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		<title><![CDATA[Rev'd Up with Bill McKinney]]></title>
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		<itunes:keywords>car buying, tallahassee, automotive, florida, car dealer, truck sales</itunes:keywords>
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		<itunes:summary><![CDATA[<p>Rev’d Up is a consumer-first automotive show based in Tallahassee, Florida — built to demystify the car dealership world and give drivers real insight into how the auto industry actually works.</p><br><p>Hosted by longtime dealer operator Bill McKinney, the show pulls back the curtain on buying, financing, servicing, negotiating, recalls, trade-ins, warranties, and the rapidly changing technology behind today’s vehicles. No rage-bait. No anti-dealer agenda. Just clear, honest conversations in plain English.</p><br><p>Each episode blends insider perspective with practical advice, helping listeners understand:</p><ul><li>How dealerships really make decisions</li><li>What’s changing in car buying and financing</li><li>How recalls and service systems actually work</li><li>Where customers gain leverage — and where they lose it</li><li>How technology is reshaping ownership</li><li><br></li></ul><p>While rooted in the Tallahassee community, Rev’d Up tackles issues that affect drivers everywhere. Whether you're buying your first vehicle, sending a child off to college with one, or just trying to avoid common service mistakes, this show is designed to help you make smarter decisions.</p><p>Because when it comes to cars, information matters just as much as the vehicle itself. 🚗</p><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>Rev’d Up is a consumer-first automotive show based in Tallahassee, Florida — built to demystify the car dealership world and give drivers real insight into how the auto industry actually works.</p><br><p>Hosted by longtime dealer operator Bill McKinney, the show pulls back the curtain on buying, financing, servicing, negotiating, recalls, trade-ins, warranties, and the rapidly changing technology behind today’s vehicles. No rage-bait. No anti-dealer agenda. Just clear, honest conversations in plain English.</p><br><p>Each episode blends insider perspective with practical advice, helping listeners understand:</p><ul><li>How dealerships really make decisions</li><li>What’s changing in car buying and financing</li><li>How recalls and service systems actually work</li><li>Where customers gain leverage — and where they lose it</li><li>How technology is reshaping ownership</li><li><br></li></ul><p>While rooted in the Tallahassee community, Rev’d Up tackles issues that affect drivers everywhere. Whether you're buying your first vehicle, sending a child off to college with one, or just trying to avoid common service mistakes, this show is designed to help you make smarter decisions.</p><p>Because when it comes to cars, information matters just as much as the vehicle itself. 🚗</p><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
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				<title><![CDATA[Rev'd Up with Bill McKinney]]></title>
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			<title>What Makes Tallahassee a Great Place to Live</title>
			<itunes:title>What Makes Tallahassee a Great Place to Live</itunes:title>
			<pubDate>Sat, 22 Aug 2026 18:03:02 GMT</pubDate>
			<itunes:duration>50:40</itunes:duration>
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			<description><![CDATA[<p>What makes a city feel like home — the buildings, the businesses, or the people behind them?</p><p>Bill McKinney sits down with three longtime Tallahassee personalities to talk about the city they’ve watched change for decades.</p><br><p>In this episode of Rev’d Up with Bill McKinney, Bill is joined by Dale Brown, George Gavallas, and Scott Carswell for a conversation spanning Tallahassee history, local business, live entertainment, Florida State football, golf, technology, customer service, and the relationships that keep people coming back.</p><br><p>Scott shares stories from more than four decades in live entertainment, including how major acts get booked and why concerts can benefit an entire city. George talks about the evolution of Nick’s Toggery, dressing generations of Tallahassee customers, and keeping a family business relevant. Dale brings stories from Capital City Country Club and a perspective on how Tallahassee has changed across generations.</p><br><p>The conversation ultimately comes back to something that matters whether you’re buying clothes, attending a concert, playing golf, or buying a car: relationships still matter.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>What makes a city feel like home — the buildings, the businesses, or the people behind them?</p><p>Bill McKinney sits down with three longtime Tallahassee personalities to talk about the city they’ve watched change for decades.</p><br><p>In this episode of Rev’d Up with Bill McKinney, Bill is joined by Dale Brown, George Gavallas, and Scott Carswell for a conversation spanning Tallahassee history, local business, live entertainment, Florida State football, golf, technology, customer service, and the relationships that keep people coming back.</p><br><p>Scott shares stories from more than four decades in live entertainment, including how major acts get booked and why concerts can benefit an entire city. George talks about the evolution of Nick’s Toggery, dressing generations of Tallahassee customers, and keeping a family business relevant. Dale brings stories from Capital City Country Club and a perspective on how Tallahassee has changed across generations.</p><br><p>The conversation ultimately comes back to something that matters whether you’re buying clothes, attending a concert, playing golf, or buying a car: relationships still matter.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Jordan Travis on FSU, NIL and Life After Football</title>
			<itunes:title>Jordan Travis on FSU, NIL and Life After Football</itunes:title>
			<pubDate>Sat, 22 Aug 2026 17:58:15 GMT</pubDate>
			<itunes:duration>54:34</itunes:duration>
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			<description><![CDATA[<p>Jordan Travis is back in Tallahassee—and he has plenty to say about Florida State football, Mike Norvell, NIL, and what comes next.</p><p>Plus, we get into the truth about the car business, leasing, financing, and how buyers can avoid expensive mistakes.</p><br><p>On this episode of Revved Up with Bill McKinney, Jordan Travis talks about his new role with Seminoles United, staying connected to FSU, what he sees in the current team, and why he believes the Seminoles could shock people.</p><br><p>Jordan also opens up about the pressure college athletes face, his loyalty to Mike Norvell, whether coaching is in his future, and how he wants FSU fans to remember him long after football.</p><br><p>Later, Bill McKinney and Tommy Alonzo turn to the car business: dealership reputation, buying vs. leasing, negative equity, financing, F-150 lease opportunities, and why having a trusted person in the dealership matters more than ever.</p><br><p>Topics: Jordan Travis, Florida State football, FSU, Mike Norvell, NIL, Seminoles United, college football, car buying, dealership, auto financing, car leasing, negative equity, Ford F-150, Tallahassee Ford.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Jordan Travis is back in Tallahassee—and he has plenty to say about Florida State football, Mike Norvell, NIL, and what comes next.</p><p>Plus, we get into the truth about the car business, leasing, financing, and how buyers can avoid expensive mistakes.</p><br><p>On this episode of Revved Up with Bill McKinney, Jordan Travis talks about his new role with Seminoles United, staying connected to FSU, what he sees in the current team, and why he believes the Seminoles could shock people.</p><br><p>Jordan also opens up about the pressure college athletes face, his loyalty to Mike Norvell, whether coaching is in his future, and how he wants FSU fans to remember him long after football.</p><br><p>Later, Bill McKinney and Tommy Alonzo turn to the car business: dealership reputation, buying vs. leasing, negative equity, financing, F-150 lease opportunities, and why having a trusted person in the dealership matters more than ever.</p><br><p>Topics: Jordan Travis, Florida State football, FSU, Mike Norvell, NIL, Seminoles United, college football, car buying, dealership, auto financing, car leasing, negative equity, Ford F-150, Tallahassee Ford.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[Beer, Cars, Money & Making Tallahassee Better]]></title>
			<itunes:title><![CDATA[Beer, Cars, Money & Making Tallahassee Better]]></itunes:title>
			<pubDate>Sat, 22 Aug 2026 17:53:02 GMT</pubDate>
			<itunes:duration>1:22:30</itunes:duration>
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			<description><![CDATA[<p>What do beer festivals, car payments, mental health, electric vehicles and community service have in common? More than you might think.</p><br><p>On this episode of Revved Up with Bill McKinney, Bill sits down with Nigel Allen of the TMH Foundation and Ben Graybar for a wide-ranging Tallahassee conversation about giving back, the Tallahassee Beer Festival, financial health and making smarter decisions with your money.</p><br><p>They dig into why giving doesn't always mean writing a check, how local volunteers stepped up after devastating storms, and how community events can generate real support for local nonprofits. Nigel also shares what's happening around the TMH Foundation, its signature gala and programs helping local families.</p><br><p>Then the conversation turns to cars and money. Bill explains why buyers shouldn't make an impulsive car purchase, what it really means when a lender asks for a large down payment or co-signer, why 0% financing deserves a closer look, and how changing gas prices can affect truck values.</p><br><p>Plus: EVs, hybrids, Ford's electrification investments, dealership price transparency and what the future of car buying could look like.</p><br><p>If you're buying a car, financing a vehicle, considering an EV or simply want to hear how Tallahassee businesses and nonprofits are working together, this episode has something for you.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>What do beer festivals, car payments, mental health, electric vehicles and community service have in common? More than you might think.</p><br><p>On this episode of Revved Up with Bill McKinney, Bill sits down with Nigel Allen of the TMH Foundation and Ben Graybar for a wide-ranging Tallahassee conversation about giving back, the Tallahassee Beer Festival, financial health and making smarter decisions with your money.</p><br><p>They dig into why giving doesn't always mean writing a check, how local volunteers stepped up after devastating storms, and how community events can generate real support for local nonprofits. Nigel also shares what's happening around the TMH Foundation, its signature gala and programs helping local families.</p><br><p>Then the conversation turns to cars and money. Bill explains why buyers shouldn't make an impulsive car purchase, what it really means when a lender asks for a large down payment or co-signer, why 0% financing deserves a closer look, and how changing gas prices can affect truck values.</p><br><p>Plus: EVs, hybrids, Ford's electrification investments, dealership price transparency and what the future of car buying could look like.</p><br><p>If you're buying a car, financing a vehicle, considering an EV or simply want to hear how Tallahassee businesses and nonprofits are working together, this episode has something for you.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Beers, Broncos, and Business! </title>
			<itunes:title>Beers, Broncos, and Business! </itunes:title>
			<pubDate>Sat, 22 Aug 2026 17:46:35 GMT</pubDate>
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			<description><![CDATA[<p>Buying a car is more than negotiating a price...it's about making smarter financial decisions that save you money for years.</p><br><p>In this episode of Rev'd Up with Bill McKinney, Bill is joined by Holly McPhail and the Tallahassee Beer Festival team, and the guys from TLH Beer Society for a conversation that goes far beyond cars. They discuss entrepreneurship, collaboration over competition, community impact, the upcoming Tallahassee Beer Festival, and practical advice on leasing versus buying a vehicle.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Buying a car is more than negotiating a price...it's about making smarter financial decisions that save you money for years.</p><br><p>In this episode of Rev'd Up with Bill McKinney, Bill is joined by Holly McPhail and the Tallahassee Beer Festival team, and the guys from TLH Beer Society for a conversation that goes far beyond cars. They discuss entrepreneurship, collaboration over competition, community impact, the upcoming Tallahassee Beer Festival, and practical advice on leasing versus buying a vehicle.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Are Dealer Fees Killing Customer Trust?</title>
			<itunes:title>Are Dealer Fees Killing Customer Trust?</itunes:title>
			<pubDate>Sat, 22 Aug 2026 17:34:08 GMT</pubDate>
			<itunes:duration>40:50</itunes:duration>
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			<description><![CDATA[<p>Are dealer fees helping or hurting customer trust? Bill McKinney tackles one of the biggest debates in car buying today.</p><br><p>In this episode of Revved Up with Bill McKinney, Bill discusses how AI tools like ChatGPT are changing the way consumers evaluate dealerships, why dealer fees may now be viewed as "junk fees," and how transparency is becoming the most valuable asset in automotive retail. The conversation also covers FTC regulations, 0% financing, negative equity, service department misconceptions, customer experience, and why listening to consumers matters more than ever.</p><br><p>Whether you're shopping for your next vehicle or work in the automotive industry, this episode offers an honest look at how dealerships must evolve in today's market.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Are dealer fees helping or hurting customer trust? Bill McKinney tackles one of the biggest debates in car buying today.</p><br><p>In this episode of Revved Up with Bill McKinney, Bill discusses how AI tools like ChatGPT are changing the way consumers evaluate dealerships, why dealer fees may now be viewed as "junk fees," and how transparency is becoming the most valuable asset in automotive retail. The conversation also covers FTC regulations, 0% financing, negative equity, service department misconceptions, customer experience, and why listening to consumers matters more than ever.</p><br><p>Whether you're shopping for your next vehicle or work in the automotive industry, this episode offers an honest look at how dealerships must evolve in today's market.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title><![CDATA[Why Great Businesses Win: Reputation, Leadership & Execution]]></title>
			<itunes:title><![CDATA[Why Great Businesses Win: Reputation, Leadership & Execution]]></itunes:title>
			<pubDate>Sat, 22 Aug 2026 17:08:38 GMT</pubDate>
			<itunes:duration>43:56</itunes:duration>
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			<acast:episodeUrl>why-great-businesses-win-reputation-leadership-execution</acast:episodeUrl>
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			<description><![CDATA[<p>Success isn't about having the perfect plan—it's about showing up, executing, and building a reputation people trust.</p><br><p>This episode of Revved Up with Bill McKinney dives into what separates successful business owners from everyone else. From buying a car with negative equity to hiring great employees, protecting your reputation, customer service, entrepreneurship, and balancing family with demanding careers, this conversation is packed with practical lessons for anyone in business.</p><br><p>Bill is joined by Megan Speaks Collins, Frank Collins, Matt Thompson, and co-host Cassenia McKinney for an honest discussion about leadership, entrepreneurship, hospitality, politics, customer experience, and why execution beats excuses every time.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Success isn't about having the perfect plan—it's about showing up, executing, and building a reputation people trust.</p><br><p>This episode of Revved Up with Bill McKinney dives into what separates successful business owners from everyone else. From buying a car with negative equity to hiring great employees, protecting your reputation, customer service, entrepreneurship, and balancing family with demanding careers, this conversation is packed with practical lessons for anyone in business.</p><br><p>Bill is joined by Megan Speaks Collins, Frank Collins, Matt Thompson, and co-host Cassenia McKinney for an honest discussion about leadership, entrepreneurship, hospitality, politics, customer experience, and why execution beats excuses every time.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Why Customer Service Still Wins!</title>
			<itunes:title>Why Customer Service Still Wins!</itunes:title>
			<pubDate>Sat, 22 Aug 2026 17:00:43 GMT</pubDate>
			<itunes:duration>43:56</itunes:duration>
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			<description><![CDATA[<p>Customer service isn't dead—but too many businesses have forgotten how to listen.</p><br><p>In this episode of Rev'd Up with Bill McKinney, Bill sits down with entrepreneur Mike Patrick to discuss what separates successful businesses from struggling ones. From building a company into Home Depot and Lowe's to handling difficult customers, dealership service departments, vehicle recalls, AI, and why answering the phone still matters, this conversation is packed with real-world business advice.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Customer service isn't dead—but too many businesses have forgotten how to listen.</p><br><p>In this episode of Rev'd Up with Bill McKinney, Bill sits down with entrepreneur Mike Patrick to discuss what separates successful businesses from struggling ones. From building a company into Home Depot and Lowe's to handling difficult customers, dealership service departments, vehicle recalls, AI, and why answering the phone still matters, this conversation is packed with real-world business advice.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title> Check Engine Lights, Football, and Saving Your Own Life</title>
			<itunes:title> Check Engine Lights, Football, and Saving Your Own Life</itunes:title>
			<pubDate>Sat, 22 Aug 2026 16:45:32 GMT</pubDate>
			<itunes:duration>42:34</itunes:duration>
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			<description><![CDATA[<p>Two out of every four men in the room could die from heart disease. That sobering conversation changed everything.</p><br><p>This episode of Rev’d Up with Bill McKinney goes beyond cars and dives into something even more important—your health. Bill sits down with Stronghold Health founder Trey Harrison to talk about why men avoid doctors, simple changes that can improve energy and longevity, and why knowing your health baseline matters.</p><br><p>The crew also breaks down what really happens when your vehicle goes into service, why recalls can leave customers waiting, the truth about the Right to Repair debate, and why modern vehicles are becoming more complex than ever.</p><br><p>Plus, Daniel Hughes joins the show to talk Florida State football, game-day pressure, and the excitement surrounding the upcoming season.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Two out of every four men in the room could die from heart disease. That sobering conversation changed everything.</p><br><p>This episode of Rev’d Up with Bill McKinney goes beyond cars and dives into something even more important—your health. Bill sits down with Stronghold Health founder Trey Harrison to talk about why men avoid doctors, simple changes that can improve energy and longevity, and why knowing your health baseline matters.</p><br><p>The crew also breaks down what really happens when your vehicle goes into service, why recalls can leave customers waiting, the truth about the Right to Repair debate, and why modern vehicles are becoming more complex than ever.</p><br><p>Plus, Daniel Hughes joins the show to talk Florida State football, game-day pressure, and the excitement surrounding the upcoming season.</p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>What NIL, Mentorship, and Football Really Look Like</title>
			<itunes:title>What NIL, Mentorship, and Football Really Look Like</itunes:title>
			<pubDate>Sat, 22 Aug 2026 16:39:50 GMT</pubDate>
			<itunes:duration>41:31</itunes:duration>
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			<description><![CDATA[<p>What happens when a 28-year-old entrepreneur becomes one of the most talked-about players in college football?</p><br><p>FSU punter Daniel Hughes joins Bill McKinney to share his incredible journey from running a successful business in Australia to chasing an NFL dream in the United States.</p><br><p>In this episode of Rev'd Up, Bill, Nene, Andrew, Jonathan Vickers, and Daniel dive into NIL, mentorship, leadership, football culture, personal discipline, social media branding, and the realities facing young athletes today. Daniel explains why age and life experience can be a huge advantage in college sports and how he’s helping younger teammates navigate the pressures of modern football.</p><br><p>The conversation also covers dealership culture, customer service, employee pricing, trade-in values, car buying strategies, and the importance of building winning teams—whether on the field or in busine</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>What happens when a 28-year-old entrepreneur becomes one of the most talked-about players in college football?</p><br><p>FSU punter Daniel Hughes joins Bill McKinney to share his incredible journey from running a successful business in Australia to chasing an NFL dream in the United States.</p><br><p>In this episode of Rev'd Up, Bill, Nene, Andrew, Jonathan Vickers, and Daniel dive into NIL, mentorship, leadership, football culture, personal discipline, social media branding, and the realities facing young athletes today. Daniel explains why age and life experience can be a huge advantage in college sports and how he’s helping younger teammates navigate the pressures of modern football.</p><br><p>The conversation also covers dealership culture, customer service, employee pricing, trade-in values, car buying strategies, and the importance of building winning teams—whether on the field or in busine</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title><![CDATA[Dealer Fees, Transparency & The Truth About Car Buying]]></title>
			<itunes:title><![CDATA[Dealer Fees, Transparency & The Truth About Car Buying]]></itunes:title>
			<pubDate>Thu, 14 May 2026 19:54:15 GMT</pubDate>
			<itunes:duration>39:18</itunes:duration>
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			<description><![CDATA[<p>The auto industry is going through a MASSIVE shift — and customers are finally starting to feel it.</p><br><p>Bill McKinney and the crew break down FTC crackdowns, employee pricing, dealership transparency, negative equity, and why the car business is changing faster than ever.</p><br><p>In this episode:</p><ul><li>FTC compliance &amp; hidden fee crackdowns</li><li>Employee pricing explained</li><li>Why some dealers struggled during COVID</li><li>Dealer fees vs real pricing transparency</li><li>Carvana’s impact on dealerships</li><li>Negative equity and long-term financing</li><li>Why customer trust matters more than ever</li><li>Mental health awareness &amp; community involvement</li></ul><p><br></p><p>Bill also opens up about the difficult decisions dealerships faced during inventory shortages and why long-term customer relationships mattered more than short-term profits.</p><br><p>If you’re buying a car, trading one in, or trying to understand today’s market — this episode gives you a real behind-the-scenes look at how dealerships actually operate.</p><p>Subscribe for smarter conversations about cars, financing, dealerships, technology, and the future of driving.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>The auto industry is going through a MASSIVE shift — and customers are finally starting to feel it.</p><br><p>Bill McKinney and the crew break down FTC crackdowns, employee pricing, dealership transparency, negative equity, and why the car business is changing faster than ever.</p><br><p>In this episode:</p><ul><li>FTC compliance &amp; hidden fee crackdowns</li><li>Employee pricing explained</li><li>Why some dealers struggled during COVID</li><li>Dealer fees vs real pricing transparency</li><li>Carvana’s impact on dealerships</li><li>Negative equity and long-term financing</li><li>Why customer trust matters more than ever</li><li>Mental health awareness &amp; community involvement</li></ul><p><br></p><p>Bill also opens up about the difficult decisions dealerships faced during inventory shortages and why long-term customer relationships mattered more than short-term profits.</p><br><p>If you’re buying a car, trading one in, or trying to understand today’s market — this episode gives you a real behind-the-scenes look at how dealerships actually operate.</p><p>Subscribe for smarter conversations about cars, financing, dealerships, technology, and the future of driving.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>Self Driving Cars, Hidden Fees, and Car Buying Myths BUSTED</title>
			<itunes:title>Self Driving Cars, Hidden Fees, and Car Buying Myths BUSTED</itunes:title>
			<pubDate>Thu, 14 May 2026 16:24:45 GMT</pubDate>
			<itunes:duration>44:00</itunes:duration>
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			<acast:episodeUrl>self-driving-cars-hidden-fees-and-car-buying-myths-busted</acast:episodeUrl>
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			<description><![CDATA[<p>Self-driving tech isn’t the future anymore… it’s already HERE.</p><br><p>Bill McKinney and the crew break down what it’s really like using Ford BlueCruise, modern vehicle technology, AI-driven driving systems, and how today’s cars are changing the entire driving experience.</p><br><p>From hands-free highway driving and over-the-air updates to the debate over dealer fees and FTC regulations, this episode covers the biggest shifts happening in the auto industry right now.</p><br><p>In this episode:</p><ul><li>Real-world Ford BlueCruise experience</li><li>How self-driving technology actually works</li><li>EVs, connectivity &amp; in-car WiFi</li><li>Apple CarPlay vs Android Auto</li><li>Why modern cars feel like smartphones</li><li>FTC dealer pricing crackdowns</li><li>Leasing myths busted</li><li>New vs used car buying truth</li><li>The future of automotive technology</li><li><br></li></ul><p>If you’re shopping for a car, curious about self-driving tech, or wondering where the industry is headed, this episode is packed with insight and real-world experience.</p><p>Subscribe for smarter conversations about cars, technology, dealerships, financing, and the future of driving.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Self-driving tech isn’t the future anymore… it’s already HERE.</p><br><p>Bill McKinney and the crew break down what it’s really like using Ford BlueCruise, modern vehicle technology, AI-driven driving systems, and how today’s cars are changing the entire driving experience.</p><br><p>From hands-free highway driving and over-the-air updates to the debate over dealer fees and FTC regulations, this episode covers the biggest shifts happening in the auto industry right now.</p><br><p>In this episode:</p><ul><li>Real-world Ford BlueCruise experience</li><li>How self-driving technology actually works</li><li>EVs, connectivity &amp; in-car WiFi</li><li>Apple CarPlay vs Android Auto</li><li>Why modern cars feel like smartphones</li><li>FTC dealer pricing crackdowns</li><li>Leasing myths busted</li><li>New vs used car buying truth</li><li>The future of automotive technology</li><li><br></li></ul><p>If you’re shopping for a car, curious about self-driving tech, or wondering where the industry is headed, this episode is packed with insight and real-world experience.</p><p>Subscribe for smarter conversations about cars, technology, dealerships, financing, and the future of driving.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>The Truth About Tesla, Pricing, and Chinese Cars</title>
			<itunes:title>The Truth About Tesla, Pricing, and Chinese Cars</itunes:title>
			<pubDate>Thu, 14 May 2026 16:05:21 GMT</pubDate>
			<itunes:duration>46:36</itunes:duration>
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			<acast:episodeUrl>the-truth-about-tesla-pricing-and-chinese-cars</acast:episodeUrl>
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			<description><![CDATA[<p>Tesla changed the buying experience… but did it actually make buying a car BETTER?</p><br><p>Bill McKinney sits down with Florida dealer association president Ted Smith to break down what’s REALLY happening inside the auto industry.</p><p>From direct-to-consumer EV brands and one-price sales models to Chinese automakers entering the U.S. market, this episode dives into the future of car buying, dealership competition, vehicle safety, financing, customer experience, and the fight for the American auto industry.</p><br><p>They also discuss:</p><ul><li>Tesla’s no-negotiation sales process</li><li>Why dealerships still matter</li><li>The future of EVs and digital car buying</li><li>Chinese automakers entering America</li><li>Why car prices keep climbing</li><li>Vehicle safety technology</li><li>Financing myths consumers still believe</li><li>How dealerships compete in today’s market</li><li><br></li></ul><p>If you’re buying a car, trading one in, financing, or just trying to understand where the industry is headed — this episode is packed with insider perspective.</p><p>Subscribe for smarter conversations about cars, dealerships, financing, technology, and the future of driving.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Tesla changed the buying experience… but did it actually make buying a car BETTER?</p><br><p>Bill McKinney sits down with Florida dealer association president Ted Smith to break down what’s REALLY happening inside the auto industry.</p><p>From direct-to-consumer EV brands and one-price sales models to Chinese automakers entering the U.S. market, this episode dives into the future of car buying, dealership competition, vehicle safety, financing, customer experience, and the fight for the American auto industry.</p><br><p>They also discuss:</p><ul><li>Tesla’s no-negotiation sales process</li><li>Why dealerships still matter</li><li>The future of EVs and digital car buying</li><li>Chinese automakers entering America</li><li>Why car prices keep climbing</li><li>Vehicle safety technology</li><li>Financing myths consumers still believe</li><li>How dealerships compete in today’s market</li><li><br></li></ul><p>If you’re buying a car, trading one in, financing, or just trying to understand where the industry is headed — this episode is packed with insider perspective.</p><p>Subscribe for smarter conversations about cars, dealerships, financing, technology, and the future of driving.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
		<item>
			<title>The $14,000 Car Fee Nightmare (Avoid This)</title>
			<itunes:title>The $14,000 Car Fee Nightmare (Avoid This)</itunes:title>
			<pubDate>Thu, 09 Apr 2026 02:17:01 GMT</pubDate>
			<itunes:duration>44:00</itunes:duration>
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			<description><![CDATA[<p>This episode dives into hidden car buying fees and how they impact consumers. Bill shares real stories, practical advice, and how to avoid costly mistakes. Plus, a look at mental health awareness and community impact.</p><p><br></p><h3>Segment 1: Community First – Mental Health Awareness</h3><ul><li>Announcement of charity golf tournament</li><li>Supporting TMH Foundation</li><li>Importance of mental health conversations</li><li>Real-life story of kindness and impact</li></ul><h3>Segment 2: The Truth About Hidden Fees</h3><ul><li>Breakdown of dealer add-ons and surprise charges</li><li>$14,000 warranty story</li><li>Why buying on payment alone is dangerous</li><li>Transparency vs “gotcha” pricing</li></ul><h3>Segment 3: Fixing the Broken Car Buying Process</h3><ul><li>Online pricing vs in-store reality</li><li>CFPB involvement and compliance changes</li><li>Why “one price” might be the future</li><li>Dealer trust vs chasing the lowest price</li></ul><h3>Segment 4: First-Time Buyers &amp; Market Decisions</h3><ul><li>What first-time buyers should bring</li><li>Importance of co-signers and documentation</li><li>Gas prices, EVs, hybrids—what to actually do</li><li>Why panic decisions cost you money</li></ul><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>This episode dives into hidden car buying fees and how they impact consumers. Bill shares real stories, practical advice, and how to avoid costly mistakes. Plus, a look at mental health awareness and community impact.</p><p><br></p><h3>Segment 1: Community First – Mental Health Awareness</h3><ul><li>Announcement of charity golf tournament</li><li>Supporting TMH Foundation</li><li>Importance of mental health conversations</li><li>Real-life story of kindness and impact</li></ul><h3>Segment 2: The Truth About Hidden Fees</h3><ul><li>Breakdown of dealer add-ons and surprise charges</li><li>$14,000 warranty story</li><li>Why buying on payment alone is dangerous</li><li>Transparency vs “gotcha” pricing</li></ul><h3>Segment 3: Fixing the Broken Car Buying Process</h3><ul><li>Online pricing vs in-store reality</li><li>CFPB involvement and compliance changes</li><li>Why “one price” might be the future</li><li>Dealer trust vs chasing the lowest price</li></ul><h3>Segment 4: First-Time Buyers &amp; Market Decisions</h3><ul><li>What first-time buyers should bring</li><li>Importance of co-signers and documentation</li><li>Gas prices, EVs, hybrids—what to actually do</li><li>Why panic decisions cost you money</li></ul><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Why Your Trade-In Is Worth MORE Than You Think</title>
			<itunes:title>Why Your Trade-In Is Worth MORE Than You Think</itunes:title>
			<pubDate>Thu, 19 Mar 2026 04:16:30 GMT</pubDate>
			<itunes:duration>41:02</itunes:duration>
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			<description><![CDATA[<p>Trade-ins are the MOST misunderstood part of buying a car right now—and it could be costing you thousands.</p><p> In today’s episode, Bill breaks down why your trade-in might actually be your biggest advantage.</p><br><p>We dive into the massive used car shortage, why dealerships NEED your trade, and the truth about selling your car privately vs trading it in. Bill also shares real-world examples of people making costly mistakes—like dumping trucks during high gas prices—and how to avoid them.</p><br><p>You’ll learn how dealerships really make decisions, why your trade drives the entire business, and how to use it as leverage in your next deal.</p><br><p>Keywords: trade-in value, selling your car, dealership tips, car buying advice, used car market, financing, car deals, vehicle trade-in strategy</p><br><p>👉 Subscribe for smarter car buying tips every week</p><p> 👉 Visit Tallahassee Ford to explore inventory or value your trade today</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Trade-ins are the MOST misunderstood part of buying a car right now—and it could be costing you thousands.</p><p> In today’s episode, Bill breaks down why your trade-in might actually be your biggest advantage.</p><br><p>We dive into the massive used car shortage, why dealerships NEED your trade, and the truth about selling your car privately vs trading it in. Bill also shares real-world examples of people making costly mistakes—like dumping trucks during high gas prices—and how to avoid them.</p><br><p>You’ll learn how dealerships really make decisions, why your trade drives the entire business, and how to use it as leverage in your next deal.</p><br><p>Keywords: trade-in value, selling your car, dealership tips, car buying advice, used car market, financing, car deals, vehicle trade-in strategy</p><br><p>👉 Subscribe for smarter car buying tips every week</p><p> 👉 Visit Tallahassee Ford to explore inventory or value your trade today</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>Hidden Fees? Lets Clear This Up</title>
			<itunes:title>Hidden Fees? Lets Clear This Up</itunes:title>
			<pubDate>Tue, 03 Mar 2026 05:43:14 GMT</pubDate>
			<itunes:duration>42:04</itunes:duration>
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			<itunes:episode>4</itunes:episode>
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			<description><![CDATA[<p>Why do diagnostic fees exist?</p><br><p>Why doesn’t your payoff equal your trade value?</p><br><p>In Episode 4 of Rev’d Up, Bill McKinney and Andrew break down negative equity, hidden fee complaints, extended warranties, OEM vs aftermarket parts, and the real math behind car deals.</p><br><p>A straight-talking guide to understanding how car buying actually works — on both sides of the desk.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Why do diagnostic fees exist?</p><br><p>Why doesn’t your payoff equal your trade value?</p><br><p>In Episode 4 of Rev’d Up, Bill McKinney and Andrew break down negative equity, hidden fee complaints, extended warranties, OEM vs aftermarket parts, and the real math behind car deals.</p><br><p>A straight-talking guide to understanding how car buying actually works — on both sides of the desk.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		</item>
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			<title>The Truth About Commissions in Car Sales</title>
			<itunes:title>The Truth About Commissions in Car Sales</itunes:title>
			<pubDate>Tue, 03 Mar 2026 04:56:49 GMT</pubDate>
			<itunes:duration>43:26</itunes:duration>
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			<itunes:episode>3</itunes:episode>
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			<description><![CDATA[<p>Should sales commissions disappear?</p><br><p>Does Amazon selling cars mean dealerships are outdated?</p><br><p>In Episode 3 of Rev’d Up, Bill McKinney shares what happened when he removed commission at his dealership — and why customer experience changed because of it.</p><p>A real-world look at incentives, accountability, and the future of car buying.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Should sales commissions disappear?</p><br><p>Does Amazon selling cars mean dealerships are outdated?</p><br><p>In Episode 3 of Rev’d Up, Bill McKinney shares what happened when he removed commission at his dealership — and why customer experience changed because of it.</p><p>A real-world look at incentives, accountability, and the future of car buying.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Are Dealerships Honest?</title>
			<itunes:title>Are Dealerships Honest?</itunes:title>
			<pubDate>Tue, 03 Mar 2026 04:32:35 GMT</pubDate>
			<itunes:duration>43:30</itunes:duration>
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			<itunes:episode>2</itunes:episode>
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			<description><![CDATA[<p>hould you hide your trade-in?</p><p> Should dealerships even exist anymore?</p><br><p>In Episode 2 of Rev’d Up, Bill McKinney and Lydia Herman tackle transparency, manufacturer direct sales, trade-in strategy, and how to tell if a dealership is truly honest.</p><p>A practical, straight-talk guide to buying smarter — without feeling “got.”</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>hould you hide your trade-in?</p><p> Should dealerships even exist anymore?</p><br><p>In Episode 2 of Rev’d Up, Bill McKinney and Lydia Herman tackle transparency, manufacturer direct sales, trade-in strategy, and how to tell if a dealership is truly honest.</p><p>A practical, straight-talk guide to buying smarter — without feeling “got.”</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Reinventing the Dealership</title>
			<itunes:title>Reinventing the Dealership</itunes:title>
			<pubDate>Tue, 03 Mar 2026 03:59:58 GMT</pubDate>
			<itunes:duration>40:36</itunes:duration>
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			<acast:episodeUrl>reinventing-the-dealership</acast:episodeUrl>
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			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>1</itunes:episode>
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			<description><![CDATA[<p>What really changed at Tallahassee Ford — and what didn’t?</p><br><p>In Episode 1 of Rev’d Up, Bill McKinney and Dale Brown talk ownership transition, eliminating the traditional finance office experience, recalls, mobile service, and why relationships still matter in today’s auto industry.</p><br><p>A smart, honest look at how dealerships are evolving — without the sales pitch.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>What really changed at Tallahassee Ford — and what didn’t?</p><br><p>In Episode 1 of Rev’d Up, Bill McKinney and Dale Brown talk ownership transition, eliminating the traditional finance office experience, recalls, mobile service, and why relationships still matter in today’s auto industry.</p><br><p>A smart, honest look at how dealerships are evolving — without the sales pitch.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<itunes:category text="Automotive"/>
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