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		<title><![CDATA[Positive Impact's podcast]]></title>
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		<copyright>Positive Impact</copyright>
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		<itunes:author>Positive Impact</itunes:author>
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		<itunes:summary><![CDATA[Positive Impact is a UK optical distributor and 'Optical Supplier of the Year 2021' that curates a best-in-class portfolio of Dry Eye products, diagnostics and contact lenses. We regularly run educational events and webinars to provide independent Eye Care Practitioners with further understanding across the optical industry - now moving into the podcast world!<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[Positive Impact is a UK optical distributor and 'Optical Supplier of the Year 2021' that curates a best-in-class portfolio of Dry Eye products, diagnostics and contact lenses. We regularly run educational events and webinars to provide independent Eye Care Practitioners with further understanding across the optical industry - now moving into the podcast world!<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
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				<title><![CDATA[Positive Impact's podcast]]></title>
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			<title>GLASKLAR HUB: A Conversation with Daniel Barnes</title>
			<itunes:title>GLASKLAR HUB: A Conversation with Daniel Barnes</itunes:title>
			<pubDate>Wed, 11 Dec 2024 10:00:18 GMT</pubDate>
			<itunes:duration>59:47</itunes:duration>
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			<itunes:subtitle>Learn about his journey, the story behind Pop Specs, and the future of eyewear</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>8</itunes:episode>
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			<description><![CDATA[Learn about his journey, the story behind Pop Specs, and the future of eyewear<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[Learn about his journey, the story behind Pop Specs, and the future of eyewear<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>GLASKLAR HUB: A Conversation with Dan Scott aka The Eyewear Stylist</title>
			<itunes:title>GLASKLAR HUB: A Conversation with Dan Scott aka The Eyewear Stylist</itunes:title>
			<pubDate>Wed, 08 May 2024 08:00:53 GMT</pubDate>
			<itunes:duration>48:26</itunes:duration>
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			<itunes:subtitle>Sharing his optical journey and setting up his bespoke eyewear styling service.</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>7</itunes:episode>
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			<description><![CDATA[Daniel Scott aka The Eyewear Stylist will be returning after speaking at one of our inaugural ‘hubs’ back in 2018! He’ll be talking about his optical journey and setting up his bespoke eyewear styling service.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[Daniel Scott aka The Eyewear Stylist will be returning after speaking at one of our inaugural ‘hubs’ back in 2018! He’ll be talking about his optical journey and setting up his bespoke eyewear styling service.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>GLASKLAR HUB: A Conversation with Nicola Alexander-Cross</title>
			<itunes:title>GLASKLAR HUB: A Conversation with Nicola Alexander-Cross</itunes:title>
			<pubDate>Fri, 10 Nov 2023 09:00:51 GMT</pubDate>
			<itunes:duration>47:11</itunes:duration>
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			<itunes:subtitle>Sharing the story behind Peep Club and its Co-Founder</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>6</itunes:episode>
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			<description><![CDATA[<p>For this episode of Glasklar Hub our host Nick Atkins takes a peek (or should that be peep?!) into a rapidly growing business in the dry eye space - Peep Club. Peep Club was the brain-child of optometrist Nicola Alexander-Cross and she is the company's co-Founder. Front and centre to the success of the the brand is its innovative Heated Eye Wand™.</p><br><p>Nick discusses the development of the product and what sets it apart from traditional heat therapy options available on the market. As well as discovering more about this optometric entrepreneur’s exciting business venture, they also chat about her motivation behind the business in addition to the challenges of a pandemic hitting at the exact same time as the planned launch of a new product.&nbsp;</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>For this episode of Glasklar Hub our host Nick Atkins takes a peek (or should that be peep?!) into a rapidly growing business in the dry eye space - Peep Club. Peep Club was the brain-child of optometrist Nicola Alexander-Cross and she is the company's co-Founder. Front and centre to the success of the the brand is its innovative Heated Eye Wand™.</p><br><p>Nick discusses the development of the product and what sets it apart from traditional heat therapy options available on the market. As well as discovering more about this optometric entrepreneur’s exciting business venture, they also chat about her motivation behind the business in addition to the challenges of a pandemic hitting at the exact same time as the planned launch of a new product.&nbsp;</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>GLASKLAR HUB: A Conversation with Jim Green</title>
			<itunes:title>GLASKLAR HUB: A Conversation with Jim Green</itunes:title>
			<pubDate>Wed, 21 Jun 2023 08:00:55 GMT</pubDate>
			<itunes:duration>53:51</itunes:duration>
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			<link>https://shows.acast.com/positive-impact/episodes/glasklar-hub-a-conversation-with-jim-green</link>
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			<itunes:subtitle>Covering the marketing tactics Eyesite has used over the past 30 years.</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>5</itunes:episode>
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			<description><![CDATA[<p>This GLASKLAR HUB features Jim Green, the Managing Director of The Eyesite Practice Group. Nick Atkins talks to Jim about his experiences and expertise in his years of practice, including:</p><br><p>- The marketing communications they've adopted over the years.</p><p>- How they've approached the 'niche' subjects such as; sports vision, lifestyle dispensing etc.</p><p>- Embracing working in the community with sponsorships.</p><p>- Driving free publicity and social media activity.</p><p>- and, of course, they're long-standing use of GLASKLAR as a customer retention strategy.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>This GLASKLAR HUB features Jim Green, the Managing Director of The Eyesite Practice Group. Nick Atkins talks to Jim about his experiences and expertise in his years of practice, including:</p><br><p>- The marketing communications they've adopted over the years.</p><p>- How they've approached the 'niche' subjects such as; sports vision, lifestyle dispensing etc.</p><p>- Embracing working in the community with sponsorships.</p><p>- Driving free publicity and social media activity.</p><p>- and, of course, they're long-standing use of GLASKLAR as a customer retention strategy.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>GLASKLAR HUB: A conversation with Sarah Morgan</title>
			<itunes:title>GLASKLAR HUB: A conversation with Sarah Morgan</itunes:title>
			<pubDate>Wed, 15 Mar 2023 10:00:00 GMT</pubDate>
			<itunes:duration>57:11</itunes:duration>
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			<itunes:subtitle>Perfecting communication to improve customer loyalty and retention</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>4</itunes:episode>
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			<description><![CDATA[<p>We’re delighted to have bagged the irrepressible Sarah Morgan for the first of this year’s GLASKLAR Hub sessions.</p><p>Sarah is something of a communication guru, renowned for her expertise and understanding of this complex area and, somewhat uniquely, how it impacts on everything we do in the optical practice environment. Always entertaining when she speaks in the business environment, Sarah has turned her communication skills and infectious sense of humour into a sideline career as a comedian.&nbsp;</p><br><p>During this podcast Nick Atkins will talk to Sarah about her career to date and her thoughts on getting communication right and its effect on customer loyalty and retention. They will inevitably also talk about the consequences of getting it even just slightly wrong and how practices can keep on top of training these essential, but often overlooked, skills during the hectic day-to-day demands of running a busy practice.&nbsp;</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>We’re delighted to have bagged the irrepressible Sarah Morgan for the first of this year’s GLASKLAR Hub sessions.</p><p>Sarah is something of a communication guru, renowned for her expertise and understanding of this complex area and, somewhat uniquely, how it impacts on everything we do in the optical practice environment. Always entertaining when she speaks in the business environment, Sarah has turned her communication skills and infectious sense of humour into a sideline career as a comedian.&nbsp;</p><br><p>During this podcast Nick Atkins will talk to Sarah about her career to date and her thoughts on getting communication right and its effect on customer loyalty and retention. They will inevitably also talk about the consequences of getting it even just slightly wrong and how practices can keep on top of training these essential, but often overlooked, skills during the hectic day-to-day demands of running a busy practice.&nbsp;</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Èyes Are The Story - The Eye Safe Cosmetics</title>
			<itunes:title>Èyes Are The Story - The Eye Safe Cosmetics</itunes:title>
			<pubDate>Wed, 15 Feb 2023 10:00:35 GMT</pubDate>
			<itunes:duration>1:05:38</itunes:duration>
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			<acast:episodeId>63c81a0785c58a00101c5409</acast:episodeId>
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			<itunes:subtitle><![CDATA[Sharing 'The Story' with founder Amy Gallant-Sullivan]]></itunes:subtitle>
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			<itunes:season>1</itunes:season>
			<itunes:episode>3</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/637f9c2492a8ec0011e83a6e/1669383972226-05a205276aed4796254960ad9f2995df.jpeg"/>
			<description><![CDATA[Sharing 'The Story' with founder Amy Gallant-Sullivan and discussing patient testimonials and real-life experience with these products with optometrists Sarah Farrant &amp; Ros Mussa.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[Sharing 'The Story' with founder Amy Gallant-Sullivan and discussing patient testimonials and real-life experience with these products with optometrists Sarah Farrant &amp; Ros Mussa.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[Q&A with Sarah Farrant on Lid Hygiene]]></title>
			<itunes:title><![CDATA[Q&A with Sarah Farrant on Lid Hygiene]]></itunes:title>
			<pubDate>Wed, 18 Jan 2023 10:43:54 GMT</pubDate>
			<itunes:duration>55:02</itunes:duration>
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			<acast:showId>637f9c2492a8ec0011e83a6e</acast:showId>
			<acast:episodeUrl>qa-with-sarah-farrant-on-lid-hygiene</acast:episodeUrl>
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			<itunes:subtitle>We discuss all things lid hygiene and Dry Eye protocol with Optometrist Sarah Farrant</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>2</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/637f9c2492a8ec0011e83a6e/1669383972226-05a205276aed4796254960ad9f2995df.jpeg"/>
			<description><![CDATA[Focussing initially on Hypochlorous hygiene sprays and discussing Sarah's in-practice protocol for her Dry Eye patients<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[Focussing initially on Hypochlorous hygiene sprays and discussing Sarah's in-practice protocol for her Dry Eye patients<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[Q&A with Craig Wilcox on NEW Lash Builder]]></title>
			<itunes:title><![CDATA[Q&A with Craig Wilcox on NEW Lash Builder]]></itunes:title>
			<pubDate>Wed, 30 Nov 2022 11:53:00 GMT</pubDate>
			<itunes:duration>1:02:50</itunes:duration>
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			<link>https://www.positiveimpact.co.uk</link>
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			<acast:showId>637f9c2492a8ec0011e83a6e</acast:showId>
			<acast:episodeUrl>qanda-with-craig-wilcox</acast:episodeUrl>
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			<itunes:subtitle><![CDATA[Discussing the new Lash Builder, DemEx & general MGD and Dry Eye]]></itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/637f9c2492a8ec0011e83a6e/1669383972226-05a205276aed4796254960ad9f2995df.jpeg"/>
			<description><![CDATA[Discussing the new Lash Builder, DemEx &amp; general MGD and Dry Eye<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[Discussing the new Lash Builder, DemEx &amp; general MGD and Dry Eye<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
    	<itunes:category text="Education"/>
		<itunes:category text="Health &amp; Fitness">
			<itunes:category text="Medicine"/>
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