Stephanie shares her journey from advertising to shaping trust and privacy experiences at LinkedIn, offering unique insights into why deceptive design practices—also known as dark patterns—persist despite growing awareness and regulation. Together, we examine how companies can break free from short-term manipulative tactics and instead build long-term, meaningful relationships with their users through fairness, transparency, and value-driven design.

From the power of respecting user agency to the business case for ethical design, this conversation is packed with practical advice, industry anecdotes, and inspiring ideas for designers, product leaders, and anyone committed to creating a more honest digital future.

Join us as we uncover why respecting users isn’t just the right thing to do—it’s the foundation for sustainable business success. Don’t miss this powerful episode on designing with conscience and turning trust into a true competitive advantage.

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Luc shares his insights on the misuse of AI through dark patterns, the environmental impact of AI technologies, and the importance of balancing innovation with ethical responsibility. From his groundbreaking work in human-computer interaction to his perspectives on the future of AI, Luc emphasizes the role of education and collaboration in creating technology that truly serves humanity.

Join us as we uncover how AI can be a force for good—augmenting human intelligence, fostering trust, and elevating ethical standards in technology. Don’t miss this enlightening conversation with one of the leading minds in AI today.

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We discuss how dark patterns not only lead to financial losses but also affect privacy, mental well-being, and consumer trust. Chandni highlights the legal gaps in Australia, where 8 out of 10 dark patterns remain legal, and contrasts this with stronger protections in the U.S. and Europe.

Chandni also emphasizes the role of businesses in improving the online experience by rethinking design practices to build trust. Finally, she shares insights from her Churchill Fellowship, which focuses on finding global solutions to protect consumers from digital harm.

For more insights, check out Chandni’s research and fellowship:

• Duped by Design – Manipulative online design: Dark patterns in Australia
• Let Me Out – Subscription trap practices in Australia
• Cost of managing your privacy
• Chandni’s Churchill Fellowship

Subscribe to CPRC’s newsletter at cprc.org.au, and don’t forget to subscribe to Fairpatterns' newsletter: Unlock the Trust.

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Jennifer emphasizes the importance of creating child-friendly data protection practices and highlights the dangers of dark patterns—manipulative design tactics that can mislead children into sharing more personal information than necessary. She advocates for greater transparency and education to help children understand their data rights and navigate the online world safely.

The episode also explores the need for collaboration among regulators, digital service providers, educators, and parents to improve children's digital literacy and safety online. Jennifer shares her vision for the future, where digital services are designed with children's rights in mind, creating a safer, more empowering online environment for young users.

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Claire offers insights into the challenges of balancing protection and empowerment for minors, explaining how online harms have often outweighed benefits. She highlights the critical role of age assurance mechanisms and the complexities surrounding age verification. The conversation also covers the impact of dark patterns on children, illustrating how these deceptive design practices exploit their vulnerability.

This episode provides a comprehensive look at the ongoing efforts to create a safer digital environment for children, making it a must-listen for anyone concerned with online safety.

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Together, they explore the evolving regulatory landscape, focusing on the FTC's guidelines and enforcement actions. They discuss the negative option rule, proposed updates to streamline requirements for subscription programs, and practical steps businesses can take to avoid dark patterns and ensure compliance with regulations. The conversation also addresses the increasing pressure on companies to prioritize consumer well-being over short-term gains and the potential legal repercussions of failing to do so.

Furthermore, Paavana and Marie discuss the broader implications of deceptive practices on society and the importance of ethical considerations in digital design and user experience. They emphasize the need for businesses to be transparent about their consumer transparency goals, conduct comprehensive audits of user experiences, and optimize cancellation mechanisms to create a seamless and hassle-free process for consumers.

Overall, this episode provides valuable insights into the complexities of the dark patterns maze and offers actionable advice for businesses to navigate the landscape ethically and responsibly.

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What steps can be taken from different perspectives?

This includes understanding the root cause of the widespread online manipulation, as well as the tools and positive trends that can be used to fight it.

We discuss these issues with Harry Brignull, who coined the term "dark pattern" and has been exposing deceptive user interfaces since 2010. He manages the website deceptive.design (formerly darkpatterns.org) and has authored the first book on dark patterns.

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To understand more about it, Marie Potel-Seville sits with Cindy Cohn, Executive Director of the Electronic Frontier Foundation (EFF). From 2000-2015 she served as EFF’s Legal Director as well as its General Counsel. Ms. Cohn first became involved with EFF in 1993, when EFF asked her to serve as the outside lead attorney in Bernstein v. Dept. of Justice, the successful First Amendment challenge to the U.S. export restrictions on cryptography.

To go further:

EFF Podcast:

https://feeds.eff.org/howtofixtheinternet

Have a question or need some support?

Visit us at fairpatterns.com and follow us on LinkedIn: FairPatterns!

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In today’s episod, Marie Potel speaks with Dries Cuijpers, Senior Enforcement Official and coordinator of the Digital Economy at the Consumer Division of the Netherlands Authority for Consumers and Markets. Dries has 20 years of experience as an enforcement official in numerous economic sectors. He set up ACM’s Behavioural Insights Team and managed the team for the first 5 years, he has worked for the OECD on consumer policy and he is a co-author of ACM’s Guidelines on the Protection of the Online Consumer.

What type of harms are caused by dark patterns, from a regulator point of view? How is the Dutch authority tackling this issue? What’s the future of regulation on deception and manipulation around the world? Let’s talk about it here and now!

To go further :

• ACM confronts online stores using misleading countdown timers with their practices

Have a question or need some support? Visit us at fairpatterns.com and follow us on LinkedIn: FairPatterns!

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To discuss the topic, Marie Potel speaks with Colin Gray, Associate Professor at the Luddy School of Informatics, Computing and Engineering at Indiana University Bloomington and Director of the human computer interaction design program.

To go further:

• "Towards a preliminary ontology of dark patterns knowledge", by Colin Gray, Cristina Santos, Nataliia Bielova

Have a question or need some support? Visit us at fairpatterns.com and follow us on LinkedIn: FairPatterns!

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Because of these cognitive limitations, the way in which information or choices are presented can have a significant impact on the decisions that individuals make.

How behavioral economics can be used by policymakers to design “choice architectures” such that people are promoted to make better decisions? What can economics teach us about how dark patterns work? What are the incentives to switch from dark to fair patterns, from a sheer economic point of view?

In this episode, we dive into the economics behind dark patterns with Marie Potel and her guests, Anastasia Shchepetova and Lirio Barros, both consultants in economics and finance at Oxera.

To go further :

• Federal Trade Commission complaint against Amazon.com
• “Nudge : improving decisions about health, wealth and happiness” by Richard Thaler & Cass Sustein (2009)

Have a question or need some support? Visit us at fairpatterns.com and follow us on LinkedIn FairPatterns!

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But in reality, marketers are asked to build experiences that drive trust, conversion, and long-term customer relationships. How can marketers benefit from fighting dark patterns in their daily job, and what do they have to keep in mind to gain user trust? These are the topics discussed in today’s episode with Marie Potel and her guest Raashee Gupta Erry, senior expert in marketing advertising and consumer privacy.

🎧 You heard:

• An extract of CNBC’s Aaron Ross Sorkin interview of Lina Khan, FTC commissioner, on antitrust regulation and data privacy

💡 To go further:

• Dark commercial patterns, OECD digital economy papers, oct. 2022, n°336
• Americans can’t consent to companies’ use of their data, a report from the Annenberg School for Communication, University of Pennsylvania, feb. 2023
• Federal Trade Commission Staff report « Bringing dark patterns to light », sept. 2022

Have a question or need some support? Go to fairpatterns.com or contact Marie Potel on LinkedIn!

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✅ What are the legal risks incurred by companies from the consumer law and the data protection point of views?

✅ What is really changing with the digital service act (DSA), the first regulation that explicitly prohibits dark patterns per se?

To answer these questions, Marie Potel welcomes Gabriel Voisin and Alexandre Vuchot, partners at Bird & Bird specializing respectively in data protection, cyber security & privacy, and consumer law.

You will also hear an extract of Tristan Harris talking about technological deception in the social media age in front of the US congress on January 8, 2020.

To go further:

• Fair patterns 2 mn sanity check
• Evolution of the legislation policing dark patterns
• Online Choice Architecture : how digital design can harm competition and consumers, from Competition and Market Authority, April 5, 2022
• Italian Data Protection Authority's decision mentioning Dark Patterns, February 23, 2023
• 5Rights Foundation Contribution to the Global Digital Compact, April 2023

Have a question or a need for support? Go to fairpatterns.com or contact Marie on LinkedIn!

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Together, they tackle the question of the definition of this very varied phenomenon that is “dark patterns”, and the need to create actionable guidelines to trigger awareness for all stakeholders (legal professionals, but also marketers, designers …).

In this episode, you will also hear an extract of Harry Brignull’ presentation on Dark Patterns at the UX Brighton conference.

A question or a need for support? Go to fairpatterns.com or contact Marie Potel on LinkedIn!

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✅ 97 % of e-commerce websites in the EU contain at least one dark pattern

✅ dark patterns increase the heart rate of users and raise anxiety

✅ kids are more vulnerable to dark patterns, as the part of the brain that helps us control our impulses fully matures at 25 years of age

In this very first episode, Marie Potel and her guest, Celia Hodent, psychologist specialized in UX games, independent consultant as a game UX strategist, and founder of GDC UX summit talk about the detrimental impacts of dark patterns on user experience and why companies should care about it in a long run strategy. They discuss the cognitive biases at play with dark patterns, the regulation applicable, the harms caused to individuals and to our economic model, and the incentives to switch from dark to fair patterns.

To go further :

👉 “What UX is really about : introducing a mindset for great experiences”, by Celia Hodent

👉 OECD digital economy papers “Dark commercial patterns”, oct. 2022, n°336

👉 European Commission report “Behavioural study on unfair commercial practices in the digital environnement : dark patterns and manipulative personalisation”, april 2022

A question or a need for support? Go on fairpatterns.com or contact Marie Potel on LinkedIn!

Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

A question or a need for support? Go on fairpatterns.com or contact Marie Potel on LinkedIn!

Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.