60 acast.com User needs playbook https://feeds.acast.com/public/shows/user-needs en Khalil Cassimally Journalism,Media,User needs,Audience engagement,Content analysis,Content marketing Khalil Cassimally This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


In six episodes, we will cover:

  • Understanding user needs and how to get internal buy-in.
  • How to prepare for implementation
  • How to do a user needs audit
  • How to build a small, cross-functional team that will serve user needs
  • How to focus on creating valuable content
  • When, and how, to scale a user needs operation


By the time you've listened to all episodes, you’ll know how to get internal buy-in to implement user needs, how to align user needs with your organisation’s vision, how to operationalise user needs, how to make sure user needs is for the long haul, and more.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so do subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

]]> This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


In six episodes, we will cover:

  • Understanding user needs and how to get internal buy-in.
  • How to prepare for implementation
  • How to do a user needs audit
  • How to build a small, cross-functional team that will serve user needs
  • How to focus on creating valuable content
  • When, and how, to scale a user needs operation


By the time you've listened to all episodes, you’ll know how to get internal buy-in to implement user needs, how to align user needs with your organisation’s vision, how to operationalise user needs, how to make sure user needs is for the long haul, and more.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so do subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn


Hosted on Acast. See acast.com/privacy for more information.

]]> false Khalil Cassimally info+671265b6e21e2bb3148b6478@mg-eu.acast.com 671265b6e21e2bb3148b6478 user-needs https://assets.pippa.io/shows/cover/1729258916916-d819bf6f-44fd-4727-9660-4d237c787958.jpeg https://feeds.acast.com/public/shows/user-needs User needs playbook User needs | Scale the operation | 6 User needs | Scale the operation | 6 Fri, 18 Oct 2024 14:13:58 GMT 13:25 67126d27e3d9082a5ab8efbe false https://theaudiencers.com/implement-user-needs-in-your-newsroom-email-course-for-publishers/ 67126d27e3d9082a5ab8efbe 671265b6e21e2bb3148b6478 Become a user needs pro full 1 6 You’re now seeing the results of creating valuable content that addresses user needs. It’s the perfect time to start working on scaling the operation. And develop a deeper understanding of your audiences, to be even closer to them, by carrying out your own user research.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> You’re now seeing the results of creating valuable content that addresses user needs. It’s the perfect time to start working on scaling the operation. And develop a deeper understanding of your audiences, to be even closer to them, by carrying out your own user research.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> User needs | Focus on creating valuable content | 5 User needs | Focus on creating valuable content | 5 Fri, 18 Oct 2024 14:11:32 GMT 9:35 67126c95fb3e576961735359 false https://theaudiencers.com/implement-user-needs-in-your-newsroom-email-course-for-publishers/ 67126c95fb3e576961735359 671265b6e21e2bb3148b6478 full 1 5 Everything’s in place to actively create more value for audiences. Now, let's think about: considerations as the team starts addressing user needs with content, how to ensure you’re actually providing more value to audiences, and linking your organisation’s journalism to the impact it may be having on actual people.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> Everything’s in place to actively create more value for audiences. Now, let's think about: considerations as the team starts addressing user needs with content, how to ensure you’re actually providing more value to audiences, and linking your organisation’s journalism to the impact it may be having on actual people.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> User needs | Build a cross-functional team | 4 User needs | Build a cross-functional team | 4 Fri, 18 Oct 2024 14:06:59 GMT 8:29 67126b84e21e2bb3148cd6d0 false https://theaudiencers.com/implement-user-needs-in-your-newsroom-email-course-for-publishers/ 67126b84e21e2bb3148cd6d0 671265b6e21e2bb3148b6478 Teams are magic! full 1 4 Now’s the time to think about taking action based on the insights you've gathered. And see the value of starting user needs implementation with an initial small team.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> Now’s the time to think about taking action based on the insights you've gathered. And see the value of starting user needs implementation with an initial small team.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> User needs | Do the user needs audit | 3 User needs | Do the user needs audit | 3 Fri, 18 Oct 2024 14:04:23 GMT 5:21 67126ae9e21e2bb3148cb951 false https://theaudiencers.com/implement-user-needs-in-your-newsroom-email-course-for-publishers/ 67126ae9e21e2bb3148cb951 671265b6e21e2bb3148b6478 Get insights that will inform your journalism full 1 3 Get a step-by-step guide on how to do a content audit. There is a lot of tagging involved! And understand how effectively your organisation’s content production is currently serving user needs.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> Get a step-by-step guide on how to do a content audit. There is a lot of tagging involved! And understand how effectively your organisation’s content production is currently serving user needs.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> User needs | The playbook | 2 User needs | The playbook | 2 Fri, 18 Oct 2024 14:02:02 GMT 8:37 67126a5bfb3e57696172af46 false https://theaudiencers.com/implement-user-needs-in-your-newsroom-email-course-for-publishers/ 67126a5bfb3e57696172af46 671265b6e21e2bb3148b6478 Overview of the playbook full 1 2 Let’s get an overview of the different phases of implementation. You’ll see the value of implementing user needs in phases, and create alignment on what your organisation’s journalism is for, and who it’s for.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> Let’s get an overview of the different phases of implementation. You’ll see the value of implementing user needs in phases, and create alignment on what your organisation’s journalism is for, and who it’s for.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> User needs | Understand the model and get buy-in | 1 User needs | Understand the model and get buy-in | 1 Fri, 18 Oct 2024 13:54:14 GMT 14:11 67126888e61104a199deaab9 false https://theaudiencers.com/implement-user-needs-in-your-newsroom-email-course-for-publishers/ 67126888e61104a199deaab9 671265b6e21e2bb3148b6478 The eight user needs full 1 1 Why even implement user needs? Because it works. More and more media organisations around the world are adopting it to great success. So, let's understand what the different user needs are, and set the foundation for implementing the model in our newsrooms.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> Why even implement user needs? Because it works. More and more media organisations around the world are adopting it to great success. So, let's understand what the different user needs are, and set the foundation for implementing the model in our newsrooms.


--


This is a podcast for those who want to implement the user needs model in their newsrooms. Yet, face blockers like internal resistance, inadequate resources, or uncertainty about where to begin or how to scale.


User needs is one way for media organisations to become more audiences-informed. It provides us with a set of needs that most people have when they’re consuming news content. A set of needs that media organisations should serve to be valuable to people.


By the way, this podcast is based on Khalil A. Cassimally's free user needs email course. The email course has more information so subscribe. The podcast has been generated by NotebookLM's Audio Overview, with additional prompts by Khalil.


--


Hi, I'm Khalil. I'm an advocate for more audiences-informed approaches in the media industry, and an audience development expert. I pioneered the implementation of the user needs model at The Conversation, initially within its UK newsroom, before overseeing deployment across more of its newsrooms worldwide. I also do consultations, advise and mentor teams and individuals at media organisations around the world. I regularly talk about audiences-informed work at conferences.


--


Khalil's free user needs email course

Connect with Khalil on LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]>