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		<title>MaaSterminds</title>
		<link>https://shows.acast.com/maasterminds</link>
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		<copyright>Hans Arby</copyright>
		<itunes:keywords>mobility,MaaS,Entrepreneurs,combined mobility,public transport,shared mobility,business model</itunes:keywords>
		<itunes:author>RISE/Hans Arby</itunes:author>
		<itunes:subtitle>A pod about the mythical concept of Mobility as a Service (MaaS) </itunes:subtitle>
		<itunes:summary><![CDATA[<p>MaaSterminds&nbsp;is about the pioneers of the&nbsp;MaaS&nbsp;concept – the innovators, entrepreneurs and enthusiasts that have driven developments in the field and without whom&nbsp;MaaS&nbsp;would not exist.&nbsp;&nbsp;</p><br><p>We examine what motivated these individuals to take the lead in MaaS developments, explore the peaks and pitfalls of their MaaS journeys, and investigate their expectations and predictions for the future of the field.</p><br><p>MaaSterminds&nbsp;is hosted by Hans Arby, founder and former CEO of the Swedish&nbsp;MaaS&nbsp;startup&nbsp;UbiGo, and Steven&nbsp;Sarasini, a researcher that has worked on&nbsp;MaaS&nbsp;since shortly after its&nbsp;inception. Hans and Steven are currently colleagues at RISE (The Research Institutes of Sweden).&nbsp;MaaSterminds&nbsp;is part of the SEAMLESS project, funded by the Swedish Energy Agency.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>MaaSterminds&nbsp;is about the pioneers of the&nbsp;MaaS&nbsp;concept – the innovators, entrepreneurs and enthusiasts that have driven developments in the field and without whom&nbsp;MaaS&nbsp;would not exist.&nbsp;&nbsp;</p><br><p>We examine what motivated these individuals to take the lead in MaaS developments, explore the peaks and pitfalls of their MaaS journeys, and investigate their expectations and predictions for the future of the field.</p><br><p>MaaSterminds&nbsp;is hosted by Hans Arby, founder and former CEO of the Swedish&nbsp;MaaS&nbsp;startup&nbsp;UbiGo, and Steven&nbsp;Sarasini, a researcher that has worked on&nbsp;MaaS&nbsp;since shortly after its&nbsp;inception. Hans and Steven are currently colleagues at RISE (The Research Institutes of Sweden).&nbsp;MaaSterminds&nbsp;is part of the SEAMLESS project, funded by the Swedish Energy Agency.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
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			<itunes:name>RISE/Hans Arby</itunes:name>
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				<title>MaaSterminds</title>
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			<title>#5 Another side of the Finnish MaaS scene</title>
			<itunes:title>#5 Another side of the Finnish MaaS scene</itunes:title>
			<pubDate>Sun, 26 May 2024 21:56:51 GMT</pubDate>
			<itunes:duration>1:01:23</itunes:duration>
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			<itunes:subtitle>A pioneer for the government, MaaS Global and MaaS Alliance- Krista Huhltala-Jenks</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>5</itunes:episode>
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			<description><![CDATA[<p>In our fifth and final MaaSterminds episode, we had the pleasure of speaking with&nbsp;Krista&nbsp;Huhltala-Jenks, a trailblazer in transforming the mobility landscape. Unlike many MaaS advocates who focus on a single organization,&nbsp;Krista's journey involved catalyzing change across various fronts, including spearheading legislative reform in the Finnish transport sector — a pivotal step in Finland's MaaS evolution. Her experience spans esteemed institutions such as MaaS Global and the MaaS Alliance, shaping her rich and dynamic career path.</p><br><p>Krista&nbsp;delves into a range of topics, including:</p><p><br></p><ul><li>The evolution of Finland as a MaaS innovator</li><li>Navigating challenges in legislative reform</li><li>Fostering collaboration and breaking down barriers in the MaaS ecosystem</li><li>Future prospects for MaaS</li></ul><p><br></p><p>...and much more.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In our fifth and final MaaSterminds episode, we had the pleasure of speaking with&nbsp;Krista&nbsp;Huhltala-Jenks, a trailblazer in transforming the mobility landscape. Unlike many MaaS advocates who focus on a single organization,&nbsp;Krista's journey involved catalyzing change across various fronts, including spearheading legislative reform in the Finnish transport sector — a pivotal step in Finland's MaaS evolution. Her experience spans esteemed institutions such as MaaS Global and the MaaS Alliance, shaping her rich and dynamic career path.</p><br><p>Krista&nbsp;delves into a range of topics, including:</p><p><br></p><ul><li>The evolution of Finland as a MaaS innovator</li><li>Navigating challenges in legislative reform</li><li>Fostering collaboration and breaking down barriers in the MaaS ecosystem</li><li>Future prospects for MaaS</li></ul><p><br></p><p>...and much more.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>#4 The very first MaaS service</title>
			<itunes:title>#4 The very first MaaS service</itunes:title>
			<pubDate>Tue, 02 Apr 2024 21:44:26 GMT</pubDate>
			<itunes:duration>56:44</itunes:duration>
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			<itunes:subtitle>The Hannover Mobil story with the real MaaS pioneer Martin Röhrleef</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>4</itunes:episode>
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			<description><![CDATA[<p>In this fourth episode we meet Martin Rörhleef who launched the first ever combined mobility service already in 2006, Hannover Mobile, after a two year pilot at Üstra, the Hannover Public Transport Operator. We explore the challenges and benefits of setting up and running a MaaS operation within a public organization – and doing it years before the iPhone was introduced!&nbsp;Martin is also known for the often used "Three MaaS market models".</p><br><p>In this episode we discuss:</p><ul><li>The importance of enthusiasts –&nbsp;and endurance –&nbsp;in making new things happen</li><li>The advantage of having to focus on the actual offer and partnerships instead of an app&nbsp;</li><li>The pros and cons of a public MaaS service compared to commercial MaaS</li><li>If there is any good examples of MaaS today</li></ul><p>...and many other things</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In this fourth episode we meet Martin Rörhleef who launched the first ever combined mobility service already in 2006, Hannover Mobile, after a two year pilot at Üstra, the Hannover Public Transport Operator. We explore the challenges and benefits of setting up and running a MaaS operation within a public organization – and doing it years before the iPhone was introduced!&nbsp;Martin is also known for the often used "Three MaaS market models".</p><br><p>In this episode we discuss:</p><ul><li>The importance of enthusiasts –&nbsp;and endurance –&nbsp;in making new things happen</li><li>The advantage of having to focus on the actual offer and partnerships instead of an app&nbsp;</li><li>The pros and cons of a public MaaS service compared to commercial MaaS</li><li>If there is any good examples of MaaS today</li></ul><p>...and many other things</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>#3 The first MaaS platform provider </title>
			<itunes:title>#3 The first MaaS platform provider </itunes:title>
			<pubDate>Tue, 09 Jan 2024 09:14:35 GMT</pubDate>
			<itunes:duration>45:13</itunes:duration>
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			<acast:episodeUrl>3-the-first-maas-platform-provider</acast:episodeUrl>
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			<itunes:subtitle>The Fluidtime story with Michael Kiesslinger</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>3</itunes:episode>
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			<description><![CDATA[<p>In the third episode of MaaSterminds, we meet Michael Kiesslinger, the founder and CEO of Fluidtime, a Vienna-based powerhouse of MaaS platforms. We explore a key function within the MaaS ecosystem - the technical platform - and Michael shares valuable insights from his two decades as a trailblazer in this field.</p><br><p>In this episode we discuss: </p><p><br></p><ul><li>How interaction design and computational music are useful backgrounds for a career in MaaS</li><li>Why we should have been more realistic in the early stages of MaaS</li><li>The healthy and diverse future of MaaS developments</li><li>The shift from platform provider to a MaaS-as-a-Service operator</li></ul><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In the third episode of MaaSterminds, we meet Michael Kiesslinger, the founder and CEO of Fluidtime, a Vienna-based powerhouse of MaaS platforms. We explore a key function within the MaaS ecosystem - the technical platform - and Michael shares valuable insights from his two decades as a trailblazer in this field.</p><br><p>In this episode we discuss: </p><p><br></p><ul><li>How interaction design and computational music are useful backgrounds for a career in MaaS</li><li>Why we should have been more realistic in the early stages of MaaS</li><li>The healthy and diverse future of MaaS developments</li><li>The shift from platform provider to a MaaS-as-a-Service operator</li></ul><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[#1 The world's first Mobility as a Service experiment: How it all started]]></title>
			<itunes:title><![CDATA[#1 The world's first Mobility as a Service experiment: How it all started]]></itunes:title>
			<pubDate>Wed, 22 Nov 2023 13:07:29 GMT</pubDate>
			<itunes:duration>1:03:53</itunes:duration>
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			<itunes:subtitle>The UbiGo story</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>1</itunes:episode>
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			<description><![CDATA[In this first episode of&nbsp;MaaSterminds, Gunnar&nbsp;Öesterreich&nbsp;interviews the co-hosts of the podcast, Hans Arby (founder and former CEO of the Swedish&nbsp;MaaS&nbsp;startup&nbsp;UbiGo) and Steven&nbsp;Sarasini&nbsp;(a researcher that has worked on&nbsp;MaaS&nbsp;since shortly after its&nbsp;inception). Gunnar helps to clarify pertinent issues such as how&nbsp;MaaS&nbsp;can make you rich and why it can easily become an obsession.&nbsp;&nbsp;<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[In this first episode of&nbsp;MaaSterminds, Gunnar&nbsp;Öesterreich&nbsp;interviews the co-hosts of the podcast, Hans Arby (founder and former CEO of the Swedish&nbsp;MaaS&nbsp;startup&nbsp;UbiGo) and Steven&nbsp;Sarasini&nbsp;(a researcher that has worked on&nbsp;MaaS&nbsp;since shortly after its&nbsp;inception). Gunnar helps to clarify pertinent issues such as how&nbsp;MaaS&nbsp;can make you rich and why it can easily become an obsession.&nbsp;&nbsp;<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[#2 Who's your Daddy? Introducing the father of MaaS]]></title>
			<itunes:title><![CDATA[#2 Who's your Daddy? Introducing the father of MaaS]]></itunes:title>
			<pubDate>Wed, 22 Nov 2023 12:56:34 GMT</pubDate>
			<itunes:duration>52:35</itunes:duration>
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			<link>https://shows.acast.com/maasterminds/episodes/episode2sampo</link>
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			<acast:episodeUrl>episode2sampo</acast:episodeUrl>
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			<itunes:subtitle>The MaaS Global/Whim story </itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>2</itunes:episode>
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			<description><![CDATA[In the second episode of MaaSterminds, we meet the founder and CEO of the Finnish MaaS startup MaaS Global (also known as the Whim app), Sampo Heitenen. Sampo shares his experiences and insights of being a forerunner in the field and explains why he is known as the founding father of MaaS.&nbsp;<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[In the second episode of MaaSterminds, we meet the founder and CEO of the Finnish MaaS startup MaaS Global (also known as the Whim app), Sampo Heitenen. Sampo shares his experiences and insights of being a forerunner in the field and explains why he is known as the founding father of MaaS.&nbsp;<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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