Design with Danielle

First Year as a Full Time NYC Florist

Tue, 07 Apr 2026 19:00:00 GMT

A conversation with Colleen Rose Florals - a New York–based florist in her first year of going full-time—someone who built her business largely through social media and turned it into a real career faster than most people expect.We talk about what that actually looked like behind the scenes—from figuring out pricing and navigating burnout, to the pressure of turning something creative into a job.This is a really honest look at the early stages of building a floral business, and all the uncertainty, growth, and self-doubt that can come with it.

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One Stem at a Time: Building Your Creative Identity with Nick Floral

Tue, 31 Mar 2026 19:00:00 GMT

With Nick Floral - an LA Based Floral Design Business specializing in everything from seasonal flower deliveries and events to custom semi permanent floral installations. I got to talk to Nick in person at his flower studio about what it actually looks like to build a creative identity—without having everything perfectly mapped out. We talk about starting over, evolving your style, and how the most meaningful work isn’t something you force—it’s something that develops over time. This episode is a reminder that the best work is built slowly, piece by piece—one stem at a time.He approaches floristry in a really contemplative way—where it’s not just about making something look beautiful, but about creating something you actually pause and sit with just like art. @nick.floral and nickfloral.com

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Evolving Success with Storylines Floral Co

Tue, 24 Mar 2026 21:34:39 GMT

A great entrepreneurial convo with Jess Quick! The founder of Storylines Floral Co — a floral design business that spans both California and Montana.

Jess has been in the floral industry for over eight years and has built a business that not only thrives creatively, but has also evolved through major life changes — including relocating states and managing her business in two states - something that rarely happens successfully for small businesses.

In this conversation, we dive into the less-talked-about side of running a creative business — the plateaus, the seasonality, the identity shifts that come after the hustle years, and the courage it takes to build a life that supports both your work and your well-being.

Jess shares what it really looks like to grow a business in two places at once, how moving to Montana reshaped her creativity and nervous system, and why she’s embracing a slower, more intentional version of success — even if it means taking on unexpected roles along the way.

If you’ve ever felt stuck, questioned your next chapter, or wondered if you’re the only one figuring it out as you go — this episode is going to feel like a deep exhale.

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Taking Our Power Back Through Human Design

Fri, 20 Mar 2026 22:47:31 GMT

Spring equinox is here and in the astrology world we are seeing cosmic changes like never before! Let's learn about the self discovery system of human design! Dr Divya is a Visionary & Vitality Advisor for CEOs, Business Visionaries, and Health Professionals. She synthesizes the wisdom of Medical Astrology, Human Design, and Nervous System Energetics to help her clients honor their purpose without sacrificing their vitality. If you want to feel empowered to take back your power this episode is for you.

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Sharing My Story and Practicing Trust

Thu, 05 Feb 2026 23:46:51 GMT

Welcome to a new season and a new name! We will recap some new thoughts on the last solo episode and dive into some new, very personal territory that somehow always makes its way back to lessons in business and life in general <3 surrendering is absolutely necessary in everything we do and maybe softer energy is what we all need while we reflect on what we want for 2026

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Why I am Starting a Podcast and Choosing to Be Uncomfortable

Sat, 13 Dec 2025 00:59:32 GMT

Wanted to pop on here solo to say hi and start to share my story both present and past! Connecting the dots through all the uncomfortable and vulnerable times and how we can all choose what we want and wait for what is worthy of us.

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The Floral Coach: How Education, Efficiency, and Humility Shape Creative Success

Fri, 07 Nov 2025 18:38:34 GMT

Amy Balsters is THE Floral Coach with over twenty years of experience in all parts of the floral industry. She now teaches full time and is here to share everything she has learned as well as her well-researched creative processes that she passes down in all of her training and online courses. With all the changes in the flower world in the last decade, she brings us all back to the foundation of knowledge and humility being at the core of true, sustainable success.

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International Event Production: Building Teams, Delivering Excellence, and Advocating For Yourself

Fri, 31 Oct 2025 16:00:00 GMT

Jon Gorski is an international event producer who helps plan multi-million-dollar events around the world. While many of his projects are protected by NDAs, he shares as much as he can in this episode about the event industry, entrepreneurship, and what life as a florist truly looks like on a global scale. Through his creative house, SSBB Creative, Jon builds teams for large-scale events and encourages us to advocate for our roles and our teams—ensuring excellence for the production and the client. Beyond his professional experience, Jon opens up about his personal mental health practices, the foundation that supports his growth, and how he continues to build the life and work he envisions for himself.

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Growing Intentionally with Puni Petals

Fri, 10 Oct 2025 01:56:05 GMT

Puni Petals is a small business with a big following and shares all her thoughts on the digital space and the creative field. In a society where we glorify popularity and monetary success, Puni helps us get grounded on the fleeting things through life and how to remember that you are at the center of your business. We take a moment to realize work does not have to be everything for it to still be fulfilling and we get to reflect as a community on the humility it takes to be an entrepreneur with all its ups and downs. Thanks to Puni's vulnerability, we can all be honest with ourselves which ultimately leads to the real kind of success that can last a lifetime.

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Garden Guests with Fleuropean

Fri, 05 Sep 2025 16:38:02 GMT

If you are a florist or flower lover then you have definitely already heard of the famous Fleuropean!!! Emily Avenson started one of the most famous flower workshops in the Belgium countryside from the most humble beginnings and you get to hear all of it here. We know her work and offerings from instagram photos and her website but this conversation takes it so much deeper so that you get the chance to really understand how she manages her garden, her guests, her personal life, and her own authentic creativity. I interviewed her in Belgium while being at one of her artist retreats myself so I could recommend first hand the incredibly unique experience. Fleuropean.com or @fleuropean

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Redefining Beauty with Renko Floral

Fri, 15 Aug 2025 20:16:18 GMT

Ren MacDonald Balasia from Renko Floral is here to express the importance of recognizing the infinite standards of beauty in art and self expression. She designs from a place of respecting native land, like in her home of Hawaii, while honoring her own artistry. Her business was created from literally finding flowers in the cracks between concrete. We get to hear and relate to how this path is not easy...but worth it to explore the unknown and discover what true success really means.

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BTS of Weddings with Best Day Ever Floral Design

Fri, 08 Aug 2025 18:18:09 GMT

In this episode we get to hear from Annie with Best Day Ever Floral Design who is one of the top wedding florists in Los Angeles! She shares her humble beginnings and how her hard work and dedication has paid off. This episode is amazing for florists who will get the inside scoop on how she runs her business from consultations to creations while also being vulnerable about the real hustle it takes to be an entrepreneur. She is one of the first designers in my career who proved to me this path is possible!

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Your End Goal Now with Jack Crow Floral: Living in Nature, Deepening Community, and Being Creative for Yourself

Sat, 02 Aug 2025 00:51:13 GMT

In this episode you will get to hear from Jack Crow Buckley with Crow Floral who I feel is one of those special entrepreneurs who deserves to be known beyond his talented floristry because of his outlook on life and what it means to really live as if nothing is guaranteed. He has made some amazing, authentic life choices lately that he shares and how moving closer to nature and prioritizing abundance in all areas of his life are benefitting his business for the better. We dive deep into how he built his business with $500, his journey with Ikebana education and style, and the meaning behind his favorite quote. We can all take steps today that could make our end goals possible in the present moment.

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A Wellness Entrepreneur's Guide Back Into Your Feminine Power

Fri, 25 Jul 2025 18:29:33 GMT

In this episode you will learn the deep power of femininity and how to use it in your business and life. You will also realize how possible it is to redirect your life and find more soul purpose in your career. Wellness entrepreneur, Sarah Bellini, reminds you that being in your body and taking care of yourself is the foundation to any amount of success in life. Breath work, yoga retreats, dance…find your form of physical movement for more personal freedom!

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Florist Friends

Fri, 18 Jul 2025 19:06:27 GMT

Always Blooming is a podcast that explores the world of flowers - not just their beauty, but their deeper wisdom and the way they mirror our inner landscapes. Floral designer, Danielle Chamoures, connects nature with personal growth through conversations with florists, artists, entrepreneurs, and many other inspiring voices. Together we will listen to flowers and discover what it means to always be blooming.

In this very first episode we are focusing on the entrepreneurial rollercoaster through the stories behind two amazing florists in LA: Lauren Ghani of Nuleaf Design and James Hartman of In Blume. Through their mastery of floristry we will learn more about flowers and the business side of the industry while also tapping into personal experiences that make their work so unique and inspiring. So many small business florists work alone so these stories are here to help build community over competition...we are here to say out loud what you are thinking and feeling! This is a good episode while you are designing, delivering flowers, or maybe finally relaxing after a hard work day!

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