The Flourish Foundry Podcast

S2 E06: How to Refresh Your Website in 2026 (Without a Full Redesign)

Tue, 20 Jan 2026 17:10:08 GMT

I juuuuust finished my first-ever Website Support Days for two clients from about a year and a half ago.

I wanted to share how they chose to use their days, the results, and what to expect. This service is new, but based on how it went, I think it's here to stay!

3 ways to use a Website Support Day to refresh your site in 2026:

1. Update images and service descriptions I recommend doing this quarterly. If you're a client of mine, you have access to tutorials on how to do this. But as entrepreneurs, we know it's not always about capability—it's about time. Even if you can do it, it might take you hours of frustration. You have to decide if swapping images is worth your personal time or if it works better to hire it out.

2. Add new service pages After a year and a half, both clients had major business changes and needed their websites to catch up. While it feels scary to spend the money, an outdated website confuses potential customers and costs you WAY more in lost leads than it costs to fix and improve.

3. Update the backend for platform updates This isn't super sexy to put in sales copy, but it is important! Since launching these sites, Showit added new button and navigation features. I updated the backend to ensure everything works smoothly with the latest tech, even though it wasn't on their wishlist.

This client got her hair and eyelashes done while I was working. Arguably, a better way to spend 4 hours.

Now, I can't leave you without something practical to take away. Your website doesn’t always need a full redesign; sometimes it just needs thoughtful updates to bring it back into alignment.

Here are 6 high-impact updates you can make today in under an hour:

1. Refresh your FAQ section Add three new questions reflecting what customers ask now. Write them the way people actually speak ("How do I…") rather than stiff corporate phrasing. This builds trust and removes friction. Example: Instead of generic pricing questions, a photographer might answer questions about their favorite romantic spots or best lighting times.

2. Fix any “Click Here” links Scan your site for vague links like “Read more” and rename them to be specific. Example: Change it to “Download the 2026 Pricing Guide” or “View current offerings.” This improves clarity and accessibility.

4. Check your welcome email Open the automated email someone receives when they join your list. Does it still sound like you? Does it reflect what you offer today? A warm, relevant welcome sets the tone for everything that follows.

5. Update or rotate testimonials If you’ve had recent wins, let them shine. Swap in one or two testimonials that reflect your current work, pricing, or audience. Social proof should evolve as your business evolves.

6. Replace one stock photo with a real one Just one. A behind-the-scenes shot, a workspace photo, a headshot—anything real. It instantly makes your site feel more human and trustworthy.

None of these take long. But together, they make your website feel aligned, intentional, and supportive of the season you’re in.

I hope this gives you a gentle, supportive nudge. As always, press reply if you have any feedback. I'd love to hear from you!

🫶🏻 Stay updated with all things Flourish Foundry:

The Flourish Foundry Podcast

S2 E06: How to Refresh Your Website in 2026 (Without a Full Redesign)

S2 E05: Intentionality and Surrender: A Discipleship-First Approach to Business Growth with Dusty Hegge

S2 E04: How to Customize a Showit Website Template (And Finally Launch Your Site Without Overwhelm)

S2 E03: Discover Your Brand Personality (and Attract Your Dream Clients!)

S2 E02: How I Lowered My Screen Time by 31%

S2 E01: ManyChat, Flodesk, Canva: What’s Actually Working in My Business

012: The Website Platform That Finally Made My Brand Feel Like Me

011: AI Tools vs. the Power of Personal Connection with Ari Hodges

010: Building a Creative Business After Graduation with Streamline Collective

009: Healing Wounded Belief Systems with Heather Widmer

008: Your Story is Your Superpower With Courtney Clark

007: Starting a Business in a Saturated Market with Elise Wilkinson

006: Work Ethic, Staying Hopeful, and Faith Led Business with Paris Cousins

005: Navigating Seasons of Waiting with Stephanie Heidel

004: Balancing Perfectionism and Expectations as a Female Business Owner With Lisa Warner

003: Creating Confidence in Your Online Presence

002: From Comparison to Connection with Molly Marquess

001: Pilot