We receive our first hate mail and talk through it. Then answer our listener questions about avoiding the atrophying trap of relying on AI, ways to fight impostor syndrome and self-critique, and which copywriter would survive a zombie apocalypse. Hayden also makes yet another unsubstantiated claim, this time about Ernest Hemingway.

Do you have a burning question or a suggestion for a short brief? Send it to bravenewwordpodcast@gmail.com or contact Martin on mail@mscopy.co.uk.

SHOW NOTES:

https://hemingwayapp.com/

HOSTS:

Martin Sayers

Hayden Maskell

GUEST HOST:

Gemima (Google Gemini) & Charlie (ChatGPT)

THEME MUSIC:

Theremin or Thereabouts by Hercules Brown

Hosted on Acast. See acast.com/privacy for more information.

We answer our listener questions about AI's evil ambitions for humanity, the choice between teaching and consulting, and our sommelier-approved advice about which wine to go with your hotdog. Hayden also makes entirely unsubstantiated claims about how you can trick ducks by painting rocks, which is probably the result of a fever dream.

Have you got a burning question or a suggestion for a short brief? Send it to bravenewwordpodcast@gmail.com or contact Martin on mail@mscopy.co.uk.

SHOW NOTES:

None to report

HOSTS:

Martin Sayers

Hayden Maskell

GUEST HOST:

Gemima (Google Gemini) & Charlie (ChatGPT)

THEME MUSIC:

Theremin or Thereabouts by Hercules Brown

Hosted on Acast. See acast.com/privacy for more information.

That's right - we talk about how to find, secure and retain clients as freelance copywriters. Charlie (ChatGPT) and Gemima (Google Gemini) chime in with their thoughts, but are their recommendations any good? To find out, you'll need to listen to the whole episode.

We also talk about advice for newbie copywriters, the pitfalls of Fiverr and Upwork, the perils of LinkedIn and what we'd have for our [inevitable] death row last meal.

Have you got a burning question or a suggestion for a short brief? Send it to bravenewwordpodcast@gmail.com or contact Martin on mail@mscopy.co.uk.

SHOW NOTES:

None that I can remember but comment if you notice we mention something to link here!

HOSTS:

Martin Sayers

Hayden Maskell

GUEST HOSTS:

Gemima (Google Gemini) & Charlie (ChatGPT)

Hosted on Acast. See acast.com/privacy for more information.

We answer our listener questions about Google's EEAT framework, more about niching, and our TV show recommendations. Martin also reveals his former life as a mafioso.

Have you got a burning question or a suggestion for a short brief? Send it to bravenewwordpodcast@gmail.com or contact Martin on mail@mscopy.co.uk.

SHOW NOTES:

Book recommendation: The Road to Hell, Nick Asbury

XKCD "Marketing Interview" comic

HOSTS:

Martin Sayers

Hayden Maskell

GUEST HOST:

Gemima (Google Gemini) & Charlie (ChatGPT)

THEME MUSIC:

Theremin or Thereabouts by Hercules Brown

Hosted on Acast. See acast.com/privacy for more information.

We talk about Y-Fronts (short briefs) and the creative process.

Have you got a burning question, or a suggestion for a short brief? Send it to bravenewwordpodcast@gmail.com or contact Martin on mail@mscopy.co.uk.

SHOW NOTES:

Book recommendation: A Self-Help Guide for Copywriters by Dan Nelken (https://www.nelkencreative.com/book/)

Also contains a swear or two, plus a dog barking.

HOSTS:

Martin Sayers

Hayden Maskell

GUEST HOST:

Gemima (Google Gemini) & Charlie (ChatGPT)

THEME MUSIC:

Theremin or Thereabouts by Hercules Brown

Hosted on Acast. See acast.com/privacy for more information.

• Is it good or bad to swear in your copy? And if yes/no, why?
• Does niching bring more success than being a generalist?
• BONUS QUESTION: In which sports would Martin and Hayden represent their countries at the Olympics?

Have you got a burning question? Send it to bravenewwordpodcast@gmail.com or contact Martin on mail@mscopy.co.uk.

SHOW NOTES:

It's our first episode, so it's a bit of a mess with some dodgy audio. But we live and learn!

HOSTS:

Martin Sayers

Hayden Maskell

GUEST HOST:

ChatGPT

THEME MUSIC:

Theremin or Thereabouts by Hercules Brown

Hosted on Acast. See acast.com/privacy for more information.