60 acast.com <![CDATA[Dino Oreski's podcast - Digital Economy 101]]> https://shows.acast.com/dino-oreskis-podcast-digital-economy-101 en Dino Oreski digital economy,digital marketing,social media,ecommerce,social commerce,account based marketing,search engine optimization,email marketing,content marketing,startup,scaleup,blogging,affiliate marketing,search engine marketing Dino Oreski

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]]>

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]]> false Dino Oreski info+646a5abf5f8b220011f19bee@mg-eu.acast.com 646a5abf5f8b220011f19bee dino-oreskis-podcast-digital-economy-101 episodic https://assets.pippa.io/shows/646a5abf5f8b220011f19bee/1686051831015-58007c5ce66156edf004d70c39342f2a.jpeg https://shows.acast.com/dino-oreskis-podcast-digital-economy-101 <![CDATA[Dino Oreski's podcast - Digital Economy 101]]> Kako da vas AI zavoli i prikazuje u rezultatima? Kako da vas AI zavoli i prikazuje u rezultatima? Thu, 11 Dec 2025 11:27:05 GMT 24:31 693aa1180375da4a9e0ae5b1 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/kako-da-vas-ai-zavoli-i-prikazuje-u-rezultatima 693aa1180375da4a9e0ae5b1 646a5abf5f8b220011f19bee kako-da-vas-ai-zavoli-i-prikazuje-u-rezultatima full YouTube kanalu.

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]]> YouTube kanalu.

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]]> eCommerce i praznici eCommerce i praznici Thu, 04 Dec 2025 11:13:29 GMT 40:15 693169f48c3186fb330cc358 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/ecommerce-i-praznici 693169f48c3186fb330cc358 646a5abf5f8b220011f19bee ecommerce-i-praznici full Dnevni ritam.

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]]> Dnevni ritam.

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Latest in Digital Marketing & Ecommerce: News, Trends, Advertising, AI, Creative and the Zero-Click Internet]]> Tue, 04 Nov 2025 10:14:56 GMT 36:07 6909d220fdc0dff06d3aa405 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/latest-in-digital-marketing-ecommerce 6909d220fdc0dff06d3aa405 646a5abf5f8b220011f19bee latest-in-digital-marketing-ecommerce full This episode kicks off our post-summer season with a deep dive into the most important updates across digital marketing and ecommerce as we head toward the 2025 holiday period and into 2026.


We cover the major shifts shaping performance marketing today:

  • The rise of zero-click internet and social search
  • MER (Marketing Efficiency Ratio) vs. traditional attribution
  • Creative fatigue and how to manage it
  • Meta’s Andromeda algorithm and Advantage+
  • Google’s Demand Gen, AI Search and Discover
  • TikTok’s continued influence and role in product trends
  • ROPO effect returning in force
  • Email, WhatsApp, SMS and owned data strategies
  • UGC, lookalikes, and how to leverage your community
  • EEAT and how generative AI is changing visibility
  • What brands must prioritize entering 2026


Whether you’re a marketer, eCommerce operator, founder, or simply curious about where digital is heading, this episode breaks down what’s happening, why it matters, and how to position your brand for the months ahead.


Subscribe to Digital Economy 101 for more data-driven marketing guidance and actionable strategic insights.

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]]> This episode kicks off our post-summer season with a deep dive into the most important updates across digital marketing and ecommerce as we head toward the 2025 holiday period and into 2026.


We cover the major shifts shaping performance marketing today:

  • The rise of zero-click internet and social search
  • MER (Marketing Efficiency Ratio) vs. traditional attribution
  • Creative fatigue and how to manage it
  • Meta’s Andromeda algorithm and Advantage+
  • Google’s Demand Gen, AI Search and Discover
  • TikTok’s continued influence and role in product trends
  • ROPO effect returning in force
  • Email, WhatsApp, SMS and owned data strategies
  • UGC, lookalikes, and how to leverage your community
  • EEAT and how generative AI is changing visibility
  • What brands must prioritize entering 2026


Whether you’re a marketer, eCommerce operator, founder, or simply curious about where digital is heading, this episode breaks down what’s happening, why it matters, and how to position your brand for the months ahead.


Subscribe to Digital Economy 101 for more data-driven marketing guidance and actionable strategic insights.

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Behind the Rankings: SEO, CRO & Strategy (part II)]]> Wed, 21 May 2025 08:25:31 GMT 40:55 6825b1c03e2c04fd7a0e7180 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/behind-the-rankings-seo-cro-strategy-part-ii 6825b1c03e2c04fd7a0e7180 646a5abf5f8b220011f19bee behind-the-rankings-seo-cro-strategy-part-ii full 54 Still working on your well-optimized digital presence with Arnout Hellemans - an experienced digital consultant known for his no-nonsense approach to SEO, CRO, and analytics.


After discussing some of the hottest topics on an operational scale, we now dive deep into the future of PPC, SEO, and CRO - what’s shifting, what’s staying, and how to prepare your business for the next wave of digital evolution. 

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]]> Still working on your well-optimized digital presence with Arnout Hellemans - an experienced digital consultant known for his no-nonsense approach to SEO, CRO, and analytics.


After discussing some of the hottest topics on an operational scale, we now dive deep into the future of PPC, SEO, and CRO - what’s shifting, what’s staying, and how to prepare your business for the next wave of digital evolution. 

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]]> <![CDATA[Behind the Rankings: SEO, CRO & Strategy (part I)]]> Tue, 29 Apr 2025 10:33:28 GMT 31:53 680204d41aabee4d38eff34a false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/behind-the-rankings-seo-cro-strategy-part-i 680204d41aabee4d38eff34a 646a5abf5f8b220011f19bee behind-the-rankings-seo-cro-strategy-part-i full 53 How do technical SEO, UX, and content work together to impact visibility? And what can they do for your business?


Arnout Hellemans—an experienced digital consultant known for his no-nonsense approach to SEO, CRO, and analytics is here to help. We unpack the building blocks of a well-optimized digital presence, including:


  • What do user behavior signals mean for your rankings, and how to optimize for them?
  • The biggest mistakes companies make in conversion rate optimization.
  • The role of AI and search intent in shaping the modern marketing funnel.
  • Practical tips for improving site performance without overcomplicating the strategy.

 

Whether you’re a digital marketer, startup founder, or business owner trying to better understand the path from click to conversion, this episode is packed with actionable insights.


And this is just part one. In our upcoming follow-up episode, Arnout and I will dive into the future of PPC, SEO, and CRO—what’s shifting, what’s staying, and how to prepare your business for the next wave of digital evolution.

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]]> How do technical SEO, UX, and content work together to impact visibility? And what can they do for your business?


Arnout Hellemans—an experienced digital consultant known for his no-nonsense approach to SEO, CRO, and analytics is here to help. We unpack the building blocks of a well-optimized digital presence, including:


  • What do user behavior signals mean for your rankings, and how to optimize for them?
  • The biggest mistakes companies make in conversion rate optimization.
  • The role of AI and search intent in shaping the modern marketing funnel.
  • Practical tips for improving site performance without overcomplicating the strategy.

 

Whether you’re a digital marketer, startup founder, or business owner trying to better understand the path from click to conversion, this episode is packed with actionable insights.


And this is just part one. In our upcoming follow-up episode, Arnout and I will dive into the future of PPC, SEO, and CRO—what’s shifting, what’s staying, and how to prepare your business for the next wave of digital evolution.

Hosted on Acast. See acast.com/privacy for more information.

]]> Humor and Communication via Digital Channels Humor and Communication via Digital Channels Wed, 09 Apr 2025 08:12:51 GMT 35:24 67f4de0c4d32ba0749494d55 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/humor-and-communication-via-digital-channels 67f4de0c4d32ba0749494d55 646a5abf5f8b220011f19bee humor-and-communication-via-digital-channels full 52 Humor is a powerful tool, but also a very delicate matter in personal and business situations.


So, let’s discover its role in digital communication with organizational psychologist and humor researcher Dr. Bastian Mayerhofer. As he likes to say for himself, “On paper, I'm a Ph.D.-level cognitive psychologist, but in practice, I'm a passionate humor hacker.” For many years, he worked in marketing and e-commerce, weaving humor and stage experience into campaigns and copy. Today, he’s a freelance consultant for Brand Communication & Strategy and, as a coach and lecturer he is teaching people how humor can unlock creative resources, team spirit, and stress resilience.


We explore:

• What kinds of brands can successfully use humor, and which should tread carefully?

• The fine line between being funny and being offensive in a hyper-connected world.

• Why taking the risk to be humorous can pay off in engagement, loyalty, and differentiation?

• How can humor spark creative problem-solving and drive innovation inside teams and companies?


Whether you’re a brand strategist, digital marketer, or team leader looking to bring more humanity into your communication, this conversation offers valuable insights, and a few laughs along the way.


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]]> Humor is a powerful tool, but also a very delicate matter in personal and business situations.


So, let’s discover its role in digital communication with organizational psychologist and humor researcher Dr. Bastian Mayerhofer. As he likes to say for himself, “On paper, I'm a Ph.D.-level cognitive psychologist, but in practice, I'm a passionate humor hacker.” For many years, he worked in marketing and e-commerce, weaving humor and stage experience into campaigns and copy. Today, he’s a freelance consultant for Brand Communication & Strategy and, as a coach and lecturer he is teaching people how humor can unlock creative resources, team spirit, and stress resilience.


We explore:

• What kinds of brands can successfully use humor, and which should tread carefully?

• The fine line between being funny and being offensive in a hyper-connected world.

• Why taking the risk to be humorous can pay off in engagement, loyalty, and differentiation?

• How can humor spark creative problem-solving and drive innovation inside teams and companies?


Whether you’re a brand strategist, digital marketer, or team leader looking to bring more humanity into your communication, this conversation offers valuable insights, and a few laughs along the way.


Hosted on Acast. See acast.com/privacy for more information.

]]> Optimizing eCommerce Operations Through Data and Strategy Optimizing eCommerce Operations Through Data and Strategy Wed, 19 Mar 2025 09:59:22 GMT 33:25 67d92e2d8202b65a43f2228e false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/optimizing-ecommerce-operations-through-data-and-strategy 67d92e2d8202b65a43f2228e 646a5abf5f8b220011f19bee optimizing-ecommerce-operations-through-data-and-strategy full 51 How can smart data utilization enhance eCommerce business performance?


This is the main question we explore with a little help from our friend Stefan Loncar, founder and CEO of Loncom Consulting, a company specializing in data analytics and systems implementation. Stefan's passion for data has resulted in creating a service that helps companies use data for informed decision-making, mining the gold of their data.


·      How proper data analysis can improve inventory management and sales strategies?

·      What are the most common mistakes e-commerce businesses make in inventory management—and how to fix them?

·      What are the most important e-commerce analytics metrics, including sell-through rate, and how to use them for strategic decision-making?

 

Join us as Stefan shares his professional journey and we discuss the key services Loncom Consulting provides and how they help businesses optimize their operations through data analysis and system implementation.

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]]> How can smart data utilization enhance eCommerce business performance?


This is the main question we explore with a little help from our friend Stefan Loncar, founder and CEO of Loncom Consulting, a company specializing in data analytics and systems implementation. Stefan's passion for data has resulted in creating a service that helps companies use data for informed decision-making, mining the gold of their data.


·      How proper data analysis can improve inventory management and sales strategies?

·      What are the most common mistakes e-commerce businesses make in inventory management—and how to fix them?

·      What are the most important e-commerce analytics metrics, including sell-through rate, and how to use them for strategic decision-making?

 

Join us as Stefan shares his professional journey and we discuss the key services Loncom Consulting provides and how they help businesses optimize their operations through data analysis and system implementation.

Hosted on Acast. See acast.com/privacy for more information.

]]> Performance marketing and eCommerce Performance marketing and eCommerce Thu, 20 Feb 2025 06:30:01 GMT 24:33 67b4555f5130121058243698 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/performance-marketing-and-ecommerce 67b4555f5130121058243698 646a5abf5f8b220011f19bee performance-marketing-and-ecommerce full 50 What’s the deal with the performance marketing world lately?


X is growing, Reddit suddenly improved in search rankings, Meta is blooming for eCommerce businesses, Google is losing its dominance with younger audiences, TikTok remains in the US…?


It’s not easy to stay on top of all these trends but luckily we have the right man to unravel this whole mess for us.


Goran Čandrlić is a performance marketing expert with 20 years of experience. He worked with numerous startups, scaleups, and Fortune 500 companies in eCommerce, travel, SaaS, cloud computing, and high behaviour.


·      How to then structure the campaign hierarchy on Google and Meta ads

·      First-party data and attribution, where to start, what should we look out for?

·      Can GA4 be the right tool for eCommerce businesses or shall we explore other platforms?

·      How do CRMs and CDPs fit into performance marketing?

 

Stay tuned and enjoy this interesting walk through the performance marketing and eCommerce landscape.

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]]> What’s the deal with the performance marketing world lately?


X is growing, Reddit suddenly improved in search rankings, Meta is blooming for eCommerce businesses, Google is losing its dominance with younger audiences, TikTok remains in the US…?


It’s not easy to stay on top of all these trends but luckily we have the right man to unravel this whole mess for us.


Goran Čandrlić is a performance marketing expert with 20 years of experience. He worked with numerous startups, scaleups, and Fortune 500 companies in eCommerce, travel, SaaS, cloud computing, and high behaviour.


·      How to then structure the campaign hierarchy on Google and Meta ads

·      First-party data and attribution, where to start, what should we look out for?

·      Can GA4 be the right tool for eCommerce businesses or shall we explore other platforms?

·      How do CRMs and CDPs fit into performance marketing?

 

Stay tuned and enjoy this interesting walk through the performance marketing and eCommerce landscape.

Hosted on Acast. See acast.com/privacy for more information.

]]> Intelligent financing Intelligent financing Tue, 28 Jan 2025 17:05:05 GMT 33:26 678a41d75dd9c67f1733c854 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/intelligent-financing 678a41d75dd9c67f1733c854 646a5abf5f8b220011f19bee intelligent-financing full 49 After gaining basic finance knowledge, we still struggle with financial planning and investing.

Help is on its way. Tamara Vrhovec Sekač, the International Business Expansion Manager at Finax, will introduce us to intelligent financing, a popular concept today.


Tune in and find out:

·        How well-informed is the average person about managing finances intelligently?

·        How has technology, particularly automation and AI, changed how people manage their finances?

·        How can individuals balance risk and reward when pursuing intelligent financial strategies?

·        How can automated financial tools and robo-advisors help individuals make smarter financial decisions?

 

Let’s improve our financial literacy and look at what innovations and changes are shaping the world of finance over the next ten years.


Additional notes:

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]]> After gaining basic finance knowledge, we still struggle with financial planning and investing.

Help is on its way. Tamara Vrhovec Sekač, the International Business Expansion Manager at Finax, will introduce us to intelligent financing, a popular concept today.


Tune in and find out:

·        How well-informed is the average person about managing finances intelligently?

·        How has technology, particularly automation and AI, changed how people manage their finances?

·        How can individuals balance risk and reward when pursuing intelligent financial strategies?

·        How can automated financial tools and robo-advisors help individuals make smarter financial decisions?

 

Let’s improve our financial literacy and look at what innovations and changes are shaping the world of finance over the next ten years.


Additional notes:

Hosted on Acast. See acast.com/privacy for more information.

]]> Nomadic Living in the Digital Economy Nomadic Living in the Digital Economy Wed, 08 Jan 2025 04:30:17 GMT 34:22 6777a104d83630b6e3d6103e false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/nomadic-living-in-the-digital-economy 6777a104d83630b6e3d6103e 646a5abf5f8b220011f19bee nomadic-living-in-the-digital-economy full 48 Working, traveling, and personal growth – looks like digital nomads have it all, however, is everything that easy and simple for them?


Let’s dive in and explore all the benefits and obstacles within the nomadic lifestyle in the company of Kate Shifman - who designs spaces and experiences for the Flexible Generation, is NASDAQ featured, Coliving founder, Award-winning community builder, Speaker on digital nomadism and life-centric living, and Digital media expert for 10+ Years.


·      How do we make a transition to the nomadic way of working and living?

·      What are the top challenges digital nomads face and how to overcome them?

·      What is AOMA Coliving + Coworking, and how does it support nomadic professionals?

·      What tools and strategies are essential for staying productive while living nomadically?

 

If you ever considered taking the leap into a nomadic lifestyle this is the episode you can’t miss. Enjoy.

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]]> Working, traveling, and personal growth – looks like digital nomads have it all, however, is everything that easy and simple for them?


Let’s dive in and explore all the benefits and obstacles within the nomadic lifestyle in the company of Kate Shifman - who designs spaces and experiences for the Flexible Generation, is NASDAQ featured, Coliving founder, Award-winning community builder, Speaker on digital nomadism and life-centric living, and Digital media expert for 10+ Years.


·      How do we make a transition to the nomadic way of working and living?

·      What are the top challenges digital nomads face and how to overcome them?

·      What is AOMA Coliving + Coworking, and how does it support nomadic professionals?

·      What tools and strategies are essential for staying productive while living nomadically?

 

If you ever considered taking the leap into a nomadic lifestyle this is the episode you can’t miss. Enjoy.

Hosted on Acast. See acast.com/privacy for more information.

]]> Osobni stil u digitalnoj ekonomiji Osobni stil u digitalnoj ekonomiji Wed, 18 Dec 2024 09:06:08 GMT 33:13 675ffa1a272fba937c9fe163 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/osobni-stil-u-digitalnoj-ekonomiji 675ffa1a272fba937c9fe163 646a5abf5f8b220011f19bee osobni-stil-u-digitalnoj-ekonomiji full 47 Koliko je važan brending vaše kompanije, toliko je važan i vaš osobni brending pogotovo ako ste mikro poduzetnik ili jednostavno želite biti prepoznatljivi u svojoj poslovnoj zajednici.


Kada je lice u pitanju, žene se oduvijek poigravaju šminkom, a unazad 10-ak godina u staylingu muškaraca sve veću ulogu igraju frizura i brada. Zato smo se za profesionalni savjet i čašicu razgovora obratili Marku Šimunoviću, barberu i vlasniku Polyboy barber shopa.


Na koji način izgled može utjecati na percepciju osobe na konferencijama ili u medijima, postoji li određeni stil koji odaje profesionalizam te koliko je važno prilagoditi stil (odjeću, frizuru, bradu) platformi ili kontekstu - npr. televizijskom nastupu nasuprot online videu; samo su dio tema koje smo pokrili.


Uz to saznajte i što je te kako je nastao barber pool, zašto kupovati u second hand shopovima, ali i kako pravilno oprati kosu. 😉

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]]> Koliko je važan brending vaše kompanije, toliko je važan i vaš osobni brending pogotovo ako ste mikro poduzetnik ili jednostavno želite biti prepoznatljivi u svojoj poslovnoj zajednici.


Kada je lice u pitanju, žene se oduvijek poigravaju šminkom, a unazad 10-ak godina u staylingu muškaraca sve veću ulogu igraju frizura i brada. Zato smo se za profesionalni savjet i čašicu razgovora obratili Marku Šimunoviću, barberu i vlasniku Polyboy barber shopa.


Na koji način izgled može utjecati na percepciju osobe na konferencijama ili u medijima, postoji li određeni stil koji odaje profesionalizam te koliko je važno prilagoditi stil (odjeću, frizuru, bradu) platformi ili kontekstu - npr. televizijskom nastupu nasuprot online videu; samo su dio tema koje smo pokrili.


Uz to saznajte i što je te kako je nastao barber pool, zašto kupovati u second hand shopovima, ali i kako pravilno oprati kosu. 😉

Hosted on Acast. See acast.com/privacy for more information.

]]> Cyber Security 101 Cyber Security 101 Wed, 13 Nov 2024 09:46:18 GMT 58:15 6731b2ef6bd9c43f66c88f14 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/cyber-security-101 6731b2ef6bd9c43f66c88f14 646a5abf5f8b220011f19bee cyber-security-101 Osnove digitalne sigurnosti full 46 Smanjite rizik od kibernetičkih prijetnji i osigurajte svoje poslovanje.


Zaronite u osnovne principe kibernetičke sigurnosti - neophodan vodič za svaku organizaciju. U tome nam pomažu renomirani stručnjaci u svijetu kibernetičke sigurnosti: Tomislav Vuk i Alen Delić, koji je također i Zamjenik predsjednika Hrvatske Udruge Menadžera Sigurnosti. 


Otkrijte ili utvrdite znanje o ključnim pojmovima, kao što su phishing, malware, enkripcija, te najbolje prakse za izradu i upravljanje kibernetičkom sigurnosti. Naši gosti također pružaju praktične savjete i jednostavne korake koje možete odmah primijeniti kako biste zaštitili svoje zaposlenike, podatke i online privatnost.

Hosted on Acast. See acast.com/privacy for more information.

]]> Smanjite rizik od kibernetičkih prijetnji i osigurajte svoje poslovanje.


Zaronite u osnovne principe kibernetičke sigurnosti - neophodan vodič za svaku organizaciju. U tome nam pomažu renomirani stručnjaci u svijetu kibernetičke sigurnosti: Tomislav Vuk i Alen Delić, koji je također i Zamjenik predsjednika Hrvatske Udruge Menadžera Sigurnosti. 


Otkrijte ili utvrdite znanje o ključnim pojmovima, kao što su phishing, malware, enkripcija, te najbolje prakse za izradu i upravljanje kibernetičkom sigurnosti. Naši gosti također pružaju praktične savjete i jednostavne korake koje možete odmah primijeniti kako biste zaštitili svoje zaposlenike, podatke i online privatnost.

Hosted on Acast. See acast.com/privacy for more information.

]]> Amazon Sales Success Amazon Sales Success Wed, 23 Oct 2024 04:00:13 GMT 32:33 670cc22d4973799246b07ba8 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/amazon-sales-success 670cc22d4973799246b07ba8 646a5abf5f8b220011f19bee amazon-sales-success full 45 How to optimize product listings to rank higher in Amazon’s search algorithm (A9)? What strategies help maximize return on investment (ROI) through effective advertising strategies?


In this episode, together with Dylan Lam, an experienced business and marketing consultant, we dive deep into the world of Amazon sales, covering essential topics for sellers aiming to succeed on the platform.


Dylan shares his journey in the eCommerce space, offering valuable insights on how Amazon has evolved as a marketplace over the years. We explore the debate between Fulfillment by Amazon (FBA) vs. Fulfillment by Merchant (FBM) and discuss the key factors sellers should consider when deciding on their fulfillment strategy.


Whether you're a seasoned seller or new to the game, this episode provides critical insights to help you stay ahead of the competition.

Hosted on Acast. See acast.com/privacy for more information.

]]> How to optimize product listings to rank higher in Amazon’s search algorithm (A9)? What strategies help maximize return on investment (ROI) through effective advertising strategies?


In this episode, together with Dylan Lam, an experienced business and marketing consultant, we dive deep into the world of Amazon sales, covering essential topics for sellers aiming to succeed on the platform.


Dylan shares his journey in the eCommerce space, offering valuable insights on how Amazon has evolved as a marketplace over the years. We explore the debate between Fulfillment by Amazon (FBA) vs. Fulfillment by Merchant (FBM) and discuss the key factors sellers should consider when deciding on their fulfillment strategy.


Whether you're a seasoned seller or new to the game, this episode provides critical insights to help you stay ahead of the competition.

Hosted on Acast. See acast.com/privacy for more information.

]]> The future of design, development and digital products The future of design, development and digital products Tue, 08 Oct 2024 17:44:10 GMT 2:15:24 6705687b895ea409eaa6f334 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/the-future-of-design-development-and-digital-products 6705687b895ea409eaa6f334 646a5abf5f8b220011f19bee the-future-of-design-development-and-digital-products full 44 Couple of weeks ago we have had a pleasure of making cutting-edge technological discussions with some of the most brilliant minds in design, development and digital products management areas. They were all part of Digital Labin, a prominent two-day conference, focused on bringing together professionals from various digital industries such as web and mobile development, software design, UX/UI design, and project management. 


The event featured keynote speakers, panel discussions, and masterclasses covering the latest trends and best practices in digital product creation. And they are here for you. Enjoy the show!


  1. From 0:30 Eric Sangarné and Arthur Gall from Immersive Garden
  2. From 8:58 Rijk van Zanten from Directus
  3. From 16:50 Pragya Jauhari from Booking.com
  4. From 26:40 Camilla Zampolini and Filippo Cipriani from Adoratorio Studio
  5. From 40:11 Dragana Ačanski from Levi9
  6. From 50:15 Jonas Emmertsen and Steffen Christiansen from Studio 28K
  7. From 1:08:15 Tomislav Bilić from Inchoo
  8. From 1:21:27 Bruno Arizio
  9. From 1:33:30 Joseph Corasaniti from Stripe
  10. From 1:47:35 Jurica Vuković from Mater Agency
  11. From 1:57:40 Domagoj Ostović from Lloyds Digital

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]]> Couple of weeks ago we have had a pleasure of making cutting-edge technological discussions with some of the most brilliant minds in design, development and digital products management areas. They were all part of Digital Labin, a prominent two-day conference, focused on bringing together professionals from various digital industries such as web and mobile development, software design, UX/UI design, and project management. 


The event featured keynote speakers, panel discussions, and masterclasses covering the latest trends and best practices in digital product creation. And they are here for you. Enjoy the show!


  1. From 0:30 Eric Sangarné and Arthur Gall from Immersive Garden
  2. From 8:58 Rijk van Zanten from Directus
  3. From 16:50 Pragya Jauhari from Booking.com
  4. From 26:40 Camilla Zampolini and Filippo Cipriani from Adoratorio Studio
  5. From 40:11 Dragana Ačanski from Levi9
  6. From 50:15 Jonas Emmertsen and Steffen Christiansen from Studio 28K
  7. From 1:08:15 Tomislav Bilić from Inchoo
  8. From 1:21:27 Bruno Arizio
  9. From 1:33:30 Joseph Corasaniti from Stripe
  10. From 1:47:35 Jurica Vuković from Mater Agency
  11. From 1:57:40 Domagoj Ostović from Lloyds Digital

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]]> Kooperativ, digitalni marketing, AI, zadovoljstvo kupaca, diferencija na tržištu Kooperativ, digitalni marketing, AI, zadovoljstvo kupaca, diferencija na tržištu Wed, 25 Sep 2024 08:46:46 GMT 24:58 66f3cdf7df6fe6a718115c5f false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/kooperativ-digitalni-marketing-ai-zadovoljstvo-kupaca-difere 66f3cdf7df6fe6a718115c5f 646a5abf5f8b220011f19bee kooperativ-digitalni-marketing-ai-zadovoljstvo-kupaca-difere full 43 Trafostanica je razgovorna emisija u kojoj obični ljudi iz naroda pričaju u svojem životnom putu, usponima, padovima i svemu što im padne napamet. Urednik i voditelj je Zlatko Višćević.


Bio sam gost u jednoj od epizoda, a djelić iste možete slušata u ovoj epizodi. Cijelu pak epizodu možete pogledati na YouTube kanalu Trafostanice.


U Trafostanici nema senzacija, glamura, pikanterija, sjajnih savjeta za vrtoglavi uspjeh i bajki, ali ima poneka životna mudrost koja proizlazi iz životnog iskustva običnog čovjeka. Radi toga i vrijedi pratiti istu.


Kako Zlatko kaže, ako zaključite da su emisije baš jako dosadne, uvijek ih možete navečer iskoristiti kao uspavanku.


Dodatni resursi:

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]]> Trafostanica je razgovorna emisija u kojoj obični ljudi iz naroda pričaju u svojem životnom putu, usponima, padovima i svemu što im padne napamet. Urednik i voditelj je Zlatko Višćević.


Bio sam gost u jednoj od epizoda, a djelić iste možete slušata u ovoj epizodi. Cijelu pak epizodu možete pogledati na YouTube kanalu Trafostanice.


U Trafostanici nema senzacija, glamura, pikanterija, sjajnih savjeta za vrtoglavi uspjeh i bajki, ali ima poneka životna mudrost koja proizlazi iz životnog iskustva običnog čovjeka. Radi toga i vrijedi pratiti istu.


Kako Zlatko kaže, ako zaključite da su emisije baš jako dosadne, uvijek ih možete navečer iskoristiti kao uspavanku.


Dodatni resursi:

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]]> Razbijanje staklenog stropa u digitalnoj ekonomiji: Zagreb Design Week! Razbijanje staklenog stropa u digitalnoj ekonomiji: Zagreb Design Week! Wed, 11 Sep 2024 05:01:00 GMT 27:09 66ced2e7773c5e2de55ff111 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/razbijanje-staklenog-stropa-u-digitalnoj-ekonomiji-zagreb-de 66ced2e7773c5e2de55ff111 646a5abf5f8b220011f19bee razbijanje-staklenog-stropa-u-digitalnoj-ekonomiji-zagreb-de full 42 Iz godine u godinu svjedočimo sve većoj integraciju digitalne komunikacije i interakcijskog dizajna.


Koju ulogu u digitalnoj transformaciji tradicionalnih industrija kao što su namještaj, arhitektura, moda, i sl. igraju festivali poput Zagreb Design Weeka? U kojim aspektima digitalne tehnologije pomiču granice?


Samo su dio pitanja na koje nam odgovore donosi idejni začetnik i organizator Zagreb Design Weeka Daniel Tomičić.


U ovoj epizodi otkrijte više o sinergiji dizajna i digitalnih tehnologija, a od 25. do 29. rujna budite dio povijesnog trenutka u kojem Jadran film po prvi put otvara vrata za čak 25.000 posjetitelja ZGDW-a. Ovogodišnja tema je "Breaking the Glass Ceiling", u prijevodu "Razbijanje staklenog stropa: Revolucija dizajna", kojom se promoviraju različitosti, jednakosti, kreativnost i suradnja u dizajnu.


Dodatni resursi:

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]]> Iz godine u godinu svjedočimo sve većoj integraciju digitalne komunikacije i interakcijskog dizajna.


Koju ulogu u digitalnoj transformaciji tradicionalnih industrija kao što su namještaj, arhitektura, moda, i sl. igraju festivali poput Zagreb Design Weeka? U kojim aspektima digitalne tehnologije pomiču granice?


Samo su dio pitanja na koje nam odgovore donosi idejni začetnik i organizator Zagreb Design Weeka Daniel Tomičić.


U ovoj epizodi otkrijte više o sinergiji dizajna i digitalnih tehnologija, a od 25. do 29. rujna budite dio povijesnog trenutka u kojem Jadran film po prvi put otvara vrata za čak 25.000 posjetitelja ZGDW-a. Ovogodišnja tema je "Breaking the Glass Ceiling", u prijevodu "Razbijanje staklenog stropa: Revolucija dizajna", kojom se promoviraju različitosti, jednakosti, kreativnost i suradnja u dizajnu.


Dodatni resursi:

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]]> Presjek epizoda - od 31 do 40 Presjek epizoda - od 31 do 40 Wed, 28 Aug 2024 09:16:43 GMT 19:00 66ceeafc773c5e2de56543c8 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/presjek-epizoda-od-31-do-40 66ceeafc773c5e2de56543c8 646a5abf5f8b220011f19bee presjek-epizoda-od-31-do-40 full 41 Došlo je vrijeme za još jednu unplugged epizodu u kojoj soliram i radim pregled našeg dosadašnjeg putovanja kroz ovaj podcast, ovaj put od od epizode #31 do #40. Također najavljujem i ono što nas čeka u narednih devet epizoda.

 

Hvala vam na slušanju, propitkivanju, ispitivanju i vašem angažmanu - nastavite svoja istraživanja uz Digital Economy 101, a vidimo na FuN Zagreb 24.9.! 😃


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]]> Došlo je vrijeme za još jednu unplugged epizodu u kojoj soliram i radim pregled našeg dosadašnjeg putovanja kroz ovaj podcast, ovaj put od od epizode #31 do #40. Također najavljujem i ono što nas čeka u narednih devet epizoda.

 

Hvala vam na slušanju, propitkivanju, ispitivanju i vašem angažmanu - nastavite svoja istraživanja uz Digital Economy 101, a vidimo na FuN Zagreb 24.9.! 😃


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]]> Art in the Physical and Digital Realms Art in the Physical and Digital Realms Wed, 21 Aug 2024 04:29:43 GMT 31:24 66bb31a48681753490b2cc7e false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/art-in-the-physical-and-digital-realms 66bb31a48681753490b2cc7e 646a5abf5f8b220011f19bee art-in-the-physical-and-digital-realms full 40 Why not take the best of both worlds, the physical and the digital, even when it comes to art?! Is there a gap between these two realms and how challenging is it to combine them, let’s hear it from Robert John, London's artist and surrealist.


His work channels the Surrealism art movement to interpret the world around him and the reality in which it exists. Throughout his career, Robert has worked across many iconic brands as a designer for the BBC.


Dive into the world of an artist who, in his work, often plays with the perception of "what's real". Find out how modern cameras and technology affect our perception, and what is the role of storytelling in various artistic projects.


Additional resources:

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]]> Why not take the best of both worlds, the physical and the digital, even when it comes to art?! Is there a gap between these two realms and how challenging is it to combine them, let’s hear it from Robert John, London's artist and surrealist.


His work channels the Surrealism art movement to interpret the world around him and the reality in which it exists. Throughout his career, Robert has worked across many iconic brands as a designer for the BBC.


Dive into the world of an artist who, in his work, often plays with the perception of "what's real". Find out how modern cameras and technology affect our perception, and what is the role of storytelling in various artistic projects.


Additional resources:

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]]> Gluma u digitalnoj ekonomiji Gluma u digitalnoj ekonomiji Wed, 07 Aug 2024 09:51:34 GMT 33:35 66ab38041f6556b4b6831d7b false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/gluma-u-digitalnoj-ekonomiji 66ab38041f6556b4b6831d7b 646a5abf5f8b220011f19bee gluma-u-digitalnoj-ekonomiji full 39 Digitalizacija je svugdje oko nas, neizbježna je, pa čak i kada je glumačko umijeće u igri.


Da li više pomaže ili odmaže provjerili smo s višestruko nagrađivanom glumicom Minjom Peković, poznatoj po autobiografskoj predstavi Bravo za klovna i ulozi Nevene Gavran u seriji Tunel.


Družimo se i saznajemo kako je digitalizacija utjecala na njezin rad ispred i iza kamere te na pozornici, koliko joj digitalni kanali pomažu u promociji njezinog rada te razmišlja li o projektima koji bi uključivali virtualnu stvarnost na kazališnim daskama.

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]]> Digitalizacija je svugdje oko nas, neizbježna je, pa čak i kada je glumačko umijeće u igri.


Da li više pomaže ili odmaže provjerili smo s višestruko nagrađivanom glumicom Minjom Peković, poznatoj po autobiografskoj predstavi Bravo za klovna i ulozi Nevene Gavran u seriji Tunel.


Družimo se i saznajemo kako je digitalizacija utjecala na njezin rad ispred i iza kamere te na pozornici, koliko joj digitalni kanali pomažu u promociji njezinog rada te razmišlja li o projektima koji bi uključivali virtualnu stvarnost na kazališnim daskama.

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]]> Satira u digitalnoj ekonomiji Satira u digitalnoj ekonomiji Wed, 24 Jul 2024 03:09:46 GMT 27:23 669f63f05be4487f856e8bd7 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/satira-u-digitalnoj-ekonomiji 669f63f05be4487f856e8bd7 646a5abf5f8b220011f19bee satira-u-digitalnoj-ekonomiji full 38 Kako je digitalna ekonomija promijenila način na koji satira dopire do publike i kako satiričari mogu monetizirati svoj rad u ovom novom digitalnom okruženju – otkriva nam poznati hrvatski satiričar Siniša Mareković Car, koji je stekao prepoznatljivost po svojim duhovitim i oštrim komentarima na društvenu i političku scenu.


Tijekom razgovora, Siniša dijeli svoje iskustvo o tome kako je započeo svoju karijeru u satiri, kako bira teme za svoje satirične radove, te kako se nosi s negativnim kritikama i reakcijama. Također, istražujemo ulogu satire u današnjem društvu i kako ona može služiti kao alat za edukaciju javnosti o kompleksnim ekonomskim temama.

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]]> Kako je digitalna ekonomija promijenila način na koji satira dopire do publike i kako satiričari mogu monetizirati svoj rad u ovom novom digitalnom okruženju – otkriva nam poznati hrvatski satiričar Siniša Mareković Car, koji je stekao prepoznatljivost po svojim duhovitim i oštrim komentarima na društvenu i političku scenu.


Tijekom razgovora, Siniša dijeli svoje iskustvo o tome kako je započeo svoju karijeru u satiri, kako bira teme za svoje satirične radove, te kako se nosi s negativnim kritikama i reakcijama. Također, istražujemo ulogu satire u današnjem društvu i kako ona može služiti kao alat za edukaciju javnosti o kompleksnim ekonomskim temama.

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]]> Ticket to Innovation Ticket to Innovation Wed, 03 Jul 2024 14:20:47 GMT 28:55 667e6b3afad4724cde813cce false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/ticket-to-innovation 667e6b3afad4724cde813cce 646a5abf5f8b220011f19bee ticket-to-innovation full 37 The revolution of event ticketing is here, giving control back to event specialists through flexible and empowering solutions.

 

Keal Blache, one of the key figures in the global ticketing industry, shares how his company Vivenu, an innovative platform transforms ticketing for sports, festivals, music, conventions, and performing arts by enabling organizers to build direct customer relationships and independent data pools.

 

The discussion covers the technological advancements that keep the platform at the forefront of the industry, helping event specialists adapt to the ever-evolving landscape. The episode also delves into the company's global reach, catering to the unique needs of various sectors, and their vision for the future of ticketing.

 

Keal also offers valuable advice for event organizers looking to maximize their ticketing systems and shares inspiring success stories from their journey.

 

Tune in for practical insights and a glimpse into the future of ticketing, showcasing how innovation is making ticketing more flexible, efficient, and impactful.

Hosted on Acast. See acast.com/privacy for more information.

]]> The revolution of event ticketing is here, giving control back to event specialists through flexible and empowering solutions.

 

Keal Blache, one of the key figures in the global ticketing industry, shares how his company Vivenu, an innovative platform transforms ticketing for sports, festivals, music, conventions, and performing arts by enabling organizers to build direct customer relationships and independent data pools.

 

The discussion covers the technological advancements that keep the platform at the forefront of the industry, helping event specialists adapt to the ever-evolving landscape. The episode also delves into the company's global reach, catering to the unique needs of various sectors, and their vision for the future of ticketing.

 

Keal also offers valuable advice for event organizers looking to maximize their ticketing systems and shares inspiring success stories from their journey.

 

Tune in for practical insights and a glimpse into the future of ticketing, showcasing how innovation is making ticketing more flexible, efficient, and impactful.

Hosted on Acast. See acast.com/privacy for more information.

]]> SEO in 2024 SEO in 2024 Fri, 21 Jun 2024 05:27:40 GMT 58:50 667483fcc23b2c00128612ae false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/seo-in-2024 667483fcc23b2c00128612ae 646a5abf5f8b220011f19bee seo-in-2024 full 36 Check out the hottest SEO topics of the year from the biggest SEO Summit in the region and beyond.


Why is SEO still one of the most lucrative digital marketing channels? How to be ahead of the curve with search engine evolution and constant algorithm updates?


Trends, and the future of SEO we bring it all directly from the most wanted Zagreb SEO Summit 2024 speakers:

  1. Tin Đudajek, one of the organizers and SEO specialist – from 0:30
  2. Lilly Ray, NYC-based creative and passionate SEO professional – from 3:44
  3. Jes Scholz, organic channel consultant and SEO futurist from Australia - from 9:07
  4. Helene Jelenc, an SEO consultant within the niche of B2B SaaS startups – from 12:57
  5. Fery Kaszoni, owner of the largest Digital PR agency in the world, Search Intelligence - from 17:55
  6. Cindy Crum, founder &amp; CEO at MobileMoxie, specialized for mobile-focused SEO – from 24:27
  7. Robert Petković, well-known Google Analytics guru – from 29:49
  8. Alex Galinos, international SEO expert and Content Marketing Strategist – from 35:42
  9. Marko Pačar, SEO expert with a special focus on e-commerce and inbound marketing activities – from 41:55
  10. Sarah Presch, Digital Marketing Director who enjoys blending psychology with SEO – from 48:23
  11. Krešimir Ćorlukić, technical SEO expert, one of the organizers – from 55:03


Enjoy the episode!

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]]> Check out the hottest SEO topics of the year from the biggest SEO Summit in the region and beyond.


Why is SEO still one of the most lucrative digital marketing channels? How to be ahead of the curve with search engine evolution and constant algorithm updates?


Trends, and the future of SEO we bring it all directly from the most wanted Zagreb SEO Summit 2024 speakers:

  1. Tin Đudajek, one of the organizers and SEO specialist – from 0:30
  2. Lilly Ray, NYC-based creative and passionate SEO professional – from 3:44
  3. Jes Scholz, organic channel consultant and SEO futurist from Australia - from 9:07
  4. Helene Jelenc, an SEO consultant within the niche of B2B SaaS startups – from 12:57
  5. Fery Kaszoni, owner of the largest Digital PR agency in the world, Search Intelligence - from 17:55
  6. Cindy Crum, founder &amp; CEO at MobileMoxie, specialized for mobile-focused SEO – from 24:27
  7. Robert Petković, well-known Google Analytics guru – from 29:49
  8. Alex Galinos, international SEO expert and Content Marketing Strategist – from 35:42
  9. Marko Pačar, SEO expert with a special focus on e-commerce and inbound marketing activities – from 41:55
  10. Sarah Presch, Digital Marketing Director who enjoys blending psychology with SEO – from 48:23
  11. Krešimir Ćorlukić, technical SEO expert, one of the organizers – from 55:03


Enjoy the episode!

Hosted on Acast. See acast.com/privacy for more information.

]]> SMS Marketing SMS Marketing Wed, 19 Jun 2024 07:45:17 GMT 28:59 666ffa57d68641f6874ccb71 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/sms-marketing 666ffa57d68641f6874ccb71 646a5abf5f8b220011f19bee sms-marketing full 35 SMS in 2024?!? Oh yes, businesses use it, and people respond to it.


Dive into the world of SMS marketing with Tadej Bogataj, co-founder and CEO of CartBoss who shares his insights on what sets SMS marketing apart from other digital marketing channels and its key benefits over email marketing and social media.


What is the effectiveness of text messages in engaging customers, how important is personalization, and what are the essential components of a successful SMS campaign? Find out as Tadej also highlights the main features of the CartBoss platform and shares a success story of a business that significantly benefited from using their service. Additionally, we touch on the legal and regulatory challenges in SMS marketing and how CartBoss addresses these issues.


Tune in and discover how SMS marketing can boost your customer engagement and drive sales.

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]]> SMS in 2024?!? Oh yes, businesses use it, and people respond to it.


Dive into the world of SMS marketing with Tadej Bogataj, co-founder and CEO of CartBoss who shares his insights on what sets SMS marketing apart from other digital marketing channels and its key benefits over email marketing and social media.


What is the effectiveness of text messages in engaging customers, how important is personalization, and what are the essential components of a successful SMS campaign? Find out as Tadej also highlights the main features of the CartBoss platform and shares a success story of a business that significantly benefited from using their service. Additionally, we touch on the legal and regulatory challenges in SMS marketing and how CartBoss addresses these issues.


Tune in and discover how SMS marketing can boost your customer engagement and drive sales.

Hosted on Acast. See acast.com/privacy for more information.

]]> The Power of Saying NO The Power of Saying NO Tue, 04 Jun 2024 17:16:14 GMT 27:17 665d94f9137dd600122dd09b false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/the-power-of-saying-no 665d94f9137dd600122dd09b 646a5abf5f8b220011f19bee the-power-of-saying-no full 34 How to say no? When and why is it crucial to say no, and how can it be done correctly?


We asked Hans Ulrik Madesen, an experienced sales director, to give us a hand.


Explore the transformative power of saying no as Hans Ulrik shares his insights on why mastering the art of refusal is crucial in today’s fast-paced world and offers practical advice on how to do it effectively without burning bridges.


Join us as we delve into:

  • The psychological impacts of always saying yes
  • Common scenarios where people struggle to say no
  • Practical strategies for setting boundaries
  • Real-world examples from Hans’s professional journey
  • Key benefits of confidently saying no
  • Overcoming the challenges associated with this practice


Whether you’re looking to improve your personal life or professional career, this episode will provide valuable tools and perspectives to harness the power of saying no.

Hosted on Acast. See acast.com/privacy for more information.

]]> How to say no? When and why is it crucial to say no, and how can it be done correctly?


We asked Hans Ulrik Madesen, an experienced sales director, to give us a hand.


Explore the transformative power of saying no as Hans Ulrik shares his insights on why mastering the art of refusal is crucial in today’s fast-paced world and offers practical advice on how to do it effectively without burning bridges.


Join us as we delve into:

  • The psychological impacts of always saying yes
  • Common scenarios where people struggle to say no
  • Practical strategies for setting boundaries
  • Real-world examples from Hans’s professional journey
  • Key benefits of confidently saying no
  • Overcoming the challenges associated with this practice


Whether you’re looking to improve your personal life or professional career, this episode will provide valuable tools and perspectives to harness the power of saying no.

Hosted on Acast. See acast.com/privacy for more information.

]]> Affiliate marketing Affiliate marketing Wed, 22 May 2024 04:15:07 GMT 33:06 6649efda2b731500123a705e false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/affilate-marketing 6649efda2b731500123a705e 646a5abf5f8b220011f19bee affilate-marketing full 33 Za dobro funkcioniranje affiliate prodajnog kanala neophodna je transparentna tehnologija, kao što je CJ.com affiliate mreža, u okviru koje web trgovci prate i optimiziraju affiliate prodajne kanale.


Zato nam u goste stiže Marina Kostkova, Business Development Manager u CJ VIVnetworksu te nam detaljnije pojašnjava modele rada sustava, na koji se način uklapaju u digitalnu strategiju i kako unutar ovakvog sustava zaštiti svoj brend.


Kako je došlo do popularnosti ovog prodajnog kanala do te mjere da ga koriste gotovo sve svjetske vodeće web trgovine, a koji se temelji na provizijskom modelu suradnje. Također, okrećemo se i trendovima koji tek dolaze u Europu, diskutiramo o izazovima praćenja i pravima privatnosti koje utječu na svaki biznis.

 

Dodatni resursi:

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]]> Za dobro funkcioniranje affiliate prodajnog kanala neophodna je transparentna tehnologija, kao što je CJ.com affiliate mreža, u okviru koje web trgovci prate i optimiziraju affiliate prodajne kanale.


Zato nam u goste stiže Marina Kostkova, Business Development Manager u CJ VIVnetworksu te nam detaljnije pojašnjava modele rada sustava, na koji se način uklapaju u digitalnu strategiju i kako unutar ovakvog sustava zaštiti svoj brend.


Kako je došlo do popularnosti ovog prodajnog kanala do te mjere da ga koriste gotovo sve svjetske vodeće web trgovine, a koji se temelji na provizijskom modelu suradnje. Također, okrećemo se i trendovima koji tek dolaze u Europu, diskutiramo o izazovima praćenja i pravima privatnosti koje utječu na svaki biznis.

 

Dodatni resursi:

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]]> Od ideje do tržišta: Razvoj igara u dinamičnom digitalnom okruženju Od ideje do tržišta: Razvoj igara u dinamičnom digitalnom okruženju Wed, 15 May 2024 05:39:14 GMT 32:07 6641b8ad0122a60013ee833c false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/od-ideje-do-trista-ravoj-igara 6641b8ad0122a60013ee833c 646a5abf5f8b220011f19bee od-ideje-do-trista-ravoj-igara full 32 Dinamičan svijet gaming industrije danas nadmašuje čak filmsku i glazbenu industriju zajedno po prihodima. A kako se strast prema igrama spaja s poslovnim inovacijama, otkriva nam Darijan Kosić - serijski poduzetnik, dopredsjednik udruge eCommerce Hrvatska te CEO hrvatskog game development studija, Today's Games.


Raspravljamo o globalnim trendovima koji oblikuju razvoj igara, izazovima koje donosi integracija AI tehnologije i virtualne stvarnosti, te na koji način tim Today's Game studija razvija "ReSetna", igru koja cilja specifičnu nišu na tržištu. Također, razvijaju i B2B rješenje TGI koje olakšava razvoj igara za kolege u industriji.


Dodatni resuri:

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]]> Dinamičan svijet gaming industrije danas nadmašuje čak filmsku i glazbenu industriju zajedno po prihodima. A kako se strast prema igrama spaja s poslovnim inovacijama, otkriva nam Darijan Kosić - serijski poduzetnik, dopredsjednik udruge eCommerce Hrvatska te CEO hrvatskog game development studija, Today's Games.


Raspravljamo o globalnim trendovima koji oblikuju razvoj igara, izazovima koje donosi integracija AI tehnologije i virtualne stvarnosti, te na koji način tim Today's Game studija razvija "ReSetna", igru koja cilja specifičnu nišu na tržištu. Također, razvijaju i B2B rješenje TGI koje olakšava razvoj igara za kolege u industriji.


Dodatni resuri:

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]]> Presjek epizoda - od 21 do 30 Presjek epizoda - od 21 do 30 Wed, 08 May 2024 06:02:50 GMT 20:13 66387dd875963d00136d3772 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/presjek-epizoda-od-21-do-30 66387dd875963d00136d3772 646a5abf5f8b220011f19bee presjek-epizoda-od-21-do-30 full Došlo je vrijeme za još jednu unplugged epizodu u kojoj soliram i radim pregled našeg dosadašnjeg putovanja kroz ovaj podcast, ovaj put od od epizode #21 do #30. Također najavljujem i ono što nas čeka u narednih devet epizoda.

 

Hvala vam na slušanju, propitkivanju, ispitivanju i vašem angažmanu - nastavite svoja istraživanja uz Digital Economy 101.


Dodatni resursi:


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]]> Došlo je vrijeme za još jednu unplugged epizodu u kojoj soliram i radim pregled našeg dosadašnjeg putovanja kroz ovaj podcast, ovaj put od od epizode #21 do #30. Također najavljujem i ono što nas čeka u narednih devet epizoda.

 

Hvala vam na slušanju, propitkivanju, ispitivanju i vašem angažmanu - nastavite svoja istraživanja uz Digital Economy 101.


Dodatni resursi:


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]]> The Innovative Future of Commercial Departments The Innovative Future of Commercial Departments Wed, 24 Apr 2024 03:57:35 GMT 33:18 6627c8f758f3fb0012366b7b false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/the-innovative-future-of-commercial-departments 6627c8f758f3fb0012366b7b 646a5abf5f8b220011f19bee the-innovative-future-of-commercial-departments full 30 Sales and marketing are commercial departments. They should work to thrive together, fail together, and… innovate together!


Our guest is Tom Pennings - a seasoned entrepreneur whose technical journey began in Silicon Valley at Borland and Google before transitioning to pioneering ventures fueled by his innovative vision in the tech industry. Over two decades, he has founded and successfully sold multiple startups, drawing on his expertise in product development, software design, and, more recently, sales. Beyond his professional pursuits, you'll often find him with family, preparing BBQ feasts, hitting the trails for a run, or soaring through the skies piloting glider planes.


Join us as we explore a range of critical topics with Tom, from the impact of data analytics on customer relations to the role of AI and automation in streamlining operations. We delve into the challenges and strategies pivotal to digital transformation and uncover innovative approaches that are enhancing customer experiences today. Tom sheds the light on emerging technologies poised to revolutionize commercial sectors and shares valuable insights on integrating sustainability through innovation and offers strategic advice for leaders aiming to foster a culture of innovation.


Additional resources:


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]]> Sales and marketing are commercial departments. They should work to thrive together, fail together, and… innovate together!


Our guest is Tom Pennings - a seasoned entrepreneur whose technical journey began in Silicon Valley at Borland and Google before transitioning to pioneering ventures fueled by his innovative vision in the tech industry. Over two decades, he has founded and successfully sold multiple startups, drawing on his expertise in product development, software design, and, more recently, sales. Beyond his professional pursuits, you'll often find him with family, preparing BBQ feasts, hitting the trails for a run, or soaring through the skies piloting glider planes.


Join us as we explore a range of critical topics with Tom, from the impact of data analytics on customer relations to the role of AI and automation in streamlining operations. We delve into the challenges and strategies pivotal to digital transformation and uncover innovative approaches that are enhancing customer experiences today. Tom sheds the light on emerging technologies poised to revolutionize commercial sectors and shares valuable insights on integrating sustainability through innovation and offers strategic advice for leaders aiming to foster a culture of innovation.


Additional resources:


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]]> <![CDATA[ The Theater's Digital Renaissance]]> Wed, 10 Apr 2024 04:34:02 GMT 23:00 6613d41602019200161e3793 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/the-theaters-digital-renaissance 6613d41602019200161e3793 646a5abf5f8b220011f19bee the-theaters-digital-renaissance full 29 Explore with us the dynamic shift brought about by digital innovation within the theater industry. From virtual reality performances to digital stagecraft, and online ticketing platforms to streaming services, we uncover the latest advancements that are redefining audience engagement and expanding the boundaries of theatrical experience.


Meet Richard Loftus, a seasoned Director at the esteemed Grosvenor Road Studios in Birmingham, also known for founding the Well Run Brum, a men's wellbeing running group. With a career spanning two decades in the theater and live music domain, Richard has garnered extensive experience, including roles with major commercial theater operators and leadership positions within inspiring charity organizations. 


In an immediate response to the restrictions of the pandemic, Richard pioneered Birmingham Town Hall and Symphony Hall’s move to digital concerts. These filmed performances showcased the talented artists that his music charity had supported through talent development initiatives and live performance opportunities. As a result of delivering views over half a million for digital performances broadcast during the coronavirus pandemic and leading the digital transformation at the charity, Richard was nominated in the Arts Council England and the Digital Culture Network’s Emerging Digital Leader category of the 2022 Digital Culture Awards. 

 

And a couple of links mentioned during the call:

Grosvenor Road Studios first live stream on Facebook: https://www.facebook.com/grosvenorroadstudios/videos/1472825426918515

Lauren Zhang, filmed live at Symphony Hall: https://www.facebook.com/watch/?v=1186565148363931

Hosted on Acast. See acast.com/privacy for more information.

]]> Explore with us the dynamic shift brought about by digital innovation within the theater industry. From virtual reality performances to digital stagecraft, and online ticketing platforms to streaming services, we uncover the latest advancements that are redefining audience engagement and expanding the boundaries of theatrical experience.


Meet Richard Loftus, a seasoned Director at the esteemed Grosvenor Road Studios in Birmingham, also known for founding the Well Run Brum, a men's wellbeing running group. With a career spanning two decades in the theater and live music domain, Richard has garnered extensive experience, including roles with major commercial theater operators and leadership positions within inspiring charity organizations. 


In an immediate response to the restrictions of the pandemic, Richard pioneered Birmingham Town Hall and Symphony Hall’s move to digital concerts. These filmed performances showcased the talented artists that his music charity had supported through talent development initiatives and live performance opportunities. As a result of delivering views over half a million for digital performances broadcast during the coronavirus pandemic and leading the digital transformation at the charity, Richard was nominated in the Arts Council England and the Digital Culture Network’s Emerging Digital Leader category of the 2022 Digital Culture Awards. 

 

And a couple of links mentioned during the call:

Grosvenor Road Studios first live stream on Facebook: https://www.facebook.com/grosvenorroadstudios/videos/1472825426918515

Lauren Zhang, filmed live at Symphony Hall: https://www.facebook.com/watch/?v=1186565148363931

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]]> The importance of data in digital marketing The importance of data in digital marketing Wed, 27 Mar 2024 06:40:05 GMT 27:23 660298bcc808910017e9b921 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/the-imporance-of-data-in-digital-marketing 660298bcc808910017e9b921 646a5abf5f8b220011f19bee the-imporance-of-data-in-digital-marketing full 28 Data is the most important fuel of digital marketing.


Why is it considered as its backbone, and how can businesses transform raw data into actionable marketing strategies are first two things we unwrap with the help of our guest Pouya Zargar - statistics guru, business and data analyst, marketing strategist, academic, researcher and a teacher.


Join us and discover the evolving role of data analytics, the impact of big data on marketing strategies, and the ethical considerations in data usage. Whether you're a marketing professional seeking to enhance your campaigns or a business owner looking to understand the power of data in digital marketing, here are some valuable perspectives on harnessing data to drive success in the digital age.


Additional resources:

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]]> Data is the most important fuel of digital marketing.


Why is it considered as its backbone, and how can businesses transform raw data into actionable marketing strategies are first two things we unwrap with the help of our guest Pouya Zargar - statistics guru, business and data analyst, marketing strategist, academic, researcher and a teacher.


Join us and discover the evolving role of data analytics, the impact of big data on marketing strategies, and the ethical considerations in data usage. Whether you're a marketing professional seeking to enhance your campaigns or a business owner looking to understand the power of data in digital marketing, here are some valuable perspectives on harnessing data to drive success in the digital age.


Additional resources:

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]]> Umjetnost u digitalnoj ekonomiji Umjetnost u digitalnoj ekonomiji Wed, 13 Mar 2024 06:43:28 GMT 27:07 65eafd2c55ff890017e8f45a false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/umjetnost-u-digitalnoj-ekonomiji 65eafd2c55ff890017e8f45a 646a5abf5f8b220011f19bee umjetnost-u-digitalnoj-ekonomiji full 27 Otkrijte fascinantni svijet NFT-ova i zavirite u budućnost umjetnosti.

 

Kroz ovu, za mnoge još uvijek futurističku priču, vodi nas povjesničar umjetnosti, likovni kritičar i voditelj zagrebačke galerije Forum, Feđa Gavrilović, čiji rad preoblikuje naše shvaćanje umjetnosti u digitalnom dobu.

 

Kako digitalna transformacija redefinira granice umjetnosti, autentičnosti i vlasništva putem NFT-a? Kako digitalna ekonomija utječe na umjetnike, kolekcionare, ali i šire društvene i kulturne promjene? Može li digitalizacija demokratizirati umjetnost?

 

Sa svojom stručnošću u teoriji i praksi, Feđa nam otkriva kompleksnost i potencijale digitalne umjetnosti, pružajući savjete onima koji žele istražiti ovaj dinamični prostor.

 

Ovo nije samo pogled u budućnost digitalne umjetnosti već i duboko razumijevanje njezine sadašnjosti, sve kroz perspektivu jednog od njezinih najsvjetlijih umova.


Dodatni resursi:

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]]> Otkrijte fascinantni svijet NFT-ova i zavirite u budućnost umjetnosti.

 

Kroz ovu, za mnoge još uvijek futurističku priču, vodi nas povjesničar umjetnosti, likovni kritičar i voditelj zagrebačke galerije Forum, Feđa Gavrilović, čiji rad preoblikuje naše shvaćanje umjetnosti u digitalnom dobu.

 

Kako digitalna transformacija redefinira granice umjetnosti, autentičnosti i vlasništva putem NFT-a? Kako digitalna ekonomija utječe na umjetnike, kolekcionare, ali i šire društvene i kulturne promjene? Može li digitalizacija demokratizirati umjetnost?

 

Sa svojom stručnošću u teoriji i praksi, Feđa nam otkriva kompleksnost i potencijale digitalne umjetnosti, pružajući savjete onima koji žele istražiti ovaj dinamični prostor.

 

Ovo nije samo pogled u budućnost digitalne umjetnosti već i duboko razumijevanje njezine sadašnjosti, sve kroz perspektivu jednog od njezinih najsvjetlijih umova.


Dodatni resursi:

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]]> Mood.hr - online tjednik za pop kulturu i autorske priče Mood.hr - online tjednik za pop kulturu i autorske priče Wed, 06 Mar 2024 06:26:52 GMT 31:13 65e6cf8ee028b400176cea40 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/moodhr-online-tjednik-za-pop-kulturu-i-autorske-prie 65e6cf8ee028b400176cea40 646a5abf5f8b220011f19bee moodhr-online-tjednik-za-pop-kulturu-i-autorske-prie full 26 Listanje novina odavno smo zamijenili scrollanjem, samo tu i tamo još zašuškamo papirom u rukama.

 

Što se događa u novinarstvu, kakav je tijek evolucije časopisa u digitalnom pejzažu, koje strategije omogućuju rast i prilagodbu promjenjivim trendovima?

 

Kroz ova i brojna druga pitanja plovimo s Aleksandrom Orlić, osnivačicom i glavnom urednicom online časopisa Mood.hr, iza koje je i bogata karijera u poznatim izdanjima kao što su Cosmopolitan, Klik i Playboy.

 

Svoje misli o budućnosti mode i digitalnih medija, nudeći dragocjene savjete za sve koji teže uspjehu u digitalnom svijetu, Aleksandra je podijelila s Teom Plenar, gošćom voditeljicom ove epizode, novinarkom s karijerom u digitalnom marketingu i našom dragom prijateljicom.

 

Saznajte kako strast, predanost, umjetnost i inovativnost mogu transformirati digitalni medijski prostor!

 

Dodati resursi:

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]]> Listanje novina odavno smo zamijenili scrollanjem, samo tu i tamo još zašuškamo papirom u rukama.

 

Što se događa u novinarstvu, kakav je tijek evolucije časopisa u digitalnom pejzažu, koje strategije omogućuju rast i prilagodbu promjenjivim trendovima?

 

Kroz ova i brojna druga pitanja plovimo s Aleksandrom Orlić, osnivačicom i glavnom urednicom online časopisa Mood.hr, iza koje je i bogata karijera u poznatim izdanjima kao što su Cosmopolitan, Klik i Playboy.

 

Svoje misli o budućnosti mode i digitalnih medija, nudeći dragocjene savjete za sve koji teže uspjehu u digitalnom svijetu, Aleksandra je podijelila s Teom Plenar, gošćom voditeljicom ove epizode, novinarkom s karijerom u digitalnom marketingu i našom dragom prijateljicom.

 

Saznajte kako strast, predanost, umjetnost i inovativnost mogu transformirati digitalni medijski prostor!

 

Dodati resursi:

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]]> Influencer marketing Influencer marketing Wed, 14 Feb 2024 06:30:22 GMT 35:24 65c62a02e6a39e00178d84a2 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/influencer-marketing 65c62a02e6a39e00178d84a2 646a5abf5f8b220011f19bee influencer-marketing full 25 Koliko god se o njemu puno pričalo, kao da se još uvijek o njemu ne zna dovoljno. Influencer marketing i dalje prate brojne zablude, a mi smo ovdje da čujemo samo istinu i ništa osim istine.


Kako se ovaj oblik promocije uklapa u marketinšku i poslovnu strategiju objasnit će nam dvije vrlo uspješne, ali ne nužno i tipične influencerice: Samanta Šubić diplomirana farmaceutkinja i Ivana Mišković - najmlađa urednica jednog portala u Hrvatskoj.


Dodatni resursi:

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]]> Koliko god se o njemu puno pričalo, kao da se još uvijek o njemu ne zna dovoljno. Influencer marketing i dalje prate brojne zablude, a mi smo ovdje da čujemo samo istinu i ništa osim istine.


Kako se ovaj oblik promocije uklapa u marketinšku i poslovnu strategiju objasnit će nam dvije vrlo uspješne, ali ne nužno i tipične influencerice: Samanta Šubić diplomirana farmaceutkinja i Ivana Mišković - najmlađa urednica jednog portala u Hrvatskoj.


Dodatni resursi:

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]]> Revolutionizing Travel with TravelCurious Revolutionizing Travel with TravelCurious Wed, 07 Feb 2024 06:30:38 GMT 19:44 65bcb4a6ab4ae9001620bc28 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/revolutionizing-travel-with-travelcurious 65bcb4a6ab4ae9001620bc28 646a5abf5f8b220011f19bee revolutionizing-travel-with-travelcurious full 24 Personalized, private tour just for you and your group of people wherever your travels take you. Of course, there’s a platform that supports and enables this type of service, and its name is TravelCurious.


How it works, redefines the travel experience, and what strategic partnerships drive their success we’ll find out directly from Alex Grant, the trailblazing entrepreneur behind TravelCurious.


Alex will also share insights on overcoming industry challenges, effective digital marketing strategies, and upcoming features to watch. Plus, valuable advice for digital and travel entrepreneurs. Tune in for an enlightening discussion on the future of travel with the mind that's steering its course.


Additional resources:

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]]> Personalized, private tour just for you and your group of people wherever your travels take you. Of course, there’s a platform that supports and enables this type of service, and its name is TravelCurious.


How it works, redefines the travel experience, and what strategic partnerships drive their success we’ll find out directly from Alex Grant, the trailblazing entrepreneur behind TravelCurious.


Alex will also share insights on overcoming industry challenges, effective digital marketing strategies, and upcoming features to watch. Plus, valuable advice for digital and travel entrepreneurs. Tune in for an enlightening discussion on the future of travel with the mind that's steering its course.


Additional resources:

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]]> Ulaganje u blockchain i kriptovalute Ulaganje u blockchain i kriptovalute Wed, 24 Jan 2024 08:10:48 GMT 32:53 65ad62f2d2ac210016d33a36 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/ulaganje-u-blockchain-i-kriptovalute 65ad62f2d2ac210016d33a36 646a5abf5f8b220011f19bee ulaganje-u-blockchain-i-kriptovalute full 23 Već ste se okušali u ulaganju u kripto, postigli i neki značajniji uspjeh ili još uvijek odolijevate? Bez obzira na (ne)iskustvo, činjenica je da ove tehnologije sve ozbiljnije formiraju financijsko poslovno okruženje.


Kako izgleda domaća blockchain scena, gdje se i zašto isplatilo investirati te što nas očekuje u budućnosti blockchaina i kriptovaluta ispričao nam je Luka Sučić, suosnivač i partner Meta Change Capitala, investicijske tvrtke specijalizirane za blockchain startupe. Ujedno je i suosnivač, pokretač ili aktivni sudionik mnogih inicijativa, između ostalog i WEB3 angel investment sindikata Daedalus Angels, udruge UBIK, konferencije Money Motion, Blocksoplit, coworking prostora House of Blockchain, Near Balkans regionalnog huba, web 3 marketinške agencije Rezolut i još hrpu toga. 


Dodatni resursi:


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]]> Već ste se okušali u ulaganju u kripto, postigli i neki značajniji uspjeh ili još uvijek odolijevate? Bez obzira na (ne)iskustvo, činjenica je da ove tehnologije sve ozbiljnije formiraju financijsko poslovno okruženje.


Kako izgleda domaća blockchain scena, gdje se i zašto isplatilo investirati te što nas očekuje u budućnosti blockchaina i kriptovaluta ispričao nam je Luka Sučić, suosnivač i partner Meta Change Capitala, investicijske tvrtke specijalizirane za blockchain startupe. Ujedno je i suosnivač, pokretač ili aktivni sudionik mnogih inicijativa, između ostalog i WEB3 angel investment sindikata Daedalus Angels, udruge UBIK, konferencije Money Motion, Blocksoplit, coworking prostora House of Blockchain, Near Balkans regionalnog huba, web 3 marketinške agencije Rezolut i još hrpu toga. 


Dodatni resursi:


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]]> Upravljanje inovacijama Upravljanje inovacijama Mon, 15 Jan 2024 12:55:49 GMT 30:49 65a2498cd96efa0016589ea7 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/upravljanje-inovacijama 65a2498cd96efa0016589ea7 646a5abf5f8b220011f19bee upravljanje-inovacijama full 22 Što je innovation management, koju ulogu ima u današnjem „brzo evoluirajućem“ poslovnom okruženju te kako nam platforma Spark Innovation Hub može pomoći, otkriva Matij Srzentić.


Ovaj IT stručnjak s preko 15 godina iskustva, osnivač je konzultantske agencije Lusidee specijalizirane za inovacije i zaslužne za razvoj Spark Huba - platforme koja nudi alate i resurse za vodstvo kroz proces inovacija.


Od temeljnih principa upravljanja inovacijama, preko uspjeha i izazova u implementaciji inovacijskih strategija pa do trendova na horizontu, s puno konkretnih primjera i praktičnih savjeta, ono je što vas čeka u ovoj epizodi. 


Dodatni resursi:

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]]> Što je innovation management, koju ulogu ima u današnjem „brzo evoluirajućem“ poslovnom okruženju te kako nam platforma Spark Innovation Hub može pomoći, otkriva Matij Srzentić.


Ovaj IT stručnjak s preko 15 godina iskustva, osnivač je konzultantske agencije Lusidee specijalizirane za inovacije i zaslužne za razvoj Spark Huba - platforme koja nudi alate i resurse za vodstvo kroz proces inovacija.


Od temeljnih principa upravljanja inovacijama, preko uspjeha i izazova u implementaciji inovacijskih strategija pa do trendova na horizontu, s puno konkretnih primjera i praktičnih savjeta, ono je što vas čeka u ovoj epizodi. 


Dodatni resursi:

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]]> Presjek epizoda - od 11 do 20 Presjek epizoda - od 11 do 20 Wed, 10 Jan 2024 06:02:52 GMT 20:02 6599a3eedbef9900166e6421 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/presjek-epizoda-od-11-do-20 6599a3eedbef9900166e6421 646a5abf5f8b220011f19bee presjek-epizoda-od-11-do-20 full Došlo je vrijeme za još jednu unplugged epizodu u kojoj soliram i radim pregled našeg dosadašnjeg putovanja kroz ovaj podcast, ovaj put od od epizode #11 do #20. Također najavljujem i ono što nas čeka u narednih devet epizoda, ali u cijeloj 2024. godini.

 

Hvala vam na slušanju, propitkivanju, ispitivanju i vašem angažmanu - nastavite svoja istraživanja uz Digital Economy 101.


Dodatni resursi:


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]]> Došlo je vrijeme za još jednu unplugged epizodu u kojoj soliram i radim pregled našeg dosadašnjeg putovanja kroz ovaj podcast, ovaj put od od epizode #11 do #20. Također najavljujem i ono što nas čeka u narednih devet epizoda, ali u cijeloj 2024. godini.

 

Hvala vam na slušanju, propitkivanju, ispitivanju i vašem angažmanu - nastavite svoja istraživanja uz Digital Economy 101.


Dodatni resursi:


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]]> Crafting Content that Connects Crafting Content that Connects Wed, 20 Dec 2023 04:02:43 GMT 28:11 6580088e1585de001255bffc false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/crafting-content-that-connects 6580088e1585de001255bffc 646a5abf5f8b220011f19bee crafting-content-that-connects full 20 Discover the art and strategy behind crafting content that not only captures attention but also creates lasting engagement.


In this episode, we welcome content creation virtuoso Michael Morgan Bain, a seasoned professional with over two decades of experience.

From the intricate art of storytelling to the technical finesse of video editing, Michael shares his comprehensive expertise in various domains, including writing, producing, filming, photography, social media, and content strategy. In a candid exchange, he also reflects on his journey through the evolving landscape of digital marketing and content creation, offering a glimpse into his professional evolution and the wisdom gleaned along the way.


Check Michaels actionable strategies for different platforms and audiences and a forward-looking perspective on the role of AI in shaping the future of content marketing.


Additional resources:

Hosted on Acast. See acast.com/privacy for more information.

]]> Discover the art and strategy behind crafting content that not only captures attention but also creates lasting engagement.


In this episode, we welcome content creation virtuoso Michael Morgan Bain, a seasoned professional with over two decades of experience.

From the intricate art of storytelling to the technical finesse of video editing, Michael shares his comprehensive expertise in various domains, including writing, producing, filming, photography, social media, and content strategy. In a candid exchange, he also reflects on his journey through the evolving landscape of digital marketing and content creation, offering a glimpse into his professional evolution and the wisdom gleaned along the way.


Check Michaels actionable strategies for different platforms and audiences and a forward-looking perspective on the role of AI in shaping the future of content marketing.


Additional resources:

Hosted on Acast. See acast.com/privacy for more information.

]]> Sports Tech Unleashed (The Boly Story) Sports Tech Unleashed (The Boly Story) Wed, 13 Dec 2023 09:02:27 GMT 30:08 65780e6b1585de001231c4b8 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/sports-tech-unleashed-the-boly-story 65780e6b1585de001231c4b8 646a5abf5f8b220011f19bee sports-tech-unleashed-the-boly-story full 19 What happens when passion for basketball meets the technology with the goal of bringing athletes together? Meet Sinan Güler and find out!

 

He is a former Turkish professional basketball player, who has not only made his mark on the court but also in the realms of social entrepreneurship and angel investing. Discover Sinan's journey from a triumphant professional career, culminating in a celebrated tenure as captain of both Galatasaray and the national team to the digital economy.  

 

Sinan shares his insights on transitioning from scoring baskets to nurturing startups and the vision behind Boly, the innovative app that's changing how athletes connect and compete.  


Additional resources:

Hosted on Acast. See acast.com/privacy for more information.

]]> What happens when passion for basketball meets the technology with the goal of bringing athletes together? Meet Sinan Güler and find out!

 

He is a former Turkish professional basketball player, who has not only made his mark on the court but also in the realms of social entrepreneurship and angel investing. Discover Sinan's journey from a triumphant professional career, culminating in a celebrated tenure as captain of both Galatasaray and the national team to the digital economy.  

 

Sinan shares his insights on transitioning from scoring baskets to nurturing startups and the vision behind Boly, the innovative app that's changing how athletes connect and compete.  


Additional resources:

Hosted on Acast. See acast.com/privacy for more information.

]]> Razvoj brenda ŠČ! Razvoj brenda ŠČ! Wed, 06 Dec 2023 07:17:09 GMT 1:05:15 656ed847d8a7660012632038 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/razvoj-brenda 656ed847d8a7660012632038 646a5abf5f8b220011f19bee razvoj-brenda full 18 Inovativnost i kreativnost su nužni prilikom pokretanja svakog poslovanja, ali kako u jednom trenu podvući crtu, donijeti odluku i reći ovo nije ludost nego fantastična poslovna prilika?



Kako se odlučio na razvoj i ulaganje u prvu glazbenu knjižaru te sve popularniji brend ŠČ! ispričat će nam Krešimir Blažević, vlasnik i direktor Rockmarka.

U ovoj epizodi imamo dvostruko gostovanje, jer u ulozi voditeljice ovaj put se nalazi Dinova prijateljica i stručnjakinja za komunikaciju i sadržaj Irena Petrović.


Dodatni resursi:

 

·   ŠČ!proizvodi na Rockmark.hr webshopu 

·   ŠČInstagram priče 

Hosted on Acast. See acast.com/privacy for more information.

]]> Inovativnost i kreativnost su nužni prilikom pokretanja svakog poslovanja, ali kako u jednom trenu podvući crtu, donijeti odluku i reći ovo nije ludost nego fantastična poslovna prilika?



Kako se odlučio na razvoj i ulaganje u prvu glazbenu knjižaru te sve popularniji brend ŠČ! ispričat će nam Krešimir Blažević, vlasnik i direktor Rockmarka.

U ovoj epizodi imamo dvostruko gostovanje, jer u ulozi voditeljice ovaj put se nalazi Dinova prijateljica i stručnjakinja za komunikaciju i sadržaj Irena Petrović.


Dodatni resursi:

 

·   ŠČ!proizvodi na Rockmark.hr webshopu 

·   ŠČInstagram priče 

Hosted on Acast. See acast.com/privacy for more information.

]]> Fitness, nutricionizam i tehnologija Fitness, nutricionizam i tehnologija Tue, 21 Nov 2023 20:07:19 GMT 49:35 655cac0bd8d1d700123e4c02 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/fitness-nutricionizam-i-tehnologija 655cac0bd8d1d700123e4c02 646a5abf5f8b220011f19bee fitness-nutricionizam-i-tehnologija full 17 Digitalizaciji poslovanja nitko ne može pobjeći pa ni industrija fitnessa i zdravih životnih navika. Toliko je različitih aplikacija koje nam pomažu u prehrani i tjelovježbi da je postalo izazovno snaći se u tolikom izboru.

 

Koliko i na koje sve načine je tehnologija oblikovala ovaj business, naše živote te koliko je ipak u konkretnim uspjesima još uvijek presudan stvarni ljudski faktor i kontakt ispričat će nam

Roko Marović, nutricionist, sportaš, doktorand, predavač i suosnivač nutricionističkog centra Nutrivision te Martin Jovanović, fitness i kondicijski trener, edukator i poduzetnik, suosnivač tvrtke Basic gym one. 

 

Otkrijte tehnološki aspekt fizičke spreme i prehrane. Uživajte! 

 

Dodatni resursi: 

·       Nutrivision službena web stranica 

·       Basic Gym One službena web stranica 

Hosted on Acast. See acast.com/privacy for more information.

]]> Digitalizaciji poslovanja nitko ne može pobjeći pa ni industrija fitnessa i zdravih životnih navika. Toliko je različitih aplikacija koje nam pomažu u prehrani i tjelovježbi da je postalo izazovno snaći se u tolikom izboru.

 

Koliko i na koje sve načine je tehnologija oblikovala ovaj business, naše živote te koliko je ipak u konkretnim uspjesima još uvijek presudan stvarni ljudski faktor i kontakt ispričat će nam

Roko Marović, nutricionist, sportaš, doktorand, predavač i suosnivač nutricionističkog centra Nutrivision te Martin Jovanović, fitness i kondicijski trener, edukator i poduzetnik, suosnivač tvrtke Basic gym one. 

 

Otkrijte tehnološki aspekt fizičke spreme i prehrane. Uživajte! 

 

Dodatni resursi: 

·       Nutrivision službena web stranica 

·       Basic Gym One službena web stranica 

Hosted on Acast. See acast.com/privacy for more information.

]]> Šah u digitalnoj ekonomiji Šah u digitalnoj ekonomiji Tue, 14 Nov 2023 20:51:47 GMT 36:46 6551e46e8290a100128bd02c false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/sah-u-digitalnoj-ekonomiji 6551e46e8290a100128bd02c 646a5abf5f8b220011f19bee sah-u-digitalnoj-ekonomiji full 16 Što je (digitalni) business nego dobra partija šaha?! 😉 U kojem trenu povući koji potez, koje mogućnosti će to otvoriti, a koje zatvoriti…


Koje šahovske vještine i na koji način nam mogu pomoći u svladavanju svakodnevnih poslovnih izazova otkrit će nam Alojzije Janković, šahovski velemajstor od 2006. godine, magistar ekonomije, specijalist sportskog menadžmenta, dugogodišnji voditelj HRT-ove emisije Šahovski komentar i YouTube kanala Učite šah s velemajstorom Jankovićem. Trenutno obnaša funkcije glavnog tajnika Hrvatskog šahovskog saveza te potpredsjednika Europske šahovske unije i prvi je Hrvat u tijelima Svjetske šahovske organizacije (FIDE) kao član izvršnog odbora.


Alojzije je objavio je i nekoliko knjiga na engleskom jeziku, posljednja je “The Grandmaster Mindset“, a osim knjiga autor je i znanstvenog rada „Chess as a Powerful Educational Tool for Successful people“.


Dodatni resursi:

Hosted on Acast. See acast.com/privacy for more information.

]]> Što je (digitalni) business nego dobra partija šaha?! 😉 U kojem trenu povući koji potez, koje mogućnosti će to otvoriti, a koje zatvoriti…


Koje šahovske vještine i na koji način nam mogu pomoći u svladavanju svakodnevnih poslovnih izazova otkrit će nam Alojzije Janković, šahovski velemajstor od 2006. godine, magistar ekonomije, specijalist sportskog menadžmenta, dugogodišnji voditelj HRT-ove emisije Šahovski komentar i YouTube kanala Učite šah s velemajstorom Jankovićem. Trenutno obnaša funkcije glavnog tajnika Hrvatskog šahovskog saveza te potpredsjednika Europske šahovske unije i prvi je Hrvat u tijelima Svjetske šahovske organizacije (FIDE) kao član izvršnog odbora.


Alojzije je objavio je i nekoliko knjiga na engleskom jeziku, posljednja je “The Grandmaster Mindset“, a osim knjiga autor je i znanstvenog rada „Chess as a Powerful Educational Tool for Successful people“.


Dodatni resursi:

Hosted on Acast. See acast.com/privacy for more information.

]]> Moda u digitalnoj ekonomiji Moda u digitalnoj ekonomiji Wed, 01 Nov 2023 12:44:27 GMT 21:47 652cde24bfc089001299f5ed false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/moda-u-digitalnoj-ekonomiji 652cde24bfc089001299f5ed 646a5abf5f8b220011f19bee moda-u-digitalnoj-ekonomiji full 15 Nemilosrdno kapitalističko okruženje obgrlilo je sve djelatnosti pa i one umjetničke, kao što je moda. Svjetski poznati brendovi barataju s multi-milijunskim budžetima, dok mali svakodnevno plivaju u nemirnim vodama. Može li jedna samostalna modna umjetnica uopće opstati u ovakvom svijetu?


Odgovor nam donosi Nataša Mihaljiščin koja je u ovom poslu punih 30 godina. Tijekom svoje karijere dobila je podosta domaćih i međunarodnih nagrada, bila uključena u nekoliko desetaka projekata, modnih revija te je sa svojim radovima sudjelovala na nekoliko izložbi vrhunske mode.

Poslušajte Natašinu priču.


Dodatni resursi

-         Natašin Instagram profil

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]]> Nemilosrdno kapitalističko okruženje obgrlilo je sve djelatnosti pa i one umjetničke, kao što je moda. Svjetski poznati brendovi barataju s multi-milijunskim budžetima, dok mali svakodnevno plivaju u nemirnim vodama. Može li jedna samostalna modna umjetnica uopće opstati u ovakvom svijetu?


Odgovor nam donosi Nataša Mihaljiščin koja je u ovom poslu punih 30 godina. Tijekom svoje karijere dobila je podosta domaćih i međunarodnih nagrada, bila uključena u nekoliko desetaka projekata, modnih revija te je sa svojim radovima sudjelovala na nekoliko izložbi vrhunske mode.

Poslušajte Natašinu priču.


Dodatni resursi

-         Natašin Instagram profil

Hosted on Acast. See acast.com/privacy for more information.

]]> Redefiniranje ljudskih resursa: Mitovi, citati i stručni savjeti Redefiniranje ljudskih resursa: Mitovi, citati i stručni savjeti Wed, 18 Oct 2023 06:23:25 GMT 1:08:22 652cddbb08a248001222b24c false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/redefiniranje-ljudskih-resursa-mitovi-citati-i-struni-savjet 652cddbb08a248001222b24c 646a5abf5f8b220011f19bee redefiniranje-ljudskih-resursa-mitovi-citati-i-struni-savjet full 14 Neovisno u kojoj industriji radite, ljudski resursi jedna su vam od core djelatnosti. Tijekom njenog razvoja naslušali smo se brojnih citata – neki su bili inspirativni, a neki čista floskula ili utopija.

Koji od njih su mit, a koji zaista dobar savjet?


Put nam rasvjetljava Dario Car, psiholog i doktor znanosti iz bihevioralne psihologije. Bavi se psihometrijskim istraživanjima, a primarno je orijentiran na rad sa Z-generacijom i to uglavnom unutar ICT sektora, kojeg sa stanovišta organizacijske psihologije, najbolje poznaje.


U ovoj nam epizodi Dario razbija mitove i daje novo svijetlo na popularne HR citate;


  • 1:25

Citat: To win in the marketplace you must first win in the workplace. - Doug Conant

Mit: Rad od kuće smanjuje produktivnost


  • 23:03

Citat: Culture eats strategy for breakfast. - Peter Drucker

Mit: Novac je glavni motivator


  • 32:25

Citat: Hire character. Train skill. - Peter Schutz

Mit: Viša razina obrazovanja jamči bolje zaposlenike


  • 46:17

Citat: Train people well enough so they can leave, treat them well enough so they don't want to. - Richard Branson

Mit: Najbolji zaposlenici će se sami pronaći


  • 57:57

Citat: Your most important assets aren’t your clients; it’s your loyal employees. If you take care of your employees, they will take care of your clients. - Richard Branson

Mit: HR je samo za zapošljavanje i otpuštanje, a troši i pare



Dodatni resursi:

-         DeeP Project website

-         Dario 4 Netokracija

Hosted on Acast. See acast.com/privacy for more information.

]]> Neovisno u kojoj industriji radite, ljudski resursi jedna su vam od core djelatnosti. Tijekom njenog razvoja naslušali smo se brojnih citata – neki su bili inspirativni, a neki čista floskula ili utopija.

Koji od njih su mit, a koji zaista dobar savjet?


Put nam rasvjetljava Dario Car, psiholog i doktor znanosti iz bihevioralne psihologije. Bavi se psihometrijskim istraživanjima, a primarno je orijentiran na rad sa Z-generacijom i to uglavnom unutar ICT sektora, kojeg sa stanovišta organizacijske psihologije, najbolje poznaje.


U ovoj nam epizodi Dario razbija mitove i daje novo svijetlo na popularne HR citate;


  • 1:25

Citat: To win in the marketplace you must first win in the workplace. - Doug Conant

Mit: Rad od kuće smanjuje produktivnost


  • 23:03

Citat: Culture eats strategy for breakfast. - Peter Drucker

Mit: Novac je glavni motivator


  • 32:25

Citat: Hire character. Train skill. - Peter Schutz

Mit: Viša razina obrazovanja jamči bolje zaposlenike


  • 46:17

Citat: Train people well enough so they can leave, treat them well enough so they don't want to. - Richard Branson

Mit: Najbolji zaposlenici će se sami pronaći


  • 57:57

Citat: Your most important assets aren’t your clients; it’s your loyal employees. If you take care of your employees, they will take care of your clients. - Richard Branson

Mit: HR je samo za zapošljavanje i otpuštanje, a troši i pare



Dodatni resursi:

-         DeeP Project website

-         Dario 4 Netokracija

Hosted on Acast. See acast.com/privacy for more information.

]]> Event management (Case study: Game changer) Event management (Case study: Game changer) Wed, 04 Oct 2023 04:36:10 GMT 33:16 651bd0aadf8d6100112f9745 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/event-management-case-study-game-changer 651bd0aadf8d6100112f9745 646a5abf5f8b220011f19bee event-management-case-study-game-changer full 13 Kako u jednom eventu integrirati gaming industriju, web 3, kibernetičku sigurnost, umjetnu inteligenciju, e-trgovinu i oglašavanje? Provjerit ćemo s onima kojima to uspijeva - Iva Leko i Matija Vučković idejni su začetnici i organizatori konferencije Game Changer, vodećeg tehnološko Gaming & WEB3 događaja u regiji.


Kako su se Iva i Matija našli na ovom zajedničkom projektu? Kako izgleda proces pripreme i egzekucije ovako velike konferencije? Saznajte iz prve ruke!


Dodatni resursi:

-         Game Changer - https://gamechanger.hr/

-         Planteraj – https://planteraj.hr/

-         Eskimi - https://www.eskimi.com/dsp

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]]> Kako u jednom eventu integrirati gaming industriju, web 3, kibernetičku sigurnost, umjetnu inteligenciju, e-trgovinu i oglašavanje? Provjerit ćemo s onima kojima to uspijeva - Iva Leko i Matija Vučković idejni su začetnici i organizatori konferencije Game Changer, vodećeg tehnološko Gaming & WEB3 događaja u regiji.


Kako su se Iva i Matija našli na ovom zajedničkom projektu? Kako izgleda proces pripreme i egzekucije ovako velike konferencije? Saznajte iz prve ruke!


Dodatni resursi:

-         Game Changer - https://gamechanger.hr/

-         Planteraj – https://planteraj.hr/

-         Eskimi - https://www.eskimi.com/dsp

Hosted on Acast. See acast.com/privacy for more information.

]]> ESG in real estate ESG in real estate Tue, 19 Sep 2023 12:13:13 GMT 26:22 64b6116ab4cc18001114f755 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/esg-in-real-estate 64b6116ab4cc18001114f755 646a5abf5f8b220011f19bee esg-in-real-estate full 12 ESG stands for Environmental, Social, and Governance. Today, investors are increasingly applying these non-financial factors as part of their analysis process to identify material risks and growth opportunities, especially in real estate.


If your company is heading towards ESG, don’t miss this episode because we got the right man for the topic and all your questions. Phanos Hadjikyriakou is a co-founder and CEO at 2050-materials.com, a digital information and research platform for the AEC industry on the mission to explore, compare and source beautiful and sustainable building materials. 


Additional resources:

Hosted on Acast. See acast.com/privacy for more information.

]]> ESG stands for Environmental, Social, and Governance. Today, investors are increasingly applying these non-financial factors as part of their analysis process to identify material risks and growth opportunities, especially in real estate.


If your company is heading towards ESG, don’t miss this episode because we got the right man for the topic and all your questions. Phanos Hadjikyriakou is a co-founder and CEO at 2050-materials.com, a digital information and research platform for the AEC industry on the mission to explore, compare and source beautiful and sustainable building materials. 


Additional resources:

Hosted on Acast. See acast.com/privacy for more information.

]]> Presjek prvih deset epizoda Presjek prvih deset epizoda Wed, 13 Sep 2023 04:53:18 GMT 21:54 64fdb79b050b16001128c2b0 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/presjek-prvih-deset-epizoda 64fdb79b050b16001128c2b0 646a5abf5f8b220011f19bee presjek-prvih-deset-epizoda full 11 Vrijeme je da napravimo pregled našeg dosadašnjeg putovanja kroz ovaj podcast. Odlučio sam napraviti mali presjek svega što ste do sad imali prilike čuti u prvih deset, a i najaviti ono što nam slijedi u narednim epizodama. Očaran sam i oduševljen, svaki put kad gledam statističke podatke slušanosti, kad čitam komentare, pitanja i sugestije.

 

U ovoj unplugged epizodi soliram, a ista se sastoji od četiri djela:

  • Uvod
  • Odgovori na najčešće postavljena pitanja (2:15)
  • Presjek proteklih 10 epizoda (7:15)
  • Kratka najava epizoda koje nam slijede (19:21)

 

Hvala vam na slušanju, propitkivanju, ispitivanju i vašem angažmanu - nastavite svoja istraživanja uz Digital Economy 101.


Dodatni resursi:

Hosted on Acast. See acast.com/privacy for more information.

]]> Vrijeme je da napravimo pregled našeg dosadašnjeg putovanja kroz ovaj podcast. Odlučio sam napraviti mali presjek svega što ste do sad imali prilike čuti u prvih deset, a i najaviti ono što nam slijedi u narednim epizodama. Očaran sam i oduševljen, svaki put kad gledam statističke podatke slušanosti, kad čitam komentare, pitanja i sugestije.

 

U ovoj unplugged epizodi soliram, a ista se sastoji od četiri djela:

  • Uvod
  • Odgovori na najčešće postavljena pitanja (2:15)
  • Presjek proteklih 10 epizoda (7:15)
  • Kratka najava epizoda koje nam slijede (19:21)

 

Hvala vam na slušanju, propitkivanju, ispitivanju i vašem angažmanu - nastavite svoja istraživanja uz Digital Economy 101.


Dodatni resursi:

Hosted on Acast. See acast.com/privacy for more information.

]]> Employer branding Employer branding Wed, 06 Sep 2023 03:59:10 GMT 56:52 64b61131e331870011da3f36 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/employer-branding 64b61131e331870011da3f36 646a5abf5f8b220011f19bee employer-branding full 10 Najveća vrijednost svake kompanije koja se bavi pružanjem usluga, a posebice u IT-u, su upravo zaposlenici, stoga je jasno koliko važnu ulogu u digitalnoj ekonomiji igra employer branding.


Mora li (interna) komunikacija postati strateška tema svih kompanija? Na koji način uskladiti interne i eksternu poruke? Kako mladi menadžeri komuniciraju sa svojim članovima tima? Koje su se prakse pokazale djelotvornima?


U ovoj posebnoj prigodi, voditeljski mikrofon preuzima Ivna Juranić specijalistkinja za HR i učiteljica yoge. Svoja iskustva s njom i s vama razmijenit će još dvije dame Sanja Karan, Head of People & Culture i Lea Metličić, Marketing menadžerica. Obje dolaze iz agencije za dizajn i razvoj Ars Futura koja je tri godine zaredom dobila nagradu „Najbolji poslodavac“ by portal MojPosao!


Dodatni resursi:

Hosted on Acast. See acast.com/privacy for more information.

]]> Najveća vrijednost svake kompanije koja se bavi pružanjem usluga, a posebice u IT-u, su upravo zaposlenici, stoga je jasno koliko važnu ulogu u digitalnoj ekonomiji igra employer branding.


Mora li (interna) komunikacija postati strateška tema svih kompanija? Na koji način uskladiti interne i eksternu poruke? Kako mladi menadžeri komuniciraju sa svojim članovima tima? Koje su se prakse pokazale djelotvornima?


U ovoj posebnoj prigodi, voditeljski mikrofon preuzima Ivna Juranić specijalistkinja za HR i učiteljica yoge. Svoja iskustva s njom i s vama razmijenit će još dvije dame Sanja Karan, Head of People & Culture i Lea Metličić, Marketing menadžerica. Obje dolaze iz agencije za dizajn i razvoj Ars Futura koja je tri godine zaredom dobila nagradu „Najbolji poslodavac“ by portal MojPosao!


Dodatni resursi:

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]]> LEGO® SERIOUS PLAY® LEGO® SERIOUS PLAY® Wed, 30 Aug 2023 07:42:14 GMT 29:33 64ee53f39a27a50011e61d0a false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/lego-serious-play 64ee53f39a27a50011e61d0a 646a5abf5f8b220011f19bee lego-serious-play full 9 Prema svim istraživanjima, za povećanje produktivnosti, učenje i razvoj zaposlenika su od iznimne važnosti. U svijet transformacija kroz koje danas prolaze razne kompanije, posebice one koje su osvijestile važnost sudjelovanja, motivacije i angažiranosti zaposlenika, uvest će nas HR konzultant Petar Čalić. U svojoj bogatoj profesionalnoj karijeri bio je animator, zapovjednik, sistemaš, IT menadžer i predavač, a u ovoj prigodi otkrit će nam ozbiljnu stranu LEGO igre te kako se u njoj našao.


LEGO® SERIOUS PLAY® koncept donosi čitav niz inovativnih i sofisticiranih metoda koje se praktično koriste za rješavanje problema, uglavnom vezano uz poslovno okruženje. Kako i koliko igra može pomoći u razvoju poslovanja ono je čime se bavimo u ovoj epizodi.


Dodatni resursi vezani uz podcast:


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]]> Prema svim istraživanjima, za povećanje produktivnosti, učenje i razvoj zaposlenika su od iznimne važnosti. U svijet transformacija kroz koje danas prolaze razne kompanije, posebice one koje su osvijestile važnost sudjelovanja, motivacije i angažiranosti zaposlenika, uvest će nas HR konzultant Petar Čalić. U svojoj bogatoj profesionalnoj karijeri bio je animator, zapovjednik, sistemaš, IT menadžer i predavač, a u ovoj prigodi otkrit će nam ozbiljnu stranu LEGO igre te kako se u njoj našao.


LEGO® SERIOUS PLAY® koncept donosi čitav niz inovativnih i sofisticiranih metoda koje se praktično koriste za rješavanje problema, uglavnom vezano uz poslovno okruženje. Kako i koliko igra može pomoći u razvoju poslovanja ono je čime se bavimo u ovoj epizodi.


Dodatni resursi vezani uz podcast:


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]]> CryptoArt CryptoArt Wed, 16 Aug 2023 07:39:51 GMT 31:25 64b610ddaeacb8001299b200 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/CryptoArt 64b610ddaeacb8001299b200 646a5abf5f8b220011f19bee CryptoArt full 8 Art is one of the key indicators of the socio-economic environment that prevails in a certain period. So, what story does the art of the digital age in which we are now telling us? Does art even survive in Web 3.0 space and how can we all benefit from it? Where does NFT fits in this space and how does one get paid in this digital arena?


There is no one better to answer these questions than Karen Frances Eng, UCLA graduate, multidisciplinary artist creating digital art (including with VR, AI, AR), live animated projection, mixed-reality, and town-scale public art. Active in the NFT/cryptoart/Web3.0 space, Cofounder of The Platform, an artist-led, artist-owned Web3.0 publishing platform.  


Additional resources:

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]]> Art is one of the key indicators of the socio-economic environment that prevails in a certain period. So, what story does the art of the digital age in which we are now telling us? Does art even survive in Web 3.0 space and how can we all benefit from it? Where does NFT fits in this space and how does one get paid in this digital arena?


There is no one better to answer these questions than Karen Frances Eng, UCLA graduate, multidisciplinary artist creating digital art (including with VR, AI, AR), live animated projection, mixed-reality, and town-scale public art. Active in the NFT/cryptoart/Web3.0 space, Cofounder of The Platform, an artist-led, artist-owned Web3.0 publishing platform.  


Additional resources:

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]]> Novinarstvo u digitalnom svijetu Novinarstvo u digitalnom svijetu Tue, 01 Aug 2023 11:54:09 GMT 51:05 64b610a7b4cc18001114d8df false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/novinarstvo-u-digitalnom-svijetu 64b610a7b4cc18001114d8df 646a5abf5f8b220011f19bee novinarstvo-u-digitalnom-svijetu full 7 Gotovo da nema industrije koju digitalizacija nije dotakla i poprilično izmijenila pa tako i novinarstvo. Kako se promijenila percepcija konzumiranja vijesti? Koju ulogu imaju društvene mreže? Mogu li novi formati vijesti ugroziti tradicionalne? Koja je danas važnost novinarstva i koji je ekonomski utjecaj medija?


Na sva ova i brojna druga pitanja, odgovore ima Kristian Došen, novinar koji je prošao sve promjene koje su zahvatile novinarstvo u zadnje vrijeme. Dugogodišnji je televizijski voditelj i urednik, danas predavač na Fakultetu političkih zanosnosti Sveučilišta u Zagrebu i istraživački novinar portala Telegram. 


Dodatni resursi:

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]]> Gotovo da nema industrije koju digitalizacija nije dotakla i poprilično izmijenila pa tako i novinarstvo. Kako se promijenila percepcija konzumiranja vijesti? Koju ulogu imaju društvene mreže? Mogu li novi formati vijesti ugroziti tradicionalne? Koja je danas važnost novinarstva i koji je ekonomski utjecaj medija?


Na sva ova i brojna druga pitanja, odgovore ima Kristian Došen, novinar koji je prošao sve promjene koje su zahvatile novinarstvo u zadnje vrijeme. Dugogodišnji je televizijski voditelj i urednik, danas predavač na Fakultetu političkih zanosnosti Sveučilišta u Zagrebu i istraživački novinar portala Telegram. 


Dodatni resursi:

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]]> Brending estradnih umjetnika (Luka Bulić o Oliveru Dragojeviću) Brending estradnih umjetnika (Luka Bulić o Oliveru Dragojeviću) Tue, 18 Jul 2023 08:22:17 GMT 25:54 64b6102c06b8b60011a397e2 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/luka-bulic 64b6102c06b8b60011a397e2 646a5abf5f8b220011f19bee luka-bulic full 6 Svaki brend prolazi kroz određene faze razvoja. S vremenom i njegova publika se mijenja pa je potrebno razmišljati o percepciji tržišta, fine-tuningu, a ponekad i o potpunom rebrendingu. Luka Bulić kojeg ste navikli gledati i slušati u raznim zabavnim formatima, iza sebe ima i jedan ozbiljan, a to je diplomski rad na Ekonomskom fakultetu Sveučilišta u Zagrebu na temu: “Prilagođavanje strategije marketinga tijekom karijere estradnih umjetnika.”


Centralno mjesto Lukinog rada, kao i ove emisije jest brend Olivera Dragojevića kroz desetljeća - na koji se način Oliver prilagodio svakoj od dekada u kojoj je bio aktivan, kako se mijenjala strategija promocije njegovih nastupa i pjesama, te na koji je način je Oliver, kao jedan najpopularnijih estradnih umjetnika ovih prostora, plovio estradnim morima. 

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]]> Svaki brend prolazi kroz određene faze razvoja. S vremenom i njegova publika se mijenja pa je potrebno razmišljati o percepciji tržišta, fine-tuningu, a ponekad i o potpunom rebrendingu. Luka Bulić kojeg ste navikli gledati i slušati u raznim zabavnim formatima, iza sebe ima i jedan ozbiljan, a to je diplomski rad na Ekonomskom fakultetu Sveučilišta u Zagrebu na temu: “Prilagođavanje strategije marketinga tijekom karijere estradnih umjetnika.”


Centralno mjesto Lukinog rada, kao i ove emisije jest brend Olivera Dragojevića kroz desetljeća - na koji se način Oliver prilagodio svakoj od dekada u kojoj je bio aktivan, kako se mijenjala strategija promocije njegovih nastupa i pjesama, te na koji je način je Oliver, kao jedan najpopularnijih estradnih umjetnika ovih prostora, plovio estradnim morima. 

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]]> Digital mental health Digital mental health Wed, 21 Jun 2023 08:13:47 GMT 24:16 648c4e7e9bdbb90011aa7e05 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/digital-mental-health 648c4e7e9bdbb90011aa7e05 646a5abf5f8b220011f19bee digital-mental-health full 5 Digital mental health refers to services targeting mental health problems via online and mobile technologies. Some of the aspects of this burning topic in today's modern economy include human empowerment, aligning with personal values, self-acceptance and -care, mental health, depression, handling burnout via prevention, overcoming, and recovery.


Why is mental health crucial for you and your coworkers? How can you tackle the rapidly growing mental health issues?


Let’s chat with Georgi Natchev and find out. He is a digital therapeutics entrepreneur and an advocate for maternal and mental health, as well as a Master of Science in Finance.


Additional resources related to the podcast:

  1. Digiburn website
  2. Momsanity website

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]]> Digital mental health refers to services targeting mental health problems via online and mobile technologies. Some of the aspects of this burning topic in today's modern economy include human empowerment, aligning with personal values, self-acceptance and -care, mental health, depression, handling burnout via prevention, overcoming, and recovery.


Why is mental health crucial for you and your coworkers? How can you tackle the rapidly growing mental health issues?


Let’s chat with Georgi Natchev and find out. He is a digital therapeutics entrepreneur and an advocate for maternal and mental health, as well as a Master of Science in Finance.


Additional resources related to the podcast:

  1. Digiburn website
  2. Momsanity website

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]]> Zašto vam treba FinOps? Zašto vam treba FinOps? Wed, 21 Jun 2023 08:09:39 GMT 23:24 648c4e11e29c140011537d6a false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/zato-vam-treba-finops 648c4e11e29c140011537d6a 646a5abf5f8b220011f19bee zato-vam-treba-finops full 4 Danas gotovo ne postoji pravni subjekt koji barem dio svojeg poslovanja ne drži u cloud i za to plaća određenu naknadu - bilo da se radi o naprednijim softverskim rješenjima, arhivama ili pak emailovima. S druge strane, kontrola troškova je postala sve zahtjevnija.


Na koji način možete implementirati FinOps u vaše poduzeće? Što je FinOps metodologija i zašto vam uopće treba FinOps?


Odgovore nam donosi Dean Mišić, FinOps certificirani trener, Cloud Architect u NEOS-u i Product manager alata CloudVane. Preko 10 godina bavi se cloud poslovanjem, međunarodno je priznati stručnjak i svakodnevno uvodi inovacije u poslovanje svojih klijenata.


Dodatni resursi vezani uz podcast:

  1. NEOS web site
  2. CloudVane web site
  3. FinOps Foundation web site
  4. FinOps Foundation framework

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]]> Danas gotovo ne postoji pravni subjekt koji barem dio svojeg poslovanja ne drži u cloud i za to plaća određenu naknadu - bilo da se radi o naprednijim softverskim rješenjima, arhivama ili pak emailovima. S druge strane, kontrola troškova je postala sve zahtjevnija.


Na koji način možete implementirati FinOps u vaše poduzeće? Što je FinOps metodologija i zašto vam uopće treba FinOps?


Odgovore nam donosi Dean Mišić, FinOps certificirani trener, Cloud Architect u NEOS-u i Product manager alata CloudVane. Preko 10 godina bavi se cloud poslovanjem, međunarodno je priznati stručnjak i svakodnevno uvodi inovacije u poslovanje svojih klijenata.


Dodatni resursi vezani uz podcast:

  1. NEOS web site
  2. CloudVane web site
  3. FinOps Foundation web site
  4. FinOps Foundation framework

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]]> Mad men in sustainable economy Mad men in sustainable economy Wed, 21 Jun 2023 08:03:50 GMT 29:48 648c4d63f0f1d400114c53ce false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/mad-men-in-sustainable-economy 648c4d63f0f1d400114c53ce 646a5abf5f8b220011f19bee mad-men-in-sustainable-economy full 3 Meet the original "mad man" - Roy Brooks who has been in digital marketing, digital economy, and digital business for several decades. Started in the early 80s in Johannesburg with TV advertising, then moving back to London working on all sorts of advertising activities. Now he's very active in the sustainable economy.


How can we mix the original Mad Men and a sustainable economy? What can a traditional marketeer teach us about sustainability?


Listen to this episode, as Roy has all the answers.


Additional resources related to the podcast:

  1. CirQulor web site


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]]> Meet the original "mad man" - Roy Brooks who has been in digital marketing, digital economy, and digital business for several decades. Started in the early 80s in Johannesburg with TV advertising, then moving back to London working on all sorts of advertising activities. Now he's very active in the sustainable economy.


How can we mix the original Mad Men and a sustainable economy? What can a traditional marketeer teach us about sustainability?


Listen to this episode, as Roy has all the answers.


Additional resources related to the podcast:

  1. CirQulor web site


Hosted on Acast. See acast.com/privacy for more information.

]]> Web 3.0, metaverzum i sve ostalo Web 3.0, metaverzum i sve ostalo Wed, 21 Jun 2023 08:00:18 GMT 27:06 648c4a449ff33300110ba128 false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/web-30-metaverzum-i-sve-ostalo 648c4a449ff33300110ba128 646a5abf5f8b220011f19bee web-30-metaverzum-i-sve-ostalo full 2 Web 3.0 predstavlja novu eru interneta i elektroničkog poslovanja. Sve veći broj međunarodnih kompanija okreće svoje poslovanje prema Webu 3.0, kroz plaćanje kripto valutama, uvodeći blockchain tehnologije i na neki način pozicioniranjem svog brend u metaverzumu. 


Zašto je pravo vrijeme da krenete razmišljati o Web 3.0 poslovanju? Što vam je za to potrebno?


U ovaj „novi“ svijet uvodi nas Ana Nives Radović, doktorantica blockchain tehnologije i FinTech ekspert kompanije Bloxico. 

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]]> Web 3.0 predstavlja novu eru interneta i elektroničkog poslovanja. Sve veći broj međunarodnih kompanija okreće svoje poslovanje prema Webu 3.0, kroz plaćanje kripto valutama, uvodeći blockchain tehnologije i na neki način pozicioniranjem svog brend u metaverzumu. 


Zašto je pravo vrijeme da krenete razmišljati o Web 3.0 poslovanju? Što vam je za to potrebno?


U ovaj „novi“ svijet uvodi nas Ana Nives Radović, doktorantica blockchain tehnologije i FinTech ekspert kompanije Bloxico. 

Hosted on Acast. See acast.com/privacy for more information.

]]> O hotelijerima i online bookinzima O hotelijerima i online bookinzima Wed, 21 Jun 2023 07:59:51 GMT 22:48 648c47639ff33300110b3abf false https://shows.acast.com/dino-oreskis-podcast-digital-economy-101/episodes/o-hotelijerima-i-online-bookinzi 648c47639ff33300110b3abf 646a5abf5f8b220011f19bee o-hotelijerima-i-online-bookinzi full 1 Revenue managament u hotelskom biznisu jedno je od najintenzivnijih i najdinamičnijih područja online poslovanja. Hotelijeri, kao i iznajmljivači smještaja mogu maksimizirati svoje prihode koristeći nove tehnologije poput big date, a na kraju dana, sve se svodi na iskustvo gosta - od prve interakcije s web stranicom, pa sve do odlaska.


Prava osoba za razgovor na ovu temu je Vlaho Šoletić, IT profesionalac s dva desetljetljeća iskustva i specijalizacijom u online bookinzima, OTA-u, revenue managementu, online distributionu i property managementu.


Na koji način tehnologija može pomoći iznajmljivačima smještaja da maksimiziraju prihode? Koje su strategije i alati neizbježni?


Vlaho nam daje odlične uvide i savjete. 

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]]> Revenue managament u hotelskom biznisu jedno je od najintenzivnijih i najdinamičnijih područja online poslovanja. Hotelijeri, kao i iznajmljivači smještaja mogu maksimizirati svoje prihode koristeći nove tehnologije poput big date, a na kraju dana, sve se svodi na iskustvo gosta - od prve interakcije s web stranicom, pa sve do odlaska.


Prava osoba za razgovor na ovu temu je Vlaho Šoletić, IT profesionalac s dva desetljetljeća iskustva i specijalizacijom u online bookinzima, OTA-u, revenue managementu, online distributionu i property managementu.


Na koji način tehnologija može pomoći iznajmljivačima smještaja da maksimiziraju prihode? Koje su strategije i alati neizbježni?


Vlaho nam daje odlične uvide i savjete. 

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]]>