James Bissell introduces Salva Jimenez to the Hit Your Numbers community, and gives a first look at what The Revenue Enabler team is building next.

All episodes, Hit Your Numbers Podcast: https://www.therevenueenabler.com/podcast

The Revenue Enabler website: https://www.therevenueenabler.com

Connect with Salva Jimenez on LinkedIn: https://www.linkedin.com/in/salvajimenez/

Connect with James Bissell on LinkedIn: https://www.linkedin.com/in/james-bissell1/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this episode, James Bissell is joined by Gabe Lullo, CEO of Alleyoop, one of the most creative and effective SDR agencies operating today. Gabe has seen every version of how this goes right and wrong, and he has a very clear point of view on what actually works.

If you are building an SDR function, managing one, or trying to hold onto the people you have already hired, this is the episode to listen to.

Hit Your Numbers is brought to you by The Revenue Enabler. Subscribe wherever you get your podcasts.

All episodes, Hit Your Numbers Podcast: https://www.therevenueenabler.com/podcast

The Revenue Enabler website: https://www.therevenueenabler.com

Connect with Gabe Lullo on LinkedIn: https://www.linkedin.com/in/lullo/

Connect with James Bissell on LinkedIn: https://www.linkedin.com/in/james-bissell1/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In Part 2 of this two-part conversation, James Bissell and John Hammond pick up where they left off and get into the mechanics - why the work is in the middle of the sales process, not at the end; why your proposal is probably the most expensive document you produce, and why stopping emailing had a material impact on discount rates almost immediately.

Hit Your Numbers is brought to you by The Revenue Enabler. Subscribe wherever you get your podcasts.

USEFUL LINKS:

All episodes, Hit Your Numbers Podcast: https://www.therevenueenabler.com/podcast

The Revenue Enabler website: https://www.therevenueenabler.com

Connect with John Hammond on LinkedIn: https://www.linkedin.com/in/highgrowthcloudsalesleader/

The Not So Secret CRO blog: https://www.thenotsosecretcro.com

Connect with James Bissell on LinkedIn: https://www.linkedin.com/in/james-bissell1/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

James and John cover why the data on quota attainment and staff turnover should be a wake-up call for every sales leader, what IBM's sales school taught John that most organisations have completely abandoned, why the problem is almost never onboarding, the technology stack, or the data source, why the ICP conversation breaks down in practice even when leaders think they've nailed it, how differentiation only matters if the customer is actually prepared to pay for it, and why the best salespeople aren't magic, they're just really disciplined students of the game.

Hit Your Numbers is brought to you by The Revenue Enabler. Subscribe wherever you get your podcasts.

#HitYourNumbers #B2BSales #SalesLeadership #StateOfSales #SalesEnablement #RevenueLeadership #GoToMarket #SalesTraining #CRO #SalesStrategy

USEFUL LINKS:

All episodes, Hit Your Numbers Podcast: https://www.therevenueenabler.com/podcast

The Revenue Enabler website: https://www.therevenueenabler.com

Connect with John Hammond on LinkedIn: https://www.linkedin.com/in/highgrowthcloudsalesleader/

The Not So Secret CRO blog: https://www.thenotsosecretcro.com

Connect with James Bissell on LinkedIn: https://www.linkedin.com/in/james-bissell1/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this episode, James Bissell is joined by Victoire De Pontbriand, Senior Sales Director with 14 years in B2B tech across Thomson Reuters, Nasdaq, and Notified. Victoire managed European teams through acquisitions, rebrands, and restructures, and along the way fixed a forecasting culture that was quietly costing the business every single quarter.

If you manage a sales team and your pipeline looks great on the 1st and falls apart by the 30th, this episode is for you.

Hit Your Numbers is brought to you by The Revenue Enabler. Subscribe wherever you get your podcasts.

All episodes, Hit Your Numbers Podcast: https://www.therevenueenabler.com/podcast

The Revenue Enabler website: https://www.therevenueenabler.com

Connect with Victoire De Pontbriand on LinkedIn: https://www.linkedin.com/in/victoire-de-pontbriand-54b02526/

Connect with James Bissell on LinkedIn: https://www.linkedin.com/in/james-bissell1/

#HitYourNumbers #B2BSales #SalesLeadership #Forecasting #SalesManagement #PipelineManagement #MEDDPICC #SalesEnablement #RevenueLeadership #GoToMarket

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this episode, James Bissell is joined by Simon Watson, founder and principal consultant at R&B Consulting, to dig into one of the most overlooked revenue problems in B2B sales: what happens after the deal is signed. Simon has spent 20 years in high growth businesses, been part of several successful exits, and now works with founder-led companies to help them grow revenue more sustainably. He knows exactly where the money gets left on the table, and why.

Hit Your Numbers is brought to you by The Revenue Enabler. Subscribe wherever you get your podcasts.

Connect with Simon Watson on LinkedIn: https://www.linkedin.com/in/simonwatson13/

Connect with James Bissell on LinkedIn: https://www.linkedin.com/in/james-bissell1/

All episodes, Hit Your Numbers Podcast: https://www.therevenueenabler.com/podcast

The Revenue Enabler website: https://www.therevenueenabler.com

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Simon and James cover what a genuinely strong ICP looks like and how to build one from your own data, why 85% of BeyondTrust's pipeline is now ICP-qualified and what that's done for win rates and deal velocity, how trigger events and intent signals should drive your outreach, not just company size and sector, the SDR/AE pod structure Simon runs, what the weekly cadence looks like, and why prep is everything, why generating fewer but better-quality opportunities is the right move, and why most teams resist it, and the ICE methodology: intentional, consistent, execute.

If you lead SDRs, manage AEs, or you're trying to fix your pipeline problem without just throwing more activity at it, this is the episode for you.

Hit Your Numbers is brought to you by The Revenue Enabler. Subscribe wherever you get your podcasts.

USEFUL LINKS

All episodes, Hit Your Numbers Podcast: https://www.therevenueenabler.com/podcast

The Revenue Enabler website: https://www.therevenueenabler.com

Connect with Simon Edmunds on LinkedIn: https://www.linkedin.com/in/simon-edmunds/

Connect with James Bissell on LinkedIn: https://www.linkedin.com/in/james-bissell1/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

This is a short one. But if you want a look at what's coming from TRE, it's worth your time.

Hit Your Numbers is brought to you by The Revenue Enabler. Subscribe wherever you get your podcasts.

USEFUL LINKS

Listen on Spotify: https://open.spotify.com/show/0LGaKvY7xejLbk4EeW5hmZ

Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/hit-your-numbers/id1824476519

All episodes, Hit Your Numbers Podcast: https://www.therevenueenabler.com/podcast

The Revenue Enabler website: https://www.therevenueenabler.com

Connect with Emma Paton on LinkedIn: https://www.linkedin.com/in/emmabpaton/

Connect with James Bissell on LinkedIn: https://www.linkedin.com/in/james-bissell1/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this Best of Hit Your Numbers special, James Bissell pulls together three of the most honest, experience-led conversations on sales talent from the archive. You'll hear from Kate Hunt, Regional Director for Enterprise at Multiverse and former Salesforce leader, Coralie De Robert, Director of Account Management at G2, and Jessica Stacpoole, VP of Sales at MVF.

These are three people who have hired, built, and led high-performing teams.

In this episode, they break down what they genuinely look for, how they assess it, and why most managers are measuring the wrong things.

What's covered in this episode:

Why curiosity is the single most important trait in a sales hire, and how to spot it in an interview. The "dog with the bone" mentality that separates average reps from elite ones. The Greek concept of Meraki and why salespeople who work this way never get Sunday night blues. How to run a structured talent assessment using a self-scoring framework. Why context is the most underused tool when influencing internally or closing externally.

If you're building a team, hiring your next rep, or trying to understand what's holding your current one back, this episode is worth your time.

Hit Your Numbers is brought to you by The Revenue Enabler. Subscribe wherever you get your podcasts.

USEFUL LINKS:

Listen on Spotify: https://open.spotify.com/show/0LGaKvY7xejLbk4EeW5hmZ

Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/hit-your-numbers/id1824476519

All episodes, Hit Your Numbers Podcast: https://www.therevenueenabler.com/podcast

The Revenue Enabler website: https://www.therevenueenabler.com

Connect with Kate Hunt on LinkedIn: https://www.linkedin.com/in/kate-hunt1/

Connect with Coralie De Robert on LinkedIn: https://www.linkedin.com/in/coralie-de-robert-15b4a550/

Connect with Jessica Stacpoole on LinkedIn: https://www.linkedin.com/in/jessicastacpoole/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this Best of episode, James Bissell brings together insights from Mike Pritchett (BuzzTrail), Matt Boulton (Perlon AI) and James Smith (ThoughtSpot) to answer the biggest question in modern sales: how should revenue teams really be using AI?

You’ll learn whether AI can genuinely build pipeline, why outbound has become harder in 2025, and how leading sales organisations are using AI agents to increase productivity without increasing headcount. This episode breaks down where AI should replace admin, where it should enhance performance, and why it should never replace human relationships in sales.

If you're a sales leader, SDR, AE, CRO or founder trying to understand how AI fits into your go-to-market strategy, this conversation gives you practical insight, not hype.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Hit Your Numbers, James Bissell sits down with Adam Kay, CRO at GoodFit.io, to unpack why most go-to-market strategies are built backwards, and how that’s killing efficiency, focus and growth.

Adam shares hard-earned lessons from scaling VC-backed startups and explains why most revenue leaders still can’t clearly define their ICP. They dive into why throwing more AEs at a revenue problem rarely works, why most signal tools are misused, and how winners build predictable, repeatable engines before trying to scale. If you’re a CRO, VP Sales, founder or AE trying to build pipeline in a crowded, AI-saturated world, this episode will challenge how you think about market mapping, hiring, tooling and focus.

This isn’t about adding more tech. It’s about getting the fundamentals right.

Follow Adam on LinkedIn: https://www.linkedin.com/in/adam-kay-55559311/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

James Matthews shares candid insights from his journey in venture-backed businesses, explaining why hiring more AEs is not a strategy, why forecasting breaks when fundamentals are weak, and why many revenue leaders cannot properly define their ICP beyond surface-level firmographics.

James Bissell and James Matthews explore the chaos that often comes with rapid growth, the pressure from boards and investors, and the dangerous “spreadsheet business” mentality that ignores market reality. They also discuss why AI has not made GTM easier - as most teams are using it incorrectly - and why repeatability and predictability must come before scale.

For anyone progressing from SDR to leadership, or currently leading a revenue team under growth pressure, this episode offers a grounded, practical blueprint for building predictable growth without burning out your team, or your forecast.

Follow James Matthews on LinkedIn https://www.linkedin.com/in/mrjamesmatthews/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Perfect for SDRs, AEs, and revenue leaders who want to stop bleeding unnecessary discounts and start closing with confidence. If your deals are stalling or you're constantly being told you're "too expensive," this is the episode you need.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow Chris on LinkedIn: https://www.linkedin.com/in/chrismuir/

Check out The Sales Readiness Playbook: https://www.therevenueenabler.com/the-sales-readiness-playbook

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this solo episode, James Bissell breaks down exactly how to use his custom-built Storytelling GPT to create customer stories that build trust, reduce risk, and close more deals. From how to introduce a story mid-call to the proven structure that makes your success stories resonate - this is practical, real-world sales enablement, powered by AI.

If you’re in a sales role and struggle to articulate customer value, this tool and episode are a must-watch.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

From lazy tech stacks to the myth of scaling, Matt breaks down why most outbound strategies fail and how his team gets reps back to basics, with powerful results. Expect real talk on pressure, persona strategy, what a good customer profile actually looks like, and why context beats volume every time.

Follow Matt on LinkedIn: https://www.linkedin.com/in/matthew-bruce-33b4863/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

You’ll hear the 4-part RAMP model, why traditional onboarding is broken, how to certify skill, not just time in seat, and how the best teams are reducing ramp while increasing win rates.

Perfect for VPs of Sales, founders, and anyone hiring AEs in 2026.

Get the free ebook at TheRevenueEnabler.com

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

This is a must-listen for SDRs and AEs who want to open more conversations and avoid awkward call shutdowns.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow Bill on LinkedIn: https://www.linkedin.com/in/wjrichards/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this solo episode, James Bissell breaks down exactly how Account Executives can use the Projects feature in ChatGPT to streamline pipeline management - from writing follow-ups and prepping demos to scoring deals and building business cases in minutes.

Whether you're managing five deals or 50, this episode walks through how to set up your GPT, what templates to load in, and how to get high-quality outputs that actually save time. If you're in mid-market or enterprise SaaS sales, this one will be a game-changer.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

You'll hear how he sets expectations, reviews calls, handles underperformance, and makes coaching a repeatable muscle, not a calendar filler. Perfect for sales leaders, team leads, and founders managing their first reps.

Follow Nick on LinkedIn: https://www.linkedin.com/in/1nickpegram/

For those who have listened to the episode, you'll have heard that Sam Stewart is an outstanding Account Executive that Nick has had the privilege to lead.

Sam's daughter Emmy was diagnosed with ALL (Acute Lymphoblastic Leukaemia) at age 3. She’s now 5yrs old and doing well, and her recovery journey continues mainly due to her phenomenal determination and positive attitude to life. This year Sam and his community have been running marathons across the cities where Emmy received treatment, raising funds for Young Lives vs Cancer, an organisation that’s been instrumental in supporting Emmy and her family.

Please visit Emmy’s fundraising page if you’d like to contribute. Yes, it’s already over target, but we believe we can push it to £6,000 before we reach 2026:

https://www.justgiving.com/page/beth-stewart-2

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Kate shares a transparent view into how she navigated one of her most pivotal deals, revealing how initial setbacks were reframed into opportunities. She explains how you can identify a champion early, test their commitment, and avoid the false positive trap that stalls so many pipeline deals.

Find and follow Kate on LinkedIn: https://www.linkedin.com/in/kate-hunt1/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

You’ll learn how daily huddles can unlock momentum, why transparent communication upwards is non-negotiable, and how genuine curiosity can shape a high-performing sales culture. If you're navigating internal alignment, exec pressure, or resource battles, this one's for you.

Follow Jessica on LinkedIn: https://www.linkedin.com/in/jessicastacpoole/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Perfect for AEs navigating longer sales cycles, mid-market and enterprise sellers, and revenue leaders looking to improve deal velocity and close rates.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow Will on LinkedIn: https://www.linkedin.com/in/wpscott/

Learn more about KNOWN: https://willscott.myflodesk.com/known

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

We dive into her systems for talent assessment, why reps should own their development, and how sales leaders can create a coaching rhythm that doesn't depend on their calendar. From “Breakfast and Learns” to radical feedback, this is a must-listen for managers who want to build high-performing, happy teams that stick around.

Follow Coralie De Robert on LinkedIn: https://www.linkedin.com/in/coralie-de-robert-15b4a550/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Learn more: https://www.therevenueenabler.com/jamesgpt

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Matt cuts through the hype to explain where AI fits in the GTM motion, from research and targeting to execution and follow-up. We explore how reps can use AI to prospect smarter, not lazier, and how leaders can set the right expectations around automation and outcomes.

Whether you're testing AI tools or wondering if they’ll replace your SDR team, this episode offers sharp insights to help you navigate the noise and focus on what works.

Follow Matt Boulton on LinkedIn: https://www.linkedin.com/in/matthew-boulton/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

We cover how to think about AI as an enabler, not a silver bullet. Elijah shares how reps and managers can use AI to increase productivity, drive better decisions, and focus on high-impact work, while staying grounded in the fundamentals of good selling.

If you're leading a sales team, building pipeline, or trying to future-proof your sales org, this conversation is for you.

Follow Elijah on LinkedIn: https://www.linkedin.com/in/elijahawoke/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this episode, James sits down with Mike Pritchett, serial founder and current CEO of Buzztrail, to explore the rapidly evolving world of AI-powered sales. They dig into what’s working (and what’s not) in real-world deployments, why inbound sales is broken, and how AI avatars are quietly fixing the “book a demo” funnel without killing off human sellers.

Follow Mike on LinkedIn: https://www.linkedin.com/in/mike-pritchett/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow Alastair on LinkedIn: https://www.linkedin.com/in/alastair-doig/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow Frank on LinkedIn: https://www.linkedin.com/in/franksondors/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow James Smith on LinkedIn: https://www.linkedin.com/in/james-smith-15627941/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Drawing on over a decade of leadership experience, Michael shares how he’s navigated shifting expectations, reorganisations, and the evolving role of sales leadership.

Follow Michael on LinkedIn: https://www.linkedin.com/in/michaelschirrmacher/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow Mike on LinkedIn: https://www.linkedin.com/in/mike-day-65899710a/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

This episode explores what defines a true champion: a person who has a vested interest in your success, power and influence in the organisation, and who actively sells for you internally. It reveals the “false champion trap” many fall into when they trust someone without qualification, and outlines what to do next: requalify, multi‑thread, or move on.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

The conversation breaks down why traditional hiring methods no longer cut it - especially when candidates are cautious, inboxes are flooded, and employer brands often fall flat. Luke explains how recruitment must mirror the go-to-market function: candidate discovery, nurturing, and conversion are all part of a repeatable hiring engine.

Find Luke on LinkedIn: https://www.linkedin.com/in/lukebartram/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

They talk about how you learn to build champions (often the hard way), why just identifying one isn’t enough, and how to test someone’s strength as a champion through early signals. You’ll hear how to start with the economic buyer and ask the right questions to get introduced to people who truly move the deal forward, not just talk a good game.

Whether you’re a rep, manager, or leader accountable for forecasting, this episode will change how you think about champions and reframe your approach to deal strategy. Because every elite sale has more than just product - there’s influence, alignment, and tactical design behind it.

Follow Keno Helmi on LinkedIn: https://www.linkedin.com/in/keno-helmi-74779329/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

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Learn more about AI Sales Assistants

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Rhys takes us behind his daily rhythm: the three unbreakable cold-call sessions that define his day, stand-ups, content creation, LinkedIn video outreach, demos, and product feedback sessions.

Follow Rhys Jowett LinkedIn: https://www.linkedin.com/in/rhys-jowett-7106871a6/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Oyin dives into how to recruit for the right behaviours - curiosity, resilience, and coachability - rather than just focusing on pedigree or experience.

He unpacks the interview process in detail, revealing how real-time assessments like cold-call simulations and written tasks can uncover the traits that matter most.

Follow Oyin Bamgbose on LinkedIn: https://www.linkedin.com/in/oyin-bamgbose-55599ab0/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow Jonny on LinkedIn: https://www.linkedin.com/in/digitaljon/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this practical episode of Hit Your Numbers, we challenge the way most discovery calls go wrong—and teach you how to fix it fast. Instead of launching into product features, learn to structure your 30-minute discovery call into three power-packed ten-minute buckets.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

James is joined by Katie, an AE, who’s spent five-plus years evolving her sales craft - now working directly with CFOs, finance directors, and treasurers across the UK & Ireland. She shares how pivoting to finance personas forced her to think in outcomes and ROI, not rapport; why building trust means leaving each conversation with real value - not small talk; and how effective discovery is a combination of preparation, emotional intelligence, and asking what happens if this problem stays unsolved?

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Ready to turn your demos from checkbox exercises into high-impact conversations?

In this no-fluff episode of Hit Your Numbers, we break down three demo mistakes - forgotten discovery and lack of stories - and show you how to fix them.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

In this episode, we introduce the Sales University free trial, featuring 400+ bite-sized lessons across 12 targeted courses - from cold prospecting and demo mastery to building business cases and implementing MEDDPICC.

Get coached one-to-one or in groups, use AI tools to analyze your calls, and join live bootcamps and rapid-feedback sessions. Whether you're an SDR, AE, or sales leader, this platform helps you learn, develop, and master the skills that drive pipeline, close deals, and advance your career.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Drawing on deep experience in previous roles, Adam shares game‑changing tips: from avoiding feature dumps to aligning with stakeholders pre‑demo.

Follow Adam on LinkedIn: https://www.linkedin.com/in/adamweekes1/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Watch the original recording: https://www.youtube.com/watch?v=gZ8kiZPqHxE

Follow Luke on LinkedIn: https://www.linkedin.com/in/lukebartram/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

You’ll learn why buyers disappear after positive calls, how to spot ghosting signals early, and how to give prospects a clear way out so you can qualify fast and sell smarter.

James also shares his proven “Go / No-Go” calendar invite play - a move that helped one rep revive a dead deal and close a three-year contract. If your pipeline’s full of silence, this episode will show you how to regain control.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

They go through the most common B2B sales questions sellers are asking ChatGPT right now, from “How do I find qualified leads?” to “What’s a good voicemail?” and unpack where AI helps, where it fails, and what to do instead.

You’ll learn how to prompt better, where to use AI in the sales process, and where real-world context still beats the bots.

Whether you’re an SDR trying to boost productivity or a sales leader thinking about AI enablement, this is your no-BS guide to what AI can and can’t do for your sales motion.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Jake shares how SEP2 built a culture rooted in honesty, passion and a commitment to doing good, and how that has driven industry-leading results. You’ll hear the structure behind self-driven KPIs, weekly reflection rituals, and on-the-ground coaching rituals that foster accountability and growth. Jake also opens up about hard decisions in exit management, when ‘time to say goodbye’ is the best choice, and why retention starts with culture clarity on day one.

If you're a sales leader struggling to build consistency, retain talent, or drive meaningful growth across your team, this episode is a masterclass in sustainable people-first leadership.

Follow Jake on LinkedIn: https://www.linkedin.com/in/jakenewbury-sep2/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

With finance and procurement teams getting involved earlier and more often, reps who rely on bullet-point pricing or bloated pitch decks are stalling deals before they even get off the ground.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

James also reveals the exact approach that shrank deal cycles by 64% and drove a 30% increase in deal sizes. His secret? Listen to find out!

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

You’ll hear what reps get wrong, why “tone isn’t everything,” and how data, storytelling, and objection handling separate average from elite. James also shares a powerful closing talk track you can steal right away.

Whether you’re an SDR, AE or sales leader, this free session will change how you build pipeline on the phone.

Learn more today: https://www.therevenueenabler.com/masterclass

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow the step-by-step tactics to reverse-engineer your targets, block out distractions, and commit to a daily challenge - then use research and prep to slash the number of dials needed. This isn't theory - it’s a proven method for reps and teams craving clarity, discipline, and real pipeline growth.

Ready to rewire your prospecting habits? Grab your notebook and let’s build pipeline - Mastery Monday starts here.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

A former tech seller, solution engineer, and enablement thought leader, Jon created the worldwide storytelling program for Salesforce and now partners with commercial teams at some of the world’s most recognisable tech companies.

His proprietary framework, StoryQuadrant, is grounded in neuroscience and memory science, giving sales, marketing, and solution teams the tools to craft clear, compelling narratives that stick and get retold in rooms they’re not in.

He’s also known for his hands-on, high-impact delivery style combining storytelling science with creative visuals, live sketching, and moments of magic that anchor the message in memory.

Follow James: https://www.linkedin.com/in/james-bissell1/

Follow Jon: https://www.linkedin.com/in/jbillett/

Storytelling Masterclass:https://www.storyquadrant.com/londonmasterclass

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow Andy: https://www.linkedin.com/in/andy-aveyard-42446841/

Follow James: https://www.linkedin.com/in/james-bissell1/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

The episode unpacks why most CVs are built wrong from the start and how candidates can immediately stand out by flipping the script. Instead of starting with a bland personal profile, Richard recommends replacing it with “The Challenge I Seek” to align your value story to the employer’s pain points. James connects the dots between sales proposals and CVs, arguing that both should hook fast, demonstrate credibility, and close with a CTA that drives action.

If you’re a rep trying to land a standout role, or a leader tired of hiring misfires, this episode is packed with frameworks, philosophy, and fresh thinking that will reshape how you approach hiring and career progression.

Useful Links:

Follow Richard: https://www.linkedin.com/in/richwash/

Follow James: https://www.linkedin.com/in/james-bissell1/

Tick Talent: https://www.tick-talent.com/

WMYT? What Makes You Tick: https://www.youtube.com/@whatmakesyoutick

Multiplier Scorecard: https://www.multiplierscorecard.com/

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Drawing on lessons from the new course in the Sales University, they explore how trap setting helps displace status quo, beat DIY solutions, and outmanoeuvre other projects vying for budget. James shares the simple framework for crafting these questions, how to tie them to business outcomes, and why asking them early—and to the right person—can turn your solution from a nice-to-have into a must-buy.

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👉 https://therevenueenabler.com/sales-university

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Follow Richard on LinkedIn: https://www.linkedin.com/in/richwash/

Listen to WMYT: https://www.youtube.com/@WhatMakesYouTick

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.

Free Sales Resources:

→ Do you need more pipeline?

→ Is your win rate too low?

→ Do you need to close bigger deals?

I’ve created a load of free resources to help you solve the problems above.

Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per

month, cold email templates, video and voice note scripts and more.

Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet,

Ghosting Playbook, Demo Checklist, Rapid Research AI, and more.

The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and

group coaching, AI agents and more. Find all these and more at therevenueenabler.com (https://therevenueenabler.com)

Hosted on Acast. See acast.com/privacy for more information.