<?xml version="1.0" encoding="utf-8"?>
<?xml-stylesheet type="text/xsl" href="/global/feed/rss.xslt" ?>
<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:media="http://search.yahoo.com/mrss/" xmlns:podaccess="https://access.acast.com/schema/1.0/" xmlns:acast="https://schema.acast.com/1.0/">
    <channel>
		<ttl>60</ttl>
		<generator>acast.com</generator>
		<title>Video Vantage</title>
		<link>https://mediamill.ie/</link>
		<atom:link href="https://feeds.acast.com/public/shows/6785340178acadca63f568ef" rel="self" type="application/rss+xml"/>
		<language>en</language>
		<copyright>Media Mill</copyright>
		<itunes:keywords>marketing,business,video production,videography,media,media production,advertising,SEO,entrepreneurship,promotion</itunes:keywords>
		<itunes:author>Media Mill</itunes:author>
		<itunes:subtitle>Your Insider Guide to Video Marketing</itunes:subtitle>
		<itunes:summary><![CDATA[<p>Introducing <strong>Video Vantage, </strong>a video podcast produced and hosted by Mark O'Connor, founder of Irish video production company Media Mill.</p><br><p>Ready to unlock the true potential of video for your business? Whether it’s expert interviews or game-changing success stories, this podcast is your front-row seat to the strategies that drive real results.</p><br><p>Throughout the series, we’ll dive deep into everything video – from mastering marketing strategy and branding to optimizing your SEO game.</p><br><p>So, join Mark as he connects with industry pros, reveals actionable tips, and uncovers the secrets to making your brand stand out with the power of video. Let’s elevate your video game together!</p><br><p>Video Vantage is written, directed and produced by Media Mill.</p><p>Additional Camera: David Kenny, Green Road Film</p><p>Audio Engineer: Aoife Clarke</p><p>Artwork/Design: Erica-Leigh Lawless, Candid Creative.</p><p>Recorded at Studio 14, Willow Business Park, Dublin 12</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>Introducing <strong>Video Vantage, </strong>a video podcast produced and hosted by Mark O'Connor, founder of Irish video production company Media Mill.</p><br><p>Ready to unlock the true potential of video for your business? Whether it’s expert interviews or game-changing success stories, this podcast is your front-row seat to the strategies that drive real results.</p><br><p>Throughout the series, we’ll dive deep into everything video – from mastering marketing strategy and branding to optimizing your SEO game.</p><br><p>So, join Mark as he connects with industry pros, reveals actionable tips, and uncovers the secrets to making your brand stand out with the power of video. Let’s elevate your video game together!</p><br><p>Video Vantage is written, directed and produced by Media Mill.</p><p>Additional Camera: David Kenny, Green Road Film</p><p>Audio Engineer: Aoife Clarke</p><p>Artwork/Design: Erica-Leigh Lawless, Candid Creative.</p><p>Recorded at Studio 14, Willow Business Park, Dublin 12</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
		<itunes:explicit>false</itunes:explicit>
		<itunes:owner>
			<itunes:name>Media Mill</itunes:name>
			<itunes:email>mark@mediamill.ie</itunes:email>
		</itunes:owner>
		<acast:showId>6785340178acadca63f568ef</acast:showId>
		<acast:showUrl>video-vantage</acast:showUrl>
		<acast:signature key="EXAMPLE" algorithm="aes-256-cbc"><![CDATA[wbG1Z7+6h9QOi+CR1Dv0uQ==]]></acast:signature>
		<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmTHg2/BXqPr07kkpFZ5JfhvEZqggcpunI6E1w81XpUaBscFc3skEQ0jWG4GCmQYJ66w6pH6P/aGd3DnpJN6h/CD4icd8kZVl4HZn12KicA2k]]></acast:settings>
        <acast:network id="67853115c0d3f52051b1a4c8" slug="aoife-clarke-67853115c0d3f52051b1a4c8"><![CDATA[Aoife Clarke]]></acast:network>
		<itunes:type>episodic</itunes:type>
			<itunes:image href="https://assets.pippa.io/shows/cover/1736782333880-9b0d3b33-213f-4ec5-8a63-5ed4f6feb4cf.jpeg"/>
			<image>
				<url>https://assets.pippa.io/shows/cover/1736782333880-9b0d3b33-213f-4ec5-8a63-5ed4f6feb4cf.jpeg</url>
				<link>https://mediamill.ie/</link>
				<title>Video Vantage</title>
			</image>
		<item>
			<title>Episode 5: A Look Behind the Camera</title>
			<itunes:title>Episode 5: A Look Behind the Camera</itunes:title>
			<pubDate>Wed, 16 Apr 2025 14:05:22 GMT</pubDate>
			<itunes:duration>23:17</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/6785340178acadca63f568ef/e/67ffb8ce2bfb8508d6eaa04c/media.mp3" length="45871622" type="audio/mpeg"/>
			<guid isPermaLink="false">67ffb8ce2bfb8508d6eaa04c</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://mediamill.ie/insights/video-vantage-episode-5/</link>
			<acast:episodeId>67ffb8ce2bfb8508d6eaa04c</acast:episodeId>
			<acast:showId>6785340178acadca63f568ef</acast:showId>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6Zsl/koNHwJ11d2h9gkGNLWBWXr9GV1MoeNkmP7HEmIo8XxSyvRRi6ulArKw9Xg3mtsSaThvMYw1uu/uGsSjcqXPPjh2rkRi7t/TYfCF/j97tHjfb/qRX2xUv6jHPuVyGJR]]></acast:settings>
			<itunes:subtitle>with Paul McDermott</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>5</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/6785340178acadca63f568ef/1744816115504-b968c0f3-6c01-4f2f-aee4-04969db907e6.jpeg"/>
			<description><![CDATA[<p>In<strong> Episode 5</strong> of <strong><em>Video Vantage</em></strong>, Mark is joined by award winning documentary filmmaker and video producer, <strong>Paul McDermott,</strong> founder of S<strong>ocial Video HQ.</strong> With years of experience leading creative teams and producing standout content for businesses, Paul knows exactly what it takes to bring a video project to life.</p><br><p>In this episode we go behind the scenes of a video project from a producer's point of view, and discuss factors can influence the cost of a video project.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In<strong> Episode 5</strong> of <strong><em>Video Vantage</em></strong>, Mark is joined by award winning documentary filmmaker and video producer, <strong>Paul McDermott,</strong> founder of S<strong>ocial Video HQ.</strong> With years of experience leading creative teams and producing standout content for businesses, Paul knows exactly what it takes to bring a video project to life.</p><br><p>In this episode we go behind the scenes of a video project from a producer's point of view, and discuss factors can influence the cost of a video project.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Episode 4: Mastering On-Camera and Public Speaking Skills</title>
			<itunes:title>Episode 4: Mastering On-Camera and Public Speaking Skills</itunes:title>
			<pubDate>Wed, 26 Mar 2025 18:58:44 GMT</pubDate>
			<itunes:duration>19:42</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/6785340178acadca63f568ef/e/67e44ec93f025bbde3e75984/media.mp3" length="38809457" type="audio/mpeg"/>
			<guid isPermaLink="false">67e44ec93f025bbde3e75984</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/video-vantage/episodes/67e44ec93f025bbde3e75984</link>
			<acast:episodeId>67e44ec93f025bbde3e75984</acast:episodeId>
			<acast:showId>6785340178acadca63f568ef</acast:showId>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6Zsl/koNHwJ11d2h9gkGNLWBWXr9GV1MoeNkmP7HEmIo8VH9tA+CSk4s6/akutso/BZlOazND1Kqx6rFZ1lspSoMYT1xU8fjCGTmEyOLVWO8fVZiVCBQ/zrBB41BzQLu8uT]]></acast:settings>
			<itunes:subtitle>with Maureen McCowen</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>4</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/6785340178acadca63f568ef/1743015028840-0c0f5cc2-2d2c-44f3-a323-63fdf41283ff.jpeg"/>
			<description><![CDATA[<p>In <strong>Episode 4 of Video Vantage, </strong>host Mark is joined by expert public speaking coach <strong>Maureen McCowen</strong>. Maureen is the founder and of <strong>Soft Skill Success, </strong>a company that provides communication and presentation skills training for professionals and teams in Ireland and worldwide.</p><br><p>In this episode, Mark and Maureen explore strategies for becoming a confident and effective speaker - both on stage and on camera. </p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In <strong>Episode 4 of Video Vantage, </strong>host Mark is joined by expert public speaking coach <strong>Maureen McCowen</strong>. Maureen is the founder and of <strong>Soft Skill Success, </strong>a company that provides communication and presentation skills training for professionals and teams in Ireland and worldwide.</p><br><p>In this episode, Mark and Maureen explore strategies for becoming a confident and effective speaker - both on stage and on camera. </p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Episode 3: Unlocking the Power of Video for SEO</title>
			<itunes:title>Episode 3: Unlocking the Power of Video for SEO</itunes:title>
			<pubDate>Mon, 10 Mar 2025 17:41:41 GMT</pubDate>
			<itunes:duration>14:42</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/6785340178acadca63f568ef/e/67cf1fa9de20851680c038b2/media.mp3" length="28863089" type="audio/mpeg"/>
			<guid isPermaLink="false">67cf1fa9de20851680c038b2</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://mediamill.ie/insights/video-vantage-episode-3/</link>
			<acast:episodeId>67cf1fa9de20851680c038b2</acast:episodeId>
			<acast:showId>6785340178acadca63f568ef</acast:showId>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6Zsl/koNHwJ11d2h9gkGNLWBWXr9GV1MoeNkmP7HEmIo8WMxFR1LhDL3+ML8WR7wiNT8uehTRftdFJZnmlE8oDQDdQ3F0+mCbWA7+3Xzi9O82qLPeks8B8ncdAO0Hv6IPFx]]></acast:settings>
			<itunes:subtitle>with Alexander McGill</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/6785340178acadca63f568ef/1743015111119-a6ffdba9-f86c-4501-aca5-e196df7bee50.jpeg"/>
			<description><![CDATA[<p>In <strong>Episode 3 of Video Vantage, </strong>host Mark is joined by website developer and SEO expert Alexander McGill.&nbsp;Alexander is the founder and Managing Director of <strong>GUERRILLA - </strong>a digital consultancy that delivers cutting-edge design solutions and technology innovations to startups, scale-ups, and SMEs</p><br><p>In this episode, Mark and Alexander offer practical advice on balancing video content with other website elements, optimising technical aspects for better performance, and crafting engaging narratives through video.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In <strong>Episode 3 of Video Vantage, </strong>host Mark is joined by website developer and SEO expert Alexander McGill.&nbsp;Alexander is the founder and Managing Director of <strong>GUERRILLA - </strong>a digital consultancy that delivers cutting-edge design solutions and technology innovations to startups, scale-ups, and SMEs</p><br><p>In this episode, Mark and Alexander offer practical advice on balancing video content with other website elements, optimising technical aspects for better performance, and crafting engaging narratives through video.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[Episode 2: Understanding Branding & Video Strategy]]></title>
			<itunes:title><![CDATA[Episode 2: Understanding Branding & Video Strategy]]></itunes:title>
			<pubDate>Wed, 19 Feb 2025 13:37:03 GMT</pubDate>
			<itunes:duration>18:51</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/6785340178acadca63f568ef/e/67b5bba0ef66dc14d117a1fd/media.mp3" length="36956804" type="audio/mpeg"/>
			<guid isPermaLink="false">67b5bba0ef66dc14d117a1fd</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://mediamill.ie/insights/video-vantage-episode-2/</link>
			<acast:episodeId>67b5bba0ef66dc14d117a1fd</acast:episodeId>
			<acast:showId>6785340178acadca63f568ef</acast:showId>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6Zsl/koNHwJ11d2h9gkGNLWBWXr9GV1MoeNkmP7HEmIo8WxthgOCkP1fvYnPl6BSSxdNEXQlAswr/ftE5cd4HTuUxvkQx1h2JJ5Xq6vtu8Q/9l3GDoJb/cHC0Ya8ohkR867]]></acast:settings>
			<itunes:subtitle>With Erica-Leigh Lawless</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/6785340178acadca63f568ef/1743015682322-ae67f2e1-0f07-4ef9-8a26-554420da603f.jpeg"/>
			<description><![CDATA[<p>In <strong>Episode 2 of Video Vantage, </strong>host Mark is joined by branding expert Erica-Leigh Lawless. Erica is a graphic designer and content creator, operating under her company Candid Creative. She works with companies to create a striking online presence, improve their visual identity, and elevate their brand through social media content.</p><br><p>In this episode, Mark and Erica explore the crucial intersection between branding and video content, offering invaluable insights for businesses looking to build a memorable identity and thrive on social media.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In <strong>Episode 2 of Video Vantage, </strong>host Mark is joined by branding expert Erica-Leigh Lawless. Erica is a graphic designer and content creator, operating under her company Candid Creative. She works with companies to create a striking online presence, improve their visual identity, and elevate their brand through social media content.</p><br><p>In this episode, Mark and Erica explore the crucial intersection between branding and video content, offering invaluable insights for businesses looking to build a memorable identity and thrive on social media.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Episode 1: Investing in Video to Promote Your Business</title>
			<itunes:title>Episode 1: Investing in Video to Promote Your Business</itunes:title>
			<pubDate>Sun, 02 Feb 2025 20:21:53 GMT</pubDate>
			<itunes:duration>21:23</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/6785340178acadca63f568ef/e/679f7e32e7c33ddc007c4d09/media.mp3" length="46109936" type="audio/mpeg"/>
			<guid isPermaLink="false">679f7e32e7c33ddc007c4d09</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://mediamill.ie/insights/video-vantage-episode-1/</link>
			<acast:episodeId>679f7e32e7c33ddc007c4d09</acast:episodeId>
			<acast:showId>6785340178acadca63f568ef</acast:showId>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fh8gO4DvlGA40yms2g0/hOkcrfHIopjTygHFqGwwOPKFIai4SuTvs86Lx3UYCyl6Zsl/koNHwJ11d2h9gkGNLWBWXr9GV1MoeNkmP7HEmIo8Ulvpa7rejlRAzs1uOItI3D86u3fnAdPbxuTwa//fRB971CFkiGubm9JISO4Rysg9TNISh8oUSNw5qnZa7mi5Jl]]></acast:settings>
			<itunes:subtitle>With Hidai Degani</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/6785340178acadca63f568ef/1738527206679-9a933b78-1a6f-4a4c-a725-850bd38c6a47.jpeg"/>
			<description><![CDATA[<p>In <strong>Episode 1</strong>, Mark is joined by <strong>Hidai Degani</strong>. Hidai is the co-owner and co-founder of O. H Degani Consultants, a global consultancy business.</p><br><p>Mark and Hidai discuss why businesses should invest in video production as part of their marketing strategy, and why having a content creation strategy aligned to business objectives is key for success.</p><br><p>Hidai emphasises the importance of video as part of a wider marketing strategy, highlighting that when done correctly it has the potential to provide a great return on investment - according to Hidai, video marketing should be seen as an investment, not a cost!</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In <strong>Episode 1</strong>, Mark is joined by <strong>Hidai Degani</strong>. Hidai is the co-owner and co-founder of O. H Degani Consultants, a global consultancy business.</p><br><p>Mark and Hidai discuss why businesses should invest in video production as part of their marketing strategy, and why having a content creation strategy aligned to business objectives is key for success.</p><br><p>Hidai emphasises the importance of video as part of a wider marketing strategy, highlighting that when done correctly it has the potential to provide a great return on investment - according to Hidai, video marketing should be seen as an investment, not a cost!</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<itunes:category text="Business">
			<itunes:category text="Marketing"/>
		</itunes:category>
		<itunes:category text="Business">
			<itunes:category text="Entrepreneurship"/>
		</itunes:category>
		<itunes:category text="Education">
			<itunes:category text="How To"/>
		</itunes:category>
    </channel>
</rss>
