60 acast.com The Outsiders: The rise and rise of Outdoor Media https://feeds.acast.com/public/shows/the-outsiders-ooh en Joshua Gurgiel and Sal Daoud Advertising,Outdoor,OOH,Media,Ads Joshua Gurgiel and Sal Daoud ‘The Outsiders’ are Sal Daoud and Josh Gurgiel – two best mates and media professionals who share a passion (read: obsession) with Out of Home (OOH) advertising.


Each episode they’ll chat to global marketing experts about the rise and rise of OOH, what it means for the advertising industry and what we can all learn from the brands doing it best. Hear from the world’s ‘Outdoor Insiders’ about the way brands are leveraging the power of public space media to capture more consumer attention, prompt meaningful action and ultimately, build bigger brands.

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]]> ‘The Outsiders’ are Sal Daoud and Josh Gurgiel – two best mates and media professionals who share a passion (read: obsession) with Out of Home (OOH) advertising.


Each episode they’ll chat to global marketing experts about the rise and rise of OOH, what it means for the advertising industry and what we can all learn from the brands doing it best. Hear from the world’s ‘Outdoor Insiders’ about the way brands are leveraging the power of public space media to capture more consumer attention, prompt meaningful action and ultimately, build bigger brands.

Hosted on Acast. See acast.com/privacy for more information.

]]> false Joshua Gurgiel and Sal Daoud info+681e96b8986466935d0e86d4@mg-eu.acast.com 681e96b8986466935d0e86d4 the-outsiders-ooh episodic https://assets.pippa.io/shows/cover/1746834734823-0255b38d-eef2-42a1-9961-52107491c3d0.jpeg https://feeds.acast.com/public/shows/the-outsiders-ooh The Outsiders: The rise and rise of Outdoor Media <![CDATA["The Ice Cream Wars"]]> Mon, 23 Feb 2026 03:00:22 GMT 10:49 699bc2c70e5c959d590f9c07 true https://shows.acast.com/the-outsiders-ooh/episodes/699bc2c70e5c959d590f9c07 699bc2c70e5c959d590f9c07 681e96b8986466935d0e86d4 full 1 6 In this episode, Josh takes a deep dive into the infamous Australian 'Ice Cream Wars' between Streets and Peters ice cream companies, exploring how the battle is now being waged in public spaces through their equally awesome recent OOH campaigns.


We showcase how Thinkerbell and SICHDOGWOLDMAN are both pushing the boundaries in OOH and demonstrating different and exciting usages of the medium for their respective clients.


Go Big. Go OOH.

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode, Josh takes a deep dive into the infamous Australian 'Ice Cream Wars' between Streets and Peters ice cream companies, exploring how the battle is now being waged in public spaces through their equally awesome recent OOH campaigns.


We showcase how Thinkerbell and SICHDOGWOLDMAN are both pushing the boundaries in OOH and demonstrating different and exciting usages of the medium for their respective clients.


Go Big. Go OOH.

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[The Outsiders' Superbowl Special Spectacular]]> Sun, 08 Feb 2026 21:57:22 GMT 14:19 698906c3e4c954d6d9bf8240 true https://shows.acast.com/the-outsiders-ooh/episodes/698906c3e4c954d6d9bf8240 698906c3e4c954d6d9bf8240 681e96b8986466935d0e86d4 full 1 5 On the eve of Superbowl LX, Josh explores the rise and rise of the illustrious 'Superbowl ad' and how the investment of time, money and talent in these bespoke spots is intrinsically linked to OOH.


He also reminisces on his childhood love of the Dallas Cowboys and Rick Moranis movies.


Go Bills!

Hosted on Acast. See acast.com/privacy for more information.

]]> On the eve of Superbowl LX, Josh explores the rise and rise of the illustrious 'Superbowl ad' and how the investment of time, money and talent in these bespoke spots is intrinsically linked to OOH.


He also reminisces on his childhood love of the Dallas Cowboys and Rick Moranis movies.


Go Bills!

Hosted on Acast. See acast.com/privacy for more information.

]]> Ben Allman - Regional VP of Sales, Broadsign Ben Allman - Regional VP of Sales, Broadsign Tue, 30 Sep 2025 23:41:52 GMT 41:37 68dc6ac06d92c33f9c83764d true https://shows.acast.com/the-outsiders-ooh/episodes/68dc6ac06d92c33f9c83764d 68dc6ac06d92c33f9c83764d 681e96b8986466935d0e86d4 full 1 4 In this episode of The Outsiders, prepare yourself for a fully blown masterclass in all things Programmatic OOH (or 'pDOOH'...being the worst acronym ever) from Ben Allman, Regional VP of Sales at Broadsign.


Ben took us on a journey from the brilliant basics of how and why Programmatic OOH exists, to the ways it can be used to increase efficiency and impact and the brands doing it best. Bursting with charisma and unrivalled expertise, Ben is a staple of the Digital OOH industry and this chat exemplifies exactly why!


If you're interested in where OOH has come from and more so, where it's going - this episode is not to be missed!  

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of The Outsiders, prepare yourself for a fully blown masterclass in all things Programmatic OOH (or 'pDOOH'...being the worst acronym ever) from Ben Allman, Regional VP of Sales at Broadsign.


Ben took us on a journey from the brilliant basics of how and why Programmatic OOH exists, to the ways it can be used to increase efficiency and impact and the brands doing it best. Bursting with charisma and unrivalled expertise, Ben is a staple of the Digital OOH industry and this chat exemplifies exactly why!


If you're interested in where OOH has come from and more so, where it's going - this episode is not to be missed!  

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Niall Sallam - Founder & CEO, Elevision ]]> Tue, 19 Aug 2025 01:51:51 GMT 54:07 68a3d8b8457a24bb9520b0b9 false https://shows.acast.com/the-outsiders-ooh/episodes/68a3d8b8457a24bb9520b0b9 68a3d8b8457a24bb9520b0b9 681e96b8986466935d0e86d4 full 1 3 In this episode of The Outsiders, we had the absolute pleasure and privilege of talking with Niall Sallam, Founder and CEO of global DOOH company, Elevision and Sal and Josh's #1 media man-crush.


Based out of Dubai, Niall took us on a journey around the world and back in time, generously sharing the incredible origin story of Elevision in the UAE, their expansion beyond elevator screens and into other global markets, as well as the secrets behind their incredible success.


This is an epic chat not to be missed by anyone interested in OOH, leadership or just great storytelling! 

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of The Outsiders, we had the absolute pleasure and privilege of talking with Niall Sallam, Founder and CEO of global DOOH company, Elevision and Sal and Josh's #1 media man-crush.


Based out of Dubai, Niall took us on a journey around the world and back in time, generously sharing the incredible origin story of Elevision in the UAE, their expansion beyond elevator screens and into other global markets, as well as the secrets behind their incredible success.


This is an epic chat not to be missed by anyone interested in OOH, leadership or just great storytelling! 

Hosted on Acast. See acast.com/privacy for more information.

]]> Adam Garrity - Global Head of OOH, Dentsu Adam Garrity - Global Head of OOH, Dentsu Mon, 16 Jun 2025 07:22:44 GMT 28:47 684fc645b25343774feb1594 false https://shows.acast.com/the-outsiders-ooh/episodes/684fc645b25343774feb1594 684fc645b25343774feb1594 681e96b8986466935d0e86d4 full 1 2 In this episode of The Outsiders, we talk to Adam Garrity, Global Head of OOH at Dentsu. Adam shares his incredible insights around the rise of 3D and immersive OOH spaces, the art of creative simplicity and why airports are so much more than just airplane carparks.


Sal and Josh also unpack their favourite recent OOH campaigns in this episode's "Best of the Boards" segment, play a fun game of "Where in the world is Sal Daoud" and offer their hot tip on where to get Singapore's best chilli crab.


Let's do this.

Hosted on Acast. See acast.com/privacy for more information.

]]> In this episode of The Outsiders, we talk to Adam Garrity, Global Head of OOH at Dentsu. Adam shares his incredible insights around the rise of 3D and immersive OOH spaces, the art of creative simplicity and why airports are so much more than just airplane carparks.


Sal and Josh also unpack their favourite recent OOH campaigns in this episode's "Best of the Boards" segment, play a fun game of "Where in the world is Sal Daoud" and offer their hot tip on where to get Singapore's best chilli crab.


Let's do this.

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Joanna Bogdan - GM, Evolve APAC & Talon Singapore ]]> Sun, 11 May 2025 06:32:45 GMT 32:22 6820448e182b2144afea8209 false https://shows.acast.com/the-outsiders-ooh/episodes/6820448e182b2144afea8209 6820448e182b2144afea8209 681e96b8986466935d0e86d4 full 1 1

Hosted on Acast. See acast.com/privacy for more information.

]]>

Hosted on Acast. See acast.com/privacy for more information.

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