60 acast.com Hello Healthcare http://www.hellohealthcare.com en Actium Health health tech,healthcare data,data-drive marketing Actium Health Consumerism, disruptive technologies, and AI are shaping healthcare for years to come. On the Hello Healthcare podcast, we dive deep on these issues with healthcare leaders who are driving change. We hope that these stories will inspire you to create and demand a better future in healthcare. 

Discussion topics include: healthcare innovation, healthcare strategy, healthcare AI, healthcare data, value-based care, healthcare tech, healthcare marketing, service-line growth, always-on marketing, healthcare CRM strategies. Visit hellohealthcare.com to learn more. 

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]]> Consumerism, disruptive technologies, and AI are shaping healthcare for years to come. On the Hello Healthcare podcast, we dive deep on these issues with healthcare leaders who are driving change. We hope that these stories will inspire you to create and demand a better future in healthcare. 

Discussion topics include: healthcare innovation, healthcare strategy, healthcare AI, healthcare data, value-based care, healthcare tech, healthcare marketing, service-line growth, always-on marketing, healthcare CRM strategies. Visit hellohealthcare.com to learn more. 

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]]> false Actium Health jared@ulteradigital.com 61077a08588adb001a07eb16 hello-healthcare episodic https://assets.pippa.io/shows/61077a08588adb001a07eb16/1631299172090-55a8a4136970e1c6270c785a802c8f9c.jpeg http://www.hellohealthcare.com Hello Healthcare Digital Marketing Strategies That Reach Modern Patients, ft. Stephen Strong Digital Marketing Strategies That Reach Modern Patients, ft. Stephen Strong Wed, 28 Feb 2024 16:50:37 GMT 27:43 65df645bd34c360016e6e0d1 false http://hellohealthcare.com 65df645bd34c360016e6e0d1 61077a08588adb001a07eb16 digital-marketing-strategies-that-reach-modern-patients-ft-s full 4 71 Healthcare Marketing Myth Busted: It's More Than Just Ads.

Tired of thinking digital marketing is just another ad platform? Join host Alan Tam as he dismantles that myth with Stephen Strong, Digital Marketing Director at Northwestern Medicine.

What you'll learn in this conversation:

  • The evolving role of digital marketing in healthcare.
  • How digital marketing goes beyond ads to encompass patient experience and user engagement.
  • Hear insights from a marketing pro who transitioned from consumer to healthcare.

Ready to unlock the power of digital marketing for your healthcare business? Tune in and get ready to be inspired!

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]]> Healthcare Marketing Myth Busted: It's More Than Just Ads.

Tired of thinking digital marketing is just another ad platform? Join host Alan Tam as he dismantles that myth with Stephen Strong, Digital Marketing Director at Northwestern Medicine.

What you'll learn in this conversation:

  • The evolving role of digital marketing in healthcare.
  • How digital marketing goes beyond ads to encompass patient experience and user engagement.
  • Hear insights from a marketing pro who transitioned from consumer to healthcare.

Ready to unlock the power of digital marketing for your healthcare business? Tune in and get ready to be inspired!

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]]> AI for Healthcare Marketing – What You Need to Know, ft. Sujal Raju AI for Healthcare Marketing – What You Need to Know, ft. Sujal Raju Thu, 15 Feb 2024 22:02:24 GMT 22:35 65ce89f0ba642d001709c272 false http://hellohealthcare.com 65ce89f0ba642d001709c272 61077a08588adb001a07eb16 ai-for-healthcare-marketing-what-you-need-to-know-ft-sujal-r full 4 70 Imagine understanding your patients’ needs better than ever, crafting personalized experiences that resonate, and optimizing campaigns with laser precision. This isn’t science fiction; it’s the power of AI in healthcare marketing.

Join host Alan Tam and Sujal kumar Raju, Founder & President of Enqbator, as they delve into the game-changing impact of AI. Discover how AI can revolutionize your healthcare marketing. Gain a competitive edge, increase patient satisfaction, and watch your organization thrive in the AI-powered future.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> Imagine understanding your patients’ needs better than ever, crafting personalized experiences that resonate, and optimizing campaigns with laser precision. This isn’t science fiction; it’s the power of AI in healthcare marketing.

Join host Alan Tam and Sujal kumar Raju, Founder & President of Enqbator, as they delve into the game-changing impact of AI. Discover how AI can revolutionize your healthcare marketing. Gain a competitive edge, increase patient satisfaction, and watch your organization thrive in the AI-powered future.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> Putting Your Data To Work, ft. Christine Albert Putting Your Data To Work, ft. Christine Albert Thu, 01 Feb 2024 00:41:40 GMT 26:43 65bae8c398ef180017cc7b11 false http://hellohealthcare.com 65bae8c398ef180017cc7b11 61077a08588adb001a07eb16 putting-your-data-to-work-ft-christine-albert full 4 69 Are you getting everything you need out of your data as a healthcare leader? Join host Alan Tam as he explores the changing landscape of patient experience with Christine Albert, Chief Experience Officer at LCMC Health. Christine takes us behind the scenes to dissect the secret weapon of healthcare – putting your data to work.

Discover:

  • Why healthcare marketing is evolving – are you working for your insights, or are your insights working for you?
  • Breaking down data and organizational silos: how LCMC Health is creating a seamless patient experience, from appointment to recovery.
  • Building a brand that puts patients first – discover LCMC Health's secret sauce.
  • The future of healthcare: data-driven personalization and experiences.

This conversation is more than just healthcare – it's about putting your data to work. Dive in and learn how to make your data work for you and your patients.

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]]> Are you getting everything you need out of your data as a healthcare leader? Join host Alan Tam as he explores the changing landscape of patient experience with Christine Albert, Chief Experience Officer at LCMC Health. Christine takes us behind the scenes to dissect the secret weapon of healthcare – putting your data to work.

Discover:

  • Why healthcare marketing is evolving – are you working for your insights, or are your insights working for you?
  • Breaking down data and organizational silos: how LCMC Health is creating a seamless patient experience, from appointment to recovery.
  • Building a brand that puts patients first – discover LCMC Health's secret sauce.
  • The future of healthcare: data-driven personalization and experiences.

This conversation is more than just healthcare – it's about putting your data to work. Dive in and learn how to make your data work for you and your patients.

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]]> Utilize Data to Empower Tech, ft. Cristal Herrera Utilize Data to Empower Tech, ft. Cristal Herrera Thu, 18 Jan 2024 09:03:41 GMT 22:50 65a8511f7287390016b5e300 false http://hellohealthcare.com 65a8511f7287390016b5e300 61077a08588adb001a07eb16 utilize-data-to-empower-tech-ft-cristal-herrera full 4 68 Cristal Herrera, Director, Marketing, Communications & Customer Engagement, at Renown Health and host Alan Tam explore the dynamic interplay of data and technology in powering patient engagement and activation.

The duo dives into the need for healthcare to embrace evolving consumer expectations, mirroring advancements in other industries. The conversation also acknowledges challenges like interdepartmental technology integration and data privacy. Ultimately, Cristal underscores the crucial role of data and technology in personalizing and optimizing healthcare delivery.

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]]> Cristal Herrera, Director, Marketing, Communications & Customer Engagement, at Renown Health and host Alan Tam explore the dynamic interplay of data and technology in powering patient engagement and activation.

The duo dives into the need for healthcare to embrace evolving consumer expectations, mirroring advancements in other industries. The conversation also acknowledges challenges like interdepartmental technology integration and data privacy. Ultimately, Cristal underscores the crucial role of data and technology in personalizing and optimizing healthcare delivery.

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]]> Driving DEI Initiatives - How You Can Succeed, ft. Deb Pappas Driving DEI Initiatives - How You Can Succeed, ft. Deb Pappas Wed, 20 Dec 2023 17:08:14 GMT 32:03 65831f7e754f3000165a2153 false http://hellohealthcare.com 65831f7e754f3000165a2153 61077a08588adb001a07eb16 driving-dei-initiatives-how-you-can-succeed-ft-deb-pappas full 4 67 Healthcare organizations across the country are committed to integrating diversity, equity, and inclusion practices into their culture. How can marketing leaders today impact the brand's ability to connect with these diverse communities as well as help drive their own DEI initiatives within their organizations?

Join Deb Pappas, Chief Marketing and Communications Officer at Connecticut Children's, and host Alan Tam as they discuss these issues and how your organization can succeed at driving your DEI initiatives.

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]]> Healthcare organizations across the country are committed to integrating diversity, equity, and inclusion practices into their culture. How can marketing leaders today impact the brand's ability to connect with these diverse communities as well as help drive their own DEI initiatives within their organizations?

Join Deb Pappas, Chief Marketing and Communications Officer at Connecticut Children's, and host Alan Tam as they discuss these issues and how your organization can succeed at driving your DEI initiatives.

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]]> The Next Generation of Digital Transformation, ft. Sue Omori The Next Generation of Digital Transformation, ft. Sue Omori Mon, 11 Dec 2023 03:34:31 GMT 39:26 657683478bbe1a00127eab85 false http://hellohealthcare.com 657683478bbe1a00127eab85 61077a08588adb001a07eb16 the-next-generation-of-digital-transformation-ft-sue-omori full 4 66 As consumerism and technology trends continue to reshape the landscape for health systems, digital transformation is a baseline requirement. Seasoned healthcare leaders are already evolving their teams to be future-ready. From key roles and responsibilities, to job functions, to the evolution of skills required in MarTech and content, healthcare marketers must “do more with less".

Join Sue Omori, Executive Director, Marketing Account Services, Cleveland Clinic, and host Alan Tam, as they discuss how market leaders are evolving their teams, technology, and services to be future-ready for the next generation of digital transformation.

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]]> As consumerism and technology trends continue to reshape the landscape for health systems, digital transformation is a baseline requirement. Seasoned healthcare leaders are already evolving their teams to be future-ready. From key roles and responsibilities, to job functions, to the evolution of skills required in MarTech and content, healthcare marketers must “do more with less".

Join Sue Omori, Executive Director, Marketing Account Services, Cleveland Clinic, and host Alan Tam, as they discuss how market leaders are evolving their teams, technology, and services to be future-ready for the next generation of digital transformation.

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]]> <![CDATA[Healthcare Marketing - The Realm of Quantitative and Qualitative Data, ft. Dean Browell & Danny Fell]]> Tue, 21 Nov 2023 01:57:25 GMT 33:31 655c0e828a6b140012f78395 false http://hellohealthcare.com 655c0e828a6b140012f78395 61077a08588adb001a07eb16 healthcare-marketing-the-realm-of-quantitative-and-qualitati full 4 65

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]]>

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]]> Healthcare Economics 101 - The Rise of Data for Member Engagement, ft. Aaron Novotny Healthcare Economics 101 - The Rise of Data for Member Engagement, ft. Aaron Novotny Wed, 08 Nov 2023 17:35:43 GMT 30:50 654bc6ee56a32500128bf2f6 false http://hellohealthcare.com 654bc6ee56a32500128bf2f6 61077a08588adb001a07eb16 healthcare-economics-101-the-rise-of-data-for-member-engagem full 4 64 How has the role of data transformed health plan communications and interactions with today's consumers? With the dynamics and complexity of the healthcare landscape, health plans are increasingly seeking and leveraging first and third party data to drive member experiences that are relevant and meaningful.

Dr. Aaron Novotny, Director of Healthcare Economics at Arkansas Blue Cross Blue Shield, discusses how the rise and adoption of data is transforming how health plans are engaging with their members and the new challenges it brings.

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]]> How has the role of data transformed health plan communications and interactions with today's consumers? With the dynamics and complexity of the healthcare landscape, health plans are increasingly seeking and leveraging first and third party data to drive member experiences that are relevant and meaningful.

Dr. Aaron Novotny, Director of Healthcare Economics at Arkansas Blue Cross Blue Shield, discusses how the rise and adoption of data is transforming how health plans are engaging with their members and the new challenges it brings.

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]]> A Story of Digital Transformation for Healthcare Consumers, ft. Scott Orstad A Story of Digital Transformation for Healthcare Consumers, ft. Scott Orstad Thu, 26 Oct 2023 21:20:50 GMT 26:03 653ad833ab9fa20012872424 false http://hellohealthcare.com 653ad833ab9fa20012872424 61077a08588adb001a07eb16 a-story-of-digital-transformation-for-healthcare-consumers-f full 4 63 With the pandemic as a catalyst, consumerism has driven and accelerated digital transformation and experiences in a once highly stagnant industry. From brand awareness campaigns, to engagement, to interactive digital touchpoints, healthcare marketers have been racing to meet consumers where they are and how they want to engage.

Join Scott Orstad, Vice President Marketing at Catholic Health, and host Alan Tam as they discuss the impact of digital transformation and engagement with healthcare consumers from the onset of the pandemic to present day.

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]]> With the pandemic as a catalyst, consumerism has driven and accelerated digital transformation and experiences in a once highly stagnant industry. From brand awareness campaigns, to engagement, to interactive digital touchpoints, healthcare marketers have been racing to meet consumers where they are and how they want to engage.

Join Scott Orstad, Vice President Marketing at Catholic Health, and host Alan Tam as they discuss the impact of digital transformation and engagement with healthcare consumers from the onset of the pandemic to present day.

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]]> The Battle for the Future of Healthcare, ft. James Gardner The Battle for the Future of Healthcare, ft. James Gardner Thu, 12 Oct 2023 18:14:11 GMT 32:54 652837702b692b0012887887 false http://hellohealthcare.com 652837702b692b0012887887 61077a08588adb001a07eb16 the-battle-for-the-future-of-healthcare-ft-james-gardner full 4 62 Retail health leaders like Walgreens, CVS Health, Walmart, Amazon, and Dollar General are remaking primary care with their ambitious plans to deliver at-scale health and wellness services. For traditional care delivery organizations, risks and opportunities are abound in this fast-changing landscape.

What is the future of healthcare as retail health and traditional health systems battle it out? Who's winning and what does this mean for the healthcare consumer?

Join James Gardner, Director, Healthcare Strategy, at OHO Interactive and host Alan Tam as they explore and discuss the future of primary care, what’s motivating these giants, what moves they’ve already made, and what might happen next.

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]]> Retail health leaders like Walgreens, CVS Health, Walmart, Amazon, and Dollar General are remaking primary care with their ambitious plans to deliver at-scale health and wellness services. For traditional care delivery organizations, risks and opportunities are abound in this fast-changing landscape.

What is the future of healthcare as retail health and traditional health systems battle it out? Who's winning and what does this mean for the healthcare consumer?

Join James Gardner, Director, Healthcare Strategy, at OHO Interactive and host Alan Tam as they explore and discuss the future of primary care, what’s motivating these giants, what moves they’ve already made, and what might happen next.

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]]> <![CDATA[Data-Driven Partnerships for Marketing Strategies, ft. Karen Wish & John Davey]]> Fri, 29 Sep 2023 02:10:14 GMT 42:24 65163206d2576200119c383c false http://hellohealthcare.com 65163206d2576200119c383c 61077a08588adb001a07eb16 data-driven-partnerships-for-marketing-strategies-ft-karen-w full 4 61 Building and developing internal partnerships are critical to the success of any healthcare marketing organization. To achieve this, today's healthcare marketers must collaborate with their internal cohorts to build and drive marketing strategies that are aligned with strategic objectives of the entire system and organization. From brand building to powering patient volume growth, data-driven partnerships enable marketing teams to understand the data sources that lead to the effectiveness and ROI of marketing programs and campaigns.

Join Karen Wish and John Davey from Mount Sinai and host Alan Tam as they dive into the world of data-driven partnerships to build marketing strategies and successes that are shaping the future of patient communications and engagement.

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]]> Building and developing internal partnerships are critical to the success of any healthcare marketing organization. To achieve this, today's healthcare marketers must collaborate with their internal cohorts to build and drive marketing strategies that are aligned with strategic objectives of the entire system and organization. From brand building to powering patient volume growth, data-driven partnerships enable marketing teams to understand the data sources that lead to the effectiveness and ROI of marketing programs and campaigns.

Join Karen Wish and John Davey from Mount Sinai and host Alan Tam as they dive into the world of data-driven partnerships to build marketing strategies and successes that are shaping the future of patient communications and engagement.

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]]> How To Maximize Your Pop Health Strategies, ft. Amy Comeau How To Maximize Your Pop Health Strategies, ft. Amy Comeau Thu, 14 Sep 2023 15:30:50 GMT 29:43 650327291b062800112173b2 false http://hellohealthcare.com 650327291b062800112173b2 61077a08588adb001a07eb16 how-to-maximize-your-pop-health-strategies-ft-amy-comeau full 4 60 As value-based care transitions to the forefront of health systems, focusing on population health goals and measures are the keys to success, longevity, and meeting your patients' expectations. How can healthcare marketers partner with their pop health teams to drive growth and desired business outcomes?

Listen to Amy Comeau, Vice President, Marketing at Emory Healthcare, and host Alan Tam as they share case studies and discuss strategies and best practices to maximize your population health outcomes.

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]]> As value-based care transitions to the forefront of health systems, focusing on population health goals and measures are the keys to success, longevity, and meeting your patients' expectations. How can healthcare marketers partner with their pop health teams to drive growth and desired business outcomes?

Listen to Amy Comeau, Vice President, Marketing at Emory Healthcare, and host Alan Tam as they share case studies and discuss strategies and best practices to maximize your population health outcomes.

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]]> The Secrets of Content Marketing, ft. Ahava Leibtag The Secrets of Content Marketing, ft. Ahava Leibtag Thu, 31 Aug 2023 20:00:24 GMT 37:15 64f0f15883c69c0010885889 false http://hellohealthcare.com 64f0f15883c69c0010885889 61077a08588adb001a07eb16 the-secrets-of-content-marketing-ft-ahava-leibtag full 4 59 For today's healthcare consumer, there is no shortage of online medical content for education and self-diagnosis. With the amount of content that consumers can access, but perhaps not properly interpret, how are health systems helping their patients and communities better utilize and understand content to guide them to the care they need?

Listen to Ahava Leibtag, President of Aha Media Group, and host Host Alan Tam as they discuss how and what healthcare content marketers need to think about and measure in their content marketing strategy.

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]]> For today's healthcare consumer, there is no shortage of online medical content for education and self-diagnosis. With the amount of content that consumers can access, but perhaps not properly interpret, how are health systems helping their patients and communities better utilize and understand content to guide them to the care they need?

Listen to Ahava Leibtag, President of Aha Media Group, and host Host Alan Tam as they discuss how and what healthcare content marketers need to think about and measure in their content marketing strategy.

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]]> Moving from Patient Engagement to Patient Enablement, ft. Brian Mullen Moving from Patient Engagement to Patient Enablement, ft. Brian Mullen Thu, 24 Aug 2023 23:04:25 GMT 43:05 64e7e1f896ce1500104ba3b3 false http://hellohealthcare.com 64e7e1f896ce1500104ba3b3 61077a08588adb001a07eb16 moving-from-patient-engagement-to-patient-enablement-ft-bria full 4 58 Over the past few years, healthcare entities have significantly transformed patients' access to care. But are consumers adopting these latest innovations, and how are health systems continuing to drive these digital experiences forward? 

Join Brian Mullen, Head of Innovation and Product at The Clinic by Cleveland Clinic, and host Alan Tam as they discuss the evolution from engagement to enablement with the right patients to win a return on investment for digital front door initiatives. 

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]]> Over the past few years, healthcare entities have significantly transformed patients' access to care. But are consumers adopting these latest innovations, and how are health systems continuing to drive these digital experiences forward? 

Join Brian Mullen, Head of Innovation and Product at The Clinic by Cleveland Clinic, and host Alan Tam as they discuss the evolution from engagement to enablement with the right patients to win a return on investment for digital front door initiatives. 

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]]> The Evolution of Healthcare Marketing, ft. Larry Meade The Evolution of Healthcare Marketing, ft. Larry Meade Tue, 15 Aug 2023 16:04:02 GMT 22:37 64dba1f145e8980011f60cca false http://hellohealthcare.com 64dba1f145e8980011f60cca 61077a08588adb001a07eb16 the-evolution-of-healthcare-marketing-ft-larry-meade full 4 57 The role of the healthcare marketer is constantly evolving and adapting to the needs and expectations of the audiences that they serve. And nowhere is that more apparent than in healthcare, where marketers are faced with multidimensional audiences both internally and externally, as digital transformation blazes across the healthcare landscape.

Larry Meade, System Marketing Director, Engagement Platform at Franciscan Health, explores and discusses the ever-evolving role of the healthcare marketer and the challenges they face during these transformative, and often turbulent, times.

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]]> The role of the healthcare marketer is constantly evolving and adapting to the needs and expectations of the audiences that they serve. And nowhere is that more apparent than in healthcare, where marketers are faced with multidimensional audiences both internally and externally, as digital transformation blazes across the healthcare landscape.

Larry Meade, System Marketing Director, Engagement Platform at Franciscan Health, explores and discusses the ever-evolving role of the healthcare marketer and the challenges they face during these transformative, and often turbulent, times.

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]]> Communication Strategy Counts During Labor Unrest, ft. Alan Shoebridge Communication Strategy Counts During Labor Unrest, ft. Alan Shoebridge Mon, 31 Jul 2023 16:33:03 GMT 17:31 64c7e23edc471e001125da46 false http://hellohealthcare.com 64c7e23edc471e001125da46 61077a08588adb001a07eb16 communication-strategy-counts-during-labor-unrest full 4 56 Alan Shoebridge, AVP, National Communication, Providence, shares his insights and experience with navigating the challenges and complexities of building and delivering a communication strategy during labor unrest.

Negotiations between hospitals and unions have always been complicated. Today, they are regularly becoming longer in duration, more contentious, and receiving a higher level of public scrutiny. How does a health system communication leader develop strategies to communicate effectively with internal and external audiences? And what’s the impact that these situations and communications have on your brand?

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]]> Alan Shoebridge, AVP, National Communication, Providence, shares his insights and experience with navigating the challenges and complexities of building and delivering a communication strategy during labor unrest.

Negotiations between hospitals and unions have always been complicated. Today, they are regularly becoming longer in duration, more contentious, and receiving a higher level of public scrutiny. How does a health system communication leader develop strategies to communicate effectively with internal and external audiences? And what’s the impact that these situations and communications have on your brand?

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]]> The Social Determinants of the Healthcare Consumer, ft. Matt Gove The Social Determinants of the Healthcare Consumer, ft. Matt Gove Thu, 06 Jul 2023 02:31:48 GMT 32:17 64a6278d2963f8001009f023 false http://hellohealthcare.com 64a6278d2963f8001009f023 61077a08588adb001a07eb16 the-social-determinants-of-the-healthcare-consumer-ft-matt-g full 4 55 Healthcare consumers are driven by convenience, access, cost, relationships, and flexibility. Quite the demand and even greater in expectation. But are healthcare organizations ready and able to meet these expectations today? And what kind of technology is required to do just that?

Join Matt Gove, former Chief Marketing Officer at Summit Health and CityMD and host Alan Tam as they explore the intersection of what drives healthcare consumer behavior, and the ongoing struggle healthcare organizations have in meeting their needs.

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]]> Healthcare consumers are driven by convenience, access, cost, relationships, and flexibility. Quite the demand and even greater in expectation. But are healthcare organizations ready and able to meet these expectations today? And what kind of technology is required to do just that?

Join Matt Gove, former Chief Marketing Officer at Summit Health and CityMD and host Alan Tam as they explore the intersection of what drives healthcare consumer behavior, and the ongoing struggle healthcare organizations have in meeting their needs.

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]]> What Consumers Want From Your Healthcare Podcast, ft. Jordana Taylor What Consumers Want From Your Healthcare Podcast, ft. Jordana Taylor Wed, 14 Jun 2023 19:25:00 GMT 22:36 648a140b9afb6f0011c05d56 false http://hellohealthcare.com 648a140b9afb6f0011c05d56 61077a08588adb001a07eb16 what-consumers-want-from-your-healthcare-podcast-ft-jordana- full 3 54 Consumers are constantly seeking reliable, engaging, and easily digestible sources of information to empower them in making informed decisions about their health and well-being. Enter the world of healthcare podcasts, an increasingly popular medium that offers just that - and more. But what exactly makes a healthcare podcast stand out from the crowd and truly resonate with your target audience?

Join Jordana Taylor, Marketing Manager at BayCare Health System and host Alan Tam as they delve into the key elements that make a healthcare podcast stand out, ensuring that your show not only resonates with listeners but also propels your brand to the forefront of their minds.

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]]> Consumers are constantly seeking reliable, engaging, and easily digestible sources of information to empower them in making informed decisions about their health and well-being. Enter the world of healthcare podcasts, an increasingly popular medium that offers just that - and more. But what exactly makes a healthcare podcast stand out from the crowd and truly resonate with your target audience?

Join Jordana Taylor, Marketing Manager at BayCare Health System and host Alan Tam as they delve into the key elements that make a healthcare podcast stand out, ensuring that your show not only resonates with listeners but also propels your brand to the forefront of their minds.

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]]> Achieving a Unified Healthcare Patient Journey, ft. Kevin Howell Achieving a Unified Healthcare Patient Journey, ft. Kevin Howell Thu, 08 Jun 2023 18:52:15 GMT 22:11 6482235f1afaa20011e7109e false http://hellohealthcare.com 6482235f1afaa20011e7109e 61077a08588adb001a07eb16 achieving-a-unified-healthcare-patient-journey-ft-kevin-howe full 3 53 In today's consumer-driven world, the quest for the ultimate healthcare patient journey has never been more crucial. With an ever-evolving landscape of technology and medical advancements, patients are seeking an experience that is not only efficient but also personalized. The healthcare industry must rise to the challenge of delivering a seamless, holistic, and meaningful journey that addresses the diverse needs and expectations of its patients.

Join Kevin Howell, Senior Director, Web and Digital Strategy at UT Health San Antonio, and host Alan Tam as they unravel the secrets to achieving the ultimate healthcare patient journey.

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]]> In today's consumer-driven world, the quest for the ultimate healthcare patient journey has never been more crucial. With an ever-evolving landscape of technology and medical advancements, patients are seeking an experience that is not only efficient but also personalized. The healthcare industry must rise to the challenge of delivering a seamless, holistic, and meaningful journey that addresses the diverse needs and expectations of its patients.

Join Kevin Howell, Senior Director, Web and Digital Strategy at UT Health San Antonio, and host Alan Tam as they unravel the secrets to achieving the ultimate healthcare patient journey.

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]]> The AI Paradigm Shift Impacting Health Plans The AI Paradigm Shift Impacting Health Plans Fri, 02 Jun 2023 08:01:47 GMT 26:37 647794316d33bb0011289074 false http://hellohealthcare.com 647794316d33bb0011289074 61077a08588adb001a07eb16 the-ai-paradigm-shift-impacting-health-plans full 3 52 A groundbreaking transformation is taking place, revolutionizing the way health plans operate and cater to the needs of their members. This new era is driven by the AI paradigm shift, which has opened up new avenues for innovation, efficiency, and personalized care.

Join Michael Pacolay, Manager of CX Analytics and Outcomes from Highmark Health and host Alan Tam as they discuss the potential for AI to reduce costs, improve patient outcomes, and enhance the overall quality of care. As a result, health plans can be better equipped to meet the evolving needs of their members and stay competitive in an increasingly complex and dynamic healthcare landscape.


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]]> A groundbreaking transformation is taking place, revolutionizing the way health plans operate and cater to the needs of their members. This new era is driven by the AI paradigm shift, which has opened up new avenues for innovation, efficiency, and personalized care.

Join Michael Pacolay, Manager of CX Analytics and Outcomes from Highmark Health and host Alan Tam as they discuss the potential for AI to reduce costs, improve patient outcomes, and enhance the overall quality of care. As a result, health plans can be better equipped to meet the evolving needs of their members and stay competitive in an increasingly complex and dynamic healthcare landscape.


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]]> Embracing Consumerism to Transform Your Patient Experiences, ft. Matt Schwabel, UNC Health Embracing Consumerism to Transform Your Patient Experiences, ft. Matt Schwabel, UNC Health Tue, 30 May 2023 09:01:13 GMT 26:45 6474d80ae467b10011a19364 false http://hellohealthcare.com 6474d80ae467b10011a19364 61077a08588adb001a07eb16 embracing-consumerism-to-transform-your-patient-experiences- full 3 51 Join Matt Schwabel, Executive Director of Marketing Technology & Operations at UNC Health, and host Alan Tam as they explore the benefits of embracing consumerism in healthcare and how it can transform your patient experiences.

With an increasing number of patients seeking out healthcare services online, it's critical for healthcare providers to embrace consumerism to create a more patient-centered experience. By focusing on patient satisfaction, healthcare providers can build trust, loyalty, and ultimately, improve patient outcomes.

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]]> Join Matt Schwabel, Executive Director of Marketing Technology & Operations at UNC Health, and host Alan Tam as they explore the benefits of embracing consumerism in healthcare and how it can transform your patient experiences.

With an increasing number of patients seeking out healthcare services online, it's critical for healthcare providers to embrace consumerism to create a more patient-centered experience. By focusing on patient satisfaction, healthcare providers can build trust, loyalty, and ultimately, improve patient outcomes.

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]]> <![CDATA[Why "Always-On" Outreach is Essential for Patients, ft. Jeff Stewart]]> Mon, 15 May 2023 18:59:55 GMT 32:23 6462812b1ec044001140cd07 false http://hellohealthcare.com 6462812b1ec044001140cd07 61077a08588adb001a07eb16 why-always-on-outreach-is-essential-for-patients-ft-jeff-ste full 3 50 Join Jeff Stewart, System Director of Strategic Marketing at CHRISTUS Health and host Alan Tam as they delve into the reasons why adopting "always-on" outreach programs is crucial for healthcare providers to stay ahead of the curve, ultimately delivering exceptional patient experiences and driving business growth.

It's no longer enough to merely offer healthcare services and hope patients will come knocking at your door. The key to success in this highly competitive environment is adopting an "always-on" outreach approach, ensuring a constant and proactive connection with your target audience. This strategy is essential as it not only helps healthcare providers build lasting relationships with their patients but also fosters trust and loyalty among the community. But why are these programs so vital?

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]]> Join Jeff Stewart, System Director of Strategic Marketing at CHRISTUS Health and host Alan Tam as they delve into the reasons why adopting "always-on" outreach programs is crucial for healthcare providers to stay ahead of the curve, ultimately delivering exceptional patient experiences and driving business growth.

It's no longer enough to merely offer healthcare services and hope patients will come knocking at your door. The key to success in this highly competitive environment is adopting an "always-on" outreach approach, ensuring a constant and proactive connection with your target audience. This strategy is essential as it not only helps healthcare providers build lasting relationships with their patients but also fosters trust and loyalty among the community. But why are these programs so vital?

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]]> How 1:1 Virtual Behavioral Health Revolutionizes Patient Outcomes How 1:1 Virtual Behavioral Health Revolutionizes Patient Outcomes Fri, 05 May 2023 21:23:28 GMT 24:13 645573cfd401890011bf1402 false http://hellohealthcare.com 645573cfd401890011bf1402 61077a08588adb001a07eb16 how-11-virtual-behavioral-health-revolutionizes-patient-outc full 3 49 Join Brad Kittredge, CEO and Co-Founder at Brightside, and host Alan Tam as they discuss how a personalized approach to mental health care can lead to better outcomes, increased patient satisfaction, and improved overall health and wellbeing.

When it comes to mental health, there's no one-size-fits-all solution. Each individual has unique needs and requires personalized care that caters to their specific requirements. With the advent of virtual care, mental health treatment has become more accessible than ever before. Virtual care offers a convenient and efficient way to receive behavioral health services, and it can be personalized to meet the specific needs of each patient.

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]]> Join Brad Kittredge, CEO and Co-Founder at Brightside, and host Alan Tam as they discuss how a personalized approach to mental health care can lead to better outcomes, increased patient satisfaction, and improved overall health and wellbeing.

When it comes to mental health, there's no one-size-fits-all solution. Each individual has unique needs and requires personalized care that caters to their specific requirements. With the advent of virtual care, mental health treatment has become more accessible than ever before. Virtual care offers a convenient and efficient way to receive behavioral health services, and it can be personalized to meet the specific needs of each patient.

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]]> The Power of Precision Marketing in Healthcare, ft. AdventHealth The Power of Precision Marketing in Healthcare, ft. AdventHealth Thu, 27 Apr 2023 22:19:29 GMT 29:03 644af4ef240d750011b7abb9 false http://hellohealthcare.com 644af4ef240d750011b7abb9 61077a08588adb001a07eb16 the-power-of-precision-marketing-in-healthcare-ft-adventheal full 3 48

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]]>

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]]> <![CDATA[The ACO's Role in Providing a Superior Patient Experience, ft. Todd Liu, Griffin Health]]> Mon, 17 Apr 2023 09:01:40 GMT 29:08 6439eddbc498650011f80a79 false http://hellohealthcare.com 6439eddbc498650011f80a79 61077a08588adb001a07eb16 the-acos-role-in-providing-a-superior-patient-experience-ft- full 3 47 Accountable care organizations (ACOs) can play a pivotal role in improving patient engagement and access. But the landscape has changed as consumers' expectations and behaviors have evolved. 

Join Todd Liu, VP of Accountable Care and General Counsel at Griffin Health, and host Alan Tam as they discuss how ACOs have adapted to continual changes, the importance of aligning goals with clinical leadership, and how technology, data, and quality metrics contribute to their organization's success.

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]]> Accountable care organizations (ACOs) can play a pivotal role in improving patient engagement and access. But the landscape has changed as consumers' expectations and behaviors have evolved. 

Join Todd Liu, VP of Accountable Care and General Counsel at Griffin Health, and host Alan Tam as they discuss how ACOs have adapted to continual changes, the importance of aligning goals with clinical leadership, and how technology, data, and quality metrics contribute to their organization's success.

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]]> Healthcare Marketing: Cost Center or Revenue Powerhouse? Healthcare Marketing: Cost Center or Revenue Powerhouse? Thu, 06 Apr 2023 16:25:15 GMT 26:58 642ef26a65d9170011e6b982 false http://hellohealthcare.com 642ef26a65d9170011e6b982 61077a08588adb001a07eb16 healthcare-marketing-cost-center-or-revenue-powerhouse full 3 46 Join Otto Angulo, Senior Director Digital Marketing at Mount Sinai Health System, and host Alan Tam as they explore the undeniable impact of healthcare marketing in driving revenue growth, improving patient experiences, and solidifying a health system’s competitive edge.

The pressing question on the minds of healthcare leaders is whether marketing is a mere cost center or a revenue powerhouse? With the increasing pressure to deliver high-quality care while simultaneously cutting costs and maintaining profitability, it is more critical than ever for healthcare marketers to show ROI and downstream revenue.

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]]> Join Otto Angulo, Senior Director Digital Marketing at Mount Sinai Health System, and host Alan Tam as they explore the undeniable impact of healthcare marketing in driving revenue growth, improving patient experiences, and solidifying a health system’s competitive edge.

The pressing question on the minds of healthcare leaders is whether marketing is a mere cost center or a revenue powerhouse? With the increasing pressure to deliver high-quality care while simultaneously cutting costs and maintaining profitability, it is more critical than ever for healthcare marketers to show ROI and downstream revenue.

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]]> Reinventing Healthcare Marketing with Data-Driven Strategies, ft. Andrew Chang, Summit Health Reinventing Healthcare Marketing with Data-Driven Strategies, ft. Andrew Chang, Summit Health Wed, 22 Mar 2023 08:01:43 GMT 29:05 6413b6265bde7900111f1fe2 false http://hellohealthcare.com 6413b6265bde7900111f1fe2 61077a08588adb001a07eb16 reinventing-healthcare-marketing-with-data-driven-strategies full 3 45 The healthcare industry is constantly evolving, and so are the marketing strategies that drive it. Gone are the days of relying solely on billboards and other traditional marketing methods. With the rise of technology and data analytics, healthcare marketers have access to a wealth of information that can help them create targeted, personalized marketing campaigns.

Join Andrew Chang, VP of Marketing at Summit Health and host Alan Tam as they discuss leveraging data to understand their target audience better, measure the effectiveness of their campaigns, and ultimately improve patient outcomes.

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]]> The healthcare industry is constantly evolving, and so are the marketing strategies that drive it. Gone are the days of relying solely on billboards and other traditional marketing methods. With the rise of technology and data analytics, healthcare marketers have access to a wealth of information that can help them create targeted, personalized marketing campaigns.

Join Andrew Chang, VP of Marketing at Summit Health and host Alan Tam as they discuss leveraging data to understand their target audience better, measure the effectiveness of their campaigns, and ultimately improve patient outcomes.

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]]> The Misconceptions of CRM in Healthcare ft. Craig Kartchner, HonorHealth The Misconceptions of CRM in Healthcare ft. Craig Kartchner, HonorHealth Thu, 09 Mar 2023 18:14:05 GMT 25:55 640a21ec22dd0400115c97e9 false http://hellohealthcare.com 640a21ec22dd0400115c97e9 61077a08588adb001a07eb16 the-misconceptions-of-crm-in-healthcare-ft-craig-kartchner-h full 3 44 With consumerism at the forefront of healthcare strategies, the need for effective customer relationship management (CRM) systems to manage data and interactions is becoming more important. Unfortunately, there are many misconceptions and gaps in understanding the role of CRM in healthcare and how it fits into the overall healthcare ecosystem.

Join Craig Kartchner, AVP of Marketing and Customer Experience, HonorHealth, and podcast host, Alan Tam, as they discuss common misconceptions and how CRM fits into the broader healthcare strategy and ecosystem. With this information, healthcare providers can make more informed decisions about how to best incorporate CRM into their business.

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]]> With consumerism at the forefront of healthcare strategies, the need for effective customer relationship management (CRM) systems to manage data and interactions is becoming more important. Unfortunately, there are many misconceptions and gaps in understanding the role of CRM in healthcare and how it fits into the overall healthcare ecosystem.

Join Craig Kartchner, AVP of Marketing and Customer Experience, HonorHealth, and podcast host, Alan Tam, as they discuss common misconceptions and how CRM fits into the broader healthcare strategy and ecosystem. With this information, healthcare providers can make more informed decisions about how to best incorporate CRM into their business.

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]]> Strategies for Bridging the Healthcare Disparity Gap ft. Bonnie Ward, CHI St. Vincent Strategies for Bridging the Healthcare Disparity Gap ft. Bonnie Ward, CHI St. Vincent Thu, 23 Feb 2023 23:04:59 GMT 23:59 63f7f11ad6d59700116185b2 false http://hellohealthcare.com 63f7f11ad6d59700116185b2 61077a08588adb001a07eb16 strategies-for-bridging-the-healthcare-disparity-gap-ft-bonn full 3 43 The healthcare disparity gap is a complex problem that affects individuals of different races, genders, and socioeconomic backgrounds. The gap is a result of unequal access to healthcare and preventative services, and it can have a significant impact on a person’s overall health and well-being. Bridging this gap is a critical issue, and there are several strategies that can be used to address the issue.

Listen to Bonnie Ward, Market Director of Marketing and Communications at CHI St. Vincent, and Alan Tam, Chief Marketing Officer at Actium Health, as they discuss strategies behind launching a successful heart screening campaign targeting lower income African American audiences.

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]]> The healthcare disparity gap is a complex problem that affects individuals of different races, genders, and socioeconomic backgrounds. The gap is a result of unequal access to healthcare and preventative services, and it can have a significant impact on a person’s overall health and well-being. Bridging this gap is a critical issue, and there are several strategies that can be used to address the issue.

Listen to Bonnie Ward, Market Director of Marketing and Communications at CHI St. Vincent, and Alan Tam, Chief Marketing Officer at Actium Health, as they discuss strategies behind launching a successful heart screening campaign targeting lower income African American audiences.

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]]> Democratizing Healthcare Data for Better Outcomes ft. Chris Pace, Chief Digital Marketing Officer, Banner Health Democratizing Healthcare Data for Better Outcomes ft. Chris Pace, Chief Digital Marketing Officer, Banner Health Wed, 08 Feb 2023 21:40:38 GMT 26:17 63e416d527ec4500101f49c0 false http://hellohealthcare.com 63e416d527ec4500101f49c0 61077a08588adb001a07eb16 democratizing-healthcare-data-for-better-outcomes-ft-chris-p full 3 42 Having access to healthcare data can be a powerful tool in improving patient outcomes. But it’s all too common for data to remain siloed or unable to access for key departments such as marketing, service-line, medical groups, etc. With the right data, health systems can better personalize outreach to drive patients to the care they need most and improve the quality of care overall.

Listen to Chris Pace, Chief Digital Marketing Officer at Banner Health, and Alan Tam, VP of Marketing at Actium Health, as they discuss a health system’s digital front door, metrics that matter most, and modern patient activation strategies.

This conversation is brought to you by Actium Health in partnership with the Healthcare Internet Conference.

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]]> Having access to healthcare data can be a powerful tool in improving patient outcomes. But it’s all too common for data to remain siloed or unable to access for key departments such as marketing, service-line, medical groups, etc. With the right data, health systems can better personalize outreach to drive patients to the care they need most and improve the quality of care overall.

Listen to Chris Pace, Chief Digital Marketing Officer at Banner Health, and Alan Tam, VP of Marketing at Actium Health, as they discuss a health system’s digital front door, metrics that matter most, and modern patient activation strategies.

This conversation is brought to you by Actium Health in partnership with the Healthcare Internet Conference.

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]]> Data-Driven CRM Strategies in Healthcare ft. Chris Dufresne, VP of Digital Products, Allina Health Data-Driven CRM Strategies in Healthcare ft. Chris Dufresne, VP of Digital Products, Allina Health Wed, 25 Jan 2023 21:53:23 GMT 23:03 63d1a4d3438a290011df1401 false http://hellohealthcare.com 63d1a4d3438a290011df1401 61077a08588adb001a07eb16 data-driven-crm-strategies-in-healthcare-ft-chris-dufresne-v full 3 41 CRM strategies are increasingly being adopted in the healthcare industry. By leveraging data-driven CRM strategies, healthcare organizations have an efficient way to better understand and engage with their patients. Gaining powerful insights into your patients’ behaviors, preferences, and needs results in a better understanding of your patient population and the ability to create more effective marketing campaigns.

Listen to Chris Dufresne, VP of Digital Products and Marketing Technology at Allina Health, and Alan Tam, VP of Marketing at Actium Health, as they discuss adoption, misconceptions, pitfalls, and effectiveness of CRM technologies.

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]]> CRM strategies are increasingly being adopted in the healthcare industry. By leveraging data-driven CRM strategies, healthcare organizations have an efficient way to better understand and engage with their patients. Gaining powerful insights into your patients’ behaviors, preferences, and needs results in a better understanding of your patient population and the ability to create more effective marketing campaigns.

Listen to Chris Dufresne, VP of Digital Products and Marketing Technology at Allina Health, and Alan Tam, VP of Marketing at Actium Health, as they discuss adoption, misconceptions, pitfalls, and effectiveness of CRM technologies.

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]]> What Healthcare Leaders Need to Know About AI, ft. Brian Gresh, President at Loyal What Healthcare Leaders Need to Know About AI, ft. Brian Gresh, President at Loyal Fri, 16 Dec 2022 01:22:42 GMT 22:31 639bc862124e4c00100ac49c false http://hellohealthcare.com 639bc862124e4c00100ac49c 61077a08588adb001a07eb16 what-healthcare-leaders-need-to-know-about-ai-ft-brian-gresh full 2 40 Disconnected consumer digital experiences are a thing of the past. AI technologies such as machine learning, natural language processing, predictive analytics, etc., allow health systems to have an integrated consumer engagement strategy. With the abundance of AI, how do healthcare leaders make sense of how and what AI use cases should be applied to their organization?

Listen to Brian Gresh, President at Loyal, and host Chris Hemphill as they discuss how AI can help solve new strategies and challenges, including integrated and proactive consumer engagement.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> Disconnected consumer digital experiences are a thing of the past. AI technologies such as machine learning, natural language processing, predictive analytics, etc., allow health systems to have an integrated consumer engagement strategy. With the abundance of AI, how do healthcare leaders make sense of how and what AI use cases should be applied to their organization?

Listen to Brian Gresh, President at Loyal, and host Chris Hemphill as they discuss how AI can help solve new strategies and challenges, including integrated and proactive consumer engagement.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

Hosted on Acast. See acast.com/privacy for more information.

]]> What Healthcare Consumers Want, ft. Stephen Moegling, Chief Strategy Officer What Healthcare Consumers Want, ft. Stephen Moegling, Chief Strategy Officer Wed, 30 Nov 2022 22:52:21 GMT 21:27 6387dea4a5aab90011ac6a8a false http://hellohealthcare.com 6387dea4a5aab90011ac6a8a 61077a08588adb001a07eb16 what-healthcare-consumers-want-ft-stephen-moegling-chief-str full 2 39 The business of healthcare is complex. And when it comes to the consumer, those inflection points are as complex as ever. We’re asking people to make evaluated thoughtful decisions about taking the next step of their healthcare journey. But how can we drive consumer awareness before healthcare is needed?

Listen to Stephen Moegling and Chris Hemphill as they discuss strategies for engaging healthcare consumers with relevant, timely content that goes beyond traditional audience targeting.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> The business of healthcare is complex. And when it comes to the consumer, those inflection points are as complex as ever. We’re asking people to make evaluated thoughtful decisions about taking the next step of their healthcare journey. But how can we drive consumer awareness before healthcare is needed?

Listen to Stephen Moegling and Chris Hemphill as they discuss strategies for engaging healthcare consumers with relevant, timely content that goes beyond traditional audience targeting.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

Hosted on Acast. See acast.com/privacy for more information.

]]> Healthcare Leadership: Strategies for Growth, ft. Edward Marx, CEO, Divurgent Healthcare Leadership: Strategies for Growth, ft. Edward Marx, CEO, Divurgent Mon, 21 Nov 2022 21:32:02 GMT 32:57 637bee51ba464700104d9f68 false http://hellohealthcare.com 637bee51ba464700104d9f68 61077a08588adb001a07eb16 healthcare-leadership-strategies-for-growth-ft-edward-marx-c full 2 38 The path to healthcare leadership often varies depending on the function, type of organization, and individual experience. However, effective leaders share commonalities on what it takes to serve a meaningful purpose. What can professionals do to best prepare and drive their careers into leadership positions?

Listen to Edward Marx, CEO of Divurgent, and host Chris Hemphill as they examine healthcare leadership strategies such as defining your vision, having a written plan, seeking mentorship, and vocalizing ideas.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> The path to healthcare leadership often varies depending on the function, type of organization, and individual experience. However, effective leaders share commonalities on what it takes to serve a meaningful purpose. What can professionals do to best prepare and drive their careers into leadership positions?

Listen to Edward Marx, CEO of Divurgent, and host Chris Hemphill as they examine healthcare leadership strategies such as defining your vision, having a written plan, seeking mentorship, and vocalizing ideas.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

Hosted on Acast. See acast.com/privacy for more information.

]]> Building Next Gen Marketing Strategies, ft. Don Stanziano, CMO, Geisinger Building Next Gen Marketing Strategies, ft. Don Stanziano, CMO, Geisinger Mon, 14 Nov 2022 21:02:17 GMT 24:30 6372acd9f72bd2001008c8af false http://hellohealthcare.com 6372acd9f72bd2001008c8af 61077a08588adb001a07eb16 building-next-gen-marketing-strategies-ft-don-stanziano-cmo- full 2 37 It’s not a decision to do either customer retention or customer acquisition. Instead, it’s a shift in focus and percentage of time and budget. With new entrants in healthcare, growing the overall share of health for each customer is key. After all, the easiest customer to get is the one you already have.

Listen to Don Stanziano, Chief Marketing and Communications Officer at Geisinger, and host Chris Hemphill as they discuss next gen marketing strategies across building a team, internal advocacy, and growth.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> It’s not a decision to do either customer retention or customer acquisition. Instead, it’s a shift in focus and percentage of time and budget. With new entrants in healthcare, growing the overall share of health for each customer is key. After all, the easiest customer to get is the one you already have.

Listen to Don Stanziano, Chief Marketing and Communications Officer at Geisinger, and host Chris Hemphill as they discuss next gen marketing strategies across building a team, internal advocacy, and growth.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

Hosted on Acast. See acast.com/privacy for more information.

]]> Delivering Hyper-Personalization in Healthcare, ft. Dr. Daniel Derman, Chief Innovation Executive Delivering Hyper-Personalization in Healthcare, ft. Dr. Daniel Derman, Chief Innovation Executive Wed, 26 Oct 2022 17:17:21 GMT 21:48 63596b9f8c5fe900120760e3 false http://hellohealthcare.com 63596b9f8c5fe900120760e3 61077a08588adb001a07eb16 delivering-hyper-personalization-in-healthcare-ft-dr-daniel- full 2 36 Healthcare companies are becoming more data-driven than ever. With that comes the ability to offer a more personalized care journey for consumers. To deliver on that promise, combining perspectives of both the consumer and the health system are key to reshaping every step of the journey.

Join Dr. Daniel Derman, Chief Innovation Executive at Northwestern Memorial Hospital, and host Chris Hemphill as they discuss advances in innovative and hyper-personalization in healthcare.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> Healthcare companies are becoming more data-driven than ever. With that comes the ability to offer a more personalized care journey for consumers. To deliver on that promise, combining perspectives of both the consumer and the health system are key to reshaping every step of the journey.

Join Dr. Daniel Derman, Chief Innovation Executive at Northwestern Memorial Hospital, and host Chris Hemphill as they discuss advances in innovative and hyper-personalization in healthcare.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> Content Strategy that Drives Results, ft. Chris Boyer, VP of Digital Strategy, Beth Israel Lahey Content Strategy that Drives Results, ft. Chris Boyer, VP of Digital Strategy, Beth Israel Lahey Wed, 12 Oct 2022 18:52:24 GMT 25:15 63470ce884830f0012f90116 false http://hellohealthcare.com 63470ce884830f0012f90116 61077a08588adb001a07eb16 content-strategy-that-drives-results-ft-chris-boyer-vp-of-di full 2 35 Content is king. Always has been, always will be. But how can healthcare take content and structure it to deliver a consistent brand and communication to healthcare consumers? Because ultimately if you structure your content in the right way, you create it once and publish across mediums and channels to your target audiences, thereby streamlining your communication workflows.

Join Chris Boyer, VP Digital Strategy at Beth Israel Lahey, and host Chris Hemphill as they discuss and explore how the right content strategy can help drive a better healthcare consumer experience and the business results you need.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> Content is king. Always has been, always will be. But how can healthcare take content and structure it to deliver a consistent brand and communication to healthcare consumers? Because ultimately if you structure your content in the right way, you create it once and publish across mediums and channels to your target audiences, thereby streamlining your communication workflows.

Join Chris Boyer, VP Digital Strategy at Beth Israel Lahey, and host Chris Hemphill as they discuss and explore how the right content strategy can help drive a better healthcare consumer experience and the business results you need.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

Hosted on Acast. See acast.com/privacy for more information.

]]> Drive the Consumer Experience with Data, ft. Heather Geisler, CMO, Henry Ford Health System Drive the Consumer Experience with Data, ft. Heather Geisler, CMO, Henry Ford Health System Wed, 28 Sep 2022 09:15:48 GMT 27:51 6333d632f01a830012d47d4d false http://hellohealthcare.com 6333d632f01a830012d47d4d 61077a08588adb001a07eb16 drive-the-consumer-experience-with-data-ft-heather-geisler-c full 2 34 Healthcare is uniquely positioned to transform the healthcare consumer experience. There are so many advantages in healthcare – they have more data on patients than other industries have on their customers. They have an opportunity to interact with them in meaningful ways, and there is a huge opportunity to engage patients along the entire journey. Even within this highly regulated industry, there are a lot of opportunities that other industries don’t have. 

Join Heather Geisler, Chief Marketing Officer at Henry Ford Health System, and host Chris Hemphill as they explore the intersection of the consumer journey, branding, and the patient experience.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists. 

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]]> Healthcare is uniquely positioned to transform the healthcare consumer experience. There are so many advantages in healthcare – they have more data on patients than other industries have on their customers. They have an opportunity to interact with them in meaningful ways, and there is a huge opportunity to engage patients along the entire journey. Even within this highly regulated industry, there are a lot of opportunities that other industries don’t have. 

Join Heather Geisler, Chief Marketing Officer at Henry Ford Health System, and host Chris Hemphill as they explore the intersection of the consumer journey, branding, and the patient experience.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Navigating the Talent Crisis ft. Alan Shoebridge Navigating the Talent Crisis ft. Alan Shoebridge Mon, 19 Sep 2022 16:26:30 GMT 20:35 632897b1da0bc10013243772 false http://hellohealthcare.com 632897b1da0bc10013243772 61077a08588adb001a07eb16 navigating-the-talent-crisis-ft-alan-shoebridge full 2 33 Whether we are talking about the Great Resignation or the Great Reshuffling, retaining and growing your team should always be a top priority for leaders. Talent and people are the greatest assets we have. As we look into the broader staffing crisis in healthcare, whether you're on the business or clinical side, you've got to be thinking about your own teams and how to keep them motivated and engaged. 

Alan Shoebridge, Chief Communications Officer at Providence Oregon, shares insightful perspectives for healthcare leaders challenged with growing their teams and retaining their staff. Learn from Alan and host Chris Hemphill about strategies and real world applications of navigating the talent crisis while building a solid foundation for growth. 

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists. 

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]]> Whether we are talking about the Great Resignation or the Great Reshuffling, retaining and growing your team should always be a top priority for leaders. Talent and people are the greatest assets we have. As we look into the broader staffing crisis in healthcare, whether you're on the business or clinical side, you've got to be thinking about your own teams and how to keep them motivated and engaged. 

Alan Shoebridge, Chief Communications Officer at Providence Oregon, shares insightful perspectives for healthcare leaders challenged with growing their teams and retaining their staff. Learn from Alan and host Chris Hemphill about strategies and real world applications of navigating the talent crisis while building a solid foundation for growth. 

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Strategize Your Revenue Recovery ft. Jim Blazar Strategize Your Revenue Recovery ft. Jim Blazar Thu, 01 Sep 2022 16:20:49 GMT 23:20 6310dbe0a1f07d001234d120 false http://hellohealthcare.com 6310dbe0a1f07d001234d120 61077a08588adb001a07eb16 strategize-your-revenue-recovery-ft-jim-blazar full 2 32 With the onset of the COVID pandemic, many patients delayed their care. Now we're in an environment where society is figuring out how to live with this disease and health systems are still learning and struggling to get patients back to receive the care they need. This is a multifold strategy.

Join Jim Blazar, EVP and Chief Strategy Officer at Hackensack Meridian Health, as he discusses how the intersection of strategy and culture is paramount to not only revenue recovery, but also re-activating patients, maximizing retention, and delivering the experiences both patients and employees deserve and should expect on a human level.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

Hosted on Acast. See acast.com/privacy for more information.

]]> With the onset of the COVID pandemic, many patients delayed their care. Now we're in an environment where society is figuring out how to live with this disease and health systems are still learning and struggling to get patients back to receive the care they need. This is a multifold strategy.

Join Jim Blazar, EVP and Chief Strategy Officer at Hackensack Meridian Health, as he discusses how the intersection of strategy and culture is paramount to not only revenue recovery, but also re-activating patients, maximizing retention, and delivering the experiences both patients and employees deserve and should expect on a human level.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

Hosted on Acast. See acast.com/privacy for more information.

]]> Unseen Opportunities in Mental Health ft. Dr. Martin Hickey, New Mexico State Senator Unseen Opportunities in Mental Health ft. Dr. Martin Hickey, New Mexico State Senator Wed, 17 Aug 2022 08:15:16 GMT 28:59 62fc5ab7bca23500123a654e false http://hellohealthcare.com 62fc5ab7bca23500123a654e 61077a08588adb001a07eb16 unseen-opportunities-in-mental-health-ft-dr-martin-hickey-ne full 2 31 It’s no secret that healthcare in America is broken, especially when it comes to behavioral health where it is often ignored. What are the ramifications and impact not only for patients, but for providers and payers? How can shining the spotlight and investing in behavioral health result in greater opportunities and better outcomes for healthcare organizations?

Join Dr. Martin Hickey, New Mexico State Senator, as he shares how investing in mental and behavioral health has helped healthcare organizations in New Mexico transform their strategies and programs, leading to better financial and patient health outcomes.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> It’s no secret that healthcare in America is broken, especially when it comes to behavioral health where it is often ignored. What are the ramifications and impact not only for patients, but for providers and payers? How can shining the spotlight and investing in behavioral health result in greater opportunities and better outcomes for healthcare organizations?

Join Dr. Martin Hickey, New Mexico State Senator, as he shares how investing in mental and behavioral health has helped healthcare organizations in New Mexico transform their strategies and programs, leading to better financial and patient health outcomes.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> Integrate the Customer Journey to Drive Patient Engagement ft. Sarah Sanders, Dr. Aaron Neinstein, UCSF Integrate the Customer Journey to Drive Patient Engagement ft. Sarah Sanders, Dr. Aaron Neinstein, UCSF Wed, 03 Aug 2022 22:41:22 GMT 23:20 62eaf992b89d760014858852 false http://hellohealthcare.com 62eaf992b89d760014858852 61077a08588adb001a07eb16 integrate-the-customer-journey-to-drive-patient-engagement-f full 2 30 With all of the insights that can be utilized from your internal, external, and experiential behavioral data, there is a real opportunity for health systems to create a scalable and personalized experience that can help activate healthcare consumers.

Join Sarah Sanders, Chief Marketing and Brand Experience Officer, and Dr. Aaron Neinstein, VP of Digital Health, at UCSF as they share how a 360-customer view and an integrated enterprise technology platform enables a holistic approach to engage patients throughout their healthcare journeys.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> With all of the insights that can be utilized from your internal, external, and experiential behavioral data, there is a real opportunity for health systems to create a scalable and personalized experience that can help activate healthcare consumers.

Join Sarah Sanders, Chief Marketing and Brand Experience Officer, and Dr. Aaron Neinstein, VP of Digital Health, at UCSF as they share how a 360-customer view and an integrated enterprise technology platform enables a holistic approach to engage patients throughout their healthcare journeys.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> Building the Future of Healthcare Marketing Today ft. Paul Matsen Building the Future of Healthcare Marketing Today ft. Paul Matsen Wed, 27 Jul 2022 21:01:57 GMT 21:25 62e1a7c3a677bf001344e428 false http://hellohealthcare.com 62e1a7c3a677bf001344e428 61077a08588adb001a07eb16 building-the-future-of-healthcare-marketing-today-ft-paul-ma full 2 29 There’s no turning back on the acceleration of consumerism. Healthcare leaders are evolving their strategy to think holistically about the customer journey, including everything from patient care to the metaverse.

Paul Matsen, Chief Marketing Officer at Cleveland Clinic, brings an optimistic perspective and experience on how leaders can modernize the future of healthcare marketing.

How do CRM Intelligence and health system strategy converge to drive greater consumer and patient activation to the services they need most?

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> There’s no turning back on the acceleration of consumerism. Healthcare leaders are evolving their strategy to think holistically about the customer journey, including everything from patient care to the metaverse.

Paul Matsen, Chief Marketing Officer at Cleveland Clinic, brings an optimistic perspective and experience on how leaders can modernize the future of healthcare marketing.

How do CRM Intelligence and health system strategy converge to drive greater consumer and patient activation to the services they need most?

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

Hosted on Acast. See acast.com/privacy for more information.

]]> Liaisons and Leadership: PRM Growth Strategy ft. Kriss Barlow Liaisons and Leadership: PRM Growth Strategy ft. Kriss Barlow Wed, 20 Jul 2022 18:50:56 GMT 17:37 62d84e9121e3ee0012499db8 false http://hellohealthcare.com 62d84e9121e3ee0012499db8 61077a08588adb001a07eb16 liaisons-and-leadership-prm-growth-strategy-ft-kriss-barlow full 2 28 Physician engagement continues to help drive hospital performance and growth. With the last few years of tremendous change, what has evolved in their strategy?

Kriss Barlow, Principal of Barlow/McCarthy and author of Physician Relations: The Model, The Method and The Impact, and Chris Hemphill discuss recent insights and strategies for moving a physician relations program forward.

A few themes discussed include how to add value when growth isn’t a priority, communicating with leadership, and how roles are being redefined.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> Physician engagement continues to help drive hospital performance and growth. With the last few years of tremendous change, what has evolved in their strategy?

Kriss Barlow, Principal of Barlow/McCarthy and author of Physician Relations: The Model, The Method and The Impact, and Chris Hemphill discuss recent insights and strategies for moving a physician relations program forward.

A few themes discussed include how to add value when growth isn’t a priority, communicating with leadership, and how roles are being redefined.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

Hosted on Acast. See acast.com/privacy for more information.

]]> The Value of Field Intelligence in Physician Relations ft. Laurel Hopkins The Value of Field Intelligence in Physician Relations ft. Laurel Hopkins Wed, 13 Jul 2022 08:30:09 GMT 19:06 62cdf9d769a9d0001477484b false http://hellohealthcare.com 62cdf9d769a9d0001477484b 61077a08588adb001a07eb16 the-value-of-field-intelligence-in-physician-relations-ft-la full 2 27 The pressure is on for health systems to make up for lost business during the pandemic, creating big opportunities for physician relation teams. How can physician liaisons seize the moment to help bridge communication gaps and grow meaningful volume?

Join Laurel Hopkins, Executive Director of Market Development at Virginia Mason Franciscan Health, and host Chris Hemphill as they discuss strategies to gather field intelligence to better inform and influence growth plans.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

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]]> The pressure is on for health systems to make up for lost business during the pandemic, creating big opportunities for physician relation teams. How can physician liaisons seize the moment to help bridge communication gaps and grow meaningful volume?

Join Laurel Hopkins, Executive Director of Market Development at Virginia Mason Franciscan Health, and host Chris Hemphill as they discuss strategies to gather field intelligence to better inform and influence growth plans.

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists.

Hosted on Acast. See acast.com/privacy for more information.

]]> Influencer Marketing: The Dolly Parton Healthcare Story ft. Stuart Dill Influencer Marketing: The Dolly Parton Healthcare Story ft. Stuart Dill Wed, 06 Jul 2022 19:10:01 GMT 14:31 62c5de09e11126001461add9 false http://hellohealthcare.com 62c5de09e11126001461add9 61077a08588adb001a07eb16 influencer-marketing-the-dolly-parton-healthcare-story-ft-st full 2 26 How can healthcare companies achieve 6 billion impressions in 24 hours? Influencer marketing. Dolly Parton’s story about donating to Vanderbilt and contributing to the Covid-19 vaccine development is a great example of building a successful influencer strategy.

Stuart Dill highlights the importance of starting with your company’s mission and building trust to achieve results. Join Chris Hemphill as they guide us through an inspiring discussion with Stuart about successful influencer stories. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

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]]> How can healthcare companies achieve 6 billion impressions in 24 hours? Influencer marketing. Dolly Parton’s story about donating to Vanderbilt and contributing to the Covid-19 vaccine development is a great example of building a successful influencer strategy.

Stuart Dill highlights the importance of starting with your company’s mission and building trust to achieve results. Join Chris Hemphill as they guide us through an inspiring discussion with Stuart about successful influencer stories. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> What Policies Can Unbreak Healthcare? ft. Paul Keckley What Policies Can Unbreak Healthcare? ft. Paul Keckley Wed, 22 Jun 2022 08:15:26 GMT 31:57 62b21467d166840012d00047 false http://hellohealthcare.com 62b21467d166840012d00047 61077a08588adb001a07eb16 what-policies-can-unbreak-healthcare-ft-paul-keckley full 2 25 Affordability. Value. Accessibility. These issues are driving health systems to change more quickly than ever. But what is needed to better align healthcare with consumer expectations? We discuss this and much more with Dr. Paul Keckley, an independent healthcare advisor that participated as a facilitator for the Affordable Care Act.

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

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]]> Affordability. Value. Accessibility. These issues are driving health systems to change more quickly than ever. But what is needed to better align healthcare with consumer expectations? We discuss this and much more with Dr. Paul Keckley, an independent healthcare advisor that participated as a facilitator for the Affordable Care Act.

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Making an Impact in Today’s Hybrid World ft. Debra Jasper Making an Impact in Today’s Hybrid World ft. Debra Jasper Wed, 08 Jun 2022 09:15:44 GMT 18:15 629f955f9252bc0012d09642 false http://hellohealthcare.com 629f955f9252bc0012d09642 61077a08588adb001a07eb16 making-an-impact-in-todays-hybrid-world-ft-debra-jasper full 2 24 The expectations of today’s workforce have changed. How healthcare leaders communicate, manage, and engage must change too. That means breaking old rules, choosing the essential over the expected, and rethinking just about everything.

Join Chris Hemphill’s discussion with Debra Jasper about how to create clear, compelling messages that build trust, save time, and drive measurable results.

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

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]]> The expectations of today’s workforce have changed. How healthcare leaders communicate, manage, and engage must change too. That means breaking old rules, choosing the essential over the expected, and rethinking just about everything.

Join Chris Hemphill’s discussion with Debra Jasper about how to create clear, compelling messages that build trust, save time, and drive measurable results.

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Developing Effective Marketing Plans from Start to Finish ft. David Marlowe Developing Effective Marketing Plans from Start to Finish ft. David Marlowe Wed, 25 May 2022 09:15:01 GMT 19:51 628d893bfc72480013959f51 false http://hellohealthcare.com 628d893bfc72480013959f51 61077a08588adb001a07eb16 developing-effective-marketing-plans-from-start-to-finish-ft full 2 23 As marketers, we put everything into how to meet healthcare demand in our communities. Even with all of the research, experimentation, and execution, our plans often lose out to politics and power. How do we drive plans that are proactive and strategic to our health systems? 


David Marlowe of Strategic Marketing Concepts has helped marketing leaders with this for over 40 years. David discusses how to collaborate with leadership and drive plans to finish, while being mindful that questions and conflict are part of the process. 


This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 


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]]> As marketers, we put everything into how to meet healthcare demand in our communities. Even with all of the research, experimentation, and execution, our plans often lose out to politics and power. How do we drive plans that are proactive and strategic to our health systems? 


David Marlowe of Strategic Marketing Concepts has helped marketing leaders with this for over 40 years. David discusses how to collaborate with leadership and drive plans to finish, while being mindful that questions and conflict are part of the process. 


This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 


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]]> 5 Potent Predictions Shaping Healthcare Strategy ft. Chris Bevolo, Part 2 of 2 5 Potent Predictions Shaping Healthcare Strategy ft. Chris Bevolo, Part 2 of 2 Wed, 11 May 2022 07:15:40 GMT 46:53 627b29b2b8d5230012add532 false http://hellohealthcare.com 627b29b2b8d5230012add532 61077a08588adb001a07eb16 5-potent-predictions-shaping-healthcare-strategy-part-2 full 2 22 Chris Bevolo continues his research-based predictions from his latest book, Joe Public 2030. In this second part of the two-part series, Bevolo focuses on three more predictions that may permanently alter the way that consumers make healthcare choices — the funnel wars, healthcare sectarianism, and disparity dystopia.

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

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]]> Chris Bevolo continues his research-based predictions from his latest book, Joe Public 2030. In this second part of the two-part series, Bevolo focuses on three more predictions that may permanently alter the way that consumers make healthcare choices — the funnel wars, healthcare sectarianism, and disparity dystopia.

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Going Beyond the AI Hype ft. Ryan Younger Going Beyond the AI Hype ft. Ryan Younger Thu, 28 Apr 2022 22:48:20 GMT 15:34 626b19b3c1fd8500126b8ee0 false http://hellohealthcare.com 626b19b3c1fd8500126b8ee0 61077a08588adb001a07eb16 going-beyond-the-ai-hype-ft-ryan-younger full 2 21 Artificial Intelligence (AI) has become increasingly ubiquitous in marketing technologies. It's no longer enough to use AI but instead must be questioned to understand how it's being used and what the underlying strategy is. Ryan Younger, VP of Marketing at Virtua Health, has built a proven marketing strategy using innovation and a consumer-focused mindset. Hear Chris Hemphill’s discussion with Ryan Younger about strategies to be more metrics-driven, agile, and better aligned with each consumer.

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

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]]> Artificial Intelligence (AI) has become increasingly ubiquitous in marketing technologies. It's no longer enough to use AI but instead must be questioned to understand how it's being used and what the underlying strategy is. Ryan Younger, VP of Marketing at Virtua Health, has built a proven marketing strategy using innovation and a consumer-focused mindset. Hear Chris Hemphill’s discussion with Ryan Younger about strategies to be more metrics-driven, agile, and better aligned with each consumer.

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

Hosted on Acast. See acast.com/privacy for more information.

]]> The Future of Data Storytelling ft. Lyndsee Manna The Future of Data Storytelling ft. Lyndsee Manna Thu, 21 Apr 2022 17:45:42 GMT 29:52 62619846e543e60013d57c96 false http://hellohealthcare.com 62619846e543e60013d57c96 61077a08588adb001a07eb16 the-future-of-data-storytelling-ft-lyndsee-manna full 2 20 Data storytelling is evolving just as quickly as the business problems that it's trying to solve. One of the newest forms of data storytelling is Natural Language Generation (NLG), which transforms data into plain English. Join Lyndsee Manna, EVP of Global Business Development & Strategic Partnerships at Arria NLG, and host Chris Hemphill as they discuss the possibilities that come from using this new tool to improve everything from investments to marketing engagement. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

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]]> Data storytelling is evolving just as quickly as the business problems that it's trying to solve. One of the newest forms of data storytelling is Natural Language Generation (NLG), which transforms data into plain English. Join Lyndsee Manna, EVP of Global Business Development & Strategic Partnerships at Arria NLG, and host Chris Hemphill as they discuss the possibilities that come from using this new tool to improve everything from investments to marketing engagement. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

Hosted on Acast. See acast.com/privacy for more information.

]]> Building a Customer Experience Culture in Healthcare ft. Craig Kartchner Building a Customer Experience Culture in Healthcare ft. Craig Kartchner Thu, 14 Apr 2022 16:59:48 GMT 28:49 6258530490ef350012b9a75b false http://hellohealthcare.com 6258530490ef350012b9a75b 61077a08588adb001a07eb16 building-a-customer-experience-culture-in-healthcare-ft-crai full 2 19 What does it take to deliver the type of experience that keeps healthcare consumers loyal? Is it something that can be bought off the shelf and quickly configured in your EMR? 

Join Craig Kartchner, AVP of Marketing and Customer Experience at HonorHealth, and host Chris Hemphill as they highlight the building blocks of culture, leadership and organizational shifts in metrics and mentality.

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

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]]> What does it take to deliver the type of experience that keeps healthcare consumers loyal? Is it something that can be bought off the shelf and quickly configured in your EMR? 

Join Craig Kartchner, AVP of Marketing and Customer Experience at HonorHealth, and host Chris Hemphill as they highlight the building blocks of culture, leadership and organizational shifts in metrics and mentality.

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

Hosted on Acast. See acast.com/privacy for more information.

]]> 5 Potent Predictions Shaping Healthcare Strategy ft. Chris Bevolo, Part 1 of 2 5 Potent Predictions Shaping Healthcare Strategy ft. Chris Bevolo, Part 1 of 2 Thu, 07 Apr 2022 18:48:56 GMT 39:42 624f32168a040d0012425c6e false http://hellohealthcare.com 624f32168a040d0012425c6e 61077a08588adb001a07eb16 5-potent-predictions-shaping-healthcare-strategy-ft-chris-be full 2 18 Healthcare likely will look very different in the next decade. To help us navigate the marketing and strategy challenges that are coming, Chris Bevolo shares some of the research-based predictions from his latest book, Joe Public 2030. Join him and host Chris Hemphill as they discuss what future healthcare choices may look like for consumers and the implications for hospitals and health systems. 


This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Healthcare likely will look very different in the next decade. To help us navigate the marketing and strategy challenges that are coming, Chris Bevolo shares some of the research-based predictions from his latest book, Joe Public 2030. Join him and host Chris Hemphill as they discuss what future healthcare choices may look like for consumers and the implications for hospitals and health systems. 


This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Rethink Work: Breaking Down Healthcare's Hierarchies ft. Dr. Kaveh Safavi]]> Wed, 30 Mar 2022 16:14:13 GMT 27:08 6243e936517a990013fc6c39 false http://hellohealthcare.com 6243e936517a990013fc6c39 61077a08588adb001a07eb16 rethink-work-breaking-down-healthcares-hierarchies-ft-dr-kav full 2 17 It's hard to make progress in consumer engagement without a happy, satisfied workforce. The pandemic forced us to rethink the time and place of work, but it has only led to more questions such as how to look beyond pandemic recovery, and how we describe work in the first place. 

Join Dr. Kaveh Safavi, Senior Managing Director of Global Health Business at Accenture, and Chris Hemphill as they discuss the bigger question of what work looks like in the long term, and how it impacts healthcare consumer engagement efforts. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> It's hard to make progress in consumer engagement without a happy, satisfied workforce. The pandemic forced us to rethink the time and place of work, but it has only led to more questions such as how to look beyond pandemic recovery, and how we describe work in the first place. 

Join Dr. Kaveh Safavi, Senior Managing Director of Global Health Business at Accenture, and Chris Hemphill as they discuss the bigger question of what work looks like in the long term, and how it impacts healthcare consumer engagement efforts. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Nudge Patient Behavior Using Data ft. Tom Hileman Nudge Patient Behavior Using Data ft. Tom Hileman Wed, 16 Mar 2022 08:15:27 GMT 21:56 62315509c8761200129c420b false http://hellohealthcare.com 62315509c8761200129c420b 61077a08588adb001a07eb16 nudge-patient-behavior-using-data-ft-tom-hileman full 2 16 Many healthcare organizations have the data and technology that they need to get people engaged in their own care. The hard part is operationalizing both the "art" of the message, and the "science" of the data behind it. 

Tom Hileman, president of Hileman Group, and Chris Hemphill break down the opportunities and challenges of using data to nudge patient behavior, personalize health actions, and address preventable illnesses. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Many healthcare organizations have the data and technology that they need to get people engaged in their own care. The hard part is operationalizing both the "art" of the message, and the "science" of the data behind it. 

Tom Hileman, president of Hileman Group, and Chris Hemphill break down the opportunities and challenges of using data to nudge patient behavior, personalize health actions, and address preventable illnesses. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Carrie Liken: The Marriage Between Marketing and Patient Experience Carrie Liken: The Marriage Between Marketing and Patient Experience Fri, 04 Mar 2022 23:38:51 GMT 22:46 6222a30c6ab402001203c7eb false http://hellohealthcare.com 6222a30c6ab402001203c7eb 61077a08588adb001a07eb16 carrie-liken-the-marriage-between-marketing-and-patient-expe full 2 15

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]]>

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]]> Why Good Brands Go Stale ft. Jared Johnson Why Good Brands Go Stale ft. Jared Johnson Wed, 23 Feb 2022 18:11:40 GMT 20:34 621678dc59e1d200122a4494 false http://hellohealthcare.com 621678dc59e1d200122a4494 61077a08588adb001a07eb16 why-good-brands-go-stale-ft-jared-johnson full 2 14 There's been a long debate in healthcare marketing on whether to focus more on branding or data-driven plans. Jared Johnson heads the Healthcare Rap Podcast and consults with patient engagement and healthcare marketing teams across the US. He has a simple answer: Let's focus on both! 


Chris Hemphill, VP of Applied AI at Actium Health, and Jared break down what it means to support branding initiatives with data. Learn how to plan and launch these initiatives, and equally important, learn the data storytelling that will resonate with leadership.


This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

Hosted on Acast. See acast.com/privacy for more information.

]]> There's been a long debate in healthcare marketing on whether to focus more on branding or data-driven plans. Jared Johnson heads the Healthcare Rap Podcast and consults with patient engagement and healthcare marketing teams across the US. He has a simple answer: Let's focus on both! 


Chris Hemphill, VP of Applied AI at Actium Health, and Jared break down what it means to support branding initiatives with data. Learn how to plan and launch these initiatives, and equally important, learn the data storytelling that will resonate with leadership.


This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[5 Steps to Patient Activation in 2022 ft. Alan Shoebridge, Providence Oregon's CCO]]> Mon, 14 Feb 2022 21:55:05 GMT 41:14 620acfb8534dfd0013ffb23e false http://hellohealthcare.com 620acfb8534dfd0013ffb23e 61077a08588adb001a07eb16 5-steps-to-patient-activation-in-2022-walan-shoebridge-provi full 2 13 It's not just the pandemic impacting healthcare marketing. Big retail players, staffing challenges, and new patient activation experiences are changing how we deliver and communicate about healthcare. With all this change, how can healthcare leaders grow consistent, predictable relationships with their patients? 

Alan Shoebridge, Chief Communications Officer at Providence, and Chris Hemphill, VP of Applied AI at Actium Health break down strategies to thrive in this year's rapid change, including: driving effective outreach and activation in times of uncertainty, managing staffing challenges and other changes, and getting started, even when conditions aren't ideal. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> It's not just the pandemic impacting healthcare marketing. Big retail players, staffing challenges, and new patient activation experiences are changing how we deliver and communicate about healthcare. With all this change, how can healthcare leaders grow consistent, predictable relationships with their patients? 

Alan Shoebridge, Chief Communications Officer at Providence, and Chris Hemphill, VP of Applied AI at Actium Health break down strategies to thrive in this year's rapid change, including: driving effective outreach and activation in times of uncertainty, managing staffing challenges and other changes, and getting started, even when conditions aren't ideal. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> How OhioHealth Put Patients at the Center ft. Sue Jablonski, CMO How OhioHealth Put Patients at the Center ft. Sue Jablonski, CMO Wed, 02 Feb 2022 09:15:33 GMT 18:39 61f9be6866069c0014aaad41 false http://hellohealthcare.com 61f9be6866069c0014aaad41 61077a08588adb001a07eb16 how-ohiohealth-put-patients-at-the-center-ft-sue-jablonski-c full 2 12 They say healthcare marketing is behind, but user-centered planning and human-centered design is how we catch up. Sue Jablonski, Chief Marketing Officer at OhioHealth, discusses how putting patients and consumers at the center drives greater patient activation and retention. 

Chris Hemphill, VP of Applied AI at Actium Health, and Sue dive deep on what it takes to listen and adapt to consumers and patients. You'll learn about collecting the right data for their needs and how to put new plans into action. 

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists. For more information about our show or guests, visit hellohealthcare.com. 


Hosted on Acast. See acast.com/privacy for more information.

]]> They say healthcare marketing is behind, but user-centered planning and human-centered design is how we catch up. Sue Jablonski, Chief Marketing Officer at OhioHealth, discusses how putting patients and consumers at the center drives greater patient activation and retention. 

Chris Hemphill, VP of Applied AI at Actium Health, and Sue dive deep on what it takes to listen and adapt to consumers and patients. You'll learn about collecting the right data for their needs and how to put new plans into action. 

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists. For more information about our show or guests, visit hellohealthcare.com. 


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]]> Is Telehealth a Bubble? ft. Ann Mond Johnson Is Telehealth a Bubble? ft. Ann Mond Johnson Wed, 19 Jan 2022 23:34:22 GMT 20:23 61e89ffc7b64ef0013d42215 false http://hellohealthcare.com 61e89ffc7b64ef0013d42215 61077a08588adb001a07eb16 is-telehealth-a-bubble-ft-ann-mond-johnson full 2 11 Telehealth and virtual care are increasingly important tools for removing healthcare barriers such as access, quality, cost, and provider scarcities. However, scrutiny continues as we battle regulations and misconceptions in the market for telehealth and other at-home care delivery models. 

How do we overcome this resistance? Is it possible for telehealth to be the next generation of care delivery? 

Join Chris Hemphill as they guide us through a discussion with Ann Mond Johnson, CEO of the American Telemedicine Association, about the impact of telehealth on the market. Ann provides a consumer-focused outlook on where telehealth is going. 

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Telehealth and virtual care are increasingly important tools for removing healthcare barriers such as access, quality, cost, and provider scarcities. However, scrutiny continues as we battle regulations and misconceptions in the market for telehealth and other at-home care delivery models. 

How do we overcome this resistance? Is it possible for telehealth to be the next generation of care delivery? 

Join Chris Hemphill as they guide us through a discussion with Ann Mond Johnson, CEO of the American Telemedicine Association, about the impact of telehealth on the market. Ann provides a consumer-focused outlook on where telehealth is going. 

This conversation is brought to you by Actium Health in partnership with the Forum for Healthcare Strategists. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> What If We Stop Marketing? What If We Stop Marketing? Wed, 22 Dec 2021 06:30:15 GMT 35:16 61c2c5f688e780001244e55b false http://hellohealthcare.com 61c2c5f688e780001244e55b 61077a08588adb001a07eb16 what-if-we-stop-marketing full 1 10 Whether the focus is the patient or the C-Suite, healthcare marketers are responsible to craft powerful stories that not only save lives, but justify the work that they are doing. Learning to communicate effectively, using data intelligently, building effective plans, and using advanced technologies like AI can give marketers the edge they need. 

Join Chris Hemphill as they guide us through conversations with some of the leaders who know how to use internal storytelling to keep a hospital's consumer growth arm going. 

Guests in this episode include Debra Jasper, Jean Hitchcock, and David Marlowe. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Whether the focus is the patient or the C-Suite, healthcare marketers are responsible to craft powerful stories that not only save lives, but justify the work that they are doing. Learning to communicate effectively, using data intelligently, building effective plans, and using advanced technologies like AI can give marketers the edge they need. 

Join Chris Hemphill as they guide us through conversations with some of the leaders who know how to use internal storytelling to keep a hospital's consumer growth arm going. 

Guests in this episode include Debra Jasper, Jean Hitchcock, and David Marlowe. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Why the Future of Health IT is Customer-Centric Why the Future of Health IT is Customer-Centric Mon, 06 Dec 2021 23:05:18 GMT 47:05 61ae972e83490a0012c71723 false http://hellohealthcare.com 61ae972e83490a0012c71723 61077a08588adb001a07eb16 why-the-future-of-health-it-is-customer-centric full 1 9 How are technology leaders balancing patient needs, physician needs, and health system strategies? Health IT leadership is not for the faint of heart. It requires using data to bridge the patient experience and business strategy, learning your organization's strategic language, and gaining consensus to blaze new trails from those who otherwise would be satisfied with the status quo. 


Join Chris Hemphill as they guide us through conversations with some of the leaders who, in the midst of competing priorities and ever-higher stakes, remain focused on the patient through and through. 


Guests in this episode include Dr. Lee Milligan, Dr. John Lee, Ann Goldman, and Marc Probst. 


This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 


Resource: 

Dr. Lee Milligan's story from the ER: https://www.linkedin.com/pulse/chapter-5-times-trouble-lee-david-milligan-md-chcio/

Hosted on Acast. See acast.com/privacy for more information.

]]> How are technology leaders balancing patient needs, physician needs, and health system strategies? Health IT leadership is not for the faint of heart. It requires using data to bridge the patient experience and business strategy, learning your organization's strategic language, and gaining consensus to blaze new trails from those who otherwise would be satisfied with the status quo. 


Join Chris Hemphill as they guide us through conversations with some of the leaders who, in the midst of competing priorities and ever-higher stakes, remain focused on the patient through and through. 


Guests in this episode include Dr. Lee Milligan, Dr. John Lee, Ann Goldman, and Marc Probst. 


This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 


Resource: 

Dr. Lee Milligan's story from the ER: https://www.linkedin.com/pulse/chapter-5-times-trouble-lee-david-milligan-md-chcio/

Hosted on Acast. See acast.com/privacy for more information.

]]> How Discrimination Impacts Transgender Care How Discrimination Impacts Transgender Care Thu, 18 Nov 2021 01:06:39 GMT 32:52 6195a71f735fd00014342c81 false http://hellohealthcare.com 6195a71f735fd00014342c81 61077a08588adb001a07eb16 how-discrimination-impacts-transgender-care full 1 8 Transgender individuals and sexual minorities face major healthcare barriers that don't often get discussed. According to the National Institutes of Health (NIH), the biggest barriers come from lack of access to knowledgeable providers. 


Join Chris Hemphill's discussion with Dr. Kavita Mishra about how these disparities impact sex & gender minorities (SGM). Dr. Mishra, who specializes in transgender medicine at Stanford Health, shares the impact of these issues and thoughts on how healthcare leaders may start helping to create a level field. 


This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Transgender individuals and sexual minorities face major healthcare barriers that don't often get discussed. According to the National Institutes of Health (NIH), the biggest barriers come from lack of access to knowledgeable providers. 


Join Chris Hemphill's discussion with Dr. Kavita Mishra about how these disparities impact sex & gender minorities (SGM). Dr. Mishra, who specializes in transgender medicine at Stanford Health, shares the impact of these issues and thoughts on how healthcare leaders may start helping to create a level field. 


This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Physician Relations: A Love Letter Physician Relations: A Love Letter Fri, 29 Oct 2021 19:49:33 GMT 51:42 617c504d9198520013e1cdf5 false http://hellohealthcare.com 617c504d9198520013e1cdf5 61077a08588adb001a07eb16 physician-relations-a-love-letter full 1 7 The physician relations team has been a missing voice in many meaningful conversations, from fighting physician burnout to driving revenue. How should we think about them strategically, and what does the new outreach playbook tell us about how to maximize their impact? 

Join Chris Hemphil as they guide us through conversations with some of the leaders who are preparing outreach teams to be data-driven problem solvers who are heard more by their organizations' executive teams. 

Guests in this episode include Kriss Barlow, Kelley Knott, Susan Boydell, Darren Burch, and Robert Perkins. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

References: 

Hosted on Acast. See acast.com/privacy for more information.

]]> The physician relations team has been a missing voice in many meaningful conversations, from fighting physician burnout to driving revenue. How should we think about them strategically, and what does the new outreach playbook tell us about how to maximize their impact? 

Join Chris Hemphil as they guide us through conversations with some of the leaders who are preparing outreach teams to be data-driven problem solvers who are heard more by their organizations' executive teams. 

Guests in this episode include Kriss Barlow, Kelley Knott, Susan Boydell, Darren Burch, and Robert Perkins. 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

References: 

Hosted on Acast. See acast.com/privacy for more information.

]]> Can AI Drive Authentic Patient Experiences? Can AI Drive Authentic Patient Experiences? Thu, 14 Oct 2021 22:59:20 GMT 44:20 6168b648102fc20013c2c087 false http://hellohealthcare.com 6168b648102fc20013c2c087 61077a08588adb001a07eb16 can-ai-drive-authentic-patient-experiences full 1 6 We've all heard about artificial intelligence, but what is AI really, and what can it do for us? AI has allowed us to move faster, smarter, and at a scale that previously wasn’t thought possible. But how does AI fit into healthcare, and what role might it play in creating deeper, more meaningful patient experiences?  

Join Chris Hemphil as they guide us through conversations with some of the leaders who are helping us understand exactly who patients are and what is most important to them. 

Guests in this episode include Dr. John Glaser, Dr. William Hersh, Dr. Matt Cybulsky, Christopher Penn, Sheetal Shah, and Dave Pavaletz. 

References:

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> We've all heard about artificial intelligence, but what is AI really, and what can it do for us? AI has allowed us to move faster, smarter, and at a scale that previously wasn’t thought possible. But how does AI fit into healthcare, and what role might it play in creating deeper, more meaningful patient experiences?  

Join Chris Hemphil as they guide us through conversations with some of the leaders who are helping us understand exactly who patients are and what is most important to them. 

Guests in this episode include Dr. John Glaser, Dr. William Hersh, Dr. Matt Cybulsky, Christopher Penn, Sheetal Shah, and Dave Pavaletz. 

References:

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Patients Don’t Care About Digital Transformation Patients Don’t Care About Digital Transformation Thu, 30 Sep 2021 21:23:15 GMT 43:57 61562ac2f100760015f48840 false http://hellohealthcare.com 61562ac2f100760015f48840 61077a08588adb001a07eb16 patients-dont-care-about-digital-transformation full 1 5 Patient expectations continue to outpace digital transformation efforts, which means it has never been more important to make healthcare easier and more personalized. This will require leveraging the wealth of data and new technologies to create more robust and consistent patient experiences, as well as taking lessons learned from other industries and working collaboratively. 

Join Chris Hemphil as they guide us through conversations with some of the leaders who see this new focus on digital transformation as a watershed moment for healthcare to keep iterating and see that this change continues far into the future. 

Guests in this episode include Ed Marx, Carrie Liken, Marc Probst, Joe Schmid, and Rebecca Weisner. 

References: 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

Hosted on Acast. See acast.com/privacy for more information.

]]> Patient expectations continue to outpace digital transformation efforts, which means it has never been more important to make healthcare easier and more personalized. This will require leveraging the wealth of data and new technologies to create more robust and consistent patient experiences, as well as taking lessons learned from other industries and working collaboratively. 

Join Chris Hemphil as they guide us through conversations with some of the leaders who see this new focus on digital transformation as a watershed moment for healthcare to keep iterating and see that this change continues far into the future. 

Guests in this episode include Ed Marx, Carrie Liken, Marc Probst, Joe Schmid, and Rebecca Weisner. 

References: 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

Hosted on Acast. See acast.com/privacy for more information.

]]> Fighting the Infodemic Fighting the Infodemic Thu, 16 Sep 2021 06:51:42 GMT 41:44 6142e97d2b4d46001242c040 false http://hellohealthcare.com 6142e97d2b4d46001242c040 61077a08588adb001a07eb16 fighting-the-infodemic full 1 4 There’s an epidemic that’s spreading faster than the Delta variant: the Infodemic. Although it doesn’t have physical symptoms, its side effects are bad decisions that amplify the pandemic, like refusing to take vaccines. With so many people, each with their own networks, platforms, and influencers, how can healthcare hope to stamp out the misinformation? 

Join Chris Hemphil as they guide us through conversations with some of the leaders who believe that even the toughest problems can be solved by learning to listen better.

Guests in this episode include Sondra Brown, Kristy Roldan, Alan Shoebridge, Dean Browell, Jenn Misora, Zain Ismail, and Sarah Coles. 

References: 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

Hosted on Acast. See acast.com/privacy for more information.

]]> There’s an epidemic that’s spreading faster than the Delta variant: the Infodemic. Although it doesn’t have physical symptoms, its side effects are bad decisions that amplify the pandemic, like refusing to take vaccines. With so many people, each with their own networks, platforms, and influencers, how can healthcare hope to stamp out the misinformation? 

Join Chris Hemphil as they guide us through conversations with some of the leaders who believe that even the toughest problems can be solved by learning to listen better.

Guests in this episode include Sondra Brown, Kristy Roldan, Alan Shoebridge, Dean Browell, Jenn Misora, Zain Ismail, and Sarah Coles. 

References: 

This conversation is brought to you by Actium Health. For more information about our show or guests, visit hellohealthcare.com.

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Will Tech & Retail Eat Healthcare?]]> Wed, 01 Sep 2021 16:33:45 GMT 1:00:36 612fab696d38e90019a4bd06 false http://hellohealthcare.com 612fab696d38e90019a4bd06 61077a08588adb001a07eb16 will-tech-retail-eat-healthcare full 1 3 Are the new healthcare services from Amazon, Walmart, CVS, and many others a friend or foe to traditional health systems? Dr. Paul Keckley (one of the facilitators of the Affordable Care Act), Shari Campbell (a retail health leader), James Gardner (retail health policy analyst and marketing strategist), and more guide us through the ins and outs of the latest care delivery models.

Join Chris Hemphill as they guide us through conversations with some of the people driving change and hear why they're urging us not to ignore this movement in consumer-first health.

Guests in this episode include Dr. Paul Keckley, Shari Campbell, James Gardner, Sheetal Shah, Craig Kartchner, Carrie Liken, and Mike Linnert. 

Patient Experience: How One Medical Delights Patients: http://www.symphonyrm.com/patient-experience-and-the-data-on-how-one-medical-delights-its-patients/

Chris Hemphill's Experience with Walmart Health: http://www.youtube.com/watch?v=cvvKPmDJii4&t=1311s

This conversation is brought to you by SymphonyRM. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Are the new healthcare services from Amazon, Walmart, CVS, and many others a friend or foe to traditional health systems? Dr. Paul Keckley (one of the facilitators of the Affordable Care Act), Shari Campbell (a retail health leader), James Gardner (retail health policy analyst and marketing strategist), and more guide us through the ins and outs of the latest care delivery models.

Join Chris Hemphill as they guide us through conversations with some of the people driving change and hear why they're urging us not to ignore this movement in consumer-first health.

Guests in this episode include Dr. Paul Keckley, Shari Campbell, James Gardner, Sheetal Shah, Craig Kartchner, Carrie Liken, and Mike Linnert. 

Patient Experience: How One Medical Delights Patients: http://www.symphonyrm.com/patient-experience-and-the-data-on-how-one-medical-delights-its-patients/

Chris Hemphill's Experience with Walmart Health: http://www.youtube.com/watch?v=cvvKPmDJii4&t=1311s

This conversation is brought to you by SymphonyRM. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Do Healthcare Marketers Deliver Care? Do Healthcare Marketers Deliver Care? Wed, 18 Aug 2021 07:25:35 GMT 35:50 611c3f778ba9ec00138c0369 false http://hellohealthcare.com 611c3f778ba9ec00138c0369 61077a08588adb001a07eb16 do-healthcare-marketers-deliver-care full 1 2 Is it time to look at marketers as part of the care delivery experience? Consumer choice is stronger than ever, and where people get their health information strongly impacts their health outcomes. As health systems must fight so much misinformation, what strategies and tools must they leverage, and what constitutes success? Join Chris Hemphill as they guide us through conversations about the role that marketing leaders play in today's healthcare delivery. 

Guests in this episode include Dave Pavaletz, Ryan Younger, Mike Linnert, Chris Boyer, Christopher Penn, Craig Kartchner, Jared Johnson, and Jean Hitchcock. 

2 million email study: https://www.symphonyrm.com/healthcare-marketing-nearly-doubling-email-engagement-in-healthcare-based-on-2m-emails/ 

Henry Ford Health System’s (and Healthcare Rap’s) Zain Ismail interview: https://www.youtube.com/watch?v=XgsOOjuR2bo

This conversation is brought to you by SymphonyRM. For more information about our show or guests, visit hellohealthcare.com. 


Hosted on Acast. See acast.com/privacy for more information.

]]> Is it time to look at marketers as part of the care delivery experience? Consumer choice is stronger than ever, and where people get their health information strongly impacts their health outcomes. As health systems must fight so much misinformation, what strategies and tools must they leverage, and what constitutes success? Join Chris Hemphill as they guide us through conversations about the role that marketing leaders play in today's healthcare delivery. 

Guests in this episode include Dave Pavaletz, Ryan Younger, Mike Linnert, Chris Boyer, Christopher Penn, Craig Kartchner, Jared Johnson, and Jean Hitchcock. 

2 million email study: https://www.symphonyrm.com/healthcare-marketing-nearly-doubling-email-engagement-in-healthcare-based-on-2m-emails/ 

Henry Ford Health System’s (and Healthcare Rap’s) Zain Ismail interview: https://www.youtube.com/watch?v=XgsOOjuR2bo

This conversation is brought to you by SymphonyRM. For more information about our show or guests, visit hellohealthcare.com. 


Hosted on Acast. See acast.com/privacy for more information.

]]> Where to Start With Health Equity Where to Start With Health Equity Wed, 04 Aug 2021 15:20:09 GMT 33:45 6109708c75388d0012aeb2fc false http://hellohealthcare.com 6109708c75388d0012aeb2fc 61077a08588adb001a07eb16 how-data-can-drive-health-equity full 1 1 Let's start with what we believe to be the biggest issue in healthcare: health equity. We like to think that our health system is meant to serve everyone, but we see further disparities when we look at access by race, gender identity, sexual orientation, location, and many other factors. 

As healthcare leaders operating in our own tiny pieces of a gigantic system, what can we do? Join Chris Hemphill as they guide us through conversations with some of the people driving change and hear how they're strategizing, leading organizations, and using data-driven approaches. 

Leaders mentioned in this week's episode include the following: Dr. Zachary Hermes, Sheetal Shah, Dr. Evelyn L. Lewis, Heather Fernandez, Dorothy Hoffman, Ben Chao, and Priscilla McCloskey. 

End Racism in Healthcare Outreach Presentation with University of Chicago Booth School of Business Center for Applied AI: End Racism in Healthcare Outreach

This conversation is brought to you by SymphonyRM. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]> Let's start with what we believe to be the biggest issue in healthcare: health equity. We like to think that our health system is meant to serve everyone, but we see further disparities when we look at access by race, gender identity, sexual orientation, location, and many other factors. 

As healthcare leaders operating in our own tiny pieces of a gigantic system, what can we do? Join Chris Hemphill as they guide us through conversations with some of the people driving change and hear how they're strategizing, leading organizations, and using data-driven approaches. 

Leaders mentioned in this week's episode include the following: Dr. Zachary Hermes, Sheetal Shah, Dr. Evelyn L. Lewis, Heather Fernandez, Dorothy Hoffman, Ben Chao, and Priscilla McCloskey. 

End Racism in Healthcare Outreach Presentation with University of Chicago Booth School of Business Center for Applied AI: End Racism in Healthcare Outreach

This conversation is brought to you by SymphonyRM. For more information about our show or guests, visit hellohealthcare.com. 

Hosted on Acast. See acast.com/privacy for more information.

]]>