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		<copyright>Sumant Lohar</copyright>
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		<itunes:author>Sumant Lohar</itunes:author>
		<itunes:subtitle>Inspiring Stories About You, Among You</itunes:subtitle>
		<itunes:summary><![CDATA[<p>This podcast is focused on sharing knowledge about different industries having content challenges and making it accessible to people.&nbsp;</p><br><p>Industry maybe:-</p><br><p>- Edutech</p><p>- IT</p><p>- Management</p><p>- Leadership</p><p>- Spirituality</p><p>- NGOs</p><p>- Travel</p><p>- Health</p><br><p>and many others</p><br><p>Guests are expected from different parts of the world with various designations sharing their intense experiences about type of content is expected now into their industry.&nbsp;</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>This podcast is focused on sharing knowledge about different industries having content challenges and making it accessible to people.&nbsp;</p><br><p>Industry maybe:-</p><br><p>- Edutech</p><p>- IT</p><p>- Management</p><p>- Leadership</p><p>- Spirituality</p><p>- NGOs</p><p>- Travel</p><p>- Health</p><br><p>and many others</p><br><p>Guests are expected from different parts of the world with various designations sharing their intense experiences about type of content is expected now into their industry.&nbsp;</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
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			<title>Ep. 02 - Decoding  “Search Everywhere Optimization”  approach for a business  in an AI-era</title>
			<itunes:title>Ep. 02 - Decoding  “Search Everywhere Optimization”  approach for a business  in an AI-era</itunes:title>
			<pubDate>Wed, 29 Oct 2025 17:21:58 GMT</pubDate>
			<itunes:duration>44:38</itunes:duration>
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			<itunes:subtitle>Discussed in-depth about transforming business landscape with the rise of AI</itunes:subtitle>
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			<itunes:episode>2</itunes:episode>
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			<description><![CDATA[<p>Wes Towers explained &amp; shared important insights about current trends, search intent of people and the way AI has elevated business through omni-channel approach discussions has been the centerstage of this episode. He further added that how the trust and authenticity is evolving and what things are required to keep in mind for businesses while implementing AI in products or services. Wes Towers also beautifully explained about Search Everywhere Optimization that has widened an opportunity to grow and get discovered across multiple platforms. Interestingly, he also shared about narrowing down your niche that increases chances of getting discovered on AI platforms seamlessly rather than going broader way which does not help to discover across different platforms. He highlighted the science of creating content with thoughtful strategies and stressed on content that add value rather than crafting generic content which just fills the space but does not lead to business growth. </p><br><p>To reach out <strong>Wes Towers [Geelong, VIC - Australia]</strong></p><br><p>Business Website - <a href="http://uplift360.com.au/" rel="noopener noreferrer" target="_blank">http://uplift360.com.au/</a></p><p>Business Email - <a href="mailto:wes@uplift360.com.au" rel="noopener noreferrer" target="_blank">wes@uplift360.com.au</a></p><p>LinkedIn - <a href="https://www.linkedin.com/in/westowers/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/westowers/</a></p><p>TikTok - <a href="https://www.tiktok.com/@westowers" rel="noopener noreferrer" target="_blank">https://www.tiktok.com/@westowers</a></p><p>X (Twitter) - <a href="https://x.com/uplift_360" rel="noopener noreferrer" target="_blank">https://x.com/uplift_360</a></p><p>Facebook - <a href="https://www.facebook.com/Uplift360Aus" rel="noopener noreferrer" target="_blank">https://www.facebook.com/Uplift360Aus</a></p><p>Instagram - <a href="https://www.instagram.com/uplift_360/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/uplift_360/</a></p><br><p>You can view his published book on Amazon here - <a href="https://www.amazon.com.au/Simple-Manifesto-Marketing-Principl/dp/0994367600" rel="noopener noreferrer" target="_blank">https://www.amazon.com.au/Simple-Manifesto-Marketing-Principl/dp/0994367600</a></p><br><p><br></p><p>-----------------------------------------------------------------------------------------------------------------------------</p><br><p>About the Host::</p><br><p>Best way to connect with <strong>Sumant Lohar</strong></p><br><p>LinkedIn - <a href="https://www.linkedin.com/in/sumantluhar/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/sumantluhar/</a></p><p>YouTube - <a href="https://www.youtube.com/@sumantlohar" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@sumantlohar</a></p><p>Website - <a href="https://sumantlohar.com/" rel="noopener noreferrer" target="_blank">https://sumantlohar.com/</a></p><p>Email - <a href="mailto:namaste@sumantlohar.com" rel="noopener noreferrer" target="_blank">namaste@sumantlohar.com</a></p><br><p><strong>Yaahom Digital</strong> Website - <a href="https://yaahomdigital.com/" rel="noopener noreferrer" target="_blank">https://yaahomdigital.com/</a></p><p>Email - <a href="mailto:sumant@yaahomdigital.com" rel="noopener noreferrer" target="_blank">sumant@yaahomdigital.com</a></p><br><p><strong>The Edible Content</strong> Website - <a href="https://theediblecontent.com/" rel="noopener noreferrer" target="_blank">https://theediblecontent.com/</a></p><p>Email - <a href="mailto:connect@theediblecontent.com" rel="noopener noreferrer" target="_blank">connect@theediblecontent.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Wes Towers explained &amp; shared important insights about current trends, search intent of people and the way AI has elevated business through omni-channel approach discussions has been the centerstage of this episode. He further added that how the trust and authenticity is evolving and what things are required to keep in mind for businesses while implementing AI in products or services. Wes Towers also beautifully explained about Search Everywhere Optimization that has widened an opportunity to grow and get discovered across multiple platforms. Interestingly, he also shared about narrowing down your niche that increases chances of getting discovered on AI platforms seamlessly rather than going broader way which does not help to discover across different platforms. He highlighted the science of creating content with thoughtful strategies and stressed on content that add value rather than crafting generic content which just fills the space but does not lead to business growth. </p><br><p>To reach out <strong>Wes Towers [Geelong, VIC - Australia]</strong></p><br><p>Business Website - <a href="http://uplift360.com.au/" rel="noopener noreferrer" target="_blank">http://uplift360.com.au/</a></p><p>Business Email - <a href="mailto:wes@uplift360.com.au" rel="noopener noreferrer" target="_blank">wes@uplift360.com.au</a></p><p>LinkedIn - <a href="https://www.linkedin.com/in/westowers/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/westowers/</a></p><p>TikTok - <a href="https://www.tiktok.com/@westowers" rel="noopener noreferrer" target="_blank">https://www.tiktok.com/@westowers</a></p><p>X (Twitter) - <a href="https://x.com/uplift_360" rel="noopener noreferrer" target="_blank">https://x.com/uplift_360</a></p><p>Facebook - <a href="https://www.facebook.com/Uplift360Aus" rel="noopener noreferrer" target="_blank">https://www.facebook.com/Uplift360Aus</a></p><p>Instagram - <a href="https://www.instagram.com/uplift_360/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/uplift_360/</a></p><br><p>You can view his published book on Amazon here - <a href="https://www.amazon.com.au/Simple-Manifesto-Marketing-Principl/dp/0994367600" rel="noopener noreferrer" target="_blank">https://www.amazon.com.au/Simple-Manifesto-Marketing-Principl/dp/0994367600</a></p><br><p><br></p><p>-----------------------------------------------------------------------------------------------------------------------------</p><br><p>About the Host::</p><br><p>Best way to connect with <strong>Sumant Lohar</strong></p><br><p>LinkedIn - <a href="https://www.linkedin.com/in/sumantluhar/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/sumantluhar/</a></p><p>YouTube - <a href="https://www.youtube.com/@sumantlohar" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@sumantlohar</a></p><p>Website - <a href="https://sumantlohar.com/" rel="noopener noreferrer" target="_blank">https://sumantlohar.com/</a></p><p>Email - <a href="mailto:namaste@sumantlohar.com" rel="noopener noreferrer" target="_blank">namaste@sumantlohar.com</a></p><br><p><strong>Yaahom Digital</strong> Website - <a href="https://yaahomdigital.com/" rel="noopener noreferrer" target="_blank">https://yaahomdigital.com/</a></p><p>Email - <a href="mailto:sumant@yaahomdigital.com" rel="noopener noreferrer" target="_blank">sumant@yaahomdigital.com</a></p><br><p><strong>The Edible Content</strong> Website - <a href="https://theediblecontent.com/" rel="noopener noreferrer" target="_blank">https://theediblecontent.com/</a></p><p>Email - <a href="mailto:connect@theediblecontent.com" rel="noopener noreferrer" target="_blank">connect@theediblecontent.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Ep. 01 - Getting to know credit card debt </title>
			<itunes:title>Ep. 01 - Getting to know credit card debt </itunes:title>
			<pubDate>Thu, 09 Oct 2025 17:32:05 GMT</pubDate>
			<itunes:duration>37:02</itunes:duration>
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			<itunes:subtitle><![CDATA[Great discussion around credit card debt & its effective use]]></itunes:subtitle>
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			<itunes:episode>1</itunes:episode>
			<itunes:image href="https://assets.pippa.io/shows/6495bd1c346c0400103f858e/1760029979115-496352e0-5069-4cea-b26e-4d99e0b48169.jpeg"/>
			<description><![CDATA[<p>Tommy Kilpatrick greatly explained about the use of credit card, some myth busters, best practices &amp; also the need to keep track of all your transactions especially when using credit card. At times you also need to be cautious while using credit cards. He further shared his thoughts &amp; observations about current challenges in banking system as well.</p><br><p>To reach out <strong>Tommy A. Kilpatrick</strong></p><br><p>Website - <a href="https://calendly.com/url?q=https%3A%2F%2Fwww.diy-debtrelief.com%2F&amp;user_uuid=DECBSCGY5BRUHJ2S&amp;stage=0&amp;hmac=5bba03698e180b42f880fcde3bd413d41b872873ccb287b7d2b1c448ba65cad4" rel="noopener noreferrer" target="_blank">https://www.diy-debtrelief.com/</a></p><p>Email - <a href="mailto:tom.yourhelpexpert@gmail.com" rel="noopener noreferrer" target="_blank">tom.yourhelpexpert@gmail.com</a></p><p>Facebook - <a href="https://calendly.com/url?q=https%3A%2F%2Fwww.facebook.com%2Fprofile.php%3Fid%3D61571446316625&amp;user_uuid=DECBSCGY5BRUHJ2S&amp;stage=0&amp;hmac=9998889efd50a252a40aac4207a2b2415caa1d0354f64e89903e4476ff1a4d68" rel="noopener noreferrer" target="_blank">https://www.facebook.com/profile.php?id=61571446316625</a></p><br><p>You can view his published book about "<strong>Forgive and Forget How to Nuke Your Credit Card Debt" </strong>on Amazon here - <a href="https://www.amazon.com/dp/B0D1DV398C/ref=sr_1_1?crid=2T2J79MRKEUEU&amp;dib=eyJ2IjoiMSJ9.G90ZVPhD0xasgrjK1S6Zav-5RWRmyKGJXLtFrEC-vmXA6jUGS2pViUpmSgWO-Ej1.kCp4IluM5LPmPjlMj27czPETspNIHPNSRAuqq-BBEgw&amp;dib_tag=se&amp;keywords=forgive+and+forget+by+kilpatrick&amp;qid=1738377754&amp;sprefix=forgive+and+forget+by+kilpatrick%2Caps%2C328&amp;sr=8-1" rel="noopener noreferrer" target="_blank">https://www.amazon.com/dp/B0D1DV398C/ref=sr_1_1?crid=2T2J79MRKEUEU&amp;dib=eyJ2IjoiMSJ9.G90ZVPhD0xasgrjK1S6Zav-5RWRmyKGJXLtFrEC-vmXA6jUGS2pViUpmSgWO-Ej1.kCp4IluM5LPmPjlMj27czPETspNIHPNSRAuqq-BBEgw&amp;dib_tag=se&amp;keywords=forgive+and+forget+by+kilpatrick&amp;qid=1738377754&amp;sprefix=forgive+and+forget+by+kilpatrick%2Caps%2C328&amp;sr=8-1</a></p><br><p><br></p><p>Some useful links shared by Tommy Kilpatrick:</p><br><p><a href="https://www.educatedinlaw.org/2017/03/banks-dont-take-deposits-banks-dont-lend-money/#" rel="noopener noreferrer" target="_blank">https://www.educatedinlaw.org/2017/03/banks-dont-take-deposits-banks-dont-lend-money/#</a></p><br><p><a href="https://www.youtube.com/shorts/CbGSRvHgbKQ" rel="noopener noreferrer" target="_blank">https://www.youtube.com/shorts/CbGSRvHgbKQ</a></p><br><p><a href="https://www.youtube.com/shorts/MgEJIocyefc" rel="noopener noreferrer" target="_blank">https://www.youtube.com/shorts/MgEJIocyefc</a></p><br><p>-----------------------------------------------------------------------------------------------------------------------------</p><br><p>About the Host::</p><br><p>Best way to connect with <strong>Sumant Lohar</strong></p><br><p>LinkedIn - <a href="https://www.linkedin.com/in/sumantluhar/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/sumantluhar/</a></p><p>YouTube - <a href="https://www.youtube.com/@sumantlohar" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@sumantlohar</a></p><br><p><strong>Yaahom Digital</strong> Website - <a href="https://yaahomdigital.com/" rel="noopener noreferrer" target="_blank">https://yaahomdigital.com/</a></p><br><p><strong>The Edible Content</strong> Website - <a href="https://theediblecontent.com/" rel="noopener noreferrer" target="_blank">https://theediblecontent.com/</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Tommy Kilpatrick greatly explained about the use of credit card, some myth busters, best practices &amp; also the need to keep track of all your transactions especially when using credit card. At times you also need to be cautious while using credit cards. He further shared his thoughts &amp; observations about current challenges in banking system as well.</p><br><p>To reach out <strong>Tommy A. Kilpatrick</strong></p><br><p>Website - <a href="https://calendly.com/url?q=https%3A%2F%2Fwww.diy-debtrelief.com%2F&amp;user_uuid=DECBSCGY5BRUHJ2S&amp;stage=0&amp;hmac=5bba03698e180b42f880fcde3bd413d41b872873ccb287b7d2b1c448ba65cad4" rel="noopener noreferrer" target="_blank">https://www.diy-debtrelief.com/</a></p><p>Email - <a href="mailto:tom.yourhelpexpert@gmail.com" rel="noopener noreferrer" target="_blank">tom.yourhelpexpert@gmail.com</a></p><p>Facebook - <a href="https://calendly.com/url?q=https%3A%2F%2Fwww.facebook.com%2Fprofile.php%3Fid%3D61571446316625&amp;user_uuid=DECBSCGY5BRUHJ2S&amp;stage=0&amp;hmac=9998889efd50a252a40aac4207a2b2415caa1d0354f64e89903e4476ff1a4d68" rel="noopener noreferrer" target="_blank">https://www.facebook.com/profile.php?id=61571446316625</a></p><br><p>You can view his published book about "<strong>Forgive and Forget How to Nuke Your Credit Card Debt" </strong>on Amazon here - <a href="https://www.amazon.com/dp/B0D1DV398C/ref=sr_1_1?crid=2T2J79MRKEUEU&amp;dib=eyJ2IjoiMSJ9.G90ZVPhD0xasgrjK1S6Zav-5RWRmyKGJXLtFrEC-vmXA6jUGS2pViUpmSgWO-Ej1.kCp4IluM5LPmPjlMj27czPETspNIHPNSRAuqq-BBEgw&amp;dib_tag=se&amp;keywords=forgive+and+forget+by+kilpatrick&amp;qid=1738377754&amp;sprefix=forgive+and+forget+by+kilpatrick%2Caps%2C328&amp;sr=8-1" rel="noopener noreferrer" target="_blank">https://www.amazon.com/dp/B0D1DV398C/ref=sr_1_1?crid=2T2J79MRKEUEU&amp;dib=eyJ2IjoiMSJ9.G90ZVPhD0xasgrjK1S6Zav-5RWRmyKGJXLtFrEC-vmXA6jUGS2pViUpmSgWO-Ej1.kCp4IluM5LPmPjlMj27czPETspNIHPNSRAuqq-BBEgw&amp;dib_tag=se&amp;keywords=forgive+and+forget+by+kilpatrick&amp;qid=1738377754&amp;sprefix=forgive+and+forget+by+kilpatrick%2Caps%2C328&amp;sr=8-1</a></p><br><p><br></p><p>Some useful links shared by Tommy Kilpatrick:</p><br><p><a href="https://www.educatedinlaw.org/2017/03/banks-dont-take-deposits-banks-dont-lend-money/#" rel="noopener noreferrer" target="_blank">https://www.educatedinlaw.org/2017/03/banks-dont-take-deposits-banks-dont-lend-money/#</a></p><br><p><a href="https://www.youtube.com/shorts/CbGSRvHgbKQ" rel="noopener noreferrer" target="_blank">https://www.youtube.com/shorts/CbGSRvHgbKQ</a></p><br><p><a href="https://www.youtube.com/shorts/MgEJIocyefc" rel="noopener noreferrer" target="_blank">https://www.youtube.com/shorts/MgEJIocyefc</a></p><br><p>-----------------------------------------------------------------------------------------------------------------------------</p><br><p>About the Host::</p><br><p>Best way to connect with <strong>Sumant Lohar</strong></p><br><p>LinkedIn - <a href="https://www.linkedin.com/in/sumantluhar/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/sumantluhar/</a></p><p>YouTube - <a href="https://www.youtube.com/@sumantlohar" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@sumantlohar</a></p><br><p><strong>Yaahom Digital</strong> Website - <a href="https://yaahomdigital.com/" rel="noopener noreferrer" target="_blank">https://yaahomdigital.com/</a></p><br><p><strong>The Edible Content</strong> Website - <a href="https://theediblecontent.com/" rel="noopener noreferrer" target="_blank">https://theediblecontent.com/</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>The Edible Content Intro</title>
			<itunes:title>The Edible Content Intro</itunes:title>
			<pubDate>Fri, 03 Oct 2025 12:51:35 GMT</pubDate>
			<itunes:duration>6:09</itunes:duration>
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			<acast:episodeUrl>the-edible-content-intro</acast:episodeUrl>
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			<itunes:subtitle><![CDATA[Deep dive into idea, purpose, flow, guest expectation & audience expectation]]></itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:image href="https://assets.pippa.io/shows/6495bd1c346c0400103f858e/1759495438631-f32ac9e2-4e15-48fc-9267-4ece415c7e6c.jpeg"/>
			<description><![CDATA[<p>Let your industry experience, thoughts, observations &amp; expertise freely flow like an aroma of perfume to the world. It’s time to dive deeper into industry-specific content challenges &amp; use cases with <strong>"The Edible Content"</strong> podcast proudly powered by <strong>Yaahom Digital</strong>.&nbsp;&nbsp;</p><br><p>Best way to connect with <strong>Sumant Lohar</strong></p><br><p>Personal Website - <a href="https://sumantlohar.com/" rel="noopener noreferrer" target="_blank">https://sumantlohar.com/</a></p><p>LinkedIn - <a href="https://www.linkedin.com/in/sumantluhar/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/sumantluhar/</a></p><p>Instagram - <a href="https://www.instagram.com/sumantluhar/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/sumantluhar/</a></p><p>Twitter (X) - <a href="https://x.com/LoharSumant" rel="noopener noreferrer" target="_blank">https://x.com/LoharSumant</a></p><p>Pinterest - <a href="https://in.pinterest.com/sumantlohar/" rel="noopener noreferrer" target="_blank">https://in.pinterest.com/sumantlohar/</a></p><p>YouTube - <a href="https://www.youtube.com/@sumantlohar" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@sumantlohar</a></p><br><p><strong>Yaahom Digital</strong> Website - <a href="https://yaahomdigital.com/" rel="noopener noreferrer" target="_blank">https://yaahomdigital.com/</a></p><br><p><strong>The Edible Content</strong> Website - <a href="https://theediblecontent.com/" rel="noopener noreferrer" target="_blank">https://theediblecontent.com/</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Let your industry experience, thoughts, observations &amp; expertise freely flow like an aroma of perfume to the world. It’s time to dive deeper into industry-specific content challenges &amp; use cases with <strong>"The Edible Content"</strong> podcast proudly powered by <strong>Yaahom Digital</strong>.&nbsp;&nbsp;</p><br><p>Best way to connect with <strong>Sumant Lohar</strong></p><br><p>Personal Website - <a href="https://sumantlohar.com/" rel="noopener noreferrer" target="_blank">https://sumantlohar.com/</a></p><p>LinkedIn - <a href="https://www.linkedin.com/in/sumantluhar/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/sumantluhar/</a></p><p>Instagram - <a href="https://www.instagram.com/sumantluhar/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/sumantluhar/</a></p><p>Twitter (X) - <a href="https://x.com/LoharSumant" rel="noopener noreferrer" target="_blank">https://x.com/LoharSumant</a></p><p>Pinterest - <a href="https://in.pinterest.com/sumantlohar/" rel="noopener noreferrer" target="_blank">https://in.pinterest.com/sumantlohar/</a></p><p>YouTube - <a href="https://www.youtube.com/@sumantlohar" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@sumantlohar</a></p><br><p><strong>Yaahom Digital</strong> Website - <a href="https://yaahomdigital.com/" rel="noopener noreferrer" target="_blank">https://yaahomdigital.com/</a></p><br><p><strong>The Edible Content</strong> Website - <a href="https://theediblecontent.com/" rel="noopener noreferrer" target="_blank">https://theediblecontent.com/</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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    	<itunes:category text="Business"/>
		<itunes:category text="Business">
			<itunes:category text="Marketing"/>
		</itunes:category>
		<itunes:category text="Business">
			<itunes:category text="Entrepreneurship"/>
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