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		<copyright>International Golf Travel Market</copyright>
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		<itunes:summary><![CDATA[<p>The IGTM Discovery Podcast is the official audio series from the International Golf Travel Market, bringing the global golf tourism community together through insight, inspiration, and industry intelligence.</p><br><p>The podcast delivers year-round coverage of IGTM event updates, exhibitor highlights, and destination spotlights, alongside in-depth conversations with the experts shaping the future of golf travel. Each episode explores emerging buyer trends, market developments, innovative partnerships, and the evolving demands of today’s golf traveller.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>The IGTM Discovery Podcast is the official audio series from the International Golf Travel Market, bringing the global golf tourism community together through insight, inspiration, and industry intelligence.</p><br><p>The podcast delivers year-round coverage of IGTM event updates, exhibitor highlights, and destination spotlights, alongside in-depth conversations with the experts shaping the future of golf travel. Each episode explores emerging buyer trends, market developments, innovative partnerships, and the evolving demands of today’s golf traveller.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
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			<title>How PGA Branded Properties Are Shaping Golf’s Commercial Future</title>
			<itunes:title>How PGA Branded Properties Are Shaping Golf’s Commercial Future</itunes:title>
			<pubDate>Mon, 30 Mar 2026 08:23:59 GMT</pubDate>
			<itunes:duration>47:28</itunes:duration>
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			<description><![CDATA[<p>Episode two of the IGTM Discovery Podcast explores how trusted brands, global standards and new commercial thinking are helping shape the next chapter of golf.</p><p>Host&nbsp;Tom Irwin sits down with Duncan&nbsp;Rougvie&nbsp;of PGA Branded Properties&nbsp;where&nbsp;the conversation&nbsp;moves&nbsp;into the commercial opportunities shaping the wider golf industry today.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Episode two of the IGTM Discovery Podcast explores how trusted brands, global standards and new commercial thinking are helping shape the next chapter of golf.</p><p>Host&nbsp;Tom Irwin sits down with Duncan&nbsp;Rougvie&nbsp;of PGA Branded Properties&nbsp;where&nbsp;the conversation&nbsp;moves&nbsp;into the commercial opportunities shaping the wider golf industry today.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Introducing IGTM Discovery: A Major Step Forward For The Golf Industry</title>
			<itunes:title>Introducing IGTM Discovery: A Major Step Forward For The Golf Industry</itunes:title>
			<pubDate>Fri, 27 Feb 2026 12:13:31 GMT</pubDate>
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			<description><![CDATA[<p>In the first episode of the IGTM Discovery Podcast, host Tom Irwin is joined by Fiona Ashton, Show Manager of IGTM, to introduce IGTM Discovery and explain why it&nbsp;represents&nbsp;a major step forward for the golf industry.</p><br><p>Recorded live from the Orange County Convention&nbsp;Center&nbsp;in Orlando during The PGA Show, the conversation explores how golf travel, equipment, apparel,&nbsp;technology&nbsp;and golf operations are becoming increasingly connected and why the time is right to bring them together under one roof.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In the first episode of the IGTM Discovery Podcast, host Tom Irwin is joined by Fiona Ashton, Show Manager of IGTM, to introduce IGTM Discovery and explain why it&nbsp;represents&nbsp;a major step forward for the golf industry.</p><br><p>Recorded live from the Orange County Convention&nbsp;Center&nbsp;in Orlando during The PGA Show, the conversation explores how golf travel, equipment, apparel,&nbsp;technology&nbsp;and golf operations are becoming increasingly connected and why the time is right to bring them together under one roof.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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