60 acast.com Content On The Go by Pod Paste https://podpaste.com en Pod Paste x DLake Creates PTY LTD podcasts, home recording,videos,content,content marketing,marketing,running,cycling,endurance sports Pod Paste If you're anything like us, you're always on the go with more energy than a Red Bull-drinking hummingbird. Ideas are great but action is the only thing that moves you forward.


With podcasting and content you gotta keep up or you will die. With a focus on the fast paced world of video podcasting, where what worked last week is already old news.


Can't keep up? Don't worry, we've got you covered with "Content On The Go" because we're not just any podcast - We're literally doing this stuff literally on the go - hiking, walking, running, and biking our way to helping you succeed.


We're strive to add value for you with actionable insights and advice that you can apply to your own content projects. And we try to do it all in a chill yet fun way that'll leave you feeling energized and inspired.


Don't get left behind - Join us on "Content On The Go" and let's make video podcasting magic.

Hosted on Acast. See acast.com/privacy for more information.

]]> If you're anything like us, you're always on the go with more energy than a Red Bull-drinking hummingbird. Ideas are great but action is the only thing that moves you forward.


With podcasting and content you gotta keep up or you will die. With a focus on the fast paced world of video podcasting, where what worked last week is already old news.


Can't keep up? Don't worry, we've got you covered with "Content On The Go" because we're not just any podcast - We're literally doing this stuff literally on the go - hiking, walking, running, and biking our way to helping you succeed.


We're strive to add value for you with actionable insights and advice that you can apply to your own content projects. And we try to do it all in a chill yet fun way that'll leave you feeling energized and inspired.


Don't get left behind - Join us on "Content On The Go" and let's make video podcasting magic.

Hosted on Acast. See acast.com/privacy for more information.

]]> false Pod Paste info+5e980411d857b8d9278e8a02@mg-eu.acast.com 5e980411d857b8d9278e8a02 pod-paste-podcast serial https://assets.pippa.io/shows/5e980411d857b8d9278e8a02/1683855088136-5c6a06991ab73d72d0ff84cedfbb7f6f.jpeg https://podpaste.com Content On The Go by Pod Paste (Part 4) The Ultimate Guide to Turn Your Video Podcast Episode Into 24 Content Pieces (Part 4) The Ultimate Guide to Turn Your Video Podcast Episode Into 24 Content Pieces Fri, 17 Apr 2026 09:00:00 GMT 21:42 66dd6ba5505674fba4743735 false https://shows.acast.com/pod-paste-podcast/episodes/66dd6ba5505674fba4743735 66dd6ba5505674fba4743735 5e980411d857b8d9278e8a02 full 4 5 This one strategy can multiply your podcast’s reach by 40x—without creating more episodes.


In this episode, you’ll learn the ultimate secret to transforming a single podcast episode into a content powerhouse—without overwhelming yourself. We’ll break down the process of creating 24 different pieces of content from just one episode, extending your reach and engagement across platforms like YouTube, Instagram, and LinkedIn. By mastering this approach, you’ll not only save time but also amplify your audience’s trust and loyalty. Tune in to discover how to start content stacking efficiently and boost your podcast’s visibility without the stress of constant creation.


What You'll Learn


  • Avoiding Common Pitfalls in Content Stacking
  • Final Thoughts on Implementing a Content-Stacking Strategy Today


Links to learn more with your content



Hosted on Acast. See acast.com/privacy for more information.

]]> This one strategy can multiply your podcast’s reach by 40x—without creating more episodes.


In this episode, you’ll learn the ultimate secret to transforming a single podcast episode into a content powerhouse—without overwhelming yourself. We’ll break down the process of creating 24 different pieces of content from just one episode, extending your reach and engagement across platforms like YouTube, Instagram, and LinkedIn. By mastering this approach, you’ll not only save time but also amplify your audience’s trust and loyalty. Tune in to discover how to start content stacking efficiently and boost your podcast’s visibility without the stress of constant creation.


What You'll Learn


  • Avoiding Common Pitfalls in Content Stacking
  • Final Thoughts on Implementing a Content-Stacking Strategy Today


Links to learn more with your content



Hosted on Acast. See acast.com/privacy for more information.

]]> (Part 3) The Ultimate Guide to Turn Your Video Podcast Episode Into 24 Content Pieces (Part 3) The Ultimate Guide to Turn Your Video Podcast Episode Into 24 Content Pieces Thu, 16 Apr 2026 09:00:00 GMT 14:28 66dd6c3ae3cb6d8da916499f false https://podpaste.com/stack 66dd6c3ae3cb6d8da916499f 5e980411d857b8d9278e8a02 Section Three: Clipping Out Content full 4 4 This one strategy can multiply your podcast’s reach by 40x—without creating more episodes.


In this episode, you’ll learn the ultimate secret to transforming a single podcast episode into a content powerhouse—without overwhelming yourself. We’ll break down the process of creating 24 different pieces of content from just one episode, extending your reach and engagement across platforms like YouTube, Instagram, and LinkedIn. By mastering this approach, you’ll not only save time but also amplify your audience’s trust and loyalty. Tune in to discover how to start content stacking efficiently and boost your podcast’s visibility without the stress of constant creation.


What You'll Learn


  • Creating Long-Form Video and Audio Clips
  • Creating Short-Form Clips for Social Media


Links to learn more with your content



Hosted on Acast. See acast.com/privacy for more information.

]]> This one strategy can multiply your podcast’s reach by 40x—without creating more episodes.


In this episode, you’ll learn the ultimate secret to transforming a single podcast episode into a content powerhouse—without overwhelming yourself. We’ll break down the process of creating 24 different pieces of content from just one episode, extending your reach and engagement across platforms like YouTube, Instagram, and LinkedIn. By mastering this approach, you’ll not only save time but also amplify your audience’s trust and loyalty. Tune in to discover how to start content stacking efficiently and boost your podcast’s visibility without the stress of constant creation.


What You'll Learn


  • Creating Long-Form Video and Audio Clips
  • Creating Short-Form Clips for Social Media


Links to learn more with your content



Hosted on Acast. See acast.com/privacy for more information.

]]> (Part 2) The Ultimate Guide to Turn Your Video Podcast Episode Into 24 Content Pieces (Part 2) The Ultimate Guide to Turn Your Video Podcast Episode Into 24 Content Pieces Wed, 15 Apr 2026 09:00:00 GMT 8:31 66dd5a60505674fba46fa573 false https://podpaste.com/stack 66dd5a60505674fba46fa573 5e980411d857b8d9278e8a02 Section 2:What To Do Before You Hit Record full 4 3 This one strategy can multiply your podcast’s reach by 40x—without creating more episodes.


In this episode, you’ll learn the ultimate secret to transforming a single podcast episode into a content powerhouse—without overwhelming yourself. We’ll break down the process of creating 24 different pieces of content from just one episode, extending your reach and engagement across platforms like YouTube, Instagram, and LinkedIn. By mastering this approach, you’ll not only save time but also amplify your audience’s trust and loyalty. Tune in to discover how to start content stacking efficiently and boost your podcast’s visibility without the stress of constant creation.


What You'll Learn


  • Recording and Editing: Optimizing for Future Clipping
  • Clipping: How to Extract Key Takeaways Efficiently
  • Tools You’ll Need for Effective Content Stacking


Links to learn more with your content



Hosted on Acast. See acast.com/privacy for more information.

]]> This one strategy can multiply your podcast’s reach by 40x—without creating more episodes.


In this episode, you’ll learn the ultimate secret to transforming a single podcast episode into a content powerhouse—without overwhelming yourself. We’ll break down the process of creating 24 different pieces of content from just one episode, extending your reach and engagement across platforms like YouTube, Instagram, and LinkedIn. By mastering this approach, you’ll not only save time but also amplify your audience’s trust and loyalty. Tune in to discover how to start content stacking efficiently and boost your podcast’s visibility without the stress of constant creation.


What You'll Learn


  • Recording and Editing: Optimizing for Future Clipping
  • Clipping: How to Extract Key Takeaways Efficiently
  • Tools You’ll Need for Effective Content Stacking


Links to learn more with your content



Hosted on Acast. See acast.com/privacy for more information.

]]> (Part 1) The Ultimate Guide to Turn Your Video Podcast Episode Into 24 Content Pieces (Part 1) The Ultimate Guide to Turn Your Video Podcast Episode Into 24 Content Pieces Tue, 14 Apr 2026 09:00:00 GMT 17:45 66dd4c77505674fba46c5adc false https://podpaste.com/stack 66dd4c77505674fba46c5adc 5e980411d857b8d9278e8a02 Section One: What To Do Before You Hit Record full 4 2 This one strategy can multiply your podcast’s reach by 40x—without creating more episodes.


In this episode, you’ll learn the ultimate secret to transforming a single podcast episode into a content powerhouse—without overwhelming yourself. We’ll break down the process of creating 24 different pieces of content from just one episode, extending your reach and engagement across platforms like YouTube, Instagram, and LinkedIn. By mastering this approach, you’ll not only save time but also amplify your audience’s trust and loyalty. Tune in to discover how to start content stacking efficiently and boost your podcast’s visibility without the stress of constant creation.


What You'll Learn


  • Introduction to Content Stacking and What You’ll Learn
  • How to Prepare for Content Stacking Before You Hit Record
  • The Key Difference Between Content Repurposing and Stacking


Links to learn more with your content



Hosted on Acast. See acast.com/privacy for more information.

]]> This one strategy can multiply your podcast’s reach by 40x—without creating more episodes.


In this episode, you’ll learn the ultimate secret to transforming a single podcast episode into a content powerhouse—without overwhelming yourself. We’ll break down the process of creating 24 different pieces of content from just one episode, extending your reach and engagement across platforms like YouTube, Instagram, and LinkedIn. By mastering this approach, you’ll not only save time but also amplify your audience’s trust and loyalty. Tune in to discover how to start content stacking efficiently and boost your podcast’s visibility without the stress of constant creation.


What You'll Learn


  • Introduction to Content Stacking and What You’ll Learn
  • How to Prepare for Content Stacking Before You Hit Record
  • The Key Difference Between Content Repurposing and Stacking


Links to learn more with your content



Hosted on Acast. See acast.com/privacy for more information.

]]> (62 Min) Ultimate Guide to Turn Your Video Podcast Episode Into 24 Content Pieces (62 Min) Ultimate Guide to Turn Your Video Podcast Episode Into 24 Content Pieces Mon, 13 Apr 2026 11:43:38 GMT 1:02:28 66dd1d84e3cb6d8da9022612 false https://podpaste.com/stack 66dd1d84e3cb6d8da9022612 5e980411d857b8d9278e8a02 full 4 1 This one strategy can multiply your podcast’s reach by 40x—without creating more episodes.


In this episode, you’ll learn the ultimate secret to transforming a single podcast episode into a content powerhouse—without overwhelming yourself. We’ll break down the process of creating 24 different pieces of content from just one episode, extending your reach and engagement across platforms like YouTube, Instagram, and LinkedIn. By mastering this approach, you’ll not only save time but also amplify your audience’s trust and loyalty. Tune in to discover how to start content stacking efficiently and boost your podcast’s visibility without the stress of constant creation.


What You'll Learn


  • Introduction to Content Stacking and What You’ll Learn
  • How to Prepare for Content Stacking Before You Hit Record
  • The Key Difference Between Content Repurposing and Stacking
  • Recording and Editing: Optimizing for Future Clipping
  • Clipping: How to Extract Key Takeaways Efficiently
  • Tools You’ll Need for Effective Content Stacking
  • Creating Long-Form Video and Audio Clips
  • Creating Short-Form Clips for Social Media
  • Avoiding Common Pitfalls in Content Stacking
  • Final Thoughts on Implementing a Content-Stacking Strategy Today


Links to learn more with your content


Hosted on Acast. See acast.com/privacy for more information.

]]> This one strategy can multiply your podcast’s reach by 40x—without creating more episodes.


In this episode, you’ll learn the ultimate secret to transforming a single podcast episode into a content powerhouse—without overwhelming yourself. We’ll break down the process of creating 24 different pieces of content from just one episode, extending your reach and engagement across platforms like YouTube, Instagram, and LinkedIn. By mastering this approach, you’ll not only save time but also amplify your audience’s trust and loyalty. Tune in to discover how to start content stacking efficiently and boost your podcast’s visibility without the stress of constant creation.


What You'll Learn


  • Introduction to Content Stacking and What You’ll Learn
  • How to Prepare for Content Stacking Before You Hit Record
  • The Key Difference Between Content Repurposing and Stacking
  • Recording and Editing: Optimizing for Future Clipping
  • Clipping: How to Extract Key Takeaways Efficiently
  • Tools You’ll Need for Effective Content Stacking
  • Creating Long-Form Video and Audio Clips
  • Creating Short-Form Clips for Social Media
  • Avoiding Common Pitfalls in Content Stacking
  • Final Thoughts on Implementing a Content-Stacking Strategy Today


Links to learn more with your content


Hosted on Acast. See acast.com/privacy for more information.

]]> Creating Shareable Content: From Thumbnails to Trends | Christopher Khoo Creating Shareable Content: From Thumbnails to Trends | Christopher Khoo Thu, 22 Aug 2024 19:05:09 GMT 15:34 66659e7bb6f3d90012327a79 false https://podpaste.com/chris 66659e7bb6f3d90012327a79 5e980411d857b8d9278e8a02 Content Thunderstorms - Chris EP8 full 4 20 Creating content that gets shared is the ultimate goal, and in this episode, we’ll show you how to do just that. From eye-catching thumbnails to leveraging the latest trends, discover the secrets to making your content irresistible. Learn why shareability matters and how to design content that people can’t wait to pass along.


What You'll Learn


  1. The difference between creating in business and creating art.
  2. Challenges of harmonizing creativity in marketing and how to overcome them.
  3. Balancing traditional and modern brand marketing to tell compelling stories.


Shareable content is key to expanding your brand’s reach, and this episode is all about how to create it. We discuss the importance of compelling thumbnails, staying on top of trends, and crafting content that your audience wants to share. Get insights on designing content that captures attention and encourages sharing, amplifying your brand’s visibility.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Creating content that gets shared is the ultimate goal, and in this episode, we’ll show you how to do just that. From eye-catching thumbnails to leveraging the latest trends, discover the secrets to making your content irresistible. Learn why shareability matters and how to design content that people can’t wait to pass along.


What You'll Learn


  1. The difference between creating in business and creating art.
  2. Challenges of harmonizing creativity in marketing and how to overcome them.
  3. Balancing traditional and modern brand marketing to tell compelling stories.


Shareable content is key to expanding your brand’s reach, and this episode is all about how to create it. We discuss the importance of compelling thumbnails, staying on top of trends, and crafting content that your audience wants to share. Get insights on designing content that captures attention and encourages sharing, amplifying your brand’s visibility.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Effective Messaging: The 60-Second Rule | Christopher Khoo Effective Messaging: The 60-Second Rule | Christopher Khoo Tue, 20 Aug 2024 19:08:16 GMT 14:03 66659e0ab46da30012e7c910 false https://podpaste.com/chris 66659e0ab46da30012e7c910 5e980411d857b8d9278e8a02 Less is More | Chris EP7 full 4 19 Can you deliver a powerful message in just 60 seconds? In this episode, we discuss the art of creating short, impactful content that resonates with your audience. Discover why brevity is crucial in today’s fast-paced digital world and learn techniques to make your short videos packed with substance and meaning.


What You'll Learn


  1. Why keeping things short is crucial and the importance of the 1-second theory.
  2. The significance of creating effective thumbnails to boost click rates.
  3. How to edit and refine your content to ensure clarity and impact in a short format.


Short-form content is more relevant than ever, but brevity doesn’t mean sacrificing substance. This episode explores how to create concise, impactful messages that captivate your audience. Learn the importance of keeping things short, how to craft meaningful short videos, and tips for making every second count.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Can you deliver a powerful message in just 60 seconds? In this episode, we discuss the art of creating short, impactful content that resonates with your audience. Discover why brevity is crucial in today’s fast-paced digital world and learn techniques to make your short videos packed with substance and meaning.


What You'll Learn


  1. Why keeping things short is crucial and the importance of the 1-second theory.
  2. The significance of creating effective thumbnails to boost click rates.
  3. How to edit and refine your content to ensure clarity and impact in a short format.


Short-form content is more relevant than ever, but brevity doesn’t mean sacrificing substance. This episode explores how to create concise, impactful messages that captivate your audience. Learn the importance of keeping things short, how to craft meaningful short videos, and tips for making every second count.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> The Secret Sauce: Boosting Content with Trends and Tunes | Christopher Khoo The Secret Sauce: Boosting Content with Trends and Tunes | Christopher Khoo Sun, 18 Aug 2024 19:05:32 GMT 19:34 66659da0b18e7e0013ba9a7d false https://podpaste.com/chris 66659da0b18e7e0013ba9a7d 5e980411d857b8d9278e8a02 Transforming Content | Chris EP6 full 4 18 What if the tiniest details could make your content explode online? This episode uncovers the weird and wonderful world of the 1% intangibles that skyrocket content performance. Find out if there is really power to hashtags, trending music, and dance crazes and if they can really boost your brand’s visibility

on this episode of Content on the Go


What You'll Learn

  1. The importance of hashtags in boosting content visibility and engagement.
  2. How to choose the right music to elevate your brand's content.
  3. The impact of following or adapting trending dances and activities to fit your brand.


In the world of digital marketing, small details can have a massive impact on content performance. This episode dives into the 1% intangibles that can elevate your content, such as the strategic use of hashtags, trending music, and viral dances. Learn how to incorporate these elements into your content strategy to increase engagement and reach.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> What if the tiniest details could make your content explode online? This episode uncovers the weird and wonderful world of the 1% intangibles that skyrocket content performance. Find out if there is really power to hashtags, trending music, and dance crazes and if they can really boost your brand’s visibility

on this episode of Content on the Go


What You'll Learn

  1. The importance of hashtags in boosting content visibility and engagement.
  2. How to choose the right music to elevate your brand's content.
  3. The impact of following or adapting trending dances and activities to fit your brand.


In the world of digital marketing, small details can have a massive impact on content performance. This episode dives into the 1% intangibles that can elevate your content, such as the strategic use of hashtags, trending music, and viral dances. Learn how to incorporate these elements into your content strategy to increase engagement and reach.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> 60-Second Magic: Short Videos that Captivate | Christopher Khoo 60-Second Magic: Short Videos that Captivate | Christopher Khoo Thu, 15 Aug 2024 19:09:40 GMT 17:45 66659cf2b46da30012e7a2fb false https://podpaste.com/chris 66659cf2b46da30012e7a2fb 5e980411d857b8d9278e8a02 Gen Z Goldmine | Chris EP5 full 4 17 Ever wondered why short videos are taking over your feed? Today, we dive into the rise of TikTok, Instagram Reels, and YouTube Shorts, and how they can revolutionize your marketing strategy. Discover how to create impactful short videos that resonate with your audience.

on this episode of Content on the Go.


What You'll Learn


  1. The history of short video’s rise in social media and why it matters.
  2. What creating short videos means for your business and how to get started.
  3. A real-life success story of leveraging short videos to boost brand and podcast growth.


Short-form videos are revolutionizing how we engage with content, and platforms like TikTok, Instagram Reels, and YouTube Shorts are leading the charge. In this episode, we explore why these formats are essential for your marketing strategy, especially for reaching Gen Z. Discover the benefits of short videos and learn how to create engaging content that amplifies your brand’s reach.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Ever wondered why short videos are taking over your feed? Today, we dive into the rise of TikTok, Instagram Reels, and YouTube Shorts, and how they can revolutionize your marketing strategy. Discover how to create impactful short videos that resonate with your audience.

on this episode of Content on the Go.


What You'll Learn


  1. The history of short video’s rise in social media and why it matters.
  2. What creating short videos means for your business and how to get started.
  3. A real-life success story of leveraging short videos to boost brand and podcast growth.


Short-form videos are revolutionizing how we engage with content, and platforms like TikTok, Instagram Reels, and YouTube Shorts are leading the charge. In this episode, we explore why these formats are essential for your marketing strategy, especially for reaching Gen Z. Discover the benefits of short videos and learn how to create engaging content that amplifies your brand’s reach.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Creative Harmony: Organize Your Marketing Genius | Christopher Khoo Creative Harmony: Organize Your Marketing Genius | Christopher Khoo Sun, 11 Aug 2024 19:08:28 GMT 15:28 66659c6fb18e7e0013ba72f2 false https://podpaste.com/chris 66659c6fb18e7e0013ba72f2 5e980411d857b8d9278e8a02 Finding Order in Madness | Chris EP4 full 4 16 What if I told you creativity in business isn't the same as creating art? Today, we’re diving into the art and science of organizing creativity within your marketing strategy. Learn how to harmonize chaos and order to tell compelling brand stories.

on this episode of Content on the Go.


What You'll Learn


  1. The difference between creating in business and creating art.
  2. Challenges of harmonizing creativity in marketing and how to overcome them.
  3. Balancing traditional and modern brand marketing to tell compelling stories.


Creativity is essential for any successful marketing strategy, but without organization, it can lead to chaos. This episode focuses on how to effectively organize your creative processes, balancing innovation with structure. Learn practical tips to streamline your creativity, making it more efficient and aligned with your business goals.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> What if I told you creativity in business isn't the same as creating art? Today, we’re diving into the art and science of organizing creativity within your marketing strategy. Learn how to harmonize chaos and order to tell compelling brand stories.

on this episode of Content on the Go.


What You'll Learn


  1. The difference between creating in business and creating art.
  2. Challenges of harmonizing creativity in marketing and how to overcome them.
  3. Balancing traditional and modern brand marketing to tell compelling stories.


Creativity is essential for any successful marketing strategy, but without organization, it can lead to chaos. This episode focuses on how to effectively organize your creative processes, balancing innovation with structure. Learn practical tips to streamline your creativity, making it more efficient and aligned with your business goals.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> SEO Simplified: The Power of Branding SEO Simplified: The Power of Branding Thu, 08 Aug 2024 19:11:42 GMT 9:10 66659c07b46da30012e78639 false https://podpaste.com/chris 66659c07b46da30012e78639 5e980411d857b8d9278e8a02 The Power of Branding - Chris EP3 full 4 15 Imagine if your brand's personality could talk to search engines directly. In this episode, we explore the wild connection between branding and SEO, showing you how to make your brand's voice heard in the digital jungle. Get ready to transform your SEO game by simply being you.

on this eipsode of content on the go


What You'll Learn


  1. How to use your brand’s identity to naturally boost your SEO.
  2. The pitfalls of relying solely on SEO agencies and how to take control of your keywords.
  3. Strategies to guide your SEO agency with a clear vision of your brand’s future.


Branding and SEO might seem like separate entities, but they are intrinsically linked. In this episode, we explore how effective branding can naturally boost your SEO efforts, making your content more discoverable and engaging. Learn why this connection is vital for your online presence and how to harness the power of branding to improve your search engine rankings.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Imagine if your brand's personality could talk to search engines directly. In this episode, we explore the wild connection between branding and SEO, showing you how to make your brand's voice heard in the digital jungle. Get ready to transform your SEO game by simply being you.

on this eipsode of content on the go


What You'll Learn


  1. How to use your brand’s identity to naturally boost your SEO.
  2. The pitfalls of relying solely on SEO agencies and how to take control of your keywords.
  3. Strategies to guide your SEO agency with a clear vision of your brand’s future.


Branding and SEO might seem like separate entities, but they are intrinsically linked. In this episode, we explore how effective branding can naturally boost your SEO efforts, making your content more discoverable and engaging. Learn why this connection is vital for your online presence and how to harness the power of branding to improve your search engine rankings.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Personify Your Brand: Connecting with Your Audience Personify Your Brand: Connecting with Your Audience Tue, 06 Aug 2024 19:06:43 GMT 8:56 66659ae5db997d001265fbca false https://podpaste.com/chris 66659ae5db997d001265fbca 5e980411d857b8d9278e8a02 Connecting with your audience - Chris EP2 full 4 14 Ever thought of your brand as having multiple personalities? In this episode, we break down the concept of brand personas and show you how to tie them into a compelling company narrative. Get ready to see your brand in a whole new light.

on this episode of Content on the Go.


What You'll Learn

  1. What exactly a brand persona is, and why it's crucial for your business?
  2. The four key brand personalities and how to appeal to your audience.
  3. How to tie brand activation to a compelling company-wide story.


A brand persona is the heartbeat of your business, shaping how your audience perceives and interacts with you. This episode breaks down the concept of brand personas, explaining their importance and how to craft one that aligns with your brand’s identity. Discover the four key brand personalities and how to use them to create a more engaging and relatable brand.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here



Hosted on Acast. See acast.com/privacy for more information.

]]> Ever thought of your brand as having multiple personalities? In this episode, we break down the concept of brand personas and show you how to tie them into a compelling company narrative. Get ready to see your brand in a whole new light.

on this episode of Content on the Go.


What You'll Learn

  1. What exactly a brand persona is, and why it's crucial for your business?
  2. The four key brand personalities and how to appeal to your audience.
  3. How to tie brand activation to a compelling company-wide story.


A brand persona is the heartbeat of your business, shaping how your audience perceives and interacts with you. This episode breaks down the concept of brand personas, explaining their importance and how to craft one that aligns with your brand’s identity. Discover the four key brand personalities and how to use them to create a more engaging and relatable brand.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here



Hosted on Acast. See acast.com/privacy for more information.

]]> Branding Decoded: The Logical Path to Success | Christopher Khoo Branding Decoded: The Logical Path to Success | Christopher Khoo Sun, 04 Aug 2024 19:06:40 GMT 17:19 66659aecb18e7e0013ba46af false https://podpaste.com/chris 66659aecb18e7e0013ba46af 5e980411d857b8d9278e8a02 Turning Fluff into Gold - Chris EP1 full 4 13 What if I told you branding is like the skeleton that holds your business together? It’s not just about colors and fonts; it’s the logical framework that gives your brand its identity and appeal. In this episode, we’re breaking down the myths and showing you how branding is the key to unlocking your business’s true potential."

on this episode of Content on the Go.


What You'll Learn

  1. Why branding is more than just aesthetics and its logical role in your business strategy.
  2. How a strong brand persona enhances your SEO efforts and boosts your marketing ROI.
  3. Practical tips on organizing your creative processes for more efficient and impactful branding efforts.


In this episode, we’ll demystify branding and reveal why it's not just fluff but a strategic cornerstone of your business. You'll discover how a well-defined brand can enhance your marketing efforts, why it’s crucial for your business’s success, and practical steps to implement effective branding strategies. This isn’t about just pretty logos; it’s about creating a cohesive identity that resonates with your audience and drives growth.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here



Hosted on Acast. See acast.com/privacy for more information.

]]> What if I told you branding is like the skeleton that holds your business together? It’s not just about colors and fonts; it’s the logical framework that gives your brand its identity and appeal. In this episode, we’re breaking down the myths and showing you how branding is the key to unlocking your business’s true potential."

on this episode of Content on the Go.


What You'll Learn

  1. Why branding is more than just aesthetics and its logical role in your business strategy.
  2. How a strong brand persona enhances your SEO efforts and boosts your marketing ROI.
  3. Practical tips on organizing your creative processes for more efficient and impactful branding efforts.


In this episode, we’ll demystify branding and reveal why it's not just fluff but a strategic cornerstone of your business. You'll discover how a well-defined brand can enhance your marketing efforts, why it’s crucial for your business’s success, and practical steps to implement effective branding strategies. This isn’t about just pretty logos; it’s about creating a cohesive identity that resonates with your audience and drives growth.


About Our Guest


With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.


Learn More Here



Hosted on Acast. See acast.com/privacy for more information.

]]> Smartphone Cinema: Mastering Mobile Video Creation Smartphone Cinema: Mastering Mobile Video Creation Wed, 31 Jul 2024 19:03:04 GMT 9:13 6665a235b6f3d9001232f67b false https://podpaste.com/genson 6665a235b6f3d9001232f67b 5e980411d857b8d9278e8a02 Create Video Like a Pro | Genson EP4 full 4 12 Want to know the secret to making killer short videos that grab attention instantly? It’s all about using your phone! Today, we’re unveiling the step-by-step process to turn your smartphone into a powerful marketing tool.


What You'll Learn From Genson Glier

  • The importance of starting with a strong hook to capture immediate attention.
  • How to incorporate SEO within your video hooks for better visibility.
  • Practical tips for using trending sounds and managing lighting to enhance video quality.
  • and more


In this episode, you'll learn how to create impactful short videos using just your phone, focusing on simple yet effective techniques. We delve into the importance of starting with a strong hook, incorporating SEO for better reach, and adding genuine value to keep viewers engaged. Discover how to use trending sounds strategically, and why natural light can be your best friend for video quality. This episode is packed with tips to help you produce professional-looking videos effortlessly, enabling you to connect with your audience authentically and boost your online presence.


About Our Guest


Remember the saying “There’s an app for that?” Well Genson is the guy that can rattle off an app or plugin solution for any business anywhere in the world. Genson Glier is one of the most knowledgeable well versed human beings I know. With over 10 years in marketing, Genson has been head of growth for various startups here in Sydney, Australia. He’s also co-founded ai app Tactiq as well as a few others.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Want to know the secret to making killer short videos that grab attention instantly? It’s all about using your phone! Today, we’re unveiling the step-by-step process to turn your smartphone into a powerful marketing tool.


What You'll Learn From Genson Glier

  • The importance of starting with a strong hook to capture immediate attention.
  • How to incorporate SEO within your video hooks for better visibility.
  • Practical tips for using trending sounds and managing lighting to enhance video quality.
  • and more


In this episode, you'll learn how to create impactful short videos using just your phone, focusing on simple yet effective techniques. We delve into the importance of starting with a strong hook, incorporating SEO for better reach, and adding genuine value to keep viewers engaged. Discover how to use trending sounds strategically, and why natural light can be your best friend for video quality. This episode is packed with tips to help you produce professional-looking videos effortlessly, enabling you to connect with your audience authentically and boost your online presence.


About Our Guest


Remember the saying “There’s an app for that?” Well Genson is the guy that can rattle off an app or plugin solution for any business anywhere in the world. Genson Glier is one of the most knowledgeable well versed human beings I know. With over 10 years in marketing, Genson has been head of growth for various startups here in Sydney, Australia. He’s also co-founded ai app Tactiq as well as a few others.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Automate Your Marketing: Tools for Effortless Growth | Genson Glier Automate Your Marketing: Tools for Effortless Growth | Genson Glier Mon, 29 Jul 2024 19:07:07 GMT 10:29 6665a1bfb6f3d9001232e728 false https://podpaste.com/genson 6665a1bfb6f3d9001232e728 5e980411d857b8d9278e8a02 Growth on Cruise Control - Genson EP3 full 4 11 What if I told you there's a secret arsenal of tools that can handle your marketing while you focus on the big picture? Buckle up! Today, we’re revealing the top automation hacks that will take your business to the next level.


What You'll Learn From Genson Glier

  • How to leverage tools like IntegraMAT and Workflow86 for automating various marketing tasks.
  • The benefits and ethical considerations of using gray hat tactics in social media marketing.
  • Practical tips for integrating automation tools to streamline your marketing efforts without compromising authenticity.


In this episode, we explore the transformative power of marketing automation tools that can revolutionize your business operations. You’ll learn about a range of tools that automate various aspects of marketing, from scheduling posts to creating drip campaigns and even engaging with your competitors' audiences. Discover why these tools are essential for boosting efficiency and saving time, and how to implement them effectively without crossing ethical boundaries. This episode is packed with actionable insights that will help you streamline your marketing efforts and focus more on creativity and authenticity.


About Our Guest


Remember the saying “There’s an app for that?” Well Genson is the guy that can rattle off an app or plugin solution for any business anywhere in the world. Genson Glier is one of the most knowledgeable well versed human beings I know. With over 10 years in marketing, Genson has been head of growth for various startups here in Sydney, Australia. He’s also co-founded ai app Tactiq as well as a few others.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> What if I told you there's a secret arsenal of tools that can handle your marketing while you focus on the big picture? Buckle up! Today, we’re revealing the top automation hacks that will take your business to the next level.


What You'll Learn From Genson Glier

  • How to leverage tools like IntegraMAT and Workflow86 for automating various marketing tasks.
  • The benefits and ethical considerations of using gray hat tactics in social media marketing.
  • Practical tips for integrating automation tools to streamline your marketing efforts without compromising authenticity.


In this episode, we explore the transformative power of marketing automation tools that can revolutionize your business operations. You’ll learn about a range of tools that automate various aspects of marketing, from scheduling posts to creating drip campaigns and even engaging with your competitors' audiences. Discover why these tools are essential for boosting efficiency and saving time, and how to implement them effectively without crossing ethical boundaries. This episode is packed with actionable insights that will help you streamline your marketing efforts and focus more on creativity and authenticity.


About Our Guest


Remember the saying “There’s an app for that?” Well Genson is the guy that can rattle off an app or plugin solution for any business anywhere in the world. Genson Glier is one of the most knowledgeable well versed human beings I know. With over 10 years in marketing, Genson has been head of growth for various startups here in Sydney, Australia. He’s also co-founded ai app Tactiq as well as a few others.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Follower Magic: Secrets to Gaining Your First 100 Fans | Genson Glier Follower Magic: Secrets to Gaining Your First 100 Fans | Genson Glier Tue, 23 Jul 2024 19:06:03 GMT 7:17 6665a143b18e7e0013bb1466 false https://podpaste.com/genson 6665a143b18e7e0013bb1466 5e980411d857b8d9278e8a02 The Success Formula - Genson EP2 full 4 10 Imagine unlocking the secrets to your first 100 followers with just a few simple steps. Today, we're diving into the ultimate strategy to build a loyal audience from scratch. Get ready to transform your business!


What You'll Learn From Genson Glier


  • How to use Reddit and Quora to identify and engage your target audience.
  • Effective strategies for leveraging micro-influencers to boost your brand’s visibility.
  • Techniques for creating compelling opt-in landing pages to build your user base.
  • and more


In this episode, we dive into the essential strategies for gaining your first 100 users or followers, a crucial milestone for any personal brand or business. We explore practical methods to identify and engage your target audience, such as leveraging platforms like Reddit and Quora for insights and validation. You'll learn why understanding your audience's needs is vital, how to foster authentic conversations, and ways to use micro-influencers to expand your reach. These strategies are not only important for building a loyal following but also for ensuring your product or service truly resonates with your audience, setting a strong foundation for future growth.


About Our Guest


Remember the saying “There’s an app for that?” Well Genson is the guy that can rattle off an app or plugin solution for any business anywhere in the world. Genson Glier is one of the most knowledgeable well versed human beings I know. With over 10 years in marketing, Genson has been head of growth for various startups here in Sydney, Australia. He’s also co-founded ai app Tactiq as well as a few others.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Imagine unlocking the secrets to your first 100 followers with just a few simple steps. Today, we're diving into the ultimate strategy to build a loyal audience from scratch. Get ready to transform your business!


What You'll Learn From Genson Glier


  • How to use Reddit and Quora to identify and engage your target audience.
  • Effective strategies for leveraging micro-influencers to boost your brand’s visibility.
  • Techniques for creating compelling opt-in landing pages to build your user base.
  • and more


In this episode, we dive into the essential strategies for gaining your first 100 users or followers, a crucial milestone for any personal brand or business. We explore practical methods to identify and engage your target audience, such as leveraging platforms like Reddit and Quora for insights and validation. You'll learn why understanding your audience's needs is vital, how to foster authentic conversations, and ways to use micro-influencers to expand your reach. These strategies are not only important for building a loyal following but also for ensuring your product or service truly resonates with your audience, setting a strong foundation for future growth.


About Our Guest


Remember the saying “There’s an app for that?” Well Genson is the guy that can rattle off an app or plugin solution for any business anywhere in the world. Genson Glier is one of the most knowledgeable well versed human beings I know. With over 10 years in marketing, Genson has been head of growth for various startups here in Sydney, Australia. He’s also co-founded ai app Tactiq as well as a few others.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Side Hustle Secrets: Unknown Tools to Skyrocket Your Startup | Genson Glier Side Hustle Secrets: Unknown Tools to Skyrocket Your Startup | Genson Glier Sun, 21 Jul 2024 19:06:27 GMT 6:32 6665a0a8ba6e1700124303b7 false https://podpaste.com/genson 6665a0a8ba6e1700124303b7 5e980411d857b8d9278e8a02 Business Growth Hacks - Genson EP1 full 4 9 Imagine a world where your business grows itself while you sip margaritas on a beach. Sounds like sci-fi? It’s not. Today, we’re uncovering four insane tools with an app know it all that will make your business growth feel like magic.


What You'll Learn From Genson Glier

  • How to leverage SideHustleStack.com for new business ideas and strategies.
  • The benefits of using DigitalDefend for free online courses on marketing and business fundamentals.
  • The advantages of Spoke App for remote team management and meeting summaries.
  • How AppSumo can help you find affordable, lifetime deals on essential business tools.
  • and more


In this episode, we dive into the essential strategies for gaining your first 100 users or followers, a crucial milestone for any personal brand or business. We explore practical methods to identify and engage your target audience, such as leveraging platforms like Reddit and Quora for insights and validation. You'll learn why understanding your audience's needs is vital, how to foster authentic conversations, and ways to use micro-influencers to expand your reach. These strategies are not only important for building a loyal following but also for ensuring your product or service truly resonates with your audience, setting a strong foundation for future growth.


About Our Guest


Remember the saying “There’s an app for that?” Well Genson is the guy that can rattle off an app or plugin solution for any business anywhere in the world. Genson Glier is one of the most knowledgeable well versed human beings I know. With over 10 years in marketing, Genson has been head of growth for various startups here in Sydney, Australia. He’s also co-founded ai app Tactiq as well as a few others.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Imagine a world where your business grows itself while you sip margaritas on a beach. Sounds like sci-fi? It’s not. Today, we’re uncovering four insane tools with an app know it all that will make your business growth feel like magic.


What You'll Learn From Genson Glier

  • How to leverage SideHustleStack.com for new business ideas and strategies.
  • The benefits of using DigitalDefend for free online courses on marketing and business fundamentals.
  • The advantages of Spoke App for remote team management and meeting summaries.
  • How AppSumo can help you find affordable, lifetime deals on essential business tools.
  • and more


In this episode, we dive into the essential strategies for gaining your first 100 users or followers, a crucial milestone for any personal brand or business. We explore practical methods to identify and engage your target audience, such as leveraging platforms like Reddit and Quora for insights and validation. You'll learn why understanding your audience's needs is vital, how to foster authentic conversations, and ways to use micro-influencers to expand your reach. These strategies are not only important for building a loyal following but also for ensuring your product or service truly resonates with your audience, setting a strong foundation for future growth.


About Our Guest


Remember the saying “There’s an app for that?” Well Genson is the guy that can rattle off an app or plugin solution for any business anywhere in the world. Genson Glier is one of the most knowledgeable well versed human beings I know. With over 10 years in marketing, Genson has been head of growth for various startups here in Sydney, Australia. He’s also co-founded ai app Tactiq as well as a few others.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> The Secret Sauce to Startup Success: Nathalie’s Unfiltered Advice The Secret Sauce to Startup Success: Nathalie’s Unfiltered Advice Sun, 14 Jul 2024 19:05:30 GMT 12:52 6665a033b6f3d9001232b0b1 false https://podpaste.com/nathalie 6665a033b6f3d9001232b0b1 5e980411d857b8d9278e8a02 Surviving the Entrepreneurial Jungle full 4 8 Ever wonder what successful entrepreneurs wish they knew before starting their business?


Brace yourself because today, we're uncovering the top secrets with a startup pro that could save you from common pitfalls and set you on the path to success.


What You'll Learn from Nathalie Rafeh, Founder of Splashup


  • Choosing the Right Business Partner
  • How building a strong network can significantly impact your business.
  • Why separating business and personal finances is crucial
  • The value of staying committed despite setbacks in your entrepreneurial journey.
  • The challenges and strategies for female founders in business.
  • and more


In this episode, we dive into some of the most crucial lessons learned on the journey to building a successful business. From the importance of choosing the right business partner to leveraging the power of your network, we'll explore strategies that can help you avoid common pitfalls. You'll discover why patience and perseverance are key, how to manage your business finances smartly, and the unique challenges of navigating the business world. This episode is packed with insights that can help you elevate your business game, offering practical advice on implementing these lessons to drive your success.


About Our Guest


E-commerce has had it’s ups and down with the Covid boom and Natahtlie Rafeh has ridden those waves like a champ.

Nathlie is the founder of splashup who is Creating the largest network of brands and retailers that allow cross-promotion at checkout to cut the costs of customer acquisition. She is also a mentor and startup consultant at various universities acorss Sydney, Australia.


Learn More Here




Hosted on Acast. See acast.com/privacy for more information.

]]> Ever wonder what successful entrepreneurs wish they knew before starting their business?


Brace yourself because today, we're uncovering the top secrets with a startup pro that could save you from common pitfalls and set you on the path to success.


What You'll Learn from Nathalie Rafeh, Founder of Splashup


  • Choosing the Right Business Partner
  • How building a strong network can significantly impact your business.
  • Why separating business and personal finances is crucial
  • The value of staying committed despite setbacks in your entrepreneurial journey.
  • The challenges and strategies for female founders in business.
  • and more


In this episode, we dive into some of the most crucial lessons learned on the journey to building a successful business. From the importance of choosing the right business partner to leveraging the power of your network, we'll explore strategies that can help you avoid common pitfalls. You'll discover why patience and perseverance are key, how to manage your business finances smartly, and the unique challenges of navigating the business world. This episode is packed with insights that can help you elevate your business game, offering practical advice on implementing these lessons to drive your success.


About Our Guest


E-commerce has had it’s ups and down with the Covid boom and Natahtlie Rafeh has ridden those waves like a champ.

Nathlie is the founder of splashup who is Creating the largest network of brands and retailers that allow cross-promotion at checkout to cut the costs of customer acquisition. She is also a mentor and startup consultant at various universities acorss Sydney, Australia.


Learn More Here




Hosted on Acast. See acast.com/privacy for more information.

]]> Data, Email, Content, and CRO: The Ultimate Retention Guide Data, Email, Content, and CRO: The Ultimate Retention Guide Thu, 11 Jul 2024 19:06:25 GMT 15:03 66659fb5b18e7e0013bae232 false https://podpaste.com/davidweinberger 66659fb5b18e7e0013bae232 5e980411d857b8d9278e8a02 full 4 7 Want to boost customer retention effortlessly?


In this episode, you'll discover powerful strategies to boost your business during challenging economic times. Learn how to leverage increased advertising, clean and optimize your data, and utilize email marketing to keep your customers engaged. We'll explore the significance of investing in organic content and the impact of conversion rate optimization. These insights are designed to help you navigate downturns effectively, ensuring your business not only survives but thrives. Dive in and uncover actionable steps to implement these techniques seamlessly into your marketing efforts.


About Our Guest

On this episode, I have someone that I’ve worked with closely and a friend, David Weinberger. He’s a fractional growth marketer and B2B Marketing leader with over ten years experience in the industry. He’s worked with companies like Mortgage choice, starcome media vest group and paperForm… And he’s an all around awesome guy.


Learn More Here




Hosted on Acast. See acast.com/privacy for more information.

]]> Want to boost customer retention effortlessly?


In this episode, you'll discover powerful strategies to boost your business during challenging economic times. Learn how to leverage increased advertising, clean and optimize your data, and utilize email marketing to keep your customers engaged. We'll explore the significance of investing in organic content and the impact of conversion rate optimization. These insights are designed to help you navigate downturns effectively, ensuring your business not only survives but thrives. Dive in and uncover actionable steps to implement these techniques seamlessly into your marketing efforts.


About Our Guest

On this episode, I have someone that I’ve worked with closely and a friend, David Weinberger. He’s a fractional growth marketer and B2B Marketing leader with over ten years experience in the industry. He’s worked with companies like Mortgage choice, starcome media vest group and paperForm… And he’s an all around awesome guy.


Learn More Here




Hosted on Acast. See acast.com/privacy for more information.

]]> Why Cutting Marketing Ad Spend During a Downturn is a Huge Mistake Why Cutting Marketing Ad Spend During a Downturn is a Huge Mistake Sun, 07 Jul 2024 19:03:44 GMT 8:58 66659f14ba6e17001242ce9f false https://podpaste.com/davidweinberger 66659f14ba6e17001242ce9f 5e980411d857b8d9278e8a02 Double Down in a Downturn full 4 6 Wondering if cutting your marketing budget during tough times is the right move?


In this episode, we'll uncover the surprising strategies that successful businesses use to thrive during economic downturns. You'll learn why increasing your advertising budget, even when it feels counterintuitive, can give you a competitive edge. We'll explore the importance of clean data and how it can improve customer retention. Discover actionable insights on leveraging email marketing and organic content to maintain engagement.


Finally, we'll delve into the art of conversion rate optimization to make every marketing dollar count. Join us as we navigate these essential tactics to ensure your business not only survives but flourishes in challenging times.


About Our Guest

On this episode, I have someone that I’ve worked with closely and a friend, David Weinberger. He’s a fractional growth marketer and B2B Marketing leader with over ten years experience in the industry. He’s worked with companies like Mortgage choice, starcome media vest group and paperForm… And he’s an all around awesome guy.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> Wondering if cutting your marketing budget during tough times is the right move?


In this episode, we'll uncover the surprising strategies that successful businesses use to thrive during economic downturns. You'll learn why increasing your advertising budget, even when it feels counterintuitive, can give you a competitive edge. We'll explore the importance of clean data and how it can improve customer retention. Discover actionable insights on leveraging email marketing and organic content to maintain engagement.


Finally, we'll delve into the art of conversion rate optimization to make every marketing dollar count. Join us as we navigate these essential tactics to ensure your business not only survives but flourishes in challenging times.


About Our Guest

On this episode, I have someone that I’ve worked with closely and a friend, David Weinberger. He’s a fractional growth marketer and B2B Marketing leader with over ten years experience in the industry. He’s worked with companies like Mortgage choice, starcome media vest group and paperForm… And he’s an all around awesome guy.


Learn More Here


Hosted on Acast. See acast.com/privacy for more information.

]]> The Dream 100 - The One Principle To Know For B2B Marketers The Dream 100 - The One Principle To Know For B2B Marketers Tue, 25 Jun 2024 19:05:53 GMT 4:40 665e9c0b83b0a60012bcdf7d false https://shows.acast.com/pod-paste-podcast/episodes/665e9c0b83b0a60012bcdf7d 665e9c0b83b0a60012bcdf7d 5e980411d857b8d9278e8a02 EP5 B2B Playbook Podcast Takeover full 4 5 As kids, we're all taught to dream big. And then you get older and it's more like, be realistic. Let's go back to when we were kids and make a dream list of where our dream customers are actually hanging out. Find out how to do this and why it's so important for small business growth and more on this episode


In this episode, we delve into the core strategies that can transform your business's marketing approach. You’ll uncover the secrets behind defining your business’s 'why,' identifying and focusing on your most valuable customers, and understanding their deepest motivations. Learn why these principles are crucial for your business's success and how you can implement them to maximize your marketing efforts and reach your ideal clients more effectively. By the end of this episode, you’ll have actionable insights to enhance your marketing strategy and drive your business growth.



Learn more below


Hosted on Acast. See acast.com/privacy for more information.

]]> As kids, we're all taught to dream big. And then you get older and it's more like, be realistic. Let's go back to when we were kids and make a dream list of where our dream customers are actually hanging out. Find out how to do this and why it's so important for small business growth and more on this episode


In this episode, we delve into the core strategies that can transform your business's marketing approach. You’ll uncover the secrets behind defining your business’s 'why,' identifying and focusing on your most valuable customers, and understanding their deepest motivations. Learn why these principles are crucial for your business's success and how you can implement them to maximize your marketing efforts and reach your ideal clients more effectively. By the end of this episode, you’ll have actionable insights to enhance your marketing strategy and drive your business growth.



Learn more below


Hosted on Acast. See acast.com/privacy for more information.

]]> The 2 Things To Do To Think Like Your Dream Customers, So You Can Really Talk To Them! The 2 Things To Do To Think Like Your Dream Customers, So You Can Really Talk To Them! Sun, 23 Jun 2024 19:24:39 GMT 5:25 665e9bbf83b0a60012bccd72 false https://learn.podpaste.com 665e9bbf83b0a60012bccd72 5e980411d857b8d9278e8a02 EP4 B2B Playbook Podcast Takeover full 4 4 In most games, it's pretty well known that if you can think like your opponent, then you usually will end up having the upper hand. Business is a similar game. If you can think like them, then you'll be there for their next move and then be able to provide value. Find out how you can think like your dream customers and clients to drive sales and more on this episode

In this episode, we delve into the core strategies that can transform your business's marketing approach. You’ll uncover the secrets behind defining your business’s 'why,' identifying and focusing on your most valuable customers, and understanding their deepest motivations. Learn why these principles are crucial for your business's success and how you can implement them to maximize your marketing efforts and reach your ideal clients more effectively. By the end of this episode, you’ll have actionable insights to enhance your marketing strategy and drive your business growth.


Learn more below


Hosted on Acast. See acast.com/privacy for more information.

]]> In most games, it's pretty well known that if you can think like your opponent, then you usually will end up having the upper hand. Business is a similar game. If you can think like them, then you'll be there for their next move and then be able to provide value. Find out how you can think like your dream customers and clients to drive sales and more on this episode

In this episode, we delve into the core strategies that can transform your business's marketing approach. You’ll uncover the secrets behind defining your business’s 'why,' identifying and focusing on your most valuable customers, and understanding their deepest motivations. Learn why these principles are crucial for your business's success and how you can implement them to maximize your marketing efforts and reach your ideal clients more effectively. By the end of this episode, you’ll have actionable insights to enhance your marketing strategy and drive your business growth.


Learn more below


Hosted on Acast. See acast.com/privacy for more information.

]]> But Do You Really Know Your Dream Customers? Better Than Themselves? But Do You Really Know Your Dream Customers? Better Than Themselves? Thu, 20 Jun 2024 19:22:04 GMT 5:00 665e9b623317e00012c7c66d false https://learn.podpaste.com 665e9b623317e00012c7c66d 5e980411d857b8d9278e8a02 EP3 B2B Playbook Podcast Takeover full 4 3 Question. What do detectives and small business marketers have in common? They deep dive and research exactly what makes the customers tick. Find out why you should know your customers and clients better than they know themselves and more on this episode


In this episode, we delve into the core strategies that can transform your business's marketing approach. You’ll uncover the secrets behind defining your business’s 'why,' identifying and focusing on your most valuable customers, and understanding their deepest motivations. Learn why these principles are crucial for your business's success and how you can implement them to maximize your marketing efforts and reach your ideal clients more effectively. By the end of this episode, you’ll have actionable insights to enhance your marketing strategy and drive your business growth.


Learn more below


Hosted on Acast. See acast.com/privacy for more information.

]]> Question. What do detectives and small business marketers have in common? They deep dive and research exactly what makes the customers tick. Find out why you should know your customers and clients better than they know themselves and more on this episode


In this episode, we delve into the core strategies that can transform your business's marketing approach. You’ll uncover the secrets behind defining your business’s 'why,' identifying and focusing on your most valuable customers, and understanding their deepest motivations. Learn why these principles are crucial for your business's success and how you can implement them to maximize your marketing efforts and reach your ideal clients more effectively. By the end of this episode, you’ll have actionable insights to enhance your marketing strategy and drive your business growth.


Learn more below


Hosted on Acast. See acast.com/privacy for more information.

]]> Know Your Best Customers? You Should! Here’s How | B2B Playbook Know Your Best Customers? You Should! Here’s How | B2B Playbook Tue, 18 Jun 2024 02:34:40 GMT 5:42 665e9b12c5c53300120de1ca false https://learn.podpaste.com 665e9b12c5c53300120de1ca 5e980411d857b8d9278e8a02 EP2 B2B Playbook Podcast Takeover full 4 2 Stop. Stop being so efficient and productive. And instead, choose to be effective. And when you do this, you're using the Pareto Principle or the 80-20 rule. Find out why choosing the right customers and clients usually beats finding any and all customers and clients on this episode


In this episode, we delve into the core strategies that can transform your business's marketing approach. You’ll uncover the secrets behind defining your business’s 'why,' identifying and focusing on your most valuable customers, and understanding their deepest motivations. Learn why these principles are crucial for your business's success and how you can implement them to maximize your marketing efforts and reach your ideal clients more effectively. By the end of this episode, you’ll have actionable insights to enhance your marketing strategy and drive your business growth.



Learn more below


Hosted on Acast. See acast.com/privacy for more information.

]]> Stop. Stop being so efficient and productive. And instead, choose to be effective. And when you do this, you're using the Pareto Principle or the 80-20 rule. Find out why choosing the right customers and clients usually beats finding any and all customers and clients on this episode


In this episode, we delve into the core strategies that can transform your business's marketing approach. You’ll uncover the secrets behind defining your business’s 'why,' identifying and focusing on your most valuable customers, and understanding their deepest motivations. Learn why these principles are crucial for your business's success and how you can implement them to maximize your marketing efforts and reach your ideal clients more effectively. By the end of this episode, you’ll have actionable insights to enhance your marketing strategy and drive your business growth.



Learn more below


Hosted on Acast. See acast.com/privacy for more information.

]]> Why Are You Even Here? And What’s That Got To Do B2B Marketing? | B2B Playbook Why Are You Even Here? And What’s That Got To Do B2B Marketing? | B2B Playbook Sun, 09 Jun 2024 19:13:00 GMT 5:15 665e981ffda5a50012594d7d false https://learn.podpaste.com 665e981ffda5a50012594d7d 5e980411d857b8d9278e8a02 EP1 B2B Playbook Podcast Takeover full 4 1 Have you ever thought about why your business even exists? What value is your business bringing to the world, and more importantly, to your customers and clients? While these seem to be existential questions, they are necessary ones. Find out the right questions to ask your business and help you identify the right customers and clients on this episode.


In this episode, we delve into the core strategies that can transform your business's marketing approach. You’ll uncover the secrets behind defining your business’s 'why,' identifying and focusing on your most valuable customers, and understanding their deepest motivations. Learn why these principles are crucial for your business's success and how you can implement them to maximize your marketing efforts and reach your ideal clients more effectively. By the end of this episode, you’ll have actionable insights to enhance your marketing strategy and drive your business growth.




Learn more below


Hosted on Acast. See acast.com/privacy for more information.

]]> Have you ever thought about why your business even exists? What value is your business bringing to the world, and more importantly, to your customers and clients? While these seem to be existential questions, they are necessary ones. Find out the right questions to ask your business and help you identify the right customers and clients on this episode.


In this episode, we delve into the core strategies that can transform your business's marketing approach. You’ll uncover the secrets behind defining your business’s 'why,' identifying and focusing on your most valuable customers, and understanding their deepest motivations. Learn why these principles are crucial for your business's success and how you can implement them to maximize your marketing efforts and reach your ideal clients more effectively. By the end of this episode, you’ll have actionable insights to enhance your marketing strategy and drive your business growth.




Learn more below


Hosted on Acast. See acast.com/privacy for more information.

]]> How To Record And Edit A Podcast so easy a 5 year old could do it How To Record And Edit A Podcast so easy a 5 year old could do it Sun, 02 Jun 2024 19:02:20 GMT 9:53 665b15596dda7800129faaba false https://podpaste.com/easyaudio 665b15596dda7800129faaba 5e980411d857b8d9278e8a02 Is over editing killing your content? full 3 9

Hosted on Acast. See acast.com/privacy for more information.

]]>

Hosted on Acast. See acast.com/privacy for more information.

]]> These 9 Video Podcast Secrets Will Make Almost Everyone Want To Watch/Listen To You (Part 1) These 9 Video Podcast Secrets Will Make Almost Everyone Want To Watch/Listen To You (Part 1) Sun, 17 Mar 2024 19:24:20 GMT 6:52 65ef9ed259f47400160482b0 false https://podpaste.com/9vidpodsecrets1 65ef9ed259f47400160482b0 5e980411d857b8d9278e8a02 Reach 10x more people with this new way to make content full 3 8 Watch and Read This Here


Alright, let's skip the nonsense and dive straight into making your video podcasts the kind of thing that makes people watch and listen until the end and want to share it out with all their friends.


It boils down to a solid plan that makes viewers stick around and share your content. It's all about engaging content from start to finish, using a mix of precise scripting, essential focus statements, engaging hooks, storytelling, and seamless transitions. Add in three bonus tips for an even bigger impact, and you're set for content that’s both memorable and shareable.


Why should you care? Because this method isn’t just powerful; it’s versatile, fitting any industry or brand. Whether you take a little or take it all, this strategy is customizable, acting as a navigational tool through the digital wilderness to a place where your content doesn’t just land but deeply resonates. It's a double-layered framework designed to keep you focused and efficient, ensuring your video podcasts are more than just viewed—they're a sensation.


After reading/listening to/watching this you will learn the following;

  • My top nine tips on how to write the outline and script for video podcasts so that people will want to click play on
  • I’ll touch on why the focus statement is so damn critical BEFORE you write or record your first words
  • Create compelling hooks to engage that person who clicked on your content and keep them until the end
  • Use the most obvious storytelling trick throughout to keep your content sticky
  • How to signpost and ask questions at the right time to transition to the next sections seamlessly
  • And three bonus ideas that are easy to do and will give you another 10x return on investment - guaranteed (10x10 is 100 right?)


Timestamps


[00:00:43] - The Power of a Focus Statement

[00:01:15] - Maximizing Your Content's Impact

[00:02:10] - The Flexibility of Frameworks

[00:03:01] - Framework Within a Framework

[00:03:24] - Crafting a Crystal Clear Focus Statement

[00:04:26] - Implementing Your Content Strategy

[00:05:40] - Organizing Ideas and Content Buckets


Links & Learnings



Hosted on Acast. See acast.com/privacy for more information.

]]> Watch and Read This Here


Alright, let's skip the nonsense and dive straight into making your video podcasts the kind of thing that makes people watch and listen until the end and want to share it out with all their friends.


It boils down to a solid plan that makes viewers stick around and share your content. It's all about engaging content from start to finish, using a mix of precise scripting, essential focus statements, engaging hooks, storytelling, and seamless transitions. Add in three bonus tips for an even bigger impact, and you're set for content that’s both memorable and shareable.


Why should you care? Because this method isn’t just powerful; it’s versatile, fitting any industry or brand. Whether you take a little or take it all, this strategy is customizable, acting as a navigational tool through the digital wilderness to a place where your content doesn’t just land but deeply resonates. It's a double-layered framework designed to keep you focused and efficient, ensuring your video podcasts are more than just viewed—they're a sensation.


After reading/listening to/watching this you will learn the following;

  • My top nine tips on how to write the outline and script for video podcasts so that people will want to click play on
  • I’ll touch on why the focus statement is so damn critical BEFORE you write or record your first words
  • Create compelling hooks to engage that person who clicked on your content and keep them until the end
  • Use the most obvious storytelling trick throughout to keep your content sticky
  • How to signpost and ask questions at the right time to transition to the next sections seamlessly
  • And three bonus ideas that are easy to do and will give you another 10x return on investment - guaranteed (10x10 is 100 right?)


Timestamps


[00:00:43] - The Power of a Focus Statement

[00:01:15] - Maximizing Your Content's Impact

[00:02:10] - The Flexibility of Frameworks

[00:03:01] - Framework Within a Framework

[00:03:24] - Crafting a Crystal Clear Focus Statement

[00:04:26] - Implementing Your Content Strategy

[00:05:40] - Organizing Ideas and Content Buckets


Links & Learnings



Hosted on Acast. See acast.com/privacy for more information.

]]> Should you use video in your podcast (and if so, why you should) Should you use video in your podcast (and if so, why you should) Sun, 04 Feb 2024 19:14:38 GMT 32:35 6564004f7b09770012140cdd false https://podpaste.com/webinar-video 6564004f7b09770012140cdd 5e980411d857b8d9278e8a02 full 3 7 Watch & Read This Here


Get this: video podcasting in 2024 isn't just a fad, it's a game changer. This bad boy has the power to take your podcast from 'meh' to 'holy cow!' in no time. How do I know this? Well, sit tight and let me tell you a tale. A tale of a two-year rollercoaster ride that led to a mind-blowing 3900% increase in audience reach just by adding some moving pictures to the good ol' podcast. This article, my friend, is your roadmap. I'm talking about the lowdown on the 80/20 rule in podcasting, the ABCs of video incorporation, and the art of playing the long game for growth that doesn't just spike and then sputter out.


Audio only podcasters know video is important but they either don’t do it or they try to do it without asking themselves “Should I even do it??”

Confused? Fear not as we did an super in depth 32 minute webinar that answers if audio podcasters should and if so how they could go about doing it.


At the end of this you will


  • Know the pros and cons of video podcasting from someone that has figured out how to do it cost effectively and failed a lot
  • Determine if video can help market your podcast effectively. Basically know if you should or should NOT use video to help market your podcast
  • Treat your podcast as the central hub for broader branded content.
  • Learn basic social media marketing and promotional tools and tactics to grow your podcast.
  • If you stick around to the end I’ll show you real world numbers of how I 38x’d the reach of my podcast by just knowing I would hit record on the camera and create visual supportive content. Basically increased visibility by 52,000+ more impressions just by spinning it out as video/visual content!!!


Time Stamps of what you’ll learn

  • [00:01:01] Cascading content.
  • [00:03:07] Pros and cons of video podcasting.
  • [00:06:00] The 80-20 rule applied to creating short clips from long form content and why you should do it
  • [00:10:02] Video podcast content outperforms.
  • [00:14:23] Valuable content discovery on YouTube.
  • [00:16:08] Impact of video in podcasting.
  • [00:19:07] Visually enhancing complex topics.
  • [00:23:30] Short video clips content quick how to
  • [00:25:36] Outline for efficient content creation.
  • [00:29:38] The Slow growth compound interest style of long form content and this framework
  • [00:31:08] Real world examples and numbers to back it all up


Links & Learnings

Hosted on Acast. See acast.com/privacy for more information.

]]> Watch & Read This Here


Get this: video podcasting in 2024 isn't just a fad, it's a game changer. This bad boy has the power to take your podcast from 'meh' to 'holy cow!' in no time. How do I know this? Well, sit tight and let me tell you a tale. A tale of a two-year rollercoaster ride that led to a mind-blowing 3900% increase in audience reach just by adding some moving pictures to the good ol' podcast. This article, my friend, is your roadmap. I'm talking about the lowdown on the 80/20 rule in podcasting, the ABCs of video incorporation, and the art of playing the long game for growth that doesn't just spike and then sputter out.


Audio only podcasters know video is important but they either don’t do it or they try to do it without asking themselves “Should I even do it??”

Confused? Fear not as we did an super in depth 32 minute webinar that answers if audio podcasters should and if so how they could go about doing it.


At the end of this you will


  • Know the pros and cons of video podcasting from someone that has figured out how to do it cost effectively and failed a lot
  • Determine if video can help market your podcast effectively. Basically know if you should or should NOT use video to help market your podcast
  • Treat your podcast as the central hub for broader branded content.
  • Learn basic social media marketing and promotional tools and tactics to grow your podcast.
  • If you stick around to the end I’ll show you real world numbers of how I 38x’d the reach of my podcast by just knowing I would hit record on the camera and create visual supportive content. Basically increased visibility by 52,000+ more impressions just by spinning it out as video/visual content!!!


Time Stamps of what you’ll learn

  • [00:01:01] Cascading content.
  • [00:03:07] Pros and cons of video podcasting.
  • [00:06:00] The 80-20 rule applied to creating short clips from long form content and why you should do it
  • [00:10:02] Video podcast content outperforms.
  • [00:14:23] Valuable content discovery on YouTube.
  • [00:16:08] Impact of video in podcasting.
  • [00:19:07] Visually enhancing complex topics.
  • [00:23:30] Short video clips content quick how to
  • [00:25:36] Outline for efficient content creation.
  • [00:29:38] The Slow growth compound interest style of long form content and this framework
  • [00:31:08] Real world examples and numbers to back it all up


Links & Learnings

Hosted on Acast. See acast.com/privacy for more information.

]]> I used this weird story tactic to make wildly creative podcast episodes I used this weird story tactic to make wildly creative podcast episodes Mon, 04 Dec 2023 18:11:07 GMT 4:28 655c04d88a6b140012f3ec7f false https://podpaste.com/cotgdec2023 655c04d88a6b140012f3ec7f 5e980411d857b8d9278e8a02 Why you have to copy others podcast before you can be dope full 3 6

Hosted on Acast. See acast.com/privacy for more information.

]]>

Hosted on Acast. See acast.com/privacy for more information.

]]> This 80s movie showed us everything we need to know about growing a podcast | Nov COTG This 80s movie showed us everything we need to know about growing a podcast | Nov COTG Mon, 06 Nov 2023 19:20:00 GMT 6:37 65489e197eaf130012e535bc false https://podpaste.com/cotgnov2023 65489e197eaf130012e535bc 5e980411d857b8d9278e8a02 How the high value, high volume and consistent framework actually works in growing your podcast full 3 5 Watch and read this here.


Are you looking to grow your podcast and increase its reach? In this comprehensive guide, we will explore the powerful framework of high value, high volume, and consistency that can take your podcast to new heights. By implementing this proven strategy, you can attract a larger audience, engage with your listeners, and establish a successful brand in the competitive world of podcast production and content creation.


Whether you're a seasoned podcaster or just starting out, this guide will provide valuable insights and practical tips to help you create compelling content that resonates with your target audience. Get ready to unlock the true potential of your podcast and achieve lasting success!


What You'll Learn In this Episode


  • The parallels between a classic black 80s kung-fu movie and podcast content creation
  • What High Value is
  • What High Volume is
  • What consistency actually looks like (our publishing cadence and recommendations)
  • Borat examples
  • And a bunch more!







Hosted on Acast. See acast.com/privacy for more information.

]]> Watch and read this here.


Are you looking to grow your podcast and increase its reach? In this comprehensive guide, we will explore the powerful framework of high value, high volume, and consistency that can take your podcast to new heights. By implementing this proven strategy, you can attract a larger audience, engage with your listeners, and establish a successful brand in the competitive world of podcast production and content creation.


Whether you're a seasoned podcaster or just starting out, this guide will provide valuable insights and practical tips to help you create compelling content that resonates with your target audience. Get ready to unlock the true potential of your podcast and achieve lasting success!


What You'll Learn In this Episode


  • The parallels between a classic black 80s kung-fu movie and podcast content creation
  • What High Value is
  • What High Volume is
  • What consistency actually looks like (our publishing cadence and recommendations)
  • Borat examples
  • And a bunch more!







Hosted on Acast. See acast.com/privacy for more information.

]]> Use this secret formula to create 24 pieces of content from one podcast episode Use this secret formula to create 24 pieces of content from one podcast episode Thu, 19 Oct 2023 08:06:48 GMT 5:32 6530e3096513bb0012f4af1f false https://podpaste.com 6530e3096513bb0012f4af1f 5e980411d857b8d9278e8a02 Reach 10x more people with less work trailer 3 4 Reach 10x more people with only 10% work (aka less)


Founder and executive producer of Pod Paste, introduces the struggles and challenges that companies and brands face in the world of content creation and marketing.


We highlight the extensive time and effort it takes to edit a high-quality podcast episode, averaging around 8 to 11 hours for a 45-minute interview. This is production from end to end (creating episode idea, booking guests, researching guest, questions, setup for the interview, recording, editing, show notes, title, marketing and promotion).


Our goal is to rescue podcasters from this chaos by providing support in shaping their voice, telling their story, and reaching a wider audience. We want to save companies 100 hours by offering services such as brainstorming captivating episode concepts and providing recording best practices.


All so that you can focus on running their business while leaving the editing and marketing tasks in our capable hands.


https://podpaste.com/call to book a free discovery call now and get an episode edited no charge!

https://podpaste.com/adoct23 go here to listen to the podcast

https://podpaste.substack.com/ to get video content and brand marketing podcast tips and tricks delivered monthly into your inbox

Hosted on Acast. See acast.com/privacy for more information.

]]> Reach 10x more people with only 10% work (aka less)


Founder and executive producer of Pod Paste, introduces the struggles and challenges that companies and brands face in the world of content creation and marketing.


We highlight the extensive time and effort it takes to edit a high-quality podcast episode, averaging around 8 to 11 hours for a 45-minute interview. This is production from end to end (creating episode idea, booking guests, researching guest, questions, setup for the interview, recording, editing, show notes, title, marketing and promotion).


Our goal is to rescue podcasters from this chaos by providing support in shaping their voice, telling their story, and reaching a wider audience. We want to save companies 100 hours by offering services such as brainstorming captivating episode concepts and providing recording best practices.


All so that you can focus on running their business while leaving the editing and marketing tasks in our capable hands.


https://podpaste.com/call to book a free discovery call now and get an episode edited no charge!

https://podpaste.com/adoct23 go here to listen to the podcast

https://podpaste.substack.com/ to get video content and brand marketing podcast tips and tricks delivered monthly into your inbox

Hosted on Acast. See acast.com/privacy for more information.

]]> 8 secrets to avoid podcast failure and grow your brand in 79 minutes (full panel discussion) 8 secrets to avoid podcast failure and grow your brand in 79 minutes (full panel discussion) Sun, 08 Oct 2023 18:00:00 GMT 1:20:20 6487fc399c7d510011708a89 false https://podpaste.com/paneldiscussion 6487fc399c7d510011708a89 5e980411d857b8d9278e8a02 How to get your podcast noticed by the right people now! full 2 6 Learn more and signup for the free newsletter here - https://podpaste.substack.com

Get more insights, tricks and tips from Pod Paste - https://podpaste.com


How to get your podcast noticed by the right people now!


This is a video podcast series collaboration between Pod Paste, DLake Create, and Digital Ninjas.


We're on a mission to supercharge your brand, company or organization and help you change the world with through digital strategy, training and insights. In the last eight episodes, we've spoken about one specific idea to help you market your business better.


While we usually make these short, this is the full-length panel discussion that we had with four of the best digital content marketers in Sydney, Australia.


**Time Stamps of What You Will Learn**


00:03:49 Build relationships with micro-influencers.

00:10:25 Trustworthy transparency and authenticity.

00:13:46 Do things that don't scale.

00:17:39 Find your balance between automation and authenticity.

00:22:45 Quality matters more than quantity.

00:28:29 Focus on quality, not quantity.

00:34:43 Talk to customers directly.

00:40:34 Add value without expecting returns.

00:42:44 Learn by doing.

00:49:05 Automate content creation process.

00:54:41 Plan ahead for less stress.

00:59:10 Delegate creativity to experts.

01:03:49 Practice and persist for success.

01:08:51 Humans and AI must collaborate.

01:10:41 Adapt to new mediums.

01:18:57 Take care of your waste.

01:19:34 Connect with leading marketers.

Hosted on Acast. See acast.com/privacy for more information.

]]> Learn more and signup for the free newsletter here - https://podpaste.substack.com

Get more insights, tricks and tips from Pod Paste - https://podpaste.com


How to get your podcast noticed by the right people now!


This is a video podcast series collaboration between Pod Paste, DLake Create, and Digital Ninjas.


We're on a mission to supercharge your brand, company or organization and help you change the world with through digital strategy, training and insights. In the last eight episodes, we've spoken about one specific idea to help you market your business better.


While we usually make these short, this is the full-length panel discussion that we had with four of the best digital content marketers in Sydney, Australia.


**Time Stamps of What You Will Learn**


00:03:49 Build relationships with micro-influencers.

00:10:25 Trustworthy transparency and authenticity.

00:13:46 Do things that don't scale.

00:17:39 Find your balance between automation and authenticity.

00:22:45 Quality matters more than quantity.

00:28:29 Focus on quality, not quantity.

00:34:43 Talk to customers directly.

00:40:34 Add value without expecting returns.

00:42:44 Learn by doing.

00:49:05 Automate content creation process.

00:54:41 Plan ahead for less stress.

00:59:10 Delegate creativity to experts.

01:03:49 Practice and persist for success.

01:08:51 Humans and AI must collaborate.

01:10:41 Adapt to new mediums.

01:18:57 Take care of your waste.

01:19:34 Connect with leading marketers.

Hosted on Acast. See acast.com/privacy for more information.

]]> Six reasons why podcast marketing advise is wrong: Here is what actually works (part 1) Six reasons why podcast marketing advise is wrong: Here is what actually works (part 1) Sun, 01 Oct 2023 20:00:00 GMT 7:54 650e76a1f66c6900117dce30 false https://podpaste.com/cotgsep2023 650e76a1f66c6900117dce30 5e980411d857b8d9278e8a02 Treat your podcast like a brand and stop focusing on followers full 3 3 Get more insights, tricks and tips from Pod Paste - https://podpaste.com/cotgaug2023

Learn more and signup for the free newsletter here - https://podpaste.substack.com


Treat your podcast like a brand and stop focusing on followers


We discuss the importance of treating your podcast as part of a larger brand and the limitations of relying solely on social media followers. We also emphasize the value of informative educational content and advises against following TikTok trends.

We dive into the world of branded content and how small businesses and content creators can compete with industry giants like Nike and Coca-Cola.


This episode provides valuable insights and strategies for creating a successful branded video podcast.


What you'll learn

  • Why followers don’t matter
  • Fun story about the history of social media
  • Why you should stay away from TikTok trendy styled content
  • Briefly touch on how to create a successful branded video podcast
  • And Much More!


Timestamps of what you will learn

[00:02:30] Why followers don't matter.

[00:03:23] Abandoning timeline feeds.

[00:07:08] What's the real value of podcast listener attention?

Hosted on Acast. See acast.com/privacy for more information.

]]> Get more insights, tricks and tips from Pod Paste - https://podpaste.com/cotgaug2023

Learn more and signup for the free newsletter here - https://podpaste.substack.com


Treat your podcast like a brand and stop focusing on followers


We discuss the importance of treating your podcast as part of a larger brand and the limitations of relying solely on social media followers. We also emphasize the value of informative educational content and advises against following TikTok trends.

We dive into the world of branded content and how small businesses and content creators can compete with industry giants like Nike and Coca-Cola.


This episode provides valuable insights and strategies for creating a successful branded video podcast.


What you'll learn

  • Why followers don’t matter
  • Fun story about the history of social media
  • Why you should stay away from TikTok trendy styled content
  • Briefly touch on how to create a successful branded video podcast
  • And Much More!


Timestamps of what you will learn

[00:02:30] Why followers don't matter.

[00:03:23] Abandoning timeline feeds.

[00:07:08] What's the real value of podcast listener attention?

Hosted on Acast. See acast.com/privacy for more information.

]]> Get New Ideas Fast By Unleashing Your Inner Artist with Branded Content Get New Ideas Fast By Unleashing Your Inner Artist with Branded Content Sun, 24 Sep 2023 18:26:00 GMT 12:39 650148e0f4929b0010884e8f false https://podpaste.com/innerartist 650148e0f4929b0010884e8f 5e980411d857b8d9278e8a02 Creators Have Always Known What Is Up! full 2 5 Marketing can be a challenging field to navigate, with so many different approaches and strategies to consider. It can be hard to know where to start or how to keep up with the latest trends and best practices. And let's be honest, we've all had those moments where we feel like we're just spinning our wheels, trying one thing after another with no real success to show for it.


In this episode of our podcast, we'll be exploring some key insights and strategies that can help you take your content game to the next level. We'll be joined by a group of marketing experts who will share their experiences and knowledge on a range of topics, including the value of experimentation, the power of discipline, and the benefits of embracing failure.


What You’ll Learn

  • [00:01:52] Sources of creativity.
  • [00:05:16] Delegating to content creators.
  • [00:09:07] Automating creativity.
  • [00:12:07] Combination of creative and analytics.
  • The value of experimentation
  • The 70/20/10 rule for balancing content priorities
  • How discipline allows for creative freedom
  • Ideas for banking new ideas
  • Why it’s okay to produce bad content


Panel Discussion Speakers

  • Nathalie Rafeh - founder and CEO and Splashup. An e-commerce sass platform that creates shopping experiences shoppers won’t forget
  • Genson Glier - growth hacker extraordinaire
  • Brendon Hill - content wiz and be investor
  • Daren Lake - Founder & Chief Content Creator at DLake Media/DLake Creates with a focus on fitness, health and wellness


Links & Resources



Hosted on Acast. See acast.com/privacy for more information.

]]> Marketing can be a challenging field to navigate, with so many different approaches and strategies to consider. It can be hard to know where to start or how to keep up with the latest trends and best practices. And let's be honest, we've all had those moments where we feel like we're just spinning our wheels, trying one thing after another with no real success to show for it.


In this episode of our podcast, we'll be exploring some key insights and strategies that can help you take your content game to the next level. We'll be joined by a group of marketing experts who will share their experiences and knowledge on a range of topics, including the value of experimentation, the power of discipline, and the benefits of embracing failure.


What You’ll Learn

  • [00:01:52] Sources of creativity.
  • [00:05:16] Delegating to content creators.
  • [00:09:07] Automating creativity.
  • [00:12:07] Combination of creative and analytics.
  • The value of experimentation
  • The 70/20/10 rule for balancing content priorities
  • How discipline allows for creative freedom
  • Ideas for banking new ideas
  • Why it’s okay to produce bad content


Panel Discussion Speakers

  • Nathalie Rafeh - founder and CEO and Splashup. An e-commerce sass platform that creates shopping experiences shoppers won’t forget
  • Genson Glier - growth hacker extraordinaire
  • Brendon Hill - content wiz and be investor
  • Daren Lake - Founder & Chief Content Creator at DLake Media/DLake Creates with a focus on fitness, health and wellness


Links & Resources



Hosted on Acast. See acast.com/privacy for more information.

]]> Shake Up Your Content Marketing Education with These Surprising Tips Shake Up Your Content Marketing Education with These Surprising Tips Wed, 13 Sep 2023 05:15:55 GMT 16:16 6501455adea22900117be14a false https://podpaste.com/shakeup 6501455adea22900117be14a 5e980411d857b8d9278e8a02 full 2 4 We discuss the importance of learning by doing, understanding your platform, and the power of non-marketing content. We also explore the concept of content stacking, starting from the podcast. Tune in to get tips on revolutionizing your content marketing and stay updated on the latest trends in the crowded content marketing space.


What You’ll Learn

  • [00:02:10] Learning from Twitter
  • [00:03:51] TikTok's growth and marketing.
  • [00:08:49] What's next?
  • [00:10:35] Chopping content for scalability.
  • [00:15:02] Coming up with ideas.
  • Learning by doing
  • Understanding your platform and the best way to do it
  • The power of non-marketing content
  • How and why your content should stack starting from a podcast
  • Much More


Panel Discussion Speakers

Nathalie Rafeh - founder and CEO and Splashup. An e-commerce sass platform that creates shopping experiences shoppers won’t forget

Genson Glier - growth hacker extraordinaire

Brendon Hill - content wiz and be investor

Daren Lake - Founder & Client Lead of Pod Paste


Links & Resources

Hosted on Acast. See acast.com/privacy for more information.

]]> We discuss the importance of learning by doing, understanding your platform, and the power of non-marketing content. We also explore the concept of content stacking, starting from the podcast. Tune in to get tips on revolutionizing your content marketing and stay updated on the latest trends in the crowded content marketing space.


What You’ll Learn

  • [00:02:10] Learning from Twitter
  • [00:03:51] TikTok's growth and marketing.
  • [00:08:49] What's next?
  • [00:10:35] Chopping content for scalability.
  • [00:15:02] Coming up with ideas.
  • Learning by doing
  • Understanding your platform and the best way to do it
  • The power of non-marketing content
  • How and why your content should stack starting from a podcast
  • Much More


Panel Discussion Speakers

Nathalie Rafeh - founder and CEO and Splashup. An e-commerce sass platform that creates shopping experiences shoppers won’t forget

Genson Glier - growth hacker extraordinaire

Brendon Hill - content wiz and be investor

Daren Lake - Founder & Client Lead of Pod Paste


Links & Resources

Hosted on Acast. See acast.com/privacy for more information.

]]> I use this CONTRARIAN method to grow my podcast on social media I use this CONTRARIAN method to grow my podcast on social media Thu, 31 Aug 2023 00:57:55 GMT 9:52 64ef335a5464d50011b0b3c3 false https://podpaste.com/cotgaug2023 64ef335a5464d50011b0b3c3 5e980411d857b8d9278e8a02 The rethinking of how I promote my podcast on social media full 3 2 We explore four key aspects of becoming a better video podcaster and content marketer.


  1. The first part focuses on the framework for growing a podcast on social media, emphasizing the value of long-form content that provides substance and nourishment.
  2. We then delve into the magic of combining AI and real humans in content creation
  3. Followed by proof of someone successfully using these methods to grow their brand.
  4. Lastly, we uncover an insightful thought that supports the overall discussion.


Tune in to discover these valuable insights and enhance your podcasting and content marketing skills.


Timestamps of what you will learn


[00:01:34] Long and short-form content.

[00:04:01] The role of storytelling in long-form video content.

[00:07:38] Alex Hermosy's content cascading.

[00:09:46] Consistency is key.


Links & Learnings


Hosted on Acast. See acast.com/privacy for more information.

]]> We explore four key aspects of becoming a better video podcaster and content marketer.


  1. The first part focuses on the framework for growing a podcast on social media, emphasizing the value of long-form content that provides substance and nourishment.
  2. We then delve into the magic of combining AI and real humans in content creation
  3. Followed by proof of someone successfully using these methods to grow their brand.
  4. Lastly, we uncover an insightful thought that supports the overall discussion.


Tune in to discover these valuable insights and enhance your podcasting and content marketing skills.


Timestamps of what you will learn


[00:01:34] Long and short-form content.

[00:04:01] The role of storytelling in long-form video content.

[00:07:38] Alex Hermosy's content cascading.

[00:09:46] Consistency is key.


Links & Learnings


Hosted on Acast. See acast.com/privacy for more information.

]]> Is Your Content Missing the Mark? Uncover Strategies for Audience Growth Is Your Content Missing the Mark? Uncover Strategies for Audience Growth Tue, 29 Aug 2023 12:01:51 GMT 14:36 64eddb7da905c400117cbd32 false https://podpaste.com/dn4 64eddb7da905c400117cbd32 5e980411d857b8d9278e8a02 Unlock Your Ideal Audience with These Targeted Content Marketing Strategies full 2 3 Learn more and signup for the free newsletter here - https://podpaste.substack.com

Get more insights, tricks and tips from Pod Paste - https://podpaste.com


You don’t need to have a large following to significantly increase your sales. In fact, only 1,000 true followers can make a big difference. All you really need are 1000 true followers. But while that number is conveniently smaller than say, one million, you’ll only successfully find them through optimised digital marketing experience.

This panel of professional marketers dives deep into the topic so you can effectively find the customers who rare most likely to resonate with your product.


What You’ll Learn


  • How to find your 1000 dream customers
  • How to put yourself in your dream customers’ shoes
  • Communicating with the best type of people
  • Why good products and services never go out of style
  • and much more


Links & Resources



Hosted on Acast. See acast.com/privacy for more information.

]]> Learn more and signup for the free newsletter here - https://podpaste.substack.com

Get more insights, tricks and tips from Pod Paste - https://podpaste.com


You don’t need to have a large following to significantly increase your sales. In fact, only 1,000 true followers can make a big difference. All you really need are 1000 true followers. But while that number is conveniently smaller than say, one million, you’ll only successfully find them through optimised digital marketing experience.

This panel of professional marketers dives deep into the topic so you can effectively find the customers who rare most likely to resonate with your product.


What You’ll Learn


  • How to find your 1000 dream customers
  • How to put yourself in your dream customers’ shoes
  • Communicating with the best type of people
  • Why good products and services never go out of style
  • and much more


Links & Resources



Hosted on Acast. See acast.com/privacy for more information.

]]> The Magic of AI Plus Real Humans in Content Creation The Magic of AI Plus Real Humans in Content Creation Wed, 23 Aug 2023 11:34:14 GMT 11:47 64e5eeb7d4266e0012746710 false https://podpaste.com/aicontent 64e5eeb7d4266e0012746710 5e980411d857b8d9278e8a02 Harnessing the Power of AI for Next-Level Content Creation full 2 2 Artificial intelligence/AI is literally everywhere. Some people are terrified, while others are excited.


Which side are you on? Does it help content creation and marketers or does it hurt us?


Stay tuned as we answer that and figure out how to Harness the Power of AI for Next-Level Content Creation on this episode of digital ninjas and dlake media.


What You’ll Learn

  • Why we aren’t there yet
  • How AI compliments our natural human element
  • A unique case study of AI’s unique transition into social media
  • Why it depends on your audience
  • and more.

Panel Discussion Speakers


Nathalie Rafeh - founder and CEO and Splashup. An e-commerce sass platform that creates shopping experiences shoppers won’t forget

Genson Glier - growth hacker extraordinaire

Brendon Hill - content wiz and be investor

Daren Lake - Founder & Chief Content Creator at DLake Media/DLake Creates with a focus on fitness, health and wellness


Links & Resources (in progress)


Hosted on Acast. See acast.com/privacy for more information.

]]> Artificial intelligence/AI is literally everywhere. Some people are terrified, while others are excited.


Which side are you on? Does it help content creation and marketers or does it hurt us?


Stay tuned as we answer that and figure out how to Harness the Power of AI for Next-Level Content Creation on this episode of digital ninjas and dlake media.


What You’ll Learn

  • Why we aren’t there yet
  • How AI compliments our natural human element
  • A unique case study of AI’s unique transition into social media
  • Why it depends on your audience
  • and more.

Panel Discussion Speakers


Nathalie Rafeh - founder and CEO and Splashup. An e-commerce sass platform that creates shopping experiences shoppers won’t forget

Genson Glier - growth hacker extraordinaire

Brendon Hill - content wiz and be investor

Daren Lake - Founder & Chief Content Creator at DLake Media/DLake Creates with a focus on fitness, health and wellness


Links & Resources (in progress)


Hosted on Acast. See acast.com/privacy for more information.

]]> Doing Things that don’t scale with Digital Ninjas Doing Things that don’t scale with Digital Ninjas Tue, 13 Jun 2023 19:21:48 GMT 19:23 6487fc461a323c0011b9f155 false https://podpaste.com/doing-things-that-dont-scale 6487fc461a323c0011b9f155 5e980411d857b8d9278e8a02 With Genson Glier, Nathalie Rafeh from Splashup and Brendan Hill full 2 1 What do the AirBnb CEO (Brian Chesky), Wired Magazine founder (Kevin Kelly) and all content creators have in common?


They do things that don’t scale when starting off. Why? Because you need to optimise for 1 person. One thing. Once that works you can then move on to 10x, 100x and 1000xing your efforts.


But you can’t get past 1x if one person doesn’t like it.


Find out why doing things that don’t scale can help your business and more in this episode.


What You’ll learn

  • The things that don’t scale
  • Tools to use to get to scale
  • Whether you should scale for scale sake
  • How being lazy and just putting stuff out is better than nothing

And much more


Panel Discussion Speakers


Nathalie Rafeh - founder and CEO and Splashup. An e-commerce sass platform that creates shopping experiences shoppers won’t forget

Genson Glier - growth hacker extraordinaire

Brendon Hill - content wiz and be investor

Daren Lake - Founder & Chief Content Creator at DLake Media/DLake Creates with a focus on fitness, health and wellness


Links & Resources


Want more? Subscribe to our free newsletter so you can 10x your content reach and consistency here.

Hosted on Acast. See acast.com/privacy for more information.

]]> What do the AirBnb CEO (Brian Chesky), Wired Magazine founder (Kevin Kelly) and all content creators have in common?


They do things that don’t scale when starting off. Why? Because you need to optimise for 1 person. One thing. Once that works you can then move on to 10x, 100x and 1000xing your efforts.


But you can’t get past 1x if one person doesn’t like it.


Find out why doing things that don’t scale can help your business and more in this episode.


What You’ll learn

  • The things that don’t scale
  • Tools to use to get to scale
  • Whether you should scale for scale sake
  • How being lazy and just putting stuff out is better than nothing

And much more


Panel Discussion Speakers


Nathalie Rafeh - founder and CEO and Splashup. An e-commerce sass platform that creates shopping experiences shoppers won’t forget

Genson Glier - growth hacker extraordinaire

Brendon Hill - content wiz and be investor

Daren Lake - Founder & Chief Content Creator at DLake Media/DLake Creates with a focus on fitness, health and wellness


Links & Resources


Want more? Subscribe to our free newsletter so you can 10x your content reach and consistency here.

Hosted on Acast. See acast.com/privacy for more information.

]]> Do this to 10x your content reach, value, volume and consistency Do this to 10x your content reach, value, volume and consistency Tue, 13 Jun 2023 03:40:43 GMT 7:22 645f833fcb6e580011f1037b false https://go.podpaste.com 645f833fcb6e580011f1037b 5e980411d857b8d9278e8a02 Bridging the Gap Between Your Brand, Content, and Customers full 3 1 In Greek mythology, the God Janice is often depicted with two faces looking at opposite directions, one towards the past and one towards the future.


And in content marketing, you need to be able to look both ways. It's important to look at the past and what's worked before, but also attempt to look at the future and adapt accordingly.


Listen and learn on to find out how to 10x your content reach, volume, value and consistency


What You'll Learn


  • The importance of looking to the past and future in content marketing
  • Bridging the gap between brand, content, and customers
  • 10-24xx content reach
  • Using social media for education and trust-building
  • The five stages of customer awareness
  • Benefits of content marketing for education
  • Content stacking
  • Presenting interesting ideas in a casual way
  • Personal growth and vulnerability


Time Stamps


  • 01:30 Anticipating the future
  • 04:30 Content stacking
  • 06:34 DLake Runs Newsletter


Notable Quotables


  • 00:01:30 - "As the famous Wayne Gretzky quote goes, I skate to where the puck is going, not to where it has already been."
  • 00:02:30 - "I realized that this framework is applicable to any brand, company, and any industry."
  • 00:05:37 - "Let's say content marketing is way more artistic and creative than it is analytics, science and business."


Want to create amazing video podcasts without lifting a finger? We've got the packages to make it happen. Email us at talk@podpaste.com to find out more.

Hosted on Acast. See acast.com/privacy for more information.

]]> In Greek mythology, the God Janice is often depicted with two faces looking at opposite directions, one towards the past and one towards the future.


And in content marketing, you need to be able to look both ways. It's important to look at the past and what's worked before, but also attempt to look at the future and adapt accordingly.


Listen and learn on to find out how to 10x your content reach, volume, value and consistency


What You'll Learn


  • The importance of looking to the past and future in content marketing
  • Bridging the gap between brand, content, and customers
  • 10-24xx content reach
  • Using social media for education and trust-building
  • The five stages of customer awareness
  • Benefits of content marketing for education
  • Content stacking
  • Presenting interesting ideas in a casual way
  • Personal growth and vulnerability


Time Stamps


  • 01:30 Anticipating the future
  • 04:30 Content stacking
  • 06:34 DLake Runs Newsletter


Notable Quotables


  • 00:01:30 - "As the famous Wayne Gretzky quote goes, I skate to where the puck is going, not to where it has already been."
  • 00:02:30 - "I realized that this framework is applicable to any brand, company, and any industry."
  • 00:05:37 - "Let's say content marketing is way more artistic and creative than it is analytics, science and business."


Want to create amazing video podcasts without lifting a finger? We've got the packages to make it happen. Email us at talk@podpaste.com to find out more.

Hosted on Acast. See acast.com/privacy for more information.

]]> Make Home Audio Recordings Sound Better Make Home Audio Recordings Sound Better Thu, 16 Apr 2020 07:30:14 GMT 9:04 5e9805f7fad1b38e4963a699 false https://podpaste.com.au/make-home-audio-recordings-sound-better 5e9805f7fad1b38e4963a699 5e980411d857b8d9278e8a02 make-home-audio-recordings-sound-better How to get rid of the awful low-quality sound from most home audio recordings full 1 1 The Pod Paste Podcast. A podcast company's atypical podcast, about podcasting.


There is nothing worse than listening to a podcast with sub-standard audio quality.


On this episode your host and head of content and operations at Pod Paste, Daren Lake gives you our tips and tricks for making your audio recordings for your podcast sound great in the comfort of your home.


Some points we touch on this episode:

  • The setup
  • Internet connection
  • Opening up the recording app on your computer
  • How to use your USB microphone
  • Using the free microphone in your pocket
  • Capturing audio in your recording app & exporting


Read more here

Watch the video here

Check out the infographic image here


Please subscribe, rate, comment. Also feel free to tell anyone you know that would like this podcast episode.


Hosted and written by Daren Lake

Music (Heart Eyes) by Aemyn Connolly

Hosted on Acast. See acast.com/privacy for more information.

]]> The Pod Paste Podcast. A podcast company's atypical podcast, about podcasting.


There is nothing worse than listening to a podcast with sub-standard audio quality.


On this episode your host and head of content and operations at Pod Paste, Daren Lake gives you our tips and tricks for making your audio recordings for your podcast sound great in the comfort of your home.


Some points we touch on this episode:

  • The setup
  • Internet connection
  • Opening up the recording app on your computer
  • How to use your USB microphone
  • Using the free microphone in your pocket
  • Capturing audio in your recording app & exporting


Read more here

Watch the video here

Check out the infographic image here


Please subscribe, rate, comment. Also feel free to tell anyone you know that would like this podcast episode.


Hosted and written by Daren Lake

Music (Heart Eyes) by Aemyn Connolly

Hosted on Acast. See acast.com/privacy for more information.

]]>