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		<title>The Byte: An Audio Newsletter by Michal Marcinik</title>
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		<copyright>Michal Marcinik</copyright>
		<itunes:keywords>advertising,programmaticaudio,adtonos,thebyte,startups,entrepreneurship,scaleups</itunes:keywords>
		<itunes:author>Michal Marcinik</itunes:author>
		<itunes:subtitle>Tech geekery at its best</itunes:subtitle>
		<itunes:summary><![CDATA[<p>I'm Michal Marcinik, Founder and CEO of AdTonos, an audio-centric ad tech company, and welcome to my geeky audio world.</p><p>This is The Byte, my audio newsletter where every month, listeners can follow me on my journey with AdTonos to revolutionize the advertising landscape through the power of sound. In these newsletters, I cover everything from technology and entrepreneurship to how sound is changing the way we interact with our world.</p><p>Together, let’s tune into a nu way of thinking. Listen and subscribe!</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>I'm Michal Marcinik, Founder and CEO of AdTonos, an audio-centric ad tech company, and welcome to my geeky audio world.</p><p>This is The Byte, my audio newsletter where every month, listeners can follow me on my journey with AdTonos to revolutionize the advertising landscape through the power of sound. In these newsletters, I cover everything from technology and entrepreneurship to how sound is changing the way we interact with our world.</p><p>Together, let’s tune into a nu way of thinking. Listen and subscribe!</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
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			<itunes:name>Michal Marcinik</itunes:name>
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				<title>The Byte: An Audio Newsletter by Michal Marcinik</title>
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			<title>How To Respond To The Unthinkable </title>
			<itunes:title>How To Respond To The Unthinkable </itunes:title>
			<pubDate>Thu, 13 Oct 2022 21:31:15 GMT</pubDate>
			<itunes:duration>3:26</itunes:duration>
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			<itunes:subtitle>The world is more complex than algorithms. </itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>5</itunes:episode>
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			<description><![CDATA[<p>What do you do when things don’t go right? Today I’m talking about how to respond to the unthinkable. As they say, we cannot direct the wind, but we can adjust the sails. </p><br><p>For information about the launch of YoursTruly, visit www.yours-truly.com</p><p>To learn more about AdTonos, visit www.adtonos.com </p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>What do you do when things don’t go right? Today I’m talking about how to respond to the unthinkable. As they say, we cannot direct the wind, but we can adjust the sails. </p><br><p>For information about the launch of YoursTruly, visit www.yours-truly.com</p><p>To learn more about AdTonos, visit www.adtonos.com </p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>The Future, Courtesy of YoursTruly™</title>
			<itunes:title>The Future, Courtesy of YoursTruly™</itunes:title>
			<pubDate>Tue, 13 Sep 2022 17:31:26 GMT</pubDate>
			<itunes:duration>1:56</itunes:duration>
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			<itunes:subtitle>Technology works better when we work with it.</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>4</itunes:episode>
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			<description><![CDATA[Welcome to the next phase in our relationship with technology: Introducing YoursTruly™—an interactive audio solution that allows consumers to interact with the ads served to them.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[Welcome to the next phase in our relationship with technology: Introducing YoursTruly™—an interactive audio solution that allows consumers to interact with the ads served to them.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>The Business of “Making Your Own Playlist”</title>
			<itunes:title>The Business of “Making Your Own Playlist”</itunes:title>
			<pubDate>Tue, 16 Aug 2022 16:00:24 GMT</pubDate>
			<itunes:duration>3:09</itunes:duration>
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			<acast:episodeUrl>the-business-of-making-your-own-playlist</acast:episodeUrl>
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			<itunes:subtitle><![CDATA[Make a mistake. You'll thank me later!]]></itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>3</itunes:episode>
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			<description><![CDATA[<p>In most cases, when you hear someone tell you about their experience, you get the highlight reel—especially in business. Here’s an example: </p><br><p>August is a special month in Western Europe. For many, it’s when shops close, people pack their bags, and go on holiday to some place where they can kick back and relax. It’s the working definition of a work-life balance, and AdTonos is all in on it...</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>In most cases, when you hear someone tell you about their experience, you get the highlight reel—especially in business. Here’s an example: </p><br><p>August is a special month in Western Europe. For many, it’s when shops close, people pack their bags, and go on holiday to some place where they can kick back and relax. It’s the working definition of a work-life balance, and AdTonos is all in on it...</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Run Your Business Like a DJ</title>
			<itunes:title>Run Your Business Like a DJ</itunes:title>
			<pubDate>Mon, 15 Aug 2022 15:36:06 GMT</pubDate>
			<itunes:duration>2:30</itunes:duration>
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			<itunes:subtitle>Believe it or not, the time I spent as a radio host and DJ has been incredibly impactful</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:episode>2</itunes:episode>
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			<description><![CDATA[<p>I’ve had the good fortune of traveling a lot over the past month, bouncing around Europe for different conferences and events, and this time on the road has given me a lot of opportunity to think and reflect.</p><br><p>I’ve thought a lot about my life experiences that have set me up for my role as a leader. Believe it or not, the time I spent as a radio host and DJ has been incredibly impactful.&nbsp;</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>I’ve had the good fortune of traveling a lot over the past month, bouncing around Europe for different conferences and events, and this time on the road has given me a lot of opportunity to think and reflect.</p><br><p>I’ve thought a lot about my life experiences that have set me up for my role as a leader. Believe it or not, the time I spent as a radio host and DJ has been incredibly impactful.&nbsp;</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Tune In To Something Nu</title>
			<itunes:title>Tune In To Something Nu</itunes:title>
			<pubDate>Mon, 15 Aug 2022 15:32:17 GMT</pubDate>
			<itunes:duration>2:25</itunes:duration>
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			<itunes:subtitle>A New Context</itunes:subtitle>
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			<itunes:episode>1</itunes:episode>
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			<description><![CDATA[<p>Hello! </p><p>If you’re listening this, you’re probably interested in our work in the programmatic ad space. I started AdTonos because I saw an opportunity, and over the past few years as the business has grown, it has become abundantly clear to me that what’s happening in the industry is bigger than a new ad buy—it’s an entirely new experience between consumers and the audio medium. It’s a nu-stereo experience!</p><br><p>Let’s tune right in!</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Hello! </p><p>If you’re listening this, you’re probably interested in our work in the programmatic ad space. I started AdTonos because I saw an opportunity, and over the past few years as the business has grown, it has become abundantly clear to me that what’s happening in the industry is bigger than a new ad buy—it’s an entirely new experience between consumers and the audio medium. It’s a nu-stereo experience!</p><br><p>Let’s tune right in!</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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