The Growth Show with Whitney Bateson

Ep. 114 - What $5/Day Can Do for Your Practice with Priscilla Zaehringer

Mon, 06 Apr 2026 10:00:00 GMT

In Part 2 of our ads series, Whitney and her team member (and ads manager) Priscilla Zaehringer get into the numbers — and it's genuinely exciting. They walk through a real calculator showing what's possible when you run a simple Meta ads funnel to a free lead magnet, starting with just $5 a day. Whether you're skeptical about the cost or just not sure what kind of return to expect, this episode makes the math feel accessible and real. They also dig into why Meta beats Google for health and wellness practitioners, why sending people to your email list beats sending them straight to a sales page, and how the compounding effect of list growth is what really makes this whole thing work over time. If you've been sitting on the fence about ads, this episode might just be the push you needed.

Takeaways:

You don't need a big budget. $5/day is enough to start seeing leads come in, and costs can get as low as $1.30 per subscriber
Your email list is a long game: many people who buy a program six months later originally found you through an ad
Ads give you data, and data gives you the ability to optimize every step of your funnel, from open rates to discovery call close rates
Meta ads outperform Google ads for wellness practitioners because Meta finds people who don't even know they need you yet
Running ads to a free lead magnet (vs. directly to a sales page) is more cost-effective and lets you nurture people at their own pace

Connect with Priscilla:

Website: priscillazaehringer.com

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

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Ep. 113: Why Practitioners Are Ditching the Daily Post for Automated Leads with Priscilla Zaehringer

Thu, 02 Apr 2026 10:00:00 GMT

Whitney and her online business manager Priscilla Zaehringer are kicking off a three-part series all about ads — and not the intimidating, agency-speak kind. In this first episode, they break down the concept of the "silent funnel": a simple automated system that runs ads to a lead magnet, grows your email list, and warms up new subscribers — all without you having to post a reel every other day. Whitney and Priscilla share their own journey to ads, why organic social media reach (yes, that 1–3% stat is real) just doesn't cut it for business growth anymore, and why your email list is still the highest-ROI channel in your marketing toolkit. If you've been spinning your wheels on social or just wondering how to bring in a steadier stream of new leads, this honest, no-fluff conversation will give you a solid foundation before they go deep on the numbers and strategy in Parts 2 and 3.

Takeaways:

Organic social media only reaches 1–3% of your followers. Your email list, by comparison, can hit 40–45% open rates, making it a far more reliable channel for nurturing leads and driving sales.
Ads aren't a replacement for relationship-building strategies like referrals or networking, they're an additional lead-generation stream that works faster and at higher volume.
The "silent funnel" is straightforward: run an ad to a lead magnet → automated welcome email sequence → ongoing nurture emails. Set it up once, monitor the costs, and let it run in the background.
You don't need to be an ads expert to use them effectively, but knowing the basics matters... especially if you ever hire help, so you can evaluate whether it's actually working.
Your email list is a conveyor belt: the more people you add consistently, the more opportunities you create for sales down the line. Ads supercharge that rate of growth.

Connect with Priscilla:

Website: priscillazaehringer.com

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

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Ep. 112 - Travel & Business Updates (End of an Era)

Mon, 30 Mar 2026 10:00:00 GMT

In this episode, I'm pulling back the curtain on some really big changes — both personally and professionally. After eight years of full-time travel with my husband Dylan, we're officially putting down roots in Berlin, Germany. I walk you through the logistics of how we've been living abroad (visas, taxes, Airbnb hacks, buying desks from Mercado Libre), why we're pursuing permanent residency in Europe, and what this next chapter looks like. Then I get into what's shifting in the business… why our last launch was a wake-up call, how I'm finally pushing past limiting beliefs that held me back for years, and the new done-for-you direction we're heading. I also give you a sneak peek at our upcoming three-part series on Facebook and Instagram ads.

Takeaways:

If something in your business isn't working the way it used to, that doesn't mean something is wrong with you… the market has changed, and it's time to pivot rather than keep pushing through what no longer fits.
Systems are what allow you to free up your time and build a business that doesn't require you to be glued to your desk. Prioritize automating lead generation, nurture sequences, and booking flows.
Done-for-you support is becoming more valuable than ever because time and bandwidth are at an all-time low — getting closer to implementation faster is the move right now.
Facebook and Instagram ads can be a powerful underlying system that supplements your marketing without requiring you to be "on" all the time, and you don't need a huge budget to start.
When you finally move past fear and limiting beliefs around trying something new, pay attention to how you feel. If you're waking up energized and excited, that's your sign you're heading in the right direction.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 111 - The Networking System That Fills Your Practice with Aligned Referrals with Alex Raymond RD, LD, CEDS-C

Mon, 23 Mar 2026 10:00:00 GMT

If you've been told to "just network" but have no idea what that actually means in practice, this episode is for you. Whitney is joined by Alex Raymond, RD and founder of Courage to Nourish, who built a multi-state group practice almost entirely through intentional, systemized networking. Alex breaks down her two-branch approach to networking — from cold outreach to nurturing active referral sources — and gives you the exact steps she takes to turn a cold email into a lasting referral relationship. If you're ready to get more aligned referrals without the overwhelm, hit play and then follow the show so you never miss an episode.

Takeaways:

Networking is about building relationships, not just collecting contacts — understanding what a provider does helps you make better referrals for your own clients.
Use a two-branch system: cold outreach (10–20 new providers/month) and active nurturing of existing referral sources.
A scheduling link in your email signature is one of the simplest, highest-ROI tools you can add to your networking workflow.
You don't need a CRM right away — start with a Gmail template and a system you can actually sustain, then build from there.
A follow-up email after every networking call, plus a provider newsletter or check-in every 1–2 months, keeps you top of mind without feeling salesy.

Connect with Alex:

Website: www.couragetournourish.com
Email: alex@couragetournourish.com
Instagram: https://www.instagram.com/courage.to.nourish/

Resources Mentioned:

TherapyFlow — CRM used by Alex for provider outreach (~$200/month flat fee)
Psychology Today — Source for finding providers to reach out to

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

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Ep. 110: Why Most Dietitian Marketing Doesn't Work (And How to Fix Yours)

Wed, 18 Mar 2026 10:00:00 GMT

This episode is a replay from my session at the NE Summit 2026, where we talked about what is actually going on when your marketing feels scattered, inconsistent, or like it just is not working anymore.

If you have been trying new strategies every few weeks, creating content without knowing if it is bringing in clients, or feeling like you need to be everywhere just to keep up, you are not alone.

A lot of practitioners find themselves stuck in a cycle of doing more without seeing better results. It can feel like you are constantly starting over, unsure where your next client is coming from, and questioning what is actually worth your time.

In this session, we simplify that.

We walk through what effective marketing actually looks like and how to move from a reactive approach to a more intentional one. You will learn how to focus your efforts so that everything you are doing is working toward a clear goal, instead of feeling like a collection of disconnected tasks.

I also break down the four core marketing lanes, how each one functions, and how to identify where you might be overextending or underutilizing your efforts.

If your marketing has been feeling overwhelming or unclear, this episode will help you step back, refocus, and move forward with a plan that feels more grounded and sustainable.

Takeaways:

Your marketing needs a clear, shared goal.
Your website is where your marketing comes together.
There are four marketing lanes, and each one has a role.
One strong piece of content can do more than many scattered ones.
A focused 90 day plan creates momentum.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

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Ep. 109: When Your Business Stops Working: How Ana Reisdorf Pivoted to 40K Downloads/Month with GLP-1 Hub

Mon, 16 Mar 2026 10:00:00 GMT

What do you do when the business you've spent years building starts to crumble and no amount of hustle can fix it? Ana Reisdorf knows that feeling well.

After years of running a successful health writing agency with a team of 10 writers, Ana watched her revenue dry up as clients took content in-house, AI tools disrupted SEO writing, and a costly course launch left her in debt. She went from doubling her revenue year over year to sending 2,000 cold pitches with zero new clients.

Then one day in the shower, an idea hit... and GLP-1 Hub was born.

In less than a year, Ana turned her deep nutrition expertise and content skills into a media platform that's now pulling in 40,000+ podcast downloads a month, ranking in the top 20 of Medicine on Apple Podcasts, and generating real revenue from sponsorships, YouTube ads, digital products, and a brand-new membership.

This conversation is raw, real, and packed with practical takeaways for any wellness pro thinking about pivoting, building a content platform, or just wondering if it's time to try something new.

Takeaways:

Your past expertise is fuel for what's next. Ana spent years building SEO and content skills for other brands. When she launched GLP-1 Hub, she applied every bit of that knowledge to her own platform, and it paid off fast.
Read the tea leaves. There's a difference between a normal business dip and a fundamental market shift. If you've exhausted every strategy and the numbers keep dropping, it might be time to pivot... not push harder.
Start before you're ready. Ana's early YouTube videos weren't polished. She edited them herself and they weren't perfect. But one of those early sponsored videos has 18,000 views and is still generating results.
Go where the audience already is. Instead of building from scratch on social media, Ana grew her podcast by doing guest swaps with established GLP-1 influencers... borrowing audiences instead of building one from zero.
Consistency beats perfection. You can't learn, improve, or grow if you never start. The first blog, video, podcast, or email won't be your best... and that's the point.

Connect with Ana:

Website: https://www.glp-1hub.com
Podcast: https://www.buzzsprout.com/2455627
Instagram: instagram.com/glp1hub
YouTube: youtube.com/@glp1hub

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the sho

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Ep. 108: Visualize Your Fully Booked Calendar (Pre-Training Prep Work)

Fri, 27 Feb 2026 11:00:00 GMT

Register for the upcoming free training - The 3 Website Upgrades That Fill Your Calendar (Without More Marketing) - March 3rd or 4th: whitneybateson.com/upgrade

Whitney hosts a short live “prep work” session on Zoom, inviting you to register for her free website training on March 3 or March 4 and to join the Facebook group for continued discussion. Instead of tactics, she leads you through a visualization to feel what it’s like to have a full calendar of ideal clients, including an aligned discovery call where you confidently connect your offer to what the client is experiencing and receive an immediate yes. Afterward, you’re prompted to journal about what the client was struggling with in their own words, what made you feel confident and excited, and what felt unclear so you can revisit the exercise. Participants are invited to share takeaways; one attendee describes a client resonating with her website story and buying a high-end package, followed by brief guidance on pricing packages.

Takeaways:

Visualization isn’t fluff. It’s strategic preparation for aligned growth.
Your best clients are defined by lived experience, not diagnosis.
Sales feel effortless when trust is built before the call.
Your story should mirror your client’s story.
Pricing reflects transformation and trust, not just time.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 107 - How These Dietitians and Health Professionals Finally Built a Website That Brings Clients to Them (Real Stories)

Mon, 23 Feb 2026 11:00:00 GMT

If your website feels more like a placeholder than a business asset, this episode is for you.

Whitney shares real stories from dietitians, health coaches, and therapists who went through the Wellness Pro Website System after feeling done with piecing together their online presence. You'll hear how they moved from confusing, cobbled-together setups to strategic WordPress sites with clear messaging, lead magnets, SEO-focused blogs, and booking flows that qualify clients before the call even happens.

They talk about what the process was actually like, the results they saw, and how their confidence grew along the way. Think: discovery calls booked for the first time, growing email lists, media features, and one practitioner who returned from maternity leave to a full caseload because her website kept working while she was away.

If your site isn't doing that kind of heavy lifting, it's time to change that.

Free Training: Three Website Upgrades That Fill Your Calendar (Without More Marketing) March 3rd and March 4th. Grab your free seat at whitneybateson.com/upgrade

Takeaways:

Your website is a confidence tool, not just a marketing tool.
Clarity on your niche makes you findable.
A strategic website pre-sells clients before they ever talk to you.
Owning and understanding your website changes everything.
Your website works even when you're not.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 106 - Feb 12th Open Coaching Call Replay: Uncomplicate Your Marketing

Wed, 18 Feb 2026 11:00:00 GMT

I'm hosting a free training on March 3rd & 4th, called "The 3 Website Upgrades That Fill Your Calendar Without More Marketing.” And in this episode, I'm giving you a preview of what we'll cover.

https://whitneybateson.com/upgrade

I walk through a simple marketing framework that keeps the focus where it belongs: getting the right people to book a call. Your website is the foundation. From there, I break down four traffic lanes — content, email, visibility, and referrals — and help you figure out which two or three to prioritize for the next 90 days.

Then I open it up for live coaching. We talk through marketing while working full-time, building income beyond 1:1, choosing a niche, when to hire support, what to track when your funnel goes live, and how to repurpose content without burning out.

If you're tired of doing all the things and still not seeing results, this one's for you.

Takeaways:

Your website is the conversion foundation.
Pick 2–3 marketing lanes and commit for 90 days.
Referrals are often the most efficient path to clients.
Get clear on strategy before you hire.
Repurpose instead of recreating.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 105 - From Solo Practice to a Team of 5 with Julia Werth

Mon, 16 Feb 2026 11:00:00 GMT

🎉 Free Training Alert! Tired of wondering where your next client is coming from? Join Whitney for her free training, The 3 Website Upgrades That Fill Your Calendar (Without More Marketing), where she teaches the simple shifts you can make yourself to double your visitor-to-client conversion rate. Save your seat here: https://whitneybateson.com/upgrade

What does it actually look like to grow a nutrition practice from a one-woman show to a thriving team, all while raising a family?

In this episode, Whitney sits down with Julia Werth, founder of Werth Your While Nutrition, to talk about her journey from launching in 2019 to now leading a team of four (soon to be five!) dietitians. Julia gets real about what worked, what surprised her, and how she's built something sustainable without sacrificing her time with her kids.

They dig into the practical stuff: how Julia built a referral network that actually sends clients her way, what made her finally invest in a website that works, how she navigates insurance and self-pay, and the mindset shifts that come with stepping into a CEO role.

If you've ever wondered whether scaling is possible for you, or you're just tired of the feast-or-famine client cycle, this conversation is for you.

Takeaways:

A strategic website is foundational, not optional.
Referral relationships are built, not stumbled into.
Scaling doesn't mean sacrificing your life.
Hiring requires a mindset shift.
Growth takes time, and that's okay.

Resources Mentioned

Go Deeper with Julia Werth

www.werthyourwhile.com
Book an intro call: https://werthyourwhile.com/booking/

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 104 - 3 Big Myths About Website Makeovers that Keep You From Getting Paid More

Wed, 11 Feb 2026 11:00:00 GMT

In this episode, host Whitney discusses the importance of refreshing your website and addresses three common myths that prevent people from doing so. Whitney emphasizes that a bad website can hinder your business growth and shares how a makeover can bring more clients and stabilize your practice. She also invites listeners to a free training that offers actionable steps to upgrade your website without more marketing. Whitney then goes into detail about each myth, explaining that a website makeover is crucial for ROI, not as time-consuming as it seems, and doesn't require your current site to go offline. Practical advice and testimonials illustrate how a revamped website can significantly benefit your business.

Join the upcoming free training: https://whitneybateson.com/upgrade

Takeaways:

A weak website is already costing you clients (even if you can’t see it).
A website upgrade isn’t about aesthetics; it’s about infrastructure.
Redesigning your site does not have to take forever.
Your website does NOT need to go offline (and your SEO won’t be hurt).
Your website is either working for you or against you. There is no middle ground.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 103 - Why Selling Nutrition Services in 2026 Requires a Different Website Than 2022

Mon, 09 Feb 2026 11:00:00 GMT

In this episode of the Growth Show, host Whitney delves into why your website from 2022 might not serve you well in 2026, especially if you're in the nutrition services industry. Whitney discusses the need for an evolved online presence due to shifts in competition, the rise of AI-generated content, the demand for personalized solutions, and the increasing scarcity of user attention. Learn how to make your website stand out in a crowded digital space by focusing on transformation rather than just information. Whitney also announces a free upcoming training session and shares tips on how to adapt your website to meet the needs of today's clientele.

Takeaways:

A “good enough” website from 2022 is actively costing you clients in 2026.
Information is no longer your value; transformation is.
Personalization and specificity matter more than ever.
Attention is scarce, and friction kills conversions.
Trust is harder to earn and easier to lose.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 102 - You Don’t Need to Be Everywhere (Pick Your Marketing Lane Instead)

Thu, 05 Feb 2026 11:00:00 GMT

In the final episode of our three-part marketing series on the Growth Show, we discuss the critical question, 'Where should I actually be marketing?' Learn why trying to be everywhere can lead to burnout and ineffectiveness. Discover how to audit what's working, identify draining activities, explore new marketing opportunities, and ultimately choose two to three key areas to focus on for 90 days. This episode also covers the importance of content creation, email marketing, strategic visibility, and referral partnerships. Tune in for practical advice on how to be smart and strategic in your marketing efforts.

Join the new Facebook group here: https://www.facebook.com/groups/websitesmarketingfordietitianshealthprofessionals

Takeaways:

You don’t need to be everywhere to grow.
Pick one core content channel and repurpose it hard.
Email marketing is non-negotiable for conversions.
High-impact visibility and referrals often outperform social media.
Commit to 2-3 marketing priorities for 90 days.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 101 - Why Established Practitioners Are Exhausted: You're Marketing Without Infrastructure

Wed, 04 Feb 2026 11:00:29 GMT

In the second part of our three-part podcast series, we dive into why your marketing may feel heavy and exhausting, and how you can create more structure and purpose to make it more manageable. We discuss the concept of marketing infrastructure, explaining how systems and processes can reduce the constant need for fresh energy and ideas, making your efforts more efficient and less draining. We explore practical examples of infrastructure setup, such as repurposing podcast content across multiple platforms and implementing referral systems. By building these systems, you can achieve more consistent growth and predictability in your business. Join our Facebook group for ongoing discussions and tune in for tomorrow's episode to learn where you should be focusing your marketing efforts.

Join the new Facebook group here: https://www.facebook.com/groups/websitesmarketingfordietitianshealthprofessionals

Takeaways:

Marketing feels exhausting when you’re recreating the wheel every time instead of relying on systems that support you.
Sustainable marketing isn’t about motivation. It’s about infrastructure that works even when your energy is low.
When your website becomes the foundation and end destination of your marketing, everything else feels more focused and intentional.
One strong piece of content can fuel multiple marketing touchpoints when you have systems in place to repurpose it.
Marketing infrastructure compounds over time, creating more consistency, predictability, and ease as your business grows.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

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Ep. 100 - Why Your Marketing Feels So Scattered (And How Your Website Fixes It)

Tue, 03 Feb 2026 11:00:00 GMT

In this episode, Whitney talks about effective marketing strategies for practitioners. We dive into overcoming the feeling of being scattered with your marketing efforts. Learn how to build a cohesive strategy beginning with your website to bring more organization and calmness to your marketing activities. Discover how to streamline your efforts and ensure every marketing activity points to a clear end goal: booking more client calls. Join our Facebook group 'Websites and Marketing for Dietitians and Health Professionals' to continue the conversation and share your journey.

Join the new Facebook group here: https://www.facebook.com/groups/websitesmarketingfordietitianshealthprofessionals

Takeaways

Effective marketing starts with one clear goal, and for most practitioners, that goal is getting people to book a discovery call.
Your website is the anchor, not just a brochure.
Not every path to your website is direct, and that's okay.
Your email list is how you capture people who aren't ready yet.
Do a mini audit: ask yourself, "Is this activity actually moving people somewhere?"

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 99 - The Podcast Gets a Companion: Introducing Our New Facebook Group!

Mon, 02 Feb 2026 11:00:00 GMT

In the 99th episode of the podcast, host Whitney reflects on the journey of creating the show. She shares the story of how the podcast began, the support from her team, and how it has grown over nearly 100 episodes. Whitney discusses download stats, top listener countries, and popular episodes. Exciting plans for the future are revealed, including shorter daily episodes and the launch of a new Facebook group for dietitians and health professionals to foster a community around website and marketing topics. Whitney invites listeners to join the group and participate in upcoming interactive discussions and training sessions.

Join the new Facebook group here: https://www.facebook.com/groups/websitesmarketingfordietitianshealthprofessionals

Resources Mentioned

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 98 - Podcast Guesting for Practitioners with Gözde Brake Guia

Mon, 26 Jan 2026 11:00:00 GMT

In this episode of The Growth Show, we delve into the world of podcast guesting with expert Gözde Brake Guia, co-founder of PodWritten. Discover how strategic podcast guesting can significantly benefit your business, whether you're just starting out or already established. Gözde shares invaluable insights on creating impactful pitches, identifying the right podcasts, and leveraging guest appearances to build your brand and attract new clients. Learn about the R.I.S.E framework for effective podcast guesting and gain access to practical resources and templates to help you succeed. If you're looking to grow your business through podcast guesting, this episode is a must-listen.

Takeaways

Podcast guesting works best with strategy, not luck.
You don’t need a big audience or fancy credentials to get booked.
Smaller, niche podcasts often outperform “big-name” shows.
Podcast guesting is a time-saver because the content keeps working for you.
Your CTA matters just as much as the interview.

Resources Mentioned

R.I.S.E Framework: https://podwritten.com/podcastguesting/
Podcast Guesting Course: https://podwritten.com/podcast-guesting-course/

Go Deeper with Gözde

LinkedIn: https://www.linkedin.com/in/gozbguia/

Instagram: https://www.instagram.com/gozbguia/

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 97 - 3 Keys to a Practice that Scales

Mon, 19 Jan 2026 15:00:00 GMT

In this episode of the Growth Show, host Whitney reflects on the past year and shares insights from a recent audience survey, revealing the need for dietitians and therapists to prepare their businesses for scaling. Whitney introduces the 'Reach More People Bundle,' offering various resources to help practitioners diversify income streams, build audiences, and implement effective systems for sustainable growth. Highlights include key strategies for generating multiple revenue streams, the importance of audience-building, and setting up systematic processes early.

Takeaways:

Most practitioners are in the “establishing but stuck” phase.
Scaling isn’t about “getting bigger,” it’s about protecting your energy.
Practices that scale diversify income earlier.
An audience is the foundation for future growth.
Systematizing early makes growth easier, not harder.

Resources Mentioned:

The Reach More People Bundle for Dietitians and Therapists: whitneybateson.com/reach

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

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Ep. 96 - What 60+ Practitioners Told Us About Their Biggest Business Challenges

Mon, 12 Jan 2026 11:00:00 GMT

In this episode, Whitney shares the eye-opening results from a recent survey of wellness practitioners. The survey uncovered the main challenges practitioners faced in the past year as they worked to grow their practices beyond 1:1 client work. Whitney breaks down the major themes that emerged: overwhelming time constraints, marketing systems that aren't converting, confidence struggles around visibility and pricing, and financial pressure to generate consistent income. She offers her honest perspective on why growing a practice is genuinely hard and why you're not alone in facing these obstacles. Whitney also introduces the 'Reach More People Bundle', a free week-long event (January 19-25) packed with resources, tools, and workshops specifically designed to help dietitians and therapists build marketing systems that actually work, attract more of the right clients, and create sustainable income growth. Join the waitlist now at whitneybateson.com/reach.

Takeaways

Most practitioners are stuck in the ‘establishing’ phase.
Revenue is a serious problem across all business stages.
The biggest challenge is lack of consistent marketing systems.
Practitioners are trapped in a frustrating cycle.
Confidence and marketing knowledge gaps compound the problem.

Resources Mentioned

The Reach More People Bundle for Dietitians and Therapists: whitneybateson.com/reach (join the waitlist)

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Hosted on Acast. See acast.com/privacy for more information.

Ep. 95 - Recapping a Tough 2025 and Looking Ahead to 2026

Mon, 05 Jan 2026 11:00:00 GMT

In this New Year's episode, Whitney shares her plans for a quiet New Year's Eve and reflects on the challenges and lessons of 2025. Despite facing setbacks in her business, Whitney discusses her investment in her website system and other business ventures. She seeks the audience's insights via a survey to better understand their needs and improve her offerings. Whitney also emphasizes the importance of setting realistic goals, maintaining a flexible schedule as a full-time traveler, and exploring new opportunities in the year ahead. Join her for a candid and insightful discussion on navigating business challenges and preparing for a successful 2026.

Takeaways

2025 was challenging, not because of a lack of effort, but because time, money, and energy were invested into strategies that didn’t deliver the growth they were meant to create.
Trying to replace consulting income with leveraged offers revealed a gap between what the business was designed to do and what was actually sustaining it.
The biggest lesson wasn’t to push harder, but to slow down and listen more closely to what clients are really struggling with before building or launching anything new.
Any future growth has to support a flexible, asynchronous lifestyle—more money isn’t worth it if it comes at the cost of freedom or burnout.
Real transformation goes beyond tools like websites; clients need support that helps them move through deeper business challenges with clarity, confidence, and momentum.

Resources Mentioned

Survey: https://whitneybateson.com/survey

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Hosted on Acast. See acast.com/privacy for more information.

Ep. 94 - Why Your Homepage Isn’t Getting You Clients (And What to Do Instead)

Mon, 29 Dec 2025 11:00:00 GMT

In this episode, Whitney introduces Homepage Magic – a new program that helps dietitians and health practitioners write homepage copy that actually connects with potential clients. Pulled from The Wellness Pro Website System, Homepage Magic focuses on one thing: getting your homepage right. Whitney walks through the most common mistakes she sees on practitioner websites and why your homepage needs to feel like a real conversation, not a sales pitch. She shares her approach to writing copy that sounds like you, builds trust quickly, and turns visitors into clients. Plus, she's offering a special introductory price for enrollees. Want a homepage that's done in a week? This episode breaks down exactly how to make it happen.

Get Homepage Magic Now for $27: https://whitneybateson.com/magic

Takeaways

Your homepage is not just the first page of your website, it’s where people quickly decide whether they feel understood, trust you, and want to keep reading.
Most practitioner homepages don’t work because they speak at visitors instead of creating a conversation that reflects what the reader is experiencing.
Trust and emotional connection need to come before credentials, services, or solutions if you want people to feel comfortable reaching out.
The structure, order, and scannability of your homepage matter just as much as the words you choose, especially for people skimming quickly.
A clear, human-centered homepage helps the right people recognize themselves in your work and feel confident taking the next step to contact you.

Resources Mentioned

Homepage Magic: https://whitneybateson.com/magic

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Hosted on Acast. See acast.com/privacy for more information.

Ep. 93 - How to Build a Flexible Career as a Dietitian with Rosanne Rust

Mon, 22 Dec 2025 11:00:00 GMT

In this episode of The Growth Show, Whitney sits down with Rosanne Rust, a registered dietitian, nutritionist, and award-winning writer with a dynamic, multifaceted career. Rosanne shares how saying yes to unexpected opportunities, from clinical work to media, writing, and video, shaped a career far beyond the traditional dietetics path.

We talk about the value of real-world experience, why communication skills are essential for modern dietitians, and how embracing flexibility can open doors you didn’t even know existed. Rosanne also talks about freelancing, navigating today’s media landscape, and staying grounded amid social media misinformation.

If you’ve ever wondered whether it’s “okay” to explore different roles, interests, or income streams in your dietetics career, this episode will give you permission and practical insight to do exactly that.

Takeaways

Saying yes to unexpected opportunities early in your career can uncover skills, passions, and connections you didn’t know you had.
Gaining experience across different settings makes you a stronger, more empathetic, and more effective dietitian.
Communication skills like writing, speaking, and teaching are built through practice, not perfection, and they can dramatically expand your impact.
Volunteer work and low-pressure opportunities can be powerful stepping stones that build confidence, perspective, and long-term career momentum.
A non-linear career path isn’t a liability, it’s often what leads to the most fulfilling, flexible, and meaningful work.

Resources Mentioned

GLP-1 Kitchen Book: https://a.co/d/fhhOHok

Go Deeper with Rosanne

Website: www.rustnutrition.com

Instagram: https://www.instagram.com/chewthefacts/

TikTok: https://www.tiktok.com/@chewthefacts

Facebook: https://www.facebook.com/rustnutrition & https://www.facebook.com/RosanneRustAuthor/

LinkedIn: https://www.linkedin.com/in/rosannerust/

Freebie: https://rustnutrition.com/shop/sale/

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Hosted on Acast. See acast.com/privacy for more information.

Ep. 92 - [REPLAY] Coaching Call: Strategic Goal Setting for 2026

Mon, 15 Dec 2025 11:00:00 GMT

In this episode of The Growth Show, host Whitney Bateson shares a replay of an insightful coaching call all about setting and prioritizing goals for 2026. The discussion centers on two major themes: growing your income and expanding your reach. Whitney also offers strategic advice for creating an effective, client-attracting website and introduces The Wellness Pro Website System, designed specifically for health and wellness professionals.

Takeaways

Most of the 2026 goals practitioners have fallen into two big buckets: growing income and growing reach, and your plan needs to directly support one or both.
Looking back at 2025 isn’t optional. Your wins, flops, and unfinished projects are data that should shape what actually makes the cut for next year.
Courses, groups, and “leveraged offers” work best when they’re built from your real 1:1 process and launched to a warm, growing email list - not from scratch in a vacuum.
Prioritizing with an impact-versus-effort lens helps you see which projects truly deserve Q1 focus and which can move to “later” without guilt.
A simple marketing system - website as the hub, email for trust, searchable content + collaborations for discovery - can bring in clients consistently without you living on social media.

Resources Mentioned

Flash Sale: https://whitneybateson.com/flash/
Ep. 89 - Plan, Goals, and Action for the Year Ahead (Part 1 of 2): https://whitneybateson.com/ep-89-plan-goals-and-action-for-the-year-ahead-part-1-of-2/
Ep. 90 - Plan, Goals, and Action for the Year Ahead (Part 2 of 2): https://whitneybateson.com/ep-90-plan-goals-and-action-for-the-year-ahead-part-2-of-2/
Ep. 87 - 3 Simple Marketing Strategies That Work for Dietitians: https://whitneybateson.com/ep-87-3-simple-marketing-strategies-that-work-for-dietitians/
Ep. 60 - Pinterest Marketing Strategy with Nadalie Bardo: https://whitneybateson.com/ep-60-pinterest-marketing-strategy-with-nadalie-bardo/
Ep. 71 - Overcoming Website Challenges: Live Coaching Replay:https://whitneybateson.com/ep-71-overcoming-website-challenges-live-coaching-replay/

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

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Ep. 91 - 3 Reasons Your Last Website Failed

Mon, 08 Dec 2025 11:00:00 GMT

The one thing most practitioners overlook when planning for a new year?

Your website and your marketing strategy can only work if you build them with intention.

In this conversation, you’ll hear the biggest pitfalls that quietly hold websites back. Things like unclear messaging, design that confuses, and copy that doesn’t speak to what clients actually care about. You’ll walk away knowing what really makes a website work and why having a plan changes everything.

Whitney also shares an invitation to her free coaching call on planning your year with smarter marketing and simpler systems. It’s happening on December 10th at 12 PM ET. Register at whitneybateson.com/coach

Takeaways

Your website only works when it’s built with intention — strategy first, design second.
Most “bad website” experiences come from unclear plans, wrong templates, or trying to DIY without guidance.
Copy is the engine of your website. If your words don’t connect emotionally, your site won’t convert no matter how pretty it is.
Clear services + a clear sales path (like a discovery call) make your website easier to build and easier for clients to navigate.
You don’t have to fix everything alone. With the right support and structure, your next website can actually feel clear, strategic, and effective.

Resources Mentioned

Coaching Call: https://whitneybateson.com/coach

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Hosted on Acast. See acast.com/privacy for more information.

Ep. 90 - Plan, Goals, and Action for the Year Ahead (Part 2 of 2)

Thu, 04 Dec 2025 11:00:00 GMT

Once you’ve brainstormed all your ideas and mapped out what you want next year to look like, the next challenge is turning that plan into action you can actually follow through on.

In today’s episode, Whitney helps you move from “this all sounds great on paper” to “I know what to do next” by walking you through assessing impact, estimating difficulty, choosing realistic Q1 projects, and breaking them down into doable steps. You’ll also hear practical advice for staying out of overwhelm, managing your energy, and working through imposter syndrome when it pops up.

If you prefer visuals, this episode also has a video version on YouTube where you can follow along with the slides and planning tools.

Takeaways

You are always making educated guesses in business, and clarity on impact and revenue comes after you start taking action.
Prioritize projects by looking at both impact and effort, so you avoid overloading your quarter with too many big new things.
Keep at least one visibility or sales-focused project in your Q1 plan so you are not hiding behind only behind-the-scenes work.
Perfectionism slows progress. Your first version of anything (a blog, lead magnet, sales page, or offer) is practice, not the final product.
Your time and your energy both matter. Block focused time during your highest-energy windows to make real progress on your plan.

Resources Mentioned

Goal & Project Planner: https://whitneybateson.com/plan
Profit Planner: https://whitneybateson.com/profit
Coaching Call: https://whitneybateson.com/coach

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show

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Ep. 89 - Plan, Goals, and Action for the Year Ahead (Part 1 of 2)

Mon, 01 Dec 2025 11:00:00 GMT

If you’ve been wanting to slow down, reflect, and get a real plan in place for the year ahead, this episode will help you figure out where to start.

In today’s episode, Whitney walks you through how to reflect on this past year, identify what matters most for the year ahead, and turn those ideas into clear, doable projects you can actually follow through on. This is Part 1 of a special two-part planning series, and both episodes are releasing this week, so you can build momentum right away. If you prefer visuals, this episode includes slides with reflection prompts and a full walkthrough. You can watch the video version on YouTube.

Plus: Two free resources and a coaching call to support your planning:

The Profit Planner → Map out the income and lifestyle you want next year
The Goal & Project Planner → Score, organize, and prioritize your ideas so your Q1 plan is crystal clear

And if you want Whitney’s eyes on your plan, you can join the free live coaching call on December 10th at 12 PM ET linked below.

Takeaways

Reflecting on what worked and what didn’t gives you the clarity to make better decisions for the year ahead.
Your goals only work when they align with both your business and your lifestyle.
Scoring your ideas by effort, impact, desire, and friction helps you choose priorities with confidence.
Focusing on foundational pieces like your website and email list creates long-term stability.
Breaking big goals into smaller projects turns vague plans into real progress.

Resources Mentioned

Goal & Project Planner: https://whitneybateson.com/plan
Profit Planner: https://whitneybateson.com/profit
Coaching Call: https://whitneybateson.com/coach

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show

Hosted on Acast. See acast.com/privacy for more information.

Ep. 88 - Financial Confidence for Dietitians and Women Business Owners with Stacey Dunn-Emke, MS, RDN

Mon, 24 Nov 2025 11:00:00 GMT

In this unique episode of the Growth Show, host Whitney Bateson flips the script and becomes the interviewee. With her guest interviewer, Stacey Dunn-Emke, an accomplished dietitian and founder of NutritionJobs, Whitney delves into the topic of money management. The episode explores not just how to generate income, but more importantly, how to handle and grow it effectively. Whitney shares her personal journey with money, from her middle-class upbringing to becoming a digital nomad and entrepreneur. The conversation covers various aspects of financial wellness, including budgeting, building wealth through investments, understanding taxes for digital nomads, and addressing money-related shame. The episode is filled with practical advice and resources to empower listeners in their financial journeys.

Takeaways

Understanding your money gives you more freedom and confidence in your life and business.
Why building wealth isn’t about earning more income but about saving, investing, and using the right financial tools.
How simple investing habits and early contributions set you up for long-term security.
The common money mistakes that keep dietitians stuck and how basic financial awareness completely shifts your future.
Why small daily financial check-ins create more stability than chasing big financial wins.

Resources Mentioned

Books: Profit First, Invested, Quit Like a Millionaire, Financial Freedom, The Intelligent Investor, The Little Book of Common Sense Investing, Rich Dad Poor Dad, The Psychology of Money, Learning More About Economics, Naked Economics, The Real Price of Everything
Apps/Software: You Need a Budget
People: @shewolfeofwallstreet

Go Deeper with Stacey:

Website: www.dietitiansalaries.com & www.nutritionjobs.com

Instagram: https://www.instagram.com/nutritionjobs/

Resource: https://mailchi.mp/nutritionjobs/compensation-negotiation-planner

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show

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Ep. 87 - 3 Simple Marketing Strategies That Work for Dietitians

Mon, 17 Nov 2025 11:00:00 GMT

In this episode, Whitney aims to uncomplicate the overwhelming topic of marketing for dietitians. She introduces the concept of the 'three prongs' of marketing: Email, Search, and Promotion. Whitney explains how understanding and implementing these strategies can help dietitians market their businesses more effectively without burning out. She talks about the importance of building an email list, optimizing content for search engines, and engaging in promotional activities that align with one's strengths. Whitney also offers advice on putting these strategies to work in your business so you can grow your audience, visibility, and client base.

Takeaways

The three simple marketing areas that cut through overwhelm and finally make your strategy feel doable.
Why email is your most powerful client-generating tool (and why social can’t compete).
How searchable content quietly works behind the scenes to bring new clients to your practice.
The promotion activities that actually grow your audience without forcing you to show up everywhere.
How combining email, search, and promotion creates a marketing system that runs like a well-oiled machine.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show

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Ep. 86 - Doing The inner Work (So Your Strategy Actually Works) with Christine Thomson, RDN, LDN

Mon, 10 Nov 2025 11:00:00 GMT

If you’re ‘doing everything right’ and still stuck, the missing piece isn’t strategy… it’s inner work”

We love a good plan - launch calendars, funnels, courses, credentials. But if you’re skipping the inner work, you’ll keep checking boxes without seeing the results you want. In this energizing conversation, coach Christine Thomson explains why so many dietitians (and therapists/coaches) feel misaligned or stalled even when they’re “doing everything right.” We talk through the beliefs that quietly sabotage pricing, visibility, and consistency; how to stop taking clients’ results personally; and the mindset shifts that make your strategy finally land. Christine also shares a simple, 10-minute “mental hygiene” practice you can start today, plus a self-pep-talk prompt you’ll want to save: “Who am I to be doing this?” (and how to answer it powerfully).

Takeaways

The missing piece behind stalled launches and stalled growth.
How to know when mindset, not your offer or funnel, is the real problem.
Detaching from client outcomes and why taking results personally drains your confidence.
A 10-minute daily “mental hygiene” routine to manage thoughts before they manage you.
The self-pep-talk script to use when imposter thoughts pop up.

Go Deeper with Christine:

Website: https://www.manipuracentre.co

Podcast: https://www.manipuracentre.co/podcast/

Instagram: https://www.instagram.com/money.mindset.dietitian/

Facebook: https://www.facebook.com/christinedyanrd

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

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Ep. 85 - What Our Recent Launch Taught Me (And What’s Changing)

Mon, 03 Nov 2025 11:00:00 GMT

What if everything you thought you knew about launching needed to be rewritten?

After completing her latest launch of The Wellness Pro Website System, Whitney discovered that even with years of experience, every launch teaches you something new, and sometimes those lessons are the hardest ones.

Whitney discusses the real challenges and strategies behind launching a digital product, including why email marketing remains her most powerful tool, the emotional rollercoaster every entrepreneur experiences during launch week, and the critical lessons she's taking into her next launch.

She also shares her decision to rewrite her entire email sequence, how she's using AI tools like ChatGPT to improve her copy, and the effective frameworks that actually convert. Plus, Whitney reveals her future business plans, including a new focus on offering more implementation support alongside her website system.

Listen in for a mix of personal anecdotes and valuable business insights that you can apply to your own launches!

Takeaways

Email marketing remains the most powerful launch tool.
Diverse email content performs better than sales pitches.
Rewriting email sequences is worth the effort.
External critiques provide invaluable perspective.
Implementation support is the missing piece.

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show

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Ep. 84 - Unlocking High Ticket Clients on LinkedIn with Charlotte Ellis Maldari

Mon, 27 Oct 2025 10:00:00 GMT

Tired of feeling invisible on LinkedIn or like you have to post daily just to stay relevant? You’re going to love this one.

In this episode, Charlotte Ellis Maldari, founder of Kaffeen, shares a refreshingly simple (and wildly effective) approach to landing high-ticket clients without cold DMs, endless posting, or paid ads.

Charlotte breaks down how to use Sales Navigator to find and personally invite your dream clients at scale, how to build authority fast with low-cost, time-efficient systems, and how LinkedIn newsletters can become a hidden goldmine for nurturing leads. We also talk about automation that actually feels human, lead magnets that convert, and the mindset shifts that help you stand out in a crowded B2B or B2C space.

If you’ve ever wished LinkedIn could feel more authentic and more profitable, this episode will change how you show up there.

Takeaways:

Why daily posting isn’t required to build visibility or authority on LinkedIn.
How to use Sales Navigator to target and connect with high-value clients.
The simple system Charlotte uses to send personal invitations at scale.
Why newsletters are the hidden gem of LinkedIn for nurturing and conversions.
How automation can save you time and strengthen genuine connections.

Resources Mentioned

Free live training https://kaffeen.co/free-training
1:1 Coaching http://kaffeen.co/booked-without-burnout

Go Deeper with Charlotte:

LinkedIn https://www.linkedin.com/in/charlotteellismaldari/

Instagram https://www.instagram.com/kaffeen_ldn/

The Authority Builder Podcast https://kaffeen.buzzsprout.com/

Website https://kaffeen.co/

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show

Hosted on Acast. See acast.com/privacy for more information.

Ep. 83 - Why Business Growth Feels Hard (and How to Fix It) with Kendra Perry

Mon, 20 Oct 2025 10:00:00 GMT

Feeling like growth is harder than ever? You’re not imagining it.

In this episode, online business strategist Kendra Perry breaks down what’s shifted in 2025 - market saturation, a more sophisticated buyer, and the trust recession - and shows the simple micro-shifts that still move the needle. We dig into choosing a profitable niche (human + problem + outcome), turning what you teach into a compelling offer (your proprietary method), and using Kendra’s Content Thermostat (cold/warm/hot) to create clients, not just content. We also talk AI (as time-giver, not coach-replacer), market research you should actually do, and the mindset reframe for sticking with it long enough to win.

Takeaways:

Why business growth feels harder in 2025 (and what’s actually changed).
The three traits of a profitable niche: chronic, severe, and human-aware.
How to position your program as a method, not just a bundle of sessions.
Kendra’s “Content Thermostat” strategy to turn posts into paying clients.
The mindset shift every wellness pro needs: growth takes time, not hustle.

Resources Mentioned

Stop Selling Single Sessions & Custom Packages, Sell This Instead Guide: https://go.kendraperry.net/what-to-sell-instead-1

Go Deeper with Kendra:

Instagram https://www.instagram.com/kendraperryinc/

YouTube https://www.youtube.com/@kendraperryinc

Facebook https://www.facebook.com/kendraperryinc/

Podcast The Wealthy Coach Podcast

Website https://kendraperry.net

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show

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Ep. 82 Doors Closing Soon: Everything You Need to Know About The Wellness Pro Website System

Tue, 14 Oct 2025 21:28:30 GMT

Frequently Asked Questions:

02:57 Do you help us with a lead magnet?
10:00 Where do we share the lead magnet?
11:50 Will my site look like everyone else’s?
15:50 What helps make your clients successful in the program and after?
24:44 What’s the AI bonus?
26:15 What’s the maintenance on the site?
32:15 How long is the program? How long do I have access?
35:54 Can I go faster?
36:32 Can I go slower?
36:47 Can I delay my start?
38:10 Can my VA/assistant join me?
41:47 Is there a limit on the number of pages?
45:92 Will you help us find photos?
47:11 Do you help us buy a domain?
48:30 Won’t you annoy people with your emails?
52:06 Linktree and Calendly are bringing me my clients - why do I need a website?
54:50 Will these templates work with my existing site?
59:59 What does the support look like? What’s the turnaround time if I get stuck?
01:01:03 How hands-on is the tech help?
01:01:00 When are the calls?

Doors to The Wellness Pro Website System close 10/15 at 11:59 pm ET. Grab your seat at wellnessprowebsite.com

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Ep. 81 REPLAY | The Wellness Pro Website System Demo + Open House

Mon, 13 Oct 2025 20:48:33 GMT

Ads Made Simple Bonus expires 10/13 at 11:59 pm ET.

Sign up for The Wellness Pro Website System at wellnessprowebsite.com

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Ep. 80 Launch Your Website in 8 Weeks, Run $5/Day Ads, Book Clients on Repeat

Thu, 09 Oct 2025 20:32:42 GMT

When you join The Wellness Pro Website System by Monday, October 13th, you’ll get my brand-new Ads Made Simple bonus — a mini course that shows you how to run simple Facebook or Instagram ads (even on a $5/day budget) to grow your email list fast.

It’s the perfect next step once your website is set up by helping you attract new leads, nurture them through your emails, and turn that steady traffic into paying clients.

👉 Join now at wellnessprowebsite.com

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Ep. 79 - How The Wellness Pro Website System Helped This Dietitian Clarify Her Business & Launch Her Website in 8 Weeks

Mon, 29 Sep 2025 10:00:00 GMT

Ready to attract more clients without waiting until you’ve got it all figured out?

Don’t miss Whitney’s free training: Have More Clients Saying “Yes!” to Working With You. You’ll learn the three website shifts that help health & wellness professionals get clarity and start booking clients.

Save your spot here: whitneybateson.com/yes

So many health professionals believe they need to define their niche and services before building a website. But what if the website process is actually what gives you that clarity?

In this episode, Whitney sits down with former WPWS client and dietitian Morgan Pearson to share how she went from a corporate job to a full-time entrepreneur, without knowing her niche or offers at the start. Through the Wellness Pro Website System, Morgan gained the structure, support, and guidance she needed to refine her services, build her business, and bring her vision to life.

Morgan’s story shows that you don’t have to wait for perfect clarity before moving forward; sometimes it comes through the process itself.

Takeaways:

Why you don’t need to wait until everything is figured out before building your website.
How The Wellness Pro Website System gave Morgan clarity, structure, and support.
The real process of refining a niche and services while growing a business.
Lessons from freelancing, digital products, SEO, blogging, and Pinterest.
Why investing in a guided website process helps you grow faster and with confidence.

Resources Mentioned:

Go Deeper with Morgan:

Pinterest https://www.pinterest.com/morganpearson/

LinkedIn https://www.linkedin.com/in/morgan-pearson/

Website https://morganpearson.com/

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the s

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Ep. 78 - How to Pause Your Health & Wellness Business and Come Back Stronger with Emily Bown

Mon, 22 Sep 2025 10:00:00 GMT

Sometimes life requires us to step back from our businesses — whether it’s motherhood, a big move, or simply needing space to reset. But what happens when you’re ready to return?

In this episode, Whitney sits down with former WPWS client and dietitian Emily Bown to talk about what it really looks like to pause your business and come back stronger.

Emily shares her story of building a thriving private practice, taking time off for her second baby and a cross-country move, and how that break gave her clarity to pivot into work that feels even more aligned today. From rediscovering her passion for supporting moms to launching new projects like her Mom Brain Renourished podcast, Emily’s journey is a reminder that stepping back isn’t failure, it’s often the reset that fuels growth.

And if you’re ready to make your own business stronger, don’t miss Whitney’s upcoming free training: Have More Clients Saying “Yes!” to Working With You. You’ll learn the three website shifts that help health & wellness professionals attract the right clients. Sign up here: https://www.whitneybateson.com/yes

Takeaways

Why taking a break doesn’t mean losing momentum in your business.
How motherhood and major life changes can bring unexpected clarity.
Emily’s honest reflections on the mental health side of stepping back.
The power of community, structure, and starting small when you return.
Why pivoting your niche or offers is not a failure.Its alignment.

Resources Mentioned

Join the upcoming free training: Have More Clients Saying “Yes!” to Working With You: https://www.whitneybateson.com/yes
Grab Emily’s 5-minute Meal Plan https://emilybown.myflodesk.com/5minmealplan
Subscribe to Emily’s podcast https://open.spotify.com/episode/5q8nlPUHlFvkjUp09GUrUF?si=Ebbk1_gQTtOY59aCZDuiqA
“No Brainer Nourishing Meals At Home” https://emilybown.thinkific.com/products/digital_downloads/Nourishandthriveebook

Go Deeper with Emily:

Instagram https://www.instagram.com/marrvelouseats/

TikTok https://www.tiktok.com/@emilybown.rd

Website https://emilybown.com/

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 77 - How to Launch Your Website in 8 Weeks with The Wellness Pro Website System

Mon, 15 Sep 2025 10:00:00 GMT

Imagine having your website — plus your sales and marketing system — live and ready in just 8 weeks.

That’s exactly what happens inside The Wellness Pro Website System. In this episode, Whitney walks you through the entire process step by step so you can see how it all comes together.

More than a website, this program gives you the foundation of your marketing and sales system. You’ll walk away with not only a professional site, but also the tools and confidence to keep growing it so your website continues working for you long after launch day.

Whitney also shares how the weekly calls, developer support, and private community make the process easier than going it alone, and why learning these skills now saves you time, money, and endless second-guessing later.

Takeaways

The four core steps inside the Wellness Pro Website System.
Why the program goes beyond “just a website” to help you build your sales and marketing foundation.
What makes a done-with-you approach different from templates or hiring a designer?
How the week-by-week structure keeps you on track without being overwhelming.
The support you’ll get along the way (and why you don’t need to have everything figured out before you join).

Resources Mentioned

Join the waitlist for the next WPWS cohort: https://www.whitneybateson.com/waitlist
See past client websites, demos, and FAQ’s: https://www.wellnessprowebsite.com

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 76 - Selling Health Services in 2025: What's Changed and How to Adapt

Mon, 08 Sep 2025 10:00:00 GMT

Does selling your services feel harder than it used to?

It’s not just you; the way people buy health, wellness, and nutrition services is shifting.

In this episode, Whitney breaks down the key changes happening online (hello, AI overload 👀), why trust feels harder to earn, and how clients are craving real connection more than ever. Most importantly, she’ll show you what to do about it so your marketing feels aligned and more clients say yes.

Whitney also shares details about her brand-new free training designed to help you turn your website into the sales partner you’ve always wanted — one that builds trust quickly and helps clients take action.

Takeaways:

Why clients are craving authentic connection, and how to infuse more of “you” into your offers and marketing.
Why selling information alone doesn’t work anymore (and how to highlight transformation instead).
How your website can instantly build trust in a noisy, skeptical online world.
Why vague soundbites don’t land, and how using your clients’ lived experiences makes your message irresistible.
Practical shifts you can make now to attract the right clients in 2026 and beyond.

Resources Mentioned:

Save your spot for Whitney’s free training (Have More Clients Saying Yes to Working With You) happening on October 7th at 10 am ET or October 8th at 12 pm ET.: whitneybateson.com/yes
Get on the waitlist for an upcoming workshop: whitneybateson.com/workshop

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 75 - How to Write Emails That Sell (Without Being Pushy) with Kate Doster

Mon, 01 Sep 2025 10:00:00 GMT

Struggling to send emails without feeling salesy?

In this episode, Whitney sits down with Kate Doster, a seven-figure course creator and host of the Do The Brave Thing Online Business podcast, to talk about making email marketing feel natural, fun, and effective.

Kate shares how to move past the awkwardness of “selling,” why she sees it as an energy exchange, and why being specific in your emails matters so much. You’ll also hear practical tips for writing emails that actually get read, how to stay consistent without burning out, and why free bundles can be a powerful growth tool.

Whitney wraps up the episode by sharing details about her upcoming workshop to help you clarify your niche and sharpen your marketing strategy.

Takeaways:

Why being specific in your emails builds trust and connection.
Simple strategies to keep your list engaged, even if it’s small.
Formatting and structure tips to boost readability and conversions.
How free bundles can help you grow your audience and authority.
The role of consistency in building long-term email success.

Resources Mentioned:

Do Deeper with Kate:

Follow Kate on Instagram https://www.instagram.com/kate_doster/

Browse Kate’s website https://www.katedoster.com

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 74 - Hesitating to Start or Redo Your Website? This Could Be Why.

Mon, 25 Aug 2025 10:00:00 GMT

Keep putting off your website?

Whether it’s your first site or a much-needed refresh, it’s easy to stall. In this episode, Whitney shares how her season of starting over (new country, new chapter, new business clarity) parallels the process of finally taking action on your website. Whitney digs into the common roadblocks—waiting for the “perfect” time, overthinking every detail, and struggling with visibility—and why clarity and authenticity matter more than perfection.

You’ll also hear about her upcoming workshop designed to help you simplify your offers, step into visibility, and finally create a website that works for you.

You can learn more and purchase here: whitneybateson.com/workshop

If your site has been on the back burner, this episode serves as a reminder that the best time to start is now.

Takeaways:

Why starting (or redoing) your website often feels overwhelming, and how to move past the hesitation.
How life transitions (new places, new chapters) mirror the process of taking bold action in business.
The mindset blocks that keep entrepreneurs stuck, like waiting for the “perfect” time or fearing visibility.
Why clarity in your offers matters more than having a “perfect” design.
How your website becomes the foundation for growth, giving you a platform you own and control.

Resources Mentioned:

Describe What You Do So People Want It Workshop

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 73 - How to Use Email Marketing to Keep Your Clients Coming Back with Yvette Quantz, RDN, LDN

Mon, 18 Aug 2025 10:00:00 GMT

Think email marketing is only for finding new clients?

Think again. In this episode of The Growth Show, host Whitney Bateson sits down with nutrition expert and entrepreneur Yvette Quantz to reveal how email can be one of the most powerful tools for keeping the clients you already have.

Instead of treating your email list like a megaphone for sales, Yvette shares how to use it as a conversation—to nurture relationships, build trust, and keep clients engaged long after their first purchase. From customized newsletters and patient education tools to practical, no-fluff tips you can implement today, this conversation will help you see email marketing in a whole new light.

Takeaways:

Why email marketing is just as powerful for keeping clients as it is for getting new ones.
How consistent communication builds trust, loyalty, and referrals.
The type of content that nurtures relationships without feeling salesy.
Simple ways to balance email with other marketing channels to avoid burnout.
How to easily connect with past clients and spark new opportunities.

Resources Mentioned:

Download Yvette's Resource: Keeping a Personal Touch in a Tech-Driven World
Learn more about Yvette's newsletter subscriptions

Go Deeper with Yvette:

Follow Yvette on Instagram @affyhealth

Browse Yvette's website: www.yvettequantz.com

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show

Hosted on Acast. See acast.com/privacy for more information.

Ep. 72 – How Private Practice Owners Can Take Control of Their Business Finances (Even in Uncertain Times) with Brandy Mabra

Mon, 11 Aug 2025 10:00:00 GMT

PSA for practice owners: If the thought of stepping into your CEO role still feels a little out of reach… stay tuned. We’ve got an event coming up that’s made for you. (Details dropping soon. Make sure you’re on the list!)

Feeling anxious about your business finances? In this episode, Whitney sits down with Brandy Mabra, CEO of Savvy Clover Coaching and Consulting, to break down how to take control of your numbers, plan for economic shifts, and lead your business with clarity and confidence. If you’re unsure how new legislation affects your practice or just need help creating a sustainable plan for growth, this episode will help you think (and act) like a true CEO – even in uncertain times.

Takeaways:

What the recent Medicaid and Medicare legislation means for practice owners
The biggest financial mistakes business owners make (and how to fix them)
Brandy’s favorite ways to simplify and stabilize your practice’s finances
Why “Profit First” isn’t just a book — it’s a shift in mindset
How to lead your business with confidence, even when the economy feels shaky

Resources Mentioned:

Sign up to get new podcast episodes and offers in your inbox.
Private Practice CEO Lunch + Learn Series – Brandy’s Event: https://savvyclover.com/ppcll
Profit First by Mike Michalowicz
You Need a Budget

Go Deeper with Brandy:

Follow Brandy on Instagram @privatepracticeceo

Connect with Whitney:

Follow Whitney on Instagram @whitneybateson

Subscribe & Review:

If you’re enjoying the podcast, don’t forget to follow and leave a review! Your support helps others discover the show.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 71 - Overcoming Website Challenges: Live Coaching Replay

Mon, 04 Aug 2025 14:00:00 GMT

In this special replay episode of The Growth Show, you’ll get a front-row seat to our very first open coaching and Q&A call! Whitney answers real questions from business owners navigating website challenges—from clarifying your niche to improving conversions, ranking on Google, and understanding your traffic. This unscripted, behind-the-scenes session is packed with practical advice and actionable takeaways.

Curious what it's like inside the program? The Wellness Pro Website System includes weekly Q&A and strategy sessions, as well as tech support calls - just like the one you're hearing in this episode. Doors are opening soon, so get on the waitlist.

In this episode:

Navigating Multiple Niches

Organizing Different Audiences on One Website

Website Psychology

Live Website Review

SEO Tips

Using Google Analytics

Adding Clear Next Steps to High-Traffic Blog Posts

Encouragement and Guidance for Overcoming Perfectionism

Using AI for SEO Optimization in Blogs

Practical Tips for Publishing Blog Posts

Overcoming Perfectionism in Business

Effective Blog Ideas for Service-Based Businesses

Experimentation and Adjustments in Business

Using Plugins and Tools for WordPress

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow

Hosted on Acast. See acast.com/privacy for more information.

Ep. 70 - Mid-Year Business Check-In: What’s Working, What’s Not, and What’s Next

Mon, 28 Jul 2025 10:00:00 GMT

What happens when your business goals meet real-life visibility challenges? In this solo episode, Whitney shares a mid-year reflection. She's breaking down what’s working and what's shifting. She talks ad wins, email strategy pivots, and what she’s learning about visibility from behind the scenes of a fast-growing program (WPWS). Plus, a peek into life abroad and what’s coming next for the second half of the year.

Grab the Service Mapping Workbook here: https://whitneybateson.kit.com/map

Join The Wellness Pro Website System waitlist here: https://whitneybateson.com/waitlist/

In this episode:

Current Progress and Goals

Challenges and Strategies for Visibility

The Role of Ads in Business Growth

Optimizing Sales Funnels and Offers

Team Collaboration and Program Benefits

Travel and Personal Updates

Upcoming Plans and Resources

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales, and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 69 - Overcoming Overwhelm & Self-Defeating Thoughts

Mon, 21 Jul 2025 10:00:00 GMT

Come get support on a FREE coaching call. Happening 7/23 at noon ET. Register here.

Feeling overwhelmed by all the hats you're wearing in your business? In this solo episode, Whitney gets real about a tough week filled with pressure, setbacks, and self-doubt — and the mindset shifts and self-care practices that helped her move through it.

In this episode:

Dealing with Overwhelm and Self-Defeating Thoughts

Current Challenges and Workload

Managing Emotions and Seeking Support

Strategies to Overcome Overwhelm

Mindset Shifts and Taking Responsibility

Upcoming Coaching Call and Conclusion

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales, and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 68 - How to Increase Conversion and Get More clients from Your Website with Josh Hall

Mon, 14 Jul 2025 10:00:00 GMT

In this episode of the Growth Show, Whitney Bateson interviews Josh Hall, a web design business coach and founder of the Web Designer Pro community. They discuss key elements that make websites functional and effective for conversion, emphasizing simplicity, clear calls to action, and personalizing your website to build trust. Josh shares his journey from cabinet maker to web design business owner and provides actionable tips for improving website conversions. Whitney also announces a live coaching and Q&A session on July 23, 2025, at 12 PM ET to help listeners with their own website questions. Sign up here: whitneybateson.com/coach

Connect with Josh:

Website: joshhall.co

Podcast: joshhall.co/podcast

Instagram: joshhall.co/instagram

Facebook: joshhall.co/facebook

YouTube: joshhall.co/youtube

Twitter: joshhall.co/twitter

LinkedIn: joshhall.co/linkedin

Agency: intransitstudios.com

In this episode:

Josh's Journey into Web Design

The Importance of a Functional Website

Building Confidence Through Your Website

Effective Website Strategies for Service-Based Businesses

Common Website Mistakes and How to Avoid Them

The Importance of Personal Branding

Creating a Personal Connection on Your Website

Trust and Transparency in Business

The Value of Small Teams

Humanizing Your Brand in the Age of AI

The Power of Genuine Care and Transformation

Effective Content Marketing Strategies

Prioritizing Website Elements for Better Conversions

Gathering Client Feedback for Better Copy

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson: Instagram: @‌whitneybateson

Looking for more?

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales, and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but also helps you get more clients! Learn more here

Hosted on Acast. See acast.com/privacy for more information.

Ep. 67 - Embrace Your Quiet Strengths: Marketing Tips for Introverts with Melitta Campbell

Mon, 07 Jul 2025 10:00:00 GMT

In this episode of the Growth Show, host Whitney Bateson sits down with Melitta Campbell, also known as 'The Value Whisperer,' to discuss how introverted entrepreneurs can market confidently without feeling inauthentic. Melitta, a bestselling author and TEDx speaker, shares her unique approach to business growth and marketing, focusing on understanding your value and connecting with clients genuinely. She shares her personal journey from being shy and introverted to becoming an award-winning business coach and speaker. They chat about practical strategies for networking, building relationships, and leveraging your introverted strengths to attract dream clients. This episode is packed with valuable insights and tactical advice, making it a must-listen for anyone who struggles with self-promotion but wants to grow a sustainable business.

Connect with Melitta:

Website: https://www.melittacampbell.com

LinkedIn: https://linkedin.com/in/melitta

Instagram: https://www.instagram.com/melittacampbell

YouTube: https://www.youtube.com/@melittacampbell

Community: https://www.melittacampbell.com/club

Freebie: https://www.melittacampbell.com/resource/introverts-growth-playbook

In this episode:

Melita's Journey

Challenges and Triumphs in the Corporate World

Empowering Women Entrepreneurs

The Value Whispering Framework

Connecting with Your Niche

Building Authentic Client Relationships

Refining Your Business Focus

Brainstorming and Highlighting Talents

Introverted Approach to Networking

Victory Formula for Networking

Applying Networking in Various Contexts

Marketing Strategies for Introverts

Hunting vs. Farming Strategies

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson: Instagram: @‌whitneybateson

Looking for more?

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales, and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but also helps you get more clients! Learn more here

Hosted on Acast. See acast.com/privacy for more information.

Ep. 66 - How This Dietitian Uses Her Website to Grow Her Practice with Amy Margulies, RD, LDN, CDCES, NBC-HWS

Mon, 30 Jun 2025 10:00:00 GMT

In this episode of The Growth Show, Whitney Bateson welcomes Amy Margulies, an alum of the Wellness Pro website system and a plant-based dietitian with a unique approach to wellness. Amy shares her journey into private practice, the importance of having an effective website, and how it has helped streamline her client acquisition process. She emphasizes the value of authenticity and humor in her practice, discussing the challenges and rewards of transitioning to a fully functional, client-converting site. Amy also provides insights into balancing self-pay and insurance-based services and the significance of keeping a website fresh and up-to-date. Whitney and Amy highlight the benefits of continuous website optimization, the impact on business growth, and practical advice for wellness professionals considering building or enhancing their websites.

Connect with Amy:

Website: https://rebelliousrd.com/

In this episode:

Amy's Journey into Private Practice

Challenges and Surprises in Private Practice

The Importance of a Functional Website

The Wellness Pro Website System Experience

Final Thoughts and Advice for Wellness Professionals

Addressing Hesitations and Encouragement

Leveraging Your Website for Business Growth

Feedback and Continuous Improvement

The Importance of Copy and Testimonials

Balancing Social Media and Website Updates

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson: Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 65 - Career Pivots and Speaker Coaching with Jessica Setnick MS, RD, CEDS-C

Mon, 23 Jun 2025 10:00:39 GMT

In this episode of The Growth Show, host Whitney Bateson welcomes Jessica Setnick to discuss her unique career journey from a hospital dietitian to a professional speaker and business coach. Jessica shares her strategies for building confidence in speaking, effectively selling speaking services, and overcoming common challenges like hecklers. Listeners will also gain insights into how to structure a speaker page on a website, the importance of negotiating, and creative ways to handle budgets when pitching speaking engagements. Whether you're an aspiring speaker or looking for tips to advance your current speaking career, this episode is packed with valuable advice and actionable tips.

Connect with Jessica:

Website: https://www.jessicasetnick.com/
Speaker Coaching: https://www.jessicasetnick.com/speaker-coaching/
You're not in our budget printable: https://www.understandingnutrition.com/items/youre-not-in-our-budget
A Dietitian’s Guide to Professional Speaking (book): https://www.dietitianspeakingguide.com/
You're not in our budget: https://www.understandingnutrition.com/items/youre-not-in-our-budget

In this episode:

Jessica's Career Journey

Navigating Challenges and Building Confidence

Mastering Public Speaking and Handling Hecklers

The Business of Speaking: Pricing and Negotiation

Maximizing Speaking Engagements and Website Essentials

The Importance of Testimonials

Creating Your Speaker Page

Signature Talks and Titles

Contact Information and Fees

Using Photos and Videos Effectively

Authenticity in Your Speaker Profile

Negotiating Speaking Engagements

The Value of a Speaker One Sheet

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson: Instagram: @‌whitneybateson

Looking for more?

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales, and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but also helps you get more clients! Learn more here

Hosted on Acast. See acast.com/privacy for more information.

Ep. 64 - Investing in Your Business (4 Questions to Ask)

Mon, 09 Jun 2025 10:00:00 GMT

FREE TRAINING: June 17th at 10 AM ET or June 18th at 12 PM ET – pick your date!

In this episode of the Growth Show, host Whitney Bateson talks about the crucial topic of investing in your business. Drawing from her own experiences, she offers insightful examples of both successful and unsuccessful investments. Whitney outlines a set of four key questions to help you evaluate any potential investment, whether it’s a program, tool, service, or course. She also introduces her upcoming free training, aimed at helping you turn your website into a client-generating system. This episode is packed with actionable advice and reflections to help you make informed investment decisions for your business.

In this episode:

Personal Investment Experiences

Evaluating Website Investments

Client Generating Website Formula

Questions to Ask Before Investing

Examples of Recent Investments

Considering Alternatives to Investment

Trust and Understanding the Process

Commitment to Seeing Investments Through

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier – find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 63 - How a Strategic Website Helped Vanessa Imus Build a Scalable Weight Loss Program

Mon, 02 Jun 2025 10:00:00 GMT

Discover the Client Generating Website Formula for Wellness Entrepreneurs - Sign up for this FREE training. Want to be the first to know when doors are open to The Wellness Pro Website System? Join the waitlist here.

In this episode, Whitney chats with Vanessa Imus - a registered dietitian, founder of Integrated Nutrition for Weight Loss, and busy mom of three — about the real-life strategies that helped her build a sustainable weight loss program and a thriving online business. Vanessa, an alum of The Wellness Pro Website System, shares how she transitioned from one-on-one counseling to scalable group programs — and how updating her website was the game-changing piece that helped her attract more qualified leads, boost her SEO, and build long-term visibility. From launching lead magnets and mastering email marketing to repurposing blog content and tracking analytics, Vanessa breaks down exactly how she’s using her website to work with her business, not against it. If you’ve ever wondered how a well-designed, strategic website can grow your wellness business, this episode is your blueprint.

Connect with Vanessa Imus:

Facebook: https://www.facebook.com/integratednutritionllc

Facebook Group: https://www.facebook.com/groups/1457683244615510/

Instagram: https://www.instagram.com/integratednutrition.weightloss/

Website: https://inutritioncenter.com/

Freebie: https://integratednutrition.kit.com/7d18f9e810

In this episode:

Vanessa's Background and Specialization

Transition from One-on-One to Group Programs

Website Development and Marketing Strategies

SEO and Blogging for Traffic

Effective Lead Magnets and Quantifying Value

Using Analytics and Tools for SEO

Driving Traffic and Engaging with Summits

Social Media Strategies and VA Collaboration

The Importance of Having a Website

Email Marketing and Consistency

Looking for more?

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales, and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but also helps you get more clients! Learn more here

Hosted on Acast. See acast.com/privacy for more information.

Ep. 62 - Why We Overhauled The Wellness Pro Website System

Mon, 26 May 2025 10:00:00 GMT

In this solo episode of the Growth Show, host Whitney Bateson dives into the updates and improvements to the Wellness Pro Website System (WPWS). She highlights the program's key features, such as pre-designed web pages, branding templates, and comprehensive copywriting support. Whitney also discusses the enhancements made to streamline the user experience, including the overhauled branding section, improved website customization videos, and faster site setup. The episode sheds light on the lifetime access to program materials and the available live support options. Tune in to learn how WPWS can help you create a professional and effective website in just eight weeks.

>>>Sign up for The Wellness Pro Website System Waitlist Here.<<<

In this episode:

Core Features of the Wellness Pro Website System

Copywriting and Customization

Integrating Systems and Lead Magnets

SEO and Blogging Essentials

Recent Updates and Improvements

Branding and Strategy Enhancements

Streamlined Customization and Support

Enrollment And Final Thoughts

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 61 - Growing a Private Practice with Systems and Support with Beth Ciuffini MBA, RDN

Mon, 19 May 2025 10:00:00 GMT

In this episode of The Growth Show, host Whitney Bateson chats with Beth Ciuffini, a registered dietitian nutritionist with a dynamic practice on California’s Central Coast. Beth shares how she transitioned from clinical nutrition to running her private practice, offering services from MNT to group classes and corporate consulting. She opens up about the lessons she learned from COVID pivots, streamlining systems, hiring her first assistant, and how her website became a key player in attracting clients. This episode is packed with practical advice for wellness professionals ready to grow with intention and agility.

Connect with Beth:

Website: www.bethciuffini.com

Instagram: https://www.instagram.com/bciuffinirdn/

LinkedIn: https://www.linkedin.com/in/beth-ciuffini-mba-rdn-58ba995b/

Freebie: https://beth-ciuffini-mba-rdn.kit.com/5e01a61c3a

In this episode:

Beth’s Path into Nutrition

Evolving Business Model

Balancing Life & Work

Marketing Lessons

Networking & Referrals

Communicating Your Value

Streamlining with Systems

Why Beth's Website Matters

Advice for Beginners

Growing with Your Website

Accountability & Mentorship

Building a Support Team

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 60 - Pinterest Marketing Strategy with Nadalie Bardo

Mon, 12 May 2025 10:00:00 GMT

In this episode of The Growth Show, host Whitney Bateson introduces Pinterest expert Nadalie Bardo, who shares her journey of gaining 1 million views on Pinterest in her first month and growing her email list to 24,000 subscribers organically. With eight years of experience, Nadalie breaks down why Pinterest is a vital tool for marketers, debunking the myth that it’s just another social media platform. The episode dives into Pinterest’s functionality as a visual search engine, its importance for various business types, and detailed steps for getting started with Pinterest marketing. Nadalie emphasizes the value of consistency and commitment to improvement, offering tips on creating content that drives traffic and conversions. Listeners will walk away with actionable insights and a free best practices cheat sheet to kickstart their Pinterest marketing strategy.

Connect with Nadalie:

Website: https://yourpincoach.com

YouTube: https://www.youtube.com/c/NadalieBardo

Instagram: https://www.instagram.com/nadaliebardo

Pinterest: https://www.pinterest.com/nadaliebardo

Facebook: https://www.facebook.com/nadaliebardo

Freebie: https://yourpincoach.com/free/pinterest-best-practices-cheatsheet/

Course: https://yourpincoach.com/pin-popular/

In this episode:

Why Pinterest Matters

Getting Started with Pinterest

Understanding Pinterest as a Visual Search Engine

Pinterest vs. Other Social Media Platforms

Pinterest Users: The Doers

Pinterest for All Types of Businesses

Setting Up Your Pinterest Business Account

Keyword Research and Pin Design

Maximizing Content Longevity

Repurposing Content for Pinterest

Secrets to Pinterest Success

Avoiding Burnout with Pinterest

The Power of Consistency and Improvement

Choosing the Right Marketing Platforms

The Benefits of Pinterest for Business Growth

Looking for more?

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales, and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but also helps you get more clients! Learn more here

Hosted on Acast. See acast.com/privacy for more information.

Ep. 59 - How Healthie is Helping Providers Prevent Burnout and Reclaim Their Time with Stefanie Mendez MS, RD, CDN

Mon, 05 May 2025 10:00:00 GMT

Join host Whitney Bateson on the Growth Show as she chats with Stefanie Mendez, a registered dietitian and health tech marketing leader, about tackling burnout in healthcare. Stefanie shares insights from her journey from clinical practice to health tech and explains how leveraging practice management tools and technology, like Healthie's EHR, can streamline operations, automate administrative tasks, and ultimately improve patient care and provider wellbeing. Learn about the signs of burnout, the impact on providers and business owners, and discover practical tips and technological solutions to enhance your practice and patient outcomes.

Connect with Stefanie:

LinkedIn: https://www.linkedin.com/in/stefanie-mendez/

Freebie: https://www.gethealthie.com/guides/proven-strategies-to-scale-your-private-practice

Healthie: https://refer.gethealthie.com/n05g6qtltqvo (free trial - referral link)

In this episode:

Understanding Burnout: Signs and Symptoms

Personal Experiences with Burnout

Impact of Burnout on Business and Personal Life

Role of Technology in Preventing Burnout

Choosing the Right Tools for Your Practice

Struggles with Burnout

Impact of Burnout on Business and Personal Life

Role of Technology in Preventing Burnout

Choosing the Right Tools for Your Practice

Benefits of Practice Management Solutions

Enhancing Client Experience with Technology

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 58 - Top Business Growth Tips: Highlights from Our First Year of The Growth Show

Mon, 28 Apr 2025 10:00:00 GMT

We’re celebrating a full year of The Growth Show with something special! A “Greatest Hits” episode packed with your favorite moments and the most impactful insights from the past 12 months. From niching down and mastering SEO to growing without social media and leveraging AI, this anniversary episode brings you highlights from our top episodes and guest interviews, including conversations with Courtney O'Neill, Katie Dodd, Linda Melone, and more!

In this episode:

Ep 23 Master Multi-Niche Success with Courtney O'Neill

Ep 36 My Simple Framework for Creating Your Client-Attracting Website

Ep 24 Building a Passive Income Stream Through Blogging with Katie Dodd

Ep 28 AI-Powered Conversion Copywriting with Linda Melone

Ep 22 Getting Clients from Your Website (without Social Media!) with Haley Schroth

Ep 43 Simplifying SEO with Lorraine Ball

Ep 44 Blogging and SEO with Heather Smith

Ep 40 Profitable Productivity with Donna Dube

Ep 30 Easy Ways to Grow Your Email List

Ep 26 My Favorite WordPress Themes + Plugins

Ep. 5 My Favorite Software

Looking for more?

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales, and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but also helps you get more clients! Learn more here

Hosted on Acast. See acast.com/privacy for more information.

Ep. 57 - Money Confidence and Smart Marketing with Dr. Annie Cole, Ed. D.

Mon, 21 Apr 2025 10:00:00 GMT

In this episode, Whitney sits down with Dr. Annie Cole, money coach, financial educator, and all-around powerhouse. Annie opens up about her journey from burnout as a social worker to becoming a thriving entrepreneur, helping women take control of their finances and grow their businesses.

They chat about everything from building financial confidence and understanding profit margins to smart, low-cost marketing strategies that work. Annie shares her go-to tools for generating leads, tracking results, and repurposing content like a pro—plus the emotional side of money we don’t talk about enough.

If you’ve been wanting to feel more confident with your finances and your marketing, this episode is packed with insights to help you do just that.

Connect with Dr. Annie Cole:

LinkedIn: https://www.linkedin.com/company/money-essentials-for-women

Instagram: https://www.instagram.com/build.wealth.with.annie/

Website: www.money-essentials.com

Freebie: https://money-essentials.systeme.io/free-guide-market-your-business

In this episode:

Advocating for Yourself and Knowing Your Worth

Building Financial Confidence and Overcoming Emotional Barriers

The Importance of Mentors and Expert Guidance

Understanding Profit Margins and Financial Health

Marketing Strategies for Business Growth

Exploring Different Marketing Channels

Tracking Podcast Impact with UTM Links

The Importance of Data-Driven Decisions

Vanity Metrics vs. Meaningful Engagement

Targeted Marketing for Service-Based Businesses

Repurposing Content Across Platforms

Building a Successful Coaching Business

Low-Cost Marketing Strategies for Beginners

Connecting Marketing to Long-Term Success

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Learn more here

Hosted on Acast. See acast.com/privacy for more information.

Ep. 56 - Simplifying Local SEO for Health & Wellness Pros with Courtney Vickery, MS, RD, LD

Mon, 14 Apr 2025 10:00:00 GMT

In this episode, host Whitney Bateson sits down with local SEO and web design expert Courtney Vickery to unpack how local SEO strategies can elevate your visibility, whether you run a brick-and-mortar wellness practice or a virtual health business. Courtney shares her unique journey from political science to becoming a dietitian and, ultimately, to becoming a web designer and SEO strategist for wellness professionals. You'll learn the key differences between general SEO and local SEO, how to optimize your Google Business Profile, and the most common mistakes small business owners make with local search. This episode is packed with practical advice for boosting your local visibility on Google.

Connect with Courtney:

https://www.instagram.com/decletdesigns/

https://facebook.com/decletdesigns

https://bsky.app/profile/decletdesigns.bsky.social

https://decletdesigns.com/google-business-profile-masterclass-for-private-practices/

https://courtneyvickery.com/moxie-client-portal-course/

https://courses.decletdesigns.com/courses/local-seo-spark

https://decletdesigns.com/

Mentioned:

https://appsumo.com/products/local-rank-tracker/

https://www.brightlocal.com/

In this episode:

Courtney Vickery's Background and Career Journey

Transition to Web Design and Marketing

Understanding Local SEO

Google Business Profile and Local SEO Strategies

Common Mistakes in Local SEO

Handling Reviews and Feedback

Local SEO for Different Business Types

Setting Up and Verifying Google Business Profile

Understanding Local SEO Ranking

Importance of Consistency in Local SEO

Leveraging Google Business Profile

Tools and Strategies for Local SEO

Looking for more?

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but also helps you get more clients! Learn more here

Hosted on Acast. See acast.com/privacy for more information.

Ep. 55 - How to Write, Market, and Publish Your Book on Amazon with Liz Jalkiewicz

Mon, 07 Apr 2025 10:00:00 GMT

In this episode of The Growth Show, host Whitney Bateson chats with Liz Jalkiewicz—a registered dietitian, writer, and book coach who has guided over 90 students through her program, Click to Publish. Liz shares her journey into self-publishing on Amazon and provides a comprehensive guide for dietitians, healthcare professionals, and aspiring authors. From understanding Amazon KDP to creating low and lower-content books and implementing smart marketing strategies, Liz offers actionable advice for anyone looking to break into the world of self-publishing.

Connect with Liz:

LinkedIn: https://www.linkedin.com/in/lizjalkiewicz/

Instagram: https://www.instagram.com/thedietitianeditor/

Facebook: https://www.facebook.com/groups/dietitianauthors

Freebie: https://thedietitianeditor.myflodesk.com/c1amcuxrck

Click to Publish: https://thedietitianeditor.com/clicktopublish/

Website: https://thedietitianeditor.com/

In this episode:

Liz’s Journey into Self-Publishing & Creating Click to Publish

Why Writing a Book is Valuable for Healthcare Professionals

Understanding Amazon KDP & Why It’s the Best Option

Crafting Low and Lower-Content Books That Sell

Creating Engaging Content & Effective Calls-to-Action (CTAs)

Marketing Your Book: Amazon Hacks & Measuring ROI

Publishing Multiple Books & Maintaining Momentum

Benefits of Self-Publishing: Control, Flexibility, & Testing Performance

Pre-Launch Marketing & Mastering Amazon SEO

Leveraging Your Website & Platforms to Drive Sales

Optimizing Your Website & Using Blogging for Promotion

Overview of the Click to Publish Program & Success Stories

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Learn more here

Hosted on Acast. See acast.com/privacy for more information.

Ep. 54 - Radical Accountability for a Thriving Health & Wellness Business with Dave Rosenberg

Mon, 31 Mar 2025 10:00:00 GMT

In this episode of The Growth Show, host Whitney Bateson is joined by Dave Rosenberg, a seasoned leader, speaker, author, and podcast host. Dave shares his insights into radical accountability, emphasizing its importance in both large and small businesses. With over 30 years of leadership experience beginning in the Navy, Dave discusses how to build accountable teams, implement effective processes, and foster a culture of learning. The conversation also covers how solopreneurs can apply these principles to improve their business operations and relationships. Dave also introduces his unique Command Expedition leadership training program, which combines historical lessons from iconic battlefields with practical leadership exercises.

Connect with Dave:

LinkedIn: www.linkedin.com/in/daverosenbergspeaks

Facebook: https://www.facebook.com/david.rosenberg.54584

Instagram: https://www.instagram.com/lockedonleaders/

Command Expedition: https://lockedonleadership.com/command-expedition/

Website: https://lockedonleadership.com/

In this episode:

Understanding Radical Accountability

Common Leadership Mistakes

Personal Leadership Journey

Empowering Your Team

Leadership vs. Management

Radical Accountability for Solopreneurs

Scaling Your Business with Radical Accountability

Discovering Leadership Later in Life

The Power of Radical Accountability

Building Strong Client Relationships

Empowering Employees to Make Decisions

The Importance of Accountability in Business

Implementing Radical Accountability

Command Expedition: Leadership Lessons from History

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more?

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 53 - How to Build and Grow a Thriving Membership Business with Krista Kolodziejzyk RD, MPH, MBA

Mon, 24 Mar 2025 10:00:00 GMT

In this episode of The Growth Show, host Whitney Bateson sits down with Krista Kolodziejzyk, founder of The Dietitian Success Center (DSC), to explore what it takes to launch, grow, and sustain a thriving membership site. Krista—who brings both an MBA and MPH to her role as a registered dietitian and entrepreneur—shares her journey of building DSC into a go-to resource hub for dietitians.

You'll hear how she created a scalable platform packed with valuable tools like client handouts, evidence summaries, reference guides, and video courses, all designed to support dietitians in clinical practice. Krista opens up about the behind-the-scenes realities of running a membership business from handling churn and avoiding content overwhelm to building community and hiring the right team.

Whether you're a wellness entrepreneur thinking about launching your own membership or just curious about what makes one successful, this episode is packed with actionable insights.

Connect with Krista:

Instagram: https://www.instagram.com/dietitiansuccesscenter/

Website: https://www.dietitiansuccesscenter.com/

In this episode:

What Makes Memberships Work (And Who They're For)

Building Predictable Revenue & Sustainable Growth

Community: The Hidden Power of Memberships

Challenges of Running a Membership Site

What Keeps Members Coming Back

Growing a Team and Scaling with Intention

Where to Learn More

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 52 - Website Audits & Must-Know Tips for Nutrition Entrepreneurs

Mon, 17 Mar 2025 10:00:00 GMT

In this value-packed episode of The Growth Show, host Whitney Bateson shares key takeaways from the Nutrition Entrepreneur Virtual Summit and dives into live website audits for three nutrition professionals. A well-structured website isn't just a digital business card—it’s a powerful tool for attracting clients, boosting credibility, and driving conversions. Whitney breaks down essential website strategies to help nutrition entrepreneurs enhance user experience, SEO, and lead generation. Tune in as she uncovers common website mistakes, provides real-time improvements, and shares practical tips you can implement today to turn your website into a client-attracting machine!

In this episode:

The Nutrition Entrepreneur Virtual Summit Experience

The Importance of Websites for Nutrition Entrepreneurs

Key Metrics for Website Success

Spotlight on Amy's Site

Live Website Audits: Irene's Site

Website Real Estate Optimization

Effective Headlines and Subheadings

Call to Action and Navigation Tips

Breaking Up Copy and Visual Design

Highlighting Services and Resources

Spotlight on Lainey's Site

Improving Conversion Rates

SEO Strategies and Blogging

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 51 - Maximize Your Sales with a High-Converting Freebie Funnel with Hailey Rowe

Mon, 10 Mar 2025 10:00:00 GMT

In this episode of The Growth Show, host Whitney Bateson sits down with marketing and sales coach Hailey Rowe to explore strategies for increasing sales while minimizing social media overwhelm. Haley introduces her FAST Framework—Followers, Action, Sales, Time Management, and Transformation—along with her Freebie Funnel Formula, a powerful system for automating lead generation and boosting conversions.

Tune in as they discuss how to create irresistible freebies, avoid common funnel mistakes, and implement a step-by-step approach to building a successful email funnel. Hailey also shares her insights on mindset and strategic planning, helping business owners turn their passion into a profitable enterprise.

Connect with Hailey:

Free 4 Steps to Client Attraction Without Social Media Overwhelm: https://haileyrowe.kartra.com/page/client-attraction-organic

Free Business Growth & Networking Community: https://www.facebook.com/groups/themarketinghubgroup

Website: https://www.haileyrowe.com/

Instagram: https://www.instagram.com/hailey_rowe

Podcast: https://anchor.fm/health-coach-nation

Linkedin: https://www.linkedin.com/in/haileyr

Book your FREE Client Attraction Consult here: https://calendly.com/haileyrowe-coach/30min

In this episode:

Hailey's Journey into Coaching

The FAST Framework Explained

Crafting High-Impact Freebie Funnels

Common Freebie Funnel Mistakes to Avoid

Step by Step to Building Your Freebie Funnel

Post Funnel Strategies & Optimization Tips

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Find tips on branding, copywriting, sales, and marketing to grow your online business.
Download My Free Resources: Workbooks and guides to clarify your brand, services, and more.
Learn About The Wellness Pro Website System: Build a strategic website in 8 weeks with expert guidance and hands-on support.

Can't access the links? Go to whitneybateson/podcast for the full show notes.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 50 - Scalable Business Systems & Automation for Growth with Devin Lee

Mon, 03 Mar 2025 11:00:00 GMT

In this episode of The Growth Show, host Whitney Bateson sits down with Devin Lee, a self-proclaimed efficiency nerd, systems magician, and business mentor. Devin specializes in helping entrepreneurs streamline their operations with customized, effective business systems.

If you've ever felt overwhelmed by your day-to-day tasks or struggled to scale your business sustainably, this episode is packed with actionable insights. Devin walks us through how to design and implement systems that reduce stress, improve efficiency, and set you up for long-term success. From automation strategies to optimizing the client journey, this conversation is a must-listen for anyone looking to level up their business operations.

Connect with Devin:

Inbox Zero Hero

Website

In this episode:

Understanding Systems, Processes, and Tools

Steps to Implement Effective Systems

The Importance of Documentation

Automating and Delegating Tasks

Choosing the Right Tools for Your Business

The Client Journey: A Key Focus

The Importance of a Website Scheduler

Customizing Client Communication

Streamlining the Client Journey

Automating Testimonials and Follow-ups

Overcoming Resistance to Automation

Challenges in Implementing Systems

The Hiring Process and Its Importance

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 49 Potpourri: Life and Travel Updates, Quick Advice if Business is Tough Right Now

Mon, 24 Feb 2025 11:00:00 GMT

In this candid episode of The Growth Show, host Whitney Bateson shares updates on her travels and life abroad, from her time in Medellín, Colombia, to her current stay in Buenos Aires. She reflects on the ups and downs of expat life, why she chose not to buy property in Colombia, and what’s next on her journey—including upcoming travels to Brazil and the U.S. Beyond travel, Whitney dives into key business strategies for uncertain times, highlighting the power of personal connections and consistent follow-ups in building relationships and driving success. Tune in for a mix of personal stories and actionable business advice!

In this episode:

Life Updates and Travel Adventures

Challenges of Buying Property Abroad

Future Travel Plans

Business Advice

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep. 48 - How to Legally Protect Your Health and Wellness Business with Kristin Santamaria

Mon, 17 Feb 2025 11:00:00 GMT

In this episode of The Growth Show, host Whitney welcomes Kristin Santamaria, co-founder of Dotted Lines Co., to discuss the intricate world of legal protection for businesses, especially for health and wellness entrepreneurs. Kristin, drawing from over a decade of legal experience, shares her journey into this niche, common legal mistakes entrepreneurs make, and the essential legal protections every business should have. From forming an LLC to securing intellectual property and getting the right contracts in place, Kristin provides valuable insights and practical tips to help entrepreneurs feel confident and legally protected in their ventures. This episode is packed with actionable information tailored for health and wellness professionals.

Connect with Kirstin Here:

Website: www.dottedlinesco.com

LinkedIn: https://www.instagram.com/dottedlinescontracts

Resources:

Free 15-Step Legal Start-Up Guide: https://www.dottedlinesco.com/a/2147831412/AfP4J9wQ

Legally Ready Bundle: https://www.dottedlinesco.com/a/2147833099/AfP4J9wQ

In this episode:

Kristin's Journey into Health and Wellness

Common Legal Mistakes for Entrepreneurs

Essential Legal Protections for New Businesses

Legal Protections for Established Businesses

The Importance of Contracts and Intellectual Property

Resources and Final Thoughts

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Find tips on branding, copywriting, sales, and marketing to grow your online business.
Download My Free Resources: Workbooks and guides to clarify your brand, services, and more.
Learn About The Wellness Pro Website System: Build a strategic website in 8 weeks with expert guidance and hands-on support.

*Can't access the links? Go to whitneybateson/podcast for the full show notes.*

Hosted on Acast. See acast.com/privacy for more information.

Ep. 47 - Elevating a Nutrition Consulting Business with Kirsten Deuman MPH, RD

Mon, 10 Feb 2025 11:00:00 GMT

In this episode of The Growth Show, host Whitney Bateson introduces Kirsten Deuman, a registered dietitian nutritionist and founder of RD Nutrition Policy and Research LLC. Kirsten shares her journey of starting her consulting business, which specializes in advancing research policies and programs promoting food and nutrition security and health equity. She discusses the importance of translating complex nutrition research into actionable insights for key audiences, her standout projects, building a supportive professional network, and the role of a strong website in growing her business. Listener takeaways include tips for starting a consulting business, the role of mentorship, and an invitation to a Food is Medicine Advocacy Day event.

Connect with Kirsten Here:

Website: https://rdnutritionpolicyresearch.com/

LinkedIn: https://www.linkedin.com/in/kirsten-deuman/

Resources:

Healthy Eating Research: https://healthyeatingresearch.org/tips-for-families/ages-5-beverage-recommendations/

Advocacy Day: https://tuftsfoodismedicine.org/2nd-annual-food-is-medicine-advocacy-day-march-12-2025/

In this episode:

Kirsten's Journey to Consulting

Consulting Work and Challenges

Building a Consulting Business

Importance of Networking and Professional Support

Creating a Website for Business Growth

Building a Business Without a Plan

The Importance of a Professional Website

Updating and Showcasing Your Website

The Power of Testimonials

Mentorship and Community Support

The Role of Professional Organizations

Advice for Aspiring Consultants

Upcoming Advocacy Event

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Find tips on branding, copywriting, sales, and marketing to grow your online business.
Download My Free Resources: Workbooks and guides to clarify your brand, services, and more.
Learn About The Wellness Pro Website System: Build a strategic website in 8 weeks with expert guidance and hands-on support.

*Can't access the links? Go to whitneybateson/podcast for the full show notes.*

Hosted on Acast. See acast.com/privacy for more information.

Ep. 46 - 5 Signs It's Time to Rebrand or Redo Your Website to Attract Clients

Mon, 27 Jan 2025 11:00:00 GMT

🎉 Don’t miss out! Join us for an exclusive free masterclass on February 4th & 5th, where Whitney will guide you through building a client-attracting website that drives business growth. Register now to start creating the foundation for your wellness business success!

In this episode, Whitney explores the key indicators that signal it's time to overhaul your website to better attract and convert clients. She addresses common thoughts and concerns that may prevent you from updating your site and explains why an effective website is more than just an online placeholder. Whitney uncovers the five major signs that your website is due for a revamp, such as misalignment with your current business goals, poor conversion rates, and difficult navigation especially on mobile devices. Don't miss out on learning how to make the most of your online presence!

In this episode:

Why Your Website Matters

Five Signs It's Time to Rebrand

Sign 1: Outdated Business Reflection

Sign 2: Poor Conversion Rates

Sign 3: Difficult User Experience

Sign 4: Lack of Credibility

Sign 5: Inconsistent Leads

Bonus Signs You Need a Rebrand

oin the Masterclass

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 45 - The Role of a Great Website in Building a Wellness Business: Insights from Angela Behanna MS, RD, LDN

Mon, 20 Jan 2025 11:00:00 GMT

In this episode of The Growth Show, Whitney Bateson speaks with Angela Behanna, a registered dietitian with over 15 years of experience. Angela shares her journey from working full-time in clinical nutrition and wellness coaching to starting her virtual practice in 2020. She discusses how Whitney's Wellness Pro Website System significantly helped her establish a client-generating website. Angela also offers insights on using her website effectively to attract and manage clients and the importance of flexibility and autonomy in her business. The episode wraps up with details on Angela's upcoming course on nutrition for dancers and valuable takeaways for aspiring business owners in the wellness field.

Connect with Angela Behanna Here:

Instagram

Instagram (Dance Mom Nutritionist)

Website

In this episode:

Angela's Journey to Starting Her Business

Balancing a Full-Time Job and Business

The Role of the Website in Business Growth

Building a Personal Connection Through the Website

Course Experience and Benefits

The Dynamic Nature of Websites

Empowerment Through Website Management

The Process of Building a Website

Challenges and Solutions in Website Creation

Course Development and Launch Strategies

Nutrition for Dancers: A Sneak Peek

Marketing and Audience Engagement

Upcoming Masterclass Announcement

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Find tips on branding, copywriting, sales, and marketing to grow your online business.
Download My Free Resources: Workbooks and guides to clarify your brand, services, and more.
Learn About The Wellness Pro Website System: Build a strategic website in 8 weeks with expert guidance and hands-on support.

*Can't access the links? Go to whitneybateson/podcast for the full show notes.*

Hosted on Acast. See acast.com/privacy for more information.

Ep 44 - Blogging and SEO: Growing Your Private Practice with Heather Smith RDN, CSR, LD, CLT

Mon, 13 Jan 2025 11:00:40 GMT

In this episode of The Growth Show, host Whitney chats with Heather Smith, a kidney nutrition specialist and graduate of the Wellness Pro Website System program. Heather shares her inspiring journey from part-time private practice to becoming a full-time business owner. She dives into how strategic blogging and effective SEO transformed her business, attracting clients and boosting her practice's growth. Whitney also highlights the Wellness Pro Website System program, which empowers wellness professionals with affordable, impactful websites tailored to their needs.

If you're curious about how to leverage your website, content, and SEO strategies to grow your private practice, this episode is packed with actionable insights and advice.

>>> Join The Wellness Pro Website System Waitlist! <<<

Connect with Heather Smith Here:

Facebook

Website

Freebie

Resources

Ep 43 – Simplifying SEO to Attract Your Ideal Clients with Lorraine Ball

In this episode:

Heather's Background, Mission, and Business Growth Journey

The Wellness Pro Website System: How It Helps Practitioners

Transitioning to Full-Time Business Ownership: Challenges and Wins

Why a Great Website, Blogging, and SEO Matter

Unexpected Challenges

Who the Program is Right For, Program Duration, and Flexibility

The Role of Blogging in Business Growth and Client Attraction

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson: Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Find tips on branding, copywriting, sales, and marketing to grow your online business.
Download My Free Resources: Workbooks and guides to clarify your brand, services, and more.
Learn About The Wellness Pro Website System: Build a strategic website in 8 weeks with expert guidance and hands-on support.

*Can't access the links? Go to whitneybateson/podcast for the full show notes.*

Hosted on Acast. See acast.com/privacy for more information.

Ep 43 - Simplifying SEO to Attract Your Ideal Clients with Lorraine Ball

Mon, 06 Jan 2025 11:00:01 GMT

In this episode of The Growth Show, Whitney Bateson sits down with Lorraine Ball, a marketing strategist and SEO expert, to uncover the secrets of content-based SEO and its role in driving business growth. They explore the vital importance of a well-designed website in any marketing strategy, clear up common SEO myths, and dive into practical ways to create engaging high-performing content. This episode also offers insights into tools and strategies for simplifying content creation, optimizing for social media, and staying connected with your audience. Plus, Whitney introduces The Wellness Pro Website System, her program designed to help health and wellness professionals build a polished, results-driven website. Don’t miss this packed conversation with actionable advice for boosting your marketing and SEO game!

Join The Wellness Pro Website System waitlist: https://whitneybateson.com/waitlist/

Connect with Lorraine Ball Here:

LinkedIn: https://www.linkedin.com/in/lorraineball/

YouTube: https://www.youtube.com/@MTFWPodcast

Instagram: https://www.instagram.com/themtfwpodcast/

Facebook: https://www.facebook.com/MTFWpodcast/

Website: https://morethanafewwords.com

(FREEBIE) Content-Based SEO Strategy Course: https://morethanafewwords.com/project/sp6-content-based-seo-register/

Resources:

Opus: https://www.opus.pro/?via=MTFW

Publer.io: https://publer.io/DigitalToolbox

In this episode:

Marketing Strategies and SEO Foundations

Busting SEO Myths

Crafting Winning Content-Based SEO Strategies

Tips for Effective Content Creation

The Debate: Quality vs. Quantity in Blogging

Blogging in the Age of Social Media

Why Owning Your Content Matters

Social Media Optimization Tactics

Content Creation Tools and Tricks

Using Customer Insights for Better Content

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Find tips on branding, copywriting, sales, and marketing to grow your online business. https://bit.ly/3ZY7is7
Download My Free Resources: Workbooks and guides to clarify your brand, services, and more. https://bit.ly/3C0DAur
Learn About The Wellness Pro Website System: Build a strategic website in 8 weeks with expert guidance and hands-on support. https://bit.ly/3Plm4UW

Hosted on Acast. See acast.com/privacy for more information.

Ep 42 - Behind the Scenes of 2024: My Lessons, Insights, and What’s Next for 2025

Mon, 30 Dec 2024 11:00:32 GMT

In the final episode of the year, Whitney celebrates the growth show's journey since launching in March. She shares personal reflections on how the podcast has boosted her confidence, especially in speaking, and previews her ambition to incorporate video in 2025. Whitney discusses the year's business experiments, notably a successful end-of-year sale after a challenging Q3 launch. She emphasizes the importance of experimenting methodically and listening to gut feelings, particularly in team management. Whitney recounts significant milestones, including a business rebrand, hiring new team members, and reworking website templates. Looking ahead, she highlights goals like increasing team capacity, investing in ads, and leveraging AI for business efficiency. Whitney also plans to share more client success stories and focus on authentic networking. Connect with me on Instagram and share your 2025 goals.

Resources:

Ep. 13: Hiring Help in Your Business: Behind-The-Scenes of My Hiring Process: https://bit.ly/3ZOmhoA

Ep. 30:Easy Ways to Grow Your Email List (Get Your First Subscribers!): https://bit.ly/41PC892

In this episode:

Reflecting on the Podcast Journey

Lessons Learned in 2024

Experimentation and Launch Strategies

Overcoming Business Challenges

Evolving Perspectives on Growth and Success

Major Milestones and Achievements

Embracing Evolution in Business Roles

Reflecting on Bundle Events

Launching and Welcoming New Entrepreneurs

Overcoming Bottlenecks in Website Templates

Leveraging AI for Business Growth

Networking and Authentic Connections

Goals and Plans for 2025

Personal Reflections and Future Adventures

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson: Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 41 - How to Attract Nutrition Clients Without a Big Social Media Following with Stephanie Long

Mon, 23 Dec 2024 11:00:07 GMT

In this episode of The Growth Show, Whitney welcomes Stephanie Long, a business coach for nutritionists, to discuss strategies for getting nutrition clients without a large social media following. Stephanie shares insights from her experience, including the importance of niching, leveraging podcasts, and other alternative ways to attract clients beyond social media. They also debunk some common myths and talk about the value of building genuine connections and finding the right marketing strategies that feel authentic. Whether you're just starting or looking to grow your business, Stephanie provides practical advice to help you succeed.

Connect with Stephanie Long Here:

Instagram: https://www.instagram.com/stephanielong.ca/

Website: https://www.stephanielong.ca/

Freebie: https://www.stephanielong.ca/niche

Workshop: https://bit.ly/3BwHyej

Launch Your Nutrition Biz: https://bit.ly/4gJdX0b

In this episode:

Stephanie's Journey to Business Coaching

The Importance of Niching Down

Social Media Strategies and Challenges

Alternative Client Attraction Methods

The Role of Email Lists and Freebies

Podcasting as a Powerful Tool

The Challenges and Rewards of Hosting Your Podcast

Guest Podcasting: Leveraging Other Audiences

The Intimacy and Impact of Podcasts

Maximizing Exposure Through Podcast Appearances

Finding the Right Platform for Your Strengths

Exploring Alternative Marketing Strategies

The Power of Referrals and Collaborations

The Value of Personal Outreach and Networking

Adapting and Strategizing for Business Growth

Resources and Support for Nutrition Businesses

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 40 - Profitable Productivity with Donna Dube

Mon, 16 Dec 2024 14:00:48 GMT

In this episode of the Growth Show, host Whitney welcomes Donna Dube, a certified director of operations, business growth strategist, and host of the CEO Amplify podcast. Whitney and Donna discuss powerful and practical strategies to shift from working in the day-to-day grind of your business to embracing your role as a confident CEO. They dive into common challenges business owners face, such as getting bogged down by daily operations, and how to overcome them by focusing on growth tasks, effective delegation, and leveraging CEO power hours. Donna shares insights on how to set up strategic systems, align tasks with goals, and balance personal life with business demands. Tune in for inspiring advice on streamlining your business for success without burning out.

Connect with Donna Dube Here:

https://www.facebook.com/donna.dube.96/

https://www.linkedin.com/in/donna-dube/

https://www.instagram.com/ceoamplify/

https://ceoamplify.ca/

Freebie: https://ceoamplify.ca/ceo-power-hour

In this episode:

Common Challenges for Business Owners

The Importance of CEO Time

Evaluating Business Tasks: Growth vs. Maintenance

The CEO Power Hour: A Structured Approach

Delegation and Automation Strategies

Identifying Time Wasters

Setting Action-Oriented Goals

Building Rinse and Repeat Systems

Balancing Project Goals and Client Delivery

Breaking Down Goals into Manageable Steps

Creating a Personalized Game Plan

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 39 - Aligning Your Business with Your Core Values with Laura Jean

Mon, 09 Dec 2024 14:00:43 GMT

In this episode of The Growth Show, host Whitney welcomes Laura Jean, a passionate dietitian from Australia, to discuss the importance of aligning personal and business values. Laura, known for her trauma-informed, social justice, and human-centered approach, emphasizes integrating personal values into professional practices to prevent burnout and make conscious business decisions. The conversation explores practical ways to identify and implement core values, use them as decision-making tools, and reflect on them regularly. Whitney also highlights the Thriving Business Holiday Bundle event, which offers free resources, including Laura’s Marketing Without Manipulation workshop. Tune in to learn how to create a more values-driven, sustainable, and fulfilling business.

Connect with Laura Jean Here:

Instagram: https://www.instagram.com/dietitianvalues

Value-Based Business Workbook: https://dietitianvalues.kit.com/234277e93e

Grab Laura's Thriving Business Holiday Bundle Contribution: https://whitneybateson.com/thrive/

In this episode:

Importance of Values in Business

Defining and Understanding Values

Values as a Decision-Making Tool

Values and Burnout Mitigation

Recognizing Misalignment and Burnout

Aligning Business with Personal Values

Defining Success on Your Own Terms

The Importance of Consistent Values

Practical Exercises for Identifying Values

Integrating Values into Business Practices

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 38 - Starting and Growing a Consulting Business with Milton Stokes

Mon, 02 Dec 2024 14:00:22 GMT

In this episode of the Growth Show, host Whitney welcomes Milton Stokes, the Senior Director of Food and Nutrition at the International Food Information Council. They chat about Milton's extensive career in consulting, focusing on topics such as science communication and consumer perceptions of health and nutrition. Milton shares his journey from working in the restaurant industry to becoming a dietitian and consultant, offering insights on finding clients, building a portfolio, and leveraging online presence. They also discuss the importance of taking risks and saying yes to opportunities, providing practical advice for aspiring consultants. The episode concludes with an announcement about the upcoming Thriving Business Holiday Bundle, offering free resources for business growth.

Connect with Milton Here:

LinkedIn: https://www.linkedin.com/in/miltonstokes/

In this episode:

Milton's career journey and the entrepreneurial spark

Transitioning from clinical dietitian roles to freelance writing for publications

The power of saying yes to opportunities

Expanding consulting work

The importance of networking

Milton's approach to cold pitching

Diversifying income streams

How a website and online presence can attract clients

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Replay: Wellness Website System Open House (Sale Ends Tuesday!)

Mon, 25 Nov 2024 14:00:49 GMT

Ready for an in-depth look at the Wellness Pro Website System? Whitney shows you everything you need to know, from branding and website customization to email marketing and traffic strategies. She also covers templates, technical support, WordPress benefits, enrollment options, and migration tips for existing sites. The session wraps up with a Q&A, where Whitney answers questions about maintenance costs, timelines, and more. Head to YouTube to watch the video version and discover how the Wellness Pro Website System can elevate your online presence!

QUICK -- doors to The Wellness Pro Website System closes on 11/26 at midnight Eastern. Remember: save $500 by using coupon code BFSALE2024

In this episode:

Agenda Overview

Program Modules Overview - Branding, Customization, Strategy, and SEO

Copywriting, Email Marketing, and Traffic Generation

Templates, Customization, and Maintenance

Migration Options - Basic, Advanced, and Kajabi Migration

Email Subscriber Transfer and Migration FAQs

Pricing, Group Calls, and Kajabi Course Walkthrough

E-commerce Plugins and Template Customization

Editing and Student Website Examples

Domain FAQs, Ongoing Support, and Conclusion

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Website Success for 2025, Part 3: My Simple Framework for Creating Your Client-Attracting Website

Mon, 18 Nov 2024 14:00:04 GMT

In the finale of the 'Website Success for 2025' series, Whitney takes you through her nine-step framework for creating a website that not only looks great but also effectively brings in clients and automates your business processes. She highlights the importance of clear niche identification, strategic page structure, compelling copywriting, and automation tools. Whitney also discusses her upcoming Wellness Pro Website System and a special pre-Black Friday offer, $500 off with code BFSALE2024. Join Whitney's live open house on November 21st at noon Eastern.

Don't forget to visit the series page to grab your free downloadable guide with key takeaways from each episode, join the conversation, and ask questions to help you succeed in 2025!

In this episode:

Nine-Step Framework for a Client-Attracting Website

Step 1: Define Your Niche and Ideal Client

Step 2: Branding Essentials

Step 3: Structuring Your Services and Website

Step 4: Mastering Copywriting

Step 5: Automate Your Sales Process

Step 6: Lead Generation and Email Marketing

Step 7: Choosing Your Website Platform

Step 8: Designing and Customizing Your Website

Step 9: SEO and Driving Traffic

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Website Success for 2025, Part 2: The Surprising Truth About DIY Websites: What No One Tells You Before You Start

Mon, 11 Nov 2024 14:00:25 GMT

In this episode of the Growth Show Podcast, host Whitney chats about the challenges and misconceptions surrounding DIY websites using platforms like Squarespace, Wix, and WordPress. She emphasizes the importance of not just beautiful design but strategic functionality that converts visitors into clients. Whitney highlights that many DIY and even professionally designed websites fail due to a lack of clear client-focused strategies, strong copy, and conversion-focused pages. She also shares insights on the hidden costs and frustrations associated with DIY website building. Finally, she introduces the Wellness Pro Website System, a comprehensive solution for building strategic, flexible, and easy-to-update WordPress websites designed specifically for wellness professionals.

Don't forget to visit the series page to grab your free downloadable guide with key takeaways from each episode, join the conversation, and ask questions to help you succeed in 2025!

In this episode:

Recap of Part One: Why Just Having a Website Isn't Enough

The Reality of DIY Websites

The Hidden Costs of DIY Websites

Introducing the Wellness Pro Website System

Hiring a Designer: Pros and Cons

Conclusion and Next Steps

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Website Success for 2025, Part 1: Why ‘Just Having a Website’ Isn’t Enough: The 3 Key Pieces Your Site is Missing

Mon, 04 Nov 2024 14:00:13 GMT

Join host Whitney Bateson as she kicks off the first episode of a three-part podcast series on 'Website Success for 2025.' This series is designed to help you transform your website into a powerful, client-attracting tool as you prepare for the upcoming new year. Reflecting on key achievements from 2024, Whitney talks about aligning your website with your business goals, crafting client-focused copy using the Problem-Agitate-Solution (PAS) framework, and building a functional sales system with automated steps, such as online scheduling and lead magnets. Throughout this episode, you’ll hear success stories, practical tips, and actionable examples to turn your website into a streamlined sales machine. Whitney also introduces the Wellness Pro Website System and highlights upcoming enrollment opportunities.

Don't forget to visit the series page to grab your free downloadable guide with key takeaways from each episode, join the conversation, and ask questions to help you succeed in 2025!

In this episode:

Reflecting on 2024 achievements

Setting your 2025 goals & why 'just having a website' isn't enough

Crafting client-focused copy

Automated steps

Lead magnets & the power of an email list

Key website elements

Avoiding DIY website pitfalls

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 33 - Reimagining Productivity: The Four-Day Work Week with Joe Sanok

Mon, 28 Oct 2024 13:00:18 GMT

Tune in to The Growth Show as Whitney sits down with Joe Sanok to explore the evolving workweek. Drawing inspiration from Joe's book, Thursday is the New Friday, this episode dives into the shift toward a four-day—and even a three-day—work week, offering strategies for better work-life balance. Discover the history and cultural shifts that support shorter work periods and learn how to align your career with personal goals. Whitney and Joe discuss redefining productivity metrics, strategic time management, and the power of breaks and purposeful routines. You’ll also hear about practical exercises like the 'plus one minus one' life menu and discover your sprint type for improved efficiency.

Connect with Joe Here:

Resources:

Practice of The Practice Membership

Thursday is the New Friday: How to Work Fewer Hours, Make More Money, and Spend Time Doing What You Want (Book

BE THE FIRST TO KNOW - - Website Success for 2025: A 3-Part Series to Build Your Client-Attracting Website

In this episode:

Joe's Personal Experience with a Three-Day Work Week

The History and Evolution of the Work Week

Internal Inclinations of Top Performers

Prioritizing Tasks for Maximum ROI

Challenging Hustle Culture with Neuroscience

Challenging the Hustle Culture

The Plus One Minus One Exercise

Maximizing Weekend Rejuvenation

Understanding Vigilance Decrement

Optimizing Work with Micro Breaks

Identifying Your Sprint Type

Joe's Resources and Final Thoughts

Special Announcement: 2025 Goals

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Hosted on Acast. See acast.com/privacy for more information.

Ep 32 - How to Automate Lead Generation for Faster Growth with Jennie Wright

Mon, 21 Oct 2024 13:00:47 GMT

In this episode, join Whitney as she welcomes Jennie Wright, a lead generation expert, to share her tips on automated lead generation and email list building. You'll discover Jennie's innovative 'list injection method' for adding thousands of leads ahead of a launch, ensuring consistent business growth. Learn to reduce unsubscribe rates, maintain engaging email tones, and choose the right email marketing platforms. The episode also covers the importance of creating dynamic lead magnets, hosting successful events like webinars and summits, and leveraging collaborations, bundles, and podcast guesting to drive engagement. Whether you're a seasoned marketer or new to these concepts, you'll find practical guidance and inspiring success stories to elevate your lead-generation efforts. Tune in for a friendly, insightful session, and get ready to power up your marketing strategies!

Connect with Jennie Here:

Website

Instagram

Facebook

Resources:

Jennie's Freebie

Episode 31

Episode 13

In this episode:

Diving into Lead Generation

Understanding List Building

Email List Management Tips

Redefining Lead Generation

Automation Tools and Platforms

Setting Up Automated Lead Capture Forms

Removing Friction in Lead Generation

Creating Dynamic Lead Magnets

The Importance of Client Experience

Effective List-Building Strategies

Leveraging Collaborations and Events

The Power of Segmentation

Success Stories and Final Tips

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 31 - Trail to the Sale™, a Proven Marketing Framework with Janice Hostager

Mon, 14 Oct 2024 13:00:24 GMT

In this podcast episode, Janice Hostager, a seasoned marketing strategist and fractional CMO, shares her expertise in developing effective marketing strategies. She introduces her Trail to the Sale™ framework, guiding businesses through step-by-step strategies. The discussion includes common marketing pitfalls, the importance of understanding the buyer's journey, and techniques for different stages of the marketing funnel: awareness, consideration, comparison, and sale. Janice emphasizes knowing your ideal customer, tailoring marketing efforts, nurturing customer relationships post-sale, and leveraging referrals. Drawing from her extensive experience, Janice offers a downloadable workbook to help listeners map out their marketing path.

Connect with Janice Here:

https://www.facebook.com/janicehostager

https://www.instagram.com/janicehostagermarketing/

https://www.linkedin.com/in/janice-hostager/

https://www.youtube.com/c/JaniceHostager

https://janicehostager.com/ and https://myweeklymarketing.com

Resources:

https://janicehostager.com/small-business-marketing-plan/

In this episode:

Janice's journey and approach to strategy

The Trail to the Sale framework and the stages

Evaluating low-cost products

Discovery calls and handling objections

Upselling, customer service, and post-sale strategies

Nurturing relationships and encouraging referrals

Common mistakes and tailoring strategies

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 30 - Easy Ways to Grow Your Email List (Get Your First Subscribers!)

Mon, 07 Oct 2024 13:00:46 GMT

In this episode, Whitney explores effective strategies for growing an email list, especially for those starting from zero. The discussion builds on previous talks about launching a course and emphasizes the importance of having an audience before launching a product. The episode offers unique ideas for promoting lead magnets to attract more subscribers. Key tactics include prominently featuring lead magnets on websites, engaging in online communities by providing valuable insights, participating in podcasts, collaborating on freebie swaps with peers, and engaging in bundles. Whitney emphasizes the role of email lists in maintaining audience control over relying solely on social media platforms, and highlights the benefits of nurturing subscriber relationships to turn them into clients over time.

Resources:

How to Launch Your First Course

Steps for a Better Lead Magnet

Why You Should Focus on Building an Email List (and How to Start)

>>> FREEBIES

In this episode:

The Importance of Building an Email List

Website Strategies for Promoting Lead Magnets

Leveraging Online Communities

Guest Speaking and Collaborations

Advanced Tactics: Bundles and More

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 29 - How to Launch Your First Course

Mon, 30 Sep 2024 13:00:14 GMT

Whitney breaks down the crucial steps to launching a successful online course in this solo episode. She stresses the importance of audience validation and pre-selling, explaining why understanding your audience’s needs should always come before creating your course. Whitney also highlights common mistakes wellness entrepreneurs often make—like spending too much time perfecting a course without validating the idea or neglecting effective marketing efforts.

Listeners will walk away with practical strategies for building and engaging an audience, pre-selling a course, setting up waitlists, and using beta customer feedback to fine-tune the course content and marketing approach. Whitney also covers the essential role of your website in supporting a course launch and shares ongoing marketing and funnel strategies to ensure long-term success. The episode concludes with an introduction to Whitney’s Wellness Pro Website System, a tool designed to help entrepreneurs create high-converting websites to promote their courses and services.

In this episode:

The Importance of Validating Your Course Idea

Identifying and Engaging Your Audience

Pre-Selling and Beta Launch Strategies

Gathering Feedback and Continuous Improvement

Marketing and Sales Strategies

Leveraging Your Website for Course Launch

Ongoing Marketing and Funnel Strategy

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 28 - AI-Powered Conversion Copywriting with Expert Tips from Linda Melone

Mon, 23 Sep 2024 12:00:07 GMT

In this episode of the Growth Show, host Whitney interviews Linda Melone, a seasoned conversion copywriter. They explore the fundamentals of conversion copywriting, emphasizing the importance of creating revenue-driving content. The discussion highlights the role of AI tools, like ChatGPT, in brainstorming, refining, and enhancing copy. Linda elaborates on her transition from a personal trainer to a copywriting expert, offering practical tips on using AI responsibly, conducting customer interviews, and website content. This episode outlines actionable advice for business owners looking to improve their copywriting skills and leverage AI for better results.

Connect with Linda Here:

https://linktr.ee/lindamelone

Resources Mentioned:

Headline Analyzer

Wellness Pro Website System

In this episode:

Understanding Conversion Copywriting

Linda's Journey

Using AI in Copywriting

Overcoming Writer's Block with AI

The Importance of Customer Language in Copy

Using AI for Persona Analysis

Crafting Effective Homepages with AI

Pitfalls of Using AI for Copywriting

Ensuring Accuracy and Empathy in AI Content

Brainstorming Titles with AI

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 27 - The Unwritten Rules You Should Break to Succeed in Your Wellness Business

Mon, 16 Sep 2024 12:00:20 GMT

In this episode, we explore the idea of breaking conventional rules in the business world, especially in the health and wellness field. Whitney shares personal stories about starting a business while traveling and discusses six key rules that, when broken, can lead to more freedom, success, and happiness. From challenging the need to be available 24/7 and rejecting the 'client is always right' mantra, to embracing location independence and selective client onboarding, this episode provides insights and practical advice on making unorthodox decisions that benefit both you and your clients. The content ties into an upcoming virtual summit, the Rule Breaking Entrepreneur Summit, where more in-depth discussions on these topics will take place.

Resources Mentioned:

Rule Breaking Entrepreneur Summit

In this episode:

Personal Story: Starting My Business

The Importance of Rule Breaking

Rule #1: Availability 24/7

Rule #2: The Client is Always Right

Rule #3: More Hustle Equals More Success

Rule #4: Location Independence

Rule #5: Taking Every Client

Rule #6: Clients Only Want You

Rule Breaking Entrepreneur Summit

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 26 - My Favorite WordPress Themes + Plugins for a Fast, Functional Website

Mon, 09 Sep 2024 12:00:21 GMT

In this solo episode, Whitney provides an in-depth look into the technical aspects of creating a WordPress website. Whitney explains the importance of themes and plugins, providing best practices for selecting and managing them. She offers insights into her favorite tools such as Divi, WordFence, SiteGround Security, and Yoast SEO, explaining their roles in improving website performance, security, and SEO. Whitney also highlights the additional support and services offered through her Wellness Pro Website System, assuring listeners they can rely on her and her team for comprehensive website management.

Join the Wellness Pro Website System waitlist and be the first to know when the doors are open!

To see the full list of plugins mentioned, go here.

In this episode:

Why WordPress?

Understanding WordPress Plugins

Choosing the Right Themes and Plugins

Best Practices for Plugin Selection

Essential Plugins for Your WordPress Site

Advanced Plugins and Tools

Backup and Security Measures

Conclusion and Program Information

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson: Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 25 - Mastering Money Mindset: Empowering Dietitians to Command Their Worth with Holly Larson, MS, RDN

Mon, 02 Sep 2024 12:00:05 GMT

In this episode of The Growth Show, host Whitney interviews Holly Larson, a registered dietitian and the founder of the Dietitian Money Conference. The conversation revolves around empowering dietitians and nutrition professionals to advocate for better salaries and compensation. Holly shares her journey, the importance of negotiating, and how the Dietitian Money Conference aims to educate and empower attendees. The episode emphasizes transparency, collaboration, and the need for ongoing learning in money management and negotiation skills. Key topics include the history of dietitians' compensation, the importance of advocating for fair rates, and the diverse lineup of sessions at the upcoming conference.

Connect with Holly here:

https://dietitianmoneyconference.com/

https://www.instagram.com/dietitianmoneyconference/

https://www.instagram.com/hollylarsonwrites/

Resources Mentioned

Register for the Let's Talk About Money masterclass, 09/04/2024: https://dietitianmoneyconference.com/masterclass/?affiliate=whitneybateson

In this episode:

Diving into Money and Dietitian Salaries

Challenges and Solutions in Negotiation

The Importance of Advocacy and Transparency

Details About the Dietitian Money Conference

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 24 - Building a Passive Income Stream Through Blogging with Katie Dodd, MS, RDN, CSG, LD, FAND

Mon, 26 Aug 2024 12:00:32 GMT

In this episode of The Growth Show, Katie Dodd, a dietitian and successful entrepreneur, shares her journey into the world of blogging and how she turned it into a lucrative passive income stream. Katie breaks down the key steps to starting and growing a blog, from finding your niche to mastering SEO and creating multiple income streams. She also highlights common challenges bloggers face and how to overcome them. Whether you’re new to blogging or looking to monetize your existing blog, Katie’s insights offer valuable guidance to help you succeed. Don't miss her tips and the details of her upcoming 3-Day Blog Biz Challenge!

Connect with Katie here:

https://www.instagram.com/thekatiedodd/

https://www.facebook.com/groups/dietitiansidehustle/

https://dietitiansidehustle.com/

Resources Mentioned

Join Katie's 3-Day Blog Biz Challenge, 09/03/24-09/05/24: https://katiedodd.com/blog-biz/?ref=whitney56

Purchase BAP-Platinum, Doors Open 09/05/24-09/09/24: https://bloggingacceleratorprogram.com/platinum/?ref=whitney56

In this episode:

Katie's Journey into Blogging

How Blogging Generates Passive Income

Three Steps to Start a Blog Business

Katie’s Blogging Income Growth Journey

Invitation to Katie's 3-Day Blog Challenge

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson: Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 23 - Mastering Multi-Niche Success: Building a Website and Business with Courtney O'Neill, MPH, RD, CDE

Mon, 12 Aug 2024 11:00:27 GMT

In this episode of the Growth Show, Whitney Bateson talks with Courtney O'Neill, a registered dietitian and former student of the Wellness Pro Website System. They explore building a niche business and website, attracting clients without social media, and overcoming 'comparisonitis.' Courtney shares her journey from rural chronic disease management to her own business in diabetes care, prenatal nutrition, and food security. She discusses using online directories for client acquisition and balancing professional and personal life with three young children. Whitney emphasizes mindset, continuous evaluation, and realistic goals. Tune in for an inspiring discussion on entrepreneurship, balance, and finding joy in your work.

Connect with Courtney here:

Instagram: https://www.instagram.com/stonehousenutrition/

Linked In: https://www.linkedin.com/in/courtneyoneill/

Website: https://www.stonehousenutrition.com/

Resources Mentioned

Join The Wellness Pro Website System waitlist: http://wellnessprowebsite.com/

In this episode:

Courtney's Journey into Dietetics & Starting and Evolving a Business

Website Development, Strategy & Navigating Social Media

Networking, Community Engagement & The Niche Dilemma

Balancing Multiple Niches & Effective Marketing Strategies

Evaluating Business Efforts

Balancing Entrepreneurship and Family Life

Avoiding Burnout

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson: Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 22 - Getting Clients from Your Website (without Social Media!) - Interview with Haley Schroth, RDN

Mon, 05 Aug 2024 10:00:39 GMT

In this special episode, Whitney Bateson interviews Haley Shroth, a past student of The Wellness Pro Website System. Haley shares her inspiring journey as a trauma-informed functional medicine dietitian and holistic mental wellness coach. Learn how her website has become the cornerstone of her business, helping her grow and market her services without relying on social media. Discover Haley’s strategies for updating her website, attracting clients, and her approach to collaboration. This episode also offers insights into the importance of emotional and mental readiness in entrepreneurship and the value of having a supportive community. Don’t miss valuable tips on making your website work for you and details about an upcoming free class on building client-generating websites.

Connect with Haley here:

https://thefulfilledfork.com/practitioners/

Instagram @thefulfilledfork

YouTube @thefulfilledfork

LinkedIn @haleyschroth

Resources Mentioned

Join The Wellness Pro Website System waitlist: http://wellnessprowebsite.com/

In this episode:

Meet Haley Shroth: Background and Journey

Haley's Path to Mental Health Nutrition

Building The Fulfilled Fork: Challenges and Growth

The Role of the Website in Business Success

Marketing Without Social Media

Collaboration and Networking

Transitioning to Full-Time Entrepreneurship

Final Thoughts and Advice

The Wellness Pro Website System

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

Ep 21 - I Know I Need a Website... How Do I Get Started?

Mon, 29 Jul 2024 11:00:32 GMT

In this episode, we dive into the essential steps for building a successful website. We'll cover why having a website is crucial in today's digital world and walk you through what you need to do before you start. We talk about identifying your ideal customer, defining your services, and picking the right platform, with a focus on WordPress. Plus, we introduce our upcoming class, 'The Client Generating Website Formula,' and share how you can sign up. Whether you're new to this or looking to improve your current strategies, this episode is packed with valuable tips and advice for creating a website that gets results.

Be the first to know when registration opens for the masterclass! Sign up here: https://whitneybateson.ck.page/podcast-news

In this episode:

Why You Need a Website
Preparing to Build Your Website
Deciding on Your Ideal Customer
Defining Your Services
Choosing the Right Platform
Final Thoughts and Next Steps

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

20 - Can't Pick Your Niche? Here's How to Do It Right

Mon, 22 Jul 2024 10:00:56 GMT

In this episode of the Growth Show, Whitney discusses the crucial topic of niching for business success. Whitney acknowledges the challenge many business owners face when choosing a niche, especially if they have multiple interests. The episode covers defining a niche before creating a website and the benefits of targeted marketing, standing out in a crowded market, and enhancing customer engagement. Whitney also offers practical steps to pick a niche, including self-reflection, market research, and testing different ideas. She discusses handling multiple niches and provides examples from various sectors, such as health and wellness. This episode is a must-listen for anyone looking to solidify their business focus and create a compelling online presence.

Join the waitlist: wellnessprowebsite.com

In this episode:

The Importance of Niching
Defining Your Niche
Benefits of Having a Niche
Shampoo Example: The Power of Specificity
Example Niches in Health and Wellness
Steps to Clarify Your Niche
Combining Multiple Niches
Final Thoughts and The Wellness Pro Website System

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson: Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

19 - Setting Up a Professional Branded Email Address for Your Business

Mon, 15 Jul 2024 11:00:22 GMT

In this episode, Whitney breaks down the essential steps for setting up a professional email using your domain name, a vital component for credibility and email marketing. She explains why free email services like Gmail and Yahoo are not suitable for business, and the importance of a domain-based email for compliance with platforms like MailChimp and ConvertKit. Whitney also walks you through the process of purchasing a domain and setting up Google Workspace, emphasizing the long-term benefits of using reputable platforms. Listen in to learn how to streamline your business operations, maintain security, and set the right foundation for growth.

In this episode:

Understanding Professional Email and Its Benefits
Choosing and Purchasing Your Domain
Setting Up Google Workspace for Professional Email
Avoiding Free Email Pitfalls
Connecting Your Email to Your Domain
Final Tips and Next Steps
Creating Your Professional Website

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

18 - Do's and Don'ts for Picking Fonts for Your Website

Mon, 08 Jul 2024 11:00:42 GMT

In this episode of The Growth Show, host Whitney dives into the crucial topic of selecting the right fonts for your website. Whitney explains why the font choices on your site are different from those for your overall brand and provides practical advice on how to ensure your fonts are on-brand, legible, and consistent. She covers common mistakes such as using too many fonts, inconsistency, and illegibility, and offers guidelines for choosing serif, sans-serif, and script fonts. Additionally, Whitney discusses the importance of having a style guide and testing your fonts across different devices and browsers to maintain a cohesive brand identity.

In this episode:

Introduction to Font Selection
Common Font Mistakes on Websites
Considerations for Website Fonts
Choosing the Right Fonts for Your Brand
Practical Tips for Font Pairing

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

17 - Should You Have a Waitlist for New Services and Courses?

Mon, 01 Jul 2024 11:00:55 GMT

In this episode, Whitney dives into why having a waitlist for your new services or courses is essential. She explains the benefits of gauging interest, building buzz, and nurturing potential customers before launching. Whitney shares her personal experience and strategies on effectively setting up and using a waitlist to boost your confidence and ensure a successful launch. Learn about the importance of marketing and selling, how to keep your audience engaged, and practical steps to create and manage a waitlist. Tune in to get inspired and take actionable steps toward your next launch.

In this episode:

Why You Should Have a Waitlist
Soft Launching and Gauging Interest
Building Buzz and Accountability
Organizing Your Thoughts and Positioning
Setting Up and Nurturing Your Waitlist
Launching and Post-Launch Strategies

Want new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

16 - Travel Stories: My Experience with Remote Year (12 Countries in 1 Year)

Mon, 24 Jun 2024 11:00:37 GMT

In this episode of The Growth Show, Whitney shares her transformative experience with Remote Year, a program designed for remote workers to travel the world. Over the course of a year, Whitney visited 12 countries while developing her business and forming lifelong friendships. She discusses the pros and cons of the program, offers tips for preparing for such a journey, and reflects on the personal growth she experienced. Whitney also gives practical advice for those considering a similar adventure and how to make the most of your experience.

In this episode:

What is Remote Year?
Why I Chose Remote Year
My Year of Travel: Countries and Experiences
Preparing for Remote Year
Pros of Remote Year
Cons and Challenges of Remote Year
Is Remote Year Right for You?

Remote Year Referral Code: Use my link when you sign up for a program and you'll get $100 in credit to spend on unique RY experiences. Yes I'll earn a commission too!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

15 - Have Better Discovery Calls: Stop Making These Mistakes!

Mon, 17 Jun 2024 11:00:30 GMT

In this episode of the Growth Show, Whitney delves into the art of conducting impactful discovery calls. Drawing from her personal experiences both as a service provider and a customer, she highlights crucial mistakes to avoid. She offers practical advice on optimizing your intake forms, preparing a script or outline, and ensuring the call stays on track. You'll learn about the importance of making clients feel heard and confident in your services, ultimately leading to successful conversion. This episode is packed with actionable tips to help you refine your discovery calls and boost your sales process.

In this episode:

Understanding Discovery Calls
Common Mistakes in Discovery Calls
Real-Life Examples of Discovery Calls
Optimizing Your Discovery Call Process

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

14 - Get More Leads from Live Events by Doing These 4 Things

Mon, 10 Jun 2024 11:00:37 GMT

In this episode, Whitney offers valuable advice for making the most out of live events such as health fairs, conferences, and farmers' markets. The focus is on ensuring a high return on investment by converting booth visitors into leads and eventually customers. Whitney shares her strategies for offering actionable value related to your work, capturing emails efficiently, and following up promptly. Additionally, she shares her methods for networking with referral partners and provides practical tips for making the most of both large and small events.

In this episode:

The Importance of Live Events
Maximizing Booth Engagement
Four Key Strategies for Success
Follow-Up Strategies
Networking with Referral Partners

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

13 - Hiring Help in Your Business: Behind-The-Scenes of My Hiring Process

Mon, 03 Jun 2024 11:00:47 GMT

In this episode, Whitney shares a comprehensive guide on the often-daunting task of hiring and managing team members. She shares personal experiences from her entrepreneurial journey, emphasizing the importance of having a structured hiring process. Key points covered include writing a detailed job description, applications, screening, video pre-screens, interviews, and onboarding. Whitney also touches on common issues like affordability and scarcity mindset, while providing actionable steps and tools for a repeatable and effective hiring process. The episode is brimming with practical advice to equip you with the confidence to hire effective help for your businesses.

In this episode:

The Importance of Hiring for Entrepreneurs
My Journey from Solo Entrepreneur to Team Leader
Learning from Hiring Mistakes
Building a Repeatable Hiring Process
Detailed Hiring Process: From Job Description to Onboarding
Managing Your Team Post-Hiring
Tools and Tips for Effective Hiring and Management

Biz Chix Your Next Best Hire Course

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

12 - Multiple Revenue Streams from Your Website: How to Do It Correctly + Make More Money

Mon, 27 May 2024 11:00:56 GMT

In this episode, Whitney delves into the importance and strategies of generating multiple revenue streams through your website. She provides an overview of her discussion with dietitian and side-hustle expert Katie Dodd, focusing on methods to effectively sell various revenue streams—both passive and active. She explains the difference between these streams and offers practical tips on how to implement them, ranging from one-to-one services to digital products, group programs, affiliate marketing, and more. Whitney also emphasizes the need for a flexible website that can adapt as your business evolves, ensuring you can balance your time and efforts effectively for greater financial security and income consistency.

In this episode:

The Power of Multiple Revenue Streams
Understanding Multiple Revenue Streams
Active vs. Passive Income Streams
Why Multiple Revenue Streams Matter
Examples of Multiple Revenue Streams
Laying the Foundation for Multiple Revenue Streams
Building Your Website for Multiple Revenue Streams

Listen to Whitney's Interview on the Dietitian Side Hustle Podcast

Download the Free Service Mapping Guide

Join the Wellness Pro Website System waitlist

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

11 - 5+ Years of Full-Time Travel: How (and Why) I Do It

Mon, 20 May 2024 11:00:37 GMT

In this podcast episode, Whitney shares their personal journey from battling depression and struggling with mental health issues in the past to adopting a full-time travel lifestyle. Following the announcement of the final enrollment window for the Wellness Pro Website System launch in 2024, the she delves into her experiences of traveling the world without a fixed base, discussing the initial fears and adjustments to a life of constant movement. She shares her insights into the practicalities of living as digital nomads, such as dealing with visas, accommodation, healthcare, and finances, while emphasizing the joy and enrichment gained from experiencing diverse cultures and locations. This episode intertwines personal development with practical advice for those interested in embracing a similar lifestyle, encouraging listeners to consider the transformative potential of stepping out of your comfort zones.

In this episode:

Exploring the Full-Time Travel Lifestyle
Mental Health Struggles and Global Adventures
The Logistics of Living a Nomadic Life
Saving Money While Traveling the World
Business Operations on the Go
Reflections on a Life Changed by Travel

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive ❤️

💡 Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
⭐️ Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
🖥️ Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

10 - Doors to The Wellness Pro Website System Open Next Week! Hear from Our Past Students

Thu, 02 May 2024 11:00:07 GMT

In this bonus episode, Whitney shares exciting news about the opening of the Wellness Pro Website System, designed specifically for health and wellness professionals looking to enhance their online presence and attract more clients. Through testimonials from past students, listeners can learn how the program offers a comprehensive approach to creating websites that not only look great but also function as effective sales systems. The program covers branding, sales strategy, email marketing, copywriting, and technical setup, all while providing ongoing support and coaching to help you succeed.

In this episode:

Introducing the Wellness Pro Website System
The Power of a Strategic Website
Common Website Creation Mistakes
Unveiling the Wellness Pro Website System
Comprehensive Program Features
Student Success Stories: Real Experiences

How I Can Help

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive ❤️

💡 Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
⭐️ Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
🖥️ Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here

Hosted on Acast. See acast.com/privacy for more information.

9 - DIY or Hire a Designer for Your Website - What's Best for You?

Mon, 29 Apr 2024 11:00:29 GMT

In this episode of the Growth Show, Whitney dives into the critical decision of whether to DIY or hire a professional designer for your website (or even opt for a unique middle-ground option). With a background in custom website design, Whitney shares insights from her experiences and from observing entrepreneurs who have traversed the DIY route. She delves into the considerations, pros, and cons of each option, highlighting the importance of understanding your ideal customer, brand clarity, and the effectiveness of your website’s copy and layout. You'll learn how to make informed decisions about developing a website that not only looks good but effectively attracts and converts clients, too.

In this episode:

Exploring DIY Website Options
The Realities of DIY Website Design
Considering Tutorials for DIY Website Setup
The Pros and Cons of Hiring a Designer
Introducing a Hybrid Approach: The Wellness Pro Website System
Your Special Invitation to Learn More

How I Can Help

Episode 1: How to Pick a Website Platform (and the one I recommend)

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive ❤️

💡 Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
⭐️ Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
🖥️ Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

8 - My Proven Process for Creating Websites that Get You Clients

Mon, 22 Apr 2024 11:00:22 GMT

In this episode, Whitney dives into her journey from starting her own business in early 2018 focusing on custom websites for nutrition businesses to developing a more impactful approach by offering customizable website templates. She emphasizes the importance of effective website creation that goes beyond aesthetics to include a goal-oriented strategy, strong branding, captivating copy, and a seamless sales process, aimed at converting visitors into clients. Whitney also shares about her Wellness Pro Website System and the upcoming masterclass 'The Client Generating Website Formula', where she'll share her blueprint for setting up websites as automated sales systems, utilizing real-world examples tailored for health and wellness businesses.

In this episode:

The Evolution of Website Creation Strategy
Introducing the Wellness Pro Website System
The Three Pillars of a Successful Website
The Comprehensive Website Creation Process
Integrating a Seamless Sales Process
Mastering SEO and Client Attraction
Your Special Invitation to the Masterclass

How I Can Help

Episode 1: How to Pick a Website Platform (and the one I recommend)

Episode 3: Why You Should Focus on Building an Email List (and how to start)

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive ❤️

💡 Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
⭐️ Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
🖥️ Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Hosted on Acast. See acast.com/privacy for more information.

7 - Creating a Booming Child Nutrition Consulting Business - Interview with Tarrah Westercamp, MS, RDN, SNS

Mon, 15 Apr 2024 11:00:08 GMT

In this episode of The Growth Show, host Whitney welcomes Tarrah Westercamp as her first guest to discuss Tara's journey in growing her business within the school nutrition space. Tarrah, a registered dietitian with over a decade of experience in child nutrition, shares her transformative experience with the Wellness Pro Website System. Initially facing challenges in defining her business direction and gaining visibility, Tara shares how the program helped her gain clarity on her business model, fine-tune her services towards food allergy management, and ultimately attract more high-value clients and opportunities to scale her business.

Connect with Tarrah:

Website: westercampconsulting.com

Tarrah's Instagram

Tarrah's LinkedIn

Tarrah's Facebook

In this episode:

Tara's Journey: From School Nutrition to Business Success
Strategic Website Revamp: Learning to Market and Sell
Crafting the Perfect Message: The Importance of Language and Empathy
Navigating the Challenges of Providing Advice Outside Personal Experience
The Power of Listening in Building Customer Relationships
Leveraging the Wellness Pro Website System for Business Growth

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive ❤️

💡 Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
⭐️ Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
🖥️ Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Website: WhitneyBateson.com

Hosted on Acast. See acast.com/privacy for more information.

6 - Do You Really Need a Website? 5 Reasons Why the Answer is YES!

Mon, 08 Apr 2024 11:00:02 GMT

While many entrepreneurs question the necessity and timing of creating a website, a detailed site serves as a multi-functional tool, acting as an around-the-clock salesperson, and enabling business growth beyond your social media presence. Whitney shares why a website is not just an option but a foundational element for establishing credibility, particularly in the health industry, and for supporting various income streams effectively. You'll also learn about the Wellness Pro Website System, our program designed to help wellness professionals create and manage their own WordPress sites, covering everything from technical setup to content strategy, ultimately underlining that a well-crafted website is crucial for any wellness pro aiming to scale and diversify their revenue streams.

In this episode:

Do You Really Need a Website? Unpacking the Essentials
The Power of a Proper Website: Beyond Basic Online Presence
Turning Your Website into a Sales Machine
Why Your Website is Your Best Marketing Asset
Leveraging Your Website for Multiple Income Streams
How Our Wellness Pro Website System Can Transform Your Business

How I Can Help

Join the Waitlist for The Wellness Pro Website System

Episode 1: How to Pick a Website Platform (and the one I recommend)

Episode 3: Why You Should Focus on Building an Email List (and how to start)

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Website: WhitneyBateson.com

Hosted on Acast. See acast.com/privacy for more information.

5 - My Favorite Software That Saves Me Time and Makes Me Money

Mon, 01 Apr 2024 11:00:27 GMT

In this episode, Whitney shares her top software tools that save time and increase profitability for business owners. She discusses how to decide if a software investment is worthwhile, including evaluating its time-saving potential and ability to generate sales. Along the way, you'll learn how to consider your unique business needs and how to use Whitney's handy decision-making process to determine if you should add new software into your operations.

In this episode:

Evaluating Software: Time and Money Savers
Software Recommendations: Schedulers and CRMs
Accounting and Forecasting Tools for Financial Clarity
Automating Tasks with Zapier and Other Tools
Social Media and Project Management Software
Design and Time Tracking Tools for Efficiency

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Website: WhitneyBateson.com

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4 - 3 Steps for a Better Lead Magnet

Mon, 25 Mar 2024 11:00:26 GMT

In this episode of the podcast, you'll be guided through the process of creating or improving a lead magnet to effectively grow their business email list. Whitney emphasizes the significance of email lists for business growth and discusses the differences between an ineffective newsletter opt-in and a valuable lead magnet. She outlines a three-step process for developing a compelling lead magnet: selecting an engaging topic related to your business, creating actionable content, and adding finishing touches for a polished presentation. This episode will help you create lead magnets that not only attract but also retain and nurture more potential customers.

In this episode:

Unlocking the Power of Lead Magnets
Why Your Email List Matters
Crafting an Irresistible Lead Magnet: A Step-by-Step Guide
Choosing the Right Topic for Your Lead Magnet
Creating Content That Converts
The Finishing Touches: Making Your Lead Magnet Shine
Promoting Your Lead Magnet

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>> Listen on Spotify

Resources

Free Guide: 7 High Converting Lead Magnets to Grow Your Email List & Get New Clients!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Website: WhitneyBateson.com

Hosted on Acast. See acast.com/privacy for more information.

3 - Why You Should Focus on Building an Email List (and How to Start)

Mon, 18 Mar 2024 19:50:00 GMT

In this episode, Whitney discusses the significance of building and nurturing an email list as a key marketing strategy for business growth. She explains how an email list serves as a pool of potential leads interested in your offerings and outlines how it can improve consistency and scalability in your business. You'll learn about the importance of engaging with your email list through valuable content and strategic calls to action, along with what platforms Whitney recommends using for email marketing and attracting subscribers for long-term success.

In this episode:

Understanding Your Email List: The Ultimate Business Asset
The Importance of Consistency and Engagement in Email Marketing
Leveraging Your Email List for Business Growth and Scalability
Quality Over Quantity: Building a Strong Email List
Nurturing Your Email List and Keeping Subscribers Engaged
Getting Started with Building and Growing Your Email List
The Essential Steps to Email Marketing Success

Resources

Free Guide: 7 High Converting Lead Magnets to Grow Your Email List & Get New Clients!

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Website: WhitneyBateson.com

Hosted on Acast. See acast.com/privacy for more information.

2 - DIYing Your Brand? Here's How to Pick the Right Color Palette

Mon, 18 Mar 2024 19:46:05 GMT

In this episode, Whitney discusses the importance of selecting the right color palette for DIY branding. She emphasizes how crucial brand appearance is for looking professional and trustworthy to customers and discusses not only the necessity of choosing a cohesive set of colors, but also common mistakes people make when choosing a palette. The episode provides a detailed guide on finding inspiration for your color palette, using tools like Pinterest and Coolors.co, and implementing these colors across various brand materials. Throughout, Whitney offers practical advice for ensuring your brand's visual identity resonates with its personality and stands the test of time.

In this episode:

The Importance of Brand Positioning
Common Mistakes in Choosing Color Palettes
Using Pinterest for Color Palette Inspiration
Understanding Different Types of Colors
Refining Your Color Palette with Coolors
Testing Your Color Palette in Canva

Resources

The Free Business Branding Workbook for Wellness Pros

The $100k Brand Formula

Coolors.co

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Website: whitneybateson.com

Hosted on Acast. See acast.com/privacy for more information.

1 - How to Pick a Website Platform (and the One I Recommend)

Mon, 18 Mar 2024 11:00:46 GMT

In the first episode of The Growth Show, Whitney tackles a common question regarding website platforms, emphasizing the importance of having a strategic website for business growth. She explains that websites are crucial for automating processes, attracting traffic, and engaging potential clients, even in an era dominated by social media. Whitney discusses various website platforms such as Squarespace, Wix, WordPress (both .org and .com), ShowIt, and Weebly, highlighting their functionalities, limitations, and impact on factors like SEO and customization. Plus, you’ll learn which website platform is her favorite due to its flexibility, ownership benefits, and scalability

In this episode:

The Importance of a Website for Business Growth
The Role of a Website in Automating Business Processes
Strategic Considerations When Building a Website
Understanding Website Platforms
The Limitations of Certain Website Platforms
The Importance of Choosing the Right Website Platform
Comparing Different Website Platforms
The Benefits of WordPress.org

Connect with Whitney Bateson:

Instagram: @‌whitneybateson

Website: whitneybateson.com

Hosted on Acast. See acast.com/privacy for more information.

[Trailer] How Do You Want to Grow? Let's Go!

Wed, 06 Mar 2024 17:07:18 GMT

Welcome to The Growth Show! Your host, Whitney Bateson, a former dietitian turned online business consultant, shares her journey from working in school nutrition to helping health and wellness professionals grow their businesses online. With over five years of experience, Whitney provides insights into leveraging design, marketing, and technology to attract more clients and income as a Wellness Pro. She discusses the importance of meaningful growth, her personal experience with full-time traveling while running her business, and how these decisions have contributed to her success. Each week, Whitney will offer practical advice, strategies, and support to encourage listeners to pursue growth in a way that aligns with their values and goals, emphasizing there's no one right way to achieve success. Let's get started!

Hosted on Acast. See acast.com/privacy for more information.