, she uses a Facebook group to gather participants' email addresses, as well as engage and build a community with them. It is an amazing platform to collaborate, host masterminds, and support other members. However, Jennie reminded that in order to gather email addresses there has to be something of value that you will provide in exchange.

When asked if it is better to host your own Facebook group, or just join an existing one, her straightforward answer was it depends. If you have the capacity to commit to growing the group, that is providing valuable content every day or engaging with them on a regular basis, then you might just be a perfect community manager. Otherwise, it might be beneficial to just join already existing groups of the same interest.

If you're still on the fence about launching your own summit, make sure to tune in and get lots of golden nuggets from this week's conversation.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Jennie's website: https://jenniewright.com/
Email: jennie@jenniewright.com
Instagram: https://www.instagram.com/jennielwright/
LinkedIn: https://www.linkedin.com/in/jenniewrightjlw/?originalSubdomain=ca
Facebook: https://www.facebook.com/jennie.wright.50
System to Thrive: https://systemtothrive.com/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Dance Your Way Through Uncertainties with Kayleigh Schadwinkel Dance Your Way Through Uncertainties with Kayleigh Schadwinkel Tue, 07 Dec 2021 15:00:02 GMT 31:26 https://api.spreaker.com/episode/47815699 false https://www.spreaker.com/user/katiebrinkley/vulnerability-business-growth-kayleigh-schadwinkel 62e074b1a16d94001407c2bd 62e074adb038a40013e0d7b6 Our guest this week is Kayleigh Schadwinkel. Kayleigh is an award-winning traveling choreographer and dance teacher with over 20+ years of dance training and 10+ years of choreography. She started dancing at the age of 3. When she was in university,... full 2
After graduating from the university, she entered the corporate world and at the age of 23 became the youngest Executive Director of Crete Chamber of Commerce in Nebraska. It was a lot of 18-to-20-hour workday for her as she develop community-wide event schedules, marketing strategies, action planning for events and festivals, and so much more. But she enjoyed all of it.

However, Kayleigh's heart is in dancing. She was running POYDS on the side while she was in corporate. And then one day she thought that she wanted to focus and continue pursuing her passion. With a very strong support system of friends and family, she left the corporate world and focused on her own company full-time.

She reiterates the importance of vulnerability and delegation in growing the business. She said that entrepreneurship is not easy and it will help a lot if you know how to ask for help. Also, she highlighted the importance of networking. It's in networking that she gets referrals and this is where most of her business is coming from.

Listen in this week's episode and be amazed on how this 28-year old business owner conquers the world one twirl at a time.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Kayleigh's website: https://www.poydsdancecompany.com/
Facebook: https://www.facebook.com/POYDSDanceCo/


Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
https://linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
After graduating from the university, she entered the corporate world and at the age of 23 became the youngest Executive Director of Crete Chamber of Commerce in Nebraska. It was a lot of 18-to-20-hour workday for her as she develop community-wide event schedules, marketing strategies, action planning for events and festivals, and so much more. But she enjoyed all of it.

However, Kayleigh's heart is in dancing. She was running POYDS on the side while she was in corporate. And then one day she thought that she wanted to focus and continue pursuing her passion. With a very strong support system of friends and family, she left the corporate world and focused on her own company full-time.

She reiterates the importance of vulnerability and delegation in growing the business. She said that entrepreneurship is not easy and it will help a lot if you know how to ask for help. Also, she highlighted the importance of networking. It's in networking that she gets referrals and this is where most of her business is coming from.

Listen in this week's episode and be amazed on how this 28-year old business owner conquers the world one twirl at a time.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Kayleigh's website: https://www.poydsdancecompany.com/
Facebook: https://www.facebook.com/POYDSDanceCo/


Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
https://linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> When You Are Your Biggest Hurdle with Morgan Sutton When You Are Your Biggest Hurdle with Morgan Sutton Tue, 30 Nov 2021 15:00:02 GMT 33:46 https://api.spreaker.com/episode/47716616 false https://www.spreaker.com/user/katiebrinkley/business-process-instagram-morgan-sutton 62e074b1a16d94001407c2be 62e074adb038a40013e0d7b6 full 2
She joined a sorority in college and found her passion in organizing and building relationships with people. When she started working with Sue, she used these organizational skills in helping her in the store. They have amazing marketing at that time and so they thought of doing workshops in Sue's vacation house. Morgan said that this was where her marketing education really started.

As the world turns digital, Sue and Morgan allowed their business to evolve from their physical store to online. It was not an easy road. Every year they have new challenges to face. She said that her biggest regret was when she let her integrity be so strong that she didn't want to do traditional marketing strategies. She later realized that the marketing and sales concepts that existed way back hold true up to this point. The real challenge is how to make these work for your business.

Join us as we learn more about systems and marketing strategies in this episode of Rocky Mountain Marketing.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Morgan's Instagram: https://www.instagram.com/theinstagramexpert/
SBZ Team Instagram: https://www.instagram.com/sbzteam/
Youtube: https://www.youtube.com/c/SueBZimmermanEnterprise

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
https://linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
She joined a sorority in college and found her passion in organizing and building relationships with people. When she started working with Sue, she used these organizational skills in helping her in the store. They have amazing marketing at that time and so they thought of doing workshops in Sue's vacation house. Morgan said that this was where her marketing education really started.

As the world turns digital, Sue and Morgan allowed their business to evolve from their physical store to online. It was not an easy road. Every year they have new challenges to face. She said that her biggest regret was when she let her integrity be so strong that she didn't want to do traditional marketing strategies. She later realized that the marketing and sales concepts that existed way back hold true up to this point. The real challenge is how to make these work for your business.

Join us as we learn more about systems and marketing strategies in this episode of Rocky Mountain Marketing.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Morgan's Instagram: https://www.instagram.com/theinstagramexpert/
SBZ Team Instagram: https://www.instagram.com/sbzteam/
Youtube: https://www.youtube.com/c/SueBZimmermanEnterprise

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
https://linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Lemons to Lemonades: How Important Is Your Business Perspective with Sara Lemmon Lemons to Lemonades: How Important Is Your Business Perspective with Sara Lemmon Tue, 23 Nov 2021 15:00:07 GMT 26:55 https://api.spreaker.com/episode/47331055 false https://www.spreaker.com/user/katiebrinkley/business-perspective-sara-lemmon 62e074b1a16d94001407c2bf 62e074adb038a40013e0d7b6 full 2
Today's episode with Sarah Lemmon is gold. As early as grade school, she saw that life is not always the good stuff and that it's very important to look at things in different perspectives. Her "Gray Crayola" story turned out to be one of her most valuable lessons in life.

As she started her business, she realized that the path to success is not unique. There are different ways to do things. "It's all about perspective.", she said. You may not have the right tools for your business, but surely you can figure out a way to make it work.

Sarah turned her lemons to lemonades. She started 3rd Bird Kombucha unexpectedly as she was only brewing, initially, for her son. It just so happen that a friend who has a pop-up market invited me to sell one summer. But as time goes by, she felt that she needed to define her business more.

She decided to slow down and think about the business, what marketing works best, how can she differentiate her business from others, and simply, why did she choose this business. All her business tips and advice when you listen to this episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Sarah's website: https://3rdbirdcollective.com/
Instagram: https://www.instagram.com/3rdBirdKombucha/
Facebook: https://www.facebook.com/3rdBirdKombucha/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Today's episode with Sarah Lemmon is gold. As early as grade school, she saw that life is not always the good stuff and that it's very important to look at things in different perspectives. Her "Gray Crayola" story turned out to be one of her most valuable lessons in life.

As she started her business, she realized that the path to success is not unique. There are different ways to do things. "It's all about perspective.", she said. You may not have the right tools for your business, but surely you can figure out a way to make it work.

Sarah turned her lemons to lemonades. She started 3rd Bird Kombucha unexpectedly as she was only brewing, initially, for her son. It just so happen that a friend who has a pop-up market invited me to sell one summer. But as time goes by, she felt that she needed to define her business more.

She decided to slow down and think about the business, what marketing works best, how can she differentiate her business from others, and simply, why did she choose this business. All her business tips and advice when you listen to this episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Sarah's website: https://3rdbirdcollective.com/
Instagram: https://www.instagram.com/3rdBirdKombucha/
Facebook: https://www.facebook.com/3rdBirdKombucha/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Kick-Start Your Business With Freelancing Platforms with Jesica Marican Kick-Start Your Business With Freelancing Platforms with Jesica Marican Tue, 16 Nov 2021 14:00:10 GMT 23:28 https://api.spreaker.com/episode/47331014 false https://www.spreaker.com/user/katiebrinkley/denver-home-organizer-jesica-marcian 62e074b1a16d94001407c2c0 62e074adb038a40013e0d7b6 Our guest this week is Jesica Marican. Jesica is the owner and organizer of Denver Home Organizing. As a new mom with new challenges, she felt like she wanted to do more. She thought of starting her home organizing business in Denver, put it online,... full 2
Jesica said that when organizing homes she makes sure she creates a system for her clients to maintain clutter and day-to-day ins and outs of actual physical things in the home. She believes that our surroundings make a huge impact in our mental state. According to her, an organized home gives a calm and peaceful solution to her clients. She said that when you reduce your clutter, you are also reducing your stress.

Her business is now 4 years strong and continues to thrive amid the pandemic. When the lockdown happen, she tried to switch her services online, but it didn't work. Glad there are online freelancing platforms such as Thumbtack which allowed her to post her services for everyone to see. It's best for local businesses because you only pay per lead.

There are a lot of online platforms that work like Thumbtack and we believe that they are an excellent starting point for small businesses to gather leads. You have to start somewhere and these platforms give you just that.

You wouldn't want to miss out on this episode!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jesica's website: https://www.denverhomeorganizing.com/
Instagram: https://www.instagram.com/denver.home.organizing/
Facebook: https://www.facebook.com/denverhomeorganizing

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Jesica said that when organizing homes she makes sure she creates a system for her clients to maintain clutter and day-to-day ins and outs of actual physical things in the home. She believes that our surroundings make a huge impact in our mental state. According to her, an organized home gives a calm and peaceful solution to her clients. She said that when you reduce your clutter, you are also reducing your stress.

Her business is now 4 years strong and continues to thrive amid the pandemic. When the lockdown happen, she tried to switch her services online, but it didn't work. Glad there are online freelancing platforms such as Thumbtack which allowed her to post her services for everyone to see. It's best for local businesses because you only pay per lead.

There are a lot of online platforms that work like Thumbtack and we believe that they are an excellent starting point for small businesses to gather leads. You have to start somewhere and these platforms give you just that.

You wouldn't want to miss out on this episode!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jesica's website: https://www.denverhomeorganizing.com/
Instagram: https://www.instagram.com/denver.home.organizing/
Facebook: https://www.facebook.com/denverhomeorganizing

Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Do Instagram Reels Really Work For Your Business with Kendra Swalls Do Instagram Reels Really Work For Your Business with Kendra Swalls Tue, 09 Nov 2021 14:00:10 GMT 28:17 https://api.spreaker.com/episode/47291281 false https://www.spreaker.com/user/katiebrinkley/instagram-reels-for-business-kendra-swalls 62e074b1a16d94001407c2c1 62e074adb038a40013e0d7b6 full 2
This week we're lucky to have, once again, Kendra Swalls of Girls Means Business. Kendra is still our mompreneur and a strong advocate of helping women transition from survival to success mode. However, her business have grown so much since the last time we spoke. Huge part of this is how she was able to maximize Instagram Reels.

In this episode, she shared her journey in using Instagram Reels for her business. It was not a love at first sight, she said. When TikTok emerged, she didn't really see herself in it BUT she saw the results and was completely in amazed. As Instagram introduced its own version of short-form video, Instagram Reels, she thought of trying it out and unexpectedly, gave her excellent results!

Kendra sees Reels as a very effective strategy in reaching out to your target audience. It's short, addictive, and relatively easy to create. These 15-30 second videos are just about the perfect length for the general Instagram users to get hooked with your message. Not to mention the trending music, dance and funny acts that you can do in it.

Short-form video is here to stay so don't miss this episode as she shares her top strategies in creating no-sweat Instagram Reels.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
This week we're lucky to have, once again, Kendra Swalls of Girls Means Business. Kendra is still our mompreneur and a strong advocate of helping women transition from survival to success mode. However, her business have grown so much since the last time we spoke. Huge part of this is how she was able to maximize Instagram Reels.

In this episode, she shared her journey in using Instagram Reels for her business. It was not a love at first sight, she said. When TikTok emerged, she didn't really see herself in it BUT she saw the results and was completely in amazed. As Instagram introduced its own version of short-form video, Instagram Reels, she thought of trying it out and unexpectedly, gave her excellent results!

Kendra sees Reels as a very effective strategy in reaching out to your target audience. It's short, addictive, and relatively easy to create. These 15-30 second videos are just about the perfect length for the general Instagram users to get hooked with your message. Not to mention the trending music, dance and funny acts that you can do in it.

Short-form video is here to stay so don't miss this episode as she shares her top strategies in creating no-sweat Instagram Reels.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Kendra's website: https://girlmeansbusiness.com/
Instagram: https://www.instagram.com/girlmeansbusiness/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Why You Don't Have To Write Your Business Plan with Lida Citroën]]> Tue, 02 Nov 2021 14:00:10 GMT 30:39 https://api.spreaker.com/episode/46988317 false https://www.spreaker.com/user/katiebrinkley/business-plan-lida-citroen 62e074b1a16d94001407c2c2 62e074adb038a40013e0d7b6 full 2
In this week's episode, we have Lida Citroën. She was in corporate America for 20 years moving from one industry to the next. It's not that she can't do one job perfectly, it's more of accomplishing so much in that one position and then challenging herself to be as successful in another one, in a totally different industry.

She established Lida360 last 2008 in the worst economy. She thought of helping businesses to do strategic branding and global positioning. Lida turned these trying times to guide other businesses on how to position themselves to be competitive in a very complicated market.

Lida connected with other business owners and had informational interviews with them. Surprisingly, the advice that she got consistently from other successful business owners, was to NOT have a business plan yet. She was told that creating a business plan at the onset will cause you to miss the organic part of the business. She mentioned that as she started her business thinking that she will help businesses in doing marketing, as she was doing for years. And then personal branding found her and she fell in love with it.

A personal brand is a narrative or a value proposition that defines yourself. She believes every business, in every industry, should have this. It is creating a story where you tell who you are authentically and with consistency. And this is where you connect with your people, human to human.

Check out her new book entitled Control The Narrative: An Executive's Guide to Building, Pivoting, and Repairing your Reputation.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Lida's website: https://www.lida360.com/
LinkedIn: https://www.linkedin.com/in/lida360/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, we have Lida Citroën. She was in corporate America for 20 years moving from one industry to the next. It's not that she can't do one job perfectly, it's more of accomplishing so much in that one position and then challenging herself to be as successful in another one, in a totally different industry.

She established Lida360 last 2008 in the worst economy. She thought of helping businesses to do strategic branding and global positioning. Lida turned these trying times to guide other businesses on how to position themselves to be competitive in a very complicated market.

Lida connected with other business owners and had informational interviews with them. Surprisingly, the advice that she got consistently from other successful business owners, was to NOT have a business plan yet. She was told that creating a business plan at the onset will cause you to miss the organic part of the business. She mentioned that as she started her business thinking that she will help businesses in doing marketing, as she was doing for years. And then personal branding found her and she fell in love with it.

A personal brand is a narrative or a value proposition that defines yourself. She believes every business, in every industry, should have this. It is creating a story where you tell who you are authentically and with consistency. And this is where you connect with your people, human to human.

Check out her new book entitled Control The Narrative: An Executive's Guide to Building, Pivoting, and Repairing your Reputation.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Lida's website: https://www.lida360.com/
LinkedIn: https://www.linkedin.com/in/lida360/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Do You Have Any Social Media Expectations with Dan Peterson Do You Have Any Social Media Expectations with Dan Peterson Tue, 26 Oct 2021 12:00:02 GMT 26:34 https://api.spreaker.com/episode/46846041 false https://www.spreaker.com/user/katiebrinkley/social-media-marketing-dan-peterson 62e074b1a16d94001407c2c3 62e074adb038a40013e0d7b6 full 2
What do you think you'll get from here?

Most business owners find social media as an "easy way" to grow their business. Post your product then people will like it and they'll buy from you. Done.

But we're here to tell you this is not, at all, true!

In this week's episode, I had the pleasure of talking to Dan Peterson Owner and Founder of Flipswitch Consulting. He is a social media marketing and sales training expert with approximately 20 years of experience. They started working on website design for small businesses and eventually, branched out to social media marketing.

He said that until now, there are a lot of small businesses that are not yet on social media. Either they don't have the time or can't do it. Flipswitch offers to help them but owners have to do their part as well. They launched #thinksocialfirst to encourage their clients to always take a photo or capture in video their daily milestones and activities.

He also stressed out that most business owners think that social media is a quick-fix scheme. "If you are starting social media now, then you are years behind from where everybody else is.", Dan said. It is meaningful connections rooted in genuine engagement and interactions built over the years, that give you the most of your social media presence.

Tune in to this week's episode and discover how huge brands and big social media accounts get to where they are now.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Dan's website: http://www.flipswitchconsulting.com/
https://www.facebook.com/FlipSwitchSocialMedia

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
What do you think you'll get from here?

Most business owners find social media as an "easy way" to grow their business. Post your product then people will like it and they'll buy from you. Done.

But we're here to tell you this is not, at all, true!

In this week's episode, I had the pleasure of talking to Dan Peterson Owner and Founder of Flipswitch Consulting. He is a social media marketing and sales training expert with approximately 20 years of experience. They started working on website design for small businesses and eventually, branched out to social media marketing.

He said that until now, there are a lot of small businesses that are not yet on social media. Either they don't have the time or can't do it. Flipswitch offers to help them but owners have to do their part as well. They launched #thinksocialfirst to encourage their clients to always take a photo or capture in video their daily milestones and activities.

He also stressed out that most business owners think that social media is a quick-fix scheme. "If you are starting social media now, then you are years behind from where everybody else is.", Dan said. It is meaningful connections rooted in genuine engagement and interactions built over the years, that give you the most of your social media presence.

Tune in to this week's episode and discover how huge brands and big social media accounts get to where they are now.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Dan's website: http://www.flipswitchconsulting.com/
https://www.facebook.com/FlipSwitchSocialMedia

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> When The Time Calls for It, Are You Ready to Pivot? with Lara Smedley When The Time Calls for It, Are You Ready to Pivot? with Lara Smedley Tue, 19 Oct 2021 14:00:14 GMT 30:47 https://api.spreaker.com/episode/46829357 false https://www.spreaker.com/user/katiebrinkley/small-business-pivot-lara-smedley 62e074b1a16d94001407c2c4 62e074adb038a40013e0d7b6 full 2
The year 2020 didn't favor the events industry so much that there was a need for her to pivot. She thought of a way to stay afloat. This is when My Fan Seat was born. She saw an emerging trend in Europe and Asia where Fan cutouts are placed in the team's stadium while in-person attendance is still restricted. This brilliant idea kept them afloat in the middle of the pandemic.

Lara also talked about the importance of niching down. It's been said a lot of times that working with clients that you truly resonate with, allows you to bring out the best of your skills. With focusing only on her ideal clients, she made her business best suited to her lifestyle.

Discover more of Lara's excellent journey as she keeps her business not only surviving but thriving.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Lara's website: https://www.linkedin.com/in/larasmedley/
Smedley Events: https://www.smedleyevents.com/
Facebook: https://www.facebook.com/smedleyevents/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
The year 2020 didn't favor the events industry so much that there was a need for her to pivot. She thought of a way to stay afloat. This is when My Fan Seat was born. She saw an emerging trend in Europe and Asia where Fan cutouts are placed in the team's stadium while in-person attendance is still restricted. This brilliant idea kept them afloat in the middle of the pandemic.

Lara also talked about the importance of niching down. It's been said a lot of times that working with clients that you truly resonate with, allows you to bring out the best of your skills. With focusing only on her ideal clients, she made her business best suited to her lifestyle.

Discover more of Lara's excellent journey as she keeps her business not only surviving but thriving.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Lara's website: https://www.linkedin.com/in/larasmedley/
Smedley Events: https://www.smedleyevents.com/
Facebook: https://www.facebook.com/smedleyevents/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Work Smarter, Not Harder: The Secret To Selling A High-Ticket Offer with Amanda Abella Work Smarter, Not Harder: The Secret To Selling A High-Ticket Offer with Amanda Abella Tue, 12 Oct 2021 14:00:09 GMT 27:47 https://api.spreaker.com/episode/46823794 false https://www.spreaker.com/user/katiebrinkley/amanda-abella 62e074b1a16d94001407c2c5 62e074adb038a40013e0d7b6 full 2
We all work hard for our business. Who doesn't? But working hard is just half of the story, the other half is working smart.

In this week's episode, we have Amanda Abella of Make Money Your Honey podcast and Persuade to Profit Training. She is a millennial personal finance and business expert who lives to work smart rather than hard.

She started as a freelance writer in 2010 and worked with big financial companies for 8 years writing financial blogs and education campaigns. In 2016, she thought of scaling her business but didn't know how to do it. In 2017, she started coaching her writing clients on the side for extra income. They called it Persuade to Profit and it turned out to be a huge success. It was then that she started scaling up her business.

Amanda believes that having a high-ticket sales offering should be one's goal so we can eventually live our lives the way we want. As business owners, we should know what is the life we want, and then start figuring out how to do it. Once you have identified these, think of the actual process on how to achieve these then ask yourself if you can do it.

She suggested 3 ways to scale a business: intellectual property, systems and technology, and hiring people. Depending on your lifestyle and interest, you can choose any of these 3 for your high-ticket sale offering.

Amanda chose the intellectual property path. She has courses and programs for people who want to learn the business and her clients pay her for it. This is how she scaled her business and it's absolutely working for her.

So if you still don't have your premium package to offer, then you got to listen to this podcast now.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Amanda's website: https://www.amandaabella.com/
Podcast: https://www.amandaabella.com/make-money-your-honey/
Instagram: https://www.instagram.com/amandaabella/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
We all work hard for our business. Who doesn't? But working hard is just half of the story, the other half is working smart.

In this week's episode, we have Amanda Abella of Make Money Your Honey podcast and Persuade to Profit Training. She is a millennial personal finance and business expert who lives to work smart rather than hard.

She started as a freelance writer in 2010 and worked with big financial companies for 8 years writing financial blogs and education campaigns. In 2016, she thought of scaling her business but didn't know how to do it. In 2017, she started coaching her writing clients on the side for extra income. They called it Persuade to Profit and it turned out to be a huge success. It was then that she started scaling up her business.

Amanda believes that having a high-ticket sales offering should be one's goal so we can eventually live our lives the way we want. As business owners, we should know what is the life we want, and then start figuring out how to do it. Once you have identified these, think of the actual process on how to achieve these then ask yourself if you can do it.

She suggested 3 ways to scale a business: intellectual property, systems and technology, and hiring people. Depending on your lifestyle and interest, you can choose any of these 3 for your high-ticket sale offering.

Amanda chose the intellectual property path. She has courses and programs for people who want to learn the business and her clients pay her for it. This is how she scaled her business and it's absolutely working for her.

So if you still don't have your premium package to offer, then you got to listen to this podcast now.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Amanda's website: https://www.amandaabella.com/
Podcast: https://www.amandaabella.com/make-money-your-honey/
Instagram: https://www.instagram.com/amandaabella/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Put On Your Blinders and Focus In Your Own Race with Amber Sigg Put On Your Blinders and Focus In Your Own Race with Amber Sigg Tue, 05 Oct 2021 14:00:06 GMT 29:58 https://api.spreaker.com/episode/46723121 false https://www.spreaker.com/user/katiebrinkley/growth-mindset-real-estate-amber-sigg 62e074b1a16d94001407c2c6 62e074adb038a40013e0d7b6 full 2
Amber started her career as early as her high school days. She was then an assistant to a realtor and eventually to the realtor's husband, who was a developer. She learned a lot from this experience and grew fond of the business.

Fast forward to the year 2000, she got her real estate license and started working as a real estate agent. She found great success and eventually established her own brokerage firm. She learned a lot over the years and created effective processes and systems for her business. After a while, she learned that she enjoys supporting other realtors to find success like her.

She believes that establishing a business is hard that's why she wanted to share her knowledge and experiences to other real estate professionals who are still struggling. Amber believes in the power of networking and deep connections. She calls them business power partners. With excellent networking, you can get referrals that are very good for your business.

Listen and get lots of amazing tips and tools in business and life from Amber Sigg.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Amber's website: https://opcomplete.com/
The Pointere: https://thepointere.com/
Instagram: https://www.instagram.com/opcomplete/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Amber started her career as early as her high school days. She was then an assistant to a realtor and eventually to the realtor's husband, who was a developer. She learned a lot from this experience and grew fond of the business.

Fast forward to the year 2000, she got her real estate license and started working as a real estate agent. She found great success and eventually established her own brokerage firm. She learned a lot over the years and created effective processes and systems for her business. After a while, she learned that she enjoys supporting other realtors to find success like her.

She believes that establishing a business is hard that's why she wanted to share her knowledge and experiences to other real estate professionals who are still struggling. Amber believes in the power of networking and deep connections. She calls them business power partners. With excellent networking, you can get referrals that are very good for your business.

Listen and get lots of amazing tips and tools in business and life from Amber Sigg.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Amber's website: https://opcomplete.com/
The Pointere: https://thepointere.com/
Instagram: https://www.instagram.com/opcomplete/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Email Marketing Made Easy with Katie Guenther Email Marketing Made Easy with Katie Guenther Tue, 28 Sep 2021 14:00:12 GMT 25:57 https://api.spreaker.com/episode/46722831 false https://www.spreaker.com/user/katiebrinkley/email-marketing-katie-guenther 62e074b1a16d94001407c2c7 62e074adb038a40013e0d7b6 full 2
Once you have chosen a platform, the next thing is to establish an email list. She said that the best way to do it is to just keep it simple, collect emails, and grow your list. You will need a lead magnet in exchange of your audience's email. This lead magnet should be attractive enough that it answers your audience's pain point. It's also a little sneak peek of the value you can provide to them. It should be something that would leave them wanting more.

Katie Guenther also reminds us that our email list is the only thing that we can call our own. Instagram owns our followers, Facebook owns our friends' list, and LinkedIn owns all our connections. When these social media platforms decided to stop or block our account, there's no way we can retrieve our contacts or connections there.

Email marketing is about building deep relationships with your audience in a more personal way. It can do wonders to your business if done with consistency and the right strategy.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Katie's website: https://belablue.com/
Facebook: https://www.facebook.com/BelaBlueSolutions/
Instagram: https://www.instagram.com/emailkatie/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Once you have chosen a platform, the next thing is to establish an email list. She said that the best way to do it is to just keep it simple, collect emails, and grow your list. You will need a lead magnet in exchange of your audience's email. This lead magnet should be attractive enough that it answers your audience's pain point. It's also a little sneak peek of the value you can provide to them. It should be something that would leave them wanting more.

Katie Guenther also reminds us that our email list is the only thing that we can call our own. Instagram owns our followers, Facebook owns our friends' list, and LinkedIn owns all our connections. When these social media platforms decided to stop or block our account, there's no way we can retrieve our contacts or connections there.

Email marketing is about building deep relationships with your audience in a more personal way. It can do wonders to your business if done with consistency and the right strategy.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Katie's website: https://belablue.com/
Facebook: https://www.facebook.com/BelaBlueSolutions/
Instagram: https://www.instagram.com/emailkatie/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> The Power of Winning Relationships with Morag Barrett The Power of Winning Relationships with Morag Barrett Tue, 21 Sep 2021 14:00:05 GMT 30:48 https://api.spreaker.com/episode/46546132 false https://www.spreaker.com/user/katiebrinkley/winning-relationship-business-morag-barrett 62e074b1a16d94001407c2c8 62e074adb038a40013e0d7b6 full 2
For sure you've heard people telling you about the right systems, and the right strategies are the most important elements of your business. In this week's episode, our guest Morag Barrett, will smash this idea with her knowledge and years of experience managing high-performing teams.

She is the CEO and founder of the SkyeTeam. She is also the author of the bestselling book Cultivate: The Power of Winning Relationships. She started in the finance industry where she enjoyed working with numbers. She worked with many startups and found that even with the best strategies and great systems, businesses can fail.

Her long years of experience taught her that establishing deep connections with the people around you is far more important. Contrary to what many entrepreneurs believe, she advocates that business is personal and relationship matters. When asked about her advice to other entrepreneurs, she said that the best thing to do is to invest in the hearts and minds of people who will get the service or in your team who will take the risks.

She believes in the importance of masterminds. There's nothing wrong with trading information to other business owners. She believes that the world has enough space for everyone and that it is our responsibility to support one another.

Listen in and discover more about the importance of relationship-building in your business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Morag's website
SkyeTeam: http://www.skyeteam.com/
Cultivate at Work: http://www.cultivateatwork.com/
LinkedIn: https://www.linkedin.com/in/moragbarrett/
Ally Mindset Profile: skyeteam.cloud/amp

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
For sure you've heard people telling you about the right systems, and the right strategies are the most important elements of your business. In this week's episode, our guest Morag Barrett, will smash this idea with her knowledge and years of experience managing high-performing teams.

She is the CEO and founder of the SkyeTeam. She is also the author of the bestselling book Cultivate: The Power of Winning Relationships. She started in the finance industry where she enjoyed working with numbers. She worked with many startups and found that even with the best strategies and great systems, businesses can fail.

Her long years of experience taught her that establishing deep connections with the people around you is far more important. Contrary to what many entrepreneurs believe, she advocates that business is personal and relationship matters. When asked about her advice to other entrepreneurs, she said that the best thing to do is to invest in the hearts and minds of people who will get the service or in your team who will take the risks.

She believes in the importance of masterminds. There's nothing wrong with trading information to other business owners. She believes that the world has enough space for everyone and that it is our responsibility to support one another.

Listen in and discover more about the importance of relationship-building in your business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Morag's website
SkyeTeam: http://www.skyeteam.com/
Cultivate at Work: http://www.cultivateatwork.com/
LinkedIn: https://www.linkedin.com/in/moragbarrett/
Ally Mindset Profile: skyeteam.cloud/amp

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Top Reasons Why You Need to Write a Book Now with Stephanie Mojica Top Reasons Why You Need to Write a Book Now with Stephanie Mojica Tue, 14 Sep 2021 14:00:04 GMT 20:11 https://api.spreaker.com/episode/45723650 false https://www.spreaker.com/user/katiebrinkley/stephanie-mojica 62e074b1a16d94001407c2c9 62e074adb038a40013e0d7b6 full 2
She took early English courses in the summer, allowing her to take a journalism class as early as her freshman year. At the end of her freshman year, she took an internship in a large newspaper in Virginia. From the newsroom, she transitioned to publishing. One step led to another, and last 2008, she published her first book.

Stephanie believes that writing and publishing your own book is essential for consultants, coaches, and other decision-makers. According to her, your book serves as your credibility marker. Books can tell what you know and how you help your clients. It is a great venue to establish your authority in your niche.

She has strategies that can simplify the writing process. If you have a blog or a Youtube channel, these contents can be repurposed and turned into a book. Just make sure that your book is properly edited and proofread. It has to look as professional as possible. She ended the conversation with a reminder that it is okay not to be perfect. There's no shame in asking for help.

Tune in and learn more about book publishing with Stephanie Mojica.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Stephanie's website: https://gettheirattentionnow.com/
LinkedIn: https://www.linkedin.com/in/stephaniemojica/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
She took early English courses in the summer, allowing her to take a journalism class as early as her freshman year. At the end of her freshman year, she took an internship in a large newspaper in Virginia. From the newsroom, she transitioned to publishing. One step led to another, and last 2008, she published her first book.

Stephanie believes that writing and publishing your own book is essential for consultants, coaches, and other decision-makers. According to her, your book serves as your credibility marker. Books can tell what you know and how you help your clients. It is a great venue to establish your authority in your niche.

She has strategies that can simplify the writing process. If you have a blog or a Youtube channel, these contents can be repurposed and turned into a book. Just make sure that your book is properly edited and proofread. It has to look as professional as possible. She ended the conversation with a reminder that it is okay not to be perfect. There's no shame in asking for help.

Tune in and learn more about book publishing with Stephanie Mojica.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Stephanie's website: https://gettheirattentionnow.com/
LinkedIn: https://www.linkedin.com/in/stephaniemojica/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Business Tips from the Digital Nomad with Omar Mo Business Tips from the Digital Nomad with Omar Mo Tue, 07 Sep 2021 14:00:13 GMT 23:14 https://api.spreaker.com/episode/45687717 false https://www.spreaker.com/user/katiebrinkley/lead-generation-podcast-nomad-omar-mo 62e074b1a16d94001407c2ca 62e074adb038a40013e0d7b6 full 2
He started freelancing and eventually founded his own business from his laptop. He considers himself as a digital nomad and works while travelling from country to country. He dreamed of building his business around his lifestyle and was successful in doing so. His business follows not the traditional marketing that is via the different social media platforms. He discovered the potentials of podcast not just in getting more leads but also in driving revenue into the business.

He believes that now is the age of video and audio marketing. Business-to-business models can benefit so much from podcasting. It allows you to have a one-on-one talk to your buyer persona and deep dive into a meaningful conversation with him or her so by the end of it he or she knows, like and trust you. He also calls this as a pillar content where a 30-minute podcast can be repurposed for a number of social media posts.

It's incredible how he manages his team from his laptop. Omar believes in the power of delegation. He said that there are a lot of tools now that will allow you to communicate even you're halfway through the globe.

Tune in and learn more about how you can build your business while enjoying the freedom of going to places that you only have dreamed of.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Omar's website: https://www.nomadscast.com/
Instagram: @itsomarmo
Podcast: https://www.nomadscast.com/podcast

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
He started freelancing and eventually founded his own business from his laptop. He considers himself as a digital nomad and works while travelling from country to country. He dreamed of building his business around his lifestyle and was successful in doing so. His business follows not the traditional marketing that is via the different social media platforms. He discovered the potentials of podcast not just in getting more leads but also in driving revenue into the business.

He believes that now is the age of video and audio marketing. Business-to-business models can benefit so much from podcasting. It allows you to have a one-on-one talk to your buyer persona and deep dive into a meaningful conversation with him or her so by the end of it he or she knows, like and trust you. He also calls this as a pillar content where a 30-minute podcast can be repurposed for a number of social media posts.

It's incredible how he manages his team from his laptop. Omar believes in the power of delegation. He said that there are a lot of tools now that will allow you to communicate even you're halfway through the globe.

Tune in and learn more about how you can build your business while enjoying the freedom of going to places that you only have dreamed of.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Omar's website: https://www.nomadscast.com/
Instagram: @itsomarmo
Podcast: https://www.nomadscast.com/podcast

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Do You Know Your Business Numbers with Michaela Smith Do You Know Your Business Numbers with Michaela Smith Tue, 31 Aug 2021 14:00:13 GMT 28:26 https://api.spreaker.com/episode/46312786 false https://www.spreaker.com/user/katiebrinkley/sell-your-business-michaela-smith 62e074b1a16d94001407c2cb 62e074adb038a40013e0d7b6 Our guest this week is Michaela Smith. She is the owner of two great businesses the Karma Koaches and Meditation Nut. She started building her business at a very young age. She was lucky to have an A-team family that it became relatively easy for her... full 2
It was such a colorful ride growing her business but she came to a point that she reached her "maximum". She felt like she should be doing some more. In September 2018 she posted her business for sale. She tried finding herself and her true passion. She wasn't into life coaching and business coaching even though most of the people she knew tells her she can be one.

She found herself doing meditation coaching. She got certified and started her two new businesses from there. Tune in to this week's episode and find out how she sold her business, and find her way into launching, not just one, but two businesses.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Michaela's LinkedIn: https://www.linkedin.com/in/michaela-smith-ba907714/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
It was such a colorful ride growing her business but she came to a point that she reached her "maximum". She felt like she should be doing some more. In September 2018 she posted her business for sale. She tried finding herself and her true passion. She wasn't into life coaching and business coaching even though most of the people she knew tells her she can be one.

She found herself doing meditation coaching. She got certified and started her two new businesses from there. Tune in to this week's episode and find out how she sold her business, and find her way into launching, not just one, but two businesses.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Michaela's LinkedIn: https://www.linkedin.com/in/michaela-smith-ba907714/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Building a Community Around Your Brand with Alexa Cawley Building a Community Around Your Brand with Alexa Cawley Tue, 24 Aug 2021 14:00:18 GMT 24:25 https://api.spreaker.com/episode/45606215 false https://www.spreaker.com/user/katiebrinkley/brand-awareness-alexa-cawley 62e074b1a16d94001407c2cc 62e074adb038a40013e0d7b6 full 2
Her next corporate role was as a marketing director for SoulCycle. She was responsible for looking after 26 studios and 5 direct reports. It was a big undertaking but felt strongly passionate about helping small businesses without huge resources to thrive. After 1.5 years in SoulCycle, she decided to start Forever Friday Consulting. Her heart is in keeping as many people as possible healthy and strong.

When asked about branding, she said that the most important step would be to create your mission statement. Your mission statement has to be very specific as to what you do, why you do it, and what should people expect from you. Once you have your WHY clear enough, it will be easier to find your ideal clients. You can now start marketing. Usually, small businesses don't have a huge budget for this but they can sure find the time to make it happen. Spending time connecting with local businesses is a proven-and-tested great start.

If you're in the health and wellness realm, this is the episode for you!! If not, you can still get lots of strategies that you can customize for your business, as well as, mindset tips and tricks to get you ahead of the game.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Alexa's website: https://foreverfriday.co/
Instagram: @foreverfriday.co
Podcast: https://thefridaysocietypodcast.com/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Her next corporate role was as a marketing director for SoulCycle. She was responsible for looking after 26 studios and 5 direct reports. It was a big undertaking but felt strongly passionate about helping small businesses without huge resources to thrive. After 1.5 years in SoulCycle, she decided to start Forever Friday Consulting. Her heart is in keeping as many people as possible healthy and strong.

When asked about branding, she said that the most important step would be to create your mission statement. Your mission statement has to be very specific as to what you do, why you do it, and what should people expect from you. Once you have your WHY clear enough, it will be easier to find your ideal clients. You can now start marketing. Usually, small businesses don't have a huge budget for this but they can sure find the time to make it happen. Spending time connecting with local businesses is a proven-and-tested great start.

If you're in the health and wellness realm, this is the episode for you!! If not, you can still get lots of strategies that you can customize for your business, as well as, mindset tips and tricks to get you ahead of the game.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Alexa's website: https://foreverfriday.co/
Instagram: @foreverfriday.co
Podcast: https://thefridaysocietypodcast.com/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> What You Should Know About Your Mental Health and Your Business with Donovan Dreyer What You Should Know About Your Mental Health and Your Business with Donovan Dreyer Tue, 17 Aug 2021 14:00:16 GMT 29:59 https://api.spreaker.com/episode/46126686 false https://www.spreaker.com/user/katiebrinkley/mental-health-business-donovan-dreyer 62e074b1a16d94001407c2cd 62e074adb038a40013e0d7b6 full 2
In this week's episode, we are joined by Donovan Dreyer. Donovan is a coach and speaker in Get Ready Coaching. He was initially aspiring to be a pilot but realized that it isn't what he is passionate about. The tragedy of the Columbine shooting showed him his purpose. He wanted to deep dive and understand why teens think the way they do. Studies show that a lot of teens are suicidal and that many parents need professional help in dealing with them.

The ages 17 to 18 years old is a very crucial stage in their lives. Teens at this stage need help in figuring out their dreams, what they really want to be. Therefore, a strong support system is needed to help them get clarity on what they really want. Failing to provide such a support system can cause a midlife crisis wherein adults find it hard to pivot and make changes. They end up in the wrong spot, making them stuck in a situation that they do not want.

Donovan was able to formulate the Spotlight analogy when he was triggered by a number of teen suicides that happen in a school that he previously worked with. He believes that when there is a universal language for mental health, we can easily understand what the children's condition is and how to deal with them. He used the colors green, yellow and red to note different mental health statuses and needs.

Tune in to today's episode and understand how important it is to understand your spotlight, not only for your business but more importantly for your own mental health.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Donovan's website: https://www.getreadycoaching.com/
LinkedIn: https://www.linkedin.com/in/donovandreyer/
Instagram: https://www.instagram.com/donovan.dreyer/
Email: donovan@getreadycoaching.com

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, we are joined by Donovan Dreyer. Donovan is a coach and speaker in Get Ready Coaching. He was initially aspiring to be a pilot but realized that it isn't what he is passionate about. The tragedy of the Columbine shooting showed him his purpose. He wanted to deep dive and understand why teens think the way they do. Studies show that a lot of teens are suicidal and that many parents need professional help in dealing with them.

The ages 17 to 18 years old is a very crucial stage in their lives. Teens at this stage need help in figuring out their dreams, what they really want to be. Therefore, a strong support system is needed to help them get clarity on what they really want. Failing to provide such a support system can cause a midlife crisis wherein adults find it hard to pivot and make changes. They end up in the wrong spot, making them stuck in a situation that they do not want.

Donovan was able to formulate the Spotlight analogy when he was triggered by a number of teen suicides that happen in a school that he previously worked with. He believes that when there is a universal language for mental health, we can easily understand what the children's condition is and how to deal with them. He used the colors green, yellow and red to note different mental health statuses and needs.

Tune in to today's episode and understand how important it is to understand your spotlight, not only for your business but more importantly for your own mental health.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Donovan's website: https://www.getreadycoaching.com/
LinkedIn: https://www.linkedin.com/in/donovandreyer/
Instagram: https://www.instagram.com/donovan.dreyer/
Email: donovan@getreadycoaching.com

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Top Instagram Strategies with The Instagram Expert - Sue B. Zimmerman Top Instagram Strategies with The Instagram Expert - Sue B. Zimmerman Tue, 10 Aug 2021 14:00:04 GMT 28:28 https://api.spreaker.com/episode/45991988 false https://www.spreaker.com/user/katiebrinkley/top-instagram-strategies-sue-b-zimmerman 62e074b1a16d94001407c2ce 62e074adb038a40013e0d7b6 full 2
She used Instagram to grow her business. From scrapbooking and putting embellishments on photos, she had gone digital and go really strategic with her profile. She discussed the importance of understanding SEO and applying that firstly, in your bio. Make yourself searchable. Use appropriate keywords related to your niche so that when people visit your account, they'll know instantly what you do. Also, another important thing she pointed out is how easier it is for your audience to relate to it, and trust you when you do your videos.

A lot more strategies and Instagram hacks to learn when you tune in to today's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Sue's website: https://suebzimmerman.com/
Instagram: https://www.instagram.com/theinstagramexpert/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
She used Instagram to grow her business. From scrapbooking and putting embellishments on photos, she had gone digital and go really strategic with her profile. She discussed the importance of understanding SEO and applying that firstly, in your bio. Make yourself searchable. Use appropriate keywords related to your niche so that when people visit your account, they'll know instantly what you do. Also, another important thing she pointed out is how easier it is for your audience to relate to it, and trust you when you do your videos.

A lot more strategies and Instagram hacks to learn when you tune in to today's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Sue's website: https://suebzimmerman.com/
Instagram: https://www.instagram.com/theinstagramexpert/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> #1 Strategy That Can Grow Your Business 35x in Revenue with Miruna Dragomir #1 Strategy That Can Grow Your Business 35x in Revenue with Miruna Dragomir Tue, 03 Aug 2021 15:00:10 GMT 21:42 https://api.spreaker.com/episode/45781625 false https://www.spreaker.com/user/katiebrinkley/planable-collaboration-miruna-dragomir 62e074b1a16d94001407c2cf 62e074adb038a40013e0d7b6 full 2
In this week's episode, we are joined by Miruna Dragomir. Miruna is the Chief Marketing Officer of Planable. She helped Planable to grow 35x in revenue for the past three years. As a social media collaborative platform, Planable traces back its beginnings from a 5-man team, and that already includes one marketing person - HER. She experimented with strategies and ways to make the system better. One of the things she said had the biggest impact was their love for collaboration.

Miruna said that they continuously look at what they're doing. She believes that nothing starts off as perfect and that they should all be happy to give out feedback and receive feedback. After all, their ultimate goal is to get better, and so they created an environment that encourages all minds to work together to get the most outcome. With collaboration, each team member pushes the others and brings out the best they have. They are also able to identify issues in their processes and provide effective solutions to them. One of these solutions is automation and/or delegation. They found ways to automate or delegate tasks that took so much of their time. Planable is based on these things and has been extremely helpful to other businesses, as well.

When you listen to this podcast, you will not only get tried-and-tested strategies to scale your business but also a whopping 30% off in your first 3 months in Planable. Use the code ROCKY30 to avail.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Planable's website: https://planable.io/
LinkedIn: https://ro.linkedin.com/in/mirunadragomir

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, we are joined by Miruna Dragomir. Miruna is the Chief Marketing Officer of Planable. She helped Planable to grow 35x in revenue for the past three years. As a social media collaborative platform, Planable traces back its beginnings from a 5-man team, and that already includes one marketing person - HER. She experimented with strategies and ways to make the system better. One of the things she said had the biggest impact was their love for collaboration.

Miruna said that they continuously look at what they're doing. She believes that nothing starts off as perfect and that they should all be happy to give out feedback and receive feedback. After all, their ultimate goal is to get better, and so they created an environment that encourages all minds to work together to get the most outcome. With collaboration, each team member pushes the others and brings out the best they have. They are also able to identify issues in their processes and provide effective solutions to them. One of these solutions is automation and/or delegation. They found ways to automate or delegate tasks that took so much of their time. Planable is based on these things and has been extremely helpful to other businesses, as well.

When you listen to this podcast, you will not only get tried-and-tested strategies to scale your business but also a whopping 30% off in your first 3 months in Planable. Use the code ROCKY30 to avail.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Planable's website: https://planable.io/
LinkedIn: https://ro.linkedin.com/in/mirunadragomir

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Email Sent! Why Email Marketing is Here To Stay with Jennie Wright Email Sent! Why Email Marketing is Here To Stay with Jennie Wright Tue, 27 Jul 2021 14:00:09 GMT 32:53 https://api.spreaker.com/episode/45574876 false https://www.spreaker.com/user/katiebrinkley/email-marketing-jennie-wright 62e074b1a16d94001407c2d0 62e074adb038a40013e0d7b6 full 2
She is a natural-born salesperson. Her first gig was a fundraiser for their Grade 6 yearbook. She grew up with her hardworking parents. Her father was a mechanic and they own the gas station next to it. She was so into the family business working on cars, cleaning tools, understanding the exhaust system, etc. Every summer, she worked in the station painting the curbside, cutting grass, and pulling weeds, among others.

When she was to go to the university, her parents decided to close the station. She applied to a big box retailer down the street and started her 14.5-year career there. This helped her get through to the university and gave her most of her working experience. She was paid top dollar and was given a lot of incentives. She was promoted as a supervisor before hitting a wall and decided to leave the company.

She decided to join a gold mining company and only after 4 weeks from her big box resignation. She started as Investor Relations and Communications Officer. She felt like she is now working THE job. She used her bilingual skills. She had her own office. She dressed up to work. Absolutely a huge leap from her jeans and t-shirt kind of job.

However, she happened to join a start-up and that didn't work out for her. She was about to start a new job but required to move to New York for training. It was a dealbreaker for her. She told one of her girlfriends about it and offered her to work as a virtual assistant for her and all the other real estate agents in the office. She continued doing these gigs using Fiverr and there met her client who needed help with her summits. Being new to this, she tried to learn as much as she can. The next thing she knew she was already working her own system of lead generation and doing nearly 250 online summits.

But how is she able to do all these? She said she has a strict list of non-negotiables. This made her prioritize her business and what needs to happen. Through her journey, she learned that the email list is the business's greatest asset. She believes that however huge your following or friends list in your social media platforms is, that's nothing when those social media platforms decided to stop. You don't own it! Your email list, that's yours to make use of.

Learn more about list injections, as well as her take on the right mindset to set your business off the ground.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jennie's website: https://jenniewright.com/
Email: jennie@jenniewright.com
System to Thrive: https://systemtothrive.com/
Facebook Group: Grow and Profit Online

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
She is a natural-born salesperson. Her first gig was a fundraiser for their Grade 6 yearbook. She grew up with her hardworking parents. Her father was a mechanic and they own the gas station next to it. She was so into the family business working on cars, cleaning tools, understanding the exhaust system, etc. Every summer, she worked in the station painting the curbside, cutting grass, and pulling weeds, among others.

When she was to go to the university, her parents decided to close the station. She applied to a big box retailer down the street and started her 14.5-year career there. This helped her get through to the university and gave her most of her working experience. She was paid top dollar and was given a lot of incentives. She was promoted as a supervisor before hitting a wall and decided to leave the company.

She decided to join a gold mining company and only after 4 weeks from her big box resignation. She started as Investor Relations and Communications Officer. She felt like she is now working THE job. She used her bilingual skills. She had her own office. She dressed up to work. Absolutely a huge leap from her jeans and t-shirt kind of job.

However, she happened to join a start-up and that didn't work out for her. She was about to start a new job but required to move to New York for training. It was a dealbreaker for her. She told one of her girlfriends about it and offered her to work as a virtual assistant for her and all the other real estate agents in the office. She continued doing these gigs using Fiverr and there met her client who needed help with her summits. Being new to this, she tried to learn as much as she can. The next thing she knew she was already working her own system of lead generation and doing nearly 250 online summits.

But how is she able to do all these? She said she has a strict list of non-negotiables. This made her prioritize her business and what needs to happen. Through her journey, she learned that the email list is the business's greatest asset. She believes that however huge your following or friends list in your social media platforms is, that's nothing when those social media platforms decided to stop. You don't own it! Your email list, that's yours to make use of.

Learn more about list injections, as well as her take on the right mindset to set your business off the ground.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jennie's website: https://jenniewright.com/
Email: jennie@jenniewright.com
System to Thrive: https://systemtothrive.com/
Facebook Group: Grow and Profit Online

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Structure Sales Conversation with Alison Proffit How to Structure Sales Conversation with Alison Proffit Tue, 20 Jul 2021 14:00:04 GMT 33:52 https://api.spreaker.com/episode/45504240 false https://www.spreaker.com/user/katiebrinkley/effective-sales-conversation-alison-proffit 62e074b1a16d94001407c2d1 62e074adb038a40013e0d7b6 This week we are joined by Alison Proffit. Alison is the founder of Proffit Coach. They help small businesses and entrepreneurs build processes that are heart-centered and soul-aligned. Her goal is to make their businesses grow focusing on the sales... full 2
In 2017, she got her certificate from the Institute for Professional Excellence in Coaching (iPEC). This opened doors for her in the corporate coaching and leadership development consultancy. However, she also had unexpected personal life struggles after this certificate program. She lost her job, got divorced, and moved houses 9 times. It was tough, but she proved that she was tougher.

She got her second career change in the company called Sales Contact. She held a sales position for one year and did really good at it. Her communication skills and being able to affect their mindset helped a lot in closing sales. According to Alison, sales is all about connecting and having those meaningful conversations. When you know how to structure your sales conversation, you'll be able to close those sales with flying colors.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Alison's website: https://www.proffitcoach.com/
Email: alison@proffitcoach.com

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
In 2017, she got her certificate from the Institute for Professional Excellence in Coaching (iPEC). This opened doors for her in the corporate coaching and leadership development consultancy. However, she also had unexpected personal life struggles after this certificate program. She lost her job, got divorced, and moved houses 9 times. It was tough, but she proved that she was tougher.

She got her second career change in the company called Sales Contact. She held a sales position for one year and did really good at it. Her communication skills and being able to affect their mindset helped a lot in closing sales. According to Alison, sales is all about connecting and having those meaningful conversations. When you know how to structure your sales conversation, you'll be able to close those sales with flying colors.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Alison's website: https://www.proffitcoach.com/
Email: alison@proffitcoach.com

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Is Pinterest A Social Media Platform or Search Engine with Jana Osofsky Is Pinterest A Social Media Platform or Search Engine with Jana Osofsky Tue, 13 Jul 2021 14:00:09 GMT 26:32 https://api.spreaker.com/episode/44621042 false https://www.spreaker.com/user/katiebrinkley/pinterest-expert-janao 62e074b1a16d94001407c2d2 62e074adb038a40013e0d7b6 Our guest this week is Jana Osofsky. Jana is a marketing and Pinterest expert for online course creators, coaches, and service providers. She creates strategies to generate a continuous flow of leads for a more profitable business. She started her... full 2
Over the years, she saw how Pinterest evolve and how it became more and more useful for businesses and service providers to attract potential clients. As she describes it, Pinterest is more like Google than Facebook and Instagram. Her winning strategy starts with finding the right keywords. What do your target audience usually search for? For local businesses, you can try adding your geographic location or something that your area is popular for and then use it in your pin description, profile, etc. In this way, the algorithm will see you as relevant when someone search for that keyword.

The good thing about Pinterest is that once you find the right keywords, the leads will just follow through. When people search here that means they are already interested in that particular service or product. The goal is not to attract but more of be on top of the searches. Another excellent benefit of Pinterest is that the contents are evergreen. Your pins are good for a month or even longer. It doesn't expire or stop showing in others feed for a limited time.

Find out more about Pinterest and the magic it can give your business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jana's website: https://janaomedia.com/
Pinterest with Purpose: https://janaomedia.com/pinterestcourse/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Over the years, she saw how Pinterest evolve and how it became more and more useful for businesses and service providers to attract potential clients. As she describes it, Pinterest is more like Google than Facebook and Instagram. Her winning strategy starts with finding the right keywords. What do your target audience usually search for? For local businesses, you can try adding your geographic location or something that your area is popular for and then use it in your pin description, profile, etc. In this way, the algorithm will see you as relevant when someone search for that keyword.

The good thing about Pinterest is that once you find the right keywords, the leads will just follow through. When people search here that means they are already interested in that particular service or product. The goal is not to attract but more of be on top of the searches. Another excellent benefit of Pinterest is that the contents are evergreen. Your pins are good for a month or even longer. It doesn't expire or stop showing in others feed for a limited time.

Find out more about Pinterest and the magic it can give your business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jana's website: https://janaomedia.com/
Pinterest with Purpose: https://janaomedia.com/pinterestcourse/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Battling Impostor Syndrome with Christine Daspro Battling Impostor Syndrome with Christine Daspro Tue, 06 Jul 2021 14:00:05 GMT 23:57 https://api.spreaker.com/episode/45335892 false https://www.spreaker.com/user/katiebrinkley/impostor-syndrome-christine-daspro 62e074b1a16d94001407c2d3 62e074adb038a40013e0d7b6 In this episode, we are joined by Christine Daspro. Christine is the founder of Threads of Leadership and Curating Connections. She spent 30 years in the corporate jungle of Wallstreet before deciding to take a break and live in Colorado. However,... full 2
It was something she enjoyed. She mentored. She coached new entrepreneurs. She worked with the board. She's absolutely making an impact and decided to level up her playing field. At this point, she become a great advocate of overcoming impostor syndrome. It was her life story. Her 30 years in the corporate world is nothing but living as the person who is always being told. Her success was that of others. She felt empty and sad. She realized she's not being her authentic self.

Tune in as Christine shares her story on how she overcome impostor syndrome, and then eventually, help others get out from it too.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Christine's website: https://curatingconnections.com/2021-threads-of-leadership//
Email: christine@threadsofleadership.com

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
It was something she enjoyed. She mentored. She coached new entrepreneurs. She worked with the board. She's absolutely making an impact and decided to level up her playing field. At this point, she become a great advocate of overcoming impostor syndrome. It was her life story. Her 30 years in the corporate world is nothing but living as the person who is always being told. Her success was that of others. She felt empty and sad. She realized she's not being her authentic self.

Tune in as Christine shares her story on how she overcome impostor syndrome, and then eventually, help others get out from it too.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Christine's website: https://curatingconnections.com/2021-threads-of-leadership//
Email: christine@threadsofleadership.com

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Simplicity Converts with Vince Warnock Simplicity Converts with Vince Warnock Tue, 29 Jun 2021 14:00:07 GMT 39:14 https://api.spreaker.com/episode/45433787 false https://www.spreaker.com/user/katiebrinkley/impostor-syndrome-landing-page-vince-warnock 62e074b1a16d94001407c2d4 62e074adb038a40013e0d7b6 full 2
A true born Kiwi, Vince accepted the challenge to be independent and figure out things on his own. In college, he continue to pursue his interest and took up software engineering. He was involved in several startups and found success in selling them to larger companies. In 2015, he joined CIGNA as Digital Marketing Manager. It was a crazy journey but absolutely a happy one. It was all good stuff, according to him, he love the company and the people he worked with, however as time went on, he realized that he was not satisfied. He felt as if he wasn't himself anymore.

In 2019, he took the courage to say goodbye to the corporate world, and start working on his 2nd book about impostor syndrome. While he's on it, the pandemic hit and found businesses that needed his help. He helped them pivot to digital marketing and it made him feel fulfilled like never before. He started being a marketing coach to businesses.

As he talk to business owners, it reminded him of his book about impostor syndrome. He mentioned that the best way to deal with this is to fully embrace it. He believes that there's no point in battling or defeating impostor syndrome as it is natural to most of us. We have to learn how to embrace it and cope with it. When we discover and make friends with those small voices in our heads, then we take courage and move forward.

This is the very core of any business in any industry. Once you've dealt with impostor syndrome, you are now able to see clear and scale up your business. It's in clarity, knowing the simplest framework, that you can be successful. Just the same as creating landing pages. When we overcomplicate the landing page, make it too long, we lose our potential clients. We lose that chance to convert.

Tune in and learn more about Vince in this week's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Vince's website: https://chasingtheinsights.com/
Apple Podcasts: https://podcasts.apple.com/nz/podcast/chasing-the-insights/id1528241477
Spotify: https://open.spotify.com/show/66p2n7EMUmtbSFx2ua68zZ

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
A true born Kiwi, Vince accepted the challenge to be independent and figure out things on his own. In college, he continue to pursue his interest and took up software engineering. He was involved in several startups and found success in selling them to larger companies. In 2015, he joined CIGNA as Digital Marketing Manager. It was a crazy journey but absolutely a happy one. It was all good stuff, according to him, he love the company and the people he worked with, however as time went on, he realized that he was not satisfied. He felt as if he wasn't himself anymore.

In 2019, he took the courage to say goodbye to the corporate world, and start working on his 2nd book about impostor syndrome. While he's on it, the pandemic hit and found businesses that needed his help. He helped them pivot to digital marketing and it made him feel fulfilled like never before. He started being a marketing coach to businesses.

As he talk to business owners, it reminded him of his book about impostor syndrome. He mentioned that the best way to deal with this is to fully embrace it. He believes that there's no point in battling or defeating impostor syndrome as it is natural to most of us. We have to learn how to embrace it and cope with it. When we discover and make friends with those small voices in our heads, then we take courage and move forward.

This is the very core of any business in any industry. Once you've dealt with impostor syndrome, you are now able to see clear and scale up your business. It's in clarity, knowing the simplest framework, that you can be successful. Just the same as creating landing pages. When we overcomplicate the landing page, make it too long, we lose our potential clients. We lose that chance to convert.

Tune in and learn more about Vince in this week's episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Vince's website: https://chasingtheinsights.com/
Apple Podcasts: https://podcasts.apple.com/nz/podcast/chasing-the-insights/id1528241477
Spotify: https://open.spotify.com/show/66p2n7EMUmtbSFx2ua68zZ

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Overcoming & Defeating the Odds with Kelly Lemon]]> Tue, 22 Jun 2021 14:00:02 GMT 24:09 https://api.spreaker.com/episode/45304482 false https://www.spreaker.com/user/katiebrinkley/wedding-photgrapher-elopement-kelly-lemon 62e074b1a16d94001407c2d5 62e074adb038a40013e0d7b6 full 2
But this didn't stop her from pursuing what she really wants, and that is photography. Kelly decided to enroll in a photography class despite her challenges. she experienced rolling the film in the darkroom using her feet. It was only last 2018 that both her hands are fully functioning. She does photography as a side hustle and loved it. It was when a NY Times photo editor saw her shots that pushed her to go full time.

She started her photography business and got clients from all over the US. In the middle of her success, her arm did it again. She was driving when she felt her arms fell off. No one knew what happened but she definitely can't stop where she is right now. She dealt with her clients and hired assistant photographers that helped her achieve what she wants. Surprisingly, her clients understood and still chose to go with her. She said the secret here is communication.

Listen in and discover how Kelly managed to face all these challenges and come out stronger, bolder, and definitely a winner!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Kelly's website: https://kellylemonphotography.com/
Instagram: https://www.instagram.com/kellylemon/
Pinterest: https://www.pinterest.com/kellylemonphotography/_created/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
But this didn't stop her from pursuing what she really wants, and that is photography. Kelly decided to enroll in a photography class despite her challenges. she experienced rolling the film in the darkroom using her feet. It was only last 2018 that both her hands are fully functioning. She does photography as a side hustle and loved it. It was when a NY Times photo editor saw her shots that pushed her to go full time.

She started her photography business and got clients from all over the US. In the middle of her success, her arm did it again. She was driving when she felt her arms fell off. No one knew what happened but she definitely can't stop where she is right now. She dealt with her clients and hired assistant photographers that helped her achieve what she wants. Surprisingly, her clients understood and still chose to go with her. She said the secret here is communication.

Listen in and discover how Kelly managed to face all these challenges and come out stronger, bolder, and definitely a winner!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Kelly's website: https://kellylemonphotography.com/
Instagram: https://www.instagram.com/kellylemon/
Pinterest: https://www.pinterest.com/kellylemonphotography/_created/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Discover Your Business Identity with Humaira Akhter Discover Your Business Identity with Humaira Akhter Tue, 15 Jun 2021 14:00:20 GMT 27:05 https://api.spreaker.com/episode/44405037 false https://www.spreaker.com/user/katiebrinkley/branding-marketing-humaira-akhter 62e074b1a16d94001407c2d6 62e074adb038a40013e0d7b6 full 2
Humaira believes that by knowing your core identity you will easily scale your business' efficiency. Understanding who you are, and what's your biggest strength, will allow you to align your product, mission, and values all together to achieve the life you want. Humaira's goal is to help her clients be on top of mind whenever people need their services. That's why it is important for business owners to have this clarity to be able to serve their clients with confidence.

She answered the controversial question - which comes first - branding or marketing. Listen in and see her take on this hot topic.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Humaira's website: https://www.brandwave.consulting/
Facebook: https://www.facebook.com/groups/authoritypositioningforcoachingandexperts/
LinkedIn: https://www.linkedin.com/in/humairaakhter/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Humaira believes that by knowing your core identity you will easily scale your business' efficiency. Understanding who you are, and what's your biggest strength, will allow you to align your product, mission, and values all together to achieve the life you want. Humaira's goal is to help her clients be on top of mind whenever people need their services. That's why it is important for business owners to have this clarity to be able to serve their clients with confidence.

She answered the controversial question - which comes first - branding or marketing. Listen in and see her take on this hot topic.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Humaira's website: https://www.brandwave.consulting/
Facebook: https://www.facebook.com/groups/authoritypositioningforcoachingandexperts/
LinkedIn: https://www.linkedin.com/in/humairaakhter/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Work Smart Rather Than Hard with Tim Fitzpatrick How to Work Smart Rather Than Hard with Tim Fitzpatrick Tue, 08 Jun 2021 14:00:18 GMT 24:50 https://api.spreaker.com/episode/44943527 false https://www.spreaker.com/user/katiebrinkley/digital-marketing-colorado-tim-fitzpatrick 62e074b1a16d94001407c2d7 62e074adb038a40013e0d7b6 full 2
For Tim, being laid off opened an opportunity for him to focus on what he enjoys doing. He founded Rialto Marketing with this in mind last 2013. Their mission is to help businesses breakthrough their marketing roadblocks with the use of their 90-day marketing plan. The idea is to go back to the fundamentals of the business and identify specific goals and target market. He follows a 6-step structure in navigating through one's digital marketing strategy.

When asked about his advice to other business owners, he said that being able to adapt to change is important. Given the events last year, the ones that were able to pivot survived, and those who didn't fail. Another strategy he shared is to break down the task or project into smaller pieces and finish each small task before going on to the next. The point is to simplify the method by focusing on what's working at the moment before moving on to the next strategy or platform.

Listen in as we deep dive into simplifying digital marketing for businesses.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Tim's website: https://www.rialtomarketing.com/
Podcast: https://www.rialtomarketing.com/rialto-marketing-podcast/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
For Tim, being laid off opened an opportunity for him to focus on what he enjoys doing. He founded Rialto Marketing with this in mind last 2013. Their mission is to help businesses breakthrough their marketing roadblocks with the use of their 90-day marketing plan. The idea is to go back to the fundamentals of the business and identify specific goals and target market. He follows a 6-step structure in navigating through one's digital marketing strategy.

When asked about his advice to other business owners, he said that being able to adapt to change is important. Given the events last year, the ones that were able to pivot survived, and those who didn't fail. Another strategy he shared is to break down the task or project into smaller pieces and finish each small task before going on to the next. The point is to simplify the method by focusing on what's working at the moment before moving on to the next strategy or platform.

Listen in as we deep dive into simplifying digital marketing for businesses.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Tim's website: https://www.rialtomarketing.com/
Podcast: https://www.rialtomarketing.com/rialto-marketing-podcast/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Top Blogging Strategies with Sarah Curcio Top Blogging Strategies with Sarah Curcio Wed, 02 Jun 2021 14:00:18 GMT 21:35 https://api.spreaker.com/episode/44729616 false https://www.spreaker.com/user/katiebrinkley/top-blog-strategies-sarah-curcio 62e074b1a16d94001407c2d8 62e074adb038a40013e0d7b6 full 2
Sarah is also very good at writing blogs. She stresses the importance of writing to businesses. Blogs, unlike articles, do not require so much formality. Some blogs are even written in a diary form. She said that the SEO component of a blog is so important. She enumerated these three components such as SEO title, meta description, and focus keyword.

"Everyone wants to land on the first page", she said. However, according to her, it takes time and a lot of work. Choosing the right set of words to use and optimize plays a big part in this. Research on what your target audience is using to search your niche, and then work out those keywords in your blog. Contrary to what some people say about keywords, she recommends not using a focus keyword repeatedly.

Learn more about top blogging strategies from Sarah in this episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS:
Visit Sarah's website: https://www.sarahsocialstrategy.com/
LinkedIn: https://www.linkedin.com/in/sarahcurcio/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Sarah is also very good at writing blogs. She stresses the importance of writing to businesses. Blogs, unlike articles, do not require so much formality. Some blogs are even written in a diary form. She said that the SEO component of a blog is so important. She enumerated these three components such as SEO title, meta description, and focus keyword.

"Everyone wants to land on the first page", she said. However, according to her, it takes time and a lot of work. Choosing the right set of words to use and optimize plays a big part in this. Research on what your target audience is using to search your niche, and then work out those keywords in your blog. Contrary to what some people say about keywords, she recommends not using a focus keyword repeatedly.

Learn more about top blogging strategies from Sarah in this episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS:
Visit Sarah's website: https://www.sarahsocialstrategy.com/
LinkedIn: https://www.linkedin.com/in/sarahcurcio/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Do You Know Your Worth with Denise Liebetrau Do You Know Your Worth with Denise Liebetrau Tue, 25 May 2021 14:00:13 GMT 28:26 https://api.spreaker.com/episode/44890122 false https://www.spreaker.com/user/katiebrinkley/hr-compensation-denise-liebetrau 62e074b1a16d94001407c2d9 62e074adb038a40013e0d7b6 full 2
Denise's nature of work is quite unique but is very significant to both the employers and the employee. She's coaching individuals about how they can charge more. According to her, there are 2 points differentiators, one is developing emotional intelligence, and the second one is mastering the executive presence. She said that there's a certain level of presence that you have to be in so you can get your hiring manager's trust. Last year, she helped few people who were laid off by Coca-Cola to start anew. She was able to help them land a new job with not just a base pay increase but also sign-on bonuses up to $50,000. Her knowledge of how HRs and business leaders decide on offers for new hires and promotions has helped her make this success happen.

Listen in as she gives out more tips on how you can level up your game in this side of the business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Denise's website: https://prosperconsultingllc.com/
LinkedIn: https://www.linkedin.com/in/deniseliebetrau/
Facebook: https://www.facebook.com/ProsperConsultingLLC/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Denise's nature of work is quite unique but is very significant to both the employers and the employee. She's coaching individuals about how they can charge more. According to her, there are 2 points differentiators, one is developing emotional intelligence, and the second one is mastering the executive presence. She said that there's a certain level of presence that you have to be in so you can get your hiring manager's trust. Last year, she helped few people who were laid off by Coca-Cola to start anew. She was able to help them land a new job with not just a base pay increase but also sign-on bonuses up to $50,000. Her knowledge of how HRs and business leaders decide on offers for new hires and promotions has helped her make this success happen.

Listen in as she gives out more tips on how you can level up your game in this side of the business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Denise's website: https://prosperconsultingllc.com/
LinkedIn: https://www.linkedin.com/in/deniseliebetrau/
Facebook: https://www.facebook.com/ProsperConsultingLLC/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Video Marketing, Trends and Strategies with Aaron Pearson Video Marketing, Trends and Strategies with Aaron Pearson Tue, 18 May 2021 14:00:19 GMT 26:29 https://api.spreaker.com/episode/44454306 false https://www.spreaker.com/user/katiebrinkley/video-marketing-strategies-aaron-pearson 62e074b1a16d94001407c2da 62e074adb038a40013e0d7b6 full 2
He talked about getting your audience to stop scrolling, and then getting them to stay and come back more often is what you should aim for. The more we offer value, the more they will come back and purchase. He also discussed email marketing being your best asset. Small businesses can personalize their approach through different segments via email marketing. Your email list is something that you can call your own compared to your social media accounts.

When asked about the best advice he got for his business, he said, "It is not the who but how.". He believes that in our lives, we can always hire somebody to help us do what we want. And this allowed him to help other businesses as well. He believes that success should be defined by using your God-given talents and not what society dictates.

Find out more about what he does and his take on marketing trends this year by listening to this episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Aaron's website: https://www.bitbranding.co/
Facebook: https://www.facebook.com/pearsonaaronj1
Instagram: https://www.instagram.com/bitbranding/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
He talked about getting your audience to stop scrolling, and then getting them to stay and come back more often is what you should aim for. The more we offer value, the more they will come back and purchase. He also discussed email marketing being your best asset. Small businesses can personalize their approach through different segments via email marketing. Your email list is something that you can call your own compared to your social media accounts.

When asked about the best advice he got for his business, he said, "It is not the who but how.". He believes that in our lives, we can always hire somebody to help us do what we want. And this allowed him to help other businesses as well. He believes that success should be defined by using your God-given talents and not what society dictates.

Find out more about what he does and his take on marketing trends this year by listening to this episode.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Aaron's website: https://www.bitbranding.co/
Facebook: https://www.facebook.com/pearsonaaronj1
Instagram: https://www.instagram.com/bitbranding/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> How Branding Can Help You Take Control with Suzanne Tulien How Branding Can Help You Take Control with Suzanne Tulien Tue, 11 May 2021 14:00:16 GMT 28:23 https://api.spreaker.com/episode/44617647 false https://www.spreaker.com/user/katiebrinkley/branding-control-suzanne-tulien 62e074b1a16d94001407c2db 62e074adb038a40013e0d7b6 Our guest this week is Suzanne Tulien. Suzanne is a brand clarity expert who helps businesses and solopreneurs find their competitive advantage by discovering who they really are and what they really want. She is also an author and international... full 2
She said that people are like chameleons. We tend to compare ourselves to others, and eventually copy what we perceive as good. We become vulnerable. Our actions become transactional. We become like everybody else. In order to avoid this from happening, we need to be clear about who we really are. Having a strong understanding of our core values, mission, and vision, we can be confident that we will attract the right type of clients. Those clients who keep on coming back, who buys from us and promotes us.

Learn more about the importance of brand clarity and how this helps in gaining control of your business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Suzanne's website: www.BrandAscension.com
Instagram: https://www.instagram.com/brandascensionconsulting/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
She said that people are like chameleons. We tend to compare ourselves to others, and eventually copy what we perceive as good. We become vulnerable. Our actions become transactional. We become like everybody else. In order to avoid this from happening, we need to be clear about who we really are. Having a strong understanding of our core values, mission, and vision, we can be confident that we will attract the right type of clients. Those clients who keep on coming back, who buys from us and promotes us.

Learn more about the importance of brand clarity and how this helps in gaining control of your business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Suzanne's website: www.BrandAscension.com
Instagram: https://www.instagram.com/brandascensionconsulting/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Secrets In Writing A Copy That Converts with Alyson Lex Secrets In Writing A Copy That Converts with Alyson Lex Tue, 04 May 2021 14:00:00 GMT 27:30 https://api.spreaker.com/episode/44431856 false https://www.spreaker.com/user/katiebrinkley/diret-response-copywriting-alyson-lex 62e074b1a16d94001407c2dc 62e074adb038a40013e0d7b6 full 2
As business owners, there are a lot of aspects that you need to focus on in order to run your business successfully. Creating an effective copy for your website or social media accounts requires a lot of time. There's a ton of research needed to formulate the perfect strategy and get your audience hooked. Telling them what's in it for them, their greatest benefit will help convince them in believing in you. Alyson shared a number of key points to consider in creating an effective copy.

Know the secrets and step-by-step process in creating an effective copy by listening to this week's podcast.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Alyson's website: https://alysonlex.com/
Facebook: https://www.facebook.com/AlysonLexCopy
LinkedIn: https://www.linkedin.com/in/alysonlex/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
As business owners, there are a lot of aspects that you need to focus on in order to run your business successfully. Creating an effective copy for your website or social media accounts requires a lot of time. There's a ton of research needed to formulate the perfect strategy and get your audience hooked. Telling them what's in it for them, their greatest benefit will help convince them in believing in you. Alyson shared a number of key points to consider in creating an effective copy.

Know the secrets and step-by-step process in creating an effective copy by listening to this week's podcast.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Alyson's website: https://alysonlex.com/
Facebook: https://www.facebook.com/AlysonLexCopy
LinkedIn: https://www.linkedin.com/in/alysonlex/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Turning Lemons to Lemonade with Summer Asturi Turning Lemons to Lemonade with Summer Asturi Tue, 27 Apr 2021 14:00:15 GMT 27:15 https://api.spreaker.com/episode/44340167 false https://www.spreaker.com/user/katiebrinkley/production-company-summer-asturi 62e074b1a16d94001407c2dd 62e074adb038a40013e0d7b6 full 2
Her father is someone she looks up to. She saw him struggle but admire him for keeping his spirit up. This is how she managed to build her production company from the ground up. Being able to turn her modeling gig into an opportunity to learn more about the industry. She started with volunteer work, oftentimes unpaid, and then after a year persevered to on her own clients. She said that networking helped her a lot in scaling up.

Summer further talked about her journey and the biggest lesson she learned from the other successful people in the business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Summer's website: http://www.sumprods.com/
Instagram: https://www.instagram.com/sumprods/
LinkedIn: https://www.linkedin.com/in/contentproducer/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Her father is someone she looks up to. She saw him struggle but admire him for keeping his spirit up. This is how she managed to build her production company from the ground up. Being able to turn her modeling gig into an opportunity to learn more about the industry. She started with volunteer work, oftentimes unpaid, and then after a year persevered to on her own clients. She said that networking helped her a lot in scaling up.

Summer further talked about her journey and the biggest lesson she learned from the other successful people in the business.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Summer's website: http://www.sumprods.com/
Instagram: https://www.instagram.com/sumprods/
LinkedIn: https://www.linkedin.com/in/contentproducer/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Embracing Your Not Perfect Self with Nicole Saunders Embracing Your Not Perfect Self with Nicole Saunders Tue, 20 Apr 2021 14:00:09 GMT 28:08 https://api.spreaker.com/episode/44263295 false https://www.spreaker.com/user/katiebrinkley/clubhouse-business-coach-nicole-saunders 62e074b1a16d94001407c2de 62e074adb038a40013e0d7b6 full 2
She finally manage to free up some time and take in more coaching clients. This allowed her to pivot to do what she really love. "You can be whatever you want to be in the internet. You can change what you do.", she said. Nicole is big in showing your authentic self. She believes that when you fully embrace who you are, people will trust you. Her greatest advice is just for people to not hold back, to quit trying to make things perfect happen. She heard once that "Perfectionism is the highest form of self-abuse.".

Learn more about how she transitioned from being a Pinterest Manager to a business coach.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Nicole's website: https://saunderssays.com/
Instagram: https://www.instagram.com/saunders_says/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
She finally manage to free up some time and take in more coaching clients. This allowed her to pivot to do what she really love. "You can be whatever you want to be in the internet. You can change what you do.", she said. Nicole is big in showing your authentic self. She believes that when you fully embrace who you are, people will trust you. Her greatest advice is just for people to not hold back, to quit trying to make things perfect happen. She heard once that "Perfectionism is the highest form of self-abuse.".

Learn more about how she transitioned from being a Pinterest Manager to a business coach.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Nicole's website: https://saunderssays.com/
Instagram: https://www.instagram.com/saunders_says/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Entrepreneurship and Mental Health with Jon Just Entrepreneurship and Mental Health with Jon Just Tue, 13 Apr 2021 14:00:14 GMT 22:25 https://api.spreaker.com/episode/44251604 false https://www.spreaker.com/user/katiebrinkley/therapeasy-mental-health-jon-just 62e074b1a16d94001407c2df 62e074adb038a40013e0d7b6 full 2
It wasn't until he took his MBA in Entreprenuership that he realized he was an entreprenuer all this time. He found himself marrying his passion for mental health and business. With his CoFounder Christine, they started Therapeasy to allow people to be easily connected to a behavioral health professionals. Understanding both ends of the spectrum, Jon knows the great need of mental health care for business people. He wanted to provide a platform where he can easily match someone with the best behavioral professional.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jon's website: https://therapeasy.co/
LinkedIn: https://www.linkedin.com/in/justjon14/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
It wasn't until he took his MBA in Entreprenuership that he realized he was an entreprenuer all this time. He found himself marrying his passion for mental health and business. With his CoFounder Christine, they started Therapeasy to allow people to be easily connected to a behavioral health professionals. Understanding both ends of the spectrum, Jon knows the great need of mental health care for business people. He wanted to provide a platform where he can easily match someone with the best behavioral professional.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jon's website: https://therapeasy.co/
LinkedIn: https://www.linkedin.com/in/justjon14/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Top Essential Skills for Success with Mark Herschberg Top Essential Skills for Success with Mark Herschberg Tue, 06 Apr 2021 14:00:17 GMT 27:57 https://api.spreaker.com/episode/44114047 false https://www.spreaker.com/user/katiebrinkley/success-mark-herschberg 62e074b1a16d94001407c2e0 62e074adb038a40013e0d7b6 full 2
From a high school nerd to a sales manager. He realized that his childhood has limited him in doing his best. He didn't do well in communicating. He wasn't good at building relationships. Only when he became a manager that he thought no one ever teaches these things. Networking according to him is more than the passing of business cards but more of building a relationship rooted in trust. It is learning to give before getting anything.

He also spoke about the importance of being an effective leader. For him, a good leader is someone who elevates others. It is allowing oneself to grow as a leader with your team. Empowering other people to be the best that they can is the most important role a leader has. While giving them the training that they need, you should be able to show respect and let them grow on their own.

There are more of these exciting success tips in this episode!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Mark's website: https://www.thecareertoolkitbook.com/
LinkedIn: https://www.linkedin.com/in/hershey/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/next.step.social/

Hosted on Acast. See acast.com/privacy for more information.

]]>
From a high school nerd to a sales manager. He realized that his childhood has limited him in doing his best. He didn't do well in communicating. He wasn't good at building relationships. Only when he became a manager that he thought no one ever teaches these things. Networking according to him is more than the passing of business cards but more of building a relationship rooted in trust. It is learning to give before getting anything.

He also spoke about the importance of being an effective leader. For him, a good leader is someone who elevates others. It is allowing oneself to grow as a leader with your team. Empowering other people to be the best that they can is the most important role a leader has. While giving them the training that they need, you should be able to show respect and let them grow on their own.

There are more of these exciting success tips in this episode!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Mark's website: https://www.thecareertoolkitbook.com/
LinkedIn: https://www.linkedin.com/in/hershey/

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/next.step.social/

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Standout in a Board Room Full of Flats with Michele Ashby How to Standout in a Board Room Full of Flats with Michele Ashby Tue, 30 Mar 2021 14:00:08 GMT 26:31 https://api.spreaker.com/episode/44092452 false https://www.spreaker.com/user/katiebrinkley/women-corporate-board-michele-ashby 62e074b1a16d94001407c2e1 62e074adb038a40013e0d7b6 Our guest this week is Michele Ashby. Michele is the CEO and founder of ACE LLC, Ashby Consulting Enterprises LLC. Her success in climbing up the ladder is undeniable as she makes big leaps in her career for the last 17 years as a board member. She... full 2
The greatest struggle is to swim through this culture of patriarchy. This has been an age-old system that is hard to beat but evidently can be worked out. Michele is living proof of this. While she herself was mentored by men and is grateful for it, she often finds herself wondering why does she always see herself as the only woman in the board room? This is why she strives to help 1000 women in taking their seats on the corporate board. Her experience with fellow women in business isn't that great and this made her see an opportunity for her to provide support for women to be ready in taking the position of power.

Michel was named Top 25 Most Powerful Women in Colorado last 2019. She serves as an inspiration to all the other women of our time. She wants us to stay curious and take advantage of the opportunity to get ahead. Instead of feeling inferior with men in business, embrace being a woman who stands out and brings a new flavor to the table.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Michele's website: https://www.acellc.consulting/
LinkedIn: https://www.linkedin.com/in/micheleashby1/

ACE Board Primer Series - https://aceboardtrainingforwomen.mykajabi.com/
ACE Board Certification Training for Women 2021 - https://www.acellc.consulting/new-board-training-certification-program

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]>
The greatest struggle is to swim through this culture of patriarchy. This has been an age-old system that is hard to beat but evidently can be worked out. Michele is living proof of this. While she herself was mentored by men and is grateful for it, she often finds herself wondering why does she always see herself as the only woman in the board room? This is why she strives to help 1000 women in taking their seats on the corporate board. Her experience with fellow women in business isn't that great and this made her see an opportunity for her to provide support for women to be ready in taking the position of power.

Michel was named Top 25 Most Powerful Women in Colorado last 2019. She serves as an inspiration to all the other women of our time. She wants us to stay curious and take advantage of the opportunity to get ahead. Instead of feeling inferior with men in business, embrace being a woman who stands out and brings a new flavor to the table.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Michele's website: https://www.acellc.consulting/
LinkedIn: https://www.linkedin.com/in/micheleashby1/

ACE Board Primer Series - https://aceboardtrainingforwomen.mykajabi.com/
ACE Board Certification Training for Women 2021 - https://www.acellc.consulting/new-board-training-certification-program

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/

Hosted on Acast. See acast.com/privacy for more information.

]]> Email Marketing - What Do You Need To Know? - with Kendra Swalls Email Marketing - What Do You Need To Know? - with Kendra Swalls Tue, 23 Mar 2021 14:00:07 GMT 29:34 https://api.spreaker.com/episode/43926295 false https://www.spreaker.com/user/katiebrinkley/kendra-swalls-final_1 62e074b1a16d94001407c2e2 62e074adb038a40013e0d7b6 full 2
It was when her precious daughter came that she decided to leave her teaching job and focus on her photography business full-time. Through time she found herself doing blogs, mentoring women, and even starting a podcast. She started her Girl Means Business podcast last 2019 and now has 77 episodes to date.

She was big in email marketing as she believes that it is more of a personal approach to engage with your clients. Emails come directly to your client's inbox where they can respond directly back to you. She discussed several platforms to use when doing email marketing. With these platforms, your sending an email to different types of clients can be easy-peasy. There are automation options in each of these.

According to her, there are two main points to keep in mind, first, know your analytics. You can test which email your clients prefer and enjoy by looking at the open rate, click rates, how good your subject is, etc. This will show you what captures your client's attention. Next and what she said is so important, is including a call-to-action. She recommends adding lines at the end of your email that says "Let me know what you think." or "If you have any questions, feel free to hit reply and I'm sure to respond.". Your audience needs to know that there's a human being on the other end.

Check out more of these tips in this episode and champion email marketing like a pro!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Kendra's website: https://www.girlmeansbusiness.com/
Facebook: https://www.facebook.com/groups/girlmeansbusiness
Instagram: https://www.instagram.com/veronicavsopher/

Unlock the 5 Best Marketing Tips Every Entrepreneur Needs To Know Free Guide
https://www.girlmeansbusiness.com/marketing-guide-opt-in

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/next.step.social/

Hosted on Acast. See acast.com/privacy for more information.

]]>
It was when her precious daughter came that she decided to leave her teaching job and focus on her photography business full-time. Through time she found herself doing blogs, mentoring women, and even starting a podcast. She started her Girl Means Business podcast last 2019 and now has 77 episodes to date.

She was big in email marketing as she believes that it is more of a personal approach to engage with your clients. Emails come directly to your client's inbox where they can respond directly back to you. She discussed several platforms to use when doing email marketing. With these platforms, your sending an email to different types of clients can be easy-peasy. There are automation options in each of these.

According to her, there are two main points to keep in mind, first, know your analytics. You can test which email your clients prefer and enjoy by looking at the open rate, click rates, how good your subject is, etc. This will show you what captures your client's attention. Next and what she said is so important, is including a call-to-action. She recommends adding lines at the end of your email that says "Let me know what you think." or "If you have any questions, feel free to hit reply and I'm sure to respond.". Your audience needs to know that there's a human being on the other end.

Check out more of these tips in this episode and champion email marketing like a pro!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Kendra's website: https://www.girlmeansbusiness.com/
Facebook: https://www.facebook.com/groups/girlmeansbusiness
Instagram: https://www.instagram.com/veronicavsopher/

Unlock the 5 Best Marketing Tips Every Entrepreneur Needs To Know Free Guide
https://www.girlmeansbusiness.com/marketing-guide-opt-in

Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/next.step.social/

Hosted on Acast. See acast.com/privacy for more information.

]]> Season 2 of Rocky Mountain Marketing - Where we go from here Season 2 of Rocky Mountain Marketing - Where we go from here Tue, 16 Mar 2021 14:59:32 GMT 11:39 https://api.spreaker.com/episode/43917584 false https://www.spreaker.com/user/katiebrinkley/season-2-solo-episode 62e074b1a16d94001407c2e3 62e074adb038a40013e0d7b6 full 2
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Connect with Katie Brinkley:
Instagram: https://www.instagram.com/next.step.social/
LinkedIn: Linkedin.com/in/katiebrinkley
Clubhouse: joinclubhouse.com/@katiebrinkley
Website: www.nextstepsocialcommunications.com

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Connect with Katie Brinkley:
Instagram: https://www.instagram.com/next.step.social/
LinkedIn: Linkedin.com/in/katiebrinkley
Clubhouse: joinclubhouse.com/@katiebrinkley
Website: www.nextstepsocialcommunications.com

Hosted on Acast. See acast.com/privacy for more information.

]]> Winning Your Personal Branding in 2021 with Veronica Sopher Winning Your Personal Branding in 2021 with Veronica Sopher Tue, 02 Mar 2021 15:00:14 GMT 22:11 https://api.spreaker.com/episode/43162951 false https://www.spreaker.com/user/katiebrinkley/winning-your-personal-branding-in-2021-w 62e074b1a16d94001407c2e4 62e074adb038a40013e0d7b6 Our guest today is Veronica Sopher. She is an award-winning visibility strategist who helps entrepreneurs garner national media placement that promotes their brand legitimacy. Brands that have strong personal branding have impressive growth in... full 1
With a family of journalists and lawyers, she found herself fascinated with people's stories, how their values are formed and how these stories make a huge impact on the world. Also, having a communal sense of responsibility, which her family instilled in her, to support other businesses affected how she structured her business today.

According to her, personal branding is for all businesses that have visibility. Personal branding is your promise. It is who you are, what you do, and what you want people to expect from you. It doesn't have to be complicated. It just has to be YOU. She believes that everyone has something that they can tap within themselves and work out of.

At this time where everybody's online, you have to level up your game and be everywhere. You have to diversify your presence - traditional and non-traditional media. Having the right team to help you bring out your authenticity is important to navigate through success. As a business owner, you have to either want to learn how to do things or delegate. If you don't have the time and interest to learn one thing, you can delegate such tasks to someone who is an expert in the field. Otherwise, you will be missing opportunities.

Learn more about personal branding strategies and how to win 2021 with it!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Veronica's website: https://www.veronicavsopher.com/
Facebook: https://www.facebook.com/veronicavsopher
Instagram: https://www.instagram.com/veronicavsopher/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/next.step.social/

Hosted on Acast. See acast.com/privacy for more information.

]]>
With a family of journalists and lawyers, she found herself fascinated with people's stories, how their values are formed and how these stories make a huge impact on the world. Also, having a communal sense of responsibility, which her family instilled in her, to support other businesses affected how she structured her business today.

According to her, personal branding is for all businesses that have visibility. Personal branding is your promise. It is who you are, what you do, and what you want people to expect from you. It doesn't have to be complicated. It just has to be YOU. She believes that everyone has something that they can tap within themselves and work out of.

At this time where everybody's online, you have to level up your game and be everywhere. You have to diversify your presence - traditional and non-traditional media. Having the right team to help you bring out your authenticity is important to navigate through success. As a business owner, you have to either want to learn how to do things or delegate. If you don't have the time and interest to learn one thing, you can delegate such tasks to someone who is an expert in the field. Otherwise, you will be missing opportunities.

Learn more about personal branding strategies and how to win 2021 with it!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Veronica's website: https://www.veronicavsopher.com/
Facebook: https://www.facebook.com/veronicavsopher
Instagram: https://www.instagram.com/veronicavsopher/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/next.step.social/

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]]> Back to Basics: Building an Effective Business Strategy with Jess Dewell Back to Basics: Building an Effective Business Strategy with Jess Dewell Tue, 23 Feb 2021 03:00:11 GMT 24:22 https://api.spreaker.com/episode/43003372 false https://www.spreaker.com/user/katiebrinkley/back-to-basics-building-an-effective-bus 62e074b1a16d94001407c2e5 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Jess's website: https://reddirection.com/
Facebook: https://www.facebook.com/RedDirectionConsulting/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

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]]>
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Jess's website: https://reddirection.com/
Facebook: https://www.facebook.com/RedDirectionConsulting/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

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]]> Stop, Look and Listen: How to Gain Followers Authentically with Brendan Kane Stop, Look and Listen: How to Gain Followers Authentically with Brendan Kane Tue, 16 Feb 2021 15:00:15 GMT 26:12 https://api.spreaker.com/episode/43023706 false https://www.spreaker.com/user/katiebrinkley/increase-followers-digital-marketing-brendan-kane 62e074b1a16d94001407c2e6 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Brendan's website: https://book.hookpoint.com/
Instagram: https://www.instagram.com/brendankane/
Email: bkane@brendanjkane.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

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]]>
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Brendan's website: https://book.hookpoint.com/
Instagram: https://www.instagram.com/brendankane/
Email: bkane@brendanjkane.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Analytics and Marketing Made Easy with Francie Hinrichsen Analytics and Marketing Made Easy with Francie Hinrichsen Tue, 09 Feb 2021 14:00:03 GMT 28:10 https://api.spreaker.com/episode/42982242 false https://www.spreaker.com/user/katiebrinkley/analytics-and-marketing-made-easy-with-f 62e074b1a16d94001407c2e7 62e074adb038a40013e0d7b6 Today we have Francie Hinrichsen who is the owner and founder of Simply Integrated LLC, a digital marketing company that aims to help small business succeed via effective website analytics strategies. She believes that she is destined to be an... full 1
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EPISODE LINKS
Visit Francie's website: https://simplyintegratedllc.com/
Facebook: https://www.facebook.com/SimplyIntegratedLLC
LinkedIn: https://www.linkedin.com/in/franciemuellerhinrichsen/
Instagram: https://www.instagram.com/simplyintgrtd/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
KatieBrinkley.com/guide

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]]>
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Francie's website: https://simplyintegratedllc.com/
Facebook: https://www.facebook.com/SimplyIntegratedLLC
LinkedIn: https://www.linkedin.com/in/franciemuellerhinrichsen/
Instagram: https://www.instagram.com/simplyintgrtd/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
KatieBrinkley.com/guide

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]]> Top 5 Digital Marketing Trends in 2021 with Carole Bardasano Top 5 Digital Marketing Trends in 2021 with Carole Bardasano Tue, 02 Feb 2021 15:00:05 GMT 38:35 https://api.spreaker.com/episode/43161719 false https://www.spreaker.com/user/katiebrinkley/top-5-digital-trends-in-digital-marketin 62e074b1a16d94001407c2e8 62e074adb038a40013e0d7b6 full 1
Carole believes in investing in doing research about your business. Your business should answer a problem while you make a profit out of it. If these two aren't met, then it's not going to work out. This episode is jam-packed with everything digital marketing that you wouldn't want to miss!

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EPISODE LINKS
Visit Carole's website: https://www.thedigitalbuzzus.com/
Instagram: https://www.instagram.com/thedigitalbuzz/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/next.step.social/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Carole believes in investing in doing research about your business. Your business should answer a problem while you make a profit out of it. If these two aren't met, then it's not going to work out. This episode is jam-packed with everything digital marketing that you wouldn't want to miss!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Carole's website: https://www.thedigitalbuzzus.com/
Instagram: https://www.instagram.com/thedigitalbuzz/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/next.step.social/

Hosted on Acast. See acast.com/privacy for more information.

]]> Level Up Your Marketing Using Audio Branding with Jodi Krangle Level Up Your Marketing Using Audio Branding with Jodi Krangle Tue, 26 Jan 2021 15:00:03 GMT 27:37 https://api.spreaker.com/episode/41948316 false https://www.spreaker.com/user/katiebrinkley/audio-branding-jodi-krangle 62e074b1a16d94001407c2e9 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Jodi online:
www.voiceoversandvocals.com
https://www.linkedin.com/in/jodikrangle/
https://www.facebook.com/pieceofcakevo/

Learn more about Katie and Next Step Social Communications: www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
instagram.com/next.step.social

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]]>
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Jodi online:
www.voiceoversandvocals.com
https://www.linkedin.com/in/jodikrangle/
https://www.facebook.com/pieceofcakevo/

Learn more about Katie and Next Step Social Communications: www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
instagram.com/next.step.social

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]]> Google Ads Simplified with Brandon Koslow Google Ads Simplified with Brandon Koslow Tue, 19 Jan 2021 15:00:22 GMT 30:53 https://api.spreaker.com/episode/42518592 false https://www.spreaker.com/user/katiebrinkley/google-ads-brandon-koslow 62e074b1a16d94001407c2ea 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Brandon online:
https://www.clicksandclients.com/
https://www.linkedin.com/in/bkoslow/

Learn more about Katie and Next Step Social Communications: www.nextstepsocialcommunications.com
FREE VIDEO TRAINING: www.katiebrinkley.com
linkedin.com/in/katiebrinkley
instagram.com/next.step.social

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]]>
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Brandon online:
https://www.clicksandclients.com/
https://www.linkedin.com/in/bkoslow/

Learn more about Katie and Next Step Social Communications: www.nextstepsocialcommunications.com
FREE VIDEO TRAINING: www.katiebrinkley.com
linkedin.com/in/katiebrinkley
instagram.com/next.step.social

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]]> Authenticity in Real Estate with Alexandria Reed Authenticity in Real Estate with Alexandria Reed Tue, 12 Jan 2021 15:00:04 GMT 25:41 https://api.spreaker.com/episode/42246620 false https://www.spreaker.com/user/katiebrinkley/alexandria-reed_4 62e074b1a16d94001407c2eb 62e074adb038a40013e0d7b6 Many are jumping into the real estate world not knowing that it is more than selling and buying a house. Why do what everybody else is doing? How do you rise above everyone else? Alexandria Reed talked about how her passion for hospitality coupled... full 1
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EPISODE LINKS
Visit Alexandria online:
https://www.mrsalexandriareed.com/
instagram.com/gladiatebeautifully
instagram.com/mrsalexandriareed

Learn more about Katie and Next Step Social Communications: www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
instagram.com/next.step.social

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]]>
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Alexandria online:
https://www.mrsalexandriareed.com/
instagram.com/gladiatebeautifully
instagram.com/mrsalexandriareed

Learn more about Katie and Next Step Social Communications: www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
instagram.com/next.step.social

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]]> How Hiring a VA Leads to New Revenue with Mary Gaul How Hiring a VA Leads to New Revenue with Mary Gaul Tue, 05 Jan 2021 15:00:18 GMT 32:34 https://api.spreaker.com/episode/41757554 false https://www.spreaker.com/user/katiebrinkley/katienextstepsc-project-20-by-neks 62e074b1a16d94001407c2ec 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Mary online:
www.successmagnified.com
www.linkedin.com/in/marygaulentrepreneursuccessmagnified/
https://www.facebook.com/SuccessMagnified/

Learn more about Katie and Next Step Social Communications: www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
instagram.com/next.step.social

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]]>
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Mary online:
www.successmagnified.com
www.linkedin.com/in/marygaulentrepreneursuccessmagnified/
https://www.facebook.com/SuccessMagnified/

Learn more about Katie and Next Step Social Communications: www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
instagram.com/next.step.social

Hosted on Acast. See acast.com/privacy for more information.

]]> Learning Real Estate with Matt Brower Learning Real Estate with Matt Brower Tue, 29 Dec 2020 15:00:15 GMT 20:43 https://api.spreaker.com/episode/40621506 false https://www.spreaker.com/user/katiebrinkley/matt-brower 62e074b1a16d94001407c2ed 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Matt's website:
https://www.officechief.com/
https://www.columncommercial.com/home
LinkedIn: https://www.linkedin.com/in/mattbrower/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

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]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Matt's website:
https://www.officechief.com/
https://www.columncommercial.com/home
LinkedIn: https://www.linkedin.com/in/mattbrower/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

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]]> Life Automation with Lisa Kempton Life Automation with Lisa Kempton Tue, 22 Dec 2020 15:00:05 GMT 23:07 https://api.spreaker.com/episode/41047373 false https://www.spreaker.com/user/katiebrinkley/life-automation-lisa-kempton 62e074b1a16d94001407c2ee 62e074adb038a40013e0d7b6 full 1
She believes in making all the work happen automatically without manual duplication; hence, she recommends Zapier (an automation tool). Her motto in life is to work smarter and not harder, so we all have ample time to enjoy life.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Lisa's Facebook: https://www.facebook.com/groups/successdrivenentrepreneurs/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

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]]>
She believes in making all the work happen automatically without manual duplication; hence, she recommends Zapier (an automation tool). Her motto in life is to work smarter and not harder, so we all have ample time to enjoy life.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Lisa's Facebook: https://www.facebook.com/groups/successdrivenentrepreneurs/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

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]]> Let Your Business Take Off Through Chat with Beth Bogan Let Your Business Take Off Through Chat with Beth Bogan Tue, 15 Dec 2020 15:00:08 GMT 20:14 https://api.spreaker.com/episode/40645550 false https://www.spreaker.com/user/katiebrinkley/beth-bogan 62e074b1a16d94001407c2ef 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Beth's website:
https://www.acechatservice.com/
Facebook: https://www.facebook.com/AceChatService
LinkedIn: https://www.linkedin.com/in/ace-chat-live-internet-chat-6b2a7747/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

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]]>
Like the show? Keep Katie running and show her your support!

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EPISODE LINKS
Visit Beth's website:
https://www.acechatservice.com/
Facebook: https://www.facebook.com/AceChatService
LinkedIn: https://www.linkedin.com/in/ace-chat-live-internet-chat-6b2a7747/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

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]]> Buy Your First Rental Property with Justin Cooper Buy Your First Rental Property with Justin Cooper Tue, 08 Dec 2020 15:00:17 GMT 26:19 https://api.spreaker.com/episode/41048329 false https://www.spreaker.com/user/katiebrinkley/justin-cooper 62e074b1a16d94001407c2f0 62e074adb038a40013e0d7b6 Justin Cooper is a family man, a real estate investor, a senior loan officer with Pine Financial Group, and a coach and consultant. Today, he joins us to share his strategies on helping people buy their first rental property right. Cooper has been... full 1 Today, he joins us to share his strategies on helping people buy their first rental property right. Cooper has been investing in the market since 2007 and has managed to complete several projects in Denver, Colorado successfully. He believes in best serving his clients by understanding their journey.
Furthermore, Cooper explains why education-based marketing is his go-to regarding hard money and how he's been keeping it running during the pandemic via Facebook.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Justin's website:
https://pinefinancialgroup.com/
Youtube: https://www.youtube.com/user/pinefinancial

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

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]]> Today, he joins us to share his strategies on helping people buy their first rental property right. Cooper has been investing in the market since 2007 and has managed to complete several projects in Denver, Colorado successfully. He believes in best serving his clients by understanding their journey.
Furthermore, Cooper explains why education-based marketing is his go-to regarding hard money and how he's been keeping it running during the pandemic via Facebook.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Visit Justin's website:
https://pinefinancialgroup.com/
Youtube: https://www.youtube.com/user/pinefinancial

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Pursuing Entrepreneurship with Luke Falcouner Pursuing Entrepreneurship with Luke Falcouner Tue, 01 Dec 2020 14:00:04 GMT 26:05 https://api.spreaker.com/episode/41105506 false https://www.spreaker.com/user/katiebrinkley/luke-falcouner 62e074b1a16d94001407c2f1 62e074adb038a40013e0d7b6 full 1 As of now, Luke is the owner of Peak Leads, a company helping real estate agents, lenders, and investors with lead generation.
Furthermore, Luke's advice to oncoming entrepreneurs is to invest partially into the business initially, in terms of time and money. Once you find yourself striving every day to improve in the field, you may take it up as a full-time commitment. Lastly, he speaks about different social media platforms to opt for your business and why.

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https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Lukes's website: https://www.peakleadsllc.com/
Facebook: https://www.facebook.com/peakleadsllc/
LinkedIn: https://www.linkedin.com/in/lukefaulconer/
Instagram: https://www.instagram.com/peakleads/?hl=en

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> As of now, Luke is the owner of Peak Leads, a company helping real estate agents, lenders, and investors with lead generation.
Furthermore, Luke's advice to oncoming entrepreneurs is to invest partially into the business initially, in terms of time and money. Once you find yourself striving every day to improve in the field, you may take it up as a full-time commitment. Lastly, he speaks about different social media platforms to opt for your business and why.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Lukes's website: https://www.peakleadsllc.com/
Facebook: https://www.facebook.com/peakleadsllc/
LinkedIn: https://www.linkedin.com/in/lukefaulconer/
Instagram: https://www.instagram.com/peakleads/?hl=en

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Putting Yourself Outside the Box with Ashley Kruse Putting Yourself Outside the Box with Ashley Kruse Tue, 24 Nov 2020 15:00:05 GMT 15:56 https://api.spreaker.com/episode/40657030 false https://www.spreaker.com/user/katiebrinkley/ashleykruse 62e074b1a16d94001407c2f2 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Ashley's website:
https://compelcompany.com/
Facebook: https://www.facebook.com/compel.co
LinkedIn: https://www.linkedin.com/company/compel-co/
Instagram: https://www.instagram.com/compel.co/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Ashley's website:
https://compelcompany.com/
Facebook: https://www.facebook.com/compel.co
LinkedIn: https://www.linkedin.com/company/compel-co/
Instagram: https://www.instagram.com/compel.co/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Insure Your Investments with Stephanie Beninati Insure Your Investments with Stephanie Beninati Tue, 17 Nov 2020 15:00:17 GMT 35:25 https://api.spreaker.com/episode/40645547 false https://www.spreaker.com/user/katiebrinkley/stephani-beninati 62e074b1a16d94001407c2f3 62e074adb038a40013e0d7b6 full 1
Stephani talks about her struggles and how she was when she was growing up. She also talks about how she was able to use her experience to get into the insurance industry. How she realized that once we control our fate, we all improve on a personal and professional level. She also talks about how she started her sales career, starting on various jobs before moving to Colorado and starting an insurance agency for real estate.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Stephanie's website:
https://www.strategicinsservices.com/
Facebook: https://www.facebook.com/strategicinsservices
Instagram https://www.instagram.com/strategicinsservices/
LinkedIn: https://www.linkedin.com/in/stephaniebeninati/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Stephani talks about her struggles and how she was when she was growing up. She also talks about how she was able to use her experience to get into the insurance industry. How she realized that once we control our fate, we all improve on a personal and professional level. She also talks about how she started her sales career, starting on various jobs before moving to Colorado and starting an insurance agency for real estate.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Stephanie's website:
https://www.strategicinsservices.com/
Facebook: https://www.facebook.com/strategicinsservices
Instagram https://www.instagram.com/strategicinsservices/
LinkedIn: https://www.linkedin.com/in/stephaniebeninati/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Managing Social Platforms with Amy Carter Managing Social Platforms with Amy Carter Tue, 10 Nov 2020 15:00:14 GMT 19:09 https://api.spreaker.com/episode/40588554 false https://www.spreaker.com/user/katiebrinkley/amy-carter 62e074b1a16d94001407c2f4 62e074adb038a40013e0d7b6 full 1 Amy is passionate about writing and opted to create content for small businesses as a fulltime job. Furthermore, she discusses tips on where to find your audience and how to pick out the right social media platform for yourself and your company. She's a cheerful soul who motivates one and all to follow their dreams and be vocal.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Amy's website:
https://www.lewiscartercreative.com/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Amy is passionate about writing and opted to create content for small businesses as a fulltime job. Furthermore, she discusses tips on where to find your audience and how to pick out the right social media platform for yourself and your company. She's a cheerful soul who motivates one and all to follow their dreams and be vocal.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Amy's website:
https://www.lewiscartercreative.com/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Looking At The World Through The Lens With Jake Belvin Looking At The World Through The Lens With Jake Belvin Tue, 03 Nov 2020 15:00:06 GMT 21:36 https://api.spreaker.com/episode/40527139 false https://www.spreaker.com/user/katiebrinkley/jake-belvin 62e074b1a16d94001407c2f5 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jake's website:
https://www.jakebelvin.com/
Facebook: https://www.facebook.com/jakebelvin/
Instagram https://www.instagram.com/jakebelvin/
LinkedIn: https://www.linkedin.com/in/jakebelvin/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jake's website:
https://www.jakebelvin.com/
Facebook: https://www.facebook.com/jakebelvin/
Instagram https://www.instagram.com/jakebelvin/
LinkedIn: https://www.linkedin.com/in/jakebelvin/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Strategize Your Emails with Roger Cunningham Strategize Your Emails with Roger Cunningham Tue, 27 Oct 2020 14:00:17 GMT 39:32 https://api.spreaker.com/episode/40572657 false https://www.spreaker.com/user/katiebrinkley/roger-cunningham 62e074b1a16d94001407c2f6 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Roger's website:
http://www.gingertreeinnovations.com/
https://gingerupmedia.com/
https://www.mountainprimal.com/
Facebook: https://www.facebook.com/mountainprimal
Instagram: https://www.instagram.com/mountainprimal/
Youtube: https://www.youtube.com/channel/UCLQJb3VsgcJyzfqJ1bkfeiQ

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Roger's website:
http://www.gingertreeinnovations.com/
https://gingerupmedia.com/
https://www.mountainprimal.com/
Facebook: https://www.facebook.com/mountainprimal
Instagram: https://www.instagram.com/mountainprimal/
Youtube: https://www.youtube.com/channel/UCLQJb3VsgcJyzfqJ1bkfeiQ

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Finding The Right Leads with Jason Yormark Finding The Right Leads with Jason Yormark Tue, 20 Oct 2020 14:00:10 GMT 29:11 https://api.spreaker.com/episode/41048874 false https://www.spreaker.com/user/katiebrinkley/jasonyormark 62e074b1a16d94001407c2f7 62e074adb038a40013e0d7b6 full 1 We do a deep dive into social media best practices in this episode. Lots of your buring questions on social media are answered in this episode!!
Should you be on every social media channel? How often should you post? Should you do it yourself or should you outsource?

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


EPISODE LINKS
Visit Jason's website:
https://socialistics.com/
Facebook: https://www.facebook.com/socialistics
LinkedIn: https://www.linkedin.com/company/socialistics/
Instagram: https://www.instagram.com/socialistics/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
Instagram.com/next.step.social

Hosted on Acast. See acast.com/privacy for more information.

]]> We do a deep dive into social media best practices in this episode. Lots of your buring questions on social media are answered in this episode!!
Should you be on every social media channel? How often should you post? Should you do it yourself or should you outsource?

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


EPISODE LINKS
Visit Jason's website:
https://socialistics.com/
Facebook: https://www.facebook.com/socialistics
LinkedIn: https://www.linkedin.com/company/socialistics/
Instagram: https://www.instagram.com/socialistics/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
Instagram.com/next.step.social

Hosted on Acast. See acast.com/privacy for more information.

]]> Insight on Networking and Sales with Suzanne Mitchell Insight on Networking and Sales with Suzanne Mitchell Tue, 13 Oct 2020 14:00:17 GMT 21:29 https://api.spreaker.com/episode/40656282 false https://www.spreaker.com/user/katiebrinkley/suzanne-mitchell 62e074b1a16d94001407c2f8 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Suzanne's website:
https://zamarinc.com/
Facebook: https://www.facebook.com/ZSPINC/
LinkedIn: https://www.linkedin.com/in/sdmitchell/
Instagram: https://www.instagram.com/zamarscreenprinting/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Suzanne's website:
https://zamarinc.com/
Facebook: https://www.facebook.com/ZSPINC/
LinkedIn: https://www.linkedin.com/in/sdmitchell/
Instagram: https://www.instagram.com/zamarscreenprinting/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Coping With Business Struggles With John Striebel Coping With Business Struggles With John Striebel Tue, 06 Oct 2020 14:00:19 GMT 22:20 https://api.spreaker.com/episode/40527136 false https://www.spreaker.com/user/katiebrinkley/john-striebel 62e074b1a16d94001407c2f9 62e074adb038a40013e0d7b6 full 1 John has been an active participant in the solar industry for the past seven years. However, over the last four years, John has worked effortlessly to establish Apollo Energy as a high-quality solar electricity provider. From someone who conducts both non-profitable and profitable businesses, his key advice is to regulate cash flow into the business and plan for catastrophe. He believes that investing too much too quickly is possibly the biggest mistake new business owners make, so he relies on a smaller circle and keeps himself flexible for adjusting in almost any role.

Furthermore, Striebel speaks about maintaining a good reputation online and what he does to spark his audience's interest in the field.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit John's website:
https://www.harnessoursun.com/
Facebook: https://www.facebook.com/john.striebel
https://www.facebook.com/ApolloEnergyColorado/
LinkedIn: https://www.linkedin.com/in/john-striebel-94a86790/
https://www.linkedin.com/company/harnessoursun/about/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> John has been an active participant in the solar industry for the past seven years. However, over the last four years, John has worked effortlessly to establish Apollo Energy as a high-quality solar electricity provider. From someone who conducts both non-profitable and profitable businesses, his key advice is to regulate cash flow into the business and plan for catastrophe. He believes that investing too much too quickly is possibly the biggest mistake new business owners make, so he relies on a smaller circle and keeps himself flexible for adjusting in almost any role.

Furthermore, Striebel speaks about maintaining a good reputation online and what he does to spark his audience's interest in the field.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit John's website:
https://www.harnessoursun.com/
Facebook: https://www.facebook.com/john.striebel
https://www.facebook.com/ApolloEnergyColorado/
LinkedIn: https://www.linkedin.com/in/john-striebel-94a86790/
https://www.linkedin.com/company/harnessoursun/about/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> The Importance of Facebook Groups with Leslie Jones The Importance of Facebook Groups with Leslie Jones Tue, 29 Sep 2020 14:00:05 GMT 20:47 https://api.spreaker.com/episode/40527129 false https://www.spreaker.com/user/katiebrinkley/leslie-jones 62e074b1a16d94001407c2fa 62e074adb038a40013e0d7b6 full 1 She was always keen on learning about people and selling ideas, which lead her to pursue coaching as a full-time job. She has experience working with both large and small businesses as an executive coach. She speaks about how important Facebook has been to her and Spiral Method and why her content depends significantly on public demand. Leslie believes in asking questions, reaching out, and being authentic.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Leslie's website:
https://www.spiralmethod.com/
Instagram: https://www.instagram.com/lesliejonesspiralmethod/
Facebook: https://www.facebook.com/groups/783284838860284/
LinkedIn: https://www.linkedin.com/company/spiralmethod/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> She was always keen on learning about people and selling ideas, which lead her to pursue coaching as a full-time job. She has experience working with both large and small businesses as an executive coach. She speaks about how important Facebook has been to her and Spiral Method and why her content depends significantly on public demand. Leslie believes in asking questions, reaching out, and being authentic.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Leslie's website:
https://www.spiralmethod.com/
Instagram: https://www.instagram.com/lesliejonesspiralmethod/
Facebook: https://www.facebook.com/groups/783284838860284/
LinkedIn: https://www.linkedin.com/company/spiralmethod/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Breaking the Glass Ceiling with Laurie Helmick Breaking the Glass Ceiling with Laurie Helmick Tue, 22 Sep 2020 14:00:08 GMT 27:09 https://api.spreaker.com/episode/40658389 false https://www.spreaker.com/user/katiebrinkley/laurie-helmick 62e074b1a16d94001407c2fb 62e074adb038a40013e0d7b6 In this episode, businesswoman extraordinaire Laurie Helmick, owner of the famous Luxe Salon in Denver, Colorado, joins us and shares her experiences as a salon owner. Laurie has been in the salon business for over 43 years and is the pioneer of day... full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Laurie's website:
https://luxesalon.com/
Facebook: https://www.facebook.com/luxesalondenver
Instagram: https://www.instagram.com/luxesalondenver/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Laurie's website:
https://luxesalon.com/
Facebook: https://www.facebook.com/luxesalondenver
Instagram: https://www.instagram.com/luxesalondenver/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Framing Your Perfect Fit with Jarrod Perrot Framing Your Perfect Fit with Jarrod Perrot Tue, 15 Sep 2020 14:00:06 GMT 14:50 https://api.spreaker.com/episode/40527128 false https://www.spreaker.com/user/katiebrinkley/jerrod-perrot 62e074b1a16d94001407c2fc 62e074adb038a40013e0d7b6 In this episode, I speak with Jarrod Perrot. Jarrod is the proud owner of a picture framing business in historic LoDo. He speaks about his journey and how his plans turning out differently led him to grow as a person and as a business owner.... full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jerrod's website:
http://5280customframing.com/
Instagram: https://www.instagram.com/5280customframing/
Facebook: https://www.facebook.com/5280customframing/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jerrod's website:
http://5280customframing.com/
Instagram: https://www.instagram.com/5280customframing/
Facebook: https://www.facebook.com/5280customframing/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Learning Modern Advertising with Brent Thelen Learning Modern Advertising with Brent Thelen Tue, 08 Sep 2020 14:00:18 GMT 20:47 https://api.spreaker.com/episode/40524291 false https://www.spreaker.com/user/katiebrinkley/brettthelen 62e074b1a16d94001407c2fd 62e074adb038a40013e0d7b6 full 1
From a hard-working boy who worked in the restaurant industry, to starting his very own design agency, Brent has come a long way. He speaks about web designing and development as a career and why he emphasizes nurturing relationships with both the colleagues and the clients. Brent prefers working with quality freelancers and contractors and researches his clients thoroughly to understand their needs best. With an optimistic outlook on his business, his mantra is 'never to stop learning.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Brent's website:
https://brentthelendesign.com/
Instagram: https://www.instagram.com/brentthelen/
Facebook: https://www.facebook.com/brentthelendesign/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
From a hard-working boy who worked in the restaurant industry, to starting his very own design agency, Brent has come a long way. He speaks about web designing and development as a career and why he emphasizes nurturing relationships with both the colleagues and the clients. Brent prefers working with quality freelancers and contractors and researches his clients thoroughly to understand their needs best. With an optimistic outlook on his business, his mantra is 'never to stop learning.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Brent's website:
https://brentthelendesign.com/
Instagram: https://www.instagram.com/brentthelen/
Facebook: https://www.facebook.com/brentthelendesign/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Helping Others First Will Help you Grow with Phillip Aronhoff Helping Others First Will Help you Grow with Phillip Aronhoff Tue, 01 Sep 2020 14:00:19 GMT 23:42 https://api.spreaker.com/episode/26450742 false https://www.spreaker.com/user/katiebrinkley/katie-brinkley-w-philp-aronhoff 62e074b1a16d94001407c2fe 62e074adb038a40013e0d7b6 There are a lot of people out there that do what we do for a living. How do you make yourself stand out from the rest? In this episode of Rocky Mountain Marketing, we talk with Phillip Aronoff who owns By The Numbers Bookkeeping and Accounting. He... full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


EPISODE LINKS
Visit Philip's websites:
https://www.bythenumbersbanda.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


EPISODE LINKS
Visit Philip's websites:
https://www.bythenumbersbanda.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Three Important Questions You Need To Ask with Meg Mothershed Three Important Questions You Need To Ask with Meg Mothershed Tue, 25 Aug 2020 14:00:20 GMT 18:41 https://api.spreaker.com/episode/40475410 false https://www.spreaker.com/user/katiebrinkley/katienextstepsc-project-1-by-neks-done 62e074b1a16d94001407c2ff 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Meg's websites:
mothersheddesign.com
https://www.facebook.com/mothersheddesign/
https://www.instagram.com/mothershed_design/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
instagram.com/next.step.social

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Meg's websites:
mothersheddesign.com
https://www.facebook.com/mothersheddesign/
https://www.instagram.com/mothershed_design/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
instagram.com/next.step.social

Hosted on Acast. See acast.com/privacy for more information.

]]> Meaningful Connections with Nick Mancini Meaningful Connections with Nick Mancini Tue, 11 Aug 2020 14:00:03 GMT 24:17 https://api.spreaker.com/episode/40186027 false https://www.spreaker.com/user/katiebrinkley/nick-mancini 62e074b1a16d94001407c300 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Nick's websites:
http://collectivecounselingsolutions.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Nick's websites:
http://collectivecounselingsolutions.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Fear is the Biggest Impediment for Small Businesses with Scott Perry Fear is the Biggest Impediment for Small Businesses with Scott Perry Tue, 04 Aug 2020 14:00:14 GMT 28:28 https://api.spreaker.com/episode/26724856 false https://www.spreaker.com/user/katiebrinkley/katie-brinkley-w-scott-perry 62e074b1a16d94001407c301 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Scott's websites:
www.mycoloradobusinessbrokers.com
https://www.linkedin.com/in/scott-perry-mba-2159a429/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Scott's websites:
www.mycoloradobusinessbrokers.com
https://www.linkedin.com/in/scott-perry-mba-2159a429/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Remaining Authentic with Yourself with Nate Ishe Lappegaard Remaining Authentic with Yourself with Nate Ishe Lappegaard Tue, 28 Jul 2020 14:00:11 GMT 28:24 https://api.spreaker.com/episode/31293942 false https://www.spreaker.com/user/katiebrinkley/nate 62e074b1a16d94001407c302 62e074adb038a40013e0d7b6 full 1
Great tips on how to refocus your business and make the important changes to really grow and scale.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Nate's website:
www.kitedart.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Great tips on how to refocus your business and make the important changes to really grow and scale.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Nate's website:
www.kitedart.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Managing Being an Entrepreneur and Perfectionist with Khara Croswaite Brindle Managing Being an Entrepreneur and Perfectionist with Khara Croswaite Brindle Tue, 21 Jul 2020 14:00:19 GMT 24:34 https://api.spreaker.com/episode/39866304 false https://www.spreaker.com/user/katiebrinkley/khara 62e074b1a16d94001407c303 62e074adb038a40013e0d7b6 full 1
In this week's episode, we speak with Khara Croswaite Brindle, author of The Perfectionuer, about finding that balance of being a successful entrepreneur and avoiding burnout. This is a great episode for any business owner who needs help managing their work-life balance.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Khara's websites:
https://www.amazon.com/dp/B08C6XMD3F
http://www.croswaitecounselingpllc.com
www.linkedin.com/in/khara-croswaite-brindle-ma-lpc-acs-b04749143/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
In this week's episode, we speak with Khara Croswaite Brindle, author of The Perfectionuer, about finding that balance of being a successful entrepreneur and avoiding burnout. This is a great episode for any business owner who needs help managing their work-life balance.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Khara's websites:
https://www.amazon.com/dp/B08C6XMD3F
http://www.croswaitecounselingpllc.com
www.linkedin.com/in/khara-croswaite-brindle-ma-lpc-acs-b04749143/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Getting The Right Message To Your Audience with Lizzy Harris Getting The Right Message To Your Audience with Lizzy Harris Tue, 14 Jul 2020 14:00:21 GMT 25:25 https://api.spreaker.com/episode/26725301 false https://www.spreaker.com/user/katiebrinkley/katie-brinkley-w-lizzy-harris 62e074b1a16d94001407c304 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


EPISODE LINKS
Visit Lizzy online:
www.pipitcommunications.com
www.linkedin.com/in/lizzyharris/


Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley


EPISODE LINKS
Visit Lizzy online:
www.pipitcommunications.com
www.linkedin.com/in/lizzyharris/


Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Juggling The Many Hats of Business Ownership with Ryan Bramwell Juggling The Many Hats of Business Ownership with Ryan Bramwell Tue, 07 Jul 2020 14:00:19 GMT 27:29 https://api.spreaker.com/episode/26446622 false https://www.spreaker.com/user/katiebrinkley/katie-brinkley-w-ryan-bramwell 62e074b1a16d94001407c305 62e074adb038a40013e0d7b6 In this episode of Rocky Mountain Marketing, we speak with Ryan Bramwell, owner of the motion graphic creative agency, SPILLT. He shares his insights on changing hats along his business ownership journey. From designer to owner he shares how he has... full 1
A great episode for all the small business owners who juggle wearing the many hats that come with business ownership.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Ryan online:
www.spillt.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
A great episode for all the small business owners who juggle wearing the many hats that come with business ownership.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Ryan online:
www.spillt.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Consistency is Key with Stephanie McTigue Consistency is Key with Stephanie McTigue Tue, 30 Jun 2020 14:00:06 GMT 22:30 https://api.spreaker.com/episode/34363089 false https://www.spreaker.com/user/katiebrinkley/stephanie-mctigue 62e074b1a16d94001407c306 62e074adb038a40013e0d7b6 full 1
A great episode to help remind you that every job you have is preparing you for your next opportunity and to keep your priorities in check.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Stephanie online:
www.cofileathers.com
instagram.com/cofileathers
facebook.com/cofileathers


Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
A great episode to help remind you that every job you have is preparing you for your next opportunity and to keep your priorities in check.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Stephanie online:
www.cofileathers.com
instagram.com/cofileathers
facebook.com/cofileathers


Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Optimizing LinkedIn for Your Business with Katie Brinkley Optimizing LinkedIn for Your Business with Katie Brinkley Tue, 23 Jun 2020 14:00:16 GMT 12:42 https://api.spreaker.com/episode/32564855 false https://www.spreaker.com/user/katiebrinkley/solo-4 62e074b1a16d94001407c307 62e074adb038a40013e0d7b6 Wondering how to post effectively on LinkedIn as a business? In this episode, I will give you my FIVE tips for developing the ideal content your customers want to see in their LinkedIn feed and how to ensure your LinkedIn company page audience grows!... full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Connect with Katie on LinkedIn: https://www.linkedin.com/in/katiebrinkley/

Visit Katie online: https://www.nextstepsocialcommunications.com/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Connect with Katie on LinkedIn: https://www.linkedin.com/in/katiebrinkley/

Visit Katie online: https://www.nextstepsocialcommunications.com/

Hosted on Acast. See acast.com/privacy for more information.

]]> The Psychology of Running a Successful Business with Aaron Cummins and Emily Duke The Psychology of Running a Successful Business with Aaron Cummins and Emily Duke Tue, 16 Jun 2020 14:00:09 GMT 26:21 https://api.spreaker.com/episode/29919346 false https://www.spreaker.com/user/katiebrinkley/aaronandemilypodcast 62e074b1a16d94001407c308 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Aaron and Emily online:
https://luxdenver.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Aaron and Emily online:
https://luxdenver.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> The Not-So-Sexy Part of Business with Jessica Fialkovich The Not-So-Sexy Part of Business with Jessica Fialkovich Tue, 09 Jun 2020 14:00:10 GMT 19:27 https://api.spreaker.com/episode/26724684 false https://www.spreaker.com/user/katiebrinkley/jessica-fialkovich 62e074b1a16d94001407c309 62e074adb038a40013e0d7b6 Oftentimes as entrepreneurs, we get caught up in the many aspects that are involved in running our small businesses. In this episode of Rocky Mountain Marketing, we speak with Jessica Fialkovich, owner of Transworld Business Advisors. Jessica explains... full 1
A great episode for all small business owners that might be putting their financials on the back burner.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jessica online:
https://www.tworld.com/locations/centraldenver/
https://www.linkedin.com/in/jessicafialkovich/


Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
A great episode for all small business owners that might be putting their financials on the back burner.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Jessica online:
https://www.tworld.com/locations/centraldenver/
https://www.linkedin.com/in/jessicafialkovich/


Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Evolving is the Key to Success with Eric Scott Evolving is the Key to Success with Eric Scott Tue, 02 Jun 2020 14:00:14 GMT 29:55 https://api.spreaker.com/episode/27187768 false https://www.spreaker.com/user/katiebrinkley/eric-scott 62e074b1a16d94001407c30a 62e074adb038a40013e0d7b6 In this episode of Rocky Mountain Marketing, Eric Scott shares his insights on trying to stay ahead of your competitors and the keys to finding social media advertising success through social boosting. As a pioneer in the 3D architecture industry,... full 1
Lots of great tips, tactics, strategies & inspiration on this episode - don't miss it!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Eric's website: https://www.vizgraphics.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
www.linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Lots of great tips, tactics, strategies & inspiration on this episode - don't miss it!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Eric's website: https://www.vizgraphics.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
www.linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[How to Make Your Small Business's Social Media Successful]]> Tue, 26 May 2020 14:00:22 GMT 13:41 https://api.spreaker.com/episode/28307696 false https://www.spreaker.com/user/katiebrinkley/solo-episode-3 62e074b1a16d94001407c30b 62e074adb038a40013e0d7b6 When it comes to social media marketing, many small business owners feel one of two things—that it hasn’t been successful for them, or that it’s already too late to start. Well, I am here to tell you that it is never too late to start and I am going... full 1
Social media is a powerful way to expand your audience and engage with your customers. Let’s start making your social media bring in new customers and create a community that employees, past customers, and new customers want to be a part of.

Ready to take your social media to that next step? Then don't miss this episode!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Social media is a powerful way to expand your audience and engage with your customers. Let’s start making your social media bring in new customers and create a community that employees, past customers, and new customers want to be a part of.

Ready to take your social media to that next step? Then don't miss this episode!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> The Importance of Branding with Nick Stringari The Importance of Branding with Nick Stringari Tue, 19 May 2020 14:00:17 GMT 28:40 https://api.spreaker.com/episode/26518130 false https://www.spreaker.com/user/katiebrinkley/katie-brinkley-w-nick 62e074b1a16d94001407c30c 62e074adb038a40013e0d7b6 full 1
Learn the importance of branding for your business in this valuable episode!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Nick online:
https://www.stoic.agency/hello
https://www.instagram.com/nickstringari/
https://twitter.com/nick_stringari

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Learn the importance of branding for your business in this valuable episode!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Nick online:
https://www.stoic.agency/hello
https://www.instagram.com/nickstringari/
https://twitter.com/nick_stringari

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Taking the Plunge into Freelance Work with Kristen Phiel Taking the Plunge into Freelance Work with Kristen Phiel Tue, 12 May 2020 14:00:18 GMT 23:40 https://api.spreaker.com/episode/25971529 false https://www.spreaker.com/user/katiebrinkley/katie-brinkley-w-kristin-phiel 62e074b1a16d94001407c30d 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Kristen online:
https://www.linkedin.com/in/kristenphiel/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Kristen online:
https://www.linkedin.com/in/kristenphiel/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> How to Pivot Your Small Business to the Online Market with Kyle Wells How to Pivot Your Small Business to the Online Market with Kyle Wells Tue, 05 May 2020 14:00:03 GMT 34:34 https://api.spreaker.com/episode/25969933 false https://www.spreaker.com/user/katiebrinkley/katie-brinkley-w-kyle-wells 62e074b1a16d94001407c30e 62e074adb038a40013e0d7b6 On this episode of Rocky Mountain Marketing, we speak with Kyle Wells, owner of multiple coffee shops located in Denver. He left a comfortable corporate job to follow his dreams into entrepreneurship. He takes us through navigating his entrepreneur... full 1
Any brick and mortar company will get LOTS of great tips and ideas on how they can pivot their business online.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Kyle's websites:
https://torpedocoffee.com
https://theclosequarters.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Any brick and mortar company will get LOTS of great tips and ideas on how they can pivot their business online.

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Kyle's websites:
https://torpedocoffee.com
https://theclosequarters.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> The Power of Video with Beth Klepper The Power of Video with Beth Klepper Tue, 28 Apr 2020 14:00:13 GMT 32:03 https://api.spreaker.com/episode/25655825 false https://www.spreaker.com/user/katiebrinkley/katie-brinkley-w-beth-klepper 62e074b1a16d94001407c30f 62e074adb038a40013e0d7b6 full 1
If you have been wondering if video is right for you and your business, this episode is a MUST listen!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Beth's website: http://mainstreamvideoproduction.com
Visit Beth on Facebook: facebook.com/MainstreamVideoPro/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
If you have been wondering if video is right for you and your business, this episode is a MUST listen!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Beth's website: http://mainstreamvideoproduction.com
Visit Beth on Facebook: facebook.com/MainstreamVideoPro/

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Never Be Afraid to Ask for Help with Cameron Walker Never Be Afraid to Ask for Help with Cameron Walker Tue, 21 Apr 2020 14:00:14 GMT 20:35 https://api.spreaker.com/episode/25618243 false https://www.spreaker.com/user/katiebrinkley/katie-brinkley-podcast-w-cameron-walker 62e074b1a16d94001407c310 62e074adb038a40013e0d7b6 full 1

Lots of great tips, tactics, strategies & inspiration on this episode - don't miss it!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Cameron's website: https://www.heyyostudios.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>

Lots of great tips, tactics, strategies & inspiration on this episode - don't miss it!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Cameron's website: https://www.heyyostudios.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Networking Doesn't Need to be a Dirty Word with Lori McGehee]]> Tue, 14 Apr 2020 14:00:21 GMT 24:15 https://api.spreaker.com/episode/25245942 false https://www.spreaker.com/user/katiebrinkley/networking-doesnt-need-to-be-a-dirty-wor 62e074b1a16d94001407c311 62e074adb038a40013e0d7b6 In this episode of Rocky Mountain Marketing, Lori shares an incredible journey that led her from marketing potatoes to wool to sunflowers and what led her along the path to becoming an entrepreneur. She shares the insight she gained along the way and... full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Lori on LinkedIn:
https://www.linkedin.com/in/lori-garcia-mcgehee-mba-aab452/


Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit Lori on LinkedIn:
https://www.linkedin.com/in/lori-garcia-mcgehee-mba-aab452/


Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> Listening To Your Audience with John Murray Listening To Your Audience with John Murray Thu, 09 Apr 2020 15:19:46 GMT 18:09 https://api.spreaker.com/episode/25142840 false https://www.spreaker.com/user/katiebrinkley/katie-brinkley-podcast-w-john-murray 62e074b1a16d94001407c312 62e074adb038a40013e0d7b6 full 1
On this episode of Rocky Mountain Marketing, John shares an incredible journey that led him from growing up as a self-professed "trailer park kid" to reaching the highest levels of his profession while also building a thriving Small Business (Jammin DJs) that operates throughout the Denver area.

Lots of great tips, tactics, strategies & inspiration on this episode - don't miss it!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit John's website: https://www.myjammindjs.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]>
On this episode of Rocky Mountain Marketing, John shares an incredible journey that led him from growing up as a self-professed "trailer park kid" to reaching the highest levels of his profession while also building a thriving Small Business (Jammin DJs) that operates throughout the Denver area.

Lots of great tips, tactics, strategies & inspiration on this episode - don't miss it!

Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Visit John's website: https://www.myjammindjs.com

Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley

Hosted on Acast. See acast.com/privacy for more information.

]]> The 1 BIG Mistake Small Business Owners Make on Instagram (And How To Avoid It!) The 1 BIG Mistake Small Business Owners Make on Instagram (And How To Avoid It!) Wed, 08 Apr 2020 14:34:19 GMT 9:03 https://api.spreaker.com/episode/24977146 false https://www.spreaker.com/user/katiebrinkley/the-1-big-mistake-small-business-owners- 62e074b1a16d94001407c313 62e074adb038a40013e0d7b6 Discover the 1 massive mistake far too many Small Business Owners make when it comes to marketing on Instagram - and how to avoid it!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkley... full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Connect with Katie on LinkedIn: https://www.linkedin.com/in/katiebrinkley/

Visit Katie online: https://www.nextstepsocialcommunications.com/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Connect with Katie on LinkedIn: https://www.linkedin.com/in/katiebrinkley/

Visit Katie online: https://www.nextstepsocialcommunications.com/

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[What The Social Media "Experts" and "Gurus" Are NOT Telling You (And Why It Matters)]]> Wed, 08 Apr 2020 14:29:45 GMT 20:15 https://api.spreaker.com/episode/24976695 false https://www.spreaker.com/user/katiebrinkley/what-the-social-media-gurus-arent-tellin_1 62e074b1a16d94001407c314 62e074adb038a40013e0d7b6 full 1
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Connect with Katie on LinkedIn: https://www.linkedin.com/in/katiebrinkley/

Visit Katie online: https://www.nextstepsocialcommunications.com/

Hosted on Acast. See acast.com/privacy for more information.

]]>
Like the show? Keep Katie running and show her your support!

https://www.buymeacoffee.com/katiebrinkley

EPISODE LINKS
Connect with Katie on LinkedIn: https://www.linkedin.com/in/katiebrinkley/

Visit Katie online: https://www.nextstepsocialcommunications.com/

Hosted on Acast. See acast.com/privacy for more information.

]]>