The Marketing Hive

60 acast.com The Marketing Hive https://shows.acast.com/the-marketing-hive en Kate Smoothy seo,social media,digital marketing,small business,entrepreneur,website design,branding,consulting Kate Smoothy

Hosted on Acast. See acast.com/privacy for more information.

]]>

Hosted on Acast. See acast.com/privacy for more information.

]]> false Kate Smoothy info+62ab3910c0474c00123f1da3@mg-eu.acast.com 62ab3910c0474c00123f1da3 the-marketing-hive episodic https://assets.pippa.io/shows/62ab3910c0474c00123f1da3/1655472068974-44b4f940711cb4c6d6b027ae90d6a075.jpeg https://shows.acast.com/the-marketing-hive The Marketing Hive Planning Your Intentional Marketing Strategy For 2023 Planning Your Intentional Marketing Strategy For 2023 Thu, 12 Jan 2023 14:52:21 GMT 20:21 63c01ea633f3c000110672eb false https://shows.acast.com/the-marketing-hive/episodes/63c01ea633f3c000110672eb 63c01ea633f3c000110672eb 62ab3910c0474c00123f1da3 full 13 Creating a marketing strategy with intention is the way to achieve business goals. When we create a strategy for our small business (or growing), we know the direction we want to go and the goals we want to achieve, but often we look at tactics on x amount of social followers however, instead, we should look at intentions and the overall goal on how we will achieve it.

In today's episode on The Marketing Hive, we will be walking you through what intentions actually are and how you can create a marketing plan with them for your 2023 success.

Grab a free goal planner tool plus 20% off a power hour: https://mangoandwild.com/mango-monthly/

Let's connect

Amy Cook

Mango & Wild Marketing

TikTok

Instagram

Kate Smoothy

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Creating a marketing strategy with intention is the way to achieve business goals. When we create a strategy for our small business (or growing), we know the direction we want to go and the goals we want to achieve, but often we look at tactics on x amount of social followers however, instead, we should look at intentions and the overall goal on how we will achieve it.

In today's episode on The Marketing Hive, we will be walking you through what intentions actually are and how you can create a marketing plan with them for your 2023 success.

Grab a free goal planner tool plus 20% off a power hour: https://mangoandwild.com/mango-monthly/

Let's connect

Amy Cook

Mango & Wild Marketing

Kate Smoothy

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Blogging For SEO: How Does It Work? Blogging For SEO: How Does It Work? Wed, 07 Dec 2022 07:00:29 GMT 28:33 63765f7e3f8ced00104a79cd false https://shows.acast.com/the-marketing-hive/episodes/63765f7e3f8ced00104a79cd 63765f7e3f8ced00104a79cd 62ab3910c0474c00123f1da3 full 12 If you are looking for a quick win to ranking on Google then this is it!

Often it's the thing we forget about but blogging is such a win. Not only for your website but your content plan as a whole.

Dive into today's episodes where we share how blogging works, why you should be doing it, and how you can do it in your business.

Let's connect

Amy Cook

Mango & Wild Marketing

Kate Smoothy

Webhive Digital

LinkedIn

Twitter

Youtube

Hosted on Acast. See acast.com/privacy for more information.

]]> If you are looking for a quick win to ranking on Google then this is it!

Often it's the thing we forget about but blogging is such a win. Not only for your website but your content plan as a whole.

Dive into today's episodes where we share how blogging works, why you should be doing it, and how you can do it in your business.

Let's connect

Amy Cook

Mango & Wild Marketing

Pinterest

Kate Smoothy

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> The 4 Types of Search Intent The 4 Types of Search Intent Wed, 23 Nov 2022 07:00:13 GMT 13:25 63765f15dd58ee001175d91b false https://shows.acast.com/the-marketing-hive/episodes/63765f15dd58ee001175d91b 63765f15dd58ee001175d91b 62ab3910c0474c00123f1da3 full 11 Don't worry if you're in a competitive market or feel like you are struggling to rank on Google, once you listen to this episode you'll know there's a place for all, it's just about how you target your keywords. In today's episode, we talk all about search intent, what this is, and the 4 different types you can use to get your website ranking on Google.

Let's connect

Amy Cook

Mango & Wild Marketing

Kate Smoothy

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Don't worry if you're in a competitive market or feel like you are struggling to rank on Google, once you listen to this episode you'll know there's a place for all, it's just about how you target your keywords. In today's episode, we talk all about search intent, what this is, and the 4 different types you can use to get your website ranking on Google.

Let's connect

Amy Cook

Mango & Wild Marketing

Kate Smoothy

Webhive Digital

LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[Short & Long Term Marketing Strategies For Your Business]]> Wed, 09 Nov 2022 07:00:24 GMT 37:46 635bd27f7cf2770011531f95 false https://shows.acast.com/the-marketing-hive/episodes/635bd27f7cf2770011531f95 635bd27f7cf2770011531f95 62ab3910c0474c00123f1da3 full 10 In marketing, you can have quick wins but to go hand in hand with that, you need a strategy that covers both long-term and short-term goals!

Often as business owners, we show up for the quick wins when really we need to be thinking about the long-term gains that will help our businesses grow in the long run.

In today's episode, we cover some examples of short-term and long-term strategies, plus how you can use them together for your business!

Amy

Mango & Wild Marketing

Instagram

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> In marketing, you can have quick wins but to go hand in hand with that, you need a strategy that covers both long-term and short-term goals!

Often as business owners, we show up for the quick wins when really we need to be thinking about the long-term gains that will help our businesses grow in the long run.

In today's episode, we cover some examples of short-term and long-term strategies, plus how you can use them together for your business!

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Instagram

Hosted on Acast. See acast.com/privacy for more information.

]]> Understanding Boundaries And How To Be Authentic Within Your Marketing Understanding Boundaries And How To Be Authentic Within Your Marketing Fri, 28 Oct 2022 12:55:55 GMT 36:33 635bd15b3e31010011b5e336 false https://shows.acast.com/the-marketing-hive/episodes/635bd15b3e31010011b5e336 635bd15b3e31010011b5e336 62ab3910c0474c00123f1da3 full 9 Understanding Boundaries And How To Be Authentic Within Your Marketing

What even is authentic marketing? In today's episode, we are talking about boundaries and authentic marketing, including a little story time where our boundaries were definitely not respected by peers within our communities!

Lets Connect:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Instagram

LinkedIn

Twitter

Youtube

Hosted on Acast. See acast.com/privacy for more information.

]]> Understanding Boundaries And How To Be Authentic Within Your Marketing

What even is authentic marketing? In today's episode, we are talking about boundaries and authentic marketing, including a little story time where our boundaries were definitely not respected by peers within our communities!

Lets Connect:

Amy

Mango & Wild Marketing

Pinterest

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> 10+ Lead Magnets You Can Use To Grow Your Email List 10+ Lead Magnets You Can Use To Grow Your Email List Wed, 12 Oct 2022 13:30:08 GMT 31:28 6346c0af38763e00121a42ba false https://shows.acast.com/the-marketing-hive/episodes/10-lead-magnets-you-can-use-to-grow-your-email-list 6346c0af38763e00121a42ba 62ab3910c0474c00123f1da3 10-lead-magnets-you-can-use-to-grow-your-email-list full 8 The easiest way to build an email list is via a FREE lead magnet.

In this episode, we share with you all the different types of lead magnets, how to create them and when to use them. Take a listen, pick your lead magnet and get making and growing your very own email list.

Lead magnets from Amy & Kate

Take a look at ours to not only help your business but also to guide you on how you could create your own.

Kate's Lead Magnets

Website Planning Masterclass

Amy's Lead Magnets

Google Analytics 4 How To Guide

Resources Library

Let's Connect

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Youtube

Hosted on Acast. See acast.com/privacy for more information.

]]> The easiest way to build an email list is via a FREE lead magnet.

In this episode, we share with you all the different types of lead magnets, how to create them and when to use them. Take a listen, pick your lead magnet and get making and growing your very own email list.

Lead magnets from Amy & Kate

Take a look at ours to not only help your business but also to guide you on how you could create your own.

Kate's Lead Magnets

Website Planning Masterclass

Amy's Lead Magnets

Google Analytics 4 How To Guide

Resources Library

Let's Connect

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> <![CDATA[How To Sell Without Being "Salesy"]]> Wed, 28 Sep 2022 06:00:14 GMT 26:26 6331ab18cce1250013c333a7 false https://shows.acast.com/the-marketing-hive/episodes/ep7-how-to-sell-without-being-salesy 6331ab18cce1250013c333a7 62ab3910c0474c00123f1da3 ep7-how-to-sell-without-being-salesy full 7 Stop fake liking and dropping in the DM’s! Today we bring you a ranty chat on how to sell without being salesy. No one likes the man who follows you round the shop or those annoying telephone sales, so let’s learn how to sell in an authentic way. Learn the dos and don’t on how to use your marketing channels in the right way.

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Stop fake liking and dropping in the DM’s! Today we bring you a ranty chat on how to sell without being salesy. No one likes the man who follows you round the shop or those annoying telephone sales, so let’s learn how to sell in an authentic way. Learn the dos and don’t on how to use your marketing channels in the right way.

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Google Ads Crash Course: The Stuff You Need To Know Google Ads Crash Course: The Stuff You Need To Know Wed, 14 Sep 2022 06:25:09 GMT 33:36 631b067b4b295e0014844df2 false https://shows.acast.com/the-marketing-hive/episodes/ep6-google-ads-crash-course-the-stuff-you-need-to-know 631b067b4b295e0014844df2 62ab3910c0474c00123f1da3 ep6-google-ads-crash-course-the-stuff-you-need-to-know full 6 Who knew there was so much to Google Ads!

From understanding what you should advertise, to the budgets you may need, down to the finest details on types of keywords and time periods for success. We covered A LOT so have a listen and don't forget to share with us any areas you want to be broken down further.

Mentioned in this episode:

Google Ads manager

Keyword planner

Want to work with Amy on your Google Ads?

Let's Connect

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Who knew there was so much to Google Ads!

From understanding what you should advertise, to the budgets you may need, down to the finest details on types of keywords and time periods for success. We covered A LOT so have a listen and don't forget to share with us any areas you want to be broken down further.

Mentioned in this episode:

Google Ads manager

Keyword planner

Want to work with Amy on your Google Ads?

Let's Connect

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Using LinkedIn For Digital Marketing Using LinkedIn For Digital Marketing Wed, 31 Aug 2022 09:17:22 GMT 38:57 630f2709439f8200126d0e0e false https://shows.acast.com/the-marketing-hive/episodes/ep5-using-linkedin-for-digital-marketing 630f2709439f8200126d0e0e 62ab3910c0474c00123f1da3 ep5-using-linkedin-for-digital-marketing full 5 LinkedIn is another social media channel gaining popularity at the moment with huge organic reach.

Kate has ventured over to LinkedIn recently and seen lots of business growth as a result so I (Amy) thought this would be a great opportunity to quiz her on her success.

From viral posts to ideal clients, let's cover everything you need to know for your own business on LinkedIn.

Mentioned in this episode:

https://www.chatupfines.com/

Lets Connect:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> LinkedIn is another social media channel gaining popularity at the moment with huge organic reach.

Kate has ventured over to LinkedIn recently and seen lots of business growth as a result so I (Amy) thought this would be a great opportunity to quiz her on her success.

From viral posts to ideal clients, let's cover everything you need to know for your own business on LinkedIn.

Mentioned in this episode:

https://www.chatupfines.com/

Lets Connect:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Your On-page SEO Checklist Your On-page SEO Checklist Wed, 17 Aug 2022 08:15:50 GMT 23:45 62ea6fe96a403000123bb200 false https://shows.acast.com/the-marketing-hive/episodes/ep4-your-on-page-seo-checklist 62ea6fe96a403000123bb200 62ab3910c0474c00123f1da3 ep4-your-on-page-seo-checklist full 4 Ready to get your website pages ranking on Google? In this episode, we'll run through our SEO checklist to help you with the "dos and don'ts" of what you need to get your website in Google's good books.

PS If you haven't catch up on episode 3 on keyword research then we suggest you do that first as it will help you implementing these tips!

PDF SEO Checklist: Webhive Digital

Let’s connect:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Ready to get your website pages ranking on Google? In this episode, we'll run through our SEO checklist to help you with the "dos and don'ts" of what you need to get your website in Google's good books.

PS If you haven't catch up on episode 3 on keyword research then we suggest you do that first as it will help you implementing these tips!

PDF SEO Checklist: Webhive Digital

Let’s connect:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Everything You Need To Know About Keyword Research Everything You Need To Know About Keyword Research Wed, 03 Aug 2022 08:15:43 GMT 38:20 62e94e7242c54e0012fe79c7 false https://shows.acast.com/the-marketing-hive/episodes/ep3-everything-you-need-to-know-about-keyword-research 62e94e7242c54e0012fe79c7 62ab3910c0474c00123f1da3 ep3-everything-you-need-to-know-about-keyword-research full 3 Our fave topic and one that feels most complicated (it’s really not) - SEO.

In this episode we are talking about the first step to your SEO success and that's understanding keywords, knowing how to find the right ones and our go to tools to help you with your keyword research.

Tools mentioned in the episode:

Google Keyword Planner

Answer The Public

Keywords Everywhere

Google Alphabet Soup method: https://www.tiktok.com/@webhivedigital/video/7101569530304023813

The SEO Avalanche Technique: https://www.tiktok.com/@webhivedigital/video/7112850506938125573

Ahrefs Content Explorer & Keywords Explorer technique: https://www.tiktok.com/@webhivedigital/video/7106506985427848453?is_copy_url=1&is_from_webapp=v1

Let’s connect:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Our fave topic and one that feels most complicated (it’s really not) - SEO.

In this episode we are talking about the first step to your SEO success and that's understanding keywords, knowing how to find the right ones and our go to tools to help you with your keyword research.

Tools mentioned in the episode:

Google Keyword Planner

Answer The Public

Keywords Everywhere

Google Alphabet Soup method: https://www.tiktok.com/@webhivedigital/video/7101569530304023813

The SEO Avalanche Technique: https://www.tiktok.com/@webhivedigital/video/7112850506938125573

Ahrefs Content Explorer & Keywords Explorer technique: https://www.tiktok.com/@webhivedigital/video/7106506985427848453?is_copy_url=1&is_from_webapp=v1

Let’s connect:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Marketing On TikTok - Our Top 6 TikTok Tips Success Marketing On TikTok - Our Top 6 TikTok Tips Success Wed, 20 Jul 2022 09:00:00 GMT 58:24 62cd494bd465c00013b47b3d false https://shows.acast.com/the-marketing-hive/episodes/marketing-on-tiktok-our-top-6-tiktok-tips-success 62cd494bd465c00013b47b3d 62ab3910c0474c00123f1da3 marketing-on-tiktok-our-top-6-tiktok-tips-success Listen to our top 6 actions for your strategy success! full 2 We are back with one that's on everyone's mind… TikTok! Following on from our first episode on Instagram we thought it would be rude not to kick off with the rival Tiktok and how we all should be moving to this platform. Listen in to hear our two different strategies and 6 key takeaway when it comes to your TikTok profile.

Accounts to follow

Strategies With Care

Connect with us:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> We are back with one that's on everyone's mind… TikTok! Following on from our first episode on Instagram we thought it would be rude not to kick off with the rival Tiktok and how we all should be moving to this platform. Listen in to hear our two different strategies and 6 key takeaway when it comes to your TikTok profile.

Accounts to follow

Strategies With Care

Connect with us:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> What The Hell Happened To Instagram What The Hell Happened To Instagram Thu, 07 Jul 2022 14:53:00 GMT 32:53 62c6f34c051b120014ef68d9 false https://shows.acast.com/the-marketing-hive/episodes/ep1-what-the-hell-happened-to-instagram 62c6f34c051b120014ef68d9 62ab3910c0474c00123f1da3 ep1-what-the-hell-happened-to-instagram full 1 Kicking off our first episode with the honest truths of Instagram. Has Instagram lost its way? Join us on this conversational episode where we share our thoughts on instagram, our own experiences and dips with the platform and how we've changed our very own marketing strategies to make change for continued growth.

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Kicking off our first episode with the honest truths of Instagram. Has Instagram lost its way? Join us on this conversational episode where we share our thoughts on instagram, our own experiences and dips with the platform and how we've changed our very own marketing strategies to make change for continued growth.

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Intro Intro Tue, 21 Jun 2022 12:08:31 GMT 2:57 62b1b4c0cdd8c80011ef0694 false https://shows.acast.com/the-marketing-hive/episodes/intro 62b1b4c0cdd8c80011ef0694 62ab3910c0474c00123f1da3 intro Introducing The Marketing Hive! full Sharing all the little gems of marketing!

The Marketing Hive is a podcast full of business and waffle in which we hope to help other business owners and freelancers in the navigation of marketing. Have a listen for real educational content on things like SEO, inspirational stories and brutally honest opinions for different areas of marketing.

Amy and Kate are both corporate girls turned business owners on a mission to cut the jargon of marketing and provide honest value that will help you know how to grow your business.

The podcast is a MUST listen for any business owner!

Here's where you can find us outside of the podcast:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]> Sharing all the little gems of marketing!

The Marketing Hive is a podcast full of business and waffle in which we hope to help other business owners and freelancers in the navigation of marketing. Have a listen for real educational content on things like SEO, inspirational stories and brutally honest opinions for different areas of marketing.

Amy and Kate are both corporate girls turned business owners on a mission to cut the jargon of marketing and provide honest value that will help you know how to grow your business.

The podcast is a MUST listen for any business owner!

Here's where you can find us outside of the podcast:

Amy

Mango & Wild Marketing

Kate

Webhive Digital

Hosted on Acast. See acast.com/privacy for more information.

]]>