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		<title>Exit Right</title>
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		<itunes:subtitle>Start. Scale. Sell.</itunes:subtitle>
		<itunes:summary><![CDATA[<p>Exit Right with <a href="https://www.linkedin.com/in/experiencemike/" rel="noopener noreferrer" target="_blank">Mike Silver</a> is all about the secrets to starting, scaling, and selling successful advertising agencies. Each episode features proven strategies from top agency founders, marketing experts, and entrepreneurs who have mastered agency growth and exit strategies. Learn how to they started ad agencies, scaled operations, boosted profits, and planned lucrative exits. Gain insights on client acquisition, process optimization, and selling your agency for maximum value—all shared by the very best in the business through light-hearted, casual conversations.</p><br><p>Exit Right is an original production by The Drum, a leading publisher for the marketing and media industries. Check out all of our podcasts on <a href="www.thedrum.com" rel="noopener noreferrer" target="_blank">TheDrum.com</a></p><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>Exit Right with <a href="https://www.linkedin.com/in/experiencemike/" rel="noopener noreferrer" target="_blank">Mike Silver</a> is all about the secrets to starting, scaling, and selling successful advertising agencies. Each episode features proven strategies from top agency founders, marketing experts, and entrepreneurs who have mastered agency growth and exit strategies. Learn how to they started ad agencies, scaled operations, boosted profits, and planned lucrative exits. Gain insights on client acquisition, process optimization, and selling your agency for maximum value—all shared by the very best in the business through light-hearted, casual conversations.</p><br><p>Exit Right is an original production by The Drum, a leading publisher for the marketing and media industries. Check out all of our podcasts on <a href="www.thedrum.com" rel="noopener noreferrer" target="_blank">TheDrum.com</a></p><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
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			<title>Season Finale: Finding purpose beyond the exit with Mike Stopforth</title>
			<itunes:title>Season Finale: Finding purpose beyond the exit with Mike Stopforth</itunes:title>
			<pubDate>Tue, 12 Aug 2025 06:00:00 GMT</pubDate>
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			<itunes:subtitle>Start. Scale. Sell.</itunes:subtitle>
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			<itunes:episode>11</itunes:episode>
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			<description><![CDATA[In the season finale of Exit Right, host Mike Silver chats with Mike Stopforth about life after business success. Stick to the end of the episode for Mike Silver's own bite out of the humble pie!<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[In the season finale of Exit Right, host Mike Silver chats with Mike Stopforth about life after business success. Stick to the end of the episode for Mike Silver's own bite out of the humble pie!<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[Resilience and Redemption: Patrick Wells's Story]]></title>
			<itunes:title><![CDATA[Resilience and Redemption: Patrick Wells's Story]]></itunes:title>
			<pubDate>Tue, 05 Aug 2025 06:00:00 GMT</pubDate>
			<itunes:duration>38:27</itunes:duration>
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			<itunes:subtitle>Start. Scale. Sell.</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>10</itunes:episode>
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			<description><![CDATA[<p>Join host Mike Silver as he talks with Patrick Wells about his inspiring journey from business success to losing it all, and his path to redemption. Discover how Patrick navigated challenges, pivoted industries, and rebuilt his life, showcasing resilience and the power of perseverance.</p><br><p>Check out Patrick's work at <a href="Boothexhibits.com" rel="noopener noreferrer" target="_blank">Boothexhibits.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Join host Mike Silver as he talks with Patrick Wells about his inspiring journey from business success to losing it all, and his path to redemption. Discover how Patrick navigated challenges, pivoted industries, and rebuilt his life, showcasing resilience and the power of perseverance.</p><br><p>Check out Patrick's work at <a href="Boothexhibits.com" rel="noopener noreferrer" target="_blank">Boothexhibits.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[Leaving the Golden Handcuffs: Lee Joselowitz's Journey to Entrepreneurial Freedom]]></title>
			<itunes:title><![CDATA[Leaving the Golden Handcuffs: Lee Joselowitz's Journey to Entrepreneurial Freedom]]></itunes:title>
			<pubDate>Tue, 29 Jul 2025 07:00:00 GMT</pubDate>
			<itunes:duration>35:36</itunes:duration>
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			<itunes:subtitle>Start. Scale. Sell.</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>9</itunes:episode>
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			<description><![CDATA[<p>In this episode of Exit Right with Mike Silver, Lee Joselowitz shares her journey from corporate life to entrepreneurship, highlighting the challenges and triumphs of building The Quality Edit. She also She shares insights on balancing brand integrity with growth and emphasizes the importance of trust and credibility in today's business landscape.</p><br><p>Check out The Quality Edit <a href="https://www.thequalityedit.com/" rel="noopener noreferrer" target="_blank">here</a> and Quality Media <a href="https://qualitymedia.com/" rel="noopener noreferrer" target="_blank">here</a>.</p><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In this episode of Exit Right with Mike Silver, Lee Joselowitz shares her journey from corporate life to entrepreneurship, highlighting the challenges and triumphs of building The Quality Edit. She also She shares insights on balancing brand integrity with growth and emphasizes the importance of trust and credibility in today's business landscape.</p><br><p>Check out The Quality Edit <a href="https://www.thequalityedit.com/" rel="noopener noreferrer" target="_blank">here</a> and Quality Media <a href="https://qualitymedia.com/" rel="noopener noreferrer" target="_blank">here</a>.</p><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Resilience and Creativity: The Heart of Storytelling with Craig Hatkoff</title>
			<itunes:title>Resilience and Creativity: The Heart of Storytelling with Craig Hatkoff</itunes:title>
			<pubDate>Tue, 22 Jul 2025 06:00:00 GMT</pubDate>
			<itunes:duration>42:56</itunes:duration>
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			<itunes:subtitle>Start. Scale. Sell.</itunes:subtitle>
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			<itunes:episode>8</itunes:episode>
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			<description><![CDATA[What do you get when you mix a banker, a film festival founder, and a children’s book author? One unforgettable episode of Exit Right! This week, host Mike Silver sits down with Craig Hatkoff—the mastermind behind the Tribeca Film Festival—to unravel a career tapestry woven from Wall Street deals, cinematic dreams, and even a rock opera about Galileo.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[What do you get when you mix a banker, a film festival founder, and a children’s book author? One unforgettable episode of Exit Right! This week, host Mike Silver sits down with Craig Hatkoff—the mastermind behind the Tribeca Film Festival—to unravel a career tapestry woven from Wall Street deals, cinematic dreams, and even a rock opera about Galileo.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[To the Metaverse and Beyond: Ryan Kieffer's Rapid Rise in Tech]]></title>
			<itunes:title><![CDATA[To the Metaverse and Beyond: Ryan Kieffer's Rapid Rise in Tech]]></itunes:title>
			<pubDate>Tue, 15 Jul 2025 06:00:00 GMT</pubDate>
			<itunes:duration>32:56</itunes:duration>
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			<itunes:subtitle>Start. Scale. Sell.</itunes:subtitle>
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			<itunes:episode>7</itunes:episode>
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			<description><![CDATA[You shall ... pass! Step into the marvelous creative universe of Ryan Kieffer, a digital pioneer joining host Mike Silver on Exit Right. Trace Ryan's unconventional path from his early days selling breadsticks to leading and successfully selling a pioneering metaverse agency. This conversation offers an exhilarating look at the confluence of technology, imaginative thinking, and strategic business moves that define his unique journey.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[You shall ... pass! Step into the marvelous creative universe of Ryan Kieffer, a digital pioneer joining host Mike Silver on Exit Right. Trace Ryan's unconventional path from his early days selling breadsticks to leading and successfully selling a pioneering metaverse agency. This conversation offers an exhilarating look at the confluence of technology, imaginative thinking, and strategic business moves that define his unique journey.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Using Diversity as a Strength: How Sam Liu Became a Super Connector</title>
			<itunes:title>Using Diversity as a Strength: How Sam Liu Became a Super Connector</itunes:title>
			<pubDate>Tue, 08 Jul 2025 06:00:00 GMT</pubDate>
			<itunes:duration>25:26</itunes:duration>
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			<itunes:subtitle>Start. Scale. Sell.</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>6</itunes:episode>
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			<description><![CDATA[Join Mike Silver on this episode of Exit Right as he sits down with Sam Lui, the ultimate super connector and founder of Savvy. Discover Sam's incredible journey from humble beginnings in rural UK to becoming a global business leader.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[Join Mike Silver on this episode of Exit Right as he sits down with Sam Lui, the ultimate super connector and founder of Savvy. Discover Sam's incredible journey from humble beginnings in rural UK to becoming a global business leader.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>High Ambitions: Damian Cox’s Climb from Billboards to Big Wins</title>
			<itunes:title>High Ambitions: Damian Cox’s Climb from Billboards to Big Wins</itunes:title>
			<pubDate>Tue, 24 Jun 2025 06:00:00 GMT</pubDate>
			<itunes:duration>33:47</itunes:duration>
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			<itunes:season>1</itunes:season>
			<itunes:episode>5</itunes:episode>
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			<description><![CDATA[Join our host Mike Silver as he interviews Damian Cox, CEO of Wildstone, a trailblazing entrepreneur in the billboard and advertising industry. Discover Damian’s journey through entrepreneurship, overcoming post-exit challenges, and how ADHD fuels his creativity. Hear insights on navigating corporate life, evolving business ventures, and his bold future goals-including aviation. A perfect dose of inspiration about innovation, business growth, and creative disruption.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[Join our host Mike Silver as he interviews Damian Cox, CEO of Wildstone, a trailblazing entrepreneur in the billboard and advertising industry. Discover Damian’s journey through entrepreneurship, overcoming post-exit challenges, and how ADHD fuels his creativity. Hear insights on navigating corporate life, evolving business ventures, and his bold future goals-including aviation. A perfect dose of inspiration about innovation, business growth, and creative disruption.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Founding Energy: Disrupting Coffee Culture with James Beshara</title>
			<itunes:title>Founding Energy: Disrupting Coffee Culture with James Beshara</itunes:title>
			<pubDate>Tue, 17 Jun 2025 06:00:00 GMT</pubDate>
			<itunes:duration>43:37</itunes:duration>
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			<itunes:season>1</itunes:season>
			<itunes:episode>4</itunes:episode>
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			<description><![CDATA[<p>On Exit Right, Mike Silver sits down with James Beshara, Founder of Magic Mind, whose early experiences and the realization of our world’s interconnectedness inspired his entrepreneurial journey.Join them as Beshara shares his journey from founding Dvela, Tilt, and Magic Mind. This is an episode all about learning from failure and why serving others drives true entrepreneurial energy.</p><br><p>Magic Mind have generously offered Exit Right listeners 50% off an entire order. Applies to subscriptions and one-time purchases. Limited to one recurring payment. No minimum purchase required. One use per customer. Cannot be combined with other discounts. Get your Magic Mind discount <a href="https://magicmind.com/discount/EXITRIGHT" rel="noopener noreferrer" target="_blank">HERE</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>On Exit Right, Mike Silver sits down with James Beshara, Founder of Magic Mind, whose early experiences and the realization of our world’s interconnectedness inspired his entrepreneurial journey.Join them as Beshara shares his journey from founding Dvela, Tilt, and Magic Mind. This is an episode all about learning from failure and why serving others drives true entrepreneurial energy.</p><br><p>Magic Mind have generously offered Exit Right listeners 50% off an entire order. Applies to subscriptions and one-time purchases. Limited to one recurring payment. No minimum purchase required. One use per customer. Cannot be combined with other discounts. Get your Magic Mind discount <a href="https://magicmind.com/discount/EXITRIGHT" rel="noopener noreferrer" target="_blank">HERE</a>.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>Freelance to Founder: Rachel Kay’s Playbook for PR Growth and Successful Exits</title>
			<itunes:title>Freelance to Founder: Rachel Kay’s Playbook for PR Growth and Successful Exits</itunes:title>
			<pubDate>Tue, 10 Jun 2025 06:00:00 GMT</pubDate>
			<itunes:duration>27:06</itunes:duration>
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			<itunes:episode>3</itunes:episode>
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			<description><![CDATA[Join Mike Silver and Rachel Kay, founder of Rachel Kay Public Relations,&nbsp;as she reveals her journey from agency life to building her own FMCG/CPG PR powerhouse. Discover her business development tips, insights on successful exits, and stories of impactful campaigns.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[Join Mike Silver and Rachel Kay, founder of Rachel Kay Public Relations,&nbsp;as she reveals her journey from agency life to building her own FMCG/CPG PR powerhouse. Discover her business development tips, insights on successful exits, and stories of impactful campaigns.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Building Sealand: A Sustainable Brand Story with Adrian Hewlett</title>
			<itunes:title>Building Sealand: A Sustainable Brand Story with Adrian Hewlett</itunes:title>
			<pubDate>Tue, 03 Jun 2025 06:00:00 GMT</pubDate>
			<itunes:duration>34:06</itunes:duration>
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			<acast:episodeUrl>building-sealand-a-sustainable-brand-story-with-adrian-hewle</acast:episodeUrl>
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			<itunes:season>1</itunes:season>
			<itunes:episode>2</itunes:episode>
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			<description><![CDATA[<p>In this Exit Right episode, Mike Silver interviews Adrian Hewlett, CEO of Sealand, on transitioning from agency life to building a sustainable brand. Discover insights on entrepreneurship, business growth, company culture, and selling to Publicis—plus lessons from successes, challenges, and global expansion strategies.</p><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In this Exit Right episode, Mike Silver interviews Adrian Hewlett, CEO of Sealand, on transitioning from agency life to building a sustainable brand. Discover insights on entrepreneurship, business growth, company culture, and selling to Publicis—plus lessons from successes, challenges, and global expansion strategies.</p><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[From Car Wash to Agency: Robin Skidmore's Journey]]></title>
			<itunes:title><![CDATA[From Car Wash to Agency: Robin Skidmore's Journey]]></itunes:title>
			<pubDate>Tue, 27 May 2025 08:41:02 GMT</pubDate>
			<itunes:duration>32:38</itunes:duration>
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			<acast:episodeUrl>from-car-wash-to-agency-robin-skidmores-journey</acast:episodeUrl>
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			<itunes:subtitle>Start. Scale. Sell.</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>1</itunes:episode>
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			<description><![CDATA[In the first episode of Exit Right, agency founder Robin Skidmore, Founder &amp; CEO of Journey Further, shares his entrepreneurial journey with our host Mike Silver. From early car washes to a successful agency exit and a new venture, Robin discusses challenges, partnerships, the emotional sale process, company culture, talent, and future growth. A must-listen for entrepreneurs!<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[In the first episode of Exit Right, agency founder Robin Skidmore, Founder &amp; CEO of Journey Further, shares his entrepreneurial journey with our host Mike Silver. From early car washes to a successful agency exit and a new venture, Robin discusses challenges, partnerships, the emotional sale process, company culture, talent, and future growth. A must-listen for entrepreneurs!<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Exit Right: Trailer</title>
			<itunes:title>Exit Right: Trailer</itunes:title>
			<pubDate>Tue, 20 May 2025 12:08:24 GMT</pubDate>
			<itunes:duration>0:31</itunes:duration>
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			<itunes:subtitle>Start. Scale. Sell</itunes:subtitle>
			<itunes:episodeType>trailer</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:image href="https://assets.pippa.io/shows/682c6feaf5721925a0cd0077/1747742799764-4ca749d0-a7e8-44c0-ba0b-51eed21d6f36.jpeg"/>
			<description><![CDATA[<p>Exit Right with <a href="https://www.linkedin.com/in/experiencemike/" rel="noopener noreferrer" target="_blank">Mike Silver</a> is all about the secrets to starting, scaling, and selling successful advertising agencies. Each episode features proven strategies from top agency founders, marketing experts, and entrepreneurs who have mastered agency growth and exit strategies. Learn how to they started ad agencies, scaled operations, boosted profits, and planned lucrative exits. Gain insights on client acquisition, process optimization, and selling your agency for maximum value—all shared by the very best in the business through light-hearted, casual conversations.</p><br><p>Exit Right is an original production by The Drum, a leading publisher for the marketing and media industries. Check out all of our podcasts on <a href="https://open.acast.com/networks/62b195eecdd8c80011ee9d9a/shows/682c6feaf5721925a0cd0077/www.thedrum.com" rel="noopener noreferrer" target="_blank">TheDrum.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Exit Right with <a href="https://www.linkedin.com/in/experiencemike/" rel="noopener noreferrer" target="_blank">Mike Silver</a> is all about the secrets to starting, scaling, and selling successful advertising agencies. Each episode features proven strategies from top agency founders, marketing experts, and entrepreneurs who have mastered agency growth and exit strategies. Learn how to they started ad agencies, scaled operations, boosted profits, and planned lucrative exits. Gain insights on client acquisition, process optimization, and selling your agency for maximum value—all shared by the very best in the business through light-hearted, casual conversations.</p><br><p>Exit Right is an original production by The Drum, a leading publisher for the marketing and media industries. Check out all of our podcasts on <a href="https://open.acast.com/networks/62b195eecdd8c80011ee9d9a/shows/682c6feaf5721925a0cd0077/www.thedrum.com" rel="noopener noreferrer" target="_blank">TheDrum.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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		<itunes:category text="Business">
			<itunes:category text="Entrepreneurship"/>
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		<itunes:category text="Business">
			<itunes:category text="Marketing"/>
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