The Media Shrink

Gender Diversity in Mediatech with RISE

Mon, 19 Jan 2026 23:21:17 GMT

Since 2017, advocacy group RISE has worked to address the gender imbalance in technology roles within the media industry. The group is headquartered in the UK and has regional chapters located across Europe, North America, India, APAC, ANZ and the Middle East.

In this episode of the Media Shrink, we talk to RISE founder, Sadie Groom, and Australia chair, Olivia Grimshaw, about the group's activities and how women can pursue a technology career in the media industry.

Visit https://risewib.com/

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Matt Deacon - Lang Deacon Recruitment

Tue, 25 Feb 2025 13:00:00 GMT

In this episode, the Media Shrink talks with Matt Deacon of Lang-Deacon Recruitment (https://www.langdeacon.com.au/) about the changing demand for skills in the media industry - from baseband engineering to software and internet-based video delivery, as well as the evolution of roles in media management and delivery due to automation and other technical advancements.

We also examine the the importance of relevant work experience and certifications, the value of in-house training, and potential strategies for job seekers to make themselves stand out.

A special thanks to our sponsor, Media Proxy, for their support of this episode. Media Proxy provides a reliable platform for 24/7 monitoring, analysis, and capture of live video across broadcast and OTT sources. Learn more at mediaproxy.com.

For your free subscription to Content+Technology magazine, visit https://candt.me

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Predictions for 2025

Wed, 15 Jan 2025 02:00:00 GMT

The New Year is always a time of reflection as we try to navigate the road ahead. In this episode, the Media Shrink crashes the Oceania Section Christmas celebrations of SMPTE (the Society of Motion Picture & Television Engineers) to find out how its members see 2025 unfolding.

For your free subscription to Content+Technology magazine, visit https://candt.me

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Pivoting to Podcasting: Dave 'Rabs' Rabbetts

Thu, 14 Nov 2024 23:19:29 GMT

The Media Shrink Podcast - Episode 2: Pivoting to Podcasting with Dave 'Rabs' Rabbetts

In this episode of The Media Shrink, host Phil Sandberg welcomes radio veteran Dave "Rabs" Rabbetts, who made the bold transition from FM radio to podcasting, taking his studio on the road in a restored 1967 caravan. Rabs shares insights on the shift to podcasting, the challenges of building a mobile studio, and the evolution of his unique “Podvan” setup with solar power, 4K cameras, and more. Tune in as they discuss the joys and pitfalls of this new chapter in content creation, his passion for storytelling, and plans to take his mobile podcast studio across Australia.

Listeners interested in learning more about Rabs and the PodVan can visit https://podvan.com.au/

For your free subscription to Content+Technology magazine, visit https://candt.me

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Jeremy Koch Innovative Production Services

Thu, 15 Aug 2024 01:22:40 GMT

The Media Shrink Podcast - Episode 1: Jeremy Koch Innovative Production Services

In this inaugural episode of The Media Shrink, host Phil Sandberg is joined by Jeremy Koch, co-founder of Innovative Production Services (IPS), an Australian company with over 25 years of experience in live production. Jeremy shares insights into the evolution of IPS, starting from its roots in lighting and sound to its current focus on broadcast and hybrid event control systems. He also discusses the impact of COVID-19 on the industry, the challenges of transitioning to broadcast, and the exciting innovations that have emerged from this shift.

Key Topics Discussed:

Evolution of Innovative Production Services: Jeremy delves into the company's journey from a lighting and sound company to a full-fledged production service provider, adapting to changes in technology and the industry over the years.
Post-COVID Shifts: Jeremy reflects on the significant changes IPS experienced post-COVID and how the company adapted its business model to include hybrid events and broadcast production, culminating in the creation of their 4KONE broadcast and hybrid event control truck.
Industry Changes: The discussion covers the changing landscape of media consumption, including the rise of streaming services like Netflix and Amazon, the influence of AI and animation on live broadcasts, and the shifting dynamics in content delivery.
Future of Live Events & Broadcast: Jeremy explores the potential of AI-driven tools, new methods of content delivery, and emerging technologies that are poised to transform how live events and broadcasts are produced.
Challenges for the Media Industry: Jeremy shares his concerns about the future of local productions in Australia, the shrinking budgets, and the increasing reliance on global platforms like TikTok and Twitch for content delivery.

Emerging Technologies Mentioned:

AI-generated reanimation of live broadcasts
8K camera technology and advanced stitching software for creating immersive live event experiences
The growing trend of shooting in portrait (9:16) for platforms like TikTok
Cinema-style production in broadcast and its cost implications

Listeners interested in learning more about IPS’s work or wanting a tour of their 4KONE broadcast truck can visit their websites at innovative.net.au or https://www.4kone.net.au/

For your free subscription to Content+Technology magazine, visit https://candt.me

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