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		<title>What TikTok Taught Me</title>
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		<copyright>Ben Le Ralph</copyright>
		<itunes:keywords>Melbourne,Small Business,TikTok,Popular Culture,Millenial</itunes:keywords>
		<itunes:author>Ben Le Ralph</itunes:author>
		<itunes:subtitle><![CDATA[A weekly podcast between M&G founders Ben and J, who discuss things they've learnt from watching endless videos on TikTok each week]]></itunes:subtitle>
		<itunes:summary><![CDATA[<p>Surprise! We've started a podcast (because opening a space, running two businesses and having a newborn simply wasn't enough)!</p><br><p><strong>Recorded at Meet and Gather, What TikTok Taught Me is a new weekly podcast between M&amp;G founders Ben and J, who discuss things they've learnt from watching endless videos on TikTok each week. If you're interested in:</strong></p><ul><li>Entrepreneurship and anti-hustle culture</li><li>Modern parenting and a true 50/50 partnership</li><li>Integrating work and life</li><li>A bit of silly TikTok fodder</li></ul><p>‌</p><p><em>then this poddy may be for you!</em></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
		<description><![CDATA[<p>Surprise! We've started a podcast (because opening a space, running two businesses and having a newborn simply wasn't enough)!</p><br><p><strong>Recorded at Meet and Gather, What TikTok Taught Me is a new weekly podcast between M&amp;G founders Ben and J, who discuss things they've learnt from watching endless videos on TikTok each week. If you're interested in:</strong></p><ul><li>Entrepreneurship and anti-hustle culture</li><li>Modern parenting and a true 50/50 partnership</li><li>Integrating work and life</li><li>A bit of silly TikTok fodder</li></ul><p>‌</p><p><em>then this poddy may be for you!</em></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
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			<itunes:name>Ben Le Ralph</itunes:name>
			<itunes:email>info+65f3ed52a0626800170170ec@mg-eu.acast.com</itunes:email>
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				<title>What TikTok Taught Me</title>
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			<title>TikTok vs. Google, mid-day naps and the final word before we become parents</title>
			<itunes:title>TikTok vs. Google, mid-day naps and the final word before we become parents</itunes:title>
			<pubDate>Tue, 26 Mar 2024 07:02:50 GMT</pubDate>
			<itunes:duration>36:21</itunes:duration>
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			<itunes:subtitle>This week, we learned parenting might be more complicated than we think, and TikTok might be overtaking Google in search</itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>2</itunes:episode>
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			<description><![CDATA[<p>00:00 Welcome to 'What TikTok Taught Me'</p><p>00:08 Introducing Meet and Gather: Our Creative Space</p><p>01:18 The Big Week: Business Launch and Baby Arrival</p><p>01:43 Navigating TikTok: Time Limits and Discoveries</p><p>04:39 TikTok as a Search Engine: Changing How We Find Information</p><p>08:50 The Evolution of Advertising on TikTok</p><p>11:08 Insights from TikTok: Marketing, Advertising, and Consumer Behavior</p><p>12:27 Exploring the Philosophy of Advertising with a TikTok Influencer</p><p>17:44 Unlocking the Emotional Value in Business Spaces</p><p>19:06 The Emotional vs. Rational Buyer: A Deep Dive</p><p>20:50 Navigating the Emotional Landscape of Purchasing Decisions</p><p>24:54 Anticipating Parenthood: Expectations vs. Reality</p><p>31:44 Embracing Rest and Rejecting Hustle Culture</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>00:00 Welcome to 'What TikTok Taught Me'</p><p>00:08 Introducing Meet and Gather: Our Creative Space</p><p>01:18 The Big Week: Business Launch and Baby Arrival</p><p>01:43 Navigating TikTok: Time Limits and Discoveries</p><p>04:39 TikTok as a Search Engine: Changing How We Find Information</p><p>08:50 The Evolution of Advertising on TikTok</p><p>11:08 Insights from TikTok: Marketing, Advertising, and Consumer Behavior</p><p>12:27 Exploring the Philosophy of Advertising with a TikTok Influencer</p><p>17:44 Unlocking the Emotional Value in Business Spaces</p><p>19:06 The Emotional vs. Rational Buyer: A Deep Dive</p><p>20:50 Navigating the Emotional Landscape of Purchasing Decisions</p><p>24:54 Anticipating Parenthood: Expectations vs. Reality</p><p>31:44 Embracing Rest and Rejecting Hustle Culture</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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			<title>Middle Managers, Facebook Cringe and 90s Parenting</title>
			<itunes:title>Middle Managers, Facebook Cringe and 90s Parenting</itunes:title>
			<pubDate>Fri, 15 Mar 2024 08:52:48 GMT</pubDate>
			<itunes:duration>40:44</itunes:duration>
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			<itunes:subtitle>This week, we learned how to reframe job interview questions, the real purpose of middle management, and how to let go of some of our parent guilt. </itunes:subtitle>
			<itunes:episodeType>full</itunes:episodeType>
			<itunes:season>1</itunes:season>
			<itunes:episode>1</itunes:episode>
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			<description><![CDATA[<p>Exploring TikTok Insights and Life Lessons in 'What TikTok Taught Me'</p><br><p>In this first episode of 'What TikTok Taught Me,' hosts Ben and co-host Jacinta delve into why they started the podcast, driven by their TikTok obsession and a desire to be productive. They discuss the premise that a TikTok feed can significantly reflect personal interests and thoughts, often predicting interests before the user themselves realizes. </p><br><p>The hosts also touch on using TikTok for business insights and personal growth, emphasizing the platform's potential for unearthing hidden gems of wisdom. </p><br><p>Throughout the episode, they share specific TikTok content that ranges from interview tips and the evolution of sharing personal achievements on social media to parenting comparisons between past and present. </p><br><p>The discussions reveal a broader contemplation on work-life balance, the impact of social media, and navigating parenting and business ventures.</p><br><p>00:00&nbsp;Welcome to 'What TikTok Taught Me' - The Podcast Introduction</p><p>00:51&nbsp;Exploring the Premise: How TikTok Reflects Our Interests</p><p>01:58&nbsp;The Motivation Behind Starting the Podcast</p><p>03:06&nbsp;Diving Into TikTok Insights: Business vs. Personal Growth</p><p>04:34&nbsp;Expectations and Themes of the Podcast</p><p>06:10&nbsp;Analyzing TikTok Content: The Interview Question Strategy</p><p>10:27&nbsp;Personal Reflections and Business Weaknesses</p><p>13:26&nbsp;The Performative Nature of Social Media Sharing</p><p>21:15&nbsp;Navigating Social Media: Instagram vs. Facebook</p><p>21:51&nbsp;The Evolution of Online Sharing and Its Impact</p><p>22:37&nbsp;Generational Differences in Social Media Use</p><p>23:37&nbsp;Exploring the Humor in Middle Management Through Memes</p><p>28:32&nbsp;Relatable Job Interview Experiences and Lessons Learned</p><p>31:41&nbsp;Parenting Through the Ages: Safety, Advice, and Expectations</p><p>37:23&nbsp;Reflecting on Parenting Advice and Social Expectations</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></description>
			<itunes:summary><![CDATA[<p>Exploring TikTok Insights and Life Lessons in 'What TikTok Taught Me'</p><br><p>In this first episode of 'What TikTok Taught Me,' hosts Ben and co-host Jacinta delve into why they started the podcast, driven by their TikTok obsession and a desire to be productive. They discuss the premise that a TikTok feed can significantly reflect personal interests and thoughts, often predicting interests before the user themselves realizes. </p><br><p>The hosts also touch on using TikTok for business insights and personal growth, emphasizing the platform's potential for unearthing hidden gems of wisdom. </p><br><p>Throughout the episode, they share specific TikTok content that ranges from interview tips and the evolution of sharing personal achievements on social media to parenting comparisons between past and present. </p><br><p>The discussions reveal a broader contemplation on work-life balance, the impact of social media, and navigating parenting and business ventures.</p><br><p>00:00&nbsp;Welcome to 'What TikTok Taught Me' - The Podcast Introduction</p><p>00:51&nbsp;Exploring the Premise: How TikTok Reflects Our Interests</p><p>01:58&nbsp;The Motivation Behind Starting the Podcast</p><p>03:06&nbsp;Diving Into TikTok Insights: Business vs. Personal Growth</p><p>04:34&nbsp;Expectations and Themes of the Podcast</p><p>06:10&nbsp;Analyzing TikTok Content: The Interview Question Strategy</p><p>10:27&nbsp;Personal Reflections and Business Weaknesses</p><p>13:26&nbsp;The Performative Nature of Social Media Sharing</p><p>21:15&nbsp;Navigating Social Media: Instagram vs. Facebook</p><p>21:51&nbsp;The Evolution of Online Sharing and Its Impact</p><p>22:37&nbsp;Generational Differences in Social Media Use</p><p>23:37&nbsp;Exploring the Humor in Middle Management Through Memes</p><p>28:32&nbsp;Relatable Job Interview Experiences and Lessons Learned</p><p>31:41&nbsp;Parenting Through the Ages: Safety, Advice, and Expectations</p><p>37:23&nbsp;Reflecting on Parenting Advice and Social Expectations</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>]]></itunes:summary>
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		<itunes:category text="Society &amp; Culture">
			<itunes:category text="Relationships"/>
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