She explains how to work with the YouTube algorithm so your content gets actively recommended, and shares proven tactics for increasing discovery, click through and watch time. You will learn how to design eye catching thumbnails and titles that attract new viewers, and how to use YouTube Shorts and clips as powerful growth tools.

Key Takeaways

• The factors that make YouTube recommend your content to new viewers
• How strong visuals and first impressions impact growth
• Practical ways to repurpose podcast content for maximum reach
• This session gives you the tools to turn YouTube into a powerful driver of discovery and long term audience growth for your podcast.

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

She explains how to work with the YouTube algorithm so your content gets actively recommended, and shares proven tactics for increasing discovery, click through and watch time. You will learn how to design eye catching thumbnails and titles that attract new viewers, and how to use YouTube Shorts and clips as powerful growth tools.

Key Takeaways

• The factors that make YouTube recommend your content to new viewers
• How strong visuals and first impressions impact growth
• Practical ways to repurpose podcast content for maximum reach
• This session gives you the tools to turn YouTube into a powerful driver of discovery and long term audience growth for your podcast.

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

Key Takeaways

• What commissioners and partners look for in a podcast pitch
• How to craft and refine your idea so it resonates with the right audience
• Presentation techniques that inspire confidence and interest
• Tips for following up and turning pitches into green lit projects
• Insight into the pitching process from both creative and commissioning perspectives
• This session gives you the skills, confidence and insider knowledge to pitch podcasts that get made.

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

Together, they reflect on the generosity, advocacy, mentorship and collaboration that have shaped their careers and discuss how lifting others up can help build a stronger, more inclusive industry for everyone.

Featuring voices from branded podcasts, independent audio production, prison radio, development, and audio drama, this honest and inspiring panel covers career turning points, the value of supportive workplaces, why confidence and access matter, and how women in audio can continue to create opportunities for each other.

In this episode, we cover:

• How mentorship and advocacy can change the course of a career
• Why generosity and collaboration matter in podcasting and audio
• The importance of inclusive culture and removing unnecessary hierarchy
• Supporting women and underrepresented talent into the industry
• Why outreach, networking and appreciation all play a role in creating change
• Practical ways to help other women in audio this year

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

With expertise in libel, privacy, copyright, data protection and regulatory compliance, she explains how to protect your work, avoid costly mistakes and make sure your content stands up to legal scrutiny. Packed with real world examples and practical guidance, this is a must watch for anyone making or commissioning podcasts.

Key Takeaways

• The legal essentials for safe and successful podcast production
• How to protect your content and your reputation
• Practical steps to manage contracts, rights and licences
• Common legal pitfalls and how to avoid them
• Confidence to tell powerful stories without crossing legal lines
• This session equips you with the legal insight to create bold, engaging and compliant podcast content.

Please note that nothing provided in the session(s) delivered by AudioUK and Mint & Co shall be deemed legal advice and neither AudioUK nor Mint & Co shall be responsible or liable for (including without limitation for any losses, claims, demands, expenses) incurred by course attendees relying on any of the contents of the courses and training materials in their own projects and businesses. Attendees and those listening to the recording should seek direct legal and business affairs advice from Mint & Co or their own legal and business affairs provider by way of a separate contract, if direct and specific advice for their business or projects be required. For any questions please contact info@mintandco.co

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

Key Takeaways

• The main monetisation routes and how to match them to your show
• How to win brand deals and keep them
• The ad types, sales tactics and tools that work in podcasting today
• This session gives you a clear plan to start or scale your podcast’s revenue streams.

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

Helen grew Chalk + Blade by 200 percent while maintaining profitability and market leadership without outside investment. With a background in media, technology and business law, she brings a rare mix of strategic thinking and hands on experience to the art of negotiation. She reveals how to prepare, position and present yourself to achieve the best possible outcomes in any deal, from creative contracts to high value commercial agreements.

The session ends with a Q&A hosted by Producer Juliette Nicholls, giving you the chance to explore techniques and real world stories that have shaped Helen’s career.

Key Takeaways

• Proven strategies for winning negotiations in creative industries
• How to adapt your approach for different people, projects and stakes
• The mindset that turns challenging conversations into successful deals
• Tips for protecting relationships while securing strong outcomes
• Confidence to negotiate at any level, from small agreements to major contracts

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

From her role as Showbiz Correspondent at Global to producing acclaimed podcasts such as Wondery’s Terribly Famous, winner of Silver for Best Entertainment Podcast at the British Podcast Awards 2024, Faye brings first hand insight into managing personalities, navigating complex schedules, and ensuring the creative process runs smoothly from concept to delivery.

Key Takeaways

• Best practices for building trust and rapport with high profile talent
• How to balance creative goals with the needs and preferences of talent
• Tips for managing challenging personalities and high pressure situations
• The importance of clear communication and preparation in successful talent collaborations
• Behind the scenes considerations when working with A list guests on high profile projects

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

Dan outlines a typical video podcast setup, from the space you record in to the people and skills needed to make it happen. You will learn how to make smart decisions about equipment, workflows and budgets, whether you are building a studio from scratch or upgrading over time.

Key takeaways:

• The essential kit list for professional looking and sounding video podcasts
• How to adapt crew size and skills to match the scale of your project
• The importance of lighting, sound and storage in delivering consistent results
• Post production tools and workflows that elevate your content
• This session gives you a clear, realistic plan for producing video podcasts that look polished, sound professional and are ready to share across platforms.

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

Known for creating shows that are original, smart and commercially successful, Alex reveals how AI can enhance every stage of the creative process, from concept to audience growth. With millions of listens and award winning productions under his belt, Alex shares real examples of how his team delivers standout format development, broadcast quality production, and strategies that make podcasts thrive in a competitive landscape.

Whether you are curious about AI tools, keen to future proof your skills, or ready to experiment with new technology, this session will give you both inspiration and practical ways to take your audio content further.

Key Takeaways

• How AI is shaping the future of podcast production and audience engagement
• Practical tools and techniques to streamline your creative workflow
• Strategies for using AI without losing the human touch that builds listener loyalty
• Real world examples of AI driven success in the podcast industry
• How to stay ahead as AI continues to evolve in the audio space

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

Dan shares how to build airtight schedules, manage people and resources, keep projects legally safe and ensure every production runs to time and budget. With practical tools, proven workflows and real world examples, this session is packed with techniques you can apply immediately.

You will learn how to

• Work closely with editorial teams to shape projects from the start
• Plan timelines, schedules and deliverables for any format or genre
• Assess and manage resources across people, budgets, equipment and locations
• Recruit and allocate roles effectively using the RACI Matrix
• Manage contracts, insurance, rights and compliance checks with confidence
• Anticipate risks, complete safety assessments and secure contributor consent
• Wrap up projects with evaluation, documentation and future proofed rights management

Key Takeaways

• Frameworks for planning and delivering productions on time and within budget
• Strategies for recruiting and managing teams effectively
• Legal and compliance knowledge every production manager needs
• Methods for identifying and solving problems early
• Steps for reviewing projects to make future productions even better creative voices effectively.
• This session gives you the complete toolkit for confident, efficient and successful production management.

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

Briony shares practical tactics for creating content that cuts through the noise, builds momentum and turns listeners into advocates. You will discover how to use each platform to its full potential, adapt content for different audiences and create campaigns that stand out.

You will learn how to

• Identify the right social media platforms for your podcast and audience
• Create shareable content that sparks curiosity and drives listens
• Plan campaigns that deliver results before, during and after episodes launch
• Harness trends, viral moments and events to increase reach
• Measure performance and refine your approach for continual growth

Key Takeaways

• How to turn social media into a powerful growth engine for your podcast
• The types of content that inspire clicks, listens and shares
• Strategies for adapting your message for different platforms and audiences
• Tips for maximising results from campaigns, trends and live events
• Metrics to track so you can repeat and scale success
• This session gives you the creative ideas and practical tools you need to make social media work harder for your podcast.

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

Arlie takes you through a complete recommended workflow for editing an episode of a podcast or audio documentary. Using both Descript and Reaper, he shows how to combine transcription based editing with detailed DAW work to make the process faster, cleaner and more creative. You will see every stage, from uploading and organising files to adding music, sound design and final touches, with practical tips and common mistakes to avoid.

You will learn how to

• Upload and transcribe audio in Descript and prepare a raw composition
• Highlight, mark and structure edits efficiently
• Keep an organised folder system for easy project management
• Export from Descript to Reaper for precision editing and tidying up
• Add presenter voiceover, music and sound design in a DAW
• Combine the strengths of Descript and Reaper for a smooth workflow

Key Takeaways

• A clear, step by step editing process from raw recording to final mix
• How to make the most of Descript for search based edits and quick assembly
• How to refine your work in Reaper for professional quality results
• Practical tips for improving efficiency and avoiding common editing mistakes
• This session gives you the tools, structure and confidence to edit podcasts efficiently while producing high quality audio that keeps listeners engaged.

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

Bernard breaks down the key decisions every creator must make, starting with the choice between becoming a sole trader, setting up a limited company or forming a partnership. You will learn the pros, cons and practical steps for each structure, along with the legal, financial and operational setup you need to run a successful creative business.

You will learn how to

• Choose the right business structure for your goals, risk tolerance and growth plans
• Register your business, open accounts, and meet tax and insurance requirements
• Create a clear business plan and set up systems for finance and compliance
• Build credibility with clients and partners from day one
• Use networking, partnerships and recruitment to resource and grow your team
• Access tools, templates and expert support from Audio UK to help you launch and scale

Key Takeaways

• The differences between sole trader, limited company and partnership models
• The essential registrations, systems and policies every podcast business needs
• How to protect your business legally and financially from the start
• The importance of networking, partnerships and smart hiring in building capacity
• Where to find industry specific resources, templates and expert support
• This session gives you the roadmap, tools and confidence to launch your podcast business on solid foundations and set it up for long term success.

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Hosted on Acast. See acast.com/privacy for more information.