<?xml version="1.0" encoding="utf-8"?>
<?xml-stylesheet type="text/xsl" href="/global/feed/rss.xslt" ?>
<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:media="http://search.yahoo.com/mrss/" xmlns:podaccess="https://access.acast.com/schema/1.0/" xmlns:acast="https://schema.acast.com/1.0/">
    <channel>
		<ttl>60</ttl>
		<generator>acast.com</generator>
		<title>PRSP Presents: Breaking Down The Buzz</title>
		<link>https://shows.acast.com/breaking-down-the-buzz</link>
		<atom:link href="https://feeds.acast.com/public/shows/65a71bcd8fbf590016ad9257" rel="self" type="application/rss+xml"/>
		<language>en</language>
		<copyright>PRSP and The Pod Network Entertainment</copyright>
		<itunes:keywords>public relations,informative,PR</itunes:keywords>
		<itunes:author>PRSP and The Pod Network Entertainment</itunes:author>
		<itunes:subtitle/>
		<itunes:summary><![CDATA[<p>The PR Society of the Philippines Education Committee, in partnership with The Pod Network presents:</p><p>BREAKING DOWN THE BUZZ - the PRSP Youth Congress in a podcast that aims to share best practices in Communications and Public Relations.</p><br><p>Thanks for tuning in! You can help support our podcast by doing the following:</p><br><p>TAP the <a href="https://open.spotify.com/show/0QL8ygZ7kxLzAZ6wa0izIa?si=656d6d265b0d48dd" rel="noopener noreferrer" target="_blank">FOLLOW</a> button and NOTIFICATION BELL here on SPOTIFY!</p><br><p>RATE this podcast with 5 STARS! ⭐⭐⭐⭐⭐</p><br><p>LET US KNOW YOUR THOUGHTS via the Q&amp;A and POLL via the SPOTIFY app! (Scroll down the Spotify app and find it there!)</p><br><p>Follow us on social media:</p><br><p>Facebook: <a href="https://www.facebook.com/PRSPofficial" rel="noopener noreferrer" target="_blank">https://www.facebook.com/PRSPofficial</a></p><p>Instagram: <a href="https://www.instagram.com/prspofficial/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/prspofficial/</a></p><br><p>and </p><br><p>The Pod Network on:</p><br><p>Facebook: <a href="https://www.facebook.com/thepodnetwork" rel="noopener noreferrer" target="_blank">https://www.facebook.com/thepodnetwork</a></p><p>Instagram: <a href="https://www.instagram.com/thepodnetwork/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/thepodnetwork/</a></p><p>YouTube: <a href="https://www.youtube.com/@ThePodNetworkEntertainment" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@ThePodNetworkEntertainment</a></p><p>Tiktok: <a href="https://www.tiktok.com/@the_podnetwork" rel="noopener noreferrer" target="_blank">https://www.tiktok.com/@the_podnetwork</a></p><br><p><br></p><p>For brand deals and collaborations, connect with us through [podcast email ad] and our management: sales@thepodnetwork.com</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>The PR Society of the Philippines Education Committee, in partnership with The Pod Network presents:</p><p>BREAKING DOWN THE BUZZ - the PRSP Youth Congress in a podcast that aims to share best practices in Communications and Public Relations.</p><br><p>Thanks for tuning in! You can help support our podcast by doing the following:</p><br><p>TAP the <a href="https://open.spotify.com/show/0QL8ygZ7kxLzAZ6wa0izIa?si=656d6d265b0d48dd" rel="noopener noreferrer" target="_blank">FOLLOW</a> button and NOTIFICATION BELL here on SPOTIFY!</p><br><p>RATE this podcast with 5 STARS! ⭐⭐⭐⭐⭐</p><br><p>LET US KNOW YOUR THOUGHTS via the Q&amp;A and POLL via the SPOTIFY app! (Scroll down the Spotify app and find it there!)</p><br><p>Follow us on social media:</p><br><p>Facebook: <a href="https://www.facebook.com/PRSPofficial" rel="noopener noreferrer" target="_blank">https://www.facebook.com/PRSPofficial</a></p><p>Instagram: <a href="https://www.instagram.com/prspofficial/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/prspofficial/</a></p><br><p>and </p><br><p>The Pod Network on:</p><br><p>Facebook: <a href="https://www.facebook.com/thepodnetwork" rel="noopener noreferrer" target="_blank">https://www.facebook.com/thepodnetwork</a></p><p>Instagram: <a href="https://www.instagram.com/thepodnetwork/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/thepodnetwork/</a></p><p>YouTube: <a href="https://www.youtube.com/@ThePodNetworkEntertainment" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@ThePodNetworkEntertainment</a></p><p>Tiktok: <a href="https://www.tiktok.com/@the_podnetwork" rel="noopener noreferrer" target="_blank">https://www.tiktok.com/@the_podnetwork</a></p><br><p><br></p><p>For brand deals and collaborations, connect with us through [podcast email ad] and our management: sales@thepodnetwork.com</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
		<itunes:explicit>false</itunes:explicit>
		<itunes:owner>
			<itunes:name>PRSP and The Pod Network Entertainment</itunes:name>
			<itunes:email>philip@thepodnetwork.com</itunes:email>
		</itunes:owner>
		<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
		<acast:showUrl>breaking-down-the-buzz</acast:showUrl>
		<acast:signature key="EXAMPLE" algorithm="aes-256-cbc"><![CDATA[wbG1Z7+6h9QOi+CR1Dv0uQ==]]></acast:signature>
		<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmU13c0otUap75NIyVufnZVBoBcFwz3Y0zGA/pFjpP70+3oZt3+5O3uX8mfQZWzV35Kby8OfdHfDJlQAYxij1gc0J63rxgoMm4loq58gBzd9i]]></acast:settings>
        <acast:network id="652861c252b38a0011ab430e" slug="the-pod-network"><![CDATA[The Pod Network]]></acast:network>
		<itunes:type>episodic</itunes:type>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<image>
				<url>https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg</url>
				<link>https://shows.acast.com/breaking-down-the-buzz</link>
				<title>PRSP Presents: Breaking Down The Buzz</title>
			</image>
		<item>
			<title>Ep. 12: PR for Good: Communicating Advocacy and Sustainability</title>
			<itunes:title>Ep. 12: PR for Good: Communicating Advocacy and Sustainability</itunes:title>
			<pubDate>Sun, 10 Mar 2024 23:00:28 GMT</pubDate>
			<itunes:duration>40:34</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65e6c7616e269a0017ca2453/media.mp3" length="58434324" type="audio/mpeg"/>
			<guid isPermaLink="false">65e6c7616e269a0017ca2453</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep-12-pr-for-good-communicating-advocacy-and-sustainability</link>
			<acast:episodeId>65e6c7616e269a0017ca2453</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep-12-pr-for-good-communicating-advocacy-and-sustainability</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCf45IYovj2h1sxE/Y2kQ/S75BXBKamdnYbRPtG2XiOfmrihxlU+nem9FTIZcCrx/L14ngwsphj4FYBrKb0nRoBnT5uPgjAG0J+awC/RYMQe+Nb62LyH39lOhr/X8a3mSmMnDQgXJzckZh+ZQUY+z46Y5dTL3X/0bsiOoSBDEQhftASmJrzmGWOjrPhmjlOS43US6bw7Zm0TYOLL7Extm10DYMuJeRl2LAl1MH6+6osFGmLEnoD59xP6k953folw9++AvQuwLoh3PoJ+bilQPjh2]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>The bywords of today's PR are feel good advocacies and earth love tributes. How do corporate giants balance authenticity and profitability and communicate these to the public effectively?</p><p>Moderator: Rochelle Gamboa, APR - Head, Crisis Management - SM Supermalls</p><p>Panellists:</p><p>1. Yoly Crisanto - Executive Vice President, Chief Sustainability and Corporate Communications Officer - Globe Group</p><p>2. Abigail Ho-Torres - Assistant Vice President – Head, Customer Experience - Maynilad Water Services Inc.</p><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management</p><p>Evident Integrated Marketing and PR</p><p>Mang Inasal</p><p>MullenLowe MARC</p><p>The New Channel</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>The bywords of today's PR are feel good advocacies and earth love tributes. How do corporate giants balance authenticity and profitability and communicate these to the public effectively?</p><p>Moderator: Rochelle Gamboa, APR - Head, Crisis Management - SM Supermalls</p><p>Panellists:</p><p>1. Yoly Crisanto - Executive Vice President, Chief Sustainability and Corporate Communications Officer - Globe Group</p><p>2. Abigail Ho-Torres - Assistant Vice President – Head, Customer Experience - Maynilad Water Services Inc.</p><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management</p><p>Evident Integrated Marketing and PR</p><p>Mang Inasal</p><p>MullenLowe MARC</p><p>The New Channel</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep. 11: Crisis Communications and Disaster Management</title>
			<itunes:title>Ep. 11: Crisis Communications and Disaster Management</itunes:title>
			<pubDate>Sun, 03 Mar 2024 23:00:23 GMT</pubDate>
			<itunes:duration>41:30</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65dc25def425d5001624073e/media.mp3" length="59437326" type="audio/mpeg"/>
			<guid isPermaLink="false">65dc25def425d5001624073e</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/episode-11-crisis-communications-and-disaster-management</link>
			<acast:episodeId>65dc25def425d5001624073e</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>episode-11-crisis-communications-and-disaster-management</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCdrorWO0aAMe1xxo95iKdo+Ipyxeij7WNZFJ/QDo9F50VVXTfyUnbB3QQcleUqQw4tWjVnVM4ADVGgjTMpC2af11kTl7asjKYJNjnW4YYo9VsjNKCWI/CR+5TB42306PVQxv5eR0pKJN9tHfiVvKh1x0ja1uFh+3prFHwZM9cdf3vf8yjidGv+V6DR2mAaf5dra/J9LNCp0cdnhlkwiGslL0tUWRCidULdUEmSCpNORei11gER7XLGjZ3lbGvngZe5EZSVx+AV4kUwFBh5IS/kV]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>When crisis strikes, technology goes on overdrive for both good and evil. Who’s behind the wheel? Is it the C-Suite? Or C-Team? How do you prepare for crises, and how do you inform the public?Moderator: Rudy Villar - Chief Client Partner, Villar Branding -and- Sr Consultant, TOG Integrated</p><p>Panellists:</p><p>1. Rochelle Gamboa, APR - Head, Crisis Management, SM Supermalls</p><p>2. Abigail Mendoza - Head of Digital Communications &amp; Content Services</p><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management</p><p>Evident Integrated Marketing and PR</p><p>Mang Inasal</p><p>MullenLowe MARC</p><p>The New Channel</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>When crisis strikes, technology goes on overdrive for both good and evil. Who’s behind the wheel? Is it the C-Suite? Or C-Team? How do you prepare for crises, and how do you inform the public?Moderator: Rudy Villar - Chief Client Partner, Villar Branding -and- Sr Consultant, TOG Integrated</p><p>Panellists:</p><p>1. Rochelle Gamboa, APR - Head, Crisis Management, SM Supermalls</p><p>2. Abigail Mendoza - Head of Digital Communications &amp; Content Services</p><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management</p><p>Evident Integrated Marketing and PR</p><p>Mang Inasal</p><p>MullenLowe MARC</p><p>The New Channel</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep. 10: Crossing Over: From Media to Public Relations</title>
			<itunes:title>Ep. 10: Crossing Over: From Media to Public Relations</itunes:title>
			<pubDate>Sun, 25 Feb 2024 23:00:51 GMT</pubDate>
			<itunes:duration>23:26</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65d458e2498c290016077d59/media.mp3" length="270523932" type="audio/mpeg"/>
			<guid isPermaLink="false">65d458e2498c290016077d59</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep-10-crossing-over-from-media-to-public-relations</link>
			<acast:episodeId>65d458e2498c290016077d59</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep-10-crossing-over-from-media-to-public-relations</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCd00irLSVv0kvcE9wUBYFJaI+XrxnERUF6xqwmtrAD7uCuGKxXv574RETUmrBLrfINtZHfG/Ioq6c6+JLXDD19rh0/aK6j1oBa9ibebjYamOTDroS5DafWA+WvhKKbFN3RlkxyM8qqQjOhktbR25v7tNOvJ7ezE6dWRv/bpWLmd7kjYFZrVTENTOU3rrDdHfwYkkETS/QiPIdeTGnwA1RBAtZFFf+NSmgKz0WJGlvp2nrajz2vKFy4H1sBIZW1Wb9K7uYO/AABypaBJjjIPrOXm]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>Is your career at a crossroad? Listen to media professionals building successful careers in PR after a career shift.</p><p>Moderator: Ryan Macasero - Multimedia Journalist</p><p>Panellist:</p><p>1. Michelle Ople - Managing Partner, Media Relations and Activations Director, Ripple8 Inc.</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Is your career at a crossroad? Listen to media professionals building successful careers in PR after a career shift.</p><p>Moderator: Ryan Macasero - Multimedia Journalist</p><p>Panellist:</p><p>1. Michelle Ople - Managing Partner, Media Relations and Activations Director, Ripple8 Inc.</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep. 9: The Legacy of the Anvil Awards: Best Practices in PR</title>
			<itunes:title>Ep. 9: The Legacy of the Anvil Awards: Best Practices in PR</itunes:title>
			<pubDate>Sun, 18 Feb 2024 23:00:18 GMT</pubDate>
			<itunes:duration>28:24</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65b890961ba5a200160a0478/media.mp3" length="327876902" type="audio/mpeg"/>
			<guid isPermaLink="false">65b890961ba5a200160a0478</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep-9-the-legacy-of-the-anvil-awards-best-practices-in-pr</link>
			<acast:episodeId>65b890961ba5a200160a0478</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep-9-the-legacy-of-the-anvil-awards-best-practices-in-pr</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcFAe0fnxBJy/1ju4Qxy1fhqYdRqrvGtLVxH7dR094PAnmqnkfxFdM6y0z277c81IgBw1VAOw+kizId3LJyAipniDjI0ZbyMRfIk+6NBBfXGigcc7CsrAoOE3za768Tag+BOvnQpSPdWKIdd1AqRnChqNPi8AddWLPq2bxPynW6RYwLoGaX/g3nG4GGq2hyaII/A3pTCDf/RYW1/RKjNxn8GxnyFz4mlOP3xxnmYj0OLieAESwBwZPh6NRxHPkUoBgfrx0RIKusa+Ae5yQKttir]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>The country's pioneer PR and communications awards body, PRSP's Anvil Awards is the GOAT in excellence and effectiveness. Make the Anvil part of your career goals.</p><p>Moderator: Ed Timbungco, MBA, APR, CPME - Public Relations Head, Mang Inasal</p><p>Panellists:</p><p>1. Norman Agatep, APR - President and Managing Director, Grupo Agatep</p><p>2. Chito Sobrepeña, APR - President, Metrobank Foundation</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>The country's pioneer PR and communications awards body, PRSP's Anvil Awards is the GOAT in excellence and effectiveness. Make the Anvil part of your career goals.</p><p>Moderator: Ed Timbungco, MBA, APR, CPME - Public Relations Head, Mang Inasal</p><p>Panellists:</p><p>1. Norman Agatep, APR - President and Managing Director, Grupo Agatep</p><p>2. Chito Sobrepeña, APR - President, Metrobank Foundation</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep. 8: Public Relations in Omnichannel Communications</title>
			<itunes:title>Ep. 8: Public Relations in Omnichannel Communications</itunes:title>
			<pubDate>Sun, 11 Feb 2024 23:00:38 GMT</pubDate>
			<itunes:duration>37:44</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65b1d9b79edb2b001607e09d/media.mp3" length="435101304" type="audio/mpeg"/>
			<guid isPermaLink="false">65b1d9b79edb2b001607e09d</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep-8-public-relations-in-omnichannel-communications</link>
			<acast:episodeId>65b1d9b79edb2b001607e09d</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep-8-public-relations-in-omnichannel-communications</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCf2vtz+DV5f8vqjJkSRfSn4ns+KfoqZYaJTU7w8JK1Rw05daDP1vKPfwuwJDRfOLQWCtEFJDSnUtwiXSsZZFm6iiw1OZg0SVWtQpEl2LRvsu2WjteSQI+1Px/kl06QEZmgv3dWvN7abmLQy7o3cxvv0DQm3JHCn1wMGqbrUZQaVmZkNtD/w7GNZivvwUZDDZxiiC2n+miWFrO61qZQk3y43eOx8ZD8LGsbPCV5zrDeStI8Ix4MKU13KK2RO2YTRy3s=]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>Bring your PR career to new heights. Learn 360-strategies from agencies and clients with successful IMC campaigns driven by PR.</p><p>Moderator: Ed Timbungco, MBA, APR, CPME - Public Relations Head, Mang Inasal</p><p>Panellists:</p><p>1. Chito Maniago, APR - Director for Policy &amp; Public Affairs, Pfizer</p><p>2. Diane Welsh-Capile - Business Unit Director, DDB Philippines</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Bring your PR career to new heights. Learn 360-strategies from agencies and clients with successful IMC campaigns driven by PR.</p><p>Moderator: Ed Timbungco, MBA, APR, CPME - Public Relations Head, Mang Inasal</p><p>Panellists:</p><p>1. Chito Maniago, APR - Director for Policy &amp; Public Affairs, Pfizer</p><p>2. Diane Welsh-Capile - Business Unit Director, DDB Philippines</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep.7: Preparing the Next Gen: Careers in PR and Communications</title>
			<itunes:title>Ep.7: Preparing the Next Gen: Careers in PR and Communications</itunes:title>
			<pubDate>Sun, 04 Feb 2024 23:00:36 GMT</pubDate>
			<itunes:duration>43:46</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65b1d7990b24310016affdb1/media.mp3" length="504937242" type="audio/mpeg"/>
			<guid isPermaLink="false">65b1d7990b24310016affdb1</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep7-preparing-the-next-gen-careers-in-pr-and-communications</link>
			<acast:episodeId>65b1d7990b24310016affdb1</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep7-preparing-the-next-gen-careers-in-pr-and-communications</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcSdWCWDNl2xhjaVwnQAYsYKiUXDvhONRkY82OgBST2vige+PiLQR2qaTRkun4i5Ca++7xcUCYRnHPzDlAlENC4JHj2Ft9BiEWYk3k0DojKneNTyjSFAQka87rI3a26/madFjEhmXrJ62Jwgp0uy7bCSR/JfNRgSvdIIGGJmRwTViB6eEy7DzS8sUvnQq3zninFiMkJwpB45e+VbwQKf8200hkYLwFq9hYW0o5UpS+IdvIf2D1K6uQyWt6uA0Y3NX3cVEnKOP/tdokP0O75mE/j]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>With the power to communicate one can conquer the world. Just where will your PR and communications career lead you, and what can you reap along the way.</p><p>Moderator: Ed Timbungco, MBA, APR, CPME - Public Relations Head, Mang Inasal</p><p>Panellists:</p><p>1. Kate Delos Reyes - Founder, Beacon</p><p>2. Diane Hidalgo - Director for Corporate and Public Affairs, Evident Integrated Marketing and PR</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>With the power to communicate one can conquer the world. Just where will your PR and communications career lead you, and what can you reap along the way.</p><p>Moderator: Ed Timbungco, MBA, APR, CPME - Public Relations Head, Mang Inasal</p><p>Panellists:</p><p>1. Kate Delos Reyes - Founder, Beacon</p><p>2. Diane Hidalgo - Director for Corporate and Public Affairs, Evident Integrated Marketing and PR</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep. 6: Influencers, KOLs, Content Creators, and their Rise to Relevance</title>
			<itunes:title>Ep. 6: Influencers, KOLs, Content Creators, and their Rise to Relevance</itunes:title>
			<pubDate>Sun, 28 Jan 2024 23:00:53 GMT</pubDate>
			<itunes:duration>44:10</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65b1d23d0b24310016af1eea/media.mp3" length="509471434" type="audio/mpeg"/>
			<guid isPermaLink="false">65b1d23d0b24310016af1eea</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep-6-influencers-kols-content-creators-and-their-rise-to-rel</link>
			<acast:episodeId>65b1d23d0b24310016af1eea</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep-6-influencers-kols-content-creators-and-their-rise-to-rel</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCfMwMQ0vmo6ESUnsEsmFaRF3m8vDMqAhiW8bxVrHDwKmHcYxvwL4lWKXvhtAkNhIvSQzhtN7JkycTE3ApuH6Mp9VQq2bYrCJ8D+l8rExUuSWD9bwac+AxGMQ3WfEmm2cuCyR6Q+e7IlbiGaDsg/dkJ7PumwZlPgQYQmL8r7QZ9h/IkX7Gc4OPgIkVPoCIDRNI/4mrwlHLe0oRq7M9QGZX3hlQQW6nduZtiYSxqOYPHephreZkWWpv/frF4j7wARZXi3P16ey8g5Dpkvnb5KQH9Q]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>Influencers are seen as power-wielding communications authorities. Is the claim to fame for real? Or mere hour of power. KOLs and content creators share their success as they continue to harness public awe and inspire action.</p><br><p>Moderator: Apple Esplana Manansala - President and Founder, The New Channel</p><p>Panellists:</p><p>1. Ms Myrtle Ramos - Founder &amp; CEO, Block Tides</p><p>2. Ms. Abby Asistio - Founder, Alopecia PH</p><p>3. Ms. Jel Directo - Country Manager, Hepmil Philippines and Vice President, Creator and Influencer Council of the Philippines</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Influencers are seen as power-wielding communications authorities. Is the claim to fame for real? Or mere hour of power. KOLs and content creators share their success as they continue to harness public awe and inspire action.</p><br><p>Moderator: Apple Esplana Manansala - President and Founder, The New Channel</p><p>Panellists:</p><p>1. Ms Myrtle Ramos - Founder &amp; CEO, Block Tides</p><p>2. Ms. Abby Asistio - Founder, Alopecia PH</p><p>3. Ms. Jel Directo - Country Manager, Hepmil Philippines and Vice President, Creator and Influencer Council of the Philippines</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep. 5: Communicating In the Age of Info Overload and Fake News</title>
			<itunes:title>Ep. 5: Communicating In the Age of Info Overload and Fake News</itunes:title>
			<pubDate>Fri, 19 Jan 2024 08:39:44 GMT</pubDate>
			<itunes:duration>58:02</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65a9fade61105f00163d7b7d/media.mp3" length="669120536" type="audio/mpeg"/>
			<guid isPermaLink="false">65a9fade61105f00163d7b7d</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep-5-communicating-in-the-age-of-info-overload-and-fake-news</link>
			<acast:episodeId>65a9fade61105f00163d7b7d</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep-5-communicating-in-the-age-of-info-overload-and-fake-news</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCeviz1Bu15BUSdVoyR1Hl0zOvIc+HkgMn0+8IhyOJBq/agn93/bsYBMYvkbydc85tyfsC3M8bQGyoFRaz+xOBMPKlDvGeU4RjxEJv5VgG8mX7LPqggaFoyDMMOOYAX5rQo9wYzElZeRcWK89KiGvte6JyinuShs/WssO9OYt9cXsUHxhIafpL34o4+yLCF0O04RB8PlHkw6EdANIoTN7eBnWiBhaVWVZkT/LBEeghjEdI8uXDBcl4iZZKaAjXJeWAjT9yfWAeBSCE9KEQCy6a1/]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>Social media in the digital age enables info overload and the proliferation of 'fake news and alternative truths'—true or false? Check out their origins see where they're headed.</p><br><p>Moderator: Gigi Tibi - PANA Foundation Trustee and Founder &amp; CEO, RadManila</p><p>Panellists:</p><p>1. Ace Gapuz - Founder and CEO, Blogapalooza</p><p>2. Jan Chavez Arceo - Partner, CV Tech Media and Co-Founder &amp; Chief Strategist, Impact Solutions Research Institute</p><p>3. Jocel de Guzman - Founder &amp; Co-Lead Convenor, ScamWatch PH</p><p>4. Aika Rojas - Director of Creator Partnerships Division, Tier One Entertainment</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Social media in the digital age enables info overload and the proliferation of 'fake news and alternative truths'—true or false? Check out their origins see where they're headed.</p><br><p>Moderator: Gigi Tibi - PANA Foundation Trustee and Founder &amp; CEO, RadManila</p><p>Panellists:</p><p>1. Ace Gapuz - Founder and CEO, Blogapalooza</p><p>2. Jan Chavez Arceo - Partner, CV Tech Media and Co-Founder &amp; Chief Strategist, Impact Solutions Research Institute</p><p>3. Jocel de Guzman - Founder &amp; Co-Lead Convenor, ScamWatch PH</p><p>4. Aika Rojas - Director of Creator Partnerships Division, Tier One Entertainment</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep. 4: The Role of PR in Showbiz and Entertainment</title>
			<itunes:title>Ep. 4: The Role of PR in Showbiz and Entertainment</itunes:title>
			<pubDate>Fri, 19 Jan 2024 08:39:09 GMT</pubDate>
			<itunes:duration>34:41</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65a8f917123f240017616a8e/media.mp3" length="400092376" type="audio/mpeg"/>
			<guid isPermaLink="false">65a8f917123f240017616a8e</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep-4-the-role-of-pr-in-showbiz-and-entertainment</link>
			<acast:episodeId>65a8f917123f240017616a8e</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep-4-the-role-of-pr-in-showbiz-and-entertainment</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCcE9WM4ps5jYnsl8AMIPG7CwPVYP4U4uXm1vLkkJPdEb8u8xYFOCWjGHnUOOWoJxOtNJNA/UV+Pr3Wi97vOuAfZGfqphkN/wXt++OT7Z2uUfrRu9dLM9LLA8s971jEvp3rQSDHTkikkp0qkolB1TG4A6NgfuXhxyMUzwP+7ES/8hxxtle0Uum+Ryqsfe5KZNOzvILTytzDXNzvDqysGAHuqzR3a9B5VhgSWQl8remrl9TKYI4iajUBjltHgaQvlymzew/1TU5RvGUjlV2BQVhNt]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>Consumption of entertainment news is affected by digital platforms and how it allows users access to such information. Discover how this behavior affects the practice of PR in entertainment and lifestyle.</p><br><p>Moderator: Rudy Villar - Chief Client Partner, Villar Branding -and- Sr Consultant, TOG Integrated</p><p>Panellists:</p><p>1. Isabel Santillan - Vice-president, Head - Cignal Entertainment</p><p>2. Lawrence Tan - Consultant Head of Branding and Talent Imaging - GMA Network</p><p>3. Kane Errol Choa, APR - Vice-president, Head of Corporate Communications - ABS-CBN Corporation</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Consumption of entertainment news is affected by digital platforms and how it allows users access to such information. Discover how this behavior affects the practice of PR in entertainment and lifestyle.</p><br><p>Moderator: Rudy Villar - Chief Client Partner, Villar Branding -and- Sr Consultant, TOG Integrated</p><p>Panellists:</p><p>1. Isabel Santillan - Vice-president, Head - Cignal Entertainment</p><p>2. Lawrence Tan - Consultant Head of Branding and Talent Imaging - GMA Network</p><p>3. Kane Errol Choa, APR - Vice-president, Head of Corporate Communications - ABS-CBN Corporation</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep. 3: Crafting Communications for the Functional and Unglamorous</title>
			<itunes:title>Ep. 3: Crafting Communications for the Functional and Unglamorous</itunes:title>
			<pubDate>Fri, 19 Jan 2024 08:38:39 GMT</pubDate>
			<itunes:duration>34:07</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65a8e50d7a19970017f9b714/media.mp3" length="393543494" type="audio/mpeg"/>
			<guid isPermaLink="false">65a8e50d7a19970017f9b714</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep-3-crafting-communications-for-the-functional-and-unglamor</link>
			<acast:episodeId>65a8e50d7a19970017f9b714</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep-3-crafting-communications-for-the-functional-and-unglamor</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCdZLb30VoKoQ5O+IAPIL2/GTfMSgLKUNaMVKbneZbgKMBr3oJ0BxY9fa5KN5exxKgTX/A9LWVhMIEA5tn9arZ6nnQF5aBo5ume8h+wfPWopFnD7asHNPNnszZ45x74wlJIpaNAqLNBhVTPwbstNNVmzm/Ye4NLS6VBqeSjohvHuEqAVIcFwcauc4wDXTgrRx5/RJyXmqWaNvAaWZN7bPMx4GajzJ92j+U56uBlSGvNZlAHqHSKLy31WM896WuuvgLb02U9o/g1g47Rlph60hFHw]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>PR for functional, utilitarian and other ‘unsexy’ brands may need extra inspiration. Get tips and learn the tricks that keep corporate stories in the circulation no matter what category.</p><br><p>Moderator: Rudy Villar - Chief Client Partner, Villar Branding and Sr. Consultant, TOG Integrated</p><p>Panellists:</p><p>1. Charles Manimbo - Head of Communication Strategy and Analytics, Manila Electric Company</p><p>2. Jocel de Guzman - Reputation Management and Marketing Consultant, Manila Bulletin</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>PR for functional, utilitarian and other ‘unsexy’ brands may need extra inspiration. Get tips and learn the tricks that keep corporate stories in the circulation no matter what category.</p><br><p>Moderator: Rudy Villar - Chief Client Partner, Villar Branding and Sr. Consultant, TOG Integrated</p><p>Panellists:</p><p>1. Charles Manimbo - Head of Communication Strategy and Analytics, Manila Electric Company</p><p>2. Jocel de Guzman - Reputation Management and Marketing Consultant, Manila Bulletin</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep. 2: Media POV: PR Stories that Get Published</title>
			<itunes:title>Ep. 2: Media POV: PR Stories that Get Published</itunes:title>
			<pubDate>Fri, 19 Jan 2024 08:37:53 GMT</pubDate>
			<itunes:duration>42:40</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65a8db8faf32050016a43678/media.mp3" length="492154174" type="audio/mpeg"/>
			<guid isPermaLink="false">65a8db8faf32050016a43678</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep-2-media-pov-pr-stories-that-get-published</link>
			<acast:episodeId>65a8db8faf32050016a43678</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep-2-media-pov-pr-stories-that-get-published</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCfoh+yeqa6Z9YrHj2x4u7F4XLzROxeajSp1gefMT8dzB1gTjQEf9Dp0/tIPXsyjuWRImPJid462PeecxcW3tdC+50pB/FJmU+tUBkqrHK7Mu67pZsFZzMvl4GS6GG0We5qe/E3jybctVnfJ73y2Z+FM9ZnWZBcBvJEZKbX7S2lAgyDonJHA+7L2avQO00e4g39A5YhHC7n+yZ3P87YlAtLzj6rIBzfYhb6LTQP/P/s0MTC3Gr4Yfn1Ym15ar1UK4HCblTIG9q36jKxy+WZ9GigJ]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>PR agencies provide clients services including seeding with news and editorials in publications. Is this still the norm? Learn about advertorial writing and effective communications that get published.</p><br><p>Moderator: Mark Sablan - Managing Director, Stratworks Inc.</p><p>Panellists:</p><p>1. Maan Pamaran - Writer and Editor, Freelance</p><p>2. Edwin Sallan - Digital Content Manager, BusinessMirror</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>PR agencies provide clients services including seeding with news and editorials in publications. Is this still the norm? Learn about advertorial writing and effective communications that get published.</p><br><p>Moderator: Mark Sablan - Managing Director, Stratworks Inc.</p><p>Panellists:</p><p>1. Maan Pamaran - Writer and Editor, Freelance</p><p>2. Edwin Sallan - Digital Content Manager, BusinessMirror</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Ep. 1: PR Evolution: From Classroom to Workplace</title>
			<itunes:title>Ep. 1: PR Evolution: From Classroom to Workplace</itunes:title>
			<pubDate>Fri, 19 Jan 2024 07:07:03 GMT</pubDate>
			<itunes:duration>41:53</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65a8d95dd8931e00178a6b0c/media.mp3" length="483013616" type="audio/mpeg"/>
			<guid isPermaLink="false">65a8d95dd8931e00178a6b0c</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/ep-1-pr-evolution-from-classroom-to-workplace</link>
			<acast:episodeId>65a8d95dd8931e00178a6b0c</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>ep-1-pr-evolution-from-classroom-to-workplace</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCehREnEsPaMWoZ6HK4MVWu80xBdVNmzyOSZLPhKP8TLC6eA2XSMNpNQTvh+8x8g0CaTTINMCSjSjKaFMWAQbEd2tzyqIgFcHlHBEDpRGoUS24B6t+/jrTJU5nLDoxPa432wdF7VOLA+0Ji8grLbHnm2PYTagMeCkh6Rax/uqgpWouqa2kSDIt9o4vYkl3jS3xUVcGD36mdg50cjvXCgvoLbRvoYM394qYUg/cRGBmWDzudQ5pcKgXho97lw/Q6hQsCFhmvoFSA8nzdmsZiMzilo]]></acast:settings>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<p>Discover PR as an organization function. How do you study and train for Public Relations, and how much evolution happens from textbook to practice. What's the future of PR?</p><br><p>Moderator: Matec Villanueva - Marketing and Communications Director, Ateneo de Manila University</p><p>Panellists:</p><p>1. Tricia Kiocho - MullenLowe TREYNA MARC Managing Director, and UA&amp;P Professor</p><p>2. Jocel de Guzman - Reputation Management and Marketing Consultant, Manila Bulletin</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Discover PR as an organization function. How do you study and train for Public Relations, and how much evolution happens from textbook to practice. What's the future of PR?</p><br><p>Moderator: Matec Villanueva - Marketing and Communications Director, Ateneo de Manila University</p><p>Panellists:</p><p>1. Tricia Kiocho - MullenLowe TREYNA MARC Managing Director, and UA&amp;P Professor</p><p>2. Jocel de Guzman - Reputation Management and Marketing Consultant, Manila Bulletin</p><br><p>We would like to thank the following who helped make this project possible:</p><p>ABS-CBN Corporation</p><p>Asian Institute of Management&nbsp;</p><p>Evident Integrated Marketing and PR&nbsp;</p><p>Mang Inasal&nbsp;</p><p>MullenLowe MARC</p><p>The New Channel&nbsp;</p><p>TOG Integrated</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Welcome to PRSP Presents: Breaking Down The Buzz!</title>
			<itunes:title>Welcome to PRSP Presents: Breaking Down The Buzz!</itunes:title>
			<pubDate>Fri, 19 Jan 2024 04:32:39 GMT</pubDate>
			<itunes:duration>1:26</itunes:duration>
			<enclosure url="https://sphinx.acast.com/p/open/s/65a71bcd8fbf590016ad9257/e/65a9fb68846a0900176f59a7/media.mp3" length="1437555" type="audio/mpeg"/>
			<guid isPermaLink="false">65a9fb68846a0900176f59a7</guid>
			<itunes:explicit>false</itunes:explicit>
			<link>https://shows.acast.com/breaking-down-the-buzz/episodes/welcome-to-prsp-presents-breaking-down-the-buzz</link>
			<acast:episodeId>65a9fb68846a0900176f59a7</acast:episodeId>
			<acast:showId>65a71bcd8fbf590016ad9257</acast:showId>
			<acast:episodeUrl>welcome-to-prsp-presents-breaking-down-the-buzz</acast:episodeUrl>
			<acast:settings><![CDATA[FYjHyZbXWHZ7gmX8Pp1rmbKbhgrQiwYShz70Q9/ffXZMTtedvdcRQbP4eiLMjXzCKLPjEYLpGj+NMVKa+5C8pL4u/EOj1Vw4h5MMJYp0lCeQNfD94nAnwEoKN1q5f+f/ASqSlzK603Bf9KBglQiCOu3Kt9fF0hhzTvd/GOe3/LLn0hXROGMeuNxMRV+BzzUfsHxU+8HJpbX7JFlPZCqnIIwb/JAAxLUXidMST7E2ku7wIE8vFm/x+heqIEGfc1A6UBdJcrH3JLW/R6P3V22vrFK4kuX/Gqp+3WBQiItVHwxjl7ZB/zWXgayXrNxQGPJd]]></acast:settings>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:image href="https://assets.pippa.io/shows/65a71bcd8fbf590016ad9257/1705450469338-745510883c330be4cfd42520bbd96035.jpeg"/>
			<description><![CDATA[<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
    	<itunes:category text="Education"/>
    	<itunes:category text="Business"/>
    	<itunes:category text="Arts"/>
    </channel>
</rss>
